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Journalism & Mass Communications Theses and Dissertations

Theses/dissertations from 2023 2023.

The Impact of Follower-Influencer Relationship Stages on Consumers’ Perceptions and Behavioral Intentions in the Context of Influencer Marketing , Khalid Obaid Alharbi

The Effect of Social Media (Instagram) Use Patterns on The Cultural and Athletic Identity of Black Female Collegiate Athletes’ Body Image Dissatisfaction , Shelbretta Kar’Anna Ball

Contextualizing Search: An Analysis of the Impacts of Construal Level Theory, Mood, and Product Type on Search Engine Activity , Jackson Everitt Carter

Words Evaporate, the Images Remain: Testing Visual Warnings in the Context of Intentions to Vape Among U.S. Adults as an Expansion of the Theory of Planned Behavior (TPB) , Carl Arland Ciccarelli

Risk Propensity in Journalists: An Analysis of Journalists’ Personality Traits and How They Direct Behavior in the Field , Ellen Katherine Dunn

Online Information-Seeking and Cancer Screening Intention: An Analysis of the Health Information National Trends Survey 2022 , Rachel Aileen Ford

Always on Display: South Carolina Civil Rights Lawyer Matthew J. Perry Jr. Expanding the Civil Sphere Through the Courts and the News Media, 1954-1963 , Christopher G. Frear

Exploring the Agenda-Setting Dynamics Between Traditional Newspapers and Twitter During Mass Shooting Event , Yujin Heo

Extreme Persuasion: Analyzing Meaning Creation and Persuasive Strategies Within Extreme Discourse on Alternative Social Media , Naomi Kathryn Lawrence

Framing Police Brutality: An Analysis of Newspaper Coverage of Walter Scott’s Murder , Shamira S. McCray

Understanding Podcast Advertising Processing and Outcomes: An Analysis of Podcast Ad Types, Message Types, and Media Context on Consumer Responses , Colin Piacentine

The Unsung Heroes for Intercollegiate Athletics: Examining the Dialogic Principles of Communication in Community College Athletic Departments , Matthew Alan Stilwell

Exploring Trustworthiness Issues About Disaster-related Information Generated by Artificial Intelligence , Xin Tao

Theses/Dissertations from 2022 2022

The Effect of Emotional Intensity, Arousal, and Valence On Online Video Ad Sharing , Chang Won Choi

“Power, Poison, Pain & Joy”: Applying a Critical Race Conceptual Model of Implicit Racial Bias to Narratives Framing Blackness in Black Sports Columns, Black Music, and Black Journalism , Christina Lauren Myers

Gatekeeping Blackness: Roles, Relationships, and Pressures of Black Television Journalists at a Time of Racial Reckoning , Denetra Walker

The Binge Viewing Index: Creating and Testing a New Measure , Larry J. Webster Jr.

Theses/Dissertations from 2021 2021

Portion of Profit Donations: CSR as Public Relations Strategy and its Relationships with Trust and Purchase Intentions , Branden Dylan Cameron Birmingham

The Role of Sexting in the Development of Romantic Relationships , Max Bretscher

Let’s Be Friends: Examining Consumer Brand Relationships Through the Lens Of Brand Personality, Engagement, and Reciprocal Altruism , Daniel D. Haun

Go with The Flow: Testing the Effects of Emotional Flow on Psychophysiological, Attitudinal, and Behavioral Changes , Chris R. Noland

Brand New: How Visual Context Shapes Initial Response To Logos and Corporate Visual Identity Systems , Robert A. Wertz

Inoculating the Public Against Misinformation: Testing The Effectiveness of “Pre-bunking” Techniques in the Context of Mental Illness and Violence , Nanlan Zhang

Theses/Dissertations from 2020 2020

Gun Violence and Advocacy Communication , Minhee Choi

The Role of Third-person Perceptions in Predicting the Public’s Support for Electronic Cigarette Advertising Regulations , Joon Kyoung Kim

Conservative Media’s Coverage of Coronavirus on YouTube: A Qualitative Analysis of Media Effects on Consumers , Michael J. Layer

Theses/Dissertations from 2019 2019

Problem Chain Recognition Effect and CSR Communication: Examining the Impact of Issue Salience and Proximity on Environmental Communication Behaviors , Nandini Bhalla

The Games Behind the Scenes: Newspaper Framing of Female African American Olympic Athletes , Martin Reece Funderburk

Effectiveness of a Brand’s Paid, Owned, and Earned Media in a Social Media Environment , Anan Wan

Providing Prevention Education About Child Sexual Abuse to Parents: Testing Media Effects on Knowledge, Behavioral Intentions and Outcomes , Jane Long Weatherred

Theses/Dissertations from 2018 2018

Creating an Online Social Movement in Socially Conservative Societies: A Case Study of Manshoor Blog Using Frame Alignment Process , Noura Abdullah Al-Duaijani

How S. C. Daily Newspapers Framed the Removal of the Confederate Flag from the State House Grounds in 2015 Through Letters to the Editor and Editorials , Thomas Craig Anderson

Breaking The Silence: Extending Theory To Address The Underutilization Of Mental Health Services Among Chinese Immigrants In The United States , Jo-Yun Queenie Li

Fandom In Politics: Scale Development And Validation , Won-Ki Moon

Fatal Force: A Conversation With Journalists Who Cover Deadly, Highly-Publicized Police Shootings , Denetra Walker

Domestic Extension Of Public Diplomacy: Media Competition For Credibility, Dependency And Activation Of Publics , Yicheng Zhu

Theses/Dissertations from 2017 2017

Hydraulic Fracturing In the United States: A Framing Analysis , Kenneth Stephen Cardell Jr.

Network vs. Netflix: A Comparative Content Analysis of Demographics Across Prime-Time Television and Netflix Original Programming , James Corfield

Framing Marijuana: A Study of How us Newspapers Frame Marijuana Legalization Stories and Framing Effects of Marijuana Stories , Hwalbin Kim

The Allure of Isis: Examining the Underlying Mechanisms that Helped the Islamic State in Iraq and Syria , Alexander Luchsinger

International Twitter Comments About 2016 U.S. Presidential Candidates Trump And Clinton: Agenda-Building Analysis In The U.S., U.K., Brazil, Russia, India and China , Jane O’Boyle

Is That Online Review Fake News? How Sponsorship Disclosure Influences Reader Credibility , Mark W. Tatge

Theses/Dissertations from 2016 2016

Measuring Strategic Communications , Jeffrey A. Ranta

Public Perceptions Of Genetically Modified Food On Social Media: A Content Analysis Of Youtube Comments On Videos , Nanlan Zhang

Toward A Situational Technology Acceptance Model: Combining the Situational Theory of Problem Solving and Technology Acceptance Model to Promote Mobile Donations for Nonprofit Organizations , Yue Zheng

Theses/Dissertations from 2015 2015

Promoting HPV Vaccination for Male Young Adults: Effects of Social Influence , Wan Chi Leung

Redneckaissance: Honey Boo Boo, Tumblr, and the Stereotype of Poor White Trash , Ashley F. Miller

Theses/Dissertations from 2014 2014

Conflicted Union: Culture, Economics and European Union Media Policy , Daphney Pernola Barr

Beating Down the Fear: The Civil Sphere and Political Change in South Carolina, 1940-1962 , Sid Bedingfield

The State v. Perry: Comparative Newspaper Coverage of South Carolina's Most Prominent Civil Rights Lawyer , Christopher G. Frear

(MASCOT) NATION: EXAMINING UNIVERSITY ENGAGEMENT ON COLLEGE FOOTBALL TEAMS’ FACEBOOK PAGES , Matthew J. Haught

Innovation Among Georgian Journalism Educators: A Network Analysis Perspective , Ana Keshelashvili

Emotional Bond between the Creator and the Avatar: Changes in Behavioral Intentions to Engage in Alcohol-Related Traffic Risk Behaviors , Hokyung Kim

Handcuffing Speech: Federal Fraud Statutes and the Criminalization of Advertising , Carmen Maye

Social Movements, Media, and Democratization in Georgia , Maia Mikashavidze

Am I in Danger? : Predictors and Behavioral Outcomes of Public Perception of Risk Associated with Food Hazards , Sang-Hwa Oh

Parental Mediation of Adolescent Movie Viewing , Larry James Webster Jr.

Theses/Dissertations from 2013 2013

Political Advertising In Kuwait - A Functional Discourse Analysis , Jasem Alqaseer

The Westernization of Advertisements Published In Kuwaiti Newspapers From 1992 to 2012; A Content Analysis , Farah Taleb Alrefai

What Can Reader Comments to News Online Contribute to Engagement and Interactivity? A Quantitative Approach , Brett A. Borton

Exploring a paradigm shift: The New York Times' framing of sub-Saharan Africa in stories of conflict, war and development during the Cold War and post-Cold War eras, 1945-2009 , Zadok Opero Ekimwere

Mental Health On Youtube: Exploring the Potential of Interactive Media to Change Knowledge, Attitudes and Behaviors About Mental Health , Caroline Belser Foster

That's News to Me: An Exploratory Study of the Uses and Gratifications of Current Events On Social Media of 18-24 Year-Olds , John Vincent Karlis

Making Stewardship Meaningful For Nonprofits: Stakeholder Motivations, Attitudes, Loyalty and Behaviors , Geah N. Pressgrove

An Alternative Path: The Intellectual Legacy of James W. Carey , Matthew Ross

The Corporation in the Marketplace of Ideas: The Law and Economics of Corporate Political Speech , Matthew W. Telleen

Child Sexual Abuse In the Media: Is Institutional Failure to Blame? , Jane Long Weatherred

Theses/Dissertations from 2012 2012

The Relationship Between Facebook Use and Religiosity Among Emerging Adults , Heidi D. Campbell

Attribute Agenda Setting, Attribtue Priming, and The Public's Evaluation of Genetically Modified (GM) Food in South Korea , Soo Yun Kim

What's Mine is Yours: An Exploratory Study of Attitudes and Conceptions About Online Personal Privacy In the Socialist Republic of Vietnam , Patrick Sharbaugh

Theses/Dissertations from 2011 2011

How Journalists Perceive Internal and External Influence: A Qualitative Assessment of Local Television Reporters' Ethical Decision-Making , Beth Eckard Concepcion

Collective Memory of the War In Iraq: An Analysis of Letters to the Editor and Public Opinion Polls, 2003-2008 , Lisa Cash Luedeman

A Framing Analysis and Model of Barack Obama in Political Cartoons , Anthony Palmer

Theses/Dissertations from 2010 2010

Breaking Down the Fear' -- John H. Mccray, Accommodationism and theFraming of the Civil Rights Struggle in South Carolina, 1940-1948 , Sid Bedingfield

Do You See What I See?: A Comparative Content Analysis of Iraq War Photographs As Published In the New York Times and the Tehran Times , Garen Cansler

Exploring Intention to Adopt Mobile Tv Services In the U.S.: Toward A New Model With Cognitive-Based and Emotional-Based Constructs , Seoyoon Choi

Media Representations and Implications For Collective Memory: A Grounded Theory Analysis of TV News Broadcasts of Hillary Clinton From 1993-2008 , Mary Elizabeth McLaughlin

Resonance and Elaboration: the Framing Effect of Chinese Product Safety Issue Coverage , Ji Pan

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Home > FACULTIES > Information & Media Studies (FIMS) > MEDIASTUDIES-ETD

Information & Media Studies (FIMS) Faculty

Media Studies Theses and Dissertations

This collection contains theses and dissertations from the Department of Media Studies, collected from the Scholarship@Western Electronic Thesis and Dissertation Repository

Theses/Dissertations from 2024 2024

Networks of Resistance: A Regional Analysis of Extractive Conflicts in Central America , Giada Ferrucci

Arts-Informed Storytelling: How Arts-Informed Research was Used with Six Indigenous Peoples in London, Ont. , Percy Sherwood

Theses/Dissertations from 2023 2023

Witnessing Conspiracy Theories: Developing an Intersectional Approach to Conspiracy Theory Research , David Guignion

Canadians Redefining R&B: The Online Marketing of Drake, Justin Bieber, and Jessie Reyez , Amara Pope Ms.

