General Cover Letter: 15 Cover Letter Templates to Perfect Your Next Job Application

Rachel Leist

Published: April 17, 2024

Are cover letters necessary? I'm not in HR, but I've been approached by applicants who wondered whether their cover letter would actually be read.

cover letter templates; Business person using a cover letter template

My answer isn't very popular: "Sometimes." Sometimes it will be read. Other times, you can get away with just sending in your resume — like when you network your way into applying for a position.

The truth is, you can't really predict on a case-by-case basis — and you're better safe than sorry. For the most part, having a cover letter will give you an upper hand in ways your resume doesn't.

It allows you to show off your writing skills, provide details that you couldn't fit on your resume, demonstrate your passion, and show your willingness to put in as much time and effort as possible.

→ Click here to access 5 free cover letter templates [Free Download]

If you’ve ever rolled your eyes or balked at an application that required a cover letter, this guide is for you. I’ll go over how to write a cover letter and provide cover letter templates to help you perfect your own.

General Cover Letter

An general cover letter, sometimes called an application letter, is a written document addressed to an employer by a job applicant, explaining why they're interested in and qualified for an open position. More commonly known as a cover letter, this document can come in the form of an email, MS Word document, or similar application template offered by the employer.

Seems fairly basic, right? Cover letters can hold different levels of importance to an employer depending on your industry and the job you're applying for.

49% of recruiters say sending a cover letter along with your resume boosts your chance of landing the role.

If you do plan to write a cover letter, keep in mind there are certain qualities it should have that are not included in the definition above.

open application letter

5 Free Cover Letter Templates

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  • Data-Driven Cover Letter Template

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How to Write a General Cover Letter

Job searching can be tedious and timely, so you may find yourself applying for dozens of jobs in the process.

To make this process simpler, I find that having a general cover letter that you can easily tweak to fit different job openings is a game changer. 

Here's how to write a general cover letter so that you don't to keep writing a new one from scratch with every application. 

1. Write Your Heading 

Your heading should always include your name and contact information. For years, it was also common to include your physical address and that of the recipient, but nowadays, it may not always be necessary. 

"I used to always include my physical address and that of my employer, but I stopped after realizing it takes up so much room and just feels archaic," says HubSpot blogger Erica Santiago.

She says, "I've never gotten any mail sent to my home from prospective jobs, and I've never had to mail my application. So, I just include my city and state in my heading, especially if the job posting explicitly states the company wants some based in a specific region." 

So, should you include the company's address in your cover letter?

"This is probably odd, but I always include the company's address because I like to think it shows I did my research," Santiago says. "I've sent probably over 100 cover letters in my life, and I eventually found myself at HubSpot, so I have to be doing something right (laughs)." 

If you think physical addresses are taking up too much space in your cover letter, then consider omitting them. I'll touch on contact information again later. 

2. Greet the recipient 

Avoid "To whom it may concern" if possible. I find that greeting the recipient that way gives the impression that you didn't take the time to research who you should be addressing. 

Instead, try to look up the name of the hiring manager or recruiter. Doing so shows attention to detail and care—qualities employers love to see. 

If you can't find a name, "Dear Hiring Manager" is fine. 

3. Introduce yourself and explain your intentions.

State early on who you are, what position you are applying for, and why. Often, businesses may be hiring for multiple roles, so you want to ensure whoever is reading your cover letter knows exactly why you're reaching out. 

4. Highlight your qualifications, skills, and passion for the job.

This is where things get a little tricky. Your attached resume will also include skills and qualifications, so you may think you just need to regurgitate what's in your resume, right? Wrong. 

Obviously, some information may overlap, but your cover letter is a chance to go into more detail than you could on your resume.

For example, Let's say a potential employer is looking for a self-starter and results-driven person.

This is a great opportunity to mention when you took it upon yourself to spearhead a project that generated more revenue for your previous or current company. 

Connect your skills and qualifications to your unique accomplishments. 

Finally, show that you are passionate about the opportunity. 

"I once had an interview with a pet insurance company," Santiago says. "I worked into the cover letter my love for my two cats, how pet insurance grants me peace of mind, and how I want to help give that same peace of mind to others via the job position."

She explains, "Cover letters are a chance to show your personality, your sense of humor, your motivations, and your passions. All these things can make you stand out from other other applicants."

