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Sample Essays from Admitted HBS Students

Sample essays from admitted HBS students

  • Sample HBS Essay [2020]: Vulnerable But Invincible
  • Sample HBS Essay [2016]: The Mechanical Engineer
  • Sample HBS Essay [2015]: The Author

I read the new 2020 Harbus MBA Essay Guide wondering what I was going to gain from it. I’ve been reading HBS MBA application essays for 26 years. I’ve seen what works and what doesn’t. I also had read the previous Harbus MBA Essay Guide , and the question Harvard is asking hasn’t changed since that one was published. However, while I started The Essay Guide a skeptic, I quickly saw its value, and can whole-heartedly recommend it to HBS applicants. 

Even after having read hundreds of HBS essays, I still found it worthwhile to read The Essay Guide . For applicants who have preconceived notions of what an admissible essay should be, The Essay Guide will open your eyes to 22 successful and different responses. For applicants who are wondering how on earth they should approach their essay, the guide will give them 22 different answers. 

For me it reinforced several valuable lessons:

  • There really is no template for a successful HBS essay. The diversity of essays that are acceptable — no pun intended, well maybe a little intended — to Harvard Business School is striking.  
  • The commitment of most of the authors to telling their story is also noteworthy. Several said they asked friends to confirm that the essay really mirrors them. Others wrote that they were determined that the essay present an authentic portrait of them.
  • Most of the students wrote the essay over the course of months. Give yourself time to draft a persuasive, introspective, and authentic essay. 

Harvard’s question is a fantastic one. It is a probing one. And it requires you to probe yourself so that you can provide a profound reflection of you as you tell the HBS admissions committee what you really want them to know.

A successful Harvard Business School application essay [2020]

This sample essay is from The Harbus MBA Essay Guide and is reprinted with permission from Harbus .  

Essay: Vulnerable But Invincible 

Home country: USA

Previous industry: Consulting

Analysis: The author takes a rather bold approach here. She uses the essay to point to the times when she showed vulnerability in the workplace. This essay presents a strong example of how an essay can be used to complement different aspects of your personality – while resume and application can be used to highlight accomplishments, the essay has been intelligently used to show author’s capacity to be strong enough to talk about situations when she broke down in a professional capacity, but took lessons from each of these situations and employed them to her strength.

I have cried exactly four times at work.

The first time was early in my career. It was 2AM and I was lying in bed struggling with an Excel model. An overachiever my whole life, I was wholly unused to the feelings of inadequacy and incompetence bubbling up inside me. After clicking through dozens of Excel forums with still no right answer, I gave up and cried myself to sleep, vowing to never let myself feel so incapable again.

The second time was a year and a half later. I was unsatisfied with my project and role, and questioning my decision to be a consultant. That uncertainty must have been apparent to everyone, because my manager pulled me aside and bluntly told me that my attitude was affecting the entire team. I cried in front of him, devastated that I had let my doubts bleed into my work.

The third time was just a year ago. I was overseeing a process redesign and struggling to balance the many changes needed. The Partner called me into his office to say, “I’m worried our process is not as sound as it needs to be. I need to know that you care about this as much as I do.” I nodded, say that I do, then ran to the bathroom to cry, overwhelmed by how much change I knew was coming.

Each of the first three times was driven by frustration and anger. I had tamped down my emotions to the point where they overwhelmed me. Particularly as a young woman in business, I never wanted to be viewed as a stereotype or incapable. I was ashamed of my tears and terrified at how others would perceive me.

However, each of those experiences proved to be a turning point. My tears motivated me to ask for help when I needed it, pushed me to restructure my mindset and approach, and gave me a moment to breathe, rebalance, and reprioritize. In each case, my work was better for it. I have also used each experience as a learning moment. Each time I asked myself what decisions led me to the point of tears, and what I could have done differently. I could have raised my hand earlier for help, initiated a conversation with my manager about my uncertainty and dissatisfaction, or involved the Partner more actively in the planning and prioritization. While I can’t change the past, I can learn from it, and am more considerate of such outcomes when I make these decisions today.

Emotions are an inevitable part of the human experience, and as such, an inevitable part of the office. Rather than keeping them at bay, I have begun embracing my emotions to be a better manager and leader, and build more authentic connections. As a manager, I understand my team as people, not just colleagues. I have regular conversations with each of my team members to understand their individual goals and motivations, so I can take those into consideration when building the team structure and delegating responsibilities. As a leader, I invest in traditions and events that foster camaraderie and high morale. I am the proud founder of [NAME OF OFFICE PROGRAM] in the office, a beloved tradition that is now an integral part of the office and that I hope will continue even after I leave.

The fourth time I cried was at the rollout of a process redesign I oversaw. This was our first time demo-ing the new process end-to-end for the rest of the team. As the demo progressed, I felt the team’s energy turn from nervous anticipation to dawning excitement, and finally to sheer awe and amazement. As the demo ended, one of my teammates turned to me, and asked in a hushed voice, “Are you crying?” And I was. This time, I cried not with frustration or anger. This time, I cried with joy for our success and with pride for my team. Embracing my emotions allowed me to show that tears are not shameful and don’t need to be hidden in the workplace. I am no longer ashamed of my tears, and I am proud to demonstrate that a strong leader can be pragmatic and emotional all at once.

Word count: 705

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Author’s comment: “I started early on my essay (~ 3 months before the submission deadline) because it was important to me to iterate and be thoughtful. I started by laying out potential themes and stories for my essay, and while there are a lot of similarities, the core message changed quite a bit. Don’t get too attached to any one story or theme and allow yourself to let go of a draft if it’s not the right one. What I found most helpful was having 2-3 close friends that I trust wholeheartedly review multiple drafts, because they were able to provide continuous feedback and help me combine pieces from multiple drafts. None of them had ever gone to or applied to business school, but were experienced in writing and communication (e.g. one is a screenwriter) which helped me focus on communicating MY story more so than what is the story that HBS Admissions would most like.”

A successful Harvard Business School application essay [2016]

This sample essay is from  The Harbus MBA Essay Guide  and is reprinted with permission from Harbus. 

Essay: The Mechanical Engineer

Author’s home country: United States of America Author’s previous industry/profession: Operations consulting, operations management  Author gender: Male

Analysis:   The author focuses his essay on two themes – his professional experience as an operations consultant and an experience which motivated him to go for an MBA. Through the essay, the author is able to highlight his professional skills, achievement as well as give a clear picture of his long-term career plans and his reasons for doing an MBA.

I’m [APPLICANT’S FIRST NAME] and I have journeyed here from the hallowed grounds of [APPLICANT’S U.S. NEW ENGLAND HOMETOWN], where I spent my formative years amid wild dreams of achieving greatness by setting world records and winning the Olympics. As I’ve hung up my [OLYMPIC SPORT’S TRADITIONAL SHOES] in favor of business shoes, those dreams have evolved into a desire to achieve greatness in a different arena. Today, my dream centers on helping companies leverage technology to propel their operations into the future, providing unparalleled customer service and delivery, with an operational efficiency to match.

I graduated with a BS in Mechanical Engineering in [GRADUATION YEAR] and spent my first 3 years out of college working as an operations consultant. It was my job to walk into a manufacturing plant and drive significant operational change – for example, I once spent 3 months walking the sticky floors of a milk plant in [MID-SIZED U.S. SOUTHEASTERN CITY] helping plant management boost throughput by 30% in order to take on a new customer. We accomplished this goal with zero capital spend, a feat many had believed was impossible. In our projects, the biggest challenge was almost always convincing managers to reach for that extra tad of unseen opportunity hiding within the operation, because oftentimes it was very difficult to look beyond the daily struggles that plagued their operations. I worked directly with 5-8 person “rapid results teams,” coaching them on how to think about operational improvement, motivating them to sprint towards it, and leading them through the analysis required to capture it. I left those milk, water and oil sands plants with many enduring friendships and inspiring operational victories borne from our journey from ambitious goals to concrete results.

<< READ: What is HBS Looking For? >>

I’ve spent the past two years working in supply chain management at a private industrial goods supplier. I chose direct management because I wanted to drive these same inspirational improvements in an operation I owned. My role was to manage and improve the operation, and through my experience, I learned the nuts and bolts of the supply chain industry. However, my dream of innovating supply chain operations pushed me to consider transitioning to an organization with an ambitious, transformative purpose. In fact, last year I had a unique opportunity to reflect on what type of impact matters to me. This opportunity was my first ever trip to [NORTHWEST AFRICAN REGION], the place of my family’s origin.

On the second day of the trip, I journeyed to [LOCAL NORTHEASTERN AFRICAN TOWN], a small town nestled next an enormous active volcano that is surrounded by a wide expanse of rich volcanic soil, which is used to make wine. This wine is sipped by adventure-seeking tourists relaxing after a long day on the volcano, and thus the town’s two major industries, wine and tourism, are sustained. When we arrived at the town, I was shocked to see it buried by an avalanche of volcanic rock from an eruption [A FEW YEARS PRIOR]. As our guide lamented on the dreary prospects of the Page 2 of 2 town, I was amazed to see just how important these two industries had been to its development.

Through this real world example, I was able to clearly visualize the impact businesses can have on their broader environment, an understanding that had not been as evident to me while working in the larger, more complex American economy. For example, I had spent hours walking among the dilapidated buildings speckling the warehouse district in Cleveland, but only after my trip did I connect them to the decline of the Midwestern manufacturing industry. Upon my return, armed with this broader perspective, I decided my next step would be to attend business school. There I would gain the technical, operational and leadership skills to make my transition to an organization whose goal was to drive change in its broader industry and community, as those wine and tourism companies had done in [LOCAL NORTHEASTERN AFRICAN TOWN OF FAMILY’S ORIGIN].

So, that is how I arrived in front of you today. My goal is to humbly learn as much as I can from our section, our professors, and our experiences. I am excited to get to know you, and will always do my best to support our section intellectually and athletically (we will be the future section Olympics champions!).

How about yourself?

Word Count: 711

Author’s comment:   While the initial draft of my essay did not take more than an hour or two, it was the revision process that I spent a significant amount of time on. I think the most important part of the essay writing process is to ensure that your story and personality come through – and this is perhaps the most difficult part! To help with this, I had individuals who were not as familiar with my story and why I wanted to go to business school provide me with feedback in addition to those with whom I worked closely.

Linda’s comment:

I would hate for any of you to read this essay or any of the other essays in  The Harbus MBA Essay Guide , which I recommend, and think “This is a great template. I’m going to tell a story just like this one!” Bad idea. Wrong response.

The one take-away from this essay and the other successful essays in this book is that the reader feels a little like s/he is meeting the author – not someone else and not some masked being.  Individuality is the common thread in those essays; it isn’t brilliant prose or incredible writing. It’s authenticity and humanity. And yes, the author is accomplished too.

I chose this essay from the Harbus collection because I know there are many engineers applying. Some — both in and out of their field — think of the profession as boring or common. But this essay is neither boring nor common. I loved it because the writer comes to life, and  his passion  and personality shine through. He doesn’t get bogged down in technicalities, industrial jargon, or an alphabet soup of acronyms. He tells his story with energy and clarity, from his perspective, and with a focus on his impact.

Now that’s an example you can follow: Tell  your  story with energy and clarity, from  your  perspective, and with a focus on  your  impact.

Check out what recent applicants have to say about working with Accepted:

A successful harvard business school application essay [2015], the 2014-15 harvard business school essay question:.

You’re applying to Harvard Business School. We can see your resume, academic transcripts, extracurricular activities, awards, post-MBA career goals, test scores, and what your recommenders have to say about you. What else would you like us to know as we consider your candidacy?

This sample essay is from The Harbus MBA Essay Guide and is reprinted with permission from Harbus.  

Essay: The Author

Author’s Background: Finance & Media

The author sets the stage for the remainder of the essay by first presenting a notable accomplishment of hers and then explicitly illustrating the entrepreneurial drive and diligence she used to see it through. More importantly, the author’s opening introduces a theme – storytelling – that is consistently interwoven through different stages of her life. The reader is lead through the author’s childhood, professional and extracurricular experiences, along with accomplishments, all the while being reminded of the integral role storytelling has played. Beyond highlighting her gift, or passion for the art of storytelling, the author goes on to connect this theme with her future career ambitions, as well as describe how this could also serve the HBS community.

In 2012, I realized a life ambition – I completed my first novel, all while working full time at [Top U.S. Investment Bank]. I could not wait to share it with the world and eagerly went in search of a literary agent. But each agent I contacted declined to represent my novel.

Storytelling is my lifelong passion; it saw me through a difficult childhood. After my father left, my mother raised me as a single parent in [U.S. City/State], a rural Bible Belt town two hours south of [U.S. State]. We did not have much money and that coupled with my bookishness made me a target for bullies. Books and writing were an escape; they gave me an avenue to articulate the feelings of abandonment and powerlessness I otherwise did not want to express. Writing made me happy and the more I wrote, the more my talent blossomed. I began to win awards and my work was published in youth literary journals. These experiences made me more confident, a key part of my success later in life. It all started with a pen, a notebook, and my imagination. Nevertheless, I was passionate about my work and was determined to put it into readers’ hands. In true entrepreneurial fashion, I self-published my novel through the digital platforms Smashwords and Createspace. I worked with a promotional expert to organize a month-long book tour to promote the book to prominent book bloggers and their readers. The result? My novel has received multiple 5-star reader reviews, from Amazon to Goodreads, and was a semifinalist for the Amazon Breakthrough Novel Award.

Stories are an integral part of the human experience. They uplift and inspire, give us permission to dream and to visualize what could be. Storytelling has been an integral part of my career, from building financial models at [Top U.S. Investment Bank] that illustrated my expectations for the companies that I covered to delivering a presentation to [International Daily Newspaper] ’s chief revenue officer explaining why reducing ad prices for tender house advertisers would not lead to an increase in revenue.

My passion has also informed my growth as a leader; I believe my most impactful expressions of leadership have been my efforts to help others write the narratives of their own lives and careers. At [Top U.S. Investment Bank], I created an informal mentorship program for female and minority interns and first-year analysts in the research division and led a “soft skills” class to help new analysts handle difficult interpersonal situations. For four years, I’ve mentored a young Hispanic woman through Student Sponsor Partners, a nonprofit that gives low-income students scholarships to private high schools. Being a mentor gave me the privilege of guiding another first generation college student along what I know can be a lonely, difficult path. This fall, she started college with a full scholarship.

Storytelling will be a part of my future career path; as an MBA graduate, my goal is to obtain a position in strategy and business development at an entertainment company that specializes in film or television. Long term, I want to start a multimedia and merchandising company with a publishing arm (books and magazines) as well as film, TV, and digital operations. Using strong, fictional heroines and informative lifestyle content, my company’s goal will be to educate and inspire women to become their best selves. My particular focus is creating compelling, multidimensional characters to inspire young women of color, who are constantly bombarded by negative images of women who look like them in media.

I’m pursuing a Harvard MBA because I want to become a better business strategist and strong general manager. Also, I want to further develop my leadership and presentation skills as I will manage professionals on the content and business side; it will be my task to unite them behind a shared strategic vision. Specifically, I want to learn how to motivate teams and individuals to perform at their highest level, and to become more adept at persuasion and generating “buy-in” from others. Harvard’s unique approach using the case method and emphasis on leadership development will challenge me to grow in both these areas. I also feel that I have much to contribute to Harvard’s community. My varied background in finance and media has given me a unique perspective that will be valuable in classroom discussions and team projects. I want to share my passion for the entertainment industry with my classmates by chairing the Entertainment & Media club and planning conferences, career treks, and other opportunities.

My background gives me the capacity for fearless thinking that is needed to meet the challenges of the entertainment industry’s shifting landscape. A Harvard MBA will strengthen that foundation and help me to become the kind of dynamic leader who can bring the vision for my own company to life and be at the forefront of entertainment’s structural shift.

Time & Effort: “It was about 6 or 7 drafts. Not sure on the hours.”

Word Count: 805

This sample essay is from The Harbus MBA Essay Guide and is reprinted with permission from Harbus . We highly recommend the book!

If you would like advice on responding to this year’s HBS essay question, (which is different from the 2014-15 prompt) please read our Harvard Business School essay tips .

Linda’s comments:

Bottom line: You want your readers to feel like that they are meeting you — not someone else, not a scripted piece of shallow PR devoid of personality and humanity, and not some phony combo of you and the author of an essay in a guidebook or on a website. They really and truly want to meet you!

So think about your story. 

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32 College Essay Examples That Worked

College Essay Samples

Reading college essay examples is a great way of preparing yourself for writing your own. Whether you’re aiming to get into your local college or looking to attend an Ivy League school , your college essay is a key component of your college application.

In this blog, we have 32 awesome college essay examples from some of the top universities in the world, including Harvard, Stanford, Cornell, UPenn, Yale, and more! Plus, you will learn how to craft an outstanding college essay step by step, so that your own personality and experiences will really shine. This is the same exact proven strategies our college essay advisors share with our own students in our much sought-after college admissions consulting program . We're not holding back. So, let's dive in!

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Article Contents 54 min read

Why a college essay matters.

A personal statement essay or a college admissions essay is the part of your college application that allows the admissions committee to get a stronger sense of who you are as a candidate. The admissions committee is not only seeking academically strong candidates for their school – they want to find students who will also be a good fit for the culture and values of their institution. The personal statement essay is your chance to show the committee why you are the best all-around candidate for admission.

Your essay will reveal both your hard and soft skills to the admissions committee. From a technical angle, it will showcase your writing skills in terms of organization, clarity, narrative ability, and spelling and grammar. In terms of content, a compelling personal statement should tell a story that reveals something about your personality and what formative experiences you have had in your life. Since the personal statement essay reveals so much about you as an applicant, crafting an outstanding essay is crucial! 

Writing a strong college essay requires significant time and effort. The best way to ensure success is to be properly prepared before you even begin to write:

How to Structure Your College Essay

Most personal statements tend to range from 250 words to 650 words in length. The specific format requirements can vary depending on if you’re writing a common app essay or a unique college admissions essay for a specific school. The structure of your essay will follow the structure of an academic paper, with an introduction, main body, and a conclusion. As our sample above shows, it is usually written in response to a prompt provided by the school. It is important to pay attention to and answer the prompt, as it demonstrates what the school is hoping to learn about you.

While this task may seem challenging, we are here to guide you through the writing process and the strategies you should apply each step of the way.

Great content requires a solid structure to really shine:

For example: \u201cAlthough being a member of a community isn\u2019t always easy, my experiences have taught me that helping others is also a gift to ourselves \u2013 perhaps solitude isn\u2019t the \u2018best society\u2019 after all.\u201d ","label":"Conclusion","title":"Conclusion"}]" code="tab1" template="BlogArticle">

Here’s a short guide on how to write a college essay !

6 Tips for Effective Essay Writing

No matter what the prompt is, here are some tips and strategies that are essential for effective writing in any essay:

1. Do not plagiarize.

Your essay needs to be an honest representation of your abilities. It also needs to tell your story, not someone else’s. Copying someone else’s essay violates the rules of academic integrity. Always make sure that you are writing about your own experiences in your own words.

2. Say it with feeling.

Choose topics that you are passionate about – if you aren’t enthusiastic about what you’re sharing, then your audience won’t be excited to read what you have to say, either. Write about how situations made you feel, what you learned from your experiences and how it will serve you in the future. An essay written on a topic that you are passionate about will have a more genuine voice and will make for a more compelling and memorable read. Be sure to avoid clichés like “I know how to think outside of the box” that will sound impersonal and uninspired, and instead express yourself in your own unique and meaningful way. The personal statement essay is your one chance to showcase your personality and character, so let your natural voice shine through!  

3. Show, don’t tell.

Here is one of the best college essay tips : it is important to always give examples and use specific experiences to illustrate what you wish your reader to know about you, instead of merely summarizing or listing facts about yourself. Your experiences are stories, and when you tell your story in a well-organized and vivid way, it makes it easier for the reader to stay engaged and remember afterwards what you have shared with them. For example, simply stating, “I have a strong sense of community” can sound like an empty claim. Showing your reader how and why you have a sense of community is both far more memorable and far more effective in offering proof for what you’re saying (e.g. sharing an experience about working in a soup kitchen, and what it taught you about community). 

If your essay is over the word limit set by the school, you will appear to either not care about the rules in place or to have failed to pay attention to them. Either way, you will damage your standing as an applicant! Check your word counts to make sure you are within the proper range. If you have written too much, edit your work to make it shorter. Clear and succinct writing will create a good impression, so being under the word limit is acceptable as long as you have answered the prompt and effectively conveyed your experiences. 

5. Proofread your work.

As mentioned above, your college essay reveals a lot about your writing skills to the admissions committee. A compelling personal narrative can still end up undermined or muddled by poor spelling, grammar, and confusing syntax. Don’t let typos and grammatical errors let your essay down! You need to commit to proofreading your essay multiple times at each stage of the process, to make sure it is clearly and correctly written.

Additionally, get someone else to proofread it too! Ask a college essay review service or editor if you addressed the prompt effectively, if your essay makes sense, and if your message is clear. Ask them for their impression of the person writing the essay. How would they describe this person? Does that match with what you were trying to convey? What did they think of the tone of your essay? 

Ask a good teacher, a counselor, or another professional to go over your draft. However, choose your proofreader with care: if you let too many people read it, you may end up with too many conflicting suggestions and opinions. Ideally, your proofreader should be someone you trust, and who can provide you with honest feedback on the content and grammar of your essay. Be sure to share the essay prompt with your reader so that he or she can tell you whether you have answered the prompt effectively.

6. Read that prompt one last time!

It’s an excellent idea to go back and re-read the prompt one last time after you’ve completed the final draft of your personal statement essay. This way, you’ll be absolutely sure that you have responded to the prompt effectively. Double-checking before submission also ensures that you did not go too far off-topic in any way during the multiple re-writes you’ll have to do in perfecting your college admission essay. 

Don’t forget about supplemental college application essays ! Here’s a guide on how to write one:

College Essay Examples #1/32: Harvard

Prompt: The Harvard College Honor code declares that we "hold honesty as the foundation of our community." As you consider entering this community that is committed to honesty, please reflect on a time when you or someone you observed had to make a choice about whether to act with integrity and honesty. (650 words)

"I sit in a hot SUV winding it’s way over a bumpy African road, a scarf protecting my nose and mouth as dust streams in through the window. Returning from a teaching session with the Maasai women, the other students' excited chatter dances around me as they discuss our invitation to the Maasai coming of age ceremony. The ceremony centers on the circumcision of pubescent males and females; often performed with a sharp rock and no anesthetic. It is a rite of passage for the Maasai. My stomach is a tight knot, picturing the children we met today and imagining the painful procedure they will soon undergo. The other students, excited about the feast and intricate costumes, hope that accepting the invitation will strengthen our bond with the community. I, however, am weighed down by a profound sense of unease when it comes to the main attraction, the circumcisions. Further, the leader of the organization is absent; should she not be consulted? Do I go along with the group, and participate in something that I am morally opposed to? Or do something about it?

For me, the strength of a person’s character is defined by their ability to act on their values and stand up for what they believe in. Having strong moral values only becomes a powerful agent of change when one is willing to follow through on them with action. Situations, such as this one, where I feel a sinking sensation deep in my gut, help to cue me to conflicts with my own values, prompting me to gather more information, thus taking the first step towards informed action.

In this situation, the knots in my stomach came from being asked to participate in the celebration of female genital mutilation; a practice which is decidedly against my personal values of reducing human suffering and promoting women’s rights. My visceral reaction came specifically from the idea of watching while doing nothing to intervene. Further, I worried that, as students, our group would be woefully ill-equipped to navigate the nuances of the situation, potentially resulting in harm to our relationship with the community. Plus, due to our association with a medical organization, our presence could be mis-interpreted as an endorsement of the safety of these procedures. With the potential to do harm and without an actionable plan in place for stopping genital mutilation, I concluded that I could not, in good conscience, attend the ceremony.

Though I had decided that I could not go, I still felt concerned about the potential impact of the group's attendance, and wanted to gain more insight into the situation before deciding on a course of action. I shared my concerns with my partner and another student. My partner agreed with me, and we decided to consult his physician father. We quickly learned that Canadian physicians are not legally permitted to condone female genital mutilation, meaning that our attending the ceremony could have legal ramifications for our physician-run organization. With this information in hand, I knew I had to contact the organization lead about the excursion. She forbid our group from attending, requesting that I inform the other students, who were obviously disappointed that I had 'gotten the trip cancelled'.

Though I believe my course of action was the right one and I would not change the outcome, looking back, I wish I had voiced my concerns earlier; it may have made the end result easier for the other students to swallow. In spite of this, being honest when expressing my discomfort with a situation and choosing an alternative course of action that is aligned with my values has never led me to make a decision that I regret. Though standing up for what you believe in, and doing what is right, is not always easy, it is always worth it, and arguably the only way of living a life without regrets."

College Essay Examples #2/32

Prompt: Discuss an accomplishment, event, or realization that sparked a period of personal growth and a new understanding of yourself or others.

When I was a child, I loved to play the video game Pokémon. My favorite part was having to go to different places and collect all the animals. Around the same time, I entered Boy Scouts and got engrossed in the idea of merit badges. Each badge could be earned by learning about a topic or a challenge and then doing a series of projects related to it. From fishing to first aid, I quickly found that I loved learning about each new task. In my first year in Scouts, I earned double the required number of badges, and it took off from there. My love of collecting trophies was once again reignited. 

My passion for collecting the Pokémon animals was transferred to Boy Scouts. I had set my mind on earning every merit badge, so I had to tell my parents and my troop. My parents were on board instantly, but my troop took some convincing. Many of them said that it would take too much time; that I’d have to travel to different states for some badges like the snow sports merit badge, or that I’d have to build up the endurance to bike for 50 miles at one time for the bicycling merit badge. I told them that I was eager to do this and that I needed their help to find where the badges were being taught. They chuckled and let me have access to the citywide list. Over the next six years I hiked up mountains, swam across rivers, and camped outside with nothing but a long jacket. As I kept going, my troop's attitude slowly turned from apprehensive to encouraging. Members of the community started popping up to teach some of the more obscure merit badges like atomic energy and bugling. Word of what we were doing spread thought-out the local scouting community and other scouts started joining our mission when someone offered one of the uncommon badges. There was a little boy who must have weighed 80 pounds when he took the computers merit badge with me, and last time we talked, he had been offered a job at Google.

A scout must collect all the badges before his 18th birthday. With the strength of the community behind me, I was able to get my final merit badge a month before my 18th birthday – right before I had to sit for my final interview for the Eagle Scout badge. During that interview, the scout leader asked if I had completed every single merit badge. When I confirmed, he informed me that I had broken a new world record as the first Boy Scout in history to earn every merit badge before earning my Eagle! As he stood up and shook my hand, I was overcome with gratitude for everyone who had gotten me to this point. Every late night with my parents, every merit badge counselor, every teacher, every fellow scout, and every scout leader who helped me achieve that goal. This was about so much more than one scout. This was about a community coming together to make history. Even though this was a few years ago, I look back fondly on all the people who made it happen, and today I am a merit badge counselor myself working to give back to scouting more than what it has given me, even though that might take a while. 

Prompt: Describe a topic, idea, or concept you find, so engaging it makes you lose all track of time. Why does it captivate you? What or who do you turn to when you want to learn more?

I have always been fascinated by history: the rise and fall of empires, the evolution of humanity, innovation, politics, and everything else that made us who we are today. What amazes me so much about history are the moments when everything could have gone differently had it not been for one decision: what if Lincoln was never elected? What if the French Revolution never took place? What if the Magna Carta was never signed?

My love of history likely started in middle school with Mr. Flickerson. He was a very thin, tall man with a giant white mustache who always wore a tweed jacket. He was our history teacher and he always claimed that books didn’t always have everything right. Mr. Flickerson often encouraged us to do our own research and see what else we could find on a topic of interest. If someone could find something from a reputable source that disagreed with the textbook, we got five bonus points on a test.

I still remember how excitedly he recounted old battles. He would do gruff voices for generals and deftly switch to a hilarious high pitched voice for the ladies. His passion for history greatly affected his students, and by the end of the year, we were shooting history reenactment videos in full costume. Since then, history has always held a special place in my heart.

Now when I exercise, half of my podcasts are all history related. I remember once getting so engrossed in a podcast about Genghis Khan that I stayed at the gym for three hours! On the one hand, he was a vicious warrior and tyrant, but he was also an innovator and loyal leader. He allowed women to serve in leadership positions. He even promoted freedom of religion. There are many stories of him eating on the ground or from an old wooden bowl while his guests dined using the fine silver. 

From history, we can learn a lot about the complexities of humanity. We can see how people in the past dealt with issues and what their results were. In its way, history sheds light on our present and future. 

College Essay Examples #4/32

Prompt: The mission of Harvard College is to educate our students to be citizens and citizen-leaders for society. What would you do to contribute to the lives of your classmates in advancing this mission? (650 words max)

The phrase “citizen-leader” is important to distinguish from conventional ideas about leadership. Rather than leading by trying to single oneself out among peers, I believe that real leadership comes through effecting palpable change in the lives of those around you. Effective leaders don’t stand apart from their communities, but rather strive to become as deeply rooted within them as possible. A real leader is first and foremost a citizen, a peer, and a support for those around them.

My sense of leadership has been shaped by my father, whose nearly 25 years in public education have positively impacted hundreds of students. Each year he would come home on the last day of a school year with dozens of cards and gifts, from both current students graduating and former students who stopped by to thank him sometimes years after being his students. He was a leader—someone who helped others learn to find themselves, rather than direct their actions or words through conventional authority. I’ve come to believe that power it is the ability to encourage people to evolve, and that sustained, successful leadership is measured only by the success and wellbeing of the people around you.

As a result of this understanding, I’ve maintained an active presence in my high school’s peer tutoring program throughout my junior and senior years. Since I also hope to become a teacher, this has provided important experience that helped me better understand the kind of communication and time management skills needed to help people overcome their educational obstacles, specifically regarding their writing skills. The Academic Resource Center’s Peer Tutoring program at Harvard is one of the central ways in which I’d like to help lead my fellow students toward a better understanding not only of rhetoric and composition, but of the world in general.

Coaching in sports is another mode of leadership that I hope to maintain at Harvard. Powerlifting has had a major place in my extracurricular life during high school and I was thrilled to learn that Harvard boasts a competitive powerlifting club. This goes back to the metric of encouraging success and wellbeing of others — the powerlifting club presents an opportunity in which I can further develop these skills along with my fellow barbell enthusiasts. I’ve found strength sport environments to be really egalitarian and accessible, with a continual emphasis on collaboration and mutual support that’s unique among team sports. The path to becoming a more effective leader comes from forging bonds and developing skills alongside other people, so that eventually your ability to lead follows naturally from the experience and abilities you’ve honed over years of work. By lifting up oneself and others, we eventually pass a threshold into becoming beacons of knowledge, exemplars of ethical and effective action, and citizen-leaders.

This all further galvanizes my desire to teach following my time at Harvard. I feel incredibly fortunate that my current passions in writing and powerlifting will provide opportunities in which I can further develop my leadership skills in a way that will improve my ability to teach them to others. I will strive to continue being a supportive peer and collaborator which is an important foundation for becoming a true leader and educator. Harvard is in every sense the best possible environment for continuing this evolution and encouraging it in my fellow students as well. (556 words)

Write a killer college essay for Harvard by reading some of the best Harvard supplemental essay examples .

College essay examples #5/32: cornell.

Prompt: What is your "thing"? What energizes you or engages you so deeply that you lose track of time? Everyone has different passions, obsessions, quirks, inspirations. What are yours? (maximum of 650 words)

“Bam!” These were the energized words of Emeril Lagasse as he added a touch of parmesan cheese to perfectly top off the dish he had just cooked on live television. Growing up, my sisters and I became hooked on watching chefs like Emeril cook on The Food Network. I never liked mushrooms and despised when my parents included them as we sat down to eat dinner together each night. My parents said that if I did not like it, I could cook dinner myself. I had been watching cooking shows, so I decided to try my hand at cooking our family meals. My parents were thrilled to have someone else making dinner for the night and I was ecstatic to be put in the decision-making seat for what we would be eating for dinner. Over the years, I continue to cook with my family as a way to grow closer together and I also cook by myself as a form of stress relief. As I chop vegetables, I get lost in the repetitive nature of the task and it becomes a form of meditation for me; something for my mind to focus on that allows me to forget about the troubles of the day. While my love for cooking stemmed from a desire to not have to eat mushrooms with dinner, it has grown into one of my favorite hobbies. At Cornell, I know I will meet a wide range of people and even the typical college student that does not know now to cook and relies on a microwave, pop tarts, and ramen to get through arduous study sessions. I hope to bring my hobby of cooking to Cornell where I can use it to make it through my own stressful hurdles but also to build relationships with my new classmates who may be missing a home-cooked meal.

The college admissions essays for Cornell are a bit different than other Ivy League schools. Brush up on writing Cornell essays and review the essay prompts to start your writing! ","label":"Note","title":"Note"}]" code="tab3" template="BlogArticle">

College Essay Examples #6/32:

School: Cornell College of Architecture, Art, and Planning

Prompt: What is your "thing"? What energizes you or engages you so deeply that you lose track of time? Everyone has different passions, obsessions, quirks, inspirations. What are yours? (650 words)

It’s 4 a.m. and I’m bent over my computer screen. In front of me is one of the photographs I intend to submit for the Charles Lewin Digital Photo Essay Competition. It is a silhouette shot of a tall, smiling woman – my mother – framed against the backdrop of a gorgeous red sunset. Though I’d used the whip-pan technique to give the photo the same dynamic, inspiring, whirlwind energy I associate with my mother, it’s not quite right. I’ve been fiddling with the white balance and color pallet for hours, trying to capture the perfect amount of luminosity in my mother’s eyes. At that moment, my mother herself comes in, asking why I’m up so late on a school night. When I show her the picture, her eyes light up in exactly the way I’ve captured in the photo. That photo essay, capturing the beauty of three generations of women in my family, went on to win me first place in the competition. And yet the moment that I shall carry with me forever is the one from 4 a.m. that night. The moment when my mother’s eyes lit up in joy and wonder as she understood exactly what I was trying to say through my photography. In that moment, I knew for sure that I’d be chasing this feeling for the rest of my life.

