how to write essay roadmap

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Introductions, thesis statements, and roadmaps - graduate writing center.

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Introductions, Thesis Statements, and Roadmaps

• Body Paragraphs and Topic Sentences
• Literature Reviews
• Conclusions
• Executive Summaries and Abstracts
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• Style: Clarity and Concision
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• Writing a Thesis
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The first paragraph or two of any paper should be constructed with care, creating a path for both the writer and reader to follow. However, it is very common to adjust the introduction more than once over the course of drafting and revising your document. In fact, it is normal (and often very useful, or even essential!) to heavily revise your introduction after you've finished composing the paper, since that is most likely when you have the best grasp on what you've been aiming to say.

The introduction is your opportunity to efficiently establish for your reader the topic and significance of your discussion, the focused argument or claim you’ll make contained in your thesis statement, and a sense of how your presentation of information will proceed.

There are a few things to avoid in crafting good introductions. Steer clear of unnecessary length: you should be able to effectively introduce the critical elements of any project a page or less. Another pitfall to watch out for is providing excessive history or context before clearly stating your own purpose. Finally, don’t lose time stalling because you can't think of a good first line. A funny or dramatic opener for your paper (also known as “a hook”) can be a nice touch, but it is by no means a required element in a good academic paper.

Introductions, Thesis Statements, and Roadmaps Links

• Short video (5:47): " Writing an Introduction to a Paper ," GWC
• Handout (printable):  " Introductions ," University of North Carolina Chapel Hill Writing Center
• Handout (printable): " Thesis Statements ," University of North Carolina Chapel Hill Writing Center
• NPS-specific one-page (printable)  S ample Thesis Chapter Introduction with Roadmap , from "Venezuela: A Revolution on Standby," Luis Calvo
• Short video (3:39):  " Writing Ninjas: How to Write a Strong Thesis Statement "
• Video (5:06): " Thesis Statements ," Purdue OWL

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It’s the roadmap to your essay, it’s the forecast for your argument, it’s...your introduction paragraph, and writing one can feel pretty intimidating. The introduction paragraph is a part of just about every kind of academic writing , from persuasive essays to research papers. But that doesn’t mean writing one is easy!

If trying to write an intro paragraph makes you feel like a Muggle trying to do magic, trust us: you aren’t alone. But there are some tips and tricks that can make the process easier—and that’s where we come in.

In this article, we’re going to explain how to write a captivating intro paragraph by covering the following info:  

• A discussion of what an introduction paragraph is and its purpose in an essay
• An overview of the most effective introduction paragraph format, with explanations of the three main parts of an intro paragraph
• An analysis of real intro paragraph examples, with a discussion of what works and what doesn’t
• A list of four top tips on how to write an introduction paragraph

Are you ready? Let’s begin!

What Is an Introduction Paragraph? 

An introduction paragraph is the first paragraph of an essay , paper, or other type of academic writing. Argumentative essays , book reports, research papers, and even personal  essays are common types of writing that require an introduction paragraph. Whether you’re writing a research paper for a science course or an argumentative essay for English class , you’re going to have to write an intro paragraph. 

So what’s the purpose of an intro paragraph? As a reader’s first impression of your essay, the intro paragraph should introduce the topic of your paper. 

Your introduction will also state any claims, questions, or issues that your paper will focus on. This is commonly known as your paper’s thesis . This condenses the overall point of your paper into one or two short sentences that your reader can come back and reference later.

But intro paragraphs need to do a bit more than just introduce your topic. An intro paragraph is also supposed to grab your reader’s attention. The intro paragraph is your chance to provide just enough info and intrigue to make your reader say, “Hey, this topic sounds interesting. I think I’ll keep reading this essay!” That can help your essay stand out from the crowd.

In most cases, an intro paragraph will be relatively short. A good intro will be clear, brief, purposeful, and focused. While there are some exceptions to this rule, it’s common for intro paragraphs to consist of three to five sentences . 

Effectively introducing your essay’s topic, purpose, and getting your reader invested in your essay sounds like a lot to ask from one little paragraph, huh? In the next section, we’ll demystify the intro paragraph format by breaking it down into its core parts . When you learn how to approach each part of an intro, writing one won’t seem so scary!

Once you figure out the three parts of an intro paragraph, writing one will be a piece of cake!

The 3 Main Parts of an Intro Paragraph

In general, an intro paragraph is going to have three main parts: a hook, context, and a thesis statement . Each of these pieces of the intro plays a key role in acquainting the reader with the topic and purpose of your essay. 

Below, we’ll explain how to start an introduction paragraph by writing an effective hook, providing context, and crafting a thesis statement. When you put these elements together, you’ll have an intro paragraph that does a great job of making a great first impression on your audience!

Intro Paragraph Part 1: The Hook

When it comes to how to start an introduction paragraph, o ne of the most common approaches is to start with something called a hook. 

What does hook mean here, though? Think of it this way: it’s like when you start a new Netflix series: you look up a few hours (and a few episodes) later and you say, “Whoa. I guess I must be hooked on this show!” 

That’s how the hook is supposed to work in an intro paragrap h: it should get your reader interested enough that they don’t want to press the proverbial “pause” button while they’re reading it . In other words, a hook is designed to grab your reader’s attention and keep them reading your essay! 

This means that the hook comes first in the intro paragraph format—it’ll be the opening sentence of your intro. 

It’s important to realize  that there are many different ways to write a good hook. But generally speaking, hooks must include these two things: what your topic is, and the angle you’re taking on that topic in your essay. 

One approach to writing a hook that works is starting with a general, but interesting, statement on your topic. In this type of hook, you’re trying to provide a broad introduction to your topic and your angle on the topic in an engaging way . 

For example, if you’re writing an essay about the role of the government in the American healthcare system, your hook might look something like this: 

There's a growing movement to require that the federal government provide affordable, effective healthcare for all Americans. 