5. Leave space for customization. 

Your general cover letter should be designed so that you can easily update it to appeal to whatever opportunity you're applying to.

So, leave a blank space for the hiring manager or company's name, and format it so you can add or remove skills and qualifications as needed.

6. End with a  "thank you" and mention how to contact you.

Santiago says she always includes a variation of the following sentence at the end of her cover letters:

"I would love to discuss this opportunity more via an interview. I can be reached via email, LinkedIn, and phone at XXX-XXX-XXXX."

She explains, "I always hyperlink my email and LinkedIn profiles, along with having them spelled out somewhere in the heading."

General Cover Letter Example

general cover letter example; perfect cover letter for any job

Notice the company's address is included but not the applicants and that there are blank spaces for the writer to change information such as the recipient, positions, and skills. 

My only critique of this example is that it could use more personality and a punchier hook (more on hooks later).

What to Include in a Cover Letter

So, what should you include? I covered a bit of this already, but I want to dive a little deeper.

Don't worry, I'll let the 11 templates below this list do most of the talking. No matter which one you download, pay attention to the following elements — all of which should shine through in the letter you send to your future manager.

Fill out this form to access your templates.

1. contact information.

Cover letters shouldn't just carry your contact information but also that of the company to which you're applying. Contact info includes your phone number, email address, and any social media accounts you're willing to share and receive connections to.

As I said earlier, home addresses aren't always required, but they can be a helpful reassurance to the employer that you already live nearby and would have no trouble coming into the office.

Avoid offering phone numbers, email addresses, or actual addresses that belong to your current employer.

Using your personal Gmail address over your work email, for example, ensures your correspondence with recruiters remains separate from all of your current work communication.

2. A Personal Address Line

For as often as you see "to whom it may concern" at the top of cover letters today, do your best to avoid writing this exhausted line.

Address lines that specify a person or company grab your reader's attention much more quickly, and show the employer that you've taken the time to tailor your application letter to them.

Don't have the name of the hiring manager? "Employers at [company name]" will do just fine.

A "hook" is a clever introduction that "hooks" your reader into wanting to learn more. Think about yourself as a job candidate — what makes you unique?

What about your career might a recruiter be intrigued by that you can package into an interesting first sentence?

4. Why You're Qualified

Again, today's best applications describe why this experience qualifies the applicant for the job they're applying for.

For example, don't just state that you spent three years writing for a company blog. Explain that this type of work lends itself to managing your new potential employer's content calendar every week.

5. General Knowledge of the Business

Grammatical errors could mean your application is thrown in the trash, but that's not the only thing that could get your letter tossed aside.

Using a generic "one-size-fits-all" cover letter — especially if you forget to change the name of the company — will also hurt your chances of landing an interview.

So, if you take the time to write a cover letter, take the time to comment on the business itself. Why are you applying to this company? What about their business stuck out to you as a professional?

Now, let's take a look at an example cover letter , what makes it effective, along with 11 templates you can download or draw inspiration from.

 Cover Letter Example

Cover letter example.

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The example above illustrates how to write a marketing cover letter using the elements I listed.

Besides the contact information and the address line, the first few paragraphs explain why the candidate is qualified for the position. This example uses specific data to show why they would be a good fit.

Additionally, in the second to last paragraph, the candidate discusses why they're interested in the specific company, demonstrating general knowledge of the business.

By combining all the elements to a cover letter, this is a great example to use for inspiration.

Featured Resource: 5 Professional Cover Letter Templates

cover-letter-templates

Download These Templates for Free

14 Free Cover Letter Templates for Your Next Job Application

Template 1: basic.

Basic cover letter template with 7 qualities to learn from.

The example above is a basic (but great) cover letter. The numbered sections are explained in more detail below.

The level of formality your header has will depend on the company to which you apply. If you're applying to a formal business, it's important to use a formal header to open your cover letter, like in the sample above.

Put your address, the date, and the company's address. But if you're applying to a company that isn't as formal, you don't need to include yours and the company's addresses. You can still include the date, though.

2. Greeting

Using "To Whom It May Concern" is okay, but you may want to take the time to research the name of the recruiter or hiring manager online.

If you do your research and aren't confident you found the right name, then you should definitely use the generic greeting — but if you are sure, then it shows you put in the effort to find their name and it will catch the recruiter's eye.

