business plan for sports bar

Sports Bar and Grill Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business ideas » Sports Industry » Sports Bar

Are you about starting a sports bar and grill? If YES, here is a complete sample sports bar and grill business plan template & feasibility report you can use for FREE .

Okay, so we have considered all the requirements for starting a sports bar and grill . We also took it further by analyzing and drafting a sample sports bar and grill marketing plan template backed up by actionable guerrilla marketing ideas for sports bar and grills. So let’s proceed to the business planning section.

Suggested for You

• eSports Organization Business Plan [Sample Template]
• Batting Cage Business Plan [Sample Template]
• Indoor Baseball Facility Business Plan [Sample Template]
• Basketball Training Business Plan [Sample Template]
• How Much Does It Cost to Open a Sports Bar Business?

Why Start a Sports Bar and Grill Business?

Sports have been a sport that have been loved and watched by both adult males and females from many centuries back. However, due to the evolvement of the industry, more people especially youngsters are also interested in the game.

Starting a sports bar and grill business can be a very lucrative business to start up and this is due to the fact that sports have come to be loved by many and also many now prefer to watch their favorite sports while hanging out and having a good tie with their friends as well in an environment that is considered conducive.

To however start this business, you would need to ensure that your place is spacious enough and that your sports and grills bar business is located in a strategic and conspicuous place.

Getting a business consultant is very important If you intend to start and run this business successfully. A business consultant who has vast knowledge of the industry and who stays in the same business environment will be very vital to get if you intend to start your sports and grills bar successfully.

Getting a business plan is also an essential element of any business. Writing a business plan yourself might not be so easy, and you can either pay a professional business plan writer to write one for you or go online to get sample templates that can act as a guide to writing yours. It is for this reason that a sample sports bar and grill business plan is written for you below;

A Sample Sports Bar and Grill Business Plan Template

1. industry overview.

The advancement of technology has had a huge impact in advancing the sports bar and grill business here in the united states of America. This is as most sports bars have bigger screens that allow for maximum viewing so as to stay competitive.

Also, the advent of sports bars across the country has allowed customers view games that they cannot watch in their own homes, which is why most sport bars offer all that the NFL network has in order to attract and retain their customers.

A huge source of revenue has been added to sports bar and this is the betting technology that allows customers to not only watch their games but also bet on their favorites. Sports bars have begun to diversify the food on their menu and due to this have been able to compete with full restaurants, thereby killing two birds with one stone and generating more revenue to boost their bottom line.

Also, sport bars have begun to engage their customers by creating a space for games such as table hockey, shuffleboard, darts and so on that will allow their customers participate. According to the National Restaurant Association, food and drink sales in bars and taverns in the United States of America at 2016 had reached nearly $20 billion.

This figure is however small when compared to the wider restaurant industry were food and drink sales have been projected to rise to nearly $784 billion in the year 2016. Sports bar for instance have seen a growth in the consumption of alcoholic beverages as at 2015 by 7%.

2. Executive Summary

Sports has grown tremendously over the years which has led to the springing up of sports bar everywhere for customers who would love to watch sports with their friends and other sport lovers. Entrepreneurs who wanted to add more services that would attract the crowd started adding beverages and food so as to attract not only sports lovers but people who want to hang out as well.

You Win Sports Grill and Bar is a standard and reputable trendy place that is located in West Coast – Florida, and has been established to cater to all sports lovers both locals and tourists. Our aim as a business is not only to generate revenue for our business but also to make profit as well and eventually sustain and grow the business.

Our vision as a business is to ensure that we are known as the top sports and grill bar here in West Coast – Florida and all over the United States of America as well. Our intention is to be on the lips of locals and tourists alike by 2025, and to achieve this we intend to ensure that we build the best business structure that will ensure that all our goals and objectives are attained.

This is what has led to us ensure we deliberately pick a management team that not only has vast experience but is highly committed to the visions and goals of our company and will work hard to ensure that our business is taken from where we are to where we intend to be.

Our management staff will also ensure that they communicate our policies to lower staff and ensure that the communicated policies are understood and well implemented.

Asides from our management staff, we have also employed competent and professional staffs who understand the industry and also how to run this kind of business here in West Coast – Florida. We have ensured that the environment will be conducive enough and easily accessible for our staff so that they can perform their duties very well.

We have the best welfare packages for our employees across similar businesses of our size and start-up across the industry.

We have also put in place incentives for employees who work hard, whenever we carry out performance appraisals, as this is to encourage them to continue putting in their best. We will also ensure that all our employees receive continuous training that will boost their skills and increase productivity for the company.

Because we understand the importance of retaining our old customers while trying to attract new ones, we therefore have put several strategies in place that will ensure that our old customers receive certain discounts on their products as well as for referrals. New customers on the other hand will benefit from our wide range of incentives as well.

You Win Sports Bar and Grills is a business owned and run by two Chinese brothers, Mr. Yuan Young and Mr. Wing Young.  Mr. Yuan has more than 15 years experience in running a sports bar and has managed several sport bars in different locations in the country and so understands the business thoroughly.

Mr. Wing is a customer service expert and has worked as a customer care executives for several organizations as well as in the hospitality industry for over 12 years. His experience and that of his brother will be greatly brought to bear to ensure that the business achieves its goals and objectives.

3. Our Products and Services

You Win Sports Bar and Grill is a leading sports here in West Coast – Florida that will offer all its customers both individuals and corporate services that are aimed at ensuring that they enjoy watching sports whilst also relaxing in a conducive environment as well. Our strategic location in West Coast – Florida will allow for us to generate enough revenue for our business.

Even though we intend to offer our core service of allowing customers relax and have fun while watching sports they love, we will also create other sources of income as well so that we would boost our bottom line and use that in sustaining our business.

All the revenue that will be generated by our sports bar and grill will be one that is legally permissible under the laws of the United States of America. Therefore some of the products and services that we will offer at You Win Sports Bar and Grills are;

• Sales of food, snacks and beverages
• Facility rental for private, special and corporate event
• Sports-book betting
• Consultancy services

4. Our Mission and Vision Statement

• Our vision is to ensure that we are known as the top sports and grill bar here in West Coast – Florida and all over the United States of America as well. Our intention is to be on the lips of locals and tourists alike by 2025.
• In order to achieve our vision, we have laid down strategies such as ensuring that we have a solid business structure, maintain tight control or our operating costs and aim for locations that have all the parameters for success.

