Home Blog Design How to Design a Winning Poster Presentation: Quick Guide with Examples & Templates

How to Design a Winning Poster Presentation: Quick Guide with Examples & Templates

Cover for how to design a poster presentation

How are research posters like High School science fair projects? Quite similar, in fact.

Both are visual representations of a research project shared with peers, colleagues and academic faculty. But there’s a big difference: it’s all in professionalism and attention to detail. You can be sure that the students that thrived in science fairs are now creating fantastic research posters, but what is that extra element most people miss when designing a poster presentation?

This guide will teach tips and tricks for creating poster presentations for conferences, symposia, and more. Learn in-depth poster structure and design techniques to help create academic posters that have a lasting impact.

Let’s get started.

Table of Contents

  • What is a Research Poster?

Why are Poster Presentations important?

Overall dimensions and orientation, separation into columns and sections, scientific, academic, or something else, a handout with supplemental and contact information, cohesiveness, design and readability, storytelling.

  • Font Characteristics
  • Color Pairing
  • Data Visualization Dimensions
  • Alignment, Margins, and White Space

Scientific/Academic Conference Poster Presentation

Digital research poster presentations, slidemodel poster presentation templates, how to make a research poster presentation step-by-step, considerations for printing poster presentations, how to present a research poster presentation, final words, what is a research poster .

Research posters are visual overviews of the most relevant information extracted from a research paper or analysis.   They are essential communication formats for sharing findings with peers and interested people in the field. Research posters can also effectively present material for other areas besides the sciences and STEM—for example, business and law.

You’ll be creating research posters regularly as an academic researcher, scientist, or grad student. You’ll have to present them at numerous functions and events. For example:

  • Conference presentations
  • Informational events
  • Community centers

The research poster presentation is a comprehensive way to share data, information, and research results. Before the pandemic, the majority of research events were in person. During lockdown and beyond, virtual conferences and summits became the norm. Many researchers now create poster presentations that work in printed and digital formats.

Examples of research posters using SlideModel's templates

Let’s look at why it’s crucial to spend time creating poster presentations for your research projects, research, analysis, and study papers.

Summary of why are poster presentations important

Research posters represent you and your sponsor’s research 

Research papers and accompanying poster presentations are potent tools for representation and communication in your field of study. Well-performing poster presentations help scientists, researchers, and analysts grow their careers through grants and sponsorships.

When presenting a poster presentation for a sponsored research project, you’re representing the company that sponsored you. Your professionalism, demeanor, and capacity for creating impactful poster presentations call attention to other interested sponsors, spreading your impact in the field.

Research posters demonstrate expertise and growth

Presenting research posters at conferences, summits, and graduate grading events shows your expertise and knowledge in your field of study. The way your poster presentation looks and delivers, plus your performance while presenting the work, is judged by your viewers regardless of whether it’s an officially judged panel.

Recurring visitors to research conferences and symposia will see you and your poster presentations evolve. Improve your impact by creating a great poster presentation every time by paying attention to detail in the poster design and in your oral presentation. Practice your public speaking skills alongside the design techniques for even more impact.

Poster presentations create and maintain collaborations

Every time you participate in a research poster conference, you create meaningful connections with people in your field, industry or community. Not only do research posters showcase information about current data in different areas, but they also bring people together with similar interests. Countless collaboration projects between different research teams started after discussing poster details during coffee breaks.

An effective research poster template deepens your peer’s understanding of a topic by highlighting research, data, and conclusions. This information can help other researchers and analysts with their work. As a research poster presenter, you’re given the opportunity for both teaching and learning while sharing ideas with peers and colleagues.

Anatomy of a Winning Poster Presentation

Do you want your research poster to perform well?  Following the standard layout and adding a few personal touches will help attendees know how to read your poster and get the most out of your information. 

The anatomy of a winning poster

The overall size of your research poster ultimately depends on the dimensions of the provided space at the conference or research poster gallery. The poster orientation can be horizontal or vertical, with horizontal being the most common.  In general, research posters measure 48 x 36 inches or are an A0 paper size.

A virtual poster can be the same proportions as the printed research poster, but you have more leeway regarding the dimensions. Virtual research posters should fit on a screen with no need to scroll, with 1080p resolution as a standard these days. A horizontal presentation size is ideal for that.

A research poster presentation has a standard layout of 2–5 columns with 2–3 sections each. Typical structures say to separate the content into four sections; 1. A horizontal header 2. Introduction column, 3. Research/Work/Data column, and 4. Conclusion column. Each unit includes topics that relate to your poster’s objective.  Here’s a generalized outline for a poster presentation:

  • Condensed Abstract 
  • Objectives/Purpose
  • Methodology
  • Recommendations
  • Implications
  • Acknowledgments
  • Contact Information 

The overview content you include in the units depends on your poster presentations’ theme, topic, industry, or field of research. A scientific or academic poster will include sections like hypothesis, methodology, and materials. A marketing analysis poster will include performance metrics and competitor analysis results.

There’s no way a poster can hold all the information included in your research paper or analysis report. The poster is an overview that invites the audience to want to find out more. That’s where supplement material comes in. Create a printed PDF handout or card with a QR code (created using a QR code generator ). Send the audience to the best online location for reading or downloading the complete paper.

What Makes a Poster Presentation Good and Effective? 

For your poster presentation to be effective and well-received, it needs to cover all the bases and be inviting to find out more. Stick to the standard layout suggestions and give it a unique look and feel. We’ve put together some of the most critical research poster-creation tips in the list below. Your poster presentation will perform as long as you check all the boxes.

The information you choose to include in the sections of your poster presentation needs to be cohesive. Train your editing eye and do a few revisions before presenting. The best way to look at it is to think of The Big Picture. Don’t get stuck on the details; your attendees won’t always know the background behind your research topic or why it’s important.

Be cohesive in how you word the titles, the length of the sections, the highlighting of the most important data, and how your oral presentation complements the printed—or virtual—poster.

The most important characteristic of your poster presentation is its readability and clarity. You need a poster presentation with a balanced design that’s easy to read at a distance of 1.5 meters or 4 feet. The font size and spacing must be clear and neat. All the content must suggest a visual flow for the viewer to follow.

That said, you don’t need to be a designer to add something special to your poster presentation. Once you have the standard—and recognized—columns and sections, add your special touch. These can be anything from colorful boxes for the section titles to an interesting but subtle background, images that catch the eye, and charts that inspire a more extended look. 

Storytelling is a presenting technique involving writing techniques to make information flow. Firstly, storytelling helps give your poster presentation a great introduction and an impactful conclusion. 

Think of storytelling as the invitation to listen or read more, as the glue that connects sections, making them flow from one to another. Storytelling is using stories in the oral presentation, for example, what your lab partner said when you discovered something interesting. If it makes your audience smile and nod, you’ve hit the mark. Storytelling is like giving a research presentation a dose of your personality, and it can help turning your data into opening stories .

Design Tips For Creating an Effective Research Poster Presentation

The section above briefly mentioned how important design is to your poster presentation’s effectiveness. We’ll look deeper into what you need to know when designing a poster presentation.

1. Font Characteristics

The typeface and size you choose are of great importance. Not only does the text need to be readable from two meters away, but it also needs to look and sit well on the poster. Stay away from calligraphic script typefaces, novelty typefaces, or typefaces with uniquely shaped letters.

Stick to the classics like a sans serif Helvetica, Lato, Open Sans, or Verdana. Avoid serif typefaces as they can be difficult to read from far away. Here are some standard text sizes to have on hand.

  • Title: 85 pt
  • Authors: 65 pt
  • Headings: 36 pt
  • Body Text: 24 pt
  • Captions: 18 pt

Resume of font characteristics a winning poster presentation must follow

If you feel too prone to use serif typefaces, work with a font pairing tool that helps you find a suitable solution – and intend those serif fonts for heading sections only. As a rule, never use more than 3 different typefaces in your design. To make it more dynamic, you can work with the same font using light, bold, and italic weights to put emphasis on the required areas.

2. Color Pairing

Using colors in your poster presentation design is a great way to grab the viewer’s attention. A color’s purpose is to help the viewer follow the data flow in your presentation, not distract. Don’t let the color take more importance than the information on your poster.

Effective color pairing tactics for poster presentations

Choose one main color for the title and headlines and a similar color for the data visualizations. If you want to use more than one color, don’t create too much contrast between them. Try different tonalities of the same color and keep things balanced visually. Your color palette should have at most one main color and two accent colors.

Black text over a white background is standard practice for printed poster presentations, but for virtual presentations, try a very light gray instead of white and a very dark gray instead of black. Additionally, use variations of light color backgrounds and dark color text. Make sure it’s easy to read from two meters away or on a screen, depending on the context. We recommend ditching full white or full black tone usage as it hurts eyesight in the long term due to its intense contrast difference with the light ambiance.

3. Data Visualization Dimensions

Just like the text, your charts, graphs, and data visualizations must be easy to read and understand. Generally, if a person is interested in your research and has already read some of the text from two meters away, they’ll come closer to look at the charts and graphs. 

Tips for properly arranging data visualization dimensions in poster presentations

Fit data visualizations inside columns or let them span over two columns. Remove any unnecessary borders, lines, or labels to make them easier to read at a glance. Use a flat design without shadows or 3D characteristics. The text in legends and captions should stay within the chart size and not overflow into the margins. Use a unified text size of 18px for all your data visualizations.

4. Alignment, Margins, and White Space

Finally, the last design tip for creating an impressive and memorable poster presentation is to be mindful of the layout’s alignment, margins, and white space. Create text boxes to help keep everything aligned. They allow you to resize, adapt, and align the content along a margin or grid.

Take advantage of the white space created by borders and margins between sections. Don’t crowd them with a busy background or unattractive color.

Tips on alignment, margins, and white space in poster presentation design

Calculate margins considering a print format. It is a good practice in case the poster presentation ends up becoming in physical format, as you won’t need to downscale your entire design (affecting text readability in the process) to preserve information.

There are different tools that you can use to make a poster presentation. Presenters who are familiar with Microsoft Office prefer to use PowerPoint. You can learn how to make a poster in PowerPoint here.

Poster Presentation Examples

Before you start creating a poster presentation, look at some examples of real research posters. Get inspired and get creative.

Research poster presentations printed and mounted on a board look like the one in the image below. The presenter stands to the side, ready to share the information with visitors as they walk up to the panels.

Example of the structure of a scientific/academic conference poster presentation

With more and more conferences staying virtual or hybrid, the digital poster presentation is here to stay. Take a look at examples from a poster session at the OHSU School of Medicine .

Use SlideModel templates to help you create a winning poster presentation with PowerPoint and Google Slides. These poster PPT templates will get you off on the right foot. Mix and match tables and data visualizations from other poster slide templates to create your ideal layout according to the standard guidelines.

If you need a quick method to create a presentation deck to talk about your research poster at conferences, check out our Slides AI presentation maker. A tool in which you add the topic, curate the outline, select a design, and let AI do the work for you.

1. One-pager Scientific Poster Template for PowerPoint

communication poster presentation

A PowerPoint template tailored to make your poster presentations an easy-to-craft process. Meet our One-Pager Scientific Poster Slide Template, entirely editable to your preferences and with ample room to accommodate graphs, data charts, and much more.

Use This Template

2. Eisenhower Matrix Slides Template for PowerPoint

communication poster presentation

An Eisenhower Matrix is a powerful tool to represent priorities, classifying work according to urgency and importance. Presenters can use this 2×2 matrix in poster presentations to expose the effort required for the research process, as it also helps to communicate strategy planning.

3. OSMG Framework PowerPoint Template

communication poster presentation

Finally, we recommend presenters check our OSMG Framework PowerPoint template, as it is an ideal tool for representing a business plan: its goals, strategies, and measures for success. Expose complex processes in a simplified manner by adding this template to your poster presentation.

Remember these three words when making your research poster presentation: develop, design, and present. These are the three main actions toward a successful poster presentation. 

Summary of how to make a research poster presentation

The section below will take you on a step-by-step journey to create your next poster presentation.

Step 1: Define the purpose and audience of your poster presentation

Before making a poster presentation design, you’ll need to plan first. Here are some questions to answer at this point:

  • Are they in your field? 
  • Do they know about your research topic? 
  • What can they get from your research?
  • Will you print it?
  • Is it for a virtual conference?

Step 2: Make an outline

With a clear purpose and strategy, it’s time to collect the most important information from your research paper, analysis, or documentation. Make a content dump and then select the most interesting information. Use the content to draft an outline.

Outlines help formulate the overall structure better than going straight into designing the poster. Mimic the standard poster structure in your outline using section headlines as separators. Go further and separate the content into the columns they’ll be placed in.

Step 3: Write the content

Write or rewrite the content for the sections in your poster presentation. Use the text in your research paper as a base, but summarize it to be more succinct in what you share. 

Don’t forget to write a catchy title that presents the problem and your findings in a clear way. Likewise, craft the headlines for the sections in a similar tone as the title, creating consistency in the message. Include subtle transitions between sections to help follow the flow of information in order.

Avoid copying/pasting entire sections of the research paper on which the poster is based. Opt for the storytelling approach, so the delivered message results are interesting for your audience. 

Step 4: Put it all together visually

This entire guide on how to design a research poster presentation is the perfect resource to help you with this step. Follow all the tips and guidelines and have an unforgettable poster presentation.

Moving on, here’s how to design a research poster presentation with PowerPoint Templates . Open a new project and size it to the standard 48 x 36 inches. Using the outline, map out the sections on the empty canvas. Add a text box for each title, headline, and body text. Piece by piece, add the content into their corresponding text box.

Basic structure layout of an academic poster presentation

Transform the text information visually, make bullet points, and place the content in tables and timelines. Make your text visual to avoid chunky text blocks that no one will have time to read. Make sure all text sizes are coherent for all headings, body texts, image captions, etc. Double-check for spacing and text box formatting.

Next, add or create data visualizations, images, or diagrams. Align everything into columns and sections, making sure there’s no overflow. Add captions and legends to the visualizations, and check the color contrast with colleagues and friends. Ask for feedback and progress to the last step.

Step 5: Last touches

Time to check the final touches on your poster presentation design. Here’s a checklist to help finalize your research poster before sending it to printers or the virtual summit rep.

  • Check the resolution of all visual elements in your poster design. Zoom to 100 or 200% to see if the images pixelate. Avoid this problem by using vector design elements and high-resolution images.
  • Ensure that charts and graphs are easy to read and don’t look crowded.
  • Analyze the visual hierarchy. Is there a visual flow through the title, introduction, data, and conclusion?
  • Take a step back and check if it’s legible from a distance. Is there enough white space for the content to breathe?
  • Does the design look inviting and interesting?

An often neglected topic arises when we need to print our designs for any exhibition purpose. Since A0 is a hard-to-manage format for most printers, these poster presentations result in heftier charges for the user. Instead, you can opt to work your design in two A1 sheets, which also becomes more manageable for transportation. Create seamless borders for the section on which the poster sheets should meet, or work with a white background.

Paper weight options should be over 200 gsm to avoid unwanted damage during the printing process due to heavy ink usage. If possible, laminate your print or stick it to photographic paper – this shall protect your work from spills.

Finally, always run a test print. Gray tints may not be printed as clearly as you see them on screen (this is due to the RGB to CMYK conversion process). Other differences can be appreciated when working with ink jet plotters vs. laser printers. Give yourself enough room to maneuver last-minute design changes.

Presenting a research poster is a big step in the poster presentation cycle. Your poster presentation might or might not be judged by faculty or peers. But knowing what judges look for will help you prepare for the design and oral presentation, regardless of whether you receive a grade for your work or if it’s business related. Likewise, the same principles apply when presenting at an in-person or virtual summit.

The opening statement

Part of presenting a research poster is welcoming the viewer to your small personal area in the sea of poster presentations. You’ll need an opening statement to pitch your research poster and get the viewers’ attention.

Draft a 2 to 3-sentence pitch that covers the most important points:

  • What the research is
  • Why was it conducted
  • What the results say

From that opening statement, you’re ready to continue with the oral presentation for the benefit of your attendees.

The oral presentation

During the oral presentation, share the information on the poster while conversing with the interested public. Practice many times before the event. Structure the oral presentation as conversation points, and use the poster’s visual flow as support. Make eye contact with your audience as you speak, but don’t make them uncomfortable.

Pro Tip: In a conference or summit, if people show up to your poster area after you’ve started presenting it to another group, finish and then address the new visitors.

QA Sessions 

When you’ve finished the oral presentation, offer the audience a chance to ask questions. You can tell them before starting the presentation that you’ll be holding a QA session at the end. Doing so will prevent interruptions as you’re speaking.

If presenting to one or two people, be flexible and answer questions as you review all the sections on your poster.

Supplemental Material

If your audience is interested in learning more, you can offer another content type, further imprinting the information in their minds. Some ideas include; printed copies of your research paper, links to a website, a digital experience of your poster, a thesis PDF, or data spreadsheets.

Your audience will want to contact you for further conversations; include contact details in your supplemental material. If you don’t offer anything else, at least have business cards.

Even though conferences have changed, the research poster’s importance hasn’t diminished. Now, instead of simply creating a printed poster presentation, you can also make it for digital platforms. The final output will depend on the conference and its requirements.

This guide covered all the essential information you need to know for creating impactful poster presentations, from design, structure and layout tips to oral presentation techniques to engage your audience better . 

Before your next poster session, bookmark and review this guide to help you design a winning poster presentation every time. 

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  • A Complete Guide on Mastering Poster Presentations

Introduction to Poster Presentations

Understanding Poster Presentation Essentials

Aayush Jain

Aayush Jain

The history and evolution of poster presentations.

The History and Evolution of Poster Presentations

Poster presentations have become a cornerstone in academic, scientific, and professional communities, offering a unique platform for the succinct and visual dissemination of research, ideas, and projects. Originating from the need to share scholarly work in an accessible and engaging format, the evolution of the art of poster presentations reflects broader changes in communication, technology, and educational practices. By blending textual information with visual aids, posters serve not only as a method of presenting complex ideas but also as an art form in itself, balancing aesthetic appeal with informational clarity.

Tracing the Origins

The history of poster presentations can be traced back to the 19th century, when the advent of mass printing technologies made it possible to produce posters in large quantities. Initially used for advertising and public announcements, the potential of posters to attract attention and convey messages quickly became apparent. The academic adoption of posters for presentations began in earnest in the mid-20th century, as conferences and symposiums sought more interactive and dynamic formats for sharing research findings. This period marked a significant shift from traditional oral presentations to a more inclusive and visually engaging method of scholarly communication.

