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18 Best Business Biographies to Read in 2024

You found our list of top business biographies .

Business biographies are narratives that tell the stories of entrepreneurs and the birth and growth of influential companies. These works deal with topics such as childhood influences, education and early career, business founding, and the evolution of entrepreneurial empires. The purpose of these books is to provide further context and insight into the personal factors that contributed to the creation of companies, and to inspire and educate current and future entrepreneurs.

These works are a subset of business books and are similar to entrepreneur books and CEO books .

This list includes:

  • autobiographies of business founders
  • biographies of business leaders
  • entrepreneur biographies
  • business biographies about women

Here we go!

List of business biographies

Here is a list of biographies of business leaders that shed light on how to launch and nurture legacies and empires.

1. Shoe Dog by Phil Knight

Shoe Dog

Shoe Dog is one of the most popular autobiographies of business founders of all time. This memoir has received endorsements from the likes of Bill Gates and Warren Buffet.

In his own words, Nike founder Phil Knight recounts the journey of founding the sneaker company and its ascent into a top athletic wear brand. Knight gives a peek into his early life and influences, as well as insights into his leadership and business philosophy. Shoe Dog is a masterful illustration of tenacity, vision, and the business lifestyle.

Notable Quote: “Beating the competition is relatively easy. Beating yourself is a never-ending commitment.”

Read Shoe Dog .

2. Amazon Unbound: Jeff Bezos and the Invention of a Global Empire by Brad Stone

Amazon unbound book cover

Amazon Unbound is Brad Stone’s followup to the bestselling book, The Everything Store: Jeff Bezos and the Age of Amazon. This latest biography about the founder of Amazon charts the company’s rise to global titan status and chronicles Bezos’ evolution as a leader within the past decade. The work includes the company’s development of cloud technology, Alexa, and Prime Video, as well as acquisitions of Whole Foods and The Washington Post . The book continues the narrative of the story of Amazon and its founder and lays forth the next chapter in the saga of the e-commerce giant.

Notable Quote: “Jeff is master of ‘this isn’t working today, but could work tomorrow.’ If customers like it, he’s got the cash flow to fund it.”

Read Amazon Unbound .

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3. Iacocca: An Autobiography by Lee Iacocca

Iacocca an autobiography book cover

Iacocca: An Autobiography is a firsthand account of the life of the legendary auto executive. Lee Iacocca’s life is a prime example of the American dream– raised by immigrants, he rises up the ranks in corporate America and dominates the auto world. In the course of this journey, Lee Iacocca revolutionized the automobile industry and earned icon status. The autobiography traces the highlights of Iacocca’s illustrious career, from his part in creating the Mustang and ascent to president of Ford, to saving the Chrysler brand, and defeating hurdles along the way. Iacocca: An Autobiography is a motivational read and a rallying call for resilience.

Notable Quote: “In the end, all business operations can be reduced to three words: people, product, and profits. People come first. Unless you’ve got a good team, you can’t do much with the other two.”

Read Iacocca: An Autobiography .

4. Titan: The Life of John D. Rockefeller, Sr. by Ron Chernow

titan the life of john d rockefeller book cover

Titan  traces the life of legendary businessman John D Rockefeller. This biography aims to examine Rockefeller through a new lens. Many other accounts either overly-glorify Rockefeller as a hero or condemn him based on The Standard Oil Company’s later scandals. Ron Chernow angles to lift the veil on and gain insight into the notoriously private Rockefeller by compiling a comprehensive account of his full life. The book follows John Rockefeller Sr from his childhood to death. In doing so, the author not only recounts the moves and deals that helped build a business and charity empire, but also shares stories and quotes that more thoroughly flesh out the figure behind the great deeds.

Notable Quote: “Rockefeller equated silence with strength: Weak men had loose tongues and blabbed to reporters, while prudent businessmen kept their own counsel.”

Read Titan: The Life of John D. Rockefeller, Sr.

5. The Man Who Solved the Market: How Jim Simons Launched the Quant Revolution by Gregory Zuckerman

The man who solved the market book cover

The Man Who Solved the Market is a bestselling book about Jim Simons, the mathematician who pioneered an algorithm-driven approach to investing that achieved unheard-of market returns. The book unpacks Simon’s backstory by tracing the codebreaker’s early adolescence, education at MIT, early career, and finally the late-life acclaim and founding of Renaissance Technologies. Gregory Zuckerman connects Simons’ story to the broader current climate and notes the influences the discovery had on the wider world. The Man Who Solved the Market also holds lessons about teamwork and professional collaboration.

Notable Quote: “Scientists and mathematicians are trained to dig below the surface of the chaotic, natural world to search for unexpected simplicity, structure, and even beauty”

Read The Man Who Solved the Market .

6. How to Fail at Almost Everything and Still Win Big: Kind of the Story of My Life by Scott Adams

How to fail at almost everything and still win big book cover

How to Fail at Almost Everything and Still Win Big is equal parts amusing and profound. In this book, Dilbert comic creator Scott Adams traces his career, paying special attention to the flops, setbacks, and disappointments. By focusing on failure, Adams explains how he was able to transform losses into lessons and eventual opportunities. The author’s signature wry sense of humor elevates the underdog narrative beyond motivational fluff and into actionable advice.

While telling his own tale, Adams drops tidbits such as:

  • Goals are for losers. Systems are for winners.
  • The most important metric is to track your personal energy.
  • Conquer shyness by being a huge phony (in a good way.)

While this book is structured more like a self-help guide than a traditional biography, it is full of personal anecdotes that provide a much more rounded picture of the famous cartoonist.

Notable Quote: “Failure always brings something valuable with it. I don’t let it leave until I extract that value.”

Read ​​ How to Fail at Almost Everything and Still Win Big .

7. The Snowball: Warren Buffett and the Business of Life by Alice Schroeder

The snowball book cover

The Snowball provides a personal portrait of the Oracle of Omaha. In this exclusive biography, Warren Buffet allows Alice Schroeder and the readers intimate access into his inner life by way of years of one-on-one interviews with the author. The book reveals previously non-public details about Buffet’s childhood, career, and relationships, and sheds light on the investor’s inner-drivers, values, and areas of personal growth. The Snowball shows Warren Buffet’s human side and gives extra context to the magnate’s extraordinary accomplishments.

Notable Quote: “Intensity is the price of excellence.”

Read The Snowball .

8. Pappyland: A Story of Family, Fine Bourbon, and the Things That Last by Wright Thompson

Pappyland book cover

Pappyland is a tale of familial entrepreneurial duty and legacy preservation. The book tells the tale of Julian Van Winkle III’s battle to save his father and grandfather’s lifework and the reputation of the family whiskey business. The work chronicles Van Winkle’s early struggles to keep the business afloat in leaner years to the eventual rise to several-hundred-dollar-a-bottle prestige, and the resulting need for innovation and reinvention that stayed true to the company’s roots. Few entrepreneur biographies touch so heavily on themes of family devotion and obligation, making Pappyland a moving and relatable read as well as a practical business study.

Notable Quote: “That’s the work of adulthood. Sorting out the good and bad within.”

Read Pappyland .

9. The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company by Robert Iger

The Ride of a Lifetime book cover

The Ride of a Lifetime is a self-penned profile of Disney executive Robert Iger. The book recounts Iger’s rise from entry-level employee at ABC to head of the most powerful media company in the world. Iger reflects on the industry changes that he saw and had a hand in during his long and lucrative career, and highlights the keys to his professional success. While the book is not strictly a memoir, Iger structures this guide with personal details that give context to his business behaviors. The Ride of a Lifetime provides a direct look at the philosophies of the man behind the mouse.

Notable Quote: “Ask the questions you need to ask, admit without apology what you don’t understand, and do the work to learn what you need to learn as quickly as you can.”

Read The Ride of a Lifetime .

10. Steve Jobs by Walter Isaacson

Steve Jobs Official Biography

Walter Isaacson’s official profile on Steve Jobs ranks as one of the best biographies of business leaders. Drawing on over 40 interviews with Jobs and hundreds more with family and friends, colleagues, and rivals, Isaccson weaves a thrilling account of the icon’s life. The result is a comprehensive collection of life events that shaped the subject told from multiple perspectives. From childhood to college, inventions and product launches, collaborations and clashes, career setbacks and redemptions, and roller-coaster relationships, Steve Jobs paints an appropriately complex portrait of a larger than life figure with undeniable human flaws.

Notable Quote: “One way to remember who you are is to remember who your heroes are.”

Read Steve Jobs .

11. Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future by Ashlee Vance

Elon musk book cover

Ashlee Vance’s Elon Musk is a profile of a monumental current businessman. This biography retells Musk’s extraordinary story of overcoming childhood adversity in South Africa only to become one of the most influential figures in Silicon Valley and modern industry. The book touches on Musk’s early pursuits in PayPal, the founding of Tesla, as well as the eventual decision to set sights on space and enter the aerospace frontier. The book is an exploration of Musk’s character and vision, charting his life through his innovations and ideas.

Notable Quote: “Good ideas are always crazy until they’re not.”

Read Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future .

12. Sam Walton: Made In America by Sam Walton

Made in america book cover

Sam Walton: Made in America is the story of Walmart and the man who made Walmart the behemoth that it is today. This autobiography reveals how Walton grew a single dime store into a retail giant. The book explores how Walton built his foundations, structured his business, grew the company, bounced back from missteps, and kept control over his mission even as his empire expanded around the country and the world. Sam Walton: Made in America is a book about big business world ambition paired with small-town values, and is a distinctly American tale of commercial success and the achievement of a distinct vision.

Notable Quote: “Great ideas come from everywhere if you just listen and look for them. You never know who’s going to have a great idea.”

Read Sam Walton: Made In America .

13. Empire State of Mind: How Jay Z Went from Street Corner to Corner Office by Zack O’Malley Greenburg

Empire state of mind book cover

Empire State of Mind is a love letter to Jay Z’s business acumen. This biography recounts the rapper’s meteoric rise from ghettos to boardrooms. The book highlights some of the key points in Carter’s career, including the inception of Roc-a-Fella records, marriage to Beyoncé, birth of Roc Nation, and expansion into the streetwear, alcohol, and streaming spaces. Viewing Jay-Z as a businessman above all and hailing his hustler mindset, Empire State of Mind spins a tale of entrepreneurship, self-creation, and re-invention.

Notable Quote: “One of the main reasons for this success is Jay-Z’s ability to build and leverage his personal brand. As much as Martha Stewart or Oprah, he has turned himself into a lifestyle.”

Read Empire State of Mind .

14. Authentic: A Memoir by the Founder of Vans by Paul Van Doren

Authentic book cover

Authenti c is one of the final projects of Vans founder Paul Van Doren. The memoir tells the tale of how a high school dropout went on to helm one of the most beloved shoewear brands in the world. This autobiographical account charts Van Doren’s journey of working in a rubber factory as a teenager to creating the renowned skateboard shoe company, to preserving the legacy throughout the decades. The book examines the decisions that made the foundations of the empire and the elements that rocketed the company to fame. The story also deals with the personal and professional obstacles that threatened and informed the work. Authentic is a parable for following passions and staying true to style and vision even in the face of change.

Notable Quote: “What I’ve accomplished comes down to one thing: my knack for identifying and then solving problems. What I do better than anything else is cut out distractions. If a system isn’t working efficiently, I can see where it’s jammed, eliminate the problem, and find a way to keep everything moving forward.”

Read Authentic: A Memoir by the Founder of Vans .

15. Believe IT: How to Go from Underestimated to Unstoppable by Jamie Kern Lima

Believe It book cover

Believe IT tells the life story of Jamie Kern Lima, founder of IT Cosmetics and waitress-turned-entrepreneur who overcame the odds to build a company worth a billion dollars and to become the first female CEO of a L’Oreal brand. The book lays out defining events such as Lima learning of her adoption in early adulthood, and shows how the authors’ life hardships prepared her to face the adversity of a beauty industry that constantly told her she would not succeed. Believe IT is part manifesto and part memoir, and full-throttle motivational read.

Notable Quote: “How we react to times of uncertainty, and whether we make decisions based in love or fear, can change the course of our life. Champions aren’t made when the game is easy. In any area of life.”

Read Believe It: How to Go from Underestimated to Unstoppable .

16. The Widow Clicquot: The Story of a Champagne Empire and the Woman Who Ruled It by Tilar J Mazzeo

The widow Clicquot book cover

The Widow Clicquot is a historical business biography, and is one of the most fascinating business biographies about women. The book tells the tale of Barbe-Nicole Clicquot Ponsardin, a businesswoman who gained control of her family’s business and revolutionized champagne. The biography describes how Clicquot Ponsardin turned misfortune into fortune and made a mark on the world at a time when opportunities for women were limited. The Widow Clicquot is an empowerment message and fascinating historical story wrapped into one riveting account.

Notable Quote: “Widowed at the age of twenty-seven, with no formal business training and no firsthand experience, Barbe-Nicole transformed a well-funded but struggling and small-time family wine brokerage into arguably the most important champagne house of the nineteenth century in just over a decade.”

Read The Widow Clicquot .

17. Losing My Virginity: How I’ve Survived, Had Fun, and Made a Fortune Doing Business My Way by Richard Branson

Losing my virginity book cover

Losing My Virginity is billionaire entrepreneur Richard Branson’s first autobiography. The book pinpoints the most essential events and influences in Branson’s life. As most business biographies do, the work starts with the executive’s upbringing and moves through his life chronologically. Branson’s many adventures include professional forays into the music and airline industries, as well as personal exploits such as trying to circle the globe in a hot air balloon. Alongside his colorful stories, the businessman shares his personal and professional philosophies, chiefly the belief of working hard yet having passions and wins beyond work. Losing My Virginity advocates for living a full and rounded life and taking control in both personal and business spheres.

Notable Quote: “I can honestly say that I have never gone into any business purely to make money. If that is the sole motive then I believe you are better off not doing it. A business has to be involving, it has to be fun, and it has to exercise your creative instincts.”

Read Losing My Virginity .

18. Alibaba: The House That Jack Ma Built by Duncan Clark

Alibaba the house that jack ma built book cover

Alibaba: The House That Jack Ma Built is a striking profile of the founder of one of the most expansive eCommerce companies in China and the world at large. The book highlights Ma’s humble beginnings as an English teacher as well as his late start to the world of entrepreneurship, and explores how the businessman rapidly climbed from running a company out of an apartment to securing a record-setting multi-billion dollar IPO. Alibaba: The House That Jack Ma Built provides a comprehensive history of Jack Ma’s life and professional journey and Alibaba’s evolution.

Notable Quote: “Today is brutal, tomorrow is more brutal, but the day after tomorrow is beautiful. However, the majority of people will die tomorrow night.”

Read Alibaba: The House That Jack Ma Built .

Founders, CEOs, and industry leaders are so often mythologized and painted as larger-than-life, that it can be easy to forget that these figures are humans with backstories and deeply personal lives. Business biographies provide perspective and additional insight into the motivations and influences of these legends and help flesh out more fully-formed profiles of these grand personas. These memoirs also portray the history of major companies and can paint fuller portraits of organizations’ origins and growth. By reading biographies on business leaders, professionals can be more mindful and in-control of their own work aspirations.

For more reading recommendations, check out this list of books on leadership or these business books by women .

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FAQ: Business biographies

Here are answers to common questions about business biographies.

What are business biographies?

Business biographies are narrative nonfiction works that follow the lives of industry leaders and chart the launch and growth of important organizations. These books often draw from interviews and mix facts and history with philosophy.

What are the best business biographies?

The best business biographies include Shoe Dog by Phil Knight, The Snowball by Alice Schroeder, and Steve Jobs by Walter Isaacson.

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Author: Angela Robinson

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27 of the Best Professional Bio Examples I've Ever Seen [+ Templates]

Lindsay Kolowich Cox

Published: December 20, 2023

As a writer, I have to let readers and potential clients know my expertise, my skills, and why they should work with me or be interested in what I say. So, a professional bio is a must in my industry.

Hands type at a laptop

Though I'm definitely familiar with professional bios, I can admit they can be challenging. What do I include? What do readers need to know?

As daunting as writing a professional bio can be, professional bios are crucial when applying for jobs, seeking new clients, or networking. A professional bio also gives the world a brief snapshot of you and your professional ideals.

If you‘re at a loss for how to write a professional bio that packs a punch, I’ve got you covered. In this journey, tools like HubSpot’s user-friendly drag-and-drop website builder can be instrumental in showcasing your professional bio online with ease and style.

I will walk you through how to write a professional bio that you can proudly publish, provide professional bio templates, and show you the best professional bio examples you can get inspiration from.

→ Download Now: 80 Professional Bio Examples [Free Templates]

What is a professional bio?

Professional bio templates, how to write a professional bio, best professional bio examples, how to write a short bio.

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A professional bio or biography is a short overview of your experience. Professional bios usually include details about education, employment, achievements, and relevant skills.

Purpose of Professional Bios

A bio tells an audience about who you are, what you've done, and what you can do. It can help potential employers, fans, or customers understand your personality and what you stand for.

Writing a bio without a clear starting point is challenging — believe me, I've tried. To ease the process, here are some templates I put together to get you started.

I‘ve found it’s best to keep your professional bio honest and to the point. Too long of a bio, and you risk losing your audience's attention. After all, audiences will only read a web page for less than a minute before clicking elsewhere.

And honesty is key because most consumers and clients won‘t invest in someone or something if it doesn’t seem trustworthy. In fact, 67% of consumers say they must trust a brand before investing in its products or services.

biographies for business

"Plus," she adds, "I'm always happy to talk about my cats at any given moment. You never know when a fellow cat mom could be reading."

Values and Work Approach

Your values can sometimes show your work ethic more effectively than your career path. It can also help you endear yourself to employers and colleagues who want to work with people with similar values.

So don‘t be shy: Share how you incorporate your values into your work. Whether it’s a commitment to innovation, customer satisfaction, or ethical decision-making, explain what drives you and be enthusiastic about it.

Your Personality

Remember: Your bio should always include a taste of your personality! Your sense of humor, creativity, or collaborative nature could all give readers a sense of who you are. This helps readers connect with you on a more personal level.

Remember to tailor your bio for different platforms and audiences. Also, keep it concise and impactful while highlighting the most relevant information in each context.

First-Person Bio vs. Third-Person Bio

While first-person bios are common, third-person bios can be more effective in formal situations.

Your decision to write your professional bio in the first or third person depends on your desire to leave a more personable or assertive impression.

Both approaches work, provided you tailor them to your goals and audience. What’s important is to be clear and tell your story in a way that connects with your reader.

How to Write a First-Person Bio

Writing in the first person can be a great way to connect with your audience when building a personal brand. When you write a first-person bio, use "I" or "me" to make yourself relatable and approachable.

Here's one way I’d write a first-person bio:

"I'm a freelance writer specializing in small business content. I've worked with companies in a variety of industries like home care to fine leather goods."

Speaking in the first person here connects you with a client or brand based on your experience and opinions. Put another way, writing a first-person bio is like telling your story to your audience.

Here are a few tips to make your first-person bio great:

Don’t start every sentence with "I."

Showing instead of telling is a great approach.

Let’s say you’re a writer who wants to create a short professional bio. Instead of saying, "I love to write," you can say, "Writer. Bad but enthusiastic dancer."

This portrays your writing skill, shows your personality outside of writing as a dancer, and includes a little sense of humor, which is essential for a writer.

Remember, you know yourself better than anyone.

Adding a back story to your bio helps create context for the roles and successes you write about. Think of it like a case study about who you were, what you are now, and the process that got you to your current position.

Focus on valuable details.

Quick facts about you can showcase your identity and values. For example, if you're writing a bio for LinkedIn, think about how to tie your hobby into what you do.

Let's say Animal Crossing is your hobby. Does it align with your career aspirations? It can be a great addition to your bio if you want to pursue a video game career.

However, if your interests lie elsewhere, including a more relevant hobby is better.

How to Write a Third-Person Bio

Third-person bios sound more authoritative and objective. So, if you’re job searching in a formal industry, applying for grants, or trying to get published, you may want to stick to the third person.

For instance, when you write a third-person bio, you may start with:

"Jasmine Montgomery is a Senior Hiring Manager at L’Oreal based in New York. She recruits across several business units to connect with the brightest talent from around the globe."

By only using your name and pronouns to speak about yourself here, you are letting your title and skill set speak for themselves.

These bios create distance between the subject of the bio (you) and the reader through a third person. This person could be anyone, but they usually speak in a tone emphasizing their expertise.

This makes third-person bios feel aloof or overly formal sometimes.

Ideally, your third-person bio should sound friendly but polished, like a message from a close colleague at work. Here are a few tips on how to write a great third-person bio.

Write from the perspective of someone you know and trust.

It can be challenging to write about yourself, so try to see yourself from the perspective of your favorite person at work or a mentor you trust. This can help you write from a position of authority without feeling self-conscious.

Show the reader why they should trust your opinion.

A professional bio often reflects a specific industry or niche. With this in mind, your text should include relevant details that professionals in your industry know. Avoid jargon whenever you can.

Remember, you're telling a story.

If you want a third-person bio, but you're used to writing in first-person, it may help to write it the most comfortable way for you.

Your professional bio is an essential piece of writing, so edit it carefully. Edit your writing from both points of view and see which works best for your target audience.

Here's how to write a professional bio, step by step.

  • Create an 'About' page for your website or profile.
  • Begin writing your bio with your first and last name.
  • Mention any associated brand name you might use.
  • State your current position and what you do.
  • Include at least one professional accomplishment.
  • Describe your values and how they inform your career.
  • Briefly tell your readers who you are outside of work.
  • Use humor or a personal story to add flavor to your professional bio.

If you’re anything like me, you probably don't think about your professional bio until you’re asked to "send one over via email."

You have one afternoon to come up with it, so you scramble together a bio that ends up reading like this:

"Rodney Erickson is a content marketing professional at HubSpot, a CRM platform that helps companies attract visitors, convert leads, and close customers.

Previously, Rodney worked as a marketing manager for a tech software startup. He graduated with honors from Columbia University with a dual degree in Business Administration and Creative Writing."

To be fair, in certain contexts, your professional bio needs to be more formal, like Mr. Erickson's up there. But there are also cases where writing a personable and conversational bio is good.

Whether you choose the formal or casual route, use the following steps to create a perfect bio.

1. Create an 'About' page for your website or profile.

You need an online space to keep your professional bio. Here are a few to consider (some of these you might already have in place):

  • Facebook Business page .
  • Industry blog byline .
  • Instagram account .
  • Personal website .
  • LinkedIn profile .
  • Industry website .
  • Personal blog .

As you'll see in the professional bio examples below, the length and tone of your bio will differ depending on the platforms you use.

Instagram, for example, allows only 150 characters of bio space, whereas you can write as much as you want on your website or Facebook Business page.

2. Begin writing your bio with your first and last name.

If your readers remember nothing else about your bio, they should remember your name. Therefore, it's a good idea for your first and last name to be the first two words of your professional bio.

Even if your name is printed above this bio (hint: it should), this is a rare moment where it's okay to be redundant.

For example, if I were writing my bio, I might start it like this:

Lindsay Kolowich

Lindsay Kolowich is a Senior Marketing Manager at HubSpot.

3. Mention any associated brand name you might use.

Will your professional bio represent you or a business you work for? Ensure you mention the brand you associate with in your bio. If you're a freelancer, you may have a personal business name or pseudonym you advertise to your clients.

Here are a few examples:

  • Lindsay Kolowich Marketing.
  • SEO Lindsay.
  • Kolowich Consulting.
  • Content by Kolowich (what do you think ... too cheesy?).

Maybe you founded your own company and want its name to be separate from your real name. Keep it simple like this: "Lindsay Kolowich is the founder and CEO of Kolowich Consulting."

4. State your current position and what you do.

Whether you're the author of a novel or a mid-level specialist, use the following few lines of your bio to describe what you do in that position. Refrain from assuming your audience knows what your job title entails.

Make your primary responsibilities known so readers can know you and understand what you offer to your industry.

5. Include at least one professional accomplishment.

Just as a business touts its client successes through case studies, your professional bio should let your audience know what you've achieved.

What have you done for yourself — as well as for others — that makes you a valuable player in your industry?

6. Describe your values and how they inform your career.

Why do you do what you do? What might make your contribution to the market different from your colleagues? What are the values that make your business a worthwhile investment to others?

Create a professional bio that answers these questions.

7. Briefly tell your readers who you are outside of work.

Transition from describing your values in work to defining who you are outside of work. This may include:

  • Your family.
  • Your hometown.
  • Sports you play.
  • Hobbies and interests.
  • Favorite music and travel destinations.
  • Side hustles you're working on.

People like connecting with other people. The more transparent you are about who you are personally, the more likable you'll be to people reading about you.

8. Use humor or a personal story to add flavor to your professional bio.

End your professional bio on a good or, more specifically, a funny note. By leaving your audience with something quirky or unique, you can ensure they'll leave your website with a pleasant impression of you.

Following the steps above when writing your bio is important, but take your time with one section. People consume lots of information daily. So ensure your bio hooks 'em in the first line, and you won’t lose them.

(P.S. Want to boost your professional brand? Take one of HubSpot Academy's free certification courses . In just one weekend, you can add a line to your resume and bio that over 60,000 marketers covet.)

Why Good Bios Are Important for a Professional

You may think, "How many people read professional bios, anyway?"

The answer: A lot. Though there's no way to tell who is reading it, you want it catchy. Your professional bio will delight the right people coming across it on multiple platforms.

Professional bios can live on your LinkedIn profile , company website, guest posts, speaker profiles, Twitter bio , Instagram bio , and many other places.

And most importantly, it‘s the tool you can leverage most when you’re networking.

Bottom line? People will read your professional bio. Whether they remember it or it makes them care about you is a matter of how well you present yourself to your intended audience.

So, what does a top-notch professional bio look like? Let‘s review a few sample bios for professionals like you and me. Then, we’ll cover bio examples from some of the best people in the industry.

Short Sample Bios

Your bio doesn't have to be complicated. Here are five samples to glean inspiration from.

