community restriction problem solving

“Your page has been scheduled for deletion” Facebook Scam

Last Updated on March 18, 2024

We reported Facebook phishing attacks back in 2020, but scammers keep upgrading their tactics and tricks to steal your personal data and access to your account. Several Facebook fan pages and public groups called “Appeal a Page Policy Violation” appeared recently and are trying to attack Facebook users. Check how the scam works and how to protect yourself from it:

“Your page has been scheduled for deletion”

1. Hackers send fan page owners this message, claiming that the page “has been scheduled for deletion” for violating the Community Standards rules. Then they ask users to click on a link immediately to “cancel the deletion,” or the page will be deleted.

Sample Facebook Page Deletion Message

• Hello, Your Page has been scheduled for deletion because it goes against our Community Standards on Intellectual Property. If you want to cancel the deletion of your page or retrieve any of the content or information you’ve added, please submit a report on link below. Otherwise, Facebook will start deleting your page in 2 days. After 2 April 2021, you won’t be able to access the account or any of the content you’ve added. HTTP[]s://www.facebook.com/495823331798835 Thanks, FacebookTeam
• dear admin, your fanpage was reported by someone that some of your posts violate our community standards on intellectual property rights.we confirm that this fanpage is in violation and have scheduled it to be deleted from facebook within 24 hours.for more information on this issue or if you think this is a mistake. please read the community standards and contact us to confirm that your fanpage does not violate: https:// meta – 11 – 2024[.]com .thank you for reading this message. sincerely, meta support team.

2. The link leads to a Facebook note page entitled “Appeal a Page Policy Violation.” On this page, some details of the “case” are shown, and this note prompts users to file complaints through another link. The link seems legitimate and leads to a web page that looks like a real Facebook page. (It’s, indeed, a fake one!)

Appeal a Page Policy Violation (g) INTELLECTUAL PROPERTY INFRINGEMENT ■ WEDNESDAY, MARCH 17, 2021 • $ Report #: 1003457673493762 Rights Owner: Universal Publishing Group Address: 3130 Villa Ave, Portland, ME, USA. Copyrighted Work: Music If you think this is a mistake we provided you an appeal form below: HTTP[s]: //facebook.com/copyright/100921299743 Note: If we do not receive an appeal within 24 hours from your account we have to respect the decision mentioned above! Thank you for your cooperation. 3. We found that hackers use an external link ( bit.ly) to redirect you to the fake Facebook helpdesk page as shown below. You will find that all the buttons and links on this page don’t work except for the “Appeal” button.

4. If you click on the “Appeal” button, a form will unfold and ask you to fill in information like login email addresses, phone numbers, names, and page names . The information you submit will end up in scammers/hackers’ hands. With that, they can contact you, pretending to be Facebook officials, and trick you into sending your login credentials. They can thus get access to your Facebook account along with your fan pages . Or, they can use the information for other scams such as identity theft.

Sample Facebook Page Deletion Message with a Linkpop URL

Recently, we found that scammers are also utilizing linkpop.com to host such Facebook/Meta page deletion scams:

• important notification: your facebook page is scheduled for permanent deletion due to a post that has infringed upon our trademark rights. we have reached this decision after a thorough review and in accordance with our intellectual property protection policies. if you believe this to be a misunderstanding, we kindly request you to file a complaint seeking the reinstatement of your page prior to its removal from facebook. request for review: https://linkpop[.]com/protectcopyrightsid-www-com we understand that this situation may impact your ongoing business operations. however, please be informed that if we do not receive a complaint from you, our decision will be final. your cooperation and understanding are greatly appreciated. should you have any inquiries or apprehensions, please feel free to reach out to us. sincerely, facebook support team © noreply facebook. meta platforms, inc., attention: community support, 1 facebook way, menlo park, ca 94025

While linkpop.com itself is a legitimate platform, scammers make it their tool to spread phishing links that, again, will take you to a copycat Meta support page where you could end up exposing all your credentials. Be careful!

How to avoid “Your page has been scheduled for deletion” scams

• Pay attention to the web address . A legitimate Facebook official page should always start with facebook.com/ .
• Turn to the Facebook official directly for help. Don’t use links others provide you; search for Facebook Help Center and go to the site yourself instead.
• Be smart with your personal information. Please don’t share it online!
• Never click on links from unknown resources. Check before you take any action!

The truth is, there are lots of  scams  and scam sites on the internet and they’re getting even more difficult to detect with common sense alone. However, for an easy and reliable method of detecting and avoiding scam sites, check out our free Trend Micro ID Protection !   ID Protection can shield you from scams, fake and malware-infected websites, dangerous emails, phishing links, and lots more! If you come across something dangerous online, you’ll be alerted in real time so you’ll know to stay well clear.        