Real-world Evolution and Impact

Throughout the decades, poster presentations have undergone significant transformations, influenced by advances in digital technology and changing academic landscapes. The introduction of digital design tools and software has expanded the possibilities for creativity and precision in poster design, allowing researchers to incorporate multimedia elements and interactive content. Moreover, the global push towards interdisciplinary collaboration and public engagement has elevated the role of poster presentations in facilitating conversations across diverse fields and audiences. Notable examples include the use of poster sessions at international conferences to foster global dialogue on pressing issues such as climate change, public health, and technological innovation.

Supporting Evidence

The significance and evolution of poster presentations are well-documented in academic literature and historical analyses. For instance, studies published in Educational Researcher highlight the increasing adoption of poster sessions in academic conferences as a means to enhance participant engagement and knowledge exchange. Similarly, a review in The Journal of Visual Communication in Medicine emphasizes the role of visual aesthetics and advertising in improving the effectiveness of scientific posters. These sources underscore the dual function of posters as both educational tools and objects of visual interest, validating their continued relevance in the academic, classroom, and professional discourse.

Defining the Purpose of Poster Presentations

Defining the Purpose of Poster Presentations

Exploring the Core Objectives

At its heart, the purpose of a poster presentation extends beyond merely displaying information on a large sheet. It is a strategic communication tool designed to capture the essence of research or a project in a manner that is both accessible and engaging to a diverse audience. Poster presentations serve a multifaceted role: they facilitate the concise summary of complex ideas, foster interactive dialogue between the presenter and the audience, and promote networking opportunities within the academic and professional communities. This unique format allows for the visual representation of data, theories, and conclusions, making abstract concepts more tangible and understandable.

Historical and Educational Context

The educational foundation of poster presentations is deeply rooted in the principles of active learning and visual literacy. By compelling presenters to distill their work into the most essential elements, poster presentations encourage clarity of thought and the ability to prioritize information effectively. Historically, this format has enabled a more democratized form of knowledge sharing, where students, researchers, and professionals, regardless of their stage in their career, can contribute their findings and insights to a wider discourse. The educational benefits of engaging with poster presentations are well-documented, highlighting improvements in critical thinking, design skills, and public speaking.

Real-world Applications and Benefits

In practice, poster presentations have proven invaluable across a multitude of disciplines—from science and engineering to humanities and arts. They offer a platform for early-career researchers to showcase their work, for interdisciplinary teams to present collaborative projects, and for seasoned academics to share their findings with peers and the public alike. Notable real-world applications include poster sessions at major international conferences, where cutting-edge research is introduced, sparking discussions that can lead to new collaborations, funding opportunities, and advancements in the field.

Academic and Professional Endorsements

The effectiveness and importance of poster presentations are reinforced by numerous studies and professional guidelines. For instance, The Chronicle of Higher Education emphasizes the role of poster presentations in enhancing scholarly communication and professional development. Additionally, guidelines published by leading academic institutions offer comprehensive advice on designing impactful posters, underscoring the importance of visual elements, concise content, and a clear message. These resources not only validate the significance of poster presentations within the academic community but also provide practical insights into maximizing their potential.

Different Formats and Styles of Poster Presentations

Different Formats and Styles of Poster Presentations

A Diverse Landscape of Presentation Formats

The realm of poster presentations is characterized by a rich diversity of formats and styles, each tailored to suit the specific needs of the subject matter and the audience . From traditional print posters to interactive digital displays, the evolution of technology and design principles has expanded the possibilities for presenting research and projects. This adaptability not only enhances the visual appeal of posters but also broadens their accessibility and potential for engagement. Understanding the variety of available formats is crucial for presenters aiming to convey their message effectively and captivate their audience.

Historical Evolution and Trends

Traditionally, university poster presentations were predominantly print-based, utilizing paper or fabric as the medium. These printed posters relied heavily on graphic design principles to organize text and images in a visually pleasing manner. However, the advent of digital technology has introduced new formats, such as electronic posters (e-posters) and interactive displays, which allow for dynamic content, including animations, video clips, and hyperlinks. This shift reflects broader trends in digital communication and multimedia, offering presenters innovative ways to illustrate their findings and engage with viewers.

Illustrating Through Examples

The impact of diverse formats and styles can be seen in various fields. For instance, in scientific conferences, e-posters have become increasingly popular, facilitating more in-depth discussions through embedded data visualizations and interactive elements. In the arts and humanities, posters often incorporate a blend of textual analysis and visual artistry, showcasing creative approaches to design and page layout. Examples of standout poster presentations can be found in academic journals and online platforms, where award-winning designs are shared as inspiration for future presenters.

Guidance from Experts

The choice of format and style should be guided by the content of the presentation and the context in which it will be displayed. Experts in visual communication and academic presentation, such as Edward Tufte and Nancy Duarte, offer valuable insights into effective design principles. Additionally, scholarly articles in journals like The Design Journal and websites dedicated to academic poster design provide practical advice, emphasizing the importance of clarity, coherence, and visual impact. These resources underscore the critical role of format and style in enhancing the effectiveness of poster presentations.

Essential Components of a Poster

Essential Components of a Poster

Crafting a Compelling Visual Narrative

The effectiveness of a poster presentation hinges on its ability to communicate a complex narrative through a blend of visual and textual elements. Identifying and integrating the essential components of a poster are critical steps in crafting a presentation that not only captures attention but also conveys the intended message clearly and succinctly. These components typically include the title, abstract, introduction, methodology, results, conclusions, references, and acknowledgments. Each element plays a pivotal role in the poster's overall narrative, guiding the viewer through the research journey in a logical and engaging manner.

Building on a Solid Foundation

The foundation of a successful poster presentation lies in its structure and content organization. The title should be concise yet descriptive, offering a clear indication of the poster's focus. The abstract provides a brief overview of the study, inviting further exploration. Introduction sections set the stage, outlining the research question and its significance, while the methodology and results sections detail the research process and findings. Conclusions highlight the implications of the study, and the references and acknowledgments sections give credit to the sources and contributors. This structured approach ensures that viewers can easily navigate the poster and grasp the key takeaways.

Real-world Examples and Design Strategies

Examining real-world examples of effective poster presentations reveals common design strategies that enhance readability and viewer engagement. These strategies include the use of bullet points for concise information delivery, graphical abstracts to summarize findings visually, and the strategic placement of visuals to complement the text. For instance, a poster in the field of environmental science might use infographics to illustrate the impact of pollution on ecosystems, while a medical research poster might include charts and graphs to display clinical trial results.

Expert Insights and Resources

The importance of these essential components and design strategies is echoed in literature and resources aimed at guiding poster designers and creators. Edward Tufte's principles of information design emphasize the balance between visual and textual elements, advocating for clarity, precision, and efficiency. Similarly, resources like The Craft of Scientific Posters provide practical advice on selecting and organizing poster components to maximize impact. Peer-reviewed articles in academic journals also offer case studies and analyses of successful posters, serving as valuable references for those looking to create their own.

The Lifecycle of a Poster Presentation

The Lifecycle of a Poster Presentation

From Concept to Display: Navigating the Journey

The lifecycle of a poster presentation encompasses a series of stages, from the initial concept to the final display and beyond. This journey begins with the identification of a research question or project theme, followed by the meticulous planning and design of the poster. Key milestones include the development of the poster's layout, the selection of visual elements, and the refinement of textual content. The culmination of this process is the presentation itself, where the poster is displayed to an audience, serving as a visual anchor for discussion and engagement. Understanding each phase of this lifecycle is crucial for presenters aiming to maximize the impact of their work.

Foundational Steps and Planning

The early stages of a poster's lifecycle are marked by brainstorming sessions, where ideas are generated and objectives are set. This phase involves extensive research and gathering of information, laying the groundwork for the poster's content. Decisions regarding the poster's format, style, and essential components are made, informed by the presenter's goals and the expectations of the target audience. Effective planning at this stage ensures a coherent structure and a focused message, setting the stage for a successful presentation .

Design, Development, and Delivery

The design and development phase is where the poster takes shape. Presenters employ various software and tools to create visual representations of their data and ideas, paying close attention to layout, typography, and color schemes. This phase is iterative, often involving multiple revisions to fine-tune the poster's aesthetic and informational elements. Once the design is finalized, the poster is produced—either printed or prepared as a digital display—and readied for presentation. The delivery stage is a critical opportunity for presenters to engage with their audience, field questions, and gain feedback, adding a dynamic dimension to the poster's lifecycle.

Post-Presentation Impact and Archival

After the presentation, the poster's lifecycle continues through the dissemination of its content in digital repositories, academic websites, or social media platforms, reaching a wider audience and extending its life beyond the initial event. This phase may also involve reflecting on feedback, making adjustments, and repurposing the content for future presentations or publications. Proper archival and sharing practices ensure that the knowledge and insights conveyed through the poster remain accessible and continue to contribute to scholarly dialogue and public discourse.

Incorporating Expert Guidance and Best Practices

Throughout the lifecycle of a poster presentation, adherence to best practices and expert guidance is paramount. Resources such as The Effective Scientist's Guide to Poster Design and academic blogs on presentation skills offer a wealth of tips and strategies for each stage of the process. These resources stress the importance of clarity, engagement, and adaptability, advising presenters to anticipate audience questions and be prepared to discuss their work in-depth. By navigating the lifecycle with intention and expertise, presenters can significantly enhance the visibility and impact of their research.

Selecting the Right Software and Tools

Selecting the Right Software and Tools

Charting the Digital Landscape for Poster Creation

In the era of digital communication, selecting the right software and tools is a pivotal decision in the lifecycle of a poster presentation. This choice can significantly influence the design process , the effectiveness of the final product, and the ease with which information is conveyed. From graphic design software to specialized scientific visualization tools, the range of available options caters to the diverse needs and skill levels of presenters. Navigating this digital landscape requires an understanding of the functionalities and features that best complement the objectives of the poster, ensuring that the chosen tools enhance rather than hinder the creative process.

The Foundation of Effective Design

The foundation of an effective poster design lies in the seamless integration of text, images, and data visualizations. Software such as Adobe Illustrator, Inkscape, and Canva offers a spectrum of design capabilities, from basic layout and typography to advanced graphic elements and illustrations. For presenters focused on data-rich subjects, tools like Tableau or R with ggplot2 provide sophisticated options for creating compelling data visualizations. The selection process should consider factors such as user-friendliness, compatibility with other platforms, and the specific requirements of the presentation format, whether it be print or digital.

Real-World Applications and Choices

In real-world scenarios, the choice of software often reflects the discipline and objectives of the poster presentation. For instance, researchers in the sciences may gravitate towards tools that offer precision in data representation, such as MATLAB or Python for generating plots. In contrast, professionals in the arts and humanities might prioritize software with strong typographic and layout capabilities, such as Adobe InDesign. Notable examples of well-designed posters, often shared in online forums and design communities, illustrate the impact of software choice on the effectiveness of visual communication.

Guidance from Experts and the Community

For those navigating the selection of software and tools, guidance from experienced designers and presenters can be invaluable. Online tutorials, user forums, and academic workshops provide platforms for sharing insights and tips on maximizing the potential of different software. Additionally, reviews and comparisons in design publications and blogs offer an overview of the latest features and capabilities, helping presenters make informed decisions. Leveraging these resources can demystify the digital tools landscape, empowering creators to produce posters that are not only visually appealing but also rich in content and easy to understand.

Timeline Planning for Your Presentation

Timeline Planning for Your Presentation

Setting the Stage for Success

Effective timeline planning is essential for ensuring the success of a poster presentation. This process involves allocating sufficient time for each phase of the poster's lifecycle, from initial research and design to printing and practice for the presentation itself. Establishing a detailed timeline helps in managing tasks efficiently, avoiding last-minute rushes, and ensuring a polished final product. By breaking down the project into manageable milestones, presenters can maintain a steady pace of progress, allowing for creativity to flourish within a structured framework.

Understanding the Key Milestones

The key milestones in the timeline of a poster presentation typically include the conceptualization of the idea, in-depth research, initial design drafts, feedback collection, final revisions, and printing or digital preparation. Additionally, presenters and event organizers should factor in time for rehearsing their explanation of the poster, as this verbal component is crucial for engaging with the audience during the presentation. Each of these stages requires careful consideration and allocation of time, taking into account the complexity of the topic, the availability of resources, and potential challenges that may arise.

Learning from Examples and Best Practices

Examining successful poster presentations provides valuable insights into effective timeline planning. For example, a presenter who begins the design process several weeks in advance can incorporate feedback from peers and mentors, ensuring a more refined and impactful poster. Academic journals and conference websites often feature timelines and planning guides, illustrating best practices for managing time efficiently. These resources highlight the importance of flexibility within the timeline, allowing for adjustments based on feedback and iterative improvements.

Expert Advice and Strategic Approaches

Experts in academic and professional presentation emphasize the importance of starting early and setting realistic deadlines. Resources like The Chronicle of Higher Education and Nature's guide to scientific posters recommend backward planning—starting from the presentation date and working backward to determine when each task should be completed. This approach ensures that all aspects of the poster, from content accuracy to design aesthetics, are given due attention. Additionally, leveraging project management tools and software can aid in tracking progress and maintaining focus on the ultimate goal: delivering a compelling and informative poster presentation.

Understanding Poster Size and Orientation

Understanding Poster Size and Orientation

Navigating Dimensions and Design Impacts

The size and orientation of a poster presentation are critical factors that significantly influence its design, readability, and overall impact. Choosing the right dimensions requires a balance between the amount of information to be presented, the visual appeal of the poster, and the practical considerations of the venue where it will be displayed. Orientation—whether portrait or landscape—also plays a key role in how content is organized and perceived. Understanding these aspects is essential for creating a poster that effectively communicates the intended message while being visually engaging and easy to navigate.

Historical Context and Evolving Standards

Historically, the standard sizes for academic posters have evolved, influenced by printing capabilities, conference requirements, and disciplinary conventions. Common sizes range from A0 (33.1 x 46.8 inches) to A3 (11.7 x 16.5 inches), with variations based on specific event guidelines. The choice between portrait and landscape orientation has traditionally been guided by the nature of the content and the aesthetic preferences of the designer. As digital displays become more prevalent, new standards are emerging, accommodating a wider range of sizes and formats, and offering greater flexibility in poster design.

Real-World Considerations and Decisions

In practical terms, by contrast, the decision on poster size and orientation often depends on the venue's space constraints, the expected audience flow, and the method of presentation (e.g., hanging, digital screens, or stands). For instance, a larger poster in landscape orientation or standing might be more suitable for detailed data visualizations that require a wider format, while a portrait orientation could be preferred for posters that aim to communicate findings in a more linear, straightforward manner. Successful examples from various fields demonstrate how these decisions are integral to enhancing the poster's readability and audience engagement.

Expert Guidelines and Resources

Design experts and academic guidelines offer valuable advice on selecting the appropriate size and orientation for poster presentations. Recommendations typically emphasize the importance of clarity, audience engagement, and the effective use of space. Resources such as the American Psychological Association and The Royal Society of Chemistry provide specific guidelines on poster dimensions, aligning with the standard practices of academic conferences. Additionally, design software often includes templates and tools specifically tailored for poster creation, helping presenters visualize and plan their layouts in accordance with these dimensions.

Print vs. Digital Posters: A Comparative Analysis

Print vs. Digital Posters: A Comparative Analysis

Exploring the Mediums' Unique Advantages

The choice between print and digital posters presents a crucial decision for presenters, each medium offering distinct advantages and considerations. Print posters, traditional staples of academic conferences and public spaces, excel in delivering a tactile, permanent visual experience. Their physical presence allows for easy viewing in various settings, from gallery walks to outdoor displays. Digital posters, on the other hand, leverage technology to offer dynamic, interactive elements such as animations, videos, and hyperlinks, enhancing the engagement and accessibility of the content. This comparative analysis explores how both mediums cater to different presentation goals and audience expectations.

The Evolution of Poster Presentations

The evolution from print to digital posters mirrors broader technological advancements and shifts in communication preferences. Initially, the poster's role in disseminating information was predominantly served by print formats, favored for their simplicity and wide reach. However, the digital era introduced new possibilities for interaction and information sharing, challenging the traditional poster model. Today, digital posters can be easily updated, shared online, and integrated into virtual conferences, extending their reach beyond physical boundaries. This transition highlights the adaptability of poster presentations to changing technological and societal trends.

Practical Implications and Considerations

Choosing between print and digital formats involves practical implications regarding production, distribution, and presentation. Print posters require consideration of printing costs, materials, and logistics, particularly for large-scale or high-quality prints. Digital posters, while eliminating printing costs, may necessitate access to screens or devices for viewing and interactive features that require specific software or platforms. The decision often depends on the context of the presentation, the target audience, and the desired level of interaction and engagement. Real-world examples illustrate how presenters navigate these decisions, opting for the medium that best aligns with their objectives and the capabilities of their venue.

Expert Perspectives and Future Directions

Experts in visual communication and educational technology offer insights into the strengths and limitations of both print and digital posters. Studies and articles in academic journals, such as The Journal of Digital Learning, suggest that digital posters may enhance learning outcomes and audience engagement through interactive elements. Conversely, advocates for print posters highlight the value of a tangible, distraction-free medium that encourages in-depth, focused interaction. The future of poster presentations likely involves a hybrid approach, leveraging the advantages of both mediums to meet diverse needs and preferences.

Checklist for Poster Presentation Preparation

Checklist for Poster Presentation Preparation

Crafting a Comprehensive Preparation Strategy

A well-organized checklist is indispensable for preparing an effective poster presentation , serving as a roadmap that guides presenters through each critical step of the process. From initial research and design to the final touches before presentation, a thorough checklist ensures no important detail is overlooked. This tool not only aids in structuring the preparation timeline but also helps in maintaining quality and coherence throughout the poster. Incorporating key tasks such as defining the poster's objectives, selecting appropriate software and tools, and practicing the presentation can significantly enhance the poster's impact.

Essential Checklist Components

The cornerstone of a poster presentation preparation checklist includes tasks such as:

Identifying the main message and target audience.

Researching and gathering relevant data and literature.

Selecting the right software and tools for design.

Drafting the layout and organizing content effectively.

Incorporating visual elements (graphs, images, charts) to complement the text.

