COMMENTS

  1. 10 Steps to Creating a Powerful Product Presentation

    Step 8: Determine Follow-Up Questions and Provide Answers. At the end of your product presentation, prospects or investors are likely to have a handful of questions about your product. Typically prospective customers ask questions to know if the product is a right fit for their organization.

  2. What are product lines? Types, examples, and strategies

    A product line is a collection of products that are advertised and marketed under a single brand. Each product in a product line can serve different purposes or target specific customer preferences. The benefits of this approach include: Common branding — Products within a line share the same brand name.

  3. What is Product Line? Definition, Explanation & Examples

    According to Philip Kotler, a product line can be defined as "a group of products that are closely related because they function in a similar manner, and sold to the same customer groups, are marketed through these same types of outlets, fall within given price range.". In the above definition, Philip Kotler emphasizes a few points, which I ...

  4. Product Presentation Examples

    Product Presentation. For example, at AhaSlides, we have product presentations among our big team quite often. Let's imagine we're having another one real soon and we need to set a SMART goal. Here's Chloe, our Business Analyst 👩‍💻 She wants to announce a recently developed feature to her colleagues.

  5. 11 Product Presentation Examples Driving Business Results

    But contrary to what design studios will tell you, high-quality images, graphics, and videos are not enough to create an engaging experience. For that you need visuals that show what words can't tell - show your product in action, how it works, or how it changes lives. 4. No clear call-to-action.

  6. What is a Product Line: How It Works, Types, Examples, and More

    The meaning of a product line refers to a group of related products offered by a company under the same brand or category. These products typically share similar characteristics, target the same market segment, and fulfill similar needs or purposes. A product line allows a company to diversify its offerings while maintaining brand consistency ...

  7. What is a product line? Definition and examples

    Definition and examples. A Product Line is a group of products that a company creates under a single brand. The products are similar and focus on the same market sector. Maybe their function or channel distribution are the same or similar. Perhaps their physical attributes, prices, quality, or type of customers are the same.

  8. Make a Product Launch Presentation (+ Examples & Templates)

    5) Unveil the solution. When introducing your product, clarity and simplicity are key. Explain how it addresses the problem you've outlined, focusing on features that translate directly into benefits. This is where your product moves from being a concept to a tangible solution in the minds of your audience.

  9. Product Lines Defined and How They Help a Business Grow

    Product Line: A product line is a group of related products under a single brand sold by the same company. Companies sell multiple product lines under their various brands. Companies often expand ...

  10. Product Presentation: Best Practices & Templates for Success

    Product presentation is the process of bringing your product in front of your customers, whether it's a new product, or an existing product with new features. As the name suggests, it involves a presentation (product presentation slides) during which you take potential customers through the details of your product, including what it is, how ...

  11. What Is a Product Line? Definition and 4 Examples

    A product line is an assembly of related products marketed under one brand sold by a company. Companies can operate several lines under a single brand, but sometimes they have multiple brands. Companies can release an entirely new product line or extend an existing one. Product managers and other marketers are the principal people responsible ...

  12. 9.2 Product Items, Product Lines, and Product Mixes

    Learning Outcomes. By the end of this section, you will be able to: 1 Define product items, product lines, and product mixes.; 2 Describe product line length and depth.; 3 Discuss product line filling and product line stretching.; Product Line Length and Depth. Companies typically sell many products, some of which are singular and some of which are part of a larger category of offerings.

  13. Product Line

    For example, consider two scenarios: 1. Low Depth. A company may keep a fruit-based product line depth of two (two products under a product line) consisting of a mango drink and a strawberry drink. A customer that prefers a grape drink may not be a customer of the company due to the unavailability of such a product.

  14. What Is A Product Line? (With Examples And Benefits)

    The role of a product line is to leverage brand awareness and customer loyalty. Generally, consumers tend to prefer products from brands they have used in the past. This is because they are aware of the benefits of the brand and feel that they can trust a new product under that brand. Companies leverage this trust by introducing a new product ...

  15. A Checklist For Winning the Product Line Review

    A product line review (or PLR) is like a final exam, job interview, public speaking engagement, and career-making-or-breaking presentation wrapped into one. The ability of retail buyers at big box stores to shape your business after a 60-to-90-minute presentation is an intimidating reality.

  16. Prepping For the Product Line Review: A Four-Part Series

    A product line review, or PLR, is a beauty contest, college application, science experiment and MENSA test all rolled into one. ... a PLR is a presentation made at the home office of a big box retailer like Lowe's or Home Depot. ... For the vast majority of brands out there to shift the balance of power in a product line review—meaning you ...

  17. Product Line: Product Management & Operations Explained

    Product line operations refer to the day-to-day activities involved in managing a product line. This includes activities such as production planning, inventory management, quality control, and logistics. The goal of product line operations is to ensure that the product line runs efficiently and effectively. Product line operations are crucial ...

  18. Product Line Decisions

    One of the key jobs of the marketing manager is to select a mix of compatible products for the firm that promotes efficiency in selling, production, pricing, promotion, and distribution. The product line decisions are (1) product line expansion, (2) product line reposition and (3) product line contraction. The marketing executive will make a ...

  19. The Complete Guide to Preparing for a Product Line Review

    A product line review (PLR) works as a validation process for retailers to confirm their merchandising plan is in line the overall goals of the organization (e.g. drive traffic, increase sales, create brand loyalty). The primary objective for most retailers is to have the optimal assortment in a product category to meet the needs of the ...

  20. Product Line Analysis: Primary Focus, Key Components & Significance

    Product line analysis is the process of examining a company's collection of related products, known as a product line or product portfolio. It involves a detailed assessment of each product's performance, market relevance, and its contribution to the company's overall goals.

  21. Product Line Pricing Examples, Definitions, and Strategies

    Product line pricing strategies are some of the most popular, particularly with companies looking to cultivate a broad appeal with their product. A good product line pricing strategy will allow you to market to different customer types, as well as anchor your products. ... The simple definition is that a product line is a group of related ...

  22. Product line

    Jun 19, 2015 • Download as PPTX, PDF •. 5 likes • 15,071 views. Lovely Ann Caluag. Follow. My powerpoint presentation discussing about product line, product mix, etc. Marketing. 1 of 38. Download now. Product line - Download as a PDF or view online for free.

  23. Product Line and Product Mix decisions

    The document discusses product line definitions and decisions. It provides examples of Jyothi Lab's product lines which include fabric care, dishwash, personal care, and household insecticide ranges. Product line decisions involve stretching or filling a line. Factors influencing these decisions include company objectives, costs, and quality.

  24. Information session on new Ecodesign for Sustainable Products

    Ahead of the expected entry into force of the new Ecodesign for Sustainable Products Regulation (ESPR) in the coming weeks, the European Commission is organising an online information session to update stakeholders on the Regulation's main provisions, outline the next implementation steps and respond to any queries.

  25. Google Gemini generative AI hits all products, including Search

    Google is extending its Gemini multimodal foundation model to its entire product line, including Search and Android phones. The tech giant, at its Gemini multimodal foundation model on Tuesday, unleashed a blizzard of new and updated generative AI-infused products and services for not only developers, but also enterprises, consumers, filmmakers, musicians, learners and educators.