general specific thesis introduction

How to write a fantastic thesis introduction (+15 examples)

The thesis introduction, usually chapter 1, is one of the most important chapters of a thesis. It sets the scene. It previews key arguments and findings. And it helps the reader to understand the structure of the thesis. In short, a lot is riding on this first chapter. With the following tips, you can write a powerful thesis introduction.

Disclosure: This post may contain affiliate links, which means I may earn a small commission if you make a purchase using the links below at no additional cost to you . I only recommend products or services that I truly believe can benefit my audience. As always, my opinions are my own.

Elements of a fantastic thesis introduction

Open with a (personal) story, begin with a problem, define a clear research gap, describe the scientific relevance of the thesis, describe the societal relevance of the thesis, write down the thesis’ core claim in 1-2 sentences, support your argument with sufficient evidence, consider possible objections, address the empirical research context, give a taste of the thesis’ empirical analysis, hint at the practical implications of the research, provide a reading guide, briefly summarise all chapters to come, design a figure illustrating the thesis structure.

An introductory chapter plays an integral part in every thesis. The first chapter has to include quite a lot of information to contextualise the research. At the same time, a good thesis introduction is not too long, but clear and to the point.

A powerful thesis introduction does the following:

• It captures the reader’s attention.
• It presents a clear research gap and emphasises the thesis’ relevance.
• It provides a compelling argument.
• It previews the research findings.
• It explains the structure of the thesis.

In addition, a powerful thesis introduction is well-written, logically structured, and free of grammar and spelling errors. Reputable thesis editors can elevate the quality of your introduction to the next level. If you are in search of a trustworthy thesis or dissertation editor who upholds high-quality standards and offers efficient turnaround times, I recommend the professional thesis and dissertation editing service provided by Editage . 

This list can feel quite overwhelming. However, with some easy tips and tricks, you can accomplish all these goals in your thesis introduction. (And if you struggle with finding the right wording, have a look at academic key phrases for introductions .)

Ways to capture the reader’s attention

A powerful thesis introduction should spark the reader’s interest on the first pages. A reader should be enticed to continue reading! There are three common ways to capture the reader’s attention.

An established way to capture the reader’s attention in a thesis introduction is by starting with a story. Regardless of how abstract and ‘scientific’ the actual thesis content is, it can be useful to ease the reader into the topic with a short story.

This story can be, for instance, based on one of your study participants. It can also be a very personal account of one of your own experiences, which drew you to study the thesis topic in the first place.

Start by providing data or statistics

Data and statistics are another established way to immediately draw in your reader. Especially surprising or shocking numbers can highlight the importance of a thesis topic in the first few sentences!

So if your thesis topic lends itself to being kick-started with data or statistics, you are in for a quick and easy way to write a memorable thesis introduction.

The third established way to capture the reader’s attention is by starting with the problem that underlies your thesis. It is advisable to keep the problem simple. A few sentences at the start of the chapter should suffice.

Usually, at a later stage in the introductory chapter, it is common to go more in-depth, describing the research problem (and its scientific and societal relevance) in more detail.

You may also like: Minimalist writing for a better thesis

Emphasising the thesis’ relevance

A good thesis is a relevant thesis. No one wants to read about a concept that has already been explored hundreds of times, or that no one cares about.

Of course, a thesis heavily relies on the work of other scholars. However, each thesis is – and should be – unique. If you want to write a fantastic thesis introduction, your job is to point out this uniqueness!

In academic research, a research gap signifies a research area or research question that has not been explored yet, that has been insufficiently explored, or whose insights and findings are outdated.

Every thesis needs a crystal-clear research gap. Spell it out instead of letting your reader figure out why your thesis is relevant.

* This example has been taken from an actual academic paper on toxic behaviour in online games: Liu, J. and Agur, C. (2022). “After All, They Don’t Know Me” Exploring the Psychological Mechanisms of Toxic Behavior in Online Games. Games and Culture 1–24, DOI: 10.1177/15554120221115397

The scientific relevance of a thesis highlights the importance of your work in terms of advancing theoretical insights on a topic. You can think of this part as your contribution to the (international) academic literature.

Scientific relevance comes in different forms. For instance, you can critically assess a prominent theory explaining a specific phenomenon. Maybe something is missing? Or you can develop a novel framework that combines different frameworks used by other scholars. Or you can draw attention to the context-specific nature of a phenomenon that is discussed in the international literature.

The societal relevance of a thesis highlights the importance of your research in more practical terms. You can think of this part as your contribution beyond theoretical insights and academic publications.

Why are your insights useful? Who can benefit from your insights? How can your insights improve existing practices?

Formulating a compelling argument

Arguments are sets of reasons supporting an idea, which – in academia – often integrate theoretical and empirical insights. Think of an argument as an umbrella statement, or core claim. It should be no longer than one or two sentences.

Including an argument in the introduction of your thesis may seem counterintuitive. After all, the reader will be introduced to your core claim before reading all the chapters of your thesis that led you to this claim in the first place.

But rest assured: A clear argument at the start of your thesis introduction is a sign of a good thesis. It works like a movie teaser to generate interest. And it helps the reader to follow your subsequent line of argumentation.

The core claim of your thesis should be accompanied by sufficient evidence. This does not mean that you have to write 10 pages about your results at this point.

However, you do need to show the reader that your claim is credible and legitimate because of the work you have done.

A good argument already anticipates possible objections. Not everyone will agree with your core claim. Therefore, it is smart to think ahead. What criticism can you expect?

Think about reasons or opposing positions that people can come up with to disagree with your claim. Then, try to address them head-on.

Providing a captivating preview of findings

Similar to presenting a compelling argument, a fantastic thesis introduction also previews some of the findings. When reading an introduction, the reader wants to learn a bit more about the research context. Furthermore, a reader should get a taste of the type of analysis that will be conducted. And lastly, a hint at the practical implications of the findings encourages the reader to read until the end.

If you focus on a specific empirical context, make sure to provide some information about it. The empirical context could be, for instance, a country, an island, a school or city. Make sure the reader understands why you chose this context for your research, and why it fits to your research objective.

If you did all your research in a lab, this section is obviously irrelevant. However, in that case you should explain the setup of your experiment, etcetera.

The empirical part of your thesis centers around the collection and analysis of information. What information, and what evidence, did you generate? And what are some of the key findings?

For instance, you can provide a short summary of the different research methods that you used to collect data. Followed by a short overview of how you analysed this data, and some of the key findings. The reader needs to understand why your empirical analysis is worth reading.

You already highlighted the practical relevance of your thesis in the introductory chapter. However, you should also provide a preview of some of the practical implications that you will develop in your thesis based on your findings.

Presenting a crystal clear thesis structure

A fantastic thesis introduction helps the reader to understand the structure and logic of your whole thesis. This is probably the easiest part to write in a thesis introduction. However, this part can be best written at the very end, once everything else is ready.

A reading guide is an essential part in a thesis introduction! Usually, the reading guide can be found toward the end of the introductory chapter.

The reading guide basically tells the reader what to expect in the chapters to come.

In a longer thesis, such as a PhD thesis, it can be smart to provide a summary of each chapter to come. Think of a paragraph for each chapter, almost in the form of an abstract.

For shorter theses, which also have a shorter introduction, this step is not necessary.

Especially for longer theses, it tends to be a good idea to design a simple figure that illustrates the structure of your thesis. It helps the reader to better grasp the logic of your thesis.

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Theoretical vs. conceptual frameworks: Simple definitions and an overview of key differences

Writing a Thesis Introduction: From General to Specific

How do you about writing a thesis introduction? Is there a way to do it to ensure that you put across the message more effectively? This article discusses one of the ways to make the introduction a logical explanation of the contents of a thesis. Writing the introduction follows a deductive approach. Read on how the general to specific method works .

My previous tip on how to write the introduction explained the importance of a hook. The article is titled “ how to write a good hook .” A good hook prompts the readers to go on and read the thesis. This time, I will detail another feature of a good thesis introduction that works well with the hook, that is, writing from general to specific.

Writing a Thesis Introduction: General to Specific

Many seasoned writers or researchers adopt writing from general to specific as the way to go. Although this may seem common sense to those who write a lot and who have a way with words, professors or mentors need to guide their students or mentees. Mentoring provides at least the necessary skills required for better composition.

If you are a student, just finding your way in the scientific world for the first time by engaging yourself in thesis writing, writing a thesis introduction is quite a challenge. If you believe this is so, then you must go on and read my attempt to clarify this approach more fully.

The Inverted Pyramid Approach to Writing a Thesis Introduction

Let me illustrate the deductive writing method using an illustration to guide your thinking. I call this the inverted pyramid of writing a thesis introduction. It follows the general to the specific approach.

I figured out the situation in class while evaluating students’ interpretation of the inverted pyramid writing method. Incisively looking into draft compositions submitted to me, I thought that the concept at best gives just a gist or the tip of the iceberg. Many students find themselves at a loss on how to do it. Concept wise, it’s easy to understand, but applying it is another thing. There is a need to explain the idea further to make it more systematic.

So here it is. I will make the inverted pyramid or general to specific writing approach more detailed and doable. I present below my inverted pyramid concept.

As you will see in Figure 1 above, there are three stages to be considered as you write from general to the specific concerns of the phenomenon .

Three Stages of the Inverted Pyramid Approach

1. contextualization.

First, there should be a  contextualization  of the situation or phenomenon. Contextualization provides details about the investigated event. A simple way to do this is by applying  the 5Ws and 1H technical writing approach . You will not miss essential information using that method as you address the  What ,  When ,  Where ,  Who ,  Why , and  How  questions. Make it as brief as you can.

2. Conceptualization

Conceptualize  based on the issue or concern at hand that you have introduced in the contextualization stage. Conceptualization is a product of reflective and analytical thinking. And thinking is best done when you have gained a lot of experience with the phenomenon you are trying to understand. The primary purpose at this stage is to point out the gap in knowledge about the event in question.

Further, notice that as you figure out the specific items in your study, there are many unknowns. Realize the limits of the mind. Many questions start to crop up in your head. There are many other essential things to know.

The following questions can help clarify issues:

Some Questions to Clarify Issues

• What things are already known about the phenomenon? 
• Where will I get more information about the phenomenon?
• How will I ensure that I am not duplicating another person’s work?
• Have I read enough?
• Do I have enough experience to say I am already thoroughly familiar with the subject?

Now, how will you go about this difficulty? If you are asking some of these questions, this means that you are not yet well-informed about your subject of inquiry. This situation requires more readings or a thorough  review of the literature . 

Thus, it makes sense that many veteran researchers prefer or opt to write the introduction later, after a thorough review of the literature. Some researchers even defer writing the introduction at the end of the study.

It is during the conceptualization stage that you attempt to explain the phenomenon by presenting your hypothesis – your thesis or main argument. The hypothesis reflects what you believe is the best explanation of the phenomenon based on what you have read so far and your own reflective, analytic thinking.

Thus, the hypothesis is called an “educated guess.” It is here where theories  as explanations of phenomenon come into play. You will need to be familiar with what plausible explanations there are available that you might want to adopt or modify.

3. Resolution

The last stage is an attempt at resolution , meaning, after formulating your hypothesis to explain the phenomenon. How will you go about it?

Now comes the point where you will ask the research questions that will serve as your guide in verifying your hypothesis. You must then present a systematic approach to testing your hypothesis – the method, which you will write in a separate chapter.

Now, I do hope that writing a thesis introduction is no longer an issue. You can now write with greater confidence. Develop your style.

Free e-book Sample

For more tips on how to write your thesis, you may download the FREE sample of the e-book on How to Write a Thesis in the Information Age found below this post. Get practical guidance on how to write your thesis in the digital age with a little investment. Get your copy of the sample by clicking this LINK .

© 2014 March 7 P. A. Regoniel

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About the author, patrick regoniel.

Dr. Regoniel, a faculty member of the graduate school, served as consultant to various environmental research and development projects covering issues and concerns on climate change, coral reef resources and management, economic valuation of environmental and natural resources, mining, and waste management and pollution. He has extensive experience on applied statistics, systems modelling and analysis, an avid practitioner of LaTeX, and a multidisciplinary web developer. He leverages pioneering AI-powered content creation tools to produce unique and comprehensive articles in this website.

Fantastic tips for beginners in research. Stay blessed.

very nice place it help me a lot as am writing thesis for my graduate studies it help me to get ideas to produce the best thesis , thank you

Dear Bethel, thank you for the encouraging words. We are continually upgrading this site for everyone’s benefit and best user experience.

Bethel Though this is my first time of accessing this site, I must confess, it seems to be a good site for both students and lecturers. I hope to make it one of one favorite sites for my academic research. Continue the good work!

This is great stuff! Writing a thesis introduction is no longer an issue now with this well-laid guide.

Reference management. Clean and simple.

How to write a good thesis introduction

1. Identify your readership

2. hook the reader and grab their attention, 3. provide relevant background, 4. give the reader a sense of what the paper is about, 5. preview key points and lead into your thesis statement, frequently asked questions about writing a good thesis introduction, related articles.

Many people struggle to write a thesis introduction. Much of your research prep should be done and you should be ready to start your introduction. But often, it’s not clear what needs to be included in a thesis introduction. If you feel stuck at this point not knowing how to start, this guide can help.

Tip: If you’re really struggling to write your thesis intro, consider putting in a placeholder until you write more of the body of your thesis. Then, come back to your intro once you have a stronger sense of the overall content of your thesis.

A good introduction draws readers in while providing the setup for the entire project. There is no single way to write an introduction that will always work for every topic , but the points below can act as a guide. These points can help you write a good thesis introduction.

Before even starting with your first sentence, consider who your readers are. Most likely, your readers will be the professors who are advising you on your thesis.

You should also consider readers of your thesis who are not specialists in your field. Writing with them in your mind will help you to be as clear as possible; this will make your thesis more understandable and enjoyable overall.

Tip: Always strive to be clear, correct, concrete, and concise in your writing.

The first sentence of the thesis is crucial. Looking back at your own research, think about how other writers may have hooked you.

It is common to start with a question or quotation, but these types of hooks are often overused. The best way to start your introduction is with a sentence that is broad and interesting and that seamlessly transitions into your argument.

Once again, consider your audience and how much background information they need to understand your approach. You can start by making a list of what is interesting about your topic:

• Are there any current events or controversies associated with your topic that might be interesting for your introduction?
• What kinds of background information might be useful for a reader to understand right away?
• Are there historical anecdotes or other situations that uniquely illustrate an important aspect of your argument?

A good introduction also needs to contain enough background information to allow the reader to understand the thesis statement and arguments. The amount of background information required will depend on the topic .

There should be enough background information so you don't have to spend too much time with it in the body of the thesis, but not so much that it becomes uninteresting.

Tip: Strike a balance between background information that is too broad or too specific.

Let the reader know what the purpose of the study is. Make sure to include the following points:

• Briefly describe the motivation behind your research.
• Describe the topic and scope of your research.
• Explain the practical relevance of your research.
• Explain the scholarly consensus related to your topic: briefly explain the most important articles and how they are related to your research.

At the end of your introduction, you should lead into your thesis statement by briefly bringing up a few of your main supporting details and by previewing what will be covered in the main part of the thesis. You’ll want to highlight the overall structure of your thesis so that readers will have a sense of what they will encounter as they read.

A good introduction draws readers in while providing the setup for the entire project. There is no single way to write an introduction that will always work for every topic, but these tips will help you write a great introduction:

• Identify your readership.
• Grab the reader's attention.
• Provide relevant background.
• Preview key points and lead into the thesis statement.

A good introduction needs to contain enough background information, and let the reader know what the purpose of the study is. Make sure to include the following points:

• Briefly describe the motivation for your research.

The length of the introduction will depend on the length of the whole thesis. Usually, an introduction makes up roughly 10 per cent of the total word count.

The best way to start your introduction is with a sentence that is broad and interesting and that seamlessly transitions into your argument. Consider the audience, then think of something that would grab their attention.

In Open Access: Theses and Dissertations you can find thousands of recent works. Take a look at any of the theses or dissertations for real-life examples of introductions that were already approved.

How To Write A Dissertation Introduction Chapter:

The 7 essential ingredients of an a-grade introduction.

By: Derek Jansen (MBA). Reviewed By Dr Eunice Rautenbach (D. Tech) | March 2020

If you’re reading this, you’re probably at the daunting early phases of writing up the introduction chapter of your dissertation or thesis. It can be intimidating, I know. 

In this post, we’ll look at the 7 essential ingredients of a strong dissertation or thesis introduction chapter, as well as the essential things you need to keep in mind as you craft each section. We’ll also share some useful tips to help you optimize your approach.