Revising and refining the content for clarity and impact.

Ensuring adherence to the specific size and orientation requirements.

Printing or finalizing the digital version of the poster.

Preparing to create a concise and engaging oral synopsis for interaction with the audience.

Scheduling rehearsals to refine delivery and anticipate answers to questions.

Leveraging Real-World Examples

Examining real-world examples of successful poster presentations can provide valuable insights into effective preparation strategies. For instance, award-winning posters often demonstrate meticulous attention to detail, innovative use of visual aids, and clear communication of complex ideas. Academic institutions and professional conferences frequently share such examples, offering a practical glimpse into the preparation process that led to their success. These cases underline the importance of thorough planning and the impact of a well-prepared presentation.

Guidance from Experienced Presenters and Educators

Experienced presenters and educators emphasize the significance of early and thorough preparation. Resources like The Effective Poster Presentation Guide and The Academic's Handbook to Presentations offer comprehensive checklists and tips, covering every aspect of poster design and presentation. These resources advocate for a proactive approach, suggesting that presenters seek feedback during the preparation process and adapt their posters based on constructive criticism. Following a detailed checklist not only facilitates a smoother preparation experience but also increases confidence, ensuring presenters are well-equipped to engage their audience effectively.

Thanks for reading and be sure to share this guide if you enjoyed it!

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FAQs on Poster Presentations

What is a poster presentation format.

A poster presentation format involves a visual and textual summary of research or a project displayed on a large poster. This format is designed to facilitate interactive discussions between the presenter and the audience, often in an academic or professional conference setting. Key components include the title, abstract, introduction, methods, results, and conclusions, strategically arranged for readability and impact.

What are the rules of poster presentation?

The fundamental rules include clarity in design and content, succinctness in text, effective use of visuals (such as graphs, charts, and images), adherence to specified size and orientation guidelines, humor and preparedness for an engaging discussion with the audience. Additionally, respecting copyright laws and citing sources accurately is essential.

How to prepare a poster?

Preparing a poster involves identifying the main message, gathering and organizing content, designing the layout using appropriate software, incorporating visual elements to support the text, and revising content for clarity. Following a detailed checklist can ensure a comprehensive preparation process.

How do I make my poster presentation stand out?

To make a poster stand out, focus on creating an eye-catching design, concise and impactful content, high-quality visuals, and a clear, logical flow of information. Interactive elements, such as QR codes for digital posters, can also enhance engagement. Practicing your pitch to communicate and sell your message effectively during the poster session will further distinguish your presentation.

What is the definition of a poster?

A poster is a visual tool used to communicate information concisely and attractively, combining text and graphical elements. It serves various purposes, including advertising, education, and information dissemination in both public spaces and specialized settings for events like academic conferences.

What is the purpose of a poster?

The purpose of a poster is to present information in a way that is accessible and engaging to a wide audience. In academic and professional contexts, for example, posters aim to summarize research findings or project details, facilitating discussion and knowledge exchange.

What makes a good poster?

A good poster effectively communicates its message through a clear, coherent design, concise content, impactful visuals, and a viewer-friendly layout. It engages and interests the audience, encourages interaction, and conveys the essence of the research or project succinctly.

How do you write a poster?

Writing a poster involves drafting text that is clear, concise, and focused on the key messages. Use bullet points for easy reading, integrate visuals to explain complex ideas, and ensure the content is organized logically, with distinct sections for the introduction, motivation, methodology, results, and conclusions.

What do you mean by poster presentation?

A poster presentation refers to the process of summarizing research or a project on a poster and presenting it to an audience, typically at academic, scientific, or related professional events. It allows for direct interaction with viewers, offering opportunities for feedback and discussion.

How do I make a poster presentation?

Making and selling a poster presentation involves several steps: selecting the right content and visuals, designing the poster layout, printing or preparing the digital display, and finally rehearsing an engaging synopsis of your work for presentation to the audience.

Discover how we can create magic in your communication

communication poster presentation

Creating a Poster Presentation Template

Methodically Creating a Poster Template

Establishing a Flexible Template Structure Introduction: Foundations of Versatility Creating a flexible poster template structure is essential for adapting to various content needs and presentation contexts. This adaptability allows users to customize their presentations while maintaining a coherent and professional design aesthetic. Background: The Importance of Flexibility In the realm

The Future of Poster Presentations

Predicting Emerging Trends in Poster Design

The Impact of New Technologies on Poster Design Introduction: Revolutionizing Visual Communication The landscape of poster design is undergoing a radical transformation, driven by the advent of new technologies. These innovations not only enhance the aesthetic appeal of posters but also extend their functionality, making them more interactive and impactful.

Poster Presentations in Virtual Environments

Adapting Posters in Virtual Environments

Best Practices for Virtual Poster Presentations Introduction: Mastering the Art of Virtual Presentation Virtual, poster boards and presentations have become a staple in the academic and professional landscape, offering a unique platform to showcase research and ideas remotely. Mastering this format requires understanding best practices that cater to digital environments.

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21 Poster Presentations

Read time: 8 minutes

This section will outline how to communicate your scientific research in the format of a poster presentation, and provide guidance on designing your poster.

Sections in this chapter

Environment and audience, poster vs. talk, verbal aspect, poster design, virtual posters.

communication poster presentation

Many conferences have poster presentation sessions along with oral presentations. The poster presentation is a format introduced into the American Chemical Society meetings in the 1970s. This format allows more people the opportunity to present their work since many posters can be scheduled for the same time period and in one large room.

The format of a poster presentation allows for a one-on-one and in-depth discussion between the presenter and viewer. For this reason, poster sessions are often combined with social mixers, where people can walk around and browse the posters.

Theoretically, the poster audience is more broad and diverse, since many disciplines present in one large room. For this reason, your poster should be readable or understandable in less than 5 minutes by someone not in your field, who has only general knowledge of the research area. People browse posters and look for something that interests them, and on average spend around 90 seconds viewing a single poster. However, the people who actually attend your poster will likely be those who are interested in your work or work in a similar area.

Attaching business cards and one-page copies of your poster allow viewers to contact you later and get the information without having to take notes.

Table 21.1. Differences between posters and oral presentations (talks)

Mainly non-verbal, visual Verbal and visual
More diverse, passive Captivated, expressed interest
Contained body of work, a single set of experiments More broad, with a critical literature review
1-5 minutes, but available to view for hours or days A single 15-20 or 45-50 minute timeslot
One-on-one, extensive and lively discussion, likely to be interrupted After the talk, involves the entire audience
Posters can be put on semi-permanent display Slides archives and used for future talks
All submitted posters are usually accepted at conferences Abstracts for talks are not always accepted to some conferences

Posters are mostly non-verbal and visual, so most of this chapter will discuss poster design. However, the verbal aspect of the poster presentation is where many presenters struggle! The most common mistake is for presenters to launch into a detailed overview of the slides, starting at the introduction and working their way through the poster all the way to the acknowledgements. Even a 5-minute overview is too long at a poster! The issue with this approach is that the viewer cannot listen to you and think critically at the same time, and they lose the autonomy of exploring your visuals at their own pace. Follow these tips for a successful poster presentation:

  • If someone shows interest in your poster, smile and introduce yourself, then wait.
  • If they start to intently view your poster, let them do this silently without interruption.
  • If they turn to you, ask if they would like a short overview of your work.
  • Start with the key finding, from your conclusion, and state it in a single sentence.
  • Then move on to your motivation and methods and details about the results.
  • Make sure to pause and make eye contact, which will let viewers ask questions.
  • Ask your viewer questions to gauge their interest and background, and encourage discussion
  • Point to relevant things on your poster as you present.

There are some aspects of etiquette to giving poster presentations. First of all, you should be at your poster during the specified times. Socializing with friends should be a lower priority, so if your lab members are hanging around your poster you can politely ask them to give you some space. Stay tuned to social cues from your viewer, and let them view the poster silently if they seem to want that. Lastly, consider waiting until after the presentation for drinks.

Format and Size

Posters should be concise, organized, and self-explanatory: the best way to achieve this is to have a central and obvious message. Beyond that, a poster should be easy to view from 1-2 meters away, which means you should limit text to short paragraphs (<20 lines) or bullet points. Remember that you are not writing a full paper! Any text should be in a simple Sans-Serif typeface ( e.g., Arial, Verdana, Calibri) with adequate spacing, and large enough to easily read. Consider using a different font style for the title and headings than the main text. Follow this guide for minimum text sizes:

Title 100 pt (Verdana, bold)

Authors 36 pt (Arial, bold)

Headings 54 pt (Verdana, bold)

Main text 32 pt (Arial)

References 28 point (Arial)

Instead of text, use figures, graphs, and charts to visually communicate of your work. Make sure the text labels and axes are large enough to easily read, following the guide above.

Check the conference website for instructions on the acceptable dimensions for posters. The typically allowed dimensions are 90 cm (36”) high x  122 cm (48”) wide. There are two ways to create your poster (Figure 21.1): 1) print 12-20 regular slides on 8.5″ x 11″ pieces of paper, and arrange them; 2) create a single large poster sheet, either printed on paper or fabric, to fill the whole space.

communication poster presentation

Posters have all the components of a paper, organized into sections. These sections are not always separate on your poster (see below ‘Layout’), but they should be present in one way or another. See Table 21.2. for a list of sections and their descriptions.

Table 21.2. Poster sections

the presenter.

Sections in your poster are outlined by headings. Instead of using section titles like “Introduction”, use descriptive headings that tell the viewer the key message of the section (Table 21.3).

Table 21.3. Replacing poster headings with descriptive headings

: “Impact of Greenways on Bird Habitat” “Can Suburban Greenways Provide High-quality Bird Habitat?”
“Introduction” “Birds of concern are in decline”
“Objectives” “Objective: Greenway for the birds”
“Results” “Nest predators less common in wider greenways”
“Conclusions” “Potential solution: Wide corridor, trail near edge”

Layout & Design

A thoughtful layout will provide a natural flow that guides people through your poster.  It is best to arrange your poster in blocks of columns, so that the audience reads from left to right, top to bottom using “reader’s gravity”. You can number each section block or heading to help the reader to follow the flow of the material. 

Posters with symmetric layouts and plenty of ‘white space’ are more visually pleasing, and can also help with flow. Also, place graphics and text to create a symmetrical balance.

Instead of headings like “Introduction”, use descriptive headings to clearly communicate your main points. A lack of headings, plus an asymmetric layout of the material, makes it difficult for the viewer to follow the flow or find a particular section of the poster.

communication poster presentation

A popular traditional poster format (see Figure 21.2) has a landscape layout and three columns: 1) Introduction and Methods, 25% width; 2) Results arena, 50% Width; 3) Conclusions and Acknowledgements, 25% width. A more modern landscape layout (Figure 21.3) was designed by Mike Morrison , [1] which features a large takeaway sidebar with the key message, and a QR code that links to the paper or a website. This modern poster format also works well in a portrait format (Figure 21.4).

communication poster presentation

Stick to a theme of 2 or 3 colours, using an accessible colour scheme , and be consistent with the use of colours that have meaning (e.g.,  in legends). Don’t be afraid to use b right colours to attract attention, but if you overuse them you will wear out readers’ eyes. For the body of your poster, use a light coloured background and dark coloured text. Dark backgrounds with light letters can become tiring to read but are often used for headings.

Don’t start from scratch

There are many poster templates available online! Here are some PowerPoint templates and guides:

BetterPosters.blogspot.com landscape template

BetterPosters.blogspot.com portrait template

BetterPosters.blogspot.com Twitter template

Queen’s Chemistry Landscape Poster Template

Queen’s Chemistry Portrait Poster Template

Online conferences and symposia are becoming more common, including virtual poster sessions. Virtual posters can have animations, videos, and audio narration. These posters can take many formats, but one common format is for the RSC Poster  Day on Twitter. They published this guide to creating a version of your poster on Twitter, and how to identify your work using the right hashtag ( e.g., #RSCOrganic, #RSCAnalytical).

Here are some links to the 2020 winners of #RSCPoster Day.

Super excited to share my research on the use of electrochemistry as a tool for drug detection in complex matrices as a #comicsforscience for my first #RSCPoster #RSCAnalytical #RSCPhys #electrochem @DennanyChem @PamelaAllanChem @CarnegieUni @StrathChem @StrathForensics pic.twitter.com/ISzJ55Hbqh — Kelly Brown (@kellybrown_94) March 3, 2020
Excited to share my first #RSCPoster and looking forward to interact with all the #chemtweeps to discuss magnetic photocatalysis 🧲💡 #RSCCat #RSCNano #RSCMat pic.twitter.com/XzwxnIYJyh — Julio Terra, Ph.D. (@_julioterra) March 3, 2020
Here we go again! NEON can deny, oops I mean no-one can deny Hydrogen's BRIGHT future for renewable energy! Here is my fun twist on my LIGHT weight hydrogen storage for mobile fuel cell applications research at @lborouniversity @LboroScience #RSCEnergy #RSCPoster pic.twitter.com/8DzRUHobiA — Lizzie Ashton (@LizzieRAshton) March 3, 2020
  • " Critique: The Morrison billboard poster ", Zen Faulkes, April 11, 2019, Better Posters. Accessed 2020-08-31 ↵

Principles of Scientific Communication Copyright © 2020 by Amanda Bongers and Donal Macartney is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License , except where otherwise noted.

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Fabric Research Posters

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Links to university corporate identity (Logo) pages

List of corporate identity pages where you can download university logos to use with your poster presentation. Help your fellow researchers. Good quality logos for use in printed research posters  are difficult to find online. If you have a link to the identity page of your university, email it to us and we will add it to our list for others to use.

UC Berkeley Texas A&M UCLA Columbia Medical Center Stanford University

Adelphi University Duke University UPENN Bradley University ENMU

UNC Chapel Hill Northwestern University Magnet recognition Seal  Howard University University of Houston

Drexel University Carlow University UNLV UNR UFL

TUFTS George Mason U. St. Scholastica College Mount Royal University Penn State

Yale University University of Wisconsin SD School of Mines USC GATECH

STARTER POWERPOINT POSTER TEMPLATES

Standard size research poster templates in inches use these starter poster templates as a starting point for your own poster designs, thumbnails of posters are shown in proportion to each others’ sizes based on a 48 inch (height) x 96 inch (width) display area, 36” tall x 48” wide
.

STARTER 36x48 POWERPOINT POSTER TEMPLATE The 36x48 scientific poster template size is one of the smaller sizes and also one of the most common. It is very suitable for scientific posters with low to moderate amount of text and graphics. The 36x48 research poster template can also be printed at the following sizes without distortion or any necessary adjustments: 36x48 (Standard), 42x56, 48x64, 30x40

Trifold (tabletop)

STARTER    TRIFOLD POWERPOINT POSTER TEMPLATE These free PowerPoint poster templates are designed for a standard 3x4 foot poster presentation to be mounted on a standard Trifold poster board. This research poster template should be printed only at the following size: 36x48 (Standard Trifold) This poster template is for a standard Trifold board presentation. You can use it with poster boards available at office-supply stores or our professional ready-to-use Trifold poster presentation product. Are you looking for a larger MonsterBoard template? Use this PowerPoint MonsterBoard template.

36” Tall x 56” Wide

STARTER    36x56 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard 3x4.5 foot poster presentation. This PowerPoint research poster template is for a medium size poster. It is suitable for most poster presentations. It can accommodate moderate to large amounts of content.

 This scientific poster template can be printed at the following sizes:
 36x56 (Standard), 42x65.3, 48x74.6

36” Tall x 60” Wide

STARTER 36x60 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard 3x5 foot poster presentation. This is also one of the standard sizes. It is used mostly when the height of the presentation board is only three feet and there is more content to present that can fit in a 48x36 poster.

 This scientific poster template can be printed at the following sizes: 36x60 (Standard), 42x70, 48x80

36” Tall x 72” Wide


STARTER    36x72 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard 3x6 foot poster presentation. The same as the above scientific poster template, only wider by a foot. Again, it depends on how much content you need to present.

 This scientific poster template can be printed at the following sizes:
 36x72 (Standard), 42x84, 48x96

36” Tall x 96” Wide

STARTER    36x96 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard 3x8 foot poster presentation. 
It’s the widest one you can use on a three foot tall presentation board. It has five columns.

 This scientific poster template can be printed at the following sizes:
 96x36 (Standard), 24x64

42” Tall x 60” Wide

STARTER    42x60 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard 3.5x5 foot poster presentation. This PowerPoint research poster template is suitable for most poster presentations. It can accommodate moderate to large amounts of content.

 This scientific poster template can be printed at the following sizes:
 42x60 (Standard), 36x51.42, 48x68.57

42” Tall x 72” Wide

STARTER    42x72 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard 3.5x6 foot poster presentation. This PowerPoint research poster template is for a medium size poster. It is suitable for most poster presentations. It can accommodate moderate to large amounts of content.

 This scientific poster template can be printed at the following sizes:
 42x72 (Standard), 36x61.70, 48x82.28

42” Tall x 90” Wide

STARTER 42x90 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard 3.5x7.5 foot poster presentation. This PowerPoint research poster template is for a large size poster. It is suitable for most poster presentations. It can accommodate moderate to large amounts of content.

 This scientific poster template can be printed at the following sizes:
42x90 (Standard), 36x77.14, 44x94.28

44” Tall x 44” Wide

STARTER 44x44 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard 3.7 x 3.7 foot poster presentation. This PowerPoint research poster template is for a medium size poster. It is suitable for many poster presentations. It can accommodate moderate amounts of content.
 This scientific poster template can be printed at the following sizes: 44x44 (Standard), 36x36, 42x42, 48x48

48” Tall x 72” Wide

STARTER 48x72 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard 4x6 foot poster presentation. This PowerPoint research poster template is for a medium/large size poster. It is suitable for most poster presentations. It can accommodate moderate to large amounts of content. 
This scientific poster template can be printed at the following sizes: 48x72 (Standard), 24x36, 42x63

48” Tall x 48” Wide

STARTER    48x72 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard 4x4 foot poster presentation. This scientific poster template is a good size for limited available spaces without compromising room for content.

 This research poster template can be printed at the following sizes: 48x48 (Standard), 36x36, 24x24, 42x42

48” Tall x 96” Wide

STARTER    48x96 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard 4x8 foot poster presentation. This poster template is for the largest size poster usually allowed in conferences.