Theses/Dissertations from 2022 2022

Instagram Influencers and their Youngest Female Followers , Amanda Jenkins

A descriptive analysis of sport nationalism, digital media, and fandom to launch the Canadian Premier League , Farzan Mirzazadeh

Influencer Engagement Pods and the Struggle Over Measure in Instagram Platform Labour , Victoria J. O'Meara

Radiant Dreams and Nuclear Nightmares: Japanese Resistance Narratives and American Intervention in Postwar Speculative Popular Culture , Aidan J. Warlow

Theses/Dissertations from 2021 2021

More barriers than solutions: Women’s experiences of support with online abuse , Chandell E. Gosse

Heavy Metal Fundraisers: Entrepreneurial Recording Artists in Platform Capitalism , Jason Netherton

Theses/Dissertations from 2019 2019

Resistant Vulnerability in The Marvel Cinematic Universe's Captain America , Kristen Allison

Unwrapping the Toronto Christmas Market: An Examination of Tradition and Nostalgia in a Socially Constructed Space , Lydia J. Gibson

Trauma, Creativity, And Bearing Witness Through Art: Marian Kołodziej's Labyrinth , Alyssa Logie

Appropriating Play: Examining Twitch.tv as a Commercial Platform , Charlotte Panneton

Dead Men Walking: An Analysis of Working-Class Masculinity in Post-2008 Hollywood Film , Ryan Schroeder

Glocalization in China: An Analysis of Coca-Cola’s Brand Co-Creation Process with Consumers in China , Yinuo Shi

Critiquing the New Autonomy of Immaterial Labour: An Analysis of Work in the Artificial Intelligence Industry , James Steinhoff

Watching and Working Through: Navigating Non-being in Television Storytelling , Tiara Lalita Sukhan

Theses/Dissertations from 2018 2018

Hone the Means of Production: Craft Antagonism and Domination in the Journalistic Labour Process of Freelance Writers , Robert Bertuzzi

Invisible Labour: Support-Service Workers in India’s Information Technology Industry , Indranil Chakraborty

Exhibiting Human Rights: Making the Means of Dignity Visible , Amy J. Freier

Industrial Stagecraft: Tooling and Cultural Production , Jennifer A. Hambleton

Cultural Hybridity in the Contemporary Korean Popular Culture through the Practice of Genre Transformation , Kyunghee Kim

Theses/Dissertations from 2017 2017

Regarding Aid: The photographic situation of humanitarianism , Sonya de Laat

The Representation of the Canadian Government’s Warrantless Domestic Collection of Metadata in the Canadian Print News Media , Alan Del Pino

(Not) One of the Boys: A Case Study of Female Detectives on HBO , Darcy Griffin

Pitching the Feminist Voice: A Critique of Contemporary Consumer Feminism , Kate Hoad-Reddick

Local-Global Tensions: Professional Experience, Role Perceptions and Image Production of Afghan Photojournalists Working for a Global Audience , Saumava Mitra

A place for locative media: A theoretical framework for assessing locative media use in urban environments , Darryl A. Pieber

Mapping the Arab Diaspora: Examining Placelessness and Memory in Arab Art , Shahad Rashid

Settler Colonial Ways of Seeing: Documentary Governance of Indigenous Life in Canada and its Disruption , Danielle Taschereau Mamers

Theses/Dissertations from 2016 2016

Finding Your Way: Navigating Online News and Opinions , Charlotte Britten

Law and Abuse: Representations of Intimate Partner Homicide in Law Procedural Dramas , Jaime A. Campbell

Creative Management: Disciplining the Neoliberal Worker , Trent Cruz

No hay Sólo un Idioma, No hay Sólo una Voz: A Revisionist History of Chicana/os and Latina/os in Punk , Richard C. Davila

Shifting Temporalities: The Construction of Flexible Subjectivities through Part-time Retail Workers’ Use of Smartphone Technology , Jessica Fanning

Becoming Sonic: Ambient Poetics and the Ecology of Listening in Four Militant Sound Investigations , David C. Jackson

Capital's Media: The Physical Conditions of Circulation , Atle Mikkola Kjøsen

On the Internet by Means of Popular Music: The Cases of Grimes and Childish Gambino , Kristopher R. K. Ohlendorf

Believing the News: Exploring How Young Canadians Make Decisions About Their News Consumption , Jessica Thom

Theses/Dissertations from 2015 2015

Narrative Epic and New Media: The Totalizing Spaces of Postmodernity in The Wire, Batman, and The Legend of Zelda , Luke Arnott

Canada: Multiculturalism, Religion, and Accommodation , Brittainy R. Bonnis

Navigating the Social Landscape: An Exploration of Social Networking Site Usage among Emerging Adults , Kristen Colbeck

Impassioned Objects And Seething Absences: The Olympics In Canada, National Identity and Consumer Culture , Estee Fresco

Satirical News and Political Subversiveness: A Critical Approach to The Daily Show and The Colbert Report , Roberto Leclerc

"When [S]He is Working [S]He is Not at Home": Challenging Assumptions About Remote Work , Eric Lohman

Heating Up the Debate: E-cigarettes and Instagram , Stephanie L. Ritter

Limitation to Innovation in the North American Console Video Game Industry 2001-2013: A Critical Analysis , Michael Schmalz

Happiest People Alive: An Analysis of Class and Gender in the Trinidad Carnival , Asha L. St. Bernard

Human-Machinic Assemblages: Technologies, Bodies, and the Recuperation of Social Reproduction in the Crisis Era , Elise D. Thorburn

Theses/Dissertations from 2014 2014

Evangelizing the ‘Gallery of the Future’: a Critical Analysis of the Google Art Project Narrative and its Political, Cultural and Technological Stakes , Alanna Bayer

Face Value: Beyond the Surface of Brand Philanthropy and the Cultural Production of the M.A.C AIDS Fund , Andrea Benoit

Cultivating Better Brains: Transhumanism and its Critics on the Ethics of Enhancement Via Brain-computer Interfacing , Matthew Devlin

Man Versus Food: An Analysis of 'Dude Food' Television and Public Health , Amy R. Eisner-Levine

Media Literacy and the English as a Second Language Curriculum: A Curricular Critique and Dreams for the Future , Clara R. Madrenas

Fantasizing Disability: Representation of loss and limitation in Popular Television and Film , Jeffrey M. Preston

(Un)Covering Suicide: The Changing Ethical Norms in Canadian Journalism , Gemma Richardson

Labours Of Love: Affect, Fan Labour, And The Monetization Of Fandom , Jennifer Spence

'What's in a List?' Cultural Techniques, Logistics, Poeisis , Liam Cole Young

Theses/Dissertations from 2013 2013

Distinguishing the 'Vanguard' from the 'Insipid': Exploring the Valorization of Mainstream Popular Music in Online Indie Music Criticism , Charles J. Blazevic

Anonymous: Polemics and Non-identity , Samuel Chiang

Manufacturing Legitimacy: A Critical Theory of Election News Coverage , Gabriel N. Elias

The Academic Grind: A Critique of Creative and Collaborative Discourses Between Digital Games Industries and Post-Secondary Education in Canada , Owen R. Livermore

We’re on This Road Together: The Changing Fan/Producer Relationship in Television as Demonstrated by Supernatural , Lisa Macklem

Brave New Wireless World: Mapping the Rise of Ubiquitous Connectivity from Myth to Market , Vincent R. Manzerolle

Promotional Ubiquitous Musics: New Identities and Emerging Markets in the Digitalizing Music Industry , Leslie Meier

Money, Morals, and Human Rights: Commercial Influences in the Marketing, Branding, and Fundraising of Amnesty International and Human Rights Watch , Danielle Morgan

If I Had a Hammer: An Archeology of Tactical Media From the Hootenanny to the People's Microphone , Henry Adam Svec

Theses/Dissertations from 2012 2012

Watching High School: Representing Disempowerment on Teen Drama Television , Sarah M. Baxter

Will Work For Free: Examining the Biopolitics of Unwaged Immaterial Labour , Brian A. Brown

Social Net-working: Exploring the Political Economy of the Online Social Network Industry , Craig Butosi

Watching the games: Critical media literacy and students’ abilities to identify and critique the politics of sports , Raúl J. Feliciano Ortiz

The Invisible Genocide: An Analysis of ABC, CBS, and NBC Television News Coverage of the 1994 Genocide in Rwanda. , Daniel C. Harvey

It's Complicated: Romantic Breakups and Their Aftermath on Facebook , Veronika A. Lukacs

Keeping Up with the Virtual Joneses: The Practices, Meanings, and Consequences of Consumption in Second Life , Jennifer M. Martin

The (m)Health Connection: An Examination of the Promise of Mobile Phones for HIV/AIDS Intervention in Sub-Saharan Africa , Trisha M. Phippard

Born Again Hard : Transgender Subjectivity in Paul Chadwick's Concrete , Justin Raymond

Communicating Crimes: Covering Gangs in Contemporary Canadian Journalism , Chris Richardson

Online Social Breast-Working: Representations of Breast Milk Sharing in the 21st Century , Cari L. Rotstein

Because I am Not Here, Selected Second Life-Based Art Case Studies. Subjectivity, Autoempathy and Virtual World Aesthetics , Francisco Gerardo Toledo Ramírez

Day of the Woman?: Feminism & Rape-Revenge Films , Kayley A. Viteo

Theses/Dissertations from 2011 2011

"Aren't They Keen?" Early Children's Food Advertising and the Emergence of the Brand-loyal Child Consumer , Kyle R. Asquith

Immediacy and Aesthetic Remediation in Television and Digital Media: Mass Media’s Challenge to the Democratization of Media Production , Michael S. Daubs

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Masters Theses in Media Studies, Department of Communication, Stanford University

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Current results range from 2017 to 2023

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41 catalog results, online 1. sociability project: social media and negative well-being [2023].

Fanaika, Brandon Lee (Author)
June 6, 2023; June 2019

Online 2. A Critique of How Television Represents Race Through Humor [2019]

Snyder, Haley Rose (Author)

Online 3. “Better Than I Was Yesterday”: A Qualitative Analysis of Motivations to Self-Track [2019]

Srinivasan, Leela (Author)
June 4, 2019

Online 4. Health Behavior Change in Virtual Worlds: A Systematic Review [2019]

White, Nicole (Author)

Online 5. Identity and Self-Presentation in Computer Mediated Environments [2019]

Norder, Devin (Author)
June 11, 2019

Online 6. Lights, Camera... Asians: Hollywood’s Quest for Success in the “Asian Box Office” [2019]

Sagan, Samuel Kasem (Author)
June 2, 2019

Online 7. Love as We Know It: A Consideration of Romance through the Lens of Trust in the Era of Technology [2019]

Dagostino, Kyle (Author)

Online 8. Party Over Reality: The Impact of Partisanship on Perceptions of Political Disinformation [2019]

Joseff, Kathryn (Author)

Online 9. Retail to E-tail: Understanding how ecommerce has reshaped the retail industry [2019]

Conaton, Patrick (Author)

Online 10. Sociability Project: Social Media and Negative Well-Being [2019]

Online 11. the lifestyle project: a review of wearable technologies, motivations, and health outcomes in physical activity research [2019].