Overview: How To Write An Introduction Chapter

• Understand the purpose and function of the intro chapter
• Craft an enticing and engaging opening section
• Provide a background and context to the study
• Clearly define the research problem
• State your research aims, objectives and questions
• Explain the significance of your study
• Identify the limitations of your research
• Outline the structure of your dissertation or thesis

A quick sidenote:

You’ll notice that I’ve used the words dissertation and thesis interchangeably. While these terms reflect different levels of research – for example, Masters vs PhD-level research – the introduction chapter generally contains the same 7 essential ingredients regardless of level. So, in this post, dissertation introduction equals thesis introduction.

Start with why.

To craft a high-quality dissertation or thesis introduction chapter, you need to understand exactly what this chapter needs to achieve. In other words, what’s its purpose ? As the name suggests, the introduction chapter needs to introduce the reader to your research so that they understand what you’re trying to figure out, or what problem you’re trying to solve. More specifically, you need to answer four important questions in your introduction chapter.

These questions are:

• What will you be researching? (in other words, your research topic)
• Why is that worthwhile? (in other words, your justification)
• What will the scope of your research be? (in other words, what will you cover and what won’t you cover)
• What will the limitations of your research be? (in other words, what will the potential shortcomings of your research be?)

Simply put, your dissertation’s introduction chapter needs to provide an overview of your planned research , as well as a clear rationale for it. In other words, this chapter has to explain the “what” and the “why” of your research – what’s it all about and why’s that important.

Simple enough, right?

Well, the trick is finding the appropriate depth of information. As the researcher, you’ll be extremely close to your topic and this makes it easy to get caught up in the minor details. While these intricate details might be interesting, you need to write your introduction chapter on more of a “need-to-know” type basis, or it will end up way too lengthy and dense. You need to balance painting a clear picture with keeping things concise. Don’t worry though – you’ll be able to explore all the intricate details in later chapters.

Now that you understand what you need to achieve from your introduction chapter, we can get into the details. While the exact requirements for this chapter can vary from university to university, there are seven core components that most universities will require. We call these the seven essential ingredients . 

The 7 Essential Ingredients

• The opening section – where you’ll introduce the reader to your research in high-level terms
• The background to the study – where you’ll explain the context of your project
• The research problem – where you’ll explain the “gap” that exists in the current research
• The research aims , objectives and questions – where you’ll clearly state what your research will aim to achieve
• The significance (or justification) – where you’ll explain why your research is worth doing and the value it will provide to the world
• The limitations – where you’ll acknowledge the potential limitations of your project and approach
• The structure – where you’ll briefly outline the structure of your dissertation or thesis to help orient the reader

By incorporating these seven essential ingredients into your introduction chapter, you’ll comprehensively cover both the “ what ” and the “ why ” I mentioned earlier – in other words, you’ll achieve the purpose of the chapter.

Side note – you can also use these 7 ingredients in this order as the structure for your chapter to ensure a smooth, logical flow. This isn’t essential, but, generally speaking, it helps create an engaging narrative that’s easy for your reader to understand. If you’d like, you can also download our free introduction chapter template here.

Alright – let’s look at each of the ingredients now.

#1 – The Opening Section

The very first essential ingredient for your dissertation introduction is, well, an introduction or opening section. Just like every other chapter, your introduction chapter needs to start by providing a brief overview of what you’ll be covering in the chapter.

This section needs to engage the reader with clear, concise language that can be easily understood and digested. If the reader (your marker!) has to struggle through it, they’ll lose interest, which will make it harder for you to earn marks. Just because you’re writing an academic paper doesn’t mean you can ignore the basic principles of engaging writing used by marketers, bloggers, and journalists. At the end of the day, you’re all trying to sell an idea – yours is just a research idea.

So, what goes into this opening section?

Well, while there’s no set formula, it’s a good idea to include the following four foundational sentences in your opening section:

1 – A sentence or two introducing the overall field of your research.

For example:

“Organisational skills development involves identifying current or potential skills gaps within a business and developing programs to resolve these gaps. Management research, including X, Y and Z, has clearly established that organisational skills development is an essential contributor to business growth.”

2 – A sentence introducing your specific research problem.

“However, there are conflicting views and an overall lack of research regarding how best to manage skills development initiatives in highly dynamic environments where subject knowledge is rapidly and continuously evolving – for example, in the website development industry.”

3 – A sentence stating your research aims and objectives.

“This research aims to identify and evaluate skills development approaches and strategies for highly dynamic industries in which subject knowledge is continuously evolving.”.

4 – A sentence outlining the layout of the chapter.

“This chapter will provide an introduction to the study by first discussing the background and context, followed by the research problem, the research aims, objectives and questions, the significance and finally, the limitations.”

As I mentioned, this opening section of your introduction chapter shouldn’t be lengthy . Typically, these four sentences should fit neatly into one or two paragraphs, max. What you’re aiming for here is a clear, concise introduction to your research – not a detailed account.

PS – If some of this terminology sounds unfamiliar, don’t stress – I’ll explain each of the concepts later in this post.

#2 – Background to the study

Now that you’ve provided a high-level overview of your dissertation or thesis, it’s time to go a little deeper and lay a foundation for your research topic. This foundation is what the second ingredient is all about – the background to your study.

So, what is the background section all about?

Well, this section of your introduction chapter should provide a broad overview of the topic area that you’ll be researching, as well as the current contextual factors . This could include, for example, a brief history of the topic, recent developments in the area, key pieces of research in the area and so on. In other words, in this section, you need to provide the relevant background information to give the reader a decent foundational understanding of your research area.

Let’s look at an example to make this a little more concrete.

If we stick with the skills development topic I mentioned earlier, the background to the study section would start by providing an overview of the skills development area and outline the key existing research. Then, it would go on to discuss how the modern-day context has created a new challenge for traditional skills development strategies and approaches. Specifically, that in many industries, technical knowledge is constantly and rapidly evolving, and traditional education providers struggle to keep up with the pace of new technologies.

Importantly, you need to write this section with the assumption that the reader is not an expert in your topic area. So, if there are industry-specific jargon and complex terminology, you should briefly explain that here , so that the reader can understand the rest of your document.

Don’t make assumptions about the reader’s knowledge – in most cases, your markers will not be able to ask you questions if they don’t understand something. So, always err on the safe side and explain anything that’s not common knowledge.

#3 – The research problem

Now that you’ve given your reader an overview of your research area, it’s time to get specific about the research problem that you’ll address in your dissertation or thesis. While the background section would have alluded to a potential research problem (or even multiple research problems), the purpose of this section is to narrow the focus and highlight the specific research problem you’ll focus on.

But, what exactly is a research problem, you ask?

Well, a research problem can be any issue or question for which there isn’t already a well-established and agreed-upon answer in the existing research. In other words, a research problem exists when there’s a need to answer a question (or set of questions), but there’s a gap in the existing literature , or the existing research is conflicting and/or inconsistent.

So, to present your research problem, you need to make it clear what exactly is missing in the current literature and why this is a problem . It’s usually a good idea to structure this discussion into three sections – specifically:

• What’s already well-established in the literature (in other words, the current state of research)
• What’s missing in the literature (in other words, the literature gap)
• Why this is a problem (in other words, why it’s important to fill this gap)

Let’s look at an example of this structure using the skills development topic.

Organisational skills development is critically important for employee satisfaction and company performance (reference). Numerous studies have investigated strategies and approaches to manage skills development programs within organisations (reference).

(this paragraph explains what’s already well-established in the literature)

However, these studies have traditionally focused on relatively slow-paced industries where key skills and knowledge do not change particularly often. This body of theory presents a problem for industries that face a rapidly changing skills landscape – for example, the website development industry – where new platforms, languages and best practices emerge on an extremely frequent basis.

(this paragraph explains what’s missing from the literature)

As a result, the existing research is inadequate for industries in which essential knowledge and skills are constantly and rapidly evolving, as it assumes a slow pace of knowledge development. Industries in such environments, therefore, find themselves ill-equipped in terms of skills development strategies and approaches.

(this paragraph explains why the research gap is problematic)

As you can see in this example, in a few lines, we’ve explained (1) the current state of research, (2) the literature gap and (3) why that gap is problematic. By doing this, the research problem is made crystal clear, which lays the foundation for the next ingredient.

#4 – The research aims, objectives and questions

Now that you’ve clearly identified your research problem, it’s time to identify your research aims and objectives , as well as your research questions . In other words, it’s time to explain what you’re going to do about the research problem.

So, what do you need to do here?

Well, the starting point is to clearly state your research aim (or aims) . The research aim is the main goal or the overarching purpose of your dissertation or thesis. In other words, it’s a high-level statement of what you’re aiming to achieve.

Let’s look at an example, sticking with the skills development topic:

“Given the lack of research regarding organisational skills development in fast-moving industries, this study will aim to identify and evaluate the skills development approaches utilised by web development companies in the UK”.

As you can see in this example, the research aim is clearly outlined, as well as the specific context in which the research will be undertaken (in other words, web development companies in the UK).

Next up is the research objective (or objectives) . While the research aims cover the high-level “what”, the research objectives are a bit more practically oriented, looking at specific things you’ll be doing to achieve those research aims.

Let’s take a look at an example of some research objectives (ROs) to fit the research aim.

• RO1 – To identify common skills development strategies and approaches utilised by web development companies in the UK.
• RO2 – To evaluate the effectiveness of these strategies and approaches.
• RO3 – To compare and contrast these strategies and approaches in terms of their strengths and weaknesses.

As you can see from this example, these objectives describe the actions you’ll take and the specific things you’ll investigate in order to achieve your research aims. They break down the research aims into more specific, actionable objectives.

The final step is to state your research questions . Your research questions bring the aims and objectives another level “down to earth”. These are the specific questions that your dissertation or theses will seek to answer. They’re not fluffy, ambiguous or conceptual – they’re very specific and you’ll need to directly answer them in your conclusions chapter .

The research questions typically relate directly to the research objectives and sometimes can look a bit obvious, but they are still extremely important. Let’s take a look at an example of the research questions (RQs) that would flow from the research objectives I mentioned earlier.

• RQ1 – What skills development strategies and approaches are currently being used by web development companies in the UK?
• RQ2 – How effective are each of these strategies and approaches?
• RQ3 – What are the strengths and weaknesses of each of these strategies and approaches?

As you can see, the research questions mimic the research objectives , but they are presented in question format. These questions will act as the driving force throughout your dissertation or thesis – from the literature review to the methodology and onward – so they’re really important.

A final note about this section – it’s really important to be clear about the scope of your study (more technically, the delimitations ). In other words, what you WILL cover and what you WON’T cover. If your research aims, objectives and questions are too broad, you’ll risk losing focus or investigating a problem that is too big to solve within a single dissertation.

Simply put, you need to establish clear boundaries in your research. You can do this, for example, by limiting it to a specific industry, country or time period. That way, you’ll ringfence your research, which will allow you to investigate your topic deeply and thoroughly – which is what earns marks!

Need a helping hand?

#5 – Significance

Now that you’ve made it clear what you’ll be researching, it’s time to make a strong argument regarding your study’s importance and significance . In other words, now that you’ve covered the what, it’s time to cover the why – enter essential ingredient number 5 – significance.

Of course, by this stage, you’ve already briefly alluded to the importance of your study in your background and research problem sections, but you haven’t explicitly stated how your research findings will benefit the world . So, now’s your chance to clearly state how your study will benefit either industry , academia , or – ideally – both . In other words, you need to explain how your research will make a difference and what implications it will have.

Let’s take a look at an example.

“This study will contribute to the body of knowledge on skills development by incorporating skills development strategies and approaches for industries in which knowledge and skills are rapidly and constantly changing. This will help address the current shortage of research in this area and provide real-world value to organisations operating in such dynamic environments.”

As you can see in this example, the paragraph clearly explains how the research will help fill a gap in the literature and also provide practical real-world value to organisations.

This section doesn’t need to be particularly lengthy, but it does need to be convincing . You need to “sell” the value of your research here so that the reader understands why it’s worth committing an entire dissertation or thesis to it. This section needs to be the salesman of your research. So, spend some time thinking about the ways in which your research will make a unique contribution to the world and how the knowledge you create could benefit both academia and industry – and then “sell it” in this section.

#6 – The limitations

Now that you’ve “sold” your research to the reader and hopefully got them excited about what’s coming up in the rest of your dissertation, it’s time to briefly discuss the potential limitations of your research.

But you’re probably thinking, hold up – what limitations? My research is well thought out and carefully designed – why would there be limitations?

Well, no piece of research is perfect . This is especially true for a dissertation or thesis – which typically has a very low or zero budget, tight time constraints and limited researcher experience. Generally, your dissertation will be the first or second formal research project you’ve ever undertaken, so it’s unlikely to win any research awards…

Simply put, your research will invariably have limitations. Don’t stress yourself out though – this is completely acceptable (and expected). Even “professional” research has limitations – as I said, no piece of research is perfect. The key is to recognise the limitations upfront and be completely transparent about them, so that future researchers are aware of them and can improve the study’s design to minimise the limitations and strengthen the findings.

Generally, you’ll want to consider at least the following four common limitations. These are:

• Your scope – for example, perhaps your focus is very narrow and doesn’t consider how certain variables interact with each other.
• Your research methodology – for example, a qualitative methodology could be criticised for being overly subjective, or a quantitative methodology could be criticised for oversimplifying the situation (learn more about methodologies here ).
• Your resources – for example, a lack of time, money, equipment and your own research experience.
• The generalisability of your findings – for example, the findings from the study of a specific industry or country can’t necessarily be generalised to other industries or countries.

Don’t be shy here. There’s no use trying to hide the limitations or weaknesses of your research. In fact, the more critical you can be of your study, the better. The markers want to see that you are aware of the limitations as this demonstrates your understanding of research design – so be brutal.

#7 – The structural outline

Now that you’ve clearly communicated what your research is going to be about, why it’s important and what the limitations of your research will be, the final ingredient is the structural outline.The purpose of this section is simply to provide your reader with a roadmap of what to expect in terms of the structure of your dissertation or thesis.

In this section, you’ll need to provide a brief summary of each chapter’s purpose and contents (including the introduction chapter). A sentence or two explaining what you’ll do in each chapter is generally enough to orient the reader. You don’t want to get too detailed here – it’s purely an outline, not a summary of your research.

Let’s look at an example:

In Chapter One, the context of the study has been introduced. The research objectives and questions have been identified, and the value of such research argued. The limitations of the study have also been discussed.

In Chapter Two, the existing literature will be reviewed and a foundation of theory will be laid out to identify key skills development approaches and strategies within the context of fast-moving industries, especially technology-intensive industries.

In Chapter Three, the methodological choices will be explored. Specifically, the adoption of a qualitative, inductive research approach will be justified, and the broader research design will be discussed, including the limitations thereof.

So, as you can see from the example, this section is simply an outline of the chapter structure, allocating a short paragraph to each chapter. Done correctly, the outline will help your reader understand what to expect and reassure them that you’ll address the multiple facets of the study.

By the way – if you’re unsure of how to structure your dissertation or thesis, be sure to check out our video post which explains dissertation structure .

Keep calm and carry on.

Hopefully you feel a bit more prepared for this challenge of crafting your dissertation or thesis introduction chapter now. Take a deep breath and remember that Rome wasn’t built in a day – conquer one ingredient at a time and you’ll be firmly on the path to success.

Let’s quickly recap – the 7 ingredients are:

• The opening section – where you give a brief, high-level overview of what your research will be about.
• The study background – where you introduce the reader to key theory, concepts and terminology, as well as the context of your study.
• The research problem – where you explain what the problem with the current research is. In other words, the research gap.
• The research aims , objectives and questions – where you clearly state what your dissertation will investigate.
• The significance – where you explain what value your research will provide to the world.
• The limitations – where you explain what the potential shortcomings and limitations of your research may be.
• The structural outline – where you provide a high-level overview of the structure of your document

If you bake these ingredients into your dissertation introduction chapter, you’ll be well on your way to building an engaging introduction chapter that lays a rock-solid foundation for the rest of your document.

Remember, while we’ve covered the essential ingredients here, there may be some additional components that your university requires, so be sure to double-check your project brief!

Psst… there’s more (for free)

This post is part of our dissertation mini-course, which covers everything you need to get started with your dissertation, thesis or research project. 

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42 Comments

Thanks very much for such an insight. I feel confident enough in undertaking my thesis on the survey;The future of facial recognition and learning non verbal interaction

Glad to hear that. Good luck with your thesis!

Thanks very much for such an insight. I feel confident now undertaking my thesis; The future of facial recognition and learning non verbal interaction.

Thanks so much for this article. I found myself struggling and wasting a lot of time in my thesis writing but after reading this article and watching some of your youtube videos, I now have a clear understanding of what is required for a thesis.

Thank you Derek, i find your each post so useful. Keep it up.

Thank you so much Derek ,for shedding the light and making it easier for me to handle the daunting task of academic writing .