This hook introduces the essay topic in a broad way (government and healthcare) by presenting a general statement on the topic. But the assumption presented in the hook can also be seen as controversial, which gets readers interested in learning more about what the writer—and the essay—has to say.

In other words, the statement above fulfills the goals of a good hook: it’s intriguing and provides a general introduction to the essay topic.

Intro Paragraph Part 2: Context

Once you’ve provided an attention-grabbing hook, you’ll want to give more context about your essay topic. Context refers to additional details that reveal the specific focus of your paper. So, whereas the hook provides a general introduction to your topic, context starts helping readers understand what exactly you’re going to be writing about

You can include anywhere from one to several sentences of context in your intro, depending on your teacher’s expectations, the length of your paper, and complexity of your topic. In these context-providing sentences, you want to begin narrowing the focus of your intro. You can do this by describing a specific issue or question about your topic that you’ll address in your essay. It also helps readers start to understand why the topic you’re writing about matters and why they should read about it. 

So, what counts as context for an intro paragraph? Context can be any important details or descriptions that provide background on existing perspectives, common cultural attitudes, or a specific situation or controversy relating to your essay topic. The context you include should acquaint your reader with the issues, questions, or events that motivated you to write an essay on your topic...and that your reader should know in order to understand your thesis. 

For instance, if you’re writing an essay analyzing the consequences of sexism in Hollywood, the context you include after your hook might make reference to the #metoo and #timesup movements that have generated public support for victims of sexual harassment. 

The key takeaway here is that context establishes why you’re addressing your topic and what makes it important. It also sets you up for success on the final piece of an intro paragraph: the thesis statement.

Elle Woods' statement offers a specific point of view on the topic of murder...which means it could serve as a pretty decent thesis statement!

Intro Paragraph Part 3: The Thesis

The final key part of how to write an intro paragraph is the thesis statement. The thesis statement is the backbone of your introduction: it conveys your argument or point of view on your topic in a clear, concise, and compelling way . The thesis is usually the last sentence of your intro paragraph. 

Whether it’s making a claim, outlining key points, or stating a hypothesis, your thesis statement will tell your reader exactly what idea(s) are going to be addressed in your essay. A good thesis statement will be clear, straightforward, and highlight the overall point you’re trying to make.

Some instructors also ask students to include an essay map as part of their thesis. An essay map is a section that outlines the major topics a paper will address. So for instance, say you’re writing a paper that argues for the importance of public transport in rural communities. Your thesis and essay map might look like this: 

Having public transport in rural communities helps people improve their economic situation by giving them reliable transportation to their job, reducing the amount of money they spend on gas, and providing new and unionized work .

The underlined section is the essay map because it touches on the three big things the writer will talk about later. It literally maps out the rest of the essay!

So let’s review: Your thesis takes the idea you’ve introduced in your hook and context and wraps it up. Think of it like a television episode: the hook sets the scene by presenting a general statement and/or interesting idea that sucks you in. The context advances the plot by describing the topic in more detail and helping readers understand why the topic is important. And finally, the thesis statement provides the climax by telling the reader what you have to say about the topic. 

The thesis statement is the most important part of the intro. Without it, your reader won’t know what the purpose of your essay is! And for a piece of writing to be effective, it needs to have a clear purpose. Your thesis statement conveys that purpose , so it’s important to put careful thought into writing a clear and compelling thesis statement. 

How To Write an Introduction Paragraph: Example and Analysis

Now that we’ve provided an intro paragraph outline and have explained the three key parts of an intro paragraph, let’s take a look at an intro paragraph in action.

To show you how an intro paragraph works, we’ve included a sample introduction paragraph below, followed by an analysis of its strengths and weaknesses.

Example of Introduction Paragraph

While college students in the U.S. are struggling with how to pay for college, there is another surprising demographic that’s affected by the pressure to pay for college: families and parents. In the face of tuition price tags that total more than $100,000 (as a low estimate), families must make difficult decisions about how to save for their children’s college education. Charting a feasible path to saving for college is further complicated by the FAFSA’s estimates for an “Expected Family Contribution”—an amount of money that is rarely feasible for most American families. Due to these challenging financial circumstances and cultural pressure to give one’s children the best possible chance of success in adulthood, many families are going into serious debt to pay for their children’s college education. The U.S. government should move toward bearing more of the financial burden of college education. 

Example of Introduction Paragraph: Analysis

Before we dive into analyzing the strengths and weaknesses of this example intro paragraph, let’s establish the essay topic. The sample intro indicates that t he essay topic will focus on one specific issue: who should cover the cost of college education in the U.S., and why. Both the hook and the context help us identify the topic, while the thesis in the last sentence tells us why this topic matters to the writer—they think the U.S. Government needs to help finance college education. This is also the writer’s argument, which they’ll cover in the body of their essay. 

Now that we’ve identified the essay topic presented in the sample intro, let’s dig into some analysis. To pin down its strengths and weaknesses, we’re going to use the following three questions to guide our example of introduction paragraph analysis: 

• Does this intro provide an attention-grabbing opening sentence that conveys the essay topic? 
• Does this intro provide relevant, engaging context about the essay topic? 
• Does this intro provide a thesis statement that establishes the writer’s point of view on the topic and what specific aspects of the issue the essay will address? 

Now, let’s use the questions above to analyze the strengths and weaknesses of this sample intro paragraph. 

Does the Intro Have a Good Hook? 

First, the intro starts out with an attention-grabbing hook . The writer starts by presenting  an assumption (that the U.S. federal government bears most of the financial burden of college education), which makes the topic relatable to a wide audience of readers. Also note that the hook relates to the general topic of the essay, which is the high cost of college education. 