Example 1: Friendly Sample Bio

"Hey! My name is Ryan, and I'm a marketing specialist passionate about digital advertising. I have five years of experience managing various online campaigns and improving brand visibility for clients across multiple verticals. I love analyzing consumer behavior and leveraging data-driven strategies to maximize ROI. Outside work, I enjoy traveling, taking funny photos, and exploring new hiking trails."

Example 2: Mid-Career Sample Bio

"Jennifer Patel is a versatile graphic designer known for her creative approach and attention to detail. With a background in visual arts and eight years of experience, Jennifer has worked on diverse projects ranging from logo designs to website layouts. Her ability to understand and translate client needs into visually striking designs sets her apart. Jennifer finds inspiration in nature, music, and pop culture."

Example 3: Sales Sample Bio

"I'm a seasoned sales executive with a track record of exceeding targets and building strong client relationships. With a background in B2B sales, I've built a natural ability to understand customer needs and consistently exceed quota every month. I pride myself in my communication skills and strategic approaches, which have helped me thrive in highly competitive markets such as SaaS sales. Outside work, I enjoy playing basketball and volunteering at local charities."

Example 4: HR Sample Bio

"I am a dedicated human resources professional with a passion for fostering a positive workplace culture and facilitating employee development. With eight years of experience in talent acquisition and HR operations, I've played a key role in building high-performing teams. I'm known for my strong interpersonal skills and ability to create inclusive and supportive work environments. In my free time, I enjoy practicing yoga and exploring new culinary experiences."

Example 5: Software Engineer Sample Bio

"David Chang is a senior software engineer specializing in backend development. With a strong background in computer science and six years of experience, David has successfully built scalable and efficient solutions for complex technical challenges. He is well-versed in various programming languages and frameworks like C++, Java, and Ruby on Rails. In his spare time, David enjoys reading science fiction novels and playing the guitar."

Below, we've curated some of the best professional bio examples we've ever seen on Twitter, Instagram, Facebook, LinkedIn, and the various places you might describe yourself.

Check 'em out and use them as inspiration when crafting your own.

  • Chimamanda Ngozi Adichie: Author
  • Chima Mmeje: SEO Content Writer
  • DJ Nexus: DJ
  • Lena Axelsson: Marriage & Family Therapist
  • Mark Levy: Branding Firm Founder
  • Audra Simpson: Political Anthropologist
  • Marie Mikhail: Professional Recruiter
  • Wonbo Woo: Executive Producer
  • Chris Burkard: Freelance Photographer
  • Lisa Quine: Creative Consultant
  • Nancy Twine: Hair Care Founder
  • Trinity Mouzon: Wellness Brand Founder
  • Alberto Perez: Co-Founder of Zumba Fitness
  • Ann Handley: Writer and Marketer

1. Chimamanda Ngozi Adichie : Author

Bio platform: personal website.

Chimamanda Ngozi Adichie begins her professional bio with an invitation to her roots.

In a few paragraphs, she describes when and where she was born, her family, her education, her honorary degrees, and the depth of her work, which has been translated into 30 languages and several publications.

biographies for business

She can keep readers engaged by leading with a powerful hook that aligns with her target audience’s marketing needs.

biographies for business
  • There’s clarity about who Chima serves.
  • The hook is bold, catchy, and compels anyone to read further.
  • Including client results makes clients visualize what they can expect.

3. DJ Nexus : DJ

Bio platform: facebook.

This New England-based DJ has single-handedly captured the Likes of over 2,000 people in and beyond Boston, MA. And even if you don‘t listen to the type of music he produces, it’s hard not to read his compelling Facebook bio.

For instance, consider his tagline, under "About" — " Quiet during the day. QUITE LOUD at night! " DJ Nexus tells you when he works awesomely. I got goosebumps just imagining a dance club where he might play music.

biographies for business

biographies for business

biographies for business

The second is the "long version," which is even more interesting than the first. Why? It reads like a story — a compelling one, at that. In fact, it gets hilarious in some parts.

The second sentence of the bio reads: "He was frightened of public school, loved playing baseball and football, ran home to watch ape films on the 4:30 Movie, listened to The Jam and The Buzzcocks, and read magic trick books."

Here's another excerpt from the middle:

biographies for business

biographies for business

biographies for business

It's a well-put value proposition that sets her apart from the rest of the HR industry.

Marie concludes her bio with a smooth mix of professional skills, like her Spanish fluency, and personal interests, such as podcasting and Star Wars (she mentions the latter with just the right amount of humor).

  • Straight off the bat, Marie uses a story to share her experiences of how she began as a recruiter.
  • It provides a subtle pitch for readers to check out her podcast.
  • The bio exudes Maries approachable, fun, and playful personality.

8. Wonbo Woo : Executive Producer

Wonbo Woo is the executive producer of WIRED's video content and has several impressive credits to his name. What does this mean for his professional bio? He has to prioritize.

With this in mind, Wonbo opens his bio with the most eye-catching details first (if the image below is hard to read, click it to see the full copy ).

biographies for business

biographies for business

I wouldn‘t necessarily be inclined to follow Chris if his bio had simply read, "I post beautiful images." But images that inspire me to travel? Now that’s something I can get behind.

Last, he ends on a humble, sweet note: "He is happiest with his wife Breanne raising their two sons." So inject personal information into your bio — it makes you seem approachable.

  • It highlights Chris’s achievement without bragging.
  • The last sentence portrays Chris as a responsible man who loves his family.
  • The well-written bio speaks to nature lovers who like the outdoors, surfing, and more. This gives them reasons to follow Chris.

10. Lisa Quine : Creative Consultant

Bio platform: portfolio website.

Creative professionals who specialize in visual art may find it challenging to balance the writing of their bio and displaying of their portfolio. Not Lisa Quine. Lisa has an exceptional balance of her professional bio and creative work.

Throughout her bio, you'll notice the number of murals she's completed and a brief timeline of her career. This helps her paint the picture of who she is as a professional.

biographies for business

The rest of her bio similarly focuses on Twine's strengths as someone who’s able to take hair care "back to basics."

biographies for business

Mouzon effectively grips the reader's attention with this introduction and then dives into some of her impressive accomplishments — including a brand now sold at Urban Outfitters and Target.

The language used throughout Mouzon's bio is authentic, real, and honest.

For instance, in the second paragraph, she admits:

"While building a brand may have looked effortless from the outside, starting a business at age 23 with no resources or funding quickly forced me to realize that early-stage entrepreneurship was anything but transparent."

biographies for business

As an avid Zumba fan, I was excited to include this one. Perez styles his LinkedIn bio as a short story, starting with his background as a hard-working teen who held three jobs by age 14.

His bio tells the fun and fascinating origin story of Zumba, in which Perez, an aerobics teacher in Florida at the time, forgot his music for class and used a Latin music cassette tape instead ... "And it was an instant hit!"

His bio continues:

"Shortly after he was connected to Alberto Periman and Alberto Aghion, and Zumba was officially created ... What started as a dream now has 15 million people in more than 200,000 locations in 186 countries who take Zumba classes every week."

biographies for business

biographies for business

There's something in there for everyone.

  • The last section of the bio shows Ann’s warm personality — "Ann lives in Boston, where she is Mom to creatures two- and four-legged."
  • Written in the third person, this bio has lots of proof (like followers), which shows Ann is a terrific marketing leader.

If you're posting a bio on a social media account or sending a quick blurb to a client, you want to keep it short and sweet while showcasing your accomplishments.

To get started, use these best practices for writing your short professional bio:

  • Introduce yourself.
  • State what you do.
  • Add key skills or areas of expertise.
  • Include a personal mission statement
  • Celebrate your wins.
  • Provide your contact information.
  • Show them your personality.

1. Introduce yourself.

Your introduction is your first impression, so always begin by telling people who you are. You may start with a greeting like, "Hello, my name is" or "Hi! Let me first introduce myself …" when sending your bio as a message.

If you’re writing a bio for an online platform, stating your name at the beginning works as well.

Leading with your name — even as a question — is important for recognition and building relationships.

2. State what you do.

Give people an idea of what you do daily and where you work. Your job title is how the people put you into context and consider whether your profession relates to their industry.

So detail your most relevant work in your short bios, like CEO, professor, and author.

Take a cue from Angela Duckworth , who specifies what she does in her LinkedIn bio:

biographies for business

3. Add key skills or areas of expertise.

If you send a bio to a client or potential employer, highlight your most valuable skills. For instance, if your expertise is in social media marketing and content creation, like Ivanka Dekoning , list these skills.

biographies for business
  • A joke. "Some mistakes are too much fun to only make once. At least that’s what I learned when I created…"
  • Mention a hobby. "I’ll be honest: for me, tennis is life — Go Nadal!"
  • A fun fact. "Every year, I watch 100 new films! I’m a cinephile and love every movie genre."
  • A few emojis related to your interests. "🎶🤖🎾🎬🎭"

Whichever way you choose to get personal, give people a glimpse into who you are as an individual.

When writing a short bio, it can be tempting to pack in as much relevant information about yourself as possible — but this isn’t the most effective approach.

Instead, focus on including the details that you and your audience care about most and leave out the fluff.

Let's dive into a few examples of short professional bios.

Short Professional Bio Examples

  • Tristen Taylor: Marketing Manager
  • Lianna Patch: Copywriter
  • Precious Oboidhe: Content Strategist and Writer
  • Rebecca Bollwitt: Writer
  • Megan Gilmore: Cookbook Author
  • Bea Dixon: Feminine Care Founder
  • Tammy Hembrow: Instagram Influencer
  • Dr. Cody: Chiropractor
  • Larry Kim: Founder
  • Dharmesh Shah: Founder and CTO
  • Lily Ugbaja: Content Strategist
  • Ian Anderson Gray: Marketer
  • Van Jones: Political Commentator, Author, and Lawyer

1. Tristen Taylor: Marketing Manager

Bio platform: blog byline.

Tristen Taylor is a Marketing Manager here at HubSpot. She's written content for HubSpot's Marketing, Sales, and Customer Service blogs; her blog author bio is one of my favorites.

What I love most about Tristen's bio is that it’s a great example of how to deliver information about yourself that is relevant to your work while also sharing fun details that audiences will find relatable.

Her bio reads:

"Building from her experience with GoCo.io and Southwest Airlines, Tristen's work has been recognized by Marketing Brew and BLACK@INBOUND. She lives in Washington, DC, attending anime conventions and painting in her free time."

biographies for business

biographies for business

Gilmore further includes a CTA link within her Instagram bio that leads followers to free, ready-to-use recipes. You might think, " Why would she do that since it discourages people from buying her book?"

But that couldn't be further from the truth.

By giving her followers the chance to try out her recipes, she's slowly turning leads into customers. After I tried a few of her Instagram recipes and loved them, I bought her book, knowing I'd like more of what she offered.

  • The bio is short and direct.
  • The CTA link includes an invitation for people to join her newsletter. Meaning, she can build her email list.

6. Bea Dixon : Feminine Care Founder

Bea Dixon, Founder and CEO of The Honey Pot Company, efficiently uses the space on her Instagram profile to highlight who she is as a well-rounded human — not just a businesswoman.

For instance, while she highlights her girl boss attitude with a tiara emoji, she equally calls attention to her fashion interests (Free People), her pets, Boss and Sadie, and her love for ramen noodles.

biographies for business

What more do you need to know?

Ian doesn't take his bio too seriously but uses every character to highlight everything about him.

He includes his skills as a marketer and podcast host, who he is outside work as a dad, and what he can help you do. His smiles also give the bio a sense of humor and realness.

biographies for business

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Entrepreneurs and founders must constantly adapt and learn from every possible source, and books are no exception.

This is especially true for business biographies, as they tend to be personally written by the most powerful and game-changing people in the business world.

Below there’s a list of the best 25 business biographies, carefully picked to satisfy everyone’s taste.

25 Best Business Biographies

1) alibaba: the house that jack ma built.

Alibaba: The House That Jack Ma Built

Name of book : Alibaba: The House That Jack Ma Built

Description of the book : This excellent entrepreneur biography tells the ultimate story about the world-famous Chinese entrepreneur and founder of Alibaba, Jack Ma. 

The author, Duncan Clark, was an early advisor to Jack Ma in early 1999 when Alibaba was founded. You can read everything about Jack Ma, his breakthrough idea, and the impact it made in the e-commerce sector.

Entrepreneurs can also read about the humble beginnings of Alibaba, how Jack overcame his Silicon Valley rivals, and the story of Alibaba’s domination, with 80% of the market share. 

Author : Duncan Clark

Length : 304 pages

‍Notable quote : “Customers first, employees second, and shareholders third.”

2) Onward: How Starbucks Fought for Its Life without Losing Its Soul

Onward: How Starbucks Fought for Its Life without Losing Its Soul

Name of book : Onward: How Starbucks Fought for Its Life without Losing Its Soul

Description of the book : Onward is an excellent entrepreneur biography that presents the story of the popular coffee brand Starbucks and how they managed to stay on ‘top of their game’ during the 2008 crisis. 

The former CEO Howard Schultz describes his return after 8 years and the methods he implemented afterward. 

The biography offers a deep look at how Howard overcame all odds during the most challenging economic times in history and how Starbucks saved its soul and regained its profitability without sacrificing anything.

Author : Howard Schultz and Joanne Gordon

Length : 350 pages

‍ ‍Notable quote : “Beverages have to be created. And they’re created by looking at what trend is in, say, the fashion industry – what color’s hot right now.”

3) Steve Jobs: The Exclusive Biography

Steve Jobs: The Exclusive Biography

Name of book : Steve Jobs: The Exclusive Biography

Description of the book : Steve Jobs is a well-presented entrepreneur autobiography regarding one of the most influential founders ever. The book is based on over 40 interviews with Steve Jobs, his family members, and colleagues. 

You can see how Steve Jobs got his ideas and how he rose above the challenges throughout time. Walters shows how Jobs revolutionized multiple industries, including music, animated movies, phones, and tablet computers.

As an entrepreneur, you will undoubtedly find this book quite helpful as it shows Steve's methods and work ethic during his journey and how to maintain your sanity during extreme times.

Author : Walter Isaacson

Length : 627 pages

‍ ‍Notable quote : “You should never start a company with the goal of getting rich. Your goal should be making something you believe in and making a company that will last.”

4) Shoe Dog: A Memoir by the Creator of NIKE

Shoe Dog: A Memoir by the Creator of NIKE

Name of book : Shoe Dog: A Memoir by the Creator of Nike

Description of the book : Nike’s CEO and founder Phil Knight decided to open up and tell his story behind one of the most iconic brands today, Nike. 

His idea to sell high-quality and cheap-priced shoes imported from Japan was born in 1962. Knight shares all details from his journey, including obstacles he overcame, risks he took, and the sacrifices made for Nike to become what it is today.

You can also read plenty about the first partners and relationships with his employees, proving to us that everything is possible through teamwork and loyalty.

Author : Phil Knight

Length : 400 pages

‍ ‍Notable quote : “Let everyone else call your idea crazy... just keep going. Don’t stop. Don’t even think about stopping until you get there, and don’t give much thought to where ‘there’ is. Whatever comes, just don’t stop.”

5) Titan: The Life of John D. Rockefeller, Sr.

Titan: The Life of John D. Rockefeller, Sr.

Name of book : Titan: The Life of John D. Rockefeller, Sr.

Description of the book : Have you ever wondered how Rockefeller gained his reputation and wealth? Well, award-winning biographer Ron Chernow explored that subject and wrote a book about it, too. 

Titan shows the impressive story behind the most controversial family in the US and their place in history. Chernow tells us a detailed story about John D. Rockefeller, Sr, and his ruthless methods and ethics that made him the world’s first billionaire.

You can clearly see how Rockefeller founded the most powerful and feared monopoly in American history, Standard Oil , all the way to his demise at the behest of President Teddy Roosevelt.

Author : Ron Chernow

Length : 832 pages

‍ ‍Notable quote : “Success comes from keeping the ears open and the mouth closed”

6) Made in Japan: Akio Morita and Sony

Made in Japan: Akio Morita and Sony

Name of book : Made in Japan: Akio Morita and Sony

Description of the book : Made in Japan takes you on a journey behind Sony Corporation , from its co-founder, Akio Morita. 

As one of the best entrepreneur biographies, you can take a deep look at Japan’s business techniques and methods and how the Japanese think, which can be priceless information for founders.

The story narrated by the authors is centered on how Sony was built, from its humble beginning after World War II to its meteoric post-war rise as the most influential company for music entertainment, and multimedia.

Author : Akio Morita , Edwin M. Reingold and Mitsuko Shimomura

Length : 352 pages

‍ ‍Notable quote : “Curiosity is the key to creativity.”

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7) The Everything Store: Jeff Bezos and the Age of Amazon

The Everything Store: Jeff Bezos and the Age of Amazon

Name of book : The Everything Store: Jeff Bezos and the Age of Amazon

Description of the book : The Everything Store is the definitive biography of Amazon and its founder, Jeff Bezos. Brad Stone narrates the story of Jeff Bezos’s corporate culture and the methods he implemented at Amazon . 

You will read what it took for Jeff to build this company and how he changed how we shop and read... Forever!

Author : Brad Stone

Length : 384 pages

‍ ‍Notable quote : “Some of these investments will pay off, others will not, and we will have learned another valuable lesson in either case.”

8) Sam Walton: Made in America

Sam Walton: Made in America

Name of book : Sam Walton: Made in America

Description of the book : This is considered one of the greatest entrepreneur biographies because it describes the origin story of Sam Walton, the founder of Walmart and Sam’s Club . You will read how Sam founded the biggest retail stores in history and the largest private employer in the world. 

The authors clearly state what it took for Sam to create Walmart and what techniques he used in that process. Also, you will read about all methods regarding the planning and hiring process that attracted many workers. Today, Walmart is the largest corporation in terms of revenue.

Author : Sam Walton and John Huey

Length : 346 pages

‍Notable quote : “Great ideas come from everywhere if you just listen and look for them. You never know who’s going to have a great idea.”

9) Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future

Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future

Name of book : Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future

Description of the book : Ashlee Vence presents the detailed life of Elon Musk, the founder of Tesla and SpaceX . It gives you a deep look into Musk’s ideas and innovations about the future he envisioned. Everything changed when Elon sold PayPal and shifted his focus on future investments, like clean automobiles and space programs.

Musk’s story is used to explore the question: can inventors still compete in today’s fierce global competition?

Author : Ashlee Vence

Length : 392 pages

‍ ‍Notable quote : “Good ideas are always crazy until they’re not.”

10) The Snowball; Warren Buffett and the Business of Life

The Snowball; Warren Buffett and the Business of Life

Name of book : The Snowball: Warren Buffett and the Business of Life

Description of the book : The Snowball presents the story of Warren Buffett, one of the most successful investors in history and the founder of Berkshire Hathaway Holdings.  

Alice Schroeder narrates this well-read CEO biography about the life of Warren Buffett and the idea to create a holding company that owns stocks in multiple famous corporations like Coca-Cola, American Express, and Apple.

As an entrepreneur, you will find important information about Warren’s secrets despite living in privacy for most of his life.

Author : Alice Schroeder

Length : 960 pages

‍ ‍Notable quote : “Time is the friend of the wonderful business, the enemy of the mediocre.”

11) Morgan: American Financier

Morgan: American Financier

Name of book : Morgan: American Financier

Description of the book : One of the best business biographies, Morgan gives you a never-before-seen insight about J. Pierpont Morgan, one of the greatest investors in US history. 

In this book, you will read how Morgan reorganized the nation’s railroad and appointed himself as a one-man central bank. The author also guides the reader into Morgan’s life outside his business.

Author : Jean Strouse

Length : 816 pages

‍ ‍Notable quote : “No problem can be solved until it is reduced to some simple form. The changing of a vague difficulty into a specific, concrete form is a very essential element in thinking.”

12) Here, There and Everywhere: My Life Recording the Music of The Beatles

Here, There and Everywhere: My Life Recording the Music of The Beatles

Name of book : Here, There and Everywhere: My Life Recording the Music of The Beatles

Description of the book : Here, There and Everywhere is one of the best business biographies regarding The Beatles chief engineer, the man responsible for their unique sound. 

Geoff Emerick describes his journey from the start of The Beatles in 1962, all the way to their meteoric rise to the top. In the book, you will find out how Geoff pioneered innovative recording techniques and how he achieved the sound of their most famous songs that changed rock music forever.

As an entrepreneur, you can learn that starting at a young age can be the best move you can make - just like Geoff did when he was 15 years old!

Author : Geoff Emerick

‍ ‍Notable quote : “It was down to me—not George Martin, not anyone else—to turn the Beatles’ new vision into a reality.”

13) Bloomberg by Bloomberg

Bloomberg by Bloomberg

Name of book : Bloomberg by Bloomberg

Description of the book : Bloomberg by Bloomberg is the origin story of Michael R. Bloomberg, the founder of Bloomberg L.P. 

Written by Michael himself, this book takes us deep into Bloomberg’s life and his idea of creating his own company after he got fired at the age of 39.

Throughout the book, readers will learn more about his creative mind and the challenges he faced at Wall Street , all the way up to founding the fastest-growing media empire on Earth.

Author : Michael R. Bloomberg

Length : 272 pages

‍ ‍Notable quote : If you're going to succeed, you need a vision, one that's affordable, practical, and fills a customer need. Then, go for it.”

14) Carnegie


Name of book : Carnegie

Description of the book : Carnegie takes us on a journey into the life of Andrew Carnegie, one of the major figures in American history. 

Peter Krass describes the origin story of the titan who made his fortune through the steel industry and how he used the wealth upon his retirement.

The readers can take a look at how Andrew influenced the world’s political stage and the way he founded the largest and the most profitable steel industry on the planet. As a founder, you will learn how Andrew became one of the biggest philanthropists in the world, despite his notorious reputation.

Author : Peter Krass

Length : 612 pages

‍ ‍Notable quote : “The poor enjoy what the rich could not before afford. What were the luxuries have become the necessities of life. The laborer has now more comforts than the landlord had a few generations ago.”

15) Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company

Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company

Name of book : Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company

Description of the book : Every manager must understand that eventually everything changes. This is the critical point in Only the Paranoid Survive by former Intel CEO Andrew Grove. 

The charismatic innovator narrates his story in Intel and how he helped the company to remain the largest chip producer. Readers will discover the strategic inflection points or SIPs Andrew faced in his career and how he beat the Japanese competition.

Only the Paranoid Survive can be the ultimate lesson about leadership skills, which you can benefit almost instantly.

Author : Andrew S. Grove

Length : 224 pages

‍ ‍Notable quote : “Only the Paranoid Survive.”

16) iWoz: Computer Geek to Cult Icon: How I Invented the Personal Computer, Co-Founded Apple, and Had Fun Doing It

iWoz: Computer Geek to Cult Icon: How I Invented the Personal Computer, Co-Founded Apple, and Had Fun Doing It

Name of book : iWoz: Computer Geek to Cult Icon: How I Invented the Personal Computer, Co-Founded Apple, and Had Fun Doing It

Description of the book : Take a deep look into the creation of Apple and the first personal computer, brought to you by the charismatic Steve Wozniak. 

In iWoz , you will read about the early starts for Wozniak and the idea behind Apple . Narrated by Steve himself, he presents details about his personal life like never before and describes his groundbreaking idea to combine the first real personal computer named Apple I . 

Authors : Steve Wozniak and Gina Smith

Length : 313 pages

‍ ‍Notable quote : “The world needs inventors--great ones. You can be one. If you love what you do and are willing to do what it really takes, it's within your reach. And it'll be worth every minute you spend alone at night, thinking and thinking about what it is you want to design or build. It'll be worth it, I promise.”

17) My Life and Work: Autobiography of Henry Ford

My Life and Work: Autobiography of Henry Ford

Name of book : My Life and Work; Autobiography of Henry Ford

Description of the book : Published in 1922, this entrepreneur autobiography gives you the slightest details regarding Ford’s beginnings, the strategies he used to revolutionize the automotive industry, and how he got into the business.

Henry Ford guides the reader through his history and his own business philosophy used to create Ford Motor Company. 

Author : Henry Ford

Length : 204 pages

‍Notable quote : “There is no disgrace in honest failure; there is disgrace in fearing to fail

18) Commodore: The Life of Cornelius Vanderbilt

Commodore: The Life of Cornelius Vanderbilt

Name of book : Commodore: The Life of Cornelius Vanderbilt

Description of the book : This is the detailed story about Cornelius Vanderbilt, the forefather of modern American business. 

Readers will find out how Cornelius built his fortune and his vision to turn New York into the financial capital we see today. This book sheds light on Cornelius’s private life from previously unreleased articles.

Author : Edward J. Renehan Jr.

Length : 364 pages

‍Notable quote : “Never tell anyone what you are going to do till you have done it.”

19) Jack: Straight from the Gut

Jack: Straight from the Gut

Name of book : Jack: Straight from the Gut

Description of the book : Many readers would agree that this book is one of the best business biographies. The authors will introduce you to the life of former General Electrics Chairman and CEO Jack Welch. 

You will find out how Jack managed to run one of the biggest corporations of our time in a robust economic era in the US.

Authors : Jack Welch , John A. Byrne , and Mike Barnicle

Length : 496 pages

‍ ‍Notable quote : "There is no straight line to anyone's vision or dream."

20) Delivering Happiness: A Path to Profits, Passion, and Purpose

Delivering Happiness: A Path to Profits, Passion, and Purpose

Name of book : Delivering Happiness: A Path to Profits, Passion, and Purpose

Description of the book : Written directly by former Zappos CEO Tony Hsieh, this entrepreneur biography contains detailed information and tips on how to manage your company. 

Entrepreneurs and founders will read about Tony’s early start and learn the creativity he used to run Zappos to the top of its industry.

Author : Tony Hsieh

Length : 246 pages

‍ ‍Notable quote : “I had decided to stop chasing the money, and start chasing the passion.”

21) Iacocca: An Autobiography

Iacocca: An Autobiography

Name of book : Iacocca: An Autobiography

Description of the book : Let’s dive into the automotive world once again. Lee Iacocca, the former legendary President at Ford and Chairman at Chrysler, is the man behind this book . 

