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How to Write a Rhetorical Analysis Essay–Examples & Template

rhetorical analysis essay thesis format

What is a Rhetorical Analysis Essay?

A rhetorical analysis essay is, as the name suggests, an analysis of someone else’s writing (or speech, or advert, or even cartoon) and how they use not only words but also rhetorical techniques to influence their audience in a certain way. A rhetorical analysis is less interested in what the author is saying and more in how they present it, what effect this has on their readers, whether they achieve their goals, and what approach they use to get there. 

Its structure is similar to that of most essays: An Introduction presents your thesis, a Body analyzes the text you have chosen, breaks it down into sections and explains how arguments have been constructed and how each part persuades, informs, or entertains the reader, and a Conclusion section sums up your evaluation. 

Note that your personal opinion on the matter is not relevant for your analysis and that you don’t state anywhere in your essay whether you agree or disagree with the stance the author takes.

In the following, we will define the key rhetorical concepts you need to write a good rhetorical analysis and give you some practical tips on where to start.

Key Rhetorical Concepts

Your goal when writing a rhetorical analysis is to think about and then carefully describe how the author has designed their text so that it has the intended effect on their audience. To do that, you need to consider a number of key rhetorical strategies: Rhetorical appeals (“Ethos”, “Logos”, and “Pathos”), context, as well as claims, supports, and warrants.

Ethos, Logos, and Pathos were introduced by Aristotle, way back in the 4th century BC, as the main ways in which language can be used to persuade an audience. They still represent the basis of any rhetorical analysis and are often referred to as the “rhetorical triangle”. 

These and other rhetorical techniques can all be combined to create the intended effect, and your job as the one analyzing a text is to break the writer’s arguments down and identify the concepts they are based on.

Rhetorical Appeals

Rhetorical appeal #1: ethos.

Ethos refers to the reputation or authority of the writer regarding the topic of their essay or speech and to how they use this to appeal to their audience. Just like we are more likely to buy a product from a brand or vendor we have confidence in than one we don’t know or have reason to distrust, Ethos-driven texts or speeches rely on the reputation of the author to persuade the reader or listener. When you analyze an essay, you should therefore look at how the writer establishes Ethos through rhetorical devices.

Does the author present themselves as an authority on their subject? If so, how? 

Do they highlight how impeccable their own behavior is to make a moral argument? 

Do they present themselves as an expert by listing their qualifications or experience to convince the reader of their opinion on something?

Rhetorical appeal #2: Pathos

The purpose of Pathos-driven rhetoric is to appeal to the reader’s emotions. A common example of pathos as a rhetorical means is adverts by charities that try to make you donate money to a “good cause”. To evoke the intended emotions in the reader, an author may use passionate language, tell personal stories, and employ vivid imagery so that the reader can imagine themselves in a certain situation and feel empathy with or anger towards others.

Rhetorical appeal #3: Logos

Logos, the “logical” appeal, uses reason to persuade. Reason and logic, supported by data, evidence, clearly defined methodology, and well-constructed arguments, are what most academic writing is based on. Emotions, those of the researcher/writer as well as those of the reader, should stay out of such academic texts, as should anyone’s reputation, beliefs, or personal opinions. 

Text and Context

To analyze a piece of writing, a speech, an advertisement, or even a satirical drawing, you need to look beyond the piece of communication and take the context in which it was created and/or published into account. 

Who is the person who wrote the text/drew the cartoon/designed the ad..? What audience are they trying to reach? Where was the piece published and what was happening there around that time? 

A political speech, for example, can be powerful even when read decades later, but the historical context surrounding it is an important aspect of the effect it was intended to have. 

Claims, Supports, and Warrants

To make any kind of argument, a writer needs to put forward specific claims, support them with data or evidence or even a moral or emotional appeal, and connect the dots logically so that the reader can follow along and agree with the points made.

The connections between statements, so-called “warrants”, follow logical reasoning but are not always clearly stated—the author simply assumes the reader understands the underlying logic, whether they present it “explicitly” or “implicitly”. Implicit warrants are commonly used in advertisements where seemingly happy people use certain products, wear certain clothes, accessories, or perfumes, or live certain lifestyles – with the connotation that, first, the product/perfume/lifestyle is what makes that person happy and, second, the reader wants to be as happy as the person in the ad. Some warrants are never clearly stated, and your job when writing a rhetorical analysis essay is therefore to identify them and bring them to light, to evaluate their validity, their effect on the reader, and the use of such means by the writer/creator. 

bust of plato the philosopher, rhetorical analysis essay

What are the Five Rhetorical Situations?

A “rhetorical situation” refers to the circumstance behind a text or other piece of communication that arises from a given context. It explains why a rhetorical piece was created, what its purpose is, and how it was constructed to achieve its aims.

Rhetorical situations can be classified into the following five categories:

Asking such questions when you analyze a text will help you identify all the aspects that play a role in the effect it has on its audience, and will allow you to evaluate whether it achieved its aims or where it may have failed to do so.

Rhetorical Analysis Essay Outline

Analyzing someone else’s work can seem like a big task, but as with every assignment or writing endeavor, you can break it down into smaller, well-defined steps that give you a practical structure to follow. 

To give you an example of how the different parts of your text may look when it’s finished, we will provide you with some excerpts from this rhetorical analysis essay example (which even includes helpful comments) published on the Online Writing Lab website of Excelsior University in Albany, NY. The text that this essay analyzes is this article on why one should or shouldn’t buy an Ipad. If you want more examples so that you can build your own rhetorical analysis template, have a look at this essay on Nabokov’s Lolita and the one provided here about the “Shitty First Drafts” chapter of Anne Lamott’s writing instruction book “Bird by Bird”.

Analyzing the Text

When writing a rhetorical analysis, you don’t choose the concepts or key points you think are relevant or want to address. Rather, you carefully read the text several times asking yourself questions like those listed in the last section on rhetorical situations to identify how the text “works” and how it was written to achieve that effect.

Start with focusing on the author : What do you think was their purpose for writing the text? Do they make one principal claim and then elaborate on that? Or do they discuss different topics? 

Then look at what audience they are talking to: Do they want to make a group of people take some action? Vote for someone? Donate money to a good cause? Who are these people? Is the text reaching this specific audience? Why or why not?

What tone is the author using to address their audience? Are they trying to evoke sympathy? Stir up anger? Are they writing from a personal perspective? Are they painting themselves as an authority on the topic? Are they using academic or informal language?

How does the author support their claims ? What kind of evidence are they presenting? Are they providing explicit or implicit warrants? Are these warrants valid or problematic? Is the provided evidence convincing?  

Asking yourself such questions will help you identify what rhetorical devices a text uses and how well they are put together to achieve a certain aim. Remember, your own opinion and whether you agree with the author are not the point of a rhetorical analysis essay – your task is simply to take the text apart and evaluate it.

If you are still confused about how to write a rhetorical analysis essay, just follow the steps outlined below to write the different parts of your rhetorical analysis: As every other essay, it consists of an Introduction , a Body (the actual analysis), and a Conclusion .

Rhetorical Analysis Introduction

The Introduction section briefly presents the topic of the essay you are analyzing, the author, their main claims, a short summary of the work by you, and your thesis statement . 

Tell the reader what the text you are going to analyze represents (e.g., historically) or why it is relevant (e.g., because it has become some kind of reference for how something is done). Describe what the author claims, asserts, or implies and what techniques they use to make their argument and persuade their audience. Finish off with your thesis statement that prepares the reader for what you are going to present in the next section – do you think that the author’s assumptions/claims/arguments were presented in a logical/appealing/powerful way and reached their audience as intended?

Have a look at an excerpt from the sample essay linked above to see what a rhetorical analysis introduction can look like. See how it introduces the author and article , the context in which it originally appeared , the main claims the author makes , and how this first paragraph ends in a clear thesis statement that the essay will then elaborate on in the following Body section:

Cory Doctorow ’s article on BoingBoing is an older review of the iPad , one of Apple’s most famous products. At the time of this article, however, the iPad was simply the latest Apple product to hit the market and was not yet so popular. Doctorow’s entire career has been entrenched in and around technology. He got his start as a CD-ROM programmer and is now a successful blogger and author. He is currently the co-editor of the BoingBoing blog on which this article was posted. One of his main points in this article comes from Doctorow’s passionate advocacy of free digital media sharing. He argues that the iPad is just another way for established technology companies to control our technological freedom and creativity . In “ Why I Won’t Buy an iPad (and Think You Shouldn’t, Either) ” published on Boing Boing in April of 2010, Cory Doctorow successfully uses his experience with technology, facts about the company Apple, and appeals to consumer needs to convince potential iPad buyers that Apple and its products, specifically the iPad, limit the digital rights of those who use them by controlling and mainstreaming the content that can be used and created on the device . 

Doing the Rhetorical Analysis

The main part of your analysis is the Body , where you dissect the text in detail. Explain what methods the author uses to inform, entertain, and/or persuade the audience. Use Aristotle’s rhetorical triangle and the other key concepts we introduced above. Use quotations from the essay to demonstrate what you mean. Work out why the writer used a certain approach and evaluate (and again, demonstrate using the text itself) how successful they were. Evaluate the effect of each rhetorical technique you identify on the audience and judge whether the effect is in line with the author’s intentions.

To make it easy for the reader to follow your thought process, divide this part of your essay into paragraphs that each focus on one strategy or one concept , and make sure they are all necessary and contribute to the development of your argument(s).

One paragraph of this section of your essay could, for example, look like this:

One example of Doctorow’s position is his comparison of Apple’s iStore to Wal-Mart. This is an appeal to the consumer’s logic—or an appeal to logos. Doctorow wants the reader to take his comparison and consider how an all-powerful corporation like the iStore will affect them. An iPad will only allow for apps and programs purchased through the iStore to be run on it; therefore, a customer must not only purchase an iPad but also any programs he or she wishes to use. Customers cannot create their own programs or modify the hardware in any way. 

As you can see, the author of this sample essay identifies and then explains to the reader how Doctorow uses the concept of Logos to appeal to his readers – not just by pointing out that he does it but by dissecting how it is done.

Rhetorical Analysis Conclusion

The conclusion section of your analysis should restate your main arguments and emphasize once more whether you think the author achieved their goal. Note that this is not the place to introduce new information—only rely on the points you have discussed in the body of your essay. End with a statement that sums up the impact the text has on its audience and maybe society as a whole:

Overall, Doctorow makes a good argument about why there are potentially many better things to drop a great deal of money on instead of the iPad. He gives some valuable information and facts that consumers should take into consideration before going out to purchase the new device. He clearly uses rhetorical tools to help make his case, and, overall, he is effective as a writer, even if, ultimately, he was ineffective in convincing the world not to buy an iPad . 

Frequently Asked Questions about Rhetorical Analysis Essays 

What is a rhetorical analysis essay.

A rhetorical analysis dissects a text or another piece of communication to work out and explain how it impacts its audience, how successfully it achieves its aims, and what rhetorical devices it uses to do that. 

While argumentative essays usually take a stance on a certain topic and argue for it, a rhetorical analysis identifies how someone else constructs their arguments and supports their claims.

What is the correct rhetorical analysis essay format?

Like most other essays, a rhetorical analysis contains an Introduction that presents the thesis statement, a Body that analyzes the piece of communication, explains how arguments have been constructed, and illustrates how each part persuades, informs, or entertains the reader, and a Conclusion section that summarizes the results of the analysis. 

What is the “rhetorical triangle”?

The rhetorical triangle was introduced by Aristotle as the main ways in which language can be used to persuade an audience: Logos appeals to the audience’s reason, Ethos to the writer’s status or authority, and Pathos to the reader’s emotions. Logos, Ethos, and Pathos can all be combined to create the intended effect, and your job as the one analyzing a text is to break the writer’s arguments down and identify what specific concepts each is based on.

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What Is a Rhetorical Analysis and How to Write a Great One

Helly Douglas

Helly Douglas

Cover image for article

Do you have to write a rhetorical analysis essay? Fear not! We’re here to explain exactly what rhetorical analysis means, how you should structure your essay, and give you some essential “dos and don’ts.”

What is a Rhetorical Analysis Essay?

How do you write a rhetorical analysis, what are the three rhetorical strategies, what are the five rhetorical situations, how to plan a rhetorical analysis essay, creating a rhetorical analysis essay, examples of great rhetorical analysis essays, final thoughts.

A rhetorical analysis essay studies how writers and speakers have used words to influence their audience. Think less about the words the author has used and more about the techniques they employ, their goals, and the effect this has on the audience.

Image showing definitions

In your analysis essay, you break a piece of text (including cartoons, adverts, and speeches) into sections and explain how each part works to persuade, inform, or entertain. You’ll explore the effectiveness of the techniques used, how the argument has been constructed, and give examples from the text.

A strong rhetorical analysis evaluates a text rather than just describes the techniques used. You don’t include whether you personally agree or disagree with the argument.

Structure a rhetorical analysis in the same way as most other types of academic essays . You’ll have an introduction to present your thesis, a main body where you analyze the text, which then leads to a conclusion.

Think about how the writer (also known as a rhetor) considers the situation that frames their communication:

  • Topic: the overall purpose of the rhetoric
  • Audience: this includes primary, secondary, and tertiary audiences
  • Purpose: there are often more than one to consider
  • Context and culture: the wider situation within which the rhetoric is placed

Back in the 4th century BC, Aristotle was talking about how language can be used as a means of persuasion. He described three principal forms —Ethos, Logos, and Pathos—often referred to as the Rhetorical Triangle . These persuasive techniques are still used today.