Murphy, Alameen (Author)

Online 12. Trust in a Digital Age: Overcoming Systemic Difficulties in Returning Unclaimed Property [2019]

Shaw, Sydney (Author)

Online 13. A Literature Review Promoting Counterinsurgency Cultural Training in Virtual Reality [2018]

Hayden, "Carly" Constance Charlotte (Author)

Online 14. A New Era of Personalized Politics: The 2016 Twitter Campaign [2018]

Schram, Connor (Author)

Online 15. Activist Responsibility and Social Platforms: Analyzing Billie Jean King's Furtherance of Women's Athletics Through Liberal Feminism [2018]

Stone, Gabrielle Jean (Author)

Online 16. Community Supported Fisheries and Their Strategies for Social Media Marketing [2018 - 2019]

Enriques, Evan (Author)
2018 - 2019

Online 17. Entertainment-Education and Narrative Persuasion in the Context of the Culture Cycle and Communication Theories [2018]

Lim, Liliana Danielle (Author)

Online 18. Filter Bubbles And Music Streaming: The Influence of Personalization And Recommendation Algorithms on Music Discovery Via Streaming Platforms [2018]

McClung, Madison Grace (Author)

Online 19. Is the United States Ready for a Female President? An Examination of American Media Culture and Current Political Evaluations [2018]

Sorenson, Kylene (Author)

Online 20. Norbert Wiener and libertarian paternalism: a careful look at nudge economics through the thick lends of the dark hero [2018]

Krem, Katherine Alexandra (Author)

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Digital Commons @ USF > College of Arts and Sciences > Mass Communications > Theses and Dissertations

Mass Communications Theses and Dissertations

Theses/dissertations from 2024 2024.

No Change No Gain: A Comparative Framing Analysis of the NFL’s Inspire Change Campaign , Kia K. Cannon

Comparative Analysis of Abortion Coverage in CNN and Fox News from the Perspective of Agenda Setting Theory , Xinyu Chang

From the Patient’s Perspective: Understanding the Colorectal Cancer Patient Experience Portrayed in Edutainment Television , Allison M. Fisher

Influence of Merck Gardasil 9 Advertisements on Male Vaccination Behavior Through a Health Belief Model Framework , Lauren Kierpa

Lights, Camera, Recruitment: Analyzing DoD-Hollywood Synergy and its Effects on Attitudes and Behaviors Towards the Military , Jose-Andres Leon-Gil

Corporate Social Responsibility and Social Media Influencers: Effectiveness of CSR Brand-Endorsed Messaging on Consumers , Hannah Sarmiento

Theses/Dissertations from 2023 2023

An Experimental Analysis of the Effect of Crisis Response Message Strategies on Consumer Emotions, Perceptual Beliefs and Intended Behavior , Valentina Ahumada

How the Taiwanese podcast Bailingguo News framed the 2019 Hong Kong movement: A framing analysis of the anti-Extradition Law Amendment Bill , Yu-Fei Chiu

Advocating for Diversity, Equity, and Inclusion: A Study of the NHL’s #HockeyIsForEveryone Campaign on Twitter , Jessica Martinez

Theses/Dissertations from 2022 2022

An Analysis of International Soccer Fans’ Knowledge of Qatar, Perceptions of Qatar’s Country Image, and Intention to Support the 2022 FIFA World Cup , Taleb Al-Adbah

Analysis of Prescription Drug Brand Mentions in Music: Prevalence and Consumer Perceptions , Lisa A. Blake

Elements of Instagram Influencer Posts that Drive Follower Engagement , Yishan Li

Communicating Breast Cancer Awareness: Using the Health Belief Model to Develop Mass Communication Themes to Influence Early Detection Behaviors , Srisai Kamakshi Ramya Harika Pucha

The European Super League (ESL): A Political Economy and Media Framing Analysis , Patrick Sidwell

Inaugural Addresses, Framing Theory, and the Impact on American Perceptions of the Presidency , Kalin Meagan Velez

The Use of Social Media by Leaders in Times of Crisis: 2020–21 United States Election Protests , Cagdas Yuksel

Theses/Dissertations from 2021 2021

The Influence of Hate Speech on TikTok on Chinese College Students , Tengyue Chen

Cultivating Courage: Medical Dramas and Portrayals of Patient Self-Advocacy , Alyssa H. Harrell

The Media Reproduction of Racial Violence: A Content Analysis of News Coverage Following the Death of George Floyd Jr. , Keylon Lovett

Credibility of Spokespersons and E-cigarette Prevention Messages: Elaboration Likelihood Model and The Moderating Role of Perceived Risk , Emmanuel Maduneme

An Examination of COVID-19 Health Behaviors and Public Health Messaging Using the Health Belief Model and Organization-Public Relationship Quality , Aaron L. Nichols

The Extended Parallel Processing Model (EPPM) and Risk Perceptions of Twitter messages related to COVID-19 , Muhammad E. Rasul

Framing #MeToo movement in China A Content Analysis of China Women’s News Coverage , Wenminzi Wu

Theses/Dissertations from 2020 2020

Super Bowl Ads and the Donald Trump Culture War , Jessica Barron

A Case Study on Black Twitter’s Reactions to the Framing of Blacks in Dove’s 2017 Facebook Advertisement , Shereena Farrington

The Roles of Emotional Cues and Purchasing Incentives in WeChat Commerce: A Content Analysis , Xuezhu Hao

People with Parkinson’s and Care Partners of PwPs’ Uncertainty Management Through Information Strategies , Amy Haywood

Asian Male Stereotypes: An Investigation of Current Beliefs About Asian Males and Stereotypes Perpetuated by U.S. Modern Cinema , Noelle Knopp

Developing Design Elements for a Parkinson’s Disease Informative Website: A Social Marketing Approach , Emilie R. Madsen

Evaluation of Native Advertisement though Third Person Effect Theory: An Experimental Design , Inga Nafetvaridze

EPPM and Its Effectiveness in Advertisements of Colorectal Cancer Screening among Young Adults , Anh T. Nguyen

The Role of Threat and Efficacy in Anti-Vaping Ads: A Test of the Extended Parallel Process Model , Ryan Noone

An Experimental Investigation into the Impact of Crisis Response Strategies and Relationship Management in the Pharmaceutical Industry , Nikoletta Pappas

Media Fandom: Social Media Use and Collective Identity in China: A Case Study of Z.Tao’s Weibo Fandom , Mier Sha

'Golden Spike': Examining Atlanta United FC Communications During the Launch of the Team , Maria Tsyruleva

The Role of Influencer Endorsement in Consumer Brand Engagement on Sina Weibo , Xiaofan Wei

One News Event, Three Media Frames , Le Xin

Applying the Situational Theory of Publics to Children's Sex Education in China , Baoyi Zeng

Theses/Dissertations from 2019 2019

The Role of Social Media Journalists in TV News:Their Effects on the Profession and Identity of TV Journalism, the Quality of News, and theAudience Engagement , Yousuf Humiad AL Yousufi

Relationship Management Communications by NHL Teams on Twitter , Kelsey M. Baker

2018 China-United States Trade War: Framing Analysis of Online News Coverage in the United States and China as portrayed by the New York Times and the People’s Daily , Jiangling Huang

The Research on the Determinants of Users' Willingness to Pay for Chinese Paid Sports Model Based on Use and Gratification Theory , Jing Li

Online MMORPG Games in China: Player Motivations and the Mediating Role of Flow , Jiaxin Liu

The Hostile Media Effect and Its Potential Consequences: Examining the Influence of Presumed Influence of International Media Coverage , Zhennan Liu

Womenpreneurs in a Digital Environment: Utilizing Instagram to Build a Personal Brand , Michelle N. Nuñez

Objectification of Women in Bollywood Item Numbers , Zahabia Z. Slatewala

A Research on eSports Users’ Motives and Satisfaction in China The Case of League of Legends , Qianyin Sun

An Analysis of the Language and the Relationship of the President of the USA Related Twitter Accounts toward the National Media , Sait Serif Turhan

Theses/Dissertations from 2018 2018

Perception of Kazakhstan in the U.S through the New York Times Coverage , Tursynay Alikhanova

The Influence of Instagram Selfies on Female Millennials’ Appearance Satisfaction , Diliara Bagautdinova

Women’s Body Image in the Media: Fitspiration on Instagram , Brook M. Bryant

Political Talk Shows in Taiwan: First- and Third-Person Effects, Their Attitudinal Antecedents and Consequences , Shou-Chen Hsieh

An Examination of Image Repair Theory and BP’s Response to the Deepwater Horizon Oil Spill , William Anthony Korte Jr.

An Analysis of Organ Donation Presentations on Weibo , Shengfei Li

Gender Sexualization in Digital Games: Exploring Female Character Changes in Tomb Raider , Jingjing Liu

Shithole Countries: An Analysis of News Coverage in the U.S. , Murewa O. Olubela

Self-esteem, motivation, and self-enhancement presentation on WeChat , Xiao Qiu

The Portrayal of Women in the Oldest Russian Women’s Magazine “Rabotnitsa” From 1970-2017 , Anastasiia Utiuzh

Cultural Adaptation and Maintenance: Chinese International Students' Use of Facebook and WeChat , Mengni Wang

The Understanding of Absolute Right to Freedom of Expression in the Case of Hate Speech , Qinqin Wang

Body Image, Self-Esteem and Eating Disturbance among Chinese Women: Testing the Tripartite Influence model , Weiwei Wang

I’m Your Fan – Engaging in Celebrity’s Social Media Page with the Mediation of Parasocial Interaction and Parasocial Relationship , Jiahui Zhuang

Theses/Dissertations from 2017 2017

Household Food Waste Prevention in Malaysia: An Issue Processes Model Perspective , Syahirah Abd Razak

Countering the Questionable Actions of the CPD and FEC , Brian C. Cole

“You Know Who I Am, Don’t You? I’m the One They’re Writing About in the Newspapers and on TV” , Casey Killen Crane

To Tell the Truth: The Credibility of Cable News Networks In an Era of Increasingly Partisan Political News Coverage , Christopher Jadick

Political Media Bias in the United States: Immigration and the Trump Administration , Bryce Josepher

Social Media Use and Political Participation in China: The Mediating Role of Political Efficacy , Bingyang Liu

Framing Genetically-modified Foods Communication in China: A Content Analysis of News Coverage of People’s Daily and Southern Metropolis , Linqi Lu

Conceptualizing Social Wealth in the Digital Age: A Mixed Methods Approach , Kristina Oliva

The Road to the White House: A Correlational Analysis of Twitter Sentiment and National Polls in the 2016 Election Cycle , Melissa G. Pelletier

Using Green Messages to Cue Recycling Tendencies , Danielle Quichocho

Traversing Privacy Issues on Social Networking Sites Among Kuwaiti Females , Shahad Shihab

Chinese National Identity and Media Framing , Yufeng Tian

Smog Pollution in China: News Framing and Issue-Attention Cycle per the , Yingying Zhang

Theses/Dissertations from 2016 2016

Corporate Social Responsibility Communication: Beliefs in Motives, First- and Third-Person Effects and Behavioral Consequences , Nianyuan Cheng

Crimean Referendum: Annexation VS Reunification. Framing Analysis of Online News Coverage in Russia and the U.S. , Anna Dedova

Investigating the Determinants of Recycling Behavior in Youth by Using Theory of Planned Behavior. , Tejaswini Gadiraju

Media Perceptions on Sexual Assault on College Campuses , Maggie M. Hall

The Impact of Emojis and Emoticons on Online Consumer Reviews, Perceived Company Response Quality, Brand Relationship, and Purchase Intent. , Jayme Hill Hill

Media Multitasking and Memory: The Role of Message Modalities , Le Nguyen

Cultivating Philanthropy in Community Colleges: A Dual-Model Approach , Rachel Faith Pleasant

Avatar Self-Identification, Self-Esteem, and Perceived Social Capital in the Real World: A Study of World of Warcraft Players and their Avatars , Melissa Watts

The Effects of Mission Statement Design on Behavioral Intention , Jonathan David West

Impact of a Brand Crisis on Nation Branding: An Analysis of Tweets about VW’s Emissions Crisis , Kara Julie Whytas

Theses/Dissertations from 2015 2015

Responding to a Rumor: How Crisis Response Strategies Influence Relationship Outcomes , Bo Breuklander