In this entrepreneur biography, Lee guides the reader from his humble beginnings and working at Ford and how he saved Chrysler Corporation from bankruptcy during the 1980s. 

Lee presents his vision and how he came up with the idea to create the Mustang , one of Ford’s famous models.

Authors : Lee Iacocca and William Novak

Length : 357 pages

‍ ‍Notable quote : “Get all the education you can then go out and do something - do anything.”

22) American Icon: Alan Mulally and the Fight to Save Ford Motor Company

American Icon: Alan Mulally and the Fight to Save Ford Motor Company

Name of book : American Icon: Alan Mulally and the Fight to Save Ford Motor Company

Description of the book : American Icon gives us a magnificent story about Ford Motors and its turnaround of the leadership from its CEO Alan Mulally. 

The book explains how Alan managed to save the company in the 2008 crisis, upon rejection of financial help from the government. 

Alan implemented the methods he used in Boeing , reorganized Ford’s management, and turned the corporation into the largest automotive producer during those difficult times.

Entrepreneurs can read this book and see what plans Alan used to prevent Ford’s collapse.

Author : Bryce G. Hoffman

Length : 432 pages

‍ ‍Notable quote : “You have to expect the unexpected, and you have to deal with it.”

23) The Man Who Solved the Market: How Jim Simons Launched the Quant Rev olution

23) The Man Who Solved the Market: How Jim Simons Launched the Quant Revolution

Name of book : The Man Who Solved the Market: How Jim Simons Launched the Quant Revolution

Description of the book : The Man Who Solved the Market is a best-selling book about mathematician Jim Simons and his pioneering algorithm-driven approach to investing. 

The book follows Simons’s path to success, starting with his early years, education at MIT and work at IBM, and finally, his late-life acclaim as the founder of Renaissance Technologies. 

The is a great entrepreneur biography for those wanting to learn more about finances, teamwork, and professional collaboration.

Author : Gregory Zuckerman

Length : 359 pages

‍ ‍Notable quote : “Any time you hear financial experts talking about how the market went up because of such and such—remember it’s all nonsense.”

24) The Animated Man: A Life Of Walt Disney

The Animated Man: A Life Of Walt Disney

Name of the book : The Animated Man: A Life of Walt Disney

Description of the book : Michael Barrier is the man behind one of the best business biographies, the origin story of Walt Disney. In this book, readers will discover important details from Walt’s life and how he got the idea to make cartoons.

Michael recorded countless interviews with Disney’s partner and friends to write this book.

You will see what challenges Walt overcame and how he battled out of the disaster that occurred in 1941.

Author : Michael Barrier

Length : 393 pages

‍ ‍Notable quote : "I am not a literary person. As far as realism is concerned, you can find dirt anyplace you look for it. I'm one of those optimists. There's always a rainbow. The great masses like happy endings. If you can pull a tear out of them, they'll remember your picture.”

25) I’d Like the World to Buy a Coke: The Life and Leadership of Roberto Goizueta

I’d Like the World to Buy a Coke: The Life and Leadership of Roberto Goizueta

Name of the book : I’d Like the World to Buy a Coke: The Life and Leadership of Roberto Goizueta

Description of the book : I’d Like the World to Buy a Coke takes us on a journey in the life of Roberto Goizueta, one of the longest-serving and highest-paid CEOs in history. 

The book explains Roberto’s arrival from Cuba in the 1960s and his rise while working in Coca-Cola. You will find out how Roberto reorganized Coca-Cola, the leader in the soft-drink industry, and his marketing strategies that made Coke the most popular beverage on Earth. 

Author : David Greising

Length : 334 pages

‍ ‍Notable quote : “Not to take risks is the biggest risk.”

What Business Biographies Did We Miss?

So there you have it!

25 of the best entrepreneur biographies out there that can undoubtedly give you some sort of inspiration as you prepare yourself for the next ‘big’ step. 

All of these biographies are written with the purpose of helping entrepreneurs, as many of them come from groundbreaking founders and investors that reshaped the business world. 

Just like always, if we missed any biography that deserves a spot on our pretty list , don’t forget to send us an email - we’re more than happy to update our list with more and more entrepreneur biographies.

Questions About Business Biographies

What are business biography books.

Business biography books tell the behind-the-scenes stories of the greatest minds in the business industry, including Walt Disney, Elon Musk, and Jeff Bezos.

What Are The Best Business Biographies?

The best business biographies are Alibaba, by Duncan Clark, Steve Jobs, by Walter Isaacson, and Shoe Dog, by Phil Knight.

What Are The Best CEO Biographies?

CEO biographies are a segment of business biographies, which share the stories of the CEOs of the biggest companies. Only the Paranoid Survive, by Andrew Grove, Jack, by Jack Welch, and Delivering Happiness, by Tony Hsieh, are the best CEO biographies.

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Resume Pilots

Standout Professional Bio Examples (And Why You Need One)

biographies for business

  • Compelling examples of bios in multiple contexts

The difference between a resume and a professional bio

Who needs a professional bio.

A professional bio is one of the most important pieces of writing you have in your toolkit.

What career and business opportunities will yours open up?

Effective examples of bios in multiple contexts

When crafting a professional bio, be intentional about the content you include and tailor it according to your objectives.

You want to adjust it accordingly based on where it appears and what type of organization and industry you work for.

The purpose of a professional bio is generally to:

  • State who you are and what you do
  • Provide examples of your work experience that bolster your credibility
  • Tell your story

How you go about accomplishing these three goals, however, will vary.

We compiled a variety of professional biographies and explain why they are effective to give you an idea of how to structure yours.

Company Website

If you are a senior executive, you may have a professional bio on your company’s website: this is the most common request we receive.

John Hartman | Equifax

John Hartman put together a classic example of an executive bio for the Equifax website.

His writing is clear, concise, and follows the standard structure for an effective bio by providing:

  • Name and current role at Equifax
  • Previous experience at Equifax
  • Early career history
  • Education summary

If you’re looking for a conventional executive bio, you’ll want to follow this format.

Executive Bio Sample - John Hartman

It’s perfectly acceptable to use the bio you have on your company’s website for LinkedIn.

However, don’t forget that LinkedIn is still a social media platform, so it’s okay to infuse a bit more personality into it !

Jay Shetty | Personal Brand

Jay Shetty's profile headline and introduction quickly grab the reader's attention: “Meet the former monk who is making wisdom go viral.”

He further builds his credibility by explaining that he has 200 million views on social media, over one million followers, and was selected for Forbes 30 Under 30.

His bio also includes information about his education and career history while infusing elements of his story (we’ll forgive him for grammar errors and focus on content – because it is quite strong).

At the end, he also provides a preferred method of contact.

You should consider including your email address or a link to your LinkedIn profile as well – especially if your bio doubles as a marketing tool.

LinkedIn Bio Example - Jay Shetty

Need help crafting a compelling executive bio? Learn more  about our professional bio writing service!

Personal Website

We’re increasingly seeing freelancers and even professionals in the corporate sector building personal websites that serve as an online resume, so to speak.

If you are a freelancer or run your own business, think carefully about your copy and what kind of message you are sending to your readers.

  • What kind of impression will they have of you and your business after reading your bio?
  • Does your bio leave them inspired and wanting to talk to you further?
  • What is the image you are trying to convey? Do you want to come off as polished and professional, engaging, fun, or simply vanilla? 

Melanie Everett | melanieeverettco.com

Melanie Everett runs an independent real estate firm in Chicago.

Coming from a journalism background, she has leveraged her writing skills to drive her real estate business. She currently ranks in the top 1% of real estate agents in Chicago.

Website Bio Example - Melanie Everett

Conference or Event Pamphlet

If you are speaking on a panel or delivering a keynote speech, you may have the opportunity to provide a bio to be featured in the event’s print materials.

For these types of communications, you’ll want your bio to be shorter than what you might include on a company page or LinkedIn summary.

These executive bios build credibility for you and your company while positioning you as an expert on the topic you will be speaking about.

Vera Manoukian | Hilton

Hilton’s Vera Manoukian provided this bio when she spoke on a panel titled “The Rebirth of Full-Service Hotels,” effectively demonstrating her leadership experience in the hospitality sector.

Executive Bio Sample - Vera Manoukian

Nonprofit Bio

Executive bios for nonprofit organizations often employ a storytelling approach to introduce readers to the organization’s mission and impact.

Ben Justus | EGBOK Mission

In his bio, Ben explains why he started EGBOK, the work his organization does, and how it has grown.

Nonprofit Executive Bio Example - Ben Justus

When you contribute to an industry blog, you may have the opportunity to include additional information that showcases why you are an authority on the topic.

In this context, your bio can also serve as publicity for your company.

Arianna Huffington | THRIVE Global

Professional Bio Sample - Arianna Huffington

Brian X. Chen | The New York Times

Other times, you may have very limited space to work with, making it especially important to consider how each word is adding value.

Professional Bio Sample - New York Times

A resume and professional bio are both personal marketing documents, but they are used in different contexts.

Resumes are generally used to apply for a job. They are written in third person, follow a conventional structure, and are predominantly based on facts and achievements .

Professional bios , on the other hand, provide a more informal narrative that serves as a compelling elevator pitch.

Professionals of all experience levels can benefit from a bio.

As an executive, you should have a long and short version of a professional bio to use on:

  • Corporate or personal websites
  • Company marketing brochures
  • Conference materials

If you are a student , you can use yours as a LinkedIn summary or on the webpage of a campus organization you are a part of. You never know who might come across it!

We hope these examples have given you inspiration and an understanding of what to include in your bio.

When writing yours, remember to keep the following in mind:

The best bios are written thoughtfully and intentionally, so it’s not something you want to leave to the last minute!

Need a compelling executive bio? You can order our professional bio writing service here !

About resume pilots.

Resume Pilots is an award-winning executive resume writing firm and a proud member of the Professional Association of Resume Writers and Career Coaches. Our previous clients include CEOs and senior executives at the world's leading companies.

As a professional services firm, we take your reputation seriously. We are committed to delivering writing excellence and superior service while operating with integrity and discretion. Recruitment firms we partner with also trust us to consistently deliver quality documents for their clients.

Our writers have studied in the Ivy League and other top-tier universities and have strong writing backgrounds coupled with industry experience.

Here's how we can help you:

Resume, Cover Letter, and LinkedIn Writing Services : If you are looking for end-to-end support, hire one of our professional resume writers to rewrite your documents from the ground up.

Executive Resume Template Downloads : If you plan to prepare your own resume, consider using one of our classic, ATS-friendly resume templates for Microsoft Word.

To learn more about our services, book an introductory call with our founder here or email [email protected] .

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About the Author Matt Glodz

Matt Glodz is the Founder and Managing Partner of Resume Pilots and a Certified Professional Resume Writer. After studying business communication at Cornell University, Matt worked within Fortune 500 companies, where he noted that qualified candidates were frequently denied interview opportunities due to poorly written documents. At Resume Pilots, Matt combines his business and writing background - which includes prior work for a Chicago Tribune publication - to craft resumes that give his clients the best chance of landing interviews. He works with clients ranging from CEOs to recent graduates and has been writing resumes for over 10 years. He has been quoted on numerous business and career-related topics in outlets including Business Insider, CNBC, Fortune, Glassdoor, The Ladders, and Thrive Global.

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biographies for business

Small Business Trends

21 business bio examples.

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Every small business owner wants their professional bio to make a statement, but the task is sometimes easier said than done. How do you summarize your entire professional career in a few sentences?

How do you highlight your professional skills and accomplishments in a way that quickly captures readers’ attention? One way to compose an outstanding professional bio is by referencing business bio examples from fellow professionals.

Professional Bio Examples

Professional bios come in all shapes and forms. Some are brief and to the point, while others tell lengthy stories. What do you want to tell profile visitors or a potential employer, nd what platform do you want to use? From an entrepreneur Instagram bio to a Twitter bio , you have more options than ever. The following professional bio examples will help you write a business bio that engages readers.

1. Chima Mmeje

Bio Platform: LinkedIn Profile

In her LinkedIn bio, freelance writer and content strategist Chima Mmeje impresses readers with a lengthy list of accomplishments. While many users’ LinkedIn Page looks more like traditional resume with lists of positions held, Mmeje’s LinkedIn summary focuses more on what she can do for clients and less on her every career move.

Chima Mmeje

2. Van Jones

Bio Platform: Twitter Profile

Because of its character limit, Twitter can be a difficult profile on which to build an effective business bio. When writing a Twitter bio, professionals should focus on the keywords they want other users to know about them. A catchy tagline can be used to grab ahold of readers’ attention. In his Twitter profile bio, CNN’s Van Jones clearly and succinctly tells users who he is, and what he’s done.

3. Lena Axelsson

Bio Platform: Industry Website

Many industry professionals know their professional bios are how many clients are introduced to them and their services. In her business bio at Psychology Today, marriage and family therapist Lena Axelsson introduced her practice with a core belief rather than a personal statement. She then explains how that belief impacts her passion for healing sufferers of trauma.

Lena Axelsson

4. Rebecca Bollwitt

Bio Platform: Instagram

Like on Twitter, Instagram bios can be a challenge to write because the platform limits the number of characters that can be used. How do you write a short business bio that adequately interests readers? Author Rebecca Bollwitt expanded the ideas she could communicate in her brief Instagram bio by infusing emojis into her statements, each expressing ideas in a single character.

5. Chris Burkard

Bio Platform: LinkedIn

People are naturally drawn to stories, and storytelling is an effective tool for engaging readers with a business bio. In his LinkedIn bio, photographer Chris Burkard tells the story of his career and accomplishments rather than listing them in just another a monotonous wall of text.

Chris Burkard

6. Tim Cook

Bio Platform: Company Website

Apple CEO Tim Cook ‘s professional bio on his company’s website is a great example of a traditional yet still effective business profile. Audiences can put a name to the face thanks to a large profile photo, and the brief bio clearly illustrates the history of Cook’s career.

7. Lisa Quine

Bio Platform: Personal Website

A business bio is an important component of any online portfolio. Whether it’s showcasing visual arts, written work or another craft, website visitors want to know the creator. Artist and creative consultant Lisa Quine ‘s personal website features a portfolio of her work and an effective business bio that introduces her to audiences.

Lisa Quine

Professional Bio Template

You don’t need to be a skilled writer to create an effective professional bio. Most business bios, even most of the best examples, follow a certain formula. The following can serve as a template for writing your own professional bio:

(NAME) is a (JOB TITLE) at (COMPANY NAME), where (NAME) (VERB – include an action verb that describes what you do) (NOUN – include a noun that describes what you produce) for the past (NUMBER) years, including (TASK1), (TASK2) and (TASK3).

(NAME) has (ACCOMPLISHMENT1) and (ACCOMPLISHMENT2), among other industry distinctions. (NAME) can help you meet your target goals in the (INDUSTRY TYPE) industry. (NAME) currently resides in (PLACE), where (s)he enjoys (HOBBY) and (INTEREST).

Short Bio Examples

Many platforms require professionals to list short bios, falling below a set number of characters. Other professionals opt for a shorter bio in order to most efficiently describe themselves to readers. The following short bio examples will help when writing your own brief professional synopsis.

8. Audra Simpson

Bio Platform: Company website

Professional bios are an important component of a company website. Who represents your organization? In her business bio for Columbia University, anthropology professor Audra Simpson clearly communicates her professional biography and research interests.

Audra Simpson

9. Corey Wainwright

It’s possible to capture readers’ attention and describe a professional career in just a couple of sentences. In her short business bio for Hubspot, blogger Corey Wainwright tells audiences the two most important things to know about her, covering personal interests and career accomplishments in just a few words.

10. Megan Gilmore

When you only have a few characters to compose your professional bio, it’s important to make every word count. Cookbook author Megan Gilmore effectively describes her career in just a few short words on her Instagram profile. She helps communicate ideas using emojis and strategically directs readers to her website, where they can learn more details.

11. Ann Handley

Author and professional content marketer Ann Handley knows how to make a statement. Her professional bio, listed on her professional website, uses bold and colorful text to capture readers’ attention. Website visitors quickly can grasp her accomplishments and her personal interests.

Ann Handley

12. Sarah Haskins

Bio Platform: Twitter

Sarah Haskins ‘ Twitter profile boasts one of the shortest and sweetest business bios found on any platform. In just five words the writer lets users know who she is and what she does. You can’t get much clearer than that.

Longer Bio Examples

There are plenty of reasons to write short bios, but some situations call for greater detail. If a platform provides enough space, a longer business bio can include information about professional philosophy, personal life and professional accomplishments.

The following longer bio examples demonstrate how a busienss profile can tell a greater story than simply writing resumes.

13. Mark Levy

Consultant Mark Levy lists his own bio twice on his company website, each version highlighting different aspects of his own business and his person. In the first entry, Levy lists his credentials in just a few short paragraphs. The second business bio on Levy’s website tells a more detailed and engaging story of the small business owner’s career, and it even employs elements of humor.

biographies for business

14. Wonbo Woo

You might expect a unique personal brand and professional bio from a content producer, and WIRED’s Wonbo Woo doesn’t disappoint. He includes a longer bio on his personal website. In it, he tells the story of his impressive career, and he doesn’t fail to drop plenty of names of the celebrities with whom he’s worked.

Wonbo Woo

Creative Business Bio Examples

An effective business bio doesn’t have to come from a template. In fact, if you’re a skilled at creative writing, you can grab a reader’s attention and impress potential clients with a creative business bio on your company page or various social media platforms. The following creative business bio examples can serve as a guide.

15. DJ Nexus

An effective bio can come in a variety of forms. On his website, DJ Nexus dedicates an entire page to the story of his career. The New England-based DJ doesn’t just list professional details, however, he also provides enough personal information to tell readers who he is.

DJ Nexus

16. Pei Jung Ho

You might expect a unique and creative professional bio from an artist, and Pei Jung Ho definitely meets that expectation. The professional designer doesn’t simply boast a website with some accomplishments and job description. Ho’s personal website opens with an animated statement in colorful and bold lettering, before transitioning to a more traditional short bio and an engaging photo of the artist.

17. Nancy Twine

Briogeo Hair Care founder Nancy Twine’s professional bio immediately grabs hold readers’ attention with her signature and photo, before telling Twine’s story. The entrepreneur’s business bio doesn’t end there. It also highlights a quote from Twine, which illustrates her professional philosophy, and it even features video content.

Nancy Twine

18. Trinity Mouzon

Entrepreneur Trinity Mouzon ‘s professional bio tells far more about her than her job title and primary responsibilities. Mouzon makes a strong personal statement in the first sentence of her bio, which she presents in first person, telling her own story. In just a couple of paragraphs, Mouzon captures her professional essence and offers unique insight into her success.

19. Alex Bishop

In his professional bio, guitar maker Alex Bishop exudes the passion he has for his craft. Beneath an artistic and engaging video, Bishop includes a business bio that speaks to his intended audience and provides more than mere professional experience. Bishop’s story make’s potential clients trust his passion for guitars, as well as his brand name and small business.

Author Bio Examples

Authors have been impressing their readers with professional bios centuries before anyone heard of the World Wide Web. Today, it’s not uncommon for authors to have websites and social media profiles promoting their works, complete with creative business bios that might or might not mirror the bios printed in their books.

20. Chimamanda Ngozi Adichie

Author Chimamanda Ngozi Adichie ‘s personal website speaks to her target audience with a traditional business bio. In it, Adichie tells the story of her background, including her childhood in Nigeria and her educational journey. Her bio then goes on to describe her work and specific accomplishments.

Chimamanda Ngozi Adichie

21. Michael Siemsen

Bio Platform: Amazon

A common place to find online author’s bios is on Amazon, where a writer’s business bio can be found on pages featuring their books for sale from the eCommerce giant. In his professional author’s bio on Amazon, Michael Siemsen details his interests, accomplishments and popular works in a few brief sentences.

What are the essential components of professional bios?

While an effective professional bio is often more creative than a traditional resume, you can write a short bio using much of the same information, including work history, new skills and professional accomplishments.

The following are six essential elements of an effective business bio:

  • Name and job title
  • Educational background
  • Work history
  • Professional accomplishments
  • Interests and hobbies
  • Location or contact information

How do you make your bio interesting?

How do you make your professional bio more interesting? After all, no one is going to be impressed by yet another series of monotonous bullet points. You can add some extra pizzazz to your bio by including a more personal side, as well.

Want to make your bio interesting by including information not found on your resume? Be sure to include features such as your professional philosophy or a personal statement about your professional passions. Make your bio unique by highlighting who you are outside of the workplace, and don’t forget to tell potential clients and potential employers what you can offer their companies.

Should I write a bio in the third person?

A professional bio can be written in first person or in third person. Professional and more formal bios are often written in third person, while personal and more casual bios typically use first person.

It’s vital, however, that the chosen tense is consistent throughout the bio. For example, if the bio starts off in third person, referencing the subject by name and using pronouns such as “he,” “she” and “they,” then it’s important to continue using third person throughout the entire entry.

If, however, you start your bio by referencing yourself as, “I,” or using first person, then that should remain consistent, as well.

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18 Biographies of the Most Successful People in Business

It’s officially summer, so Fortune put together a reading list for those of us who can’t just sit idly by the pool with a mindless beach read.

With the help of Term Sheet readers, we compiled a list of some of the best business biographies of all time. These timeless reads are entertaining and deeply personal as they detail the lives of business magnates, tech titans, and media powerhouses.

Now, onto your suggestions:

Shoe Dog by Phil Knight

A Bill Gates (and Term Sheet reader) favorite, Shoe Dog offers an inside look at how Phil Knight built his startup Nike into the global brand it is today.

Personal History by Katharine Graham

You’ve seen the movie, now read the book. Katharine Graham is the woman who led the Washington Post through the scandals of the Pentagon Papers and Watergate. This one has it all — courage, candor, and dignity.

The Snowball: Warren Buffett and the Business of Life by Alice Schroeder

This is a personally revealing and complete biography of the man known everywhere as “The Oracle of Omaha.” Warren Buffett is one of the most respected businesspeople of our time, but his life has been a mix of strengths and frailties. As revealed in this book, Buffett’s legacy will not be his ranking on the scorecard of wealth — it will be his principles and ideas.

Related: The Best Business Books of All Time


Benjamin Franklin by Walter Isaacson

You may already know that Franklin was a writer, inventor, media baron, scientist, diplomat, and business strategist, but this is a look into how this country’s ultimate founder helped define America’s national identity.

Titan by Ron Chernow

John D. Rockefeller has been referred to as “the Jekyll-and-Hyde of American capitalism.” He was a ruthless business magnate while also being a major philanthropist. This one is a business staple.

Carnegie by Peter Krass

One of the major figures in American history, Andrew Carnegie was a businessman who made his fortune in the steel industry and ultimately gave most of it away. He used his wealth to ascend the world’s political stage, influencing the presidencies of Grover Cleveland, William McKinley, and Theodore Roosevelt. In this compelling biography, Peter Krass reconstructs the complicated life of the titan who came to power in America’s Gilded Age.

Morgan, American Financier by Jean Strouse

For decades, J. Pierpont Morgan served as America’s unofficial central banker. He was the force behind mammoths like General Electric , U.S. Steel, and vast railroad empires. Since his death, he has remained a mysterious figure — both celebrated as a hero of industrial progress and also vilified as a rapacious robber baron.

The Patriarch by David Nasaw

This biography examines the life of Joseph P. Kennedy, the founder of the 20th century’s most famous political dynasty. It tracks the path of a man who participated in the major events of his times — the booms and busts, the Depression and the New Deal, two world wars, a cold war, and the birth of the New Frontier.


Sam Walton, Made in America by Sam Walton/John Huey

Over the course of his life, Sam Walton built one of the world’s largest and most powerful corporations from scratch. This is the story of a small-town folk hero who revolutionized retail distribution and changed the game as we know it. Hard to believe that was once a single store in a tiny town is now a behemoth with revenue to the tune of $500 billion.

I Love Capitalism! by Ken Langone

The life of Home Depot co-founder Ken Langone is a perfect portrayal of the American Dream. He recounts how a poor boy from Long Island became one of the most successful businessmen in America. In this memoir, Langone walks readers through how he struggled to get an education, broke into Wall Street, and scrambled for an MBA.

Jack, Straight From the Gut by Jack Welch

Under Jack Welch’s leadership, General Electric reinvented itself several times over by integrating new and innovative practices into its many lines of business. This book recounts his career and the style of management that helped to make GE one of the most successful companies of the last century.


The Everything Store: Jeff Bezos and The Age of Amazon by Brad Stone

It is mind-boggling to think Amazon started out as an online bookstore. That wasn’t nearly enough for its wildly ambitious founder, Jeff Bezos. This is an in-depth account of how Bezos’ large bets forever transformed the retail industry.

Elon Musk by Ashlee Vance

I personally like this book because it delves into the psyche of one of the most innovative (albeit unusual) entrepreneurs of our time. Vance gives readers an exclusive look into SpaceX , Tesla, and SolarCity, while also giving us a better understanding of Elon Musk’s mind.

Wild Ride by Adam Lashinsky

Fortune’s Adam Lashinsky wrote about Travis Kalanick, one of the most polarizing figures in Silicon Valley. Lashinsky takes readers on quite a ride as he meticulously details Uber’s meteoric rise — and its jaw-dropping plunge into controversy.


A Triumph of Genius: Edwin Land, Polaroid, and the Kodak Patent War by Ronald K. Fierstein

This biography delves into the life of Edwin Land, the breakthrough inventor of the Polaroid. At the time of his death, he stood third on the list of most prolific inventors, behind only Thomas Edison and one of Edison’s colleagues. It’s a compelling look at the man behind one of the most important legal battles over intellectual property of our time — Polaroid versus Kodak.

Bloomberg by Bloomberg by Michael Bloomberg

Brash, aggressive, and supremely self-confident, Michael Bloomberg has been hailed as the new standard for what it takes to win in the Information Age. His specialized media approach — including manipulable online data feeds, a global newswire, and extensive magazine and broadcast outlets — have turned the business of business news upside down.