If you have the recruiter's name, do you greet them by their full name, or by their courtesy title (i.e. Mr., Ms., or Mrs.)? Similar to the header, it depends on the company's level of formality.

If you're applying to a corporate business, you may want to consider using "Mr. Snaper" instead of "Jon Snaper." If you're applying to a start-up or a business with a more casual culture, you can use "Jon Snaper," as shown in the example.

3. Introduction

Your opening paragraph should, in 1-3 sentences, state why you're excited to apply and what makes you the perfect candidate. Get right to the point, and don't worry about explaining where you found the posting or who you know at the company.

This isn't a place to go into detail about why you're a great candidate — that's for the second paragraph. Here, simply list a few key reasons in one sentence to set up the rest of your letter.

Keep in mind that the recruiter may cross-reference your cover letter with your resume, so make sure the two sync up.

4. Paragraph 2: Why You're a Great Fit for the Job

Next, sell yourself and your experience by choosing one or two concrete examples that show why you're a great fit for the position. What did you do at a previous company that gave you relevant experience?

Which projects have you worked on that would benefit the new company? How will your prior experience help this company grow? Stay humble in your explanation of credentials while still showing that you would be an asset to the team.

Use this paragraph to show you're genuinely excited and interested in the position.

5. Third Paragraph: Why the Company Is a Great Fit for You

While it's certainly important you're a good fit for the job, it's also important that the company is a good fit for you.

"A cover letter typically describes why you're great for a company — but how will you benefit from getting hired?" asks former HubSpot Team Development Manager Emily MacIntyre . "We want to know why our company appeals to you, and how it will be a mutually beneficial working relationship."

In the third paragraph, show you're serious about growing and developing your career at this new company. What impresses and excites you about the company?

Is there something that you feel strongly about that aligns with the company's goals? For example, the candidate in the sample letter used this space to show his personal commitment to environmental causes aligns with the company's green initiatives.

6. Strong Closer and Signature

Don't get lazy in the final few sentences of your cover letter — it's important to finish strong.

Be straightforward about your interest and enthusiasm about the new position, and tell them you're available to talk about the opportunity at any time. Be sure to include your phone number and email address.

At this point, the ball is (rightly) in the recruiter's court to decide how to follow up.

Last but certainly not least, thank them for their time and consideration. Use a formal sign-off like "Best," "All the best," or "Sincerely," and finish by typing out your full name. You don't need to sign it with a pen.

Template 2: Data-Driven Marketing Cover Letter

Get it here..

Data-driven marketing cover letter template

When applying to a data-driven position, it might be tempting to inject your cover letter with, well, the data to describe what you've done for other employers.

But in an application letter — particularly for the marketing industry — how you convey this data is just as important as the data itself.

The cover letter template above, which we created here at HubSpot, can help you present the data that's most important to you as a candidate such that it'll matter to your future employer.

Notice the three bullet points near the center of the letter above, preceded by the statement: "... I've developed a strategy that has helped the company achieve ..."

This setup is important, because while you can add as many statistics as you want to this template, your data points should describe how your current/former business benefited from your work, rather than how you, yourself, benefited.

Template 3: Straight-to-the-Point Cover Letter

cover letter template: Straight-to-the-point

Harvard Business Review contributor David Silverman hailed the above cover letter example as "The Best Cover Letter I Ever Received."

For context, Silverman believes there are only a handful of times when writing a cover letter is actually necessary:

  • When you know the name of the hiring manager.
  • When you know something about what the job requires.
  • When you've been referred to the job personally.

Under those three circumstances, a straight-to-the-point cover letter like the one above could be your best bet. Because it's so concise, however, make a point to add your own letterhead above the message itself.

It might be easy for a recruiter to sift through a short and sweet cover letter like the one above, but it's just as easy for it to get lost in the shuffle of their application list without a unique design or format.

Template 4: Referral Cover Letter

cover letter template: Referral cover letter

Just because a friend or colleague recommended you for a job doesn't mean the company is all set to hire you. Therefore, the cover letter template above is written specifically for referrals.

We made this one here at HubSpot. Download it here (it comes with four other cover letter templates , too).

As you can see in the picture above, the first paragraph of the cover letter is dedicated entirely to acknowledging the circumstances of your applying: You know someone who works there — no harm in that.

