political marketing dissertation topics

Research Topics & Ideas: Politics

100+ Politics-Related Research Ideas To Fast-Track Your Project

Political science research topics and ideas

Finding and choosing a strong research topic is the critical first step when it comes to crafting a high-quality dissertation or thesis. If you’ve landed on this post, chances are you’re looking for a politics-related research topic , but aren’t sure where to start. Here, we’ll explore a variety of politically-related research ideas across a range of disciplines, including political theory and philosophy, comparative politics, international relations, public administration and policy.

NB – This is just the start…

The topic ideation and evaluation process has multiple steps . In this post, we’ll kickstart the process by sharing some research topic ideas. This is the starting point, but to develop a well-defined research topic, you’ll need to identify a clear and convincing research gap , along with a well-justified plan of action to fill that gap.

If you’re new to the oftentimes perplexing world of research, or if this is your first time undertaking a formal academic research project, be sure to check out our free dissertation mini-course. Also, be sure to sign up for our free webinar that explores how to find a high-quality research topic from scratch.

Overview: Politics-Related Topics

Political theory and philosophy
Comparative politics
International relations
Public administration
Public policy
Examples of politics-related dissertations

Topics & Ideas: Political Theory

An analysis of the impact of feminism on political theory and the concept of citizenship in Saudi Arabia in the context of Vision 2030
A comparative study of the political philosophies of Marxism and liberalism and their influence on modern politics
An examination of how the Covid-19 pandemic affected the relationship between individual freedom and collective responsibility in political philosophy
A study of the impact of race and ethnicity on French political philosophy and the concept of justice
An exploration of the role of religion in political theory and its impact on secular democracy in the Middle East
A Review of Social contract theory, comparative analysis of the political philosophies of Hobbes, Locke, and Rousseau
A study of the concept of the common good in political philosophy and its relevance to the ongoing refugee crisis in Europe
An examination of the relationship between political power and the rule of law in developing African countries
A study of the impact of postmodernism on political theory and the concept of truth, a case study of the US
An exploration of the role of virtue in political philosophy and its impact on the assessment of moral character in political leaders

Topics & Ideas: Comparative Politics

A comparative study of different models of federalism and their impact on democratic governance: A case Study of South American federalist states
The impact of ethnic and religious diversity on political stability and democracy in developing countries, a review of literature from Africa
An analysis of the role of civil society in promoting democratic change in autocratic regimes: A case study in Sweden
A comparative examination of the impact of globalization on political institutions and processes in South America and Africa.
A study of the factors that contribute to successful democratization in authoritarian regimes, a review of the role of Elite-driven democratization
A comparison of the political and economic systems of China and India and their impact on social development
The impact of corruption on political institutions and democracy in South East Asia, a critical review
A comparative examination of the impact of majoritarian representation (winner-take-all) vs proportional representation on political representation and governance
An exploration of Multi-party systems in democratic countries and their impact on minority representation and policy-making.
A study of the factors that contribute to successful decentralization and regional autonomy, a case study of Spain

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Topics & Ideas: International Relations

A comparative analysis of the effectiveness of diplomacy and military force in resolving international conflicts in Central Africa.
The impact of globalization on the sovereignty of nation-states and the changing nature of international politics, a review of the role of Multinational Corporations
An examination of the role of international aid organizations in promoting peace, security, and development in the Middle East.
A study of the impact of economic interdependence on the likelihood of conflict in international relations: A critical review of weaponized interdependence
A comparative analysis of the foreign policies of the EU and the US and their impact on international stability in Africa
An exploration of the relationship between international human rights and national sovereignty during the Covid 19 pandemic
A study of the role of decentralized autonomous organizations (DAO)s in international politics and their impact on state behaviour
A comparative analysis of the effectiveness of international regimes in addressing global challenges such as climate change, arms control, and terrorism in Brazil
An examination of the impact of the rise of BRICS on the international system and global governance
A study of the role of ideology in shaping the foreign policies of states and the dynamics of international relations in the US

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Tops & Ideas: Public Administration

An analysis of the impact of digital technology on public administration and the delivery of public services in Estonia
A review of models of public-private partnerships and their impact on the delivery of public services in Ghana
An examination of the role of civil society organizations in monitoring and accountability of public administration in Papua New Guinea
A study of the impact of environmentalism as a political ideology on public administration and policy implementation in Germany
An exploration of the relationship between public administration and citizen engagement in the policy-making process, an exploration of gender identity concerns in schools
A comparative analysis of the efficiency and effectiveness of public administration, decentralisation and pay and employment reform in developing countries
A study of the role of collaborative leadership in public administration and its impact on organizational performance
A systematic review of the challenges and opportunities related to diversity and inclusion in police services
A study of the impact of corrupt public administration on economic development and regional growth in Eastern Europe
An exploration of the relationship between public administration and civil rights and liberties, including issues related to privacy and surveillance, a case study in South Korea

Topics & Ideas: Public Policy

An analysis of the impacts of public policy on income inequality and poverty reduction in South Sudan
A comparative study of the effectiveness of legal and regulatory, economic and financial, and social and cultural instruments for addressing climate change in South Korea
An examination of the role of interest groups in shaping public policy and the policy-making process regarding land-use claims
A study of the impact of globalization on the development of public policies and programs for mitigating climate change in Singapore
An exploration of the relationship between public policy and social justice in tertiary education in the UAE
A comparative analysis of the impact of health policies for the management of diabetes on access to healthcare and health outcomes in developing countries
Exploring the role of evidence-based policymaking in the design and implementation of public policies for the management of invasive invertebrates in Australia
An examination of the challenges and opportunities of implementing educational dietary public policies in developing multicultural countries
A study of the impact of public policies on urbanization and urban development in rural Indonesia
An exploration of the role of media and public opinion in shaping public policy and the policy-making process in the transport industry of Malaysia

Examples: Politics Dissertations & Theses

While the ideas we’ve presented above are a decent starting point for finding a politics-related research topic, they are fairly generic and non-specific. So, it helps to look at actual dissertations and theses to see how this all comes together.

Below, we’ve included a selection of research projects from various politics-related degree programs to help refine your thinking. These are actual dissertations and theses, written as part of Master’s and PhD-level programs, so they can provide some useful insight as to what a research topic looks like in practice.

We, the Righteous Few: Immoral Actions of Fellow Partisans are Judged as Less Possible (Varnam, 2020)
Civilizing the State: Civil Society and the Politics of Primary Public Health Care Provision in Urban Brazil (Gibson, 2012)
Political regimes and minority language policies: evidence from Taiwan and southeast Asia (Wu, 2021)
The Feminist Third Wave: Social Reproduction, Feminism as Class Struggle, and Contemporary Women’s Movements (Angulo, 2019)
The Politics of Immigration under Authoritarianism (Joo, 2019)
The politics of digital platforms: Sour Dictionary, activist subjectivities, and contemporary cultures of resistance (Okten, 2019)
Vote choice and support for diverse candidates on the Boston City Council At-Large (Dolcimascolo, 2022)
The city agenda: local governance and national influence in the policy agenda, 1900-2020 (Shannon, 2022)
Turf wars: who supported measures to criminalize homelessness in Austin, Texas? (Bompiedi, 2021)
Do BITs Cause Opposition Between Investor Rights and Environmental Protection? (Xiong, 2022)
Revealed corruption and electoral accountability in Brazil: How politicians anticipate voting behavior (Diaz, 2021)
Intersectional Solidarity: The Political Consequences of a Consciousness of Race, Gender and Sexuality (Crowder, 2020)
The Congressional Hispanic Caucus and the Coalitional Representation of Latinxs in the U.S. House of Representatives (Munoz, 2019)

Looking at these titles, you can probably pick up that the research topics here are quite specific and narrowly-focused , compared to the generic ones presented earlier. In other words, to create a top-notch research topic, you must be precise and target a specific context with specific variables of interest . In other words, you need to identify a clear, well-justified research gap.

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Dissertation Topics in Marketing: The Complete List

by Antony W

July 7, 2022

Marketing is an art and a science in a proportionate mix, an area that combines a variety of subjects such as business, psychology, and sociology.

Given that marketing is a dynamic filed often subject to numerous changes, there will always be gaps in marketing studies that you have to identify and fill.

And it all starts with choosing the right dissertation topics in marketing.

Unfortunately, thinking of a topic to explore from off the top of your head is often a wrong approach that yields poor results. More often than not, you have to do some research and brainstorming, but that also takes a lot of time.

We’re to help you save time that you would have otherwise have to spend researching your topics by giving you some ideas that you can base your research on right now.

Whether you’re into direct marketing, branding, relationship marketing, consumer psychology, marketing mix, social networks, or online marketing, here are 50+ dissertation topics that you can explore.

20+ Dissertation Topics in Marketing

The following is a list of 50+ marketing dissertation topics that you can start exploring right away:

Branding Dissertation Topics

Branding is a body of literature, which examines the approach or strategies that brands can use to pursue competitive advantages.

The primary focus of branding is a business’ promise to its consumer base through effective management, equity, and brand extensions. Some of the topics worth exploring in your dissertation are as follows:

How does the relevance of physical and intangible brand values differ across product types?
How can social media marketing be used to maintain businesses via innovation?
What impact does unethical behavior have on brand image? Shell, Nike, and Starbucks are three examples.
Targeting ethnic markets: The instance of Indian food clients in the UK grocery industry
A case study approach to using digital tools to promote brand salience.
How can businesses utilize smartphone applications to boost brand equity?
Do customers truly comprehend a company’s brand values?
Using social media marketing to attract clients to small business brands.
An investigation into the link between perceived risk and brand equity: A comparison of supermarkets in the United Kingdom.
Do leading brands need to offer items that appeal to a diverse range of client segments?
What effect does innovation have on customer brand resonance? A case study of hospitality firms having to innovate because to COVID-19.
For SMEs, how does product availability effect brand image?

Also Check: Sociology Dissertation Topics

Relationship Marketing Dissertation Topics

The primary focus of relationship marketing is to ascertain long-term customer engagement with a business.

Instead of depending on transactional means, businesses invest in means that build customer relationship and loyalty, making this an important area to focus on. Some dissertation topics in this area include:

What are the motives and expectations for firms to use loyalty programs to acquire customers in the end?
How does Waterstone’s use its online shop and smartphone apps to increase client loyalty?
When compared to clients of Amazon.com, how does customer loyalty at Waterstone’s vary when they shop online rather than in-store?
In today’s competitive business climate, what are the obstacles for Tesco’s loyalty card scheme?
How does the quality of a product effect consumer loyalty in high and low touch products?
How does Amazon.com justify charging a premium for its varied assortment of services and products?
In the airline sector, are switching fees significant impediments to client retention?
How do merchants deal with polygamous behavior among their customers?
Can luxury goods companies keep clients from switching by offering a one-of-a-kind collection of services and products?
Relationship marketing can be used to attract new customers via social media, but how and why?
How much does Café Nero’s app encourage client loyalty?
Analyzing the value of personalization and customization in digital relationship marketing in the age of COVID-19.
How can businesses use social media to establish customer relationship marketing?

Also Check : Management Dissertation Topics

Direct Marketing Dissertation Topics

Direct marketing is all about bringing products and services directly to a wide range of consumers through advertising.

Marketers depend on media such as magazines, newspapers, TV, and radios to create awareness and acquire new customers.

Some direct marketing topics that can fit in a marketing dissertation include:

How does the relevance of variables influencing online selling differ by product category in the UK services industry?
Do customers understand how to defend themselves from dubious direct marketing practices employed by social media marketing firms?
Connecting with clients via SMS and email: Direct marketing has both advantages and disadvantages.
Evaluating the efficiency of direct marketing by cosmetics businesses on YouTube.
Using social media to minimize the expense of direct marketing: A case study of small businesses in the United States.
What are the differences between online and offline prospecting methods?
What effect does message length have on the effectiveness of direct marketing messages? A contrast between internet and traditional media.
What effects do free online chat rooms have on customers’ reactions to direct sales pitches in social media environments?
Is it possible for online marketing to be as effective as a group-oriented instrument as it is as an individual-oriented one?
How do Tesco and Body Shop use loyalty programs to market directly to customers?
Is it possible to utilize direct internet and social media marketing to establish customer connections, or is it merely a transactional medium for acquiring new consumers in the short term?
In an increasingly diversified international selling environment, how does telemarketers’ country (accent) impact client response?
Social media marketing as a strategy for targeting premium customers: advantages and disadvantages for small businesses

Also Read: Engineering Dissertation Topics

Interesting Marketing Dissertation Topics

In our guide to choosing dissertation topics, we recommend that you focus on the topics that you find interesting to explore. That way, it becomes easier for you to start, focus on, and complete your dissertation project on time.

Here are some interesting topic ideas to explore:

What are brand values in digital marketing, and how may they influence customer decisions?
Increasing sales by combining online and offline marketing strategies.
What are the most essential factors that customers consider before making a purchase?
Is family orientation a factor in purchasing decisions?
The function of standardization in global marketing.
Does innovation have an impact on client retention?
How does customization effect sales?
How have political marketing tendencies changed over the previous decade?
SMS marketing has both advantages and disadvantages.
How does market segmentation effect sales channels?

About the author

Antony W is a professional writer and coach at Help for Assessment. He spends countless hours every day researching and writing great content filled with expert advice on how to write engaging essays, research papers, and assignments.

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Marketing Dissertation Topics

Published by Jamie Walker at January 11th, 2023 , Revised On April 16, 2024

Marketing is a business-focused subject, so you’ll be exposed to much more than just creativity. You’ll learn how to set budgets, find new customers, enter international markets, and decide on prices or profits.

As a marketing student, you will be required to complete a marketing dissertation to complete your degree programme. Your dissertation topic can relate to branding, relationship marketing, online/digital marketing, marketing ethics, and any other field of marketing.

To help you get started with brainstorming for marketing topic ideas, we have developed a list of the latest topics that can be used for writing your marketing dissertation.

These topics have been developed by PhD-qualified writers of our team , so you can trust to use these topics for drafting your dissertation.

Review the step-by-step guide on how to write your dissertation here.

You may also want to start your dissertation by requesting a brief research proposal from our writers on any of these topics, which includes an introduction to the topic, research question , aim and objectives, literature review , and the proposed research methodology conducted. Let us know if you need any help in getting started.

Check our dissertation example to get an idea of how to structure your dissertation .

You can review step by step guide on how to write your dissertation here .

Review Our Best Dissertation Topics complete list.

2024 Marketing Dissertation Topics

Topic 1: assessing the role of communication strategies in fashion marketing- a case study of uk.

Research Aim: The purpose of this study is to investigate the role of communication strategies in the world of UK fashion marketing. This will also give us an understanding of how new fashion remanufacturing should be communicated to the consumers. Focusing on how information and messages about the brands or products should be labelled to attract the audience.

Topic 2: How Influential are Retail Stores and Fast Fashion on each other? A case study of Zara

Research Aim: Fast fashion is an idea in which retailers target their business strategies, reducing the time it takes to get products into the store, using an in-season purchasing strategy to keep the products in the market updated during the season. This study aims to find the impact or influence of fast fashion and retail stores on each other, focusing on Zara as it is considered as the famous brand among consumers. It will look at what happens to fast fashion when it is delivered to retail outlets, as well as the adaption of fast fashion in the retail sector and how it is communicated to customers.

Topic 3: Assessing the Key Ethical Issues in the marketing of Pharmaceutical Products in the UK.

Research Aim: Pharmacists may occasionally be led to unethical behaviours during contact; that’s why it is important to understand these behaviours. Pharmaceutical products are sensitive to advertising, and minor misconduct can lead to loss of public trust in the industry. The current study will examine the challenges faced and the key ethical issues that occur during the marketing of pharmaceuticals products focusing on the UK pharmaceutical industry; through quantitative research analysis.

Topic 4: Brand Marketing to a Global World and its impact on local cultural beliefs and attitudes- A literature review.

Research Aim: Different cultures in different countries act as challenges to global marketing. The aim of this study is to develop an understanding of how brand marketing in a global world has a huge impact on the cultural beliefs and attitudes of people. It will provide an experience of international and local consumer cultures and their mutual influence on many consumer behaviours and their effect on their decision-making process.

Topic 5: E-sports marketing- Investigating purpose and scope in current times.

Research Aim: This study aims to find the emerging trend of esports marketing and its scope in current times. It will also explore the collaborative efforts of gaming companies, players and different online communities and how they play an important role in maintaining and enriching the value of Esports consumption. of It will provide a societal impact of esports and by applying different strategies

Marketing Dissertation Topics for 2023

Topic 1: impact of product packaging on organisational sales: a case study of the uk retail sector.

Research Aim: Due to intense competition in the UK retail sector, product packaging has gained significant importance concerning consumer purchase decisions. This research will focus on how product packaging (colour, shape, and other attributes) influences consumer purchase behaviour which in return increases or decreases the sales of the organisation.

Topic 2: Impact of E-marketing on consumer purchase decisions: Case of the UK luxury industry

Research Aim: The main purpose of the research is to analyze the impact of electronic marketing on consumer purchase decisions. Different modes of e-marketing will be assessed, and based on the results of each e-marketing channel, the dissertation will be concluded. The focus of this research will be the UK luxury industry.

Topic 3: Analysing the customer-centric marketing strategies in attaining competitive advantage for the firm and sustaining business success

Research Aim: In today’s competitive corporate world, organizations are formulating and implementing customer-centric marketing strategies. These strategies are devised, keeping in mind customer behaviour, customer pattern, customer preferences, customer trends, etc. Considering all these and many other customer-related aspects, companies assess what is successful for their business. This research will discuss the different characteristics of customers that should be studied and how formulating related strategies will help the company gain a competitive advantage and generate profits.

Topic 4: The role of information technology in revolutionizing marketers' approach towards manipulative advertisement

Research Aim: The digital media or the digital world has provided a very effective and large platform for marketers to market and advertise their products. However, this platform can also be used to manipulate customers through deceptive marketing techniques. The main purpose of the research is to analyse the role of information technology in revolutionizing marketers’ approach towards manipulative advertisements. In addition to this, the research will also talk about how marketers use digital media channels to deceive customers who also harm the company’s reputation.

Topic 5: Assessing the impact of integrated marketing communication on consumer impulsive buying behaviour

Research Aim: Consumer impulsive buying behaviour has become an important phenomenon in today’s global world. Companies have been able to acquire a high market share through the impulsive buying behaviour of the consumer. Therefore, this research focuses on analyzing the impact of integrated marketing communication on consumer impulsive buying behaviour.

Topic 6: The Impact of digital marketing on businesses throughout the world

Research Aim: Digital Marketing has changed the face of marketing in today’s world. More and more companies are now adopting this new technique to gain a competitive edge over traditional marketing methods. This research will address the impact of different digital marketing channels on businesses and how each channel can help companies earn more.

Topic 7: Traditional vs Digital Marketing: A comparative study of the last ten years

Research Aim: With the emergence of digital marketing in the global world today, more and more companies are abandoning traditional marketing techniques. This research will compare traditional and digital marketing methods and present data over the past ten years. Through this data, a conclusive analysis will be conducted to determine which marketing is more successful in today’s times.

Topic 8: Studying customers’ responses to automated interactions in the services industry: How does it impact the business?

Research Aim: Many companies have now completely automated their business operations. They have streamlined standard responses given to customers. This research will mainly assess the impact of automated responses on customers, whether or not they impact them in terms of generating and converting leads, and ultimately how it impacts the business overall.

Topic 9: Capturing and analyzing the Voice of Customer (VOC) through Artificial Intelligence: How effective is the technology?

Research Aim: Voice of Customer (VOC) is not a new concept. Companies have been working and collecting data on it for the past several years. It is a method to gather customers’ feedback about their expectations and experiences with respect to your product or service. This research will study how companies gather, assess, and analyse this data through artificial intelligence and how effective it is for businesses. The research will utilise quantitative analysis to conclude whether or not this new technology and strategy is successful.