Thanks do much Dereck for the comprehensive guide. It will assist me queit a lot in my thesis.

thanks a lot for helping

i LOVE the gifs, such a fun way to engage readers. thanks for the advice, much appreciated

Thanks a lot Derek! It will be really useful to the beginner in research!

You’re welcome

This is a well written, easily comprehensible, simple introduction to the basics of a Research Dissertation../the need to keep the reader in mind while writing the dissertation is an important point that is covered../ I appreciate the efforts of the author../

The instruction given are perfect and clear. I was supposed to take the course , unfortunately in Nepal the service is not avaialble.However, I am much more hopeful that you will provide require documents whatever you have produced so far.

Thank you very much

Thanks so much ❤️😘 I feel am ready to start writing my research methodology

This is genuinely the most effective advice I have ever been given regarding academia. Thank you so much!

This is one of the best write up I have seen in my road to PhD thesis. regards, this write up update my knowledge of research

I was looking for some good blogs related to Education hopefully your article will help. Thanks for sharing.

This is an awesome masterpiece. It is one of the most comprehensive guides to writing a Dissertation/Thesis I have seen and read.

You just saved me from going astray in writing a Dissertation for my undergraduate studies. I could not be more grateful for such a relevant guide like this. Thank you so much.

Thank you so much Derek, this has been extremely helpful!!

I do have one question though, in the limitations part do you refer to the scope as the focus of the research on a specific industry/country/chronological period? I assume that in order to talk about whether or not the research could be generalized, the above would need to be already presented and described in the introduction.

Thank you again!

Phew! You have genuinely rescued me. I was stuck how to go about my thesis. Now l have started. Thank you.

This is the very best guide in anything that has to do with thesis or dissertation writing. The numerous blends of examples and detailed insights make it worth a read and in fact, a treasure that is worthy to be bookmarked.

Thanks a lot for this masterpiece!

Powerful insight. I can now take a step

Thank you very much for these valuable introductions to thesis chapters. I saw all your videos about writing the introduction, discussion, and conclusion chapter. Then, I am wondering if we need to explain our research limitations in all three chapters, introduction, discussion, and conclusion? Isn’t it a bit redundant? If not, could you please explain how can we write in different ways? Thank you.

Excellent!!! Thank you…

Thanks for this informative content. I have a question. The research gap is mentioned in both the introduction and literature section. I would like to know how can I demonstrate the research gap in both sections without repeating the contents?

I’m incredibly grateful for this invaluable content. I’ve been dreading compiling my postgrad thesis but breaking each chapter down into sections has made it so much easier for me to engage with the material without feeling overwhelmed. After relying on your guidance, I’m really happy with how I’ve laid out my introduction.

Thank you for the informative content you provided

Hi Derrick and Team, thank you so much for the comprehensive guide on how to write a dissertation or a thesis introduction section. For some of us first-timers, it is a daunting task. However, the instruction with relevant examples makes it clear and easy to follow through. Much appreciated.

It was so helpful. God Bless you. Thanks very much

I thank you Grad coach for your priceless help. I have two questions I have learned from your video the limitations of the research presented in chapter one. but in another video also presented in chapter five. which chapter limitation should be included? If possible, I need your answer since I am doing my thesis. how can I explain If I am asked what is my motivation for this research?

Thank you guys for the great work you are doing. Honestly, you have made the research to be interesting and simplified. Even a novice will easily grasp the ideas you put forward, Thank you once again.

Excellent piece!

I feel like just settling for a good topic is usually the hardest part.

Thank you so much. My confidence has been completely destroyed during my first year of PhD and you have helped me pull myself together again

Happy to help 🙂

I am so glad I ran into your resources and did not waste time doing the wrong this. Research is now making so much sense now.

Gratitude to Derrick and the team I was looking for a solid article that would aid me in drafting the thesis’ introduction. I felt quite happy when I came across the piece you wrote because it was so well-written and insightful. I wish you success in the future.

thank you so much. God Bless you

Thank you so much Grad Coach for these helpful insights. Now I can get started, with a great deal of confidence.

It’s ‘alluded to’ not ‘eluded to’.

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How to Write a Thesis Introduction

What types of information should you include in your introduction .

In the introduction of your thesis, you’ll be trying to do three main things, which are called Moves :

• Move 1 establish your territory (say what the topic is about)
• Move 2 establish a niche (show why there needs to be further research on your topic)
• Move 3 introduce the current research (make hypotheses; state the research questions)

Each Move has a number of stages. Depending on what you need to say in your introduction, you might use one or more stages. Table 1 provides you with a list of the most commonly occurring stages of introductions in Honours theses (colour-coded to show the Moves ). You will also find examples of Introductions, divided into stages with sample sentence extracts. Once you’ve looked at Examples 1 and 2, try the exercise that follows.

Most thesis introductions include SOME (but not all) of the stages listed below. There are variations between different Schools and between different theses, depending on the purpose of the thesis.

Stages in a thesis introduction

• state the general topic and give some background
• provide a review of the literature related to the topic
• define the terms and scope of the topic
• outline the current situation
• evaluate the current situation (advantages/ disadvantages) and identify the gap
• identify the importance of the proposed research
• state the research problem/ questions
• state the research aims and/or research objectives
• state the hypotheses
• outline the order of information in the thesis
• outline the methodology

Example 1: Evaluation of Boron Solid Source Diffusion for High-Efficiency Silicon Solar Cells (School of Photovoltaic and Renewable Energy Engineering)

Example 2: Methods for Measuring Hepatitis C Viral Complexity (School of Biotechnology and Biological Sciences)

Note: this introduction includes the literature review.

Now that you have read example 1 and 2, what are the differences?

Example 3: The IMO Severe-Weather Criterion Applied to High-Speed Monohulls (School of Mechanical and Manufacturing Engineering)

Example 4: The Steiner Tree Problem (School of Computer Science and Engineering)

Introduction exercise

Example 5.1 (extract 1): The effects of Fluoride on the reproduction of three native Australian plant Species (School of Geography)

Example 5.2 (extract 2): The effects of Fluoride on the reproduction of three native Australian plant Species (School of Geography)

Example 5.3

Example 5.4 (extract 4): The effects of Fluoride on the reproduction of three native Australian plant Species (School of Geography)

Example 5.5 (extract 5): The effects of Fluoride on the reproduction of three native Australian plant Species (School of Geography)

Example 5.6 (extract 6): The effects of Fluoride on the reproduction of three native Australian plant Species (School of Geography)

Well, firstly, there are many choices that you can make. You will notice that there are variations not only between the different Schools in your faculty, but also between individual theses, depending on the type of information that is being communicated. However, there are a few elements that a good Introduction should include, at the very minimum:

• Either Statement of general topic Or Background information about the topic;
• Either Identification of disadvantages of current situation Or Identification of the gap in current research;
• Identification of importance of proposed research
• Either Statement of aims Or Statement of objectives
• An Outline of the order of information in the thesis

Engineering & science

• Report writing
• Technical writing
• Writing lab reports
• Introductions
• Literature review
• Writing up results
• Discussions
• Conclusions
• Writing tools
• Case study report in (engineering)
• ^ More support

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How to Write an Essay Introduction (with Examples)   

The introduction of an essay plays a critical role in engaging the reader and providing contextual information about the topic. It sets the stage for the rest of the essay, establishes the tone and style, and motivates the reader to continue reading. 

Table of Contents

What is an essay introduction , what to include in an essay introduction, how to create an essay structure , step-by-step process for writing an essay introduction , how to write an introduction paragraph , how to write a hook for your essay , how to include background information , how to write a thesis statement .

• Argumentative Essay Introduction Example: 
• Expository Essay Introduction Example 

Literary Analysis Essay Introduction Example

Check and revise – checklist for essay introduction , key takeaways , frequently asked questions .

An introduction is the opening section of an essay, paper, or other written work. It introduces the topic and provides background information, context, and an overview of what the reader can expect from the rest of the work. 1 The key is to be concise and to the point, providing enough information to engage the reader without delving into excessive detail. 

The essay introduction is crucial as it sets the tone for the entire piece and provides the reader with a roadmap of what to expect. Here are key elements to include in your essay introduction: 

• Hook : Start with an attention-grabbing statement or question to engage the reader. This could be a surprising fact, a relevant quote, or a compelling anecdote. 
• Background information : Provide context and background information to help the reader understand the topic. This can include historical information, definitions of key terms, or an overview of the current state of affairs related to your topic. 
• Thesis statement : Clearly state your main argument or position on the topic. Your thesis should be concise and specific, providing a clear direction for your essay. 

Before we get into how to write an essay introduction, we need to know how it is structured. The structure of an essay is crucial for organizing your thoughts and presenting them clearly and logically. It is divided as follows: 2  

• Introduction:  The introduction should grab the reader’s attention with a hook, provide context, and include a thesis statement that presents the main argument or purpose of the essay.  
• Body:  The body should consist of focused paragraphs that support your thesis statement using evidence and analysis. Each paragraph should concentrate on a single central idea or argument and provide evidence, examples, or analysis to back it up.  
• Conclusion:  The conclusion should summarize the main points and restate the thesis differently. End with a final statement that leaves a lasting impression on the reader. Avoid new information or arguments. 

Here’s a step-by-step guide on how to write an essay introduction: 

• Start with a Hook : Begin your introduction paragraph with an attention-grabbing statement, question, quote, or anecdote related to your topic. The hook should pique the reader’s interest and encourage them to continue reading. 
• Provide Background Information : This helps the reader understand the relevance and importance of the topic. 
• State Your Thesis Statement : The last sentence is the main argument or point of your essay. It should be clear, concise, and directly address the topic of your essay. 
• Preview the Main Points : This gives the reader an idea of what to expect and how you will support your thesis. 
• Keep it Concise and Clear : Avoid going into too much detail or including information not directly relevant to your topic. 
• Revise : Revise your introduction after you’ve written the rest of your essay to ensure it aligns with your final argument. 

Here’s an example of an essay introduction paragraph about the importance of education: 

Education is often viewed as a fundamental human right and a key social and economic development driver. As Nelson Mandela once famously said, “Education is the most powerful weapon which you can use to change the world.” It is the key to unlocking a wide range of opportunities and benefits for individuals, societies, and nations. In today’s constantly evolving world, education has become even more critical. It has expanded beyond traditional classroom learning to include digital and remote learning, making education more accessible and convenient. This essay will delve into the importance of education in empowering individuals to achieve their dreams, improving societies by promoting social justice and equality, and driving economic growth by developing a skilled workforce and promoting innovation. 

This introduction paragraph example includes a hook (the quote by Nelson Mandela), provides some background information on education, and states the thesis statement (the importance of education). 

This is one of the key steps in how to write an essay introduction. Crafting a compelling hook is vital because it sets the tone for your entire essay and determines whether your readers will stay interested. A good hook draws the reader in and sets the stage for the rest of your essay.  

• Avoid Dry Fact : Instead of simply stating a bland fact, try to make it engaging and relevant to your topic. For example, if you’re writing about the benefits of exercise, you could start with a startling statistic like, “Did you know that regular exercise can increase your lifespan by up to seven years?” 
• Avoid Using a Dictionary Definition : While definitions can be informative, they’re not always the most captivating way to start an essay. Instead, try to use a quote, anecdote, or provocative question to pique the reader’s interest. For instance, if you’re writing about freedom, you could begin with a quote from a famous freedom fighter or philosopher. 
• Do Not Just State a Fact That the Reader Already Knows : This ties back to the first point—your hook should surprise or intrigue the reader. For Here’s an introduction paragraph example, if you’re writing about climate change, you could start with a thought-provoking statement like, “Despite overwhelming evidence, many people still refuse to believe in the reality of climate change.” 

Including background information in the introduction section of your essay is important to provide context and establish the relevance of your topic. When writing the background information, you can follow these steps: 

• Start with a General Statement:  Begin with a general statement about the topic and gradually narrow it down to your specific focus. For example, when discussing the impact of social media, you can begin by making a broad statement about social media and its widespread use in today’s society, as follows: “Social media has become an integral part of modern life, with billions of users worldwide.” 
• Define Key Terms : Define any key terms or concepts that may be unfamiliar to your readers but are essential for understanding your argument. 
• Provide Relevant Statistics:  Use statistics or facts to highlight the significance of the issue you’re discussing. For instance, “According to a report by Statista, the number of social media users is expected to reach 4.41 billion by 2025.” 
• Discuss the Evolution:  Mention previous research or studies that have been conducted on the topic, especially those that are relevant to your argument. Mention key milestones or developments that have shaped its current impact. You can also outline some of the major effects of social media. For example, you can briefly describe how social media has evolved, including positives such as increased connectivity and issues like cyberbullying and privacy concerns. 
• Transition to Your Thesis:  Use the background information to lead into your thesis statement, which should clearly state the main argument or purpose of your essay. For example, “Given its pervasive influence, it is crucial to examine the impact of social media on mental health.” 

A thesis statement is a concise summary of the main point or claim of an essay, research paper, or other type of academic writing. It appears near the end of the introduction. Here’s how to write a thesis statement: 

• Identify the topic:  Start by identifying the topic of your essay. For example, if your essay is about the importance of exercise for overall health, your topic is “exercise.” 
• State your position:  Next, state your position or claim about the topic. This is the main argument or point you want to make. For example, if you believe that regular exercise is crucial for maintaining good health, your position could be: “Regular exercise is essential for maintaining good health.” 
• Support your position:  Provide a brief overview of the reasons or evidence that support your position. These will be the main points of your essay. For example, if you’re writing an essay about the importance of exercise, you could mention the physical health benefits, mental health benefits, and the role of exercise in disease prevention. 
• Make it specific:  Ensure your thesis statement clearly states what you will discuss in your essay. For example, instead of saying, “Exercise is good for you,” you could say, “Regular exercise, including cardiovascular and strength training, can improve overall health and reduce the risk of chronic diseases.” 

Examples of essay introduction 

Here are examples of essay introductions for different types of essays: 

Argumentative Essay Introduction Example:  

Topic: Should the voting age be lowered to 16? 

“The question of whether the voting age should be lowered to 16 has sparked nationwide debate. While some argue that 16-year-olds lack the requisite maturity and knowledge to make informed decisions, others argue that doing so would imbue young people with agency and give them a voice in shaping their future.” 

Expository Essay Introduction Example  

Topic: The benefits of regular exercise 

“In today’s fast-paced world, the importance of regular exercise cannot be overstated. From improving physical health to boosting mental well-being, the benefits of exercise are numerous and far-reaching. This essay will examine the various advantages of regular exercise and provide tips on incorporating it into your daily routine.” 

Text: “To Kill a Mockingbird” by Harper Lee 

“Harper Lee’s novel, ‘To Kill a Mockingbird,’ is a timeless classic that explores themes of racism, injustice, and morality in the American South. Through the eyes of young Scout Finch, the reader is taken on a journey that challenges societal norms and forces characters to confront their prejudices. This essay will analyze the novel’s use of symbolism, character development, and narrative structure to uncover its deeper meaning and relevance to contemporary society.” 

• Engaging and Relevant First Sentence : The opening sentence captures the reader’s attention and relates directly to the topic. 
• Background Information : Enough background information is introduced to provide context for the thesis statement. 
• Definition of Important Terms : Key terms or concepts that might be unfamiliar to the audience or are central to the argument are defined. 
• Clear Thesis Statement : The thesis statement presents the main point or argument of the essay. 
• Relevance to Main Body : Everything in the introduction directly relates to and sets up the discussion in the main body of the essay. 

Writing a strong introduction is crucial for setting the tone and context of your essay. Here are the key takeaways for how to write essay introduction: 3  

• Hook the Reader : Start with an engaging hook to grab the reader’s attention. This could be a compelling question, a surprising fact, a relevant quote, or an anecdote. 
• Provide Background : Give a brief overview of the topic, setting the context and stage for the discussion. 
• Thesis Statement : State your thesis, which is the main argument or point of your essay. It should be concise, clear, and specific. 
• Preview the Structure : Outline the main points or arguments to help the reader understand the organization of your essay. 
• Keep it Concise : Avoid including unnecessary details or information not directly related to your thesis. 
• Revise and Edit : Revise your introduction to ensure clarity, coherence, and relevance. Check for grammar and spelling errors. 
• Seek Feedback : Get feedback from peers or instructors to improve your introduction further. 

The purpose of an essay introduction is to give an overview of the topic, context, and main ideas of the essay. It is meant to engage the reader, establish the tone for the rest of the essay, and introduce the thesis statement or central argument.  

An essay introduction typically ranges from 5-10% of the total word count. For example, in a 1,000-word essay, the introduction would be roughly 50-100 words. However, the length can vary depending on the complexity of the topic and the overall length of the essay.