Though that moment cemented my love for photography, I’ve been playing around with a camera since I was 5 years old, when my father first introduced me to his favorite hobby. I was a shy, quiet kid and photography allowed me to experience the world and communicate my feelings like I never could before. Most of our weekends were spent taking pictures, from micro nature photography on our camping trips to event photography for every community event. Even back then, I was constantly asking questions about why one picture looks better than another. I credit my father for helping me develop my photographic “eye”. The training of those early years helped me develop my sense of aesthetic placements, framing, and positioning. 

To this day, I am obsessed with learning about the technical side of photography. I have a natural analytical bent of mind that exists along-side my artistic vision; and so, I gravitate towards understanding exactly how aperture, depth of field, shutter speed, exposure, composition, and white balance can be used as a tool of artistic control in photography. My favorite way to unwind is to read books and online articles about photography and techniques I’m currently obsessed with. I also love experimenting with different styles of photography. Though art photography is my passion, I spent a couple of years as the staff photographer for my high school newspaper. This foray into the journalistic arena helped to broaden my horizons and consider the social impact of photography.

Lately, I’ve become passionately interested in the philosophy and psychology of photography. There are two books that inspired this journey - “The Art of Photography” by Bruce Barnbaum and “Studio Anywhere” by Nick Fancher. These books led me to think deeply about the artistic merit and social impact of photography and inspired me to sign up as a volunteer photographer at the local community center. I remember when an older lady, a little self-conscious about her appearance, asked me to take a photo of her in her evening dress at a fund-raising event. When I showed her the photo I took, her expression transformed from anxiety and discomfort to pride and confidence, just like my mother on that fateful Tuesday night. That’s another moment of joy I’ll carry with me forever.

Alfred Stieglitz once said - “In photography there is a reality so subtle that it becomes more real than reality.” Every photographer has a vision of their own reality and the greatest joy I feel is when I successfully communicate this philosophy using my work. (648 words)

School: Cornell College of Arts and Sciences

Prompt: Students in Arts and Sciences embrace the opportunity to delve into multifaceted academic interests, embodying in 21st century terms Ezra Cornell’s “any person…any study” founding vision. Tell us about the areas of study you are excited to explore, and specifically why you wish to pursue them in our College. (650 words)

Growing up, I was your average troublesome kid. I rarely turned in homework on time, I frequently landed in detention, and I preferred video games to any other activity. This was me until the age of 14 – and that was when it all changed, thanks to Mr. Robert Brown. I was placed in Mr. Brown’s English Literature class in freshman year. Mr. Brown believed that every student could become interested in English Literature, given the right bait, and for me the bait was science fiction novels. He identified my nascent inclination towards science-based, fantasy worlds, based on my interest in video games, and handed me some choice works by Isaac Asimov, Ursula Le Guin, and Frank Herbert. In a matter of days, I was hooked. 

Looking back, I can appreciate how deeply transformative that period of my life was. Science fiction fulfilled all of my natural inclinations towards an exploration of imagination and wonder within the limits of a rule-bounded world. At the same time, it awoke in me a deep and abiding interest in larger questions of philosophy, sociology, technology, and ethics. I had a new-found love for not only English Literature, but also Physics, Biology, Chemistry, and Math and my overall grades improved tremendously. I often took up projects for extra credit just so I could explore a particular new topic I was obsessed with. Specifically, I loved to take up parallel projects in different classes since I loved exploring two different sides of the same essential question. For instance, in my sophomore year, I wrote a paper on Darwinian Evolution in Mid-Century American Fiction for my English Literature class, while also working on an extra-credit class presentation on the Darwin’s Theory of Evolution for Biology. This kind of dual-natured exploration of topics is something I want to pursue throughout my life.

Over time, my interest in the fictional explorations of socio-scientific questions expanded to the real world. In particular, I developed an interest in biotechnology innovations such as gene-therapy, drug engineering, and agricultural biotechnology and I even started a YouTube channel to provide commentary on the latest scientific news. My scientific interests led me to real-world activism in my junior year when a biotechnology company came to our town to offer “free” genetic sequencing for the population. I organized an informational campaign highlighting their lax privacy and data protection terms. Thanks to our efforts, the company revised their terms to ensure greater privacy for the genetic information of all participants.

This experience sparked my interest in medical ethics as a career and I am now actively seeking an education that will allow me to pursue both the scientific and philosophical questions related to technology, society, and ethical limitations. I believe the Science & Technology Studies major at the Cornell College of Arts and Sciences offers a unique opportunity to pursue the holistic, balanced education I seek. 

Though I know what I eventually want to major in, it is also particularly important to me to continue building my knowledge base in both humanities and sciences, before declaring my major. The holistic, balanced curriculum at your school allows me this freedom. At Cornell, I will have the chance to acquire philosophy AND biology mentors, interact with students who have varying subject matter interests, and complete an independent research study in any topic of my choosing. 

It’s strange to think that just a few years ago, I cared about nothing more than my League of Legends avatar and Minecraft cohorts! And yet, that love for video games was the first step in my journey towards finding answers to the greatest socio-philosophical and scientific questions of our times. I hope Cornell College of Arts and Science can be the next step in that journey. (623)

College Essay Examples #8/32: Princeton

Prompt: At Princeton, we value diverse perspectives and the ability to have respectful dialogue about difficult issues. Share a time when you had a conversation with a person or a group of people about a difficult topic. What insight did you gain, and how would you incorporate that knowledge into your thinking in the future? (250 words)

As captain of my high school basketball team, I have led my team to many hard-earned victories and a few crushing losses. Yet the most difficult moment of my football career took place off the field. It was the morning after our last game of the season, when Tyler, one of my classmates, approached me to ask for a favor. He said that a group he was a part of called the Hands-On organization were planning a new campaign that they’d love my support with, as captain of the football team – a campaign to request a different school mascot. You see, our school team was called the “Lincoln Indians” and our mascot was a stereotypical representation of an Indian. In our small town located in rural Montana, this has never even been recognized as an issue and initially, I, too, didn’t comprehend why it might be one. Tyler took the time to explain to me how it made him feel to see his identity masqueraded as a costume. It was a revelation to me to learn how traumatized he felt at every game. It was a brief conversation which made me re-think a lot of things I had taken for granted; ultimately, I was enlightened and humbled. Thanks to Tyler’s efforts, we have a new team mascot. As for me, I am now a member of the Hands-On organization myself, and I want to continue to use my voice to create awareness around the issues affecting minorities in our country. (250) 

If you\u2019re planning to apply to Princeton, read some more Princeton essay examples to get you started! ","label":"College Diversity Essay","title":"College Diversity Essay"}]" code="tab4" template="BlogArticle">

College Essay Examples #9/32:

School: Princeton University 

Prompt: Princeton has a longstanding commitment to service and civic engagement. Tell us how your story intersects (or will intersect) with these ideals. (250 words)

I was 14 when I met Jennifer at the local Literacy Volunteers and Advocates (LVA) chapter. At this time, I was going through the basic motions of volunteering without truly understanding the impact or significance of what I was doing. Jennifer was an immigrant from Mexico and attended my computer literacy class at LVA. She was one of the few new immigrants who could speak English fluently, and so she served as the unofficial translator at our LVA center. Once, I asked her if she didn’t find it annoying to always have to leave her own tasks and go running off to translate for other people. She told me that for her, it was a privilege to be able to do this for others and the biggest annoyances were the authority figures who displayed impatience, discrimination, and cruelty towards immigrants. Her words had a lasting impact on me and from that moment, I saw so many instances of inequity, cruelty, and injustice that I had not even registered before. At the same time, I recognized the potential I had to make a real difference in people’s lives. I decided to take on a full-time Spanish tutor and in a couple of years, I was near-fluent in Spanish. My life’s goal is to continue practicing my Spanish language skills through my undergraduate education and to eventually enact provisions in politics and society to counter the language barrier that so many immigrants face. (241)

Prompt: The Stanford community is deeply curious and driven to learn in and out of the classroom. Reflect on an idea or experience that makes you genuinely excited about learning. (100-250 words)

I have always enjoyed my English Literature classes and Mrs. Sutherland’s junior year Lit class was no different. Our assigned reading was Pride and Prejudice by Jane Austen. It was my first Austen novel, and in fact, it was the first classic novel I had read from that historical period. I knew I’d enjoy the romantic story of the novel; what I didn’t expect was how the social structure of the novel would grip me as I deep-dived into it for our class. When Mrs. Sutherland gave us the freedom to write our English Lit finals paper about any topic, I chose to write about the social fabric of the Regency era. I was fascinated by how the Regency-era economic and military events formed the backdrop for Jane Austen’s social realism. This paper sparked my interest in social history as a field of study, and subsequently, I read as many books as I could about the social, cultural, and economic history of England. Each new topic I read about made me reflect on how social mores and day-to-day social rituals are formed as a result of the major economic, military, and business events of the time. That one semester of English Literature introduced me to a whole new world of learning, questioning, and debating, and eventually helped me define what I wish to study in college. Thank you Mrs. Sutherland! (230)

College Essay Examples #11/32:

School: Stanford University

Prompt: Virtually all of Stanford's undergraduates live on campus. Write a note to your future roommate that reveals something about you or that will help your roommate—and us—get to know you better. (100-250 words)

Dear future roommate,

The number one thing you should know about me is that I live in a state of organized chaos, both in my mind and outside it. For example, I love learning about new topics and my favorite way to learn is to read as much as I can while drinking copious cups of tea. Prepare to often see large piles of books about my latest hyper-obsession lying around! 

Yes, I still like checking physical books out of the library rather than downloading digital copies – that’s another one of my quirks. While I’m open to learning and I enjoy new experiences, I also like the comfort and stability of tradition. In fact, I am also a very traditional student. For me, learning is not just about classes and homework and assignments. I like to bring my learning home with me, and to talk about topics that sparked my interest with my friends. 

For example, yesterday in AP Biology, we learned about invasive species and their impact on ecology. This got me thinking about how human beings could, in our current form, be considered an invasive species, and I later had an interesting conversation with my friend about whether natural corrections could already be occurring in response. 

Along with my piles of books, you can expect me to bring home many ideas, experiences, and speculations to discuss with you, maybe over a cup of tea! (236)

College Essay Examples #12/32:

Prompt: Tell us about something that is meaningful to you, and why?(100-250 words)

I am a passionate advocate for universal healthcare and specifically, equitable, and non-discriminatory access to healthcare for people of all communities. One of my goals in pursuing an education in medicine combined with public health policy is to take tangible actions towards my beliefs. 

Growing up, my family and I never considered “going to the hospital” an option. My parents both had minimum wage jobs with no benefits. Without health insurance, without coverage, healthcare was, to us, a luxury. If we were seriously injured or ill, we would call on “unofficial” doctors – a friendly nurse, a local vet, or the knowledgeable pharmacist who lived above us. I remember when I was 12, my mother, who at the time had an undiagnosed diabetic condition, went into insulin shock, and almost died. Riding to the hospital in the ambulance, I could see that even in that moment, my father couldn’t purely worry about his wife’s life; he also had to worry about the medical bills he’d be stuck with, even if she lived. 

My mother survived, and so did our family, but the suffering of that time still lives with me. It informs my desire to be the best possible doctor I can be, serving communities that need my help. And it’s why my greatest ambition is to one day be in a position to implement effective policies that address the imbalances in our healthcare system. (234)

Is Stanford your #1 choice? Get ready for supplemental applications and read some Stanford essay examples !

College essay examples #13/32:.

School:  Stanford University

Prompt: Tell us about something that is meaningful to you, and why? (Max 250 words)

Cold water splashed my exposed calves as I helped pull the rubber dingy safely to shore. I kept thinking about the line of a poem by Warshan Shire: “no one puts their children in a boat unless the water is safer than the land.” I noted that there were more than 15 small children in the boat. My family and I had been vacationing on a Greek island when we heard cries coming from the sea. We rushed to help and with the aid of locals, we pulled the boat to shore. Luckily everyone survived. A few of those on the boat spoke English; they explained that they were refugees and had fled conflict in Syria. Until that point in my life the concept of a refugee was opaque. Now I understood in a visceral way what it meant to flee one’s country.    

Since this trip one year ago, I have devoted most of my extracurricular hours to a local NGO that helps to resettle refugees. I have convinced many friends to join me as a “buddy” to incoming refugees. We teach each other about our cultures by cooking together, sharing stories, and exploring nature. The more I learn about other cultures, the more I realize that I have much more to learn. What I now know is that is my duty to advocate for those who do not have the power to advocate for themselves and to fight for the rights of those at home and abroad. (248 words)

Prompt: Share an essay on any topic of your choice. It can be one you’ve already written, one that responds to a different prompt, or one of your own design.

As a child, I was considered the “fat” kid. I grew much faster than any of my peers and was over a foot taller than every other person in my 5th-grade class. With that speedy growth came a lot of eating and I tended to be overweight for most of my childhood. However, by the start of grade 7, I started to lean out and at the end that year I was finally “in shape.” This new status and change in my appearance led to major changes in most of my relationships: it was easier to make friends, teachers treated me better, and I was picked first for sports teams. Everything seemed to improve. Yet, I remembered what it had been like to be an “outsider” and suffer humiliation for my appearance and weight.

I learned to appreciate the power of humor very early on in my life. Initially, when a classmate went on about how giant or stupid I was, I could not stand up for myself. It was painful and infuriating, but I took the abuse quietly. However, once I learned that I shouldn't take myself and my appearance too seriously, I was able to make fun of myself too. This change in my attitude was life-altering. My classmates' taunts didn't hurt anymore and most of my peers did not want to bully someone who reacted to their abuse with laughter. As the years went on, I would hone this ability, always ready to deflect mean words with a quick joke or a clever comment. I even started using it to swing in and save other outsiders like myself. The key was to distract the bully long enough to escape or to get the bully to start laughing, perhaps even turning them into friends. Once I dropped the weight and became conventionally “normal”, I never forgot what it was like to be different. Since then, I have always worked to include everyone. Inclusion has become a priority to me, as I do not want anyone to experience what I did. A kind word or a quick joke makes strangers feel like friends and speaking from experience, sometimes that’s all we need.

Children can be brutally honest. If they see something different than what they are used to, they have no problem pointing it out. As an adult, this is an endearing trait to see in children, but as a fellow kid, it was difficult to endure. Growing up is hard for everyone, but it is especially rough for people who are different. One of my best friends as a child was a kind girl from Spain whose family always made very fragrant foods. Other children mocked the smell of her lunches, but I was always friendly, and we often enjoyed her delicious lunches together. Together, our respective challenges did not seem so severe.

Growing up as an outsider taught me a lot. Negative experiences are also valuable: knowing what it’s like to be made fun of and excluded teaches you the value of friendship and companionship. I didn’t know it at the time, but hardships can be helpful gifts. The spice of life is variety. If everyone looked, acted, and thought the same, we’d have such a boring world. But instead, we have artists, craftsmen, philosophers, and writers - people who change the world through their uniqueness. 

College Essay Examples #15/32: University of Pennsylvania

Prompt: How did you discover your intellectual and academic interests, and how will you explore them at the University of Pennsylvania? (300-450 words)

Realizing how infinitely fascinating biology could be is a memory steeped in the peculiar odor of formaldehyde. My tiny hand, 9 years old and perpetually snack-sticky enough to leave fingerprints on the glass, reached out and lightly rested on the jar holding what I then called “monster hands”. In reality, this was an impeccably preserved pair of hands from a gout sufferer, one of the thousands of wet specimens in Philadelphia’s Mutter Museum, a place I didn’t know existed prior to my first visit but have not forgotten since.

Though the sight was unusual, I wasn’t scared by this display at all. My parents have since told me that I was overcome with fascination in that moment, genuinely transfixed by what surrounded me. My now-hazy recollection is one of wonder, and a feeling I couldn’t quite describe at the time but now understand to be empathy. “Was he sore?” I asked my parents. My mother laughed and my father calmly tried to explain, in toddler terms, just how much pain this person suffered.

This planted a seed that has since matured into a profound appreciation for the complexity of living systems. And, in more somber terms, a sensitivity to how these systems can short-circuit and create a domino effect of dysfunction that results in everything from uric acid crystals in knuckles to conjoined twins. I’ve since tempered my childhood fascination with more extreme medical conditions, but I can still see, feel, and smell that room in the Mutter. Strange as it may be, my lifelong obsession with medicine and biology comes out of this oddity-packed room, its vaguely astringent air, and impossibly large intestine sitting halfway up the stairs.

Penn’s Musculoskeletal Center is therefore one of the biggest reasons for my application for admission. The center’s current research in both ossification disorders and tissue engineering is incredibly exciting to me, and while I know participation in high-level research is quite limited for undergraduates, nothing would make me happier than to contribute to the MC’s singular work in some small way. Even more generally, the strength of Penn’s biology department will provide an incredible launching pad for more specialized work in medicine following graduation. (363 words)

College Essay Examples #16/32:

School: University of Pennsylvania

Prompt: At Penn, learning and growth happen outside of the classroom, too. How will you explore the community at Penn? Consider how this community will help shape your perspective and identity, and how your identity and perspective will help shape this community. (150-200 words)

In addition to my academic interests, music will be my main means of exploring Penn’s community. Growing up in a small town of just 600 people meant that my high school was perpetually underfunded and unable to support any music programs. Penn’s symphony orchestra and jazz combos would be my first opportunity to utilize years of private lessons and practice I’ve undertaken since early childhood. Moreover, working with such a renowned orchestra will be my first commitment to musical performance outside of small community ensembles. This would enable a previously underdeveloped part of who I am to bloom in the company of incredibly talented musicians and directors. 

Shifting from very introverted, isolated artistic practice to genuine collaboration and community would be a massive evolution for me as both a musician and a person. I would look forward to unbottling the energy I've built up playing along to Sonny Rollins and John Coltrane over the last ten years, energizing and encouraging my fellow musicians and adding a unique perspective as someone who's new to—but very grateful for—larger ensemble performance. (178 words)

Check out some more UPenn essays to find inspiration before writing your own!

College essay examples #17/32: yale university.

Prompt: Yale’s extensive course offerings and vibrant conversations beyond the classroom encourage students to follow their developing intellectual interests wherever they lead. Tell us about your engagement with a topic or idea that excites you. Why are you drawn to it? (250 words or fewer)

Art is always a snapshot of a given cultural and artistic moment, but the physicality of this information in pottery has always fascinated me and encouraged me to be both a voracious researcher and experimenter in my own creative practice Pottery is rightly considered an art, but its underpinnings in chemistry are what have attracted me to this practice and kept me engaged with it over the years. Glazes in particular are endlessly complex, rife with history and a sense of cross-cultural collaboration. In a sense, something as simple as the type of cobalt luster on a Hispano-Moresque plate contains centuries of history, telling stories of resource availability, migration, commerce, and even theology. Yet all of this information must be unlocked through understanding a piece's chemical underpinnings, and specifically the nearly infinite variations in fluxes and ensuing chemical interactions that have shaped—or more accurately, colored—earthenware and stoneware art throughout history.

Yale’s Chemistry BS/MS program will be a demanding course of study, but a big part of my extracurricular and personal development involvement throughout it will remain in the molecular magic of pottery. Much the same way surgeons often engage in very dexterity-dependent arts in their downtime, I look forward to continuing my personal explorations in art-oriented chemistry while further developing my academic proficiencies in the science itself. (217 words)

School: Yale University 

Prompt: Yale students, faculty, and alumni engage issues of local, national, and international significance. Discuss an issue that is important to you and how your college experience could help you address it. (250 words or fewer)

Being called “short stack” is probably common for a lot of 5 year-olds, and it certainly didn’t bother me throughout my kindergarten year. But just a few years later, I came to understand that I was not only significantly shorter than my friends but was in fact growing at a much slower pace. 

I had grown up in a so-called “food desert”. As is the case for most families in these areas, mine rarely had enough money to afford what scarce high-nutrient food we did have access to. This experience has shaped a big part of not only my sense of self but of my desire to pursue a career in policy analysis to help prevent other kids from having food insufficiencies. Legislation around food and specifically its insufficient supply in poorer areas would therefore be a central focus in my individual research in Yale’s Urban Studies program, as well as my graduate and professional work thereafter. 

I feel extremely strongly that I have an ethical duty to utilize the privilege afforded to me by an education at Yale to help other kids grow up happier, healthier, and in more self-sufficient communities. (192 words)

Applying to Yale? Here are some Yale supplemental essays examples !

College essay examples #19/32: columbia university.

Prompt: Columbia students take an active role in improving their community, whether in their residence hall, classes or throughout New York City. Their actions, small or large, work to positively impact the lives of others. Share one contribution that you have made to your family, school, friend group or another community that surrounds you. (200 words or fewer)

The biggest impact I’ve had on my friends and peers was small enough to fit in a shoebox. It started simply: one day in 8th grade, a friend forgot to pack any money, so the rest of us pitched in to buy her lunch. The next day she wanted to pay us back, but I suggested we just stash the $5 in case any of us forget our lunch money in the future. After a few weeks of saving our spare change, we had enough to move our cache to a small shoebox, which then became our friend group’s bank. This caught on quickly, and by ninth grade we began to maintain a class-wide “shoebox bank,” available to anyone who needed lunch money or a few dollars for anything else. 

By the end of high school, this grew into a formal “leave what you can / take what you need” policy that allowed us to donate $400 to our city’s food bank at the end of the year. I couldn’t have done this alone, and so one of the most important things I learned from the success of our shoebox was that a good idea needs community support to succeed. (200 words)

College Essay Examples #20/32:

School: Columbia University

Prompt: Why are you interested in attending Columbia University? (200 words or fewer)

Columbia has long been my magnetic North in the world of American literature. I was an early reader, and became interested in poetry, first the romantics and transcendentalists, then the beats. Tracing the biographies of figures like Kerouac and Ginsburg more recently, I began to realize that they and many other writers whose work had found its way to me spontaneously came with the common thread of Columbia.

My own poetic practice has therefore been deeply informed by the textures and philosophical milieus which stem from Columbia, and a big part of my desire to matriculate. Professor Arsić’s book On Leaving was especially transformative, awakening me to a fuller sense of the interrelatedness of so many American writers like Emerson, and galvanizing beyond any doubt the sense that literary studies was my calling. And on a more concrete level, the resources of both the Burke and Butler libraries would play a central part in my proposed thesis, allowing me to fully enmesh my own academic work with the history that has shaped it. (173 words)

The \u201c why this college \u201d is a common essay prompt for admissions. Be sure your reasons for applying are clear and sound. Outline 2 or 3 reasons why you want to attend and what you will bring to the program, especially if you\u2019re writing to an Ivy League school! Read some Columbia essay examples to see what other prompts you can expect. ","label":"Tip","title":"Tip"}]" code="tab5" template="BlogArticle">

College Essay Examples #21/32:

Prompt: Please tell us what from your current and past experiences (either academic or personal) attracts you specifically to the areas of study that you noted in the application. (200 words or fewer)

My first visit to a planetarium at the age of 10 infected me with a specific obsession: infinity. The idea of an ever-expanding universe was so thrilling and puzzling to me that I couldn’t shake trying to understand it. 

For months after my first trip to the Hayden planetarium, I pondered infinity, barely understanding the word itself. This matured into a lasting fascination with number and number theory specifically, and by the time I was in high school I was committed to following this path of knowledge without reservation. The history of number theory formed a prominent part of my elective work as an undergrad, during which I undertook both bibliographic and technical research on Cantor's paradox and "actual infinity" in relation to his lifelong mysticism. 

My commitment to mathematics has grown and become much more specialized since my early bedazzlement by cosmology, but the experience of seeing mathematics as a way of thinking beyond conventional scales and frameworks has remained a central part of my love for the discipline ever since. A life spent exploring the outermost reaches of number and logic has been and still is my deepest desire. (191 words)

Prompt: Brown’s Open Curriculum allows students to explore broadly while also diving deeply into their academic pursuits. Tell us about an academic interest (or interests) that excites you, and how you might use the Open Curriculum to pursue it. (250 words)

Looking through the eyepiece of a microscope, I was amazed to see the individual cells of a sea urchin embryo. In my high school cell and molecular biology class, we were studying the cell cycle and we had the opportunity to harvest embryos from sea urchins to view under the microscope. I had used a microscope before, but only to look at prepared slides containing preserved tissue samples. This was my first time viewing a live sample that I had prepared myself. This experience opened my eyes to the wonders of cell biology and how our scientific world has been expanded with the technology of microscopes. I knew that I wanted to continue to incorporate microscopes into my own learning and to learn as much as I could about cells and their inner workings. With Brown’s Open Curriculum, I am excited to broadly study biology while also diving deeply into the world of cell biology. The excitement I felt when looking through the microscope at a sea urchin embryo is one that I look to bring with me to Brown as my classmates and I embark on expanding our academic horizons and building the foundation needed to be successful in our future scientific careers. 

College Essay Examples #23/32:

School:  Brown University

Prompt: Tell us about a place or community you call home. How has it shaped your perspective? (250 words)

When I was a child, I was upset to learn that my parents had decided we would be moving houses. I did not want to leave the place I had called home for the past thirteen years, the place where I had friends and happy childhood memories. Since this period in my life, I have moved several times and now when I think of home, the first thought that comes to mind is my parents. I realized that home is not a specific place; it is the people that surround you that make you feel at home. This perspective allows me to travel to new places and embark on new adventures with the understanding that I can make any place feel like home. The key is building friendships and relationships with those around you so a place does not feel foreign but rather a place in which you feel supported. As I join your community, I look forward to establishing these relationships as my peers and I build a new home at Brown University.  

If you’re applying to Brown University, be sure to read some more Brown essay examples !

College essay examples #24/32:.

School:  Tulane University

Prompt: Please briefly elaborate on one of your extracurricular activities or work experiences. 

My arms began to shake as the bag filled up. Soon it became almost too heavy to manage. Finally, the massive Leatherback Sea Turtle had finished laying her eggs and my team and I could move them to a nursery we had prepared. I was in Costa Rica for an AP class in Tropical Ecology and we were tasked with saving these eggs from poachers. We brought the eggs to safety and when we returned two months later, we were able to watch as hundreds of baby sea turtles hatched and made it out to sea. 

This experience was particularly formative for me. I learned two important lessons. The first is the importance of environmental stewardship. Due to trawling, harvesting for consumption, light pollution and other human factors, many sea turtles are now critically endangered. It will be left to my generation to continue the fight to preserve the natural world. I also learned how inequality can contribute to environmental degradation. The poachers, for example, were working-class families who sold the eggs as aphrodisiacs for $USD 1-2 in order to survive. When I heard this, I had to act. By saving the eggs, we may have unintentionally denied these families their means of survival. I therefore, asked my school program if we could brainstorm a solution that would help both the turtles and the locals. We decided to buy their handicrafts at a higher price, to sell back at home. We also established a yearly fundraiser. To date we have helped transition 10 local families from relying on turtle eggs, to selling handmade items. Through this new partnership with the community, we have also established a cultural exchange, in which a few of our youth spend one month in Costa Rica each year while their youth come to the United States. I hope that this will continue to flourish in the years to come. 

With privilege comes responsibility: those of us who have grown up in wealthy societies have largely benefitted from an unequal global system. I believe that it is my duty to use this privilege to help both the world’s human and non-human inhabitants.

Prompt: The lessons we take from obstacles we encounter can be fundamental to later success. Recount a time when you faced a challenge, setback, or failure. How did it affect you, and what did you learn from the experience? (600 words)

I had not lived long, but at that moment, I was sure this was the worst day of my life. I was only eleven years old, and I had to listen to a doctor tell my mother that I would have to inject myself every day for the rest of my life. Being diagnosed with Type I diabetes felt almost like a death sentence; my life changed in an instant, and I was terrified of not being able to cope with a chronic disease and afraid that I would never get to be a normal child. Little did I know that this condition would later on allow me to give back to my community through my volunteering initiatives and would make me want to pursue a career where I could help others.

The impact that my disease had on my family was profound. We all had to learn to adjust to a new reality, and I went from having a normal life, to having to mature in a matter of weeks. I knew that it was up to me to make this work, but I felt lost and did not know how to deal with this immense responsibility of managing a new diet, an insulin shot four times a day, and my emotions. After a few days, the initial shock was replaced by denial, then came anger, and little by little, I later gained acceptance. By exercising determination and courage, I decided that even though my disease was now a part of my life, I would not let it dictate who I was or what I could become. I was resolute to do great things.  

Besides the discipline and resilience that I had to muster to live my life as a diabetic, I realized that some things in life are better dealt with by having a support system. With this in mind, I looked for volunteering positions where I could share my experience with others and listen to their own struggles. After I got involved in different initiatives, I decided to organize a support group in high school for students who were dealing with difficult situations and just needed someone to talk to. The group was so successful that I was invited to other schools to talk about what we did and about the difference we made in our members’ lives by just listening to one another. Today, we have more than twenty volunteers, and our meeting times have doubled since we started. Additionally, this group has been a platform for other initiatives that I have helped launch such as fundraising campaigns and mental health events. I do this as I keep looking for ways to get involved in my community and create spaces for people to support one another in difficult times. 

We all have challenges in life. Being diagnosed with a chronic disease at such a young age was devastating for me and my family. However, form this experience I have learned that being disciplined is the key to living a healthy life and that being compassionate is the first step to helping those who need it. When I see how many people have been benefitted from our group, I look back and remember being a scared eleven-year-old, and I feel proud of what I have become. What felt like a death sentence at first turned into a way of supporting others in my community proving that the lessons we take from the obstacles we encounter can, in fact, be fundamental to later success.

Are you applying to any UC schools ? Familiarize yourself with some UC personal statement samples and prompts , since these can be very different from common app prompts! ","label":"Note","title":"Note"}]" code="tab6" template="BlogArticle">

College Essay Examples #26/32:

Common App Essays

Prompt: Reflect on a time when you questioned or challenged a belief or idea. What prompted your thinking? What was the outcome?

Staring down at my scuffed Converse Chuck Taylors, I distinctly remember the feeling of heat rising in my cheeks. Somehow, I had landed myself in the principal’s office at the beginning of the school year in tenth grade. I blame it on the growth spurt I experienced the summer before that had single-handedly taken half of my wardrobe out of commission. The polka dot dress skimmed the tops of my knees on the first day of high school was now, apparently, so short that it would “distract the young men” in class. Though I respected the rules at my school, I was infuriated, embarrassed, and confused about being made to feel as though I had done something morally wrong as a result of my height making my skirt length criminally deficient. After sheepishly explaining the situation to my mom, I was relieved to find her just as angry about the school’s actions, and even more relieved when she supported my desire to challenge them.

Challenging the school’s actions ended up being a little more, well, challenging than I thought. Growing up in a conservative area, my defiance was met with disdain and whispers in the hallway about not knowing my place. Thankfully, however, not all of my peers were so resistant to change. After weeks of emails campaigning the student government’s faculty advisor, I was finally permitted to make a presentation about the sexism inherent in the school’s dress code before the student government representatives, who grew excited about the potential to change school policy for the better. Collaborating with each grade’s representative, we organized a school-wide awareness-raising campaign to engender support for our initiative. At after-school sports practices, band rehearsals, and art club meetings, I pleaded with my peers to realize how antiquated these restrictions on girls’ dress were. It was a blatant sexualization of minors’ bodies at best and spread the message that male students were not responsible for their actions when faced with such temptations as exposed kneecaps and bare shoulders. I knew that our school could do better.  

Finally, after months of work, my team of advocates and I obtained 1,000 student signatures and 2,000 parent signatures supporting an initiative to reconsider my school’s dress code through a gender equity lens. I distinctly remember the heat rising in my cheeks as I stepped up to the podium to address the school board, but this time they were flushed with excitement and pride, not shame or embarrassment. Though I did abide by my mother’s censorship of my wardrobe that time—admittedly, scuffed Chuck Taylors did not reflect the gravity of that event—I was so proud to be advocating for gender equity in my school and saving so many of my female peers the trouble of disciplinary action for their bodies being seen. The results of the reconsideration are not yet in, but I learned the power of using my voice for positive social change – something I look forward to continuing in college.

College Essay Examples #27/32:

Prompt: Describe a topic, idea, or concept you find so engaging that it makes you lose all track of time. Why does it captivate you? What or who do you turn to when you want to learn more?

Nothing compares to the feeling of the first pass of a pigment-soaked brush on a clean canvas. The first slice into a beautifully iced birthday cake or the powerful print of a first footstep in snow may come close, but I can never lose myself in a sugary confection or icy landscape the way I can when standing at my easel. The thrill I felt as a small child when finger painting never left me, though my technique may have improved a bit.