Make Trouble: Standing Up, Speaking Out, and Finding the Courage to Lead by Cecile Richards

Planned Parenthood Federation of America President Cecile Richards has been an activist since she was taken to the principal’s office in seventh grade for wearing an armband in protest of the Vietnam War. She had a remarkable childhood in conservative Texas, where her civil rights attorney father and activist mother taught their kids to be troublemakers. In the Richards household, the “dinner table was never for eating—it was for sorting precinct lists.”

The House of Dimon by Patricia Crisafulli

In a candid look at Wall Street’s top banker, former business journalist Patricia Crisafulli goes behind the scenes to recount the critical events that have shaped Dimon’s career. He managed to survive one of the most difficult and most tumultuous periods in Wall Street history. This story reveals how he did it and explores what lies ahead.

PS: I also asked Twitter for more biography suggestions — you can find them here .

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Home — Collections — 13 Best Business Biographies That Will Show You the Struggles of World’s Biggest Entrepreneurs

13 Best Business Biographies That Will Show You the Struggles of World’s Biggest Entrepreneurs

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Fools learn from experience. I prefer to learn from the experience of others – it’s what Otto von Bismarck used to say . And what other better way to do that than by reading the biographies of those you admire?

Some of the most popular entrepreneurs admitted that they attribute their success to reading memoirs of the people they admire. Here’s a list of the  best business biographies recommended by them (is there something missing, any book that we absolutely-definitely-must add to this list? let us know !). There’s also one entrepreneur biography – or more – sprinkled in there, as well, so have a blast!

Oh, but before that, did you know we have a really good weekly newsletter where we write about things that make us better business people, better entrepreneurs, better professionals. So go HERE and see an example and subscribe!

Best Business Biographies: Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future

1. Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future

Elon Musk mentioned in multiple interviews that he learned a lot from reading biographies. Well, same thing is true regarding his biography. Published by Ashlee Vance in 2015, it’s a must-read for everyone who wants to shoot for the stars the same way he does.

“ Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future ” serves a great lesson on the sacrifices you’ll need to make when you have ambitious, almost impossible plans, and nobody believes in you.

Richard Branson , the founder of Virgin Group, recommended this book, saying that “ Elon Musk is a man after my own heart: a risk taker undaunted by setbacks and ever driven to ensure a bright future for humanity. Ashlee Vance’s stellar biography captures Musk’s remarkable life story and irrepressible spirit. “.

Best Business Biographies:

2. The Everything Store

Another fascinating biography, if you want to read all about how Jeff Bezos and Amazon conquered the world. Even though Jeff’s wife gave it a 1-star review on Amazon, you can still draw lots of lessons from it, especially about management, leadership and inovation.

Written by Brad Stone after he conducted tens, perhaps even hundreds of interviews with Amazon employees, Jeff’s former colleagues and family members, this is the most comprehensive book you’ll find about how Amazon became the everything store.

Best Business Biographies: Duncan Clark - Alibaba, The House That Jack Ma Built

3. Alibaba – The House That Jack Ma Built

And speaking of Amazon… If you want to know more about its main competitor, how Jack Ma built the giant empire we now know as Alibaba, read this biography published last year by Duncan Clark.

Jack managed to get past China’s political obstacles and turned Alibaba into one of the biggest companies in the world.

This is what Sir Martin Sorrell , CEO of WPP, had to say about this book: “ Anybody who thinks the Chinese just copy or steal technology from the West should read this book and think again. Jack Ma is part Bill Gates, part Steve Jobs, part Larry Page, part Sergey Brin, and part Mark Zuckerberg, all rolled into one “.

Best Business Biographies: Steve Jobs by Walter Isaacson

4. Steve Jobs

This book probably needs no introduction, as I’m confident it’s the most popular biography from this list. Based on more than 40 interviews conducted by Walter Isaacson over 2 years with Steve Jobs , as well as hundreds of interviews with his family members, friends, colleagues and so on.

Jobs cooperated for this book and encouraged the people he knew to speak honestly, saying that: “ I’ve done a lot of things I’m not proud of, such as getting my girlfriends pregnant when I was 23 and the way I handled that, but I don’t have any skeletons in my closet that can’t be allowed out. ”

Best Business Biographies: Creativity, Inc. Overcoming the Unseen Forces That Stand in the Way of True Inspiration - Ed Catmull, Amy Wallace

5. Creativity, Inc

And since we mentioned Steve Jobs, here’s another book that might interest you: Creativity, Inc. is the story of Pixar Animation and its co-founder, Ed Catmull . If you want to learn great lessons on leadership and management, check it out.

Mark Zuckerberg is one of the CEOs who read and recommend this book.

Best Business Biographies: Lee Iacocca - An Autobiography

6. Iacocca: An Autobiography

In his podcast with Tim Ferriss , Ramit Sethi mentioned that he read Iacocca: An Autobiography every few years for the last 20 years.

Lee Iacocca’s best selling autobiography was originally published in 1984 and follows his career in the auto industry, first with Ford, and afterward with the Chrysler Corporation. Iaccoca’s considered an American legend, a businessman who turned around Chrysler when the company was facing a crucial point.

Best Business Biographies: Jay-Z Empire State of Mind

7. Empire State of Mind: How Jay Z Went from Street Corner to Corner Office

“I’m not a businessman – I’m a business, man.” – This book follows Jay Z and how he climbed from the ill famed streets of Brooklyn, where he spent his childhood, to the heights of the business world.

Ryan Holiday recommended this biography, saying that: “ This is a biography that also functions as a business book. It shows how Jay applied hustling techniques to the music business and eventually built his empire “.

Best Business Biographies: Phil Knight - Shoe Dog

8. Shoe Dog: A Memoir by the Creator of Nike

This is probably one of the best biographies published in the recent years. Shoe Dog follows Phil Knight’s memories, from the times when he was just a young boy, lost and with no idea what to do with his life, until he built the giant sports brand that we know today as Nike.

Bill Gates wrote on his blog about this book: “ […] is a refreshingly honest reminder of what the path to business success really looks like: messy, precarious, and riddled with mistakes. I’ve met Knight a few times over the years. He’s super nice, but he’s also quiet and difficult to get to know. Here Knight opens up in a way few CEOs are willing to do. I don’t think Knight sets out to teach the reader anything. Instead, he accomplishes something better. He tells his story as honestly as he can. It’s an amazing tale. ”

Best Business Biographies: Titan, The Life of John D. Rockefeller, Sr.

9. Titan: The Life of John D. Rockefeller

This is one huge biography, with more than 800 pages filled with the life and story of John D. Rockefeller. Considered to be the Jekyll-and-Hyde of American capitalism, Rockefeller “ was known as both a rapacious robber baron, whose Standard Oil Company rode roughshod over an industry, and a philanthropist who donated money lavishly to universities and medical centers “.

Best Business Biographies: Poor Charlie's Almanack - Charlie Munger

10. Poor Charlie’s Almanack: The Wit and Wisdom of Charles T. Munger

This book is recommended by Warren Buffett , who co-founded Berkshire Hathaway together with Charlie Munger. It’s a collection of his speeches and talks.

Best Business Biographies: Surely You're Joking, Mr. Feynman Adventures of a Curious Character - Richard P. Feynman

11. Surely You’re Joking, Mr. Feynman!

I’ve been bumping into this book for a long time, as it’s one of the most recommended books by entrepreneurs. Filled with stories and memories of Richard Feynman, winner of the Nobel Prize for physics, who was always questioning the status-quo and testing assumptions. In this book he recalls all the experiences he conducted, but also his pranks and adventures (even the ones he pulled in the years he was working on the Manhattan Project).

Google’s co-founders, Larry Page and Sergey Brin , are among the fans of this book. Noah Kagan , founder of Sumo, even said that he if you ever meet him in person, he always has an extra copy, “ because it’s just that amazing “.

I have to agree – I finished it recently, after a few nights of reading Feynman’s adventures until 4 AM (yes, it’s just that addictive!).

Best Business Biographies: The Snowball - Warren Buffet and the Business of Life - Alice Schroeder

12. The Snowball: Warren Buffett and the Business of Life

We couldn’t mention Charlie Munger without bringing up his partner’s biography. Lots of books were written about Warren Buffett , the “Oracle of Omaha”, but this was written with his cooperation and is considered to be the best.

Best Business Biographies: Richard Branson - Losing My Virginity

13. Losing My Virginity

And last but not least: the autobiography of the famous entrepreneur Richard Branson . If you want to find out more about how he built the business empire Virgin Group, this is a good place for you to start.

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Best Business Biographies for Startup Founders to Read in 2024

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  • Startup Resources
  • Business Biographies

Last Updated: October 11, 2023 By TRUiC Team

No matter what startup path you're walking, there's a very good chance that someone has forged it, or at least something similar, and succeeded. So who better to learn from than those who've already climbed the mountain and conquered it?

Business biographies are fast becoming the go-to content for startup founders and small business owners who want to learn from the best. We've sourced the 10 best business biographies for entrepreneurs to read in 2024. Ready to be inspired?

Running short on time?  Try Blinkist to gain key insights from the books below.

Best Business Biographies for Entrepreneurs

1. ‘alibaba: the house that jack ma built’ by duncan clark.

After Amazon, Jack Ma's Alibaba is probably the most famous success story in ecommerce history. In the biography “Alibaba: The House That Jack Ma Built ” Duncan Clark tells Ma's story of humble beginnings as an English teacher which culminated in his creation of a company that forever changed the global economy. 

This biography will be particularly beneficial to startup founders in countries where government policy can often be a stumbling point to success. Ma's home country of China was not always his ally in building Alibaba into a company that currently holds 80% market share, but this unlikely titan of business managed to outwit competitors from all over the world to achieve unimaginable success.

2. ‘Creativity, Inc.’ by Ed Catmull and Amy Wallace

Any startup founder in a creative space will find the biography of Ed Catmull, founder of animation giant, Pixar, riveting. “Creativity, Inc. ” is written by Catmull with the help of Amy Wallace and details how Catmull brought his college dream of creating the world's first computer-animated movie to fruition with the release of the smash hit, Toy Story in 1995. Of course, this was simply the first of many successes for Catmull and Pixar, and his unlikely journey from startup to entertainment glory is a must-read for anyone on a similar path. Catmull also now heads up Disney Animation. Additionally, the book provides a few excellent leadership insights, especially where managing creatives is concerned. 

3. ‘Shoe Dog’ by Phil Knight

Although this business biography is based around the journey of the creator of sports brand Nike, it holds insights and valuable lessons for all startups and businesses. “Shoe Dog” is written by Phil Knight, the founder of the world-famous brand, and as far as business biographies go, this one, which is also a New York Times bestseller, carves out a new space for the genre. 

Knight walks readers through Nike's journey from an intrepid startup to an iconic household name. If you're a startup founder struggling with funding, you'll definitely want to find out how Knight built Nike with an initial funding of $50 from his dad.

4. ‘Losing My Virginity’ by Richard Branson

Richard Branson's biography “Losing My Virginity” charts his journey from a young entrepreneur with a dream to create businesses that would make a positive difference in the world, to becoming one of the most well-known and revered business leaders in the world. Branson's businesses also cross numerous spaces and industries, which just goes to show that strong insights are translatable no matter the subject. 

For startup founders, it can often feel that creating a successful business and having a well-balanced personal life are two completely irreconcilable goals, and this is perhaps one of the most important insights this business biography offers with Branson providing tips on how he learned to manage this aspect as he built Virgin.

5. ‘The Man Who Solved The Market’ by Gregory Zuckerman

Startup founders in the finance or fintech space will find Jim Simons' story of creating an algorithm-driven approach to investing which would go on to achieve unheard-of market returns, invaluable. The business biography, “The Man Who Solved The Market,” written by Gregory Zuckerman, details Simons' early years as a mathematician with a dream. 

Simons would go on to found his company, Renaissance Technologies, and change the face of investments forever. Despite the very specific subject matter, the book also holds some valuable general insights into teamwork and collaboration for startup founders in any sector.

Looking for more business books? Check out our list of the best startup books and book recommendations by startup founders !

6. ‘How to Fail at Almost Everything and Still Win Big’ by Scott Adams

Now, Dilbert (yes, the comic book series), is, of course, not technically a company or business, but this list would be incomplete without this contribution from Scott Adams. Adams, the creator of the highly successful comic strip, penned “How to Fail at Almost Everything and Still Win Big” in which he explains how he managed to take some of his biggest failures and turn them into successes. The book also presents a very interesting management idea called the Dilbert Principle which purports that businesses will systematically shift poorly performing team members to management, as this is the area in which they can do the least damage. If you're a startup founder building a team from the ground up, you'll definitely want to consider whether the Dilbert Principle might apply to your team. 

7. ‘Sam Walton: Made In America’ by Sam Walton

“ Sam Walton: Made In America” is a business biography that will undoubtedly inspire any startup founder in the retail space. In the book, Sam Walton, the founder of the retail giant, Walmart, shares his rags-to-riches tale of taking his dream from a single dime store to a massive international chain. Perhaps one of the most unique elements of the book is Walton's insights on how to pair your own personal values with your business journey and keep a hold on your identity throughout. Walton also shares leadership insights around recognizing and fostering great thinkers within your team. Despite being set in the retail space, Walton's insights are valuable for entrepreneurs in any industry, especially if they find themselves struggling to maintain their personal values while doing business. 

8. ‘Believe It’ by Jamie Kern Lima

Female startup founders will be motivated and engaged by the business biography of Jamie Kern Lima, who went from serving tables for tips to owning a billion-dollar cosmetic startup. “Believe It ” has been called part biography, part manifesto, and perfectly plots out how some defining moments in Lima's life contributed to her success despite those events seeming like stumbling blocks when they first occurred. 

The book's subtitle, "How to Go From Underestimated to Unstoppable," perfectly sums up the type of motivational read startup founders can expect from this business biography.

9. ‘The Widow Clicquot’ by Tilar Mazzeo

The business biography about one of the world's most iconic food and beverage brands is a historical tale, but it proves the old adage that the more things change, the more they stay the same, and its insights are just as relevant to modern startup founders. 

“The Widow Clicquot” is certainly a story of female empowerment in the startup space with writer Tillar Mazzeo relating how Barbe-Nicole Clicquot Ponsardin managed to take control of her late husband's business and turn it into an empire. All this while living at a time in history when women were not seen as business leaders. This is another biography that will be appreciated by female startup owners who are pushing to smash through those glass ceilings. 

10. ‘Elon Musk’ by Ashlee Vance

This business biography, written by Ashlee Vance, is about such an accomplished entrepreneur that it covers three of the most well-known brands in the world. “Elon Musk,” a book about the businessman of the same name, will inspire and motivate any startup founder who feels their idea is crazy. 

Musk, after all, was told this on several occasions by many different people, from his beginnings in South Africa to his journey through Silicon Valley, but when suddenly, his ideas started to take shape and change the world, those people would eat their words. The book also provides a sneak peek into what we can expect from Musk's future plans for SpaceX and why he believes that company may just be his biggest yet.

Recommended : Read our list of the best startup books !

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How To Write a Business Bio

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If you could use three words to explain your personality to someone, which words would you use? Maybe all that popped into your head was “I’m a person” or “Need a job.” If so, you’re in the right place. Writing a bio isn’t easy; it’s always a challenge to define yourself in only a few words. But don’t worry–you can do it! Not only is thinking about who you are a great writing exercise, but it’s also a powerful form of personal development. Here are some tips on how to write a business bio.

How to Write a Short Bio

Think about online bios; what comes to mind? Most people think of Facebook, Instagram, Twitter, and Pinterest. Each of these platforms has a place for a short description of yourself, who you are, and what you do. It’s important to make the most of the few lines you’re afforded! You should keep your social media bios short and sweet, and remember to only include things that you’d want a stranger to know about you. This usually consists of your name, your current role, your ultimate goal, and your biggest achievement.

How to Write a Professional Bio

There are many professional sites out there, including AngelList, LinkedIn, and event sites. Each of these has space for a bio or summary section. What’s important to include in a professional bio is a mid-length description of your current role, professional goals, and noteworthy achievements. On LinkedIn especially, professional bios allow for more detail than social media bios. Here’s what you should include:

  • First and last name
  • Professional tagline or current role
  • Personal brand or company
  • Professional goals and aspirations
  • A few of your most noteworthy achievements
  • One fun fact about you (depending on the website)

What to Include in a Bio for Work

If you’re writing a bio for your company’s website, Slack interface, or HR system, you’ll want to share both your personality and your professional expertise. Allow your coworkers to get a glimpse of who you really are!

Anything you would put into a professional bio is also appropriate in a bio for your company. The difference is that in a bio for your company, you don’t need to shy away from personalization with personal details. You can mention a favorite hobby, the last book you read, or a person you look up to. This way, your coworkers can get a sense of who you are even if they haven’t yet worked with you.

What to Include in a Bio for Your Personal Website

If you’ve ever tried to write the “About” section for your personal website, then you know it can be a hassle. After creating a whole website about yourself, it’s time yet again to write a description of who you are.

But don’t worry; your website bio doesn’t need to be too complex. All it requires is context regarding who you are and what you’ve done. A personal website bio is a larger, open space where you can list several accomplishments and explain exactly why they’re important. It’s also nice to add a brief paragraph mentioning who you are outside of work. With this type of bio, it’s wise to add a contact form or email information so that any prospective collaborators, clients, or employers can easily get in touch. If you do include this, remember to add a clear call to action that will convince readers to contact you.

A Bio Template to Use and Customize

Even now, after reading about various types of bios, it can still be challenging to write a business bio. The words might not be flowing just yet, you might not be sure about where and how your professional bio will be used and displayed, or you may feel completely stuck. In any case, this bio template should be helpful, and variations of it can be used on any site.

  • Brand or company
  • Current position or function
  • Overall goals or values
  • Top accomplishments/milestones of your career
  • Personality/hobbies outside of work
  • Contact information

Bio Example

The informative short bio: heather heying’s twitter.

An example of how to write a business bio: Biography of Heather E. Heying

Heather’s Twitter bio describes her career and hobbies while also promoting her book. It also includes links to her professional websites in case any followers wish to contact her or find additional information.

Four Tips for a Great Bio

We’ve given you lots of info on how to write a bio, but that doesn’t make it easy to write about yourself. Remember, even the most confident people can struggle with self-promotion! Luckily, there are a few tips to keep in mind that should be helpful for your “about me” writing.

1. Don’t think too much.

Most bios follow a formula, and that’s totally fine. In the case of most LinkedIn summaries, professional bios, and speaker bios for events, it’s not really necessary to stray from the norm. Simply including an adjective that gives readers a clue about your personality or mentioning a fascinating achievement can make your bio fun and different. 

2. Know your worth.

Writing a bio on a huge social media platform can be understandably daunting–there is a crazy amount of people and bios out there already! But don’t fall into the comparison trap. Remember this: You’re the only one who gets to tell your story in this way, and you have inherent value. As long as you remain authentic and sincere, there’s no need to be concerned about anyone else!

3. Feel free to borrow.

We’ll admit it: Bios are often tedious and repetitive. If you discover a structure you like that stands out, then feel free to borrow it! Avoid copying someone’s bio–that’s their story, not yours–but you can absolutely mimic its structure. 

4. Get help.

You’re not the only one who is trying to create a bio that stands out from the crowd. Asking friends for feedback or using online grammar software can help you write the perfect business bio and make it one of a kind!

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30 Professional Bio Examples and Templates to Showcase Your Expertise

30 professional bio examples and templates to help you craft a compelling and impactful bio that showcases your expertise and personal brand

Professional Bio Examples

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Your professional bio is more than just a few lines of text on a website or social media profile. It's your chance to make a strong first impression and tell your unique story to the world. Whether you're a job seeker, an entrepreneur, a freelancer, or a professional in any field, a well-crafted bio can make a significant impact on your personal brand.

But how to write a professional bio that stands out and accurately represents who you are and what you've accomplished? That's exactly what we'll explore in this blog post. We'll provide you with valuable tips and practical examples of professional bio to help you in writing a professional bio that captures attention, highlights your expertise, and leaves a lasting impression.

Let's get started.

How to write a professional bio

Writing a professional bio can be a valuable tool for various purposes, such as a website, social media profiles, speaking engagements, or professional networking. It provides a concise and compelling summary of your background, expertise, achievements, and aspirations.

Here are tips for writing a professional bio

1. Identify your purpose

Determine the specific purpose and target audience for your bio. Are you writing for a professional website, LinkedIn profile, or conference brochure? Understanding your audience and their expectations will shape the tone and content of your bio.

2. Start with a strong opening

Begin your bio with a captivating and attention-grabbing statement. This can be a notable achievement, an intriguing personal detail, or a unique selling point that sets you apart. It should quickly engage the reader and make them want to learn more.

3. Provide relevant background information

Offer a concise overview of your professional background and expertise. Highlight your educational qualifications, relevant work experience, and any specialized training or certifications you possess. Focus on the aspects most relevant to your target audience.

4. Highlight key achievements

Showcase your significant accomplishments and milestones. These could include notable projects, awards, publications, successful campaigns, or any other achievements that demonstrate your skills and expertise. Use quantifiable data whenever possible to provide tangible evidence of your success.

5. Showcase your skills and expertise

Discuss your areas of specialization, core skills, and unique abilities that make you stand out in your field. Emphasize how these skills align with the needs and interests of your target audience. Use specific examples or testimonials to illustrate your capabilities.

6. Demonstrate your value proposition

Clearly articulate the value you bring to your audience. Explain how your expertise, experience, or products/services can solve their problems, meet their needs, or provide valuable solutions. Focus on the benefits you offer rather than just listing features.

7. Incorporate personal elements

While your bio should primarily focus on your professional accomplishments, including some personal details can help humanize your profile. Mentioning relevant hobbies, interests, or volunteer work can create a connection with your audience and showcase your well-rounded personality.

8. Keep it concise and focused

Aim for a bio length of around 150-300 words, depending on the platform and purpose. Use clear and concise language, avoiding jargon or technical terms that might be unfamiliar to your audience. Make every sentence count and ensure that each piece of information is relevant and impactful.

9. Edit and proofread

After writing your bio, review it carefully for grammar, spelling, and punctuation errors. Ensure that it flows smoothly and is easy to read. Consider seeking feedback from trusted colleagues, mentors, or friends to get a fresh perspective and make improvements if needed.

10. Update regularly

Your professional bio should be a living document that evolves as you progress in your career. Keep it up to date by revisiting and revising it periodically to reflect your latest achievements, skills, and goals.

19 Professional bio examples

Here are five professional bio examples for different fields and purposes

1. Business professional bio example

John Smith is an experienced business strategist and consultant with over 10 years of experience in helping companies drive growth and maximize profitability. As the founder and CEO of XYZ Consulting, John has advised numerous Fortune 500 companies on strategic planning, market expansion, and organizational development. His expertise lies in leveraging data-driven insights to identify opportunities, streamline operations, and deliver sustainable results.

John holds an MBA from Harvard Business School and is a sought-after speaker at industry conferences. In his spare time, he enjoys hiking, playing the piano, and volunteering with local business mentoring programs.

2. Creative professional bio example of graphic designer

Sarah Thompson is a passionate graphic designer and visual storyteller known for her innovative and captivating designs. With a keen eye for aesthetics and a deep understanding of branding, Sarah has worked with leading global brands, creating impactful visual identities and marketing campaigns. Her work has been featured in several design publications and has earned her multiple awards, including the prestigious AIGA Design Excellence Award.

Sarah holds a Bachelor's degree in Graphic Design from the Rhode Island School of Design. When she's not immersed in design projects, she can be found exploring art galleries, experimenting with new art techniques, or traveling to gain inspiration from different cultures.

3. Medical professional bio example

Dr. Emily Davis is a board-certified cardiologist with a specialization in interventional cardiology. With over 15 years of clinical experience, Dr. Davis is dedicated to providing compassionate and personalized care to her patients. She is recognized for her expertise in complex coronary interventions and has performed hundreds of successful procedures, saving countless lives.

Dr. Davis completed her medical degree at Johns Hopkins University School of Medicine and pursued her fellowship training at the renowned Cleveland Clinic. She actively participates in medical research and has authored numerous publications in esteemed cardiology journals. Outside of her practice, Dr. Davis enjoys spending time with her family, practicing yoga, and advocating for heart health awareness.

4. Tech professional bio example

Alex Johnson is a seasoned software engineer and technology leader with a passion for innovation and problem-solving. With over 12 years of experience in the tech industry, Alex has led cross-functional teams in developing cutting-edge software solutions for global enterprises. His expertise spans full-stack development, cloud architecture, and machine learning.

Alex holds a Master's degree in Computer Science from Stanford University and has been granted several patents for his groundbreaking work. He frequently shares his knowledge as a guest lecturer at tech conferences and mentors aspiring developers through coding bootcamps. In his free time, Alex enjoys hiking, playing guitar, and experimenting with new coding languages.

5. Academic professional bio example

Dr. Jessica Rodriguez is a renowned professor of sociology and social justice advocate. With a Ph.D. in Sociology from Yale University, Dr. Rodriguez has dedicated her career to advancing research on inequality, race relations, and social change. Her scholarly work has been published in leading academic journals and has been influential in shaping public policy.

Dr. Rodriguez is a sought-after speaker at conferences and has delivered TEDx talks on issues of social justice and equity. She is deeply committed to mentoring the next generation of scholars and serves as a faculty advisor for various student organizations. Outside of academia, Dr. Rodriguez enjoys exploring new cuisines, volunteering at local community centers, and practicing mindfulness meditation.

6. Legal professional bio example

Elizabeth Davis is a highly accomplished attorney specializing in intellectual property law. With a Juris Doctor degree from Harvard Law School, Elizabeth has successfully represented clients in high-profile copyright and trademark infringement cases. Her expertise also extends to licensing agreements and intellectual property portfolio management.

Elizabeth is a partner at ABC Law Firm, where she heads the Intellectual Property Practice Group. She is a frequent speaker at legal conferences and serves as a mentor to young lawyers. In her free time, Elizabeth enjoys hiking, playing tennis, and volunteering with organizations that promote access to justice.