An essay introduction is critical in engaging the reader and providing contextual information about the topic. To ensure its effectiveness, consider incorporating these key elements: a compelling hook, background information, a clear thesis statement, an outline of the essay’s scope, a smooth transition to the body, and optional signposting sentences.  

The process of writing an essay introduction is not necessarily straightforward, but there are several strategies that can be employed to achieve this end. When experiencing difficulty initiating the process, consider the following techniques: begin with an anecdote, a quotation, an image, a question, or a startling fact to pique the reader’s interest. It may also be helpful to consider the five W’s of journalism: who, what, when, where, why, and how.   For instance, an anecdotal opening could be structured as follows: “As I ascended the stage, momentarily blinded by the intense lights, I could sense the weight of a hundred eyes upon me, anticipating my next move. The topic of discussion was climate change, a subject I was passionate about, and it was my first public speaking event. Little did I know , that pivotal moment would not only alter my perspective but also chart my life’s course.” 

Crafting a compelling thesis statement for your introduction paragraph is crucial to grab your reader’s attention. To achieve this, avoid using overused phrases such as “In this paper, I will write about” or “I will focus on” as they lack originality. Instead, strive to engage your reader by substantiating your stance or proposition with a “so what” clause. While writing your thesis statement, aim to be precise, succinct, and clear in conveying your main argument.  

To create an effective essay introduction, ensure it is clear, engaging, relevant, and contains a concise thesis statement. It should transition smoothly into the essay and be long enough to cover necessary points but not become overwhelming. Seek feedback from peers or instructors to assess its effectiveness. 

References  

• Cui, L. (2022). Unit 6 Essay Introduction.  Building Academic Writing Skills . 
• West, H., Malcolm, G., Keywood, S., & Hill, J. (2019). Writing a successful essay.  Journal of Geography in Higher Education ,  43 (4), 609-617. 
• Beavers, M. E., Thoune, D. L., & McBeth, M. (2023). Bibliographic Essay: Reading, Researching, Teaching, and Writing with Hooks: A Queer Literacy Sponsorship. College English, 85(3), 230-242. 

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Related Reads:

• What is an Argumentative Essay? How to Write It (With Examples)
• How to Paraphrase Research Papers Effectively
• How to Cite Social Media Sources in Academic Writing? 
• How Long Should a Chapter Be?

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The general-to-specific principle

The general-to-specific principle of paragraph structure means that the text moves from something broad, general, or known to the readers, to more specific, and perhaps unknown, detail.

A general-to-specific organization can help the reader better understand your message, by relating it to broad concepts and well-known facts, before moving on to detail. This organization might be particularly important for readers whose first language is not English. It is not uncommon that writing guides use the analogy of a funnel to describe the general-to-specific principle (e.g. Hofmann 2020: 234–235; Swales and Feak 2012: 56).

Many scientific Introduction sections, for instance, are written with a general-to-specific organization. Example (1) is an excerpt from an Introduction to a master’s thesis (slightly adapted). The text moves from something general and well known – the importance of renewable energy , with solar energy  as a specific example – to the more specific process of photosynthesis,  and how photosynthesizing organisms can help fix carbon dioxide . Note how the author in example (1) leads the readers into her topic and makes them want to read on.

One of the most important tasks of today’s engineers is to convert renewable energy  into useful products. Luckily, the renewable energy  supplies are anything but limited. For instance, every day the earth is provided with an enormous amount of solar energy  when photons reach the surface of the planet. This process contributes with 4·10 24 J yearly, a generous supply of renewable energy ready to be harvested [1]. But this process is not new. For millions of years, some living organisms, such as plants, have in fact been using the process of photosynthesis  to convert light energy to chemical energy [2]. The term photosynthetic refers to the conversion of light energy to chemical energy by the fixation of carbon dioxide . In times when reduction of carbon dioxide  emissions is highly desired, this ability of photosynthesizing organisms has attracted the attention of scientists.

Strandberg, L. (2021)

Note, also, how the sentences in example (1) generally start with words and concepts that have already been mentioned earlier in the text. This is known as the given-to-new principle, which you can read about here .

Paragraphs which are organized according to a general-specific principle often start with a topic sentence . Read more about topic sentences here .

  Previous: Paragraph unity

Hofmann, A. (2019) Scientific Writing and Communication: Papers, Proposals, and Presentations. 4 th  Edition. Oxford University Press.

Swales, J. M. and Feak, C. B. (2012) Academic Writing for Graduate Students . Essential Tasks and Skills. 3 rd  Edition. Michigan University Press.

Reference - Example (1)

Strandberg, L. (2021) Isolation of the native chloroplast proteome from plant for identification of protein-metabolite interactions. Master's thesis, KTH.

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20 Introductions and Conclusions

Dr. Karen Palmer and Sandi Van Lieu

Introductions

The introduction has two main jobs. First, it sets the stage for the argument that you will be making, letting readers know what is coming. Second, it connects that argument to the audience’s experiences so that they will want to read the argument. For the purposes of an introductory composition course, an introduction is usually no longer than a paragraph (four-six sentences). However, if a paper is longer than 5-6 pages, the introduction might be longer. In a 10 page paper, an introduction might be about a page. In a 200 page dissertation, the introduction will be chapter length–10-15 pages!

Parts of an Introduction

An introduction has three parts: a hook, an introduction to the topic, and a thesis.

• Hook: The hook captures the reader’s attention with an intriguing question, a surprising fact, or a story that pulls them in. Your hook should relate the information in the argument to the reader’s experience, connecting the reader to the argument. (Hint: you must know who your audience is to do this effectively!)
• Introduction to the topic: The introduction to the topic serves as a bridge between the hook and the thesis. It tells readers how the hook relates to your argument and gives them them the basic details about the topic. If you are writing about a piece of literature, for example, this is where you would include the title and author.
• Thesis: The thesis is a one sentence statement that tells readers what the purpose of your essay is and gives a “map” of the paper. Your thesis should include both an arguable opinion about your topic and the main points you will cover in your essay.

Here is a sample introduction paragraph from an argument paper about community gardens:

The Hook is the question at the beginning of the paragraph–it provides a surprising statistic about food insecurity on college campuses. The last sentence is the thesis –it presents the author’s opinion on the topic. The middle two sentences introduce the topic of the paper and connect the hook to the thesis.

Here’s a checklist that can help you make sure your introduction includes all the necessary components:My introduction is a minimum of 4-6 sentences:

◊ I start with an engaging sentence that relates to my main topic.

◊ I grab the reader’s attention with a surprising fact, and interesting quote, or a question.

◊ I set the tone for the rest of the essay.

◊ I move from general to specific, with the thesis as the last sentence in the intro.

◊ I have a clear thesis that sums up what the paper is about.

Conclusions

Like the introduction, the conclusion of a paper should be brief but powerful. A conclusion helps the writer to wrap up the argument successfully. One way to do this is by presenting the introduction backward. Instead of moving from broad to specific, go the other way. First, re-state the thesis, then relate it back to your topic. Finally, end with that idea that you used to connect readers to the topic. If you asked a question, give the answer in the conclusion. If you told a story, tell readers the rest of the story. Depending on the type of essay, a conclusion might also include a call to action. The goal is to leave readers feeling that the time they spent reading the essay was worth their time because they learned something new or were presented information in a way that they hadn’t considered previously.

Here is a sample conclusion from the Community Garden essay:

Note that the first sentence here restates the thesis, then the paragraph moves from the specific solution to a more general call to action that is related to the hook–the number of students facing food insecurity on college campuses–recapping the main points of the essay along the way.

1. Using your current course essay topic, write an outline. Then, use the checklist as you edit your introduction:

Attributions

• “ Introductions and Conclusions ” adapted from The Worry Free Writer and licensed under CC BY NC SA .
• Additional content written by Dr. Karen Palmer and Dr. Sandi Van Lieu and licensed under CC BY NC SA .

The RoughWriter's Guide Copyright © 2020 by Dr. Karen Palmer and Sandi Van Lieu is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Understanding General-to-Specific Order in Composition

• An Introduction to Punctuation
• Ph.D., Rhetoric and English, University of Georgia
• M.A., Modern English and American Literature, University of Leicester
• B.A., English, State University of New York

In composition , general-to-specific order is a method of developing a paragraph , essay , or speech by moving from a broad observation about a topic to specific details in support of that topic. 

Also known as the deductive method of organization, general-to-specific order is more commonly used than the reverse method, specific-to-general order (the inductive method ).

Examples and Observations

• Steps for General-to-Specific Order in Body Paragraphs This strategy is effective in cause/effect , comparison/contrast , classification , and argumentation essays. . . . 1. The topic sentence should identify a general statement about the subject. 2. The writer should choose details that make specific points about the general statement. 3. The writer should make sure the reader can understand and relate to the specific examples . (Roberta L. Sejnost and Sharon Thiese, Reading and Writing Across Content Areas , 2nd ed. Corwin Press, 2007) "Clearly, 'America the Beautiful' deserves to be our national anthem. For years now, it has been gaining popularity in school assemblies, at official state functions, and even in our ball parks. The music is simple, dignified, and--most important--easy to sing. The lyrics celebrate our history ('O beautiful for pilgrim feet . . .'), our land ('For purple mountain majesties above the fruited plain'), our heroes ('Who more than self their country loved'), and our future ('That sees beyond the years'). It is proud but not warlike, idealistic without sounding silly." (Body paragraph in "Time for an Anthem the Country Can Sing" [a student's revised argumentative essay])
• General-to-Specific Order in Introductory Paragraphs - Many opening paragraphs for college papers start with a general statement of the main idea in a topic sentence. Subsequent sentences contain specific examples that support or expand on that statement , and the paragraph ends with a thesis statement. Language is the road map of a culture. It tells you where its people come from and where they are going. A study of the English language reveals a dramatic history and astonishing versatility. It is the language of survivors, of conquerors, of laughter. - Rita Mae Brown, "To the Victor Belongs the Language (Toby Fulwiler and Alan Hayakawa, The Blair Handbook . Prentice Hall, 2003) - "Working part-time as a cashier at the Piggly Wiggly has given me a great opportunity to observe human behavior. Sometimes I think of the shoppers as white rats in a lab experiment and the aisles as a maze designed by a psychologist. Most of the rats--customers, I mean--follow a routine pattern, strolling up and down the aisles, checking through my chute, and then escaping through the exit hatch. But not everyone is so dependable. My research has revealed three distinct types of abnormal customer: the amnesiac, the super shopper, and the dawdler. . . ." (Introduction to "Shopping at the Pig" [a student's revised classification essay])
• General-to-Specific Order in Technical Writing - " General to a specific or deductive logical order . . . is the most common logical organisation used in technical communication. This logical pattern involves the process of moving from a general statement, premise , principle, or law to specific details. Technical writers and speakers find this logical sequence quite helpful in organising short informative talks and presentations, technical descriptions of objects and processes, classificatory information, and so on. . . . "General to specific organisation follows a direct approach. It leaves very little to the imagination of readers or listeners because the writer/speaker makes everything clear in the beginning itself. Generalisations help readers/listeners to understand the details, examples, and illustrations quickly." (M. Ashraf Rizvi, Effective Technical Communication . Tata McGraw-Hill, 2005) - "Now, once the tide is low, you are ready to begin crabbing. Drop your lines overboard, but not before you have tied them securely to the boat rail. Because crabs are sensitive to sudden movements, the lines must be slowly lifted until the chicken necks are visible just below the surface of the water. If you spy a crab nibbling the bait, snatch him up with a quick sweep of your scoop. The crab will be furious, snapping its claws and bubbling at the mouth. Drop the crab into the wooden crate before it has a chance to get revenge. You should leave the crabs brooding in the crate as you make your way home." (Body paragraph in "How to Catch River Crabs" [a student's process-analysis essay ])
• Examples of Great Introductory Paragraphs
• How to Teach Topic Sentences Using Models
• How to Develop and Organize a Classification Essay
• Supporting Detail in Composition and Speech
• Practice in Supporting a Topic Sentence with Specific Details
• What Is a Topic Sentence?
• How to Structure an Essay
• The Ultimate Guide to the 5-Paragraph Essay
• Definition and Examples of Body Paragraphs in Composition
• Understanding Organization in Composition and Speech
• An Essay Revision Checklist
• Paragraph Writing
• How to Write a Descriptive Paragraph
• How to Help Your 4th Grader Write a Biography
• Best Practices for the Most Effective Use of Paragraphs
• Development in Composition: Building an Essay

• How To Write A Thesis Introduction: Write like Professional

How To Write A Thesis Introduction: Secrets, Tips, Advice

When you write a thesis, you should pay exceptional attention to the introduction. The reader will start your thesis from the introduction, and he will make up his view and understanding of the problem, your ideas, professionalism and writing skills based on the introduction. Your introduction is an important section that must be perfect. Good news that you can read our guide on how to write a thesis introduction of high quality or find  thesis writer on our website. Keep reading and find out useful information, tips, and advice to create a successful project.

Thesis Introduction: How to Start?

A thesis introduction  is the first special chapter of your work and the starting point of your paper. If to say shortly, you should describe the topic of your thesis, talk about problem statements and write persuasive points based on an overview of your work. Let's define the main purposes of your introduction?

Main Purposes

• To introduce the topic: answer the hypothetical question of what the main reason is, what a thesis idea is and why it is relevant today?
• To win the reader’s interest. Use persuasive but clear words and facts to make your introduction interesting for the reader. People should be interested in keeping reading your dissertation.
• To demonstrate awareness of your topic as well as the relevance of the research question . The author should persuade the reader of professionalism. Your main goal is to show the entire research is relevant, and it contains significant academic and practical components.

Which Parts Should Your Introduction Contain?

The introduction should be placed in your thesis just after the table of contents. In this part, you have to provide readers with a good beginning to explain to them shortly what they will read in the document. You need to describe your research with its main purpose and direction. Below, you can find the main parts your introduction should contain:

• Context and topic. Write about what your readers need to know to understand your thesis.
• Scope and focus. Think about the certain aspect of the topic you want to address to your readers.
• Importance and relevance. Your current research must fit into work that already was done on the chosen topic.
• Objectives and questions. Define research problem , explain what's the main goal of your research and how good it gives all the needed information to readers.
• Structure overview. Each chapter of your thesis must contain something useful to explain the main goal of the writing.  

What Information Should You Give in the Introduction? 

Give only meaningful, important and accurate information in your thesis and the introduction. Thanks to the details you give here, your reader should understand:

• What is the topic of your paper;
• What part of the general topic needs further investigations, research and why;
• Your thesis statement.

Each paragraph has the number of steps you should follow, and the introduction is not an exception to this rule. Read the steps you should make when you write your introduction piece.

Writing a Thesis Introduction: Steps

These 12 steps that can be common despite the topic. However, some specific fields require more stages.

• Introduce the topic of your research problem;
• Give some general background information;
• Make a short overview of related literature you have studied (the detailed view should be written in a literature review section);
• Give the general idea of the scope of the topic you have chosen;
• Describe in details the current situation concerning the problem;
• Find the area or piece of the topic which is not researched yet or researched not enough;
• Explain the relevance, importance of the research you are going to do;
• State the main aims and objectives of your thesis;
• Name the research question (questions) or problem (problems);
• Give your hypotheses;
• Show the how to structure a thesis ;
• Outline the methodology you used.

Your introduction is the only chance to catch the interest of your reader and to make the first impression. Remember the introductory part has the same importance as all other chapters of your dissertation you have to complete.

How to Make a Well-Structured Introduction?

Above, we have mentioned the main parts that must be included in the thesis or dissertation introduction. Let's see what information you need to write in each of those parts. Make sure you read all the points thoroughly to include all the needed elements to your writing.

Context and Topic

Start with the topic introduction and provide readers with a short background. Show why the chosen subject is important to make the audience interested. It means you should select a relevant topic for discussion.

Scope and Focus

Here you have to define the scope of your dissertation and focus of your research. For example, you can mention the area of your investigation, the time period of your research, the communities you're researching, or any other specific aspects of your dissertation.

Importance and Relevance

Try to explain your motivation for this research. Provide an overview of the current state of your study and don't forget to cite sources. You will make a more detailed view of all used sources in the literature review section of your manuscript. Show the importance of your research and how it helps to solve a particular problem.  

Objectives and Questions

Pay a lot of attention to this part because here you set up the expectations of the rest of your work. Please focus on the main goal of your research to formulate your objectives and questions. Here you can provide the methods you used in your paper to answer these questions. You can write about it in detail in the methodology part. You can also include your hypotheses here. It's possible to include the hypotheses after the literature review.

Structure Overview

Your document must have a good structure to guide the reader through. Make an overview of the structure: write just 1-2 sentences to describe the content of each part of your thesis. But if the research is complicated, you can write a paragraph for each part to explain the document's structure.