Technique aside, the value of self-expression through artistic endeavor has only grown for me as I mature. Many find cathartic release through journaling or sharing their thoughts with others in conversation, but I feel most connected to my feelings and the world when I put paint brush to canvas. Not all sentiments can be captured in words, which is where art takes over for me. Just as a piece of music can engender poignant emotions in its listener, a piece of art can make a person feel seen in a large and often lonely world. Nobody knew this better than my middle school art teacher Mrs. Williams. She often let me stay in the studio after school to put continuous rounds of final touches on my latest masterpiece, knowing that sometimes my piece did not need those additional strokes, but my soul did. A true artist herself, Mrs. Williams understood how art could tell a story and that sometimes the artist’s need to tell their story in color and shape was more important than the finished product. Over the years following middle school, I visited Mrs. Williams every once in a while and each time was always like no time had passed. We would set our easels side by side and paint, sometimes chatting a bit, but often sitting in comfortable silence as we watched colors blend and form new hues with the flick of a paint brush.

In the middle of my junior year of high school, I received the tragic news that Mrs. Williams had suffered a massive heart attack and passed. Devastated and trying to make sense of the first death I had ever experienced, I turned to my mother for advice. “Well, how would you deal with this if Mrs. Williams were here?” she asked me. Of course. I should have known that was the answer to working through my grief. Grabbing my easel and a stool, I set up on the front porch where I could see the sun filtering through the oak leaves in green and yellow shards of glass, smiled at the memory of Mrs. Williams, and began to paint.

I think by the time we graduate high school, we all fall into the trap of thinking we know ourselves pretty well by now. The truth is, we are only just discovering who we are. And at that point in our lives, we are entering into an incredible period of self-discovery and personal growth. I know I am no exception, and my post-high school years have included some of the most amazing experiences of my life.

Last year was my first opportunity to travel abroad. For someone who rarely strayed more than 100 miles from where they grew up, this was a pretty intimidating choice, but I was excited to travel, to learn about another place and people. For this unique experience, I chose to travel to Japan; a country so unlike my own, I was both excited and worried. Excited for the opportunity, but worried because I speak no Japanese and had never left home before. I wasn’t sure what to expect of myself.

After first arriving, everything seemed to be going well, and I had few problems getting around. The locals were friendly and spoke enough English that I had no troubles. Aside from learning to adapt to a new culture, I had no qualms. That is, until I decided to take a bus trip, by myself, into a rural area of the country to do some sightseeing.

I was traveling alone, and all the other bus passengers spoke little English. After we arrived at our destination, I got off the bus and toured around, taking photos and enjoying some lunch. Unfortunately, when I went to catch the bus back to the city, I discovered it was gone. And from what I could gather at the bus stop, there would be no more buses running until the following week, since it was the weekend. Now that I was in a smaller village, there were virtually no English speakers, but I managed to communicate in the limited Japanese I’d learned.

Basically, there were no options for transport back to the city. I could walk down a mountainside throughout the night, or I could wait until Monday to catch the next bus back. Through some creative communication, I managed to get a place to stay for the weekend. The village didn’t have an official inn, but the owner of the restaurant where I’d eaten lunch was kind enough to rent me her vacant upstairs room for the two days. Even with her limited English and my poor Japanese, we found a way to make it work. She was even nice enough to invite me to eat with her family that night, and give me some suggestions for a hike the next day. When I got on the bus to leave on Monday morning, she waved me goodbye and sent me off with a homemade meal for the journey.

Although the setback I experience seemed at first to confirm my fears that I wouldn’t be able to get myself out of a jam, I still managed to sort the problem out, with some help from a kind woman.

If anything, this experience taught me that I am still learning and still growing. It also showed me that I am much more adaptable and resourceful than I give myself credit for. By being open to new experiences and expanding horizons, I can allow myself to expand, too.

My trip taught me some invaluable things about myself, and definitely changed my perspective of who I am. It also taught me the importance of planning ahead and having a backup travel plan!

College Essay Examples #29/32:

From the time I was in grade school, I thought I was destined to become a scientist. Specifically, I wanted to become a marine biologist. Other students in my class would change their minds from week to week, switching their ideal future careers from doctor to astronaut to musician, never settling on anything and always exploring new possibilities. But I was stuck on marine biology. I was obsessed. Every weekend, I asked to visit the local aquarium.

I imagine my parents were quite pleased with my choice of interest, as they were both scientists themselves. My mother is a molecular biologist, and my father is a neuroscientist and professor. They encouraged my love of science, from bringing me to the aquarium to teaching me to snorkel and scuba dive as I grew up.

In high school, I excelled in the sciences and received high grades. Every academic performance was another step towards my goal of becoming a marine biologist, of being admitted to a good school and focusing on science. But somewhere along the way, my love for science was changed. Not diluted, or split, but evolved into something more. Through science, I discovered a love for art. I can’t pinpoint exactly when this love began, but it was somewhere in the cool, bluish space of the aquarium observation room. Having spent so many hours there, observing the hundreds of different species, studying their patterns, it’s easy to forget that I used to draw sketches of them.

I dug through some old boxes, and as often happens when you’re looking through childhood memories, I found something unexpected. Sketchbooks, crammed full of sketches, diagrams and notes of my favorite aquatic species. There were sketches from things I’d seen while scuba diving or visiting the aquarium—fish with colorful stripes and waving fins, coral with intricate patterns and shapes. I was surprised at the details I’d put into the drawings. After showing them to some friends and receiving positive reviews, a friend of mine convinced me to show my drawings in an art show. I’d never considered art as something other than a tool I used in my scientific studies. It never occurred to me that there was an intersection between art and science. An undeniable connection. How could two disciplines, seemingly opposites, come together seamlessly?

The scientist in me was intrigued that there was an existing relationship between the two I had yet to discover. So, I took my friend’s advice and let them arrange an art show for me. I selected my best pieces drawn in pencil. Then I went back to visit my favorite aquarium. I brought my tools with me, and I commenced my experiment.

For hours, I sat on the benches, drawing sketches, scribbling notes on color differentiation, environment and behavior. Taking my new sketches home, I started experimenting with an entirely new medium: paint. With some help from my friend, I began learning the techniques and methods to create fully colorful paintings of my favorite marine creatures. The results were surprising and stunning.

By the end of a few weeks, I had dozens of pencil sketches and half a dozen smaller paintings. I’d seen how I could develop an eye for color, and use it to capture the exact hues of the creatures I observed. Or how to translate the natural movement of coral and their incredible patterns into flecks of paint. The realism I could create with a few simple things was astounding. I nervously displayed my artwork and waited for my first art exhibition.

The exhibition was a great success, and I even sold some of my paintings. The most notable part of my experience was how it changed my idea of myself. It was surprising and delightful to discover that my passion for science could be expressed so creatively. And that art could understand and capture the beauty of science.

Prompt: Reflect on something that someone has done for you that has made you happy or thankful in a surprising way. How has this gratitude affected or motivated you?

Sample College Essay #30

College essay examples #31/32:, sample college essay #31, college essay examples #32/32:.

Prompt: Some students have a background, identity, interest, or talent that is so meaningful they believe their application would be incomplete without it. If this sounds like you, then please share your story.

Sample College Essay #32

Yes, your college admission essays are important. Although the committee can evaluate your academic abilities based on your grades and test scores, the essay is your chance to present a full, unique story of your experiences. While many students have great marks and scores, the essay is usually the weak link in many students’ applications. You must work hard to create an essay that will make your application stand out.

Each school will have specific instructions regarding the length of the essay, but the range is usually between 250 and 650 words. You need to review the instructions and the word limit carefully before you begin to write.

Writing a strong essay requires a significant commitment of time and energy. Ideally, you should plan on spending 6-8 weeks writing and rewriting your essay. Always remember that a truly effective essay will require multiple drafts!

The essay prompts are typically very open-ended. You can choose to write about any topic you like as long as it directly relates to the prompt. Remember, you must answer the prompt, do not ignore it! As I already said, essay prompts are open to interpretation, so try to be original. Instead of writing about common topics like a sports victory or a difficult test, brainstorm unique ideas for your college essay. Rather than playing it safe, take your chance to be unique and unforgettable.

Your essay is your chance to be personable, real, and honest. Discuss what shaped you and your world view, or what concerns you about humanity’s future, or discuss a painter or a filmmaker who changed your life. Do not be afraid to explore different topics. Put yourself in the shoes of an admissions committee member, wouldn’t you want to read something exciting, new, and different?

Give yourself ample amount of time to prepare your essay. It might take you weeks or even months to shape it into a great paper. Give yourself at least 8 weeks to prepare your submission.

First, make sure you have set aside enough time for your personal essay (6-8 weeks). Then, take some time to familiarize yourself with the culture and values of your school and program of choice, to get a general sense of what sort of person they would value having has a student. Read and re-read the essay prompt several times to ensure that you understand what they expect you to address in your essay. Make a list of qualities and experiences that you may wish to include in your essay. Review your list of experiences carefully to narrow them down to the most significant ones. Once you know which experiences you wish to feature in your essay, brainstorm how you would like to tell your story. Create an outline or some notes sketching out what each section of your essay should cover, and keep it close by for reference while writing.  

It might be a good idea for someone to review your essay. Do not let too many people read it, as too many reviews could make your essay into a melting pot of ideas and opinions. Ideally, your reader is someone you trust and who can provide you with honest feedback on the content and grammar of your essay.

Remember, this is your story. Instead of writing about topics often used in college essays, reflect on your own unique experiences and choose something that will intrigue and interest the admissions committee. You might not think that your life and experiences are very interesting, but you are wrong. Try to put yourself in someone else’s shoes and look at your life objectively – dig deep and give yourself time to brainstorm a variety of options.

Your essay will feature an introduction, main body, and conclusion. Good organization is essential in creating a compelling, logical narrative for your reader to follow, so always pay close attention to your essay’s structure. Your introduction should open with an attention-grabbing sentence that captures your reader’s interest and helps to reveal or foreshadow what your essay will be about. Your main body highlights the formative experience (or 2-3 experiences) that you wish to share, and what you learned from that experience. Your conclusion ties your essay together and should leave your reader with an interesting and memorable final thought, which will leave your reader wanting to learn more about you. 

Some colleges may ask you to submit a curriculum vitae, or a CV. This is not a requirement for all schools, but most colleges have some kind of variation of the CV. For example, UC schools ask their applicants to fill out an activities list.

*Please note that our sample essays are the property of BeMo Academic Consulting, and should not be re-used for any purpose. Admissions committees regularly check for plagiarism from online sources.

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Jonathan Walker

Good Post! Amazing tips to me. I also want to study abroad. I have to improve my English. Every night I usually use duolingo to learn more, except for class hours, apkdownload is a reasonable choice for old android users like me. I will try very hard, to study abroad, open my eyes

BeMo Academic Consulting

Hello Jonathan! Thanks for your comment! Good luck!

I think this was a really good articile, I was able to learn a lot for my class!

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2024-2025 Stanford MBA Essay Tips and Example Essays

Jun 24, 2024

consulting essay examples

  • Who is Stanford GSB looking for?
  • How should I answer the Stanford essay questions?
  • Essay Length
  • Make sure you get into Stanford GSB

UPDATE : This article was originally posted on August 20, 2018. It has been updated with new information and tips below. 

With a mission to “ to create ideas that deepen and advance our understanding of management and with those ideas to develop innovative, principled, and insightful leaders who change the world ,” Stanford Graduate School of Business is at the top of many applicants’ list of dream schools.  

However, with increasing competition over the small number of spots at this haven for innovative thinkers, securing a place at Stanford is more challenging than ever. 

That’s why we’ve prepared this guide to help you use your Stanford GSB admissions essays to stand out . We’ve rounded up our best tips and links to Stanford MBA sample essays to ensure you give your Stanford application your best shot. 

1. Who is Stanford GSB looking for?

consulting essay examples

“At Stanford, we strive to ensure that a diversity of cultures, races and ethnicities, genders, political and religious beliefs, physical and learning differences, sexual orientations and identities is thriving on campus. Such diversity will inspire new angles of inquiry, new modes of analysis, new discoveries and new solutions … Our diversity ensures our strength as an intellectual community. In today’s world, diversity represents the key to excellence and achievement.” – Persis Drell, Provost, Stanford University

Every year, Stanford GSB’s admissions team selects around 400 students from over 6,000 applications for the honor of joining their prestigious MBA program. Though what “fits” at Stanford is constantly evolving, they do tend to admit slightly younger applicants (with an average of 5.0 years of work experience). Stanford also works hard to admit a highly diverse group of students. 

consulting essay examples

Applicants offered admission also tend to have outstanding GMAT scores (the average for the Class of 2025 was 738) or exceptional GRE scores (the average for the Class of 2025 was 164Q and 164V) .  

Nonetheless, that does not mean that Stanford looks simply for good test-takers. Instead, they want a talented, principled group of leaders who will use business to positively impact the world. 

According to Stanford’s Admissions team: 

consulting essay examples

If this sounds like a community in which you’d be right at home, you’ll first have to prove you’ve got what it takes by successfully answering Stanford’s open-ended admissions essay questions. 

2. How should I answer the Stanford essay questions?

Writing any admissions essay is a tough task , however, Stanford raises the bar when it comes to presenting a highly challenging yet open-ended prompt. 

According to Stanford, here’s what they want to see in your admissions essays. 

consulting essay examples

Keep reading for a more in-depth look at how to turn this rather open-ended task into a standout essay! 

2.1. Essay A

Essay a: what matters most to you, and why.

For this essay, we would like you to reflect deeply and write from the heart. Once you’ve identified what matters most to you, help us understand why. You might consider, for example, what makes this so important to you? What people, insights, or experiences have shaped your perspectives?

Like most excellent admissions essays, this essay begins with in-depth brainstorming. 

Questions like “What matters most to you” are not questions we commonly ask ourselves on a daily basis, so the answer might not be readily apparent to you. 

During this brainstorming period, you should focus on retroactively connecting the dots and thinking about the future. What moments in your life did you feel most engaged or fulfilled? Have you overcome any challenges that marked your identity? What are your values ?

Regardless of which topic you choose, make sure it is genuine and that you can point to specific moments in your life during which you have acted on this value. This is not a purely philosophical essay in which you examine a core value. Instead, it is a picture of your motivations, intentions, and lessons as you have navigated your life’s many ups and downs. As I always tell clients, if you argue that what matters most to you is sustainability but you can’t provide a single example of acting to make your company or community more sustainable, perhaps you should go back to the drawing board or consider how to tweak your examples to tell a clearer, more compelling story.

If you’re having trouble getting started, or aren’t sure you’ve really identified the right path forward, family members and close friends can be an excellent resource to help you zero in on the best topic.

After you choose your theme, you must go about supporting it . This does not mean you should simply copy/paste examples from other essays. This simply won’t work for Stanford. 

Instead, carefully consider times when you clearly acted upon the core value you’ve presented. For example, if you state that being an independent thinker is what matters most, describe a time in your life when you went against the grain — and it paid off. 

In writing your examples, be sure not to lose your theme, as this essay must be a coherent exploration of how your life has centered around what matters most to you. 

TOP TIP : Striking upon a core value that GSB has never heard of before is almost impossible. The admissions committee has read thousands upon thousands of essays. Instead of standing out by choosing a unique (but perhaps under-supported) theme, choose the theme that genuinely demonstrates what you’re all about .

Lastly, be sure to make sure the essay includes you and your personality . The key to this is what we call voice . To help you demonstrate your voice, we suggest you keep the following tips in mind:

  • While writing, imagine you were explaining what matters most to you to a good friend or family member. How would you explain it to them? Which words would you use?
  • Explain the feelings and emotions you experienced during the events you are describing.
  • Think about the tone you want to write in and how it reflects how you feel or felt about the experience you describe.
  • Use sensory descriptors like how specific environments, events, people, or objects looked, smelled, tasted, felt, or sounded.
  • It’s okay to use informal language (e.g. contractions, slang, exclamations, etc.) in this essay to reinforce your voice! While this is a formal essay, these elements are often a welcome addition.

2.2. Essay B

Essay b: why stanford.

Describe your aspirations and how your Stanford GSB experience will help you realize them. If you are applying to both the MBA and MSx programs, use Essay B to address your interest in both programs.

This question is essentially a goals essay , a common type of essay required of applicants at many elite business schools. 

In this essay, you have a big task. In around 350 words, you need to discuss:

  • Any context from your past experience that helps underline your motivation for your goals
  • Your specific-post MBA goals
  • Why you believe an MBA is necessary to reach these goals
  • How a Stanford MBA will help you reach these goals

Each of these elements must be included and must build off of each other.

We suggest beginning your essay with a hook or experience from your past that demonstrates your motivation or past experience with your target industry. For example, if you are looking to go into developing green technologies, you could write about your country’s current green energy capacity; your first experience with sustainability as a teenager; a past work project focused on applying technology effectively; or your experience with sustainable business practices. As long as the story underlines why you care about your goals, it can work as an effective introduction to your essay.

Second of all, many candidates think they do not need to specifically state their goals, or that it’s better to leave “their options open.” If you are applying to elite business schools, however, you must have and present absolutely clarity about your goals. 

Second, you should clearly demonstrate why you need an MBA . 

An MBA is not a catch-all degree that serves a purpose for all career paths. As such, you need to demonstrate that the goals you have set for yourself require the additional training an MBA can provide. 

Be thoughtful about this particular section. If you don’t need to improve in any meaningful way, you might be presenting the argument the admissions committee needs for why you can’t actually benefit from an MBA. 

Furthermore, if you show fluffy or unsupported reasons you need to hone your skills, you’ll also likely see your application tossed aside in favor of an applicant who was able to clearly demonstrate how they plan to leverage their time at business school. 

Third, show how Stanford can specifically help you grow in the areas you’ve identified. Mentioning that you want to go to Stanford because of its ranking or sunny California location will not cut it here. 

Instead, show that you understand the flexibility of Stanford’s curriculum and have done significant, thoughtful research into how the opportunities both inside and outside of the classroom can help you grow. You should also definitely mention how you can contribute to the community. 

Unlike other goals essays, however, you should also keep the theme you’ve presented in your first essay in mind. If you write a goals essay that is completely at odds with what you’ve shown is most important to you in life in your first essay, this inconsistency will likely end your Stanford application journey. However, it is okay if they are not explicitly related.

Finally, if you are applying for the Stanford MSx program , you are given an additional 50 words to also discuss your interest in this particular program. 

2.3. Optional Essays

In addition to the two main essays, Stanford also has four optional short essays. These essays give you additional space to show off different elements of your profile and highlight areas you might not have been able to include in your What Matters Most and Why Stanford essays. 

2.3.1 Optional Impact Essays

Question: Think about a time in the last few years when you’ve created a positive impact, whether in professional, extracurricular, academic, or other settings. What was your impact? What made it significant to you or to others?

If you would like to discuss your contributions more fully, this section is the place to do so. Perhaps you would like to expand upon a bullet item from your resume and tell us more about the “how” or “why” behind the “what.” Or maybe you have had an impact in a way that doesn’t fit neatly in another part of the application. You are welcome to share up to three examples (up to 1,200 characters, or approximately 200 words, for each example).

Though these responses are technically optional, we highly suggest using this space to highlight professional or extracurricular achievements that you may not have been able to address in your What Matters Most essay. In particular, try to show a variety of achievements that complement your stories in other parts of your application and work to include stories with clear outcomes. 

2.3.2 Additional Context Essay

Additional Context: We know that each person is more than a list of facts or pre-defined categories. With this question, we provide you with an optional opportunity to elaborate on how your background or life experiences have helped shape your recent actions or choices. (1,200 characters) 

Stanford GSB values applicants who can contribute to its greater community and the educational experience for all. This question tests how prepared, willing, and capable you are to draw on what you’ve experienced thus far in life to contribute to a project, class discussion, or community or interpersonal challenge. For that reason, it’s important to keep in mind that they are not asking you to show a time when you offered input — instead, they want to see when something about your personal or professional background proved to be the key to winning the day. 

For example, one of our clients, Fabrizio, had a brother who had been unemployed for a long period of time, and he personally witnessed how demoralizing the lack of support he received during this period was. Then, when tasked with working on a workforce transition project at his consulting firm, he made sure to design initiatives that took into consideration how layoffs affect real people. In your essay, similarly look for a time when your previous experience or core values inspired you to take action. 

Keep in mind you must limit yourself to 1,200 characters including spaces . 

2.3.3 Additional Information Essay

Additional Information: We are deliberate in the questions we ask. We believe that we get to know you well through all of the elements of your application. Complete this section only if you have critical information you could not convey elsewhere on your application (e.g., extenuating circumstances affecting academic or work performance). This section should not be used as an additional essay. (1,200 characters

Stanford, like most top business schools, gives you space to explain any gaps or weaknesses in your profile. This should not be a place to discuss why Stanford should admit you, who you know from Stanford, or who you know from Stanford. It most certainly should not be a continuation of your Why Stanford essay. 

Furthermore, just because there is no stated word limit does not mean you should write more than is absolutely necessary here. In my opinion, if you’re writing more than 200 words you might want to revisit your essay to ensure every part is needed. 

If you’d like to learn more about what topics justify an optional essay – and how to write these essays – check out our post on the topic here . 

3. Essay Length (Essays A and B)

Your answers for both essays A and B combined may not exceed 1,000 words.

consulting essay examples

Each of you has your own story to tell, so please allocate these words between the essays in the way that is most effective for you. In our experience, the recommended 650/350 word length suggestions works very well. 

Looking for Stanford GSB MBA essay examples? Check out our real sample essays that got our clients admitted here .

consulting essay examples

4. Make sure you get into Stanford GSB

One of the most common mistakes we see in MBA essays is that candidates fail to tell compelling stories . This is important because if your stories are not compelling, they will not be persuasive. At the same time, they must be backed by strong examples that establish a track record of success and prove to the admissions committees why you belong at their school. 

Striking this balance between content and creativity can be tough, however, as succeeding means not only choosing the right stories but ensuring they are told in an optimal manner. 

This is why our iterative developmental feedback process here at Ellin Lolis Consulting helps you mold your message through the application of our storytelling expertise until it reflects exactly what makes your profile stand out and show fit with your target program. 

That’s the approach we took with Giulia, who was admitted to Stanford. In her words, “I will never forget when I told Ellin I wasn’t applying for my dream school because I was sure I wouldn’t be accepted. She encouraged me to apply, and in the end, I was accepted. 

The team is so well prepared to help the applicants with their specific needs. Above all, I felt I invested in mentoring and coaching, more than just help with the MBA process. Ellin and her team balanced perfectly dreaming with having my feet on the ground!”

Not only can you take advantage of our editing expertise through multiple edits – you can also benefit from it after a single review! If your budget is tight, our editors will be happy to help polish your text as much as possible and leave “bonus comments” so you can keep working on it on your own!

consulting essay examples

No matter how long we work with you, we will always ensure your essays shine . Sign up to work with our team of storytelling experts and get accepted.

5. Deadlines

Here are the 2024-2025 deadlines. You can access the online application here .

Stanford Round 1 Deadlines

Application Deadline : September 10, 2024

Interview Notification : Ongoing

Decisions Released : December 5, 2024

Stanford Round 2 Deadlines

Application Deadline : January 8, 2025

Decisions Released : April 3, 2025

Stanford Round 3 Deadlines

Application Deadline : April 8, 2025

Decisions Released : May 29, 2025

Real MBA Essays That Got People In

School-specific sample essays that got our clients accepted

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consulting essay examples

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With our expertise and 98.9% success rate in placing our consulting clients in at least one of their target schools, we can add more value to your application than you ever thought possible.

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The Business consultancy Essay

  • To find inspiration for your paper and overcome writer’s block
  • As a source of information (ensure proper referencing)
  • As a template for you assignment

Business consultant

Functions a business consultant, reference list.

Business consultant entails those professionals who impact some influence over how business entities are managed, but do not have direct powers for implementing any process or any program in these businesses. Their duty entails only advising the management about the strategies they opt to employ to enhance the performances of their businesses.

Business consultants are often professionals who are well knowledgeable about broad range of businesses as a result of working with diverse enterprises and also their long term of services. It is the their long term performance history that makes them very valuable personnel as it enables them to possess great vast of knowledge in their field of specializations.

Business consultants are associated with a number of functions which include identification of likely problems and possible opportunities, Business analysis, recommending appropriate measures, Implementation and assessment of the recommended options (Wiley, 1999).The first thing that a good business consultant does is to understand the business in question.

Since the owner is the one who is well conversant with his/her business than any other person, the consultant takes this opportunity to learn about the business from the owner, department heads and chief employees in the company. After the business consultant understands the necessary details of the business, then the consultant identifies appropriate problems and opportunities within the business.

The business consultant takes into account the problems and opportunities that he/she learns from relevant business stakeholders and also tries to discover other problems and opportunities that these stakeholders may not pointed out. As business consultants are well experienced and knowledgeable they bring fresh ideas and experiences in the businesses ( Goley, N.d).

Once the business consultant identifies the business problems and opportunities, the consultant then synthesis the collected data so that to establish viable solutions and plans for the future business.

The consultant takes a micro view of the business and offers answers for macro outlooks. The consultant helps in refocusing the company’s strategies so that to realize immediate problems while still taking consideration of future business opportunities.

The next steps involve the engagement and implementation process that entails applying the recommended plans and strategies. Most projects initiates with training programs, where relevant individuals who are directly affected by the proposed changes are equipped with appropriate skills.

The implementation process is generally overseen by the line manager, but in stances where there are considerable transformations, the consultant is also involved. The consultant is only involved in the staff meetings or training sessions ( Goley, N.d).

The next phase is the Extension, Recycle or termination phase. During this stage, the management together with the business consultant assesses the success of the changes implemented.

When the change process results to enhanced performance, a decision to extend the change process to other departments within the organization can be made. Where the change implemented failed to give considerable improvement in the performance, there may be a need in terminating the engagement.

In instances where the change implemented brings excellent performances, it offers a great learning opportunity to both the business owner and consultant and future engagements are guarantee (Wiley, 1999).

Consultants are known to embark on those tasks that entail high internal coordination costs for clients, like organizations major transformations processes such as the implementation of information technology in organizations.

Their wide experiences in gathering data globally and across industries, equip them with great knowledge that make their services more economical and efficient. Business consulting can be grouped in various specializations which include; the Human resource consulting, information technology consulting and virtual management consulting among others (Wiley, 1999).

Goley, F. (N.d) What Does a Good Business Consultant Do ? Retrieved from http: www.bussinessconsulting.com

Wiley, J. (1999). A Guide to Getting Your Expertise New York: Inc Flawless Consulting

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  • Mr. Dunn' Business Consultancy for Ski Emporium and the Deli
  • Management Consulting Analysis
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  • HR Management Skills and Organisational Survival & Success
  • Etihad Airways Structural Frame
  • Primal Leadership: Flexible Skills and Intelligence
  • A Plan for Positive Influence
  • Staffing Policies
  • Chicago (A-D)
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IvyPanda. (2019, May 22). The Business consultancy. https://ivypanda.com/essays/the-business-consultancy-essay/

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How to Write a Consulting Proposal [Templates & Examples]

Allie Decker

Published: April 24, 2024

You’ve just wrapped up a call with a prospective consulting client. They’re interested in working with you. Congratulations! If you’ve found your way to this blog post, it’s safe to assume you now need to develop a consulting proposal for this client — and you need help doing so. That’s why I’m here.

Woman showing how to write a consulting proposal

In this post, I’ll explain what a consulting proposal is, and how to write one that your prospective clients can’t resist.

Download Now: Free Consulting Proposal Template

Table of Contents

What is a consulting proposal?

How to write a consulting proposal, parts of a consulting proposal, consulting proposal template for sales, consulting proposal template for marketing.

  • Sample Consulting Proposal

Consulting Proposal Tools

A consulting proposal is a document that outlines the nature, scope, and timeline of a specific consulting project. Like a salesperson’s pitch to a prospect, a consulting proposal highlights the problem your prospective client is experiencing and positions you, the consultant, as the solution.

Many prospective clients request proposals before officially signing on the dotted line. Why? In short, a consulting proposal outlines your working relationship so both parties can stay aligned and understand the other’s expectations. Proposals aren’t paper formalities — they signify the start of an important client-consultant relationship.

This document will effectively take your conversations with the prospect into an active working relationship. That’s why it’s important to write a good proposal.

A good consulting proposal must have the following information:

  • A summary of the problems or challenges that your prospect is facing.
  • A detailed account of how you’ll solve those problems.
  • A list of the results you’ll seek to achieve for their business.

It also includes contractual information such as fees and terms.

consulting essay examples

Free Consulting Proposal Template

Convert more clients with a professional, customizable consulting proposal template, including sections for:

  • Team Dynamics

Before You Create a Consulting Proposal

Writing a consulting proposal will require a bit of pre-work. You’ll want to get to know your client’s needs and goals.

1. Chat with your client in person or over the phone.

You can’t write an effective consulting proposal without chatting with your prospective client first. Do your best to set up a phone call for this conversation; if you can, meet in person. An email will suffice for getting to know your client and their consulting needs, but letting them see your face and/or hear your voice will help you build trust with them.

2. Understand their challenges and needs.

The better you understand your prospective client’s challenges and pain points, the more impactful your proposal can be.

While a consulting proposal template can help get the job done, the details in your proposals should not be one-size-fits-all; they should be tailored to each client and their needs. Don’t hesitate to follow up with additional phone calls or meetings to better understand your client and what they need from you.

3. Highlight your value proposition.

Hiring a consultant is not a cheap investment, and you want your client to understand that they’re investing in you because you’ll deliver results. You don’t necessarily need to include a section titled “Value Proposition,” either.

Instead, get specific on how you’ll deliver. For example, you could mention how you’ll be increasing X metric, reducing Y negative outcome, or driving Z results for their business.

4. Ask about the details.

A successful proposal reflects the project scope and details to keep both parties aligned. Don’t forget to ask about your client’s ideal timeline, budget, expectations, and outcomes. These details are important for selling a prospective client on your services as well as giving your client a better understanding of how exactly you two will work together.

Knowing how to write a clear, concise consulting proposal can make or break your ability to convert prospective clients. Let’s review how to put together a winning proposal.

Consulting Scope Template

In consulting, a scope of work document ensures that the consultant and client are on the same page from the start regarding the precise work to be completed, by when, and for what investment.

Here’s what I typically see a scope of work document contain:

Client Details

Consultant Details

Project Summary

Milestones, Tasks, Process, and Timeline

Project Exclusions

Investment and Payment Terms

  • Communications, Reporting, and Approval Details

Other Terms

consulting essay examples

Here’s a consulting scope of work template that you can draw inspiration from.

Scope of Work

Company Name:

Company Representative:

Designation:

Alternate Company Representative (and Contact Details):

Consulting Representative:

This project will entail (enter details here in two to three paragraphs).

Here’s an overview of the project’s tasks along with the corresponding deadlines:

Milestone 1

         
         

Milestone 2

         
         

Milestone 3

         
         

The scope of work defines the parameters of the project. Any tasks or services not explicitly specified within this document are considered outside the scope of the project.

In consideration of the milestones described above, (Client Company) shall pay (Consulting Company) the following fee structure for the project:

   
   

$00.00

Sample Invoice (Attach a sample invoice template for reference)

The payment terms are as follows:

  • $X will be paid within (insert number of days) days after signing of this scope of work as an initial deposit.
  • Invoices will be submitted every (insert frequency) which will include the price for completed milestones.
  • Payment should be made within X days of the invoice receipt.
  • Late payment will result in a fee of $X per day.
  • List other payment terms.

Communication, Reporting, and Approval

General Contact Details

Client Company

  • Primary Contact Person for the Project:
  • Contact Information:

Consulting Company

Communication Channels

This subsection outlines the communication guidelines for this project, which will take place via:

  • (Add general guidelines)
  • (Add availability/timing/frequency details)

Periodic updates regarding the project progress will be given via:

  • What it Includes:

The guidelines for milestone/task approval and final sign-off for the project are as follows:

  • (List guidelines here)
  • (List and explain other important terms and conditions)

Each party acknowledges that it has read this scope of work, understands it, and agrees to the terms and conditions.

Client Representative (On Behalf of ‘Client Company’):

Client Company:

Consulting Representative (On Behalf of ‘Consulting Company’):

Consulting Company:

Please read, approve, and sign this document by (insert date here). Once the scope of work is accepted, (Consulting Company Name) shall get in touch within two business days to set up an introductory call for the project.

Note : This template doesn’t constitute legal advice and is for general information purposes only. Before entering into a legal agreement, ask a lawyer to review your scope of work document prior to sending it to a client. This will help prevent issues from arising down the line.

  • Write an executive summary.
  • Briefly describe why you’re the best for the job.
  • Specify what the client can expect from the project.
  • Establish what your deliverables will be.
  • Confirm and outline the costs.
  • Specify any other contract terms and conditions.
  • Keep the proposal concise.
  • Ask for feedback

1. Write an executive summary.

Get started by writing an executive summary or introduction (also called a project summary). This section will include your client’s challenges or obstacles and how you intend to solve them. Simply put, this section summarizes the entire project.

2. Briefly describe why you’re the best for the job.

There’s a good chance your client may be receiving proposals from other companies. You’ll need to show them that you’re the right person for the job and assure them they’re in great hands. Briefly describe how your experience will help the client achieve their goals.

While it may be tempting to hone in on your qualifications and experience, your consulting proposal should focus on what your client will get from working with you. You can add this information as a short (1-2 sentences) paragraph in your introduction.

3. Specify what the client can expect from the project.

Be as specific as possible about the value and outcomes your client can expect. For example, if your main objective is to increase traffic, say that and outline how. This will help you draft your project scope.

Avoid buzzwords and generic jargon. In fact, do your best to use the same words they did in your meetings — this will resonate with them and show you were listening.