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• Section 1. An Introduction to the Problem-Solving Process

Chapter 17 Sections

• Section 2. Thinking Critically
• Section 3. Defining and Analyzing the Problem
• Section 4. Analyzing Root Causes of Problems: The "But Why?" Technique
• Section 5. Addressing Social Determinants of Health and Development
• Section 6. Generating and Choosing Solutions
• Section 7. Putting Your Solution into Practice
• Main Section

What is a problem?

Why is a group process particularly important, what is the problem-solving process.

"We must try to trust one another. Stay and cooperate."  - Jomo Kenyatta, (1891 - 1978), former president of the Republic of Kenya

Imagine for a moment that your coalition's mission is to encourage development in a traditionally poor downtown neighborhood. Your first goal is to recruit members, but you find a lack of interest among area residents. So you work for months to convince people to join, and meet with some modest success. Then, at your first all-coalition meeting, you find that members don't want to work together. The students you have recruited don't trust the police officers who have shown up; the police officers, in turn, pay no attention to the students; and an argument has broken out in one corner of the room between a few fundamentalist Christians and gay rights activists. Your head is in your hands. You are halfway through your grant, and it seems that you haven't made any headway whatsoever towards your stated goal. What are you going to do now?

Problems are a fact of life at home, at play, and at work. Unfortunately, problems aren't always isolated cases. They tend to be like onions - you peel away one problem only to find another, and then another, and you can't solve the problem you were first interested in until you solve a variety of related problems. For example, you can't increase safety at a crosswalk until you hire more crossing guards. And nobody will apply for the job until you can increase the salary.

In short, we will always be confronted with problems, so the importance of problem solving can't be overstated. That's why this chapter of the Tool Box is focused wholly on the subject. Because most of us labor in groups or coalitions that are working together on an issue, we will focus primarily on the group problem-solving process.

So, what's a problem? How would you define one? We usually define a problem fairly negatively: a problem is a hassle, it's a pain in the neck. This is often true, but more generally, a problem can be considered the difference between what is , and what might or should be. And believe it or not, problems have their advantages, too. What are some of the good things about problems?

• Most problems are solvable (or partially solvable, or at least improvable). We can do something about them. The task may seem overwhelming (it surely did when David fought Goliath, or when suffragettes worked to give women the right to vote), but it's not hopeless. Our optimistic assumption is that we can change the world.
• Problems are opportunities to make some good things happen. If it weren't for problems, what would be our motivation to create change?
• Problems are also challenges . They call upon the best of our abilities, and ask us to go beyond what we thought we could do. They make life interesting, and, at least sometimes, fun. Without problems, life could be pretty boring.

You don't agree? Think of all of the games based on problem solving. Chess is thousands of years old and is still as popular as ever, based on the number of books you might find on it at your local bookstore. The Rubik's Cube was a national rage some years back. True, the stakes may be very different between a chess game and finding a way to connect with local young people. But both can present a challenge that stretches us in the same ways.

With all this in mind, what is "problem solving?" A good definition can be found in Lead on! The complete handbook for group leaders. The authors define problem solving as "an individual or collaborative process composed of two different skills: (1) to analyze a situation accurately, and (2) to make a good decision based on that analysis."

Why are we focusing on a collaborative process in this chapter? Well, for several reasons. You probably already do a lot of individual problem solving , and there's a good deal of merit in that. But many of the problems and challenges we face as members of our organizations affect everyone in the group. It makes sense then, that everyone is part of the solution. And, as the saying goes, two heads are better than one - so just imagine what can be accomplished with a room full of dedicated people!

Now, let's change the emphasis for a moment. Why are we focusing on a collaborative process in this chapter? Maybe your group is used to doing things haphazardly on an as-absolutely-necessary basis. Why should you take more time (already a precious commodity among most groups) to go through a lengthy process?

• Effective group processes enhance a group's ability to solve problems and make decisions. When working with more than just a couple of people, solving a problem with a set process becomes more manageable.
• It increases the group's efficiency and productivity.
• It increases the group's participation - more people tend to be involved, and, as a result,
• It increases group satisfaction. This means, among other things, that the group is more likely to want to take on other problems. And when they do so, they'll be better placed to solve them.