How to Organize Your Work?

You don’t write your thesis in the same order as all the chapters appear in the outline. So how to organize your work effectively to complete your Ph.D. dissertation successfully?

• You should organize your whole paper in a logical consequence and write your work using the informative language;
• Find facts, figures, create infographics to illustrate your argument in details;
• Define the main parts of the thesis: Background information; Facts you will use in the argument; Observations; Ways of connecting review, analysis, and conclusions; The main elements of the thesis (sections).
• Now you can start writing.

Length of Introduction

The length is an important issue. It shouldn’t take a lot of time to read it, but it should contain all the important points (please check them above). There are no special length requirements for thesis introduction, just be clear and don’t provide unnecessary information here. At the same time, there is no need to squeeze all your points in one page. Two or three pages will be quite enough. Read our guide to find out how long is a thesis paper or its separate chapter.

Rule ‘General - Specific – General’

It is a good rule you can follow not only in thesis introductions but many other writing papers. You should start your paper with a broad position - explain why the field for your research matters and why it is relevant.

After that, you can go to narrower things. Find points which lie in your niche, share and describe details, explain why they matter to your topic.

In the end, you should think wider again. Make connections between narrow and general things to show the effects and results of your research.

How to Write an Engaging Thesis Introduction: Tips

Read the next tips if you want to know how to write a thesis introduction in a good way.

• Give the proper acknowledgment of previous research on which you are writing a thesis paper .
• In the beginning, give your readers an understanding of how you are going to structure your thesis. What will they find in chapters?
• Surprise the reader a little. Give something unexpected details: unique research or point of view, some facts or perspectives. Make your reader feel excited about reading.
• Always talk about the best experience in the field: check and present the best examples that you have, the best literature review, and the best experience of other researchers.
• Don’t use specific vocabulary in the beginning. It is like a door to your thesis for people to make it clear for understanding.
• Don’t neglect to draft. This will help you to improve your work as in the case of any other chapter.
• Use the simple present tense to state the topic/subject. Use simple past tense/present perfect tense for describing background information.
• Don’t include a lot of citations. You can provide readers with all the used sources in the literature review chapter.

It’s not easy to write a good thesis introduction. We tried to give you all the necessary information because we knew that you might have difficulties with that. But if you feel unconfident, it’s a good idea to order your thesis from professionals. If you still have any questions, you can address them to our professional writers, they will answer you with pleasure. Contact experts to finish your project easily! Our English professionals can create a perfect Ph.D. thesis to shift your expectations!

The methodology is an important part of your dissertation. It describes a broad philosophical underpinning to your chosen research methods, either quantitative or qualitative, to explain to readers your approach better. Make sure that you’re clear about an academic basis for your choice of research ...

If your college requires you to undergraduate thesis, then chances are that they want you to write a literature review. If you’re writing a literature review for academic purposes, then this document demonstrates that you have learned from the previous publications and are ready to work on new ideas...

Thesis abstract is an essential part of the dissertation paper. It is a summary of a complete work. It gives readers a chance to discover the key points of your dissertation, its research chapter, methodology and results part. Writing a proper abstract is important. Students use various techniques a...

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• Knowledge Base
• How to Write a Thesis Statement | 4 Steps & Examples

How to Write a Thesis Statement | 4 Steps & Examples

Published on January 11, 2019 by Shona McCombes . Revised on August 15, 2023 by Eoghan Ryan.

A thesis statement is a sentence that sums up the central point of your paper or essay . It usually comes near the end of your introduction .

Your thesis will look a bit different depending on the type of essay you’re writing. But the thesis statement should always clearly state the main idea you want to get across. Everything else in your essay should relate back to this idea.

You can write your thesis statement by following four simple steps:

• Start with a question
• Write your initial answer
• Develop your answer
• Refine your thesis statement

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Table of contents

What is a thesis statement, placement of the thesis statement, step 1: start with a question, step 2: write your initial answer, step 3: develop your answer, step 4: refine your thesis statement, types of thesis statements, other interesting articles, frequently asked questions about thesis statements.

A thesis statement summarizes the central points of your essay. It is a signpost telling the reader what the essay will argue and why.

The best thesis statements are:

• Concise: A good thesis statement is short and sweet—don’t use more words than necessary. State your point clearly and directly in one or two sentences.
• Contentious: Your thesis shouldn’t be a simple statement of fact that everyone already knows. A good thesis statement is a claim that requires further evidence or analysis to back it up.
• Coherent: Everything mentioned in your thesis statement must be supported and explained in the rest of your paper.

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The thesis statement generally appears at the end of your essay introduction or research paper introduction .

The spread of the internet has had a world-changing effect, not least on the world of education. The use of the internet in academic contexts and among young people more generally is hotly debated. For many who did not grow up with this technology, its effects seem alarming and potentially harmful. This concern, while understandable, is misguided. The negatives of internet use are outweighed by its many benefits for education: the internet facilitates easier access to information, exposure to different perspectives, and a flexible learning environment for both students and teachers.

You should come up with an initial thesis, sometimes called a working thesis , early in the writing process . As soon as you’ve decided on your essay topic , you need to work out what you want to say about it—a clear thesis will give your essay direction and structure.

You might already have a question in your assignment, but if not, try to come up with your own. What would you like to find out or decide about your topic?

For example, you might ask:

After some initial research, you can formulate a tentative answer to this question. At this stage it can be simple, and it should guide the research process and writing process .

Now you need to consider why this is your answer and how you will convince your reader to agree with you. As you read more about your topic and begin writing, your answer should get more detailed.

In your essay about the internet and education, the thesis states your position and sketches out the key arguments you’ll use to support it.

The negatives of internet use are outweighed by its many benefits for education because it facilitates easier access to information.

In your essay about braille, the thesis statement summarizes the key historical development that you’ll explain.

The invention of braille in the 19th century transformed the lives of blind people, allowing them to participate more actively in public life.

A strong thesis statement should tell the reader:

• Why you hold this position
• What they’ll learn from your essay
• The key points of your argument or narrative

The final thesis statement doesn’t just state your position, but summarizes your overall argument or the entire topic you’re going to explain. To strengthen a weak thesis statement, it can help to consider the broader context of your topic.

These examples are more specific and show that you’ll explore your topic in depth.

Your thesis statement should match the goals of your essay, which vary depending on the type of essay you’re writing:

• In an argumentative essay , your thesis statement should take a strong position. Your aim in the essay is to convince your reader of this thesis based on evidence and logical reasoning.
• In an expository essay , you’ll aim to explain the facts of a topic or process. Your thesis statement doesn’t have to include a strong opinion in this case, but it should clearly state the central point you want to make, and mention the key elements you’ll explain.

If you want to know more about AI tools , college essays , or fallacies make sure to check out some of our other articles with explanations and examples or go directly to our tools!

• Ad hominem fallacy
• Post hoc fallacy
• Appeal to authority fallacy
• False cause fallacy
• Sunk cost fallacy

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A thesis statement is a sentence that sums up the central point of your paper or essay . Everything else you write should relate to this key idea.

The thesis statement is essential in any academic essay or research paper for two main reasons:

• It gives your writing direction and focus.
• It gives the reader a concise summary of your main point.

Without a clear thesis statement, an essay can end up rambling and unfocused, leaving your reader unsure of exactly what you want to say.

Follow these four steps to come up with a thesis statement :

• Ask a question about your topic .
• Write your initial answer.
• Develop your answer by including reasons.
• Refine your answer, adding more detail and nuance.

The thesis statement should be placed at the end of your essay introduction .

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Introduction How to get an essay started

Getting started can often be difficult. Even professional writers say that the hardest part of writing is the beginning. Writing an introduction to an essay can therefore seem a daunting task, though it need not be so difficult, as long as you understand the purpose and the structure of the introduction. An example essay has been given to help you understand both of these, and there is a checklist at the end which you can use for editing your introduction.

Purpose of the introduction

When writing an introduction to an academic essay, it is useful to remember the main purpose of the introduction. In general, the introduction will introduce the topic to the reader by stating what the topic is and giving some general background information. This will help the reader to understand what you are writing about, and show why the topic is important. The introduction should also give the overall plan of the essay.

In short, the main purpose of the introduction is to:

• introduce the topic of the essay;
• give a general background of the topic;
• indicate the overall plan of the essay.

This last purpose is perhaps the most important, and is the reason why many writers choose to write the introduction last , after they have written the main body , because they need to know what the essay will contain before they can give a clear plan.

Structure of the introduction

Although essays vary in length and content, most essays will have the same overall structure, including the introduction. The structure is related to the purpose mentioned above. The introduction to an essay should have the following two parts:

• general statements (to introduce the topic and give the background);
• a thesis statement (to show the structure).

General statements

The general statements will introduce the topic of the essay and give background information. The background information for a short essay will generally just be one or two sentences. The general statements should become more and more specific thesis statement , which is the most specific sentence of the introduction--> as the introduction progresses, leading the reader into the essay (some writers talk about "attracting the readers' attention", though for an academic essay, this is less important). For longer essays, the general statements could include one or more definitions , or could classify the topic, and may cover more than one paragraph.

The following is an example of background statements for a short essay ( given below ):

Although they were invented almost a hundred years ago, for decades cars were only owned by the rich. Since the 60s and 70s they have become increasingly affordable, and now most families in developed nations, and a growing number in developing countries, own a car.

These sentences introduce the topic of the essay (cars) and give some background to this topic (situation in the past, the situation now). These sentences lead nicely into the thesis statement (see below).

Thesis statement

The thesis statement is the most important part of the introduction. It gives the reader clear information about the content of the essay, which will help them to understand the essay more easily. The thesis states the specific topic, and often lists the main (controlling) ideas that will be discussed in the main body. It may also indicate how the essay will be organised, e.g. in chronological order, order of importance, advantages/disadvantages, cause/effect. It is usually at the end of the introduction, and is usually (but not always) one sentence long.

In short, the thesis statement:

• states the specific topic of the essay;
• often lists the main (controlling) ideas of the essay;
• may indicate the method of organisation of the essay;
• is usually at the end of the introduction;
• is usually one sentence.

Here is an example of a thesis statement with no subtopics mentioned:

While cars have undoubted advantages, they also have significant drawbacks.

This thesis statement tells us the specific topic of the essay (advantages and disadvantages of cars) and the method of organisation (advantages should come first, disadvantages second). It is, however, quite general, and may have been written before the writer had completed the essay.

In the following thesis statement, the subtopics are named:

While cars have undoubted advantages, of which their convenience is the most apparent, they have significant drawbacks, most notably pollution and traffic problems.

This thesis gives us more detail, telling us not just the topic (advantages and disadvantages of cars) and the method of organisation (advantages first, disadvantages second), but also tells us the main ideas in the essay (convenience, pollution, traffic problems). This essay will probably have three paragraphs in the main body.

Example essay

Below is a discussion essay which looks at the advantages and disadvantages of car ownership. This essay is used throughout the essay writing section to help you understand different aspects of essay writing. Here it focuses on the thesis statement and general statements of the introduction (mentioned on this page), topic sentences , controlling ideas, and the summary and final comment of the conclusion. Click on the different areas (in the shaded boxes to the right) to highlight the different structural aspects in this essay.

Although they were invented almost a hundred years ago, for decades cars were only owned by the rich. Since the 60s and 70s they have become increasingly affordable, and now most families in developed nations, and a growing number in developing countries, own a car. While cars have undoubted advantages, of which their convenience is the most apparent, they have significant drawbacks, most notably pollution and traffic problems . The most striking advantage of the car is its convenience. When travelling long distance, there may be only one choice of bus or train per day, which may be at an unsuitable time. The car, however, allows people to travel at any time they wish, and to almost any destination they choose. Despite this advantage, cars have many significant disadvantages, the most important of which is the pollution they cause. Almost all cars run either on petrol or diesel fuel, both of which are fossil fuels. Burning these fuels causes the car to emit serious pollutants, such as carbon dioxide, carbon monoxide, and nitrous oxide. Not only are these gases harmful for health, causing respiratory disease and other illnesses, they also contribute to global warming, an increasing problem in the modern world. According to the Union of Concerned Scientists (2013), transportation in the US accounts for 30% of all carbon dioxide production in that country, with 60% of these emissions coming from cars and small trucks. In short, pollution is a major drawback of cars. A further disadvantage is the traffic problems that they cause in many cities and towns of the world. While car ownership is increasing in almost all countries of the world, especially in developing countries, the amount of available roadway in cities is not increasing at an equal pace. This can lead to traffic congestion, in particular during the morning and evening rush hour. In some cities, this congestion can be severe, and delays of several hours can be a common occurrence. Such congestion can also affect those people who travel out of cities at the weekend. Spending hours sitting in an idle car means that this form of transport can in fact be less convenient than trains or aeroplanes or other forms of public transport. In conclusion, while the car is advantageous for its convenience , it has some important disadvantages, in particular the pollution it causes and the rise of traffic jams . If countries can invest in the development of technology for green fuels, and if car owners can think of alternatives such as car sharing, then some of these problems can be lessened.

Union of Concerned Scientists (2013). Car Emissions and Global Warming. www.ucsusa.org/clean vehicles/why-clean-cars/global-warming/ (Access date: 8 August, 2013)

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Below is a checklist for an essay introduction. Use it to check your own writing, or get a peer (another student) to help you.

Next section

Find out how to structure the main body of an essay in the next section.

Previous section

Go back to the previous section about essay structure .

Author: Sheldon Smith    ‖    Last modified: 26 January 2022.

Sheldon Smith is the founder and editor of EAPFoundation.com. He has been teaching English for Academic Purposes since 2004. Find out more about him in the about section and connect with him on Twitter , Facebook and LinkedIn .

Compare & contrast essays examine the similarities of two or more objects, and the differences.

Cause & effect essays consider the reasons (or causes) for something, then discuss the results (or effects).

Discussion essays require you to examine both sides of a situation and to conclude by saying which side you favour.

Problem-solution essays are a sub-type of SPSE essays (Situation, Problem, Solution, Evaluation).

Transition signals are useful in achieving good cohesion and coherence in your writing.

Reporting verbs are used to link your in-text citations to the information cited.

7.2 The Topic, General Purpose, Specific Purpose, and Thesis

Before any work can be done on crafting the body of your speech or presentation, you must first do some prep work—selecting a topic, formulating a general purpose, a specific purpose statement, and crafting a central idea, or thesis statement. In doing so, you lay the foundation for your speech by making important decisions about what you will speak about and for what purpose you will speak. These decisions will influence and guide the entire speechwriting process, so it is wise to think carefully and critically during these beginning stages.

Selecting a Topic

Generally, speakers focus on one or more interrelated topics—relatively broad concepts, ideas, or problems that are relevant for particular audiences. The most common way that speakers discover topics is by simply observing what is happening around them—at their school, in their local government, or around the world. Student government leaders, for example, speak or write to other students when their campus is facing tuition or fee increases, or when students have achieved something spectacular, like lobbying campus administrators for lower student fees and succeeding. In either case, it is the situation that makes their speeches appropriate and useful for their audience of students and university employees. More importantly, they speak when there is an opportunity to change a university policy or to alter the way students think or behave in relation to a particular event on campus.

But you need not run for president or student government in order to give a meaningful speech. On the contrary, opportunities abound for those interested in engaging speech as a tool for change. Perhaps the simplest way to find a topic is to ask yourself a few questions, including:

• What important events are occurring locally, nationally and internationally? • What do I care about most? • Is there someone or something I can advocate for? • What makes me angry/happy? • What beliefs/attitudes do I want to share? • Is there some information the audience needs to know?

Students speak about what is interesting to them and their audiences. What topics do you think are relevant today? There are other questions you might ask yourself, too, but these should lead you to at least a few topical choices. The most important work that these questions do is to locate topics within your pre-existing sphere of knowledge and interest. David Zarefsky (2010) also identifies brainstorming as a way to develop speech topics, a strategy that can be helpful if the questions listed above did not yield an appropriate or interesting topic. Starting with a topic you are already interested in will likely make writing and presenting your speech a more enjoyable and meaningful experience. It means that your entire speechwriting process will focus on something you find important and that you can present this information to people who stand to benefit from your speech.

Once you have answered these questions and narrowed your responses, you are still not done selecting your topic. For instance, you might have decided that you really care about breeds of dogs. This is a very broad topic and could easily lead to a dozen different speeches. To resolve this problem, speakers must also consider the audience to whom they will speak, the scope of their presentation, and the outcome they wish to achieve.