4. Establish what your deliverables will be.

Go back to your client conversation notes. Do they need a new marketing strategy, a new website, or advertising plan? What tangible products will they have once the project is completed? These will be your “deliverables” and you’ll want to include them in your proposal so the client knows exactly what they are getting out of the project. I’ll describe deliverables in more detail in the next section.

5. Confirm and outline the costs.

You’ll want to be up front with the client about how much the project will cost. Be clear about your fees and what they include. If you require specific payment structures like a deposit or installments on certain dates, explicitly explain them in this section of your proposal.

6. Specify any other contract terms and conditions.

This section will specify exactly what terms and conditions the client is agreeing to should they decide to proceed. In addition to rates, this can include a timeframe for the project (start and end date), payment types accepted or any other terms you require.

7. Keep the proposal concise.

When it comes to consulting proposals, quality matters much more than quantity. Keep your proposal as brief as possible to accurately describe the project scope and expectations. Don’t give your client a reason to stop reading your proposal and potentially view another consultant’s — instead, keep your proposal concise and engaging.

8. Ask for feedback.

A consulting proposal is a two-way document, meaning both parties should have a say in the content it includes. As you develop your proposal, clarify any questions or concerns you have with your prospective client. When finished, send it to your client for review and feedback.

Consider building your proposal in Google Docs or a similar word processor in which your client can collaborate and leave comments or suggestions.

Now that I’ve covered how to write a consulting proposal more broadly, let’s break it down into parts.

The most effective consulting proposals follow an engaging and logical structure. In this section, I’ll discuss the anatomy of a well-written consulting proposal.

1. Salutation

Begin your document by greeting your client.

A personalized greeting sets apart your consulting proposals from a generic proposal. When you treat your proposal as a personal letter, prospective clients are more likely to trust you and want to build a relationship with you. Use the client’s formal name (e.g., “Mr.,” “Mrs.,” or “Dr.”) unless you’re on a first-name basis.

2. Introduction

In this section, write three to four sentences describing the nature of the project and the issues you want to solve.

Consider this section the introduction, or hook, of your proposal. Summarize the challenges your prospective client is facing and what value you can provide through your consulting services. In this section, you should also thank your client for considering you and give them a brief overview of what they can expect from the rest of the proposal.

You can also include one to two sentences introducing yourself and your business. While the proposal shouldn’t be focused on your work as a consultant, it never hurts to include a short section in which you explain why the client should choose you. Even if you pitched yourself during your initial prospective call, you can reiterate your key strengths and qualifications here.

3. Project Scope

Next, add three to five bullet points giving insight into the exact action items (or tasks) you’ll undertake to achieve the desired result.

This section is all about what you’ll be doing to carry out the project you outlined above. For example, if you’re being hired to review and analyze a client’s marketing strategies, this section would outline how long your phone calls or office visits will be, how many calls or visits you commit to each week, the length of each visit, etc. You can never be too detailed in the project scope section; it’ll only save you and your client a headache later.

4. Objectives

In this section, you’ll want to list out three to five objectives for the project.

Now that you’ve covered both the purpose and scope of the project, it’s time to convince the client of the project’s value. What sort of results do you want your client to see after they’re done working with you?

Unlike the deliverables section below, which focuses on the actual “final products” you’ll be delivering, the objectives section focuses on the end result after those products are delivered. It’s important to put this as early as possible in your document so that your client is convinced they’re making a good investment.

5. Deliverables

Next, list out the concrete deliverable(s) the client will have once they’re finished working with you. Will it be a revamped website? A redesigned collection of brochures?

This section outlines the tangible, identifiable end “products” you will be providing your client as a result of the project. If the project scope describes “how,” the deliverables are the “what.”

Following the example above, while your project scope would be reviewing and analyzing marketing strategies, your deliverables may be a detailed analysis document, a presentation of proposed changes, or even a brand-new marketing plan (the specific details will vary depending on your client and their preferences and needs).

6. Timeline

In this section, give a timeline for each specific action item you listed in the “Scope” section.

This section is incredibly important for setting expectations and creating boundaries with clients. If the project scope describes “how” and the deliverables outline the “what,” can you guess what the timeline section is? Ding, ding — it’s the “when.”

The timeline part of the proposal should outline specific project dates and deadlines for different parts of your project. Whether you’re making office visits, creating documents, or simply sending follow-up emails, try to detail every possible date in your proposal. At the very least, make sure you include the project start, final project deadlines, and any milestones in between.

7. Investment

Next, list out your consulting fees and what they include, as well as how and when you prefer to get paid.

If you recommend using a certain payment portal, include that information here. Similarly, if you require a down payment or staggered fee structure, don’t forget that information, too.

Here are some other tips to consider when creating this section of your proposal.

8. Signature

In this section, you’ll immediately ask for a signature from your prospective client. Include space for them to write the day’s date, their name, and their signature.

You’ll want to include this straight in the proposal, even if they’re still in the consideration stage, so that it’s easier to get approval. If you add the additional step of having to send a “finalized contract,” you risk unnecessarily elongating the process.

9. Next Steps

Last, include a strong call-to-action in your proposal. Leave your email for them to contact you as well. Give clear instructions in this final section so clients know how to move forward.

While each proposal should be tailored to each prospective client, it can be tedious to write out the entire document every time. This is where a consulting proposal template can come in handy.

Below you’ll find two consulting proposal templates: one for sales and one for marketing.

You can use this free consulting proposal template in Word or PDF format. The sections match up with what I covered above, but are worded a little differently to better align with sales.

Pro tip : If you use a template, don’t forget to double-check that all client-specific details are updated and correct.

Featured Resource: Free Consulting Proposal Template

consulting essay examples

Activity

Start Date

Completion Date

Content Audit

January 1

January 14

Technical Audit

January 15

January 31

Usability Tests

February 1

February 7

Content Plan Creation

February 8

February 28

Content Plan Review and Approval

March 1

March 7

Content Creation

March 8

April 30

Website Redesign

April 1

June 1

I charge fees per project based on the estimated time to completion.

You won’t have to worry about hiring freelance writers or finding a web developer. As your consultant, I’ll take care of that for you. All fees are inclusive of phone calls and emails.

Project Activity

Hours

Fee

Content and Technical Audit

30

$900

Usability Tests

N/A

$200

Content Plan Creation

30

$900

Content Creation

100

$3,000

Website Redesign

100

$3,000

 

$8,000

Please sign below.

[signature form]

Please return the signed document to me by Wednesday, December 6. I’ll touch base with you on Friday, December 8, to discuss this proposal. You can send me any questions and concerns at [email protected]. I look forward to working with you.

Now that you have an idea of what a sample consulting proposal looks like, I’m going to share some tools that can help with your next draft.

Consulting Proposal Example

For more inspiration on how to write your proposal, I’d like to show you an example of an audio marketing company’s proposal.

consulting essay examples

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Win new clients with this impressive customizable consulting proposal template.

Powerful and easy-to-use sales software that drives productivity, enables customer connection, and supports growing sales orgs

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177 College Essay Examples for 11 Schools + Expert Analysis

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College Admissions , College Essays

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The personal statement might just be the hardest part of your college application. Mostly this is because it has the least guidance and is the most open-ended. One way to understand what colleges are looking for when they ask you to write an essay is to check out the essays of students who already got in—college essays that actually worked. After all, they must be among the most successful of this weird literary genre.

In this article, I'll go through general guidelines for what makes great college essays great. I've also compiled an enormous list of 100+ actual sample college essays from 11 different schools. Finally, I'll break down two of these published college essay examples and explain why and how they work. With links to 177 full essays and essay excerpts , this article is a great resource for learning how to craft your own personal college admissions essay!

Worried about college applications?   Our world-class admissions counselors can help. We've guided thousands of students to get into their top choice schools with our data-driven, proprietary admissions strategies.

What Excellent College Essays Have in Common

Even though in many ways these sample college essays are very different from one other, they do share some traits you should try to emulate as you write your own essay.

Visible Signs of Planning

Building out from a narrow, concrete focus. You'll see a similar structure in many of the essays. The author starts with a very detailed story of an event or description of a person or place. After this sense-heavy imagery, the essay expands out to make a broader point about the author, and connects this very memorable experience to the author's present situation, state of mind, newfound understanding, or maturity level.

Knowing how to tell a story. Some of the experiences in these essays are one-of-a-kind. But most deal with the stuff of everyday life. What sets them apart is the way the author approaches the topic: analyzing it for drama and humor, for its moving qualities, for what it says about the author's world, and for how it connects to the author's emotional life.

Stellar Execution

A killer first sentence. You've heard it before, and you'll hear it again: you have to suck the reader in, and the best place to do that is the first sentence. Great first sentences are punchy. They are like cliffhangers, setting up an exciting scene or an unusual situation with an unclear conclusion, in order to make the reader want to know more. Don't take my word for it—check out these 22 first sentences from Stanford applicants and tell me you don't want to read the rest of those essays to find out what happens!

A lively, individual voice. Writing is for readers. In this case, your reader is an admissions officer who has read thousands of essays before yours and will read thousands after. Your goal? Don't bore your reader. Use interesting descriptions, stay away from clichés, include your own offbeat observations—anything that makes this essay sounds like you and not like anyone else.

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Technical correctness. No spelling mistakes, no grammar weirdness, no syntax issues, no punctuation snafus—each of these sample college essays has been formatted and proofread perfectly. If this kind of exactness is not your strong suit, you're in luck! All colleges advise applicants to have their essays looked over several times by parents, teachers, mentors, and anyone else who can spot a comma splice. Your essay must be your own work, but there is absolutely nothing wrong with getting help polishing it.

And if you need more guidance, connect with PrepScholar's expert admissions consultants . These expert writers know exactly what college admissions committees look for in an admissions essay and chan help you craft an essay that boosts your chances of getting into your dream school.

Check out PrepScholar's Essay Editing and Coaching progra m for more details!

Want to write the perfect college application essay?   We can help.   Your dedicated PrepScholar Admissions counselor will help you craft your perfect college essay, from the ground up. We learn your background and interests, brainstorm essay topics, and walk you through the essay drafting process, step-by-step. At the end, you'll have a unique essay to proudly submit to colleges.   Don't leave your college application to chance. Find out more about PrepScholar Admissions now:

Links to Full College Essay Examples

Some colleges publish a selection of their favorite accepted college essays that worked, and I've put together a selection of over 100 of these.

Common App Essay Samples

Please note that some of these college essay examples may be responding to prompts that are no longer in use. The current Common App prompts are as follows:

1. Some students have a background, identity, interest, or talent that is so meaningful they believe their application would be incomplete without it. If this sounds like you, then please share your story. 2. The lessons we take from obstacles we encounter can be fundamental to later success. Recount a time when you faced a challenge, setback, or failure. How did it affect you, and what did you learn from the experience? 3. Reflect on a time when you questioned or challenged a belief or idea. What prompted your thinking? What was the outcome? 4. Reflect on something that someone has done for you that has made you happy or thankful in a surprising way. How has this gratitude affected or motivated you? 5. Discuss an accomplishment, event, or realization that sparked a period of personal growth and a new understanding of yourself or others. 6. Describe a topic, idea, or concept you find so engaging that it makes you lose all track of time. Why does it captivate you? What or who do you turn to when you want to learn more?

7. Share an essay on any topic of your choice. It can be one you've already written, one that responds to a different prompt, or one of your own design.

Now, let's get to the good stuff: the list of 177 college essay examples responding to current and past Common App essay prompts. 

Connecticut college.

  • 12 Common Application essays from the classes of 2022-2025

Hamilton College

  • 7 Common Application essays from the class of 2026
  • 7 Common Application essays from the class of 2022
  • 7 Common Application essays from the class of 2018
  • 8 Common Application essays from the class of 2012
  • 8 Common Application essays from the class of 2007

Johns Hopkins

These essays are answers to past prompts from either the Common Application or the Coalition Application (which Johns Hopkins used to accept).

  • 1 Common Application or Coalition Application essay from the class of 2026
  • 6 Common Application or Coalition Application essays from the class of 2025
  • 6 Common Application or Universal Application essays from the class of 2024
  • 6 Common Application or Universal Application essays from the class of 2023
  • 7 Common Application of Universal Application essays from the class of 2022
  • 5 Common Application or Universal Application essays from the class of 2021
  • 7 Common Application or Universal Application essays from the class of 2020

Essay Examples Published by Other Websites

  • 2 Common Application essays ( 1st essay , 2nd essay ) from applicants admitted to Columbia

Other Sample College Essays

Here is a collection of essays that are college-specific.

Babson College

  • 4 essays (and 1 video response) on "Why Babson" from the class of 2020

Emory University

  • 5 essay examples ( 1 , 2 , 3 , 4 , 5 ) from the class of 2020 along with analysis from Emory admissions staff on why the essays were exceptional
  • 5 more recent essay examples ( 1 , 2 , 3 , 4 , 5 ) along with analysis from Emory admissions staff on what made these essays stand out

University of Georgia

  • 1 “strong essay” sample from 2019
  • 1 “strong essay” sample from 2018
  • 10 Harvard essays from 2023
  • 10 Harvard essays from 2022
  • 10 Harvard essays from 2021
  • 10 Harvard essays from 2020
  • 10 Harvard essays from 2019
  • 10 Harvard essays from 2018
  • 6 essays from admitted MIT students

Smith College

  • 6 "best gift" essays from the class of 2018

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Books of College Essays

If you're looking for even more sample college essays, consider purchasing a college essay book. The best of these include dozens of essays that worked and feedback from real admissions officers.

College Essays That Made a Difference —This detailed guide from Princeton Review includes not only successful essays, but also interviews with admissions officers and full student profiles.

50 Successful Harvard Application Essays by the Staff of the Harvard Crimson—A must for anyone aspiring to Harvard .

50 Successful Ivy League Application Essays and 50 Successful Stanford Application Essays by Gen and Kelly Tanabe—For essays from other top schools, check out this venerated series, which is regularly updated with new essays.

Heavenly Essays by Janine W. Robinson—This collection from the popular blogger behind Essay Hell includes a wider range of schools, as well as helpful tips on honing your own essay.

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Analyzing Great Common App Essays That Worked

I've picked two essays from the examples collected above to examine in more depth so that you can see exactly what makes a successful college essay work. Full credit for these essays goes to the original authors and the schools that published them.

Example 1: "Breaking Into Cars," by Stephen, Johns Hopkins Class of '19 (Common App Essay, 636 words long)

I had never broken into a car before.

We were in Laredo, having just finished our first day at a Habitat for Humanity work site. The Hotchkiss volunteers had already left, off to enjoy some Texas BBQ, leaving me behind with the college kids to clean up. Not until we were stranded did we realize we were locked out of the van.

Someone picked a coat hanger out of the dumpster, handed it to me, and took a few steps back.

"Can you do that thing with a coat hanger to unlock it?"

"Why me?" I thought.

More out of amusement than optimism, I gave it a try. I slid the hanger into the window's seal like I'd seen on crime shows, and spent a few minutes jiggling the apparatus around the inside of the frame. Suddenly, two things simultaneously clicked. One was the lock on the door. (I actually succeeded in springing it.) The other was the realization that I'd been in this type of situation before. In fact, I'd been born into this type of situation.

My upbringing has numbed me to unpredictability and chaos. With a family of seven, my home was loud, messy, and spottily supervised. My siblings arguing, the dog barking, the phone ringing—all meant my house was functioning normally. My Dad, a retired Navy pilot, was away half the time. When he was home, he had a parenting style something like a drill sergeant. At the age of nine, I learned how to clear burning oil from the surface of water. My Dad considered this a critical life skill—you know, in case my aircraft carrier should ever get torpedoed. "The water's on fire! Clear a hole!" he shouted, tossing me in the lake without warning. While I'm still unconvinced about that particular lesson's practicality, my Dad's overarching message is unequivocally true: much of life is unexpected, and you have to deal with the twists and turns.

Living in my family, days rarely unfolded as planned. A bit overlooked, a little pushed around, I learned to roll with reality, negotiate a quick deal, and give the improbable a try. I don't sweat the small stuff, and I definitely don't expect perfect fairness. So what if our dining room table only has six chairs for seven people? Someone learns the importance of punctuality every night.

But more than punctuality and a special affinity for musical chairs, my family life has taught me to thrive in situations over which I have no power. Growing up, I never controlled my older siblings, but I learned how to thwart their attempts to control me. I forged alliances, and realigned them as necessary. Sometimes, I was the poor, defenseless little brother; sometimes I was the omniscient elder. Different things to different people, as the situation demanded. I learned to adapt.

Back then, these techniques were merely reactions undertaken to ensure my survival. But one day this fall, Dr. Hicks, our Head of School, asked me a question that he hoped all seniors would reflect on throughout the year: "How can I participate in a thing I do not govern, in the company of people I did not choose?"

The question caught me off guard, much like the question posed to me in Laredo. Then, I realized I knew the answer. I knew why the coat hanger had been handed to me.

Growing up as the middle child in my family, I was a vital participant in a thing I did not govern, in the company of people I did not choose. It's family. It's society. And often, it's chaos. You participate by letting go of the small stuff, not expecting order and perfection, and facing the unexpected with confidence, optimism, and preparedness. My family experience taught me to face a serendipitous world with confidence.

What Makes This Essay Tick?

It's very helpful to take writing apart in order to see just how it accomplishes its objectives. Stephen's essay is very effective. Let's find out why!

An Opening Line That Draws You In

In just eight words, we get: scene-setting (he is standing next to a car about to break in), the idea of crossing a boundary (he is maybe about to do an illegal thing for the first time), and a cliffhanger (we are thinking: is he going to get caught? Is he headed for a life of crime? Is he about to be scared straight?).

Great, Detailed Opening Story

More out of amusement than optimism, I gave it a try. I slid the hanger into the window's seal like I'd seen on crime shows, and spent a few minutes jiggling the apparatus around the inside of the frame.

It's the details that really make this small experience come alive. Notice how whenever he can, Stephen uses a more specific, descriptive word in place of a more generic one. The volunteers aren't going to get food or dinner; they're going for "Texas BBQ." The coat hanger comes from "a dumpster." Stephen doesn't just move the coat hanger—he "jiggles" it.

Details also help us visualize the emotions of the people in the scene. The person who hands Stephen the coat hanger isn't just uncomfortable or nervous; he "takes a few steps back"—a description of movement that conveys feelings. Finally, the detail of actual speech makes the scene pop. Instead of writing that the other guy asked him to unlock the van, Stephen has the guy actually say his own words in a way that sounds like a teenager talking.

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Turning a Specific Incident Into a Deeper Insight

Suddenly, two things simultaneously clicked. One was the lock on the door. (I actually succeeded in springing it.) The other was the realization that I'd been in this type of situation before. In fact, I'd been born into this type of situation.

Stephen makes the locked car experience a meaningful illustration of how he has learned to be resourceful and ready for anything, and he also makes this turn from the specific to the broad through an elegant play on the two meanings of the word "click."

Using Concrete Examples When Making Abstract Claims

My upbringing has numbed me to unpredictability and chaos. With a family of seven, my home was loud, messy, and spottily supervised. My siblings arguing, the dog barking, the phone ringing—all meant my house was functioning normally.

"Unpredictability and chaos" are very abstract, not easily visualized concepts. They could also mean any number of things—violence, abandonment, poverty, mental instability. By instantly following up with highly finite and unambiguous illustrations like "family of seven" and "siblings arguing, the dog barking, the phone ringing," Stephen grounds the abstraction in something that is easy to picture: a large, noisy family.

Using Small Bits of Humor and Casual Word Choice

My Dad, a retired Navy pilot, was away half the time. When he was home, he had a parenting style something like a drill sergeant. At the age of nine, I learned how to clear burning oil from the surface of water. My Dad considered this a critical life skill—you know, in case my aircraft carrier should ever get torpedoed.

Obviously, knowing how to clean burning oil is not high on the list of things every 9-year-old needs to know. To emphasize this, Stephen uses sarcasm by bringing up a situation that is clearly over-the-top: "in case my aircraft carrier should ever get torpedoed."

The humor also feels relaxed. Part of this is because he introduces it with the colloquial phrase "you know," so it sounds like he is talking to us in person. This approach also diffuses the potential discomfort of the reader with his father's strictness—since he is making jokes about it, clearly he is OK. Notice, though, that this doesn't occur very much in the essay. This helps keep the tone meaningful and serious rather than flippant.

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An Ending That Stretches the Insight Into the Future

But one day this fall, Dr. Hicks, our Head of School, asked me a question that he hoped all seniors would reflect on throughout the year: "How can I participate in a thing I do not govern, in the company of people I did not choose?"

The ending of the essay reveals that Stephen's life has been one long preparation for the future. He has emerged from chaos and his dad's approach to parenting as a person who can thrive in a world that he can't control.

This connection of past experience to current maturity and self-knowledge is a key element in all successful personal essays. Colleges are very much looking for mature, self-aware applicants. These are the qualities of successful college students, who will be able to navigate the independence college classes require and the responsibility and quasi-adulthood of college life.

What Could This Essay Do Even Better?

Even the best essays aren't perfect, and even the world's greatest writers will tell you that writing is never "finished"—just "due." So what would we tweak in this essay if we could?

Replace some of the clichéd language. Stephen uses handy phrases like "twists and turns" and "don't sweat the small stuff" as a kind of shorthand for explaining his relationship to chaos and unpredictability. But using too many of these ready-made expressions runs the risk of clouding out your own voice and replacing it with something expected and boring.

Use another example from recent life. Stephen's first example (breaking into the van in Laredo) is a great illustration of being resourceful in an unexpected situation. But his essay also emphasizes that he "learned to adapt" by being "different things to different people." It would be great to see how this plays out outside his family, either in the situation in Laredo or another context.

Want to build the best possible college application?   We can help.   PrepScholar Admissions combines world-class admissions counselors with our data-driven, proprietary admissions strategies. We've guided thousands of students to get into their top choice schools, from state colleges to the Ivy League. We know what kinds of students colleges want to admit and are driven to get you admitted to your dream schools. Learn more about PrepScholar Admissions to maximize your chance of getting in:

Example 2: By Renner Kwittken, Tufts Class of '23 (Common App Essay, 645 words long)

My first dream job was to be a pickle truck driver. I saw it in my favorite book, Richard Scarry's "Cars and Trucks and Things That Go," and for some reason, I was absolutely obsessed with the idea of driving a giant pickle. Much to the discontent of my younger sister, I insisted that my parents read us that book as many nights as possible so we could find goldbug, a small little golden bug, on every page. I would imagine the wonderful life I would have: being a pig driving a giant pickle truck across the country, chasing and finding goldbug. I then moved on to wanting to be a Lego Master. Then an architect. Then a surgeon.

Then I discovered a real goldbug: gold nanoparticles that can reprogram macrophages to assist in killing tumors, produce clear images of them without sacrificing the subject, and heat them to obliteration.

Suddenly the destination of my pickle was clear.

I quickly became enveloped by the world of nanomedicine; I scoured articles about liposomes, polymeric micelles, dendrimers, targeting ligands, and self-assembling nanoparticles, all conquering cancer in some exotic way. Completely absorbed, I set out to find a mentor to dive even deeper into these topics. After several rejections, I was immensely grateful to receive an invitation to work alongside Dr. Sangeeta Ray at Johns Hopkins.

In the lab, Dr. Ray encouraged a great amount of autonomy to design and implement my own procedures. I chose to attack a problem that affects the entire field of nanomedicine: nanoparticles consistently fail to translate from animal studies into clinical trials. Jumping off recent literature, I set out to see if a pre-dose of a common chemotherapeutic could enhance nanoparticle delivery in aggressive prostate cancer, creating three novel constructs based on three different linear polymers, each using fluorescent dye (although no gold, sorry goldbug!). Though using radioactive isotopes like Gallium and Yttrium would have been incredible, as a 17-year-old, I unfortunately wasn't allowed in the same room as these radioactive materials (even though I took a Geiger counter to a pair of shoes and found them to be slightly dangerous).

I hadn't expected my hypothesis to work, as the research project would have ideally been led across two full years. Yet while there are still many optimizations and revisions to be done, I was thrilled to find -- with completely new nanoparticles that may one day mean future trials will use particles with the initials "RK-1" -- thatcyclophosphamide did indeed increase nanoparticle delivery to the tumor in a statistically significant way.

A secondary, unexpected research project was living alone in Baltimore, a new city to me, surrounded by people much older than I. Even with moving frequently between hotels, AirBnB's, and students' apartments, I strangely reveled in the freedom I had to enjoy my surroundings and form new friendships with graduate school students from the lab. We explored The Inner Harbor at night, attended a concert together one weekend, and even got to watch the Orioles lose (to nobody's surprise). Ironically, it's through these new friendships I discovered something unexpected: what I truly love is sharing research. Whether in a presentation or in a casual conversation, making others interested in science is perhaps more exciting to me than the research itself. This solidified a new pursuit to angle my love for writing towards illuminating science in ways people can understand, adding value to a society that can certainly benefit from more scientific literacy.

It seems fitting that my goals are still transforming: in Scarry's book, there is not just one goldbug, there is one on every page. With each new experience, I'm learning that it isn't the goldbug itself, but rather the act of searching for the goldbugs that will encourage, shape, and refine my ever-evolving passions. Regardless of the goldbug I seek -- I know my pickle truck has just begun its journey.

Renner takes a somewhat different approach than Stephen, but their essay is just as detailed and engaging. Let's go through some of the strengths of this essay.

One Clear Governing Metaphor

This essay is ultimately about two things: Renner’s dreams and future career goals, and Renner’s philosophy on goal-setting and achieving one’s dreams.

But instead of listing off all the amazing things they’ve done to pursue their dream of working in nanomedicine, Renner tells a powerful, unique story instead. To set up the narrative, Renner opens the essay by connecting their experiences with goal-setting and dream-chasing all the way back to a memorable childhood experience:

This lighthearted–but relevant!--story about the moment when Renner first developed a passion for a specific career (“finding the goldbug”) provides an anchor point for the rest of the essay. As Renner pivots to describing their current dreams and goals–working in nanomedicine–the metaphor of “finding the goldbug” is reflected in Renner’s experiments, rejections, and new discoveries.

Though Renner tells multiple stories about their quest to “find the goldbug,” or, in other words, pursue their passion, each story is connected by a unifying theme; namely, that as we search and grow over time, our goals will transform…and that’s okay! By the end of the essay, Renner uses the metaphor of “finding the goldbug” to reiterate the relevance of the opening story:

While the earlier parts of the essay convey Renner’s core message by showing, the final, concluding paragraph sums up Renner’s insights by telling. By briefly and clearly stating the relevance of the goldbug metaphor to their own philosophy on goals and dreams, Renner demonstrates their creativity, insight, and eagerness to grow and evolve as the journey continues into college.

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An Engaging, Individual Voice

This essay uses many techniques that make Renner sound genuine and make the reader feel like we already know them.

Technique #1: humor. Notice Renner's gentle and relaxed humor that lightly mocks their younger self's grand ambitions (this is different from the more sarcastic kind of humor used by Stephen in the first essay—you could never mistake one writer for the other).

My first dream job was to be a pickle truck driver.

I would imagine the wonderful life I would have: being a pig driving a giant pickle truck across the country, chasing and finding goldbug. I then moved on to wanting to be a Lego Master. Then an architect. Then a surgeon.

Renner gives a great example of how to use humor to your advantage in college essays. You don’t want to come off as too self-deprecating or sarcastic, but telling a lightheartedly humorous story about your younger self that also showcases how you’ve grown and changed over time can set the right tone for your entire essay.

Technique #2: intentional, eye-catching structure. The second technique is the way Renner uses a unique structure to bolster the tone and themes of their essay . The structure of your essay can have a major impact on how your ideas come across…so it’s important to give it just as much thought as the content of your essay!

For instance, Renner does a great job of using one-line paragraphs to create dramatic emphasis and to make clear transitions from one phase of the story to the next:

Suddenly the destination of my pickle car was clear.

Not only does the one-liner above signal that Renner is moving into a new phase of the narrative (their nanoparticle research experiences), it also tells the reader that this is a big moment in Renner’s story. It’s clear that Renner made a major discovery that changed the course of their goal pursuit and dream-chasing. Through structure, Renner conveys excitement and entices the reader to keep pushing forward to the next part of the story.

Technique #3: playing with syntax. The third technique is to use sentences of varying length, syntax, and structure. Most of the essay's written in standard English and uses grammatically correct sentences. However, at key moments, Renner emphasizes that the reader needs to sit up and pay attention by switching to short, colloquial, differently punctuated, and sometimes fragmented sentences.

Even with moving frequently between hotels, AirBnB's, and students' apartments, I strangely reveled in the freedom I had to enjoy my surroundings and form new friendships with graduate school students from the lab. We explored The Inner Harbor at night, attended a concert together one weekend, and even got to watch the Orioles lose (to nobody's surprise). Ironically, it's through these new friendships I discovered something unexpected: what I truly love is sharing research.

In the examples above, Renner switches adeptly between long, flowing sentences and quippy, telegraphic ones. At the same time, Renner uses these different sentence lengths intentionally. As they describe their experiences in new places, they use longer sentences to immerse the reader in the sights, smells, and sounds of those experiences. And when it’s time to get a big, key idea across, Renner switches to a short, punchy sentence to stop the reader in their tracks.

The varying syntax and sentence lengths pull the reader into the narrative and set up crucial “aha” moments when it’s most important…which is a surefire way to make any college essay stand out.

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Renner's essay is very strong, but there are still a few little things that could be improved.

Connecting the research experiences to the theme of “finding the goldbug.”  The essay begins and ends with Renner’s connection to the idea of “finding the goldbug.” And while this metaphor is deftly tied into the essay’s intro and conclusion, it isn’t entirely clear what Renner’s big findings were during the research experiences that are described in the middle of the essay. It would be great to add a sentence or two stating what Renner’s big takeaways (or “goldbugs”) were from these experiences, which add more cohesion to the essay as a whole.

Give more details about discovering the world of nanomedicine. It makes sense that Renner wants to get into the details of their big research experiences as quickly as possible. After all, these are the details that show Renner’s dedication to nanomedicine! But a smoother transition from the opening pickle car/goldbug story to Renner’s “real goldbug” of nanoparticles would help the reader understand why nanoparticles became Renner’s goldbug. Finding out why Renner is so motivated to study nanomedicine–and perhaps what put them on to this field of study–would help readers fully understand why Renner chose this path in the first place.

4 Essential Tips for Writing Your Own Essay

How can you use this discussion to better your own college essay? Here are some suggestions for ways to use this resource effectively.

#1: Get Help From the Experts

Getting your college applications together takes a lot of work and can be pretty intimidatin g. Essays are even more important than ever now that admissions processes are changing and schools are going test-optional and removing diversity standards thanks to new Supreme Court rulings .  If you want certified expert help that really makes a difference, get started with  PrepScholar’s Essay Editing and Coaching program. Our program can help you put together an incredible essay from idea to completion so that your application stands out from the crowd. We've helped students get into the best colleges in the United States, including Harvard, Stanford, and Yale.  If you're ready to take the next step and boost your odds of getting into your dream school, connect with our experts today .

#2: Read Other Essays to Get Ideas for Your Own

As you go through the essays we've compiled for you above, ask yourself the following questions:

  • Can you explain to yourself (or someone else!) why the opening sentence works well?
  • Look for the essay's detailed personal anecdote. What senses is the author describing? Can you easily picture the scene in your mind's eye?
  • Find the place where this anecdote bridges into a larger insight about the author. How does the essay connect the two? How does the anecdote work as an example of the author's characteristic, trait, or skill?
  • Check out the essay's tone. If it's funny, can you find the places where the humor comes from? If it's sad and moving, can you find the imagery and description of feelings that make you moved? If it's serious, can you see how word choice adds to this tone?

Make a note whenever you find an essay or part of an essay that you think was particularly well-written, and think about what you like about it . Is it funny? Does it help you really get to know the writer? Does it show what makes the writer unique? Once you have your list, keep it next to you while writing your essay to remind yourself to try and use those same techniques in your own essay.

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#3: Find Your "A-Ha!" Moment

All of these essays rely on connecting with the reader through a heartfelt, highly descriptive scene from the author's life. It can either be very dramatic (did you survive a plane crash?) or it can be completely mundane (did you finally beat your dad at Scrabble?). Either way, it should be personal and revealing about you, your personality, and the way you are now that you are entering the adult world.

Check out essays by authors like John Jeremiah Sullivan , Leslie Jamison , Hanif Abdurraqib , and Esmé Weijun Wang to get more examples of how to craft a compelling personal narrative.

#4: Start Early, Revise Often

Let me level with you: the best writing isn't writing at all. It's rewriting. And in order to have time to rewrite, you have to start way before the application deadline. My advice is to write your first draft at least two months before your applications are due.

Let it sit for a few days untouched. Then come back to it with fresh eyes and think critically about what you've written. What's extra? What's missing? What is in the wrong place? What doesn't make sense? Don't be afraid to take it apart and rearrange sections. Do this several times over, and your essay will be much better for it!

For more editing tips, check out a style guide like Dreyer's English or Eats, Shoots & Leaves .

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What's Next?

Still not sure which colleges you want to apply to? Our experts will show you how to make a college list that will help you choose a college that's right for you.

Interested in learning more about college essays? Check out our detailed breakdown of exactly how personal statements work in an application , some suggestions on what to avoid when writing your essay , and our guide to writing about your extracurricular activities .

Working on the rest of your application? Read what admissions officers wish applicants knew before applying .

Want to improve your SAT score by 160 points or your ACT score by 4 points?   We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download them for free now:

The recommendations in this post are based solely on our knowledge and experience. If you purchase an item through one of our links PrepScholar may receive a commission.