The hook then takes a surprising turn by presenting a counterclaim : that American families, rather than students, feel the true burden of paying for college. Some readers will have a strong emotional reaction to this provocative counterclaim, which will make them want to keep reading! As such, this intro provides an effective opening sentence that conveys the essay topic. 

Does the Intro Give Context?

T he second, third, and fourth sentences of the intro provide contextual details that reveal the specific focus of the writer’s paper . Remember: the context helps readers start to zoom in on what the paper will focus on, and what aspect of the general topic (college costs) will be discussed later on. 

The context in this intro reveals the intent and direction of the paper by explaining why the issue of families financing college is important. In other words, the context helps readers understand why this issue matters , and what aspects of this issue will be addressed in the paper.  

To provide effective context, the writer refers to issues (the exorbitant cost of college and high levels of family debt) that have received a lot of recent scholarly and media attention. These sentences of context also elaborate on the interesting perspective included in the hook: that American families are most affected by college costs.

Does the Intro Have a Thesis? 

Finally, this intro provides a thesis statement that conveys the writer’s point of view on the issue of financing college education. This writer believes that the U.S. government should do more to pay for students’ college educations. 

However, the thesis statement doesn’t give us any details about why the writer has made this claim or why this will help American families . There isn’t an essay map that helps readers understand what points the writer will make in the essay.

To revise this thesis statement so that it establishes the specific aspects of the topic that the essay will address, the writer could add the following to the beginning of the thesis statement:

The U.S. government should take on more of the financial burden of college education because other countries have shown this can improve education rates while reducing levels of familial poverty.

Check out the new section in bold. Not only does it clarify that the writer is talking about the pressure put on families, it touches on the big topics the writer will address in the paper: improving education rates and reduction of poverty. So not only do we have a clearer argumentative statement in this thesis, we also have an essay map!  

So, let’s recap our analysis. This sample intro paragraph does an effective job of providing an engaging hook and relatable, interesting context, but the thesis statement needs some work ! As you write your own intro paragraphs, you might consider using the questions above to evaluate and revise your work. Doing this will help ensure you’ve covered all of your bases and written an intro that your readers will find interesting!

4 Tips for How To Write an Introduction Paragraph

Now that we’ve gone over an example of introduction paragraph analysis, let’s talk about how to write an introduction paragraph of your own. Keep reading for four tips for writing a successful intro paragraph for any essay. 

Tip 1: Analyze Your Essay Prompt

If you’re having trouble with how to start an introduction paragraph, analyze your essay prompt! Most teachers give you some kind of assignment sheet, formal instructions, or prompt to set the expectations for an essay they’ve assigned, right? Those instructions can help guide you as you write your intro paragraph!

Because they’ll be reading and responding to your essay, you want to make sure you meet your teacher’s expectations for an intro paragraph . For instance, if they’ve provided specific instructions about how long the intro should be or where the thesis statement should be located, be sure to follow them!

The type of paper you’re writing can give you clues as to how to approach your intro as well. If you’re writing a research paper, your professor might expect you to provide a research question or state a hypothesis in your intro. If you’re writing an argumentative essay, you’ll need to make sure your intro overviews the context surrounding your argument and your thesis statement includes a clear, defensible claim. 

Using the parameters set out by your instructor and assignment sheet can put some easy-to-follow boundaries in place for things like your intro’s length, structure, and content. Following these guidelines can free you up to focus on other aspects of your intro... like coming up with an exciting hook and conveying your point of view on your topic!

Tip 2: Narrow Your Topic

You can’t write an intro paragraph without first identifying your topic. To make your intro as effective as possible, you need to define the parameters of your topic clearly—and you need to be specific. 

For example, let’s say you want to write about college football. “NCAA football” is too broad of a topic for a paper. There is a lot to talk about in terms of college football! It would be tough to write an intro paragraph that’s focused, purposeful, and engaging on this topic. In fact, if you did try to address this whole topic, you’d probably end up writing a book!

Instead, you should narrow broad topics to  identify a specific question, claim, or issue pertaining to some aspect of NCAA football for your intro to be effective. So, for instance, you could frame your topic as, “How can college professors better support NCAA football players in academics?” This focused topic pertaining to NCAA football would give you a more manageable angle to discuss in your paper.

So before you think about writing your intro, ask yourself: Is my essay topic specific, focused, and logical? Does it convey an issue or question that I can explore over the course of several pages? Once you’ve established a good topic, you’ll have the foundation you need to write an effective intro paragraph . 

Once you've figured out your topic, it's time to hit the books!

Tip 3: Do Your Research

This tip is tightly intertwined with the one above, and it’s crucial to writing a good intro: do your research! And, guess what? This tip applies to all papers—even ones that aren’t technically research papers. 

Here’s why you need to do some research: getting the lay of the land on what others have said about your topic—whether that’s scholars and researchers or the mass media— will help you narrow your topic, write an engaging hook, and provide relatable context. 

You don't want to sit down to write your intro without a solid understanding of the different perspectives on your topic. Whether those are the perspectives of experts or the general public, these points of view will help you write your intro in a way that is intriguing and compelling for your audience of readers. 

Tip 4: Write Multiple Drafts

Some say to write your intro first; others say write it last. The truth is, there isn’t a right or wrong time to write your intro—but you do need to have enough time to write multiple drafts . 

Oftentimes, your professor will ask you to write multiple drafts of your paper, which gives you a built-in way to make sure you revise your intro. Another approach you could take is to write out a rough draft of your intro before you begin writing your essay, then revise it multiple times as you draft out your paper. 

Here’s why this approach can work: as you write your paper, you’ll probably come up with new insights on your topic that you didn’t have right from the start. You can use these “light bulb” moments to reevaluate your intro and make revisions that keep it in line with your developing essay draft. 

Once you’ve written your entire essay, consider going back and revising your intro again . You can ask yourself these questions as you evaluate your intro: 

• Is my hook still relevant to the way I’ve approached the topic in my essay?
• Do I provide enough appropriate context to introduce my essay? 
• Now that my essay is written, does my thesis statement still accurately reflect the point of view that I present in my essay?