Formulating the Purpose Statements

By honing in on a very specific topic, you begin the work of formulating your purpose statement . In short, a purpose statement clearly states what it is you would like to achieve. Purpose statements are especially helpful for guiding you as you prepare your speech. When deciding which main points, facts, and examples to include, you should simply ask yourself whether they are relevant not only to the topic you have selected, but also whether they support the goal you outlined in your purpose statement. The general purpose statement of a speech may be to inform, to persuade, to celebrate, or to entertain. Thus, it is common to frame a specific purpose statement around one of these goals. According to O’Hair, Stewart, and Rubenstein, a specific purpose statement “expresses both the topic and the general speech purpose in action form and in terms of the specific objectives you hope to achieve” (2004). For instance, the home design enthusiast might write the following specific purpose statement: At the end of my speech, the audience will learn the pro’s and con’s of flipping houses. In short, the general purpose statement lays out the broader goal of the speech while the specific purpose statement describes precisely what the speech is intended to do. Some of your professors may ask that you include the general purpose and add the specific purpose.

Writing the Thesis Statement

The specific purpose statement is a tool that you will use as you write your talk, but it is unlikely that it will appear verbatim in your speech. Instead, you will want to convert the specific purpose statement into a central idea, or thesis statement that you will share with your audience.

Depending on your instructor’s approach, a thesis statement may be written two different ways. A thesis statement may encapsulate the main points of a speech in just a sentence or two, and be designed to give audiences a quick preview of what the entire speech will be about. The thesis statement for a speech, like the thesis of a research-based essay, should be easily identifiable and ought to very succinctly sum up the main points you will present. Some instructors prefer that your thesis, or central idea, be a single, declarative statement providing the audience with an overall statement that provides the essence of the speech, followed by a separate preview statement.

If you are a Harry Potter enthusiast, you may write a thesis statement (central idea) the following way using the above approach: J.K. Rowling is a renowned author of the Harry Potter series with a Cinderella like story having gone from relatively humble beginnings, through personal struggles, and finally success and fame.

Writing the Preview Statement

However, some instructors prefer that you separate your thesis from your preview statement . A preview statement (or series of statements) is a guide to your speech. This is the part of the speech that literally tells the audience exactly what main points you will cover. If you were to open your Waze app, it would tell you exactly how to get there. Best of all, you would know what to look for! So, if we take our J.K Rowling example, let’s rewrite that using this approach separating out the thesis and preview:

J.K. Rowling is a renowned author of the Harry Potter series with a Cinderella like rags to riches story. First, I will tell you about J.K. Rowling’s humble beginnings. Then, I will describe her personal struggles as a single mom. Finally, I will explain how she overcame adversity and became one of the richest women in the United Kingdom.

There is no best way to approach this. This is up to your instructor.

Writing the Body of Your Speech

Once you have finished the important work of deciding what your speech will be about, as well as formulating the purpose statement and crafting the thesis, you should turn your attention to writing the body of your speech. All of your main points are contained in the body, and normally this section is prepared well before you ever write the introduction or conclusion. The body of your speech will consume the largest amount of time to present; and it is the opportunity for you to elaborate on facts, evidence, examples, and opinions that support your thesis statement and do the work you have outlined in the specific purpose statement. Combining these various elements into a cohesive and compelling speech, however, is not without its difficulties, the first of which is deciding which elements to include and how they ought to be organized to best suit your purpose.

clearly states what it is you would like to achieve

“expresses both the topic and the general speech purpose in action form and in terms of the specific objectives you hope to achieve" (O'Hair, Stewart, & Rubenstein, 2004)

single, declarative sentence that captures the essence or main point of your entire presentation

the part of the speech that literally tells the audience exactly what main points you will cover

Introduction to Speech Communication Copyright © 2021 by Individual authors retain copyright of their work. is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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9.3 Putting It Together: Steps to Complete Your Introduction

Learning objectives.

• Clearly identify why an audience should listen to a speaker.
• Discuss how you can build your credibility during a speech.
• Understand how to write a clear thesis statement.
• Design an effective preview of your speech’s content for your audience.

Erin Brown-John – puzzle – CC BY-NC 2.0.

Once you have captured your audience’s attention, it’s important to make the rest of your introduction interesting, and use it to lay out the rest of the speech. In this section, we are going to explore the five remaining parts of an effective introduction: linking to your topic, reasons to listen, stating credibility, thesis statement, and preview.

Link to Topic

After the attention-getter, the second major part of an introduction is called the link to topic. The link to topic is the shortest part of an introduction and occurs when a speaker demonstrates how an attention-getting device relates to the topic of a speech. Often the attention-getter and the link to topic are very clear. For example, if you look at the attention-getting device example under historical reference above, you’ll see that the first sentence brings up the history of the Vietnam War and then shows us how that war can help us understand the Iraq War. In this case, the attention-getter clearly flows directly to the topic. However, some attention-getters need further explanation to get to the topic of the speech. For example, both of the anecdote examples (the girl falling into the manhole while texting and the boy and the filberts) need further explanation to connect clearly to the speech topic (i.e., problems of multitasking in today’s society).

Let’s look at the first anecdote example to demonstrate how we could go from the attention-getter to the topic.

In July 2009, a high school girl named Alexa Longueira was walking along a main boulevard near her home on Staten Island, New York, typing in a message on her cell phone. Not paying attention to the world around her, she took a step and fell right into an open manhole. This anecdote illustrates the problem that many people are facing in today’s world. We are so wired into our technology that we forget to see what’s going on around us—like a big hole in front of us.

In this example, the third sentence here explains that the attention-getter was an anecdote that illustrates a real issue. The fourth sentence then introduces the actual topic of the speech.

Let’s now examine how we can make the transition from the parable or fable attention-getter to the topic:

The ancient Greek writer Aesop told a fable about a boy who put his hand into a pitcher of filberts. The boy grabbed as many of the delicious nuts as he possibly could. But when he tried to pull them out, his hand wouldn’t fit through the neck of the pitcher because he was grasping so many filberts. Instead of dropping some of them so that his hand would fit, he burst into tears and cried about his predicament. The moral of the story? “Don’t try to do too much at once.” In today’s world, many of us are us are just like the boy putting his hand into the pitcher. We are constantly trying to grab so much or do so much that it prevents us from accomplishing our goals. I would like to show you three simple techniques to manage your time so that you don’t try to pull too many filberts from your pitcher.

In this example, we added three new sentences to the attention-getter to connect it to the speech topic.

Reasons to Listen

Once you have linked an attention-getter to the topic of your speech, you need to explain to your audience why your topic is important. We call this the “why should I care?” part of your speech because it tells your audience why the topic is directly important to them. Sometimes you can include the significance of your topic in the same sentence as your link to the topic, but other times you may need to spell out in one or two sentences why your specific topic is important.

People in today’s world are very busy, and they do not like their time wasted. Nothing is worse than having to sit through a speech that has nothing to do with you. Imagine sitting through a speech about a new software package you don’t own and you will never hear of again. How would you react to the speaker? Most of us would be pretty annoyed at having had our time wasted in this way. Obviously, this particular speaker didn’t do a great job of analyzing her or his audience if the audience isn’t going to use the software package—but even when speaking on a topic that is highly relevant to the audience, speakers often totally forget to explain how and why it is important.

Appearing Credible

The next part of a speech is not so much a specific “part” as an important characteristic that needs to be pervasive throughout your introduction and your entire speech. As a speaker, you want to be seen as credible (competent, trustworthy, and caring/having goodwill). As mentioned earlier in this chapter, credibility is ultimately a perception that is made by your audience. While your audience determines whether they perceive you as competent, trustworthy, and caring/having goodwill, there are some strategies you can employ to make yourself appear more credible.

First, to make yourself appear competent, you can either clearly explain to your audience why you are competent about a given subject or demonstrate your competence by showing that you have thoroughly researched a topic by including relevant references within your introduction. The first method of demonstrating competence—saying it directly—is only effective if you are actually a competent person on a given subject. If you are an undergraduate student and you are delivering a speech about the importance of string theory in physics, unless you are a prodigy of some kind, you are probably not a recognized expert on the subject. Conversely, if your number one hobby in life is collecting memorabilia about the Three Stooges, then you may be an expert about the Three Stooges. However, you would need to explain to your audience your passion for collecting Three Stooges memorabilia and how this has made you an expert on the topic.

If, on the other hand, you are not actually a recognized expert on a topic, you need to demonstrate that you have done your homework to become more knowledgeable than your audience about your topic. The easiest way to demonstrate your competence is through the use of appropriate references from leading thinkers and researchers on your topic. When you demonstrate to your audience that you have done your homework, they are more likely to view you as competent.

The second characteristic of credibility, trustworthiness, is a little more complicated than competence, for it ultimately relies on audience perceptions. One way to increase the likelihood that a speaker will be perceived as trustworthy is to use reputable sources. If you’re quoting Dr. John Smith, you need to explain who Dr. John Smith is so your audience will see the quotation as being more trustworthy. As speakers we can easily manipulate our sources into appearing more credible than they actually are, which would be unethical. When you are honest about your sources with your audience, they will trust you and your information more so than when you are ambiguous. The worst thing you can do is to out-and-out lie about information during your speech. Not only is lying highly unethical, but if you are caught lying, your audience will deem you untrustworthy and perceive everything you are saying as untrustworthy. Many speakers have attempted to lie to an audience because it will serve their own purposes or even because they believe their message is in their audience’s best interest, but lying is one of the fastest ways to turn off an audience and get them to distrust both the speaker and the message.

The third characteristic of credibility to establish during the introduction is the sense of caring/goodwill. While some unethical speakers can attempt to manipulate an audience’s perception that the speaker cares, ethical speakers truly do care about their audiences and have their audience’s best interests in mind while speaking. Often speakers must speak in front of audiences that may be hostile toward the speaker’s message. In these cases, it is very important for the speaker to explain that he or she really does believe her or his message is in the audience’s best interest. One way to show that you have your audience’s best interests in mind is to acknowledge disagreement from the start:

Today I’m going to talk about why I believe we should enforce stricter immigration laws in the United States. I realize that many of you will disagree with me on this topic. I used to believe that open immigration was a necessity for the United States to survive and thrive, but after researching this topic, I’ve changed my mind. While I may not change all of your minds today, I do ask that you listen with an open mind, set your personal feelings on this topic aside, and judge my arguments on their merits.

While clearly not all audience members will be open or receptive to opening their minds and listening to your arguments, by establishing that there is known disagreement, you are telling the audience that you understand their possible views and are not trying to attack their intellect or their opinions.

Thesis Statement

A thesis statement is a short, declarative sentence that states the purpose, intent, or main idea of a speech. A strong, clear thesis statement is very valuable within an introduction because it lays out the basic goal of the entire speech. We strongly believe that it is worthwhile to invest some time in framing and writing a good thesis statement. You may even want to write your thesis statement before you even begin conducting research for your speech. While you may end up rewriting your thesis statement later, having a clear idea of your purpose, intent, or main idea before you start searching for research will help you focus on the most appropriate material. To help us understand thesis statements, we will first explore their basic functions and then discuss how to write a thesis statement.

Basic Functions of a Thesis Statement

A thesis statement helps your audience by letting them know “in a nutshell” what you are going to talk about. With a good thesis statement you will fulfill four basic functions: you express your specific purpose, provide a way to organize your main points, make your research more effective, and enhance your delivery.

Express Your Specific Purpose

To orient your audience, you need to be as clear as possible about your meaning. A strong thesis will prepare your audience effectively for the points that will follow. Here are two examples:

• “Today, I want to discuss academic cheating.” (weak example)
• “Today, I will clarify exactly what plagiarism is and give examples of its different types so that you can see how it leads to a loss of creative learning interaction.” (strong example)

The weak statement will probably give the impression that you have no clear position about your topic because you haven’t said what that position is. Additionally, the term “academic cheating” can refer to many behaviors—acquiring test questions ahead of time, copying answers, changing grades, or allowing others to do your coursework—so the specific topic of the speech is still not clear to the audience.

The strong statement not only specifies plagiarism but also states your specific concern (loss of creative learning interaction).

Provide a Way to Organize Your Main Points

A thesis statement should appear, almost verbatim, toward the end of the introduction to a speech. A thesis statement helps the audience get ready to listen to the arrangement of points that follow. Many speakers say that if they can create a strong thesis sentence, the rest of the speech tends to develop with relative ease. On the other hand, when the thesis statement is not very clear, creating a speech is an uphill battle.

When your thesis statement is sufficiently clear and decisive, you will know where you stand about your topic and where you intend to go with your speech. Having a clear thesis statement is especially important if you know a great deal about your topic or you have strong feelings about it. If this is the case for you, you need to know exactly what you are planning on talking about in order to fit within specified time limitations. Knowing where you are and where you are going is the entire point in establishing a thesis statement; it makes your speech much easier to prepare and to present.

Let’s say you have a fairly strong thesis statement, and that you’ve already brainstormed a list of information that you know about the topic. Chances are your list is too long and has no focus. Using your thesis statement, you can select only the information that (1) is directly related to the thesis and (2) can be arranged in a sequence that will make sense to the audience and will support the thesis. In essence, a strong thesis statement helps you keep useful information and weed out less useful information.

Make Your Research More Effective

If you begin your research with only a general topic in mind, you run the risk of spending hours reading mountains of excellent literature about your topic. However, mountains of literature do not always make coherent speeches. You may have little or no idea of how to tie your research all together, or even whether you should tie it together. If, on the other hand, you conduct your research with a clear thesis statement in mind, you will be better able to zero in only on material that directly relates to your chosen thesis statement. Let’s look at an example that illustrates this point:

Many traffic accidents involve drivers older than fifty-five.

While this statement may be true, you could find industrial, medical, insurance literature that can drone on ad infinitum about the details of all such accidents in just one year. Instead, focusing your thesis statement will help you narrow the scope of information you will be searching for while gathering information. Here’s an example of a more focused thesis statement:

Three factors contribute to most accidents involving drivers over fifty-five years of age: failing eyesight, slower reflexes, and rapidly changing traffic conditions.

This framing is somewhat better. This thesis statement at least provides three possible main points and some keywords for your electronic catalog search. However, if you want your audience to understand the context of older people at the wheel, consider something like:

Mature drivers over fifty-five years of age must cope with more challenging driving conditions than existed only one generation ago: more traffic moving at higher speeds, the increased imperative for quick driving decisions, and rapidly changing ramp and cloverleaf systems. Because of these challenges, I want my audience to believe that drivers over the age of sixty-five should be required to pass a driving test every five years.

This framing of the thesis provides some interesting choices. First, several terms need to be defined, and these definitions might function surprisingly well in setting the tone of the speech. Your definitions of words like “generation,” “quick driving decisions,” and “cloverleaf systems” could jolt your audience out of assumptions they have taken for granted as truth.

Second, the framing of the thesis provides you with a way to describe the specific changes as they have occurred between, say, 1970 and 2010. How much, and in what ways, have the volume and speed of traffic changed? Why are quick decisions more critical now? What is a “cloverleaf,” and how does any driver deal cognitively with exiting in the direction seemingly opposite to the desired one? Questions like this, suggested by your own thesis statement, can lead to a strong, memorable speech.

Enhance Your Delivery

When your thesis is not clear to you, your listeners will be even more clueless than you are—but if you have a good clear thesis statement, your speech becomes clear to your listeners. When you stand in front of your audience presenting your introduction, you can vocally emphasize the essence of your speech, expressed as your thesis statement. Many speakers pause for a half second, lower their vocal pitch slightly, slow down a little, and deliberately present the thesis statement, the one sentence that encapsulates its purpose. When this is done effectively, the purpose, intent, or main idea of a speech is driven home for an audience.

How to Write a Thesis Statement

Now that we’ve looked at why a thesis statement is crucial in a speech, let’s switch gears and talk about how we go about writing a solid thesis statement. A thesis statement is related to the general and specific purposes of a speech as we discussed them in Chapter 6 “Finding a Purpose and Selecting a Topic” .

Choose Your Topic

The first step in writing a good thesis statement was originally discussed in Chapter 6 “Finding a Purpose and Selecting a Topic” when we discussed how to find topics. Once you have a general topic, you are ready to go to the second step of creating a thesis statement.

Narrow Your Topic

One of the hardest parts of writing a thesis statement is narrowing a speech from a broad topic to one that can be easily covered during a five- to ten-minute speech. While five to ten minutes may sound like a long time to new public speakers, the time flies by very quickly when you are speaking. You can easily run out of time if your topic is too broad. To ascertain if your topic is narrow enough for a specific time frame, ask yourself three questions.

First, is your thesis statement narrow or is it a broad overgeneralization of a topic? An overgeneralization occurs when we classify everyone in a specific group as having a specific characteristic. For example, a speaker’s thesis statement that “all members of the National Council of La Raza are militant” is an overgeneralization of all members of the organization. Furthermore, a speaker would have to correctly demonstrate that all members of the organization are militant for the thesis statement to be proven, which is a very difficult task since the National Council of La Raza consists of millions of Hispanic Americans. A more appropriate thesis related to this topic could be, “Since the creation of the National Council of La Raza [NCLR] in 1968, the NCLR has become increasingly militant in addressing the causes of Hispanics in the United States.”