Like any other process, there are many different tasks that need to be done to properly solve problems. And again, like any other process, skipping some of the steps will make the job more difficult in the long run. Here is a brief explanation of each of the steps, to be discussed in more detail in the following sections:

• Running effective meetings - Since your work will be in a group, the first thing you need to understand is how to hold a good meeting. You may have the problem-solving process down pat, but that won't make any difference if nobody shows up at your meeting, or if no one pays attention to what goes on.
• Developing facilitation skills - Strong facilitation skills go hand in hand with running an effective meeting. A good facilitator helps diffuse explosive emotions, makes sure everyone's voice is heard, and steers the group towards the best decisions.
• Developing recorder skills - Again, these skills are part of running an effective meeting. A good recorder works hand in hand with the facilitator, and together, they make sure that not only are everyone's opinions heard, they are also seen, remembered, and followed up on. Having a good recorder is one of the most important parts of setting up an effective meeting.
• Defining and analyzing the problem - This is the core of the problem solving process. Sometimes, the real problem isn't originally apparent.
• Generating and choosing solutions
• Putting your solution into practice - If you have followed the process carefully, you'll be surprised at how easy implementing it actually is!

In Summary:

As we said before, the world is full of problems, and some of them look pretty challenging, to say the least. But the rewards are great. Solutions that are well thought out and carefully implemented can work. How much can you do?

Print Resources

Avery, M., Auvine, B., Streibel, B., & Weiss, L. (1981). A handbook for consensus decision making: Building united judgement . Madison, WI: Center for Conflict Resolution.

Dale, D., & Mitiguy, N. Planning, for a change: A citizen's guide to creative planning and program development .

Dashiell, K.A. (1990). Managing meetings for collaboration and consensus Honolulu, HI: Neighborhood Justice Center of Honolulu, Inc.

Interaction Associates, Inc. (1987). Facilitator institute handbook . San Francisco, CA: Author.

Lawson, L., Donant, F., & Lawson, J. (1982). Lead on! The complete handbook for group leaders . San Luis Obispo, CA: Impact Publishers.

Meacham, W. (1980). Human development training manual . Austin, TX: Human Development Training.

Morrison, E.(1994). Leadership skills: Developing volunteers for organizational success . Tucson, AZ: Fisher Books.  

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• v.80(1); 2003 Mar

Broadening participation in community problem solving: A multidisciplinary model to support collaborative practice and research

Roz d. lasker.

Center for the Advancement of Collaborative Strategies in Health, Division of Public Health, The New York Academy of Medicine, 1216 Fifth Avenue, Room 452, 10029-5293 New York, NY

Elisa S. Weiss

Over the last 40 years, thousands of communities—in the United States and internationally—have been working to broaden the involvement of people and organizations in addressing community-level problems related to health and other areas. Yet, in spite of, this experience, many communities are having substantial difficulty achieving their collaborative objective, and many funders of community partnerships and participation initiatives are looking for ways to get more out of their investment. One of the reasons we are in this predicament is that the practitioners and researchers who are interested in community collaboration come from a variety of contexts, initiatives, and academic disciplines, and few of them have integrated their work with experiences or literatures beyond their own domain. In this article, we seek to overcome some of this fragmentation of effort by presenting a multidisciplinary model that lays out the pathways by which broadly participatory processes lead to more effective community problem solving and to improvements in community health. The model, which builds on a broad array of practical experience as well as conceptual and empirical work in multiple fields, is an outgrowth of a joint-learning work group that was organized to support nine communities in the Turning Point initiative. Following a detailed explication of the model, the article focuses on the implications of the model for research, practice, and policy. It describes how the model can help researchers answer the fundamental effectiveness and “how-to” questions related to community collaboration. In addition, the article explores differences between the model and current practice, suggesting strategies that can help the participants in, and funders of, community collaborations strengthen their efforts.

The Full Text of this article is available as a PDF (185K).

Selected References

These references are in PubMed. This may not be the complete list of references from this article.

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• Guide: 5W1H Is/Is Not Problem Definition

• May 9, 2023
• Learn Lean Sigma

Being effective at solving problems can often be difficult particularly when you dont know where to start. This is where the 5W1H Is/Is Not technique is useful. This technique uses six basic questions (5W) Who, What, Where, When, Why, and (1H) How to help you really understand a problem before diving into solving it. This used along side the Is/Is not Problem definition method further helps create a strong understanding what is in scope of the problem and what is not in scope.

Table of Contents

What is 5w1h is/is not problem definition.

The 5W1H Is/Is Not Problem Definition is a structured approach to problem-solving that aims to provide a clear understanding of a particular issue by exploring the issues from all angle. The acronym stands for “Who, What, Where, When, Why, and How.” In this method, you ask these questions to understand the boundaries of the problem for example:

• Who: Who is affected by the problem? Who are the stakeholders?
• What: What is the issue? What is not the issue?
• Where: Where is the problem occurring? Where is it not occurring?
• When: When does the problem happen? When does it not happen?
• Why: Why is this a problem? Why might it have occurred?
• How: How does the problem manifest? How can it be solved?