Image showing rhetorical strategies

Rhetorical Strategy 1: Ethos

Are you more likely to buy a car from an established company that’s been an important part of your community for 50 years, or someone new who just started their business?

Reputation matters. Ethos explores how the character, disposition, and fundamental values of the author create appeal, along with their expertise and knowledge in the subject area.

Aristotle breaks ethos down into three further categories:

  • Phronesis: skills and practical wisdom
  • Arete: virtue
  • Eunoia: goodwill towards the audience

Ethos-driven speeches and text rely on the reputation of the author. In your analysis, you can look at how the writer establishes ethos through both direct and indirect means.

Rhetorical Strategy 2: Pathos

Pathos-driven rhetoric hooks into our emotions. You’ll often see it used in advertisements, particularly by charities wanting you to donate money towards an appeal.

Common use of pathos includes:

  • Vivid description so the reader can imagine themselves in the situation
  • Personal stories to create feelings of empathy
  • Emotional vocabulary that evokes a response

By using pathos to make the audience feel a particular emotion, the author can persuade them that the argument they’re making is compelling.

Rhetorical Strategy 3: Logos

Logos uses logic or reason. It’s commonly used in academic writing when arguments are created using evidence and reasoning rather than an emotional response. It’s constructed in a step-by-step approach that builds methodically to create a powerful effect upon the reader.

Rhetoric can use any one of these three techniques, but effective arguments often appeal to all three elements.

The rhetorical situation explains the circumstances behind and around a piece of rhetoric. It helps you think about why a text exists, its purpose, and how it’s carried out.

Image showing 5 rhetorical situations

The rhetorical situations are:

  • 1) Purpose: Why is this being written? (It could be trying to inform, persuade, instruct, or entertain.)
  • 2) Audience: Which groups or individuals will read and take action (or have done so in the past)?
  • 3) Genre: What type of writing is this?
  • 4) Stance: What is the tone of the text? What position are they taking?
  • 5) Media/Visuals: What means of communication are used?

Understanding and analyzing the rhetorical situation is essential for building a strong essay. Also think about any rhetoric restraints on the text, such as beliefs, attitudes, and traditions that could affect the author's decisions.

Before leaping into your essay, it’s worth taking time to explore the text at a deeper level and considering the rhetorical situations we looked at before. Throw away your assumptions and use these simple questions to help you unpick how and why the text is having an effect on the audience.

Image showing what to consider when planning a rhetorical essay

1: What is the Rhetorical Situation?

  • Why is there a need or opportunity for persuasion?
  • How do words and references help you identify the time and location?
  • What are the rhetoric restraints?
  • What historical occasions would lead to this text being created?

2: Who is the Author?

  • How do they position themselves as an expert worth listening to?
  • What is their ethos?
  • Do they have a reputation that gives them authority?
  • What is their intention?
  • What values or customs do they have?

3: Who is it Written For?

  • Who is the intended audience?
  • How is this appealing to this particular audience?
  • Who are the possible secondary and tertiary audiences?

4: What is the Central Idea?

  • Can you summarize the key point of this rhetoric?
  • What arguments are used?
  • How has it developed a line of reasoning?

5: How is it Structured?

  • What structure is used?
  • How is the content arranged within the structure?

6: What Form is Used?

  • Does this follow a specific literary genre?
  • What type of style and tone is used, and why is this?
  • Does the form used complement the content?
  • What effect could this form have on the audience?

7: Is the Rhetoric Effective?

  • Does the content fulfil the author’s intentions?
  • Does the message effectively fit the audience, location, and time period?

Once you’ve fully explored the text, you’ll have a better understanding of the impact it’s having on the audience and feel more confident about writing your essay outline.

A great essay starts with an interesting topic. Choose carefully so you’re personally invested in the subject and familiar with it rather than just following trending topics. There are lots of great ideas on this blog post by My Perfect Words if you need some inspiration. Take some time to do background research to ensure your topic offers good analysis opportunities.

Image showing considerations for a rhetorical analysis topic

Remember to check the information given to you by your professor so you follow their preferred style guidelines. This outline example gives you a general idea of a format to follow, but there will likely be specific requests about layout and content in your course handbook. It’s always worth asking your institution if you’re unsure.

Make notes for each section of your essay before you write. This makes it easy for you to write a well-structured text that flows naturally to a conclusion. You will develop each note into a paragraph. Look at this example by College Essay for useful ideas about the structure.

Image showing how to structure an essay

1: Introduction

This is a short, informative section that shows you understand the purpose of the text. It tempts the reader to find out more by mentioning what will come in the main body of your essay.

  • Name the author of the text and the title of their work followed by the date in parentheses
  • Use a verb to describe what the author does, e.g. “implies,” “asserts,” or “claims”
  • Briefly summarize the text in your own words
  • Mention the persuasive techniques used by the rhetor and its effect

Create a thesis statement to come at the end of your introduction.

After your introduction, move on to your critical analysis. This is the principal part of your essay.

  • Explain the methods used by the author to inform, entertain, and/or persuade the audience using Aristotle's rhetorical triangle
  • Use quotations to prove the statements you make
  • Explain why the writer used this approach and how successful it is
  • Consider how it makes the audience feel and react

Make each strategy a new paragraph rather than cramming them together, and always use proper citations. Check back to your course handbook if you’re unsure which citation style is preferred.

3: Conclusion

Your conclusion should summarize the points you’ve made in the main body of your essay. While you will draw the points together, this is not the place to introduce new information you’ve not previously mentioned.

Use your last sentence to share a powerful concluding statement that talks about the impact the text has on the audience(s) and wider society. How have its strategies helped to shape history?

Before You Submit

Poor spelling and grammatical errors ruin a great essay. Use ProWritingAid to check through your finished essay before you submit. It will pick up all the minor errors you’ve missed and help you give your essay a final polish. Look at this useful ProWritingAid webinar for further ideas to help you significantly improve your essays. Sign up for a free trial today and start editing your essays!

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You’ll find countless examples of rhetorical analysis online, but they range widely in quality. Your institution may have example essays they can share with you to show you exactly what they’re looking for.

The following links should give you a good starting point if you’re looking for ideas:

Pearson Canada has a range of good examples. Look at how embedded quotations are used to prove the points being made. The end questions help you unpick how successful each essay is.

Excelsior College has an excellent sample essay complete with useful comments highlighting the techniques used.

Brighton Online has a selection of interesting essays to look at. In this specific example, consider how wider reading has deepened the exploration of the text.

Image showing tips when reading a sample essay

Writing a rhetorical analysis essay can seem daunting, but spending significant time deeply analyzing the text before you write will make it far more achievable and result in a better-quality essay overall.

It can take some time to write a good essay. Aim to complete it well before the deadline so you don’t feel rushed. Use ProWritingAid’s comprehensive checks to find any errors and make changes to improve readability. Then you’ll be ready to submit your finished essay, knowing it’s as good as you can possibly make it.

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Helly Douglas is a UK writer and teacher, specialising in education, children, and parenting. She loves making the complex seem simple through blogs, articles, and curriculum content. You can check out her work at hellydouglas.com or connect on Twitter @hellydouglas. When she’s not writing, you will find her in a classroom, being a mum or battling against the wilderness of her garden—the garden is winning!

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How to Write a Rhetorical Analysis Essay: Step-by-Step Guide with Examples

Ever wondered how politicians and advertisers captivate their audience? Rhetorical analysis essays invite you to dissect and examine the persuasive techniques used by speakers and authors to sway their audience. In this blog post, you’ll embark on a journey to understand the purpose and components of rhetorical analysis essays, explore Aristotle’s rhetorical triangle, and learn how to write a rhetorical analysis essay that evaluates the effectiveness of persuasive techniques in various texts.

Table of Contents

Key Takeaways

  • Rhetorical analysis is the process of critically evaluating an author’s argument and persuasive techniques.
  • Crafting a rhetorical analysis essay requires careful research, planning, structuring and evaluation of text’s persuasive strategies.
  • Analyses should include examining ethos, pathos & logos to identify strengths/weaknesses in order to assess its overall effectiveness.

What Rhetorical Analysis Essays Are?

A rhetorical analysis essay, often assigned in AP English Language courses, delves into a writer’s, speaker’s, or even a cartoonist’s persuasive techniques, offering you an opportunity to assess their ability to sway their audience. To write a rhetorical analysis, you’ll need to examine Aristotle’s rhetorical triangle, which consists of ethos, pathos, and logos. This type of essay allows you to dissect the author’s intentions, strategies, and appeals, providing a comprehensive understanding of the text’s persuasive power through an actual analysis.

Typically structured with an introduction, body, and conclusion, a rhetorical analysis essay presents your thesis and breaks down the chosen text into sections, analyzing how each part persuades, informs, or entertains the reader. By exploring key rhetorical concepts and the use of moral arguments, you’ll not only evaluate the effectiveness of the author’s techniques, but also bolster your assessment with specific examples.

Defining Rhetorical Analysis

Rhetorical analysis is the art of deconstructing a text to uncover the techniques and elements employed by the author to persuade their audience. A successful rhetorical analysis essay requires you to understand and examine the rhetorical situation, which includes:

  • The audience
  • The purpose
  • The context
  • The constraints

By recognizing the objectives, methods, and appeals to the audience, you’ll be able to construct a solid essay that effectively analyzes the text and its persuasive power.

Adapting the standard essay format for a rhetorical analysis essay involves incorporating an evaluation of the text’s rhetorical strategies within the body of the essay. This includes analyzing the author’s argument, the evidence employed to support it, and the overall effectiveness of the argument. Proper citations are essential to support your analysis and demonstrate your understanding of the text and its context.

The Role of Persuasion

In rhetorical analysis, persuasion plays a crucial role as it examines how the author uses language to influence the audience. Persuasive techniques, such as emotional language, appeals to the audience’s values and beliefs, and logical arguments, can significantly impact the audience’s perception of the text and increase the likelihood of accepting the author’s perspective or taking action upon their argument.

Assessing the efficacy of persuasive techniques involves examining the extent to which they influence the audience and support the author’s argument. By delving into the author’s intentions and the rhetorical strategies employed, you’ll develop a deeper understanding of the text and its persuasive power, enabling you to create a well-rounded, insightful rhetorical analysis essay.

Crafting Your Rhetorical Analysis Essay

Crafting a compelling rhetorical analysis essay involves diligent planning, research, and structuring in the realm of academic writing. By assembling information, evaluating the appeals, recognizing style selections and details, and constructing an analysis, you can create an engaging introduction, thesis, body text, and conclusion that effectively evaluates the text’s persuasive techniques.

The most essential element of a rhetorical analysis essay is the critical analysis. This includes understanding the text, its rhetorical strategies, and the context in which it was written. By familiarizing yourself with the text and its context, you’ll be better equipped to plan and structure your essay, ensuring that your analysis is insightful and well-rounded.

Planning and Research

Before diving into the writing process, it is crucial to thoroughly understand the text being examined and its context. Investigating the text in greater detail and reflecting on the rhetorical circumstances will allow you to recognize the rhetorical strategies employed by the author, as well as organize your ideas and thoughts for a well-structured essay.

Planning and research are essential steps in crafting a successful rhetorical analysis essay. By comprehending the text, the author’s intentions, and the rhetorical strategies used, you’ll be better equipped to create a compelling essay that effectively analyzes and evaluates the text’s persuasive power.

Structuring Your Essay

A well-structured rhetorical analysis essay typically consists of an introduction, body, and conclusion. Adapting the standard essay format for a rhetorical analysis essay involves incorporating an evaluation of the text’s rhetorical strategies within the body of the essay, including an analysis of the author’s argument, the evidence employed to support it, and the overall effectiveness of the argument.

Proper citations are essential in a rhetorical analysis essay to support your analysis and demonstrate your understanding of the text and its context. In your rhetorical analysis conclusion, synthesize the points articulated in the main body of the essay and communicate a compelling concluding statement that discusses the influence the text has on the audience(s) and broader society.

Writing Tips and Techniques

Creating engaging content for your rhetorical analysis essay involves the following steps:

  • Use proper citations to support your analysis.
  • Proofread your work to ensure clarity and coherence.
  • Analyze the text by considering the author’s argument, the evidence used, and the overall effectiveness of the argument.
  • Identify the rhetorical strategies employed in the text.
  • Formulate a concise thesis statement to guide your analysis and evaluation of persuasive techniques.

Also, consider reading the text multiple times, looking for the author’s main points, the structure of the text, and any rhetorical devices used. This will allow you to better understand the text and its persuasive power, ensuring that your analysis is insightful and well-rounded.

Analyzing Rhetorical Strategies

Ethos, pathos, and logos are the three primary rhetorical strategies used in persuasive writing. Ethos appeals to the writer’s credibility, pathos appeal to the audience’s emotions, and logos utilize evidence and reasoning to form arguments. Understanding these strategies and how they are employed in the text is crucial for a comprehensive rhetorical analysis.

By examining the author’s intentions, the rhetorical strategies employed, and the context in which the text was written, you can effectively analyze the text and its persuasive power. This will enable you to create a well-rounded, insightful rhetorical analysis essay that evaluates the effectiveness of the author’s persuasive techniques.

Ethos: Establishing Credibility

Ethos refers to how the writer establishes ethos through their character, disposition, and core values, creating an ethical appeal, in addition to their expertise and knowledge in the subject matter. Establishing credibility is essential in generating appeal and shaping the audience’s understanding of the text. Examples of ethos include the author’s reputation, credentials, and expertise in the subject area.