Topic 10: Online search queries – Can businesses benefit from them and better market their products and services?

Research Aim: Keyword targeting, search engine optimization (SEO), click trend, search trend, etc., are all ways to find how consumers search for a particular product, brand or website online. With more business being done online and with companies focusing more on online marketing, understanding online search queries have become crucial for the business’s success. This research will focus on the different ways through which companies can assess online search queries and whether or not they can benefit from them. Data from past years will be fetched and included to conduct authentic research and conclude accurately.

Also read: Management Dissertation Topics

“Our expert dissertation writers can help you with all stages of the dissertation writing process including topic research and selection, dissertation plan, dissertation proposal, methodology, statistical analysis, primary and secondary research, findings and analysis and complete dissertation writing”. Learn more here .

Relationship Marketing Dissertation Topics

Relationship marketing is a form of marketing that focuses on long-term goals such as building customer loyalty and increasing customer retention. In relationship marketing, products are provided based on relationships and not traditional marketing. This type of marketing helps firms acquire more customers and build loyalty. The more loyal and satisfied a customer is, the more likely they are to make a purchase.

Under relationship marketing, the purchasing pattern, the contact details, and the entire profile of customers are maintained. Normally, firms assign executives to one or more major customers to maintain relationships and satisfy their needs. It is a very useful marketing tool and also an excellent topic to research on. You can choose a topic for your relationship marketing dissertation topic from any of the topics listed below:

Topic 11:Customer loyalty – Behaviour or an attitude? A mixed-method analysis

Research Aim: This research will analyse how customer loyalty is determined, whether it is an attitude or behaviour. A comparative analysis, comparing different elements of attitudes and behaviours, will be conducted.

Topic 12: The usefulness of relationship marketing in the UK fashion industry: To what extent have organisations incorporated club-style membership schemes for their customer and their impact on businesses?

Research Aim: This research will focus on one important aspect of relationship marketing – memberships. The research will revolve around the UK fashion industry, and the impact memberships have on customers and business organisations.

Topic 13: The impact of relationship marketing on customer loyalty: An analysis of Honda Motors

Research Aim: This dissertation will assess how customer loyalty is impacted by relationship marketing. The main focus of this study will be Honda Motors, how the company maintains customer relationships.

Topic 14: Loyalty schemes and customer satisfaction: Do they really have an impact?

Research Aim: This research will analyse whether or not loyalty schemes impact customer satisfaction. If yes, then the various means will be explored.

Topic 15: The interrelationship between switching costs and consumers' resistance to switching brands' loyalty

Research Aim: The relationship between costs and brand loyalty will be assessed in this research. This research will discuss circumstances under which customers decide to switch brand loyalty.

Topic 16:Loyalty schemes and their relationship with sales: An exploratory analysis of the UK retail industry.

Research Aim: This dissertation will conduct an exploratory analysis to conclude whether or not there is a relationship between loyalty schemes and sales of companies.

Topic 17:Maintaining customer relations through relationship marketing. A case of ASDA

Research Aim: The main focus of this research will be to study how ASDA maintains customer relations and whether they prove to be successful for the business or not.

Topic 18:Exploring the effectiveness of online marketing – Does digital marketing help companies build customer loyalty?

Research Aim: This dissertation will analyse how effective online marketing is for companies to help build and maintain customer loyalty. And whether online marketing can be used to build customer loyalty.

Topic 19: Assessing customer satisfaction in the UK tourism and hospitality industry

Research Aim: The UK tourism and hospitality industry will be assessed in this study for customer satisfaction. The dissertation will conclude to answer how the UK tourism and hospitality industry has maintained customer satisfaction.

Topic 20:Technology driven customer engagement – Does it lead to better customer satisfaction as compared to traditional engagement methods?

Research Aim: This dissertation will discuss how technology has impacted customer engagement. Furthermore, it will analyze how effective technology has been in driving customer engagement compared to traditional methods.

Branding Dissertation Topics

Branding involves creating a unique image and name for a product in the minds of the customers. This is done through creative advertising using a brand theme used consistently in all the advertisements. Branding also entails creating a unique logo and name for a distinguished product.

Some consumers compare prices before purchasing a product, but mostly a purchase is made by focusing on the quality of goods and brand loyalty. There is a misconception that branding is the same as marketing, but it can be distinguished based on the former being one of marketing strategy fundamentals.

For successful branding, there should be truthfulness and clarity in every phase through interaction with customers, which will help improve the value and brand perception of a company.

Branding provides companies with a competitive edge over other organizations and has become a very popular topic for research among undergraduate and postgraduate students. When looking to work on a branding related dissertation, you can choose from the dissertation topics below:

Topic 21:Maintaining brand equity through innovation: A case study of Apple Inc.

Research Aim: Innovation has a huge impact on brand equity. The same will be discussed in this research, with Apple Inc. as the main focus.

Topic 22:Building brand equity through celebrity endorsement: Analysis of the fashion industry

Research Aim: Celebrity endorsement is an excellent way to build brand equity. In this dissertation, the same will be discussed concerning the UK fashion industry or another country of your choice.

Topic 23:Brand attitudes and advertisements: Evidence from the past five years

Research Aim: This study will talk about how advertisements shape brand attitudes. Evidence from the past five years will be presented to conclude whether advertisements impact the brand attitude or not.

Topic 24: Packaging as a brand marketing strategy: Assessing its effectiveness in the retail sector

Research Aim: The success of a brand marketing strategy depends on several factors. This dissertation will assess how important packaging is in a brand marketing strategy.

Topic 25:Effect of branding on consumers of Coca Cola and Pepsi: A comparative analysis

Research Aim: Branding has a huge impact on consumers. Competitors utilise this strategy to build customer loyalty. This research will compare two big rivals – Coca-Cola and Pepsi concerning branding.

Topic 26:Branding strategies: Impact and application

Research Aim: The different types of branding strategies and their implementation process will be discussed in this study.

Topic 27:Analysis of the consumer: Comparative analysis between good quality products and brand loyalty.

Research Aim: This study will discuss how good quality products impact consumers and how it helps companies build brand loyalty.

Topic 28:Building, retaining and maintaining the brand image in the market – Studying MNCs in the UK industry

Research Aim: Brand image and reputation are something that companies should pay close attention to. This research will talk about leading MNCs and how they should build and retain the brand image.

Topic 29:Importance of brand and reliability in the automotive industry – Case of Toyota Motors

Research Aim: Reliability is a huge factor in building a brand. With a specific focus on Toyota, this study will discuss how reliability impacts the brand.

Topic 30:Building brand awareness and equity through online marketing – Assessing its effectiveness

Research Aim: This research will assess the effectiveness of online marketing in building brand awareness and equity.

Topic 31:International brand building in the digital age: The role of digital marketing

Research Aim: Building a brand with the help of digital marketing will be discussed in this research.

Topic 32:Corporate social responsibility and brand management: A case of Nestle

Research Aim: Giving back to the community creates a positive image of the company. This research will discuss how fulfilling corporate social responsibility helps the company maintain its brand.

Also Read: Chanel’s Brand Identity and Personality

Direct Marketing Dissertation Topics

Direct marketing is a marketing phenomenon that involves direct selling to customers. This includes telephone selling, email selling, direct mail selling, etc. No retailer is involved in the process. The product/service flow includes only two parties, the company and the consumer.

Direct marketing allows businesses and non-profit organizations to communicate with customers directly. It relies on advertisements on the internet, television, or radio.

There are different types and forms of direct marketing, with internet marketing being the most popular. Online marketing helps companies to interact directly with their customers without any middleman. In this manner, companies can gain insight into customers, expectations, and feedback on the product/service.

Below is a list of topics that you can base your dissertation on under the direct marketing theme.

Topic 33:Loyalty schemes and direct selling – Does it help businesses to market directly to customers?

Research Aim: Loyalty schemes are an old but extremely effective marketing tool. This research will discuss and analyze whether direct marketing can be done through these schemes or not.

Topic 34:How customers can protect themselves from deceitful direct marketing techniques?

Research Aim: This study will highlight the unlawful and unethical ways companies adapt through digital marketing and how customers can protect themselves.

Topic 35:Direct Marketing: Effects and implications

Research Aim: The main concept, theory, and framework of direct marketing will be discussed and analysed in this research. The effects and implications of direct marketing will be the main focus of this study.

Topic 36:Do customers respond differently to direct and digital marketing?

Research Aim: Direct and digital marketing will be compared and analysed in this research. Their responses will then be evaluated as to which one is the most effective.

Topic 37:The relationship between the duration of a voice message and the success of Tele-marketing? A case of mobile Industry.

Research Aim: Telemarketing is a successful marketing tool. This research will study the relationship between the duration of a voice message and its success for companies operating in the mobile industry.

Topic 38:Developing a marketing information system for direct marketing: Analysing its effectiveness

Research Aim: A marketing information system is extremely essential for companies today. This research will discuss how a marketing information system can be developed and how effective it is for direct marketing.

Topic 39:The role of business and artificial intelligence in direct marketing – How can companies gain advantage?

Research Aim: Artificial Intelligence is the big thing in the marketing industry these days. Incorporating it into your business for marketing will help you achieve a competitive advantage. The same will be studied and evaluated in this research.

Topic 40:Internet marketing as a direct marketing technique – Assessing its effectiveness and profitability

Research Aim: Internet marketing can be used a direct marketing technique. This research will assess how effective and profitable this technique can be for businesses.

Topic 41:Protecting consumer data and privacy in direct marketing techniques – Evaluating its importance.

Research Aim: Companies do not pay much attention to customer privacy. This research will discuss how direct marketing can help companies protect customer data and privacy.

Marketing Across Cultures Dissertation Topics

Every culture is different. Thus, what is acceptable in one, may not be acceptable in the other. This is why firms must adopt different techniques while operating in different cultures. Before introducing any product, companies need to analyse the cultural aspect of the market.

This has become a very important and deciding factor for the successful operation of a business. Cultures have a deep impact on consumer behaviour, and it plays a key role in shaping the buying behaviour and the attitude of the customer.

There is no doubt that this marketing aspect is worth some research. Some intriguing and current dissertation topics in the field of cultures and marketing are given below:

Topic 42:Impact of culture on the trading Market: A case of general motors through an analysis of the imports and exports.

Research Aim: Marketing is based on different cultures. This research will discuss the impact of culture on the trading market, focusing on general motors’ imports and exports.

Topic 43: Does language impact the identity of a brand? A case of Coca-Cola

Research Aim: Language is an important element of a culture. This study will research and analyze whether or not the language impacts a brand and will utilize Coca-Cola as its main focus.

Topic 44: Amalgamating and assessing the regional differences within the national culture of marketing

Research Aim: This research will study the various regional differences that exist in the marketing culture and how they impact businesses.

Topic 45: The impact of collectivism and individualism on purchasing smartphones

Research Aim: Different cultures have a different impact on society. This research will conduct a cross-cultural analysis to understand how culture impacts marketing strategies

Topic 46:Cross-cultural marketing and how it impacts a business – A specific focus on the FMCG sector

Research Aim: Cross-cultural marketing is utilised by companies operating in different cultures. This research will talk about how cross-cultural marketing is formulated, devised, and implemented in the FMCG Sector and whether it is successful for the company or not.

Topic 47:Belief, religion and values: Do they have an impact on businesses across the world

Research Aim: There can be many cultures in one market. Thus, it becomes challenging for companies to market their product according to cultures. This research will assess this issue by focusing on two different cultures.

Topic 48: Application of marketing mix in a culturally diverse society: Assessing two different cultures

Topic 49: same marketing tact in different markets: how it leads to business failures.

Research Aim: Companies cannot utilise similar marketing techniques for different cultures. This research will assess how this act can lead to the failure of businesses.

Topic 50:Cultural differences and the subsequent effect on supermarkets across the United Kingdom

Research Aim: This research will talk about how various cultural differences impact supermarkets operating in the United Kingdom.

Also Read : Fashion and Culture Dissertation Topics

Online Marketing Dissertation Topics

When marketing evolved from traditional to online or digital marketing, it was observed that all the rules that traditional marketing followed were no longer useful. The needs and demands of the market had changed, thus online marketing emerged. Digital marketing has been a game-changer in the field of marketing.

New tools, new rules, and new methods have set the marketing game field. Every player entering the business world needs to be well versed with all these new aspects or else it can go out of business quickly.

Online marketing helps business organisations to understand and evaluate customers’ responses to a particular marketing strategy very efficiently. So businesses are now aware of their customer behaviour, trends, what they look for in a product, what are they interested in, etc.

However, while collecting and storing all this customer information, organisations need to ensure the privacy of their consumers to avoid losing their trust. Companies are now in an era where they can efficiently interact and engage their consumers.

Based on their responses, they can devise subsequent marketing strategies. Online marketing is now a powerful marketing tool as it allows organizations to develop specific strategies to suit the needs of their consumers.

The field of digital marketing is worth the research. You can spend hours learning about this facet of marketing, and still will be left with the urge to learn more. Some interesting topic suggestions are given below if you want to base your dissertation on online marketing.

Topic 51:How online marketing impacts the retail sector during the Covid-19 pandemic? - Entering the field of internet marketing

Research aim: This research will aim to discover the impact of the covid-19 pandemic on the performance of the retail sector in any country of your choice. How did the retail stores move to online marketing to overcome the losses?

Topic 52: Organisations and their use of personalised products: How do companies decide who to market?

Research Aim: There are times when companies launch personalised services or products for a specific group of customers. To identify this need, traditional research is not useful. Customers do not want to give out this type of information. With online marketing and its various tools, companies can now gather this data. This research will delve deep into how that happens.

Visit our topics database to view 100s of dissertation topics in your research area.

Topic 53:The role of online marketing in driving sales: Studying the retail sector

Research Aim: The main focus of this research will be to understand how the retail sector is impacted through online marketing and its role.

Topic 54:Implications and application of online marketing

Research Aim: Online marketing tools are extremely powerful. Various tools will be discussed and analysed in this research to conclude how well they perform.

Topic 55:How can companies overcome the hate speech of unhappy customers?

Research Aim: With the ease of gathering data, online marketing and tools can also lead to hate speech from customers. This research will evaluate different ways through which companies can overcome this issue.

Topic 56:What attributes are preferred by customers for online search, purchasing and comparison?

Research Aim: The different types of research, search, purchasing, and comparing attributes undertaken by customers will be assessed in this study. Moreover, their impact on business will be studied.

Topic 57:The power of online marketing tools – Assessing their effectiveness with respect to sales

Research Aim: Different marketing tools will be analysed and studied in this research. They will be assessed based on their effectiveness concerning sales.

Topic 58:Analysis of change in behaviour of customers in offline and online marketing

Research Aim: Online and offline marketing are extremely different. This research will analyse how customers behave differently in an online marketing setting as compared to an offline marketing setting.

Topic 59:Impact of appearance and visual effects for the effectiveness of online marketing

Research Aim: Online marketing utilises different appearance and visual effects to attract customers. This research will analyze how effective these techniques are for the company.

Topic 60:Websites and E-commerce – Do they influence customer behaviour? A case study of the UK fashion industry

Research Aim: With online marketing, it is essential that you have a website and an online store if you’re selling products. The impact of both website and e-commerce on marketing in the UK fashion industry will be assessed.

The 4Ps (Price, Product, Promotion, Place) of Marketing Mix Dissertation Topics

Price, product, promotion, and place are also known as the four pillars of marketing. Referred to as the marketing mix, these four components help companies decide on a product and/or marketing strategy.

These four factors (4Ps) are the key ingredients of a successful marketing strategy since they allow for an in-depth analysis of the market and marketing strategies concerning any particular product. The companies analyse the culture, the product itself, and the pricing of other similar products to gain a competitive edge for their business and production processes.

To understand more about these components and how they impact businesses, you can research this area. Some relevant topics in this area of marketing are listed below for you to base your dissertation on:

Topic 61:Understanding the importance of location for customers Starbucks USA vs Starbucks UAE

Research Aim: Location has a great impact on the company’s sales and marketing efforts. This research will assess how impactful location is for customers by comparing Starbucks located in the US and the UAE.

Topic 62: Pricing war between competitors: Analysing the case of Coca-Cola and Pepsi

Research Aim: Companies usually price their product to competitors to stay relevant and to help their products succeed. This research will analyze how competitors price their products by assessing the pricing strategies of Coca-Cola and Pepsi.

Topic 63:Impact of point-of-purchase promotion on sales: A case study of ZARA

Research Aim: Promotions are an effective way of selling products. This research will study the point of purchase promotion and its impact by focusing on ZARA.

Topic 64: Product packaging and its impact on buying decision – An exploratory analysis

Research Aim: The packaging of a product has a huge impact on the buying and purchasing decisions of customers. This research will conduct an exploratory analysis to understand this impact.

Topic 65:International pricing strategies and their Impact on the brand image: A case study of iTunes

Research Aim: Pricing strategies may or may not differ in different locations. This research will analyze whether iTunes has gained or not by its pricing strategies in different locations.

Topic 66: Impact of price adjustment strategies in online and offline setting

Research Aim: Prices vary in different settings. This research will study the price strategy adjustment in online and offline marketing.

Topic 67:Should Online Reviews and Word of Mouth be a New Component in the Marketing Mix?

Research Aim: Word of mouth and online reviews have proved to be extremely effective marketing tools in recent times. These components concerning the marketing mix will be studied in this research.

Topic 68:Difference between Online and Offline Promotions – How do They Impact Brand Image

Research Aim: A variety of marketing promotion techniques exist. This research will talk about the different online and offline promotional tools and how they impact brand image.

Topic 69:Impact of Traditional Promotions vs Social Media Promotions – Analyzing Burberry’s Promotional Campaigns

Research Aim: Social media promotional campaigns gain a lot of traction. With a specific focus on Burberry’s promotional campaigns, this research will analyse traditional and social media campaigns.

Topic 70:Effect of Premium Pricing Strategies on Consumers. A case of Apple Products

Research Aim: Of different pricing strategies, premium pricing strategies are adopted for luxury products. The effect of this type of pricing strategy on luxury products (Apple products) will be analyzed in this study.

Topic 71:Impact of Cultural Values in Promotional Activities

Research Aim: Culture has a huge impact on the marketing efforts of a company. This research will talk about the various cultural values and how they impact the promotional activities of businesses.

Topic 72:Placing Products in a Central Location and Ease of Access: Assessing its Impact on Customers

Research Aim: Location affects the sales of products and services. This research will assess the impact of customers when products are placed in a central location and when they are offered ease of access.

Topic 73:Influence of celebrity endorsement on sale: A comparative analysis of Nike and Rebook

Research Aim: Celebrity endorsement is a highly effective way to increase sales. A comparative analysis between celebrity endorsement done by Nike and Reebok will be evaluated in this research.

Topic 74:Impact of promotions upon customer’s perception

Research Aim: Customers may or may not change their perception after marketing promotion efforts. This research will discuss whether promotions can change perceptions or not.

Topic 75: Analysing the impact of cartoon characters on children

Research Aim: Products marketed towards children are tricky to market. This research will study whether including a cartoon character to attract children helps businesses or not.

Marketing and Consumer Psychology Dissertation Topics

Marketing is fundamentally based on consumer behaviour. Studying consumer behaviour helps businesses understand the customer in a better manner. Not only this, but it also helps them improve their marketing strategies by understanding the problems of a consumer with a specific focus on their perception of products. It is very important to understand the psychology of consumers and the various influences that the environment may have on their psychology. Studying these behaviours and patterns helps companies know how they should target their customers and what aspects they should focus on.

Consumer psychology comes in very handy for online marketing. When marketing digitally, companies have little or no information regarding their consumers. Thus, understanding their way of thinking, behaviour, buying patterns, trends, etc., helps businesses understand what the customer expects.

The study of consumer behaviour is very interesting and therefore provides an ideal topic for dissertations.