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Anna scored in the 99th percentile on her SATs in high school, and went on to major in English at Princeton and to get her doctorate in English Literature at Columbia. She is passionate about improving student access to higher education.

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Stanford GSB Essay Examples

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Stanford GSB Essay Samples

Stanford GSB seeks outstanding and diverse people who seek a transformative experience at Stanford GSB and in turn, seek to transform lives, organizations and the world — that is, to make a significant impact. The GSB is looking for people who will make a big difference and have a better shot than most in being able to execute. Stanford GSB students often have an ‘unexpected’ trait, talent, or experience. The Stanford application essays are essential to showcasing character and experiences as well as the key evaluation criteria of leadership, intellectual vitality, and personal qualities.

Successful Examples of Stanford GSB Essays

Respect is the one word that sums up my life’s passions. At first glance, this simple word may seem a bit vacuous to describe something so profound to my being. But respect has truly been the guiding principle in my life: the one that I learned at an early age, the one that has influenced my decisions, and the one that drives me today.

As the son of American expatriates, I was raised abroad in a sea of diversity. To foster our development, my parents immersed my brother and me in local culture. We attended bullfights and visited flea markets tucked into the hillsides of the Andes Mountains. Living and interacting with residents of these distant lands taught us to respect those different than us. Through active involvement with the local heritage and customs, we learned that people are people everywhere and that all initially deserve my consideration and respect.

As I matured, this worldview guided my social interactions and ultimately shaped my diverse group of friends. The lessons of respect, taught from my experiences abroad, have given me an open and accepting personality. When I meet new people, I consider their circumstances and try to appreciate their point of view. As we learn about each other, it’s those select occurrences when a new person treats me with the same regard – considers my feelings and returns the respect I bestow – that we initiate the bonds of true friendship. This dogma has helped me forge a diverse band of brothers that serves as a foundation in my life. I met one of my adopted brothers in high school. He was a Russian immigrant whose parents had forsaken him at age 16. He worked the night shift at McDonald’s to support himself, but was kind enough to buy me, a stranger, dinner. A man who would offer so much when he had so little, especially to a stranger, earned my respect. He represents a fraction of my extended family. While each of my companions holds different and important beliefs, our underlying respect ties us together.

My grandfather furthered my lessons on respect. Born in Russia in 1927, he immigrated to the United States at age 21 as the Communist Party planted its roots. As a displaced immigrant, he arrived without friends and knowing little English. Nevertheless, he held two jobs, attended night school and completed his mechanical engineering degree in nine years – all while supporting a growing family of five. My grandfather’s life story and his sacrifices have instilled a strong work ethic in me. More importantly, the admiration I have for his achievements has engendered my deepest respect. His accomplishments taught me to respect my past and seize opportunities to honor those who came before me. While not an explicit lesson, I have applied these values to the core of my decision-making process. To dismiss what was surrendered for my well-being is to disrespect my heritage.

Respect drove my decision to attend the University of Alabamaon a merit-based scholarship. Although I had other options, I felt that my family had worked very hard to support me, and the opportunity to earn my education at minimal cost would, in some small way, repay my family. I remembered my grandfather’s teachings as I earned my degree. Given my free tuition, I crammed my schedule with courses in biological engineering and finance. I joined a prominent fraternity and established a tutoring program for struggling members. Using my personal computer, I formed a small online business to generate revenue for personal expenses. Having the luxury of some free time, I invested myself in community service activities. Teachings of respect have guided my life. They influence the way I interact, the way I make decisions, and the way I want others to treat me. Respect is at the heart of my friendships, and it is respect that gives me my drive to succeed. I strive to respect myself and earn respect from my family, friends, and co-workers, as well as from those who I have yet to meet. My values of respect have shaped me and will continue to define me.

When I was a little girl, my dream was to grow up and marry the king of Morocco. Yes, I admit, I wanted to be a queen, wear beautiful clothes, and live in a marvelous palace. But deep inside of me, I think I also wanted to play a role in Morocco’s destiny, to help lead it into an era of modernity. For me, the king of Morocco represented the Moroccan people and, as such, was the person who could do the most for our country. To my young mind, he seemed like the ideal partner to accompany me in my crusade. Growing up, I became more realistic and gave up the marriage goal. (Both the king of Morocco and I are married, so there is not a big chance of it happening anyway!). However, I still maintain dreams of helping Morocco develop. Accepting responsibility for these dreams has meant accepting that the path that best enables me to accomplish them may actually require me to live outside Morocco for some time. What matters most to me is keeping in touch with my Moroccan roots and doing what I can to give back to where I came from.

?My first sixteen years in Morocco contributed to my deep love for its rich traditions, varied culture, and contradictions. The Moroccan people are very warm and friendly. Strangers are welcomed into private homes and invited to share meals from the same plate. The Moroccan idea of family is much broader than in the West: it encompasses parents, brothers, sisters, aunts, uncles, neighbors, even friends. In fact, following custom, I call my mother’s girlfriends “aunt.” Since a typical family gathering may include 100 people, I usually bump into a lot of aunts. ?The Moroccan cuisine, cooked in terracotta containers, mirrors the country’s diverse origins. Spices from different origins–saffron, curcuma, cumin, cinnamon—are mixed into a savory blend that is often cited as one of the most appreciated in the world. Morocco’s unique geographical position, between the Western and oriental worlds, between the North and the South, also makes it a historical crossroads of cultures: the Berbers from the Atlas Mountains, the Spanish from Andalusia, and the Arabs from the Middle East. As a result, each region of the country possesses its own unique identity, which contributes to the national culture as well as its own legacy. For example, since I am from Rabat, the capital of Morocco, at my wedding I was proud to wear the wedding dress specific to the “Rabati’s bride.”

?At the same time, Morocco is a true melting pot of world religions. It is perhaps one of the few places on earth where Muslims and Jews live in perfect harmony. On his deathbed, King Mohamed the Fifth, who led Morocco to independence from France, told his son, the soon to be King Hassan the Second: “take care of my Jewish people.” I was educated to live among all religions, and my best friends were Christians, Jews, and Muslims. We respected their holidays, and they respected ours. We learned their principles as they learned ours. This multidimensional education taught me one of my most important principles, tolerance, especially essential for someone destined to live abroad. This principle has always helped me to understand others and respect their opinions even if it completely contradicted my own.

?As I grew up, I also became more aware of Morocco’s contradictions: the great differences between the “haves” and the “have-nots,” the illiteracy (50% of the population can’t read), the disturbing plight of many women (in rural areas, 90% of women are illiterate), and the weak economy. Yet, despite all this, I believe that Morocco can find growth and prosperity by investing in information technology, particularly since every year Morocco trains many high-quality engineers eager to be part of its economic development.

?Some of my optimism for Morocco stems from my pride in the accomplishments of my own family. During the 15th century, my ancestors, engineers and sailors from Spain, fled from religious persecution into Morocco (specifically, Fez and Rabat) where they became ship builders and traveled the seas. This heritage of travel fits well with my sense of myself today as a multicultural person–I too am driven to seek out challenging international experiences. As a young girl, for example, I traveled all over Europe, South Africa, and along the Mediterranean Sea. Later, I lived in France for seven years and have lived in the United States now for two.

?Naturally, I have inherited my family’s interests and skills. From my father I inherited quantitative strengths and the problem-solving temperament of an engineer. He is a reflective but independent man who owns his own carton manufacturing business. I spent many hours in his factory learning about operations and managing people (my father has 70 employees, from factory workers and engineers to salesmen and administrators). From my father I also inherited my love of nature. The country is still where we both go to find calm away from the pressures of life. Some of my favorite memories are the hours we spent discussing the hazards and pleasures of agriculture on the country property where he grew strawberries.

?My mother, however, has been my true role model, and it was from her that I inherited my drive and leadership skills. She is Morocco’s first dermatologist and first female professor of medicine. She has always been a great inspiration to me and a great source of emotional support. The grand lesson she taught me is that if a woman wants to be successful, she has to be the best, better than any male. This is a rule she has always applied to herself.

?Even my mother embodies Morocco’s contradictions. She is a very modern woman who assumes great responsibility in her professional and private lives, but a traditional woman as well. While she supports my loftiest ambitions she also insists that I learn how to cook and learn more housekeeping skills! So, during my vacations, at her insistence, I took cooking classes to become the more “perfect” housewife.

?Throughout my childhood, family conversations often focused on Morocco’s problems and ways to solve them. My mother’s concern for Morocco led to her election as director of the education and healthcare department of Forum 21, a not-for-profit organization that proposes situation analyses and makes recommendations to Morocco’s legislators. Like my mother, I also attend the Forum 21 sessions to discuss Morocco’s problems with other participants. Part of my patriotic impulse to help Morocco stems from my parents and the socially focused environment they created.

?I was educated in a French school in the capital of Morocco, Rabat. Not only did I have both French and Moroccan professors, but the French school also attracted all the foreigners living in Rabat. As a result, it has always seem perfectly natural to me to have classmates or co-workers from all over the world: Europe, Japan, China, Africa, the U.S.. ?At the French school, we were taught French history, French literature, French civilization, and even France’s civil rights and laws! It’s no wonder that I became eager to discover this country from the inside, and perhaps other challenges as well. I also wanted to study in the engineering field because I was not only attracted by quantitative disciplines but also because I knew Morocco needed all kinds of engineers (mechanical, chemistry, software…) to build its developing economy. After my high school graduation, my excellent grades enabled me to obtain my French high school diploma with the highest honors, ranking first among 300 senior students. In 1994, I was admitted to the most selective Classes Préparatoires aux Grandes Ecoles, the preparatory classes for scientific and engineering French schools, at the Lycee Louis Le Grand in Paris. My peers were all the best students of their high schools, and the competition was tougher than anything I had known. The only things that mattered to me then were mastering math, physics, chemistry, philosophy, and the next subject so I could be among the 5 percent who made it into the best schools. At Lycee Louis Le Grand, students are called “taupes” (“moles” in English) because the study program is so intense you have to bury yourself in your books with little chance of ever seeing daylight. After a few months, many students feel like giving up and leaving the program (30% actually do after the first year). I found myself in a radically new environment, facing the additional challenge to adapt to a harsh competitive process. Fortunately, my determination saved me from becoming discouraged by the workload. At the end of these grueling preparatory classes, I took competitive exams for France’s scientific schools. I was admitted to all the best French Grandes Ecoles and joined Ecole Polytechnique (whose acceptance rate is around 3%) as the only female foreigner admitted out of 6,000 applicants!

?While I was a student at the Ecole Polytechnique in Paris, I met my husband, a Moroccan national who was born in France and has lived in France, Turkey, and the United States. This encounter was another kind of cross-cultural experience for me as my husband is a Moroccan expatriate who has never lived in Morocco. Our visions of Morocco are clearly different, and this has always put some spice in our relationship! He is also passionate about negotiation and psychological impacts of interpersonal relationships.

?After 4 more years in France, where I worked as a Business Analyst for Arthur D. Little, My husband and I decided to start from scratch and begin a new life on the west coast of the U.S. For him, it meant fulfilling an old dream, an academic career (in fact, he is now a third-year Ph.D. student in the Organizational Behavior Department of the Stanford Graduate School of Business). For me, it meant Silicon Valley, the “Mecca” of new technologies, start-ups, and entrepreneurs; the home of brilliant young technology “freaks” and billionaires; and a legendary place of advanced knowledge. In the Valley, I could learn even more about telecommunications and the Internet, my practice area at Deloitte and the industry in which I am determined to build my career. Three months after transferring to Deloitte’s Palo Alto office, I began to realize that staying in consulting, where one is by definition more an observer than an actor, would prevent me from being at the center of things. To be at the leading edge of technology advances, I decided instead to work in a research & development position and joined France Telecom R&D.

?Since 1994, then, I have lived the “expatriate’s life” outside Morocco for more than a third of my young life. It might seem natural for me to have distanced myself from my Moroccan preoccupations and my crusade for Morocco’s development. But my extended absence from my homeland has actually intensified my love for it, and I still return to Morocco four times a year (whether I am in France or in the U.S.).

?I express my love for Morocco in many ways. In my personal life, I have maintained most of my close friendships in Morocco, and visit each of them as much as I can when I return there. I also fast during the month of Ramadan and observe the same Ramadan traditions that I would if I were in Morocco (I cook the traditional soup, Harira, for example, and I gather with friends for the traditional breaking of the fast).

?I also express my love through community service. As a student at Ecole Polytechnique, I joined the AMGE, the Moroccan French Grandes Ecoles Students Association. In particular, I was in charge of organizing the annual job fair, which invited Moroccan companies operating in France to meet with and recruit Moroccan students studying in France. In 1998, I convinced ten of these companies to spend around $2,000 each to participate in the fair, and they eventually hired seven Moroccan students for entry and mid-level positions. ?In 1999, I also led the organization of a festival at Ecole Polytechnique that AMGE sponsored to help Paris-area French and European students discover Moroccan music and food. I arranged to have Moroccan belly dancers perform and served Moroccan specialties and mint tea. The event was a total success: more than 500 individuals attended, and since then, the Moroccan festival has become an annual institution organized every year by the AMGE in a different Grande Ecole.

?As an Ecole Polytechnique student, I also joined the humanitarian association, Action Sociale de la KES (ASK), which organized tutoring sessions in the poorer suburbs of Paris. Through ASK, I began tutoring Malika, a nine-year-old Moroccan girl who, knowing only Arabic, could not understand her classes. For a year and a half I tutored her in French and math for two hours every week. She opened up to me personally and told me stories about her life and her dreams. At her end of year party, I was happy to be able to meet her family and congratulate them in Arabic for their daughter’s accomplishment. She was admitted to the next grade.

?These first experiences at helping Morocco “from a distance” were intensely satisfying and inspired me to think of bigger, more ambitious ways to help. Two years ago, my father and my brother created a company called that promotes Moroccan handicrafts by selling them all over the world via a web site. I was closely involved from the beginning as a shareholder, and I was particularly responsible for selecting the pieces of Moroccan handicraft we sold and transforming part of them to make them more appealing for the western market, like changing colors and materials while keeping the original features. I spent my vacations traveling around Morocco, meeting with craftspeople and convincing 60 of them, representing more than 15 corporations, to become our partners in showing off the beauty of Moroccan crafts. My challenge was to have them agree to sign off on our “quality charter,” which requires them to respect copyright laws and satisfy Western quality standards. Today, it is a successful company with revenues of over $500,000 in 2004, mainly in Europe. At Stanford, I would like to work on a project to learn how to promote the company in the United States and write a business plan toward this goal.

?In Morocco, I am also one of the founders and since 1999 have been the president of a small association that is dedicated to improving Morocco’s educational system. We publish a quarterly journal on the status of education in Morocco, and we fund 20 scholarships a year for Moroccans aged 8 to 12 who lack family or resources, so they can study in Morocco’s best schools. From my own finances, I also personally sponsor two of these scholarships (amount in Moroccan currency : 15,000 DH, which represents $1,500) and meet with my two young scholars every time I return to Morocco. At Stanford I would to give this association an international dimension by building new relationships with similar U.S. associations, either through a summer internship or through the Africa Business Club. We would ask for support from U.S. companies that deal directly with Morocco. With these funds, we would also organize immersion trips to Morocco for U.S. high school students and to the U.S. for Moroccan high school students.

?I have also integrated my love for Morocco into my professional life. I am the project manager in San Francisco for Studio Creatif, France Telecom R&D’s futurist lab for thinking imaginatively about the future of the organization. I am in charge of designing new concepts of telecommunication services to be offered by France Telecom to CEOs in 2012. In 2002, I interviewed 30 CEOs and would-be CEOs in France and in the United States to understand how they picture themselves in the future. To enrich the study and give it a stronger international dimension, I decided to include Moroccan CEOs in my sample since it is important to me to look at the other, developing world side of the “globalization” coin. So, during one of my vacations in Morocco I interviewed five leading Moroccan CEOs. Finally, I have also integrated my love for Morocco into my professional long-term goals. As I elaborate in essay B, I plan to take advantage of my position at the international division of a global telecommunications company to contribute to help North African countries develop telecommunications and Internet industries.

?My ability to deepen my contribution to Morocco’s future will not rely only on my professional experiences and skills, however. My broad international experiences—in France, Europe, Africa, and the U.S.–have given me interpersonal skills and a sense of perspective that will be essential as I implement my ambitious my dreams of helping Morocco.

?Seeking out multicultural experiences is one of my joys. When I was a Research Assistant at MIT’s Sloan School of Management, in 1999, I had an American roommate and an Indian roommate. Though I considered myself, as a Parisian and Moroccan, to be a cosmopolitan person, Anuradha was the first Indian I had ever met. We quickly began sharing our stories and experiences about our countries, and exchanging our favorite dishes. We both realized that though Morocco and India are distant geographically, our cultures and traditions were very similar. For example, we both had a henna ceremony in our weddings. This instinct to share and learn will help me build partnerships as I work toward Morocco’s brighter future.

?Today, as a Product Manager at France Telecom Research & Development, I am in charge of pitching eBusiness-related R&D project proposals to internal sponsors in France in order to win budgets for our research and manage these R&D projects. This requires me to play the role of intermediary between ours labs in France and San Francisco. As such, I often have to switch fluently from one culture to the other. Because of the time difference, the American team frequently uses email to send proposals, exchange comments, and obtain approvals. Even though I was not a huge fan of emails in France, I quickly adopted it as a primary means of communication since the San Francisco office prefers written to oral exchanges. In fact, I became so immersed in American office culture that I almost forgot that the French still prefer direct, phone-based exchanges for in-depth discussions. Learning how to work comfortably and well in the style that is most appropriate for a given culture has helped me to obtain the research budgets I need to achieve our goals.. These intercultural skills will also help me help Morocco.

?Though it looks like I may never have the chance to become Queen of Morocco, I will gladly settle for having a big impact on the future of Morocco.

Sharing a makeshift cake with strangers at the Charlotte airport as the clock strikes midnight on my birthday. Meeting with a Partner on the mountains of Park City, so breathless by the elevation I can barely get a word in. Dashing from an anniversary dinner to catch an impromptu flight to London for a project kick-off. My resume will have detailed my professional experiences to-date, but underneath each of the bullets are dozens of memories like the above. Upon reflection of these memories, one thing I know for sure is that I am not the typical Consultant. I have chosen adaptability to define me above other characteristics that may have hindered me from pursuing this path.

My favorite personality test will tell you that I am introverted, intuitive, a thinker, and a planner. Growing up, I was markedly different from my sisters, and you could typically find me reading in the clothing racks as my mother took us shopping, or out loud in the back seat of our family car while my sisters tried to listen to their favorite N*Sync song. As I considered my future career, my instinct told me that an introverted bookworm should not pursue a client-facing, heavily social and unpredictable career filled with endless experiences like the above.

Three years later, I am thankful that I overcame these fears and insecurities and adapted myself to the life of a Consultant, fully embracing these experiences. For others, adaptability might mean something else, but everyone will have to embrace some version of adaptability in the near future. At X, my focus has been building a market around the Future of Work – how technology, demographics, and globalization will change the nature of work. I have become a leader in this space, crafting our response to clients’ questions for dozens of discussions, pursuits, and conferences. I have succeeded at developing compelling thought leadership, but the fundamental challenge of driving this point of view in market is similar to the fears I once held as I embarked on my career.

I believe the central theme of the Future of Work is the concept of adaptability – the need for companies and individuals alike to be agile and willing to engage in lifelong learning to keep up with today’s constant rate of change. In the same way that I overcame my fears to pursue my passions, millions of workers (and their leaders) will have to overcome theirs in order to succeed in a future that is increasingly uncertain and irrevocably different – and that is a difficult pill to swallow.

Adapting to uncomfortable situations does not come naturally to many. Fortunately, my personal journey and background has accelerated this skill for me. I am the granddaughter of Holocaust survivors and the daughter of a failed small business owner who reinvented himself at 50. The epitome of strength and adaptability, my grandparents came to America after being liberated from the camps, started a family in Queens and opened a small Jewish bakery that was eventually passed on to my father. By the time I was born, the business was being overrun by supermarkets and my father’s lack of passion became its downfall. I grew up in an environment of uncertainty, but also with a role model who learned an entirely new trade after a 25-year career and found a job that excites him every day.

The time came for me to embrace the strength and adaptability of my forefathers this past November, when my mother suffered a sudden and fatal heart attack. Moving forward seemed inconceivable, but the following year turned out to be the highlight of my career to-date. The same week that my mother passed, I was offered a role directly supporting a Human Capital Partner in building a new practice grounded in the thought leadership I helped to develop in the Future of Work space. Despite my personal hardships, I could not pass up the opportunity to be involved in transforming the face of Human Capital. I took on the role, and was immediately immersed in setting the strategy for the new business that will deliver large-scale transformations following Future of Work discussions. This has meant gaining experience with cognitive technologies, considering how they will fundamentally change jobs, and developing new ways to transform the workforce for the future. It has been a fast-paced role, vastly different from traditional Consulting client work. Adaptability has revealed itself not only in the wake of life’s hardest moments, but also during exciting times like these, pushing me to take on ambiguous and advanced roles at X.

My insight into adaptability has been a personal journey that impacted not only my professional focus, but also my community work. Much of the struggle my father experienced in changing his career path came from not having a college degree. As a first generation college graduate, my passion for literacy and education access has steered me to become a leader in my community as a founding Board member of X and a volunteer high school mentor. I try to instill adaptability in the students I mentor and the non-profit leaders and school administrators I have the pleasure of working with, sharing the opportunities afforded by the same disruption my clients face such as rethinking the skills we teach our students, crowdsourcing global expertise to the classroom, and augmenting the physical classroom with digital tools. Adaptability in this context does not only mean prevailing over hardship to pursue your passions, but also fundamentally changing the way we think about delivering education in the future.

Grounded in the concept of adaptability, my personal, professional and community experiences have informed my dream of becoming an eminent strategist on transitioning Fortune 500s to the Future of Work and a Board member of innovative education NPOs transforming how we develop the future workforce. In pursuing an MBA from HBS, I will be able to bring my own unique perspectives and ability to adapt to the unparalleled case method, peer and alumni network and global community. This will accelerate and broaden my thinking on how to instill adaptability into organizations and our future workforce, ultimately deepening my ability to lead through the transition to the Future of “X”– work, education – you fill in the blank.

Being a part of the growth story for both my nation and my family’s business is what matters most to me. My experiences have led to my strong attachment to home and family, and I feel a strong responsibility to develop a legacy for Brasil and for Mendonca Propriedades, our family real estate development firm.

In retrospect, growing up in Sao Paulo was an experience of tremendous exposure to both wealth and poverty. Through our family business I interacted often with both middle class people like my own family, and those who had trouble paying their rent. This was just life as I knew it, and the culture and vitality of the city was what I focused on as I enjoyed international cuisine and celebrated Carnaval every year. My mother and father enjoyed art and culture and often took us to museums and events. My experience of Sao Paulo and Brasil was one of excitement and color.

When I attended University in the United States I was exposed to the stark contrast between my colorful, tropical city and what life was like in the US. While I was accustomed to the visual contrast between rich and poor in Sao Paulo, Ithaca New York was a city where most people lived a similar life. When I hosted friends in my home in Brasil they were shocked by the favelas (slums) visible through my high rise apartment windows. I was able to see my city with new eyes, and I wanted to do something about it.

Brasil is poised to be the economic powerhouse of South America, and I want to be part of this development and be a force for greater economic equality. The new opportunities in Brasil should be available to everyone – and the key is both access to sanitary dwellings and education. Since college I have volunteered to spend a few weeks a year teaching soccer to children in favelas, along with tutoring. I also run a fundraising effort every year for education in Brasil and have encouraged many of my friends to join my volunteer vacations.

In the long-term I plan to orient my career around developing our family business to have both a for-profit and pro-bono element. As I assist my father in growing our development activities in Sao Paulo and other cities in Brasil I will also set up a program where our employees may donate their time to help non-profit development organizations build affordable housing for the poorest residents of our city.

The economic renaissance in Brasil must lead us both to stronger development and to help those who are less fortunate. I plan to develop this legacy both for the city I love and for my family. I hope to see my children take over our business someday, and I want them to be proud of what we have accomplished.

We all need energy; energy is the basis of modern life. For the last 150 years, petroleum products have formed that foundation. These diverse petroleum derivatives, ranging from gasoline to cosmetics, have supported our economy and improved our quality of life. However, I’m a firm believer that there is now a better way.

My father, a petroleum geologist, explored worldwide for oil and gas. We lived overseas for many years, and his career sparked my interest in the energy industry. As a teenager, I realized that traditional petroleum energy was not for me. I learned that oil and gas would eventually run out, and that new technically and economically viable energy sources needed to be found. This belief guided my pursuit of a career in renewable fuels, and I am driven to find cleaner, more efficient fuels.

In college, I studied biological engineering and finance. Learning biology was critical to understanding the building blocks of renewable fuels. Engineering trained me to analyze the issues, assemble key information, and solve complex problems. Accounting and finance built my comprehension of project economics, financial markets, and key drivers for successful energy companies.

After graduation, I joined the United States Biodiesel Board (USBB) and became immediately engrossed in all technical aspects of our biodiesel programs. Given my diverse background, I was also tasked with managing regulatory and development projects. Working for a non-profit trade association at the forefront of renewable fuels exposes me to the breadth of a new industry. This opportunity has helped me understand the direction of the renewable fuels industry and my future role in it, while confirming that an MBA will improve my ability to achieve positive results for the industry and society.

Attending Stanford will immerse me in a collaborative culture geared toward confronting the challenges of the world’s future energy needs. The university’s Global Climate and Energy Project is focused on the development of environmentally friendly global energy systems. Stanford students have created the Energy Crossroads group to consider new energy solutions. Grants by the Gates Foundation and Lawrence Kemp to Stanford’s Program on Food Security and the Environment have enabled faculty and students to evaluate the worldwide impact of biofuels production. Stanford’s reputation attracts leaders searching to merge technological breakthroughs with venture capital funding.

Post-MBA, I will return to the renewable fuels industry by working for a start-up feedstock company or a venture capital firm. Both career paths require a solid understanding of finance, marketing, and economics – skills that a Stanford MBA will strengthen. Both paths will also use the technical, management, and leadership skills I forged at USBB and honed at Stanford. I am confident I will use what I’ve learned so far, add new skills and knowledge through a Stanford MBA, and help bring cleaner energy resources to the world.

As the high-tech industry is increasingly global, it is important for today’s high-tech manager to understand international business issues. My background and goals align with the Stanford MBA program. As I explained in my first essay, I want an MBA program with a diverse student body. One of the most attractive things to me about the GSB program is that such diversity is emphasized and valued.

It is no secret that Stanford’s Bay Area location is ideal for my goals in the high-tech industry. Studying in the center of Silicon Valley will provide access to many learning opportunities (such as lecturers from that industry, case studies, working on projects for local companies, visits to such companies and more). The location can facilitate finding the right job for my talents and interests when I graduate.

While earning a general management degree will help me achieve my short-term goal of becoming a project manager, the fact that I can build my own personal program at Stanford will help me focus on my long-term goals as well. I am very interested in unique courses such as “Entrepreneurship and Venture Capital,” which relate tomy long-termgoal of becoming the CEO of my own company.

As a child I often traveled with my father to oversee our apartment buildings in Sao Paulo. We owned several small buildings in humble neighborhoods, and my father regularly performed maintenance himself. As the fortunes of the city improved, he was able to finance the development of a larger apartment building when I was in high school. This project was fascinating to me as I observed his meetings with bankers, contractors, and even a marketing consultant. The building was a success, and he has since developed several additional properties.

The interest in my family business led me to apply to the Cornell School of Hotel Administration. My aspiration was to learn about the hospitality business and work with my father to develop high end hotel properties to add to our real estate portfolio. While in school I learned a tremendous amount about US business, and was inspired to learn more afterwards by taking a job in management consulting immediately after graduation. My goal was to apply best practices from my experience with other companies to our family real estate firm.

After two years at BCG covering a variety of industries and focusing on operational efficiency, I moved back to Brasil and joined Mendonca Propriedades as our VP of Business Development. This is a new role and I work with my father, the CEO, and our CFO and COO to identify new areas of expansion for the business. Over the last year I have successfully sourced financing for our first hotel project. We will break ground next month.

Between Cornell and BCG, I have a strong foundation for my future goal to take over the family business and develop not only throughout Brasil but also in other South American countries. However, the last year of working in the family business has shown that I still have much to learn. I have been able to bring my knowledge of best practices in global business to inform my father and the other C-level executives, however, we need to hire a more professional team going forward and I need to develop my leadership and management skills to be an even more effective general manager of a rapidly growing and operationally complex organization. Stanford’s unparalleled leadership development, starting with Touchy Feely and extending into courses like Managing Groups and Teams as well as The Executive Challenge are directly related to my goals. I am excited to study with Professor James Patell, whose work establishing partnerships with Stanford and non-profits in developing countries inspires me. I know my experience at Stanford will position me to have a meaningful impact on both Mendonca Propriedades and Brasil.

I joined the United States Biodiesel Board (USBB) as a technical projects manager straight out of college. USBB had recently hired a consultant to bring financial discipline and project accountability to its independent project managers. Historically, our project managers were good at taking action, but poor at communicating deliverables and financial progress. As recommended by the consultant, USBB’s Operations team hired an IT firm to build a digital platform that could communicate project progress to ensure completion within budget. Unfortunately, our project managers preferred the freedom of the past and collectively blocked transition to the platform. I answered the challenge by using my leadership and collaborative skills to drive a solution that positively changed the way USBB operates.

Recognizing that a failure to implement the system would continue the cycle of incomplete projects and fiscal irresponsibility, I convinced Operations and the consultant that I could rally the program managers. As a young program manager, I commanded little influence over this freewheeling group. They perceived me as a tenderfoot, issuing directions with no real understanding of USBB’s workings. I approached the team as a respectful, technologically savvy co-worker who could assist in the transition. I hosted webinars, training our program managers and key contractors, and worked late, familiarizing the staff with the platform. I brought the consultant and managers together to share ideas about platform improvements. I even volunteered to manage others’ projects on the platform until they became comfortable using it. The transition went smoother than anticipated as the USBB staff rapidly grew comfortable with the communication platform. For the first time, project finances were under control, and now the platform is the backbone for USBB’s operations.

Project managers and Operations have thanked me for championing the platform, and the consultant highlighted my contributions to my boss. Recognizing and respecting the other side’s viewpoint is critical in working together to reach the best solution. This philosophy, coupled with my leadership skills, helped me pull USBB out of the digital Dark Ages.

When I was first hired as COO of Hobby Stop, a hobby supplies retailer with 50 employees and gross revenues of approximately $2.5M per year, our six-month-old flagship location was losing $35K per month. Because I had no prior operating or managerial experiences, I was quite apprehensive. I was given complete control over purchasing, marketing, payroll, and customer service, and I discovered that I have the ability to inspire and lead.

My first step was to rely on what I knew best – finance. Drawing on my experience as an investment banker, I identified the “low hanging fruit” through careful analysis of the stores’ financial statements. I developed two broad financial objectives: boost revenues by increasing store traffic and cut costs by reducing payroll, maintenance and merchandise expenditures. One of the first leadership lessons was that I couldn’t accomplish these goals by myself. I wanted to lead by example and inspire my employees by demonstrating that I was part of the team. So during the first few weeks, I rotated through the various jobs and learned the business from the ground up. I worked at the cashier’s station, cleaned the store, stocked the supply room, and composed ads for the newspaper. After my rotation through the operations, I took a leap of faith and promoted two young but motivated employees to be my assistant managers.

Another important lesson I learned about leadership was how crucial it is to earn my employees’ trust. Drawing from my experience on a management consulting assignment at Advent Games, I interviewed every employee and asked him or her the following four questions: “What is your role? What would you like to be doing? What can be improved? What do we do right that we shouldn’t change?” These one-on-one meetings encouraged a sense of ownership and signaled my willingness to listen and learn. By demonstrating an interest in every employee’s concerns and doing my best to accommodate them, I was able to earn their trust. At first, they were apprehensive. I collected the feedback, and I made concrete changes based on the suggestions I received: modifying the dress code, granting employees purchase discounts, and eliminating onerous operating policies.

Overall, I set expectations high with the Hobby Stop team and trusted that my employees could meet them. The most effective change I made was to focus my employees on common goals. I created employee incentives and rewards for key metrics like repeat customer purchases and inventory turns by category. I instituted new policies to improve customer service and the quality of the customer’s experience by designating specific employees to customer service issues while another group focused exclusively on sales. As a result, a customer-oriented culture developed, and I saw my employees bend over backwards to give the customer the most exceptional experience possible. The results were promising; we brought the flagship store to break even within three months.

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12 Effective “Why This College?” Essay Examples

What’s covered.

  • Essay 1: UPenn Nursing
  • Essay 2: UPenn
  • Essay 3: UW Madison
  • Essay 4: Northwestern
  • Essay 5: NYU
  • Essay 6: NYU
  • Essay 7: Boston University
  • Essay 8: Boston University
  • Essay 9: Tufts
  • Essay 10: Tufts
  • Essay 11: Georgia Tech
  • Essay 12: Georgia Tech

Where to Get Your Essays Edited

The “ Why This College?” essay is one of the most common supplemental prompts. These school-specific essays help colleges understand if you’re a good fit for them, and if they’re a good fit for you.

In this post, we’ll share 12 “Why This College?” essay examples from real students and explain what they did well, and what could be improved. Read these examples to understand how to write a strong supplemental essay that improves your chances of acceptance.