In your rhetorical analysis essay, examine how the author establishes credibility through their character, values, and expertise. This will provide you with a deeper understanding of the text’s persuasive power and help you evaluate the effectiveness of the author’s ethos in appealing to their audience.

Pathos: Emotional Appeal

Pathos, also known as pathetic appeal, elicits an emotional response from the audience, making it a powerful persuasive technique. In rhetorical analysis, the focus is on how the author uses emotional language, personal anecdotes, and vivid imagery to evoke emotions in their audience and persuade them. Examples of pathos in persuasive writing include passionate language, personal stories, and vivid imagery that appeal to the audience’s emotions.

When evaluating the pathos in a rhetorical analysis essay, consider how the author evokes emotions in the audience and the effectiveness of these emotional appeals. By assessing the author’s use of pathos, you can determine the persuasive power of the text and evaluate the impact of the emotional appeals on the audience.

Logos: Logical Argument

Logos, also known as logical appeal, is the use of reasoned arguments to persuade an audience. Authors employ logic and evidence to construct a persuasive argument by:

  • Furnishing facts and evidence to back up their assertions
  • Utilizing logical reasoning to draw inferences
  • Utilizing analogies and metaphors to elucidate their points
  • Considering the moral argument when presenting their case

In a rhetorical analysis essay, evaluate the author’s use of logos by examining the logical arguments and evidence presented in the text. Consider the author’s argument, the evidence employed to support it, and the overall effectiveness of the argument when analyzing the text’s persuasive power.

By understanding the author’s use of logos and its impact on the audience, you’ll be better equipped to evaluate the effectiveness of the logical arguments and their role in the text’s persuasive power.

Evaluating the Effectiveness of Rhetorical Techniques

Assessing the effectiveness of rhetorical techniques is crucial in understanding their impact on the audience and determining when it is more suitable to employ one technique over another. By examining the context and audience of the text, you can evaluate the efficacy of the rhetorical strategies employed and discern their strengths and weaknesses.

Understanding the text’s purpose, intended audience, and constraints is essential in evaluating its effectiveness. By considering the audience’s values, beliefs, and experiences, you can better assess the efficacy of the rhetorical strategies employed and create a well-rounded, insightful rhetorical analysis essay.

Identifying Strengths and Weaknesses

Conducting an analysis of the rhetorical mode of the essay allows you to identify the advantages and disadvantages of the rhetorical strategies employed. By examining the author’s use of ethos, pathos, and logos, you can determine which strategies are most effective and which may be lacking.

In your rhetorical analysis essay, focus on:

  • Identifying the strengths and weaknesses of the rhetorical strategies used in the text
  • This will provide you with a comprehensive understanding of the text’s persuasive power
  • Help you evaluate the effectiveness of the author’s persuasive techniques.

Considering Context and Audience

Contemplating the environment and audience of a writing piece is critical in making informed writing decisions and evaluating the effectiveness of rhetorical strategies. By analysing the rhetorical situation, which consists of:

By analyzing the structure, including the body paragraphs, you can better understand the text and its persuasive power.

When assessing the efficacy of rhetorical strategies, it is essential to consider the audience’s values, beliefs, and experiences. By taking into account the context and audience of the text, you can create a well-rounded, insightful rhetorical analysis essay that effectively evaluates the text’s persuasive power.

Examples and Case Studies

To demonstrate how to effectively analyze and evaluate persuasive techniques, let’s analyze a successful rhetorical analysis essay. In this essay, the author examines a political speech, focusing on the speaker’s use of ethos, pathos, and logos to persuade the audience. By identifying the rhetorical strategies employed in the speech and evaluating their effectiveness, the author provides a comprehensive understanding of the speech’s persuasive power.

Through this example, you can see how a well-rounded rhetorical analysis essay effectively analyzes and evaluates the text’s persuasive techniques. By understanding the text, its rhetorical strategies, and the context in which it was written, you’ll be better equipped to create a compelling essay that effectively evaluates the text’s persuasive power.

Frequently Asked Questions

What are the 3 parts of rhetorical analysis.

Rhetorical analysis involves an examination of the appeals of ethos, pathos, and logos within a text. Through these three lenses, a greater understanding of the message and its effects can be gained.

By analyzing the text through these three lenses, readers can gain a better understanding of the message and its effects. This can help them better comprehend the text and its implications. Additionally, it can also work.

What are the 4 steps to making a rhetorical analysis?

To write a rhetorical analysis, one should consider the rhetorical situation and the claims, supports, and warrants used; identify style choices and details; plan and prepare; then write an introduction, body, and conclusion.

The rhetorical situation includes the author, audience, purpose, and context of the text. Claims are the main points the author is trying to make. Supports are the evidence used to back up the claims. Warrants are the assumptions that connect the claims and supports.

Style choices and choices.

How to write a good thesis for a rhetorical analysis essay?

A good thesis for a rhetorical analysis essay should be concise yet make a strong argument, include the author’s purpose and intended effect on the audience, and use formal language.

It should be clear and direct, and should not be too long or too short. It should also be specific and focused, and should not be too general or too vague. Finally, it should be well-structured and organized, and should be easy to use.

How can I adapt the standard essay format for a rhetorical analysis essay?

To adapt the standard essay format for a rhetorical analysis essay, focus on evaluating the text’s rhetorical strategies within the body of the essay and use a formal tone.

Make sure to include a clear conclusion in the first sentence without introducing any unnecessary content.

What is the importance of understanding the text and its context before starting the writing process?

Understanding the text and its context prior to starting the writing process is essential in order to ensure that an analysis is accurate and all-encompassing. It also allows for a more effective evaluation of the persuasive power of the text.

By breaking the text into paragraphs, readers can more easily follow the argument and understand the points being made. This makes the text easier to read and more persuasive.

In conclusion, rhetorical analysis essays offer a unique opportunity to dissect and examine the persuasive techniques used by authors and speakers to sway their audience.

By understanding the purpose and components of rhetorical analysis essays, exploring Aristotle’s rhetorical triangle, and learning how to craft a compelling essay that evaluates the effectiveness of persuasive techniques in various texts, you’ll be well-equipped to create a well-rounded, insightful rhetorical analysis essay that effectively analyzes and evaluates the text’s persuasive power.

Reference management. Clean and simple.

How to write a rhetorical analysis

Rhetorical analysis illustration

What is a rhetorical analysis?

What are the key concepts of a rhetorical analysis, rhetorical situation, claims, supports, and warrants.

  • Step 1: Plan and prepare
  • Step 2: Write your introduction
  • Step 3: Write the body
  • Step 4: Write your conclusion

Frequently Asked Questions about rhetorical analysis

Related articles.

Rhetoric is the art of persuasion and aims to study writers’ or speakers' techniques to inform, persuade, or motivate their audience. Thus, a rhetorical analysis aims to explore the goals and motivations of an author, the techniques they’ve used to reach their audience, and how successful these techniques were.

This will generally involve analyzing a specific text and considering the following aspects to connect the rhetorical situation to the text:

  • Does the author successfully support the thesis or claims made in the text? Here, you’ll analyze whether the author holds to their argument consistently throughout the text or whether they wander off-topic at some point.
  • Does the author use evidence effectively considering the text’s intended audience? Here, you’ll consider the evidence used by the author to support their claims and whether the evidence resonates with the intended audience.
  • What rhetorical strategies the author uses to achieve their goals. Here, you’ll consider the word choices by the author and whether these word choices align with their agenda for the text.
  • The tone of the piece. Here, you’ll consider the tone used by the author in writing the piece by looking at specific words and aspects that set the tone.
  • Whether the author is objective or trying to convince the audience of a particular viewpoint. When it comes to objectivity, you’ll consider whether the author is objective or holds a particular viewpoint they want to convince the audience of. If they are, you’ll also consider whether their persuasion interferes with how the text is read and understood.
  • Does the author correctly identify the intended audience? It’s important to consider whether the author correctly writes the text for the intended audience and what assumptions the author makes about the audience.
  • Does the text make sense? Here, you’ll consider whether the author effectively reasons, based on the evidence, to arrive at the text’s conclusion.
  • Does the author try to appeal to the audience’s emotions? You’ll need to consider whether the author uses any words, ideas, or techniques to appeal to the audience’s emotions.
  • Can the author be believed? Finally, you’ll consider whether the audience will accept the arguments and ideas of the author and why.

Summing up, unlike summaries that focus on what an author said, a rhetorical analysis focuses on how it’s said, and it doesn’t rely on an analysis of whether the author was right or wrong but rather how they made their case to arrive at their conclusions.

Although rhetorical analysis is most used by academics as part of scholarly work, it can be used to analyze any text including speeches, novels, television shows or films, advertisements, or cartoons.

Now that we’ve seen what rhetorical analysis is, let’s consider some of its key concepts .

Any rhetorical analysis starts with the rhetorical situation which identifies the relationships between the different elements of the text. These elements include the audience, author or writer, the author’s purpose, the delivery method or medium, and the content:

  • Audience: The audience is simply the readers of a specific piece of text or content or printed material. For speeches or other mediums like film and video, the audience would be the listeners or viewers. Depending on the specific piece of text or the author’s perception, the audience might be real, imagined, or invoked. With a real audience, the author writes to the people actually reading or listening to the content while, for an imaginary audience, the author writes to an audience they imagine would read the content. Similarly, for an invoked audience, the author writes explicitly to a specific audience.
  • Author or writer: The author or writer, also commonly referred to as the rhetor in the context of rhetorical analysis, is the person or the group of persons who authored the text or content.
  • The author’s purpose: The author’s purpose is the author’s reason for communicating to the audience. In other words, the author’s purpose encompasses what the author expects or intends to achieve with the text or content.
  • Alphabetic text includes essays, editorials, articles, speeches, and other written pieces.
  • Imaging includes website and magazine advertisements, TV commercials, and the like.
  • Audio includes speeches, website advertisements, radio or tv commercials, or podcasts.
  • Context: The context of the text or content considers the time, place, and circumstances surrounding the delivery of the text to its audience. With respect to context, it might often also be helpful to analyze the text in a different context to determine its impact on a different audience and in different circumstances.

An author will use claims, supports, and warrants to build the case around their argument, irrespective of whether the argument is logical and clearly defined or needs to be inferred by the audience:

  • Claim: The claim is the main idea or opinion of an argument that the author must prove to the intended audience. In other words, the claim is the fact or facts the author wants to convince the audience of. Claims are usually explicitly stated but can, depending on the specific piece of content or text, be implied from the content. Although these claims could be anything and an argument may be based on a single or several claims, the key is that these claims should be debatable.
  • Support: The supports are used by the author to back up the claims they make in their argument. These supports can include anything from fact-based, objective evidence to subjective emotional appeals and personal experiences used by the author to convince the audience of a specific claim. Either way, the stronger and more reliable the supports, the more likely the audience will be to accept the claim.
  • Warrant: The warrants are the logic and assumptions that connect the supports to the claims. In other words, they’re the assumptions that make the initial claim possible. The warrant is often unstated, and the author assumes that the audience will be able to understand the connection between the claims and supports. In turn, this is based on the author’s assumption that they share a set of values and beliefs with the audience that will make them understand the connection mentioned above. Conversely, if the audience doesn’t share these beliefs and values with the author, the argument will not be that effective.

Appeals are used by authors to convince their audience and, as such, are an integral part of the rhetoric and are often referred to as the rhetorical triangle. As a result, an author may combine all three appeals to convince their audience:

  • Ethos: Ethos represents the authority or credibility of the author. To be successful, the author needs to convince the audience of their authority or credibility through the language and delivery techniques they use. This will, for example, be the case where an author writing on a technical subject positions themselves as an expert or authority by referring to their qualifications or experience.
  • Logos: Logos refers to the reasoned argument the author uses to persuade their audience. In other words, it refers to the reasons or evidence the author proffers in substantiation of their claims and can include facts, statistics, and other forms of evidence. For this reason, logos is also the dominant approach in academic writing where authors present and build up arguments using reasoning and evidence.
  • Pathos: Through pathos, also referred to as the pathetic appeal, the author attempts to evoke the audience’s emotions through the use of, for instance, passionate language, vivid imagery, anger, sympathy, or any other emotional response.

To write a rhetorical analysis, you need to follow the steps below:

With a rhetorical analysis, you don’t choose concepts in advance and apply them to a specific text or piece of content. Rather, you’ll have to analyze the text to identify the separate components and plan and prepare your analysis accordingly.

Here, it might be helpful to use the SOAPSTone technique to identify the components of the work. SOAPSTone is a common acronym in analysis and represents the:

  • Speaker . Here, you’ll identify the author or the narrator delivering the content to the audience.
  • Occasion . With the occasion, you’ll identify when and where the story takes place and what the surrounding context is.
  • Audience . Here, you’ll identify who the audience or intended audience is.
  • Purpose . With the purpose, you’ll need to identify the reason behind the text or what the author wants to achieve with their writing.
  • Subject . You’ll also need to identify the subject matter or topic of the text.
  • Tone . The tone identifies the author’s feelings towards the subject matter or topic.

Apart from gathering the information and analyzing the components mentioned above, you’ll also need to examine the appeals the author uses in writing the text and attempting to persuade the audience of their argument. Moreover, you’ll need to identify elements like word choice, word order, repetition, analogies, and imagery the writer uses to get a reaction from the audience.

Once you’ve gathered the information and examined the appeals and strategies used by the author as mentioned above, you’ll need to answer some questions relating to the information you’ve collected from the text. The answers to these questions will help you determine the reasons for the choices the author made and how well these choices support the overall argument.