Crisis Communication and Celebrity Scandal: An Experiment on Response Strategies , Leah Champion

Speaking Their Language: Textisms in Today's Communication , Adam Lloyd Drum

Direct-to-Consumer Messaging: A Phenomenological Examination of DTC Best Practices , Nicholas Dominick Fancera

Examining Endorsement and Viewership Effects on the Source Credibility of YouTubers , Stephanie Fred

The Cultivation of Eating Disorders through Instagram , Kendall O'Brien

Online Game Advertising and Chinese College Students: Attitudes, First- and Third-Person Effects , Yan Tang

On the Convergence of Cinema and Theme Parks: Developing a Predictable Model for Creative Design , Ryan Luke Terry

I Threw My Pie for You: Engagement and Loyalty on TV Show Facebook Pages , Tracy M. Wisneski

First- and Third-Person Effects of Alcohol Advertising on Chinese College Students , Dong Xue

Framing Occupy Central: A Content Analysis of Hong Kong, American and British Newspaper Coverage , Mengjiao Yu

Theses/Dissertations from 2014 2014

Climate Change, Situational Theory of Problem Solving, and Issue Framing Effects , Michael Eddie Burch

British Cultural Narrative in Winston Churchill's Political Communication , Andres L. Faza

Communication Behavior Study of Support in the Arts Using the Situational Theory of Publics and the Theory of Reasoned Action , Ashleigh Gallant

A Comparison Study on Violent Video Games: Explained by the Gamers Themselves , Christopher John Kneifer

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Home > Humanities and Sciences > Communication Studies > Communication Studies ETDs

Communication Studies Theses, Dissertations, and Professional Papers

This collection includes theses, dissertations, and professional papers from the University of Montana Department of Communication Studies. Theses, dissertations, and professional papers from all University of Montana departments and programs may be searched here.

Theses/Dissertations from 2024 2024

The Role of Face Threats in Understanding Target’s Interpretation of a Tease , Shawn M. Deegan

RETROSPECTIVE AND INTERACTIVE ANALYSES OF PARENT-ADOLESCENT STORYTELLING ABOUT ALCOHOL , Kiersten Marie Falck

A CASE OF WATER: A RHETORICAL ANALYSIS OF THE LEGAL AND SOCIAL EFFECTS OF THE ARIZONA V. NAVAJO NATION SUPREME COURT CASE , Mykel Patrick Greene

To Revise Or Not To Revise: How Feedback Type, Interpersonal Liking, and Messenger Credibility Influence Revision , Rachel Jane Jensen

The National Football League's Problem , Marley R. Merchen

Menopause in The Public Sphere: The Consciousness-Raising Practices of Technical and Experiential Experts , Emma J. Murdock

Minimizing Toxicity and Maximizing Social Connection in Collegiate Esports Teams , Julia Kay Tonne

EXPLORING CROSS-CULTURAL COMMUNICATION STRATEGIES AND SOLUTIONS OF INTERNATIONAL STUDENTS IN ACADEMIC ENVIRONMENTS WITH CONSIDERATION TO COMMUNICATION ACCOMMODATION THEORY , Wendy K. Yeboah

Theses/Dissertations from 2023 2023

COMEDY, CAMARADERIE, AND CONFLICT: USING HUMOR TO DEFUSE DISPUTES AMONG FRIENDS , Sheena A. Bringa

Navigating Toxic Identities Within League of Legends , Jeremy Thomas Miner

Theses/Dissertations from 2022 2022

UNDERSTANDING MEDIA RICHNESS AND SOCIAL PRESENCE: EXPLORING THE IMPACTS OF MEDIA CHANNELS ON INDIVIDUALS’ LEVELS OF LONELINESS, WELL-BEING, AND BELONGING , Ashley M. Arsenault

CANCELING VS. #CANCEL CULTURE: AN ANALYSIS ON THE SURVEILLANCE AND DISCIPLINE OF SOCIAL MEDIA BEHAVIOR THROUGH COMPETING DISCOURSES OF POWER , Julia G. Bezio

DISTAL SIBLING GRIEF: EXPLORING EMOTIONAL AFFECT AND SALIENCE OF LISTENER BEHAVIORS IN STORIES OF SIBLING DEATH , Margaret C. Brock

Is Loss a Laughing Matter?: A Study of Humor Reactions and Benign Violation Theory in the Context of Grief. , Miranda B. Henrich

The Request Is Not Compatible: Competing Frames of Public Lands Discourse in the Lolo Peak Ski Resort Controversy , Philip A. Sharp

Patient Expectations, Satisfaction, and Provider Communication Within the Oncology Experience , Elizabeth Margaret Sholey

Psychological Safety at Amazon: A CCO Approach , Kathryn K. Zyskowski

Theses/Dissertations from 2021 2021

Discourse of Renewal: A Qualitative Analysis of the University of Montana’s COVID-19 Crisis Communication , Haley Renae Gabel

Activating Hope: How Functional Support Can Improve Hope in Unemployed Individuals , Rylee P. Walter

Theses/Dissertations from 2020 2020

THE HOME AS A SITE OF FAMILY COMMUNICATED NARRATIVE SENSE-MAKING: GRIEF, MEANING, AND IDENTITY THROUGH “CLEANING OUT THE CLOSET” , Kendyl A. Barney

CRISIS AS A CONSTANT: UNDERSTANDING THE COMMUNICATIVE ENACTMENT OF COMMUNITIES OF PRACTICE WITHIN THE EXTENSION DISASTER EDUCATION NETWORK (EDEN) , Danielle Maria Farley

FOSTERING COMMUNITIES OF PRACTICE IN COMPREHENSIVE SEX EDUCATION: EVALUATION AND RECOMMENDATIONS ON THE FOUNDATIONS TRAINING , Shanay L. Healy

Belonging for Dementia Caregivers , Sabrina Singh

Theses/Dissertations from 2019 2019

Making the Most of People We Do Not Like: Capitalizing on Negative Feedback , Christopher Edward Anderson

Understanding the Relationship Between Discursive Resources and Risk-Taking Behaviors in Outdoor Adventure Athletes , Mira Ione Cleveland

Service Failure Management in High-End Hospitality Resorts , Hunter A. Dietrich

Fear, Power, & Teeth (2007) , Olivia Hockenbroch

The climate change sublime: Leveraging the immense awe of the planetary threat of climate change , Sean D. Quartz

Theses/Dissertations from 2018 2018

The Relationship Between Memorable Messages and Identity Construction , Raphaela P. Barros Campbell

Wonder Woman: A Case Study for Critical Media Literacy , Adriana N. Fehrs

Curated Chaos: A Rhetorical Study of Axmen , Rebekah A. McDonald

THE ROLE OF BIPOLAR DISORDER, STIGMA, AND HURTFUL MESSAGES IN ROMANTIC RELATIONSHIPS , Callie Parrish

Cruising to be a Board Gamer: Understanding Socialization Relating to Board Gaming and The Dice Tower , Benjamin Wassink

Theses/Dissertations from 2017 2017

STEAMED: EXAMINATIONS OF POWER STRUGGLES ON THE VALUE FORUM , richard E. babb

Beyond the Bike; Identity and Belonging of Free Cycles Members , Caitlyn Lewis

Adherence and Uncertainty Management: A Test Of The Theory Of Motivated Information Management , Ryan Thiel

Theses/Dissertations from 2016 2016

Redskins Revisited: Competing Constructions of the Washington Redskins Mascot , Eean Grimshaw

A Qualitative Analysis of Belonging in Communities of Practice: Exploring Transformative Organizational Elements within the Choral Arts , Aubrielle J. Holly

Training the Professoraite of Tomorrow: Implementing the Needs Centered Training Model to Instruct Graduate Teaching Assistants in the use of Teacher Immediacy , Leah R. Johnson

Beyond Blood: Examining the Communicative Challenges of Adoptive Families , Mackensie C. Minniear

Attitudes Toward Execution: The Tragic and Grotesque Framing of Capital Punishment in the News , Katherine Shuy

Knowledge and Resistance: Feminine Style and Signifyin[g] in Michelle Obama’s Public Address , Tracy Valgento

Theses/Dissertations from 2015 2015

BLENDED FRAMEWORK: BILL MCKIBBEN'S USE OF MELODRAMA AND COMEDY IN ENVIRONMENTAL RHETORIC , Megan E. Cullinan

THE INFLUENCE OF MEDICAL DRAMAS ON PATIENT EXPECTATIONS OF PHYSICIAN COMMUNICATION , Kayla M. Fadenrecht

Diabesties: How Diabetic Support on Campus can Alleviate Diabetic Burnout , Kassandra E. Martin

Resisting NSA Surveillance: Glenn Greenwald and the public sphere debate about privacy , Rebecca Rice

Rhetoric, participation, and democracy: The positioning of public hearings under the National Environmental Policy Act , Kevin C. Stone

Socialization and Volunteers: A Training Program for Volunteer Managers , Allison M. Sullivan

Theses/Dissertations from 2014 2014

THIRD PARTY EFFECTS OF AFFECTIONATE COMMUNICATION IN FAMILY SUBSYSTEMS: EXAMINING INFLUENCE ON AFFECTIONATE COMMUNICATION, MENTAL WELL-BEING, AND FAMILY SATISFACTION , Timothy M. Curran

Commodity or Dignity? Nurturing Managers' Courtesy Nurtures Workers' Productivity , Montana Rafferty Moss

"It Was My Job to Keep My Children Safe": Sandra Steingraber and the Parental Rhetoric of Precaution , Mollie Katherine Murphy

Life, Liberty, and the Pursuit of Free Markets: ALEC's Populist Constructions of "the People" in State Politics , Anne Sherwood

Theses/Dissertations from 2013 2013

COMMUNICATIVE CONSTRUCTION OF EXPECTATIONS: AN EXAMINATION OF EXPECTATIONS REGARDING MOTHERS IN NARRATIVE CONSTRUCTION , Jordan A. Allen

Let’s talk about sex: A training program for parents of 4th and 5th grade children , Elizabeth Kay Eickhoff

"You Is The Church": Identity and Identification in Church Leadership , Megan E. Gesler

This land is your land, this land is my land: A qualitative study of tensions in an environmental decision making group , Gabriel Patrick Grelle

The Constitution of Queer Identity in the 1972 APA Panel, "Psychiatry: Friend or Foe to Homosexuals? A Dialogue" , Dustin Vern Edward Schneider

The Effect of Religious Similarity on the Use of Relational Maintenance Strategies in Marriages , Jamie Karen Taylor

Justice, Equality, and SlutWalk: The Rhetoric of Protesting Rape Culture , Dana Whitney Underwood

Theses/Dissertations from 2012 2012

Collective Privacy Boundary Turbulence and Facework Strategies: A Cross-Cultural Comparison of South Korea and the United States , Min Kyong Cho

COMMUNICATING ARTIFACTS: AN ANALYSIS OF HOW MUSEUMS COMMUNICATE ORGANIZATIONAL IDENTITY DURING TIMES OF CONTROVERSY AND FINANCIAL STRAIN , Amanda Renee Cornuke

Communication Apprehension and Perceived Responsiveness , Elise Alexandra Fanney

Improving Patient-Provider Communication in the Health Care context , Charlotte M. Glidden

What They Consider, How They Decide: Best Practices of Technical Experts in Environmental Decision-Making , Cassandra J. Hemphill

Rebuilding Place: Exploring Strategies to Align Place Identity During Relocation , Brigette Renee McKamey

Sarah Palin, Conservative Feminism, and the Politics of Family , Jasmine Rose Zink

Theses/Dissertations from 2011 2011

Salud, Dignidad, Justicia: Articulating "Choice" and "Reproductive Justice" for Latinas in the United States , Kathleen Maire de Onis

Environmental Documentary Film: A Contemporary Tool For Social Movement , Rachel Gregg