7. Marketing professional bio example

Jennifer Lee is a results-driven marketing strategist with a track record of driving revenue growth through innovative digital campaigns. With a deep understanding of consumer behavior and market trends, Jennifer has helped numerous companies expand their online presence and optimize their marketing efforts. She holds a Bachelor's degree in Marketing from New York University and is certified in Google Analytics and Facebook Ads.

Jennifer is a regular contributor to marketing publications and is often invited as a guest speaker at industry events. Outside of work, she enjoys traveling, practicing yoga, and exploring new cuisines.

8. Education professional bio example

Dr. Michael Thompson is a dedicated educator and thought leader in the field of educational psychology. With a Ph.D. in Educational Leadership, Dr. Thompson has served as a professor at prestigious universities, where he specializes in child development, motivation, and educational policy. He is the author of several influential books on parenting and education, which have been featured on The New York Times Bestseller list.

Dr. Thompson is a sought-after keynote speaker at education conferences and has appeared as a guest expert on national television programs. In his spare time, he enjoys playing the guitar, hiking with his family, and volunteering with local literacy programs.

9. Finance professional bio example

Sarah Johnson is a seasoned financial advisor with over 15 years of experience in wealth management. As the founder and CEO of XYZ Financial Services, Sarah has helped countless individuals and families navigate complex financial landscapes and achieve their long-term financial goals. She holds an MBA in Finance from Wharton School of the University of Pennsylvania and is a Certified Financial Planner (CFP®).

Sarah is a regular contributor to financial publications and has been featured in Forbes and The Wall Street Journal. Outside of work, she enjoys playing golf, practicing yoga, and serving as a board member for local nonprofits.

10. Journalism professional bio example

Emily Wilson is an award-winning investigative journalist with a passion for uncovering the truth and holding those in power accountable. With a Master's degree in Journalism from Columbia University, Emily has worked for leading news organizations, where she has covered a wide range of topics, including politics, social justice, and environmental issues.

Her in-depth reporting has led to significant policy changes and has earned her recognition from the Society of Professional Journalists. Emily is a regular contributor to national newspapers and frequently appears as a guest commentator on news programs. In her downtime, she enjoys hiking, reading non-fiction, and mentoring aspiring journalists.

11. Human Resources professional bio example

Michael Anderson is a seasoned human resources executive with a proven track record in talent acquisition and organizational development. With over 20 years of experience in the field, Michael has led HR teams at global companies, developing effective recruitment strategies and fostering a positive work culture.

He holds a Master's degree in Human Resources Management and is certified as a Senior Professional in Human Resources (SPHR). Michael is a frequent speaker at HR conferences and is passionate about promoting diversity and inclusion in the workplace. Outside of work, he enjoys playing golf, cooking, and volunteering with local career development organizations.

12. Healthcare professional bio example

Dr. Sarah Mitchell is a dedicated pediatrician committed to providing comprehensive and compassionate care to children of all ages. With a medical degree from Johns Hopkins University School of Medicine, Dr. Mitchell has extensive experience in diagnosing and treating a wide range of pediatric conditions. She is known for her warm bedside manner and ability to establish strong relationships with her young patients and their families.

Dr. Mitchell is actively involved in medical research and has published articles in renowned pediatric journals. In her free time, she enjoys hiking, playing the violin, and volunteering at children's hospitals.

13. Sales professional bio example

David Turner is a dynamic sales executive with a proven record of exceeding targets and driving revenue growth. With a background in business development and relationship management, David has successfully built strategic partnerships and closed multi-million dollar deals for global corporations. He holds a Bachelor's degree in Sales and Marketing and is certified in advanced sales techniques.

David is a sought-after speaker at sales conferences and has developed training programs to help sales teams improve their performance. Outside of work, he enjoys playing basketball, attending live music events, and mentoring young professionals interested in pursuing a career in sales.

14. Nonprofit professional bio example

Rebecca Nguyen is a passionate advocate for social change and the executive director of a prominent nonprofit organization focused on community development. With a Master's degree in Nonprofit Management, Rebecca has dedicated her career to addressing issues of poverty, education, and affordable housing. She has successfully led initiatives that have transformed the lives of vulnerable populations and empowered communities.

Rebecca is a sought-after speaker at nonprofit conferences and serves on the boards of several community-based organizations. In her spare time, she enjoys practicing mindfulness meditation, exploring nature trails, and supporting local artists.

15. Entrepreneur professional bio example

Mark Thompson is a visionary entrepreneur and the founder of a successful tech startup that specializes in artificial intelligence solutions. With a strong background in computer science and a passion for innovation, Mark has developed groundbreaking AI algorithms that have revolutionized industries such as healthcare and finance. His entrepreneurial journey has been recognized with prestigious awards, including the Forbes 30 Under 30 list.

Mark is an active mentor for aspiring entrepreneurs and frequently speaks at technology conferences. In his free time, he enjoys playing chess, attending hackathons, and supporting STEM education initiatives.

16. Real Estate professional bio example

Laura Johnson is a trusted real estate agent with extensive knowledge of the local market and a reputation for delivering exceptional service. With over a decade of experience in residential and commercial real estate, Laura has helped numerous clients navigate complex transactions and achieve their property goals. She holds a Bachelor's degree in Real Estate Management and is a certified Realtor®.

Laura's commitment to excellence has earned her recognition as a top producer in her agency. Outside of work, she enjoys hiking, painting, and volunteering with organizations that promote affordable housing.

17. Fitness professional bio example

Daniel Ramirez is a dedicated fitness coach and personal trainer, committed to helping clients achieve their health and wellness goals. With a background in exercise science and multiple certifications in fitness training, Daniel has guided individuals of all fitness levels to success. He specializes in weight management, strength training, and functional fitness.

Daniel's personalized and motivating approach has garnered him a loyal following and positive testimonials. He regularly conducts fitness workshops and contributes articles to health and wellness publications. In his spare time, Daniel enjoys practicing yoga, hiking with his dog, and experimenting with new healthy recipes.

18. Public Relations professional bio example

Rachel Anderson is a seasoned public relations strategist with a passion for building strong brands and fostering positive media relationships. With a Master's degree in Strategic Communication, Rachel has led successful PR campaigns for global corporations and high-profile individuals. Her expertise lies in crafting compelling narratives, crisis management, and influencer partnerships.

Rachel's strategic approach and attention to detail have earned her recognition in the industry. She frequently shares her insights as a guest lecturer at communications conferences and mentors aspiring PR professionals. Outside of work, Rachel enjoys attending cultural events, exploring art museums, and volunteering with nonprofit organizations.

19. Culinary professional bio example

Chef Alex Torres is a highly acclaimed chef with a talent for creating culinary experiences that blend innovation and tradition. With formal training at prestigious culinary institutes and experience working in Michelin-starred restaurants, Chef Torres has elevated the dining scene with his exquisite dishes. He has been featured in prominent food publications and has received numerous accolades for his culinary prowess.

Chef Torres is dedicated to using locally sourced ingredients and promoting sustainable cooking practices. In addition to his culinary pursuits, he enjoys traveling, foraging for unique ingredients, and mentoring aspiring chefs.

Ensure to customize these examples to align with your own professional background, accomplishments, and aspirations. A professional bio should reflect your individuality and showcase your expertise and impact in your chosen field.

6 Short Professional Bio templates for experienced professionals

Here are 6 short professional bio example templates for experience professionals.

Professional bio template 1

With over 10 years of experience in the field, I am a seasoned marketing professional specializing in digital strategy and brand management. I have successfully executed numerous integrated marketing campaigns for both local and international clients, driving significant growth and revenue. I am highly skilled in market research, data analysis, and customer segmentation, enabling me to develop tailored marketing strategies that resonate with target audiences. Known for my creative thinking, strong leadership abilities, and excellent communication skills, I thrive in fast-paced environments and deliver results that exceed expectations.

Professional bio template 2

As a dedicated software engineer, I have a solid background in developing innovative solutions for complex business challenges. With expertise in multiple programming languages and frameworks, I have successfully delivered robust software applications for diverse industries, including finance, healthcare, and e-commerce. I am passionate about writing clean, efficient code and staying updated with the latest industry trends. With strong problem-solving skills and a keen eye for detail, I consistently deliver high-quality projects on time and within budget, earning the trust and satisfaction of clients and stakeholders.

Professional bio template 3

With a background in finance and accounting, I am a highly skilled professional with a proven track record in financial analysis and risk management. Over the years, I have successfully guided organizations through complex financial landscapes, analyzing market trends, and identifying opportunities for growth. My expertise lies in financial modeling, budgeting, and forecasting, as well as in implementing robust internal controls. With a strong attention to detail and exceptional analytical abilities, I provide strategic insights that drive sound decision-making and contribute to long-term business success.

Professional bio template 4

With a background in human resources and talent management, I am a results-oriented professional specializing in recruitment and employee development. I have successfully sourced and placed top-tier candidates across various industries, utilizing innovative sourcing strategies and conducting comprehensive interviews. Additionally, I have designed and implemented training programs that enhance employee performance and engagement. Known for my strong interpersonal skills and ability to build rapport, I excel at fostering a positive and productive work environment.

Professional bio template 5

As a skilled project manager, I have a proven track record of delivering complex projects on time and within budget. I possess a strong understanding of project management methodologies and tools, allowing me to effectively plan, execute, and monitor projects from initiation to closure. With excellent communication and leadership abilities, I thrive in cross-functional teams, coordinating resources and ensuring seamless collaboration. Known for my problem-solving skills and ability to mitigate risks, I consistently drive successful project outcomes.

Professional bio template 6

With a background in sales and business development, I am a dynamic professional experienced in driving revenue growth and building strategic partnerships. I possess a deep understanding of market dynamics and customer needs, enabling me to identify new business opportunities and develop tailored sales strategies. I excel at building and maintaining long-term relationships with clients, utilizing strong negotiation and closing skills. With a passion for achieving sales targets and a proactive approach, I consistently exceed expectations and contribute to overall business success.

5 Short professional bio examples for freshers

Here are 5 short professional bio examples for freshers.

A results-oriented and enthusiastic entry-level professional seeking a challenging position in [industry/field]. With a strong educational background in [relevant degree/program], I possess a solid foundation in [key skills/competencies]. Eager to contribute my knowledge and learn from experienced professionals, I am a quick learner with excellent problem-solving abilities. I am committed to delivering high-quality work and thrive in collaborative environments that foster growth and innovation.

A proactive and detail-oriented recent graduate with a degree in [relevant field]. I am passionate about starting my career in [industry/field] and utilizing my strong analytical and communication skills to contribute to organizational success. With a keen eye for detail and a dedication to continuous improvement, I am eager to learn from experienced professionals and adapt to new technologies. Seeking an entry-level position that provides opportunities for growth and development.

A highly motivated and adaptable professional with a degree in [relevant field] seeking an entry-level position in [industry/field]. Equipped with strong problem-solving and critical thinking skills, I am eager to apply my knowledge and contribute to a dynamic organization. With a passion for innovation and a willingness to learn, I am committed to delivering results and exceeding expectations. I thrive in fast-paced environments and possess excellent teamwork and communication abilities.

A dedicated and proactive recent graduate with a degree in [relevant field]. I am eager to kickstart my career in [industry/field] and make a positive impact. With strong problem-solving abilities and a keen eye for detail, I am committed to delivering exceptional work. Seeking an entry-level position where I can contribute my skills in [specific area] and learn from experienced professionals in order to grow and excel in my field.

A detail-oriented and ambitious graduate with a strong academic background in [relevant field]. Equipped with a solid foundation in [key skills/competencies], I am ready to embark on a successful career in [industry/field]. With a proactive and result-driven approach, I am eager to contribute my abilities in [specific area] to an organization that values innovation and growth. Seeking an entry-level position where I can apply my knowledge, learn from experienced professionals, and make a meaningful contribution.

A professional bio is a powerful tool for showcasing your skills, experience, and unique personality. By following the tips and examples we've provided in this blog post, you can create a compelling bio that leaves a lasting impression on your audience.

Remember to keep your bio concise and focused, highlighting your most relevant achievements and qualifications. Use a professional tone and tailor your bio to suit your target audience. Don't be afraid to inject a bit of personality and showcase your passions and interests.

Lastly, don't forget to update your bio regularly as your career progresses and new accomplishments come your way. A well-maintained and thoughtfully written professional bio can open doors, create opportunities, and help you stand out in a competitive professional landscape.

So, take the time to craft a bio that truly represents who you are and what you bring to the table. Invest in your personal brand and watch as your professional bio becomes a powerful tool in your journey to success.

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How to write a professional bio (with examples and templates)

  • Rebecca Strehlow
  • 11 min read

How to write a bio

Which three words would you use to describe yourself? Most of us have been asked this question, and many of us have fumbled through it awkwardly.

Coming up with a personal description can be daunting. But there are times when it’s essential - whether we’re updating our LinkedIn profiles, blogging for Medium or creating a business website of our own.

In this post, we’ll go over how to write a bio, step by step. To help guide you, we’ve also included a handy template, along with some professional bio examples for your inspiration. With these resources, you’ll find that writing a bio, as part of making a website , is much easier than you might think.

What is a bio?

Before you learn how to write a bio, you should have a clear understanding of what it is and why you need it.

In the world of literature, a personal biography can span the length of an entire novel, like Nelson Mandela’s Long Walk to Freedom or Malala Yousafzai’s I Am Malala . In the online world, however, a bio is a short paragraph in which you introduce yourself. Typically, people place bios on the About Us page of their professional website, as well as on their social media pages and other networking platforms.

What to include in a bio

Depending on your audience and goals, your bio can highlight your personal interests, your professional achievements or a mix of both. Here are some of the elements a bio might include:

Job title or workplace

University degree and other qualifications

Hometown or city of residence

Personal or professional goals

Mission statement and values

Skills and expertise

Interests and hobbies

The goal of writing a bio is to provide people with a snapshot of who you are. This is important for a variety of reasons, whether it’s drawing people toward your personal website or promoting your blog, attracting clients and business partners to your brand, or highlighting your achievements for job interviews.

How to write a short bio

The most effective online bios are both professional and concise. Here’s how to write a short professional bio that suits your website or brand:

Introduce yourself

State your company or brand name

Explain your professional role

Include professional achievements

Discuss your passions and values

Mention your personal interests

01. Introduce yourself

Begin your bio by stating your first and last name. If you’re writing in the third person, these should be the first two words of the paragraph. This makes your name easy for your audience to identify and remember. Your bio is a huge part of your personal branding efforts, and should start with a strong intro to make a positive impact.

02. State your company or brand name

Think about whether you want your bio to represent yourself on a personal level, or whether you’d like it to come across as more professional. If you have a personal brand or business - for example, a blog, freelance business or eCommerce site - be sure to mention your brand name at the beginning of your bio. Don’t be afraid if the name sounds simple or redundant. It’s perfectly fine, for instance, to say Mary Smith is the founder and CEO of Smith Digital.

Likewise, feel free to mention the name of another company or brand that you work for if you’d like to associate it with your professional accomplishments - e.g., Mary Smith is a consultant at Google and the founder and CEO of Smith Digital.

03. Explain your professional role

Next, briefly explain your current position. This is relevant whether you’re the founder of a company, a high-level specialist or a beginner in your field, and it can be similar to the description you have on your resume. Your website visitors won’t necessarily know what your job involves, so elaborating on your primary responsibilities helps paint a picture of who you are and what you have to offer. This can also be used, if needed for employment and recruitment opportunities. If you're a freelancer a strong bio can make all the difference in how successful sourcing work can be.

Green image with peach squares that say "be concise" plus lavender circles that say "Know your audience" and "Bio".

04. Include professional achievements

In addition to explaining what your job entails, highlight milestones that make you stand out. Even if you haven’t won an award or gained external recognition, you can discuss ways in which you’ve contributed to your professional role and touch on new ideas or approaches that you bring to the table.

05. Discuss your passions and values

Once you describe what you do and how you contribute to your role, you’ll need to explain the why . This is one of the most important elements to focus on as you consider how to write a bio.

Think about the values and passions underlying your work, as well as your professional philosophy. What gets you up in the morning? What’s the driving force behind what you do?

You can also think of this part of your professional bio as a kind of mission statement. Perhaps your mission is to serve others, contribute to society, grow your expertise or learn new skills. Whatever your reasons, expanding upon these ideas can help your audience get a better understanding of what truly matters to you. Don't be afraid to deploy storytelling in this part of creating your bio. Explore your narrative and then convey it.

06. Mention your personal interests

The most effective short bios will not only focus on your professional experience, but will also touch on what you like to do in your spare time. Consider mentioning:

Your family

Your hometown

Your hobbies

Side projects you’re working on

Transitioning to a more casual discussion of who you are outside of work is a great way to conclude your bio. This will present you as a more well-rounded person while making you relatable for your audience.

Professional bio template

As you go through the steps on how to write a bio, this handy template will help you get started:

Sentence 1: [Name] is a [job title] who [job description].

E.g., Lisa Green is an English teacher who teaches beginning to advanced literature courses for 10th and 11th grade students at Bloomfield High School.

Sentence 2: [Name] believes that [why you do the work you do].

E.g., Lisa believes that written and analytical skills are not only a fundamental part of academic excellence, but are also the building blocks of critical thinking in high school and beyond.

Sentence 3: [Name/pronoun] has [mention your achievements].

E.g., In addition to managing the English curriculum for the school, she runs an after school program where she works one-on-one with students.

Sentence 4: [Name/pronoun] is a [mention any relevant awards, training or honors].

E.g., She has also been nominated Teacher of the Year for two consecutive years.

Sentence 5: [Name/pronoun] holds a [insert degree] in [field of study] from [university].

E.g., Lisa holds a BA in Creative Writing and a Master’s Degree in Teaching from the University of Michigan.

Once you’ve filled in this template, put it all together into a single paragraph to create an initial framework for your professional biography. Note that you can shorten or expand upon this bio according to your unique needs.

A professional bio template graphic that says [name] is a [job title] who [job description]. [Name] has [Academic Qualifications] from [University]...

Professional bio examples

Now that you know the basics of writing a professional bio, here are some short bio examples to inspire you. You can use these examples as additional templates for guidance as you craft your own personal biography.

Like the creators of these examples, you can place your bio on your personal or professional website and, later, revise the structure for other online platforms.

01. Bristol Guitar Making School

Professional bio examples: Bristol Guitar Making School

Of all the professional bio examples, Alex Bishop’s content exudes passion. Strategically placing the bio on the About page of his small business website , he highlights his skills and explains why he finds his work meaningful. In particular, we love his description of why he chose to pursue guitar making:

“​My passion as a guitar maker comes from a life-long obsession with making things. From a young age I have always tried to manipulate objects and materials in order to create something entirely different. I find that working with wood is a way for me to connect with nature. The simple act of shaping wood to make something functional or beautiful brings me endless satisfaction.”

He also lists his accomplishments and awards, adding credibility to his business and building trust among prospective clients.

02. Alexandra Zsigmond

Professional bio examples: Alexandra Zsigmond

As someone who has served as art director for both The New York Times' opinion section and The New Yorker , it's no surprise that Alexandra Zsigmond's bio is thorough and detailed. Providing statistics or reflections on the things she achieved in her career is a clever way to demonstrate her value without saying so directly. As she explains:

"She has collaborated with a roster of over 1000 artists worldwide and art directed over 4000 editorial illustrations. She is known for greatly expanding the range of visual contributors to the Times, drawing equally from the worlds of contemporary illustration, fine art, animation, and comics."

03. Amanda Shields Interiors

Professional bio examples: Amanda Shields Interiors

Amanda Shields provides us with another effective bio example on her interior design website. Importantly, she spices up her bio by explaining how home decor aligns with her personal life and why it’s so close to her heart as a mother and entrepreneur:

"After working as a product designer for numerous retailers over the years, and after I had my first child, I decided to take the plunge and start my own home staging business…. Coincidentally, a month later I discovered I was pregnant with my second child. I loved the new challenges I faced as a new entrepreneur and mom and it didn't take long for me to discover that this was my calling…. I felt the need to expand my business and launch Amanda Shields Interiors as its own entity to focus specifically on residential interiors and design."

By placing this content on her website’s About page, she provides potential clients with insights into her expertise and professional experience. She expands upon the choices she made along her career path, strategically making note of her achievements and acquired skills along the way.

Tips for writing a bio

As you write your bio using the professional template above, make sure to keep the following tips in mind:

Keep it concise: Your bio should be sufficiently explanatory, but it should also be short and to the point. A good rule of thumb is to keep each element of your bio - from your job description to your mission statement and hobbies - to about 1-2 sentences. That way, you’ll end up with a brief paragraph that holds your readers’ attention without rambling on.

Consider your audience: The voice and tone you choose for your biography largely depends on your audience and personal goals. If you’re looking for a job and are writing primarily for recruiters, you’ll want to use a serious, professional tone. On the other hand, if you’re creating an Instagram bio , consider using more casual, conversational language that reflects your personality.

Add humor: Relatedly, consider adding humor when appropriate. This is especially valuable if you’ve founded your own business or created your own website , as it can give you a distinct brand identity while helping your audience build a stronger sense of connection with your brand.

Link to your website: When writing a bio for a platform other than your own website - a social media page, another company page, or a guest blog or publication - remember to include a link to your website. This will help you promote your website while highlighting your professionalism and authority.

Adapt for different platforms: You’ll most likely need to adapt the length and writing style of your biography to suit different platforms. For example, you may place a longer bio on your website’s About page and a shorter one on your LinkedIn page. In these cases, use the same main principles for writing a bio while scaling down the most important elements.

By following these tips, you can create a powerful bio that helps you stand out in your field and allows your audience to get to know you better.

How to write a bio in four sentences or less

Really need to create a super short bio? We'd suggest following some of the tips above, just condensing them into less word for a short bio that still makes impact.

But if we really had to choose we'd say focus on - you, your professional role and company. That condenses everything that matters for bio into three sentences. Humor, creativity and uniqueness still all matter - just use fewer words to convey them.

Creating a bio for your website

As we’ve noted in the examples above, one of the most strategic places to put your bio is on your website - so be sure to consider it within your web design plans. Whether the goal of your site is to start and promote your business , showcase your design portfolio or display your resume, including a bio gives your audience a glimpse into the person behind your content. It can also kickstart your professional growth . Show the world what you do, how you do it and why it matters, and people will be drawn to your passion and inspired by your experience.

Pro tip: You can add a bio to many different types of websites, so using templates can help you create yours faster. For example, if you're creating a portfolio website , explore portfolio website templates to help you get started.

Creating a bio for social media

Crafting a professional bio for social media is vital as it introduces you or your brand, and it builds credibility and trust. A well-written bio establishes your expertise, attracts the right audience, and fosters engagement. It helps maintain a consistent brand image, optimizes search and discovery, and opens doors to networking and career opportunities. A compelling bio delivers a concise, informative snapshot of who you are, what you do, and the value you bring, leaving a lasting impression on visitors and potential collaborators alike.

You may need to edit your bio depending on which social media platform you plan to use it on. Some of the most popular ones include Twitter, Facebook, Instagram and TikTok. Focus on getting your bio right on the platforms you plan to focus your personal or brand social media marketing efforts on.

Writing a bio with AI

If you're looking to write your bio fast while creating your website, consider using an AI text generator to build your draft. You'll still need to make sure it goes through. an intensive editing process, so that it really captures the essence of who you are and your professional skills. A bio is about much more than just basic information, so don't forget to include the storytelling too. Build a website with Wix and you can make use of the in-built AI text generator within its Editor .

Why good bios are important for a professional

In a world where first impressions matter, a well-crafted bio can make a significant impact in establishing trust and credibility with potential clients, employers or collaborators. It also offers insight into your personality and values, helping to forge authentic connections with your audience. It acts as a powerful tool for personal branding, allowing you to differentiate yourself in a competitive landscape and leave a memorable impression.

A strong bio also serves as a gateway to opportunities, whether it's securing new clients, landing job interviews or establishing partnerships. It acts as a professional introduction, allowing you to showcase your expertise. A polished and impactful bio is essential for you to effectively communicate your professional identity and stand out in your field.

Writing a bio without experience

Writing a bio when you don't yet have experience can be challenging, but it's an opportunity to showcase your potential and aspirations.

Begin by highlighting your educational background, skills and any relevant coursework or projects you've completed. Focus on your passions, interests and personal qualities that make you unique. Consider including volunteer work, internships or extracurricular activities that demonstrate your commitment and initiative. Emphasize your eagerness to learn and grow in your chosen field and express your future goals and aspirations. Don't be afraid to be honest about your current stage and your willingness to gain experience and develop professionally.

If you don't know what to write in your bio, start by brainstorming your key experiences, achievements, skills and personal attributes. Consider what sets you apart and what you want others to know about you. Look for inspiration from other bios or profiles in your field, and consider seeking feedback from friends, mentors or colleagues. Don't hesitate to highlight your passions, interests and goals, as well as any unique experiences or perspectives you bring to the table. Remember to keep it concise and engaging, and don't be afraid to revise and refine your bio until it accurately represents you.

How to write a bio FAQ

What is a short bio.

A short bio, short for biography, is a concise summary of a your life or professional background. It provides a brief overview of your key achievements, qualifications, experiences, and relevant details. Typically written in the third person, a short bio is often used in various contexts, such as professional profiles, social media accounts, introductions for speaking engagements, author descriptions, and other situations where a brief introduction is required. The length of a short bio can vary, but it's generally kept to a few sentences or a short paragraph to provide a snapshot of the person's background and expertise.

How do I write a bio about myself?

What should i include in a short bio, how do you write a fun bio for work, how do i make my bio stand out, related posts.

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How to write a company bio? 20 company bio examples for inspiration

Samanyou Garg

Table of contents

You know that crucial writing task you’ve been putting off for way too long? The one where you have to write a short bio about your company, its values, and its mission statement...

You may think, "Ugh — why is everyone asking me to do something I hate so much?!" Well… we all have our own pet peeves, but this one is pretty important.

Whether you’re starting a new business, applying for a loan, or saying hello to a customer for the first time, having a polished company bio can help bring your story to life. And that's why you need to look at the best bio examples for inspiration.