Here, some of the questions you’ll ask include:

  • What was the author’s intention?
  • Who was the intended audience?
  • What is the author’s argument?
  • What strategies does the author use to build their argument and why do they use those strategies?
  • What appeals the author uses to convince and persuade the audience?
  • What effect the text has on the audience?

Keep in mind that these are just some of the questions you’ll ask, and depending on the specific text, there might be others.

Once you’ve done your preparation, you can start writing the rhetorical analysis. It will start off with an introduction which is a clear and concise paragraph that shows you understand the purpose of the text and gives more information about the author and the relevance of the text.

The introduction also summarizes the text and the main ideas you’ll discuss in your analysis. Most importantly, however, is your thesis statement . This statement should be one sentence at the end of the introduction that summarizes your argument and tempts your audience to read on and find out more about it.

After your introduction, you can proceed with the body of your analysis. Here, you’ll write at least three paragraphs that explain the strategies and techniques used by the author to convince and persuade the audience, the reasons why the writer used this approach, and why it’s either successful or unsuccessful.

You can structure the body of your analysis in several ways. For example, you can deal with every strategy the author uses in a new paragraph, but you can also structure the body around the specific appeals the author used or chronologically.

No matter how you structure the body and your paragraphs, it’s important to remember that you support each one of your arguments with facts, data, examples, or quotes and that, at the end of every paragraph, you tie the topic back to your original thesis.

Finally, you’ll write the conclusion of your rhetorical analysis. Here, you’ll repeat your thesis statement and summarize the points you’ve made in the body of your analysis. Ultimately, the goal of the conclusion is to pull the points of your analysis together so you should be careful to not raise any new issues in your conclusion.

After you’ve finished your conclusion, you’ll end your analysis with a powerful concluding statement of why your argument matters and an invitation to conduct more research if needed.

A rhetorical analysis aims to explore the goals and motivations of an author, the techniques they’ve used to reach their audience, and how successful these techniques were. Although rhetorical analysis is most used by academics as part of scholarly work, it can be used to analyze any text including speeches, novels, television shows or films, advertisements, or cartoons.

The steps to write a rhetorical analysis include:

Your rhetorical analysis introduction is a clear and concise paragraph that shows you understand the purpose of the text and gives more information about the author and the relevance of the text. The introduction also summarizes the text and the main ideas you’ll discuss in your analysis.

Ethos represents the authority or credibility of the author. To be successful, the author needs to convince the audience of their authority or credibility through the language and delivery techniques they use. This will, for example, be the case where an author writing on a technical subject positions themselves as an expert or authority by referring to their qualifications or experience.

Appeals are used by authors to convince their audience and, as such, are an integral part of the rhetoric and are often referred to as the rhetorical triangle. The 3 types of appeals are ethos, logos, and pathos.

rhetorical analysis essay thesis format

Rhetorical Analysis Sample Essay

Harriet Clark

Ms. Rebecca Winter

13 Feb. 2015

Not Quite a Clean Sweep: Rhetorical Strategies in

Grose's "Cleaning: The Final Feminist Frontier”

A woman’s work is never done: many American women grow up with this saying and feel it to be true. 1 One such woman, author Jessica Grose, wrote “Cleaning: The Final Feminist Frontier,” published in 2013 in the New Republic, 2 and she argues that while the men recently started taking on more of the childcare and cooking, cleaning still falls unfairly on women. 3 Grose begins building her credibility with personal facts and reputable sources, citing convincing facts and statistics, and successfully employing emotional appeals; however, toward the end of the article, her attempts to appeal to readers’ emotions weaken her credibility and ultimately, her argument. 4

In her article, Grose first sets the stage by describing a specific scenario of house-cleaning with her husband after being shut in during Hurricane Sandy, and then she outlines the uneven distribution of cleaning work in her marriage and draws a comparison to the larger feminist issue of who does the cleaning in a relationship. Grose continues by discussing some of the reasons that men do not contribute to cleaning: the praise for a clean house goes to the woman; advertising and media praise men’s cooking and childcare, but not cleaning; and lastly, it is just not fun. Possible solutions to the problem, Grose suggests, include making a chart of who does which chores, dividing up tasks based on skill and ability, accepting a dirtier home, and making cleaning more fun with gadgets. 5

Throughout her piece, Grose uses many strong sources that strengthen her credibility and appeal to ethos, as well as build her argument. 6 These sources include, “sociologists Judith Treas and Tsui-o Tai,” “a 2008 study from the University of New Hampshire,” and “P&G North America Fabric Care Brand Manager, Matthew Krehbiel” (qtd. in Grose). 7 Citing these sources boosts Grose’s credibility by showing that she has done her homework and has provided facts and statistics, as well as expert opinions to support her claim. She also uses personal examples from her own home life to introduce and support the issue, which shows that she has a personal stake in and first-hand experience with the problem. 8

Adding to her ethos appeals, Grose uses strong appeals to logos, with many facts and statistics and logical progressions of ideas. 9 She points out facts about her marriage and the distribution of household chores: “My husband and I both work. We split midnight baby feedings ...but ... he will admit that he’s never cleaned the bathroom, that I do the dishes nine times out of ten, and that he barely knows how the washer and dryer work in the apartment we’ve lived in for over eight months.” 10 These facts introduce and support the idea that Grose does more household chores than her husband. Grose continues with many statistics:

[A]bout 55 percent of American mothers employed full time do some housework on an average day, while only 18 percent of employed fathers do. ... [W]orking women with children are still doing a week and a half more of “second shift” work each year than their male partners. ... Even in the famously gender-neutral Sweden, women do 45 minutes more housework a day than their male partners. 11

These statistics are a few of many that logically support her claim that it is a substantial and real problem that men do not do their fair share of the chores. The details and numbers build an appeal to logos and impress upon the reader that this is a problem worth discussing. 12

Along with strong logos appeals, Grose effectively makes appeals to pathos in the beginning and middle sections. 13 Her introduction is full of emotionally-charged words and phrases that create a sympathetic image; Grose notes that she “was eight months pregnant” and her husband found it difficult to “fight with a massively pregnant person.” 14 The image she evokes of the challenges and vulnerabilities of being so pregnant, as well as the high emotions a woman feels at that time effectively introduce the argument and its seriousness. Her goal is to make the reader feel sympathy for her. Adding to this idea are words and phrases such as, “insisted,” “argued,” “not fun,” “sucks” “headachey,” “be judged,” “be shunned” (Grose). All of these words evoke negative emotions about cleaning, which makes the reader sympathize with women who feel “judged” and shunned”—very negative feelings. Another feeling Grose reinforces with her word choice is the concept of fairness: “fair share,” “a week and a half more of ‘second shift’ work,” “more housework,” “more gendered and less frequent.” These words help establish the unfairness that exists when women do all of the cleaning, and they are an appeal to pathos, or the readers’ feelings of frustration and anger with injustice. 15

However, the end of the article lacks the same level of effectiveness in the appeals to ethos. 16 For example, Grose notes that when men do housework, they are considered to be “’enacting “small instances of gender heroism,” or ‘SIGH’s’—which, barf.” 17 The usage of the word “barf” is jarring to the reader; unprofessional and immature, it is a shift from the researched, intelligent voice she has established and the reader is less likely to take the author seriously. This damages the strength of her credibility and her argument. 18

Additionally, her last statement in the article refers to her husband in a way that weakens the argument. 19 While returning to the introduction’s hook in the conclusion is a frequently-used strategy, Grose chooses to return to her discussion of her husband in a humorous way: Grose discusses solutions, and says there is “a huge, untapped market ... for toilet-scrubbing iPods. I bet my husband would buy one.” 20 Returning to her own marriage and husband is an appeal to ethos or personal credibility, and while that works well in the introduction, in the conclusion, it lacks the strength and seriousness that the topic deserves and was given earlier in the article. 21

Though Grose begins the essay by effectively persuading her readers of the unfair distribution of home-maintenance cleaning labor, she loses her power in the end, where she most needs to drive home her argument. Readers can see the problem exists in both her marriage and throughout the world; however, her shift to humor and sarcasm makes the reader not take the problem as seriously in the end. 22 Grose could have more seriously driven home the point that a woman’s work could be done: by a man. 23

Works Cited

Grose, Jessica. “Cleaning: The Final Feminist Frontier.” New Republic. The New Republic, 19 Mar. 2013. Web. 28 Mar. 2014.

  • Article author's claim or purpose
  • Summary of the article's main point in the second paragraph (could also be in the introduction)
  • Third paragraph begins with a transition and topic sentence that reflects the first topic in the thesis
  • Quotes illustrate how the author uses appeals to ethos
  • Analysis explains how the quotes show the effective use of ethos as noted in the thesis
  • Transition and topic sentence about the second point from the thesis
  • Quote that illustrates appeals to logos
  • Analysis explains how the quotes show the effective use of logos, as noted in the thesis
  • Transition and topic sentence about the third point from the thesis
  • Quotes that illustrate appeals to pathos
  • Analysis explains how the quotes show the effective use of pathos, as noted in the thesis
  • Transition and topic sentence about fourth point from the thesis
  • Quote illustrates how the author uses appeal to ethos
  • Analysis explains how quote supports thesis
  • Transition and topic sentence about fourth point from thesis
  • Conclusion returns to the ideas in the thesis and further develops them
  • Last sentence returns to the hook in the introduction

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Learn more about " Pathos, Logos, and Ethos ."

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Organizing Your Analysis

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There is no one perfect way to organize a rhetorical analysis essay. In fact, writers should always be a bit leery of plug-in formulas that offer a perfect essay format. Remember, organization itself is not the enemy, only organization without considering the specific demands of your particular writing task. That said, here are some general tips for plotting out the overall form of your essay.

Introduction

Like any rhetorical analysis essay, an essay analyzing a visual document should quickly set the stage for what you’re doing. Try to cover the following concerns in the initial paragraphs:

  • Make sure to let the reader know you’re performing a rhetorical analysis. Otherwise, they may expect you to take positions or make an evaluative argument that may not be coming.
  • Clearly state what the document under consideration is and possibly give some pertinent background information about its history or development. The intro can be a good place for a quick, narrative summary of the document. The key word here is “quick, for you may be dealing with something large (for example, an entire episode of a cartoon like the Simpsons). Save more in-depth descriptions for your body paragraph analysis.
  • If you’re dealing with a smaller document (like a photograph or an advertisement), and copyright allows, the introduction or first page is a good place to integrate it into your page.
  • Give a basic run down of the rhetorical situation surrounding the document: the author, the audience, the purpose, the context, etc.

Thesis Statements and Focus

Many authors struggle with thesis statements or controlling ideas in regards to rhetorical analysis essays. There may be a temptation to think that merely announcing the text as a rhetorical analysis is purpose enough. However, especially depending on your essay’s length, your reader may need a more direct and clear statement of your intentions. Below are a few examples.

1. Clearly narrow the focus of what your essay will cover. Ask yourself if one or two design aspects of the document is interesting and complex enough to warrant a full analytical treatment.

The website for Amazon.com provides an excellent example of alignment and proximity to assist its visitors in navigating a potentially large and confusing amount of information.

2. Since visual documents often seek to move people towards a certain action (buying a product, attending an event, expressing a sentiment), an essay may analyze the rhetorical techniques used to accomplish this purpose. The thesis statement should reflect this goal.

The call-out flyer for the Purdue Rowing Team uses a mixture of dynamic imagery and tantalizing promises to create interest in potential, new members.

3. Rhetorical analysis can also easily lead to making original arguments. Performing the analysis may lead you to an argument; or vice versa, you may start with an argument and search for proof that supports it.

A close analysis of the female body images in the July 2007 issue of Cosmopolitan magazine reveals contradictions between the articles’ calls for self-esteem and the advertisements’ unrealistic, beauty demands.

These are merely suggestions. The best measure for what your focus and thesis statement should be the document itself and the demands of your writing situation. Remember that the main thrust of your thesis statement should be on how the document creates meaning and accomplishes its purposes. The OWl has additional information on writing thesis statements.

Analysis Order (Body Paragraphs)

Depending on the genre and size of the document under analysis, there are a number of logical ways to organize your body paragraphs. Below are a few possible options. Which ever you choose, the goal of your body paragraphs is to present parts of the document, give an extended analysis of how that part functions, and suggest how the part ties into a larger point (your thesis statement or goal).

Chronological

This is the most straight-forward approach, but it can also be effective if done for a reason (as opposed to not being able to think of another way). For example, if you are analyzing a photo essay on the web or in a booklet, a chronological treatment allows you to present your insights in the same order that a viewer of the document experiences those images. It is likely that the images have been put in that order and juxtaposed for a reason, so this line of analysis can be easily integrated into the essay.

Be careful using chronological ordering when dealing with a document that contains a narrative (i.e. a television show or music video). Focusing on the chronological could easily lead you to plot summary which is not the point of a rhetorical analysis.

A spatial ordering covers the parts of a document in the order the eye is likely to scan them. This is different than chronological order, for that is dictated by pages or screens where spatial order concerns order amongst a single page or plane. There are no unwavering guidelines for this, but you can use the following general guidelines.

  • Left to right and top to down is still the normal reading and scanning pattern for English-speaking countries.
  • The eye will naturally look for centers. This may be the technical center of the page or the center of the largest item on the page.
  • Lines are often used to provide directions and paths for the eye to follow.
  • Research has shown that on web pages, the eye tends to linger in the top left quadrant before moving left to right. Only after spending a considerable amount of time on the top, visible portion of the page will they then scroll down.