Our Business Structure

Running the right business structure is very important to us especially as we are looking to build a business that is not only a standard and preferred industry leader but one that excels in all aspects. For this reason, we are prepared to go the extra mile in ensuring that we hire only competent and professional staffs to work with us at You Win Sports Grill and Bar Business.

The employees that we have sourced for to work with us are those who have the necessary experience required and have also keyed in to our vision and objectives and are therefore willing to ensure that all our goals and objective are fulfilled. These employees are also committed to ensuring that we become and maintain the preferred industry leaders here in the food and beverage industry.

We will ensure that our employees work in a conducive environment that is easily accessible and convenient for them. We will also ensure that the welfare packages of our employees are ones that is the best across the industry especially across similar start-ups such as ours.

We also ensure that they undergo continuous training as well that will not only enhance their skills but also improve productivity for us. Therefore the business structure we intend to build at You Win sports Bar and Grill Business is;

Chief Executive Officer

Human Resource Manager

Administrative Manager

Purchasing Manger

Stores Manager

Marketing Executives

Customer Service Executives

Security Guard

5. Job Roles and Responsibilities

• In charge of making policies that will affect the overall direction of the sports bar and grill
• Ensures that policies are effectively communicated and implemented to all the members of staff
• Liaises with high level clients on behalf of the company
• In charge of souring for and recruiting competent employees on behalf of the organization
• Ensures that proper orientation and induction is conducted for each new employee so that they could acclimatize easily to the organization’s environment
• In charge of employee welfare, training and performance appraisals
• Ensures that all the administrative functions of the organizations runs smoothly
• Liaises with different department and ensures that they are well communicated
• In charge of ensuring that organizational policies are effectively implemented
• Procures all the supplies needed by You Win Sports Bar and Grills
• Sources for reliable vendors and suppliers on behalf of the sports bar and grills center
• Drafts the purchasing contract document on behalf of the company and reviews it on a consistent basis
• Ensures that all the stocks for You Win Sports Bar and Grills are clearly accounted for (incoming and outgoing)
• Checks stock levels consistently and ensures that they are re-stocked at certain levels
• Monitors industry trends and ensures that stocking practice is up to standard
• Conducts market research continuously and ensures that new markets are identified on behalf of the company
• Drafts effective marketing strategies for the company
• Conducts direct marketing on behalf of the company
• Responsible for ensuring that all the financial information and statement of the sports bar and grills are prepared accurately
• Ensures that the budget for use by the sports bar and grill is effectively implemented
• Prepares tax reports and submits same to relevant tax authorities
• Responsible for ensuring excellent customer care by answering inquiries, taking bookings and promptly resolving complaints
• Keeps and regularly updates accurate customer database on behalf of the company
• Remains updated about industry trends and company policies in order to ensure that clients have the right information all the time
• Ensures that the premises of You Win Sports Bar and Grills is secured at all times
• Monitors the surveillance cameras in order to spot an anomaly
• Provides security info and tips to all employees
• Picks up deliveries on behalf of the company
• Supervises loading and offloading of supplies and ensures that they are in line with the necessary papers
• Carries out light maintenance on the vehicle whenever necessary
• Ensures that the sports bar is kept clean at all times
• Ensures that the rest rooms for guests and employees are kept neat and clean always
• Carries out any other duties as might be directed by the Human resources Manager

6. SWOT Analysis

Our intention of running a business that is of the highest standard here in West Coast – Florida has led us to seek the services of a reputable business consultant to look thoroughly into our business concept and help evaluate how well we were likely to succeed in the environment, favorably compete against our competitors here, and if it was worthwhile generally going into the business.

Therefore due to our request, our business consultant conducted a thorough analysis of our business particularly our strengths, weaknesses, opportunities and threats, in order to determine if these were enough to enable us survive in this industry.

The below analysis is the result of the SWOT analysis that was conducted on behalf of You Win Sports Bar and Grill;

One of our strengths lies in the fact that we are strategically located here in West Coast – Florida, which means there is going to be a large influx of customers coming steadily into our sports bar and grill center, thereby causing a big boost in our popularity and revenue, and allowing us to be able to favorably compete against our competitors.

We also have hired competent and professional employees who have the right experience needed to ensure that our business attains its desired goals and objectives. Our employees have been trained in excellent customer care which will lead to us retaining a huge number of our clients.

Finally, we intend to offer other services in addition to our core service, which will greatly allow us generate revenue and also boost our bottom line enabling us to remain in business for a very long time.

We are relatively new in the business and as such we are not yet known widely amongst our target market. Also, due to the fact that we are relatively new, we do not have the number of employees we seek to help run the various services we intend to offer our various customers.

We also are running on a limited marketing budget, which will severely limit the way our business will be publicized to the public.

• Opportunities

The fact that we are new and have a whole lot of services in store for our potential and existing customers is enough opportunity for us as it means the more people come to know about our business, the better we would expand to accommodate them. We also intend to massively benefit from peak periods that will be available in the industry.

Facing threats is not an entirely new thing to any entrepreneur, as every serious business man should be prepared to handle any threats that might surface during the course of starting and running the business. A downturn in the economy can be considered a threat as that will mean less people will have the disposable income to want to hang out at sports bar.

Also, having to deal with the arrival of a competitor offering the same services as ours is enough threat. We however, have strategies in place to combat any threats we would likely face.

7. MARKET ANALYSIS

• Market Trends

Sports for centuries has been a beloved past time activity for people, either as participants or as the audience, which makes the sport industry one of the largest revenue generating industry in the entire United States of America. People gather to watch sports in bars due to various reasons either because the match venue isn’t close by, they do not have the fare or they do not like the rowdiness that is usually encountered at live ports grounds.

Sports bar and grills are a relatively new business that is growing rapidly globally and has found a willing audience willing to make this industry trend. The experience to be gotten in a sports bar and grill cannot be usually gotten in a stadium, which is why customers patronize such bars.

Sports bar and grill owners have had to be creative and think outside the box in order to retain a huge number of its customers especially as more of these kinds of bars keep cropping up every now and then.

8. Our Target Market

This industry is one that always sees a steady stream of customers at several times during the year. Even though it might likely seem that a sports bar and grill is limited to a certain group of people such as sports lovers, there are a whole lot of people that also patronize such centers.