It can accommodate a lot of content. You can use this template if you also have a large number of photos, tables, charts, and text.

 This scientific poster template can be printed at the following sizes: 48x96 (Standard), 24x48, 42x84, 36x72

40” Tall x 30” Wide

STARTER    40x30 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard 40x30 inch poster presentation. This vertical poster template can accommodate a moderate amount of content. It can accommodate several photos, tables, charts, and a decent amount of text. This scientific poster template can be printed at the following sizes:
 40x30 (Standard), 48x36, 56x42

Free PowerPoint poster templates in metric sizes (cm) for international poster conferences

Thumbnails of posters are shown in proportion to each others’ sizes based on a 200 cm (height) x 100 cm (width) display area, 91 wide x 122 tall.

STARTER    91cmX122cm POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard metric 91 cm by 122 cm scientific poster presentation for international poster sessions. This PowerPoint poster template is essentially a vertical version of a standard 48x36 inch poster presentation. 

This scientific poster template can be printed at the following sizes:
 91 cm x122 cm (Standard 36x48 inches), 76x102 cm

70 Wide x 100 Tall

STARTER 70cmX100cm POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard metric 70 cm by 100 cm scientific poster presentation for international poster sessions. This PowerPoint poster template is for a small size poster poster presentation commonly used at international conferences.

This scientific poster template can be printed at the following sizes: 70 cm x100 cm (Standard 27.5x39.37 inches), 100x143 cm

100 Wide x 140 Tall

STARTER    100cmX140cm POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard metric 100 cm by 140 cm scientific poster presentation for international poster sessions. This PowerPoint poster template is for a small size poster poster presentation commonly used at international conferences.

This scientific poster template can be printed at the following sizes:
 100 cm x140 cm (Standard 39.37x55.12 inches)

1 Meter x 1 Meter

STARTER    100cmX100cm POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard metric 1 meter by 1 meter scientific poster presentation for international or domestic poster sessions. This template is commonly required at the Keystone Symposia research poster conferences.

This scientific poster template can be printed at the following size:
 100 cm x 100 cm (Standard 39 x 39 inches). Any square size up to 121 x 121 cm

100 Wide x 200 Tall

STARTER    100cmX200cm POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard metric 1 meter by 2 meter scientific poster presentation for international or domestic poster sessions.

 This scientific poster template can be printed at the following size:
 100 cm x 200 cm (Standard 39 x 78 inches)

STARTER A0 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard metric A0 scientific poster presentation at a 841mm x 1189mm size for international or domestic poster sessions. This scientific poster template can be printed at the following size:
 46.81 inches x 33.11 inches

STARTER    A1 POWERPOINT POSTER TEMPLATE This free PowerPoint poster template is designed for a standard metric A1 scientific poster presentation at a 594mm x 841mm poster size for international or domestic poster sessions. This scientific poster template can be printed at the following size:
 23.39 inches x 33.11 inches

VIRTUAL POSTER PRESENTATION

STARTER    POSTER TEMPLATES These free PowerPoint poster templates are designed for screen presentations at virtual meetings Virtual - Standard Screen (4:3 Ratio) Virtual - Wide Screen (16:9 Ratio)

Virtual poster sessions

Virtual poster sessions for conferences and meetings of all sizes

If you are a meeting organizer we can help you set up a virtual poster session, free yourself from managing poster submissions and provide your meeting's attendees with a versatile presentation platform that will meet all your requirements.

Five good reasons to print your poster with PosterPresentations.com

Amazingly fast printing: Experience amazingly fast printing with us! If you place your poster order between Monday and Friday before 3pm Eastern time (noon Pacific time), we'll ship it out the same day. You can expect your delivery within one, two, or three business days. Plus, if you give us an additional two business days, we'll provide free shipping! Top-Quality Materials: We take pride in using the finest materials available in the industry. Our prints are produced on high-quality photographic papers, vinyls, and exquisite fabrics. In fact, we were the pioneers of fabric printing for research posters in the USA back in 2008. Reliable Customer Support: Rest assured that we don't simply print whatever you send us. We ensure that your files are optimized for the best possible printing results. If we notice any issues, we'll promptly inform you. Your presentation matters as much to us as it does to you. Competitive Pricing with No Surprises: As a professional, you'll find our prices to be competitive, and we never add unexpected last-minute fees. Furthermore, expedited printing is always included at no extra cost. For students, our prices are among the lowest nationwide. Group Discounts Available: Place a group order with us and not only will you enjoy free shipping, but also discounts that can beat most of our competitors. Feel free to reach out to us at 510.649.3001 for more information.

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Free Editable Poster Presentation Examples

Poster presentations are a popular presentation format for research and clinical findings. These presentations effectively communicate the research data and concepts to the audience using a balanced combination of visuals and text. We will also look into a few poster presentation examples to see how they help communicate with the audience perceptively and concisely.

1. What is a Poster Presentation?

A poster presentation is a short, concise yet clear way of communicating your research, study findings, concepts, and ideas. There are two most critical elements in any poster presentation example: a poster and a brief explanation.

Creating a poster presentation starts with analyzing and evaluating information or synthesizing ideas to present all necessary data and facts. The properties of an effective poster presentation are:

  • The flow of information is well-organized and easy to follow.
  • The text is easy to read, as a large font is used, and the information is not cluttered.
  • Allows to convert to a mind map or a timeline diagram from the Gantt chart
  • The balanced use of visuals, text, colors, and graphics makes the poster presentation attractive without losing its functionality.

What is Poster Presentation

2. The Poster Presentation Examples

Poster presentations include a part of the information from the research paper or the main text. So, it is crucial to pick the right amount and type of information, which is part of the analysis phase. Let us review some poster presentation examples to understand the salient features of well-made poster presentations.

Example 1: Nursing Poster Presentation Example

This nursing poster presentation example shows a nursing research paper's findings in a well-organized manner. It uses columns and rows to break down the information into different segments to make the text more readable. It also uses graphics, including graphs, bars, and charts, to show the relevant data and figures.

You can see that the flow of the information is very smooth and very understandable. The audience can quickly go to the section they want to read without skimming through the information for the required text.

Nursing Poster Presentation Example

Example 2: Medical Poster Presentation Example

The medical poster presentation example presented here is the perfect sample to product the summary of a medical research paper in organized and readable layout. It is a clinical case study with learning objective and case presentation. The case presentation also includes an image placeholder to explain the problem more clearly. The other important section in this poster presentation example are nutritional intervention, topic discussion and references.

Medical Poster Presentation Example

Example 3: Research Poster Example

This editable research poster example is an excellent tool for any project team to produce their findings and information. The format is straightforward because it breaks down information into many sections. You can quickly put in the relevant information in every section without formatting issues. The title contains the logo, poster title, and author information. The later areas include project introduction, goals, and description. The central section presents the evaluation strategy, findings, and reference literature. We have the conclusion and implication, acknowledgment, and contact information in the concluding paragraph.

Research Poster Example

Example 4: App Poster Presentation Example

This app poster presentation example also deals with health behavior theory analysis. You can take inspiration from this template and show your research findings using this research poster example. It combines text and visuals to present the data and information attractively and effectively. It makes efficient use of tables to deliver the data, while some graphics and charts are also used to give information in an easy-to-understand manner.

App Poster Presentation Example

Example 5: Scientific Poster Presentation Example

This scientific poster presentation example is a template focused on presenting the summary of research in an easily readable format. The template starts with a logo and introduction to the study, and a list of authors. The later parts include abstract, introduction, results, discussion, and other relevant sections. Another distinguishing feature of this poster presentation example is the detailed guidelines presented in each area. So, even a beginner can create an effective poster presentation using this template and guidelines.

Scientific Poster Presentation Example

Example 6: Psychology Poster Presentation Example

This document's psychology poster presentation example shows a scientific poster that produces the relevant information in a very effective and well-organized layout. The layout is immaculate yet collects a good amount of data without clutter. You can see a pie chart and a lot of bullet text. The central part of this research paper example is exciting. It has two parts, each with a circle in the center and four sections. It gives inspiration for presenting a large amount of text interestingly.

Psychology Poster Presentation Example

Source: EdrawMax Online

Example 7: Science Poster Presentation Example

This science poster presentation example uses columns to divide the content into manageable parts. The content division makes it easy to read, easy to edit, and makes going to specific information straightforward. Colorful headings and background color make this template attractive without distracting the flow of information and losing focus on the text.

Science Poster Presentation Example

Example 8: Good Poster Presentation Example

A good poster presentation example must be editable, well laid out, well organized, and guidelines for the poster presentations. The main sections are an introduction, method, results, conclusions, and bibliography. This example can also see placeholders for charts, graphs, and figures. The use of the right size of the font, proper text format, and proper use of graphics makes any poster presentation an excellent tool for communication.

Good Poster Presentation Example

Example 9: Mathematics Poster Presentation Example

Mathematics poster presentation examples are based on graphs, charts, and maps to show the statistics, mathematical functions, and data. Mathematicians need less amount of text and rely more on data presentations. This example shows how to include numerous charts and graphs in one poster presentation without losing any value in information and readability. It uses classic blue and a good size font for the contained text.

Mathematics Poster Presentation Example

3. Online Scientific Poster Maker

A poster presentation example must present the information and data in an engaging, readable, and attractive layout. It is essential to communicate your important information effectively without losing anything to the structure. An online scientific poster maker is a tool that allows you to create scientific posters in less time and with all essential elements. EdrawMax Online is a great candidate for your best scientific poster maker because it has an easy-to-use editor, great font and layout toolkit, and an excellent collection of templates. You can use the professionally made scientific poster templates for inspiration and a quick start. These templates are fully customizable, so you can add your text and graphics to create an attractive scientific poster. Also, you can import your data easily with a few clicks and export your poster in many file formats.

4. Key Takeaways

Scientific posters and poster presentation examples are more complex than other posters because their information needs to be accurate and complete. Also, the text, data, and graphics must be visible even from a distance. Therefore, an excellent scientific poster maker like EdrawMax allows you to create a perfect poster presentation easily and quickly. A good choice of charts, graphs, and data representation also contributes towards a more effective poster presentation. You cam find more science diagrams or poster presentations in the Templates Community .

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Poster Presentations - Designing Effective Posters

Poster presentations - designing effective posters: home.

The poster presentation is a dynamic communication tool evolving over the past four decades, as a means to accommodate the increasing number of researchers, especially graduate students, seeking a means for scholarly presentations of their research. Since then the poster session at many conferences is a major component of meetings of professional associations and societies in many disciplines used to highlight research results and discuss their significance in an informal and interactive setting. Often posters have their own special location and times for presentation; have their abstracts and presenter contact information list in program booklets or proceedings. Recently, dynamic links to the poster itself are provided for full-poster online viewing. The poster presentation is a highly-used communication tool for students (undergraduate and graduate) to display and discuss their research experiences in class and laboratory settings. This guide provides a variety of resources assisting individuals or teams in designing an effective poster and presenting it in a professional, informal, and rewarding setting, whether it is an upper-division undergraduate class or at a local, national or international meeting of a professional association or society. [email protected]

Designing Effective Posters

A. introduction, b. background readings.

  • C. Design Tips

E. General Remarks

Disclaimer & Permissions

If you are involved in planning a poster session for a conference, symposium, or meeting, consider posting this site to your own program’s Web site to assist those considering submitting a poster. So, please feel free to create a link from your own pages to this site and suggest this site to others,  especially  those planning or organizing a poster session.

Fred Stoss University at Buffalo Libraries

" It takes intelligence, even brilliance, to condense and focus information into a clear, simple presentation that will be read and remembered. Ignorance and arrogance are shown in a crowded, complicated, hard-to-read poster ."   Mary Helen Briscoe

Colin Purrington provides a remarkable guide, " Designing Conference Posters ." This is the single-best resource for helpful hints in designing effective poster presentations.

The rate at which scientific and technical information grows continues to increase. National and international conferences provide a mechanism to facilitate the rapid communication of scientific ideas in the form of poster presentations. The poster presentation is NOT the pasting of a scholarly article on poster board or foam-core and standing by to defend the results reproduced in miniature on the "poster." However, it is far too often that one attends a conference poster session and finds this format to dominate the method of poster presentations. The poster presentation should represent a “...well-designed, eye-catching, and engaging... display of research or scientific information.” The poster should convey the results of research activities as to promote the scientific achievements of the poster's presenter. There is, unfortunately, a lack of presentation standards or authors' and presenters' lack of adhering to such standards, even when loosely defined. This guide provides an inventory of print and Internet resources that provide guidance and instruction for the presentation of scientific and technical information in the form of a poster presentation. This guide includes information resources in the forms of journal articles, books, book chapters, and Internet sites that focus on the planning, design, construction, and presentation of a scientific poster. If you find a resource you feel would be useful to include on this site, please send your comments to  Fred Stoss .

The origins of this site come from an in-class lecture for a general physiology course taught at the University at Buffalo,  Using Posters in Case Studies: The Scientific Poster as a Teaching Tool.  This case study prepared by Charles R. Fourtner, Mary Bisson and Christopher A. Loretz from the Department of Biological Sciences, University at Buffalo, State University of New York, describes the rationale and mechanics of introducing undergraduate biology majors to actively engage in a project to conduct bona fide library research and to then "express themselves in their own discipline." These researchers/educators "adapted the scientific poster as a mode of learning and instruction for our departmental majors" through a General Physiology course. The specific goals of this teaching strategy are to instruct the students:

  • in researching the primary literature and topical reviews on a specified subject
  • in the evaluation of the methodologies, technologies, and experiments serving as the basis of the research they have read
  • in determining the pertinent data and analyses leading to the conclusions reached by experts in the field
  • in concise and logical preparation of data for presentation in a poster format
  • in the oral defense of the material they have presented on their posters
  • in the importance of group discussions and interactions as they develop their formal presentation

Some resources on the shelves (locations in UB Libraries indicated):

  • Block, S.M. Do's and Don'ts of Poster Presentation. Biophysical Journal. 1996. 71 (6): 3527-3529. (Online)
  • Briscoe, M.H. Preparing Scientific Illustrations: A Guide to Better Posters, Presentations, and Publications, (2nd ed.). New York: Springer; 1996. Posters; p 131-149. (SEL REF Q222.B75 1996)
  • Brown, B. S. Poster Design--Six Points to Ponder. Biochemical Education.1997. July; 25 (3): 136-137. (Online)
  • Davis, M. Scientific Papers and Presentations. San Diego, Academic Press: 1997. Poster presentations; p 174-185. (SEL T11 D324 1997)
  • Davis, M. Scientific papers and presentations (Rev. ed.).
  • Burlington, MA: Academic Press: 2005. Poster presentations; p 181-204. (SEL T11 D324 2005)
  • Day, R.A. How to Write & Publish a Scientific Paper (4th ed.). Phoenix, AZ: Oryx Press; 1994. How to prepare a poster; p 148-151. (SEL T11.D33 1994)
  • Gosling, P.J. Scientist's Guide to Poster Presentations. New York: Kluwer Academic/Plenum Press; 1999. 139 pp. (SEL REF Q179.94 G67 1999)
  • Hailman, J.P. & Strier, K.B. Planning, Proposing and Presenting Science effectively: A Guide for Graduate students and Researchers in the Behavioral Sciences and Biology. Cambridge, UK: Cambridge University Press; 1997. How to present research: posters at scientific meetings, p 112-115. (SEL QH315.H25 1997)
  • Hartman, K.J. Designing Effective Poster Presentations. Fisheries. 1996 . 21 (7): 22. (SEL Per SH1 .F815). New York :Guilford Press
  • Kline, Rex B. “Poster Presentation,” Becoming a Behavioral Science Researcher :A Guide to Producing Research that Matters. New York :Guilford Press. (LML BF76.5.K54 2009)
  • Knisely, K. A Student Handbook for Writing in Biology (3rd ed.). Gordonsville, VA: W.H. Freeman: 2009. “Poster presentations,” p. 137-146. (SEL QH 304. K59 2009).
  • Koning, R.E. Standards for Effective Presentations. In: Salisbury, FB, editor. Units, symbols, and terminology for plant physiology: a reference for presentation of research results in the plant sciences. New York: Oxford University Press; 1996. p 188-201. (SEL REF QK710.5 U55 1996)
  • Pechenik, J.A. A Short Guide to Writing about Biology, 3rd ed. New York: Longman; 1997. Writing a poster presentation; p 258-265. (SEL QH304.P43 1997)
  • Salisbury, F.B. editor. Units, Symbols, and Terminology for Plant Physiology: A Reference for Presentation of Research Results in the Plant Sciences. New York: Oxford University Press; 1996. Some suggestions about scientific writing; p 163-187. (SEL REF QK710.5 U55 1996)
  • Schowen, K.B. Communicating in Other Formats: Posters, Letters to the Editor, and Press Releases -- Tips for Effective Poster Presentations. In: Dodd, JS, editor. The ACS style guide: a manual for authors and editors, (2nd ed.). Washington, DC: American Chemical Society; 1997. p 27-47. (SEL REF QD8.5.A25 1997)
  • Scientifically Speaking: Tips for Preparing and Delivering Scientific Talks and Using Visual Aids. 2005. The Oceanography Society. tos.org/pdfs/sci_speaking.pdf Silyn-Roberts, H. Writing for science and engineering: Papers, presentations and reports. Boston: Butterworth-Heinemann; 2000. A conference poster; p 151-166. (SEL T11 .S529 2000)

C. Designing Tips

  • University at Buffalo PPT Poster Template . This is the site from which University at Buffalo faculty, students and staff may download a template for a 44" x 36" Research or Informational Poster.
  • BIO 801, Scientific Literature and Writing: Poster Presentations . A good guide with very useful illustrations show poster elements and designs.
  • Creating Effective Poster Presentations: An Effective Poster
  • The Scientists Guide to Poster Design by Katie Everson .This is a new site with many useful tips about posters and poster design. Look for additions in the future.
  • How to Make a Great Poster . Design suggestions regarding layout, formatting, and color selection are shared on this American Society of Plant Biologists education site.
  • Introduction: Poster Sessions . This university writing guide is a great place to start when faced with a poster assignment. Straight-forward instructions and guidance along with examples and additional resources steer tenderfeet and veterans in effective design.
  • Scientifically Speaking . This is a site for effective presentation skills from a sci-tech perspective. It includes a section on designing posters and provides an example of a “good poster” and a “bad poster.”
  • Google Images . Google Image search can help locate appropriate graphic images or photographs or other illustrations for your poster presentations. Just enter the topic, concept, or object for which you are seeking an image and review the results. An advanced search is also possible. BE SURE TO PROPERLY CITE THE SOURCES FROM WHICH YOU USE IMAGES & TEXT: Citing an image or copying text "with quotation mark" is not plagiarizing, but you must provide attribution for using tem.
  • Preparing Professional Scientific. This poster minicourse provides a bullet list for start-to-finish poster design guidance.
  • Society for Technical Communication . A tremendous resource for the science or engineering or health science student interested in pursuing career options as a technical writer, illustrator, editor, or communications specialist.
  • Ten Simple Rules for a Good Poster Presentation. In: PLos Computational Biology Full-text article, Erren TC, Bourne PE (2007) Ten Simple Rules for a Good Poster Presentation. PLoS Comput Biol 3(5): e102. doi:10.1371/journal.pcbi.0030102

F. Examples

  • EPA: Community Involvement Conference & Training: Posters and Exhibits, 2007. (scroll down the page)

G. Classes & Tutorials

  • Impactful Scientific Posters-The Basics . The American Chemical Society has a VERY good video tutorial about designing a poster for presentation
  • Designing an Academic Poster (Prezi)
  • Poster Presentations: Tips, Tricks, and Planning
  • Making an Academic Research Poster Using PowerPoint
  • Make Poster - Design a Poster like a Pro in PowerPoint 2010 Part 1
  • Make Poster - Design a Poster like a Pro in PowerPoint 2010 - Part 2

If you know of sites, especially from professional associations and societies providing examples of posters send me the URL - [email protected]

Subject Librarian

FredStoss  is the subject librarian for  Poster Presentations - Designing Effective Posters.  He provides workshops or lectures on effective poster design for 40- to 90-minute and is available for research consultations, instruction, curricular support & purchase requests. Contact [email protected] , phone: 716 645-1337.