Persuasive Appeals

The classic, rhetorical appeals are logos, pathos, and ethos. These concepts roughly correspond to the logic, emotion, and character of the document’s attempt to persuade. You can find more information on these concepts elsewhere on the OWL. Once you understand these devices, you could potentially order your essay by analyzing the document’s use of logos, ethos, and pathos in different sections.

The conclusion of a rhetorical analysis essay may not operate too differently from the conclusion of any other kind of essay. Still, many writers struggle with what a conclusion should or should not do. You can find tips elsewhere on the OWL on writing conclusions. In short, however, you should restate your main ideas and explain why they are important; restate your thesis; and outline further research or work you believe should be completed to further your efforts.

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Have you ever stared at a blank page, wondering how to begin your rhetorical analysis essay?

You're not alone. Many students find the first step, creating an outline, to be a challenge. 

The truth is - tackling a rhetorical analysis without a well-structured outline can lead to confusion and disorganization. But fear not because there's a solution.

In this blog, we will show you how you can create a rhetorical analysis essay outline. By the end, you’ll have a thorough understanding of what your outline should look like. 

So, keep reading to find out how you can beat the blank pages!

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  • 1. What Is Rhetorical Analysis Essay?
  • 2. Why Create a Rhetorical Analysis Essay Outline?
  • 3. Components of a Rhetorical Analysis Outline
  • 4. Steps to Create a Rhetorical Analysis Essay Outline
  • 5. Rhetorical Analysis Essay Outline Examples

What Is Rhetorical Analysis Essay?

A rhetorical analysis essay is a type of analytical essay that examines how an author uses language and persuasion to get their message across.

It involves analyzing speeches or essays to understand how authors use strategies within the rhetorical triangle to influence their intended audience. These techniques usually involve logical appeal, moral argument, and vivid imagery that appeals to the listener. 

Key Elements to Analyze

In a rhetorical analysis essay, you would be analyzing the text keeping these key rhetorical concepts in mind:

  • Ethos: This concerns the credibility of the author or speaker.
  • Logos: This focuses on the logical aspects of the argument.
  • Pathos: Pathos explores the emotional appeal of the discourse.
  • Style and Tone: This involves analyzing the author's writing style and the overall tone of the text.

These elements provide a structured approach to rhetorical analysis, revealing how effective communication is achieved.

Why Create a Rhetorical Analysis Essay Outline?

Writing a rhetorical analysis essay requires a writer to draft a structured piece of writing. This essay type is one of the most challenging tasks students are assigned to do for their academics. 

Apart from conducting a strong analysis, a rhetorical analysis essay depends on how perfectly the essay outline is drafted. 

An outline organizes the raw information and makes it understandable for the readers. It serves as your compass, ensuring you stay on course throughout the rhetoric essay. It helps you structure your ideas and arguments, adding clarity to your essay writing process. 

Moreover, an outline works as a checklist for your essay. It assures you that nothing important is missed in the content.

Components of a Rhetorical Analysis Outline

Now that we've explored why creating an essay outline is essential, it's important to explore the different components of a rhetorical analysis outline. 

Here’s a detailed rhetorical analysis essay outline:

Each element plays a crucial role in crafting a well-structured and persuasive analysis, so let's explore them in detail:

Introduction

The introduction of your rhetorical analysis essay serves as the gateway to your analysis. It's where you captivate your reader's interest, provide essential background information, and present your thesis statement. 

Here are the elements typically included in an introduction paragraph:

  • Hook The " hook " is a sentence or two designed to grab the reader's attention. It could be a thought-provoking quote, a surprising fact, or a compelling question. The purpose is to make your reader interested in what you're about to discuss—how an author uses rhetorical devices.
  • Background Information After the hook, provide some context. Here, you briefly introduce the text you're analyzing, the author or speaker, and the overall topic. It's like giving your reader a map to navigate through your analysis.
  • Thesis Statement The thesis statement is the main argument, your "claim." This concise sentence outlines what you'll be analyzing and what your main points will be. Your thesis should tell the reader what to expect in your analysis.

The body of your essay is where you dissect the author's persuasive techniques and reveal their impact on the audience. It contains sections dedicated to each rhetorical strategy you're examining. 

In these sections, you'll explain the strategies, provide evidence from the text, and offer your insightful analysis of their effectiveness. 

Section for Each Rhetorical Strategy

In the body paragraphs, you'll have sections dedicated to each rhetorical strategy you're analyzing. These sections each will focus on a different aspect of the text. For each strategy, you'll do three things:

  • Explanation of the Strategy Start by explaining what the rhetorical technique is. Define it clearly for your reader. This is like providing a dictionary definition.
  • Examples from the Text Next, provide examples from the text you're analyzing. These are specific quotes or passages where the author or speaker uses the strategy you're discussing. It's like showing your reader the evidence.
  • Analysis of the Effectiveness Finally, analyze how effective the strategy is. This is where you dive deep into the text and explain how and why the strategy persuades the audience. 

The conclusion should leave your readers with a sense of closure and a clear understanding of your analysis. 

You don't introduce new information or arguments in this section; instead, you tie everything together. Here are the three essential elements of an impactful essay conclusion:

  • Restate Thesis Start by restating your thesis to remind readers of your main argument. Repeating your main argument clearly helps the reader tie in all they have read in your essay.
  • Summarize Main Points Summarize the main points from each section of your analysis. This serves as a reminder of the highlights of your arguments made throughout the essay.
  • Final Thoughts Conclude by sharing your thoughts on how the author's strategies affect the audience and the text's broader importance. Encourage readers to consider these strategies' impact and the text's relevance.

This structure in your rhetorical analysis outline ensures that your analysis is clear, well-organized, and persuasive. Each component plays a crucial role in guiding your reader through your analysis.

Steps to Create a Rhetorical Analysis Essay Outline

Creating an essay outline is a crucial step in organizing your thoughts and effectively analyzing a piece of rhetoric. Here are the steps to craft an outline for a rhetorical analysis essay:

Step 1 - Choose the Text

Select the piece of rhetoric that you will be analyzing. It could be a speech, a written essay, an advertisement, a political campaign, or any other form of communication.

Step 2 - Identify Rhetorical Devices and Rhetorical Appeals

Look for rhetorical devices such as metaphor, simile, analogy, hyperbole, and alliteration. Analyze how these devices contribute to the message. Identify any repetition, parallelism, or rhetorical questions used in the text.

Moreover, look for common rhetorical appeals i,e., ethos, pathos, and logos.

Step 3 -  Analyze Appeals and Strategies in Each Section

For each argument, dedicate a body paragraph that will analyze how the author/speaker uses ethos, pathos, and logos.

Note the specific rhetorical devices used in each section and their impact.

Step 4 -  Consider the Effect on the Audience

While outlining the last body paragraph, add points that analyze how the appeals are intended to affect the audience.

Consider whether the author/speaker is trying to persuade, inform, entertain, or provoke a specific emotional response. Include specific examples and quotations from the text to support your analysis.

Step 5 -  Filter Out Extra Information

It's important to know what parts of the arguments should be included and which should be filtered out. 

After having a sketch of the introduction and body paragraphs, remove any information that might feel irrelevant.

Step 6 -  Conclude and Summarize

For the ending, make sure to restate your thesis statement. Include points that directly support your arguments and sum up your analysis.

These steps help you plan your essay for a well-structured, clear, and cohesive essay.

Here's a sample rhetorical analysis essay outline template that analyzes ethos, pathos and logos :

Here’s a practice outline:

Rhetorical Analysis Essay Outline Fill In The Blanks

Rhetorical Analysis Essay Outline Examples

Here are some rhetorical analysis essay outline pdf that you can use as reference outlines:

Rhetorical Analysis Essay Outline Ethos Pathos Logos

Rhetorical Analysis Essay Outline Ap Lang

Visual Rhetorical Analysis Essay Outline

Comparative Rhetorical Analysis Essay Outline

Rhetorical Analysis Essay Introduction Outline

Need more help getting started? Check out these expert rhetorical analysis essay examples to get inspired!

In conclusion, you've got the tools and examples you need to ace your rhetorical analysis essay. The steps we've gone through provide a strong starting point for your academic journey into analyzing persuasive writing. 

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Rhetorical Analysis Essay

Rhetorical Analysis

Sample rhetorical analysis essay.

Student essay is used with permission.  It was originally submitted double-spaced with no extra spaces between the lines, featured proper MLA pagination, and 1/2″ paragraph indents.  The writing assignment asks for an argument about how several rhetorical elements work together to create a functioning whole in a given chapter of Michael Shermer’s 2004 book The Science of Good and Evil: Why People Cheat, Gossip, Care, Share, and Follow the Golden Rule .

Liana Monnat

English 101

Instructor: Joshua Dickinson

October 16, 2016

Michael Shermer Successfully Proves That Humans Can Be Good Without God

            In his chapter entitled “Can We Be Good Without God?” Michael Shermer’s objective is to prove that one does not need to be religious to be capable of moral behavior.  Shermer has, in his previous four chapters, taken care to establish ethos by demonstrating that he is an open-minded and intelligent fellow.  Judging by his use of vocabulary, he assumes his readers are also intelligent people, with whom he attempts to develop a connection through his intermittent use of humor.  Shermer has already proved that his arguments are well-supported by large quantities of evidence, which lets his audience know that what he is saying is inherently trustworthy.  Taking all of this into consideration and having carefully analyzed this chapter, the reader is compelled by logic to agree with Shermer that one can have religion without morality, and morality without religion.

Shermer begins his fifth chapter with an appeal to pathos.  He describes to readers the massacre perpetrated at Columbine High School by Eric Harris and Dylan Klebold (141).  His description of the event along with a photograph of the black-clad, angry-looking murderers gives the reader a glimpse of the terror that must have been experienced by those unfortunate enough to have been present at the massacre.  In building up to proving his argument, Shermer appeals to readers’ ability to reason by showing that outside influences do not cause a person to behave immorally.  He explains that in the aftermath of the event, many theories were put forth to rationalize the cause of Harris and Klebold’s murderous rampage.  Included in these causes were use of prescription drugs, cult or gang influence, a fatherless home, homosexuality, and exposure to violence in video games (143-144).  Shermer uses logic to point out that none of these causes were relevant, particularly the idea that video game violence may have been the cause.  He makes mention of several newspapers that make such a claim, but dismisses the articles as having been written by “wannabe social commentators” and “ad hoc social scientists” and lacking in evidence (143).  Shermer shows how ridiculous the notion of video games being the causal factor is by relaying testimony of other players of violent games.  They all point out that they have not been driven to violence by their gaming habits (143).  By presenting these testimonies, he appeals to our common sense and ability to reason as intelligent individuals to realize that if video games caused people to behave violently, all gamers who played violent games would exhibit violent behavior, which is certainly not the case.  Shermer has thus far proved to readers that outside influences do not cause a person to abandon their morality.

Having logically dismantled the previous cases, Shermer turns his focus to the subject of gun control.  He quips that those in favor of more gun control took advantage of the Columbine massacre by “squawking for more legislation” (146).  His use of the word ‘squawking’ brings chickens to mind, and the great amount of noise they produce at the slightest provocation.  I believe creating this visual was probably the intent behind his humorous choice of words.

Liberal gun control advocates thoroughly ridiculed, Shermer notes that conservatives answered the call for more gun control by insisting that guns were not the problem.  The problem, as conservatives saw it, was the evil souls of the people who used them to commit evil deeds (146).  I feel that Shermer purposefully saved mentioning the gun control issue for last because it deals with the ideas of evil, morality, and religion.  He has taken much care in the preceding chapters to make it clear that he does not believe that evil exists, and that morality is not a product of religion.  The issue of gun control seems a well-chosen topic from which to begin his argument of how morality is a thing separate from religion.

The first example of evidence Shermer offers in his argument is an excerpt from a letter read by Congressman Tom DeLay.  He uses the excerpt to bring to readers’ attention an argument that is commonly made to explain violent acts.  It implies that as science provides evidence for questions that people once looked to religion to answer, people no longer feel obligated by a higher power to behave morally (147).  Shermer disputes this argument by describing the case of another perpetrator of a school shooting.  Rumors of the perpetrator being an atheist were quickly dispelled by the family priest, whose explanation was that the boy was a sinner but not an atheist, to which Shermer sarcastically quips “Thank God for that” (147).  This remark demonstrates his disgust that the priest would imply that being a Christian murderer was less offensive than being an atheist.  With this evidence, Shermer has supported his argument and demonstrated to his audience that religious people do not necessarily have morals.

For Shermer’s next move, he takes into consideration the opinions of several credible people who believe that morality is impossible without religion.  He utilizes quotes from the 103rd archbishop of Canterbury, Pope Pious XI, and the deeply religious Dostoyevsky who all fervently insist that religion is absolutely necessary for morality (149-150).  Shermer then includes the religious views of Laura Schlessinger, his one-time colleague.  He immediately diminishes her religious credibility by referring to her as a “self-appointed religious authority” (150). This implies to readers that although she is considered a ‘religious authority’ her opinions should not be taken too seriously.   He points out that although Schlessinger claims to have grown up lacking morals due to an atheistic upbringing, she admits that her parents still managed to instill her with some degree of morality (151).  This admission helps support his idea that non-religious people can have morals, but is the only part of Shermer’s paragraphs about Schlessinger that appear to be relevant to his argument.  He continues on about her, however, and it becomes apparent to readers that Shermer once admired her work but was taken aback by her conversion to Judaism.  He further weakens her authority by poking fun at her, and readers (this reader, at least) cannot help but wonder if he only included these paragraphs about Schlessinger because he is still disgruntled about her defection from his cause.