Our strategic location here in West Coast – Florida is very vital as it affords us the opportunity to be close to our target market and be able to study the market in order to find new opportunities.

It is for this reason that we have decided to conduct a thorough marketing survey on our target market. This survey we have carried out would help us better understand the market we intend to serve, what they would be expecting from us and what identifiable traits we would need to identify.

According to the results of our research, we are therefore in business to be able to cater to the following group of people;

• Young adults
• Middle aged
• Baby Boomers
• Corporate Executives
• Sports personalities
• Sport lovers
• Business people
• Sports bettors

Our competitive advantage

You Win Sports Bar and Grill is a standard center that was established for sports lovers and other people alike where they could watch sports in an environment that was relaxed and secured.

Our intention is to ensure that we are known as the top sports and grill bar here in West Coast – Florida and all over the United States of America as well. We want to be on the lips of locals and tourists alike by 2025 and to achieve this vision we have drafted several strategies that will allow us compete favorably against our competitors.

Our first competitive advantage is to ensure that we offer our customers unique services that cannot be experienced in any other place but here. We intend to have a well organized system that will ensure that the place is not rowdy no matter what sports is on and how many people are watching.

The employees we have hired for our business are those that understand the business thoroughly and are also competent and well committed to ensuring that we achieve our goals and become the preferred sports bar and grills not only in West Coast but in the whole of Florida.

We value our customers because we understand that without them we cannot grow our business and attain the heights we intend to, which is why we have rolled out measures to ensure that we retain a high number of clients whilst also attracting new ones. We have discounts in place, coupons and other strategies that will ensure that we retain our customers.

Finally, because we value a solid business structure and intend to hire the best employees, we will also ensure that our employees are well paid and that they undergo constant training that will not only enhance their skills but boost productivity for our business as well.

9. SALES AND MARKETING STRATEGY

• Sources of Income

You Win Sports Bar and Grill is a leading and standard center in the industry that is established with the aim of not only generating revenue but also making profit within our first year of starting the business. We therefore intend to offer all our customers here in West Coast different services aimed at ensuring that they remain true to our business.

We therefore intend to offer the following services at You Win Sports Bar and Grill to our various customers;

10. Sales Forecast

There will always be people who want to hang out with friends to watch their favorite sports whilst having a drink or taking some snacks, which means that it is of a huge benefit to us to start this business here in West Coast – Florida.

We are optimistic that our strategic location here in West Coast will allow us attract enough customers to our business that will not only boost our revenue but will ensure that we have made suitable profit during our first year of operations.

However, in order to be able to know how well we can achieve this, we hired the services of a reputable sales consultant to examine the industry and our business thoroughly and help us analyze what our chances were and also what our sales forecast would be.

The information gathered by the sales consultant was based on several data and information gathered from similar start-ups such as ours in the industry as well as in our environment here in West Coast – Florida. Below therefore are is a three year sales projection that was conducted on behalf of You Win Sports bar and Grill and based on several assumptions;

• First Fiscal Year-: $350,000
• Second Fiscal Year-: $750,000
• Third Fiscal Year-: $900,000

N.B: The above sales projections which are for a three-year period was conducted based on what was obtainable in the industry.

Several factors such as stability of the economy and lack of a competitor were used in arriving at the sales projected figures. It should be noted that any change in any of the above factors will likely lead to an increase or decrease in the projected figures.

• Marketing Strategy and Sales Strategy

Marketing is a very important aspect of the business because revenue is generated during marketing and it is this revenue that is generated that helps sustain the business for as long as the owners want. Any business that does not engage in marketing is primed to die an early death as it is marketing that brings in the various customers for any business to grow, thrive and compete with its competitors.

However, before drafting marketing strategies for use; it is vital that one conducts a thorough market research. The market research is important because not only does it identify new markets and enables us understand it, it also allows us to understand how best to penetrate the market and get a huge share.

The market research conducted helps the company identify the threat of the market and what best way to attract and retain customers in order to ensure the survival of the business for a long time.

We sourced for and hired the services of a reputable marketing consultant here in West Coast – Florida who has a thorough knowledge of the industry and who also knows what marketing strategies are likely to be of benefit to our sports bar and grill business.

The marketing consultant will ensure that the drafted strategies also set us apart from our competitors whilst also creating awareness about us in the industry.

We intend to empower our marketing team so that they could also draft effective marketing strategies for the company in line with our corporate values and goals. Our marketing team will also be empowered to modify, draft and remove marketing strategies that are not effective or not likely to project the company in the best light.

Therefore, below are the strategies we intend to adopt in marketing You Win Sports Bar and Grill to our various customers;

• Ensure that we place adverts in local newspapers, sports related magazines as well as on local radio and television stations
• Throw a grand party when we launch our sports bar and grill in such a way that will not only generate interest but attract customers to our center
• Ensure that we engage in direct marketing and sales to our various customers
• Use social media platforms such as our Facebook Page, official Twitter account, Snapchat and Instagram to market our services to our teeming customers
• Ensure that our business is listed online as well as offline (yellow pages) directories
• Hand out handbills and fliers in several strategic locations

11. Publicity and Advertising Strategy

Having the right amount of publicity is very important for us as a business, especially as we have plans to achieve national recognition by 2025.

In order for us to be able to effectively compete with other brands, we will ensure that we draft effective publicity strategies that will allow us not only become known but become the preferred sports bar and grills here in West Coast – Florida.

To help us achieve the right number of publicity, we at You Win Sports Bar and Grill intend to hire a brand consultant that will ensure that effective publicity strategies are drafted for us that will allow clients, competitors and other stakeholders in the industry to become aware of our business.

The publicity strategies will also generate income for us as a business whilst positively communicating our brand to existing and potential customers. Therefore, some of the publicity and advertising strategies we will use for You Win Sports Bar and Grill are;

• Ensure that we install billboards in strategic and conspicuous locations all around West Coast – Florida
• Participate in and sponsor relevant sport related programs in the community
• Ensure that we place adverts in local newspapers, magazines as well as on radio and television stations
• Distribute our handbills and paste our fliers in strategic places and hangouts
• Ensure that our staff wear a customized tee shirt during work hours at our sports bar and grill
• Use our social media platforms such as Facebook and Twitter to actively promote our sports bar and grill business

12. Our Pricing Strategy

Due to the fact that we would be offering a combination of services and products, it might be tricky setting a price especially for our services that are intangible. However, we have decided to use several factors to help us arrive at a price that will not only be affordable for our customers but convenient for us as well.