By asking “Is” and “Is Not” for each of these categories, you’re setting the scope of the problem, making it easier to focus on what needs to be addressed. This method is particularly useful for complex issues where multiple factors could be at play.

Below is an example of a simple completed 5Wh1H Is/Is not table.

Why is 5W1H Is/Is Not Problem Definition Important?

While the method used to create a problem definition may not be important, the creation of an effective problem definition is to ensure you have the focus on the correct problem as it is easy to have the focus go beyond the scope. Using 5W1H and Is/Is not is a useful tool for achieving this and can provide multiple benefits such as:

Proving Clarity: A well defined problem statement using 5W1H helps in clearly defining the problem, eliminating any ambiguity. This is critical for stakeholders to gain a clear understanding.

Setting the Scope: By asking ‘Is Not’ questions, the method helps in setting the boundaries, ensuring that the team does not stray into unrelated issues, thereby conserving resources. One of the biggest risks to projects is scope creep leading to the project scope being too vast to address effectively.

Root Cause Analysis: The ‘Why’ and ‘How’ questions are particularly useful for understanding the problem and provide a useful first step in getting to the root cause of the problem.

Stakeholder Involvement: By identifying ‘Who’ is affected, you can ensure you involve the right people in the problem-solving process.

How to Use 5W1H Is/Is Not Problem Definition

Step 1: create your team.

Get everyone who is impacted by or involved in solving the problem to be part of the team this can be those that work for the company as well as suppliers and customers where necessary to ensure a all angles are covered.

Step 2: Start with ‘What’

Using a 5W1H Is/Is Not template start with the first question of “What” and explain What the problem IS and what the problem IS Not and ensure that all the stakeholders agree before moving on to the next questions.

Step 3: Go Through Each Question

Now go through each of the remaining questions carefully answering the Is and the Is not for each.

For example:

• Who: The production team
• What: Faulty widgets from Machine A
• Where: Production Line 1
• When: During the second shift
• Why: Calibration issue in Machine A
• How: Incorrect settings

Also, note down what each aspect is not. This sets boundaries.

Step 4: Review and Refine

Once you’ve answered all the questions, review them. Make sure they are specific and agreed upon by everyone. If they are not specific and agreed they should be reviewed and clarified by the team to ensure everyone is on the same page when moving forward with the project or solving the problem.

Step 5: Take Action

Now that you’ve clearly defined the problem, it’s time to solve it. Since you’ve also asked ‘How’ and ‘Why,’ you probably have some ideas for solutions.

For techniques around addressing problems can consult our comprehensive list of guides.

In Conclusion, the 5W1H Is/Is Not template is a useful tool for delving into a topic and gaining a better understanding of it. You can create a clear understanding of a topic and identify any misconceptions or areas of confusion by asking and answering the six questions. You can also clarify any misunderstandings and distinguish your topic from similar topics by addressing the “Is Not” section of the template.

• Knop, K. and Mielczarek, K., 2018. Using 5W-1H and 4M Methods to Analyse and Solve the Problem with the Visual Inspection Process-case study. In  MATEC Web of Conferences  (Vol. 183, p. 03006). EDP Sciences.
• Yusoff, N.M., Zakaria, N.A. and Harum, N., 2019. Problem analysis of RPL overhead in 6LOWPAN using 5W1H model .  Int. J. Innov. Technol. Explor. Eng ,  8 (12), pp.5300-5305.
• Changqing, G., Kezheng, H. and Fei, M., 2005. Comparison of innovation methodologies and TRIZ .  The TRIZ Journal, Issue (September 2005) .

A: The 5W1H Is/Is Not problem definition is a technique used to clearly define a problem by answering six fundamental questions: Who, What, When, Where, Why, and How.

A: The 5W1H Is/Is Not problem definition helps to eliminate ambiguity and ensure a thorough understanding of the problem at hand. It provides a structured approach to defining problems, which aids in effective problem-solving and decision-making.

A: The technique involves asking a series of questions: Who is involved? What is the problem? When does the problem occur? Where does it happen? Why is it happening? And how is it happening? Additionally, answering the corresponding “Is Not” questions helps to set boundaries and clarify what the problem is not.

Daniel Croft

Daniel Croft is a seasoned continuous improvement manager with a Black Belt in Lean Six Sigma. With over 10 years of real-world application experience across diverse sectors, Daniel has a passion for optimizing processes and fostering a culture of efficiency. He's not just a practitioner but also an avid learner, constantly seeking to expand his knowledge. Outside of his professional life, Daniel has a keen Investing, statistics and knowledge-sharing, which led him to create the website learnleansigma.com, a platform dedicated to Lean Six Sigma and process improvement insights.