Biological Sciences Librarian

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Communication Resources

This comprehensive resource page is a one-stop destination to enhance your communication skills and elevate your academic impact. Whether you want to create impactful scientific posters, deliver compelling presentations, or improve your communication proficiency, we've got you covered. Our carefully curated collection of resources, including step-by-step guides, templates, video tutorials, and best practices, will equip faculty, researchers, and students with the tools to communicate complex research findings and discoveries effectively. 

Media Training & Digital Presence

In today's interconnected world, effective communication and a strong digital presence are essential for the School of Medicine Basic Sciences audience to amplify their research, discoveries, and educational initiatives. Here we have consolidated media training and digital presence resources to equip faculty, researchers, and students with the necessary skills and knowledge to effectively engage with diverse audiences through various media channels, harness the power of social platforms to disseminate valuable information, and ultimately enhance the visibility and impact of their work in the field of medical sciences. Through tailored workshops, guidance on content creation, and strategies for online engagement, participants will be empowered to confidently navigate the digital landscape, build meaningful connections, and contribute to advancing medical knowledge and healthcare outcomes.

  • VUMC Reporter Media Training 
  • Digital Strategies - Training Opportunities
  • Digital Strategies -  Social Media
  • Social Media Handbook
  • Content Strategy
  • Accessibility Guidelines
  • Google Analytics
  • Photos, Graphics and Logos
  • Audio / Video Information
  • Digital Strategies blog  
  • History of the Vanderbilt Website

There are several resources available to the general Vanderbilt University community. Please visit this link to learn more. 

Scientific Presentation

This section is your go-to guide for delivering compelling scientific presentations that captivate audiences and showcase cutting-edge research and discoveries within the medical sciences community. Whether you are a seasoned presenter or new to the stage, we provide valuable insights on crafting engaging narratives, designing visually impactful slides, mastering public speaking techniques, and handling Q&A sessions with confidence. Our collection of tips, templates, and video tutorials will empower faculty, researchers, and students to deliver polished and memorable presentations at conferences, seminars, and academic events. To foster a culture of excellence in scientific communication, this resource equips you with the skills needed to share your expertise and advance medical knowledge engaging and influentially. Let's elevate the way we communicate science together!

Coming soon! 

Scientific Posters

Here, we provide a comprehensive resource guide for creating impactful scientific posters communicating research findings and discoveries. From understanding the fundamental elements of a well-designed poster to organizing content visually appealing and coherently, our resource webpage offers step-by-step instructions, templates, and best practices to ensure your posters captivate audiences and clearly convey complex scientific information. Whether you are a faculty member, researcher, or student, this resource is designed to empower you with the skills and knowledge needed to excel in presenting your work at conferences, symposiums, and academic gatherings, fostering a culture of effective scientific communication within our vibrant community of medical sciences scholars. Explore our tools and tips to elevate your scientific posters and make an enduring impact on biomedical sciences.

We support both PC and Mac platform. A poster can be created with the following software applications PowerPoint, PDF, Illustrator, and Publisher. We accept files through email to the following [email protected], CD or USB drive. See Pricing & Payment.

a) The text boxes on your poster should not be overlapping.

b) The information on your poster should not go beyond the top, bottom or outside margins to allow for variations in printing.

poster-tech.jpg

The following applications Microsoft PowerPoint 2013 header look like picture below: 

communication poster presentation

  • Please used standard fonts like Arial or Times. Use of non-standard fonts or special characters could lead to missing characters after printing.
  • Create a new blank PowerPoint layout presentation.
  • Click on View Tab.
  • Turn on gridelines to help line up your figures and text boxes.  This will display horizontal and vertical lines on the blank presentation.
  • Note:   See Advice & Tips for additional information on creating poster that print successfully.

If you have created slides using PowerPoint, you will find that it isn't challenging to create a poster. However, what you see on the monitor is not always what you get when the sign is printed on the poster printer. We have compiled this list of tips to help you avoid common mistakes that lead to printing errors.  Please use these guidelines when creating your poster.  If this is the first time you're using PowerPoint to make a poster, browse our  Set-Up Guide  for additional information.

  • All posters should be submitted  two business days  in advance of pick-up time. Before large scientific meetings, we suggest that you allow additional time.
  • Add a  1-1.5″ border of white space  on all sides of your poster to accommodate variations in printing.
  • Use  standard  fonts  like Arial or Times New Roman; other fonts may not print correctly.
  • Type all special characters (e.g., Greek/mathematical symbols)directly in PowerPoint  rather than copying and pasting them from another document. We have found that special characters pasted into PowerPoint tend to print incorrectly  even though the character displays correctly on the monitor.  Insert special characters by clicking Insert >> Symbol >> [texture].
  • Make sure that text boxes are on the page . Even if the text appears on the page, the text box may extend beyond the edge and cause the reader to shift when printed. See figure.

communication poster presentation

  • Insert figures and graphs using the "Insert" function , not by copying and pasting the image or figure into the document. Click Insert >> Picture >> From file >> [filename].
  • Use a graphics program, not PowerPoint, to resize your images to the size you want them to appear on the poster.
  • Images will look very small when you view the entire poster at once. To get an idea of how the actual picture looks,  view your poster at 100% . If it looks fuzzy on your monitor, it will look fuzzy when it prints.
  • The minimum resolution for printed images is 300 dots per inch (DPI) . If you take a 2″ X 2″ image at 300 DPI and resize it to 4″ X 4″, you have just halved the resolution to 150 DPI.
  • For Macintosh users who want to insert graphs created in Excel:  copy and paste the chart from Excel into a new large document (e.g., 2000 X 1300) in Graphic converter. Under the "Edit" menu, choose "Trim Selection" and then save the graph in .pct format (not .pict). Import into PowerPoint as above.
  • To use a graph created in GraphPad , select the graph (in GraphPad) that you want to use on the poster. Click File >> Export >> and Save As Type (pull-down menu). Save the image, then insert it into PowerPoint as outlined above.

Basic Sciences Poster Printing Core

In 2003, we began offering a non-profit poster printing service for affiliates of Vanderbilt's biomedical sciences graduate programs. Our low cost, fast turnaround time, and convenient location quickly made us a popular printing service. We now find that it is not unusual for us to print dozens of posters in the days before large scientific meetings. To avoid disappointment, submit posters for printing  at least two business days before  they are required, and we strongly suggest you allow additional time before large conferences. Our printing service has been top-rated because of its low cost and convenient location, and we need to implement this policy to continue printing posters in a timely fashion. As always, posters print on a first-come, first-served basis, and faculty can submit the sign in their finalized form according to the  Technical Specifications .

Contact Information:

Karen H. Perry, Printing Project Coordinator Vanderbilt Basic Sciences Poster Printing Core 307 Light Hall Nashville, TN 37232-0301 Phone: 615-322-3835 [email protected]

  • The Vanderbilt Basic Science Poster Printing Core is at 307 Light Hall.

See  Pricing & Payment .

  • We do sell poster tubes at our new location at 307 Light Hall. The price for our poster tubes is (36)" $2.21 or ( 42″) $2.54 is $. We also provide rubber bands.
  • What you see on your monitor is not always what you get when the poster is printed. Following our  Technical specifications ,  Advice & Tips  will minimize problems, but we still prefer that you review your poster as it looks on our monitor and grant final approval.
  • Follow our  Technical Specifications   Advice & Tips  to minimize errors. If you do not follow our specifications and advice and there is a problem with the print, you will be charged the total price for the errant poster.
  • Appointments are not required; your poster is uploaded to dropbox.
  • Posters need to be submitted for printing at least two business days before they are required, and we strongly suggest you allow additional time (2-4 days) before large conferences.

To create a poster in PowerPoint, first determine the final size of your poster. Find out if the meeting you are attending has any size guidelines or restrictions. The size you choose should follow conference guidelines and be an appropriate size for your data. The maximum dimension that PowerPoint allows for height and width is 56 inches. If it is longer, you'll need to work at half size, and we'll double when we print. In addition, our paper roll is 42" wide, so although your poster can be up to 56" long (PowerPoint's maximum, the width must be 42"or less).

  • Poster Setup Guide for creating with Microsoft PowerPoint 2007 and 2010 for PC.
  • Poster Setup Guide for creating with Microsoft Power 2008 and 2011 for Mac .

SETTING UP A NEW USER ACCOUNT

  • If you already  have  an iLab  account, you  do not  need to sign up for a new one. Please check with your PI, Lab Manager, or Department Manager to make sure you have access to the necessary billing/cost center numbers.
  • If you  do not  have an iLab account , please follow VUMC Core's  instructions  to register for one. After registering, your account will need to be approved. This will take 24-48 hours. Upon account request approval, please follow the instructions below.

ACCESSING VBS POSTER PRINTING CORE

*** DO NOT  submit a PO request. Your Department Manager must assign center numbers to your (VU) Lab and give you access to the center number.***

In iLab,  you must use a (VU) Lab to place an order with BRET Poster Printing Services.  If you  do not   have a (VU) Lab,  please email  [email protected]  with the following information to create one:

  • Email Address
  • Lab/Department Name
  • PI Email Address

(Lab/Department Name(s) and Department Number(s): this should include any department that the PI has center numbers under.)

Note : If the PI does not have an existing lab group, the user should select the AAA Default (VUMC) Lab.

PLACING YOUR POSTER ORDER

Once you have an iLab account and a (VU) Lab:

  • Log in to  iLab
  • Click on the three bars in the top left corner of the screen
  • Go to "Core Facilities"
  • Select "Vanderbilt BRET Poster Printing Core"
  • Click on "initiate request  -> " at the bottom of the screen
  • Type in the person's name for whom you'd like to create a request
  • Select your (VU) Lab
  • Click " ->  proceed"
  • Complete, save, and submit the request form with the correct billing/cost center number

If you have any questions or concerns, please email  [email protected]  or call 615-322-3835.

We support both the PC and Mac platforms. A poster can be created with the following software applications PowerPoint, PDF, Illustrator, and Publisher. The payments and poster requests are made through the  iLab Organizer .

a) The text boxes on your poster should not overlap.

b) The information on your poster should not go beyond the top, bottom, or outside margins to allow for variations in printing.

  • Please use standard fonts like Arial or Times. Using non-standard fonts or special characters could lead to missing characters after printing.
  • Turn on gridlines to help line up your figures and text boxes. This will display horizontal and vertical lines on the blank presentation.
  • Note:   See  Advice & Tips  for additional information on creating posters that print successfully.

The printing coordinator processes poster requests and payments through  iLab . After setting up your account, you can request your poster. Use the following website, the software used by Core Facilities, for requests and payment for services rendered.

  • Utility Menu

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  • How to Use This Site
  • Core Competencies

Poster Presentations

communication poster presentation

Introduction

To excel in a poster session, focus on clear communication and building connections. Your visually appealing poster sets the stage, but effective delivery is key. Aim for meaningful dialogue; since interactions are typically one-on-one or small groups, this is achievable. Engaging in genuine conversations can lead to new connections, fresh ideas, problem-solving, collaborations, and positive feedback. Approach each interaction as if with a friend to feel relaxed and confident, enhancing your presence with natural gestures, comfortable eye contact, and fluid attention shifts between your poster and the person you're engaging with.

To further your poster’s reach and impact, consider these tips and strategies for preparing a poster pitch; delivering your science with clarity, confidence, and purpose; and leading engaging conversations with diverse audiences.

This topic presents six sections of content:

  • Prepare Speaking Segments
  • Start the Conversation
  • Customize (Responsively)
  • Embrace Story and Analogy
  • Balance Attention Between Person and Poster
  • Cultural Dimensions of Presentation Etiquette
  • Customize Responsively
  • Make a gift
  • ConnectCarolina
  • Information for:
  • Prospective students
  • Current students
  • Faculty and staff
  • Alumni and friends

Academic Presentations and Posters

Reccomendations and resources.

Last updated: August 2023

General Presentation Advice: (presenting academic research, communicating to a lay audience)

  • Presenting with PowerPoint

Designing Posters for Specific Disciplines

  • Poster Design Information from UNC Sources
  • Using PowerPoint to design posters
  • Using InDesign or Illustrator to design posters
  • UNC Computer Labs with Design Software
  • Poster Templates
  • Poster Examples
  • Printing Resources at UNC-Chapel Hill
  • Alan Alda Center for Communicating Science (Stony Brook University)
  • 12 Tips for Scientists Writing for the General Public (American Scientist)
  • Presenting in the Sciences : A Guide (Tulane University Library)
  • Houston, We Have a Narrative- Why Science Needs Story (book) - Randy Olson,The University of Chicago Press
  • Poster Presentations: Tips and Tricks (Inside Higher Ed: Gradhacker)
  • There's a movement for better posters at science conferences (Inside Higher Ed)
  • On Research Presentations at Conferences (Inside Higher Ed)
  • Communicating Research to a General Audience (Inside Higher Ed: Gradhacker)
  • Making Data Talk: A Workbook (Communicating Public Health Data to the Public, Policy Makers, and the Press) - National Cancer Institute
  • How to write for a non-academic audience: Communicating about research is more important than ever - American Psychological Association

pdf icon

  • How to Prep for a Presentation (Lifehacker)
  • Art of the Conference Paper- advice from a graduate student (Inside Higher Ed)
  • Giving a Good Scientific Presentation (American Society of Primatologists)
  • Effective Presentations for Chemists and Other Scientists (Lab Manager Magazine)
  • Preparing Effective Oral Presentations (University of Kansas)
  • Informative Speaking (Colorado State)
  • Dos & don'ts of giving a good 15 minute talk (Australian National University)
  • The Art of Communicating Effectively
  • Impromptu Talks: Addressing a nonscientific audience (NC State)
  • Ten Secrets to Giving a Good Scientific Talk
  • Designing Effective Oral Presentations (Rice University)
  • Dazzle 'em with Style: The Art of Oral Scientific Presentation (Book)
  • How to Give a Bad Talk- Oral Presentation Advice (UC Berkeley)
  • How NOT To Give a Scientific Talk (York University)
  • Presentation Zen (Garr Reynolds)
  • Presentation Skills (Decker Communications)
  • Presentation Tips (Garr Reynolds)

Presenting with PowerPoint:

  • Effective Virtual Presentations
  • Effective Hybrid Presentations
  • How to build a slide deck in PowerPoint that isn’t god awful
  • PowerPoint Accessibility Tips - Penn State Accessibility Group
  • 48 Effective PowerPoint Presentation Tips
  • Tips for Making Effective PowerPoint Presentations
  • 5 Ways to Make PowerPoint Sing! (And Dance!)
  • Simpler is Better in Presentation Slides
  • PowerPoint Does Rocket Science--and Better Techniques for Technical Reports (Edward Tufte)

powerpoint icon

  • Oral Presentations and Writing for PowerPoint (George Mason University)
  • Some Tips for Preparing a Research Presentation (Swarthmore)
  • Learning from Bill Gates & Steve Jobs (Presentation Zen)
  • Life After Death by PowerPoint (Funny video clip: How NOT to do PowerPoint )
  • 14 Tips for Better Presentation Slides (Viget Labs)
  • PowerPoint Is Evil (Edward Tufte in Wired Magazine)

Visual Communication & Design

  • Effective Communication with Visual Design (Association of American Universities)
  • 11 Design Tips for Beautiful Presentations
  • 10 tips on how to make slides that communicate your idea, from TED's in-house expert
  • Selecting the correct font size for slides

Academic Poster Design

  • #betterposter: There's a movement for better posters at science conferences. But are they really better? - Inside Higher Ed
  • Better Posters - A resource for improving poster presentations
  • Create a More Impactful Scientific Poster with UX Design Tips - Mike Morrison, YouTube
  • How to Create a Better Research Poster in Less Time - Mike Morrison, YouTube
  • Visual and UX design principles can improve the effectiveness of poster sessions - Derek Crowe
  • How to Choose the Best Layout for Your Scientific Poster (Animate Your Science)
  • A Graphic Design Revolution For Scientific Conference Posters (Forbes)
  • How to make an academic poster (Annals of Medicine and Surgery)
  • How to design an award-winning conference poster (Animate Your Science)
  • Poster Perfect- How to drive home your science with a visually pleasing poster (The Scientist)
  • How to design an effective scientific poster - The Planetary Society
  • Designing conference posters - excellent tips and examples (Colin Purrington)
  • Better Posters: A resource for improving poster presentations (Blog from DoctorZen)
  • Conference Posters (Organizing Creativity)
  • So, Your Poster Got Accepted--Now What? (recorded webcast from the Natonal Library of Medicine)
  • The Scientist's Guide to Poster Design (Katie Everson, University of Alaska Fairbanks)
  • Creating Effective Poster Presentations: An Effective Poster- excellent overall (NC State)
  • The Basics of Poster Design- useful for all disciplines
  • Designing Effective Posters- online tutorial (Kansas University)
  • Intro to Designing Conference Posters (University of Minnesota)
  • Neuroscience Poster Design
  • Presenting Conference Papers and Posters in the Humanities (Texas Tech University)
  • Developing Poster Presentations in the Social Sciences (George Mason University)
  • Poster Presentations in the Natural Sciences (George Mason University)