The second question to ask yourself when narrowing a topic is whether your speech’s topic is one clear topic or multiple topics. A strong thesis statement consists of only a single topic. The following is an example of a thesis statement that contains too many topics: “Medical marijuana, prostitution, and gay marriage should all be legalized in the United States.” Not only are all three fairly broad, but you also have three completely unrelated topics thrown into a single thesis statement. Instead of a thesis statement that has multiple topics, limit yourself to only one topic. Here’s an example of a thesis statement examining only one topic: “Today we’re going to examine the legalization and regulation of the oldest profession in the state of Nevada.” In this case, we’re focusing our topic to how one state has handled the legalization and regulation of prostitution.

The last question a speaker should ask when making sure a topic is sufficiently narrow is whether the topic has direction. If your basic topic is too broad, you will never have a solid thesis statement or a coherent speech. For example, if you start off with the topic “Barack Obama is a role model for everyone,” what do you mean by this statement? Do you think President Obama is a role model because of his dedication to civic service? Do you think he’s a role model because he’s a good basketball player? Do you think he’s a good role model because he’s an excellent public speaker? When your topic is too broad, almost anything can become part of the topic. This ultimately leads to a lack of direction and coherence within the speech itself. To make a cleaner topic, a speaker needs to narrow her or his topic to one specific area. For example, you may want to examine why President Obama is a good speaker.

Put Your Topic into a Sentence

Once you’ve narrowed your topic to something that is reasonably manageable given the constraints placed on your speech, you can then formalize that topic as a complete sentence. For example, you could turn the topic of President Obama’s public speaking skills into the following sentence: “Because of his unique sense of lyricism and his well-developed presentational skills, President Barack Obama is a modern symbol of the power of public speaking.” Once you have a clear topic sentence, you can start tweaking the thesis statement to help set up the purpose of your speech.

Add Your Argument, Viewpoint, or Opinion

This function only applies if you are giving a speech to persuade. If your topic is informative, your job is to make sure that the thesis statement is nonargumentative and focuses on facts. For example, in the preceding thesis statement we have a couple of opinion-oriented terms that should be avoided for informative speeches: “unique sense,” “well-developed,” and “power.” All three of these terms are laced with an individual’s opinion, which is fine for a persuasive speech but not for an informative speech. For informative speeches, the goal of a thesis statement is to explain what the speech will be informing the audience about, not attempting to add the speaker’s opinion about the speech’s topic. For an informative speech, you could rewrite the thesis statement to read, “This speech is going to analyze Barack Obama’s use of lyricism in his speech, ‘A World That Stands as One,’ delivered July 2008 in Berlin.”

On the other hand, if your topic is persuasive, you want to make sure that your argument, viewpoint, or opinion is clearly indicated within the thesis statement. If you are going to argue that Barack Obama is a great speaker, then you should set up this argument within your thesis statement.

Use the Thesis Checklist

Once you have written a first draft of your thesis statement, you’re probably going to end up revising your thesis statement a number of times prior to delivering your actual speech. A thesis statement is something that is constantly tweaked until the speech is given. As your speech develops, often your thesis will need to be rewritten to whatever direction the speech itself has taken. We often start with a speech going in one direction, and find out through our research that we should have gone in a different direction. When you think you finally have a thesis statement that is good to go for your speech, take a second and make sure it adheres to the criteria shown in Table 9.1 “Thesis Checklist”

Table 9.1 Thesis Checklist

Preview of Speech

The final part of an introduction contains a preview of the major points to be covered within your speech. I’m sure we’ve all seen signs that have three cities listed on them with the mileage to reach each city. This mileage sign is an indication of what is to come. A preview works the same way. A preview foreshadows what the main body points will be in the speech. For example, to preview a speech on bullying in the workplace, one could say, “To understand the nature of bullying in the modern workplace, I will first define what workplace bullying is and the types of bullying, I will then discuss the common characteristics of both workplace bullies and their targets, and lastly, I will explore some possible solutions to workplace bullying.” In this case, each of the phrases mentioned in the preview would be a single distinct point made in the speech itself. In other words, the first major body point in this speech would examine what workplace bullying is and the types of bullying; the second major body point in this speech would discuss the common characteristics of both workplace bullies and their targets; and lastly, the third body point in this speech would explore some possible solutions to workplace bullying.

Key Takeaways

• Linking the attention-getter to the speech topic is essential so that you maintain audience attention and so that the relevance of the attention-getter is clear to your audience.
• Establishing how your speech topic is relevant and important shows the audience why they should listen to your speech.
• To be an effective speaker, you should convey all three components of credibility, competence, trustworthiness, and caring/goodwill, by the content and delivery of your introduction.
• A clear thesis statement is essential to provide structure for a speaker and clarity for an audience.
• An effective preview identifies the specific main points that will be present in the speech body.
• Make a list of the attention-getting devices you might use to give a speech on the importance of recycling. Which do you think would be most effective? Why?
• Create a thesis statement for a speech related to the topic of collegiate athletics. Make sure that your thesis statement is narrow enough to be adequately covered in a five- to six-minute speech.
• Discuss with a partner three possible body points you could utilize for the speech on the topic of volunteerism.
• Fill out the introduction worksheet to help work through your introduction for your next speech. Please make sure that you answer all the questions clearly and concisely.

Stand up, Speak out Copyright © 2016 by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Patterns for Presenting Information

Specific-to-General Pattern

Vandal! Thief! Traitor! Murderer!

Details matter. They also get attention. Though the categories listed above do lack a certain level of detail, they carry more emotional resonance than, say, “criminal!” Sometimes you need to get the attention of your audience, and generalizations will not do. For this reason, the specific-to-general pattern is here to help.

Similar to its opposite (the general-to-specific pattern), the specific-to-general pattern does what its name suggests. It begins with details and leads the reader to a generalization, which may be a thesis or conclusion. In addition to getting the reader’s attention, this pattern also creates suspense and curiosity as you lead the reader through your thinking to your concluding statement.

The details listed above are quite dramatic, but a subtler approach, using the same pattern, can be just as effective.

Example of a Specific-to-General Progression

Here’s what it feels like to turn 60: weird. On the one hand, you’re still going to the gym and to dinner parties. Sixty-year-olds still perform surgery on people who could choose other doctors. There’s no dithering yet—the senescence is almost undetectable.

But on the other hand, you have been on this Earth for a really, really long time. I have a photograph of myself at age 3, standing on the docks of Cork Harbor, about to sail to New York. When I look at the picture of that small child on her sturdy legs in the foggy past, I don’t feel any connection to her. The photograph looks like something I would discover after many days on Ancestry.com. It looks like a snapshot of my own great-aunt.

There’s a reason the photograph looks like it’s from another time. Because it is from another time; it was taken more than half a century ago. How can I be in a photograph from that long ago? The math makes sense, but my own life doesn’t (Flanagan, 2021, paras. 3-5)

Example Explained

The paragraph above contains two specific-to-general progressions. First, the author begins with a specific age and how it feels. She also presents us with a mystery. Why does turning 60 feel weird? From there, the author begins to explain, providing details that are still specific, but less so. The author ends the first progression with a tentative explanation of why turning 60 feels weird, offering two general, but contrasting, observations about turning 60.

The author begins her second general-to-specific progression with a specific photograph. She follows that with an account of her personal feelings. Though these feelings are recent, they are not as timebound as the photograph or her age, and so the progression continues to become more general. Finally, the progression ends with a reflection on the passage of time, aging, and life itself. The author also solves the overall mystery. Turning 60 feels weird because she feels disconnected from the past.

Key Takeaways

• The specific-to-general pattern can be used in a variety of places, but it usually works best when introducing a work: a paper, an article, or a book.
• The specific-to-general pattern is a great way to grab your audience's attention from the start.

Mailing Address: 3501 University Blvd. East, Adelphi, MD 20783 This work is licensed under a  Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License . © 2022 UMGC. All links to external sites were verified at the time of publication. UMGC is not responsible for the validity or integrity of information located at external sites.

Table of Contents: Online Guide to Writing

Chapter 1: College Writing

How Does College Writing Differ from Workplace Writing?

What Is College Writing?

Why So Much Emphasis on Writing?

Chapter 2: The Writing Process

Doing Exploratory Research

Getting from Notes to Your Draft

Introduction

Prewriting - Techniques to Get Started - Mining Your Intuition

Prewriting: Targeting Your Audience

Prewriting: Techniques to Get Started

Prewriting: Understanding Your Assignment

Rewriting: Being Your Own Critic

Rewriting: Creating a Revision Strategy

Rewriting: Getting Feedback

Rewriting: The Final Draft

Techniques to Get Started - Outlining

Techniques to Get Started - Using Systematic Techniques

Thesis Statement and Controlling Idea

Writing: Getting from Notes to Your Draft - Freewriting

Writing: Getting from Notes to Your Draft - Summarizing Your Ideas

Writing: Outlining What You Will Write

Chapter 3: Thinking Strategies

A Word About Style, Voice, and Tone

A Word About Style, Voice, and Tone: Style Through Vocabulary and Diction

Critical Strategies and Writing

Critical Strategies and Writing: Analysis

Critical Strategies and Writing: Evaluation

Critical Strategies and Writing: Persuasion

Critical Strategies and Writing: Synthesis

Developing a Paper Using Strategies

Kinds of Assignments You Will Write

Patterns for Presenting Information: Critiques

Patterns for Presenting Information: Discussing Raw Data

Patterns for Presenting Information: General-to-Specific Pattern

Patterns for Presenting Information: Problem-Cause-Solution Pattern

Patterns for Presenting Information: Specific-to-General Pattern

Patterns for Presenting Information: Summaries and Abstracts

Supporting with Research and Examples

Writing Essay Examinations

Writing Essay Examinations: Make Your Answer Relevant and Complete

Writing Essay Examinations: Organize Thinking Before Writing

Writing Essay Examinations: Read and Understand the Question

Chapter 4: The Research Process

Planning and Writing a Research Paper

Planning and Writing a Research Paper: Ask a Research Question

Planning and Writing a Research Paper: Cite Sources

Planning and Writing a Research Paper: Collect Evidence

Planning and Writing a Research Paper: Decide Your Point of View, or Role, for Your Research

Planning and Writing a Research Paper: Draw Conclusions

Planning and Writing a Research Paper: Find a Topic and Get an Overview

Planning and Writing a Research Paper: Manage Your Resources

Planning and Writing a Research Paper: Outline

Planning and Writing a Research Paper: Survey the Literature

Planning and Writing a Research Paper: Work Your Sources into Your Research Writing

Research Resources: Where Are Research Resources Found? - Human Resources

Research Resources: What Are Research Resources?

Research Resources: Where Are Research Resources Found?

Research Resources: Where Are Research Resources Found? - Electronic Resources

Research Resources: Where Are Research Resources Found? - Print Resources

Structuring the Research Paper: Formal Research Structure

Structuring the Research Paper: Informal Research Structure

The Nature of Research

The Research Assignment: How Should Research Sources Be Evaluated?

The Research Assignment: When Is Research Needed?

The Research Assignment: Why Perform Research?

Chapter 5: Academic Integrity

Academic Integrity

Giving Credit to Sources

Giving Credit to Sources: Copyright Laws

Giving Credit to Sources: Documentation

Giving Credit to Sources: Style Guides

Integrating Sources

Practicing Academic Integrity

Practicing Academic Integrity: Keeping Accurate Records

Practicing Academic Integrity: Managing Source Material

Practicing Academic Integrity: Managing Source Material - Paraphrasing Your Source

Practicing Academic Integrity: Managing Source Material - Quoting Your Source

Practicing Academic Integrity: Managing Source Material - Summarizing Your Sources

Types of Documentation

Types of Documentation: Bibliographies and Source Lists

Types of Documentation: Citing World Wide Web Sources

Types of Documentation: In-Text or Parenthetical Citations

Types of Documentation: In-Text or Parenthetical Citations - APA Style

Types of Documentation: In-Text or Parenthetical Citations - CSE/CBE Style

Types of Documentation: In-Text or Parenthetical Citations - Chicago Style

Types of Documentation: In-Text or Parenthetical Citations - MLA Style

Types of Documentation: Note Citations

Chapter 6: Using Library Resources

Finding Library Resources

Chapter 7: Assessing Your Writing

How Is Writing Graded?

How Is Writing Graded?: A General Assessment Tool

The Draft Stage

The Draft Stage: The First Draft

The Draft Stage: The Revision Process and the Final Draft

The Draft Stage: Using Feedback

The Research Stage

Using Assessment to Improve Your Writing

Chapter 8: Other Frequently Assigned Papers

Reviews and Reaction Papers: Article and Book Reviews

Reviews and Reaction Papers: Reaction Papers

Writing Arguments

Writing Arguments: Adapting the Argument Structure

Writing Arguments: Purposes of Argument

Writing Arguments: References to Consult for Writing Arguments

Writing Arguments: Steps to Writing an Argument - Anticipate Active Opposition

Writing Arguments: Steps to Writing an Argument - Determine Your Organization

Writing Arguments: Steps to Writing an Argument - Develop Your Argument

Writing Arguments: Steps to Writing an Argument - Introduce Your Argument

Writing Arguments: Steps to Writing an Argument - State Your Thesis or Proposition

Writing Arguments: Steps to Writing an Argument - Write Your Conclusion

Writing Arguments: Types of Argument

Appendix A: Books to Help Improve Your Writing

Dictionaries

General Style Manuals

Researching on the Internet

Special Style Manuals

Writing Handbooks

Appendix B: Collaborative Writing and Peer Reviewing

Collaborative Writing: Assignments to Accompany the Group Project

Collaborative Writing: Informal Progress Report

Collaborative Writing: Issues to Resolve

Collaborative Writing: Methodology

Collaborative Writing: Peer Evaluation

Collaborative Writing: Tasks of Collaborative Writing Group Members

Collaborative Writing: Writing Plan

General Introduction

Peer Reviewing

Appendix C: Developing an Improvement Plan

Working with Your Instructor’s Comments and Grades

Appendix D: Writing Plan and Project Schedule

Devising a Writing Project Plan and Schedule

Reviewing Your Plan with Others

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Northern Illinois University Effective Writing Practices Tutorial

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• Organization
• Introduction

"At their best, introductory paragraphs serve as hors d'oeuvres, whetting the appetite for the following courses" (Lunsford, The Everyday Writer , 53).

An introduction:

• provides the background and overview of the subject
• states the purposes for the composition
• leads to a clear thesis statement
• captures readers' attention

"The title and introduction play special roles, for they set the stage for what is to come. Ideally, the title announces the subject of the essay in an intriguing and memorable way. The introduction should draw readers into the essay and provide any background they will need to understand your discussion" (Lunsford, The Everyday Writer , 124).

The length of an introduction may vary . It is usually one paragraph long in a five-paragraph essay. In a research paper, it may take more than one paragraph or even more than one page to introduce the subject.

In reports, introductory information can be provided in the Executive Summary section. Report introductions should "tell readers quickly (1) what problem you are addressing, (2) how you have addressed it, (3) what your findings and recommendations are" (Hult and Huckin, The New Century Handbook , 551).

Creative Introductions

Particularly in essays, introductions should be interesting and catchy and should make the reader want to continue reading the written composition.

Here are some strategies for engaging readers in an introductory paragraph:

• start with presenting a dilemma, a paradox, or an unusual comparison
• tell a brief story
• raise a question that needs a solution
• use a striking quotation
• question a universal truth
• provide startling statistics

Be brief, focus on the subject, and remember to state the relevance and importance of the subject throughout the introduction.

A common flow of information in an introductory paragraph often follows the general-to-specific sequence, sometimes referred to as the funnel pattern . However, this does not always have to be the case.

Example of a good introduction

The following paragraph starts with recent statistics, then provides an overview of the subject, and concludes with the thesis statement:

The University of Illinois envisions an increase in its enrollment to more than 70,000 in under a decade by setting up the Global Campus, a new online education program. While an enrollment of 70,000 students might sound impressive, it is only about half of the current enrollment of the University of Phoenix, a pioneer in online education (Foster, The Chronicle of Higher Education ). The Internet, which has been transforming the landscape of traditional pedagogy in the last few years, is argued to be the most significant development in educational technology in our lifetime. In the last decade, the growth of the Internet has caused various educational institutions and businesses to rethink how they deliver knowledge and information to their learners and to adopt new ways of implementing instruction that takes into consideration recent developments in educational technology. However, in their rush to stay on the cutting edge of technology, some educators look only at the positive features the Internet has to offer and often forget to consider its limitations. The Internet can be extremely valuable for education, but online instruction is not appropriate for all classes in all situations; its implementation needs to be based on the instructor's learning objective, the need for technology, and the availability of resources.