The likely factors that we would be considering are our strategic location, the quality of services that we would be offering, what our competitors are offering, our running expenses and the popularity of our sports and grills bar will go a long way in determining what prices we would set.

However to gain more customers and attract new ones to our new sports bar and grill business, we intend to ensure we give low prices and even discounts during our first three months of operations. Having looked critically at this strategy, we are sure that even though our revenue might be low for these months, we would not be running at a loss during the intended periods.

• Payment Options

Due to the different services that we would be offering our clients, we intend to ensure that all our customers are offered different payment options that would be suitable and convenient for them and our business. The different payment options we therefore intend to offer at our sports bar and grill are;

• Payment by cash
• Payment by check
• Payment via Point of Sales (POS) Machine
• Payment via Credit Card
• Payment via online bank transfer

The above payment options are ones that were carefully chosen by us and will fully serve the intended purpose for our customers and our business as well. They will also run without any form of hitches.

13. Startup Expenditure (Budget)

In order to set up and start a standard sports bar and grill business, enough capital is needed because there are certain aspects that will require the bulk of this capital spent on.

The capital we will generate for our sports bar and grill business will be used to lease and renovate a facility, pay the salaries of employees and utility bills for a defined period of time, purchase a fairly used van as well as buy other necessary equipment that will make our sports bar and grill, a standard one.

The key areas that we will therefore spend our generated start-up capital on are;

• Total fee for registering our sports bar and grill business in the United States of America – $750
• Obtaining of licenses, zoning permits (municipality and state), accounting software and the rest  – $1,250
• Purchasing insurance coverage (general liability, workers’ compensation, property insurance ) – $5,000
• Cost of leasing a facility for a year and carrying out renovations – $50,000
• Costs of hiring business consultants – $5,000
• Operation expenses for the first 6 months (employee salaries and utility bill payment) – $150,000
• Purchase of official fairly used van – $20,000
• Purchase of necessary equipment for use (televisions and speakers)- $5,000
• General marketing expenses as well as promotion expenses for grand opening event – $5,000
• Other administrative start-up expenses (phones, furniture, computers and printers) – $6,000
• Cost of storage equipment (lockers, bins and shelves) – $10,000
• Cost of start-up inventory (beverages, food, and snacks) – $20,000
• Cost of launching an official website – $1,000
• Cost of throwing a grand launching party – $3,000
• Miscellaneous – $8,000

From the above analytical break down, we would need the sum of $290,000 to be able to start up and successfully run a standard sports bar and grill business here in West Coast – Florida that would be able to compete successfully with others here in Florida.

It should be noted that the bulk of the start-up capital we intend to generate will go into paying the salaries of our employees and utility bills for at least 6 months. The capital will also be used to lease and renovate a facility, buy the necessary start-up inventory and purchase a fairly used truck for business.

Generating Funding / Startup Capital for You Win Sports Bar and Grill Business

You Win Sports bar and Grill is owned equally and run by two brothers Mr. Yuan Young and Mr. Wing Young. The two Chinese brothers both have over 27 years experience in the business. They have therefore decided not to seek for any external partners for their business and will prefer instead to generate capital from these two sources.

The two areas where these two brothers intend to generate their start-up capital are;

• Personal savings
• Loan from commercial bank

N.B : We generated the sum of $90,000 from our personal savings. We approached the bank for the sum of $200,000 repayable in 10 years at the rate of 3%. All the paper works have been signed and the money will be credited to our account by the end of the week.

14. Sustainability and Expansion Strategy

In order to suitably sustain and expand our business, we have considered several factors that will enable us achieve this and they are re-investment strategy, a well built business structure as well as retention of loyal customers.

Our intention for our sports bar and grills business is that we are able to suitably generate enough revenue to enable us not only sustain the business but also re-invest in the business so that the business can start paying off for itself.

We are concerned in building a business structure that will be of huge benefit to our business and so we will hire competent and professional employees who understand the business and who are committed to seeing that we attain our intended goals and objectives.

Finally, we know the importance of customers to a business and are therefore willing to deploy strategies that will allow a huge percentage of our customers remain loyal to us and also refer their friends, colleagues and family members to our sports bar and grill business.

Check List / Milestone

• Business Name Availability Check: Completed
• Business Registration: Completed
• Opening of Corporate Bank Accounts: Completed
• Securing Point of Sales (POS) Machines: Completed
• Opening Mobile Money Accounts: Completed
• Opening Online Payment Platforms: Completed
• Application and Obtaining Tax Payer’s ID: In Progress
• Application for business license and permit: Completed
• Purchase of Insurance for the Business: Completed
• Conducting feasibility studies: Completed
• Generating capital from family members: Completed
• Applications for Loan from the bank: In Progress
• Writing of Business Plan: Completed
• Drafting of Employee’s Handbook: Completed
• Drafting of Contract Documents and other relevant Legal Documents: In Progress
• Design of The Company’s Logo: Completed
• Graphic Designs and Printing of Packaging Marketing / Promotional Materials: In Progress
• Recruitment of employees: In Progress
• Creating Official Website for the Company: In Progress
• Creating Awareness for the business both online and around the community: In Progress
• Health and Safety and Fire Safety Arrangement (License): Secured
• Opening party / launching party planning: In Progress
• Establishing business relationship with vendors – wholesale suppliers / merchants: In Progress
• Purchase of trucks: Completed

Don't bother with copy and paste.

Get this complete sample business plan as a free text document.

Sports Bar Business Plan

Start your own sports bar business plan

Take Five Sports Bar and Grill

Executive summary executive summary is a brief introduction to your business plan. it describes your business, the problem that it solves, your target market, and financial highlights.">, opportunity.

Watching sports is a group activity. Going to each other’s houses get tedious. People need a place to go to watch, to cheer, to eat their favorite game foods, and get their favorite drinks. After, a night of enjoyment, they happily go home

Take Five Sports Bar and Grill strives to be the premier sports theme restaurant in the Southeast Region. Our goal is to be a step ahead of the competition. We want our customers to have more fun during their leisure time. We provide more televisions with more sporting events than anywhere else in the region. We provide state-of-the-art table-top audio control at each table so the customer can listen to the selected program of his or her choice without interference from background noise. We combine menu selection, atmosphere, ambiance, and service to create a sense of "place" in order to reach our goal of overall value in a dining/entertainment experience.