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Joe Youngblood

Scammers Posing as Meta are Emailing Facebook Page Admins Claiming Their Page Uploaded Content That Violates Guidelines

NOTE: This article is about a scam where the scammers sent emails to random email addresses claiming to be Meta. For our article on the scam where they send messages on Facebook from Pages pretending to be Meta Business Suite, Meta Security, or some alert notification see this article: Someone is Messaging Facebook Pages Claiming They Have Violated Facebook’s Content Policy – It Is A Scam

Scammers are sending phishing emails out scaring small business owners and then stealing their Facebook login information and Facebook / Meta is not taking action on this latest scam. We’ve already had several clients get these emails as have several colleagues. Hopefully this article keeps you from falling prey to this until Meta decides to actually take action and protect users.

If you are getting an email with a link that takes you to a Facebook Page / account called “Restriction Alert” or “Restriction Details” it is a scam. DO NOT TAKE ANY ACTION THE HACKERS WILL TAKE OVER YOUR ACCOUNT .

There are a few versions of this scam going around. The first version claims the emails are coming from Facebook (not Meta) and specifiy copyright infringement. Here is how one of those reads:

And here is how another one, this time claiming to be from Meta, reads:

These scams look legitimate because they use a post on a Facebook Page as the landing page for the email phishing scam, which then redirects users to another site. Shoutout to Gyi Tsakalakis for posting these screenshots on Twitter.

These Facebook scams are no joke. pic.twitter.com/NtfhJyZhEV — Gyi Tsakalakis (@gyitsakalakis) April 21, 2022

All of the Pages / hacked accounts used in this scam are titled “Restriction Alert” or have the name “Restriction Details” most of them we have seen so far have the logo / profile photo of a blue-ish colored shield. The pages often have no other posts, no cover photo, and the post you are given a link to can’t be found from their main page. This is likely why when reported to Facebook neither the page or the posts are taken down. The accounts will have a mixture of old posts and photos from the actual account owner and newer posts about the scam.

Screenshot of a Restriction Alert scam Page on Facebook:

Screenshots from a Restriction Details hacked scam account on Facebook:

The scammers use a multitude of hosting / domain registrar resources. For example the above mentioned scam page uses Namecheap for the domain registrar and for hosting using the domain “502619802.com”. The scam account that comes from a hacked user is using Google’s Firebase Hosting for the hosting on the top level domain “Web.app” which is owned by Google. There are likely dozens more variations floating around out there, designed to mitigate risk when Meta’s security team actually starts to care about this or when a hosting / domain regsitrar catches wind of their system being used for the scam.

Facebook is not the hottest social media website right now, but it is still a main staple of nearly every business on the planet. That is a bad combination because it often means less attention is being paid to Facebook than a newer platform like TikTok – which means when an email like this comes in it might get a less logical review and a more emotional response from whoever runs the social media for a business / brand.

When our clients get the email they freak out and almost immeditely try to take action, but thankfully all of them have asked us first and we have been able to stop them.

For those who are not aware, Facebook has a “Quality” section for each page where issues are likely to be reported. You can find it at this URL : https://www.facebook.com/[page]/quality

If there are content issues with your page they should be listed here.

Facebook / Meta is also likely to sign you out of your account and force you to sign back in if you have a copyright infringement claim against your Page.

This is not the first scam similar to this using Facebook Pages to appear authentically as Facebook or Meta in some fashion and then using that to phish for passwords either throuh email or via Messenger messages to the Page. They go back at least to 2019 when I wrote about a different version of this scam and might be even older.

Here’s my advice to avoid getting scammed out of your Facebook / Meta login: 1. Never click on a link from an email or message to your Page / account claiming to be Facebook or Meta.

2. If you have a Facebook Management agency , Facebook Ads agency , or social media consultant you trust forward any messages to them and ask if they are authentic.

3. Check your Page, Business Manager, or Ads Manager for any notes from Meta or Facebook staff directly. When it comes to Pages these issues are almost always located inside of the Page Quality section.

4. You should also be aware that Facebook has atrocious support for all users, so be on gaurd about any claims from someone from Meta or Facebook trying to be proactive about any issue. Never ever give someone your user name and password, even if you think that person is from Facebook.

What happens if you have already fallen prey to this scam? 1. The hackers stole your personal account, Page(s), Group(s), and Ad Account already.

2. To evade Facebook’s security measures they might have already changed your profile photo, deleted all of your photos and posts, unfriended your friends, changed your email, changed your phone number, and changed your password on your personal account.