From a student research paper on Advantages and Limitations of Web-Based Instruction

Poor Introductions

• starting an introduction with a dictionary definition
• starting with a trite statement
• announcing the purpose in a formal way
• stating facts or statistics without substantiation

Examples of poor openings

Whatever device you use to open your composition, remember that your introduction should both introduce the subject and interest the reader. It needs to provide the controlling idea for your composition which the rest of the paragraphs will try to support.

"An abstract is a brief, comprehensive summary of the contents of the article; it allows readers to survey the contents of an article quickly..." ( The Publication Manual of the American Psychological Association , 13)

"The abstract needs to be dense with information but also readable, well organized, brief , and self-contained " ( The Publication Manual of the American Psychological Association , 13).

When writing an abstract, briefly summarize each of the parts of a research paper:

• introduce the importance of the subject , state the scope of the research
• explain the methodology used
• outline the results or findings of the research or study
• discuss the findings
• conclude with the implications of these findings

Abstracts are about a paragraph long and they should be able to stand on their own.

Abstracts need to be accurate, self-contained, concise, specific, nonevaluative, coherent, and readable ( The Publication Manual of the American Psychological Association , 14).

There are two kinds of abstracts typically discussed in the literature: descriptive and informative .

Descriptive abstract

• provides a description of the subject
• briefly reviews the contents of the study
• does not discuss the findings
• is shorter than the informative abstract (under 120 words)

Click here to view a sample descriptive abstract

Informative abstract:

• highlights the key points of the study
• summarizes the most important information in each section
• presents and explains all the main points and the important findings
• discusses the findings
• includes the results, implications, or recommendations of the study
• is typically longer than the descriptive abstract (could be more than 250 words)

University of North Carolina at Chapel Hill Abstracts Guide  

Executive Summary

An executive summary provides an overview of the report. It:

• briefly covers all the main parts of the report (summary of research in the field, research methods, research results, discussion, recommendations, and conclusion)
• provides a concise statement of the findings and recommendations based on those findings
• appears on a separate page and is able to stand on its own
• is no more than one or two pages long
• is written for the non-expert audience who may not have the time to read the whole report

View an executive summary example

• Punctuation
• Reading the Assignment
• Addressing the Audience
• Thesis Statement
• Supporting Paragraphs
• Transitions
• Revision Process

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6.1: The Topic, General Purpose, Specific Purpose, and Thesis

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Before any work can be done on crafting the body of your speech or presentation, you must first do some prep work—selecting a topic, formulating a general purpose, a specific purpose statement, and crafting a central idea, or thesis statement. In doing so, you lay the foundation for your speech by making important decisions about what you will speak about and for what purpose you will speak. These decisions will influence and guide the entire speechwriting process, so it is wise to think carefully and critically during these beginning stages.

Selecting a Topic

Generally, speakers focus on one or more interrelated topics—relatively broad concepts, ideas, or problems that are relevant for particular audiences. The most common way that speakers discover topics is by simply observing what is happening around them—at their school, in their local government, or around the world. Student government leaders, for example, speak or write to other students when their campus is facing tuition or fee increases, or when students have achieved something spectacular, like lobbying campus administrators for lower student fees and succeeding. In either case, it is the situation that makes their speeches appropriate and useful for their audience of students and university employees. More importantly, they speak when there is an opportunity to change a university policy or to alter the way students think or behave in relation to a particular event on campus.

But you need not run for president or student government in order to give a meaningful speech. On the contrary, opportunities abound for those interested in engaging speech as a tool for change. Perhaps the simplest way to find a topic is to ask yourself a few questions. See the textbox entitled “Questions for Selecting a Topic” for a few questions that will help you choose a topic.

Students speak about what is interesting to them and their audiences. What topics do you think are relevant today? There are other questions you might ask yourself, too, but these should lead you to at least a few topical choices. The most important work that these questions do is to locate topics within your pre-existing sphere of knowledge and interest. David Zarefsky (2010) also identifies brainstorming as a way to develop speech topics, a strategy that can be helpful if the questions listed in the textbox did not yield an appropriate or interesting topic. Starting with a topic you are already interested in will likely make writing and presenting your speech a more enjoyable and meaningful experience. It means that your entire speechwriting process will focus on something you find important and that you can present this information to people who stand to benefit from your speech.

Questions for Selecting a Topic

• What important events are occurring locally, nationally and internationally?
• What do I care about most?
• Is there someone or something I can advocate for?
• What makes me angry/happy?
• What beliefs/attitudes do I want to share?
• Is there some information the audience needs to know?

Once you have answered these questions and narrowed your responses, you are still not done selecting your topic. For instance, you might have decided that you really care about breeds of dogs. This is a very broad topic and could easily lead to a dozen different speeches. To resolve this problem, speakers must also consider the audience to whom they will speak, the scope of their presentation, and the outcome they wish to achieve.

Formulating the Purpose Statements

By honing in on a very specific topic, you begin the work of formulating your purpose statement. In short, a purpose statement clearly states what it is you would like to achieve. Purpose statements are especially helpful for guiding you as you prepare your speech. When deciding which main points, facts, and examples to include, you should simply ask yourself whether they are relevant not only to the topic you have selected, but also whether they support the goal you outlined in your purpose statement. The general purpose statement of a speech may be to inform, to persuade, to celebrate, or to entertain. Thus, it is common to frame a specific purpose statement around one of these goals. According to O’Hair, Stewart, and Rubenstein, a specific purpose statement “expresses both the topic and the general speech purpose in action form and in terms of the specific objectives you hope to achieve (2004). For instance, the home design enthusiast might write the following specific purpose statement: At the end of my speech, the audience will learn the pro’s and con’s of flipping houses . In short, the general purpose statement lays out the broader goal of the speech while the specific purpose statement describes precisely what the speech is intended to do. Some of your professors may ask that you include the general purpose and add the specific purpose.

Writing the Thesis Statement

The specific purpose statement is a tool that you will use as you write your talk, but it is unlikely that it will appear verbatim in your speech. Instead, you will want to convert the specific purpose statement into a central idea, or thesis statement that you will share with your audience.

Depending on your instructor’s approach, a thesis statement may be written two different ways. A thesis statement may encapsulate the main points of a speech in just a sentence or two, and be designed to give audiences a quick preview of what the entire speech will be about. The thesis statement for a speech, like the thesis of a research-based essay, should be easily identifiable and ought to very succinctly sum up the main points you will present. Some instructors prefer that your thesis, or central idea, be a single, declarative statement providing the audience with an overall statement that provides the essence of the speech, followed by a separate preview statement.

If you are a Harry Potter enthusiast, you may write a thesis statement (central idea) the following way using the above approach: J.K. Rowling is a renowned author of the Harry Potter series with a Cinderella like story having gone from relatively humble beginnings, through personal struggles, and finally success and fame .

Writing the Preview Statement

However, some instructors prefer that you separate your thesis from your preview statement. A preview statement (or series of statements) is a guide to your speech. This is the part of the speech that literally tells the audience exactly what main points you will cover. If you were to open your Waze app, it would tell you exactly how to get there. Best of all, you would know what to look for! So, if we take our J.K Rowling example, let’s rewrite that using this approach separating out the thesis and preview:

J.K. Rowling is a renowned author of the Harry Potter series with a Cinderella like rags to riches story. First, I will tell you about J.K. Rowling’s humble beginnings. Then, I will describe her personal struggles as a single mom. Finally, I will explain how she overcame adversity and became one of the richest women in the United Kingdom.

There is no best way to approach this. This is up to your instructor.

Writing the Body of Your Speech

Once you have finished the important work of deciding what your speech will be about, as well as formulating the purpose statement and crafting the thesis, you should turn your attention to writing the body of your speech. All of your main points are contained in the body, and normally this section is prepared well before you ever write the introduction or conclusion. The body of your speech will consume the largest amount of time to present; and it is the opportunity for you to elaborate on facts, evidence, examples, and opinions that support your thesis statement and do the work you have outlined in the specific purpose statement. Combining these various elements into a cohesive and compelling speech, however, is not without its difficulties, the first of which is deciding which elements to include and how they ought to be organized to best suit your purpose.

Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.

~ Dieter Rams

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8.2  The Topic, General Purpose, Specific Purpose, and Thesis

Before any work can be done on crafting the body of your speech or presentation, you must first do some prep work—selecting a topic, formulating a general purpose, a specific purpose statement, and crafting a central idea, or thesis statement. In doing so, you lay the foundation for your speech by making important decisions about what you will speak about and for what purpose you will speak. These decisions will influence and guide the entire speechwriting process, so it is wise to think carefully and critically during these beginning stages.

Understanding the General Purpose

Before any work on a speech can be done, the speaker needs to understand the general purpose of the speech.  The general purpose is what the speaker hopes to accomplish and will help guide in the selection of a topic. The instructor generally provides the general purpose for a speech, which falls into one of three categories. A general purpose to inform would mean that the speaker is teaching the audience about a topic, increasing their understanding and awareness, or providing new information about a topic the audience might already know.  Informative speeches are designed to present the facts, but not give the speaker’s opinion or any call to action. A general purpose to persuade would mean that the speaker is choosing the side of a topic and advocating for their side or belief.  The speaker is asking the audience to believe in their stance, or to take an action in support of their topic. A general purpose to entertain often entails short speeches of ceremony, where the speaker is connecting the audience to the celebration. You can see how these general purposes are very different.  An informative speech is just facts, the speaker would not be able to provide an opinion or direction on what to do with the information, whereas a persuasive speech includes the speaker’s opinions and direction on what to do with the information. Before a speaker chooses a topic, they must first understand the general purpose.

Selecting a Topic

Generally, speakers focus on one or more interrelated topics—relatively broad concepts, ideas, or problems that are relevant for particular audiences. The most common way that speakers discover topics is by simply observing what is happening around them—at their school, in their local government, or around the world. Opportunities abound for those interested in engaging speech as a tool for change. Perhaps the simplest way to find a topic is to ask yourself a few questions, including:

• What important events are occurring locally, nationally, and internationally?
• What do I care about most?
• Is there someone or something I can advocate for?
• What makes me angry/happy?
• What beliefs/attitudes do I want to share?
• Is there some information the audience needs to know?

Students speak about what is interesting to them and their audiences. What topics do you think are relevant today? There are other questions you might ask yourself, too, but these should lead you to at least a few topical choices. The most important work that these questions do is to locate topics within your pre-existing sphere of knowledge and interest. Topics should be ideas that interest the speaker or are part of their daily lives.  In order for a topic to be effective, the speaker needs to have some credibility or connection to the topic; it would be unfair to ask the audience to donate to a cause that the speaker has never donated to.  There must be a connection to the topic for the speaker to be seen as credible. David Zarefsky (2010) also identifies brainstorming as a way to develop speech topics, a strategy that can be helpful if the questions listed above did not yield an appropriate or interesting topic. Brainstorming involves looking at your daily activities to determine what you could share with an audience.  Perhaps if you work out regularly or eat healthy, you could explain that to an audience, or demonstrate how to dribble a basketball.  If you regularly play video games, you may advocate for us to take up video games or explain the history of video games.  Anything that you find interesting or important might turn into a topic. Starting with a topic you are already interested in will make writing and presenting your speech a more enjoyable and meaningful experience. It means that your entire speechwriting process will focus on something you find important and that you can present this information to people who stand to benefit from your speech. At this point, it is also important to consider the audience before choosing a topic.  While we might really enjoy a lot of different things that could be topics, if the audience has no connection to that topic, then it wouldn’t be meaningful for the speaker or audience.  Since we always have a diverse audience, we want to make sure that everyone in the audience can gain some new information from the speech.  Sometimes, a topic might be too complicated to cover in the amount of time we have to present, or involve too much information then that topic might not work for the assignment, and finally if the audience can not gain anything from a topic then it won’t work.  Ultimately, when we choose a topic we want to pick something that we are familiar with and enjoy, we have credibility and that the audience could gain something from. Once you have answered these questions and narrowed your responses, you are still not done selecting your topic. For instance, you might have decided that you really care about breeds of dogs. This is a very broad topic and could easily lead to a dozen different speeches. To resolve this problem, speakers must also consider the audience to whom they will speak, the scope of their presentation, and the outcome they wish to achieve.

Formulating the Purpose Statements

By honing in on a very specific topic, you begin the work of formulating your purpose statement. In short, a purpose statement clearly states what it is you would like to achieve. Purpose statements are especially helpful for guiding you as you prepare your speech. When deciding which main points, facts, and examples to include, you should simply ask yourself whether they are relevant not only to the topic you have selected, but also whether they support the goal you outlined in your purpose statement. The general purpose statement of a speech may be to inform, to persuade, to celebrate, or to entertain. Thus, it is common to frame a specific purpose statement around one of these goals. According to O’Hair, Stewart, and Rubenstein, a specific purpose statement “expresses both the topic and the general speech purpose in action form and in terms of the specific objectives you hope to achieve” (2004). The specific purpose is a single sentence that states what the audience will gain from this speech, or what will happen at the end of the speech. The specific purpose is a combination of the general purpose and the topic and helps the speaker to focus in on what can be achieved in a short speech.

To go back to the topic of a dog breed, the general purpose might be to inform, a specific purpose might be: To inform the audience about how corgis became household pets. If the general purpose is to persuade the specific purpose might be: to persuade the audience that dog breeds deemed “dangerous” should not be excluded from living in the cities. In short, the general purpose statement lays out the broader goal of the speech while the specific purpose statement describes precisely what the speech is intended to do.  The specific purpose should focus on the audience and be measurable, if I were to ask the audience before I began the speech how many people know how corgis became household pets, they could raise their hand, and if I ask at the end of my speech how many people know how corgis became household pets, I should see a lot more hands.  The specific purpose is the “so what” of the speech, it helps the speaker focus on the audience and take a bigger idea of a topic and narrow it down to what can be accomplished in a short amount of time.

Writing the Thesis Statement

The specific purpose statement is a tool that you will use as you write your speech, but it is unlikely that it will appear verbatim in your speech. Instead, you will want to convert the specific purpose statement into a central idea, or thesis statement that you will share with your audience.  Just like in a written paper, where the thesis comes in the first part of the paper, in a speech, the thesis comes within the first few sentences of the speech.  The thesis must be stated and tells the audience what to expect in this speech. A thesis statement may encapsulate the main idea of a speech in just a sentence or two and be designed to give audiences a quick preview of what the entire speech will be about. The thesis statement should be a single, declarative statement followed by a separate preview statement. If you are a Harry Potter enthusiast, you may write a thesis statement (central idea) the following way using the above approach: J.K. Rowling is a renowned author of the Harry Potter series with a Cinderella-like story of a rise to fame.

Writing the Preview Statement

A preview statement (or series of statements) is a guide to your speech. This is the part of the speech that literally tells the audience exactly what main points you will cover. If you were to get on any freeway, there would be a green sign on the side of the road that tells you what cities are coming up—this is what your preview statement does; it tells the audience what points will be covered in the speech. Best of all, you would know what to look for! So, if we take our J.K Rowling example, the thesis and preview would look like this: J.K. Rowling is a renowned author of the Harry Potter series with a Cinderella-like rags-to-riches story. First, I will tell you about J.K. Rowling’s humble beginnings. Then, I will describe her personal struggles as a single mom. Finally, I will explain how she overcame adversity and became one of the richest women in the United Kingdom.

Writing the Body of Your Speech

Once you have finished the important work of deciding what your speech will be about, as well as formulating the purpose statement and crafting the thesis, you should turn your attention to writing the body of your speech. The body of your speech consists of 3–4 main points that support your thesis and help the audience to achieve the specific purpose.  Creating main points helps to chunk the information you are sharing with your audience into an easy-to-understand organization. Choosing your main points will help you focus in on what information you want to share with the audience in order to prove your thesis. Since we can’t tell the audience everything about our topic, we need to choose our main points to make sure we can share the most important information with our audience. All of your main points are contained in the body, and normally this section is prepared well before you ever write the introduction or conclusion. The body of your speech will consume the largest amount of time to present, and it is the opportunity for you to elaborate on your supporting evidence, such as facts, statistics, examples, and opinions that support your thesis statement and do the work you have outlined in the specific purpose statement. Combining these various elements into a cohesive and compelling speech, however, is not without its difficulties, the first of which is deciding which elements to include and how they ought to be organized to best suit your purpose.

clearly states what it is you would like to achieve

“expresses both the topic and the general speech purpose in action form and in terms of the specific objectives you hope to achieve” (O'Hair, Stewart, & Rubenstein, 2004)

single, declarative sentence that captures the essence or main point of your entire presentation

It’s About Them: Public Speaking in the 21st Century Copyright © 2022 by LOUIS: The Louisiana Library Network is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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