Topic 76:An investigation of consumer psychology and perceptions and their impact on marketing fashion products

Research Aim: Consumer psychology and their perceptions will be evaluated in this research. These two factors concerning the marketing of fashion products will be assessed.

Topic 77:How does consumer knowledge affect the purchase of products and their buying decision

Research Aim: Consumer knowledge influences their buying or purchasing decision. This research will talk about how this knowledge and its impacts the marketing decisions of a company.

Topic 78:The impact of negative publicity on consumer behavior

Research Aim: Consumers cannot be tricked. They are aware of when companies utilize techniques or tools to create a negative image of other companies. This research will talk about such techniques and their impact on consumers.

Topic 79:Consumer attitude towards in-store shopping and online shopping in Wall-Mart

Research Aim: This research will investigate the attitude of customers shopping in-store (physical stores) versus customers shopping online (digital stores). Walmart’s customers will be the focus.

Topic 80:Understanding consumer psychology to devise effective marketing strategies

Research Aim: Customer psychology will first be discussed in this research. Then, the research will talk about how effective marketing strategies will be devised.

Topic 81:Assessing the consumer behaviour and perceptions in relation to luxury

Research Aim: This research will discuss consumer behaviour when customers opt for luxury products, i.e. what drives them to purchase high-priced products.

Topic 82:Measuring consumer response to new products launched by Nestle

Research Aim: Companies should always measure consumer response to assess their marketing activities. This research will discuss different ways through which customer response to new products launched by nestle is assessed.

Topic 83:Consumer perceptions related to discounts and promotions when purchasing products

Research Aim: Every customer likes to purchase products at discounted prices. This research will discuss consumer perceptions concerning discounts, sales, and promotions when purchasing products.

Topic 84:Creating profitable relationships with consumers

Research Aim: This research will analyse the various ways through which companies can create profitable relationships with customers.

Topic 85:Switching costs – Do consumers think about it when abandoning a brand?

Research Aim: There are different reasons for switching a brand or abandoning it completely. These reasons will be the main focus of this research, and customer perceptions will also be studied.

Marketing and Social Networks Dissertation Topics

Social networks (Facebook, Linked In, and Twitter) have played a decisive role in using the internet and purchasing online. Companies need to understand these social networks and tools from a marketing perspective in today’s business world. Businesses that do not make use of the different social media platforms are entirely out of the race.

This is the power of social networks in today’s corporate world. Not only is it competitive, but these networks also help companies interact with their customers and gain feedback in real-time.

This means that they can launch a product, post and market it on social networks, and assess customer reaction. Companies have done well by utilizing these platforms, and all businesses must have a social media presence and interact with customers.

However, it should be noted that organisations face various challenges using social media as a tool to market their products and services. Social media can make or break things for businesses.

If done right and if the accounts are handled appropriately, nothing can stop the business from achieving success. However, one small mistake can cause a lot of trouble for the company. The backlash on social media is extreme, and the company will have to spend months to bring back its reputation.

Thus, considering the challenging nature of these platforms, it is interesting to conduct researches and studies around various related topics. The following is a list of topics that can be undertaken as a part of social networks and marketing dissertation:

Topic 86:The role of Facebook as a marketing tool

Research Aim: The research will explore the various events in Indian film history that have allowed it to become a global sensation. The paper will analyse its market-driven triumph against Hollywood imports starting from the 1930s. The paper will also examine the nationalist social views of films produced in Bollywood during the 1950s.

Topic 87:Social media marketing vs. traditional marketing evaluating the success rate

Research Aim: Social media marketing is the new trend. But does it really reap results? This will be the main focus of this research, and the results of online marketing and traditional marketing methods will be compared.

Topic 88:Building relationships with customers through social media.

Research Aim: Social media not only helps in networking and connecting people but also enables companies to get in touch with their customers. This research will talk about companies use it as a medium to build relationships with their customers.

Topic 89:How social media influences consumers’ buying preferences

Research Aim: Social media trends are followed by everyone. This research will discuss how these trends are shaped and how it influences the buying and purchasing decision of customers.

Topic 90:How businesses gather Information from social media: A deep insight into customer privacy concerns

Research Aim: A lot is argued about the loss of privacy and data for online customers. This research will investigate the various ways data is collected online and whether or not there are data security breaches.

Topic 91:Consumer perception of social media marketing and its impact on brand image

Research Aim: Consumer perception regarding social media marketing will be assessed in this research. Moreover, the impact of this perception on the brand image will be evaluated.

Topic 92:Is Banner advertisement a good idea in social media marketing? A global comparative analysis

Research Aim: Online Banner advertisements are utilised by almost all companies in the market. This research will discuss various banner advertisement campaigns and their effectiveness.

Topic 93:The role of online stores in the traditional marketing mix

Research Aim: The traditional marketing mix does not take into consideration online marketing. This research will talk about the importance of online and social media marketing in the corporate world today and the role of online stores in the marketing mix.

Topic 94:Why is there more focus on the use of Facebook for marketing rather than other platforms for social media marketing?

Research Aim: Facebook advertising is considered the most powerful amongst all other social media marketing tools. There are various reasons due to which Facebook is considered a powerful tool. All these will be discussed, analyzed, and evaluated in this research.

Also Read: How to Use Social Networks for your Dissertation

Marketing Ethics Dissertation Topics

Marketing Ethics Dissertation Topics Marketing ethics is a thought-provoking issue in the field of marketing. Where marketers are making efforts to run effective and profitable marketing campaigns for their companies, they should also consider marketing ethics.

The continuous evolution of customers’ attitudes customers over media has a significant impact on businesses worldwide. People nowadays are more concerned about the company’s ethical behaviour and the use of ethics employed by their marketing experts.

They are more concerned about their corporate social responsibility programs and the values of society. Companies must run various social corporate responsibility campaigns, through which they not only create a good reputation but also give back to the community.

These campaigns indeed help businesses to build a reputation and become a preferred brand for consumers. Acts such as animal cruelty and the use of prohibited products hit hard, and a company can lose its long-built strong reputation in a matter of minutes.

There are various ethical concerns that organisations must abide by to have a successful operating and marketing campaign. A dissertation on marketing ethics can be based on any of the following topics:

Topic 95:Ethics and consumer perception: What do consumers really expect from companies?

Research Aim: Corporate and marketing ethics are extremely important for companies. This research will talk about what customers expect from the company regarding ethics and how it shapes their perceptions.

Topic 96:Impact of unethical behaviour of an organisation on sales: Studying unsuccessful marketing campaigns

Research Aim: Unethical organizational behaviour leads to unsuccessful marketing campaigns. The main focus of this research will be the unethical behaviours undertaken by companies and how it adversely affects their sales.

Topic 97:How firms mislead people to enhance product sales and the effect this has on their business

Research Aim: A number of companies mislead their consumers only to enhance their sales. This research will discuss the different ways through which companies mislead people and the impact it has on their business.

Topic 98:How country laws shape business and marketing

Research Aim: When operating in a country, companies have to abide by the laws, rules, and regulations set out by the government. This research will talk about how these laws and regulations shape the business environment.

Topic 99:Ethical considerations and brand loyalty

Research Aim: This research will discuss whether or not ethical business operations have an impact on brand loyalty or do consumers continue to buy from companies who operate unethically.

Topic 100:Spam laws and online marketing – A critical analysis

Research Aim: Online marketing has its own rules. Companies have to abide by spam laws, or else they will be blacklisted. These rules and how companies should abide by them will be analyzed in this study.

Topic 101:Exploring the relationship between marketing ethics and corporate social responsibility

Research Aim: Companies have a responsibility to fulfill. They have to give back to the community, thus operate with corporate social responsibility. This research will discuss whether or not marketing ethics are directly related to corporate social responsibility.

Topic 102: Building company reputation and brand equity through various corporate social responsibility initiatives

Research Aim: The main focus of this research will be to explore whether or not corporate social responsibility initiatives build company reputation or brand equity.

Topic 103: Do cause-related marketing campaigns impact consumer purchase decisions?

Research Aim: This research will explore whether cause-related marketing has an impact on consumer purchase decisions or not.

Topic 104: Public relations and consumer boycotts: Learning lessons from Shell and Nestle

Research Aim: Consumers can boycott a company based on a variety of reasons. This research will discuss the different reasons why consumers boycott and how it impacts public relations, with a special focus on Shell and Nestle.

Important Notes:

As a student of marketing looking to get good grades, it is essential to develop new ideas and experiment on existing marketing theories – i.e., to add value and interest in the topic of your research.

The field of marketing is vast and interrelated to so many other academic disciplines like civil engineering , construction , law , engineering management , healthcare , mental health , artificial intelligence , tourism , physiotherapy , sociology , management , and nursing . That is why it is imperative to create a project management dissertation topic that is articular, sound, and actually solves a practical problem that may be rampant in the field.

We can’t stress how important it is to develop a logical research topic; it is the basis of your entire research. There are several significant downfalls to getting your topic wrong; your supervisor may not be interested in working on it, the topic has no academic creditability, the research may not make logical sense, there is a possibility that the study is not viable.

This impacts your time and efforts in writing your dissertation as you may end up in the cycle of rejection at the very initial stage of the dissertation. That is why we recommend reviewing existing research to develop a topic, taking advice from your supervisor, and even asking for help in this particular stage of your dissertation.

While developing a research topic, keeping our advice in mind will allow you to pick one of the best marketing dissertation topics that fulfill your requirement of writing a research paper and add to the body of knowledge.

Therefore, it is recommended that when finalizing your dissertation topic, you read recently published literature to identify gaps in the research that you may help fill.

Remember- dissertation topics need to be unique, solve an identified problem, be logical, and can also be practically implemented. Take a look at some of our sample marketing dissertation topics to get an idea for your own dissertation.

How to Structure your Marketing Dissertation

A well-structured dissertation can help students to achieve a high overall academic grade.

A Title Page
Acknowledgments
Declaration
Abstract: A summary of the research completed
Table of Contents
Introduction : This chapter includes the project rationale, research background, key research aims and objectives, and the research problems to be addressed. An outline of the structure of a dissertation can also be added to this chapter.
Literature Review : This chapter presents relevant theories and frameworks by analysing published and unpublished literature available on the chosen research topic, in light of research questions to be addressed. The purpose is to highlight and discuss the relative weaknesses and strengths of the selected research area whilst identifying any research gaps. Break down of the topic, and key terms can have a positive impact on your dissertation and your tutor.
Methodology: The data collection and analysis methods and techniques employed by the researcher are presented in the Methodology chapter which usually includes research design, research philosophy, research limitations, code of conduct, ethical consideration, data collection methods, and data analysis strategy .
Findings and Analysis: Findings of the research are analysed in detail under the Findings and Analysis chapter. All key findings/results are outlined in this chapter without interpreting the data or drawing any conclusions. It can be useful to include graphs , charts, and tables in this chapter to identify meaningful trends and relationships.
Discussion and Conclusion: The researcher presents his interpretation of results in this chapter, and states whether the research hypothesis has been verified or not. An essential aspect of this section of the paper is to draw a linkage between the results and evidence from the literature. Recommendations with regards to implications of the findings and directions for the future may also be provided. Finally, a summary of the overall research, along with final judgments, opinions, and comments, must be included in the form of suggestions for improvement.
References: This should be completed in accordance with your University’s requirements
Bibliography
Appendices: Any additional information, diagrams, graphs that were used to complete the dissertation but not part of the dissertation should be included in the Appendices chapter. Essentially, the purpose is to expand the information/data.

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How to find dissertation topics about marketing.

For marketing dissertation topics:

Study recent industry trends.
Explore consumer behavior shifts.
Investigate digital marketing innovations.
Analyze branding or market strategies.
Consider social and ethical aspects.
Select a topic resonating with your passion and research goals.

70+ Dissertation Topics in Marketing 2024

Princi Rai ,

Mar 4, 2024

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Dissertation topics in marketing include crucial topics such as marketing ethics, advertisement and branding techniques on various social media platforms and e-commerce platforms and sustainability of brand value.

70+ Dissertation Topics in Marketing 2024

Dissertation topics in marketing include a wide variety of topics on branding and advertising, consumer behaviour, social media marketing, international marketing, marketing ethics, marketing strategy, and product development dissertation topics.

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What are Dissertation Topics in Marketing?

Top 10 general marketing dissertation topics , top 10 branding and advertising dissertation topics, top 10 consumer behaviour dissertation topics.

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Marketing Dissertation Topics and Research Ideas

Table of Contents

How do I choose marketing dissertation topics?

Selecting dissertation topics in marketing requires thoughtful consideration and a structured approach. Marketing is a dynamic field with a wide range of topics to explore. Here’s a step-by-step guide to help you choose the perfect marketing dissertation topics:

Identify Your Interests and Passions : Start by considering your personal interests within the field of marketing. Are there specific aspects of marketing that intrigue you, such as consumer behavior , digital marketing , branding , or social media ?
Conduct a Literature Review : Dive into the existing marketing literature. Explore academic journals, books, and recent articles to identify current trends, gaps in research, and areas that need further investigation. Look for debates or controversies within the field.
Consult with Advisors and Professors : Your academic advisors and professors are valuable resources. Schedule meetings to discuss your interests and potential topics. They can offer guidance, suggest relevant literature, and provide insights into research directions.
Consider the Practical Relevance : Think about the practical relevance of your topic. How does it relate to real-world marketing challenges or industry trends? A topic that addresses current marketing issues or provides solutions to practical problems can be especially compelling.
Originality and Contribution : Aim for originality. Seek to make a unique contribution to the field of marketing. This could involve proposing new theories, conducting empirical research, or offering innovative marketing strategies.
Narrow Your Focus : Once you’ve identified a general area of interest, narrow it down to a specific research question or problem. A well-defined and focused topic will make your research more manageable.
Data and Methodology : Consider the data sources and research methods available to you. Ensure that you have access to the necessary data and that your chosen methodology is appropriate for your research question.
Feasibility : Assess the feasibility of your chosen topic. Do you have the resources and time required to conduct the research effectively?
Stay Informed : Stay current with the latest marketing trends and developments. Attend conferences, webinars, and seminars, and follow reputable marketing news sources to stay updated.
Brainstorm and Reflect : Take time to brainstorm potential topics and reflect on their significance. Discuss your ideas with peers, advisors, or mentors to get feedback.

Remember, choosing the right marketing dissertation topic is a critical step in your academic journey. It should align with your interests, be relevant to the field, and have the potential to make a valuable contribution. If you need further assistance in finalizing your marketing dissertation topics, dissertation-help.co.uk can provide guidance and support to ensure your choice is well-informed and academically sound.

The focus of the marketing disse r tation is on educational theories and practices to make a learning experience and permit the improvement of skills that could be applied to real-world problems. Your marketing research proposal topics should contribute something to the current writing in a given field.

Consumer Behavior:

a. The impact of social media influencers on consumer purchasing decisions.
b. The role of emotions in consumer decision-making processes.
c. Understanding impulse buying behavior among millennials.
d. Cultural influences on consumer behavior: A comparative study between Eastern and Western markets.
e. The effect of product packaging design on consumer perception and purchase intention.
f. More Inspiring Consumer Behaviour Dissertation Topics and Sample Ideas

Branding and Brand Management:

a. Brand storytelling: Creating emotional connections with consumers.
b. The role of brand trust in enhancing brand loyalty.
c. Brand extensions: Evaluating the success factors and challenges.
d. Co-branding strategies: A case study analysis of successful partnerships.
e. Brand image and reputation management in the era of social media.
f. More Crafting Identity: Exploring Novel Branding Dissertation Topics

Digital Marketing Dissertation Topics:

a. The effectiveness of influencer marketing on Instagram compared to YouTube.
b. Search engine optimization (SEO) strategies for small businesses.
c. Analyzing the impact of online reviews on consumer purchasing behavior.
d. Personalization in email marketing: Best practices and consumer responses.
e. The role of virtual reality (VR) and augmented reality (AR) in shaping future digital marketing strategies.
f. More Scroll to Success: Exploring Innovative social media and Digital Marketing Dissertation Topics

Marketing Ethics and Corporate Social Responsibility:

a. green marketing: Consumer perceptions and attitudes towards eco-friendly products.
b. The role of corporate social responsibility (CSR) in enhancing brand reputation.
c. Ethical considerations in online advertising: Balancing persuasion and consumer privacy.
d. Fair trade marketing: Assessing the impact on consumer behavior and brand perception.
e. Gender stereotypes in advertising: Exploring ethical implications and societal effects.

Marketing Strategy:

a. Market segmentation strategies for niche product markets.
b. Competitive positioning analysis: A case study of successful market leaders.
c. The role of innovation in sustaining competitive advantage in mature industries.
d. International expansion strategies: Challenges and opportunities for emerging brands.
e. Pricing strategies in the era of dynamic pricing and price discrimination.

Marketing Communications:

a. Integrated marketing communications: Evaluating the effectiveness of a multi-channel approach.
b. The impact of celebrity endorsements on brand recall and recognition.
c. social media engagement strategies: Analyzing tactics for increasing user interaction.
d. The effectiveness of storytelling in advertising: A comparative study of narrative techniques.
e. Exploring the role of humor in advertising: Effects on brand perception and purchase intention.
f. More Communications dissertation Topics

Retail Marketing Dissertation Topics:

a. Retail atmospherics: Investigating the influence of store environment on consumer behavior.
b. The rise of online grocery shopping: Factors driving consumer adoption and preferences.
c. Retail store layout optimization: Maximizing sales through strategic floor plans.
d. Customer loyalty programs in retail: Analyzing the impact on repeat purchase behavior.
e. Retail pricing strategies: Dynamic pricing vs. fixed pricing models in brick-and-mortar stores.
f. More Retail Management Dissertation Topics Ideas

Product Development and Innovation:

a. New product development process: Assessing the stages from ideation to market launch.
b. Consumer co-creation in product innovation: Engaging customers in the design process.
c. Technology adoption in new product development: The role of AI and machine learning.
d. Sustainable product innovation: Strategies for integrating eco-friendly features into products.
e. The role of market research in identifying innovation opportunities: A case study analysis.

International Marketing Dissertation Topics:

a. Standardization vs. adaptation: Developing global marketing strategies for diverse markets.
b. Cross-cultural marketing communication: Challenges and strategies for effective messaging.
c. Entry modes in international markets: Comparing joint ventures, franchising, and wholly owned subsidiaries.
d. Global branding strategies: Building a consistent brand image across different cultures.
e. The impact of political and economic factors on international marketing decisions: A comparative analysis.

Marketing Analytics and Big Data:

a. Predictive analytics in marketing: Forecasting consumer behavior using machine learning algorithms.
b. Customer lifetime value (CLV) analysis: Maximizing profitability through effective customer segmentation.
c. Sentiment analysis in social media marketing: Leveraging text mining techniques to understand consumer perceptions.
d. Marketing attribution modeling: Assessing the contribution of different touchpoints to conversion.
e. Big data and personalization: Customizing marketing messages based on individual preferences and behavior patterns.

Services Marketing Dissertation Topics:

a. Service quality and customer satisfaction in the hospitality industry: A case study of luxury hotels.
b. Relationship marketing in service industries: Building long-term customer loyalty through personalized interactions.
c. Managing service recovery: Strategies for turning dissatisfied customers into loyal advocates.
d. Technology adoption in service delivery: The impact of chatbots and AI assistants on customer experience.
e. Customer perceptions of service fairness: Exploring the role of price, process, and outcome fairness in service encounters.

Marketing in Emerging Markets:

a. Market entry strategies for multinational corporations in emerging economies: A comparative analysis.
b. Consumer behavior in emerging markets: Understanding unique cultural influences and preferences.
c. Distribution channel management in emerging markets: Overcoming infrastructure challenges and regulatory barriers.
d. Brand localization strategies: Adapting global brands to resonate with consumers in emerging markets.
e. The role of microfinance in promoting entrepreneurship and economic development in emerging markets.