Using these questions as a guide and putting your intro through multiple revisions will help ensure that you’ve written the best intro for the final draft of your essay. Also, revising your writing is always a good thing to do—and this applies to your intro, too!

What's Next?

Your college essays also need great intro paragraphs. Here’s a guide that focuses on how to write the perfect intro for your admissions essays. 

Of course, the intro is just one part of your college essay . This article will teach you how to write a college essay that makes admissions counselors sit up and take notice.

Are you trying to write an analytical essay? Our step-by-step guide can help you knock it out of the park.

Ashley Sufflé Robinson has a Ph.D. in 19th Century English Literature. As a content writer for PrepScholar, Ashley is passionate about giving college-bound students the in-depth information they need to get into the school of their dreams.

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Writing Center

Strategic enrollment management and student success, creating a research roadmap, ... so your paper doesn't crash.

It’s easy to get daunted by the idea of starting a research project. Although “finding information” sounds pretty simple, many of us get overwhelmed when we starting thinking of all the things that go into finding what we need for a research project: figuring out where to look, understanding and determining what is important, deciding how to organize — not to mention incorporating all of this into the actual writing of your paper. Whew!

However, even though research can seem like an overwhelming task, if you are able to break “research” down into manageable chunks, you’ll find that it doesn’t have to be so bad. Research isn’t only finding information or facts; you will also find others’ viewpoints and interpretations of that information. And finally, you will add your interpretation to the mix so that your paper is not a report but a critical look at a topic.

Doing all of this, of course, takes some time and planning, so it can be helpful to think of doing research much like going on a road trip. You just don’t hop in the car and go; you also pack snacks, get directions, check your tire pressure, and find places to stop along the way. Research is the same way. Making a checklist and timeline of all the things you have to do will help you effectively reach your destination. Keep reading to find out how you can create a personal research roadmap that will help you reach your destination safely and without panic.

1)   Creating a plan: Where you need to go

The first thing you need to do is make sure you   understand the assignment . You don’t want to waste time doing work that won’t fit your project. If you’re not sure what you are supposed to be doing, consult classmates, your professor, or the Writing Center.

If you have the option to   choose your topic   for research, do this next. Keep in mind the parameters of the assignment, including date due, page length, and project objectives, so you don’t pick a topic that is too broad or narrow for the assignment.

Do some   preliminary research   on your topic. Consult general sources, such as class notes, textbooks, reference books, and the Internet. You won’t use this material in your final paper but it will give you general information to help you focus your topic choice.

Based on your preliminary research,   figure out what types of material you will need   to find for your paper. Remember that information consists of both facts and other peoples’ interpretations of those facts. Knowing what you need will make your research more focused, which will save you time.

Create a timeline   for completing research. You should do Phase 1 very soon after receiving your assignment. Phase 2 and 3 will take the longest, so don't put them off to the last minute.

2)   Doing the research: How to get there

Find keywords   that get you into the topic. This may take some experimenting and the task can be frustrating, so use your preliminary research to help you figure out what terms are most relevant for your search.

You’ll probably be using mostly scholarly sources for your paper, so   consult library books and electronic databases   through the library’s website. (Google searches are not a good use of your time. Promise.) You can consult the help desk in the library or the Writing Center for help on searching.

Once you’ve done research,   prioritize your sources . Start with more introductory material to learn the basic facts and then go for more evaluation and interpretation. Don’t feel you have to read every single word of every single source—scan for relevant material and then read more carefully in more important sections.

Take notes as you read   your sources. Write down important ideas, quotations, and your own analysis. Writing as you read (instead of waiting ‘til the end) will save you lots of time and energy. Look for the central ideas of sources and think about how they could be organized. Allow ideas to emerge through your research.

3)   Incorporating research: What to do while there

Revisit your notes   and key quotations from your sources. Identify key concepts, ideas, and points of debate within your subject.

Think about how you can   organize your sources around major points   of interpretation instead of general topics. Revisit your assignment sheet to make sure you’re still on the right track.

Write a first draft   so you can get your ideas out on paper. Divide your paper into smaller chunks so you can work on one chunk at a time. You don’t need to worry about getting everything perfect, but you do want to push your thinking to be analytical and critical. Skip writing the introduction for now. You’ll have a better idea of what to say after you write a draft.

Read your draft and determine if you need to   fill holes in your research . Sometimes you won’t realize you need certain things until you start writing, so it helps to set aside some time to go back and do a bit more focused research.

Write a second draft . The value of a second draft can’t be emphasized enough. A second draft is a lot more than just a proofread first draft — it is a refining of your ideas. As you write, you’ll discover your ideas in the first draft; in the second, you’ll make them understandable to outside readers. (Psst—it’s easier to focus your ideas if you start with a blank document instead of trying to directly change your first draft.)

Use the timeline below to divide your research into 3 phases. The length of each phase will be determined by your deadline.

Chapter 2: Evidence

Drafting the Blueprint

Following the information-gathering stage described in Chapter 1, the essay blueprint is the next step toward purposeful writing. The essay blueprint is NOT a summary (nor should it be confused with the essay roadmap, to be discussed in Chapter 4). Drafting an  essay blueprint is an exercise that demonstrates clear understanding, meaningful citing and concise paraphrasing of the text’s argument. In this sense, the essay blueprint is as much a reading comprehension exercise as it is an organizational exercise. Your thorough understanding of the text you are analyzing will determine the structure of your essay and its validity.

When drafting the blueprint, be sure the evidence you use reflects accurately the content of the original text you are analyzing. In an analytical essay you must combine different ideas, theories, and facts to construct a coherent argument.  In your blueprint you should consider the purpose and lay the groundwork for the analytical essay you will be writing.