In The Pink: The (Un)Healthy Complexion of National Breast Cancer Awareness Month , Kira Stacey Jones

Jihad as an Ideograph: Osama bin Laden's rhetorical weapon of choice , Faye Lingarajan

The Heart of the Matter: The Function and Relational Effects of Humor for Cardiovascular Patients , Nicholas Lee Lockwood

Feeling the Burn: A Discursive Analysis of Organizational Burnout in Seasonal Wildland Firefighters , Whitney Eleanor Marie Maphis

Making A Comeback: An Exploration of Nontraditional Students & Identity Support , Jessica Kate McFadden

In the Game of Love, Play by the Rules: Implications of Relationship Rule Consensus over Honesty and Deception in Romantic Relationships , Katlyn Elise Roggensack

Assessing the balance: Burkean frames and Lil' Bush , Elizabeth Anne Sills

Theses/Dissertations from 2010 2010

The Discipline of Identity: Examining the Challenges of Developing Interdisciplinary Identities Within the Science Disciplines , Nicholas Richard Burk

Occupational Therapists: A Study of Managing Multiple Identities , Katherine Elise Lloyd

Discourse, Identity, and Culture in Diverse Organizations: A Study of The Muslim Students Association (University of Montana) , Burhanuddin Bin Omar

The Skinny on Weight Watchers: A Critical Analysis of Weight Watcher's Use of Metaphors , Ashlynn Laura Reynolds-Dyk

You Got the Job, Now What?: An Evaluation of the New Employee Orientation Program at the University of Montana , Shiloh M. A. Sullivan

Theses/Dissertations from 2009 2009

Because We Have the Power to Choose: A Critical Analysis of the Rhetorical Strategies Used in Merck's Gardasil Campaign , Brittney Lee Buttweiler

Communicative Strategies Used in the Introduction of Spirituality in the Workplace , Matthew Alan Condon

Cultures in Residence: Intercultural Communication Competence for Residence Life Staff , Bridget Eileen Flaherty

The Influence of Sibling Support on Children's Post-Divorce Adjustment: A Turning Point Analysis , Kimberly Ann Jacobs

TALK ABOUT “HOOKING UP”: HOW COLLEGE STUDENTS‟ ACCOUNTS OF “HOOKING UP” IN SOCIAL NETWORKS INFLUENCES ENGAGING IN RISKY SEXUAL BEHAVIOR , Amanda J. Olson

The Effect of Imagined Interactions on Secret Revelation and Health , Adam Stephens Richards

Teaching Intercultural Communication Competence in the Healthcare Context , Jelena Stojakovic

Quitting versus Not Quitting: The Process and Development of an Assimilation Program Within Opportunity Resources, Inc. , Amanda N. Stovall

Theses/Dissertations from 2008 2008

IMAGES AS A LAYER OF POSITIVE RHETORIC: A VALUES-BASED CASE STUDY EXPLORING THE INTERACTION BETWEEN VISUAL AND VERBAL ELEMENTS FOUND ON A RURAL NATURAL RESOURCES NON-PROFIT ORGANIZATION WEBSITE , Vailferree Stilwell Brechtel

Relational Transgressions in Romantic Relationships: How Individuals Negotiate the Revelation and Concealment of Transgression Information within the Social Network , Melissa A. Maier

Theses/Dissertations from 2007 2007

THE SOCIALIZATION OF SEASONAL EMPLOYEES , Maria Dawn Blevins

Friends the family you choose (no matter what: An investigation of fictive kin relationships amoung young adults. , Kimberly Anne Clinger

Public relations in nonprofit organizations: A guide to establishing public relations programs in nonprofit settings , Megan Kate Gale

Negotiated Forgiveness in Parent-Child Relationships: Investigating Links to Politeness, Wellness and Sickness , Jennifer Lynn Geist

Developing and Communicating Better Sexual Harassment Policies Through Ethics and Human Rights , Thain Yates Hagan

Managing Multiple Identities: A Qualitative Study of Nurses and Implications for Work-Family Balance , Claire Marie Spanier

BEYOND ORGANIC: DEFINING ALTERNATIVES TO USDA CERTIFIED ORGANIC , Jennifer Ann von Sehlen

Theses/Dissertations from 2006 2006

Graduate Teaching Assistant Interpretations and Responses to Student Immediacy Cues , Clair Owen Canfield

Verbal negotiation of affection in romantic relationships , Andrea Ann Richards

Theses/Dissertations from 2005 2005

Art of forgiveness , Carrie Benedict

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Using newspaper content analysis to understand media representations of health issues and inform improved health policy advocacy

Patterson, Christopher C. (2020) Using newspaper content analysis to understand media representations of health issues and inform improved health policy advocacy. PhD thesis, University of Glasgow.

The mass media represent a powerful societal institution that reflects and shapes the social, cultural and political world. Within health research, media content analysis is an increasingly popular tool for examining how the media represent, and potentially influence, audiences’ understandings of health. This submission comprises eight published papers analysing UK news media representations of health issues and policies, and an explanatory essay. The essay seeks to contextualise the papers within relevant theoretical literatures and demonstrate the papers’ original contributions, both individually and collectively, to knowledge in health communication and policy advocacy. The analytical developments between the submitted papers are contextualised within literatures on the mass media, media research and policymaking, each of which is has been a site of paradigmatic change.

The submitted papers demonstrate the application of content analysis to UK newspaper and online news coverage of obesity, single-episodic drinking, alcohol pricing policy, smoke-free policy and e-cigarette regulation. Approaches used include quantitative, qualitative and mixed-methods content analysis, consistent with the epistemological heterogeneity of the field. Each paper is informed by relevant theory, chiefly agenda setting theory and framing theory. While each paper produces its own novel topic-specific insights, the explanatory essay also considers commonalities across topics that lead to transferrable learning for practice in health communication and policy advocacy.

The submitted works’ novel contributions to knowledge include: documenting media frames; analysing trends within media frames; documenting stakeholders’ engagement in media debates; highlighting the strategic importance of defining target groups; identifying areas for improvement in media health communication; identifying the need for a social justice approach to public health communication; and identifying the need to engage with values of public health. Specific transferrable learning emerging from synthesis of findings includes: the effectiveness of positioning children as affected groups in negating opposition arguments about individual responsibility; the opportunity to use trends in media coverage to anticipate media framing and policy actor engagement in media debates; and the need for health communication to avoid reproducing harmful stigma, stereotyping and inequality.

While content analysis alone cannot provide conclusive prescriptions for media engagement, the submitted works mitigate the inherent restrictions of the method through the use of rigorous, theory-led methods and the triangulation of findings between different topics and analytical approaches. In doing so, the submitted works contribute to a growing international literature by providing health communicators and policy advocates with novel learning that may contribute to practice. The explanatory essay justifies the importance of studying mass media representations of health issues and policies, and demonstrates the contribution of the submitted works to understanding media representations of health issues and informing improved health policy advocacy.

Item Type:	Thesis (PhD)
Qualification Level:	Doctoral
Keywords:	media, public health, health policy, communications, content analysis, policy advocacy.
Subjects:	> >
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Funder's Name:
Supervisor's Name:	Hilton, Professor Shona
Date of Award:	2020
Depositing User:
Unique ID:	glathesis:2020-81415
Copyright:	Copyright of this thesis is held by the author.
Date Deposited:	21 Jan 2021 17:38
Last Modified:	14 Sep 2022 13:58
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Challenges and Opportunities for the Future of Media and Mass Communication Theory and Research: Positionality, Integrative Research, and Public Scholarship

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Home > Dissertations and Theses > Film and Media Studies (MA) Theses

Film and Media Studies (MA) Theses

Below is a selection of dissertations from the Film and Media Studies program in Dodge College of Film and Media Arts that have been voluntarily included in Chapman University Digital Commons. Additional dissertations from years prior to 2019 are available through the Leatherby Libraries' print collection or in Proquest's Dissertations and Theses database.

Theses from 2024 2024

Intolerable Masculinity: Screening Men's Shame and Embracing Curious Futures , Cole Clark

Embracing the Wound of Contingency: Transcribing Reality in Supernatural Horror and Found Footage , Mason Dax Dickerson

Bluey And Adult Fandom: The Importance Of Play In Culture , Olivia C. Gerzabek

Independent Visions of Marginal America: Reimagining a Nation Through Outsiders, Searching, and Non-Arrival , Z Evan Long

From Film Sets to Front Lines and Back Again: Reinventing Star Image in Post-World War II Hollywood , Livia Belen Lozoya

Animating Gender: Conflicting Narrative and Character Design in Gravity Falls , Laine Marshall

Real to Reel: The "Third Gender" Narratives and Queer Identity in Rituparno Ghosh's Bengali Films , Manjima Tarafdar

Cinema's Poetic Function: Creating an Amorous Distance , William Yonts

Theses from 2023 2023

Desire for Transformation: The Actualization of Self-identity Through Change In the Films Raw and Titane , Owen Bradford

The Rape-Revenge Genre in the Digital Age of Heightened Visibility: The Rise of Female Storytellers and Fourth-Wave Feminism , Marynell Dethero

The Audrey Hepburn Image: Stardom, Gendered Authorship, and Creative Agency , Livi Edmonson

How Donald Trump and the 2016 Presidential Election Eclipsed Frank Underwood’s Election in ‘House of Cards’ , Charna Flam

Balancing Multiple Worlds: The Multiverse and the Fractured Asian American Experience in Everything Everywhere All at Once (2022) , Austin Kang

The Disintegration of Marriage in Ryusuke Hamaguchi’s Happy Hour (2015) , Afra Nariman

What Are You Crying For?: Renegotiating White Masculine Hegemony through Melodramatic Excess in the 1990s Films of Tom Hanks , Bryce Thompson

“Let’s Do The Time Warp, Again!” The Rocky Horror Picture Show as Hysterical Theatre , Frances Wendorf

Theses from 2021 2021

(De/Re)Constructing ChicanX/a/o Cinema: Liminality, Cultural Hyphenation, and Psychic Borderlands in Real Women Have Curves and Mosquita y Mari , Diana Alanis

Obsessed With the Image: Vulgar Auteurism and Post-Cinematic Affect in the Late Films of Tony Scott , Ethan Cartwright

The Ben-Hur Franchise and the Rise of Blockbuster Hollywood , Michael Chian

Cinematic Palimpsests: Polysemy and In(ter)dependency in the Spectator Experience , Lyric Luedke

Beyond the Image: Marilyn Monroe, Shelley Winters, and The Method , Emily K. Oliver

Layer Cake: Post-Cinematic Aesthetics and the “Social Justice Impulse” in Kaneza Schaal's Jack & , Amber M. Power

Re-animating Post-Digital Cinema: [Animated] Fluidity and Hybrid Aesthetics in Tomm Moore’s Celtic Trilogy , Thomas James Schwaiger

Curation of the Video Art Exhibition in the Museum , Kamla Thurtle

Pennies from Heaven: Death and the Afterlife in World War II Fantasy Films , Elise Williamson

Theses from 2020 2020

Unreal Reality: Post-socialist China's Massive Infrastructural Agenda in Jia Zhangke's "Three Gorges Films" , Weiting Liu

Smell as Self-identity: Capitalist Ideology and Olfactory Imagination in Das Parfum’s Multimedia Storytelling , Xinrong Liu

Revitalizing Hollywood Stardom: Classical Star Power and Enduring Marketability at Warner Bros. in the Beginning of New Hollywood , Tham Singpatanakul

Bong Joon-Ho’s Transnational Challenge To Eurocentrism , Lisa - Marie Spaethen

Theses from 2019 2019

Stardom, Spectacle, Show, and Salability: United Artists and the Founding of the Hollywood Blockbuster Model , Jessica Johnson

Iranian Cinema in Transition: Relative Truth and Morality in Asghar Farhadi’s Films , Mazyar Mahdavifar

AI Film Aesthetics: A Construction of a New Media Identity for AI Films , Priya Parikh

A Cauldron of Chaos and Cultivation: Rediscovering Disney Animation of the 1980s , Thomas Price

Inflicted Viewing: Examining Moral Masochism, Empathy, and the Frustration of Trauma Cinema , Kira Smith

Representative Biodiversity: The Ecosystem of Cartoon Network , Carl Suby

Bending Family Friendly into Fear: Nostalgia, Minstrelsy and Horror in Bendy and the Ink Machine , Isabelle Williams

Theses from 2014 2014

The Criterion of Quality: A Paratextual Analysis of the Criterion Collection in the Age of Digital Distribution , Jonathan Charles Hyatt

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UC Media and Communication, & Journalism theses

Below is a list of Masters and PhD theses in Media and Communication (formerly Mass Communication) and Journalism (1994 - present) sorted in descending year order. Theses that are available online can be accessed by following the links below.