Shermer has, through several quotes from religious authorities, demonstrated to his audience that religious people are adamant that religion is necessary for moral behavior.  In an effort to prove that they are wrong, he refutes the claims of these authorities by serving up examples of religious people that committed atrocities while zealously practicing their religion.  His go-to example is Hitler and the annihilation of the Jews in Germany.  He illustrates for readers the religious fervor of Hitler by quoting him as saying “I believe today that I am acting in the sense of the Almighty Creator.  By warding off the Jews I am fighting for the Lord’s work” (qtd. on 153).  By strategically using this quote, Shermer is proving to readers that not only did Hitler commit mass murder, he did so in the Lord’s name.  This example, more than any other, is meant to show that religion and morality are not related.

In perhaps his most convincing argument that one need not be religious to behave morally, Shermer gets personal.  He asks readers the question “What would you do if there was no God?” (154).  Now the reader must contemplate the point Shermer has been trying to make, but on an intimate level.  He forces one to admit that if it was learned that God did not exist, the vast majority of people would continue to behave morally.  Most people would not, free from fear of eternal reprisal, proceed to pillage, rape, and commit murder.  After this degree of self-examination, it would be illogical to disagree that morality is not a creation of religion.

In his chapter “Can We Be Good Without God?”, Shermer successfully proves that we can indeed be good without God.  He appealed to readers’ emotions by describing the nightmare that was the Columbine massacre and led his audience to logically conclude that no outside influences caused the perpetrators’ behavior.  Through the strategic use of quotes and examples, Shermer effectively demonstrated that contrary to the beliefs of religious authorities, deeply religious people are capable of behaving extremely immorally.  Shermer ingeniously substantiated his point by asking readers to ponder what their own behavior might be like without God holding them accountable for their actions.  I feel that this was his most convincing piece of evidence in support of his argument, it is hard to deny his logic when applying it to oneself.  It can be assumed that most readers would continue to behave morally, and would agree with Shermer that we can be good without God.

Shermer, Michael. “Can We Be Good Without God?”  The Science of Good and Evil: Why People Cheat,

Gossip, Care, Share, and Follow the Golden Rule.   Henry Holt and Company, LLC, 2004, pp.141-156.

  • Sample Rhetorical Analysis Essay (MLA Format). Authored by : Liana Monnat. Provided by : Jefferson Community College. Located at : http://www.sunyjefferson.edu . Project : ENG 101. License : CC BY-SA: Attribution-ShareAlike

9.4 Annotated Student Sample: “Rhetorical Analysis: Evicted by Matthew Desmond” by Eliana Evans

Learning outcomes.

By the end of this section, you will be able to:

  • Identify the ways a student writer has analyzed the rhetorical strategies in a persuasive text.
  • Demonstrate critical thinking and problem-solving when reading a rhetorical analysis.

Introduction

Matthew Desmond (b. 1979 or 1980) is a sociology professor at Princeton University . He has published four books, each addressing issues of poverty or racial inequality in American life. He has been recognized by the Politico 50 list as an important contributing voice to national political debate. In the analysis that follows, student Eliana Evans examines Desmond’s work from a rhetorical perspective.

Living by Their Own Words

Story as persuasion.

public domain text Imagine it’s Friday—payday. One American worker picks up her check for $637. Now, imagine that $550 will go toward rent, leaving only a small amount for everything else. The remaining $87 must be divided among food, utilities, childcare, and medical treatment. Unfortunately, many of the nation’s poor don’t have to imagine this troubling scenario because this is their reality. In his book Evicted: Poverty and Profit in the American City , ethnographer and author Matthew Desmond follows eight poor families in Milwaukee, Wisconsin, as they struggle to establish and maintain one of humanity’s most basic needs: housing. As an ethnographer, Desmond gathers research to promote the study and documentation of human culture: how people live under all kinds of conditions. end public domain text

annotated text Ethos. By mentioning Desmond’s qualifications as an ethnographer, Eliana Evans appeals to ethos: Desmond is an authority whose opinions can be taken seriously. end annotated text

annotated text Introductory Anecdote. By beginning with a real-life example and addressing the reader directly, the writer immediately emphasizes Desmond’s hard-hitting point. This strategy engages readers from the start. end annotated text

public domain text Living and working in the typical mid-size American city of Milwaukee in the early 2000s, Desmond highlights the source of the cyclical poverty he observes around him. He concludes that unstable housing is “deeply . . . implicated in the creation of poverty” (5). end public domain text

annotated text Thesis Statement. The writer notes that Desmond offers his thesis statement, or the main point of his argument, without delay, building off the specific example in the introduction. end annotated text

public domain text Throughout his book, Desmond explains that inflated rents and evictions— the forced loss of housing—create power imbalances between landlords and tenants. Legal and economic systems rigged against the poor are to blame for creating an unbreakable cycle of poverty for renters. To advance his deductive argument, Desmond largely employs emotional anecdotal evidence, introducing readers to the real-life circumstances of eight families, thus using pathos to reach his readers. To reinforce this anecdotal evidence, he also employs logical statistical evidence as well as emotional allusions to the nation’s founding principle of equality. end public domain text

public domain text To bring his book to life, Desmond uses many quotations from the people he portrays in the cycle of poverty. Early in the book, he describes the life of Sherrena Tarver, an entrepreneur landlord who owns and manages numerous properties and has to evict nonpaying tenants in the most difficult circumstance. At one point, she faces a tough decision about Lamar, a legless man who occupies an apartment where he helps neighborhood boys stay in school and control their lives. He simply cannot meet his financial responsibilities, and Sherrena is torn between helping him and protecting her own bottom line. “I guess I got to stop feeling sorry for these people because nobody is feeling sorry for me,” she states (11). She will have to pay her own mortgage on the property. No connection exists if others do not feel sorry for Sherrena, who has to face her own inner conflict about Lamar. end public domain text

annotated text Ethos, Pathos, and Logos. Desmond speaks with authority as someone who cares deeply about the injustices of the housing situation. Evans notes that Desmond also relies on emotional and logical thought and examples, and she shows this in his quotations. end annotated text

public domain text Although his book identifies unstable housing as a cause of poverty, Desmond writes for the purpose of creating empathy in voters and establishing facts that policy makers cannot ignore to remedy the housing trap. The moving description of eviction and its effects allows readers to fully appreciate his proposed solutions. As a main point, Desmond advocates for legislation that would establish a universal housing voucher program combined with government regulation to stabilize rents. He explains that voucher “programs lift roughly 2.8 million people out of poverty” each year (302). If these programs were expanded and supported by laws that would prevent landlords from establishing exploitative rents, many more people could be helped. Desmond hopes to convince voters who have been moved by his ethnographic discussion to elect candidates who are serious about ending poverty and creating a more equal America. end public domain text

annotated text Language Use. Evans uses the phrase “as a main point” to emphasize to readers that Desmond strongly believes in the voucher system. end annotated text

public domain text In support of his argument, Desmond presents multiple anecdotal examples to illustrate the root of the cyclical poverty his subjects face. For example, in Chapter 16, Kamala, a middle-aged mother of three, leaves her children for one evening in the care of Devon, their father. Later, a fire caused by a lamp kills their eight-month-old daughter. The apartment is uninhabitable, but the landlord, Sherrena, keeps the month’s rent. The police report that the three children, abandoned by Devon, were alone in the apartment. The high cost of monthly rent leaves Kamala with few options for proper childcare, and without childcare, she has few options for employment. The exploitation by landlords such as Sherrena only intensifies the tenant’s poverty. Kamala, who still has two children to support, is left with no home, no money, and little means of survival. Her story, and the stories of the many others Desmond chronicles, supports the argument that unstable housing is a cause of poverty, not a condition. end public domain text

annotated text Examples and Pathos. Desmond’s discussion gains emotional strength from the story of a child’s needless death. end annotated text

annotated text Pathos and Logos. The logic of the situation is that a family must endure hardship with little support. The overwhelming need and the trap of poverty in poor housing make for strong logical and emotional persuasion. end annotated text

public domain text Desmond relays the stories of Kamala and others to generate empathy with readers. These stories create emotional appeal in that they allow readers to experience the spiraling effects of poverty along with people they come to care about. Indeed, Desmond relies on the intensity of Kamala’s story to give poverty a face. Kamala is no longer a nameless, faceless statistic. She is a real woman who experiences the loss of a child as a result of circumstances beyond her control. Kamala’s story helps break the preconception that poor people are lazy and make individual choices to perpetuate their own poverty. Her situation illustrates a cycle of unbreakable tragedy and poverty that begins with her inability to secure affordable and stable housing. The details of her story make it hard for the public to ignore. end public domain text

public domain text Desmond does not rely on anecdotal evidence alone. He also includes statistical evidence to support his argument. end public domain text

annotated text Logical Evidence. The writer notes Desmond’s use of quantitative evidence—an appeal to logic. Readers are eager to learn facts that will strengthen the impact of Desmond’s argument. end annotated text

public domain text In the prologue, Desmond explains that Arleen pays “88 percent of [her] $628-a-month welfare check” in rent (3). This disproportionate sum creates a situation in which “1 in 8 poor renting families nationwide [are] unable to pay all of their rent” (5). In Milwaukee, “landlords evict roughly 16,000 adults and children each year” (4). Such numbers go beyond empathy and instead appeal to logic. Policy makers are likely to reject the idea of drafting laws to relieve poverty based on feelings or empathy. Statistics, however, provide hard numbers that are not subject to debate and that reinforce the need for logical and realistic solutions. Desmond also notes that eviction and its effects have been vastly ignored by sociologists. These statistics fight preconceptions such as Why don’t poor people just get jobs? In addition, by using personification, Desmond explains that poverty is a formidable enemy that a minimum-wage job cannot defeat. end public domain text

annotated text Logos. As a skilled writer, Desmond knows that if political action is called for, he will have to present a heavy dose of facts and numbers. Evans notes that readers are more likely to be persuaded by a combination of different rhetorical strategies, such as pathos and logos. end annotated text

annotated text Personification. Evans notes that Desmond uses figurative language to personify the idea of poverty, calling it “a formidable enemy.” end annotated text

public domain text Finally, Desmond appeals to his readers’ sense of right and wrong when he asks a key rhetorical question: Is housing a fundamental American right? If readers answer “yes,” then it is un-American to systematically lock poor people away from the founding ideals of the country through housing, banking, and legal systems that work to guarantee their poverty. The American dream is one of equal opportunity. Yet, despite the constitutional guarantee of civil rights, the poor people who struggle to maintain housing in Desmond’s Milwaukee are further separated from the American dream by race. end public domain text

public domain text For example, in Chapter 3, Desmond describes the segregation that has long plagued Milwaukee: despite the “open housing measure” guaranteed by “the 1968 Civil Rights Act,” Milwaukee “remain[s] one of the most racially divided cities in the nation” (34). The housing divide in Milwaukee not only keeps poor people from achieving the American dream of stable and affordable housing, but it also supports a system of segregation that goes against the founding ideal of equality. end public domain text

annotated text Logos and Pathos. Desmond addresses the issue of right vs. wrong. He attempts to persuade readers by offering examples that make them think about the legal aspects of housing (logos) and the effects that deprivation have on individuals (pathos) . end annotated text

public domain text Desmond’s argument is enticing in many ways. However, critics point out that he proposes a solution that fixes only the short-term problem of sustaining stable housing with a universal voucher program that provides no incentive for work. The long-term problem, which Desmond never addresses, would have to include a solution that would raise a massive number of people out of poverty by enabling them to sustain reliable housing, along with other living expenses, without relying heavily on government assistance. Vouchers may begin to eat away at the root of poverty, but they are a short-term, rather than a long-term, fix. end public domain text

annotated text Addressing Counterclaims. Evans is careful to include some possibly negative views of Desmond’s main points to indicate that she has considered all sides before reaching a final verdict on the validity of his argument . end annotated text

public domain text In the end, though, Desmond’s argument is effective because he provides ample evidence with varying appeals to support his claims. The use of anecdotes allows readers to feel the pain of poverty. Desmond’s statistical research shows logical reasons to end poverty through universal housing. The mentions of founding principles such as equality show that readers have a moral obligation as Americans to participate in a solution to the housing crisis. end public domain text

public domain text Although much of Desmond’s book relies on its anecdotal evidence and emotional appeal, it is his logic that ultimately proves convincing. He identifies a tangible cause of poverty, then offers an equally tangible solution to the problem he describes. If having stable and affordable housing will help end poverty and thus improve society, then the government should provide this through vouchers and rent regulation. end public domain text

annotated text Conclusion and Thesis Statement Reaffirmed. Evans praises Desmond for his rhetorical ability to appeal to readers in different ways. She claims that his logical approach, presenting facts and figures along with emotional appeals, should be enough to convince the government to act. end annotated text

Desmond, Matthew. Evicted: Poverty and Profit in the American City. Broadway Books, 2016.

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Developing a Thesis for Rhetorical Analysis: Strategies and Examples

This essay about the development of a thesis for rhetorical analysis provides a comprehensive exploration of strategies and examples drawn from various rhetorical discourses. It emphasizes the importance of identifying rhetorical devices, understanding contextual nuances, and maintaining clarity and specificity in thesis formulation. Through examples such as Martin Luther King Jr.’s “I Have a Dream” speech and contemporary political rhetoric, the essay illustrates how effective theses encapsulate the essence of discourse and its persuasive intent. It underscores the significance of honing analytical skills to navigate the complexities of rhetoric and shape discourse with precision.