Poster Design Information from UNC Sources:

  • Research Poster Creation (Carolina Population Center)
  • Designing Effective Posters (Health Sciences Library)
  • Poster Design and Printing Resources (UNC School of Pharmacy)

Poster Design Software

  • Advice on Designing Scientific Posters (Microsoft PowerPoint)
  • How to create beautiful and effective academic posters in PowerPoint (BrightCarbon)
  • Creating a research poster in PowerPoint (Indiana University)
  • Designing Effective Posters Using Powerpoint (UNC-Health Sciences Library)
  • Designing Effective Posters Using Powerpoint 2016/2011 for Macintosh (UNC-Health Sciences Library)
  • Creating a Poster in PowerPoint (University of Washington)
  • Creating Posters with PowerPoint (Northwestern University)
  • Designing Effective Posters Using InDesign (UNC-Health Sciences Library)
  • Designing a Poster with Adobe Illustrator (Whitman College)

UNC Computer Labs with Design Software:

  • List of all ITS campus computer labs
  • ITS Virtual Computing Lab (VCL)
  • UNC Library Data Services
  • Health Sciences Library Media Design Services
  • Medical Campus/Health Sciences Library Computer Labs
  • SILS Lab Facilities and Equipment
  • House Undergraduate Library Design Lab
  • University Libraries Media Resources Center Media Lab
  • School of Journalism Park Multimedia Lab
  • School of Education Technology Services

Poster Templates:

  • Poster Templates (UNC-Health Sciences Library)
  • Google template search
  • Poster Example Files (UC Davis)
  • PowerPoint Poster Templates (Wake Forest University)
  • PowerPoint Poster Templates (Penn State)
  • PowerPoint Poster Templates (Rice University)

Poster Examples:

  • Poster Sessions Flickr Group (Colin Purrington)
  • Academic Poster Examples (UC Davis)
  • http://www.flickr.com/photos/89596909@N05/sets/72157631922038937/
  • Pimp My Poster Flickr Group
  • Poster Examples (NC State)
  • Washington NASA Space Grant Consortium

Printing Resources:

  • PhD Posters (UNC on-campus pick up)
  • Lab Poster Service (located in Chapel Hill, NC)
  • FedEx Office Print & Ship Center
  • MegaPrint- PosterSession.com
  • UNC Print Stop and Copy Center
  • Health Sciences Library Media Design Studios: Poster Printing
  • UNC Eshelman School of Pharmacy- Poster Printing
  • UNC Lineberger Comprehensive Cancer Center Digital Imaging Facility
  • UNC Computer Science - large format color printer (plotter and 11×17 printer)

This page has been archived and is no longer updated

Poster Presentations

Poster presentations may not seem as prestigious as oral presentations, but they are a great opportunity to interact with other scientists in your field in a reasonably structured way. Just like oral presentations, they force you to crystallize your thoughts about your research and, in this way, focus on its essence. After the conference, you can usually hang your poster in the hallway of your laboratory. Thus, you promote your work to passersby and have a support at hand if you must unexpectedly present your research to visitors.

Being accepted for a poster session at a conference means you must first create the poster itself, then prepare to interact with visitors during the session. At some conferences, you may also have a chance to promote your poster through an extremely brief oral presentation.

Creating your poster

Typically, the scientists who attend a poster session are wandering through a room full of posters, full of people, and full of noise. Unless they have decided in advance which posters or presenters to seek out, they will stop at whatever catches their eyes or ears, listening in on explanations given to other people and perhaps asking an occasional question of their own. They may not be able to see each poster clearly — for example, they may be viewing it from a meter's distance, from a sharp angle of incidence, or over someone else's shoulder. In such situations, they will not want to read much text on the poster — not any more than attendees at a presentation will want to read much text on a slide.

Accordingly, you should design your poster more like a set of slides than like a paper, using all the recommendations given for slides earlier in this series (see Creating Presentation Slides ). Strive to get your messages across in a stand-alone way: State each message as a short sentence, then illustrate it as visually as possible. In fact, one simple way to prepare a poster is to create a set of slides, print them full-size on A4 or US-letter-size paper, and pin the sheets next to one another like a comic strip.

Scientists often feel obliged to include a large amount of factual information on their posters: their affiliation (with postal address, e-mail address, telephone number, etc.), bibliographical references, funding sources, and the like. Although visitors may well want to take all or part of this information home, few of them actually want to read it on a poster, let alone write it on a notepad while standing in front of a poster. Such information is therefore best placed in a one-page handout that is available at the poster's location — perhaps with a reduced version of the poster on the other side. If these details are included on the poster itself, they should be out of the way, such as in the top-right corner or at the very bottom, so they do not interrupt the logical flow of content on the poster.

Presenting your poster

Promoting your poster.

Even without a formal opportunity to promote your poster, and especially when your poster session is later in the conference, you may have many informal moments to introduce your work through chance encounters during coffee breaks or social events. Instead of giving people business cards, you might prepare and distribute small, bookmark-like handouts with your name, affiliation, e-mail, and an invitation to come and see your poster.

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Interpersonal Communication (COMM 155): Poster Presentation Tips

  • Getting Started
  • Reading Scholarly Articles
  • Poster Presentation Tips
  • Fall 2022 Showcase

Video: Tips for creating poster presentation

What is a Poster Session?

Posters are ways of communicating your work visually and concisely to others. Viewers will walk through the poster display area, they may skim your poster, stop to read, or ask questions. A poster session is a good opportunity, not only to explain and promote your research or project, but to get feedback on it and make connections with others with the same research interests.

Why do a Poster Session?

You might be preparing for a poster session for a number of reasons:

  • a class assignment
  • an undergraduate research display
  • a promotional event highlighting work done at the College
  • a conference or professional meeting

Regardless of the purpose, the same basic principles of poster design and presentation apply. Some details may vary depending on the requirements of the session and whether you are presenting for a class assignment or for a conference.

Before you begin: Know assignment requirements

Before starting your poster, be sure to get all the necessary instructions and requirements for your final product.

Some things you will need to know:

  • size and materials for the poster
  • any information required to be included on the poster
  • any formatting requirements
  • will the whole poster need to be printed, or is posting separate pages on a background acceptable?
  • any instructions for printing the poster
  • due date for the poster
  • if a formal oral presentation is required

Poster Design

Color can enhance your poster and attract viewers, if used effectively.

You might use color to:

  • improve the visual appeal of your poster
  • improve the reader's ability to understand it quickly
  • highlight important elements in your poster
  • connect related information
  • distinguish different categories of information
  • present results in graphic form
  • provide accurate images of examples from your work

Things to watch:

  • don't overdo - very bright posters can draw attention, but may be difficult or tiring to read
  • dark and brightly colored backgrounds can use a lot of ink when printing
  • many prefer to read dark text on light backgrounds
  • choose colors with sufficient contrast. Your text must be easily readable against the background, and colors on graphs and charts must be easily distinguished from each other.
  • maintain a color scheme
  • avoid using green and red next to each other to limit difficulties for those with color-blindness

Poster Content

Your poster should tell the story of your research or project - what you did, why it is important, what your results and conclusions were. It should highlight the main points of your work without going into all the detail that you would include in a research paper. Most viewers will not read your entire poster in detail. They should, however, be able to understand its basic message by looking at the title, abstract or introduction, section headings, figures, and conclusions.

Here are some things to think about as you organize the content of your poster.

  • identify the  message  you want viewers to take away with them
  • focus on the  main points  of your message
  • organize your information in a  logical flow
  • minimize text
  • present your story  visually  as much as possible
  • include your results in an easily interpretable form, such as  graphs or charts , if possible
  • make your  conclusions clear and obvious
  • use  bullet points  and  lists  to make key material readily visible
  • describe  methodology , but  leave out the details  that would go into a research paper
  • plan on presenting  details in conversation  with your viewers or in a  handout
  • choose a  title  that is specific, informative, and will catch viewers' attention
  • if an  abstract  is required, it should concisely summarize the story of your work
  • captions  should make clear the significance of an illustration or the conclusion drawn from a chart or graph
  • authors' names, affiliations, and contact information  should be readily visible
  • acknowledge  any sponsors, research grants, and assistance
  • cite  any direct use of others' work
  • include any information or content  required by the session organizer

Text is an important part of your poster. Use it effectively to tell the essential parts of your story.

  • minimize text - long sections of text detract from the visual appeal, make key facts less visible, and take more time to read
  • break text into sections that can be separated and arranged with your graphics
  • write concisely
  • choose fonts that are easily readable
  • use font sizes that are readable from at least 5-6 feet away
  • titles should be larger than section headings, which are larger than text and captions
  • captions should be easily readable and written horizontally
  • use bold type for titles and section headings
  • use bold type or color to highlight key terms
  • using all capitals is generally harder to read than using mixed cases

In choosing a layout you'll want to keep these issues in mind.

  • the story of your presentation should be readily apparent and easy to follow
  • the most important parts of your story should appear in the most prominent locations
  • the sequence of your presentation should be obvious and natural
  • take advantage of natural eye movement patterns - top to bottom and left to right in English
  • don't overcrowd - leave blank space to separate the sections of your poster
  • leave margins around the edges
  • limit text to short blocks
  • title should be prominently displayed at the top
  • authors' names, affiliations, and contact information should be readily visible near the title

Using visual components can help present your story to viewers in an appealing style that helps them grasp your content more quickly. Here are some issues to think about in planning your visuals.

  • use the highest resolution images available - what looks good on a page or screen may be pixilated when expanded to full poster size
  • insert images as files instead of copying and pasting them to retain the image quality
  • use graphs or charts to present results instead of tables if possible. Tables have less visual appeal and don't make your conclusion or any pattern in the data as obvious as a graph does.
  • give credit for any images or graphics you did not create

Poster Examples & Helpful Tips

  • Designing Conference Posters Extensive design essentials: sections and what to include in each; do's and don'ts; tips to make your poster more engaging
  • Poster Examples Real poster examples from undergraduate students. Each sample provides an overview of strengths as well as suggestions for improvement.
  • Poster Sessions Step-by-step process of creating a poster presentation; from pre-planning to creation to transporting the finished product.
  • 60-Second Poster Evaluation Run through this quick check list to self-evaluate you poster before submitting it for print.
  • Design Tips Visual design tips: layout, fonts, color scheme, images, and more.

Finding Images

  • Creative Commons Openverse An extensive library of free stock photos, images, and audio, available for free use. *Make sure to attribute (cite) sources.
  • Google Images Google Image search can help locate appropriate graphic images, photographs, or other illustrations for your poster. Enter the topic, concept, or object in the search box and choose from the results. *Make sure to cite the source.
  • Wikimedia Commons Wikimedia Commons is a media file repository making available public domain and freely licensed educational media content (images, sound and video clips) to everyone. *Don't forget to cite images.

Proofreading

Be sure to proofread your entire poster carefully before printing.

  • spelling and grammar
  • correct authors' names and contact information
  • captions and labels
  • correct computations
  • correct citations
  • accurate facts
  • quality or resolution of images
  • << Previous: APA Style
  • Next: Fall 2022 Showcase >>
  • Last Updated: Aug 15, 2024 10:51 AM
  • URL: https://swic.libguides.com/COMM155

Please see this Guide to Modified Services for Summer 2021

Course Guides

  • University of Northwestern - St. Paul
  • Berntsen Library
  • Course Guides

COM4308 Communication Research Methods

  • Creating a Poster Presentation
  • Communication/PR Research Methods
  • Background Reading *
  • Finding an Article
  • Keeping Track of Research
  • Literature Review

Making an Academic Poster Presentation

Design tips, presentation tips, printing at unw.

  • Researching Companies

Other resources

Reference list.

Undergraduate Research: Making An Academic Poster Presentation (2018) Arizona Board of Regents. Northern Arizona University,  Flagstaff, AZ. 

Undergraduate Research Guide: Tips for Poster Presentations (2016)  https://library.mtroyal.ca/c.php?g=436471&p=2975480

A Good Poster Will

  • Meet the guidelines for the specific event
  • Match the audience knowledge base and interests
  • Focus your message – what is the one thing you want people to remember?
  • Convey your message visually
  • Be readable from about 4 - 6 feet away
  • Be clearly organized

Poster Content

Posters typically include many of the sections listed below (starred items are required).

  • Collaborators (including you) and their institutional affiliations
  • Background/literature review
  • Research question/s*
  • Materials, approach, process, or methods*
  • Results/conclusion* (in humanities: main argument, insight, and significance of work)
  • Future directions, especially if this is a work in progress
  • Contact information*

Poster Design Tips

Consider the following tips when designing your poster:

  • Most students design posters with a word processing, presentation, or design software (Like Word, PowerPoint, or Google Slides).  Be sure to begin by setting the page size to your final poster size.  More sophisticated programs such as Adobe InDesign, Illustrator, or Photoshop are other design options.
  • Use large text (your text should be at least 18-24 pt; headings 30-60 pt; title >72pt.)
  • Do not use more than 2-3 font styles total
  • Use fonts that are easy to read (such as Times New Roman, Garamond, and Arial)
  • Avoid jagged edges: left-justify text within text boxes 
  • Avoid too much text (no more than 800 words max) and undefined technical jargon (depending upon your potential audience)  Find ways to summarize larger findings.  You can always provide more detail in another format.
  • Choose colors carefully and pay attention to contrast.  If in doubt, dark print on light background is best. Remember – some colorblind people cannot distinguish between red and green.   No more than 3 accent colors is recommended.
  • Organize and align your content with columns, sections, headings, and blocks of text
  • White space is important to increase visual appeal and readability (this is the “empty” space between sections, columns, headings, blocks of text, and graphics).
  • Selectively incorporate charts, graphs, photographs, key quotations from primary sources, maps, and other graphics that support the theme of your poster.  It is best to avoid using tables of data.
  • Avoid fuzzy images; make sure all graphics are high-resolution (at least 300ppi) and easily visible
  • Edit your poster carefully for typographic or grammatical mistakes and image quality before the final print-out (use the print-preview function)

The Presentation

  • An academic poster is a summary of your research, scholarly, or creative project in a visually engaging way. It must be academically sound, highlighting the context of your work (through photographs, maps, etc.), your methods, and results (with graphs, charts, photographs, etc.).
  • The poster should be able to stand on its own as a clear, logical presentation of your work, without any explanation from you.
  • To do a poster presentation, you should prepare an “elevator speech” – a one to two-minute summary of your project that you could deliver to anyone during a typical elevator ride.  Don’t wait for viewers to ask a question; say, “Would you like to hear about my research in about two minutes or less?” This frees them from having to read and figure it all out themselves. Then offer to answer questions.  If you don’t know an answer, admit it, speculate with the person, or ask what s/he thinks. Be sure to check to see if your listener understands the technical aspects of your explanation and if what you’re saying makes sense.
  • Be sure to speak loudly enough to be heard, slow enough that you think your are speaking too slowly, and without fillers like “um,” “uh,” “like,” “you know,” and “okay.” 
  • It helps to practice on your friends and family first!

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Preparing and Presenting Effective Research Posters

Associated data.

APPENDIX A.2. Comparison of Research Papers, Presentations, and Posters—Contents.

Posters are a common way to present results of a statistical analysis, program evaluation, or other project at professional conferences. Often, researchers fail to recognize the unique nature of the format, which is a hybrid of a published paper and an oral presentation. This methods note demonstrates how to design research posters to convey study objectives, methods, findings, and implications effectively to varied professional audiences.

A review of existing literature on research communication and poster design is used to identify and demonstrate important considerations for poster content and layout. Guidelines on how to write about statistical methods, results, and statistical significance are illustrated with samples of ineffective writing annotated to point out weaknesses, accompanied by concrete examples and explanations of improved presentation. A comparison of the content and format of papers, speeches, and posters is also provided.

Each component of a research poster about a quantitative analysis should be adapted to the audience and format, with complex statistical results translated into simplified charts, tables, and bulleted text to convey findings as part of a clear, focused story line.

Conclusions

Effective research posters should be designed around two or three key findings with accompanying handouts and narrative description to supply additional technical detail and encourage dialog with poster viewers.

An assortment of posters is a common way to present research results to viewers at a professional conference. Too often, however, researchers treat posters as poor cousins to oral presentations or published papers, failing to recognize the opportunity to convey their findings while interacting with individual viewers. By neglecting to adapt detailed paragraphs and statistical tables into text bullets and charts, they make it harder for their audience to quickly grasp the key points of the poster. By simply posting pages from the paper, they risk having people merely skim their work while standing in the conference hall. By failing to devise narrative descriptions of their poster, they overlook the chance to learn from conversations with their audience.

Even researchers who adapt their paper into a well-designed poster often forget to address the range of substantive and statistical training of their viewers. This step is essential for those presenting to nonresearchers but also pertains when addressing interdisciplinary research audiences. Studies of policymakers ( DiFranza and the Staff of the Advocacy Institute 1996 ; Sorian and Baugh 2002 ) have demonstrated the importance of making it readily apparent how research findings apply to real-world issues rather than imposing on readers to translate statistical findings themselves.

This methods note is intended to help researchers avoid such pitfalls as they create posters for professional conferences. The first section describes objectives of research posters. The second shows how to describe statistical results to viewers with varied levels of statistical training, and the third provides guidelines on the contents and organization of the poster. Later sections address how to prepare a narrative and handouts to accompany a research poster. Because researchers often present the same results as published research papers, spoken conference presentations, and posters, Appendix A compares similarities and differences in the content, format, and audience interaction of these three modes of presenting research results. Although the focus of this note is on presentation of quantitative research results, many of the guidelines about how to prepare and present posters apply equally well to qualitative studies.

WHAT IS A RESEARCH POSTER?