Bars and Taverns are local gathering places where customers can eat bar food and drink alcohol-based and non-alcoholic drinks. Historically, bars and taverns are places that could have a relationship with certain vendors or suppliers to market or increase awareness of specific brands. Bars and taverns are casual environments generally containing bar stools and tables. There can be entertainment which includes; music, bands, comedy shows and dancing.

Specials may be offered to increase attendance or draw certain audiences. There are cocktail bars which generally serve light h’orderves or snacks. It can be attached to a restaurant or hotel. Wine bars cater to individuals that like upscale wines. Martini bars cater to individuals with a penchant for martinis. There are biker bars, gay bars, lesbian bars, alternate bars, singles bars, and college bars. Generally, the specific adjective describes the type of person associated with the type of person, who attends. Minors can have restricted access based on time of day or individual the person is accompanied by.  Most municipalities regulate hours of operation and zoning laws.

Competition

According to Technomic’s BarTAB (Trends in Adult Beverage) report, the 2013 Top 100 Nightclub & Bar venues generated $1.5 billion in total revenue. More than two-thirds (68.2%) of operators surveyed experienced revenue growth in 2012, and nearly two-thirds of them (31.4%) reported revenue growth in excess of 10%. Once again, the top nightclub and bar venues outperformed the industry overall. The bar and nightclub segment grew 3.9% in 2012. Through 2015, the industry is projected to continue experiencing competition from non-industry establishments such as restaurants as well as from people opting to drink at home.

While the distilled spirits industry has been lucrative, Federal and state excise taxes play a significant role in the industry. In 2005, The National Center for Policy Analysis (NCPA) reported that thirteen states sought increases in taxes and related fees on alcoholic beverages. Further, taxes on distilled spirits were about $0.21 per ounce of alcohol. According to the Distilled Spirits Council (DSC) of the United States, "distilled spirits are one of the most heavily taxed consumer products in the United States. More than half of the price that consumers spend on a typical bottle of distilled spirits goes toward a tax of some kind." The resulting effect on the entire hospitality industry is wide-reaching, as the DSC goes on to say "When beverage alcohol taxes are increased, it creates a devastating ripple effect on jobs throughout the entire hospitality industry."

Distilled Spirits Council reported that supplier sales were up 4 percent in 2014 to $23.1 billion, and total U.S. volume growth increased 2.2% to 210 million cases.  It is estimated that overall retail sales of distilled spirits in the U.S. market is nearly $70 billion, supporting hundreds of thousands of jobs in the hospitality industry and producing over $20 billion in tax revenues for all levels of government.

Despite the excise tax, the U.S. Department of Commerce reported that adjusted alcohol sales were up 5.2 percent to nearly $9.2 billion in June of 2008 over the same period a year earlier. Also, according to the NCPA, the total amount of Federal excise tax collected from the distilled spirits category for 2006 was $4.4 billion, from the beer category for $3.6 billion, from the wine category for $800 million. Additionally, state taxes during that same time reached nearly $5 billion.

Of the total 58,829 establishments in 2009, 20.2 percent were classified broadly as drinking places, which accounted for 11,502 establishments and $4.1 billion in 2009 revenues. Of the 71.7 percent of places classified as bars and lounges, 6.2 percent fell under the general classification with 3,523 firms and $858.9 million 2009 revenues; 31.2 percent were classified as taverns with 17,732 establishments$3.7 billion in 2009 revenues; 20.4 percent were classified as bars with 11,569 establishments and $3.11 billion in 2009 revenues; 11.6 were classified as cocktail lounges with 6,599 establishments and $1.61 billion in revenues. Smaller portions of this segment were made up of saloons, beer gardens, and wine bars. Finally, night clubs, cabarets, and discotheques combined for an 8 percent market share, or 4,541 establishments, and combined 2009 revenues of $1.89 billion.

Take Five Sports Bar and Grill strives to be the premier sports theme restaurant in the Southeast Region. Our goal is to be a step ahead of the competition. We want our customers to have more fun during their leisure time. We provide more televisions with more sporting events than anywhere else in the region. We provide state-of-the-art table-top audio control at each table so the customer can listen to the selected program of his or her choice without interference from background noise. We combine menu selection, atmosphere, ambiance, and service to create a sense of "place" in order to reach our goal of over-all value in a dining/entertainment experience.

Expectations

 First year operations will produce a net profit of $445,000. Since 10 months of operations have already been completed the confidence level for final first year numbers is extremely high. The first 10 months of start-up costs, sales revenues, and operating expenses are actual.

Financial Highlights by Year

Financing needed.

We will be using $625000. 

Problem & Solution

Problem worth solving, our solution, target market, market size & segments.

Last years total Restaurant and Bar (Drinking Establishments) Industry Sales accounted for $710 billion with 970,000 locations. According to the Restaurant Industry Association and Dun & Bradstreet, Nightclubs generated approximately $26 billion in combined annual sales revenue. The 2015 Top 100 Nightclub list was developed by Nightclub & Bar in partnership with Technomic Inc. using secondary research and yielded primary data from 1,444 nightclub, bar and lounge locations.

  According to Technomic’s BarTAB (Trends in Adult Beverage) report, the 2013 Top 100 Nightclub & Bar venues generated $1.5 billion in total revenue. More than two-thirds (68.2%) of operators surveyed experienced revenue growth in 2012, and nearly two-thirds of them (31.4%) reported revenue growth in excess of 10%. Once again, the top nightclub and bar venues outperformed the industry overall. The bar and nightclub segment grew 3.9% in 2012. Projected sales of alcoholic beverages at bars and restaurants are expected to rise 2.7% in 2015, with wine projected to be the top growth driver, followed by spirits and beer, according to Technomic’s recent BarTAB Report. The beer category will see 2.3% growth, as domestic beers lose share to craft brews, cider and imports, said Technomic Director of Research Eric Schmidt. The industry is projected to continue experiencing competition from non-industry establishments such as restaurants as well as from people opting to drink at home.

Vegas is a major hub of nightclubs based on revenue for "Large Box Clubs." Of the Top 100, the top 3 nightclubs are in Las Vegas, NV and make $60-70mm each;  the No. 1-ranked Marquee Nightclub & Dayclub in Las Vegas generated record-breaking annual revenues in excess of $80 million; the 4th made $45-60mm in 2011 and is in Miami. The next four nightclubs made revenues of $35-45mm each and three are in Las Vegas. The following six nightclubs made revenues of $15-10mm each and three are in Las Vegas. The next 35 venues #23 thru #57 had revenues of $10-5mm each; and the remaining venues reported revenues less than $5mm each which includes "small box clubs."