A good blueprint should distill the main points of the other writer’s work and organize them in a way that best suits your analytical reading. Keep your future essay in mind as you construct your blueprint, and remember that your essay should lead your reader through the same analytical process you went through to arrive at the claim you are making.

Before we start constructing the blueprint, let’s watch Video 2.1: The Blueprint . This video describes some of the habits, or “Don’ts,” we want to avoid when taking an analytical approach to an article. This lecture uses David Bollier’s “The Plot to Privatize Common Knowledge,” so have your diagnostic essay handy.

Write Here, Right Now: An Interactive Introduction to Academic Writing and Research Copyright © 2018 by Ryerson University is licensed under a Creative Commons Attribution 4.0 International License , except where otherwise noted.

How To Create A Roadmap In An Essay

Creating a roadmap for an essay can save you lots of time in the long run. You’ll be easily able to keep track of your train of thoughts. And find all the “what”, “why” and “who” within it. Besides, a simple outline helps to stay organized and focused on the main topic. In this article, we’ll explain the tips and tricks that will help you in writing your own amazing roadmap. Let’s dive right into it!

How To Create A Roadmap?

A table of contents is the basic guideline of your paper. You should have the key headings as well as subheadings in your table of contents. A standard paper in any field would have an introduction, methods, results and discussion. But, an apa table of content is not necessary within this style of formatting. You should make sure your instructor has given you the correct formatting guidelines before you begin writing. Additionally, you can include an appendix to the final paper.

Keep reading and find out how to create a roadmap for your essay next!

1. Choose Your Topic

Start by choosing the main topic of your paper to create a roadmap. Next, you should explore as many subtopics and topics as you can. Once you have a basic idea of what your paper will cover, you can start writing your abstract. The outline will be easier to modify later. So you can begin to outline your paper early.

2. Branch Out

Developing a basic roadmap for your paper can save you time in the long run. You can begin the process by breaking it into smaller chunks. This will help you make your writing more understandable. By separating the paper into its parts, you will be able to identify content areas and organization problems. You can also use say/do analysis tools to see where you might need to make changes.

Once you have defined the main subject for your paper, start branching into subtopics. Use this basic roadmap as a starting point for your paper. You will be able to see what your audience expects from your work. This will allow you to predict how the audience will respond to your topic. After creating a basic roadmap, you can focus on writing the abstract.

3. Create An Abstract

Your abstract is the key to establishing a clear roadmap for your paper. An abstract is a brief summary of the purpose and perspectives of your paper. You should limit the abstract to one paragraph. It should also be two-spaced. An abstract is required if you are planning to create a research paper. If your research paper involves a large group of people working on it, you should include the name of each author. Readers will find it much easier to find your paper if you include this information.

4. Outline Everything

An outline of all main points for the paper is a basis map. You can also include page numbers or table numbers taken from a book, journal or magazine. A running header is a shorter version of the title for the paper and must not exceed 50 words. The body should include an abstract. A summary that is too long may be better written in two to three paragraphs. In any case, make sure you include a reference to the source.

You can use an outline to help focus and organize your thoughts. Following the outline can help simplify your writing. By following the guidelines, grammar and style errors can be avoided. The manual lists several fonts to suit different purposes. To create an organized paper, it is best to use the most common fonts and style guidelines. If necessary, you should include a media folder.

5. Double-Check Your Details and Formatting

The outline should be completed before you can start to write your paper. The title of your paper should be the first line of the paper. Your introduction must be in the second paragraph if your paper contains one. An author must mention his/her name as well as their affiliation. The title and date of your paper should be included in the heading. You should include the main subject in your abstract. Your paper body must contain results and information about the experiments.

It should contain the aim of the experiment, and its objectives. This paragraph must also summarize the overall project results. You can use transitional words to demonstrate how the next paragraph complements the last one. Your paper should be well-organized and coherent. It is much more easy to use and understand than other papers. It will also be much easier to move on to the next section. It will make your bibliography more organized and informative.

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The introduction and roadmap

Here are some suggestions on writing the introduction to your paper.

It’s a contract between the author and reader. Make sure that the introduction corresponds to what the paper actually says, and vice-versa. If you say in the intro that you’ll cover something, then be sure to cover it.

Write a rough version of it early.  Free-write your introduction early on. You’ll revise it significantly, but I’ve always found that forcing myself to write the introduction early on gets me thinking more holistically about how the parts of the paper fit together.

Come back to the introduction as you revise.  Don’t spend to much time on your introduction, but it helps from time to time to do a “reality check” by looking back at your introduction. Are you forgetting things that should be in the paper? Has your thinking changed? Do you need to reorganize what you say, and where?

Revise it carefully at the end.  As noted, the final version of your introduction should match what you actually say in the body of the paper.

Length. For a 30-page student paper, I’d recommend that your introduction be no more than 2-4 pages. If you believe it needs to be longer, chances are you are trying to put background information in the introduction that should instead go elsewhere.

Components of an introduction.   See Fajans and Falk pp. 87-88. A good introduction should include matters discussed there (and credit to Professor Eugene Volokh for his discussion in Academic Legal Writing regarding utility/novelty/nonobviousness):

Your topic. What is the problem or question your paper addresses?

Your thesis. What is your answer to the question, or your solution?

Utility. Don’t actually use the term “utility,” but be sure to explain why your topic and thesis are important to the reader.

Novelty & nonobviousness. Don’t use those terms, but be sure to explain why your paper contains something new, and why your original contribution is more than an obvious addition to what came before.

Roadmap. The introduction traditionally closes with a roadmap that lists — by part — what each part of the paper will do. For example, here’s a roadmap from my article Civil Procedures for a World of Shared and User-Generated Content , 48 U. Louisville L. Rev. 911 (2010) (part I is not listed below because it was the introduction).