Preparing a poster involves not only creating pages to be mounted in a conference hall, but also writing an associated narrative and handouts, and anticipating the questions you are likely to encounter during the session. Each of these elements should be adapted to the audience, which may include people with different levels of familiarity with your topic and methods ( Nelson et al. 2002 ; Beilenson 2004 ). For example, the annual meeting of the American Public Health Association draws academics who conduct complex statistical analyses along with practitioners, program planners, policymakers, and journalists who typically do not.

Posters are a hybrid form—more detailed than a speech but less than a paper, more interactive than either ( Appendix A ). In a speech, you (the presenter) determine the focus of the presentation, but in a poster session, the viewers drive that focus. Different people will ask about different facets of your research. Some might do policy work or research on a similar topic or with related data or methods. Others will have ideas about how to apply or extend your work, raising new questions or suggesting different contrasts, ways of classifying data, or presenting results. Beilenson (2004) describes the experience of giving a poster as a dialogue between you and your viewers.

By the end of an active poster session, you may have learned as much from your viewers as they have from you, especially if the topic, methods, or audience are new to you. For instance, at David Snowdon's first poster presentation on educational attainment and longevity using data from The Nun Study, another researcher returned several times to talk with Snowdon, eventually suggesting that he extend his research to focus on Alzheimer's disease, which led to an important new direction in his research ( Snowdon 2001 ). In addition, presenting a poster provides excellent practice in explaining quickly and clearly why your project is important and what your findings mean—a useful skill to apply when revising a speech or paper on the same topic.

WRITING FOR A VARIED PROFESSIONAL AUDIENCE

Audiences at professional conferences vary considerably in their substantive and methodological backgrounds. Some will be experts on your topic but not your methods, some will be experts on your methods but not your topic, and most will fall somewhere in between. In addition, advances in research methods imply that even researchers who received cutting-edge methodological training 10 or 20 years ago might not be conversant with the latest approaches. As you design your poster, provide enough background on both the topic and the methods to convey the purpose, findings, and implications of your research to the expected range of readers.

Telling a Simple, Clear Story

Write so your audience can understand why your work is of interest to them, providing them with a clear take-home message that they can grasp in the few minutes they will spend at your poster. Experts in communications and poster design recommend planning your poster around two to three key points that you want your audience to walk away with, then designing the title, charts, and text to emphasize those points ( Briscoe 1996 ; Nelson et al. 2002 ; Beilenson 2004 ). Start by introducing the two or three key questions you have decided will be the focus of your poster, and then provide a brief overview of data and methods before presenting the evidence to answer those questions. Close with a summary of your findings and their implications for research and policy.

A 2001 survey of government policymakers showed that they prefer summaries of research to be written so they can immediately see how the findings relate to issues currently facing their constituencies, without wading through a formal research paper ( Sorian and Baugh 2002 ). Complaints that surfaced about many research reports included that they were “too long, dense, or detailed,” or “too theoretical, technical, or jargony.” On average, respondents said they read only about a quarter of the research material they receive for detail, skim about half of it, and never get to the rest.

To ensure that your poster is one viewers will read, understand, and remember, present your analyses to match the issues and questions of concern to them, rather than making readers translate your statistical results to fit their interests ( DiFranza and the Staff of the Advocacy Institute 1996 ; Nelson et al. 2002 ). Often, their questions will affect how you code your data, specify your model, or design your intervention and evaluation, so plan ahead by familiarizing yourself with your audience's interests and likely applications of your study findings. In an academic journal article, you might report parameter estimates and standard errors for each independent variable in your regression model. In the poster version, emphasize findings for specific program design features, demographic, or geographic groups, using straightforward means of presenting effect size and statistical significance; see “Describing Numeric Patterns and Contrasts” and “Presenting Statistical Test Results” below.

The following sections offer guidelines on how to present statistical findings on posters, accompanied by examples of “poor” and “better” descriptions—samples of ineffective writing annotated to point out weaknesses, accompanied by concrete examples and explanations of improved presentation. These ideas are illustrated with results from a multilevel analysis of disenrollment from the State Children's Health Insurance Program (SCHIP; Phillips et al. 2004 ). I chose that paper to show how to prepare a poster about a sophisticated quantitative analysis of a topic of interest to HSR readers, and because I was a collaborator in that study, which was presented in the three formats compared here—as a paper, a speech, and a poster.

Explaining Statistical Methods

Beilenson (2004) and Briscoe (1996) suggest keeping your description of data and methods brief, providing enough information for viewers to follow the story line and evaluate your approach. Avoid cluttering the poster with too much technical detail or obscuring key findings with excessive jargon. For readers interested in additional methodological information, provide a handout and a citation to the pertinent research paper.

As you write about statistical methods or other technical issues, relate them to the specific concepts you study. Provide synonyms for technical and statistical terminology, remembering that many conferences of interest to policy researchers draw people from a range of disciplines. Even with a quantitatively sophisticated audience, don't assume that people will know the equivalent vocabulary used in other fields. A few years ago, the journal Medical Care published an article whose sole purpose was to compare statistical terminology across various disciplines involved in health services research so that people could understand one another ( Maciejewski et al. 2002 ). After you define the term you plan to use, mention the synonyms from the various fields represented in your audience.

Consider whether acronyms are necessary on your poster. Avoid them if they are not familiar to the field or would be used only once or twice on your poster. If you use acronyms, spell them out at first usage, even those that are common in health services research such as “HEDIS®”(Health Plan Employer Data and Information Set) or “HLM”(hierarchical linear model).

Poor: “We use logistic regression and a discrete-time hazards specification to assess relative hazards of SCHIP disenrollment, with plan level as our key independent variable.” Comment: Terms like “discrete-time hazards specification” may be confusing to readers without training in those methods, which are relatively new on the scene. Also the meaning of “SCHIP” or “plan level” may be unfamiliar to some readers unless defined earlier on the poster.
Better: “Chances of disenrollment from the State Children's Health Insurance Program (SCHIP) vary by amount of time enrolled, so we used hazards models (also known as event history analysis or survival analysis) to correct for those differences when estimating disenrollment patterns for SCHIP plans for different income levels.” Comment: This version clarifies the terms and concepts, naming the statistical method and its synonyms, and providing a sense of why this type of analysis is needed.

To explain a statistical method or assumption, paraphrase technical terms and illustrate how the analytic approach applies to your particular research question and data:

Poor : “The data structure can be formulated as a two-level hierarchical linear model, with families (the level-1 unit of analysis) nested within counties (the level-2 unit of analysis).” Comment: Although this description would be fine for readers used to working with this type of statistical model, those who aren't conversant with those methods may be confused by terminology such as “level-1” and “unit of analysis.”
Better: “The data have a hierarchical (or multilevel) structure, with families clustered within counties.” Comment: By replacing “nested” with the more familiar “clustered,” identifying the specific concepts for the two levels of analysis, and mentioning that “hierarchical” and “multilevel” refer to the same type of analytic structure, this description relates the generic class of statistical model to this particular study.

Presenting Results with Charts

Charts are often the preferred way to convey numeric patterns, quickly revealing the relative sizes of groups, comparative levels of some outcome, or directions of trends ( Briscoe 1996 ; Tufte 2001 ; Nelson et al. 2002 ). As Beilenson puts it, “let your figures do the talking,” reducing the need for long text descriptions or complex tables with lots of tiny numbers. For example, create a pie chart to present sample composition, use a simple bar chart to show how the dependent variable varies across subgroups, or use line charts or clustered bar charts to illustrate the net effects of nonlinear specifications or interactions among independent variables ( Miller 2005 ). Charts that include confidence intervals around point estimates are a quick and effective way to present effect size, direction, and statistical significance. For multivariate analyses, consider presenting only the results for the main variables of interest, listing the other variables in the model in a footnote and including complex statistical tables in a handout.

Provide each chart with a title (in large type) that explains the topic of that chart. A rhetorical question or summary of the main finding can be very effective. Accompany each chart with a few annotations that succinctly describe the patterns in that chart. Although each chart page should be self-explanatory, be judicious: Tufte (2001) cautions against encumbering your charts with too much “nondata ink”—excessive labeling or superfluous features such as arrows and labels on individual data points. Strive for a balance between guiding your readers through the findings and maintaining a clean, uncluttered poster. Use chart types that are familiar to your expected audience. Finally, remember that you can flesh out descriptions of charts and tables in your script rather than including all the details on the poster itself; see “Narrative to Accompany a Poster.”

Describing Numeric Patterns and Contrasts

As you describe patterns or numeric contrasts, whether from simple calculations or complex statistical models, explain both the direction and magnitude of the association. Incorporate the concepts under study and the units of measurement rather than simply reporting coefficients (β's) ( Friedman 1990 ; Miller 2005 ).

Poor: “Number of enrolled children in the family is correlated with disenrollment.” Comment: Neither the direction nor the size of the association is apparent.
Poor [version #2]: “The log-hazard of disenrollment for one-child families was 0.316.” Comment: Most readers find it easier to assess the size and direction from hazards ratios (a form of relative risk) instead of log-hazards (log-relative risks, the β's from a hazards model).
Better: “Families with only one child enrolled in the program were about 1.4 times as likely as larger families to disenroll.” Comment: This version explains the association between number of children and disenrollment without requiring viewers to exponentiate the log-hazard in their heads to assess the size and direction of that association. It also explicitly identifies the group against which one-child families are compared in the model.

Presenting Statistical Test Results

On your poster, use an approach to presenting statistical significance that keeps the focus on your results, not on the arithmetic needed to conduct inferential statistical tests. Replace standard errors or test statistics with confidence intervals, p- values, or symbols, or use formatting such as boldface, italics, or a contrasting color to denote statistically significant findings ( Davis 1997 ; Miller 2005 ). Include the detailed statistical results in handouts for later perusal.

To illustrate these recommendations, Figures 1 and ​ and2 2 demonstrate how to divide results from a complex, multilevel model across several poster pages, using charts and bullets in lieu of the detailed statistical table from the scientific paper ( Table 1 ; Phillips et al. 2004 ). Following experts' advice to focus on one or two key points, these charts emphasize the findings from the final model (Model 5) rather than also discussing each of the fixed- and random-effects specifications from the paper.

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Presenting Complex Statistical Results Graphically

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Text Summary of Additional Statistical Results

Multilevel Discrete-Time Hazards Models of Disenrollment from SCHIP, New Jersey, January 1998–April 2000

Baseline Hazard (1)Ignoring County of Residence (2)County Fixed Effects Model (3)Random Effects Model Family Factors Only (4)Random Effects Model Family + County Factors (5)
VariableLRHSELRHSELRHSELRHSELRHSE
Intercept−4.327(0.049)−5.426(0.140)−5.581(0.159)−5.421(0.142)−5.455(0.159)
Family-level characteristics
 Months enrolled0.072(0.012)0.018(0.034)0.018(0.034)0.018(0.034)0.018(0.034)
 Months enrolled-squared−0.0008(0.0007)0.0046(0.002)0.0046(0.002)0.0046(0.002)0.0046(0.002)
 Black race0.016(0.149)0.047(0.150)0.038(0.149)0.198(0.165)
 Hispanic race0.091(0.062)0.121(0.064)0.109(0.063)0.124(0.064)
 Plans C and D (ref =Plan B)0.819(0.142)0.826(0.142)0.823(0.142)0.825(0.142)
 One enrolled child0.313(0.038)0.317(0.038)0.316(0.037)0.316(0.038)
 #Infants−0.555(0.168)−0.562(0.168)−0.555(0.168)−0.550(0.168)
 #1–4 year olds0.174(0.028)0.165(0.028)0.167(0.028)0.166(0.028)
 Spanish with some English−0.152(0.068)−0.136(0.069)−0.144(0.069)−0.139(0.069)
 Spanish with no English0.015(0.146)0.0092(0.146)0.0084(0.146)0.013(0.146)
Interactions
 Black × plans C/D0.461(0.154)0.449(0.154)0.456(0.154)0.451(0.154)
 Plans C/D × months0.078(0.036)0.078(0.036)0.078(0.036)0.077(0.036)
 Plans C/D × months squared−0.0069(0.0019)−0.0069(0.0019)−0.0069(0.0019)−0.0068(0.0019)
County-level characteristics
 KidCare provider density−0.019(0.007)
 % Poor0.0054(0.005)
 % Black physicians0.007(0.012)
Cross-level interaction
 Black ×% black physicians−0.039(0.019)
Random effects
 Between-county variance0.016(0.009)0.012(0.007)0.005(0.006)
Scaled deviance statistic31,432.430,877.630,824.530,948.430,895.4

Source : Phillips et al. (2004) .

SCHIP, State Children's Health Insurance Program; LRH, log relative-hazard; SE, standard error.

Figure 1 uses a chart (also from the paper) to present the net effects of a complicated set of interactions between two family-level traits (race and SCHIP plan) and a cross-level interaction between race of the family and county physician racial composition. The title is a rhetorical question that identifies the issue addressed in the chart, and the annotations explain the pattern. The chart version substantially reduces the amount of time viewers need to understand the main take-home point, averting the need to mentally sum and exponentiate several coefficients from the table.

Figure 2 uses bulleted text to summarize other key results from the model, translating log-relative hazards into hazards ratios and interpreting them with minimal reliance on jargon. The results for family race, SCHIP plan, and county physician racial composition are not repeated in Figure 2 , averting the common problem of interpreting main effect coefficients and interaction coefficients without reference to one another.

Alternatively, replace the text summary shown in Figure 2 with Table 2 —a simplified version of Table 1 which presents only the results for Model 5, replaces log-relative hazards with hazards ratios, reports associated confidence intervals in lieu of standard errors, and uses boldface to denote statistical significance. (On a color slide, use a contrasting color in lieu of bold.)

Relative Risks of SCHIP Disenrollment for Other * Family and County Characteristics, New Jersey, January 1998–April 2000

Relative Risk (95% CI)
Family-level characteristics
 One enrolled child (ref. =2 + children)
Ages of children
 # Infants
 # 1–4 year olds
Language spoken at home (ref. =English)
 Spanish with some English0.87 (0.76–1.00)
 Spanish with no English1.01 (0.76–1.35)
County-level characteristics
 KidCare provider density (providers/mile )
 % Poor

Statistically significant associations are shown in bold.

Based on hierarchical linear model controlling for months enrolled, months-squared, race, SCHIP plan, county physician racial composition, and all variables shown here. Scaled deviance =30,895. Random effects estimate for between-county variance =0.005 (standard error =0.006). SCHIP, State Children's Health Insurance Program; 95% CI, 95% confidence interval.

CONTENTS AND ORGANIZATION OF A POSTER

Research posters are organized like scientific papers, with separate pages devoted to the objectives and background, data and methods, results, and conclusions ( Briscoe 1996 ). Readers view the posters at their own pace and at close range; thus you can include more detail than in slides for a speech (see Appendix A for a detailed comparison of content and format of papers, speeches, and posters). Don't simply post pages from the scientific paper, which are far too text-heavy for a poster. Adapt them, replacing long paragraphs and complex tables with bulleted text, charts, and simple tables ( Briscoe 1996 ; Beilenson 2004 ). Fink (1995) provides useful guidelines for writing text bullets to convey research results. Use presentation software such as PowerPoint to create your pages or adapt them from related slides, facilitating good page layout with generous type size, bullets, and page titles. Such software also makes it easy to create matching handouts (see “Handouts”).

The “W's” (who, what, when, where, why) are an effective way to organize the elements of a poster.

  • In the introductory section, describe what you are studying, why it is important, and how your analysis will add to the existing literature in the field.
  • In the data and methods section of a statistical analysis, list when, where, who, and how the data were collected, how many cases were involved, and how the data were analyzed. For other types of interventions or program evaluations, list who, when, where, and how many, along with how the project was implemented and assessed.
  • In the results section, present what you found.
  • In the conclusion, return to what you found and how it can be used to inform programs or policies related to the issue.

Number and Layout of Pages

To determine how many pages you have to work with, find out the dimensions of your assigned space. A 4′ × 8′ bulletin board accommodates the equivalent of about twenty 8.5″ × 11″ pages, but be selective—no poster can capture the full detail of a large series of multivariate models. A trifold presentation board (3′ high by 4′ wide) will hold roughly a dozen pages, organized into three panels ( Appendix B ). Breaking the arrangement into vertical sections allows viewers to read each section standing in one place while following the conventions of reading left-to-right and top-to-bottom ( Briscoe 1996 ).

  • At the top of the poster, put an informative title in a large, readable type size. On a 4′ × 8′ bulletin board, there should also be room for an institutional logo.

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Suggested Layout for a 4′ × 8′ poster.

  • In the left-hand panel, set the stage for the research question, conveying why the topic is of policy interest, summarizing major empirical or theoretical work on related topics, and stating your hypotheses or project aims, and explaining how your work fills in gaps in previous analyses.
  • In the middle panel, briefly describe your data source, variables, and methods, then present results in tables or charts accompanied by text annotations. Diagrams, maps, and photographs are very effective for conveying issues difficult to capture succinctly in words ( Miller 2005 ), and to help readers envision the context. A schematic diagram of relationships among variables can be useful for illustrating causal order. Likewise, a diagram can be a succinct way to convey timing of different components of a longitudinal study or the nested structure of a multilevel dataset.
  • In the right-hand panel, summarize your findings and relate them back to the research question or project aims, discuss strengths and limitations of your approach, identify research, practice, or policy implications, and suggest directions for future research.

Figure 3 (adapted from Beilenson 2004 ) shows a suggested layout for a 4′ × 8′ bulletin board, designed to be created using software such as Pagemaker that generates a single-sheet presentation; Appendix C shows a complete poster version of the Phillips et al. (2004) multilevel analysis of SCHIP disenrollment. If hardware or budget constraints preclude making a single-sheet poster, a similar configuration can be created using standard 8.5″ × 11″ pages in place of the individual tables, charts, or blocks of text shown in Figure 3 .

Find out well in advance how the posters are to be mounted so you can bring the appropriate supplies. If the room is set up for table-top presentations, tri-fold poster boards are essential because you won't have anything to attach a flat poster board or pages to. If you have been assigned a bulletin board, bring push-pins or a staple gun.

Regardless of whether you will be mounting your poster at the conference or ahead of time, plan how the pages are to be arranged. Experiment with different page arrangements on a table marked with the dimensions of your overall poster. Once you have a final layout, number the backs of the pages or draw a rough sketch to work from as you arrange the pages on the board. If you must pin pages to a bulletin board at the conference venue, allow ample time to make them level and evenly spaced.