At least one of these is typically needed for Facebook’s ‘hacked’ security team to alow you back in. The hacked security team is capable of reversing most or all of these issues, but it is at best sporadic. It is highly possible that they reset your account but do not allow you to login to your account. When this happens it becomes impossible to regain your account.

3. Hackers might try and blackmail you to regain access to your account / page / ad account etc… especially if they see value in some of them. The price will be high, we have seen requests up to $50,000 USD. Do not ever pay for a Facebook account or page that has been hacked as the hacker is likely just scamming you a second time.

4. Hackers will either use your account to spam your friends (if they didn’t unfriend them), add it to their scam operation (see above), or sell your account and assets on a marketplace somewhere. It will be nearly impossible to find these since the names / content has likely been changed to something completely different.

5. Scammers on Twitter, Instagram, and Reddit will claim they can hack your account and get you back in. This is a tier 2 scam that builds on the first one, often ran by the same scamemrs or those who are intimately familiar with the first group of scammers tactics.

If you fell prey to the “Restriction Alert” Page scam and your account has been hacked your best and only real option is to report this to Facebook here: https://www.facebook.com/hacked

Wondering how prolific this scam is? Here are all of the hacked pages/accounts Facebook would show me for each search.

There a lot more that are for one reason or another hidden from my account’s view, but hopefully this shows the scale of the problem is rather large.

Need a reliable Facebook marketing agency? Want to get the most out of Facebook and other social media networks while building a great brand and community? Hey, we’re experts at that. Reach out and tell us what your needs are and we’ll tell you how our services can help achieve your goals.

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Safety Alert: Facebook “Community Standards” Scam

A member notified us of a scam occurring with Facebook that caused their profile to be compromised.

The member was tagged in a post by a page claiming to be in charge of Facebook’s Community Standards. BRR was also tagged in similar posts, such as these:

Understandably, a user can be startled with the threat of their profile being deleted. When clicking on the link, you may be taken to a page that gives you the option to “unlock your account,” then to a page where you are asked to enter your username and password. This allows hackers to access your Facebook and other linked accounts.

The member who notified us of the issue also noted that their credit card information was compromised through Facebook’s payment information.

Facebook has created an interactive page that allows you to experience what a true Community Standards alert would look like. Remember: Facebook will NOT tag you in a post with other people listed. As always, don’t click links from sources you cannot verify.

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MoSCoW Method of Prioritization

MoSCoW Method: This article explains MoSCoW Method in a practical way. Next to what it is (meaning, acronym and origin), and which advantages are connected to using this model, this article also highlights the MoSCoW Method requirements, including a practical example. You will also learn how applying this method will enable you and the team to reach deadlines in time. Enjoy reading!

What is the MoSCoW Method of Prioritization?

Prioritising is often challenging. Particularly when it comes the implementation of new ideas and / or technologies. Everyone in an organisation always wants everything to be done right away and that is practically impossible. There are several tools available to make prioritisation easier. The MoSCoW Method of Prioritization is one them.

The MoSCoW Method is a prioritization technique, which can be used in a variety of situations.

Origin and advantages of the MoSCoW Method

The method was developed by  Dai Clegg, a developer working for the software company Oracle . Originally, it was used to categorize product features, derived from user stories. It was later used in the Dynamic System Development Method (DSDM) . The method contains multiple prioritization categories, with labels for each requirement, making it easier to prioritise.

Even though the origin of this prioritize method is in software development, it is also highly applicable for agile project management, market launches, product releases, starting a new business or change processes.

With the MoSCoW Method, requirements are determined for the result of the project or product. It is about setting requirements by order of priority. The most important requirements need to be met first for a greater chance of success.

Meaning and acronym of the MoSCoW Method

Moscow is an acronym made up of the first letters. The two Os have been added to make the word ‘moscow’ readable, they don’t have any meaning themselves. The M stands for ‘Must haves’ , S for ‘Should haves’ , C for ‘Could haves’ and W for ‘Won’t haves’ or ‘Would haves’ .

Figure 1 – the MoSCoW Method acronym

The requirements when you start with the MoSCoW Method

It’s a good idea to first specify the requirements together with all team members before starting the MoSCoW Method. When determining the requirements, you should take into account what is important to all the stakeholders. Brainstorming with everyone involved will lead to good, qualitative requirements.

The requirements are prioritised to prevent them from becoming to expensive or unrealistic. The main goal is to come up with requirements that add the most value for the company. The project requirements are divided into one of the following categories:

M – Must haves

These are about the minimal requirements that are determined in advance that the end-result has to meet.

Without meeting these requirements, the project fails and the product won’t be use-able. They are a necessity for a workable product and there is no alternative. The ‘Must haves’ are essential. MUST is also explained as an acronym that stands for Minimum Use-able SubseTs.