Please note: Looking at examples of real essays students have submitted to colleges can be very beneficial to get inspiration for your essays. You should never copy or plagiarize from these examples when writing your own essays. Colleges can tell when an essay isn’t genuine and will not view students favorably if they plagiarized.

Essay Example #1: UPenn Nursing

Prompt: How will you explore your intellectual and academic interests at the University of Pennsylvania? Please answer this question given the specific undergraduate school to which you are applying (650 words).

Sister Simone Roach, a theorist of nursing ethics, said, “caring is the human mode of being.” I have long been inspired by Sister Roach’s Five C’s of Caring: commitment, conscience, competence, compassion, and confidence. Penn both embraces and fosters these values through a rigorous, interdisciplinary curriculum and unmatched access to service and volunteer opportunities.

COMMITMENT. Reading through the activities that Penn Quakers devote their time to (in addition to academics!) felt like drinking from a firehose in the best possible way. As a prospective nursing student with interests outside of my major, I value this level of flexibility. I plan to leverage Penn’s liberal arts curriculum to gain an in-depth understanding of the challenges LGBT people face, especially regarding healthcare access. Through courses like “Interactional Processes with LGBT Individuals” and volunteering at the Mazzoni Center for outreach, I hope to learn how to better support the Penn LGBT community as well as my family and friends, including my cousin, who came out as trans last year.

CONSCIENCE. As one of the first people in my family to attend a four-year university, I wanted a school that promoted a sense of moral responsibility among its students. At Penn, professors challenge their students to question and recreate their own set of morals by sparking thought- provoking, open-minded discussions. I can imagine myself advocating for universal healthcare in courses such as “Health Care Reform & Future of American Health System” and debating its merits with my peers. Studying in an environment where students confidently voice their opinions – conservative or liberal – will push me to question and strengthen my value system.

COMPETENCE. Two aspects that drew my attention to Penn’s BSN program were its high-quality research opportunities and hands-on nursing projects. Through its Office of Nursing Research, Penn connects students to faculty members who share similar research interests. As I volunteered at a nursing home in high school, I hope to work with Dr. Carthon to improve the quality of care for senior citizens. Seniors, especially minorities, face serious barriers to healthcare that I want to resolve. Additionally, Penn’s unique use of simulations to bridge the gap between classroom learning and real-world application impressed me. Using computerized manikins that mimic human responses, classes in Penn’s nursing program allow students to apply their emergency medical skills in a mass casualty simulation and monitor their actions afterward through a video system. Participating in this activity will help me identify my strengths and areas for improvement regarding crisis management and medical care in a controlled yet realistic setting. Research opportunities and simulations will develop my skills even before I interact with patients.

COMPASSION. I value giving back through community service, and I have a particular interest in Penn’s Community Champions and Nursing Students For Sexual & Reproductive Health (NSRH). As a four-year volunteer health educator, I hope to continue this work as a Community Champions member. I am excited to collaborate with medical students to teach fourth and fifth graders in the city about cardiology or lead a chair dance class for the elders at the LIFE Center. Furthermore, as a feminist who firmly believes in women’s abortion rights, I’d like to join NSRH in order to advocate for women’s health on campus. At Penn, I can work with like-minded people to make a meaningful difference.

CONFIDENCE. All of the Quakers that I have met possess one defining trait: confidence. Each student summarized their experiences at Penn as challenging but fulfilling. Although I expect my coursework to push me, from my conversations with current Quakers I know it will help me to be far more effective in my career.

The Five C’s of Caring are important heuristics for nursing, but they also provide insight into how I want to approach my time in college. I am eager to engage with these principles both as a nurse and as a Penn Quaker, and I can’t wait to start.

What the Essay Did Well

This essay has many positive aspects, but the most impressive one is the structure. Utilizing the Five C’s of Caring to discuss Penn’s offerings was a genius way of tying in this student’s passion for nursing while also making their essay exciting and easy to read. Beginning each paragraph with the respective adjective helped focus the paragraph and allowed the student to demonstrate how they exemplify each quality without explicitly stating it. The student wasn’t afraid to think outside the box and add creativity to their essay structure, which really paid off.

Another positive is how specific and specialized the Penn resources and opportunities the student mentions are. This essay did not fall into the trap of name-dropping professors or programs. In every paragraph, there was a connection to something the student wants to do at Penn to further themselves in the respective characteristic they were describing.

Not only did this student mention a resource at Penn—whether it was a professor, a class, or a club—in every paragraph, but they elaborated on what that resource was and how it would help them achieve their goal of becoming a nurse. The what and how is what sets this essay apart from other supplements that just name-drop resources for the sake of it. The amount of detail this essay went into about some of these resources makes it clear to the admissions officers reading the essay that this student has seriously looked into Penn and has a strong desire to come to campus and use these resources.

What Could Be Improved

One thing this essay could do to make it stronger is improve the first paragraph. The student does a good job of setting up Sister Roach and the Five C’s, but they don’t mention anything about their desire to study or pursue nursing. The first paragraph mentions both Sister Roach and Penn, but left out the student. This could be fixed by simply adding something along the lines of “I can’t wait to embody these values as a nursing student at Penn” to the paragraph.

Essay Example #2: UPenn

Prompt: Considering the specific undergraduate school you have selected, how will you explore your academic and intellectual interests at the University of Pennsylvania?  For students applying to the coordinated dual-degree and specialized programs, please answer these questions in regard to your single-degree school choice; your interest in the coordinated dual-degree or specialized program may be addressed through the program-specific essay. (300-450 words)

I always loved watching the worms when it rained. I used to put my little raincoat on, sit on the doorsteps, and watch them move toward the puddles. My younger brother, forever intent on destroying the world around him, would try to stomp on the worms, and I would run after him screaming. In my imagination, the brain looked like a pile of squiggly worms. However, my neuroscience curiosity has since grown beyond a worm’s habits.

For example, my mother thought that I was insane when I wanted to watch American Murder: The Family Next Door . To her immense relief, I was interested in the psychology of the criminal rather than the crime itself. Although neuroscience is my primary interest, I also hope to learn more about the intersection between law and medicine at the UPenn College of Arts and Sciences. I’ve been able to explore this topic through various projects at school such as presentations on juvenile crime and the death penalty.

At the University of Pennsylvania, I look forward to taking classes like Forensic Neuroscience (BIBB 050) as well as Neuroscience and Society (PSYC 247) both of which directly combine my two interests. Hopefully, the Take Your Professor to Dinner program resumes as I would make sure to talk to Dr. Daniel Langleben about his research on forensic functional brain imaging over a meal of Philly cheesesteaks.

I also hope to participate in the Race, Science, and Society Program where I can discover how race biases and neuroscience go hand-in-hand and contribute to the fight against racism. The Beyond Arrests: Re-Thinking Systematic-Oppression Group immediately caught my attention while looking at Penn’s opportunities to engage in relevant dialogue. My fascination with the criminal system began with reading Fyodor Dostoevsky’s Crime and Punishment , and Penn will both fuel that curiosity as well as introduce new questions about the world of justice reform.

As an eight-year Latin scholar and a five-time reader of the Percy Jackson franchise, I would like to take classes in the Penn Classical Studies department where I can learn more about the impact of ancient cultures on society today. Classes such as Greek and Roman Medicine (CLST 271) would intersect my interests in medicine and classical civilizations.

Although I do harbor a deep love for Philly cheesesteaks and enjoyment of running in strange places like the Woodlands Cemetery, the range of programs to support my diverse interests and unmatched opportunities to put learning into action make me confident that the University of Pennsylvania is the best university for me to succeed.

The real strength in the essay lies in the sheer number of details this student is able to include in a short space, without sacrificing style and flow. The first two paragraphs really have nothing to do with Penn, but the inclusion of them makes this response feel like an essay, rather than a list of offerings at Penn. Striking the balance is important, and the anecdote at the beginning ultimately humanizes the writer.

From the three unique courses to the specific professor and his research to the race and criminal justice programs, this student has clearly done their homework on Penn! The key to this essay’s success isn’t just mentioning the offerings at Penn that excite the student, but the context that explains how each opportunity fits into the student’s academic interests.

Adding book titles like Crime and Punishment and Percy Jackson to support their passion for the criminal justice system and classics are extra details that help us learn more about how this student pursues their passions outside of the classroom. Finding little ways to humanize yourself throughout the essay can take it from good to great.

One area of improvement for this essay is the structure. It follows a very traditional “ Why This College? ” framework—start with an anecdote, then discuss classes, and then extracurriculars and programs—that gets old quickly for admissions officers.

A great way to add some spice to the format would be to use a sample schedule for the day. This essay mentions three different classes, two different groups, and a Take Your Professor to Dinner opportunity. Together, that’s the recipe for a full day at UPenn!

There are a few ways to play around with an essay that follows a typical day-in-the-life. Maybe each paragraph starts with a time and explains what they do during that hour. Maybe they narrate walking through campus on their way from one class to the next and what they just learned. However they choose to go about it, adding in a playful spin to the traditional essay structure is one of the best ways to instantly set an essay apart from the crowd. 

Essay Example #3: UW Madison

Prompt: Tell us why you decided to apply to the University of Wisconsin-Madison. In addition, please include why you are interested in studying the major(s) you have selected. If you selected undecided, please describe your areas of possible academic interest. (650 words)

Essay – # Day 117

7:30 am… As I open my eyes, I look at the pinboard in front of my bed. Written in red block letters are two of the many goals of my life: “Make life better and more independent for the Visually impaired; Inspire kids to explore the field of STEM, making them the future problem solvers.“

Keeping these goals afresh in mind, I freshen up and prepare for the first class of the day, ​ECE 533 Image Processing. As the professor explains the Applications of Image Processing in Computer Vision, a light bulb sparks in my mind. I can modify the head contraption of PERIPHIS to identify objects in peripheral vision and alert the wearer via an earpiece using Text to Speech (TTS). 

After the class, I see Professor Mohit Gupta at the WISION Lab, where he shares his insights from the Block World Cameras system, which helps to geometrize 3D Man-made environments. We brainstorm ways we can implement this system on PERIPHIS.

Deep in the discussion and intrigued by my curiosity, he asked me where my interest in this niche field sparked during high school, and then I recount the incident from 9th grade: 

“In Hindi – Agar aaj mere paas paise hote to ye din na dekhna padta” (If I had money, I would not have had to see this day.) 

These were the words of Aadiya, a glaucoma patient, who couldn’t help but cry in despair as she injured herself in an accident just because she couldn’t sense the incoming traffic. During my visit to “Baroda Association for Blind (BAB)” for a survey, I saw and experienced firsthand how hard and inaccessible it is for an underprivileged visually impaired to locomote without anyone’s assistance. 

What happened next was my first adventure into the world of Computer Science and Engineering. I dedicated the next four years to find an affordable solution to a pressing problem. It was called PERIPHIS, a smart wearable that helps alert the visually impaired wearer of impending danger while locomoting.

When I finally presented this device to Aadiya, the smile on her face made me realize how big an impact technology can make in one’s life.

11:00 am… As I head to the Engineering Hall to complete my assignments of COMP SCI 570

Introduction to Human-Computer Interaction, I crossways with my roommate from the Chadbourne Residential College, who is also interested in researching applications of Computer Vision in real life. We fix a time to chat later. 

1:20pm… After a quick bite, I head to Human-Computer Interaction Laboratory. I expand my knowledge on different applications of Computer Science to make human life better than I found. I get fascinated when I see a few students building a child-friendly humanoid robot to teach kids the principles of Coding and AI. I hop in and share insights from my experience of being the President at AiGoLearning and kindling interest in STEM for young children. I explain how crucial the UI is when it comes to technology for the young.

5:00pm… To blow off some steam and socialize, I meet up with my fellow countrymen and artists at the Indian Graduate Students’ Association. We discuss and plan the upcoming Diwali Night Music at Shannon Hall. I feel proud to share my national identity while bringing out my musical self by contributing as a Tabla player at the student organization. 

As I close my day, I reflect and think of the most unique resource at UW. It is not the labs, research facilities, classes, but the people, including the professors and students, all aligned to a single goal: “Solving problems to make society a better place.”

10:00pm… I find my way back to my dorm room and write with red block letters on my pinboard: “Meet with at least 1 Badger every day and gain new insight from them.”

This essay is a stellar example. The day in the life formatting is a common way to spice up your “Why This College?” essay, but the way this writer executes it is nearly flawless.

Opening with the vision board makes the student’s college goals clear from the very start, and this was cleverly done since vision boards are naturally one of the first things you see when you wake up.

The student then takes us to specific courses and labs and shares their thoughts on how they could improve their invention, PERIPHIS. The author seamlessly includes background information on PERIPHIS by including this hypothetical conversation with a professor who speaks their native language.

As we go through the day, we can see that this student will not only be involved academically, but also socially. We learn how important their culture is to them and how they plan to share it with the campus community.

This essay does everything a “Why This College?” essay should: it shares the student’s goals and motivations behind them, how the university can support those goals, and how the student will engage with the campus beyond academics.

There’s not much this essay could improve, besides a few formatting and wording issues. The first line of this essay—“ Essay – # Day 117”—is a great attention-grabber, but the placement of the # symbol is confusing and perhaps should’ve been in front of the number.

There are also a couple spots where wording is a bit awkward, such as these lines:

I crossways with my roommate from the Chadbourne Residential College, who is also interested in researching applications of Computer Vision in real life. We fix a time to chat later. 

It should instead say something like “I run into my roommate” and “We schedule a time”. This is likely due to English not being the student’s native language, but could’ve easily been caught by proofreading from a native speaker.

Essay Example #4: Northwestern

Prompt: While other parts of your application give us a sense of who you are, we are also excited to hear more about how you see yourself engaging with the larger Northwestern community.

In 300 words or less, help us understand how you might engage specific resources, opportunities, and/or communities here. We are curious about what these specifics are, as well as how they may enrich your time at Northwestern and beyond.

For as long as I can remember, I have seen my parents, both farmers, struggling to produce food because of the challenges presented by the environment. Joining Northwestern’s community, and majoring in Environmental Engineering, will allow me to understand what are the reasons behind climate change and learn how to stop them and/or prevent them from happening. 

Having witnessed how plant diseases affect crops, I would like to collaborate in the PLANT-Dx project and in its widespread application. I strongly believe that it will be able to help farmers to improve the quality and quantity of their production, and reduce famine around the world. At some point in my education, I want to take advantage of the study-abroad programs Northwestern has to offer and learn about farming practices in a different part of the world. In addition, I want to conduct research on sustainable alternative farming methods that adapt to the new environmental conditions and that can be practiced in countries with fewer resources.

Apart from having access to outstanding professors, rigorous academics, and cutting-edge research resources, I will be able to be part of a close-knit community genuinely curious about others’ activities, truly passionate about what they do, and not afraid to step out of their comfort zone to make of this world a better place. Being part of Engineers for a Sustainable World at Northwestern will allow me to get to know people that share one of my passions in addition to learning and teaching how to apply sustainable practices in daily life.  

I am already looking forward to marching through the Weber Arch.

This essay is extremely cohesive, as it focuses on the student’s agricultural background and desire to study environmental engineering. The student mentions a couple resources specific to Northwestern, such as the PLANT-Dx project and Engineers for a Sustainable World.

Because of the background information the student provided, their motivations for participating in these opportunities is also clear. We can see that Northwestern would be a school that would help them achieve their goals.

There are two main aspects of the essay that could be improved: the writing and its specificity.

To begin with, the intro paragraph is a bit clunky and vague.  The student should have specified the challenges the environment has presented to their parents’ farming with detailed imagery about droughts or torrential rain. The final sentence about climate change is also much too broad, and the student should’ve stated a goal in a smaller niche of environmentalism.

For example, here’s what a rewritten strong intro paragraph might look like:

The drought this year was bad, and the once-flourishing tomato crops on my family’s farm were afflicted with Southern Blight. As my family and our community struggled to put food on the table for the third year in a year, I resolved to major in Environmental Engineering at Northwestern to learn how to preserve our agriculture in the face of climate change.

Another writing error is the typo in the final paragraph, where they write “to make of this world a better place”. It’s important to proofread your essay and have others help you proofread as well!

Finally, while the essay mentions a couple specific Northwestern resources, the other resources they mention are too vague.  The student could’ve improved by mentioning a specific study abroad program and a current research project on sustainable alternative farming methods. Most colleges let you study abroad and conduct research, so you need to explain why Northwestern is the best place for your goals.

Essay Example #5: NYU

Prompt: We would like to know more about your interest in NYU. What motivated you to apply to NYU? Why have you applied or expressed interest in a particular campus, school, college, program, and or area of study? If you have applied to more than one, please also tell us why you are interested in these additional areas of study or campuses. We want to understand – Why NYU? (400 words)

“A futuristic way of looking at academics,” the student panelist said during a New York University virtual information session. I reflected on a conversation I had with my grandma; she couldn’t understand how her vegetarian granddaughter could build a career in the food industry. However much I tried convincing her that vegetarianism was the future, as it offers substantial benefits to the environment and can offer health benefits to a growing population with the same environmental resources, she insisted that tofu would never provide the same satiation as meat. She was raised in a community where meat consumption was embedded in the culture, and its production is a large part of the country’s economy. In contrast, I had the privilege of living a few steps from San Francisco, with many restaurants and grocery stores dedicated to plant-based meat alternatives. Trying innovative recipes and products eventually allowed me to develop my own recipes. Upon my move to Nicaragua, where my grandmother is from, I found my food options to be limited, expensive and hard to find. So I developed my own small-scale solutions that did not break the bank and satiated grandma.

An institution that implements forward-thinking is what I need to reach my goals of changing the future of plant-based diets and people’s views on vegetarianism. NYU’s Nutrition and Food Studies program offers multiple disciplines of food studies that I will apply to my aspirations as a vegetarian. I plan to study under Adjunct Faculty Kayleen St. John, whose success in the plant-based industry and her teaching of the ‘Foundations of Plant-Based Nutrition’ in The Vegetarian Times excites me. The variety of classes like Introduction to Food History, Food Photography, and Food Systems: Food & Agriculture will give me an overview of what is available in the food industry to be prepared for all fields. Not to be cliche, but NYU’s proximity to the city is essential for the rapidly changing vegetarian industry. The multiculturalism available in NYC and NYU will allow me to understand the food system and diets of various cultures, religions, and areas. I can explore the extremes of the food industry, from fancy restaurants to public school cafeterias. These juxtapositions, much like the one I experienced after my move to Nicaragua, will allow me to broaden my reach and demonstrate that the vegetarian diet is not something reserved for select groups but a diet attainable to all. 

A core strength of this essay is the fact it takes its time to provide the reader with ample background on why this student is interested in nutrition and food studies and how they have grappled with difficult questions and surrounding this topic in the past. It’s okay to not mention anything about NYU for a whole paragraph if you are using that space to bring depth to your interests and tell the reader the crucial backstory behind pursuing your intended degree.

Another positive aspect is the inclusion of New York City for a purposeful reason. NYU admissions officers read thousands of essays that just talk about living in NYC for the sake of NYC—this is not what they want to hear. In contrast, this essay focuses on the vast and lively food scene in New York that the student considers to be an invaluable asset to her NYU education. This is a time where including New York actually plays to the appeal of NYU, rather than making it seem like the student is simply applying for the city.

Finally, this student clearly demonstrates that they are someone who wants to change the world for the better, but through their personal niche. NYU is looking for people who express this desire to be a changemaker, but oftentimes sweeping statements like “I want to change the world” come across as vague and disingenuous. The essay does mention changing diets and looking to the future, but it is focused within the student’s specific area of interest, making the claim to change the world more determined and authentic.

This essay could be made stronger if there was a bit more personal reflection included. The first paragraph provides a lot of details on the student’s vegetarianism and how it conflicts with her grandmother and her heritage. What it doesn’t include very much of is how the student thinks and feels about her diet being at odds with that of her family. 

Does this student feel they are betraying their heritage by being vegetarian? What emotions do they feel when people criticize vegetarianism? Why did they go vegetarian in the first place? Probing questions like these that get to the emotional core behind the story in the first paragraph would really help to build out this student’s backstory. We want to understand what their emotional responses and reasoning processes look like, so finding ways to include those into an already expositive paragraph would further bolster this essay.

Essay Example #6: NYU

My mother never takes off her Cartier necklace that my father gave her 10 years ago on their anniversary. As a child, I didn’t fully understand this attachment. However, on my 15th birthday, my aunt gifted me a ring, which was uniquely designed and made up of three rings linked together. Wearing it every day and making sure I would never lose it, I didn’t treat it like my easily replaceable childhood necklaces; it was my piece of luxury. This sparked my deep curiosity for the luxury world. The niche strives to provide the finest and most memorable experiences, as equally as my Japanese attention to detail and my French appreciation towards aesthetic beauty. In a constantly shifting environment, I learned that luxury chases timeless excellence.

NYU Stern’s BS in business and a co-concentration in management and marketing will fully immerse me in the business side of luxury fashion that I aim to pursue a future career in. The luxury marketing track, offered only by NYU, will enable me to assemble the most suited classes to reflect my interests. Specifically, NYU Stern’s exciting electives such as The Dynamics of the Fashion Industry seminar and Brand Strategy & Planning will encourage me to develop the skills that I was introduced to and grew keen on when running a virtual sustainable fashion auction.

As someone who has moved around from Paris to Tokyo, to Chicago and now Athens, I thrive in meeting and collaborating with others from diverse backgrounds. The school’s strong global outlook, demonstrated through Stern’s International Business Exchange Program, further sets NYU apart for me, as it is crucial to building essential soft skills. This opportunity allows me to experience new cultural approaches to luxury business which I can bring back with me to New York, and therefore push me to become a well-rounded business student. Similarly, I am excited to take part in the array of student clubs offered, such as the Luxury and Retail Association (LARA), which I learned about after connecting with and talking to current students. Seeing past talks from employers of companies like Conde Nast, I am eager to learn outside of the classroom from future speakers. 

Finding myself in new situations constantly, I always seek new challenges and explorations – to me, it is clear that NYU Stern will push me to create the finest and most unique learning experiences of timeless excellence.

This essay has an amazing introduction paragraph. It doesn’t mention anything about NYU or what this student is planning on studying, which is what makes it so intriguing. The reader doesn’t know where this student is headed after making such a seemingly unrelated statement about jewelry, but we want to find out. 

Not only does this essay immediately capture the reader’s attention, it maintains a succinct and direct tone that helps the reader effortlessly flow from one paragraph to the next. The student chose to include three opportunities at NYU that excite them and fully elaborate on them. This serves as an excellent example of more is less. 

We aren’t bombarded with a laundry list of classes, professors, and clubs the student wants to take. Instead, the student took a focused approach and described why they were excited by each offering they highlighted. Going deeper into a smaller number of opportunities at the college still shows this student did their research, but it allows for their backstory and goals to be discussed in far greater detail.

While this student does a good job of elaborating, they also mention a few key aspects of their personality as throw-away lines, when it would have been great to elaborate further on them. For example, they mention running a virtual sustainable fashion auction (cool!), but don’t provide us with any details on what that actually entails, how they got involved with it, what they enjoyed about it, etc. They also mention moving around a lot in the context of developing a diverse perspective, but they don’t include any emotional insight into what that was like.

Although there are only 400 words available, and you don’t want to spend too much time discussing the past, it would be nice to see just a sentence or two that delves into the details of this student’s background. The fashion auction and moving around clearly had an impact on the student, so we want to know what that was. If they are choosing to include these details, they must be important in the student’s decision to pursue business at NYU, so they shouldn’t be afraid to divulge the emotional significance to the reader.

Essay Example #7: Boston University

Prompt: In no more than 250 words, please tell us why BU is a good fit for you and what specifically has led you to apply for admission.

Boston University’s College of Arts and Sciences (CAS) attracts me because of its support of interdisciplinary study among its wide array of majors. In fact, the CAS now offers a course that combines biology, chemistry, and neuroscience. As I hope to conduct medical research into brain disorders, I plan to pursue all three areas of study. These cross-disciplinary connections at BU will prepare me to do so.

CAS’s undergraduate research program would allow me to work with a mentor, such as Dr. Alice Cronin-Golomb or Dr. Robert M.G. Reinhart related to their research on neurological disorders. With them, I can advance the work I have already completed related to Dissociative Identity Disorder (DID). In a summer class at our local university, my partner and I extracted data from fMRI and PET studies and inputted them into a coding program. We then created an indicator map, which we imported into another software program, AFNI, to display significant activity in the brain regions affected by DID. Seeing the representation of our data thrilled me because I knew it could eventually help people who live with DID. I want to experience that feeling again. Successfully analyzing these fMRI and PET studies and learning to code drives me to pursue more research opportunities, and this desire motivates me to study at a university that offers research opportunities to undergraduates. BU’s interdisciplinary approach to psychology and support for independent undergraduate research will optimally prepare me for a career as a neurological researcher.

This student clearly outlines BU-specific resources (the interdisciplinary course and undergrad research program), plus how these resources align with their professional goals (to become a neurological researcher). They do name professors, but since their work clearly relates to the student’s interests, it doesn’t look disingenuous, and shows that the student has done research on their fit with BU. The student also provides background on why they want to pursue research, and shows that they already have experience, which makes their interest in the undergrad research program more concrete.

The only thing missing from this essay is the student’s fit with BU in terms of extracurriculars and social life. “Why This College?” essays should also cover extracurriculars, as colleges are also interested in how you’ll contribute to their community. 

In general, these essays should be academic-leaning (especially if they’re under 250 words), but you should still address some social aspects of the college that appeal to you (we recommend about 70% academics, 30% social, with more or less focus on social aspects depending on the word count). 

Since the student probably already detailed their previous research in their Common App activities section, they could’ve just summarized their research background in one sentence (instead of 78 words, which is 31% of the total word count!), and used that valuable space to talk about a specific social aspect of BU that interests them. 

Essay Example #8: Boston University

Prompt: In no more than 250 words, please tell us why BU is a good fit for you and what specifically has led you to apply for admission. 

I am fascinated by research, though completely uninterested in the disciplines traditionally associated with it, such as STEM fields. I need to find a school that will balance my desire to conduct research with my interest in political science. 

While many schools boast in-depth student research programs for those looking to cure diseases or develop solutions to global warming, few tout their support for humanities research. Additionally, many universities that do allocate funding to social science research typically reserve these monies for graduate students or upperclassmen. BU, with the help of its Undergraduate Research Opportunities Program, will allow me to conduct research on the topics that most intrigue me, such as gender disparity in politics, or the relationship between dominant parties in power and the country’s economy and involvement in foreign affairs. Furthermore, I can begin these studies as early as my first year. Not only can I take classes with professors like Sandra McEvoy or Dino Christenson to develop my interests in a classroom setting, but I could also work with one of them to develop new knowledge in the topics that we both enjoy learning about. With this knowledge base and experience conducting studies with top professors in a respected research institution, I will be well-prepared for my future law career. I want to learn in an environment that encourages independent study no matter one’s field of interest or experience, and BU’s support of intellectual curiosity for all of its students makes it a perfect fit for me.

This student knows exactly what they want, and they’re not afraid to state it bluntly. Their intro paragraph is totally honest about their interests (or lack of interest), and we immediately understand one of their main college goals: to conduct political science research.

The student mentions a specific resource, the Undergraduate Research Opportunities Program, as well as an alignment with BU’s value of encouraging independent study in all fields. Showing alignment with a specific value of the university is a great way to take your essay to the next level.

This essay shows us that the student would be a great fit for BU and would take advantage of its research opportunities.

The writer mentions some of their research interests, but doesn’t explain the motivation behind them. We don’t actually learn very much about the student themself, which is a common flaw of “Why This College?” essays. The essay would’ve been stronger if they’d explained why they’re interested in “gender disparity in politics, or the relationship between dominant parties in power and the country’s economy and involvement in foreign affairs.” For example, maybe they feel strongly about abortion rights and are upset about the way men have been legislating women’s rights.

The student also names two professors whose classes they’d like to take and with whom they’d like to do research, but we aren’t told which classes they’re interested in, or which topics they could cover together. You want to avoid “name-dropping” professors without context in your essay. If the student shared the names of specific classes or research topics and why they’re interested in them, that would’ve strengthened their essay.

Essay Example #9: Tufts

Prompt: Why Tufts? (100 words) 

When Deanne, Tufts’ admissions counselor, visited my school, she immediately caught my attention by emphasizing Tufts’ diverse yet unified campus. Tufts’ inclusive definition of diversity goes beyond merely recruiting students from a variety of backgrounds. Tufts seeks to integrate these categories of diversity and pushes its students to learn from one another. One such intersectional program that attracts me is CAFE (Conversation, Action, Faith, and Education). By joining CAFE, a community that promotes interfaith education, I will learn from my peers, become more understanding of other religious backgrounds, and apply this broader understanding to my academic work at Tufts.

It’s hard to write a “Why This College?” essay in 100 words. This essay does a good job sticking to one unique element of Tufts—its intersectionality. Since Tufts also cares about demonstrated interest, it’s great that the student also mentioned speaking with an admissions counselor. 

We unfortunately don’t learn very much about the student from this essay. Why do they care about diversity and interfaith programs? How does this relate to their academic and career goals? While the word count is super short, they could’ve cut these lines and jumped right into the specific resource they’re interested in: Tufts’ inclusive definition of diversity goes beyond merely recruiting students from a variety of backgrounds. Tufts seeks to integrate these categories of diversity and pushes its students to learn from one another.

Here’s an example of a stronger version of this essay:

When a Tufts admissions counselor visited my school, she immediately caught my attention by emphasizing Tufts’ diverse yet unified campus. As a Muslim hoping to go into International Relations, I want to attend a school that not only recruits diverse students, but pushes them to learn from one another. I hope to join intersectional programs such as CAFE (Conversation, Action, Faith, and Education). By joining this community that promotes interfaith education, I will gain the necessary perspective and compassion to become a human rights lawyer in countries with religious conflict, such as my homeland Azerbaijan.

Essay Example #10: Tufts

Prompt: Why Tufts? (100 words)

Someday I hope to conduct medical research in developing countries; Tufts attracts me because of its wide array of majors it offers and support for undergraduate research. To understand the human brain, I hope to study biology, neuroscience, and psychology. In addition to outstanding faculty in each of these areas, Tufts also organizes initiatives including the International Research Program. Through this program, I would work with other students and faculty members on an international project related to brain diseases. This opportunity will give me a taste of my future career and help me narrow the scope of my later studies.

This essay does a better job of sharing the student’s goals with us compared to the previous Tufts essay. We learn that the applicant is interested in medical research in developing countries on brain diseases, and that Tufts has a program to support international research.

The essay still mentions some resources that could apply to many schools, which is not an effective use of the tiny word count. For example, they say: “Tufts attracts me because of its wide array of majors it offers and support for undergraduate research” and they mention the “outstanding faculty” in the fields they plan to study.

They also don’t tell us their motivation behind studying brain diseases abroad, and it feels like there’s a significant story there. Giving some background would’ve further strengthened their essay.

Finally, they mention that they still need to narrow the scope of their studies; while it’s fine to be undecided on your career and majors, you don’t need to spend your precious word count saying that in your essay. They could’ve instead shared a couple potential avenues they’re considering.

Here’s what the student could’ve written instead:

Outcomes for schizophrenia patients are better in developing countries than in developed ones. I hope to research the reasons behind this and improve the treatment options in the US for the cousin I grew up with. In college, I want to study biology, neuroscience, and psychology. Tufts attracts me because of its unique interdisciplinary BS in Cognitive and Brain Science and its International Research Program. Through this program, I could do the research I’ve dreamt of doing with a faculty member and other students, preparing me for my future career as either a researcher or clinician.

Essay Example #11: Georgia Tech

Prompt: Why do you want to study your chosen major specifically at Georgia Tech? (300 words)

Climate change is a human rights issue.  

There the headline was, screaming on my phone screen. I think about those suffering from a lack of clean water. I think about those suffering from a lack of clean air. 

I often think back to that headline – it’s what drives my passion for environmental engineering. As an environmental engineer, I can mitigate air pollution and design water treatment systems that address the water injustices that people face. However, it’s not just about creating a technology that cleans water; it’s about changing people’s lives. New technologies can make a lasting difference in humanitarian issues worldwide; Georgia Tech’s research on creating a toilet that turns human waste into clean water for those in need of improved sanitation aligns perfectly with my interests.   

At Georgia Tech, through the student-led organization, Engineers for a Sustainable World and the InVenture Prize, I can translate the knowledge gained from my classes into a concrete vision. I can design and implement hands-on sustainability projects around Atlanta and invent a water sanitation system for the on-site acquisition of clean water. 

Georgia Tech can also provide me with ample research opportunities, such as the broad area of Healthy Communities in the School of Civil and Environmental Engineering. I can further pursue my interest in developing solutions to deliver clean water while welcoming new areas of inquiry. An area I would like to explore would be the controlling of dangerous matter in the air to reduce health hazards; reducing the impact of climate change is of utmost importance to me. 

Studying environmental engineering at Georgia Tech would well prepare me to develop solutions to climate-related issues. With the countless opportunities that Georgia Tech has to offer, I know there is nowhere else where I can receive a better environmental engineering education.

What the Essay Did Well l

This essay begins with an attention-grabbing statement that leaves the reader wondering how this will relate to the student’s interest in Georgia Tech. They then transition seamlessly into how climate change and human rights motivate their desire to become an environmental engineer.

The student mentions several resources specific to Georgia Tech that would help them achieve their goals, such as the research on the toilet turning waste into water, Engineers for a Sustainable World, InVenture Prize, and Healthy Communities research. It’s clear that they did their research and have reflected on their fit with the campus community.