To browse online theses by discipline, go into the Research Repository / Arts Theses and Dissertations / scroll down left column to Thesis Discipline / and navigate to Journalism / Media and Communication or Mass Communication .

Theses and Dissertations (Media Studies)

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Recent Submissions

Representation of the illicit drug scourge in the South African press : a study of selected newspapers Mabokela, Khutso Eunice ( 2023 ) The study examines the representation of the drug scourge in the South African press with a focus on selected newspapers, namely the Daily Sun, The Sowetan, and The Citizen publications. The objectives of the study were ...
The analysis of gender representations in selected South African Television Soap Operas Fombang, Thelma Nih ( 2023 ) Soap opera has become very popular recently. Some of the reasons for its popularity stems from how it mimics reality and its open-ended nature that has attracted a large audience and fan base. Therefore, the study analysed ...
The influence of social media advertising on consumer purchase intention and buying behaviour amongst youth in Limpopo Province Moropana, Clearence ( 2023 ) The title of this dissertation is the influence of social media advertising on consumer purchase intention and buying behaviour amongst youth in Limpopo Province. The quantitative research approach was applied in this ...
An examination of political parody in representing democracy : a case study of Late Nite News with Loyiso Gola Pfumojena, Tafadzwa Sehlile Yvette ( 2017 ) This study examines how democracy is represented in Late Nite News with Loyiso Gola (LNN) using two qualitative content analysis methods: the social semiotic approach and thematic analysis. It is based on the assumption ...
Exploration of facebook as a tool for improving marketing services at the University of Limpopo Kaka, Khutloano Trudy ( 2022 ) Social networking became a common international trend which has spreads and reached almost every corner of the world. The use of social media platform has developed and exploded into an online platform where individuals ...
Uses of facebook by youth in Vhembe District South Africa Sundani, Ndivhuwo Doctor ( 2019 ) This study explored the uses of Facebook by youth in the Vhembe District Municipality of Limpopo Province, South Africa. It is exploratory qualitative research. The research sample consisted of twenty (20) respondents both ...
An examination of digital news reporting on professional journalism practice : a study of fake sport news and websites Singh, Kimara ( 2020 ) This study examined the effect of digital news reporting on professional journalistic practice focusing on fake sport news websites. It evolves from the fact that, despite the progressive benefits of the digital revolution, ...
The role of South African Broadcasting Corporation television soap operas in sustaining African traditional culture : a case study of Muvhango Maseeme, Tricia ( 2021 ) Culture gives identity to the people, that which should run from one generation to another. In this information age, media are expected to be carriers of culture to help sustain its transmission through generations. This ...
An examination of the role of film genre in the preservation of political and cultural memory of the struggle for freedom in South Africa : an analytical study of Sarafina Masvopo, Demetria Thabisile ( 2021 ) The study investigates the popular South African feature film entitled Safarina (1992) and its depiction of young South Africans’ resistance against the apartheid system during the 1970s through the 1980s. It analyses how ...
Cyberbullying and its effect on society : a case study of youth in Polokwane City Mangaka, Amukelani Collen ( 2019 ) Refer to document
The use of the internet for students' performance at institutions of higher learning Baloyi, Nhlayisi Cedrick ( 2021 ) This study focuses on the use of the internet for students’ academic performance at institutions of higher learning. Various internet applications including search engines, online library resources and social media are ...
Radio Turf as a community radio station :empowerment possibilities Modiba, Benjamin Maboke ( University of Limpopo , 2002 ) This research report looks at Radio Turf as a radio station serving the university community as well af the neighbouring communities. It seeks to establish whether Radio Turf is indeed an empowering tool to the community ...
Exploring the uptake of implant contraceptives among South African young women : a prediction for health communication campaigns Manthata, Martha Morongwa ( 2019 ) Globally, over the years, health promotion organisations have developed communication campaigns geared towards addressing most major public health issues with the intention of preventing risky sexual behaviour. Teenage ...
An investigation into the patterns of news media consumption among South African youth Maphiri, Fulufhelo Oscar ( 2019 ) For years traditional and digital media have played an essential role of disseminating news and information to keep their target audience always updated about what is happening nationally and internationally. News consumption ...
The impact of social media in conserving African Languages amongst youth in Limpopo Province Malatji, Edgar Julius ( 2019 ) This study focuses on the impact of social media towards conserving African languages, particularly Sepedi, Tshivenda and Xitsonga. Social media are given attention to explore their impact in conserving African languages ...
Open airwaves : challenges for South African journalism Tebele, Maloko Simon ( 2005 ) It is currently generally recognized that freedom of expression 1s a fundamental human right. In South Africa this recognition was realized with the advent of the new democratic dispensation in 1994. Freedom of the ...
Effects of televised alcohol advertisements on the drinking behaviour of youth:a case study of Praktiseer community in Greater Tubatse Municipality Mapulane, Mawethu Glemar ( University of Limpopo , 2014 ) This study investigates the effects of televised alcohol advertisements on the drinking behaviour of youth in Praktiseer community of the Greater Tubatse Municipality. The nature and trends of alcohol consumption in South ...
Effects of violent films and video games on children selected villages in Giyani Municipality, Limpopo Province Zitha, Nkosinathi ( University of Limpopo , 2014 ) The purpose of this study was to outline the effects of violent films and video games on children in Giyani. The study used both qualitative and quantitative methods. Data collection was done using three methods, namely: ...
Technological distractions : the impact of social networking sites use on the academic performance of students at the University of Limpopo Koma, Thato Serotho ( 2016 ) Students today are surrounded by vast amounts of technological gadgets that enable communication with friends very easy. Social networking sites, social media and internet have become part of the lives of the students ...
Evaluation of language management by the University of Limpopo Mbaye, Agnes ( University of Limpopo , 2016 ) This study is an evaluation of language management by the University of Limpopo. It is divided into six chapters which are arranged as follows: Chapter one serves to introduce the study by first giving background to the ...

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How to Write a Thesis Statement About Social Media

writing thesis statement about social media

Writing a thesis statement requires good research and creating a concise yet very informative point. Writing one about social media is no different. Due to the scope of the study, the information to gather and discuss is even more expansive.

What is a Social Media Thesis Statement?

Social Media Essay Outline

Social media essay titles, thesis on social media, argumentative essay on social media, social networking thesis statement, summing up the thesis statement.

Social media uses mobile technologies that are Internet-based to run communication across different parts of the world. It gives people worldwide the opportunity to communicate and socialize, unlike past means of communication which were only one-way.

The evolution of technology has made social media more efficient and prevalent than any other form of communication today. With technology’s continued evolution, social media will continue to evolve, and so will topics and thesis statements about it. A good thesis statement about social media must meet some requirements, and we will look through most of them.

What is a Social Media Thesis Statement Supposed to Look Like?

Before understanding how a thesis statement on social media should look like, we should familiarize ourselves with what thesis statements properly entail. A thesis statement is typically written in the introductory portion of a paper.

It provides an apt and rapid summary of the main point or aim of the research paper or thesis. As the name implies, it is a statement, mainly written in just one sentence.

A thesis statement briefly combines the topic and the main ideas of the paper. Usually, there are two types of thesis statements: indirect and direct. The indirect thesis statements do not mention the core areas or reason of the thesis like the direct statement does.

A direct statement mentions the main topic and discusses the reasons for the paper, while an indirect statement mentions the statement and points out three reasons for it.

For instance, an indirect social media thesis statement could go like this; “Effects of social media on youth and the reasons for its abuse.” Here the topic is clearly stated, along with the central claim of the thesis paper.

Thesis statements are created, backed up, and expatiated in the remaining parts of the paper by citing examples and bringing up other related topics that support their claim. Through this, the thesis statement then goes to help structure and develop the entire body of the writing piece.

A thesis about social media should contain a good thesis statement that would impact and organize the body of the thesis work. Thesis statements do not necessarily control the entire essay but complement it in numerous aspects.

In writing a social media essay, there is a wide variety of topics to talk about. The points are nearly endless, from information collection to technology, its impacts, and adverse effects to its evolution. Nevertheless, there is always a basic outline for an essay, and it will be structured to follow the same format.

Here is an outline for a social media essay;

Introduction

Here, you begin with the topic, state its objective, provide reasons to support its claims and finalize with a precise and accurate thesis statement.

Thesis statement

This statement should support and complement your main topic of discussion. It should provide a concise and cut-out message of the essay.

This section systematically lays out the arguments to support your topic while splitting them into paragraphs. This will gradually develop your points in a structured manner.

Each paragraph in this section must start with the topic sentence which relates directly to the thesis statement. Naturally, a paragraph should focus on one idea and be connected to the essay’s central argument.

Students must also conduct research and provide evidence to support the claims presented in the topic sentence. They can achieve this by using proper explanation methods to merge all their findings carefully.

In the conclusion of the social media essay , you restate your statement in a way that completely complements and brings all your previous arguments together. It must have a concluding paragraph that reiterates the main point discussed in the body of the content. It should also add a call to action to bring the essay into a logical closure that effortlessly lays bare all the ideas previously presented.

The social media field is continuously expanding, and there are various variations to how it can be operated and observed. Choosing a topic is easy, but choosing the right one may not be as unchallenging.

Before you begin writing an essay, the correct approach will be to review as many samples as you can. This way, you can easily understand the general concept and the adequate writing flow required to outline or develop your arguments carefully.

Picking the wrong titles can go on to make your thesis for a social media essay unnecessarily tricky to write. This can occur when you pick a topic too complex or choose one too vaguely and undervalued. This could make you get stuck when writing, so you should always pick titles that are easy to research, analyze and expand upon.

With all these in view, here are some social media essay titles;

Impact of social media on general education
Effects of using social media on businesses
Adverse effects of social media on personal relationships
The effect of government on social media and their potential restrictions
How a thesis about the effects of social media can positively impact society.

A thesis on social media should easily resemble other academic papers and concentrate on various topics in various subjects. Papers like this should take social media as their primary focus.

Keeping that in mind, a compelling social media thesis should contain specific parts like an introduction, thesis statement, body, and conclusion. Each part is essential and has its contribution and functions to the entire content of the thesis. Some students may find writing a thesis statement about social media difficult, so you can always ask our professional writers to “ write my thesis ” and we will be happy to help you.

The introduction usually contains a hook, a summary of the core points, and a concise thesis statement. The body section must carefully develop each argument and idea in a paragraph, while the conclusion should completely close all the arguments.

The tone, style, and approach to each argument should be precise and well laid out to quickly understand the general idea the thesis is trying to build upon. Depending on the level of education you are writing your thesis, you may need to conduct specific direct research on some points and be required to portray them in an encompassing manner.

Generally, thesis writing on any topic requires hard work, extensive research periods, and a good understanding of writing methods. Hence it should be approached with determination and passion. As a student in higher education, you should learn how to improve your writing skills.

An argumentative essay on social media is typically more engaging with active points of discussion and analysis. Communication is an integral aspect of human life when connecting and moving society as a whole forward. Now technology has upgraded communication to a social media age, which has become an advantage and disadvantage in many aspects of life.