So what makes a company bio that good?

The answer depends on the kind of business you have, the tone you’re trying to set, and what you want to accomplish.

Sure, you need to keep it concise and spell out who your team is and what you do. But you also need to give context and make sure your bio reflects the day-to-day culture and values of your company.

In other words, writing a business bio isn’t just a writing task. It’s an exercise in thoughtful storytelling.

Your company bio will help define who you are as an organization and who you want to be. That being said, the stakes are high, and the pressure is on! But no need to worry; we’re here to help.

Writing a company bio can feel like more trouble than it’s worth, but it doesn’t have to. Keep reading to discover a complete guide to business bios with 20 company bio examples. And a secret trick to writing a bio for business in seconds!

Table of Contents

What is a company bio.

Companies are starting to ditch the usual boring press release and sizzle-stat press kit. Instead, they are creating more engaging bios that help potential customers understand why they should care about their company. These new, exciting bios are commonly referred to as a company bio or "About Us" page on websites.

A company bio is a brief, informative summary of your company's history, present profile, achievements, and mission. It gives potential customers or clients a quick overview of what your business is all about.

You can use your business bio on your website and in other marketing materials, such as brochures and business cards . A well-written company bio can not only help you attract new customers and partners but can also boost your search engine ranking. These kinds of bios are more on the professional side, so make sure to look for some professional bio examples first while writing a bio for your brand.

The content in your business bios can provide potential customers with an introduction to who your business is, what you sell and why you’re different. It can help answer essential questions customers have while forming an opinion (or purchasing decision!).

Additionally, it can build trust and credibility, create a compelling value proposition and help create a personal connection. These are all key elements in helping your business stand out and become successful.

company bios

Benefits of a company bio

Your brand message and story are powerful assets. After all, they are two of the top reasons customers choose to stick with your company.

Businesses rarely make decisions using cold, hard facts alone — a company’s story and message often influence a purchase decision as much as its products and services.

But don’t overlook the importance of a good company bio. Your bio is the “hook” that can turn a casual website visitor into a devoted customer — making sure it’s present and written in an engaging way, then, is critical. Here's why a business bio is helpful for your brand:

  • First impression on the customers : This is one of the first things people will look at when they're trying to learn more about your business, and the first impression is the last impression. So engaging first impressions can boost your business .
  • Build trust with the customers : A company bio is also a great opportunity to show off your personality and build trust with potential customers. by including proper reviews and testimonials, you can easily improve your credibility.
  • Boost your SEO and revenue : Including all relevant keywords and information in your company's bio will help Google and other search engines understand what your company is all about. Your revenue will increase as more search results are displayed.
  • Help in the alignment of same-value customers : In today's climate, consumers are savvier than ever before. They're interested in buying from brands that share the same values as them, whether it's a commitment to sustainability or a focus on social responsibility.
  • Stand out of competition : Today, there is so much competition, but your company bio helps you to explain why your company is unique. It highlights your unique selling proposition.

company bios

The 5 things you need to include in a company bio

Company bios might seem like a no-brainer. But believe it or not, crafting a great company bio requires more than just throwing together a few sentences introducing your business.

In truth, it’s a valuable piece of copy that can play a major role in your brand’s narrative — and even boost your sales.

Creating an eye-catching and magnetic bio for a business is an art form. Here are the five elements to include in your copy:

1. Your unique story: What makes your company special? What's your backstory? Why did you start this business? Your potential customers will want to know, so make sure to include it in your bio.

2. Your team : Who are the people behind your company? Introduce your team and tell us a little bit about them. Customers like to know who they're doing business with, so this is an important part of your bio.

3. Your products and services: What do you offer? Be sure to include a brief description of your products and services, so potential customers know what you have to offer. You can also include some reviews and testimonials to improve your credibility.

4. Your brand values: What are your company's core values? What do you believe in? Be sure to include this in your bio so potential customers know what they can expect from doing business with you. This is your chance to go beyond a transactional relationship with your customers and speak to the meaningful impact you’re making in the world.

5. Your contact information: Make it easy for potential customers to get in touch with you by including your contact information in your bio. You can also create a call-to-action to increase your conversions.

How to write a company bio?

When writing a company bio, it's important to focus on the unique aspects of the company. What sets the company apart from others in the industry? What are the company's core values, and how do they guide everything the company does?

One way to make the company bio more interesting is to focus on a single point.

For example, instead of listing all the products the company sells, focus on one key product and how it has helped the company succeed. Or, instead of discussing the company's history, write about how the company has helped its employees and customers grow and succeed.

By concentrating on a single point, you can make the company bio more interesting and unique.

Here are a few tips to make your business bios stand out:

Know your Audience

Before you start writing your company bio, it's important to understand who will be reading it. Will it be potential customers? Investors? The media?

Once you know your audience, you can start to understand what they expect from you. What information are they looking for? What do they want to know about your company?

Once you have a good understanding of your readers, you can start to craft an interesting, tailor-made company bio for your target market to help you connect with them quicker and develop long-lasting relationships, making it more likely that they will choose you over a competitor.

For example, If you are writing a company bio for a potential customer, you will want to focus on your company's history, your product, and your service. On the other hand, if you are writing a company bio for a potential investor, you will want to focus on your company's financials, your business model, and your competitive landscape.

There's a lot to consider when getting to know your audience. To start, think about:

  • Their basic demographic information like age and location.
  • Then, consider their interests, their professional goals, and desires.
  • What challenges are they facing?
  • Also, analyze their buying habits and their preferred channels for receiving information.
  • Plus, their level of engagement with your brand.

The more you know about your audience, the better you can target your marketing efforts to meet their needs.

Focus on what makes your company or product different

Differentiating yourself from the competition should always be a top priority when figuring out how to promote yourself.

But your message doesn't have to be complex or try to be something it's not. You should strive for authenticity, something that feels natural and in line with your mission or product.

Put yourself in the shoes of your customer. What do they expect from you that’s different from other businesses that offer similar goods or services?

Answering this will help you determine what makes you stand out and give you a strong foundation for crafting any type of marketing outreach, whether it's on social or digital.

Here are a few key points to keep in mind:

Why did you start this company : Highlight which pain points of the users or customers you identified to start your company and how your company or product is solving their specific problems.

When did you start your company: If your company was a pioneer in any particular field and did a lot of research and development work, and you are a leader in that field, then a number of years of experience will also be a key highlight feature.

Who started your company: If the founder of your company is a well-known personality, then highlighting him will also boost your uniqueness. Take advantage of your founder's personal brand.

How do your products or services differ from those of your competitors? Highlight which of your products or services are most wanted in the market and what unique values they are providing. Be sure to emphasize what makes your business or product unique. Is it a cutting-edge product or service? Are you consistently striving to provide superior customer service in your industry compared to competitors?

Customer praises for your past work : If you have good testimonials and reviews to showcase, don't shy away. Put it all out there! This helps build trust and credibility for your brand in the market.

Next, be sure to focus on your team. Who are the people behind your company, and what are their stories? This is what will humanize your company and make it relatable.  You can include details about them as:

“We are proud to have a team of highly skilled and dedicated professionals who are passionate about what they do. Meet our team:

Our CEO, Mark, is a visionary leader with a passion for innovation. He has a proven track record of success in the tech industry, and he is committed to making our company the best it can be.

Our CTO, Sarah, is a world-renowned expert in her field. She has developed groundbreaking technology that is changing the way businesses operate.

Our Head of Marketing, Tina, is a creative force to be reckoned with. She has a deep understanding of the customer journey and knows how to craft powerful marketing campaigns that drive results.

Our Head of Sales, John, is a seasoned sales professional with a passion for helping businesses grow. He has a deep understanding of the market and knows how to close deals.

We are proud to have such a talented and dedicated team. We are confident that we can provide our customers with the best possible products and services. If you want to make a bigger impact, your future recruits can get a clearer idea of how much your employees love what they do if they showcase these employee testimonial samples through video.

Your company's mission

Finally, end with a statement that resonates with your audience. A mission statement is an important document that can help guide your business decisions. Not sure where to start? Here are a few tips:

First, think about what you want your business to be known for. What are your core values? What do you want to achieve? Answering these questions will help you create a mission statement that is authentic and unique to your business.

Next, keep it short and sweet. A mission statement should be concise and easy to remember. It's not a place to list everything you want to do or achieve.

Finally, make sure it's realistic. Your mission statement should be achievable. It should also be inspiring and motivating, so don't hesitate to get creative!

Now that you know a few tips for creating a mission statement, it's time to get started. Just remember to be authentic, concise, and realistic, and you'll be well on your way to creating a statement that reflects your business and what you hope to achieve.

After all, you want your audience to remember your company bio - not fall asleep reading it!

Whether you're starting from scratch or revamping your existing company bio, Writesonic can help.

The best places to display your company bio

Since your company bio is a major element of the storytelling involved in your branding process —not to mention a common point of reference for current and future customers, you need to make sure that it's easily accessible online.

But there are other places on the web where you can display your bio in addition to your website - having your bio on sites like LinkedIn, Facebook, Twitter, and beyond gives you more opportunities to connect with customers, job seekers, and partners.

Your company bio should also be available on public review sites like Yelp and Google Reviews, not just on your own website.

Creating a positive first impression of your enterprise is critical, so make sure customers have access to your company bio whether they visit your website or any other web property.

Especially on social media, it’s important to get to the point quickly and make sure your message stands out amongst the clutter. Here are a few things you need to keep in mind while writing company bios for different online platforms:

Business bio on Twitter

A company bio on Twitter is like a handshake: it's the first impression potential customers have of you and your brand. A well-crafted company bio on Twitter establishes credibility and trust. You can highlight your unique selling points, features, customer reviews, and ratings.

Another benefit? Twitter is an incredibly powerful tool for marketers, allowing them to expand their reach, build an engaged community, and increase their brand's visibility. Having a robust company bio on your Twitter profile is key to making sure each post captures the attention of potential customers.

So, while a company bio on Twitter may seem like a small detail, it's actually an incredibly important piece of the puzzle. It speaks to the heart of your customer and has the power to inspire action.

Company Bio Generator for Twitter

That's why it's so important to take the time to craft an informative and charming company bio that stands apart from the competition. Here are some tips to help you create one:

• Your style should be consistent with your company's brand and image.

• Use emojis and hashtags to spruce up the presentation.

• Don't write long rambling sentences or cram them with too many hashtags. It's wiser to focus on a few keywords that explain what your company is about.

• Mention the main location of the company and any awards or recognitions you have won.

• Try to be creative and fun! Sometimes, this is best done with a joke or an uncommon phrase. For example, if you are a marketing firm, you could say something like, "We specialize in launching rockets 🚀 to success!"

• Use your bio to establish your company’s expertise. Whether you’re a startup or an industry leader, establish your authority by discussing what sets you apart from the competition.

At the end of the day, people remember companies that tell a good story. Rather than simply listing facts, use your Twitter bio to capture the emotion behind your company. After that, you have to write and schedule tweets catered to your audience. When done correctly, your company will be the talk of the town.

Business bio on Instagram

An Instagram bio is more than just 150 characters words. It’s the window into your business’s or brand’s soul. You want potential customers and partners to see you for who you really are, so don’t be afraid to be creative and show off your culture and values.

Working on your company’s Instagram bio doesn’t have to be a chore. In fact, it can be a fun way to show off your culture and make your business stand out from the pack. Plus, if you play your cards right, you might even make a few sales along the way.

company bio generator

If you need to write a good company bio for Instagram, here are some tips:

• Keep it snappy. A bio is not a place to wax poetic about your capabilities. Be punchy, funny, and clever.

• Make it visually appealing. People respond to images more than words. Use emoticons to amuse your followers and show off your spirit and values.

• Spill the beans. Let people in on what your business is all about. Share your story, mission, perspectives, successes, and wins.

• Focus on what makes your company unique. This could include your company's mission, values, awards, or even customer testimonials.

• Be sure to include keywords related to your industry so that potential customers can quickly and easily find your page.

• Finally, make sure to include a link to your website. This way, potential customers can learn more about your company or make a purchase without leaving the app.

And remember, different companies need different bios. What works for one may not work for another. Think about who your audience is and tailor your bios accordingly.

Business bio on LinkedIn

Ah, the famous LinkedIn Profile. A resume that's designed to revive interest in your career and create new opportunities. Get it wrong, and you end up with a profile that looks like a boring list.

This platform offers you a chance to write more in your company bio section as compared to other social media platforms. With a 2000-character limit, you can freely experiment.

Here are a few important points to keep in mind while writing a business bio for LinkedIn:

• Your bio should tell a story. Your education, job history, and professional certifications provide the backdrop, but your story is much more than facts. Sure, include your experience and expertise, but focus on how it all ties in with the next job or project you want to pursue.

company bios generator

• Make sure you include a few unique elements. This is where you share the quirky aspects of yourself and your personality. Be sure to make your headline memorable, meaningful, and fun.

• Balance the tone of your bio between professional (take it seriously) and lighthearted (you can still have fun).

• Showcase your strengths and accomplishments while also presenting yourself as someone others would genuinely want to work with.

When in doubt, consider asking a colleague or a friend to look over your profile. Having someone else take a look might be just the freshening up you need.

Remember, this cyber-resume is your chance to present yourself and make that ideal connection confidently. It's an impressive document, so give it its due attention.

Business Bio on the website

Writing a good company bio could make all the difference between gaining the trust of website visitors and getting lost in cyberspace. A good company bio should have four essential elements: personality, facts, story, and language.

When writing your company bio, inject personality. Ask yourself what makes your company unique and shine that through in your bio. Is it a family-run business? Do you have an uplifting story of success? Have you achieved an award? Mention it in the bio.

company bio generator

Don't forget to mention the facts either; include the year your company was founded, what sector you work in, and what you specialize in. Your viewpoint and business ethos should also be made clear.

Your story should be something that resonates with people enough for them to remember your company and make them want to work with you. A good story should be kept short, informative, and impactful to the reader.

Moreover, pay attention to the language you use. It is a reflection of your business, so use words that make your company sound professional, reliable, and trustworthy. Start with a strong lead in a sentence, break into points, and end with a call to action.

If you follow these tips for writing a company bio, you will be sure to win over the trust of visitors and be remembered.

20 Company Bio Examples

Company bios on twitter examples.

  • Talk about delivering a message clearly, and you can see Hello Fresh acing that too! Their Twitter bio states what they do directly and in a catchy way.

Company Bio Examples

2. Alaska Airlines have now reached tweeting altitude...With this fun copy, their Twitter company bio never fails to catch anyone's attention.

Company Bio Examples

3. Harry Potter franchise not talking about 9 3/4 out of 10? Impossible! If you need to see an example that shouts, "less is more!!!" this is it.

company bio examples

4. We all know what Merriam-Webster stands for. And their business bio on Twitter completely supports their brand identity. You can clearly understand what they do.

Company Bio examples

Company Bios on LinkedIn Examples

  • How to utilize the entire 200-word character limit on LinkedIn while talking about meaningful things? AppleOne's LinkedIn summary section is the perfect company bio example to follow for this. They started with an introduction, listing all their values that give a human touch.

Company bio examples

2. Empathy with fun? Or, let's say, a casual attitude...goodr's LinkedIn summary gives casual and carefree vibes in just three paragraphs. Very on-brand and impressive for sure!

Company bio examples

3. When you think about Walt Disney, you think about creativity. But what about its corporate side? This, right here, is how you emphasize your company values depending on the platform.

company bio examples

4. how can we forget about CTAs? All great business bio examples conclude with a CTA and links to other social media profiles or websites. So here you go.

company bio examples

Company Bios on Instagram Examples

  • Filled with emojis and to-the-point, High Arc media says it all in a few words that create a long-lasting expression. And doesn't those $3000 generate curiosity?

company bio examples

2. With a cute logo, color theme, and beautiful highlights, Tasty Tie's Instagram account speaks clearly about what their product is (and who's their ultimate consumer).

company bio

3. Let's not forget the importance of mentioning details like company presence. Pura Vida's company bio on Instagram starts with their company values, and social work and ends with a link in the bio.

company bio examples

4. Squarespace adds their hashtag in their Instagram bio to make their profile easy to discover. From compressing their bio to one line to adding a link in the bio. this one is a fascinating example of keeping it simple.

company bios

Company Bios on Website Examples

company bio examples

In fact, when you go further down, you can notice they have CTAs every now and then. This business bio example is an excellent inspiration for how to write a company bio that converts.

Business bio examples

How Writesonic helps you write a professional company bio

At Writesonic, we specialize in creating custom company bios that are tailored to our client's needs. We take into account the company's unique story and goals, and we craft a bio that accurately reflects who they are and what they do.

We know how to highlight your key strengths and differentiate you from your competitors. We also understand the importance of using the right keywords and phrases for SEO purposes so that the bio can be easily found by potential customers or clients.

Remember to focus on single points and avoid overwhelming your reader with too much information. Keep it concise and to the point, and you'll be sure to create a company bio that your audience will love.

There are various AI writing tools out there, but the best among them is right here. Here's how you can create a company bio sample for your business in seconds with Writesonic's company bio generator:

Step 1 - Select Company Bios V2 from the Writesonic library

When you log in to your Writesonic account, the first screen you see is your dashboard.

On your dashboard, search for “Company Bios V2” and click on the tab; you can also browse through the features by scrolling up and down to find this AI writing feature.

company bios

Step 2 - Enter your input

Type in your company's name and information, and choose a tone of voice.

Company bio generator

Step 3 - Now select the platform

Writesonic offers you the option to select from 4 platforms. The content for each platform will be generated differently based on the platform's standard.

company bio generator

Step 4 - Hit Generate

Finally, click on generate to create 3 company bios. Regenerate if you need more options.

company bio generator

Frequently Answer Questions

What is the difference between a company bio and a professional bio.

When it comes to marketing yourself or your business, a company bio and a professional bio are two of the most important tools you have at your disposal. But what exactly is the difference between the two?

A company bio is a brief description of your business that can be used on your website, in marketing materials, or on social media. It should be concise and to the point, highlighting what makes your company unique.

A professional bio, on the other hand, is a longer, more detailed account of your professional history and achievements. It can be used on your website, on job applications, or in networking situations. Unlike a company bio, which is all about the business, a professional bio is all about you.

What is the difference between a company bio and a personal bio?

A company bio is a brief description of a company, usually found on the company's website. It gives an overview of the company's history, products, or services. A personal bio, on the other hand, is a brief description of a person, usually found on that person's website or social media profile. It gives an overview of the person's life, work, or interests. Both types of bios can be used for SEO purposes. A company bio can help improve the search engine ranking of a company's website, while a personal bio can help improve the search engine ranking of a person's website or social media profile. Have a look at some personal bio examples to get an idea.

How company bio may help in boosting your SEO and increase your sales and revenue?

The use of keywords in your company bio can help boost your SEO and increase your sales and revenue. By including keywords in your bio, you can make sure your site is optimized for Google and other search engines. Moreover, a company bio can help you reach out to new customers and build brand awareness.

This can result in more people finding your site and more customers. You can let people know what your company does by including information about it in your bio. Finally, a company bio is an excellent way to build a professional website and can help you attract new customers and build a loyal following. You can create a site that looks exactly the way you want by including information about your company and your products and services.

You can use a company bio to build the perfect website for your business, no matter how big or small it is.

How latest AI writing tools are able to generate your company bio in seconds and which is the best AI tool in this regard?

If check out the latest AI writing tools if you want to generate a company bio fast and easily. These tools are designed to help you create a professional and well-written bio in seconds, and they're perfect for businesses of all sizes. There are a few different AI writing tools available, but Writesonic is the best AI writing tool in this regard. It not only creates a professional and well-written bio, but it also optimizes your bio for SEO. As a result, your bio will appear more often in search engine results, which means more clients and customers will find you. If you're looking for an easy and quick way to create a company bio, then Writesonic is the tool you'll need.

A Writesonic is unique in that it has separate features for different types of bios, such as

  • Company bio for Twitter
  • Company bio for Instagram
  • Company bio for LinkedIn
  • Company bio for a company website

Because permitted characters length for different social media platforms, such as Twitter, Instagram, and LinkedIn, are different, it is best to use different company bio generator tools

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10 Great Autobiographies From the Brightest Minds in Business The best way to get ahead in business? Learn from others with these personal looks into their motivations, successes, failures and lessons learned.

By Sujan Patel • Mar 9, 2015

Opinions expressed by Entrepreneur contributors are their own.

The best way to learn about business is to listen to those who have achieved the same types of goals you've set for yourself. But you don't have to have a direct connection to Bill Gates, Warren Buffett or any other mogul to get this insider insight. Autobiographies give a personal look at these successful people's motivations, successes, failures and lessons learned.

Here are 10 of the best autobiographies from the brightest minds in business:

1. Miracles Happen

In her autobiography , Mary Kay Ash describes the principles that helped her build one of the largest cosmetics retailers operating today. Her book covers everything from the importance of expecting great things to dreaming big to paying close attention to her target market.

Related : 3 Short Books to Read to Maximize Your Productivity and Marketing

A champion of women, a savvy business executive and a first-rate marketer, Mary Kay Ash's company is a legacy of her life and vision.

2. Let My People Go Surfing: The Education of a Reluctant Businessman

Not every highly successful entrepreneur set out to conquer the business world. Yvon Chouinard, for example, began his business career as a highly skilled outdoorsman whose passions included mountain climbing and environmental causes.

Let My People Go Surfing is the incredible story of how he leveraged these passions to design innovative sports equipment and found one of the most environmentally-responsible companies in the world.

3. Iacocca: An Autobiography

Named the 18th greatest CEO of all time , Lee Iacocca was a man who changed the automobile industry for the better and brought Chrysler back from the brink of destruction. Born to Italian immigrants, his career started at Ford -- until he clashed with Henry Ford II and was fired in 1978. Despite this conflict, he was quickly courted by Chrysler, which he rebuilt from the ground up.

Iacocca is his story in his own words -- from his childhood in Pennsylvania to his celebrity status as a business icon.

4. Direct from Dell: Strategies that Revolutionized an Industry

Dell founder Michael Dell started his PC company in the same way that many other technology companies begin -- in his dorm room at college. With less than $1,000, he built his fledgling company into a powerhouse that transformed the way PCs were manufactured, purchased and delivered.

In Direct from Dell , he tells both the story of the company's growth and his own management strategies.

5. The HP Way: How Bill Hewlett and I Built Our Company

The HP Way describes how Hewlett and Packard met at college and decided after graduation to found a company together in the one-car garage workshop that's now known as the birthplace of Silicon Valley. From tossing a coin to determine the company name to defining their own management strategies, this autobiography is an inside look at a company that chose to do things its own way.

Related : Rather Than Trying to Reinvent the Wheel, Be Inspired by These 5 Books

6. Pour Your Heart into It: How Starbucks Built a Company One Cup at a Time

Starbucks is known for its ubiquity, but its "shop on every street corner" success didn't come out of the blue. In Pour Your Heart Into It , CEO Howard Schultz discusses the customer-service principles that made Starbucks a household name. In addition, he shares the wisdom he's learned and the techniques he's used to keep Starbucks focused on customer and employee satisfaction, despite its staggering growth.

7. Sam Walton: Made In America

Love it or hate it, Walmart is one of the most successful retail businesses in American history. In Made in America , the chain's founder details his company's growth from a single dime store in Arkansas to the retail giant it is today, describing his successes and mistakes in an approachable, down-home writing style.

8. Jack: Straight from the Gut

Jack Welch is the man responsible for building General Electric into a multinational conglomerate that touches everything from lightbulbs to commercial lending and leasing. Straight from the Gut is Welch's engaging first-hand story, starting with his childhood and moving through his meteoric rise through GE's ranks. His autobiography discusses his career, business mistakes and successes, all in his trademark, no-nonsense style.

9. Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way

The playfully naughty title of this autobiography perfectly captures the personality of its author, billionaire entrepreneur Richard Branson. Losing My Virginity continues in the same vein, a unique and sometimes outrageous look inside the life and business of Branson and his cofounders. A perfect example of how an ambitious company can disrupt established but complacent industries, Branson's autobiography is both entertaining and inspirational.

10. Built from Scratch: How a Couple of Regular Guys Grew the Home Depot from Nothing to $30 Billion

From being fired to building a multi-billion dollar business, Built From Scratch gives a first-hand look at the story of Home Depot founders, Bernie Marcus and Arthur Blank. An excellent example of grit and determination, the story of Home Depot is one that will inspire all entrepreneurs to keep going -- no matter what.

Have another autobiography that should be added to this list? Share your recommendations in the comments section below!

Related : The 5 Books Every Entrepreneur Should Read, or Read Again, in 2015

Entrepreneur and Marketer, Co-founder of Web Profits

In his 14-plus years as a marketer and entrepreneur, Sujan Patel has helped hundreds of companies boost online traffic and sales and strengthen their online brand reputation. Patel is the co-founder of Web Profits and Mailshake.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

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The 21 most captivating biographies of all time

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  • Biographies illuminate pivotal times and people in history. 
  • The biography books on this list are heavily researched and fascinating stories.
  • Want more books? Check out the best classics , historical fiction books , and new releases.

Insider Today

For centuries, books have allowed readers to be whisked away to magical lands, romantic beaches, and historical events. Biographies take readers through time to a single, remarkable life memorialized in gripping, dramatic, or emotional stories. They give us the rare opportunity to understand our heroes — or even just someone we would never otherwise know. 

To create this list, I chose biographies that were highly researched, entertainingly written, and offer a fully encompassing lens of a person whose story is important to know in 2021. 

The 21 best biographies of all time:

The biography of a beloved supreme court justice.

biographies for business

"Notorious RBG: The Life and Times of Ruth Bader Ginsburg" by Irin Carmon and Shana Knizhnik, available on Amazon and Bookshop from $16.25

Ruth Bader Ginsburg was a Supreme Court Justice and feminist icon who spent her life fighting for gender equality and civil rights in the legal system. This is an inspirational biography that follows her triumphs and struggles, dissents, and quotes, packaged with chapters titled after Notorious B.I.G. tracks — a nod to the many memes memorializing Ginsburg as an iconic dissident. 