Relationship Marketing Dissertation Topics:

a. Customer engagement strategies: Building emotional connections through social media and community platforms.
b. Customer loyalty programs: Assessing the effectiveness of points-based vs. tiered rewards systems.
c. Co-creation platforms: Engaging customers in product development and innovation processes.
d. Customer relationship management (CRM) systems: Enhancing customer interactions and retention.
e. The role of trust in buyer-seller relationships: Factors influencing trust formation and maintenance in B2B contexts.

Marketing in the Healthcare Industry:

a. Healthcare branding and patient loyalty: Strategies for building trust and preference in healthcare services.
b. Digital marketing in healthcare: Leveraging online platforms for patient education and engagement.
c. Pricing strategies for pharmaceutical products: Balancing affordability and profitability in healthcare markets.
d. Patient satisfaction and quality of care: Measuring and improving healthcare service delivery.
e. Healthcare marketing regulations: Compliance challenges and ethical considerations in pharmaceutical advertising.

Marketing and Sustainability:

a. Sustainable supply chain management: Assessing the environmental and social impact of sourcing decisions.
b. Green marketing communication: Strategies for promoting eco-friendly products and initiatives.
c. Consumer attitudes towards sustainable consumption: Identifying barriers and motivators for green purchasing behavior.
d. Corporate sustainability reporting: Evaluating transparency and accountability in CSR disclosures.
e. Circular economy initiatives: Reducing waste and promoting resource efficiency through innovative business models.

Marketing Strategies for Small and Medium Enterprises (SMEs):

a. Digital marketing tactics for small businesses: Maximizing online visibility and customer engagement on a limited budget.
b. Niche marketing strategies for SMEs: Targeting specialized market segments to gain a competitive edge.
c. Guerrilla marketing campaigns: Innovative and low-cost promotional strategies for SMEs.
d. Networking and relationship building for SMEs: Leveraging partnerships and alliances to expand reach and resources.
e. Brand differentiation strategies for SMEs: Creating unique value propositions to stand out in crowded markets.

Marketing Metrics and Performance Measurement:

a. Key performance indicators (KPIs) for marketing effectiveness: Identifying and tracking metrics that drive business growth.
b. Marketing ROI analysis: Evaluating the financial impact of marketing campaigns and initiatives.
c. Customer lifetime value (CLV) modeling: Predicting long-term profitability and optimizing marketing investments.
d. Marketing dashboards and reporting tools: Designing visualizations for monitoring and communicating marketing performance.
e. Benchmarking and competitive analysis: Comparing performance metrics with industry peers to identify strengths and weaknesses.

Luxury Brand Marketing Dissertation Topics:

a. Luxury brand storytelling: Crafting narratives that resonate with affluent consumers and reinforce brand prestige.
b. Experiential marketing in the luxury sector: Creating immersive brand experiences to drive emotional connections and loyalty.
c. Celebrity endorsements in luxury brand advertising: Assessing the impact on brand perception and consumer attitudes.
d. Sustainable luxury branding: Balancing environmental responsibility with the exclusivity and craftsmanship of luxury products.
e. Digital transformation in luxury retail: Innovations in e-commerce, omnichannel strategies, and virtual experiences for luxury brands.

Marketing in the Tourism and Hospitality Industry:

a. Destination marketing strategies: Promoting tourist attractions and experiences to target markets effectively.
b. Online reputation management for hotels and resorts: Monitoring and responding to guest reviews on review platforms and social media.
c. Tourist behavior analysis: Understanding the decision-making process and preferences of leisure travelers.
d. Event marketing in the tourism industry: Leveraging festivals, conferences, and cultural events to attract visitors and boost revenue.
e. Sustainable tourism marketing: Promoting responsible travel practices and supporting local communities and ecosystems.
f. More What are some good thesis topics in tourism marketing?

Marketing Education and Pedagogy:

a. Innovative teaching methods in marketing courses: Incorporating experiential learning, simulations, and case studies.
b. Digital marketing curriculum development: Integrating emerging trends and technologies into marketing education programs.
c. Assessing student learning outcomes in marketing courses: Designing effective assessments to measure knowledge and skills mastery.
d. Student engagement strategies in marketing classrooms: Fostering active participation and collaboration through interactive activities.
e. Cross-cultural marketing education: Addressing cultural diversity and globalization in marketing curriculum design and delivery.

General Marketing Dissertation Topics

Dissertation topics in marketing encompass a wide spectrum, from consumer behavior analysis to digital marketing strategies, offering students the opportunity to explore contemporary trends and address industry challenges through rigorous research and analysis.

By delving into these topics, scholars can gain valuable insights into market dynamics, develop innovative approaches, and contribute to the advancement of marketing theory and practice.

Analyzing the Role of Customer Reviews and Ratings in Online Purchase Decisions
Exploring the Impact of Pricing Strategies on Consumer Perceptions and Behavior
Investigating the Effectiveness of Loyalty Programs in Driving Customer Retention
The Role of Cultural Factors in International Marketing Strategies
Analyzing the Use of Artificial Intelligence in Marketing Personalization
Exploring the Effectiveness of Mobile Apps in Enhancing Customer Engagement
Investigating the Impact of E-commerce on Traditional Retailing and Consumer Behavior
The Influence of Gender Stereotypes in Advertising on Consumer Perceptions
Analyzing the Role of Social Proof in Influencing Consumer Decision-Making
Exploring the Impact of Celebrity Endorsements on Luxury Brands
Investigating the Effectiveness of Affiliate Marketing in Driving Online Sales
The Role of Corporate Social Responsibility in Brand Building
Analyzing the Use of Big Data in Marketing Strategy Development
Exploring the Influence of Brand Image on Consumer Brand Loyalty
Investigating the Impact of Customer Experience on Brand Advocacy
To study the impact of social media campaigns on consumer attitudes toward the brand
To evaluate the success of the Black Friday sale strategy to drive sales.
To what extent does influencer marketing facilitate the increase in sales?
A systematic literature review on factors influencing the buying decisions of Generation Z.
Impact of e-marketing on consumer decisions in the case of the luxury industry in the Middle East.
A comparison of traditional vs. digital marketing taking consumer’s perspectives.
Impact of technological disruption on marketing processes and activities.
How are search engines contributing to the success of e-commerce?
Impact of relationship marketing on consumer memberships and loyalty.
The extent to which loyalty schemes influence customer satisfaction in the retail industry.
Does technology-driven customer engagement lead to better customer satisfaction?
How do companies build brand equity through celebrity endorsement in the fashion industry?
Do customers respond differently to direct and digital marketing?
The extent to which belief, religion, and values have an impact on marketing in the world.
Impact of customer-centric marketing strategies in achieving sustainable growth.
How do the integration of the Internet of Things and automated services facilitate interactions to create optimal value?
The relationship between innovation, creativity, and strong brand image.
Examining the importance of social marketing for youngsters.
Implementation of game theory in successful branding.
The emerging role of social networking sites in redeveloping the brand image.
Is it necessary to use influencer marketing to achieve marketing goals?
The emerging concept of color psychology and its impact on marketing
Key factors to achieving sustainability differentiation in the Zero-zero-zero world. In the case of automobiles.
Role of Culture in the Relationship between consumer purchasing behavior and celebrity endorsements.
An evaluation of consumer preference trends in purchasing plant-based meat among non-vegans.
How are brands using manipulation tactics in the attention of more customer segments?
Are Instagram influencers successfully influencing the buying decisions of buyers?
How direct marketing strategies are influenced by consumer needs?
Are all global brands incorporating standardization strategies?
How does the local culture affect the marketing tactics of a food company?
Do loyalty cards contribute to boosting sales figures?
To what extent do corporate social responsibility goals influence the strategic objectives of a corporation?
How are marketers taking advantage of search engine optimization to increase traffic on sites?
Does effective content shared on social media influence the behavior of consumers?
How can Snapchat help small businesses grow?
To what extent do Instagram marketing and advertisements help in gaining customer attention?
Which factors trigger impulsive buying behavior?
What are the rural and urban marketing challenges faced by food companies?
Has the COVID-19 pandemic influenced the marketing tactics of corporations?
How did the COVID-19 pandemic affect the behavior and perceptions of consumers?
To what extent did COVID-19 influence the advertising of food companies?
What is the impact of brand image on consumer taste preference?
Analyze the shelf spacing competition of beauty products.
Evaluate the consumer decision-making model in the automobile industry of the United States.
Explore the impact of search engine optimization on the marketing performance of corporates.
How are hospitality businesses targeting Generation Y and Z customers?
Examine the impact of effective customer relationship management on customer retention.
How does humorous advertising affect consumer brand perception?
How can companies improve the commitment level of customers?
Evaluate the four-dimension approach to attitude measurement.

In conclusion, dissertation topics in marketing offer a rich landscape for scholarly exploration, allowing researchers to delve into consumer behavior, emerging technologies, and market dynamics. Through comprehensive analysis and innovative approaches, these topics contribute to shaping the future of marketing practice and theory, addressing the evolving needs of businesses and consumers alike.

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168 Current International Relations Research Topics For Any Level

Are you a student looking for intriguing international relations research topics? Look no further! In this blog post, we have created a list of 168 unique and thought-provoking research topics in the field of international relations that should help students get an A+ on their next paper.

Whether you’re studying political science, international affairs or related disciplines, this comprehensive list covers a wide range of fascinating subjects. From global governance to security issues, diplomacy, human rights, and more, these topics are designed to inspire your research and help you delve deeper into the complexities of international relations. So, grab your notepad and get ready to explore these captivating research ideas!

A Word On International Relations Theses

International relations is the study of interactions between nations and global actors. It examines politics, economics, security, and culture, exploring how countries cooperate, conflict and shape global dynamics. If you’re about to start working on a thesis in international relations and you are wondering what to include in your paper, here is a short explanation of each of the mandatory chapters:

Introduction: The opening section that presents the research problem, objectives, and significance of the study. Literature Review: A comprehensive review of existing scholarly works related to the research topic, providing a context for the study. Methodology: Describes the research design, data collection methods, and analytical techniques used to address the research questions or hypotheses. Findings: Presents the empirical results or outcomes of the research, often supported by data, analysis, and interpretation. Discussion: Analyzes and interprets the findings in relation to the research objectives, drawing connections to existing literature and providing insights. Conclusion: Summarizes the main findings, highlights the contributions to the field, and suggests avenues for future research. References: Lists all the sources cited in the thesis following a specific citation style (e.g., APA, MLA).

Now, it’s time to deliver on our promise and give you the list of international relations research paper topics. Choose the one you like the most:

Easy International Relations Research Topics

Explore our list of easy international relations research topics that will help you understand global politics and analyze the dynamics of international relations with ease

The impact of globalization on state sovereignty and international relations
Analyzing the role of non-state actors in global governance structures
The influence of soft power in shaping international relations and diplomacy
Exploring the relationship between human rights and international relations
Examining the dynamics of economic interdependence in international relations
The role of international organizations in promoting peace and security
Assessing the impact of climate change on international relations and cooperation
Analyzing the role of regional integration in shaping global politics
The implications of cyber warfare for international relations and national security
Examining the challenges and opportunities of humanitarian intervention in international relations
Analyzing the role of ideology in shaping state behavior in international relations
Exploring the impact of migration and refugee crises on international relations
Assessing the role of international law in resolving conflicts and promoting peace
Investigating the role of intelligence agencies in shaping international relations

International Relations Thesis Topics

Our wide range of international relations thesis topics will guide you towards developing a strong research question, conducting in-depth analysis, and contributing to the field with your original research:

Power dynamics and the balance of power in international relations
Exploring the role of diplomacy in conflict resolution and peacebuilding
The impact of nuclear proliferation on international security and non-proliferation regimes
Analyzing the role of international institutions in managing global crises
The influence of nationalism on interstate relations and regional cooperation
Examining the role of international norms and human rights in shaping foreign policy
Assessing the impact of economic globalization on state sovereignty in international relations
The role of social media in shaping public opinion and international relations
Exploring the concept of hegemony and its implications for international relations
The role of gender in international relations and its impact on policy-making
Analyzing the role of intelligence agencies in shaping international relations
The implications of emerging technologies on international security and arms control
Examining the role of media and propaganda in international conflicts and public opinion
The impact of regional integration on state behavior and international cooperation

Advanced International Relations Topics For Research

Dive into complex issues, explore cutting-edge theories, and unravel the intricate dynamics of global affairs with our advanced international relations topics for research:

China’s global rise and its power dynamics
Non-traditional security threats in international relations
AI and warfare: Implications for international security
Climate change, conflict, and forced migration in international relations
Religion and politics in international relations
Populism’s impact on global governance and international relations
Social movements and civil society in shaping international relations
Pandemics and international cooperation: Implications for global governance
Cultural diplomacy and soft power in international relations
Information warfare and disinformation in international relations
Regional powers shaping global security dynamics
Responsibility to protect and humanitarian interventions in international relations
Resource scarcity and environmental degradation in international relations
Migration and refugee crises’ impact on global stability

International Relations Research Questions

Our carefully curated list of international relations research questions will inspire critical thinking and promote meaningful discussions:

How does power transition theory explain shifts in global power dynamics?
What are the implications of the rise of non-state actors on traditional state-centric international relations theories?
How do identity politics and nationalism shape interstate conflicts?
What are the factors influencing state compliance with international human rights norms?
How does globalization impact state sovereignty?
What are the challenges of multilateralism in addressing global issues?
How does public opinion influence state behavior in international relations?
What are the causes and consequences of failed states in international relations?
How does the distribution of power in international institutions affect their legitimacy?
What are the implications of emerging technologies, such as artificial intelligence, on international security?
How do regional conflicts and security dilemmas impact regional integration efforts?
What are the root causes of terrorism?
How does economic interdependence shape interstate relations and global governance structures?
What are the challenges of global environmental governance in addressing climate change?

International Relations Paper Topics

Choose one of our international relations paper topics that resonate with your interests and embark on an enriching research journey:

The role of ideology in shaping state behavior in international relations
Analyzing the impact of economic sanctions on diplomatic relations between countries
The role of media and propaganda in influencing public opinion in international conflicts
Exploring the relationship between globalization and cultural identity in international relations
The implications of cybersecurity threats on national security and international relations
Assessing the role of intelligence agencies in gathering and analyzing international intelligence
Analyzing the impact of regional organizations on regional conflicts and cooperation in international relations
The influence of international trade agreements on global economic and political relations
Exploring the dynamics of nuclear disarmament and non-proliferation in international relations
The role of international law in resolving territorial disputes and promoting peace
Non-state actors in international relations: Influence and challenges
Conflict resolution mechanisms: Negotiation, mediation, and peacebuilding approaches
Diplomatic immunity: Balancing immunity with accountability in international relations
The impact of global pandemics on international cooperation and security

Engaging Topic Ideas About International Relations

Are you seeking engaging and captivating topic ideas for your international relations research? Choose one of these engaging topic ideas about international relations:

Global governance and international organizations in addressing global challenges.
Nationalism’s impact on international relations and global cooperation.
Soft power in shaping international perceptions and relations.
Regional conflicts’ implications for global stability and security.
Cyber warfare: Assessing evolving cyber threats in international relations.
Media’s role in international relations: Influence, propaganda, and disinformation.
Economic interdependence: Opportunities and risks in global relations.
Diplomacy in the digital age: Challenges of virtual diplomacy.
Global migration and refugee crises: Humanitarian and political dimensions.
Human rights in international relations: Promoting universal rights.
Terrorism’s impact on global security and counterterrorism efforts.
Environmental diplomacy: Addressing global environmental challenges.
Religion’s role in international relations.
Regional power dynamics: Influence of major powers in different regions

Interesting International Relations Research Paper Topics

Uncover fascinating research paper topics in international relations that will captivate your readers and showcase your analytical skills. Use one of these interesting international relations research paper topics:

Populism’s rise and its impact on international relations and global governance
Climate change’s geopolitical implications: Conflicts, migrations, and resource competition
Hybrid warfare: Analyzing blurred lines between conventional and unconventional threats
Technology’s impact on diplomacy and the future of diplomatic practices
Nuclear energy diplomacy: Balancing peaceful uses and proliferation concerns
Soft power and cultural industries’ influence in international relations
Politics of humanitarian aid: Challenges and ethical considerations
Media framing’s impact on public opinion in international conflicts
International cooperation in space exploration and its geopolitical implications
Diaspora communities’ role in shaping international relations and global politics
Migration policies and human rights: Balancing border control and human dignity
Global health governance: Cooperation, challenges, and pandemic responses
Environmental peacebuilding: Addressing conflicts over natural resources and degradation
Economic sanctions: Effectiveness and ethical implications in international relations

Political Science Dissertation Topics

Our list of political science dissertation topics will provide you with a solid foundation for developing a unique research proposal and making a significant contribution to the field:

The role of political ideologies in foreign policy and international relations.
National security strategies and state behavior in international relations.
Global governance and collective decision-making challenges in international institutions.
Public opinion’s influence on foreign policy and international relations.
Identity politics and intergroup relations in international contexts.
Humanitarian interventions and the responsibility to protect.
Geopolitics and resource conflicts: Strategic importance of natural resources.
International law’s role in shaping state behavior and resolving conflicts.
Comparative political systems in international relations.
Political leadership’s impact on diplomatic relations and cooperation.
International development assistance: Aid effectiveness and challenges.
Non-state actors in global politics: Influence, networks, power dynamics.
Intelligence agencies in international intelligence gathering and analysis.
Political parties and foreign policy shaping

Current International Relations Topics For Research Paper

Stay up to date with the latest developments in global politics by exploring our selection of current international relations topics for research paper writing :

Emerging technologies’ impact on global security and power dynamics.
Transnational threats: Terrorism, crime, and cyber challenges in focus.
Regional integration in globalization: Achievements, limitations, and prospects.
Trade wars: Implications for global economy and cooperation.
Disinformation and fake news: Influence on international politics and public opinion.
Climate change negotiations: Progress and challenges in combating global warming
Cybersecurity and emerging threats in international relations.
Regional power dynamics in the Middle East: Implications for global security
Global responses to the COVID-19 pandemic: Cooperation and challenges
Climate change mitigation and adaptation in international policy
Rising nationalism and its impact on international cooperation
Humanitarian crisis in Yemen: International responses and challenges
Technology and the future of warfare: Implications for global security
The Belt and Road Initiative: Assessing its impact on international relations

Awesome Research Topics For International Relations

Our awesome research topics for international relations allow you to explore diverse areas of global politics and contribute to the field with your exceptional research:

NGOs’ role in shaping international policies and agendas
Humanitarian interventions and the responsibility to protect: Effectiveness and ethics
Cybersecurity challenges in international relations: Risks and responses
Global migration governance: Policies and implications
Globalization vs national sovereignty: Impacts on state behavior
China’s Belt and Road Initiative: Geopolitical influence and challenges
Nuclear disarmament and non-proliferation: Effectiveness of treaties
Gender in international relations: Impact of norms and policies
Post-colonial perspectives in international relations: Power dynamics and legacies
Climate justice and international cooperation: Addressing climate change
Regional organizations in global governance and international relations
Politics of humanitarian intervention: Strategies and outcomes
Political economy of international trade: Impact of policies and agreements
Populism’s impact on democracy and international relations

Controversial International Relations Topics

Delve into the realm of controversy and discourse with our thought-provoking controversial international relations topics:

Drones in targeted killings: Legal and ethical implications
Nuclear energy and non-proliferation: Benefits and risks
Intervention in state sovereignty: Legitimacy and consequences
Ethics of economic sanctions: Effectiveness and impact on civilians
Cyber warfare and international norms: Regulating cyber conflicts
Climate change’s impact on national security and conflicts
Intelligence agencies in covert operations and international relations
Politics of humanitarian aid: Motivations and challenges
Ethics of military intervention: Justifications and consequences
Politics of regime change: Motivations and implications
Media bias’s impact on international perceptions and diplomacy
Private military companies: Challenges and accountability
Politics of disarmament and arms control: Progress and challenges
Corporate interests’ influence on foreign policy and relations

Best International Relations Topics For 2023

Stay ahead of the curve with our selection of the best international relations topics for 2023. These carefully curated topics reflect the current trends, emerging challenges and pressing issues:

COVID-19 pandemic’s implications on global politics and international relations
Rise of populism and its impact on democracy and international cooperation
Cybersecurity challenges in a hyper-connected world: Risks and responses
Future of international cooperation in addressing global challenges and conflicts
Climate change and security: Implications for international relations and stability
Evolving role of regional powers in shaping global politics and relations
Technological advancements’ impact on state power and international relations
Global governance reform: Restructuring international institutions
Social media’s role in shaping international perceptions and political movements
Challenges and prospects of nuclear disarmament and non-proliferation
Intersection of artificial intelligence and international relations
Impact of trade wars on global economic relations and cooperation
Geopolitical tensions in the Arctic: Resource competition and influence
Future of multilateralism: Relevance and effectiveness in a changing world

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We have also prepared a list of best topics on the following disciplines:

122 Best Ecology Topics To Sparkle Your Writing
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How do I choose a research topic in international relations?