One quarter of the list — 25 venues — are located in California, with 15 in the Los Angeles area, seven in San Diego, two in San Francisco and one in Sacramento. Las Vegas contributes 22 venues, with eight of the top 10 venues located in Las Vegas. Ten are in the five boroughs of New York City. Chicago contributes five venues, Texas delivers four and Atlantic City and Washington, D.C., each offer up three. It’s expected that the major markets dominate the Top 100 list, but operators in a number of other markets — including Atlanta; Denver; Ocean City, Md.; Destin, Fla.; Lake Cuomo, N.J.; Kansas City, Mo.; Scottsdale, Ariz.; Myrtle Beach, S.C.; and Knoxville, Tenn. — also succeeded in bringing in the crowds and revenue.

Of the Top 100 survey participants, 42.8% identified their venues as nightclubs; 70.6% of them described their hotspots as dance clubs. Of those identifying their venue as bars, 31.7% are sports bars and 29.3% are traditional bar/taverns. DJs and live entertainment are featured by 88.3% and 73.6% of total respondents, respectively. Nearly 80% offer a dance floor, 70.1% provide VIP areas and 65% offer bottle service.

The majority reported solid growth in 2011. In fact, 70% of respondents to the Top 100 survey indicated their venues’ revenues increased, and of them, nearly half (48%) reported revenue increases exceeding 10%. Consistent revenue was cited by 20% of survey respondents, while 3.4% cited revenue declines. Drinks generate the lion’s share of venue revenues – 56% of sales from alcohol is the mean among Top 100 survey participants. While in the venues, partyers favored spirits, which generate 44% of alcohol sales. Beer contributes 25% and wine 9%. A full food menu is offered by 68% of survey respondents’ venues. Gaming, such as pool tables, video game systems and jukeboxes, are available at 42% of respondents’ venues. Nearly three quarters (73%) have outdoor patio, terrace or rooftop space, which is an increase from 63% a year ago.

Venues dont report cover charge revenue information specifically, but average fees range at $5 to a local bar event, $10 Guest list cover, $20 average entry fees and higher for concert or performance style events. This would exclude Las Vegas where entry fees can range from $20 – $200. Current ticket prices for nightclub events are sourced from http://vip.wantickets.com

Mike Ginley, Partner at Next Level Marketing, provided the latest on-premise consumer research study fielded exclusively for the 2014 VIBE Conference. The study was conducted using Next Level’s custom on-line survey tool. The study includes 1,000 on-premise national chain beverage alcohol consumers. The 2014 study includes 21+ consumers from all of the top casual dining, fine dining and hotel chains. Here are a few statistics relating to the consumer that will help owners and operators to better understand their patrons:

-55% of respondents are going out as often as last year -70% visit the same types of restaurants and bars -15% are going to less expensive places -15% are going to more expensive places – Millennials are the group skewing to better places -65% order drinks most to all the time with males ordering more frequently than females. Surprisingly, Millennials order less frequently than older consumers. -79% try a new drink every 90 days with new drink trial highest among Millennials. -73% have ordered a beer at a restaurant or bar in the past 30 days and 62% order the highest quality beer at the best price -70% of consumers have ordered seasonal beers and there is growing interest -65% have ordered wine at a restaurant or bar in the past 30 days with 64% ordering the highest quality wine at the best price -59% have ordered a spirit cocktail at a restaurant or bar in the past 30 days

The average consumer order 2.3 drinks per occasion with males ordering more than females and Millennials ordering more than the older consumers. Asking for the order is the number one way to sell an extra drink per occasion followed by after dinner drinks, better quality drinks, faster service, smaller sizes and lighter drinks.

When consumers order that second drink, they have been hooked, they need to be reeled in and turned into a repeat customer. The most popular loyalty programs are TGI Fridays, Applebee’s, Chili’s, Olive Garden and Red Lobster.

In order to keep up with the top loyalty programs, restaurants need to stay on top of these consumer trends, such as electronic menus. Today, 25% of consumers have ordered from an electronic menu and this will grow rapidly as they are placed in more locations. Over half of the consumers studied are somewhat interested in ordering from an electronic menu – this is something that is not going away.

Information related to menu content concluded that 80% of consumers expect to see all drink prices listed on the menus that they order from. The majority of consumers feel more comfortable ordering drinks when the prices are published and over half are less likely to order a drink when the prices are not visible. 

Two reports from research firm GuestMetrics indicate a gentle if slow upswing in on-premise trends.

Traffic was just slightly positive during the 4-week period ending 10/5, enough to raise year to date figures to almost flat for the year. While traffic still was struggling to meet last year’s level, overall on-premise food and beverage sales were up 3% in the latest four weeks, an improvement on year to date trends .

Casual dining traffic was up 0.5% over the latest four weeks counted versus down just under a point for the year; bars and clubs remained weak with traffic down just less than 2% for the latest 4 weeks and just over 2% for the year (down 2.2%). The fine dining segment slowed, with traffic down about 1.5% the latest four weeks.

In terms of beverages, beer volume was down about 3.5% in the latest four weeks measured, equivalent to the year to date trend. Beer sales were up 0.7% in the latest 4 weeks, but flat for the year after a strong July and August were followed by a weak September. Premium light share continued down (1.8%) in the latest 4 weeks vs -1.9% for the year; craft gains slowed to 1.6%, below its 2% year to date gain. Fastest growing segments were IPA which had a share gain of 1.4% and cider which had a share gain of 0.6%.

Guestmetrics also reported a gain in spirits on-premise. After declining nearly 1% during the first six months of 2014, volumes were up 0.5% during the third quarter. However, trends softened throughout the quarter, going from up 1.7% during the four weeks ending 8/10 to up 0.6% during the most recent four weeks ending 10/5.

Year to date spirits sales are up 1.7% in the on-premise, up 2.6% for the third quarter, with dollars up a stronger 3% for the four weeks ending 10/5. Dollar sales were driven by a combination of higher price and trade up to higher priced spirits, the firm said. Brown spirits generally out-performed white spirits in the latest four weeks – bourbons and blends volumes up 12% and brandy/Cognac up 5%. Vodka volume was down 3%, rum down 6%. Craft spirits continue to gain share, up about 2% in the third quarter.