But there might be harm in not mentioning it to the hiring manager. Telling the reader about your connection at the company shows you're aware and confident of the actions you take to get the opportunities you're interested in.

Ultimately, it's better than the recruiter hearing about your employee connection from somebody else.

As for the rest of the cover letter, treat your message the same way you would if you had applied with no connection from within. Your skills and successes are no less important because of your internal referral.

Template 5: Photo Letterhead Cover Letter

Photo letterhead cover letter

The cover letter template above was designed by Microsoft Office, and as comprehensive as it looks, it's completely free to download and modify.

As it looks right now, this cover letter contains about half photo, half text. Feel free to shrink (and change) the image to give yourself more room to tell your story. Of course, a nice washed-out image that expresses who you are can be part of that story ...

Template 6: Digital Creative Cover Letter

cover letter template: digital creative letter

This sixth template is perfect for the applicant who wants to emphasize the many different digital channels they areon. This template goes well with a resume of the same format.

As you personalize this letter with your own experience, make note of the social networks and industry software included in this template.

You'll see there’s additional space along the top to add your LinkedIn and personal website to fill with your own information.

You can improve upon this template by formatting your most important highlights and accomplishments with bullet points. This will make the document easier to read for the hiring manager and emphasizes the value you provide.

Template 7: Marketing Manager Cover Letter

cover letter template: Marketing-specific cover letter

Our seventh cover letter comes from Monster.com. This cover letter, shown above, is focused specifically on a marketing role.

Notice how the writer includes references to important marketing metrics and terminology.

If you're applying to a data-driven role, you might not want to fill the page with a story of your experience in paragraph form, like Template 1 does at the beginning of this article.

Instead, consider highlighting three (or four, or five) of your successes that you believe the hiring manager would resonate most with, in bulleted form.

As a marketing professional, breaking up your letter with bulleted details like the ones above shows a respect for the hiring manager's limited time — a mentality that all marketers must understand when communicating with a brand's audience.

Template 8: Career Day Follow-Up Cover Letter

cover letter template: Career day follow-up cover letter

This is a unique kind of cover letter from Princeton University.

LinkedIn, Glassdoor, Monster, and Indeed might take the lion's share of your job searches online, but still some employment opportunities come out of a trade show, job fair, or similar networking event.

For those occurrences, you have the follow-up cover letter template above.

This cover letter has everything you need to help an employer recall a conversation you had with him/her at a career fair.

As you can see in the second paragraph, the letter is particularly useful to people who are about to graduate college.

Template 9: Logo and Watermarked Cover Letter

cover letter template: Logo and watermarked cover letter by Microsoft Office

Here's another cover letter template from Microsoft Office.

This one has a light touch of color in the design just above the letterhead, but make no mistake — the template caters to any professional looking to make a good first impression on their future employer.

Don't let the logo space on the top-right of the page confuse you. This can be the logo of the company to which you're applying — to quickly get the attention of the recruiter — or your own logo.

Perhaps you freelance on the side or simply like branding yourself. This cover letter template is meant for customization.

Template 10: Data Scientist Cover Letter

cover letter template: Princeton Data Science Cover Letter

This is our second template from Princeton University. While this is focused on a data scientist role, it is an excellent template to use for students applying to jobs prior to graduation.

The text emphasizes how the applicant’s academic research and projects makes them an ideal candidate for the position. The format is also simple enough to submit as a pdf, as text in an email message or an application text box.

Template 11: Business Cover Letter

cover letter template: Business cover letter

The cover letter template above is perfect for entry- and mid-level marketers who want to show a little extra professionalism in their opening note to a potential employer.

The multi-colored header (you can change the color if you wish) shows just the right amount of creativity and can go quite well with a resume of the same style. If you don't have enough experience to fill the entire page, don't worry.

Feel free to write to a length you think is representative of who you are and what the hiring manager wants to see.

No matter how long your final cover letter is, the above template is your opportunity to show your attention to detail — from your contact information in the top header, to the personalized address line where you can include the name of the hiring manager.

Like I said, "to whom it may concern" is pretty outdated, anyway.

Template 12: Entry-Level Cover Letter

Entry level job cover letter

The cover letter template above, written by HubSpot, is specifically designed for entry-level applicants.

When you only have a few years experience, it's important to display how you gained your skills and what you learned from your education or internships.