Consider your interests, current events, and gaps in existing literature to identify an area of focus. Brainstorm potential topics and ensure they align with your research objectives.

What makes a strong international relations research paper?

A strong research paper includes a well-defined research question, solid theoretical framework, rigorous analysis, credible sources, and logical structure. It should also contribute to the existing body of knowledge.

How can I narrow down my international relations research topic?

Consider specific regions, actors, theories, or policy areas within international relations. Narrowing down your topic will allow for a more focused and manageable research paper.

Can I use case studies in my international relations research paper?

Yes, case studies can be valuable in providing empirical evidence and in-depth analysis. They help illustrate theoretical concepts and offer real-world examples to support your arguments.

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In higher education, few milestones hold as much significance as the completion of a dissertation. Embarking on a dissertation journey can be both exciting and challenging. To assist students from various academic streams, we have compiled an extensive list of 350 dissertation topic ideas.

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Without further ado, let’s explore the best ideas and examples for dissertation topics for the stream of your choice!

Business management dissertation topics

1. Exploring the Impact of Artificial Intelligence on Customer Relationship Management: Opportunities and Challenges.

2. Investigating the Role of Emotional Intelligence in Entrepreneurial Success.

3. Analyzing the Influence of Corporate Culture on Innovation and Creativity.

4. Examining the Effectiveness of Sustainable Supply Chain Management Practices in Enhancing Organizational Performance.

5. The Rise of Remote Work: Managing Virtual Teams in the Digital Age.

6. Investigating the Role of Corporate Governance in Ensuring Ethical Business Practices.

7. The Impact of Diversity and Inclusion Initiatives on Organizational Performance and Employee Engagement.

8. Exploring the Role of Social Media Marketing in Building Brand Loyalty.

9. Assessing the Effectiveness of Change Management Strategies in Successfully Implementing Organizational Change.

10. Investigating the Relationship between Leadership Styles and Employee Motivation in Times of Crisis.

Education dissertation topics

1. The Impact of Gamification on Student Engagement and Learning Outcomes.

2. Exploring the Role of Student Voice in School Decision-Making Processes.

3. Analyzing the Effectiveness of Project-Based Learning in Developing Critical Thinking Skills.

4. Investigating the Benefits and Challenges of Online Learning in K-12 Education.

5. The Influence of Teacher-Student Relationships on Academic Achievement and Well-being.

6. Examining the Role of Emotional Intelligence in Teacher Effectiveness and Classroom Management.

7. The Impact of Inclusive Education on the Social Integration and Academic Performance of Students with Disabilities.

8. Analyzing the Effectiveness of Multicultural Education in Promoting Cultural Awareness and Acceptance.

9. Investigating the Factors Influencing Parental Involvement in Early Childhood Education.

10. Exploring the Role of Technology in Enhancing STEM Education and Career Readiness.

Psychology dissertation topics

1. The Impact of Mindfulness-Based Interventions on Stress Reduction and Well-being.

2. Investigating the Relationship between Social Media Use and Body Image Disturbance in Adolescents.

3. Exploring the Role of Resilience in Coping with Trauma and Adversity.

4. The Influence of Parenting Styles on Emotional Regulation and Social Skills in Children.

5. Examining the Effects of Video Games on Cognitive Abilities and Aggression.

6. Investigating the Relationship between Personality Traits and Job Satisfaction across Different Professions.

7. The Role of Attachment Styles in Romantic Relationships: Predictors of Relationship Satisfaction and Stability.

8. Exploring the Impact of Early Life Experiences on Adult Attachment Patterns.

9. The Effectiveness of Cognitive-Behavioral Therapy in Treating Obsessive-Compulsive Disorder.

10. Investigating the Relationship between Sleep Quality and Mental Health in College Students.

Leadership dissertation topics

1. The Role of Emotional Intelligence in Effective Leadership Practices.

2. Exploring the Relationship between Authentic Leadership and Employee Engagement.

3. Analyzing the Impact of Transformational Leadership on Organizational Innovation and Change.

4. Investigating the Influence of Cross-Cultural Leadership in Global Organizations.

5. The Role of Ethical Leadership in Fostering Corporate Social Responsibility.

6. Exploring the Effects of Leadership Styles on Team Performance and Productivity.

7. Analyzing the Leadership Challenges and Strategies in Nonprofit Organizations.

8. Investigating the Role of Servant Leadership in Enhancing Employee Well-being and Job Satisfaction.

9. The Impact of Gender and Leadership: Breaking the Glass Ceiling.

10. Exploring the Role of Leadership Development Programs in Nurturing Future Leaders.

Finance dissertation topics

1. The Impact of Financial Technology (Fintech) on Traditional Banking Systems.

2. Analyzing the Relationship between Corporate Social Responsibility and Financial Performance.

3. Exploring the Determinants of Capital Structure in Small and Medium Enterprises.

4. Investigating the Role of Behavioral Finance in Investment Decision Making.

5. Analyzing the Effectiveness of Risk Management Strategies in Financial Institutions.

6. The Impact of Financial Literacy Education on Personal Financial Management.

7. Exploring the Relationship between Corporate Governance and Firm Value.

8. Investigating the Effectiveness of Financial Regulations in Ensuring Market Stability.

9. The Role of Blockchain Technology in Revolutionizing Financial Transactions.

10. Analyzing the Impact of Macroeconomic Factors on Stock Market Volatility.

Social work dissertation topics

1. The Role of Social Work in Addressing Mental Health Challenges among Underserved Populations.

2. Exploring the Influence of Cultural Competence in Social Work Practice.

3. Investigating the Effectiveness of Trauma-Informed Interventions in Supporting Survivors of Abuse.

4. Analyzing the Role of Social Workers in Promoting Social Justice and Advocacy.

5. Exploring the Impact of Family-Based Interventions in Preventing Juvenile Delinquency.

6. Investigating the Effectiveness of Substance Abuse Treatment Programs in Rehabilitation and Recovery.

7. The Role of Social Work in Addressing Homelessness and Housing Insecurity.

8. Exploring the Relationship between Social Work and Community Development.

9. Investigating the Influence of Social Media on Youth Mental Health and Well-being.

10. The Impact of School Social Work Services on Academic Achievement and Student Success.

History dissertation topics

1. The Role of Women in the Civil Rights Movement: Forgotten Voices and Contributions.

2. Exploring the Impact of Colonialism on Indigenous Cultures: A Comparative Study.

3. Analyzing the Role of Propaganda in Shaping Public Opinion during World War II.

4. Investigating the Influence of Ancient Civilizations on Modern Political Systems.

5. The Evolution of Human Rights: A Historical Analysis from Ancient Times to the Present.

6. Exploring the Cultural Exchange between East and West along the Silk Road.

7. Analyzing the Causes and Consequences of the Industrial Revolution.

8. Investigating the Role of Religion in Shaping Historical Events and Societies.

9. The Impact of Globalization on Historical Preservation and Cultural Identity.

10. Exploring the History and Significance of LGBTQ+ Movements and Activism.

Nursing dissertation topics

1. Exploring the Role of Nurse Practitioners in Primary Care Settings: Challenges and Opportunities.

2. Analyzing the Impact of Technology on Nursing Practice and Patient Outcomes.

3. Investigating the Role of Cultural Competence in Delivering Culturally Sensitive Care.

4. The Influence of Nurse Leadership on Patient Safety and Quality of Care.

5. Exploring the Benefits and Challenges of Interprofessional Collaboration in Healthcare.

6. Analyzing the Effectiveness of Evidence-Based Practice in Improving Nursing Care.

7. Investigating the Role of Nurses in Promoting Health Equity and Reducing Health Disparities.

8. Exploring the Impact of Nursing Education on the Readiness for Clinical Practice.

9. The Role of Nurses in Addressing Mental Health in Primary Care Settings.

10. Investigating the Effectiveness of Nurse-led Interventions in Chronic Disease Management.

Fashion dissertation topics

1. The Evolution of Sustainable Fashion: Trends, Challenges, and Future Prospects.

2. Exploring the Influence of Social Media on Fashion Consumption and Trends.

3. Analyzing the Role of Fashion in Shaping Cultural Identity and Expression.

4. Investigating the Impact of Fast Fashion on the Environment and Labor Practices.

5. The Relationship between Fashion and Body Image: Exploring the Effects on Self-esteem and Well-being.

6. Exploring the Role of Fashion in Empowering Marginalized Communities.

7. Analyzing the Intersection of Fashion, Technology, and Wearable Devices.

8. Investigating the Influence of Celebrity Endorsements on Consumer Behavior in the Fashion Industry.

9. The Role of Fashion Education in Nurturing Future Designers and Industry Professionals.

10. Exploring the Representation of Diversity and Inclusion in Fashion Advertising and Media.

Law dissertation topics

1. Analyzing the Impact of Artificial Intelligence on Legal Practice and Ethics.

2. Investigating the Role of International Law in Addressing Global Security Challenges.

3. Exploring the Relationship between Intellectual Property Rights and Innovation.

4. Analyzing the Role of Restorative Justice in Criminal Justice Systems.

5. Investigating the Effectiveness of Cybersecurity Laws in Protecting Digital Privacy.

6. The Influence of Human Rights Law on Refugee and Asylum Policies.

7. Exploring the Intersection of Law and Technology: Legal Implications of Emerging Technologies.

8. Analyzing the Role of Corporate Social Responsibility in Business Law and Ethics.

9. Investigating the Effectiveness of Alternative Dispute Resolution Methods in Resolving Legal Disputes.

10. Exploring the Legal and Ethical Implications of Genetic Engineering and Biotechnology.

English literature dissertation topics

1. The Evolution of Dystopian Themes in Post-Millennial Young Adult Fiction.

2. The Representation of Artificial Intelligence in Science Fiction from the 1950s to the Present.

3. Eco-Criticism and Nature in Contemporary Poetry.

4. The Role of the Byronic Hero in Modern Literature: A Comparative Analysis.

5. The Influence of Folklore on National Identity in 19th Century Literature.

6. Gender and Power Dynamics in the Works of Virginia Woolf.

7. The Literary Significance of Lesser-Known Works of the Harlem Renaissance.

8. Magic Realism and Post-Colonial Narrative: A Study of Salman Rushdie and Gabriel García Márquez.

9. The Intertextuality of Biblical Mythos in 20th-Century American Novels.

10. The Impact of Digital Media on Narrative Structures in 21st Century Fiction.

Public health dissertation topics

1. The Effects of Urbanization on Mental Health Disorders in Developing Countries.

2. The Impact of Climate Change on Vector-Borne Diseases in Sub-Saharan Africa.

3. Assessing the Efficacy of Telemedicine in Rural Healthcare Delivery.

4. The Role of Public Health Policies in Addressing the Opioid Epidemic in the United States.

5. Vaccine Hesitancy and Social Media: Analyzing the Spread of Misinformation.

6. The Relationship Between Socioeconomic Status and Obesity Rates in Children.

7. Evaluating Community-Based Interventions to Reduce Health Disparities in Indigenous Populations.

8. The Long-Term Public Health Consequences of Natural Disasters.

9. The Effectiveness of Workplace Wellness Programs on Employee Health and Productivity.

10. Ethical Considerations in the Allocation of Limited Healthcare Resources During Pandemics.

Special education dissertation topics

1. The Impact of Inclusive Education on Children with Autism Spectrum Disorder.

2. The Efficacy of Assistive Technologies in Supporting Students with Dyslexia.

3. The Influence of Parental Involvement on Educational Outcomes for Children with Down Syndrome.

4. Transition Strategies for Young Adults with Intellectual Disabilities Entering the Workforce.

5. The Challenges of Implementing Individualized Education Programs (IEPs) in Public Schools.

6. Analyzing Behavioral Intervention Techniques for Students with Emotional and Behavioral Disorders.

7. The Role of Art Therapy in Enhancing Communication Skills in Non-Verbal Children with Special Needs.

8. The Effects of Early Intervention on Long-Term Academic Writing for Children with Learning Disabilities.

9. Teacher Training and Preparedness for Handling Special Educational Needs in Mainstream Classrooms.

10. The Social Integration of Children with Special Needs in Multicultural Classrooms.

Social media marketing dissertation topics

1. Analyzing the ROI of Influencer Marketing on Consumer Purchase Decisions.

2. The Impact of Social Media Algorithms on Content Visibility and Brand Engagement.

3. The Role of User-Generated Content in Building Brand Loyalty for an Author Brand .

4. Ethical Considerations in Social Media Marketing: Transparency and Consumer Privacy.

5. The Effectiveness of Real-Time Social Media Analytics for Agile Marketing Strategies.

6. The Influence of Social Media on the Rapid Spread of Fashion Trends.

7. Cross-Cultural Social Media Marketing Strategies for Global Brands.

8. Measuring the Impact of Hashtag Campaigns on Brand Awareness.

9. The Use of AI and Machine Learning in Personalizing Social Media Advertising.

10. The Transition from Social Media Marketing to Social Commerce: Opportunities and Challenges.

Accounting dissertation topics

1. The Role of Forensic Accounting in Combatting White-Collar Crime.

2. The Impact of Automation and Artificial Intelligence on the Accounting Profession.

3. The Influence of Tax Policies on Small Business Growth and Sustainability.

4. Accounting Ethics: A Study of Corporate Scandals and Their Impact on Regulations.

5. The Adoption of International Financial Reporting Standards (IFRS) in Emerging Economies.

6. The Effectiveness of Risk Management Strategies in the Banking Sector.

7. Comparative Analysis of Traditional vs. Activity-Based Costing in Manufacturing.

8. Blockchain Technology and Its Implications for Accounting Transparency and Efficiency.

9. The Future of Audit: The Use of Big Data and Analytics.

10. Corporate Social Responsibility Reporting: Trends, Challenges, and Opportunities.

Marketing dissertation topics

1. The Impact of Augmented Reality Advertising on Consumer Purchase Intentions.

2. Sustainability in Marketing: Consumer Perceptions and Brand Performance.

3. The Effectiveness of Nostalgia Marketing in the Digital Age.

4. Consumer Privacy Concerns and Trust in Digital Marketing Campaigns.

5. The Role of Sensory Branding in Creating Customer Experience and Loyalty.

6. Mobile Marketing and Location-Based Services: The New Frontier for Customer Engagement.

7. The Influence of Social Responsibility on Brand Equity in the Fast Fashion Industry.

8. Analyzing the Shift from Omnichannel to Unified Commerce Marketing Strategies .

9. The Use of Neuromarketing to Enhance Customer Engagement and Retention.

10. The Dynamics of Consumer Behavior in Subscription-Based Business Models.

Human resources dissertation topics

1. The Impact of Remote Work on Employee Engagement and Organizational Culture.

2. The Role of HR Analytics in Talent Acquisition and Retention Strategies.

3. Diversity and Inclusion: Assessing the Effectiveness of Current Corporate Policies.

4. The Influence of Employee Well-being Programs on Organizational Performance.

5. The Future of Work: Preparing for the Integration of AI and Human Talent.

6. The Effect of Leadership Development Programs on Succession Planning.

7. Gig Economy and HRM: Adapting Human Resource Practices for a Flexible Workforce.

8. The Relationship Between Employer Branding and Employee Satisfaction.

9. The Impact of Corporate Social Responsibility Initiatives on Employee Motivation.

10. The Role of Psychological Safety in Team Performance and Employee Retention.

Economics dissertation topics

1. The Economic Impact of Climate Change on Agriculture in Developing Countries.

2. Cryptocurrencies and Their Influence on Traditional Financial Markets.

3. The Effects of Universal Basic Income Experiments on Local Economies.

4. The Economics of Pandemics: Lessons Learned from COVID-19.

5. The Role of Innovation and Technology in Economic Growth.

6. Behavioral Economics and Consumer Decision-Making during Economic Recessions.

7. The Impact of Trade Wars on Global Economic Stability.

8. The Effectiveness of Microfinance Institutions in Alleviating Poverty.

9. The Relationship Between Political Instability and Foreign Direct Investment.

10. The Economic Consequences of Aging Populations for Developed Economies.

Statistics dissertation topics

1. The Use of Bayesian Methods in Developing Enhanced Predictive Models.

2. The Application of Statistical Analysis in Genomics and Personalized Medicine.

3. The Role of Statistics in Quality Control and Improvement in the Manufacturing Sector.

4. Advanced Time Series Analysis for Economic and Financial Forecasting.

5. The Impact of Big Data on Statistical Models and Outcomes.

6. The Use of Machine Learning Algorithms in High-Dimensional Data Analysis.

7. Statistical Methods for Analyzing the Impacts of Environmental Policies.

8. The Evaluation of Statistical Literacy Among Non-Statisticians in Research-Intensive Fields.

9. Spatial Statistics: Modeling and Analysis of Geospatial Data.

10. The Challenges of Missing Data in Longitudinal Studies and Approaches for Handling Dropout.

Operations management dissertation topics

1. The Role of Circular Economy in Operations and Supply Chain Management.

2. The Impact of IoT on Inventory Management and Optimization.

3. The Effect of Lean Management on Operations Efficiency in the Service Industry.

4. The Use of Predictive Analytics for Capacity Planning in Manufacturing.

5. The Relationship Between Quality Management Practices and Operational Performance.

6. Supply Chain Resilience: Risk Management Strategies in the Face of Global Disruptions.

7. Operational Challenges and Solutions in the Transition to Sustainable Energy Sources.

8. The Impact of 3D Printing Technology on Production Processes and Supply Chains.

9. The Role of Artificial Intelligence in Enhancing Decision-Making in Operations Management.

10. The Influence of E-commerce on Logistics and Distribution Strategies.

Humanities dissertation topics

1. Digital Humanities and the Transformation of Scholarly Research in the 21st Century.

2. The Intersection of Art and Politics in Street Art Movements Across the Globe.

3. The Influence of Indigenous Storytelling on Contemporary Narrative Structures.

4. The Role of Cultural Heritage in Shaping National Identity in Post-Colonial Societies.

5. The Impact of Language Revitalization Efforts on Community Cohesion.

6. Ethical Implications of AI in the Preservation and Interpretation of Historical Texts.

7. The Evolution of Feminist Thought in Middle Eastern Literature.

8. Interrogating the Concept of the Anthropocene in Environmental Philosophy.

9. The Representation of Disability in Modern Theatre.

10. The Legacy of Colonialism in Contemporary Museum Curation and Artifact Repatriation.

Medical sciences dissertation topics

1. The Role of the Microbiome in the Development of Autoimmune Diseases.

2. Personalized Medicine: Genetic Tailoring of Cancer Therapies.

3. The Impact of Socioeconomic Factors on the Epidemiology of Mental Health Disorders.

4. The Efficacy of Virtual Reality as a Treatment for Chronic Pain.

5. Ethical Considerations in Gene Editing Techniques, such as CRISPR-Cas9.

6. The Relationship Between Sleep Patterns and Cognitive Decline in Aging Populations.

7. The Effects of Health Information Technology on Patient Care and Outcomes.

8. Investigating New Strategies for Antibiotic Stewardship to Combat Resistance.

9. The Role of Stem Cell Therapy in Regenerative Medicine.

10. The Impact of Nutrition on Epigenetic Changes and Human Health.

Engineering dissertation topics

1. The Development of Sustainable Construction Materials with Enhanced Performance.

2. The Use of Nanotechnology for Water Purification in Developing Regions.

3. The Impact of Autonomous Vehicles on Urban Traffic Management.

4. The Role of Advanced Composites in Aerospace Engineering.

5. The Potential of Smart Grid Technologies for Renewable Energy Integration.

6. Bioengineering Approaches to Plastic Waste Degradation.

7. The Application of Robotics in Disaster Response and Recovery Operations.

8. The Design of Resilient Infrastructure to Withstand Climate-Related Disasters.