Today’s consumers seek variety on drink menus. More than half of consumers surveyed say variety of spirits/cocktails (58%) and wine (54%) is important on restaurant menus, while nearly half say the same for beer selection (46%). Additional insights found in the Technomic 2014 BarTAB Report indicate that drink selection can drive traffic and enhance the overall experience of dining out, both of which are important to improving sales and profits.

Operators are responding to varied degrees: the number of adult beverage offerings on all on-premise menus tracked in the MenuMonitor tool rose 5.0% in the third quarter of 2014 as compared with the same period in 2013. During that time, however, national and regional chain restaurants actually reduced the number of beverage offerings (-0.3%). In recent conversations with chain operators, we’re hearing more about the need to trim adult beverage offerings to make drink programs more manageable. 

COMPETITIVE LANDSCAPE

Bars and nightclubs compete with other venues that offer alcoholic drinks or entertainment, including restaurants, hotels, casinos, and consumer homes.

Personal income and entertainment needs drive demand. The profitability of individual companies depends on the ability to drive traffic and develop a loyal clientele. Large companies can offer a wide variety of food, drinks, and entertainment, and have scale advantages in purchasing, financing, and marketing. Small companies can compete effectively by serving a local market, offering unique products, entertainment, or providing superior customer service. The industry is extremely labor-intensive: average annual revenue per worker is $60,000.

The barriers to entry are low and steady, given that an operator can lease premises, equipment, furniture and fittings, which lowers the initial capital costs, outlays and borrowings.  The main barrier to entry is in obtaining a suitable license. Entry costs can be lowered by either leasing or managing an establishment on behalf of the owner. Due to the small business nature of the industry and the low average revenue and profit margins per establishment, entry costs can also be low across some geographic locations.

Current Alternatives

Current alternatives are: 

Mazzy’s Sports Bar and Grill – Easy going friendly. Okay parking. We have much better bar food and run specials on sports nights. 

Empire sports Bar – They are more of a night club scene. They have a okay Dj. 

Barnacles Sports Bar and Grill – Good food, Good Prices. They have a mechanical bull which is a little too gimmicky, we wouldn’t do that. Closer than the others to what take five sports bar and grill is trying to be. 

Our Advantages

Keys to success.

The keys to success in achieving our goals are:

• Product quality. Not only great food but great service.
• Managing finances to enable new locations to open at targeted intervals.
• Controlling costs at all times without exception.
• Instituting management controls to insure replicability of operations over multiple locations. This applies equally to product control and to financial control.

Marketing & Sales

Marketing plan.

A combination of local media and event marketing will be utilized at each location. Radio is most effective, followed by local print media. As soon as a concentration of stores is established in a market, then broader media will be employed.

The strategy of live broadcasting and pro sports tie-ins has been most effective in generating free publicity for the flagship location which has been more effective than any advertising that could have been purchased.

The sales strategy is to build and open new locations on schedule in order to increase revenue. Each individual location will continue to build its local customer base over the first three years of operation. The goal is $3 to $5 million in annual sales per unit. A unit will be considered mature once it has passed the $3.5 million mark in annual sales.

The key elements of Take Five’s restaurant store concept are as follows:

• Sports based themes –The company will focus on themes that have mass appeal.
• Distinctive design features–All stores will be characterized by spectacular visual design and layout. Each store will display a collection of authentic sports memorabilia.
• High profile locations –The company selects its store locations based on key demographic indicators, including traffic counts, average income, number of households, hotels, and offices within a certain radius.
• Celebrity events –The company stores will be distinguished by the promotional activities of sports celebrities and by media coverage of appearances and special events.
• Retail merchandising –Each store will include an integrated retail store offering premium quality merchandise displaying the company’s logo design. In addition sports memorabilia will be sold.
• Quality food –Each Take Five store will serve freshly prepared, high quality, popular cuisine that is targeted to appeal to a variety of tastes and budgets with an emphasis on reasonably and moderately priced signature items of particular appeal to a local market.
• Quality service –In order to maintain its unique image the Company provides attentive and friendly service with a high ratio of service personnel to customers and also invests in the training and supervision of its employees.

Milestones & Metrics

Milestones table, key metrics.

Our key metrics are: 

• # of reviews and returning customers. Our quality is great if customers keep on coming back 
• # of tweets and retweets 
• #of likes on facebook 
• inventory turnover, make sure no food spoils 
• investing in training staff and info on best customer answers  
• have staff push certain entrees every day 

Ownership & Structure

Take Five Sports Bar and Grill is a privately held Georgia company. Joseph A. Smith is the principal owner. It is Mr. Smith’s intention to offer limited outside ownership in Take Five on an equity, debt, or combination basis in order to facilitate a more rapid expansion of the Take Five concept.

Company History

Take Five Sports Bar and Grill was founded two years ago by Joseph Smith to capitalize on the ever growing market demand for high end technology enhanced sports theme restaurants. Take Five has promoted its brand through the operation of its existing location at Medlock Bridge Road and State Bridge Road in Anytown, Georgia. The flagship location provides a unique dining and entertainment experience in a high-energy environment. Customer acceptance has been proven. Regular and repeat customers cross many age demographics and families are frequent diners.

Take Five has promoted heavily with tie-ins to Anytown professional teams and celebrities. Take Five Sports Bar and Grill is the radio home for the live Monday Night XYZ Anytown Falcons coaches show featuring June Jones and Jeff George. This show is broadcast during the hour preceding the telecast of "Monday Night Football". In addition, Take Five hosts the Anytown Hawks sports talk show on ABC 750 AM featuring guard Steve Smith and the radio voice of the Hawks, Steve Holman. The Anytown Braves celebrated their World Series championship party at Take Five the night they won the Series.

Management Team

Joseph Smith

Education :

LaSalle University, MBA Finance, BS, Finance

Professional Experience :

RCA/GE–1978-1988:

Finance, Strategic Planning, Corporate Development

Scientific Anytown–1988-1990:

VP Finance, Electronic Systems Group

Holiday Inn Worldwide–1990-1993:

Strategic Planning and Corporate Development, reporting to the CFO

5.3 Management Team Gaps

Specific opportunities exist in the store operations supervisory area (not needed initially) and in franchise sales development (not needed initially).