How it works

As a diligent student of rhetoric, I find myself perpetually immersed in the intricate art of persuasion. Central to this endeavor is the crafting of a compelling thesis for rhetorical analysis. In this essay, I aim to dissect the strategies and exemplify the process of developing such a thesis, drawing from the rich tapestry of rhetorical discourse.

At its core, a rhetorical analysis thesis serves as the fulcrum upon which the entire analysis pivots. It encapsulates the essence of the discourse, delineating the rhetorical strategies employed by the author to convey their message effectively.

Crafting such a thesis requires a meticulous approach, intertwining keen observation with insightful interpretation.

One strategy essential to the formulation of a robust thesis is the identification of the rhetorical devices employed within the text. These devices serve as the building blocks of persuasion, enabling the author to wield language with precision and efficacy. From ethos, pathos, and logos to metaphor, simile, and irony, the rhetorical arsenal is vast and multifaceted. As a discerning student, it is imperative to unravel these devices, discerning their purpose and impact on the audience.

For instance, consider a thesis centered on Martin Luther King Jr.’s iconic “I Have a Dream” speech. By dissecting the text, one may identify King’s adept use of pathos through emotive language and vivid imagery. A thesis could thus assert: “Through the strategic deployment of pathos, Martin Luther King Jr. invokes a profound emotional resonance, galvanizing his audience towards the pursuit of racial equality.” Here, the thesis not only identifies the rhetorical strategy employed but also hints at its broader implications within the socio-political context of the Civil Rights Movement.

Furthermore, a nuanced understanding of rhetorical context is indispensable in thesis development. Context encompasses the myriad factors surrounding the discourse, including the historical backdrop, the intended audience, and the author’s overarching purpose. By contextualizing the text within its temporal and socio-cultural milieu, one can glean deeper insights into the rhetorical strategies at play.

Returning to our example of King’s speech, a contextualized thesis might elucidate: “Against the backdrop of pervasive racial injustice in 1960s America, Martin Luther King Jr. strategically harnesses the power of rhetoric to catalyze a movement for social change.” Here, the thesis not only acknowledges the historical context but also underscores the transformative potential of rhetorical discourse in precipitating societal shifts.

Moreover, a successful thesis for rhetorical analysis transcends mere identification of rhetorical elements; it delves into their cumulative effect on the audience and the broader discourse. This necessitates a nuanced analysis of tone, argumentative structure, and the author’s stance vis-à-vis the subject matter.

Consider the formulation of a thesis pertaining to a contemporary political speech. By dissecting the speaker’s tone, one may discern underlying nuances indicative of their rhetorical intent. A thesis could thus posit: “Through a combination of assertive rhetoric and appeals to national identity, the speaker constructs a compelling argument aimed at garnering public support for their policy agenda.” Here, the thesis not only scrutinizes the rhetorical strategies employed but also interprets their persuasive implications within the realm of public discourse.

In addition to strategic formulation, the efficacy of a rhetorical analysis thesis hinges on its clarity and specificity. A well-crafted thesis not only outlines the overarching rhetorical strategies but also articulates a clear analytical stance. Ambiguity or vagueness can dilute the potency of the thesis, rendering the subsequent analysis unfocused and disjointed.

To illustrate, consider a thesis that lacks specificity: “The author employs rhetorical devices to convey their message.” While technically accurate, this thesis falls short in providing a discernible analytical standpoint. Conversely, a refined thesis might assert: “Through the juxtaposition of statistical evidence and anecdotal narratives, the author constructs a persuasive argument in favor of healthcare reform.” Here, the thesis not only identifies the rhetorical strategies at play but also offers a precise interpretation of their persuasive intent.

Ultimately, the process of developing a thesis for rhetorical analysis is a dynamic interplay between observation, interpretation, and synthesis. As a diligent student of rhetoric, I am continually inspired by the transformative power of persuasive discourse. By honing the craft of thesis development, we equip ourselves with the analytical tools necessary to navigate the labyrinthine realm of rhetoric and shape discourse with precision and efficacy.

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rhetorical analysis essay thesis format

Rhetorical Analysis Thesis Workshops

These two activities are designed to introduce students to the idea of a thesis statement for a rhetorical analysis essay and provide structured peer feedback on their draft thesis statement.

Author : Chris Kamrath

Course : PWR 1

Activity brief description:  This series of two workshops provides students with norms for good rhetorical analysis thesis statements, examples and the opportunity to get feedback on their own draft thesis statement.  The first activity focuses on introducing students to sample thesis statements and norms for good thesis statements.

The handout provides three norms, four sample draft thesis statements, and questions students can ask when peer reviewing thesis statements.  Students are asked to ‘peer review’ these sample thesis statements.  As a group they come up with feedback for the ‘absent’ authors of these sample thesis statements.  Each of the samples is taken from a draft RA essay from a past class.  This activity provides students with a sense of what a thesis looks like and how to talk about what makes a thesis ‘good’.

The second activity repeats this process with their own draft thesis statement. This activity would take place one or two classes after the first.  The first part of the activity focuses on looking at one of the sample thesis statements from the first day.  I record the student responses on the first day.  I then re-write the drat thesis to take this feedback into consideration. We discuss my revisions (which usually draw on the actual revised thesis from the student paper) and then students repeat this process in small groups with their own thesis statements.  Students get peer feedback and then we have time to revise the thesis statement in class. This activity frames the thesis statement as a key step (after choosing a text) in drafting the rhetorical analysis essay.

Activity length and schedule : The first activity is approximately 45 minutes.  Students spend approximately 25-30 minutes to discuss two sample thesis statements. We then discuss their peer feedback for 25 to 20 minutes. The second activity takes between 45 minutes and one hour. 5 minutes is spent on the sample thesis and the revisions which respond to their feedback form the prior workshop.  20-25 minutes is spent peer reviewing their draft thesis. The remainder of the time is used for student revision of their draft thesis statement based on peer feedback.

Week 1/2. These two activities usually occur during the first or second week of class.  The first activity introduces students to the idea of a thesis statement for a rhetorical analysis essay and offers criteria for a good thesis statement.  Students evaluate sample draft thesis statements.  In the second activity students repeat the earlier workshop with their own draft thesis statements.  They provide structured feedback on their peer’s draft thesis statement and receive feedback on their own.

Activity goals :

  • To provide students with examples of rhetorical analysis thesis statements.
  • To provide students with norms for critiquing thesis statements.
  • To provide students with feedback on their draft thesis statement.
  • To give students space to revise their thesis statement based on feedback.

Activity details :

See handout #1 and handout #2 . See also list of keywords and rhetorical theory concepts .

Examples

Rhetorical Essay

Rhetorical essay generator.

rhetorical analysis essay thesis format

In the realm of persuasive writing, rhetorical essays stand as powerful demonstrations of linguistic artistry. By employing a variety of literary devices, carefully selected words, and strategic communication techniques, these essays are designed to sway the minds and emotions of readers. Delving into the heart of rhetoric, this article will delve into the essence of rhetorical essays, guiding you through their creation while offering illuminating examples and practical tips. Whether you’re a seasoned writer or new to the craft, understanding the dynamics of a rhetorical essay can enhance your ability to communicate effectively and convincingly.

1. Rhetorical Analysis Essay Template

Rhetorical Analysis Essay Template

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2. Rhetorical Essay Outline

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3. Structure of Rhetorical Analysis Essay

Structure of Rhetorical Analysis Essay

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4. Rhetorical Analysis Thesis Statement Essay

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5. Editable Rhetorical Essay

Editable Rhetorical Analysis Essay

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6. Rhetorical Analysis Essay Outline

Rhetorical Analysis Essay Outline

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7. Sample Rhetorical Essay

Sample Rhetorical Analysis Essay

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8. Rhetorical Essay Template

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9. Rhetorical Essay Ethos

Rhetorical Essay Ethos

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10. Rhetorical Essay Layout

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11. Rhetorical Essay Paper

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12. Organizing and Outlining Rhetorical Essay

Organizing and Outlining Rhetorical Essay

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13. Rhetorical Essay Rubric

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Rhetorical Grading Essay

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Rhetorical Essay Informative Writing

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16. Simple Rhetorical Essay

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17. Critical Rhetorical Essay

Critical Rhetorical Essay

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18. Research Rhetorical Essay

Research Rhetorical Essay

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19. Rhetorical Essay Reference

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20. Rhetorical Essay Worksheet

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24. Professional Rhetorical Essay

Professional Rhetorical Essay

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What is a Rhetorical Essay?

A rhetorical essay is a unique form of discourse that employs persuasive techniques to communicate a particular message or viewpoint. This literary device operates by leveraging linguistic elements to convince an audience of the validity of a certain argument or perspective. Unlike traditional essays that primarily focus on information and analysis, rhetorical essays emphasize the art of persuasion. By dissecting the behaviors of words, examining their impact within a specific context , and avoiding clichés , a rhetorical essay creates an objective and compelling narrative that leaves a lasting impression.

How to write a Rhetorical Essay

Creating a compelling rhetorical essay requires a meticulous approach that blends creativity with strategic communication. To navigate this intricate process, let’s break it down into several key steps that will help you weave together a convincing and impactful piece.

Step 1: Choosing a Subject and Objectives

Begin by selecting a topic that resonates with your audience and aligns with your objectives. Consider the behaviors you intend to evoke and the elements you wish to emphasize. Craft an overarching objective that defines the purpose of your essay, whether it’s to inform, persuade, or provoke thought.

Step 2: Mastering Language and Syntax

Leverage the power of verbs , adjectives, and proper nouns to create a vivid and captivating narrative. Use observation to your advantage, painting a detailed picture that engages your readers’ senses. Employ simple sentences to convey your ideas clearly and concisely, ensuring that your message remains accessible.

Step 3: Employing Rhetorical Devices

Rhetorical essays thrive on the skillful use of literary devices . Incorporate metaphors, similes, and analogies to add depth and resonance to your arguments. Harness the strength of repetition and parallelism to reinforce key points and create a rhythmic flow that captivates your audience.

Step 4: Structuring for Impact

Organize your essay with a clear structure that guides your readers through a logical progression of ideas. Begin with a strong introduction that sets the tone and context, followed by well-organized body paragraphs that present evidence, analysis, and persuasive elements. Conclude with a compelling ending that reinforces your main points and leaves a lasting impression.

What is the most important element of a successful rhetorical essay?

The choice and skillful implementation of rhetorical devices, such as metaphors and analogies, can significantly enhance the impact of your essay.

Can I use humor in a rhetorical essay?

Yes, humor can be a powerful tool in persuasion, but ensure it aligns with your objective and doesn’t undermine the seriousness of your message.

How do I avoid sounding manipulative in my rhetorical essay?

Focus on transparency and authenticity. Present your arguments with integrity and provide solid evidence to support your claims, avoiding any overt manipulation.

In the realm of persuasive writing, rhetorical essays serve as a testament to the power of words. By delving into the behaviors of language, harnessing the art of rhetoric, and crafting a narrative that engages and convinces, you can create essays that leave a lasting impact. So, whether you’re aiming to provoke thought, inspire action, or challenge perceptions, remember that a well-crafted rhetorical essay can be your most potent tool in the realm of written persuasion.

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Text prompt

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Write a rhetorical essay analyzing the speech given by Martin Luther King Jr.,

Examine the use of ethos, pathos, and logos in a popular advertisement of your choice in a rhetorical essay.

rhetorical analysis essay thesis format

What Is a Capstone Project vs. Thesis

rhetorical analysis essay thesis format

As students near the end of their academic journey, they encounter a crucial project called the capstone – a culmination of all they've learned. But what exactly is a capstone project? 

This article aims to demystify capstone projects, explaining what they are, why they matter, and what you can expect when you embark on this final academic endeavor.

Capstone Project Meaning

A capstone project is a comprehensive, culminating academic endeavor undertaken by students typically in their final year of study. 

It synthesizes their learning experiences, requiring students to apply the knowledge, skills, and competencies gained throughout their academic journey. A capstone project aims to address a real-world problem or explore a topic of interest in depth. 

As interdisciplinary papers, capstone projects encourage critical thinking, problem-solving, and creativity. They allow students to showcase their mastery of their field of study and demonstrate their readiness for future academic or professional pursuits.

Now that we’ve defined what is a capstone project, let’s discuss its importance in the academic landscape. In case you have short-form compositions to handle, simply say, ‘ do my essay for me ,’ and our writers will take care of your workload.

Why Is a Capstone Project Important

A capstone project is crucial because it allows students to combine everything they've learned in school and apply it to real-life situations or big problems. 

It's like the ultimate test of what they know and can do. By working on these projects, students get hands-on experience, learn to think critically and figure out how to solve tough problems. 

Plus, it's a chance to show off their skills and prove they're ready for whatever comes next, whether that's starting a career or going on to more schooling.

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What Is the Purpose of a Capstone Project

Here are three key purposes of a capstone project:

What Is the Purpose of a Capstone Project

Integration of Knowledge and Skills

Capstones often require students to draw upon the knowledge and skills they have acquired throughout their academic program. The importance of capstone project lies in helping students synthesize what they have learned and apply it to a real-world problem or project. 

This integration helps students demonstrate their proficiency and readiness for graduation or entry into their chosen profession.