An argumentative social media essay generally possesses a strong argument. The essay’s topic must be designed to prompt a person to pick a side or a discussion and provide the necessary support to back up their decision. This type of essay also requires one to research accurate facts for proper argumentative purposes.

Social media argumentative essays target the harmful effects of this brilliant innovation in communication and its uses worldwide. It is only natural as negative discussions might elicit a sense of debate and argumentation. Some examples of argumentative essay topics on social media include;

The negative effects of social media on education in different nations
Effects of social media and its impacts on the older and younger generation
How social media has taken over people
The adverse effects of social media and the digital space on our mental health
The pros and cons of social media in this society.

Social networking is an integral aspect of social media. It uses Internet-based social media sites to create connections and stay connected with friends, customers, family, and even business partners.

Social networking usually performs a primary purpose in communication with actual avenues like Twitter, Instagram, Facebook, and LinkedIn. These sites and applications enable people to connect to develop relationships and share messages, ideas, and information.

Most social networking forms entail developing and maintaining relationships using communication technology, whether it is the relationship between clients, business partners, or even students.

For example, with the development of the Internet, most students can easily find services to help write dissertations on media space, or social media marketing. All you have to do is invite me to write my dissertation and they will immediately find the best service to solve their problem.

Writing is a social networking thesis statement similar to that of a social media thesis statement. They essentially involve rational discussion, and they can be approached in the same manner. The only slight difference will be the particular attention to social media relationships. How they are developed, what it takes to maintain them, and the various merits they could provide. These would typically form the structure of a social networking thesis statement.

Writing a good thesis statement on social media involves a good understanding of the topic chosen and an accurate idea of the reasons, factors, and discussions that impact the main idea of the thesis. With all these discussed, you should be well on your way to writing good thesis statements on social media.

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The Role of the Media in American Politics

An examination of The Fourth Estate.

An image representing the Fourth Estate, with vintage newspapers and a television in a busy newsroom setting

From the revolutionary days of Sam Adams attacking British control of Boston with incendiary newspaper columns in the Boston Gazette to the modern era where major television outlets and countless Internet sites promote political parties, candidates for public office and policy issues from various ideological perspectives, the United States is a country that has embraced freedom of the press. Throughout our history the character and direction of politics has been influenced by a wide range of opinion makers, scandal mongers, muckrakers, image shapers, propagandists, rabble rousers, and truth tellers. Whether through newspapers, radio talk shows, television programming, citizen websites, and comedy performances, Americans are regularly exposed to political commentary and criticism designed to shape their thinking and their vote.

Often called the Fourth Estate, suggesting that the modern media is an extra-constitutional branch of the government, the individuals and corporate entities that control the various sectors of the news and commentary have become a powerful force in American politics. Those seeking public office, or the advancement of key public policies, rely upon the media to get their message out to the citizenry. In today’s media world, forming a campaign strategy, advancing a legislative proposal, promoting issue-based lobbying or influencing public opinion formation requires a core ingredient of communication and media.

While the goals of the modern media are wide ranging and multi-purposed, the question that is central to the role of these sources of information and commentary is whether the messaging presented is accurate, honest and balanced. Increasingly, critics of the media state that major sources of the news too often favor one party, one candidate and one point of view, creating rampant and biased “misinformation” that is compounded by a failure to “fact check” what viewers see and hear. The news of the day is too often not a transparent presentation of political positions or policies, but rather a partisan and ideological commentary designed to influence voter preferences.

The charges and countercharges leveled against media sites are often the result of market share competition between conservative cable networks such as Fox and Newsmax and the liberal networks of MSNBC and CNN. The Fox network has been singled out as the “voice” of the MAGA movement associated with Donald Trump, while MSNBC is viewed as the liberal critic of Trump and his MAGA voter base. Fox and its prime-time commentators such as Sean Hannity and Laura Ingraham are some of the main 2020 election deniers of Biden’s victory and use their program slot to condemn the President and his administration on hot button issues such as immigration, crime and inflation. MSNBC and its lead commentators Rachel Maddow and Lawrence O’Donnell constantly attack former President Trump as unfit for office and a threat to democratic government.

The partisan and ideological divisions that describe the current media landscape in the United States has led to a significant decline in citizen trust and reliance on traditional sources of the news. A Gallup poll which tracked American’s trust in the media from 1972-2023 found that only 32% of the population had “a great deal” of confidence that the media reports the news in a full, fair and accurate way, while 39% of Americans responded that they don’t trust the media at all. It is interesting to point out that the Gallup study found the media channel that garnered the most trust was the Weather Channel. Also, a recent Pew Research study found that U.S. adults under 30 trust information from social media sites at about the same rate as traditional mainstream news outlets. Members of the Generation Z cohort rarely watch the evening news and rely on scrolling through their iPhone for timely information. What is even more disturbing than the decline of traditional sources of the news is mounting evidence that Americans are ignoring all sources of the mainstream news as they claim to be turned off by what they believe is journalistic bias. If they do seek out the news or political commentary, these skeptics often visit Internet sites that are on the extreme fringes of the ideological spectrum and have little commitment to providing fact-based information.

The lack of trust in the media coupled with a growing reliance on non-mainstream sources of the news has created a nation of ill-informed citizens who are too often swayed by politicians and commentators skilled in persuasive politics. Rather than researching a statement made by a politician or commentator, too many Americans are influenced by the image, the presentation and the passion of those making a political argument. For example, the mainstream media regularly presented extensive and reliable evidence that Joe Biden had indeed won the 2020 presidential election, and yet thousands of Americans accepted the election denying statements of politicians and commentators as fact. Mistrust of the media was often cited as the cause of the election denying position.

Freedom of the press is one of our most cherished rights as American. The ability of media entities and indeed average citizens to express opinions, promote a cause or share the news is a central component of our democratic way of life. But today in our polarized political arena, freedom of the press is threatened by those who would use this precious right to evade the truth, advance radical causes, and weaken the ability of government to function honestly and effectively. Gone are the days of watching the evening news and accepting what was presented by commentators as fact. Now we live in a world of multiple sources of information that too many times is not factual but what has come to be called “alternative facts.” For our democracy to survive and prosper, it is essential to return to the days of trust in the media and belief that what is presented to us is indeed the truth. But to return to that trust and truth, the media must recommit itself to honesty and integrity — not an easy task.

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Why don’t straight men read novels?

Men often read non-fiction books in the name of self-improvement – but many are reluctant to pick up works of fiction.

Alex, 24, thinks reading for pleasure is a waste of time. Instead, he reads to learn about current affairs, maths, and Black history. Similarly, Finn*, 24, has only read one fictional book outside of his childhood. “I don’t really find the time to read, but if I do, it’s usually non-fiction,” he says.

Alex and Finn* both feel compelled to make ‘good’ use of their time – ‘good’ being a capitalist innuendo for ‘productive’. In our increasingly time-poor, grind-obsessed hellscape — 7-9 gym, 9-5 work, and 5-9 side hustle — coming up for air from being a cog and curling up with a novel just because you want to is a borderline sensual pleasure. “Our culture makes a fetish of practical outcomes, and perhaps because the outcomes of fiction-reading don’t patently lead to higher wages, it seems less worthy,” says Suzanne Keen, Professor of English at Scripps College.

Generally speaking, reading is an indulgence that women permit themselves more than men. In 2022, Deloitte predicted boys and men would continue to spend less time reading books and read them less frequently than women and girls. They were right: in 2023, women made up 80 per cent of the book-buying market in the UK, US, and Canada, and accounted for 65 per cent of all fiction purchases in the UK according to Nielson BookData. The bookish man is a rare species. Case in point: 1.2 million people follow the @hotdudesreading Instagram.

Meanwhile, masculinity continues to be in crisis . Men between the ages of 18 and 34 feel the most pressure of any generation to conform to ‘masculine’ behaviours. In the absence of a positive blueprint of how to exist in the post-MeToo world , a community of podcasting ‘manfluencers’, including ex-navy SEALs Jocko Willink and David Goggins and neuroscientist Dr Andrew Hubermann, have rushed in to promote their idea of what masculinity should look like. Self-improvement, ambition, and ‘growth mindsets’ are the banner messaging of this male-coded media world where Andrew Tate reigns supreme and the aim of the game is to optimise every waking moment to become a financially successful ‘sigma’. Doubtless many men enjoy the fact that reading non-fiction gives them an excuse to peacock their newfound knowledge and mansplain their latest read to their next Hinge date, too (bonus points if it’s Capitalist Realism ).

This idea of the hyper-capitalist man with no time for something as ‘pointless’ as reading began to take root in the Victorian era. In the 19th century, reading novels developed a reputation as a frivolous and feminised activity as bourgeois women, imprisoned in the private sphere, took up reading bodice-ripping paperbacks as a pastime. Conversely, ‘serious men’ of the public sphere incubated capitalist messaging: any interest in reading had to be justified by practical utility. While for most of British history, men’s literacy rates far outstripped women’s, by 1900 literacy was actually more diffused among women. As author Leah Price put it in her book How to Do Things with Nooks in Victorian Britain : “Once a sign of economic power, reading is now the province of those whose time lacks market value.”

It is a cultural hangover that persists. A “cult of productivity is still imposed more on men than women,” says Dr Alistair Brown, Assistant Professor of Digital Humanities and Modern Literature at Durham University. “[Non-fiction] seems to have more immediate or meaningful returns on the investment of time.” Consequently, men buy more: in 2023, men accounted for 55 per cent of non-fiction book sales, Nielsen BookData tells Dazed.

Today’s problem also has its roots in the gender encampments of childhood. Boys are less likely to have male reading role models and are generally nudged by parents, teachers, and product marketers in the direction of other pastimes, particularly sports. By comparison, girls are encouraged to read and have a model of peer-to-peer engagement through their mums’ book clubs. So, naturally, girls spend more time reading and reading fiction than boys . This is, as ever, an intersectional issue: boys on free school meals read less than anyone else .

By the time their tween years swings around, a line is firmly drawn. Chris*, 21, who has recently completed his second fiction book in ten years, said he stopped reading at the age of 11 despite previously being a fan of fantasy books because he had “better things to do.” Naturally, such a stereotype cannibalises itself and ends up being reflected by the market. Young adult fiction is the near-total domain of the teenage girl — including what is made, marketed, sold, and read.

As we cut off the legs off future readers, “our culture closes off opportunities for boys and men,” says Professor Keen, who is also an expert in narrative empathy. “Consciously or not [we promote] a model of masculinity that is less introspective, less attuned to others, and less contemplative.”

Reading books is for losers who are afraid to learn from life. So they try and learn from the life OTHERS have lived. But you never REALLY learn unless you lived it. You must feel it to believe it. Books are a total waste of time. Education for cowards. — Andrew Tate (@Cobratate) December 13, 2022

Could reading stories offer an alternative route through the masculinity crisis? By creating “a safe space for allowing oneself to feel, with no strings attached,” Professor Keen suggests that reading fiction is the diametric opposite of the stale stoicism of the manosphere. It is a form of immersion therapy that demands you be present and forget yourself to a meditative end. You also become “part of a community,” which “helps you build mental companions as a bulwark against loneliness.” Accordingly, there are measurable mental health benefits such as lower stress levels, higher self-esteem, and lower rates of depression.

If men read, it helps society at large. Reading fiction opens your eyes to uncomfortable truths and unexpected perspectives that you may otherwise not have sought out. Books can surprise you by “smuggling in knowledge through the backdoor of an enjoyable and engaging story,” increasing the possibility of critical thinking when encountering the topic again, according to Dr Brown. When you read, you practice perspective-taking, adopting the inner lives of characters as your own and walking around in their shoes – something there isn’t time for with the visual immediacy of other media like film .