Other Design Considerations

A few other issues to keep in mind as you design your poster. Write a short, specific title that fits in large type size on the title banner of your poster. The title will be potential readers' first glimpse of your poster, so make it inviting and easy to read from a distance—at least 40-point type, ideally larger. Beilenson (2004) advises embedding your key finding in the title so viewers don't have to dig through the abstract or concluding page to understand the purpose and conclusions of your work. A caution: If you report a numeric finding in your title, keep in mind that readers may latch onto it as a “factoid” to summarize your conclusions, so select and phrase it carefully ( McDonough 2000 ).

Use at least 14-point type for the body of the poster text. As Briscoe (1996) points out, “many in your audience have reached the bifocal age” and all of them will read your poster while standing, hence long paragraphs in small type will not be appreciated! Make judicious use of color. Use a clear, white, or pastel for the background, with black or another dark color for most text, and a bright, contrasting shade to emphasize key points or to identify statistically significant results ( Davis 1997 ).

NARRATIVE TO ACCOMPANY A POSTER

Prepare a brief oral synopsis of the purpose, findings, and implications of your work to say to interested parties as they pause to read your poster. Keep it short—a few sentences that highlight what you are studying, a couple of key findings, and why they are important. Design your overview as a “sound byte” that captures your main points in a succinct and compelling fashion ( Beilenson 2004 ). After hearing your introduction, listeners will either nod and move along or comment on some aspect of your work that intrigues them. You can then tailor additional discussion to individual listeners, adjusting the focus and amount of detail to suit their interests. Gesture at the relevant pages as you make each point, stating the purpose of each chart or table and explaining its layout before describing the numeric findings; see Miller (2005) for guidelines on how to explain tables and charts to a live audience. Briscoe (1996) points out that these mini-scripts are opportunities for you to fill in details of your story line, allowing you to keep the pages themselves simple and uncluttered.

Prepare short answers to likely questions about various aspects of your work, such as why it is important from a policy or research perspective, or descriptions of data, methods, and specific results. Think of these as little modules from an overall speech—concise descriptions of particular elements of your study that you can choose among in response to questions that arise. Beilenson (2004) also recommends developing a few questions to ask your viewers, inquiring about their reactions to your findings, ideas for additional questions, or names of others working on the topic.

Practice your poster presentation in front of a test audience acquainted with the interests and statistical proficiency of your expected viewers. Ideally, your critic should not be too familiar with your work: A fresh set of eyes and ears is more likely to identify potential points of confusion than someone who is jaded from working closely with the material while writing the paper or drafting the poster ( Beilenson 2004 ). Ask your reviewer to identify elements that are unclear, flag jargon to be paraphrased or defined, and recommend changes to improve clarity ( Miller 2005 ). Have them critique your oral presentation as well as the contents and layout of the poster.

Prepare handouts to distribute to interested viewers. These can be produced from slides created in presentation software, printed several to a page along with a cover page containing the abstract and your contact information. Or package an executive summary or abstract with a few key tables or charts. Handouts provide access to the more detailed literature review, data and methods, full set of results, and citations without requiring viewers to read all of that information from the poster ( Beilenson 2004 ; Miller 2005 ). Although you also can bring copies of the complete paper, it is easier on both you and your viewers if you collect business cards or addresses and mail the paper later.

The quality and effectiveness of research posters at professional conferences is often compromised by authors' failure to take into account the unique nature of such presentations. One common error is posting numerous statistical tables and long paragraphs from a research paper—an approach that overwhelms viewers with too much detail for this type of format and presumes familiarity with advanced statistical techniques. Following recommendations from the literature on research communication and poster design, this paper shows how to focus each poster on a few key points, using charts and text bullets to convey results as part of a clear, straightforward story line, and supplementing with handouts and an oral overview.

Another frequent mistake is treating posters as a one-way means of communication. Unlike published papers, poster sessions are live presentations; unlike speeches, they allow for extended conversation with viewers. This note explains how to create an oral synopsis of the project, short modular descriptions of poster elements, and questions to encourage dialog. By following these guidelines, researchers can substantially improve their conference posters as vehicles to disseminate findings to varied research and policy audiences.

CHECKLIST FOR PREPARING AND PRESENTING AN EFFECTIVE RESEARCH POSTERS

  • Design poster to focus on two or three key points.
  • Adapt materials to suit expected viewers' knowledge of your topic and methods.
  • Design questions to meet their interests and expected applications of your work.
  • Paraphrase descriptions of complex statistical methods.
  • Spell out acronyms if used.
  • Replace large detailed tables with charts or small, simplified tables.
  • Accompany tables or charts with bulleted annotations of major findings.
  • Describe direction and magnitude of associations.
  • Use confidence intervals, p -values, symbols, or formatting to denote statistical significance.

Layout and Format

  • Organize the poster into background, data and methods, results, and study implications.
  • Divide the material into vertical sections on the poster.
  • Use at least 14-point type in the body of your poster, at least 40-point for the title.

Narrative Description

  • Rehearse a three to four sentence overview of your research objectives and main findings.
  • Summary of key studies and gaps in existing literature
  • Data and methods
  • Each table, chart, or set of bulleted results
  • Research, policy, and practice implications
  • Solicit their input on your findings
  • Develop additional questions for later analysis
  • Identify other researchers in the field
  • Prepare handouts to distribute to interested viewers.
  • Print slides from presentation software, several to a page.
  • Or package an executive summary or abstract with a few key tables or charts.
  • Include an abstract and contact information.

Acknowledgments

I would like to thank Ellen Idler, Julie Phillips, Deborah Carr, Diane (Deedee) Davis, and two anonymous reviewers for helpful comments on earlier drafts of this work.

Supplementary Material

The following supplementary material for this article is available online:

APPENDIX A.1. Comparison of Research Papers, Presentations, and Posters—Materials and Audience Interaction.

Suggested Layout for a Tri-Fold Presentation Board.

Example Research Poster of Phillips et al. 2004 Study.

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Preparing a Poster Presentation

Posters are a legitimate and popular presentation format for research and clinical vignettes. They efficiently communicate concepts and data to an audience using a combination of visuals and text. Most scientific meeting planners take advantage of the popularity and communication efficiency of poster presentations by scheduling more poster than oral presentations. Poster presentations allow the author to meet and speak informally with interested viewers, facilitating a greater exchange of ideas and networking opportunities than with oral presentations. Poster presentations often are the first opportunities for young investigators to present their work at important scientific meetings and preparatory for publication in a peer-reviewed journal.

Poster Production Timeline

In order to be successful, certain prerequisites must be met. First, you must have a desire to be scholastically effective and be willing to put the time into the design and production of the poster. Second, you need organizational skills. Like any other endeavor associated with deadlines, you must be able to deliver the product on time. Posters are associated with more deadlines than oral presentations, due to the necessary interaction with graphic artists, graphic production, and the needs of the meeting itself. Organizational skills are also needed to create a concise and logically structured graphic and text presentation of the research or vignette. In order to help you achieve these goals, this article addresses poster planning, production, and presentation. It may be helpful to create a poster production timeline .

  • Determine if your poster will be judged at the scientific meeting. If so, ask for the judging criteria , which will be immensely helpful for you to plan and construct the poster.
  • Know the rules . It is your responsibility to know the physical requirements for the poster including acceptable size and how it will be displayed. A 4' × 4' display area cannot accommodate a 6' × 6' poster and a 3' × 3' poster will look insignificant in an 8' × 8' display area. All scientific programs that sponsor a poster session will send you information on the display requirements at the time your poster is accepted for presentation. Review and follow the instructions precisely. However, be warned that not all scientific programs will automatically tell you how the poster will be displayed. Some programs provide a cork/tack-board system that allows you to display your poster by fastening it to a solid display board with stickpins. This gives you the option of displaying your poster as many individual parts (components of the poster, such as abstract, methods, graphics, conclusion, are fastened individually to the display board) or as one piece. Other programs "hang" their posters from a frame by large spring clips. This means that the poster must be created as a single unit and cannot be too heavy for the clips or too light such that it will curl upwards like a window shade. A few programs still use easels to display posters, mandating that the poster be constructed of or placed on a firm backing that can be supported in this way. The point is, find out how the poster will be displayed and engineer a poster that best meets the requirements.
  • Determine exactly how the poster will be produced. Will you hire a graphic artist for partial or complete production? Does your institution provide graphic services to your department? Will you need to do this yourself? If payment is required, who will pay for the production? Regardless of who is doing the work and how it will be financed, only you can determine the individual tasks and set the deadlines. Make sure your deadlines include sufficient time to revise the poster if you find mistakes or otherwise need to make changes prior to the scientific meeting. Finally, if you are working with a graphic artist, make your timetable after consultation with him/her so it is realistic and he/she understands your time constraints.
  • Compile a list of components that will appear on the poster. There are common elements to all posters, whether they are research presentations or clinical vignettes. At the top center, the poster should display the title, authors, and institutional affiliations. Any necessary acknowledgments can also be placed here. Many scientific programs will insist that the abstract be included on the poster and will specify its location (i.e., upper right corner).

Scientific posters should follow the IMRAD format (Introduction, Methods, Results, and Discussion) .

  • The Introduction presents the background and the purpose of the research. The background information typically consists of a statement summarizing the current knowledge in an area, what knowledge is missing, and how this research project addresses the knowledge gap. A hypothesis can be included in the Introduction.
  • The Methods section should specifically address the following areas: research design, research setting, number of patients enrolled in the study, and how they were selected. The Methods section should also include a description of the intervention (if appropriate), a description of the outcome variables and how they were measured, and the method of statistical analysis.
  • The Results section includes the quantitative data. This section usually begins with a description of the subjects in the study and a description of those who were not included because they failed to meet the inclusion criteria or dropped out. Include the frequencies of the most important outcome variables. Consider comparisons of the outcome variables between various subgroups within the study (treated vs. untreated, young vs. old, male vs. female, and so forth). Numerical results should include standard deviations or 95% confidence limits and the level of statistical significance should be indicated.
  • Finally, in the Discussion section, state concisely what can be concluded from the study and its implications. Make sure that the conclusions are supported by the data presented in the Results and do not present unsubstantiated personal opinion.

Clinical vignette posters generally have three components: Introduction, Case Description, and Discussion. A short Introduction typically describes the context of the case and explains its relevance and importance. When describing the case, follow the basic rules of medical communication by describing in sequence the history, physical examination, investigative studies, and patient's progress and outcome. The main purpose of the discussion is to review why decisions were made and to extract the lesson from the case. Be wary of boasting that your case is the "first" to describe a particular phenomenon, since even the most thorough searches often fail to reveal all instances of similar cases. Keep in mind that the best research and clinical vignette posters are those that make a small number of points (even just one) clearly and succinctly.

As you review your content, make decisions on what can be displayed pictorially. Posters that are mainly text discourage others from visiting and reviewing your work. Make your presentation as visual as possible; not only does it make your poster more appealing, but information can be transmitted more efficiently with a picture, figure, or graph. For example, information on patient demographics could be represented as a pie chart, frequencies of outcomes as bar graphs, and comparisons of means and statistical significance as tables. Clinical vignettes offer an excellent opportunity to display clinical photographs that illustrate important points of pattern recognition.

Finally, find out if you are required to be present during the poster session. Most scientific meetings schedule a period of time for the author to stand by the poster during the session. This enables you to answer questions about your work and, in some situations, is part of the judging process. Find out if and when this is scheduled.

A Few Tips on Poster Appearance:

Avoid clutter.

Limit your poster presentation to a few main ideas. It's better to present a few of your findings well than present all of your findings poorly. Arrange your poster components to read from left to right and top to bottom. Emphasize important points on the poster with lines, frames or boxes, and arrows.

Keep the lettering simple.

Use no more than three different font sizes; the largest for the poster title, second-largest for section titles, and smallest for text. For all lettering, use both upper- and lowercase letters. Words composed of all uppercase letters are difficult to read. The smallest font should be large enough so it is easily read from a distance of 3 to 5 feet (usually, 24-point font).

Keep the colors simple.

Too much color can be distracting, while too little color can be boring and lifeless. Use color mainly to highlight important elements.

You will need to decide how your poster will be constructed. Your budget and available graphic art resources will most likely influence this decision. At one end of the spectrum, you can inexpensively produce a poster with a graphics software package (such as PowerPoint) and a color printer. Your output will be limited to individual components that measure 8" × 11" to 11" × 17". These components will probably need to be mounted on a stiff backing, such as poster board or foam core, to effectively display them. At the other, more expensive end of the spectrum, you can work with the graphic arts department at your institution. They can use sophisticated software programs, such as Quark, to design and create a poster. The electronic version of the poster can be sent by e-mail to a printing or service bureau. Service bureaus produce a variety of visual products including posters, slides, signs, and limited print editions of books. They can print any size poster with all its component parts as a single unit usually within 24 to 48 hours. The cost of this service is difficult to estimate because it is dependent on a number of variables including poster size, use of color, resolution of the print (dpi, or dots per inch), whether it is laminated, or backed with foam core. A moderately priced poster may cost from $500 to $600. The staff in your graphic arts department can help you pick the options that are within your budget.

At the time of production, it is your responsibility to review the first draft, or copy, of the poster. This is your best chance to correct errors and make changes to improve the accuracy and visual attractiveness of the poster. Use the Poster Checklist  to aid your review. In addition, have a colleague help you proofread. It's a good idea to have someone unfamiliar with the research or case help you because he or she will quickly identify areas that are confusing or ambiguous. It's a good idea to have someone who is expert in spelling and grammar review the poster as well. As mentioned previously, schedule the proofreading early enough in the process so that you have time to make any corrections or changes prior to the meeting.

As you prepare to travel to the scientific meeting, consider the following tips:

  • Arrange for a proper carrying case for your poster. A worthy investment can prevent damage to your poster and your reputation.
  • Don't check your poster as luggage. Carry the poster with you at all times. Better your clothes get lost than your poster.
  • Come with some basic equipment. Although these items are typically provided at scientific meetings, you may not have quick access to them. Bring with you:
  • Push pins, tacks, or stapler
  • Know where and when to set up your poster. The room or area reserved for posters is usually noted in the meeting program. Arrive early to set up your poster. This will allow you to adapt to any surprises in the physical layout or unannounced changes in the method of displaying the poster. Additionally, it's easier to put up your poster when there are fewer people competing for space and equipment. Most scientific programs assign a unique identifying number to your poster that corresponds to location of the poster in the display area. Find out what your number is and place your poster in the corresponding spot.
  • Know when to "stand-by" your poster. The time will be listed in the meeting program. Arrive on time and stay until the end of scheduled time. Don't wander off; you may miss the judges, your next fellowship director, or your next partner or employer.
  • Know when to take your poster down. Meeting rooms turn-over fast. Have a clear understanding when the poster session is over and when the poster must come down. Failure to take the poster down at the appointed time can result in the hotel or convention staff (not so gently) removing it.
  • Be prepared to promote yourself. Consider bringing handouts and business cards for those who visit your poster. Use this opportunity to "network" with other professionals who share similar academic interests.

This final section provides examples of what makes a poster effective. As you study the examples, note that they share similar characteristics:

  • Organized and easy to follow the flow of information
  • Easy to read, using large font size and are not overly dense with text
  • Attractive, due to judicious use of colors, use of graphics, and arrangement

Listed below are a number of important poster characteristics and examples illustrating those characteristics:

  • Use of a poignant attention getter
  • Use of graphics  to communicate data
  • Well organized  poster with easy to follow flow of information
  • Overly dense  presentation of content

Poster Presentations

Poster presentations (pdf), considering the audience.

As with any presentation, you should consider who is likely to be listening. In some cases, your audience is going to be people who know a fair bit about your topic or discipline. In other cases, such as a poster session for a family weekend, you are likely to get some people who know the topic, but also many more people who are just curious about the research that is going on. You should plan to adapt based on the person with whom you are interacting. Ask yourself: what does this person likely know and what will they want to know?

Preparing a Pitch

You should plan for having a short (about 2 minutes) summary overview of the project that can give a listener a taste of what you did. You can use that time to answer three big questions:

  • What is the topic?
  • What did you find? Or What are the results?
  • Why is this important?

People will ask follow-up questions if they are interested in learning more or if they are confused about something you said. Think of this pitch as an appetizer: you want to whet someone’s appetite to learn more about your topic, but that small bite may be sufficient for some people.

When thinking about the pitch, keep in mind that you do not need to verbally address every component of the poster in your first remarks. You should, however, be prepared to talk about each component if asked. You should never read directly from the poster to the audience!

Posters with a Partner

If you worked on your project with another person, you should both be prepared to give the basic pitch. You may have parts of the project that each of you is more comfortable talking about in detail, but each of you should know the fundamentals in case you are asked. Then, you can pass off a question to the other person if necessary.

Preparing for Questions

You should anticipate questions from the people who view your poster. One part of your preparation can be brainstorming the likely questions and then practicing answering those questions. If you are presenting your poster at a professional meeting with other people from the discipline, you can expect more technical or content questions than if you are presenting to a more general audience. Some likely general questions you may get are:

  • What made you interested in this topic?
  • Why was this approach/tool/theory the most appropriate for your project?
  • Where do you go from here with this research?
  • What was the most interesting/surprising/challenging part of this project?
  • How does this project relate to other work you are doing?

Regardless of the question, it’s ok to take a breath and focus before you start to answer. Your response should be focused and succinct as well as appropriate for the audience. If you aren’t sure what someone is asking, ask for clarification!

Ideally, the poster session will give you an opportunity to engage in a dialogue about your work. In fact, that’s one of the main draws of posters as a way to disseminate research findings.

Interacting with Your Poster

You and your poster are a team, working together to present your ideas. Once your poster is mounted, you should position yourself so that you are close to your poster but not blocking it from passersby, especially the title. Additionally:

  • You should feel free to move as necessary to show different parts of the poster.
  • Gesture to the relevant parts of the poster. You should use your whole hand to point toward something rather than just pointing a finger. Graphs and other data are excellent parts of a poster for gesturing. Avoid turning your back on your audience to gesture. Use the arm closest to the poster to gesture so you are not gesturing across your body or turning.
  • Avoid standing with your arms crossed or otherwise looking defensive both while talking and while waiting for an audience. Closed off body language makes you appear less welcoming for someone to approach.
  • Don’t forget to smile. Even if you are feeling nervous, you can “fake it ‘til you make it” by adopting a smile and acting confident.

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