“Part II notes how the interplay between copyright substance and procedure can lead to a substance-procedure-substance feedback loop. It also lays out a descriptive framework for copyright procedure derived from the actors, sources, and functions of those procedures. Part III examines three major types of private enforcement procedures, namely direct, indirect, and automated copyright enforcement, and considers how they foster feedback loops. It also makes a number of suggestions aimed at improving the balance between owners and users. Part IV considers the values attendant to procedural justice in copyright enforcement, and sets forth a normative framework that looks to principles of participation, transparency, and “balanced accuracy” that might lead to private enforcement procedures that better accommodate the reasonable cost and efficiency needs of copyright owners without trampling on UGC.”

Last revised Oct. 7, 2014

The complete guide to building effective roadmaps (with examples and templates)

Remember the time you tried to assemble that IKEA shelf without the manual? Neither do we. That’s because we know the value of a good guide. And in the world of product management, that guide is our beloved product roadmap . 

A product roadmap is like your North Star in the vast universe of product development. It’s a visual representation of your product’s direction, priorities, and progress over time.

We’re going to focus on product roadmaps in this article. But, we’ll discuss and show examples of other roadmap types, too.

We’ll also explain how to build and use a roadmap. These principles apply to many types of roadmaps, not just the product ones. We’ll also explore product roadmap software that makes managing roadmaps a breeze.

Let’s dive deep into the world of roadmaps and break it all down.

Why do you need a roadmap?

Here are a few reasons to start building a product roadmap.

• Strategic alignment

It ensures everyone’s paddling in the same direction.

• Sales teams won’t promise some features that PMs aren’t even aware of
• Marketing won’t build campaigns for features that aren’t in the works
• Design won’t create wireframes for low-priority features

You get the idea.

• Stakeholder communication

A roadmap is like a translator between you and your key stakeholders. There will always be people who want certain features shipped yesterday. How can you effectively communicate your current priorities? With a product roadmap, of course!

•  Resource planning

Knowing what you’re building will help determine which resources you need. You’ll also know when you need them, in what quantities, and how crucial they are. Planning simplifies everything! If you plan properly, you won’t end up with too many or too few resources.

Now that we know why roadmaps are so crucial, let’s talk about who’s involved.

Who should create the roadmap?

Navigating the vast seas of product development requires a clear map and a skilled crew. For example:

Product managers (PMs)

That’s us! The captains of the ship. As a product manager or a product owner, you’re at the heart of the product’s journey. You understand the product vision, the users, and the market. Your role is to ensure that the product’s direction aligns with the business goals and user needs. You’re setting the course, deciding which ports (features) to visit, and ensuring the crew (development team) knows the route.

Project managers

The vigilant navigators. While a PM sets the course, a project manager ensures smooth sailing. They have a keen eye on the timeline, resources, and potential obstacles. Project management helps us avoid hitting icebergs or getting caught in storms. We call them “unexpected challenges”. 

Project managers work closely with the product team to ensure the roadmap is feasible. They also help coordinate the division of work and see projects to completion.

You might not have a large team yet. In this case, you likely have someone else in charge of the roadmap. If you’re operating a startup, founders likely own the roadmap. If you’re a startup founder trying to navigate the world of roadmaps, you’re in the right place!

Similar to the point above, sometimes other team members manage the roadmap before a dedicated product owner comes on board. Engineers and product developers have deep insights into the inner workings of the product. So they’re well suited to manage the product roadmap.

C-level executives

They are the admirals looking at the bigger picture. They might not be involved in the day-to-day plotting of the course, but their vision is still crucial. They have a bird’s-eye view of the entire fleet (company). They also ensure that our ship (product) aligns with the broader fleet’s direction. They get insights from market trends, company and product strategy, and financial factors. These insights can significantly impact the roadmap’s primary goals.

While the product manager might be the primary cartographer of the roadmap, it’s a collaborative effort. Each role brings a unique perspective, ensuring that the roadmap is not only visionary, but also grounded in reality. After all, a map is only as good as the team that uses it!

Speaking of roadmap users – let’s discuss them next.

Who uses the roadmap?

Don’t let your product roadmap become another file lost in your Google Drive! It’s a living, breathing guide that serves multiple audiences. So encourage people to use it! Let’s explore who can benefit from this invaluable tool.

• Internal team

Why? So the devs don’t go rogue on you.

Internal teams are the engine room of our product ship. This includes developers, designers, and QA testers. They turn the roadmap’s vision into reality. And they all need a holistic view of where the product is headed. It helps them understand the context of their tasks.

They also learn the priority of new features. Plus, they discover the interdependencies between different components. This clarity reduces the chances of misalignment or “wildcard” features that haven’t been accounted for. It’s like giving them a compass to make sure they’re always sailing in the right direction.

• External stakeholders

Why? To keep them in the loop.

External stakeholders include investors, partners, and board members. They might not be involved in the daily grind but are still vested in the product’s success.

The roadmap is a snapshot of the product’s strategy, progress, and future direction. By sharing it with them, we’re fostering trust, setting expectations, and ensuring they’re always informed. It’s like sending them a postcard from our journey, letting them know we’re on the right track.

These stakeholders care where their money is going. If they have a way to always check in on your progress, they’ll have much more trust in you. Raising more funds will get easier!

Why? Transparency is the best policy.

In some industries, especially in the SaaS world, companies choose to share their roadmaps with their customers . When done right, this strategy can foster trust and set realistic expectations. This also creates an open communication stream. Customers can send you valuable feedback for future improvements.

They also appreciate being in the know. A public roadmap can make them feel valued and heard. It’s like inviting them on the journey with us, ensuring they know where we’re headed and why.

Curious to see how PMs build in public? Here are some of the best public roadmap examples .

Let’s talk about other types of roadmaps now.

Other types of roadmaps

Up until now, we’ve been focused on product roadmaps. There are also other types of roadmaps that you might find useful.