As an extra exam assignment, University of Applied Sciences Automotive students have been asked to design a car that can at least drive (minimal requirements).

It’s okay if the car only has a chassis, without any bodywork. It’s about the construction of the individual parts and drive train to the combustion engine. In this case, the Must have is that they have a drivable car by the end of the academic year.

S – Should haves

These are additional and much desired requirements that have a high priority, but are not essential for a usable end product. The product will be usable even if these requirements aren’t met. When they are met, they will only add to the value of the product. Depending on the available time, you can always return to these requirements at a later time.

The University of Applied Sciences Automotive student might like to add a tow bar to the car (should have), but as long as the car can drive without the tow bar, their project will be successful. They can always add the tow bar at a later stage.

C – Could haves

These requirements can be considered if there’s time left. If not, it’s no problem and will not have a negative effect on the final result. The ‘Could haves’ have a lower priority than the ‘Should haves’ .

This option will only be included if there really is more than enough time to make it work. This category is also referred to as ‘nice to have’; they’re more a wish than an absolute requirement.

The University of Applied Sciences Automotive students would perhaps like to install a tachometer in the car. It’s not an important (exam) requirement, but it’d be great if they manage to do it.

W – Won’t haves (and would haves)

These are about wishes for the future that are often impossible to realise or cost a lot of time. If it’s simply not possible, it’s best not to waste any energy on it.

If it is achievable, then a lot of time (and money) will have to be invested and it’s labelled a ‘Would have’. ‘Would haves’ are often followed upon at a later stage after the initial project is finished.

The University of Applied Sciences Automotive students don’t have to make a car that will actually drive on public roads.

It’s meant for study. If they do want to take it on public roads, it will need bodywork and comply with safety standards. It also involves getting approval from the Vehicle Standards Agency in elaborate process.

How to reach deadlines using the MoSCoW Method of Prioritization?

Correctly applying and sticking to the MoSCoW Method will lead to a clear way to lead a project. Everyone involved with the project will know what needs to be done first, when it has to be finished and why it’s important. By assigning priorities to requirements, a project becomes more manageable and it’ll be easier to meet the deadline.

It’s Your Turn

What do you think? How do you apply the MoSCoW analysis in your project or organisation? Do you recognize the practical explanation or do you have more additions? What are your success factors for applying the MoSCoW Method?

Share your experience and knowledge in the comments box below.

More information

• Baxter, R. (2004). Software engineering is software engineering . In 26th International Conference on Software Engineering, W36 Workshop Software Engineering for High Performance System (HPCS) Applications (pp. 4-18).
• Stephens, R. (2015). Beginning Software Engineering . Wrox Publishing .
• Hatton, S. (2008). Choosing the right prioritisation method. In Software Engineering, 2008. ASWEC 2008 . 19th Australian Conference on (pp. 517-526). IEEE.
• Robson, W.A., Simon, Shena. (2014). Moscow in the making . Taylor & Francis Ltd.

How to cite this article: Mulder, P. (2017). MoSCoW Method of Prioritization . Retrieved [insert date] from Toolshero: https://www.toolshero.com/project-management/moscow-method/

Original publication date: 05/12/2017 | Last update: 05/31/2023

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Patty Mulder

Patty Mulder is an Dutch expert on Management Skills, Personal Effectiveness and Business Communication. She is also a Content writer, Business Coach and Company Trainer and lives in the Netherlands (Europe). Note: all her articles are written in Dutch and we translated her articles to English!

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One response to “moscow method of prioritization”.

Thanks for providing a concise and easily understandable explanation. The one thing that stood out to me however, is the example for the Should Have section. Tow bars are clearly “Could have” at best and in this situation would probably end up in the “Won’t have” bucket simply because there’s no justification for them at all on an experimental vehicle that will not be driven on a public road. To make this more believable I’d recommend changing the example for “Should Haves” to either: Seats – the vehicle should have a seat for the driver but as long as someone can drive it somehow it’s not critical. Or Steering Wheel – ideally the vehicle should have a steering wheel, but as long as it CAN be steered (perhaps by levers) then the project will pass. Otherwise, this is a really useful article. Thanks again.

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Facebook phishers threaten users with Page Recovery Help Support

We’ve seen multiple hijacked profiles on Facebook recently claiming to be account recovery services. These bogus account recovery services aren’t here to help. They’re actually just trying to scare users into falling for phishing attempts.

The people behind these scams target Facebook pages belonging to musicians, products, and businesses of all kinds. In what may be a peculiar coincidence, quite a few of the accounts we looked at belonged to spa/beauty treatment small businesses.

Once the page has been taken over, the hijacker changes the name, profile picture, and more to look like it’s a support page.