9. The Advancement of Quantum Computing and its Engineering Challenges.

10. The Integration of 5G Technology in Smart City Solutions.

Computer science dissertation topics

1. The Role of Quantum Algorithms in Advancing Cryptography.

2. Developing Ethical Guidelines for AI in Autonomous Decision-Making Systems.

3. The Impact of Edge Computing on IoT Efficiency and Security.

4. The Use of Machine Learning in Predicting Cybersecurity Threats.

5. The Challenges of Implementing Scalable Blockchain Technologies.

6. The Application of Computer Vision Techniques in Medical Diagnosis.

7. The Evolution of Natural Language Processing and its Human-Computer Interaction Implications.

8. The Effectiveness of Deep Learning in Real-Time Language Translation Devices.

9. The Role of AI in Enhancing the Accessibility of Digital Content for People with Disabilities.

10. The Security Implications of Biometric Authentication Systems.

Mathematics dissertation topics

1. The Applications of Topological Data Analysis in High-Dimensional Data Sets.

2. The Role of Graph Theory in Understanding Social Network Dynamics.

3. The Impact of Fractal Geometry on Modeling Natural Phenomena.

4. Advanced Mathematical Models for Climate Change Prediction and Simulation.

5. The Use of Numerical Methods in Solving Non-linear Differential Equations.

6. Theoretical Approaches to Addressing the P vs NP Problem.

7. The Dynamics of Financial Markets Analyzed Through Stochastic Processes.

8. The Application of Game Theory in Behavioral Economics.

9. The Contributions of Algebraic Geometry to Cryptography and Coding Theory.

10. The Mathematical Understanding of Symmetry and its Role in Physics.

Biology dissertation topics

1. Investigating the Mechanisms of Aging through Telomere Dynamics.

2. The Role of Gut Microbiota in the Development of Obesity and Metabolic Disorders.

3. CRISPR-Cas9 Genome Editing and its Ethical Implications in Human Embryo Research.

4. The Impact of Climate Change on Marine Biodiversity and Ecosystem Services.

5. The Evolutionary Biology of Viral Emergence and Host Adaptation.

6. The Molecular Basis of Neurodegenerative Diseases and Potential Therapeutic Targets.

7. Epigenetic Modifications in Response to Environmental Stressors in Plants.

8. The Biogeography and Conservation Genetics of Endangered Species.

9. Investigating the Cellular Mechanisms of Antibiotic Resistance in Bacteria.

10. The Application of Synthetic Biology in Sustainable Biofuel Production.

Physics dissertation topics

1. The Search for Dark Matter: Theoretical Predictions and Experimental Detection.

2. Quantum Entanglement and its Implications for Information Theory and Cryptography.

3. The Physics of Soft Condensed Matter in Biologically Relevant Systems.

4. Novel Materials for High-Efficiency Photovoltaic Cells.

5. The Role of Neutrinos in the Standard Model of Particle Physics.

6. Investigating the Anomalies of the Cosmic Microwave Background Radiation.

7. The Dynamics of Fluid Turbulence at Different Scales.

8. The Feasibility of Nuclear Fusion as a Sustainable Energy Source.

9. Studying Gravitational Waves as a New Window into the Cosmos.

10. The Impact of Nanotechnology on the Development of Quantum Computing.

Chemistry dissertation topics

1. The Development of Bio-inspired Catalysts for Sustainable Chemical Synthesis.

2. The Role of Molecular Simulations in Understanding Enzyme Mechanisms.

3. Designing Smart Polymers for Targeted Drug Delivery Systems.

4. The Study of Organic Photovoltaics for Improved Solar Energy Conversion.

5. Investigating the Mechanisms of Heavy Metal Toxicity and Chelation Therapy.

6. The Chemistry of Atmospheric Aerosols and their Impact on Climate Change.

7. The Application of Green Chemistry Principles in Industrial Process Design.

8. The Synthesis and Characterization of Novel Inorganic Nanomaterials for Electronics.

9. The Role of Crystal Engineering in the Development of Pharmaceutical Cocrystals.

10. Advanced Spectroscopic Techniques for Probing the Structure of Biomolecules.

Pharmacology dissertation topics

1. The Pharmacogenomics of Chemotherapy Resistance in Cancer Treatment.

2. The Role of Natural Products in the Discovery of New Antimicrobial Agents.

3. The Impact of Opioid Receptor Modulation on Pain Management Strategies.

4. Investigating the Neuropharmacology of Psychedelic Compounds for Psychiatric Disorders.

5. The Cardiovascular Effects of E-cigarettes and Vaping Products.

6. The Mechanisms of Drug-Induced Liver Injury and Potential Protective Strategies.

7. The Development of Targeted Therapies in Personalized Medicine.

8. The Effects of Endocrine Disruptors on Human Health and Reproduction.

9. The Role of Cannabinoids in the Treatment of Neurological Disorders.

10. Addressing the Challenges of Antibiotic Resistance through Novel Drug Development.

Political science dissertation topics

1. The Impact of Social Media on Political Mobilization and Public Opinion.

2. The Effectiveness of International Sanctions on Influencing Domestic Policy Changes.

3. The Role of Identity Politics in Shaping Electoral Outcomes in Multicultural Societies.

4. The Influence of Non-State Actors on Global Environmental Governance.

5. The Politics of Memory: How Historical Narratives Shape National Policy.

6. The Impact of Populism on Traditional Party Systems in Europe.

7. The Role of Technology in State Surveillance and Privacy Rights.

8. The Effect of Political Decentralization on Corruption and Governance.

9. The Relationship Between Economic Inequality and Democratic Stability.

10. Analyzing the Success and Failure of Peacekeeping Missions in Post-Conflict Zones.

Arts dissertation topics

1. The Evolution of Performance Art and its Role in Contemporary Political Discourse.

2. The Influence of Digital Media on Traditional Art Techniques and Aesthetics.

3. The Intersection of Art and Technology: A Study of Virtual Reality in Installation Art.

4. The Representation of Gender and Sexuality in Modern Sculpture.

5. The Impact of Art Therapy on Mental Health Recovery in Diverse Populations.

6. Postcolonial Perspectives in Contemporary Art of the African Diaspora.

7. The Role of Street Art in Urban Regeneration and Community Identity.

8. The Revival of Analog Photography in the Digital Age: Aesthetic and Cultural Implications.

9. Exploring the Relationship Between Sound Art and Acoustic Ecology.

10. The Use of Sustainable Materials in Fashion Design and its Influence on Consumer Behavior.

Geography dissertation topics

1. The Geopolitical Implications of Melting Ice Caps in the Arctic Region.

2. Analyzing Urban Heat Islands and Mitigation Strategies in Major Global Cities.

3. The Impact of Land Use Change on Flood Risk and Water Management.

4. Cultural Geography: The Role of Festivals in Shaping Urban Identity.

5. Geospatial Analysis of Renewable Energy Potential in Developing Countries.

6. The Influence of Border Landscapes on Migration Patterns and Policies.

7. Mapping the Digital Divide: Geographic Disparities in Internet Access and Usage.

8. The Effects of Tourism on Cultural Landscape Conservation in Heritage Sites.

9. The Role of Geographic Information Systems (GIS) in Disaster Risk Reduction.

10. Urban Agriculture: Spatial Analysis of Community Gardens and Food Security.

Environmental science dissertation topics

1. The Efficacy of Marine Protected Areas in Biodiversity Conservation and Fisheries Management.

2. The Role of Citizen Science in Monitoring Climate Change Impacts on Local Ecosystems.

3. Evaluating the Ecological Footprint of Fast Fashion on Water Resources.

4. The Impact of Microplastics on Aquatic Food Webs and Human Health.

5. Investigating the Carbon Sequestration Potential of Urban Green Spaces.

6. The Use of Remote Sensing to Assess Deforestation Rates in the Amazon Rainforest.

7. Analyzing the Effectiveness of Policy Interventions in Reducing Air Pollution in Megacities.

8. The Contribution of Indigenous Knowledge to Climate Resilience and Adaptation Strategies.

9. The Relationship Between Soil Health and Agricultural Productivity in Organic Farming.

10. Assessing the Environmental and Social Impacts of Hydroelectric Dams in Developing Countries.

Designing dissertation topics

1. The Impact of User Experience (UX) Design on Mobile Application Success.

2. Sustainable Interior Design: Strategies for Reducing Environmental Impact in Commercial Spaces.

3. The Influence of Biophilic Design on Well-being and Productivity in Work Environments.

4. The Role of Graphic Design in Shaping Public Health Campaigns.

5. The Integration of 3D Printing in Product Design and Customization.

6. The Evolution of Typographic Design with the Advent of Digital Media.

7. The Use of Augmented Reality in Enhancing the Retail Shopping Experience.

8. The Principles of Universal Design in Creating Inclusive Public Spaces.

9. The Impact of Color Theory on Brand Identity and Consumer Behavior.

10. The Future of Wearable Technology: Combining Fashion and Functionality.

Artificial intelligence dissertation topics

1. Ethical Considerations in the Deployment of AI for Surveillance and Data Privacy.

2. The Role of AI in Personalizing Education: Adaptive Learning Systems.

3. The Impact of Large Language Models on Predictive Maintenance in Manufacturing.

4. Natural Language Processing and its Application in Sentiment Analysis.

5. The Use of AI in Enhancing Precision Agriculture Techniques.

6. The Development of AI-Driven Assistive Technologies for the Visually Impaired.

7. AI in Space Exploration: Autonomous Rovers and Spacecraft Navigation Systems.

8. The Integration of AI in Creative Industries: Music, Art, and Literature and Story Generation .

9. The Role of Artificial Neural Networks in Financial Market Prediction.

10. The Challenges of Implementing AI in Healthcare: Diagnostics, Treatment, and Patient Privacy.

The 350 dissertation topics presented in this blog are composed to resonate with the diverse interests and scholarly pursuits of graduate students across all streams. In the end, the journey of crafting your dissertation is a unique narrative of personal and academic growth.

To ensure that your work reaches its fullest potential and makes the impact it deserves, consider partnering with professional editing and proofreading services . PaperTrue stands ready to elevate your dissertation to the pinnacle of academic excellence!

Here are some more resources for you:

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Frequently Asked Questions

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Choosing marketing topics for your research may put you in a somewhat confusing situation. Although they are difficult to find, they needn’t be! Hence, this article focuses on hot marketing topics to write about. With our list of hot topics in marketing, you’ll not doubt as to where to focus and what topics to choose.

From marketing paper topics to marketing blog topics, we have got you covered! Here are 120 marketing topics just for you!

Are you into any kind of marketing research, or do you need some marketing essay topics for a college assignment? Then relax! We refuse to leave you out in the dark. With our marketing topics for research, you’ll be on top of your game. No bluffing – these marketing topics for research paper spans all forms of education. What do I mean? These marketing topics cover some marketing thesis topics, marketing dissertation topics, and marketing research topics for college students! Also, you can easily get qualified marketing thesis help from our experts. Are you ready for the list of marketing research topics? Let’s delve right in!

Evaluation of the best distribution strategies for new companies.
Mistakes to avoid when choosing marketing distribution channels.
The influence and opportunities of online shopping in China.
How social media impact the German Christmas market.
How consumer purchase decision influences e-marketing.
How Internet Marketing Affects Pharmaceutical Marketing And Ethics.
Gender And Its Effect On Buying Decision.
Factors That Influence Impulsive Buying And How Brands Exploit Them
How the Brand Extension Affects Brand Personality.
Black Friday Sales: How Companies Use And Benefit From These Sales.
Direct Marketing Strategies: Are Consumers Immune To Its Effect?

Social media marketing is no longer a new marketing concept. Many companies now use diverse social media platforms for marketing their brands and influencing people into getting hooked on their products or services. Here are some social media marketing topics that many companies will find interesting.

Social media and the survival of a business.
The best social media to use for baby products.
How to apply marketing mix on Facebook.
Facebook vs. Instagram, which is the best marketing platform?
Can Facebook help your business to grow?
How To Pick The Right Social Media Platforms For Your Business.
Effective Communication Of Brand Image Via Social Media Marketing.
Snapchat: Can This Platform Help Small Businesses Grow?
Instagram: How Customers Perceive Brands Who Advertise On This Platform.
What Makes People Want To Share Content With Their Friends?
How Does Social Media Advertising Impact Consumer Behavior?

Sports marketing is a trendy type of marketing. Here are some sports marketing research topics you should consider.

A Critical Analysis Of The Effect Of Traditional Advertising On Ticket Purchases.
A Study Of How Football Teams Use Social Media Platforms (Twitter) To Gain The Loyalty Of Their Fans.
Olympics: A Comparative Study Of The Trends In The Market Of The Host Country, And Growth Ratio.
Women In Sports: The Effect Of Female Athletes On The Brand Loyalty Of Sports Goods Consumers?
A Study On How Small And Medium Enterprises (SMEs) Can Support Sports Marketing.
The trending opportunities in sports marketing and how to make use of them.
The best way you can use to make use of wearable markets
Should seniors be permitted to participate in sports games?
How can intelligent sports chat boards help sports teams to strengthen their loyalty?
Should more women and children get into sports?

Marketing is one of the strings that hold the modern world together. Here are some international marketing topics that will dig deeper into global marketing and interest most readers.

Comparative Analysis Of International And Local Brands
How Companies Create Brand Awareness Via International Event Marketing.
How Manufacturers Can Market Their Products Internationally.
A Critical Acritical Of The Steps To Magnificent Multilingual Marketing Campaign.
A Study On How Businesses Can Be Successful At Localization.
How does globalization impact consumer behavior?
International brands vs. local brands, which one has an advantage?
How to create brand awareness through global event marketing.
Ways you can use to market your products on an international level.
How to utilize global event marketing when creating brand awareness.

Although most brands use content marketing, many are not good at it because it makes your business vulnerable. Marketers put their thoughts and ideas on the line hoping to see a good response. Here are some content marketing topics to help you study brands that got their content marketing right!

Why Coca-Cola’s “Share A Coke” Campaign Was A Huge Success.
A Study Of The Make-a-wish Batkid Campaign.
The Idea Behind Hootsuite’s Game Of Social Thrones Video.
How Velcro Made The Boring Fascinating.
How To Companies Like Okay Use Influence To Spread Powerful Messages.
Tips when creating content on Pinterest.
Guide on how to create content that your audience will want to share.
Five biggest graphic design mistakes that companies make when they are marketing their pieces.
Ways you can use to generate more leads and close sales using content marketing.
10 steps to create a compelling marketing campaign.

Controversial marketing puts brands in the spotlight. These ads do pay off! Here are some controversial marketing topics for brands that made famous controversial marketing ads.

A Study On How Nike’s “Believe In Something” Ad Increased Their Stocks Prices.
Why Burger King’s “Whopper Neutrality” Got Millions Of Views.
Why Weight Watchers’ Partnership With DJ Khaled Increased Their Success.
Why Gillette’s “We Believe: The Best Men Can Be” Was A Controversial Ad.
How The Timing Of The Anheuser-Busch’s “Born The Hard Way” Ad Made It Controversial.
The truth about Google giving preferential treatment to big brands.
Is it true that social media affects SEO rankings?
TV ads and YouTube videos: which ones are more engaging?
Is the building of the email list an effective way to sell?
Will immersion technology through VR technology be accepted?

Digital marketing is rapidly growing, influencing millions of people across the world. Here are five digital marketing topics and digital marketing blog topics you should consider.

Search Engine Marketing: Critical Analysis Of Visual Keyword Tools.
Traditional Marketing Versus Digital Marketing: An Analytical Comparison.
ROI For Various Digital Marketing Strategies
Targeted Marketing: Facebook Analytics.
Coupon Code: Customer Preferences On These Promotional Activities.
What are the differences between paid search engines and organic search?
Tips that you can use to help you grow your paid ROAS.
Top 10 reasons you should follow your competitors on social media.
What are the dos and don’ts when you are using social media marketing?
Top SEO tactics that you should avoid.

Need to give a presentation on marketing? These five marketing presentation topics will enthrall your listeners!

How To Use The Blue Ocean Strategy
Fundamentals Of Marketing Management.
Digital And Social Media Marketing.
How To Effectively Manage Customer Service.
Essential Creative Thinking Skills All Marketing Managers Should Have.
What does in-house SEO entail?
What is the path to gaining and building your customers’ trust?
Which is better, brand awareness or ROI?
How to effectively personalize client’s communication
What are the best SEO strategies that increase site traffic?

Starting a business without a marketing plan could be suicidal. These marketing plan topics will help you preach the importance and place of marketing plans in the business world.

Why a Marketing Plan is a Crucial Aspect When Launching Your Business or Product.
Why you should have a strong marketing plan before launching your business.
How to build a tactical marketing plan
Marketing Strategy versus marketing plan: The differences.
Why do businesses lack proper marketing plans?
Ways you can use to build a tactical marketing plan
Is there a difference between a marketing plan and a marketing strategy?
What are the vital parts when you are writing a marketing plan?
What part does a marketing plan play in the success of a business or product launch?

Trends! Trends! Trends! Here are some trending marketing topics that almost everyone will find interesting!

The Era of Fake News: Why and How Marketing leaders should protect their brands.
How to Improve Your Martech Stack Effectiveness.
Why you should redesign your Websites to do what customers want.
Why we should pay attention to artificial intelligence.
What are the marketing strategies that airline companies in the US employ?
Why should you do a competitor analysis when creating a marketing strategy for your brand?
How do clients perceive businesses that use Facebook to market their business?
Is it possible for a business to grow simply by using Facebook marketing?
How to handle online marketing and deal with internet security.

Though there are several marketing strategies, they differ in the way that marketers employ them. If you are looking for interesting marketing strategies that you will use to impress your lecturer, here is a list of options to use.

What is the marketing strategy that is employed by the fashion industry?
Does gender have any impact on the family purchase decision?
Analyze how Apple was successful in global marketing.
Ways that companies differentiate their services based on social class.
Political campaign and brand marketing.
Is there a harmful impact of advertising on children?
What are the best marketing strategies for hotel businesses?
How do companies use smartphones to tap into the thinking of their clients?
Uber and Netflix: Compare the new market entry strategies used by these two companies.

Choosing a marketing topic idea for an essay can be overwhelming. However, to help you out, here are some ideas you can use to impress your lecturer.

What is the most effective form of marketing?
What form of marketing trends do you expect in the future?
What attributes can brands have that will help to increase brand loyalty?
Ways to rebuild trust in influencer marketing.
What causes a lack of personal branding, brand image, and professional reputation?
Is it possible for businesses to survive without marketing?
Top ten frustrating problems that are caused by inbound marketing.
A look at seven video content myths you must discard.
20 social media campaign ideas for big brands.
Five effective ways you can use to increase traffic to your website.

So here we are! 120 marketing topics! Make your pick of the marketing topics you find workable or check out our business topics . Good luck with your work!