The startlingly true biography of a previously unknown woman

biographies for business

"The Immortal Life of Henrietta Lacks" by Rebecca Skloot, available on Amazon and Bookshop from $8.06

Henrietta was a poor tobacco farmer, whose "immortal" cells have been used to develop the polio vaccine, study cancer, and even test the effects of an atomic bomb — despite being taken from her without her knowledge or consent. This biography traverses the unethical experiments on African Americans, the devastation of Henrietta Lacks' family, and the multimillion-dollar industry launched by the cells of a woman who lies somewhere in an unmarked grave.

The poignant biography of an atomic bomb survivor

biographies for business

"A Song for Nagasaki: The Story of Takashi Nagai: Scientist, Convert, and Survivor of the Atomic Bomb" by Paul Glynn, available on Amazon and Bookshop from $16.51

Takashi Nagai was a survivor of the atomic bomb dropped on Nagasaki in 1945. A renowned scientist and spiritual man, Nagai continued to live in his ruined city after the attack, suffering from leukemia while physically and spiritually helping his community heal. Takashi Nagai's life was dedicated to selfless service and his story is a deeply moving one of suffering, forgiveness, and survival.

The highly researched biography of Malcolm X

biographies for business

"The Dead Are Arising: The Life of Malcolm X" by Les Payne and Tamara Payne, available on Amazon and Bookshop from $18.99

Written by the investigative journalist Les Payne and finished by his daughter after his passing, Malcolm X's biography "The Dead are Arising" was written and researched over 30 years. This National Book Award and Pulitzer-winning biography uses vignettes to create an accurate, detailed, and gripping portrayal of the revolutionary minister and famous human rights activist. 

The remarkable biography of an Indigenous war leader

biographies for business

"The Journey of Crazy Horse: A Lakota History" by Joseph M. Marshall III, available on Amazon and Bookshop from $14.99 

Crazy Horse was a legendary Lakota war leader, most famous for his role in the Battle of the Little Bighorn where Indigenous people defeated Custer's cavalry. A descendant of Crazy Horse's community, Joseph M. Marshall III drew from research and oral traditions that have rarely been shared but offer a powerful and culturally rich story of this acclaimed Lakota hero.

The captivating biography about the cofounder of Apple

biographies for business

"Steve Jobs" by Walter Isaacson, available on Amazon and Bookshop from $16.75

Steve Jobs is a cofounder of Apple whose inventiveness reimagined technology and creativity in the 21st century. Water Issacson draws from 40 interviews with Steve Jobs, as well as interviews with over 100 of his family members and friends to create an encompassing and fascinating portrait of such an influential man.

The shocking biography of a woman committed to an insane asylum

biographies for business

"The Woman They Could Not Silence: One Woman, Her Incredible Fight for Freedom, and the Men Who Tried to Make Her Disappear" by Kate Moore, available on Amazon and Bookshop from $22.49

This biography is about Elizabeth Packard, a woman who was committed to an asylum in 1860 by her husband for being an outspoken woman and wife. Her story illuminates the conditions inside the hospital and the sinister ways of caretakers, an unfortunately true history that reflects the abuses suffered by many women of the time.

The defining biography of a formerly enslaved man

biographies for business

"Barracoon: The Story of the Last "Black Cargo" by Zora Neale Hurston, available on Amazon and Bookshop from $12.79

50 years after the Atlantic slave trade was outlawed in the United States, Cudjo Lewis was captured, enslaved, and transported to the US. In 1931, the author spent three months with Cudjo learning the details of his life beginning in Africa, crossing the Middle Passage, and his years enslaved before the Civil War. This biography offers a first-hand account of this unspoken piece of painful history.

The biography of a famous Mexican painter

biographies for business

"Frida: A Biography of Frida Kahlo" by Hayden Herrera, available on Amazon and Bookshop from $24.89

Filled with a wealth of her life experiences, this biography of Frida Kahlo conveys her intelligence, strength, and artistry in a cohesive timeline. The book spans her childhood during the Mexican Revolution, the terrible accident that changed her life, and her passionate relationships, all while intertwining her paintings and their histories through her story.

The exciting biography of Susan Sontag

biographies for business

"Sontag: Her Life and Work" by Benjamin Moser, available on Amazon and Bookshop from $20.24

Susan Sontag was a 20th-century writer, essayist, and cultural icon with a dark reputation. Drawing on hundreds of interviews, archived works, and photographs, this biography extends across Sontag's entire life while reading like an emotional and exciting literary drama.

The biography that inspired a hit musical

biographies for business

"Alexander Hamilton" by Ron Chernow, available on Amazon and Bookshop from $11.04

The inspiration for the similarly titled Broadway musical, this comprehensive biography of Founding Father Alexander Hamilton aims to tell the story of his decisions, sacrifice, and patriotism that led to many political and economic effects we still see today. In this history, readers encounter Hamilton's childhood friends, his highly public affair, and his dreams of American prosperity. 

The award-winning biography of an artistically influential man

biographies for business

"The New Negro: The Life of Alain Locke" by Jeffrey C Stewart, available on Amazon and Bookshop from $25.71

Alain Locke was a writer, artist, and theorist who is known as a leader of the Harlem Renaissance. Outlining his personal and private life, Alain Locke's biography is a blooming image of his art, his influences, and the far-reaching ways he promoted African American artistic and literary creations.

The remarkable biography of Ida B. Wells

biographies for business

"Ida: A Sword Among Lions" by Paula J. Giddings, available on Amazon and Bookshop from $15.99

This award-winning biography of Ida B. Wells is adored for its ability to celebrate Ida's crusade of activism and simultaneously highlight the racially driven abuses legally suffered by Black women in America during her lifetime. Ida traveled the country, exposing and opposing lynchings by reporting on the horrific acts and telling the stories of victims' communities and families. 

The tumultuous biography that radiates queer hope

biographies for business

"The Mayor of Castro Street: The Life and Times of Harvey Milk" by Randy Shilts, available on Amazon and Bookshop from $11.80

Harvey Milk was the first openly gay elected official in California who was assassinated after 11 months in office. Harvey's inspirational biography is set against the rise of LGBTQIA+ activism in the 1970s, telling not only Harvey Milk's story but that of hope and perseverance in the queer community. 

The biography of a determined young woman

biographies for business

"Obachan: A Young Girl's Struggle for Freedom in Twentieth-Century Japan" by Tani Hanes, available on Amazon and Bookshop from $9.99

Written by her granddaughter, this biography of Mitsuko Hanamura is an amazing journey of an extraordinary and strong young woman. In 1929, Mitsuko was sent away to live with relatives at 13 and, at 15, forced into labor to help her family pay their debts. Determined to gain an education as well as her independence, Mitsuko's story is inspirational and emotional as she perseveres against abuse. 

The biography of an undocumented mother

biographies for business

"The Death and Life of Aida Hernandez: A Border Story" by Aaron Bobrow-Strain, available on Amazon and Bookshop from $18.40

Born in Mexico and growing up undocumented in Arizona, Aida Hernandez was a teen mother who dreamed of moving to New York. After being deported and separated from her child, Aida found herself back in Mexico, fighting to return to the United States and reunite with her son. This suspenseful biography follows Aida through immigration courts and detention centers on her determined journey that illuminates the flaws of the United States' immigration and justice systems.

The astounding biography of an inspiring woman

biographies for business

"The Black Rose: The Dramatic Story of Madam C.J. Walker, America's First Black Female Millionaire" by Tananarive Due, available on Amazon for $19

Madam C.J. Walker is most well-known as the first Black female millionaire, though she was also a philanthropist, entrepreneur, and born to former slaves in Louisiana. Researched and outlined by famous writer Alex Haley before his death, the book was written by author Tananarive Due, who brings Haley's work to life in this fascinating biography of an outstanding American pioneer.

A biography of the long-buried memories of a Hiroshima survivor

biographies for business

"Surviving Hiroshima: A Young Woman's Story" by Anthony Drago and Douglas Wellman, available on Amazon and Bookshop from $15.59

When Kaleria Palichikoff was a child, her family fled Russia for the safety of Japan until the atomic bomb was dropped on Hiroshima when she was 22 years old. Struggling to survive in the wake of unimaginable devastation, Kaleria set out to help victims and treat the effects of radiation. As one of the few English-speaking survivors, Kaleria was interviewed extensively by the US Army and was finally able to make a new life for herself in America after the war.

A shocking biography of survival during World War II

biographies for business

"Unbroken: A World War II Story of Survival" by Laura Hillenbrand, available on Amazon and Bookshop from $8.69

During World War II, Louis Zamperini was a lieutenant bombardier who crashed into the Pacific Ocean in 1943. Struggling to stay alive, Zamperini pulled himself to a life raft where he would face great trials of starvation, sharks, and enemy aircraft. This biography creates an image of Louis from boyhood to his military service and depicts a historical account of atrocities during World War II.  

The comprehensive biography of an infamous leader

biographies for business

"Mao: The Unknown Story" by Jung Chang and Jon Halliday, available on Amazon and Bookshop from $15.39

Mao was a Chinese leader, a founder of the People's Republic of China, and a nearly 30-year chairman of the Chinese Communist Party until his death in 1976. Known as a highly controversial figure who would stop at very little in his plight to rule the world, the author spent nearly 10 years painstakingly researching and uncovering the painful truths surrounding his political rule.

The emotional biography of a Syrian refugee

biographies for business

"A Hope More Powerful Than the Sea: One Refugee's Incredible Story of Love, Loss, and Survival" by Melissa Fleming, available on Amazon and Bookshop from $15.33

When Syrian refugee Doaa met Bassem, they decided to flee Egypt for Europe, becoming two of thousands seeking refuge and making the dangerous journey across the Mediterranean. After four days at sea, their ship was attacked and sank, leaving Doaa struggling to survive with two small children clinging to her and only a small inflation device around her wrist. This is an emotional biography about Doaa's strength and her dangerous and deadly journey towards freedom.

biographies for business

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How to craft an impactful Instagram bio for business (+ examples)

Written by by Chloe West

Published on  January 4, 2023

Reading time  8 minutes

While your Instagram content might be what draws someone over to your profile initially, your Instagram bio is one of the major components that will keep them there—and maybe even earn your brand a follow.

Think about this: if you like a photo or video on Instagram and then go to the profile and their bio is completely blank (or lacks vital information) you’re going to immediately lose interest or think the account is a fake and leave. No follow and no looking back.

Others do the same, so it’s important to fully optimize your Instagram strategy —bio and all.

Table of Contents

What is an Instagram bio?

Why an instagram business bio matters, what to put in an instagram bio, tips for writing the best instagram bios for business (+ examples), create a compelling instagram bio for your business.

An Instagram bio is a description of your business that sits at the top of your Instagram profile. It can only be up to 150 characters, so you want to be concise, sharing what your business does and who it serves in as few words as possible.

Take a look at our own Instagram bio to get an idea of what this might look like:

An Instagram bio example from Sprout Social

We’ll get into each of these more thoroughly later, but our full bio includes:

  • Our Instagram handle
  • Our brand name
  • Bio description

There are a few more things you can consider including within your own bio to further share what your business does.

First of all, why does your Instagram business profile bio matter so much? As simple as it may seem, an Instagram bio plays a critical role in establishing your brand presence. It shows people who you are and what you sell. You can also use the same space to tell them why they should care about your business and its offering.

In many cases, your Instagram profile may be the first point of contact whether someone finds you through an Instagram hashtag or by clicking through from a paid post or sharing on Stories. Your bio is an important first impression while clarifying why they should follow you.

That’s why you should focus on creating an Instagram business bio that effectively portrays your brand personality and establishes your unique value proposition. In other words, it should factor into your overall  Instagram business strategy .

Writing your Instagram bio for business is one key part of  creating the perfect Instagram business profile . Here are the essential elements that go into your Instagram bio:

1. Name and username

Your Instagram username is your @handle and your Instagram identity. It’s a part of your Instagram profile URL (instagram.com/myusername) and holds a prominent location at the top of your profile page.

On the other hand, your name is your real or full brand name. Depending on data sources like audience and  keyword research , you may know of abbreviations or name variations commonly used for your brand name. You might consider using those in one spot in your Instagram bio, such as in your username.

For instance, in the following Instagram business profile example, the username for Sprouts Farmers Market is just @sprouts but the name section has the full name of the business.

An Instagram bio example from Sprout's Farmers Market

2. Profile photo and branding

This should be relevant to your  brand’s visual identity . Best practices dictate that you should use a high-res image of your logo in order to improve brand recognition and keep all of your social media profiles on brand. However, solopreneurs and public figures often use headshots, and that’s a perfectly acceptable alternative.

For brands with a widely-recognized visual identity like National Geographic TV, the iconic yellow rectangle logo makes for a great profile photo.

An Instagram bio example from National Geographic

Another way to brand your Instagram profile is through your Instagram highlight covers . While not necessarily a part of your bio, these still show up at the top of your profile and give you an opportunity to inject even more color into your Instagram.

An Instagram bio example from Bliss

3. Instagram bio copy

This is the section under your name, where you get to express yourself (or in this case, your brand personality). You have 150 characters to tell people what your Instagram profile is about, what your brand offers and why they should follow you. So you don’t have much to work with, which makes it even more crucial to plan ahead and perfect your Instagram business bio.

Here’s an example of great bio copy from BarkBox. They start with a simple sentence that explains exactly what their business does. They tag their parent company. Then they even include a couple of hashtags that BarkBox customers can use when showing off their boxes.

An Instagram bio example from BarkBox

4. Bio links

This is the only section that allows you to add clickable links on Instagram to your website, so make sure you use this space wisely. While you can always add a URL to your homepage, you can also add up to five links more frequently by posting new products, new content, new projects and more.

Many brands use a link-in-bio tool to maximize the five link limit by taking the user to a landing page with shortcuts to featured content and product pages.

An Instagram bio example from Away

5. Category

Instagram also allows you to specify which category your brand falls under—whether you run a restaurant or a media and entertainment company. This shows up right under your business name if you choose to enable it, so it helps free up space in your Instagram bio for other important details.

As we can see below, Bloomscape has selected “Patio/Garden” as their brand category.

An Instagram bio example from Bloomscape

6. Call-to-action and contact buttons

You could further free up space in your Instagram bio if you make the most of the call-to-action buttons available for Instagram Business accounts. This allows people to take action straight from your Instagram profile when on the mobile app, making it easier for customers to convert on actions—from buying tickets to booking tables.

Keep in mind that these are only accessible on the mobile app, and they’ll look something like the “View Shop,” “Message,” and “Call” buttons below:

An Instagram bio example from Elemis

Now that you know what goes into an Instagram bio, let’s take a look at tips on how to write the best Instagram bios for business.

1. Know what your goal is

Since you have to stay within the 150-character limit, it’s crucial that you have a clear sense of direction when writing your Instagram bio. Knowing exactly what you want out of your bio will help you narrow down what to say.

For instance, you could simply use it to convey your brand’s personality and announce your Instagram presence. You could also use it to promote your latest products and offers or inform people about what your business does. If you do promote sales and recent products, be sure your team is ready to regularly refresh your Instagram bio and ensure this info is up to date.

Some businesses also use this section to express their  brand mission and what they stand for. Check out the following Instagram business profile example from Grove Collaborative. The company’s bio tells us a little bit about what the business sells and what its overall mission is.

An Instagram bio example from Grove Collaborative

Here’s another great example of a basic bio that’s straightforward and explains exactly what the company (Slack in this instance) does:

An Instagram bio example from Slack

2. Let your brand personality shine through

Make the most of your Instagram business bio to express your brand personality. This includes the language and tone you use or what you say, in general. For instance, Reese’s uses a fun and friendly tone in its bio while using the opportunity to establish its brand authority.

An Instagram bio example from Reese's

Some businesses may also add relevant emojis if that kind of approach fits the brand personality. But note that special characters and emojis may not translate well on a screen reader. Be sure to keep  accessibility best practices  in mind for all your followers and avoid filling your entire bio with characters that are hard to read or understand for customers using screen readers.

3. Include relevant hashtags and profile links

Instagram lets you add clickable hashtags and profile links in your bio. So make the most of this to direct customers to your other Instagram handles or to relevant, tagged content.

The option to add profile links is great for businesses that  manage multiple accounts . See how Madewell added a link to their Instagram account for menswear.

An Instagram bio example from Madewell

Brands can also take a page out of Weezie’s book, tagging the accounts of their founders as well as their brick-and-mortar store (ideal when you have two different social media strategies for your retail versus ecommerce avenues).

An Instagram bio example from Weezie Towels

As for hashtags, adding them to your bio will let you direct your audience to stunning tagged user-generated content. You could use a branded hashtag to collect user-generated content like Cupshe. The swimsuit brand included several hashtags they track for content to feature on their own account.

An Instagram bio example from Cupshe

4. Make sure it’s easy to read

As mentioned earlier, your Instagram bio should be able to convey what your business does or what it offers. So it’s crucial that people can easily read and process the information without too much trouble. Formatting such as line breaks and spacing makes it easier to read and emphasize important information at a glance.

You could use a pipe or vertical bar character to space out your info like in the following Instagram business profile example from Leder Games. They used the symbol to separate their most popular game offerings.

An Instagram bio example from Leder Games

You could also use line breaks to style your info in a list format. See how this bio skillfully uses lists, incorporating emojis as a kind of bullet point.

An Instagram bio example from Kundalini Candles

Keep in mind that these characters and line breaks will factor into your total character count. So make sure you use them sparingly and strategically to avoid going over the character limit. You could also test different formatting to see how they impact your overall profile engagement. Use a tool like  Sprout Social’s Instagram analytics suite  to measure how your profile engagement changes as you update.

sprout social social media analytics dashboard

5. Include a compelling call to action

While the call-to-action buttons frees up a lot of space in your bio, it doesn’t hurt to get more direct with your CTA. Make sure people know exactly what they need to do when they visit your profile by including a CTA in your bio.

Get very specific with this depending on the goal of your Instagram business account. You could invite them to visit your website, shop your feed, check out your latest blog post, download your new guide or even share their own photos using your branded hashtag. If you want to  grow your Instagram following , you could even add a CTA to “follow us” for your regular content such as daily recipes, fashion updates and so on.

For example, Ahrefs uses their bio text to create a CTA that points (literally, thanks to their use of emoji) to their latest feature release.

An Instagram bio example from Ahrefs

Dress Up uses its bio to direct people to sign up for SMS marketing messages by offering a discount right inside the bio. This is a great way to get people to take immediate action  and increase your text marketing list.

An Instagram bio example from Dress Up

Your Instagram bio could make all the difference in boosting your social presence. It’s the perfect place to exhibit your brand identity and show off your creative side. It could also help you showcase your uniqueness and entertain your audience.

Plus, by strategically using a link in bio tool, your bio can help increase clicks and conversions and improve your Instagram analytics by helping you reach your goals.

Instagram bio FAQs

When you edit your profile, you’ll add your bio link into the field next to “Website.” You only get one link here, which is why many brands prefer to use a link-in-bio tool that helps them create an Instagram-specific landing page.

Edit your profile and paste your preferred link into the “Website” field. Simple as that!

The Instagram bio character limit is just 150 characters, so use them wisely.

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Your Instagram bio gives you 150 characters to explain who you are, what you offer, and why people should follow you.

cover image

As far as history goes, we’re living in charmed times — but Shakespeare never had to write an Instagram bio (and let’s face it, the man wasn’t known for being concise). Typing those fateful words into your profile is stressful, and for good reason: your Instagram bio is often the first place other users will look when they’re deciding whether or not to follow you.

Here’s everything you need to know about Instagram bios, and how to write one worthy of a three-act play. Wherefore art thou bio?

Table of Contents

Bonus: Unlock 28 inspiring social media bio templates to create your own in seconds and stand out from the crowd.

What is an Instagram bio?

A bio on Instagram is a description of your account that can be up to 150 characters long and sits at the very top of your profile page, next to your profile picture. It’s a snapshot of your Instagram account and a quick way to show users who you are and what you’re about.

Because of the limited character count, an Instagram bio needs to be concise, easy to read and informative… but don’t be afraid to have fun with it. Emojis and jokes are fair game, even for professionals using the platform. After reading your bio, people should understand what you do and why they should follow you.

biographies for business

Create. Schedule. Publish. Engage. Measure. Win.

What makes a good bio for Instagram?

A good Instagram bio is a bio that users can’t resist interacting with, whether it’s by slamming that “follow” button, scrolling through (and liking and commenting on) your content, watching your story highlights or sending your Instagram profile to friends. The best Instagram bios are short and sweet, and genuinely convey your personality as a creator or brand.

For more details, watch our video on making the PERFECT Instagram bio:

When you’re dreaming up your bio, try asking yourself these questions — especially if you’re using Instagram for business :

  • What is your brand promise?
  • How about your brand personality: Funny? Serious? Informative? Playful?
  • What are your special skills?
  • Are you a local business? National? Global?
  • What makes your product or service unique?
  • What is the first thing you want people to do after they visit your profile?

On that last point: All good marketing materials should include a clear and compelling call to action . Good Insta bios are no exception. Give visitors clear direction if you want them to click the link in your bio, follow your account or take a different specific action.

You might want to add a link to your bio to send people to a page where they can buy your products, or you might have a different conversion goal in mind. Maybe you want people to Like your Facebook page , follow you on TikTok or sign up for your newsletter.

If your goal is to build an Instagram following , your call to action might be simply to ask visitors to press that follow button, or to share their photos with a branded hashtag .

Instagram bio ideas generator

Please note:  This tool may display inaccurate or offensive material that doesn’t represent Hootsuite’s views. You’re solely responsible for use of any content generated using this tool, including its compliance with applicable laws and third-party rights.

This Instagram bio generator is a web-based tool that takes a bit of information and transforms it into the perfect one-liner for your Instagram profile. It uses ChatGPT. But, like all good robots, it still needs a little human intervention to really knock it out of the park. So make sure to fill out all the inputs with as much detail as possible to get the best results. Like the list of ideas below, it’s a great tool to get inspiration for your final draft.

10 Instagram bio ideas

Want to write your Instagram bio from scratch but feeling a little stuck? Have no fear — there are literally 1.22 billion Instagram users you can get inspiration from. Here are a few bio ideas for Instagram to get you started.

1. Funny Instagram bios

Unfortunately, there’s nothing less funny than trying to be funny. The key to a comedic Instagram bio is keeping honest, like this one from a drink brand.

Innocent Instagram bio

Source: @innocent

Playing to your audience — and embracing how they see your brand — is another way to get laughs.

Bugles Instagram Bio

Source: @buglesmemes

And when all else fails, being quippy and somewhat vague is also a good source of comedy. If chaos is your brand, embrace it.

Bowen Yang Instagram Bio

Source: @fayedunaway

2. Instagram bio quotes

Using Instagram bio quotes can be a great way to express an idea or create a feeling of connection.

You could use a saying, a line from a poem or song, or any phrase that will mean something to potential followers. Just make sure to give credit where credit is due if you use someone else’s words.

The Quotations Page is a good place to start your search for good Instagram bio quotes.

Here are 15 quote ideas you can copy and paste directly into your Instagram bio.

  • Happiness depends upon ourselves – Aristotle
  • We’re all born naked and the rest is drag – RuPaul
  • Change will not come if we wait for some other person or some other time – Barack Obama
  • I’d rather regret the things I’ve done than regret the things I haven’t done – Lucille Ball
  • Imagination is more important than knowledge – Albert Einstein
  • You miss 100% of the shots you don’t take – Wayne Gretzky
  • Cherish forever what makes you unique, cuz you’re really a yawn if it goes – Bette Midler
  • If you don’t like the road you’re walking, start paving another one – Dolly Parton
  • Never let the fear of striking out keep you from playing the game – Babe Ruth
  • I am a rich man – Cher
  • You can be the lead in your own life – Kerry Washington
  • When the whole world is silent, even one voice becomes powerful – Malala Yousafzai

3. Creative Instagram bios

A bio may only be 150 characters, but that’s more than enough to stretch that creative muscle. During the launch of Netflix’s Heartstopper , the company changed their bio to an invite for the main actors to start a band.

Netflix Instagram Bio

Source: @netflix

This bio from Crocs is so creative, it takes a second to understand — we’ll let you read it before spoiling.

Crocs Instagram Bio

Source: @crocs

Did you get it? It’s “If you ain’t Croc-ing, you ain’t rocking.”

If you can’t make up your mind, do it all. Insta-famous Italian greyhound Tika has emojis, a quote from Lizzo, “Fashion Model” and “Gay Icon” status, and a link to her book in her bio. Impressive (but not as impressive as a dog writing a book).

Tika the iggy instagram bio

Source: @tikatheiggy

4. Cool Instagram bios

“All your friends are so cool, you go out every night” — Olivia Rodrigo. Who is pretty cool herself: this short, informative and rhyming bio says it all.

Olivia Rodrigo Instagram Bio

Source: @oliviarodrigo

Another way to up the cool factor: commit an ultimate branding faux pas and don’t introduce yourself in an easily identifiable way. For example, most folks would identify Serena Williams as a tennis superstar. In her Instagram bio, she’s simply “Olympia’s mom.” It feels very true to her, and that’s cool.

Serena Williams Instagram Bio

Source: @serenawilliams

There’s a pattern here — ”cool” and “short” go hand-in-hand. If you want a cool bio for Instagram, being too wordy won’t help. If that’s what you’re going for, try and be as concise as possible. Like Lizzo.

Lizzo Instagram Bio

Source: @lizzobeeating

5. Short Instagram bios

Speaking of short — if you don’t need 150 characters, don’t use them. Dating app Bumble’s bio simply prompts folks to make the first move.

Bumble Instagram bio

Source: @bumble

Fewer words makes the words you do use more powerful, and really makes a statement.

Bob the Drag Queen Instagram Bio

Source: @bobthedragqueen

Or, you can go in a totally opposite direction and write a short bio that few, if any, will understand. You do you.

Kirsten Titus Instagram Bio

Source: @kirstentitus

6. Clever Instagram bios

A clever Instagram bio will score a chuckle (and hopefully a follow) from users. Stay self aware and lighthearted, and the cleverness will come. Old Spice’s bio is a play on the bizarre masculinity that’s present in men’s deodorant branding.