Culmination of Learning

Capstone projects culminate a student's academic journey, allowing them to apply theoretical knowledge to real-world scenarios. 

tackling a significant project or problem, students demonstrate their understanding of concepts and their ability to translate them into practical solutions, reinforcing their learning journey.

Professional Development

Capstone projects allow students to develop skills relevant to their future careers. These projects can also be tangible examples of their capabilities to potential employers or graduate programs.

Whether it's conducting research, presenting findings, or collaborating with peers, students gain valuable experience that enhances their professional readiness. 

Types of Capstone Projects

Capstones vary widely depending on the academic discipline, institution, and specific program requirements. Here are some common types:

What Is the Difference Between a Thesis and a Capstone Project

Here's a breakdown of the key differences between a thesis and a capstone project:

How to Write a Capstone Project

Let's dive into the specifics with actionable and meaningful steps for writing a capstone project:

1. Select a Pertinent Topic

Identify a topic that aligns with your academic interests, program requirements, and real-world relevance. Consider issues or challenges within your field that merit further exploration or solution. 

Conduct thorough research to ensure the topic is both feasible and significant. Here are some brilliant capstone ideas for your inspiration.

2. Define Clear Objectives

Clearly articulate the objectives of your capstone project. What specific outcomes do you aim to achieve? 

Whether it's solving a problem, answering a research question, or developing a product, ensure your objectives are specific, measurable, achievable, relevant, and time-bound (SMART).

3. Conduct Comprehensive Research

Dive deep into existing literature, theories, and empirical evidence related to your chosen topic. Identify gaps, controversies, or areas for further investigation. 

Synthesize relevant findings and insights to inform the development of your project and provide a solid foundation for your analysis or implementation.

4. Develop a Structured Plan

What is a capstone project in college without a rigid structure? Outline a comprehensive plan for your capstone project, including key milestones, tasks, and deadlines. 

Break down the project into manageable phases, such as literature review, data collection, analysis, and presentation. Establish clear criteria for success and regularly monitor progress to stay on track.

5. Implement Methodological Rigor

If your project involves research, ensure methodological rigor by selecting appropriate research methods, tools, and techniques. 

Develop a detailed research design or project plan that addresses key methodological considerations, such as sampling, data collection, analysis, and validity. Adhere to ethical guidelines and best practices throughout the research process.

6. Analyze and Interpret Findings

Analyze your data or findings using appropriate analytical techniques and tools. Interpret the results in relation to your research questions or objectives, highlighting key patterns, trends, or insights. 

Critically evaluate the significance and implications of your findings within the broader context of your field or industry.

7. Communicate Effectively

Present your capstone project clearly, concisely, and compellingly. Whether it's a written report, presentation, or multimedia deliverable, tailor your communication style to your target audience. Clearly articulate your research questions, methodology, findings, and conclusions. 

Use visuals, examples, and real-world applications to enhance understanding and engagement. Be prepared to defend your project and answer questions from peers, faculty, or stakeholders.

In wrapping up, what is a capstone project? It’s like the grand finale of your academic journey, where all the knowledge and skills you've acquired come together in one big project. 

It's not just about passing a test or getting a grade – it's about proving you've got what it takes to make a real difference in the world. So, if you ever need capstone project help , our writers will gladly lend you a hand in no time.

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What Is a Capstone Project in College?

How to do a capstone project, how long does a capstone project take to complete.

Annie Lambert

Annie Lambert

specializes in creating authoritative content on marketing, business, and finance, with a versatile ability to handle any essay type and dissertations. With a Master’s degree in Business Administration and a passion for social issues, her writing not only educates but also inspires action. On EssayPro blog, Annie delivers detailed guides and thought-provoking discussions on pressing economic and social topics. When not writing, she’s a guest speaker at various business seminars.

rhetorical analysis essay thesis format

is an expert in nursing and healthcare, with a strong background in history, law, and literature. Holding advanced degrees in nursing and public health, his analytical approach and comprehensive knowledge help students navigate complex topics. On EssayPro blog, Adam provides insightful articles on everything from historical analysis to the intricacies of healthcare policies. In his downtime, he enjoys historical documentaries and volunteering at local clinics.

  • T. (2023, June 16). What Is a Capstone Project? National University. https://www.nu.edu/blog/what-is-a-capstone-project/
  • Lukins, S. (2024, May 12). What is a capstone project? And why is it important? Top Universities. https://www.topuniversities.com/student-info/careers-advice-articles/what-capstone-project-why-it-important
  • Capstone Project vs. Thesis: What’s the Difference? (2021, December 9). UAGC. https://www.uagc.edu/blog/capstone-project-vs-thesis-whats-difference

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  1. How to Write a Rhetorical Analysis

    A rhetorical analysis is a type of essay that looks at a text in terms of rhetoric. This means it is less concerned with what the author is saying than with how they say it: their goals, techniques, and appeals to the audience. A rhetorical analysis is structured similarly to other essays: an introduction presenting the thesis, a body analyzing ...

  2. How to Write a Rhetorical Analysis Essay-Examples & Template

    Rhetorical appeal #2: Pathos. The purpose of Pathos-driven rhetoric is to appeal to the reader's emotions. A common example of pathos as a rhetorical means is adverts by charities that try to make you donate money to a "good cause". To evoke the intended emotions in the reader, an author may use passionate language, tell personal stories ...

  3. PDF Rhetorical Analysis Thesis Statements

    A strong thesis statement for a rhetorical analysis is NOT… A simple statement of your topic A broad statement A statement of facts or statistics A summary of the author's essay you are analyzing A statement of what you're going to do in the essay Examples of weak rhetorical analysis thesis statements:

  4. How to Write the AP Lang Rhetorical Analysis Essay (With Example)

    For sake of space, we've included the text as an image you can click to read. After the prompt, we provide a sample high scoring essay and then explain why this AP Lang Rhetorical Analysis essay example works. Question 2. Suggested time—40 minutes. (This question counts as one-third of the total essay section score.)

  5. How to Write a Rhetorical Analysis: 6 Steps and an Outline for Your

    5. State your thesis. Now that you've completed your analysis of the material, try to summarize it into one clear, concise thesis statement that will form the foundation of your essay. Your thesis statement should summarize: 1) the argument or purpose of the speaker; 2) the methods the speaker uses; and 3) the effectiveness of those methods ...

  6. PDF Rhetorical Analysis Essay: Thesis Statements

    A strong thesis statement for a rhetorical analysis essay… States what techniques you will be analyzing, and the impact of these techniques on the effectiveness of the text Asserts your conclusion and takes a stand on the author's rhetorical strategies Serves as a guide to your essay for your reader

  7. How to Write a Great Rhetorical Analysis Essay: With Examples

    Name the author of the text and the title of their work followed by the date in parentheses. Use a verb to describe what the author does, e.g. "implies," "asserts," or "claims". Briefly summarize the text in your own words. Mention the persuasive techniques used by the rhetor and its effect.

  8. How to Write a Rhetorical Analysis Essay in 6 Steps

    How to Write a Rhetorical Analysis Essay in 6 Steps. Written by MasterClass. Last updated: Sep 2, 2021 • 3 min read. In a rhetorical analysis essay, a writer will examine the rhetoric and style of another author's work. If you want to write your own rhetorical analysis essay, we've developed a step-by-step guide to lead you through the ...

  9. How to Write a Rhetorical Analysis Essay: Step-by-Step Guide with

    Adapting the standard essay format for a rhetorical analysis essay involves incorporating an evaluation of the text's rhetorical strategies within the body of the essay. This includes analyzing the author's argument, the evidence employed to support it, and the overall effectiveness of the argument. ... A good thesis for a rhetorical ...

  10. How to write a rhetorical analysis [4 steps]

    To write a rhetorical analysis, you need to follow the steps below: Step 1: Plan and prepare. With a rhetorical analysis, you don't choose concepts in advance and apply them to a specific text or piece of content. Rather, you'll have to analyze the text to identify the separate components and plan and prepare your analysis accordingly.

  11. PDF Rhetorical Analysis Essay: Formatting

    Rhetorical Analysis Essay: Formatting Created by: Brandon Everett Summer 2019 *This is a general outline for your rhetorical analysis and can be adapted to the various prompts and guidelines provided by the instructor or professor. Introduction and Thesis Provide necessary background and context: clearly introduce the document, essay or

  12. Rhetorical Analysis

    Rhetorical Analysis. Rhetoric is the study of how writers and speakers use words to influence an audience. A rhetorical analysis is an essay that breaks a work of non-fiction into parts and then explains how the parts work together to create a certain effect—whether to persuade, entertain or inform. You can also conduct a rhetorical analysis ...

  13. PDF RHETORICAL ANALYSIS

    Rhetorical analysis is the process of evaluating elements of a text and determining how those elements impact the success or failure of that argument. Often rhetorical analyses address written arguments, but visual, oral, or other kinds of "texts" can also be analyzed. Asking the right questions about how a text is constructed will help you ...

  14. Rhetorical Analysis Sample Essay

    Rhetorical Analysis Sample Essay. Harriet Clark. Ms. Rebecca Winter. CWC 101. 13 Feb. 2015. Not Quite a Clean Sweep: Rhetorical Strategies in. Grose's "Cleaning: The Final Feminist Frontier". A woman's work is never done: many American women grow up with this saying and feel it to be true. 1 One such woman, author Jessica Grose, wrote ...

  15. 20+ Best Rhetorical Analysis Essay Example & Sample Papers

    This article will find some examples that will help you with your rhetorical analysis essay writing effortlessly. On This Page. 1. Good Rhetorical Analysis Essay Example. 2. Rhetorical Analysis Essay Example AP Lang 2023. 3. Rhetorical Analysis Essay Examples for Students. 4.

  16. Organizing Your Analysis

    There may be a temptation to think that merely announcing the text as a rhetorical analysis is purpose enough. However, especially depending on your essay's length, your reader may need a more direct and clear statement of your intentions. Below are a few examples. 1. Clearly narrow the focus of what your essay will cover.

  17. Rhetorical Analysis Essay Outline With Templates & Tips

    Key Elements to Analyze. In a rhetorical analysis essay, you would be analyzing the text keeping these key rhetorical concepts in mind: Ethos: This concerns the credibility of the author or speaker. Logos: This focuses on the logical aspects of the argument. Pathos: Pathos explores the emotional appeal of the discourse.

  18. PDF Rhetorical Analysis Essay: Ethos, Pathos, Logos

    Rhetorical Analysis Essay: Ethos, Pathos, Logos Created by: Brandon Everett Summer 2019 An appeal is an author's attempt to earn audience approval. Authors will utilize specific devices and techniques to appeal to emotion, values, character, and reason in their writing in order to make their arguments more persuasive.

  19. Sample Rhetorical Analysis Essay

    Sample Rhetorical Analysis Essay. Student essay is used with permission. It was originally submitted double-spaced with no extra spaces between the lines, featured proper MLA pagination, and 1/2″ paragraph indents. The writing assignment asks for an argument about how several rhetorical elements work together to create a functioning whole in ...

  20. 9.4 Annotated Student Sample: "Rhetorical Analysis ...

    Identify the ways a student writer has analyzed the rhetorical strategies in a persuasive text. Demonstrate critical thinking and problem-solving when reading a rhetorical analysis. Introduction. Matthew Desmond (b. 1979 or 1980) is a sociology professor at Princeton University. He has published four books, each addressing issues of poverty or ...

  21. Developing a Thesis for Rhetorical Analysis: Strategies and Examples

    Central to this endeavor is the crafting of a compelling thesis for rhetorical analysis. In this essay, I aim to dissect the strategies and exemplify the process of developing such a thesis, drawing from the rich tapestry of rhetorical discourse. At its core, a rhetorical analysis thesis serves as the fulcrum upon which the entire analysis pivots.

  22. Rhetorical Analysis Thesis Workshops

    This activity frames the thesis statement as a key step (after choosing a text) in drafting the rhetorical analysis essay. Activity length and schedule: The first activity is approximately 45 minutes. Students spend approximately 25-30 minutes to discuss two sample thesis statements. We then discuss their peer feedback for 25 to 20 minutes.

  23. PDF Rhetorical Analysis Sample Essay

    RHETORICAL ANALYSIS SAMPLE ESSAY. 13 Feb. 2015 Not Quite a Clean Sweep: Rhetorical Strategies in Grose's "Cleaning: The Final Feminist Frontier" A woman's work is never done: many American women grow up with this saying and feel it to be true. One such woman, author Jessica Grose, wrote "Cleaning: The Final Feminist Frontier ...

  24. Rhetorical Essay

    Step 3: Employing Rhetorical Devices. Rhetorical essays thrive on the skillful use of literary devices. Incorporate metaphors, similes, and analogies to add depth and resonance to your arguments. Harness the strength of repetition and parallelism to reinforce key points and create a rhythmic flow that captivates your audience.

  25. Guide to Writing a Compelling Rhetorical Analysis: Strategies

    The idea is to logically transition from analyzing one rhetorical strategy to another. Stay on topic with the strategies that the author uses often and actually has a purpose for using. One of the main tasks in the essay is to analyze how effective the author's use of logical, emotional, and ethical appeals is to accomplish her purpose. General guidelines for writing the rhetorical analysis ...

  26. What Is a Capstone Project vs. Thesis

    A capstone project is a comprehensive, culminating academic endeavor undertaken by students typically in their final year of study. It synthesizes their learning experiences, requiring students to apply the knowledge, skills, and competencies gained throughout their academic journey. A capstone project aims to address a real-world problem or ...