Reading fiction ultimately leaves you feeling full up, a stark contrast to self-improvement imperatives that demand you be more than you already are. Carving out time for such a creative pursuit “refreshes the spirit and expands our sense of possibilities,” says Professor Keen. And in case it isn’t obvious, this is a valuable use of time for men too. Men are not inert vessels for potential economic capital that needs to be squeezed out. So instead of retreating further into the hollow temple of productivity, might we suggest a prescribed course of Fourth Wing for all?

*Name has been changed

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Seafund: Empowering Founders with Capital, Networks, and Dedication Seafund's investment thesis is built on five pillars, emphasising people, technology, deeptech, conviction, and contrarian plays.

By Minakshi Sangwan Jul 30, 2024

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Starting the initial journey by working with friends who were founders in the early 2010s and then starting a fund, coming under the regulatory umbrella, and accessing institutional money was a seamless journey for Mayuresh Raut.

"We have been active tech investors since 2012; Seafund began deploying capital from their first fund in 2018, continuing with their current fund," says Mayuresh Raut, Managing Partner, Seafund.

The General Partners (GPs) at Seafund have a rich history, with one being the earliest lot of founders that raised venture capital in the late 90s and another involved in corporate venture capital in 2000.

Together, they bring over 23 years of diverse experience spanning large corporations, family businesses, and startups.

Seafund's investment thesis is built on five pillars, emphasising people, technology, deeptech, conviction, and contrarian plays.

Raut focuses on passionate, adaptable founders and invests in sectors where their expertise can significantly aid business growth.

The Bengaluru-based firm's belief in technology's transformative power drives investments in AI, semiconductors, space, energy, climate, and materials.

With a horizontal play in deeptech, Seafund claims to remain agnostic about sectors, allowing them to back diverse, groundbreaking ideas.

"We proudly embrace agnosticism, fearlessly venturing where others hesitate. In a rapidly evolving world, this mindset is our compass to capture the elusive next big breakthrough, whatever extraordinary vision may be brewing in the minds of daring entrepreneurs," adds Raut.

According to the firm, their commitment goes beyond financial support, providing startups with extensive networks and unwavering dedication, especially during challenging times.

Raut emphasises that they pledge their unwavering network and unyielding dedication to empower founders in their quest for building a sustainable and profitable business.

The platform claims to focus on intersectional innovations, combining diverse talents and disciplines to revolutionise industries.

"When diverse talents, cultures, disciplines, and industries collide, they propel us into uncharted realms, revolutionising the world with breathtaking leaps," states Raut.

Seafund has invested in 18 startups so far, including notable names like Wigzo, Genrobotics, Inc42, Advarisk, Clootrack, Finsall, Zippee, BestDoc, AnaStrat, ForeignAdmits, Pupilfirst, and Red Wing.

According to Raut, early-stage startups thrive with strong seed funding in Q1 2024, despite layoffs and challenges. Optimism grows as diverse investors and government support bolster India's startup ecosystem.

"Given the election results, most experts believe that the public markets are probably somewhere close to their short-term highs. The smarter, savvier investors will start taking money off the table as they are getting over indexed and will start allocating this to different asset classes, startups and venture capital being one of them. However, uncertainty is a factor, and long-term trends need to be monitored," highlights Raut.

Portfolio Size: Fund I: 14, Fund II: 4
Total Exits : 1
Average Ticket Size: USD 300K–USD 500K for First checks, USD 1 Mn–USD 2 Mn for Follow-ons
Assets Under Management: USD 15 Mn

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Conservative Media's Coverage of Coronavirus on YouTube: A Qualitative Analysis of Media Effects on Consumers, Michael J. Layer. Theses/Dissertations from 2019 PDF. Problem Chain Recognition Effect and CSR Communication: Examining the Impact of Issue Salience and Proximity on Environmental Communication Behaviors, Nandini Bhalla. PDF.
Media Studies Theses and Dissertations
Media Literacy and the English as a Second Language Curriculum: A Curricular Critique and Dreams for the Future, Clara R. Madrenas. PDF. Fantasizing Disability: Representation of loss and limitation in Popular Television and Film, Jeffrey M. Preston. PDF (Un)Covering Suicide: The Changing Ethical Norms in Canadian Journalism, Gemma Richardson. PDF
Masters Theses in Media Studies, Department of Communication, Stanford
This thesis is a literature review that focuses on the negative effects that social media use has on psychological well-being. Past research has shown positive effects from social media as well as negative effects. ... Media narratives are an extremely powerful communication tool that affect society, culture, and individuals in many ways. As ...
Social Media Use and Its Impact on Relationships and Emotions
This Thesis is brought to you for free and open access by BYU ScholarsArchive. It has been accepted for inclusion in All Theses and Dissertations by an ... media the more likely they were to experience a negative impact on their overall emotional well-being and decreased quality in their relationships. Emotional wellbeing also mediated the -
Mass Communications Theses and Dissertations
Theses/Dissertations from 2019. PDF. The Role of Social Media Journalists in TV News:Their Effects on the Profession and Identity of TV Journalism, the Quality of News, and theAudience Engagement, Yousuf Humiad AL Yousufi. PDF. Relationship Management Communications by NHL Teams on Twitter, Kelsey M. Baker. PDF.
PDF IMPACT OF SOCIAL MEDIA MARKETING ON CONSUMER BEHAVIOR
ards boosting the sales margins of the organizations.Regarding the impacts of social media marketing on consumer purchase intentions, the results from the findings show that social media marke. ing did indeed influence consumer purchase decisions. This was evidenced by the fact that all the respondents a.
Communication Studies theses and dissertations from the University of
understanding media richness and social presence: exploring the impacts of media channels on individuals' levels of loneliness, well-being, and belonging, ashley m. arsenault. pdf. canceling vs. #cancel culture: an analysis on the surveillance and discipline of social media behavior through competing discourses of power, julia g. bezio. pdf
PDF The Relationship Between Social Media and Political Participation: an
THE RELATIONSHIP BETWEEN SOCIAL MEDIA AND POLITICAL PARTICIPATION: AN ANALYSIS USING SURVEY DATA FROM BRAZIL, COLOMBIA, AND MEXICO . by . Stella Yerutí Méndez . A thesis submitted to Johns Hopkins University in conformity with the requirements for the degree of Master of Arts in Government . Baltimore, Maryland . December 2020
Understanding Social Media: Misinformation, Attention, and Digital
In this thesis, I explore recent trends in social media through models and experiments of user behavior, platform algorithms and incentives, and policy initiatives. I focus on the social consequences of new communication technologies, their intended and unintended societal consequences, and how to steer them in more socially beneficial ...
The Keep: Institutional Repository of Eastern Illinois University
The Keep is Eastern Illinois University's institutional repository, offering access to the university's academic research and publications.
Using newspaper content analysis to understand media representations of
The mass media represent a powerful societal institution that reflects and shapes the social, cultural and political world. Within health research, media content analysis is an increasingly popular tool for examining how the media represent, and potentially influence, audiences' understandings of health. This submission comprises eight published papers analysing UK news media representations ...
Challenges and Opportunities for the Future of Media and Mass
In this essay I intend to tell a story of media studies and mass communication research as a field, based on the work of the late Denis McQuail - and that of editing the new edition of his ...
PDF A STUDY OF SOCIAL MEDIA USAGE AND INTERACTIONS presented to the Faculty
media in their decision-making on which films to attend. The study will also provide academic research for the future of film promotion on the social media sites Facebook, Twitter, and Instagram. Advertisers will be able to see how social media can be used to interact and connect with a large amount of people while creating a "buzz" to become a
PDF The impact of social media on students' lives
Thesis, UAS Completion year 2021 Number of pages 34 Title of the thesis The impact of social media on students' lives Case: LAB University of Applied Sciences Degree Business Information Technology Abstract Social media platforms are a ubiquitous part of modern society and the typical student spends many hours each day interacting with them.
Film and Media Studies (MA) Theses
Film and Media Studies (MA) Theses. Below is a selection of dissertations from the Film and Media Studies program in Dodge College of Film and Media Arts that have been voluntarily included in Chapman University Digital Commons. Additional dissertations from years prior to 2019 are available through the Leatherby Libraries' print collection or ...
Media Communication Journalism: COMS & JOUR Theses
UC Media and Communication, & Journalism theses. Below is a list of Masters and PhD theses in Media and Communication (formerly Mass Communication) and Journalism (1994 - present) sorted in descending year order. Theses that are available online can be accessed by following the links below.
PDF THE ROLE OF THE MEDIA IN PROMOTING HUMAN RIGHTS
exemplified in the promotion of human rights. In view of the right to freedom of expression5, the media rely on the concept of „freedom of the press‟ which gives them the right to „seek, receive and impart information and id. as‟ in searching and publishing news stories. Thus the application o.
PDF The Effects of Social Media and Social
4.3 Social Media and Social Networking Site Usage and Peer Support 12 4.4 Social Media and Social Networking Site Addiction and Prolonged Periods of Use 14 5. Discussion 16 5.1 Moderators of Beneficial Effects of Social Media and Social Networking Sites 16 5.2 Moderators of Negative Effects of Social Media and Social Networking Site Usage 17
Dissertations / Theses: 'The role of media'
Video (online) Consult the top 50 dissertations / theses for your research on the topic 'The role of media.'. Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard ...
Theses and Dissertations (Media Studies)
The impact of social media in conserving African Languages amongst youth in Limpopo Province. Malatji, Edgar Julius (2019) This study focuses on the impact of social media towards conserving African languages, particularly Sepedi, Tshivenda and Xitsonga. Social media are given attention to explore their impact in conserving African languages ...
How to Write a Thesis Statement About Social Media
Writing a good thesis statement on social media involves a good understanding of the topic chosen and an accurate idea of the reasons, factors, and discussions that impact the main idea of the thesis. With all these discussed, you should be well on your way to writing good thesis statements on social media.
PDF Understanding Media Propaganda in the 21st Century
"Challenging liberal assumptions, especially in the media, is always a valuable exercise. Here Simon Foley turns the Herman/Chomsky propaganda thesis round from its more usual targets and deconstructs the Irish Times and the Guardian's coverage of recent foreign policy controversies. Some of the conclusions about, for
Essay On Media
100 Words Essay On Media. The media has an impact on the reputation of a political party, organisation, or individual. Media keeps people informed about current happenings in politics, culture, art, academia, communication, and commerce. Different forms of media help modern civilization in remaining in touch with the world in the shortest ...
The Role of the Media in American Politics
The lack of trust in the media coupled with a growing reliance on non-mainstream sources of the news has created a nation of ill-informed citizens who are too often swayed by politicians and commentators skilled in persuasive politics. Rather than researching a statement made by a politician or commentator, too many Americans are influenced by ...
Paper On Persuasion In The Media
Senior Thesis Persuasion in the Media Samuel Moore 4/15/2016 Researching and incorporating persuasion techniques for Bemidji State University Mass Communication Department videos. Persuasion in the media world can be accomplished in many different ways. Whether you are creating a TV commercial or a billboard advertisement, there are many ...
Trump Media Stock: Can DJT Make Your Portfolio Great Again?
The following day, shares of Trump Media & Technology Group (NASDAQ:DJT) rose by 49.56% to hit an intraday high of $52.14. Shares have returned more than 88% so far in 2024, outperforming both the ...
DOCX University of Nevada, Las Vegas
University of Nevada, Las Vegas
Why don't straight men read novels?
Generally speaking, reading is an indulgence that women permit themselves more than men. In 2022, Deloitte predicted boys and men would continue to spend less time reading books and read them less frequently than women and girls. They were right: in 2023, women made up 80 per cent of the book-buying market in the UK, US, and Canada, and accounted for 65 per cent of all fiction purchases in the ...
Seafund: Empowering Founders with Capital, Networks, and Dedication
Seafund: Empowering Founders with Capital, Networks, and Dedication Seafund's investment thesis is built on five pillars, emphasising people, technology, deeptech, conviction, and contrarian plays.