They end the essay explicitly stating that Georgia Tech is the best place for them to grow, and the reader is certainly convinced of this by the end.

This essay is quite strong, so there’s not much that the student could’ve improved. That said, there is one sentence that is a bit awkwardly worded: New technologies can make a lasting difference in humanitarian issues worldwide; Georgia Tech’s research on creating a toilet that turns human waste into clean water for those in need of improved sanitation aligns perfectly with my interests.

Instead, the student could’ve written:

New technologies can make a lasting difference in humanitarian issues worldwide; Georgia Tech aligns with this value of mine and is even developing a toilet that turns human waste into clean water for those who need improved sanitation.

Essay Example #12: Georgia Tech

From my first Java project, a somewhat primitive graphing calculator, I realized that CS unlocks a different way of thinking. My brain races at speeds it seldom touches with other subjects. Every part of CS, from conceptualizing a plan to executing a solution, is another piece of a puzzle I’m eager to solve and affords the most opportunities for creative problem-solving and application. 

“Progress and Service,” Georgia Tech’s motto, tells me there’s no better place to explore my curiosity and deepen my CS skills while simultaneously helping make the world a better place, my ultimate goal for a college education. 

In the classroom, I look forward to GT’s threads program, where I can tailor the curriculum to suit my career choice after exposing myself to all technical aspects of CS.

I’ll apply my specialized learning with Tech’s fascinating research opportunities. Professor Pandarinth’s brain-machine interfacing software means a lot to me. My uncle passed away from a freak accident after extensive paralysis because potential treatments were unaffordable. Exploring this revolutionary brain decoding software wouldn’t just involve me in cutting-edge artificial intelligence technology research, I’d be personally driven to ensure its success and accessibility. 

I’m at my best building towards tangible results. I learned this on my robotics team using design skills to create a technically complex robot that tackles anything from shooting balls to hanging on a balance beam. I’m excited to expand my skills on the RoboJackets team, applying my career interests to build ferocious BattleBots and autonomous race robots that compete on the Indy Speedway, two events that sound ridiculously fun. 

Of course, I can’t skip hackathons. These competitions molded my interest in coding so I want to give back to Georgia Tech’s Hack-Community by planning HackGT and the Catalyst Mentorship program as a member of the Hexlabs team. 

The student’s passion for CS shines through this essay. They explain what they love about the subject (the problem-solving aspect) and they share that they hope to make a difference through CS, demonstrating alignment with Tech’s motto of  “progress and service”.

It’s clear that this student has done their research, mentioning specific academic programs, research, and clubs. We can see that they’d be greatly engaged with the campus community.

Finally, this essay is also down-to-earth. The student doesn’t try to use impressive vocabulary or formal language. In fact, they even describe some extracurriculars as “ridiculously fun.” While you shouldn’t get too informal in your essays, this student’s casual tone in this context makes them feel more approachable and more excited about the prospect of going to Georgia Tech.

This essay has a couple sentences that are confusing to read:

Every part of CS, from conceptualizing a plan to executing a solution, is another piece of a puzzle I’m eager to solve and affords the most opportunities for creative problem-solving and application.

This sentence could’ve been broken up and rewritten as:

Every part of CS, from conceptualizing a plan to executing a solution, is another piece of a puzzle I’m eager to solve. For me, the field affords the most opportunities for creative problem-solving and application.

This sentence also uses incorrect grammar—the comma should be replaced with a semicolon:

Exploring this revolutionary brain decoding software wouldn’t just involve me in cutting-edge artificial intelligence technology research, I’d be personally driven to ensure its success and accessibility. 

These details would make the essay more readable.

The organization of the essay could also be reworked. The student mentions Tech’s motto of “progress and service,” but doesn’t follow up until later with an example of how they’d use CS for the greater good. Using CS for social good isn’t ultimately the theme of their essay, so this section would’ve been better placed at the end of the paragraph about AI technology research, or at the very end of the essay. The essay actually ends abruptly, so placing the section at the end might’ve tied it up nicely, if the student could’ve placed more emphasis on how they plan to use CS to improve society.

Do you want feedback on your “Why This College” essays? After rereading your essays countless times, it can be difficult to evaluate your writing objectively. That’s why we created our free Peer Essay Review tool , where you can get a free review of your essay from another student. You can also improve your own writing skills by reviewing other students’ essays. 

If you want a college admissions expert to review your essay, advisors on CollegeVine have helped students refine their writing and submit successful applications to top schools. Find the right advisor for you to improve your chances of getting into your dream school!

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Spivey Consulting Sample Personal Statements

Below are several sample law school personal statements. Each of them helped their writers achieve results superior to those their numbers might predict, but they are very different statements. Some are the sort that end up being among the most memorable essays admissions officers read throughout the cycle or even their career — truly unique experiences — while others are examples of clear, effective statements about the writers' life paths and goals in the absence of unusual or extraordinary life experiences. Please note, though, that personal statements are not read in a vacuum, and though these essays were all extremely successful, the strategy behind them involved not just a personal statement, but a full, well-rounded application. For example, a personal statement that does not address the applicant's interest in law in any way may have been accompanied by an application that otherwise showcased or made apparent their legal interests. A personal statement that was very lighthearted and casual in nature might have been accompanied by other essays or application components that were quite serious and dealt with extremely grave matters. Etc. Personal statements are one part of a full application package, and a topic that works for one applicant would not necessarily work for other applicants.

When reading these essays, also please keep in mind that admissions officers are individuals, and what may stand out to one person may not stand out to all. That said, our team has over 250 years of collective experience reading and making decisions on law school applications, and these are essays that we feel represent excellent examples of different types of personal statements.

Personal Statement Example #1

This is one of Derek Meeker's top 3 favorite personal statements ever in 17 years of working in law school admissions, including his time as Dean of Admissions at Penn Law. This applicant's results were also phenomenal.

The Bow is a traditional cattle ranch in a remote section of Montana’s Rocky Mountains. Each spring the snows retreat, and life—wild and domesticated—returns from the lower valleys to its rich pastures. During summers in college, I would leave my studies of early-modern philosophy on the east coast and return there as well, together with two middle-aged cowboys, Luis and Manuel, who came from a small town in western Mexico. As the ranch’s sole human inhabitants and proprietors, we worked 4,800 acres and tended 850 cattle. Through this experience, I forged a bond with the Bow’s land and way of life, a bond that inspired my first photographs.

Although I had no prior experience with cows, my youth in rural Montana spawned an interest in cattle ranching. It also gave me an adeptness for riding horses and doing manual labor, something I reinforced with my high school construction job. But, most importantly, I went to the Bow because it allowed me to engage a different way of life and to do so from the inside. I lived, socialized, and worked with Luis and Manuel, all in Spanish. Their traditions as migrant cowboys shaped every aspect of our lives on the ranch. In the spirit of the Mexican rodeo, or charreada, we focused on elegance of technique in our riding, often competing with one another to see who could extract a sick cow from the herd with the least disturbance. On Sundays, our one day of rest, we rose early and made the three-hour trip down to a small, Latino Catholic parish. There we attended mass, ate, and socialized with other migrant workers.

Jumping into this new world demanded significant personal growth. Most basically, I had to learn and adapt to the practice of cattle ranching at the Bow. As a philosophy major who made the persistent search for explanations a habit of mind, I copied Luis and Manuel’s methods and sought to grasp the reasons behind them, so that I could apply them on my own initiative and in novel situations. I also toughened myself to the physical intensity and unpredictability of the work. Laboring ten hours a day, we fixed miles of barbed-wire fences; irrigated huge pastures with nothing but gravity, ditches, and shovels; tended, moved, and medicated cattle; and made roughly 3,000 bales of hay. Every day we endured the capriciousness of ranching in a remote alpine environment. Sunny weather could quickly darken into sleet. A falling tree could break a fence in a remote corner of the ranch, allowing fifty cows to disappear into a dense, unbounded pine forest from which we had to locate and extract them one by one.

More abstractly, I had to learn how to forge a friendship with Luis and Manuel, which required opening myself up amidst cultural differences. I initially tailored my behavior to what I thought would fit into my colleagues’ worldview. As a young American from a small, conservative town who now studied Descartes and Hume in college, I worried my life beyond the Bow would alienate them. By contrast, I discovered they held no similar worries towards me. They treated me like they treated each other, speaking of their lives back in Mexico; of their wives, children, houses, and land, and how they missed them; of their previous jobs, rodeo triumphs, and brushes with death; all interspersed with dirty jokes they had been collecting for years. Much of their experience was difficult for me to imagine. Yet their openness allowed me to connect with them as individuals, and I realized I needed to repay their honesty in kind. I had to respect them enough to trust in their ability to form a bond of friendship across a cultural divide. When I did, the distance my reticence had created disappeared, and our differences made the relationship more fulfilling.

By labor, I gave myself to the Bow’s land. By responding to my toil, the land gave itself to me. And by cultivating a friendship, Luis, Manuel, and I gave ourselves to one another. As time passed, I began to express this bond in black and white photographs.

The light was best in the mornings—pale and glittering. After we would wake and feed the horses, I’d often set up my camera and tripod outside the old barn. From there, I could comprehend the entire ranch. Rolling pastures fall away on all sides, their tall grasses blown about in gentle waves and dotted with cows of black and brown. Further out, dark forests of aspen and pine run to high peaks jutting up into a huge blue sky. Bright white cowboy hats shade Luis and Manuel’s weathered faces. They methodically tack up their horses for another day. Looking out over this expansive sweep, carried in uncountable rays to the surface of my lens, I would open the shutter.

Personal Statement Example #2

This one produced some of the best results we have seen, and accomplished so much. It's also in Karen's top 3 all time, and Karen spent 12 years at Harvard Law, so that is high praise. Note that this applicant's other essays highlighted their specific legal interests and goals.

My feet skid on the ground, one after the other. It was clumsy, but it succeeded in stopping the bike. As I craned my neck to look behind me at the long, tree-lined road, the helmet I had haphazardly buckled fell to the right side of my face, letting the breeze pass through what felt like a heat wave just north of my forehead. I had covered maybe 250 feet, roughly the length of a city block, in a mere 30 seconds. It wasn’t quite a success, but it was progress. I picked up the bike and repositioned it so that it faced the abandoned road that had become my training ground for the day I spent teaching myself how to ride a bike, and I embarked down it again. This isn’t a tale from my childhood; this was a little over a year ago. At 22 years old, I taught myself how to ride a bike.

When I was seven, I asked for my first bike for Christmas. On Christmas morning, my dad rolled in a pink bicycle with a white basket and shiny bell. Five years later, he rolled that very same never-been-ridden bike out the front door, and into the Goodwill store. At 12 years old, I begged for another bike, and my parents begrudgingly gave me an all-black roadster they had intended me to grow into. I just gave that bike away last week, the tags and plastic casing still intact. That I asked for bikes but never asked to learn how to ride them, and that my parents gave me bikes but never taught me how to ride them, can be explained by one simple fact: I lived on a hill, one of San Francisco’s famous seven hills no less; riding a bike outside just wasn’t appealing. As active as my family was growing up, bike riding had simply never been a part of my childhood.

It was not until the week before my first day as a legal assistant at Google when I committed once and for all to finally learn how to ride that baffling apparatus. Having just graduated from college and returned from a post-grad travel excursion, I began to prepare for my first day. While daydreams of meeting my team drifted through my mind, I realized that I hadn’t considered one important thing: the Google bikes. With a campus that spreads over a mile, the Google bikes are the primary mode of transportation on campus. When I interviewed, I remember seeing dozens of Googlers perched on these bikes, breezing down Charleston Avenue with their laptops occupying the basket in front.

With a pit in my stomach, I decided to no longer just accept what I had once thought to be my non-cycling fate. I got in my car, and drove up to Sonoma County, to a town with which I was very familiar but where no one would recognize me. When I arrived, I rented a bike from the nearest bike shop and walked it two blocks away to a quiet road deeply hidden within a surrounding vineyard, strapped on my helmet, and kicked off.

For those first few pedals, I played it safe. My palms were already sweaty from nerves and as soon as I felt myself gaining speed, I immediately put my feet on the ground. After thirty minutes of this, I was flustered. Learning to ride a bike was harder than I expected; I was frustrated with my lack of any real gains, and I was embarrassed to be in this position in the first place. Up until this moment, I had succeeded in accomplishing practically anything I set my mind to with relative ease. Riding a bike presented a challenge that was going to take considerable effort, and I’d have to keep at it long after that day ended. This was almost enough to get me to quit right there, but I contemplated what it would mean if I went home: further evidence that I wasn’t capable of something I desperately wanted to learn.

From that point on, my attitude changed. I grew more patient, acknowledging that each unsteady pedal was progress. The intuitions I lacked for how to balance began to come together as I learned that speed actually increased stability; a common understanding for most, but an intuition I had to develop. I found myself a little more fearless with each pedal, trusting my body to keep me upright just a little longer each time. The result was a few pedals at a time, then a few more, until finally I was able to take what I considered my first bike ride.

Riding down that tree-lined street felt exhilarating, and I savored both the sense of accomplishment and sense of freedom I felt on the bike. I’m sure that whatever image I had of myself in those moments, riding through the wind, effortlessly peddling on the bike, more closely resembled someone attempting to bike after a day of wine tasting. Nevertheless, it felt good. After a few hours and more than a few scrapes, I wheeled the bike back to the shop and proudly reported that I had actually learned. I drove back to San Francisco feeling ready to face my first day, knowing that even though it would take time before I felt truly confident on a bike, I had proven to myself that I was capable of something that I never thought possible.

Personal Statement Example #3

This personal statement is from an applicant whose results were exceptional for his numbers!

“Miss, if I do my work, can I have a Snickers bar?” It was my first day of school as an 8th grade English and Language Arts student teacher, and Manuel was looking up at me from his computer with a mischievous grin on his face. I made the classic rookie educator mistake of responding to his bargain with, “I’ll think about it.” He giggled with his friends for a moment, then returned his attention to his online reading assignment. Before I knew it, the dismissal bell sounded, the kids stampeded out the door, and I had survived Day One.

My mentor teacher and I lingered in the library to debrief. I was hesitant to reward Manuel for meeting what I deemed to be bare minimum expectations; nevertheless, I asked Ms. P about the school policy on candy. She acknowledged that sugary incentives were permissible, but not without a notable eye roll. “I wouldn’t spend my money on that kid . He never does his work.” It astonished me that in just the third week of school, she had already formed pervasive negative judgments of this child. Apprehension knotted in my stomach as I realized I was being challenged to do exactly what drove me into education in the first place: fight for a challenging student who was so often dismissed by other educators.

On Day Two, Manuel sauntered into our classroom at the beginning of 8th period with a smirk and a “Miss, where’s my Snickers bar?” I regretfully informed him that I had forgotten to go to the store. Disappointed, Manuel took his seat at the back of the room and promptly went right to sleep. Despite my unskilled but earnest efforts to get him on task, he napped all 50 minutes of class. Again, the bell buzzed, the students bounded out and down the hall, and I sank into a chair, exhaling my frustration into the empty room. Ms. P’s expression was smug as we made eye contact. I could practically hear her eyes screaming, “I told you so!”

That gaze lit a fire in me. Here is the thing: Manuel is not dumb, lazy, or any other negative trait so often unfairly ascribed to him. He is just far too accustomed to adults whose promises constantly fall through. Weeks passed as I watched him wear the same clothes to school every day and heard “this phone number has been disconnected” every time we tried to call his family. Why did this 12-year old have no adults looking out for him the way parents and teachers should? I committed to changing this cycle. From then on, every day I camped out at his desk, perpetually challenging and encouraging him. I spent every last ounce of patience I had until his grades, slowly but steadily, trended upward. On Halloween, he finally worked hard enough to earn his Snickers bar from me; his face lit up with pride like a Christmas tree.

My experiences this semester reminded me why I decided last year to pursue law school instead of a career in teaching. While I entered education to be an agent of opportunity for disadvantaged students like Manuel, during my student teaching, I have been increasingly frustrated by the limits of my ability as an educator to make the difference that I desired. Through studying education law in my coursework and working for a local attorney, I realized the power lawyers hold to further educational equity by creating better legal outcomes for children whose lives have been destabilized by crime and disruption of the family. Instability at home stunts students’ abilities to learn effectively before they even walk through the schoolhouse doors, exemplified by how the unreliable nature of Manuel’s home life influenced him to be skeptical of teachers and quick to give up on himself. Teachers can only do their best to repair the damage done, but attorneys are capable of addressing these problems at their roots by ardently representing children and families embroiled in legal conflict.

I believe that my passion for government, dedication to child welfare, and natural intellectual curiosity will be better used to serve vulnerable children and families as an advocate in the courtroom than as a classroom teacher. Our justice system needs attorneys who not only relish in the philosophical challenge of the law, but are driven by the real, diverse individuals whom it serves. I was attracted to the (Redacted) Law School while visiting last January because I believe it shares this perspective, and I look forward to the opportunity to continue my education in (Redacted) at a school whose values I cherish.

Personal Statement Example #4

“Welcome Guys… and Gal,” my project manager said as he turned to raise an eyebrow directly at me. It was 7:30 am, nearly an hour into my first day on the job site. Most of our team recently relocated to build a new project, and I assumed this early team gathering would welcome many of us. However, my manager continued the kickoff meeting by next announcing that I was “obviously a woman.” Puzzled, I scanned the room and quickly realized that, in the excitement of my first day, I failed to notice I was the only woman on site, the singular “gal” in his opening remarks.

My mind raced as my coworkers shared policies they brainstormed in preparation for my joining the team: a separate bathroom for me, minimizing cursing, and avoiding derogatory comments about women. I tried to shake off this unusual introduction, hoping they only meant to make me feel welcome.

Unfortunately, as the months of the project rolled by, my status as “the gal” continued to impact my everyday interactions. Clients regularly mistook me for the team’s administrative assistant instead of an engineer, men frequently apologized to me only for cursing in meetings, and coworkers constantly approached my male counterpart with questions about my work instead of asking me.

Despite this atmosphere, I grew into a critical role on the team and excelled at drafting and negotiating contracts for our clients. I enjoyed analyzing project drawings to evaluate proposals and discovered my ability to translate technical terminology to different people, from tradespeople who speak English as a second language to government officials with minimal engineering experience. While some incidents still bothered me, particularly when a client inferred a problem arose because of “women like me,” I learned to navigate them while focusing on my work. In that case, I asked the client to take a break and return to the meeting when prepared to work together toward a solution. I slowly created a more comfortable environment for myself. Additionally, I continued to partner with female colleagues in our corporate office to cofound a women’s resource group. Through this group, what my male colleagues deemed a “glorified book club,” we bond over shared discriminatory experiences and work to enhance the culture for female employees by advocating for paid maternity leave and flexible return-to-work policies.

While maneuvering and supporting women through the gendered obstacle course at work, I noticed the industry is also disrespectful to our planet. Within the first weeks on site, I found it odd our trailer did not have a recycling bin. I brought one in, offering to empty it at my home weekly. Each week I found the bin filled with old lunches and half-full coffee cups. For months, I sorted through the trash to salvage the cans and bottles. Over time, my teammates’ mockery of and resistance to participate in even this minor effort to help the environment disturbed me and motivated me to find other ways I could increase our project’s recycling efforts and reduce hazardous waste. I recommended diverting a larger amount of the site’s byproducts to a facility that separates waste from recyclables, initiated an effort to procure materials that would minimize our carbon footprint, and worked with the architect to ensure we exceeded the sustainability design goals. My project manager rejected my initiatives, insisting these changes would not make a difference. I even offered detailed explanations of how recycling facilities operate pulled from my undergraduate sustainable design courses, but my manager refused to budge.

Today, after three years in construction, I see how much the industry’s practices regarding and common behaviors toward women and the environment differ from my personal values and educational interests. Growing up, my parents pushed my sisters and me to join any sports and activities, even if exclusively offered to boys. They raised us to believe women and men are equal and that your drive and how you treat others define your success in life. These values carried me through my undergraduate experience while I studied in engineering classes of mostly men and competed for an athletic department centered on the men’s teams. My parents’ encouragement also led me to explore interdisciplinary electives in environmental engineering, where I passionately researched methods we can use to mitigate climate change and help stabilize the environment through sustainable design.

Accordingly, these recent experiences as a woman in construction with the desire to improve sustainability practices on the job site made me reevaluate my career path. I now want to join the legal profession because it aligns with my skill set, values, and desire to promote inclusivity. In combination with my civil and environmental engineering background, a law degree would enable me to pursue a career as an environmental attorney and be a part of the climate crisis solution. While I will no longer be “the gal” sorting recyclables on the construction site, I want to help build a more sustainable and dependable future for our planet with a law degree.

Personal Statement Example #5

This personal statement, from an international student applying to U.S. law schools, helped the applicant overperform their numbers.

I will never forget my first visit to Hong Kong at age 12. Purpose of the trip: grocery shopping. A string of explosive scandals since 2003 eroded my mother’s trust in food safety in China. When Hong Kong opened up to individual travelers from mainland China, she immediately undertook the trek to this unfamiliar neighboring city, to buy rice. I was her rice mule seduced by a McDonald’s vanilla cone.

During our return trip, weighed down by three 28-inch suitcases loaded with rice, I asked my mother what the point was of such a hassle? She answered that products supplied in Hong Kong were safe, guaranteed by the city’s established, operational, and comprehensive legislation to protect consumers. At that time, although I could not yet fathom the fundamental contrasts between the “two systems” of the mainland and Hong Kong, I did notice that the same vanilla soft serve in Hong Kong tasted milkier than it did in my hometown. This conversation, flavored with ice cream, was my first insight into the rule of law.

As I grew older, I started to visit Hong Kong myself to take advantage of its global cultural scene, spanning from exotic restaurants to bookstores selling scholarly works labeled as contraband by Beijing. Protected by Hong Kong’s Bill of Rights, these bookstores were a haven for dissenting opinions that were, unsurprisingly, suppressed in the mainland. By frequenting there, I soaked up the inharmonious voices that contradicted state propaganda, challenging me to never hastily accept a single narrative as the final truth.

The year 2012 put my evolving objective mindset to the test, when Xi Jinping waged the largest anti-graft campaign in the history of communist China. Powerful oligarchs and low-ranking bureaucrats alike were swiftly indicted, leading to waves of bankruptcies for high-end restaurants that exclusively served officials flush with stolen state money. This campaign swept the headlines of major newspapers, in which the state media incessantly extolled Xi’s superior efficiency in eradicating malfeasance within the party rank and file, dignifying the iron-fisted anti-corruption efforts as the hallmark of his political brand.

I was initially invested in these initiatives out of a deep concern about the entrenched corruption in the Chinese government. I grew up listening to dinner table stories about how businessmen, voluntarily or grudgingly, conjured up covert ways to bribe employees of state-owned enterprises (SOE) to win contracts. To me, it was a belated vengeance of justice that these officials were punished for soliciting the filthy lucre.

The news reports that I read in Hong Kong, however, presented an opposite and disenchanting story: behind the façade of stellar productivity hid the ugly truth of a blatant lack of transparency and due process. Secretive investigations, arbitrary detentions, and grueling interrogations marred the campaign, which dissidents likened to a Stalinist purge weaponized by Xi to expel his political enemies. The collisions of information between Hong Kong and mainland China inspired me to contemplate the genuine meaning of the rule of law, as I realized that my understanding of it was parochially defined by its punitive aspect. Contrarily, the rule of law aims to protect people; it emphasizes not just the outcome, but the process of defending justice, striking a balance between retribution and rehabilitation. Without the core element of respect for people’s liberty and rights, the rule of law can be perniciously substituted with the rule by law: while the former is founded upon the idea that no one is above the law, the latter degenerates the law into a blunt instrument conveniently deployed by the governing authority to legitimize its decisions. Absent a codified due process to limit the reach of those in power, any crusade waged in the name of justice can be easily politicized and steered away from the declared goal, especially the often-glorified “fight against corruption.” Working at the forefront of the [international organization]’s efforts against corruption and poverty, I observed firsthand how a fact-and-rule-oriented anti-corruption regime can protect the accused, ensure procedural equity, and uphold the integrity of the system—while still meeting its goal of tackling corruption.

Upon reflection, I was extremely privileged that my family could afford the trips to Hong Kong to shield me from toxic rice and political indoctrination. Such protection, however, should not be a prerogative, and a healthy and educated citizenry capable of thinking critically is essential to the robust and sustainable development of any society. With an aspiration to do my part in promoting the rule of law to protect human rights and stimulate economic growth, I am bent on ascertaining how to design and reform social institutions through legislation to limit state power while ensuring government efficiency. To this end, I want to pursue a law degree in the U.S., where the separation of powers is written into the Constitution. By acquiring the necessary knowledge, skill set, and network, I want to rejoin the cause of global economic development, spearheaded by organizations like the [international organization], so as to create better lives for people across the world.

Personal Statement Example #6

This personal statement starts with a common theme in law school personal statements then takes it in a different direction.

“I will never be a lawyer.” I held this conviction at a very young age, although I understood little of what a lawyer was or did. As a child, unable to grasp the complexities of a messy divorce, I believed lawyers were soldiers enlisted to torment my mom. I associated her perfectly pressed navy or black outfits with her spending all day in court and returning dejected and exhausted. I thought the litany of process servers that continually rang our doorbell were lawyers badgering my mom and often bringing her to tears. I was not yet able to recognize that the “bad guys” I learned of in Disney movies were not the lawyers I was so quick to assign blame, but instead my father. He held my mom hostage through the court system for twelve years, with over 700 court filings pursued against her.

One day in high school, in an earnest attempt to decipher my childhood, I pored over the hundreds of legal documents my mom had kept from the many years of legal battles with my father. I had the serendipitous experience of viewing my life from outside myself. In scouring cabinets full of papers, I learned the positive role the court system had played in my life. Lawyers worked tirelessly to safeguard my siblings and me from the tumult while trying to free my mother from a maniacal man. Ultimately, the Judge’s court-appointed psychologists would help release me, my mom, and my siblings from an emotionally abusive father, and I realized I had misjudged those associated with the law from my childhood entirely. It made me wonder: Could I be one of the “good” ones?

My piqued, but not sealed, interest in law led me to an internship with a real estate attorney and a probate judge. Typically, I spent my summers surrounded by piles of paper and a team of probate clerks. But one day, the Judge offered me a different scenery: an involuntary commitment hearing at the local hospital. I sat across from a woman in a hospital gown flanked by two lawyers. Teary-eyed, she pleaded to the Judge to release her from the hospital. She claimed her early morning kayaking accident had been just that: an accident. Yet, there was a police report establishing attempted drowning, her doctors’ testimony, and a voicemail she had left for her boyfriend that outlined her plan. As I listened, the realization that she was alone saddened me. She could not be much older than me, maybe 30. So, where was her family? It shocked me that the only people looking out for her were the people in this conference room, all strangers to her. And yet, maybe these lawyers were just enough to save a life.

I could feel the gravity of the Judge’s decision in the silence of our drive back to the office. I saw his profound respect for life and the duty to protect etched on his face. For the first time in my life, I witnessed the sincere emotion of a lawyer and a judge grappling with how to restore someone’s life. The considerate lawyer beside me sat in stark contrast to what I believed lawyers to be as a child. Given the severity of the moment, I felt guilty for the excitement that bubbled inside me. Yet, I could not help but be invigorated by my new understanding and appreciation for the law; it was a system that could defend and protect the vulnerable if wielded thoughtfully. I felt reaffirmed that I could be a positive force of justice.

I am now proud to say I aspire to be a lawyer. My desire to be a lawyer is to recognize that the legal field is complex and equally delicate. Lawyers can be both good and evil, depending on what part they play in everyone’s distinct story. My initial perception that lawyers are an exploitative power able to embolden an abuser was not misplaced; however, I was naive to the profound and positive effect lawyers can have in many people’s lives. The Judge taught me that society could trust lawyers to be stewards in times of crisis, where the vulnerable need a skilled advocate and those around them need systemized support. Therefore, I hope to pair the necessary legal training with my unique personal experiences to become a thoughtful representative of others and provide individuals with aid in the most pivotal moments of their lives.

Personal Statement Example #7

I posed like Superman in front of the bathroom mirror at a local breakfast diner. Earlier that morning, I had read somewhere that such a power stance would boost self-confidence. In my jumping into a cold pool approach to networking, I was meeting with Marco Russo, an executive of a health system, over coffee and pancakes. I took the leap and sat down at our table.

I began the conversation with a tongue-twisted introduction as my heart raced faster than my thoughts. Marco smiled and responded by introducing himself. I had prepared and memorized questions the night before and started to shoot them off one after the other, taking no time to digest his responses. Relief came as the waiter stopped by to ask for our orders. At this moment, I collected myself. Marco asked for quadruple bacon, and we both laughed as the waiter reaffirmed his extra sides. Feeling a little more at ease, I went off-script, asking questions about Marco's family, hobbies, and interests. We soon got into a discussion about a shared favorite college basketball team. The waiter returned with our orders, including his mountain of bacon.

Our discussion went deeper. Marco shared career advice and, specifically, how to handle crucial conversations. He spoke about how he managed conversations during the acquisition of another large health system. I learned that trust was the foundation for having these crucial talks and building relationships. Meeting with Marco inspired a passion not only for networking but for becoming an active listener and challenging myself.

I drew upon lessons learned during that breakfast as I managed my first project: integrating a pediatric association into our health system. The association was comprised of 450 providers accompanied by clinical and billing administrators. The integration would increase system revenue and benefit patients by streamlining the billing process. The project would also eliminate several vendor contracts, allowing us to charge less for the same quality of service.

During the kickoff meeting, it was apparent that the pediatric team was unenthusiastic about the project. It would cause substantial changes to their current workflow, organizational chart, and business. I recognized that the crucial conversations were failing due to a lack of trust between the two groups. The pediatric association pushed back against go-live dates and resource allocations. The project began to stall out before it even reached the first phase gate. To align the teams, I constructed a project plan that established expectations, deliverables, and timelines. This framework guided conversations and encouraged a sense of team as both sides made compromises. I listened to the customers' concerns during each meeting and provided reassurance. Subsequent exchanges became less adversarial and more productive as honest relationships began to form.

The next challenge was gaining executive approval. Because of the complexity and technical systems that form the revenue cycle, upper-level management required a conceptual design. The assignment's purpose was to make the project's objectives more comprehensible. Only a few conceptual designs had ever been created, all of which the executive committee rejected. Beginning with a blank page, I sought to engineer a visual model that peeled back the technical aspects of the project while retaining its system benefit. After many iterations and upon presentation, my design was approved, garnering support for the project. The committee also established my model as the template for future requests systemwide.

The integration was successful in part because of the strong team that we had formed. Working closely with the regulations and compliance billing teams has supported my aspirations to pursue a legal career focusing on regulatory health law. I aim to become a thoughtful legal advocate, strengthened by my networking and problem-solving skills. Learning to build relationships through establishing trust was one of the significant lessons I took away from that breakfast diner. Another powerful lesson, stepping out of my comfort zone, led to personal and professional growth. That morning as Marco and I said our goodbyes, I noticed he hadn't eaten any of his bacon. The extra side order had been his way of breaking the ice, building trust, and allowing for a crucial conversation.

Personal Statement Example #8

This essay is an outstanding example of discussing one's path to law school in a way that is neither cliché nor generic. Through the use of metaphor and descriptive details regarding her background and identity, the writer takes us on her academic journey with a genuine and conversational tone that keeps us engaged. We get a clear sense of who she is, why she is going to law school, and what her goals are. A K-JD splitter, she rose above "the pack" with multiple offers from T-14 schools.

Growing up, I loved playing the Game of Life. I delighted in driving around the game board in a little plastic car, the steps neatly laid out in front of me: go to college, get a job, get married, have kids. Although I could choose the path to “Start Career” instead of “Start College,” I always chose college because, even at a young age, I knew that it made the rest of your “life” more successful. After all, my parents had built their lives in America from two suitcases and $200—working tirelessly in menial jobs to put themselves through school. They followed the same step-by-step process that I mirrored with my plastic car and miniature peg people in the game, patiently moving one step at a time towards their goals. As I grew older, I wanted to build my future in this same straight-and-narrow path.

For me, this path meant becoming a doctor. As an American-born Chinese kid, or “ABC” as we were called, I felt compelled to choose a career considered to be safe. And as a Chinese American girl, especially, I was supposed to choose a job that values technical skills over assertiveness. Doctor, yes. Engineer, yes. Lawyer, no. These preconceived notions of the Chinese American community followed me through my adolescence; any time I brought up the possibility of choosing a different career path, I was immediately shut down with an air of disapproval: “Why don’t you want to become a doctor like so-and-so’s son?” Thus, I constantly heard a voice inside my head, reminding me that I couldn’t be the disappointment of the group—the one who wasted my parents’ sacrifices. This voice, along with a natural affinity towards science and medicine, led me to choose a pre-med path at the start of college.

My decision did not turn out quite like the straightforward course on the Life game board. My pre-med courses lacked the type of intellectual stimulation I desired, and I became increasingly disenchanted with them. An academic advisor suggested I switch my major to undeclared after my first semester so I could explore the array of majors available at the university. But in my mind, undeclared equated to unmotivated and confused, so I staunchly refused. As I continued to struggle through my pre-med courses into my sophomore year, I learned of an opportunity to travel to Honduras with Global Medical Brigades, an organization that brings basic healthcare services to underserved areas of the world. I signed up the next day.