While product roadmaps are our bread and butter, the concept of roadmapping extends to various domains. Each type serves a unique purpose, catering to different audiences and objectives. Let’s delve deeper into these diverse roadmaps.

Technology roadmap

Purpose : navigate your tech projects

A technology roadmap shows the company’s plan to use new technology. This document helps the company connect its technology needs to its business goals. Your tech roadmap should align with your product roadmap. It lays the foundation your product is built on. 

For the tech team, it’s like having a crystal ball that predicts the future of technology within the organization. Here’s what it might look like:

Software development roadmap

Purpose : “When’s the next update?”

This roadmap is tailored for software products. It details the upcoming features, improvements, and releases. It’s a timeline of developers’ work and when users can expect updates. It’s like a product release calendar, ensuring everyone knows when the next software “season” premieres.

Some companies use their product roadmaps as a software development roadmap. If your roadmap is focused just on engineering, it’s likely a software development roadmap. If it includes other team members (designers, product marketers, etc), it’s a product roadmap. However, the lines may blur.

Here’s what a software roadmap might look like.

Business roadmaps

Purpose : zoom out to the bigger picture

This roadmap shows the company’s strategic plans, goals, and priorities at a high level.  It brings different departments together to work towards the same goals.  Think of it as the company’s strategic blueprint.

Here’s an example of a business roadmap:

“Business” is a broad term. You can also separate a few other roadmaps.

Marketing roadmap

Purpose : to spread the word about your products

This roadmap shows the plans for marketing and promoting products or services. It’s the game plan for brand visibility, ensuring the right message reaches the right audience at the right time.

A product can be exceptional, but you need users to make it profitable. That’s why outlining your marketing initiatives is so crucial.

When your product is complex, it’s easy to get confused while trying to promote it.

A marketing roadmap can help. Here’s an example of a marketing roadmap.

Let’s explore more roadmaps to help you stay organized.

Innovation roadmap

Purpose: “What’s the next big thing?”

An innovation roadmap is all about staying ahead of the curve. It charts future innovations and R&D initiatives.

 It’s hard to plan for innovation. But you can keep track of industry trends, watch the competition, and allow yourself to dream. 

Blue Ocean strategy is a popular framework for innovation. It focuses on finding untapped markets and hidden opportunities within them.

“In blue oceans, demand is created rather than fought over. There is ample opportunity for growth that is both profitable and rapid.” W. Chan Kim , professor of strategy and management at INSEAD

To create an innovation roadmap, take your business roadmap as an example. Narrow it down only to innovative ideas that could help you break through the noise.

Innovative ideas can be groundbreaking for your business.

Project roadmap

Purpose : break down complex projects

This roadmap breaks down tasks, milestones, and deadlines. It’s the project manager’s bible, ensuring every task is on track and stakeholders are informed.

Some projects are straightforward. But, managing your product becomes tougher as it matures and gets more complex. That’s where a project roadmap can really help.

Here’s an example of a sample project roadmap.

Customer journey roadmap

Purpose : try on your customer’s shoes.

This visual representation maps out the customer’s experience with your product. You’ll know where to take your product next when you lay out the whole journey from awareness to advocacy.

It’s almost a brand empathy tool. It helps you experience the product the way your users do. Only then can you understand and cater to your customers’ needs at every touchpoint.

There are a few different ways to lay out your customer journey roadmap. Here’s one of them.

Policy/regulatory roadmap

Purpose : navigating the legal jungle.

This roadmap is great for industries with significant regulatory oversight. It outlines the necessary steps to achieve compliance. It’s the company’s legal guide, ensuring they stay on the right side of the law.

Educational/learning roadmap

Purpose : help you study effectively

This roadmap is tailored for learners. It outlines learning objectives, modules, and progression. This student’s guide ensures they know what to learn, when, and why.

Let’s say you’re studying product management. There’s so much to learn! Also, because this field is relatively new, there’s no single tried and tested learning path. There are so many options to choose from:

• Traditional classes in colleges and universities
• Online courses
• Bootcamps and crash courses
• And much more

A learning roadmap can really help you get organized. You’ll know exactly:

• What you want to learn
• Where you need to start
• In what order you should approach the subject
• Where you can find the necessary information
• How to set and stick to deadlines
• How to set and measure learning outcomes
• And more

This will set you up for a successful career in product management. And speaking of careers…

Career roadmap

Purpose : climbing the corporate ladder one step at a time

This personal development tool outlines the steps, skills, and milestones you need to achieve career goals. It’s the professional’s compass that can guide you through your career journey.

Every day new jobs pop up. Do you want to become a chief automations officer? Or maybe a gamification marketing expert?

You need a plan. And a career roadmap can help you get there.

With proper research, you can get your dream job or even create a new role for yourself.

While the format might differ, the core principle of roadmaps remains the same. They aim to provide clarity, direction, and alignment. Whether you’re a tech guru, marketer, or student, there’s a roadmap tailored to your journey.

Let’s talk about actually creating roadmaps.

How to create a roadmap

Before you start, remember: it’s not about cramming everything in. It’s about prioritizing what truly matters.

We’re going to focus on product roadmaps in this article. Many of the principles apply to other types of roadmaps too.

There are several things you want to include in your roadmap to make it functional and useful.

What to include

User feedback.

Your users are the lifeblood of your product. Their feedback provides invaluable insights into what’s working, what’s not, and what’s missing. When you incorporate customer feedback, your product will evolve in a way that appeals to its audience. 

When your users can see your roadmap, they feel included in your product journey. They’ll know that their voice matters, and their ideas actually come to fruition.

A product feature is a tangible enhancement or addition to your product. Features are promises of value, solving specific user problems or needs. Clearly listing them ensures everyone knows what’s on the horizon .