It is expected that these people can be recruited when needed in the Anytown market. Anytown is now home to more than 40 franchise company headquarters.

Store managers are readily available when needed. Food service managers are plentiful.

Personnel Table

Financial plan investor-ready personnel plan .">, key assumptions.

The financial plan depends on important assumptions, most of which are shown in the following table. The key underlying assumptions are:

• We assume a slow-growth economy, without major recession.
• We assume access to equity capital and financing sufficient to maintain our financial plan as shown in the tables.
• We assume the continued popularity of sports in America and the growing demand for sports theme venues.

Revenue by Month

Expenses by month, net profit (or loss) by year, use of funds.

Expansion plans are already underway. The majority of the $625000 will be us buying long term assets such as store locations and equipment etc. We will also have starting inventory and plates and silverware etc. Once this location is up and running we open another location etc. 

Sources of Funds

The owners will be putting $625,000 from the already established business into the expansion. 

Projected Profit & Loss

Projected balance sheet, projected cash flow statement.

The quickest way to turn a business idea into a business plan

Fill-in-the-blanks and automatic financials make it easy.

No thanks, I prefer writing 40-page documents.

Discover the world’s #1 plan building software

Bar Business Plan Template

Written by Dave Lavinsky

Bar Business Plan Outline

• Bar Business Plan Home
• 1. Executive Summary
• 2. Company Overview
• 3. Industry Analysis
• 4. Customer Analysis
• 5. Competitive Analysis
• 6. Marketing Plan
• 7. Operations Plan
• 8. Management Team
• 9. Financial Plan

Start Your Bar Business Plan Here

Bar Business Plan

You’ve come to the right place to create a business plan for your bar or pub.

We have helped over 10,000 entrepreneurs and business owners create business plans and many have used them to start or grow their bars and pubs.

To write a successful bar business plan, you will first need to decide what type of bar you want to open. Do you plan to open a sports bar, a wine bar, a cocktail bar, or a nightclub? What kind of alcoholic beverages will you serve? Will you have live music?

You will then need to gather information about your business and the bar industry. This type of information includes data about your potential customers, marketing strategies to reach your target market, and 5-year pro-forma financial statements (income statement, balance sheet and cash flow statement).

Sample Bar Business Plan

The following bar business plan example gives you the key elements to include in a winning business plan:

• Executive Summary – The Executive Summary is the most important part of your business plan. It is a brief overview of your bar business concepts, its products and services, potential market opportunity, and competitive advantage.
• Company Overview – Also called the Company Analysis, here, you will provide a detailed description of your bar, its products and other services, and legal structure.
• Industry Analysis – In the Industry Analysis, you will provide an in-depth analysis of the industry in which your bar operates including major players in the local market, market size and growth, and profitability.
• Customer Analysis – In the Customer Analysis, you will identify your potential customers and provide insights into their purchasing habits. You will also create customer segments and discuss your marketing strategy for reaching them.
• Competitive Analysis – In the Competitive Analysis, you will identify your direct competition (other local bars and local businesses that serve alcohol) and provide insights into their strengths and weaknesses. You will also discuss your unique selling point and how you plan to stay ahead of the competition.
• Marketing Plan – The Marketing Plan includes a discussion of your marketing strategy to drive more foot traffic to your bar along with your pricing strategies. You will also provide a sales forecast and budget for your marketing efforts.
• Operations Plan – In the Operations Plan, you will discuss your bar’s day-to-day operations including inventory management, providing exceptional customer service, and creating loyal customers. You will also provide your business goals that you plan to achieve and a budget for your operating expenses.
• Management Team – In this section, you will provide a brief overview of your bar management team, including the bar owner, and their experience in the industry.
• Financial Plan – In this section, you will provide a three-year financial statement for your bar. This will include your income statement, projected balance sheet, and cash flow analysis.

Next Section: Executive Summary >

Bar Business Plan FAQs

What is a bar business plan.

A business plan is a planning tool used to start a new bar and/or grow your thriving bar business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can  easily complete your bar business plan using our Bar Business Plan Template here .

What Are the Main Types of Bars?

There are many types of bars . Most bars are local bars and are known as dive bars or a neighborhood bar.  Sports bars are also a very popular business option. There are also posh and luxurious bars that craft cocktails and offer high-end alcoholic drinks. There are trendy bars that offer the latest industry trends in cocktail and wine offerings. Other bars are location-focused and are unique to the area of town or location that it is in. Many bars also serve food as an option to accompany the alcoholic drink choices.

What Are the Main Sources of Revenue and Expenses for a Bar?

The primary source of revenue for a bar are the alcoholic drink items and food sold at the establishment.

The key expenses for a bar are the costs to purchase the alcohol (beer, wine, liquor) inventory, bar equipment and supplies, overhead expenses for the staff and rent, and any marketing costs the bar chooses to partake in.

How Do You Secure Funding for Your Bar?

Bar businesses are most likely to receive funding from banks. To attract potential investors, you should have an effective bar business plan with a solid business strategy and financial plan. Another option for a bar is to obtain a small business loan to help cover startup costs. SBA loans are a popular option as they offer longer loan terms with lower interest rates. Outside investors, crowdfunding, and/or friends or family are other typical funding options.

What are the Steps To Start a Bar?

Starting a bar business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

• Write A Bar Business Plan - The first step in starting a business is to create a detailed bar business plan for a bar that outlines all aspects of the venture. This should include market research on the local market and potential target market size, information about the services or products you will offer, the bar's concept, marketing efforts, pricing strategies and a detailed financial forecast.  
• Choose Your Legal Structure - It's important to select an appropriate legal entity for your bar . This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your bar business is in compliance with local laws.
• Register Your Bar Business - Once you have chosen a legal structure, the next step is to register your bar with the government or state where you’re operating from. This includes obtaining business licenses and permits (i.e., food service license and/or liquor license) as required by federal, state, and local laws. 
• Identify Financing Options - It’s likely that you’ll need some capital to start your bar or pub , so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 
• Choose a Bar Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your business operations. 
• Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 
• Acquire Necessary Bar Equipment & Supplies - In order to start your bar business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 
• Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your bar . Your marketing strategy should include creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a thriving bar business:

• How to Start a Bar Business
• How to Open a Bar Business

Where Can I Get a Bar Business Plan PDF?

You can download our free bar business plan template PDF here . This is a sample business plan template you can use in PDF format.