Extensive List of 200+ Dissertation Topics for Strong Research

Why do you need to spend a lot of time selecting a dissertation topic? Well, first of all, because it is not very easy to find a relevant subject that has not been explored previously. Second, you are going to be busy with this issue for several years, so it should be appealing to you. A dissertation is a serious academic work that takes a lot of effort and should have scientific value to provide information for further research.

What makes a good topic? There are several aspects it needs to follow. Any dissertation topic must be unique and exciting for the person writing it. It also must deal with the field of knowledge you are working on and has not yet been completely explored. It can be a new perspective on an existing issue or research on a completely new phenomenon. And it must be available for exploration, meaning that you have ways to research and measure it and provide a sensible conclusion.

How to Choose a Dissertation Topic?

Where to start with your search? Probably your professor will give you several suggestions as they are more knowledgeable of the state of science. However, it is not the only option available. Write down phenomena that interest you personally and try to think of how they can be explored. Another good idea is to look through samples of dissertation papers – they will inspire you and give an idea of what has been done before.

Where to Get Ideas for My Dissertation Topic?

Are you stuck for ideas for a suitable dissertation topic? The team at Edusson can offer you a range of highly relevant and interesting dissertation topics to help you on your way to crafting an excellent dissertation. We can provide help and guidance to make sure you select the right dissertation topic. With our helpful tips and advice, your dissertation is sure to be a success.

Coming up with a dissertation topic on your own is challenging. There are several places to look for dissertation ideas:

Study the most recent published work in the field to find what perspectives and issues are open to further discussion;
Look through examples of several works done by other scientists;
Read topics and issues discussed in recent scientific conferences regarding your subject of interest, look what is relevant today;
Conduct an online search of the most burning questions and intriguing dissertation topic ideas.

Business and Administration Topics

Business and Administration dissertation topics deal with the fluctuating state of modern technology and the research done in the respected field. Writing a dissertation on this subject is a great investment in your future if you want to be involved in business management. Not only do you have an opportunity to create an impact on the sphere but also become a source of future development.

Some of the aspects of this field of knowledge might require dissertation writing help as it is a complex project.

Accounting Dissertation Topics

How an Effective Audit Influences Big Corporation’s Income
How Income Tax Affects Small Businesses
Tax Legislation Regarding the Freelance Market
Ethics Accounting in the Weapon Production Industry
Influence of Risk-Based Accounting on a Company’s Rapid Development
How Accounting Education Among Company Leaders Influences its Success
Cash Flow Analysis to Forecast a Company’s Success
Contemporary Methods of Financial Accounting
The Most Effective Contemporary Fixed Asset Practices
In-house vs External Audit: A Comparative Study

Dissertation Topics in Management

Can Mentoring Influence a Carreer’sSuccess?
HR Policies and their Influence on Employee Job Satisfaction
Business Management Against Discrimination Risks
The Impact of Big Corporations on Ethical Values
Comprehensive Study on Management of Family-Owned Business
Effect of Reward Systems on Employee Performance
Management Models in the Tourism Industry
Managing Client Relationships in the Financial Sector
The Modern Workplace and Stereotypical Gender Roles
Unconventional HR Management Strategies for Employee Happiness and Performance

Business Dissertation Topics

Investigation on Real Estate Price Fluctuations Based on One City
Trends in the Real Estate Market and the Reasoning Behind it
Environmental-Friendly Real Estate Programs
Economic Crisis of 2008 as a Leadership Failure
Contemporary Business Leadership Models
How Globalization Impacts Leadership in Business
Business Challenges of International Companies
How Gender Equality Influences Business Management
Main Strategies that Attract Foreign Investment
Ethical Management and Business Sustainability

Public Administration Research Topics

Involvement of Public Administration Regarding the Rights of Homeless People
How Youth Influences Development of the Political System
Immigration Policies and their Impact on the Economy and Population
Social Media and the Involvement of Citizens in Public Administration
Human Rights Violations and Resolutions on a Governmental Level
The Influence of Mega Corporations on Public Administration
The Importance of Equal Gender and Race Representation in Public Administration
Corruption Practices, Their Influence and the Preventive Methods in Public Administration
Can a Social Movement Make Change in Public Administration? The Case of March for Our Lives
The Significance of Public Relations and the Modern Methods of Realization

Marketing Dissertation Topics

Efficient Marketing in the Small Business Sector
Social Media Requires New Marketing Strategies
Discovering Ethics in Marketing: Where is the Line of No Return?
Do Loyalty Programs Work in Retail Business?
Does Advertising Influence the Consumption of Tobacco Among Teenagers?
The Specifics of Instagram Marketing and Advertisement Placement
How Packaging Influences Sales in the Cosmetic Industry
The Differences Between Traditional and Digital Marketing, Advantages and Disadvantages of Both Systems
Is a Comedy-Based Advertisement Strategy More Effective?
Inclusivity in Advertisement

MBA Thesis Topics

Is Risk-Based Management Profitable in the Banking Sector?
Modern Individual Investment Strategies
E-business vs Traditional: Main Differences and Trends
How Modern Technology Influences Business Management in the Restaurant Industry
Is Online Marketing Effective for Technological Startups?
How Globalization Impacts Small Business
Workplace Diversity and Corporate Success
Strategies for Developing Brand Awareness for Small Companies
Benefits of Robots in Production Industries
How Fast Fashion Contributes to Human Rights Violations

In addition to researching Business and Administration dissertation topics, writing a speech on the same subject is another great way to invest in your future. A well-crafted speech allows you to become an effective communicator and also an expert in the field. By asking write a speech for me on the ever-evolving modern technology and the research done in the respected field, you can not only make an impact, engage an audience and make a lasting impression.

Economics Dissertation Topics

This is a list of Ph.D. dissertation topics in the different aspects of Economic Sciences. Modern economics includes different perspectives, such as anthropology, geography, or sociology on traditional issues. It is largely based on the fact that the economic processes deals with a great variety of factors that surrounds us. As soon as you’ve selected a subject, you might find more useful information on how to write a dissertation .

Political Economy Topics

Issues of Tax Evasion by International Corporations and its Impact on the National Economy
How a Media Presence Influences the Political Economy Process
The Impact of Corporate Factories in Third World Countries
The Sustainability of a Capitalist Economic Model in a Democratic Regime
The Connection between Justice and Human Rights: The Case of Syria
The Political Economic Effects of Brexit for the UK
Political Economy of Middle Eastern Countries Regarding Women Labor
How Gender Studies Influence Economic Theories
The Negative Effects of Corruption in Governmental Structures for a Country’s Economy
Legislative and Ethical Issues Dealing with Salaries in Developing Countries

Macroeconomics Research Topics

Means of Economic Forecasting and How it Impact’s Business
Deep Analysis of the Reasons and Results of the Greek Economic Recession
Globalization and Industrial Mass Production in the Retail Industry
Comparing the Economies of Developed vs Developing Countries
How Franchising Contributes to the Global Economy
Economic Benefit of Marijuana Legalization Based on the Canadian Experience
How Local Factors Contribute to a Global Economic Recession
How the Introduction of Modern Technology into Third World Countries Can Influence the Global Economy
Use of Robotic Labor Instead of a Human Workforce and the Global Economy
How Social Networks Contribute to the Global Economy

Microeconomics Research Topics

How Gathering Personal Data of Online Performance Can Help Small Business
Consumer Behavior and Eco-Friendly Production
Supply and Consumer Demand Ratio in the Modern Beauty Industry
The Cost of Production vs the Ethics of Labor
How geographical Location Influences the Food Industry
Taxation and the Cost of a Private Healthcare System
The Influence of Freelancing on the Modern Workforce
The Efficiency of Fixed Costs in Managing the Marginal Propensity to Consume
Economic Recession and Small Business
How Small Companies can Compete with International Business

Applied Economics Research Topics

Exploring the Gender Wage Gap in Modern Europe
The Significance of Economic Strategies of Greek Agriculture
The Economy of Modern Higher Education in the USA
The Economic Influence of European Expansion During the Age of Colonization
How the Industrial Revolution Became a Basis of the Modern Economic Model
The Results of the Industrial Revolution for the UK Economy
Quadratic Engel Curves and Consumer Demand in the Fashion Industry
Modern Travel Demand and its Influence of the Local Economy
Gender Studies and Labor Supply of the 21st Century
The Ambiguity of Applied Economics and its Modern Critique

International Economics Research Topics

Issues with Foreign Exchange Systems
How Globalization leads to Mergers and International Economic Cooperation
International Economic Recession of 2008 and its Impact on Local Economies
How Oil Consumption Influences Global Economy
International Economy and War Conflicts on the Middle East
Informational Technologies and Their Influence on the Global Economy
Article 13 and Possible Global Economical Results
International Businesses and International Taxation
Modern Emerging Markets and Forecasting Global Economic Changes
How China’s Production Influences the Global Economy

Finance Thesis Topics

Modern Strategies to Collective Investment
Micro-financing Institutions and the Level of Poverty in Developing Countries
Influence of Informational Technology on the Modern Banking System
Does Branding Affect Buyer’s Choice?
How Credit Programs Influence Small Business Growth
The Role of the World Bank in International Economy
How the Size of a Business Affects Financial Decisions
How Crowdfunding Platforms are Connected to a Global Economic System
How the Increase of Hedge Funds Influences Economics
Cultural and Geographical Reasons Behind Private Equity Investment

Medicine Research Topics

Ph.D. thesis topics in Medicine are also divided according to many spheres of knowledge. If you are a post-graduate student of a Medical College, you might find some interesting ideas in the following lists.

Nursing Dissertation Topics

Treating Injuries in Diabetic Patients
Providing a Necessary Environment for Elderly People at the Hospital
The Correlation Between Patients’ Stress Level and Nursing Help
Treating Strategies for Patients with PTSD
Management of Drug Dependency Programs
Strategies to Prevent Nurse’s Burn Outs
Treating Patients with Acute Pains
Advantages and Disadvantages of Modern Private Nursing System
Diagnosis and Treatment of Patients with Communication Challenges
Necessity and Strategies of Constant Pharmacological Education for Nurses

Occupational Therapy Research Topics

Modern Preventing Strategies to Fight Obesity Among Teenagers
Preparing Patients With Anxiety to Return to Workplace
Role of Occupational Therapy in Leaving with Mental Diseases
Use of Animal Helpers in Occupational Therapy
Occupational Therapy for Substance Abuse Patients
Preparing Patients to Return to Work with Prosthesis
Occupational Therapy for Non-Speaking Patients
Using Cats as Treatment Tool for Patients with Depression
Strategies for Creation of Individual Occupational Therapy Programs
Can Occupational Therapy Help Imprisoned People to Join the Work market?

Physical Education Research Topic

Correlation Between Physical Education and Academic Performance in Middle School
Physical Education Programs to Fight Obesity
How Physical Education Can Prevent Mental Diseases
Benefits of Physical Education for Children with Autism Spectrum
The Use of Music During Training and its Influence on Sport Performance
Benefits of Football in Developing Communication Skills in Children
Basketball and Development of Strategically Thinking Among Teenagers
Study on Gender-Based Separation on Games in PE
Traditional PE Exercises vs Modern Methodic: Comparative Study
PE Games and Interpersonal Relations Between Peers

Dissertation Topics in Healthcare Management

Private Healthcare System and Media Presence
What are the Major Effects of Medical Tourism?
Improvement Strategies for Public Healthcare System
Insurance Healthcare Programs and Population’s Health
Budgeting a Public Healthcare System
Benefits of Adaptation of Evidence-Based Healthcare system
Implementation of Modern Recovery Programs in Hospital Care System
Integration of Foreign Medical Staff into Hospital
HR Policies to Increase the Efficiency of Hospital Care
Managing Departments of Contagious Diseases

Mental Health Research Topics

Correlation Between Raise of Social Networks and Anxiety Disorders Among Teenagers
Strategies for Treating Multiple Personalities Disorder
Light Therapy in Treating Depression
Correlation Between Patient’s Immune System and Mental Health
Fashion Industry and Its Impact of Eating Disorders Among Children
Digital Counseling: Advantages, Disadvantages in Treatment of Anxieties and Depression
How Mental Health Issues Influence Patient’s Use of Technology
How Parent’s Divorce Contributes to a Child’s Mental Health
Strategies for a Full-time Employment for Patients Suffering from Depression
How Narcissistic Personality Disorder Influences One’s Academic Performance

Thesis Topics In General Medicine

Treatment of Chronic Liver Diseases Among Patients with Diabetes
Influence of Serum Cortisol Level on the Severity of the Stroke
Risk Factors of Liver Abscess Development
Strategies for Treating Infectious Cysts
Treatment of Non-alcoholic Liver Cirrhosis in Patients with Diabetes 2
Ethical Issue of Assisted Suicide in Terminal Diseases
Usage of Marijuana in the Prevention of Cancer
Specifics of ART for Patients with Substance Addiction
Use of Painkillers by Patient with Cardiovascular Diseases
The Efficiency of Tuberculosis Prevention Programs

Additionally, if you are looking for a ready-made dissertation on a medical topic, there are a number of websites which can provide you with a wide range of options to choose from. Buying a dissertation can be a great way to save time and effort while ensuring that your work meets the highest academic standards.

Humanities Research Topics

For students majoring in Humanities, there is also a list of good and appealing dissertation ideas that they can explore. Master’s thesis in Humanities deals with cultural or philosophical phenomena that require a specific set of methods.

You are probably going to review a lot of different sources and integrate them into your perfect research. We also offer several tips on how to write an academic literature review , which might be helpful in this case.

Art Dissertation Topics

How Modern Technology Influenced Abstract Art
The Rise of Digital Art
How Capitalism Contributed to the Development of Conceptual Art
The Phenomenon of Digital Singers: How are They Taking Over Music Industry
Shift in Gender Roles in Marvel Comic Book in the Last 20 years
The Concept of Art Extermination as an Artistic Act
The Interconnective Relations of Photography and Hyperrealistic Art
The Concept of Freedom in French Impressionism
Influence of E. D. Poe’s Prose on the Development of Horror Films Genre
How the Choice of Art Supplies is Connected to Global Economy State

Linguistics Dissertation Topics

Influence of bilingual education on Child’s Cognitive Function
How Language Specifics Influence Understanding of Genders
Integration of Slang into Literary Canon
How the Language Shapes One’s Forms and Color Perception
Social Networks’ Impact on Slang Language
How Accents Shape One’s Perception by Society
Modern Language Learning Strategies
The Efficiency of Language Learning Digital Apps
Geographical Influence on Accents Formation
Globalization and Lexical Borrowing

Cultural Studies Dissertation Topics

Creating a Virtual Reality: Is it a Piece of Art?
Comparing Gender Representation in Movies “Wonder woman” and “Captain Marvel”
Modern British Theater
Metamodernism Esthetic Based on BoJack Horseman
Inclusive Representation of Minorities in Children’s Books
How Hollywood Shapes the Film Industry Worldwide
Cultural Appropriation in Movies, Books and Art
How Globalization Influenced Cultural Relativism?
Screen adaptation vs Book Original: Is it Possible to Live up to the Audience’s Expectation?
Abstract Art in Modern Photography

Philosophy Dissertation Topics

New Ethics in a Digital Age
The Raise of Nihilism in Modern Internet Culture
Camus Absurd Theory Reminiscence in Modern Philosophy Works
Applying Paul Ricœur’s Memory and Forgetting Concept to Modern Technology of Self-Statement
Body Image and Social Construction of Normality
The Question of Human Being in the Age of Cloning
Foucault’s Theory of Violence and Power Represented in Modern Educational Institutions
The Language that Shapes our Minds: Husserl’s Perspective
Heidegger’s Theory of Time and Construction of Identity
Derrida’s Theory of Deconstruction Applied to Gender Binaries

History Dissertation Topics

Diplomatic Strategies and Failures During the Hundred Years’ War
Economical, Social and Political Causes and Result of the Great Depression
Suffragette Movements in the UK
Development and Raise of Informational Wars
Computer Programming in Modern Archeology
Development of Weapon Industry During the Cold War
Role of Female Workers During the Industrial Revolution
Raise of Anglican Church and Economical Reasons Behind it
Political and Economic Reasons for Britain’s Participation in WWI
Philosophical Context of French Revolution

Law Dissertation Topics (Interesting Legal Topics)

Master’s thesis in Law can deal with both historical research and contemporary studies. It is crucial to find a relevant topic that deals with social and economic issues that can be explored. It is not only a theoretical study, but it can also become a base for some legislative changes in the future. Here are exciting Law dissertation ideas.

Family Law Dissertation Topics

Legislative Changes Regarding Parental Relocation with a Child
Social and Economic Benefits of Same-Sex Marriage Legalization
Legislative Perspective on Male Survivors of Family Violence
Legal Issue of Child Labor in the Third World Countries
Separation and Division of the Financial Assets
Legalization of Assisted Suicide for Terminal Patients
How Gender Roles and Stereotypes Influence Divorce Process
Marriage without Consent and Legislative Changes to Prevent it
Legislative Line Between Child Abuse and Punishing
Change in Custody Cases Resolution in The Last Decade

Public Law Dissertation Topics

Legislative Measures Regarding Privacy on the Internet
The Line between Private Information and Freedom of Speech in the Digital Media
Article 13 and Copyright Law: Major Aspects and Consequences
The Rise of Cyber Crimes and Punishments
Understanding the Right to Vote for Prisoners
How the Legal System Can Prevent Domestic Violence
Race Discrimination in Modern Law System
Legal Issue of Online Data Collection and How it Should be Monitored
The Ambiguity of Legal System when it Comes to Political Figures
The Second Amendment’s Impact on the Raise of Gun Violence in the USA

International Law Dissertation Topics

Legislation of Refugees and their Immigration
The USA Presence in Syria: Providing Justice or Violating Law?
Principals Behind the Formulation of International Criminal Law
The Problems Regarding Enforcing International Law in the Third World Countries
The Piracy Law and National Approaches to International Legislative Norm
Net-neutrality Should Become a Subject of International Law
The Efficiency of International Tribunals Regarding War Crimes
Importance of Precedent in International Human Rights Court Hearings
Correlation Between Civil Liberty and Public Safety in International Legislation
Forecasting the Future of Digital and Internet Legislation

Natural Science

It is one of the most important science branches when it comes to understanding the world around us. It might seem that a lot of topics have been already explored; however, there are so many phenomena to study yet. Here are some amazing ideas you can use in your research.

Biology Thesis Topics

How Human Cloning Can Contribute to Medicine and Science
DNA technologies To Reduce Aging
Ethics and Legislation Between Transplantation of Organs
Hormonal Therapy in Treating Depression
Genetic Modifications in Plants and Their Influence on the Human Immune System
Correlation Between Fast Food Production and Extinction of Forests
Positive Impact of Music Therapy for Patients with Brain Injuries
The Influence of Gut Bacteria on Depression
Exploring the Impact of Veganism on Meat Production
Modern Technology that Contributes to Biology science

Research Topics in Chemistry

The Future of Synthetic Chemistry
Development of Bio-Chemistry and Mental Health Issues
New Sustainable Materials to Reduce Environment Pollution
Polymer Chemistry and Its Impact on the State of Science
Effects of Pesticides Use on a Quality of Water
The Case of Generic Medicines and Their Formulas
Nanotechnology in Modern Chemistry
How the Beauty Industry Contributes to Corporate Chemical Studies
Organic Electronics: Use of Carbon-Based Semiconducting Materials
How to Fight Mercury Contamination in Environment

Physics Dissertation Topics

Susskind’s Theory of Cosmic Landscape Applied to Recent Findings on Black Holes
Alternative Energy Sources in Modern Economy
Fundamentals of Space Travel
Nonlinear Beam Technologies and Their Advantages
The Concept of Uncertainty in Quantum Physics Based on Particle-Wave Duality
Modern Perception of Quantum Information Theory
Contemporary Methods of Particles Mapping in Quantum Systems
Hawking Contribution to Black Holes Theory
Discovering the Asymmetry of the Universe: Matter vs Antimatter
Nanotechnology use in Spin-Physics

Ecology Dissertation Ideas

How Public Transport is Better to Environment than Private One
New Biodegrading Technologies to Reduce Pollution
Non-human Reasons of Species Extinction
Importance of Public Ecology Education in Reduction of Human Pollution
How Tourism Destroys the Planet’s Best Places
The Contribution of Beaver Dams to Fish Diversity
International Changes in Fighting Against Animal Testing
The Impact of Nuclear Disasters on Flora and Fauna (Fukushima, Chernobyl)
Media Representation of Sharks and Its Influence on Shark Hunting
Discovery of New Species: Can We Expect More?