We spent eight days in Honduras over Christmas vacation, doling out over-the-counter medicines to villagers who stood in the rain for hours each morning, anxiously awaiting our arrival. I learned that our trip, and others like it, provided the sole source of healthcare for the majority of people we met. They viewed traveling to the hospital or regular pain management as a hopeless fantasy. The nonchalant way in which they discussed pain and illness as an accepted part of life shocked me. For the Hondurans we met, access to healthcare was a luxury, and they found it easier to accept this fate as truth than to waste time and energy fighting an impossible battle. I left Honduras with a sense of hopelessness, feeling the fleeting nature of our efforts as inconsequential to those we had treated. I began to realize that the traditional study of medicine could not adequately address what I already understood to be a complex health crisis.

The desire to understand the disparities in access to healthcare brought me to work with the Institute for Global Health the following semester, while simultaneously switching my major to Global Health. As I reviewed policy proposals and planned events to bring awareness to international health issues, I immersed in a curriculum that illuminated a tangle of economic challenges and political corruption, all of which is rooted in inequality. It is this last issue that gnaws at me; in a world of brilliant legal and scientific minds, why have we not reached equality in global health? A basic covenant of human rights is to recognize the inherent dignity of all, and the right to a standard of living adequate for health and well-being. And yet in Honduras, I saw a mother who accepted the congenital heart defect of her baby as a guaranteed death sentence, because she did not have bus fare for the daylong journey to the nearest hospital. I saw a man who cried out of gratitude when we gave him ibuprofen, because his 78-year-old bones ached from working in a field all day. That is not living with dignity.

Unification between health policy, human rights, and ethics is needed to solve these issues. In an increasingly interconnected world, global health issues transcend borders and affect lives on both an individual and communal level. The lingering health inequalities between rich and poor raise fundamental questions of social justice and define the need for effective global governance for health. Only the law can create a cohesive solution by taking into account all of the seemingly disparate, but equally influential factors.

Last year, a Chinese family friend warned me about the difficulties of finding a job after law school, and praised her son, who was finishing his medical residency. I proudly told her that through my choice of a “risky” career, I will be working to address the health issues that flood the news regularly—the same issues that her son will also face. Law school will provide me with the knowledge and experience to tackle these challenges as I forge my own path in the game of life.

Personal Statement Example #9

Not many applicants have such an incredibly gripping experience to convey, but everyone has their own emotionally important event. Put the reader in your story, just like this client of ours did.

The door slammed shut and now, it was just me, three other guys, and one dead man in the room. None of us—that is, the four of us who were alive—had ever washed a dead body before, but the phone call I received the day before would soon change that. A congregant from my mosque wanted to know if I could personally help with the funerary body-wash of a man who was hours away from death. Knowing that at least someone had to discharge the religious rites for this soon-to-be-deceased man, and I had the added responsibility of being a religious services coordinator, I agreed. But it was only after I had sent out several mass-texts searching for friends naive enough to volunteer did I realize why this intricate religious ritual had fallen on the shoulders of a funerary novice like myself. The dying man had been convicted for the rape and murder of a young girl and her mother two decades ago and was being lethally executed by the State of Texas.

Here I was, moments away from personally conferring upon a rapist and murderer the dignity of a sacred rite. Wondering if the latex that covered my hand was enough of a psychological barrier between myself and the murderer's body, I paused. A rush of anger flooded me: why had I volunteered to confer the dignity of a ritual washing for this rapist's corpse? My stomach tightened and I looked around to see my partners having tilted the corpse and waiting for me. With each second of introspection, my repulse and reluctance to continue grew, but being aware that the body had to be shrouded and transported to the mosque before the noon prayer, I knew the group couldn't afford to lose these precious minutes. I stepped back from the autopsy table and told the guys to give me a few moments pause. Meditation is seldom done with a three men and one dead one waiting for you in the backroom of funeral home, but then and there, I began breathing exercises, waiting for my emotions to subside. Eyes closed, I decided to approach the ritual cleanse as simply a trickier car-wash with the added burden of some strict religious guidelines.

When we prepped to wash the corpse’s lower half, my hands brushed over several stripes of protruding flesh. Vaguely recalling the biographical details in the man's court record I had glanced at the night before, I immediately realized from the location of the scar tissue that these marks were the result of childhood abuse. While I prepped to wash the posterior bottom half, it was clear that this was not an indefinite corpse, but one that had engraved within it countless personal narratives. Like any other kid, decades ago, he too, must have quipped 'recess' as his favorite subject in elementary school, and similarly, it was doubtful that this body had been spared the tremors that adolescents of all backgrounds have suffered at their first date. In speaking just one dark detail from his childhood, the fleshy Braille reminded me that the man's entire life couldn't be reduced to his worst moments.

By the time we finished the washing and had taken the body to the cemetery, my earlier self-doubts had dissipated. At the cemetery, the other volunteers were surprised to see me stepping into the burial pit alongside the deceased's siblings to help lower the body into the tomb. This time, my resolve came not from an energizing meditation session but from the realization that the differences between the deceased man and myself, however stark in legal records, paled in comparison to the ups and downs of life we shared as members of the same species—of the genus Homo Sapiens.

Whether it was trying to host a Quran-burning pastor for an interfaith dinner discussion at my mosque or, as in this case, helping perform the ritual bath of an executed felon, I have always been drawn to exploring and understanding the deeper narratives of unseemly people. This capacity to carefully listen to the backstories and motivations of individuals, even those whose ideologies or behavior profoundly disturb me, is what attracts me to the law. At its core, our legal system succeeds when participants’ complexities are fully appreciated and their stories are heard. In employing my drive for unraveling the perplexities of each individual, and lending a voice to those understandable slices of humanity contained in each viewpoint, I hope that I can play a part in advocating not just for the rights of the conferred, but also of the condemned.

The Ultimate List of Effective Consulting Frameworks

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Consulting frameworks are powerful tools that help businesses solve problems and make informed decisions. They provide structured approaches to analyze situations, identify challenges, and find solutions. This guide will introduce you to some of the most effective consulting frameworks, explain how they work, and show you how to use them in your consulting practice.

What are Consulting Frameworks

Consulting frameworks are structured tools used by consultants to help businesses understand and solve problems. They are like guides that provide a clear method for analyzing complex issues and developing strategies. These frameworks break down problems into smaller, manageable parts and offer a systematic way to explore each part.

Imagine you’re facing a challenging situation at work, such as figuring out why sales have dropped or how to enter a new market. A consulting framework helps by organizing your approach. For example, it might guide you to first look at internal factors like your company’s strengths and weaknesses, and then at external factors such as market trends and competition.

Overall, consulting frameworks are valuable because they offer a proven method for tackling complex business problems. They help consultants and organizations break down challenges, analyze them thoroughly, and develop clear, actionable plans to improve performance and achieve goals.

10 Consulting Frameworks to Analyze and Solve Business Problems

Consulting frameworks offer clear, systematic approaches for solving complex issues, making informed decisions, and improving performance. In this section, we’ll explore ten key frameworks, explaining their purpose and how they are used in consulting.

SWOT Analysis

SWOT analysis helps identify the Strengths, Weaknesses, Opportunities, and Threats related to a business or project. SWOT Analysis provides a structured way to understand and address the factors that impact a business, helping consultants deliver clear, actionable recommendations to drive success.

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How to use it

  • Strengths: Strengths are internal attributes that give a business a competitive advantage. Consultants identify these strengths, such as a strong brand, specialized skills, or innovative technology, to help businesses leverage them effectively. They recommend strategies to build on these advantages, such as enhancing core capabilities or emphasizing unique selling points in marketing efforts.
  • Weaknesses: Weaknesses are internal factors that put a business at a disadvantage. These could include resource constraints, outdated systems, or gaps in expertise. Consultants analyze these weaknesses to develop strategies for improvement, such as investing in new technology, restructuring processes, or providing additional training to address skill gaps.
  • Opportunities: Opportunities are external factors that can benefit a business if exploited. These might include emerging market trends, regulatory changes, or new customer needs. Consultants help businesses identify and capitalize on these opportunities by recommending strategic initiatives like entering new markets, launching innovative products, or adapting to regulatory changes to gain a competitive edge.
  • Threats: Threats are external challenges that could negatively impact a business. Examples include economic downturns, increasing competition, or shifting market conditions. Consultants assess these threats and develop strategies to mitigate their impact, such as diversifying product lines, strengthening competitive positioning, or creating contingency plans to address potential risks.

PESTEL Analysis

PESTEL Analysis examines the Political, Economic, Social, Technological, Environmental, and Legal factors impacting a business. Consultants use PESTEL Analysis to help clients understand external factors that could impact their business and adapt strategies accordingly.

  • Political: Political factors examine how government policies, regulations, and political stability impact a business. Consultants analyze aspects like tax policies, trade restrictions, and political climate to help businesses navigate regulatory environments and anticipate changes that could affect their operations or market opportunities.
  • Economic: Economic factors involve assessing economic conditions such as inflation rates, economic growth, and exchange rates. Consultants use this analysis to understand how economic trends might influence business performance and recommend strategies to manage economic fluctuations, such as adjusting pricing or exploring new revenue streams.
  • Social: Social factors focus on demographic and cultural trends, including changes in consumer preferences, lifestyle shifts, and population demographics. Consultants analyze these factors to help businesses align their products and marketing strategies with evolving social trends and meet the needs of different customer segments.
  • Technological: Technological factors examine the impact of technological advancements and innovations on the industry. Consultants assess how emerging technologies could create opportunities or threats and advise businesses on adopting new technologies, improving processes, or developing innovative products to stay competitive.
  • Environmental: Environmental factors consider ecological and environmental issues, such as sustainability regulations, climate change, and resource availability. Consultants use this analysis to help businesses comply with environmental regulations, adopt sustainable practices, and address environmental concerns that could impact their operations and reputation.
  • Legal: Legal factors involve reviewing laws and regulations affecting the business, such as labor laws, intellectual property rights, and industry-specific regulations. Consultants analyze legal requirements to ensure compliance and help businesses manage legal risks, adapt to changes in legislation, and protect their interests.

Porter’s Five Forces

Porter’s Five Forces framework analyzes the competitive forces within an industry to understand its attractiveness and profitability. Consultants use this framework to evaluate industry dynamics and help businesses develop strategies to compete effectively.

  • Competitive rivalry examines the intensity of competition among existing firms in an industry. Consultants use this analysis to understand how fierce the competition is and how it affects profitability. They assess factors like the number of competitors, market growth, and differentiation among products or services. Based on this, consultants recommend strategies to enhance competitive positioning, such as differentiating offerings or improving operational efficiency.
  • Threat of new entrants evaluates how easy it is for new competitors to enter the market. Consultants analyze barriers to entry like capital requirements, economies of scale, and access to distribution channels. They help businesses strengthen these barriers to protect market share and suggest strategies to maintain a competitive edge against potential new entrants.
  • Bargaining power of suppliers looks at how much power suppliers have in influencing prices and terms. Consultants assess factors such as the number of suppliers, availability of substitutes, and the importance of suppliers to the business. They provide strategies for managing supplier relationships, such as negotiating better terms, diversifying the supplier base, or finding alternative sources.
  • Bargaining power of customers examines how much influence customers have over pricing and quality. Consultants analyze factors like customer concentration, availability of alternatives, and the cost of switching providers. They develop strategies to enhance customer loyalty, such as improving service quality, offering unique value propositions, or strengthening customer relationships.
  • Threat of substitutes assesses the likelihood of customers finding alternative products or services. Consultants analyze the availability of substitutes, their performance, and their impact on market demand. They advise businesses on how to reduce the threat of substitutes by differentiating their products, innovating, or creating added value that makes alternatives less appealing.

McKinsey 7S Framework

The McKinsey 7S Framework looks at seven key areas within an organization to ensure they work well together. Consultants use this framework to help businesses align their internal elements and improve performance.

  • Strategy: This is about the long-term plan a company has for achieving its goals. Consultants review the company’s strategy to ensure it’s clear, well-defined, and effectively communicated. They suggest adjustments to align the strategy with market opportunities and organizational strengths.
  • Structure: Structure refers to how a company is organized, including its hierarchy and reporting relationships. Consultants analyze the organizational structure to make sure it supports the business strategy and enables efficient decision-making and communication. They might recommend changes to improve coordination and clarity.
  • Systems: Systems are the processes and technologies used in the business. Consultants evaluate these systems to ensure they are efficient and support the company’s goals. They suggest improvements or new systems to enhance productivity and operational effectiveness.
  • Shared values: Shared values are the core beliefs and culture of the organization. Consultants assess whether these values are well-defined and embraced by employees. They help align the company culture with the strategy and ensure it fosters a positive work environment and drives performance.
  • Skills: Skills refer to the capabilities and competencies of employees. Consultants evaluate whether the workforce has the necessary skills to execute the strategy. They recommend training programs, hiring strategies, or role adjustments to address skill gaps and improve overall effectiveness.
  • Style: Style is the leadership and management approach within the organization. Consultants analyze whether the leadership style aligns with the company’s strategy and values. They offer suggestions for leadership development or changes in management practices to improve team motivation and performance.
  • Staff: Staff includes the people working in the organization and their roles. Consultants review staffing levels, roles, and responsibilities to ensure they are aligned with the business strategy. They provide recommendations for staffing changes, recruitment, or role adjustments to optimize the team’s effectiveness.

Balanced Scorecard

The Balanced Scorecard is a tool that helps businesses measure their performance from four key perspectives: Financial, Customer, Internal Processes, and Learning and Growth. Consultants use this framework to ensure that a business’s performance metrics align with its strategic goals and provide a comprehensive view of its success.

  • Financial: This perspective focuses on financial performance metrics like revenue, profit margins, and return on investment. Consultants use these metrics to assess whether the business is achieving its financial goals and recommend strategies to improve profitability and financial health.
  • Customer: This perspective measures how well the business is serving its customers, including metrics like customer satisfaction, retention rates, and market share. Consultants analyze these metrics to understand customer needs and preferences, and they suggest improvements to enhance customer experience and loyalty.
  • Internal processes: This perspective looks at the efficiency and effectiveness of internal operations. Consultants evaluate key processes, such as production efficiency or service delivery, to identify areas for improvement. They recommend changes to streamline operations and ensure that processes support the overall strategy.
  • Learning and growth: This perspective focuses on employee development, innovation, and organizational culture. Consultants assess metrics related to employee skills, training, and development opportunities. They provide recommendations to foster a culture of continuous learning, support employee growth, and drive innovation.

Business Model Canvas

The Business Model Canvas is a tool that helps businesses visualize and understand their entire business model on one page. Consultants use this framework to break down and analyze key components of a business, making it easier to identify strengths, weaknesses, and opportunities for improvement.

  • Key partners: This section identifies the other companies or organizations that help your business succeed, such as suppliers, partners, or alliances. Consultants use this to evaluate relationships and suggest ways to strengthen partnerships or find new collaborators.
  • Key activities: These are the most important actions a business must take to operate effectively. Consultants review these activities to ensure they are aligned with the business’s goals and recommend improvements to enhance efficiency and effectiveness.
  • Key resources: This includes the assets needed to deliver value to customers, such as technology, staff, or physical resources. Consultants assess whether the business has the necessary resources and recommend ways to acquire, manage, or optimize these assets.
  • Value propositions: This section describes the unique value the business offers to customers. Consultants analyze the value proposition to ensure it meets customer needs and differentiate it from competitors, suggesting enhancements to make the offering more compelling.
  • Customer relationships: This covers how a business interacts with its customers, including customer service, support, and engagement strategies. Consultants evaluate these relationships to ensure they build loyalty and satisfaction, recommending strategies to improve customer interactions.
  • Channels: Channels are the ways a business delivers its products or services to customers, such as through online platforms, retail stores, or direct sales. Consultants review these channels to ensure they are effective and suggest improvements to reach customers more efficiently.
  • Customer segments: This identifies the different groups of people or businesses that the company serves. Consultants analyze these segments to understand their needs and preferences, recommending targeted strategies to better serve each group.
  • Cost structure: This includes all the costs involved in running the business, such as production costs, salaries, and overhead. Consultants review the cost structure to identify areas for cost reduction and ensure financial sustainability.
  • Revenue streams: This section details how the business earns money, including sales, subscriptions, or licensing fees. Consultants assess the revenue streams to ensure they are diverse and sustainable, recommending ways to increase revenue and profitability.

Value Chain Analysis

Value Chain Analysis is a tool that helps businesses understand and improve the sequence of activities that create value for customers. Consultants use this framework to break down a business’s operations into key activities and assess how each contributes to overall value and profitability.

  • Primary activities: These are the core activities directly involved in creating and delivering a product or service. They include inbound logistics (receiving and handling raw materials), operations (manufacturing or production), outbound logistics (distribution and delivery), marketing and sales (promoting and selling the product), and service (after-sales support). Consultants analyze these activities to identify inefficiencies and recommend improvements to enhance overall performance and customer satisfaction.
  • Support activities: These activities support the primary activities and help the business operate effectively. They include infrastructure (management and organizational structures), human resources (staff recruitment and development), technology development (innovation and R&D), and procurement (sourcing and purchasing). Consultants evaluate these support activities to ensure they are effectively supporting primary activities and suggest improvements to enhance operational efficiency.
  • Identifying value: Consultants use Value Chain Analysis to identify where value is added at each step of the process and how it impacts the business’s competitiveness. They assess how well each activity is performing and recommend strategies to optimize processes, reduce costs, or enhance value delivery.
  • Strategic recommendations: Based on the analysis, consultants provide recommendations to improve efficiency, reduce costs, and enhance value creation. This might include streamlining operations, investing in technology, improving supplier relationships, or enhancing customer service.

The BCG Matrix is a tool used to evaluate a company’s product portfolio and make strategic decisions. Consultants use this framework to classify products or business units into four categories based on their market growth and market share. This helps businesses decide where to invest, develop, or divest.

  • Stars: Products or units in this category have high market share and high market growth. They are leaders in the industry and generate significant revenue. Consultants recommend investing in Stars to support their growth and maintain their market position.
  • Question marks: These have low market share but operate in high-growth markets. They have potential but require significant investment to increase their market share. Consultants analyze Question Marks to decide whether to invest heavily to turn them into Stars or to phase them out if the prospects are not promising.
  • Cash cows: These products or units have high market share but low market growth. They are stable and generate more revenue than needed to maintain their position. Consultants advise on using the steady income from Cash Cows to fund other areas of the business, such as investing in Stars or developing Question Marks.
  • Dogs: Products or units in this category have low market share and low market growth. They are often struggling and may not be profitable. Consultants recommend considering strategies to reduce investment, divest, or eliminate these products to focus resources on more promising areas.

GE-McKinsey Matrix

The GE-McKinsey Matrix is a tool that helps businesses analyze their portfolio of products or business units to decide where to allocate resources. Consultants use this framework to evaluate business units based on two key factors: industry attractiveness and business strength.

  • Industry attractiveness: This measures how appealing the industry is for investment, considering factors like market growth, competition, and profitability. Consultants assess these factors to determine which industries offer the best opportunities for growth and return on investment.
  • Business strength: This evaluates how strong a business unit is within its industry. Factors include market share, competitive position, and operational efficiency. Consultants analyze these elements to understand how well-positioned a unit is to capitalize on industry opportunities.
  • High attractiveness/high strength: Invest and grow.
  • High attractiveness/medium strength: Invest to improve strength.
  • High attractiveness/low strength: Improve strength or selectively invest.
  • Medium attractiveness/high strength: Optimize management and explore better opportunities.
  • Medium attractiveness/medium strength: Maintain current investment and monitor.
  • Medium attractiveness/low strength: Assess for divestment or cautious investment.
  • Low attractiveness/high strength: Optimize operations and consider long-term value.
  • Low attractiveness/medium strength: Review strategic options and reallocate resources.
  • Low attractiveness/low strength: Divest or phase out.

Root Cause Analysis

Root Cause Analysis is a method used to identify the underlying causes of problems or issues within a business. Consultants use this framework to understand why problems occur and to develop solutions that address the root causes, rather than just treating symptoms.

  • Identify the problem: The first step is to clearly define the problem or issue. Consultants gather data and details about the problem to ensure they understand its scope and impact.
  • Analyze causes: Consultants use techniques like the “5 Whys” (asking “why” repeatedly until the root cause is found) or fishbone diagrams (which map out potential causes in categories like people, processes, and equipment) to identify the root causes of the problem.
  • Develop solutions: Once the root causes are identified, consultants recommend actions to address these underlying issues. This might involve changing processes, improving training, or implementing new technologies.
  • Implement changes: Consultants help businesses put the recommended solutions into practice and monitor their effectiveness to ensure the problem is resolved.
  • Review and adjust: After implementation, consultants review the results to ensure the problem is fixed. They make adjustments as needed to ensure the solution is effective and sustainable.

The 4 Ps framework is a marketing tool used to help businesses develop and improve their marketing strategies. By using the 4 Ps framework, consultants help businesses create a balanced and effective marketing strategy that addresses all key areas: product development, pricing, distribution, and promotion.

  • Product: This refers to what the business is selling, including its features, quality, and benefits. Consultants analyze the product to ensure it meets customer needs and stands out from competitors. They might suggest improvements or new features to make the product more appealing.
  • Price: This is how much customers pay for the product or service. Consultants evaluate pricing strategies to ensure they are competitive and align with the perceived value of the product. They recommend pricing adjustments or strategies like discounts and promotions to attract more customers.
  • Place: Place refers to how and where the product is sold and distributed. Consultants review distribution channels to make sure the product is available where customers are most likely to buy it. They suggest ways to improve distribution, such as exploring new sales channels or optimizing supply chains.
  • Promotion: This involves the methods used to communicate with customers and encourage them to buy the product. Consultants assess promotional strategies, including advertising, social media, and public relations, to ensure they effectively reach the target audience. They recommend new promotional tactics or improvements to increase visibility and sales.

The 3 Cs framework is a marketing tool used to analyze and develop business strategies. It focuses on three key areas to help businesses understand their market and make informed decisions. By using the 3 Cs framework, consultants help businesses understand their customers, analyze the competition, and evaluate their own capabilities, leading to more effective and competitive business strategies.

Customer: This is about understanding the needs, preferences, and behaviors of your target audience. Consultants use this to identify who the customers are, what they value, and how they make purchasing decisions. They help businesses tailor their products, services, and marketing strategies to better meet customer needs.

Competitor: This involves analyzing other businesses that offer similar products or services. Consultants examine competitors' strengths, weaknesses, and strategies to understand the competitive landscape. They use this information to help businesses identify their competitive advantages and areas where they can differentiate themselves.

Company: This looks at the business’s own strengths, weaknesses, resources, and capabilities. Consultants assess internal factors to determine what the company does well and where it needs improvement. They use this analysis to develop strategies that leverage the company’s strengths and address its weaknesses.

5 Ps of Purpose

The 5 Ps of Purpose framework is a tool for defining and refining a company’s purpose. It helps businesses clarify their mission and align their strategies with their core values. By using the 5 Ps of Purpose framework, consultants help businesses define their core mission, align their operations, and position themselves effectively in the market.

  • Purpose: This is the core reason why the company exists beyond making a profit. It reflects the company’s mission and values. Consultants help businesses articulate a clear and compelling purpose that guides their strategy and resonates with customers and employees.
  • People: This focuses on the company’s employees and stakeholders. It involves understanding how the company’s purpose affects and motivates its people. Consultants use this to ensure that the company’s purpose is communicated effectively and inspires the team, aligning their efforts with the company’s goals.
  • Processes: These are the systems and procedures the company uses to operate. Consultants assess whether these processes support the company’s purpose and help achieve its goals. They recommend improvements to ensure processes are efficient and aligned with the company’s mission.
  • Performance: This involves measuring how well the company is achieving its purpose. Consultants help businesses set metrics and evaluate performance to ensure they are making progress toward their goals. They use these insights to make adjustments and improve overall effectiveness.
  • Positioning: This is about how the company is perceived in the market in relation to its purpose. Consultants analyze the company’s brand and market position to ensure it reflects its purpose and differentiates it from competitors. They suggest strategies to strengthen the company’s position and enhance its reputation.

Profitability Framework

The Profitability Framework is a tool used to analyze and improve a company’s profitability. Consultants use this framework to identify the factors affecting a business’s profit and develop strategies to enhance financial performance.

  • Revenue: This is the total income a business earns from selling its products or services. Consultants analyze revenue streams to understand where the money is coming from and identify opportunities to increase sales. They may suggest ways to boost revenue, such as expanding into new markets or improving pricing strategies.
  • Costs: These are the expenses incurred to produce and deliver products or services. Consultants review both fixed costs (like rent and salaries) and variable costs (like materials and production costs). They look for ways to reduce costs without sacrificing quality, such as improving operational efficiency or negotiating better supplier terms.
  • Profit margins: This measures the difference between revenue and costs, expressed as a percentage. It shows how much profit is made from each dollar of revenue. Consultants analyze profit margins to determine which products or services are the most profitable and suggest ways to improve margins by either increasing prices or reducing costs.
  • Sales volume: This refers to the number of units sold. Consultants assess how changes in sales volume affect overall profitability. They may recommend strategies to increase sales volume, such as expanding the product line or enhancing marketing efforts, to drive higher revenue.
  • Pricing strategy: This involves setting the right price for products or services to maximize profit. Consultants analyze the pricing strategy to ensure it aligns with market conditions and customer willingness to pay. They suggest adjustments to pricing to optimize profitability.

Mergers and Acquisitions Framework

The Mergers and Acquisitions (M&A) Framework is a tool used to guide businesses through the process of merging with or acquiring another company. Consultants use this framework to ensure that M&As are well-planned and executed, helping businesses achieve their strategic goals.

  • Strategic fit: Consultants assess if the target company aligns with the business’s goals and strategy, ensuring it complements and enhances the existing operations.
  • Due diligence: This involves investigating the target company’s financials, operations, and legal status to uncover any risks or issues.
  • Valuation: Consultants determine the fair price for the target company using valuation methods based on its revenue, profits, and market conditions.
  • Integration planning: After a deal, consultants create a plan to merge operations, systems, and cultures smoothly, addressing potential challenges.
  • Change management: Consultants manage the impact of the M&A on employees and stakeholders, ensuring effective communication and a smooth transition.
  • Performance monitoring: They track the results of the integration to ensure the expected benefits are achieved and make adjustments as needed.

Benefits of Consulting Frameworks

Consulting frameworks simplify complex problems, improve decision-making, and improve strategic planning. They offer a structured and consistent approach that leads to better business outcomes and more effective solutions.

Clear structure

Consulting frameworks provide a well-defined method for analyzing problems. This organized approach ensures that every important aspect is considered, helping you stay focused and systematic.

Comprehensive analysis

They allow you to examine issues from various perspectives. By considering multiple factors, frameworks help you understand the problem more thoroughly, leading to more effective solutions.

Improved decision-making

With a framework, decisions are based on detailed analysis rather than intuition. This leads to more informed, reliable, and strategic choices.

Consistency

Using a framework ensures a uniform approach to similar problems. This consistency makes it easier to compare results over time and track progress effectively.

Efficient problem-solving

Frameworks streamline the process of addressing issues. They help you concentrate on key problems, making the overall problem-solving process faster and more efficient.

Enhanced communication

Frameworks provide a common language and method for discussing problems and solutions. This clarity improves communication among team members and stakeholders, ensuring everyone is on the same page.

Focus on key issues

By breaking down problems into smaller parts, frameworks help you prioritize and tackle the most critical issues first. This focused approach ensures that essential aspects are addressed promptly.

Better planning

Frameworks assist in creating well-organized action plans based on thorough analysis. This structured planning helps ensure that all necessary steps are taken to achieve your goals.

When to Use Consulting Frameworks

Consulting frameworks are helpful tools, but knowing when to use them is key to making the most of them. Here’s when they are particularly useful:

When facing complex problems

If you’re dealing with a complex issue that has multiple factors, a consulting framework can help you break it down into smaller, more manageable parts. This makes it easier to analyze and address each component.

When you need a structured approach

If you’re looking for a systematic way to tackle a problem, a framework provides a clear method to follow. It ensures that you don’t overlook important details and helps you stay organized.

When making important decisions

If you need to make a significant decision, using a framework helps you evaluate all relevant information thoroughly. This leads to more informed and confident decision-making.

When planning a strategy

If you’re developing a new strategy or plan, a consulting framework can guide you through the process. It helps you consider all necessary elements and create a detailed, actionable plan.

When analyzing business performance

If you need to assess how your business is performing, frameworks like the Balanced Scorecard or SWOT Analysis can help you evaluate different aspects of your performance and identify areas for improvement.

When you want to understand your market

If you need to gain insights into your market or industry, frameworks like PESTEL Analysis or Porter’s Five Forces can help you understand external factors and competitive pressures.

When coordinating with a team

If you’re working with a team on a project, frameworks provide a common language and approach. This helps ensure that everyone is on the same page and contributes effectively.

Using Creately to Implement Consulting Frameworks

Creately offers powerful tools to help you effectively implement consulting frameworks. With its user-friendly interface, customizable templates, and collaborative capabilities, Creately simplifies the process of analyzing and visualizing business strategies.

  • Templates: Creately provides ready-made templates for various consulting frameworks like SWOT Analysis, PESTEL Analysis, and Porter’s Five Forces. These templates save time and help you get started quickly by providing a structured layout that you can customize.
  • Drag-and-drop interface: Creately’s user-friendly interface lets you easily drag and drop elements into your diagram. You can add shapes, text, and icons without needing advanced design skills. This feature helps you create clear and organized frameworks.
  • Real-time collaboration: You can invite team members or clients to work on the framework with you in real-time. Everyone can make updates, add comments, and see changes instantly. This feature is great for team projects and ensures everyone is on the same page.
  • Customization tools: Creately allows you to customize your diagrams extensively. You can change colors, fonts, and shapes to match your specific needs. This helps in tailoring the framework to better fit your analysis or presentation style.
  • Linking and connecting: Use Creately’s shapes and connectors to link different parts of your framework. This helps in visualizing relationships and dependencies clearly. For example, in a SWOT Analysis, you can connect specific opportunities to strengths that could help exploit them.
  • Comments and annotations: Add comments and annotations directly to your framework to provide additional explanations or notes. This feature is useful for clarifying points and giving feedback during collaborative sessions.
  • Presentation mode: Creately offers a presentation mode that allows you to showcase your framework professionally. You can highlight key points and share insights with stakeholders in a clear and engaging way.
  • Integrated notes: Add and view notes within your diagrams. Integrated notes allow you to keep all relevant information in one place, making it easier to reference key details without leaving the diagram.
  • Task managemen t: Manage tasks related to your consulting frameworks directly within Creately. Assign tasks, set deadlines, and track progress to ensure that all actions are completed on time with built-in project management tools such as timelines and Kanban boards. This helps keep your project organized and on track.

Consulting frameworks are essential tools that help businesses make informed decisions and improve their strategies. By using these frameworks, companies can analyze their situations, address challenges, and develop effective plans for growth. Whether you’re dealing with profitability issues, planning a merger, or evaluating market strategies, frameworks like SWOT Analysis, PESTEL Analysis, and Porter’s Five Forces provide valuable insights.

Incorporating these frameworks into your consulting practices can lead to clearer strategies, more effective problem-solving, and ultimately, better business performance. By understanding and applying these tools, businesses can navigate their challenges and seize opportunities for success.

Join over thousands of organizations that use Creately to brainstorm, plan, analyze, and execute their projects successfully.

FAQs About Consulting Frameworks

How do consulting frameworks help in decision-making, how do i choose the right consulting framework, can consulting frameworks be used for different types of businesses, how do consulting frameworks help with strategy development, are consulting frameworks useful for small businesses, can consulting frameworks be used in combination, more related articles.

A Step-by-Step Guide to the Critical Decision Making Model

Amanda Athuraliya is the communication specialist/content writer at Creately, online diagramming and collaboration tool. She is an avid reader, a budding writer and a passionate researcher who loves to write about all kinds of topics.

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Guest Essay

‘Slut-Shaming’ Isn’t the Only Reason People Blame Rape Victims

A photo illustration of a red party cup, partly shredded and perched on a wooden post, as if abandoned at a frat party.

By Jillian Jordan and Roseanna Sommers

Dr. Jordan, a research psychologist, is an assistant professor of business administration at Harvard Business School. Dr. Sommers is a research psychologist and an assistant professor of law at the University of Michigan.

There’s a widespread belief that society has a default tendency to “blame the victim” — to minimize injustice by suggesting the injured party somehow deserved the harm. But psychological research has shown that people often perceive victims in the precisely opposite way: as being especially morally virtuous because of what they’ve endured.

In a 2021 study led by one of us (Dr. Jordan), the researchers asked participants to imagine a woman whose friend had stolen her iPad. People tended to see the woman as more moral and trustworthy than they did an identical woman who hadn’t been victimized. Notably, they did not grant the woman the same moral character boost when her iPad was destroyed in an earthquake. Only being the victim of wrongdoing cast a moral glow.

This “moral halo” effect has been observed for victims of all sorts of wrongdoing: theft, verbal abuse, medical misconduct. While it may seem irrational (isn’t it your own behavior that determines how moral you are?), the moral halo effect probably serves an important social function, making communities more likely to rally around victims and to punish their wrongdoers.

But there are certain situations in which people do seem more inclined to blame the victim. Perhaps the classic case is a rape that is preceded by consensual sexual activity like kissing or foreplay between the victim and the perpetrator. Here — even when the victim ultimately and unambiguously refuses consent — she is often seen as complicit in her assault.

“Slut-shaming” seems like an obvious explanation: When the victim is judged harshly for her consensual sexual activity, she may be seen as less moral and thus less deserving of support.

But in research published last month, we found that slut-shaming is not necessarily the main explanation for why people view the victims of such assaults less sympathetically. This finding has important implications for how society should educate people about rape.

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