Some features will come from ideas and requests from your users. Others will be a result of your research and brainstorming. And all these features should take the most prominent place on your roadmap.

We know: you don’t want to include bug reports in your roadmap. But…you should still have a place where you indicate the bugs you’re fixing.

This may seem daunting – announcing to the world that you have issues in your product. But who doesn’t?

If you’re transparent about having and fixing bugs, your users will trust you more. Admitting that you aren’t perfect but committed to improving is a very effective strategy.

Prioritization criteria

Not all features or ideas are created equal. To make sure the most important things get attention, we need clear criteria for prioritizing. This helps balance urgency and impact when allocating resources. 

There are numerous ways to prioritize your features . At Canny, we use the weighted score model. And everyone who uses Canny can customize the weighted scoring formula to suit their needs. Here’s how we use it.

We took the factors that mattered the most to us and assigned a score to each of them (up to 100%). For example, we weigh more urgent items (priority) higher than design readiness.

We add these factors to our prioritization formula in Canny. It then scores ideas for us and tells us what the biggest priority should be. From there, it’s easy to add the winning ideas to the product roadmap and get to work.

Explicitly stating the priority level helps everyone know what to do first and what can wait. This goes beyond just the prioritization criteria we discussed above.

Vote counts can indicate the demand or popularity of a feature, ensuring user needs are front and center. This is especially true for user-driven roadmaps.

You can use votes as one of your prioritization factors.

Assigning ownership ensures accountability. It shows who is in charge of a task or feature, clarifying roles and responsibilities. 

Displaying ownership publicly helps align all your teams. 

Deadlines provide a timeframe for delivery. They set expectations and ensure timely progress, keeping the momentum going.

Clearly visible deadlines help with accountability.

Keeping track of the status of each task or feature provides a real-time snapshot of progress. It helps in managing resources and setting stakeholder expectations.

Estimating how much work a task needs helps assign resources and set realistic deadlines.

Part of building your roadmap is understanding how many resources you have. You also need to clarify what tasks the team can accomplish in a given time with that set of resources.

Milestones are significant achievements or phases in the product’s journey. They provide checkpoints to gauge progress and celebrate successes, keeping the team motivated.

You can showcase your milestones through statuses or changelog entries (when a new feature is shipped).

Here’s how statuses work in Canny.

Here’s how AgencyAnalytics uses Canny’s changelog to share their important milestones.

As mentioned above, this is a very long list. So avoid including everything just for the sake of it. Rather, review this as a list of potential ideas and pick the ones that make the most sense to your organization. Focus on items that help you achieve your OKRs and boost your KPIs.

What not to include

If an item doesn’t add value, clarity, or align with the product’s direction, it’s best left out. Overloading a roadmap can dilute its purpose and make it overwhelming.

For example, if your company isn’t public, you don’t want to share any financials on your public roadmap.

If you have a low-impact feature request that you likely won’t get to, also don’t include it on your roadmap. This will set the wrong expectations.

Building a roadmap from scratch feels like a lot of work. That’s why we created our free roadmap templates !

If you’re looking for a more sophisticated roadmap tool that can help you automate this process, keep reading.

Roadmap tools 

Canny offers a streamlined approach to roadmapping. Our product roadmap tool pulls in user feedback and helps you prioritize each idea in one platform. It’s like having a GPS for your product journey, ensuring you’re always on the right path.

There are other roadmap tools out there. Many aren’t designed for roadmaps, but can be adapted. For example, companies like SocialBee use Trello for their roadmap. 

We’ve gathered the best public roadmap examples here – take a look! Drawing inspiration from successful examples can give you new ideas.

Now that you’ve built a roadmap, let’s discuss how to use it.

How to use the product roadmap

An effective product roadmap relies on its implementation. It’s not just about creating it, but also about driving alignment, decision-making, and progress. Let’s delve deeper into how to make the most of your roadmap.

• Communicate its value

It’s more than just a pretty visual. A roadmap is a strategic document that outlines a product’s vision, direction, and priorities. It is crucial to communicate its importance to all stakeholders, from developers to executives. So make sure everyone knows its purpose: to set expectations, clarify, and guide decisions. Refer to it frequently in meetings, presentations, and discussions to reinforce its importance.

Invite your users to review your roadmap if it is public . You should also provide them with the opportunity to submit ideas.

• Stick to it

It can be tempting to pursue every new idea or piece of feedback. Still, try to follow the plans you initially outlined in the roadmap. After all, you prioritized those ideas for a reason. This sets a direction and provides a sense of stability. And that’s the whole point of a roadmap!

You still need to strike a balance between consistency and adaptability, though. Your product plan can change due to market shifts, user feedback, or technological advancements. Being too rigid can lead to missed opportunities or misalignment with current needs.

Our advice: use your best judgment. Try not to get too distracted, but also be ready to pivot.

• Adjust as needed

The roadmap shouldn’t be set in stone. You may need to make changes as you collect more information, get feedback, or face unexpected obstacles.

Review your roadmap regularly. This way it’ll remain relevant and aligned with the product goal and market realities. Your roadmap will also evolve with the product, always pointing toward maximum value and impact.

A product roadmap is both a guide and a communication tool. Use it, reiterate its value, and stay consistent but flexible. And remember to make necessary adjustments. That’s how it can remain a dynamic tool that drives your product towards success.

Build better products with a roadmap

In the end, a roadmap is more than just a table. It’s your vision, strategy, and commitment to your product. So, grab that coffee, roll up your sleeves, and let’s build something amazing together!

Cheers to roadmaps and the clarity they bring! 🚀

Maria Vasserman

Maria loves all things creative – writing, photography, movies and beyond 🎥 When she's not creating content to tell the world about Canny, she's either photographing a wedding, jumping at a rock concert, camping, travelling, snowboarding, or walking her dog 🐕‍🦺

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Last Updated on April 19, 2024