Here’s a typical list of some of these compromised accounts:

As you can see, there’s no real rhyme or reason to the hijacks. Just a big list of random pages ready to get up to mischief.

With great power comes great transparency

The dates of the pages being altered can be seen via Facebook’s “Page transparency” popup. The majority of those we’ve observed appear to have been hijacked in the last month or so. If you’re not familiar with this popup, it’s all about providing a fuller picture of what a page is all about.

When was it created? How many times has the name changed? Has it merged with another page? Which country does it operate out of? This is what the transparency box looks like:

How do scammers go phishing?

Businesses on Facebook have a dedicated page for their organisation, containing information, updates, and posts about the latest happenings. These pages are operated by one or more Admins, using their personal accounts . Should any of those users suffer an account compromise, the business page may become vulnerable as a result. The compromiser is able to set about changing the business page to suit their needs.

Let’s assume an account responsible for a page has just been compromised. The people behind this have made significant alterations to the page description and layout. Instead of a portal advertising the latest gardening tools or hair fashion, it’s now claiming to help you recover lost Facebook pages.

Potential victims are linked to a notification on the compromised account’s page via messaging. These pages are also easy to stumble upon while searching for content in Facebook itself – this is how a relative first brought it to my attention. A rather dire warning lies in wait for anyone viewing it:

Your account will be deactivated. This is because someone has reported you with non-compliance with the terms of service. If you are the original owner of this account, re-verify your account to avoid blocking. Click here [URL removed] If you do not confirm within 12 hours, our system will automatically block your account and you will not be able to use it. Thanks, Bruce, Security Support Specialist

Well, that’s alarming. Thanks, Bruce, if it is your real name (it is not). Here”s another example of a compromised page:

Note the attempt at some form of keyword/search spam at the bottom, in an effort to be as visible to users as possible.

Landing on the phish

No matter which compromised warning page you land on, they all want you to visit a phishing page. These differ from account to account, but the landing pages are all pretty much the same. Here’s one example:

Note that the page here isn’t even HTTPs.

We can’t say for sure what they’re doing with the stolen accounts, but once they have them, spam and malicious messaging would be the best bet. They’ll likely be used to compromise more accounts down the line. If any stolen accounts have access to business pages, no doubt they’ll create more fake recovery pages too. Whatever they’re up to, it won’t be anything good.

While drafting this blog, we became aware of research already published by Abnormal Security . The research covers similar tactics: hijacking business pages to phish. The fraudulent activity covered there includes fake emails, and a longer time limit (48 hours to respond, instead of just 12), and its well worth reading.

Keeping your Facebook account safe

• Enable two-factor authentication on your account .
• Consider using a password manager. It will help you use a different and difficult password for every online account you have. Better still, if the password manager has the ability to match the page you’re on with the one you’re trying to log into, it won’t work if the site is a phish.
• Set up login alerts so you get notified if anyone tries to login to your account from a new device.
• Don’t believe random warnings of account loss. You can always reach out to contact Facebook support directly if you’re unsure.
• If you need to report that your own account has been compromised, you can send Facebook a message directly about your problem. Facebook also provides a variety of information related to specific situations here .

Pressuring people into handing over logins “or else” is a pressure tactic that’s been around forever. Making them “confirm” in 12 hours or less is one of the tighter time limits we’ve seen. Don’t panic, contact support, and go about your day. Those dire warnings of account loss and removal are almost certainly going to be a lot of phishy nonsense.

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Environmental Education, Reading and Fun: Community Event Incorporates Them All

The U.S. Fish and Wildlife Service is committed to creating a lasting base of environmental literacy, stewardship, and problem-solving skills for today's youth. One way the service works towards this goal is by participating in community events where environmental education can be promoted. Wolf Creek National Fish Hatchery is always excited for opportunities in the community to provide such encounters. 

Marsha Hart, Environmental Education and Outreach Specialist at Wolf Creek National Fish Hatchery, attended the local “Read Across Russell County” event held at the Russell County Public Library on March 14, 2024. Wolf Creek NFH, along with other community partners, created an atmosphere where children and youth could have fun while reading and learning about various topics. 

Wolf Creek NFH set up to focus on pollination including topics such as what are pollinators, what is the process of pollination, the importance of pollination, and what can be done to help pollinators. To incorporate reading and fun, participants would spin a large wheel that would land on a question or topic about pollination for them to read aloud, and then answer or discuss the topic. It was wonderful to hear children share what they already know about pollinators, and be eager to learn more! Parents also joined in on the fun, with some telling of flowers they plant that attract pollinators and others telling about enjoying watching butterflies as they move from flower to flower.

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