Astronomy Dissertation Topics

First Black Hole Picture Received and New Issues Arisen
Possibilities and Benefits of Mars Colonization
The Complex Case of Pluto’s Identification
Dark Matter and Dark Matter Clusters
Modern Technology in Black Hole Mass Measurement
Future Colonization: Looking for Exoplanets
Exploring the Dark Energy in the Space
Nearby Galaxies and Young Stellar Clusters
String Theory and Black Holes
The Issue of Human Pollution of Near-Earth Space

In addition, if you are having difficulty writing your research paper in natural science, you may want to consider using a coursework writing service . Such services provide you with expert writers who can help you craft your research paper and make sure your ideas are well-articulated. This way, you can ensure that your research paper will be successful and highly informative.

Social Science

Social science combines a great number of different fields dealing with social and psychological issues. It is a highly-developing field of knowledge that requires a lot of explorations. Here are some hot topics in this regard.

Psychology Dissertation Topics

Correlation Between Neurotic Fear, Expectation, Disappointment, and Pain
Parents Divorce Effects on Early Child’s Development
Integration of Play-Based Therapy Into Child Patient Suffering from Trauma
Means of Non-verbal Communication Among Young Children
Psychological Treatment of Parents of a Child on Autism Spectrum
Depression and its Impact on Academic Performance Among Students
Surviving Narcissistic Abuse
Workplace Roles and Behavioral Patterns
How Constant Information Flow Affects Human Memory
Animal Therapy for Patients with PTSD

Geography Dissertation Topics

Tectonic Theory and Forecasting of Earthquakes
Reasons, Risk Factors and Preventive Measure Of Seasonal Forest Fires
The Significance of Coral Riffs for Ecosystem
Applying Continental Drift Theory on Modern Geography
How geographical Location Influences Human Mentality
Reasons for Coastal Erosion and Means of Prevention
Urban Landscape and Its Change in Recent Years
Causes and Effects of Mountain Degeneration
Forecasting Volcanoes’ Explosion with Modern Technology
Gentrification, Modern State and Main Issues

Political Science Dissertation Topics

The Role of Media in the Election Process
How Social Networks are Used for Political Propaganda
Advantages and Disadvantages of Democratic Governance
Contemporary Totalitarian Regimes
The Impact of 9/11 in New Policies Against Terrorism
Marketing Strategies Used in Political Campaigns
Glass Ceiling for Female Politics: What Has Changed in the Last Decade?
Middle East Politic Tradition and its Connection to Religion
Strategies to Creation of Politically Aware Society
Political Reasons Behind Gender Inequality

Social Work Dissertation Topics

The Significance of Social Work in Helping Domestic Violence Victims
Activist Strategies in Helping Homeless
Social Worker’s Role in Assisted Suicide Practice
How Mentoring Influences Social Work
Governmental Involvement in Social Work
Social Work in Regard to Substance Abuse Among Young Adults
Issues of Social Worker’s Personal Safety
Psychological Help to Social Workers in Preventing Burn Outs
Necessary Skills in Conflict Resolution
Youth Activism and Social Work

Sociology Dissertation Topics

Economical Results of Population’s Aging
Social Context of Domestic Violence Against Children
Reasons Contributing to Racial Inequality in Higher Education
The Role of Religion in Gender Separation on Third World Countries
New Ways of Communication and their Social Significance
Contraction of One’s Identity in Urban Landscape
Foucault’s Critique of Social Institutions
Subculture’s Phenomenon and Its Impact on Society
Social Context of Increased Number of Serial Killer Cases
The Role of Alcohol Abuse in Crime Conduction

Use these tips and ideas to formulate your own unique research subject whether it is one of the education dissertations topics or physics research topics. The subject should be exciting for you and have scientific relevance. It is also important to consider whether it is possible for you in terms of conditions and measurements to explore it.

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Dissertation Topics in Marketing

Updated on
May 8, 2023

As a Marketing graduate, you are expected to submit a Dissertation as a part of your degree or PhD programme. Your Marketing Dissertation topic can connect to various areas including, branding, link marketing, wire/automated marketing, retailing principles, or any alternative field of marketing. Often, students have difficulty finding the correct dissertation topic for their Marketing course. Hence, to encourage you to get established with topic suggestions, we have acquired a list of the recent arguments you can use to create your Marketing Dissertation. Keep reading this blog to know more!

This Blog Includes:

Dissertation topics for marketing, topics for mba marketing, b2b marketing topics , topics on digital marketing, relationship marketing dissertation topics, branding dissertation topics, direct marketing dissertation topics, cultural and marketing dissertation topics, online marketing dissertation topics, mobile marketing dissertation topics, the 4ps of (price, product, promotion, place) of marketing mix, consumer psychology and marketing dissertation topics, social media marketing dissertation topics, ethics in marketing dissertation topics , explore the well-crafted marketing dissertation topics , present the perfectly written dissertation on marketing.

What are the incentives and intentions behind support programs for corporations to engage consumers in the long series?
To what degree does Caffe Nero’s app foster consumer allegiance?
How and why can communication marketing be employed to entice new clients through social elements?
How does production variety influence policy patriotism among high and low-contact producers?
Can leisure goods merchants avoid obstacles by replacing bolt-in clients with a different set of benefits and products?
How do entrepreneurs grapple with polygamous behaviour among users?
Computerised communication economics in the age of COVID-19: Analysing the magnitude of personalisation and customisation.
Growing policy support through long-value distribution management–an event study of UK health brands.
What are the challenges for Tesco’s support card system in now’s cutthroat factory environment?
An investigation of the relationship between observed risk and brand investment: A correlation of department store retailers in the UK .
How does modernisation impact customer brand resonance? A process study of reception brands who were forced to innovate due to COVID-19.
Do purchasers really figure out a company’s brand benefits? The process of Starbucks vs McDonald’s.

Students of the MBA Marketing course can refer to the following list of marketing dissertation topics.

Involving communal systems when seeking different markets and developing the market interest.
Systems companies use acting on customer boycotts.
The job of joint buy in a poor industry.
Are modernisations useful in building up the number of clients?
The relationship between the geographic position and the nature of a system.
The benefits groups get from the customisation of their works.
Mobile commerce: its powers and shortcomings.
The change in prices on offline and wire markets of properties.
How serious is the job of branding in the progress of a business?
Are there proper limitations in brand selling plans?
What are the key features of Internet commerce?

Also Read: Dissertation Topic in Finance

Here are some dissertation topics for B2B marketing.

Altering the Marketing Management. What are the new models, functions, processes, and techniques?
Making the Idea Organisation: How to use expected control to set up brand advantage, develop leads, and interest clients.
Getting to Love the Data Burst. Carrying out the potential of analytics for increased planning, margin control, and outcome.
Drawing up for the B2B Social Buyer. Establishing the appropriate commerce difference between conventional customs and the new civil user.
Sales Channel Enablement. Increasing the impact from your portfolio of enablement movements across direct and ancillary demand channels.
Next Generation Account-Paltry Commerce. Developing the model, mix, and workforce across the full businesses and distribution cycle.

Given below is a list of Digital Marketing dissertation topics.

How does the value of things that affect wire trade differ corresponding to the amount type in the works trade in the UK?
Do consumers react negatively to low and high-term actions in an aggressive networked status? The process of wire record deals.
In what respects do available wire conversation areas affect users’ return to direct selling promotions in civil form sets?
Evaluating the power of vision brands’ direct selling via YouTube.
How does the telemarketers’ community (tone) affect consumer feedback in a more diversified global business situation?
Do users learn how to care for themselves from dishonest direct selling ploys employed by civil forms advertising firms?

Also Read: How to Write Acknowledgement for Dissertation?

Relationship Marketing is a marketing tactic to build long-term relationships with customers. This strategy allows companies to acquire customers, while also maintaining customer loyalty that further results in repeated customs for the respective company. In the modern business world today, Relationship Marketing can be a great base for your marketing dissertation as it provides you with a diverse range of dissertation topics:

Digital relationship marketing in the age of COVID-19: Analysing the importance of personalisation and customisation.
Analyzing the customer-centric marketing strategies in attaining competitive advantage for the firm and sustaining business success.
The role of information technology in revolutionizing marketers’ approach towards manipulative advertisement.
Customer loyalty – Behaviour or attitude? A mixed-method analysis.
The relationship marketing strategies of Nike: A critical analysis.

In simple terms, a Brand is who you are while marketing is how you choose to build awareness about the brand. Basically, promoting a brand’s products and the services provided as a whole. Branding refers to the analysis of how businesses can use their brands to achieve a competitive advantage, through building brand equity, launching brand extensions, managing global brands, and more. Listed below are some Branding Dissertation Topics to begin with:

How does innovation impact consumer brand resonance? A case study of hospitality brands who were forced to innovate as a result of COVID-19.
Do consumers really understand a company’s brand values: Starbucks vs McDonald’s.
A case study: Using digital methods to increase brand salience.
Using social media marketing to attract customers to brands of small companies.
The consequences of Unethical behaviour on the brand image: The cases of Shell, Nike and Starbucks.

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As technology is evolving, the concept of Direct Marketing is a boon for companies as it allows companies to connect with customers directly through advertising services such as emails, online adverts, flyers, database marketing, promotional letters, newspapers, outdoor advertising, phone text messaging, magazine adverts, coupons, phone calls, postcards, and websites. Direct Marketing allows companies to understand a customer’s specific needs to provide them with the most relevant products and services. Listed below are some topics for Direct Marketing Dissertation:

In what ways do free online chat rooms influence consumers’ responses to direct sales promotions in social media environments?
The effectiveness of beauty brands’ direct marketing via YouTube: Analysis
Using SMS and email to connect with customers: Advantages and limitations of direct marketing.
Using social media to reduce the cost of direct marketing
Brand Loyalty And Customer Satisfaction In Online Retailing Company: A Case Study On Amazon

As businesses are expanding throughout the globe, Culture plays an important role in the interaction of marketers with customers. Culture has a great impact on international marketing due to the increase of globalisation in the business world. Companies are required to gain in-depth knowledge of the local culture before offering a product to them as effective communication is a major factor that contributes to customers buying the products. Listed below are some topics for your reference in the Cultural and Marketing Dissertation:

Native advertising: Exploring its effectiveness in the UK, China, and the US.
The effect of culture on marketing communications: The case of Coca-Cola in India
How do supermarket chains overcome language differences in Switzerland?
Effects of social media on organisational culture in the UK’s fashion industry.
How does language impact brand identity? The case of Coca-Cola in the People’s Republic of China.

Online Marketing is an essential part of Marketing as it allows companies to build relationships with customers and spread awareness about the brand through digital marketing such as Search Engine Optimization, Pay-per-Click, Social Media Marketing, Content Marketing, Email Marketing, Mobile Marketing, Marketing Analytics and Affiliate Marketing. Unlike the traditional way of marketing that included print, billboard, television and radio advertisements, Online Marketing is a lot more affordable and effective. A dissertation on Online Marketing can definitely provide you with a wide range of topics. Listed below are some of the topics for a dissertation on Online Marketing:

The case of Apple: How can firms customise their products?
The impact of digital marketing innovation on Apple’s performance
Pop-up advertisements: Hit or a miss
Celebrities and influencers: Have they changed the game of online marketing?
Analyzing customers’ psychology and its role in digital marketing.

Due to the increase in Internet browsing on mobile phones nowadays, Mobile Marketing has become an essential part of marketing communication. It aims to reach out to mobile users through different methods such as mobile-optimized ads, push notifications and mobile applications. Listed below are some topics for a Mobile Marketing Dissertation:

Can a strong brand image be built through mobile marketing techniques?
What do customers want from mobile marketing messages?
How does location influence mobile marketing communications?
What role does timeliness play in mobile marketing communications?
What are the advantages and disadvantages of push-and-pull mobile marketing strategies?

The 4Ps of Marketing are widely used by marketers to influence consumer decision-making. Listed below are some topics you can use as a base for writing a Dissertation on Marketing Mix:

The impact of product information availability and persuasive advertising on consumer behaviour.
Advantages and disadvantages of online advertising in international marketing.
The Importance of Marketing mix on non-profit organisations.
Is word-of-mouth (i.e. online customer reviews) the new element of the Marketing mix?
Case of iTunes: Can an overt international pricing strategy negatively affect the brand image?

Marketing is ultimately underpinned by customer behaviour, which may be explained in large part by studying consumer psychology. This focuses on how consumers behave at each stage of the purchasing process and why they react the way they do. Marketers can use this information to create and implement communication strategies that target specific client groups based on their psychological characteristics. Here are some ideas for marketing dissertation topics based on marketing and consumer psychology:

What drives customers to buy things from Amazon?
What are the benefits and advantages of customer internet reviews?
What impact do marketing intelligence and planning have on sports marketing?
How can businesses use Big Data to obtain a better knowledge of their customers’ psychology?
What do customers think about green marketing?
What are customers’ feelings about Burberry’s digital marketing efforts?
What were the forefathers of word-of-mouth communication? A case study in blockbuster marketing.
How does gender influence information processing among luxury goods consumers?

Facebook, Instagram, LinkedIn and Twitter are widely used mediums for reaching out to customers online. Social media has become an essential part of both local and international companies. Some topics for Social Media Dissertation are:

A content analysis of Food brands Instagram posts.
The impact of social media marketing on brand loyalty.
Instagram, influencer marking and trust – a critical analysis.
Partnering with YouTube content creators and influences – An effective marketing strategy for brands.
Implications for marketing managers: limitations of social media marketing.

Ethics in Marketing is the implication of standards of fairness, or moral rights and wrongs, to marketing decision-making, behaviour, and practice in the firm. Using unethical marketing practices may put a company’s viability at risk and cost its reputation which might have taken years to build. From ethical business practices to Corporate Social Responsibility (CSR), several research options are available for a marketing dissertation. Some topics to begin with a dissertation on Ethics in Marketing are as listed:

How have spam laws improved marketing ethics online?
What impact does published codes of conduct have on customer buying behaviour? The cases of The Body Shop, Levi Strauss, and Marks and Spencer
The influence of local culture on business ethics of immigrants- A case study of the UK
Vegan vs cruelty-free: the politics of labelling and why it matters
What factors distinguish a consumer’s choice of most and least socially responsible firms?
Exploring how organizations use corporate social responsibility (CSR) to reinforce brand equity

Marketing is a process through which companies be they Local or International use to create and build brand awareness, and customer relations, and for increasing business profits. Marketing is a great field for research as it provides you with a large number of research topics and sources. Listed below are some Marketing Dissertation Topics to start from niche:

Analysis and determination of consumer buying behaviour for Coca-Cola
Critical research on how AI will help make better marketing decisions
Brand advertising and political campaigns: a possible interwoven impact?
Analysis of how brands exploit impulsive buying
Marketing budgets included by BREXIT
The effect of COVID-19 on the global economy
The decline in organic reach on social media platforms
Do people appreciate being click baited into sponsored posts?
How the extraordinary content offered by intelligent chatbots can help sports teams strengthen fan loyalty

A dissertation requires a lot of independent research so it may get a bit difficult to start with. Demonstrating your ability to think critically and analytically is what you’re supposed to bring in your Marketing Dissertation. A marketing dissertation requires you to conduct extensive research and present an argumentation in a particular claim of the topic you have chosen. The very first step to presenting a perfectly written marketing dissertation is to choose a topic you’re genuinely interested in, this allows you to understand and present the arguments well. However, you should make sure that the topic chosen is capable enough of contributing to your future in career aspects. You can look for marketing topic ideas from present scenarios, academic journals and scholarly books. In the aftermath of choosing the topic, you’re supposed to develop a research question. While creating a research question you must keep in mind your ability to answer it through primary and secondary sources. Gather the necessary material for your research and prepare an outline for your Marketing Dissertation. The last and final step of presenting a perfectly written marketing dissertation is to revise, edit and proofread your dissertation and make changes if required. Revise your marketing dissertation as many times as you can until you are fully satisfied with the paper.

The best research topics in digital marketing include Artificial Intelligence, Conversational Marketing, Video Marketing, Search Engine Optimisation, Influencer marketing, Pay per Click Advertising, Visual Search, and Social Media Management and Marketing.

Some special dissertation topics in commerce are: 1) Write about the influence that advertising picks up on the performance of purchasers. 2) Address about the scholars can be trained among the mobile phone business. 3)Write about how foreign commerce can manage standardisation.

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PDF Political Social Media Marketing: A Relationship Marketing Perspective
The thesis makes novel contributions to relationship marketing, social media marketing, and political marketing. It integrates contemporary concepts and the relationship marketing paradigm into political marketing. Primarily, it offers guidance about the nature and drivers of online voter relationships.
Political social media marketing: a systematic literature ...
We focus on political marketing and conduct a systematic literature review of journal articles exploring political marketing on social media. The systematic literature review delineates the current state of political social media marketing literature. It spans six databases and comprises sixty-six journal articles published between 2011 and 2020. We identify and categorize the variables ...
Political Marketing in a Changing World: Global, National and Regional
In recent years, the problems of political marketing have become the subject of in-depth attention of theorists and practitioners specializing in mass communication and political technologies. This is evidenced by the experience of the previous annual international forums dedicated to the theme of political marketing.
Modern Political Marketing: An Analysis of Tactics, and the Changing
Savigny most accurately describes the. current situation in political marketing; "Marketing theory does acknowledge the. existence of the media, and affords it a role as a conduit through which politicians. communicate to the electorate -- in essence, the media are effectively assumed to be tools.
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Moreo-ver, the literature ignores pertinent contemporary topics such as co-creation, influ-encer marketing, and political advertising on social media. Nevertheless, a nascent domain with growing practical significance, political social media marketing pro-vides various exciting avenues for further research, which we outline in this study. Keywords.
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Chapter two also sought to review the concepts of social media, social media marketing, consumer behavior, the history and trends that were associated in social media marketing, the impacts of social media marketing on consumer attitudes, the impacts of social media marketing on consumer purchase intentions, and the impacts that it had on ...
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New media, new politics: political learning efficacy and the examination of uses of social network sites for political engagement (Doctoral dissertation, UMI Dissertations Publishing, Ann Arbor).
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Sport Marketing Research Topics. The role of sports hubs in the management of sports organizations. Facilities and services that help save costs on sports. Sourcing of funding for sporting activities in developing countries. The part of the World Cup and Olympic games on marketing strategies and promotional messages.
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Pluriversal reconciliation: democratic theories, political violence and onto-epistemic dialogue . Ardila Arévalo, Camilo Andrés (The University of Edinburgh, 2024-05-01) In this PhD dissertation, I explore the role of democratic theories in contexts of political reconciliation through the lens of pluriversal politics.
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Political science dissertation topics. 1. The Impact of Social Media on Political Mobilization and Public Opinion. 2. The Effectiveness of International Sanctions on Influencing Domestic Policy Changes. 3. The Role of Identity Politics in Shaping Electoral Outcomes in Multicultural Societies. 4. The Influence of Non-State Actors on Global ...
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This thesis aims to explore the various impacts of AI in marketing in the modern world. The key questions that the author considers in this thesis are: What is the impact of AI on marketing sector? How is AI transforming digital marketing? and What is the future of marketing?
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For business, DEI should be an economic priority
For businesspeople, regardless of your political stripe, adapting to the demographic change should be an economic priority. Recall the 19th and early 20th centuries, when US population change was ...