Old Spice Instagram Bio

Source: @oldspice

Tiffany Haddish hypes herself, but stays humble in her Instagram bio.

Tiffany Haddish Instagram Bio

Source: @tiffanyhaddish

And sometimes, the cleverest route is the simplest: in a world of people trying to be as cool as possible, artist Allie Brosh just tells it like it is, and really stands out.

Allie Brosh Instagram Bio

Source: @allie_brosh

7. Instagram bios with emojis

Emojis are like cheating (the good kind). When words fail, emojis are there. Designers Josh and Matt describe their relationship, career, home base and pets all in a single line of emojis.

Josh and Matt Design Instagram bio

Source: @joshandmattdesign

You can also use emojis like bullet points for a super-aesthetic look.

Olive and Bean Instagram Bio

Source: @oliveandbeanphoto

Or, go with the classic (if it ain’t broke, don’t fix it) and substitute emojis for the words they represent — hearts for love, etc.

Pickle the Pig Instagram Bio

Source: @pickle.the.pig

8. Instagram business bios

If you’re using Instagram for business, a bio can be a great place to introduce yourself (more and more folks are using social media to research brands ). Kraft peanut butter has a great example of a succinct bio that describes their company.

Kraft Peanut Butter Instagram Bio

Source: @kraftpeanutbutter_ca

Businesses can also use their bio to describe their brand ethos, and what makes them different from others in the industry.

Ocin Instagram Bio

Source: @ocin

If you’re doing affiliate marketing or partnering with other businesses, a bio is a good place to put discount codes or promotions related to those affiliations.

Phillychinchilly Instagram Bio

Source: @phillychinchilly

9. Instagram bios with links

Your link in bio is a rich place for users to gain more resources and information about your brand. Make sure your audience sees it by pointing to it. Yeah, we mean literally. Clothing brand Free Label uses their bio to identify what the link is (in this case, a path to their latest launch).

Source: @free.label

In a similar fashion, artist Zoe Si uses her bio to point to her latest book, which is accessible through her link in bio.

Zoe Si Instagram Bio

Source: @zoesees

10. Informative Instagram bios

Sometimes, you just want the facts. Having the answer to your most frequently asked questions — in the example below, that’s probably “When are you open?” — can pay off. It might not be fun, but it’s simple and clear.

Source: superflux.cabana

13 Instagram bio tricks you may not know about

Hungry for more? We got you. Here are some tips to make sure you have the best bio for Instagram.

1. Use fancy Instagram bio fonts

Technically, you can only use one “font” in your Instagram bio. But there are tools out there that will help you create the look of a custom font by mapping your text to existing special characters.

Here’s an example of what Hootsuite writer Christine’s bio looks like in a few different fonts, as created using the tool Instagram Fonts .

Instagram bio fonts

That third one is a little bonkers, but you could pick and choose a few words to incorporate strategically for visual appeal. In general, it’s a good idea to use this trick sparingly, for emphasis, rather than dressing your entire bio up in fancy fonts.

Once you find a font style you like, just copy and paste it into your Instagram bio.

2. Use Instagram bio symbols

We’ve already talked about using emojis. But you can also go old-school and use special text symbols to break ★ up ★ your ★ bio. (Remember Wingdings and Webdings? How very 1990s.)

This trick uses the same principle as the tip above, but instead of using symbols to create the look of a custom font, you can use them as retro emojis or unique bullet points:

Blogger unique bullet points

Source: @blogger

The easiest way to find your special character is to open a new Google Doc, then click Insert and choose Special characters.

Insert special characters

You can scroll through the available options, search by keyword, or even draw a shape to find a similar character. Then, just copy and paste into your Instagram bio.

3. Add a location

This is particularly useful for businesses: customers will want to know who (and where) they’re buying from. Marking your location can also help your brand be more searchable.

When you add your address to your Instagram business profile, it also appears below your bio but does not use up any of your bio character count. This is another great way to free up space for more compelling bio information. Be warned, your address only shows up on mobile.

Pourhouse Instagram Bio

Source: @pourhouse

4. Add contact buttons

Business profiles can include contact information in the form of buttons that allow people to phone you, email you, or get directions to your business directly from Instagram. This is another one that only shows up on mobile.

Midnight Paloma Instagram Bio

Source: @midnightpaloma

5. Add a call to action button

Another mobile-only feature: You can encourage people to take action straight from your Instagram bio with CTA buttons. These allow your followers to take direct actions like ordering food from your restaurant, or buying tickets for your event.

Maenam Instagram Bio

Source: @maenamrestaurant

You’ll find these options under Action Buttons when editing your business profile.

6. Add a link in bio

You get one clickable link in your Instagram bio. Since you can’t use clickable links in Instagram feed posts (unless you’re using Instagram ads or Instagram Shopping ), your bio link is valuable real estate.

You can change the URL as often as you like. You might want to link to your newest or most important content (like your latest blog post or video), a special campaign, or a landing page specifically for visitors coming from Instagram .

You can also use Instagram tools like Hootbio to set up a mobile landing page with multiple links. That way, you don’t have to keep updating the link in your Instagram bio, which can lead to outdated “link in bio” statements on older posts.

To get started with Hootbio, sign in to your Hootsuite account and navigate to the Create section of the dashboard. There, select Hootbio from the menu.

Note: Hootbio is available to Team, Business, and Enterprise plan Hootsuite users. If you are a Professional plan user, upgrade now to access this feature.

Navigating to the Hootbio section in the Hootsuite dashboard

To build your Hootbio page, start with basic profile information:

  • Profile name. This will show up as the heading at the top of your page.
  • Profile description. This is the subtitle text located below your profile name.
  • Profile picture. We recommend using an image aligned with the branding of your Instagram account to keep the look of your bio page familiar and on-brand.
  • Your website. This is where you create a URL for your link in bio page. We will let you know if a URL has already been claimed by someone else.

Creating a link in bio page in Hootsuite - setting up the profile name, description, cover image, and URL

Then, add your links. Every link has to include a URL and text that will be displayed on the button. You can also add images to links, but this feature is optional.

To change the order of links on your page, simply drag and drop them using the triple bar icon.

When you’re done, click Update in the top right corner of the page.

Creating a link in bio page in Hootsuite - Adding links

Try for free

You can also direct followers to your other social accounts — or your email inbox — using dedicated buttons.

Head to the Social section of the menu to set up links for Instagram, TikTok, Facebook, Twitter, YouTube, LinkedIn, Messenger, and email .

To save your changes, click Update in the top right corner of the dashboard.

Creating a link in bio page in Hootsuite - Adding social icons

In the Design section, you can customize the design of your Hootbio page. Pick one of the recommended color themes, or customize your font, button, and background colors to make the page truly yours.

When you’re done — you guessed it — click Update in the top right corner of your screen.

Creating a link in bio page in Hootsuite - selecting and customizing a color theme

That’s it! Your Hootbio page is ready. To start using it, copy the link displayed in the top right corner of the dashboard, and paste it into your Instagram and TikTok bios. You can update your bio whenever you need, but note that URL edits are restricted to once every six months.

Creating a link in bio page in Hootsuite - updating basic profile and page information

Ready to build your own custom link in bio page? Sign up for a free 30-day Team plan trial now , and start converting your Instagram followers into online customers.

Start free 30-day trial

7. Use your bio to direct traffic to another platform or website

If your primary social media is on a different platform and you consider Instagram a necessary evil, that’s okay — you can use your bio as a way to direct other users to that platform.

Comedian Ziwe Fumudoh rarely posts on Instagram, but is very active on TikTok, so she uses her bio to steer audiences towards that app.

Ziwe Instagram Bio

Source: @ziwef

Lush, weirdly, “departed” from social media but still has an active Instagram and uses their link in bio to explain why they’re not online.

Lush Cosmetics Instagram Bios

Source: @lushcosmetics

8. Use line breaks

People don’t tend to read information online. Instead, they scan for bite-sized chunks of information.

Make that information easy to identify using line breaks.

Okoko Cosmetiques uses a combination of emojis and line breaks to create this cute Instagram bio:

Okoko Cosmetiques Instagram Bio

Source: @okokocosmetiques

It’s really easy to add line breaks using the Instagram web interface. Simply space your bio as you would like it to appear.

On mobile, your best bet is to create your bio with the spacing you want using a notes app. Then, copy and paste it into your Instagram bio field. Or, use one of the Instagram bio templates below.

9. Share your pronouns

If you want to, it’s great to share your pronouns on Instagram. Since the option was first added in May 2021 , it’s become customary on the app to add your pronouns to your bio, whether you’re cisgender, transgender or nonbinary. Displaying your pronouns means your followers will know how to properly address you, and normalizing the practice helps make everyone feels more comfortable on the platform.

Demi Lovato Instagram Bio

Source: @ddlovato

10. Use Hashtags

Hashtags in your Instagram bio are clickable links. Keep in mind, though, that Instagram bios do not appear in hashtag search results. Adding Instagram hashtags to your bio won’t make it more discoverable.

That means you should not include hashtags unless they are directly related to your business, because each one represents an opportunity for potential followers to click away.

However, adding a branded hashtag to your bio is a great way to promote and collect user-generated content.

This is one of the best ways for businesses to use hashtags in their bio. When a user clicks on the hashtag, they will see all the content your fans and followers have posted, which creates excellent social proof for your business .

Hello Tushy Instagram Bio

Source: @hellotushy

Branded hashtags are also a great way to get more content: you can reshare follower’s posts that use the hashtag. In fact, some users build their entire following off of user-submitted posts.

Chihuahua Vibes Instagram Bio

Source: @chihuahua_vibes

11. Use your bio to link to other accounts

If you have a personal and a business account, or you’re involved in a cool project that has its own handle, you can tag that account in your bio. This can help people identify you (Oh, THAT’S where I know Zendaya from) but be careful using them, as they may encourage audiences to navigate away from your page. (This is something Zendaya likely does not care about).

Zendaya Instagram Bio

Source: @zendaya

12. Add a category

If you have a business profile on Instagram , you can choose a category for your business. This appears under your name and can help people see what you do at a glance.

Elmo Instagram Bio

Source: @elmo

Elmo, for example, is a public figure.

Using a category for your business can free up space in your Instagram bio, since you don’t need to repeat this information. However, it only appears in the mobile view, so you can’t assume everyone will see it.

13. Announce news

As long as you remember to update your bio regularly, you can use it to announce news about new products and updates for your brand. If you’re going to put a date in your bio, though, mark your calendar or set a reminder to change it. If you have an old date in your bio, it makes your account look like it’s not being monitored closely.

After Mexican pizza made its triumphant return, Taco Bell updated this bio.

Taco Bell Instagram Bio

Source: @tacobell

Instagram bio templates

Still not sure what to include in your Instagram bio? We’ve created some social media bio templates, including IG bio ideas, to get you started.

Manage your Instagram presence alongside your other social channels and save time using Hootsuite. From a single dashboard, you can schedule and publish posts, engage the audience, and measure performance. Try it free today.

Get Started

Easily create, analyze, and schedule Instagram posts, Stories, Reels, and Threads with Hootsuite. Save time and get results.

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Alyssa Hirose is a magazine editor, playwright, comedian and comic artist based in Vancouver, B.C. She attributes her great sense of humour to 9 years of braces and good ol' elementary school bullying (unrelated, unfortunately).

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The Best 10 Biographies by Women to Add to Your Reading List

From former first ladies to famous actors and standup comedians.

biographies of women, crying in h mart, leah remini, know my name, demi moore inside out, finding me, wild cheryl strayed, becoming michelle

We may earn commission from links on this page, but we only recommend products we back.

The books on this list include incredible true stories about remarkable women who overcame great adversity, from Hollywood heavyweights sharing their personal stories for the first time to women journeying through grief, love, heartbreak, and hardship. While some of these books explore what it means to move forward after a violent crime, others explain the influence a person's upbringing had on their identity. Here, we round up 10 of the best biographies of women to add to your reading list in 2024.

'Becoming' by Michelle Obama

'Becoming' by Michelle Obama

Michelle Obama needs no introduction following her eight-year tenure as first lady in the White House, but that doesn't make her story any less remarkable. Becoming covers everything from Michelle's youth in Chicago to her relationship with husband and former president Barack Obama and the way she's learned to juggle working on a world stage alongside raising her family. Rather than shying away from her mistakes, Michelle reflects on her life to date, offering every ounce of wisdom she's gathered, making her memoir an essential read.

'I Am Malala: The Girl Who Stood Up for Education and Was Shot by the Taliban' by Malala Yousafzai with Christina Lamb

'I Am Malala: The Girl Who Stood Up for Education and Was Shot by the Taliban' by Malala Yousafzai with Christina Lamb

When Malala Yousafzai was just 15 years old, she was shot in the head after standing up to the Taliban regarding her right to an education. Seemingly against all odds, Yousafzai survived the attack, and was subsequently awarded the Nobel Peace Prize in 2014 for her advocacy on behalf of children and young people. Since then, she has continued her activism by supporting young women to receive an education, while opposing extremism. I Am Malala is Yousafzai's incredible story , told in her own words.

'Inside Out: A Memoir' by Demi Moore

'Inside Out: A Memoir' by Demi Moore

As an award-winning actor and the ex-wife of Bruce Willis , Demi Moore is no stranger to the spotlight. In Inside Out: A Memoir, Moore uses her wit and candor to discuss her unlikely rise to fame, the difficulties she encountered as a Hollywood star, and aspects of her personal life even the most dedicated fan wouldn't know. From her very real battles with sexism to the disintegration of multiple relationships, Moore doesn't hold anything back in her emotional autobiography.

'Know My Name' by Chanel Miller

'Know My Name' by Chanel Miller

With Know My Name, Chanel Miller gave up her anonymity as Emily Doe to tell her story. In 2016, Brock Turner was found guilty of three counts of felony sexual assault, for which he was sentenced to six months in county jail, although he would only serve three. Following the trial, Miller's victim impact statement went viral online, in which she revealed the devastating impact the crime had on every aspect of her life. Know My Name is an intimate portrayal of what it's like to survive a life-changing event and find a new forward.

'Finding Me' by Viola Davis

'Finding Me' by Viola Davis

Viola Davis' biography , Finding Me, elevated the actor to EGOT status when she took home a Grammy for her performance of the audiobook, and it's easy to see why. Discussing her humble upbringing on Rhode Island and her quest to forge a career as an actor, Davis encourages honesty and self-reflection when readers look back on their own stories. While Davis' talent is undeniable, her journey to stardom has been anything but simple, making Finding Me an important and timeless read.

'Troublemaker: Surviving Hollywood and Scientology' by Leah Remini: Surviving Hollywood and Scientology

'Troublemaker: Surviving Hollywood and Scientology' by Leah Remini: Surviving Hollywood and Scientology

After leaving Scientology in July 2013, Leah Remini was forced to rebuild her life from the ground up. Despite being a famous actor, Remini was seemingly adrift in the world without her former religion and allegedly faced harassment and stalking by the organization for fleeing. Troublemaker: Surviving Hollywood and Scientology tracks Remini's upbringing in the church, the reasons she finally decided to leave, and the ways in which her life changed after she walked away.

'Survival of the Thickest' by Michelle Buteau

'Survival of the Thickest' by Michelle Buteau

Comedian Michelle Buteau has continually proven herself with roles in Netflix movies, such as Someone Great and Always Be My Maybe, and on TV shows like Russian Doll and First Wives Club. In Survival of the Thickest, Buteau provides readers with an insight into her life growing up in New Jersey with Caribbean parents and why she made the move to Miami for college. Both hilarious and intimate, Buteau gets candid about her chaotic life as a standup comedian, starting a family with her Dutch husband, and the difficult decisions she faced when becoming a mother.

'Wild: From Lost to Found on the Pacific Crest Trail' by Cheryl Strayed

'Wild: From Lost to Found on the Pacific Crest Trail' by Cheryl Strayed

Brought to the big screen in a movie starring Reese Witherspoon , Cheryl Strayed's Wild: From Lost to Found on the Pacific Crest Trail is a story of resilience, heartbreak, grief, and an 1100-mile solo hike. Leaving behind a difficult romantic relationship and personal demons and still reeling from the death of her mother, Strayed navigates the challenging walk with very little hiking experience. In spite of her shortcomings, the journey changes the course of her life forever.

'Crying in H Mart' by Michelle Zauner in H Mart: A Memoir

'Crying in H Mart' by Michelle Zauner in H Mart: A Memoir

Known as the lead singer of Japanese Breakfast , Michelle Zauner's biography is an exploration of family, food, identity, loss, and the journey to discovering oneself. From her childhood in Oregon to her experiences staying in Seoul, South Korea, with her grandmother, Zauner examines the strands that form her identity as a Korean American. In addition to tracking her career as a rock musician, Zauner opens up about the devastating family diagnosis that changed her outlook on life and heritage.

'I Came All This Way to Meet You: Writing Myself Home' by Jami Attenberg

'I Came All This Way to Meet You: Writing Myself Home' by Jami Attenberg

Author Jami Attenberg is known for her novels The Middlesteins and The Melting Season, and for short story collections such as Instant Love . In I Came All This Way to Meet You, Attenberg shares the experiences that shaped her worldview, including following her father's occupation as a traveling salesman. As Attenberg discovered her own creative identity, she also found the less glamorous aspects of writing, such as the cross-country book tours and the lack of stable housing. Despite the challenges, Attenberg's memoir provides the encouragement needed to never quit, whatever the project.

britney spears the woman in me memoir

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The Best Books About Inventors

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biographies for business

Elliott, BioMarin Sued in Bid for Clarity on Investor Pacts (1)

By Mike Leonard

Mike Leonard

An investor is challenging the cooperation agreement between BioMarin Pharmaceutical Inc. and Elliott Investment Management LP, touting the lawsuit as a chance to clear up uncertainty created by a recent landmark ruling on shareholder pacts.

The suit filed Thursday targets parts of the accord—reached in December to defuse the activist hedge fund’s bid for directorships—that cap the board’s size for a year and pledge support for Elliott’s candidates. The provisions are indistinguishable from clauses struck down in a February decision involving investment bank Moelis & Co., according to the proposed class action filed in Delaware’s Chancery Court.

The judge who ...

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Women of Color 2023 Incubator Pitch Competition 1st Place Awardee: Kamyah Pontiflet

We’re thrilled to spotlight one of the dazzling victors from our 2023 women of color incubator pitch competition. these rising black women entrepreneurs are set to ignite a flame of inspiration and drive in other aspiring young black women entrepreneurs—and indeed, in all of us—encouraging the pursuit of their own entrepreneurial dreams with newfound zeal and passion., meet kamyah pontiflet, ceo of bio-cell cases and 1st place awardee from florida a&m university..

What inspired you to start your business? 

I started Bio-Cell Cases to influence my peers on the importance of a cleaner community. With my understanding of the negative effects of plastic pollution, I was eager to come up with eco-friendly alternatives to sell on campus. As college students, our cell phones are considerably essential to us, so we always have them. Commonly with our cell phones, we wear cell phone cases. With my passion for entrepreneurship, I saw a perfect opportunity to take a commonly owned product (phone cases) and recreate it into something more sustainable.

What has the entrepreneurship journey looked like for you so far? 

So far, my entrepreneurship journey has been rewarding in many ways. Throughout the process, I’m learning a lot about my business as well as about myself. Taking advantage of this type of opportunity has influenced me and my business decisions for the best.

What has been the most rewarding part of being a young female entrepreneur? 

biographies for business

Having the opportunity to share my passion with others in the form of a product is rewarding. As well as gaining the necessary experiences that are meant to prolong my success as a young female entrepreneur is definitely rewarding.

Where do you see yourself in one year? How about 5 years? 

In a year I see myself collaborating with a manufacturing plant and expanding my product line by adding biodegradable AirPod and tablet cases. In 5 years, I see my business being established enough to initiate city-wide cleanups as a contribution to our community.

What advice would you give to other female founders just starting their business? 

  • Starting a business as a female entrepreneur can be both challenging and rewarding.
  • Have confidence in your abilities and ideas.
  • Trust your instincts and stay determined even when facing obstacles.
  • Persistence is key in entrepreneurship. Keep pushing forward, even when faced with rejections or setbacks.
  • Learn from setbacks and use them to improve your business.
  • Lastly, make sure to take care of your physical and mental well-being to maintain balance and resilience.

How did you first learn about the WBENC WOC Incubator?

I learned about the WBENC WOC Incubator through my university email. When reading about the program, it stated how all female students, established businesses or not, were welcomed, so I decided to take my chance and apply.

How would you describe your experience in the WOC Incubator Program? 

My experience in the WOC Incubator program was both inspiring and memorable. Having the opportunity to work alongside mentors who once were in my shoes was a cherishing and great experience. This opportunity allowed me to gain the tools to actually impact the public’s awareness and accept a larger responsibility in the workings of my community.

What did you learn during the WOC Incubator program that will help you grow your business? 

During the program, I learned the importance of embracing change within my business. Adapt to market shifts and customer needs while staying true to my vision.

biographies for business

What’s next for you and your business? 

In the coming months, I’m focusing on expanding my product line to cater to emerging consumer needs. Additionally, I’m actively exploring partnerships to amplify my reach in new markets.

Bio-Cell Cases is a sustainable tech accessory brand dedicated to offering eco-friendly and stylish solutions for protecting your devices. Our focus lies in crafting quality biodegradable phone cases that not only safeguard your phone but also contribute to reducing environmental impact. Made from renewable materials and our phone cases provide exceptional protection while ensuring a guilt-free, eco-conscious choice for consumers. At Bio-Cell Cases, we believe in merging style with sustainability, empowering individuals to make a positive environmental impact with every purchase.

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  • News for NGM Biopharmaceuticals

NGM Bio Announces Closing of Tender Offer

SAN FRANCISCO, April 05, 2024 (GLOBE NEWSWIRE) -- NGM Biopharmaceuticals, Inc. (“NGM Bio”) (Nasdaq: NGM), a biotechnology company focused on discovering and developing transformative therapeutics for patients, today announced that Atlas Neon Parent, Inc. (“Parent”), an affiliate of The Column Group, LP (“TCG”), through its wholly-owned subsidiary Atlas Neon Merger Sub, Inc. (“Merger Sub”), has successfully completed the previously announced cash tender offer to acquire all outstanding shares of NGM Bio not held by affiliates of TCG and certain other stockholders at a price per share of $1.55 in cash (the “Offer Price”).

The tender offer and related withdrawal rights expired at one minute after 11:59 p.m. Eastern Time on April 4, 2024 (the “Expiration Date”). As of the Expiration Date, a total of 22,323,295 shares of NGM Bio common stock were validly tendered, and not validly withdrawn, representing approximately 27% of the outstanding shares of NGM Bio common stock as of the Expiration Date. As of the Expiration Date, the number of shares validly tendered in accordance with the terms of the tender offer and not validly withdrawn satisfied the minimum tender condition, and all other conditions to the tender offer were satisfied or waived. Immediately after the Expiration Date, Merger Sub irrevocably accepted for payment all shares validly tendered and not validly withdrawn and expects to promptly pay for such shares. An additional 39,516,567 shares, owned by affiliates of TCG and certain other stockholders, were contributed to Parent pursuant to rollover agreements in exchange for shares of Parent.

Following the closing of the tender offer, Merger Sub merged with and into NGM Bio and all shares of NGM Bio common stock that had not been validly tendered (other than shares held by stockholders who properly demanded appraisal of such shares or shares held by affiliates of TCG and certain other stockholders who agreed to exchange their shares for shares of Parent) were converted into the right to receive the Offer Price (the “Merger”). As a result of the Merger, NGM Bio became a privately held and wholly-owned subsidiary of Parent. Prior to the opening of trading on The Nasdaq Stock Market LLC (“Nasdaq”) on April 5, 2024, all shares of NGM Bio common stock ceased trading on Nasdaq, and NGM Bio intends promptly to cause such shares to be delisted from Nasdaq and deregistered under the Securities Exchange Act of 1934, as amended.

Guggenheim Securities, LLC acted as exclusive financial advisor and Hogan Lovells US LLP acted as legal counsel to the special committee of the board of directors of NGM Bio. Paul, Weiss, Rifkind, Wharton & Garrison LLP acted as legal counsel to Parent.

About NGM Biopharmaceuticals, Inc.

NGM Bio is focused on discovering and developing novel, life-changing medicines for people whose health and lives have been disrupted by disease. NGM Bio’s biology-centric drug discovery approach aims to seamlessly integrate interrogation of complex disease-associated biology and protein engineering expertise to unlock proprietary insights that are leveraged to generate promising product candidates and enable their rapid advancement into proof-of-concept studies. All therapeutic candidates in the NGM Bio pipeline have been generated by its in-house discovery engine, always led by biology and motivated by unmet patient need. Visit us at www.ngmbio.com for more information.

Cautionary Notice Regarding Forward-Looking Statements

Statements contained in this communication regarding matters that are not historical facts are “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as “expects,” “intends,” “focused” and similar expressions (as well as other words or expressions referencing future events, conditions or circumstances) are intended to identify forward-looking statements. Because such statements deal with future events and are based on NGM Bio’s current expectations, they are subject to various risks and uncertainties, and actual results, performance or achievements of NGM Bio could differ materially from those described in or implied by the statements in this communication. These forward-looking statements are subject to risks and uncertainties. Additional risks and uncertainties affecting NGM Bio and its development programs are set forth in the section titled “Risk Factors” in NGM Bio’s Annual Report on Form 10-K for the year ended December 31, 2023 filed with the SEC on March 11, 2024, Quarterly Reports on Form 10-Q, Current Reports on Form 8-K and other filings and reports that NGM Bio makes from time to time with the SEC. Except as required by law, NGM Bio assumes no obligation to update these forward-looking statements, which speak only as of the date they are made, or to update the reasons if actual results differ materially from those anticipated in the forward-looking statements.

For further information, please contact:

NGM Biopharmaceuticals, Inc.

Investor Contact:

[email protected]

Media Contact:

[email protected]

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