Additionally, it's important to mention why you want to work at the company you're applying to.

No matter your experience, the template above will help you decide what skills you want to highlight and flesh out in your cover letter.

You can download it here (it comes with four other cover letter templates , too).

Template 13: Healthcare Cover Letter

cover letter template: Healthcare cover letter

The cover letter, created by The Balance Careers, cuts down on repetition by following the "I have" statement with six bullet points that highlight the applicant's strengths, including "I have ... practical knowledge of creating and implementing care plans" and "I have ... a proven track record of compassionate, effective care".

Additionally, phrases like "I'd love to put my skills to work for your clinic" and "Please contact me at your convenience and let me know how I can help you" focus on what the business will gain as a result of hiring the applicant, rather than what the applicant is looking to gain.

Template 14: Freelance Cover Letter

cover letter template: freelance cover letter

If you're looking for freelance work, your biggest goal is to get your strengths across quickly, so busy clients won't pass by your cover letter entirely.

Additionally, if you're sending out multiple cover letters to different clients, you'll want to target each one to that client's unique goals.

For instance, if one client is looking for SEO-optimized content related to marketing, you'll want to highlight past experience writing marketing content; this will change if, for instance, the client is looking for fitness content.

For this reason, it's a good idea to structure your cover letter so you start with a) past credentials or references, and b) bullet-point information related to the client's goal, as shown in the cover letter above.

Template 15: Director Cover Letter

cover letter template: cover letter for director

In the cover letter above, the candidate does a good job outlining how she succeeded in a leadership role previously:

"For the past five years, I have successfully developed and maintained all data systems, including schedules and records for a business employing more than 100 people."

You'll want to demonstrate how your skills align with a Director position — both through organization and leadership — and, when possible, where you received recognition for your hard work (i.e. "I earned an award for Most Valuable Administrative Staff Member").

Write a Winning Cover Letter

Writing a cover letter is easier said than done. Don't hesitate to spend a lot of time writing and editing it.

Tap into the incredible potential of AI tools, such as the HubSpot paragraph rewriter , to infuse each paragraph with a flawless touch of excellence. Or, ask a friend or family member to read it over and give you feedback.

If the recruiter does end up reading it, you'll be thankful you did.

Editor's note: This post was originally published in November 2014 and has been updated for comprehensiveness.

Don't forget to share this post!

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How to Start a Cover Letter: 30 Creative Opening Sentences Recruiters Will LOVE

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Wondering how to start a cover letter? Traditional cover letter wisdom might tell you to begin with something like, “Dear Hiring Manager, I am writing to apply for the marketing manager position with the Thomas Company.” But we say: A cookie cutter cover letter intro feels as outdated as a Hotmail address.

A cover letter is your chance to introduce yourself to a hiring manager—who you are, what you have to offer, and why you want the job—but you have an extremely limited amount of space to do it. If you really want to get noticed, you’ve got to start right off the bat with something that grabs your reader’s attention.

What do we mean? Well, we won’t just tell you, we’ll show you. Keep reading to find tips on how to start a cover letter, along with 30 creative cover letter opening lines and sentence examples.

Still looking for that perfect next role? One of these open jobs on The Muse just might be the one »

5 tips on how to start off a cover letter

Here are a few pointers to guide you as you use our example cover letter openings—we’re getting there, we promise!—to craft your own:

1. Avoid boring or overused openers

Recruiters have read cover letters that start with lines like “I’m excited to apply for the front-end engineering position,” or “Your job posting on The Muse prompted me to…” so often they could wallpaper their homes with them. While those are OK and still acceptable, you'll have a better shot at impressing potential employers with a less cliché opening line.

2. Be lively and personable

People like reading interesting, engaging stuff—the kind that paints a picture, tells a story, and maybe even makes them smile. People like it when you’re human, genuine, and memorable. So figure out something about yourself and your background that relates to the company or position you're interested in, and use that to build a connection.

3. Show what you bring the company

You’ll get more into the details after your opening paragraph, of course. But your cover letter opener should still tell the reader, “This person can do something for us,” rather than, “This job would really help them.”

4. Stick to the point

Your opener, while creative, should still be relevant to the job. Don’t begin by highlighting an unrelated accomplishment or recounting an anecdote that never connects back to why you’re applying for the job. Part of writing an effective cover letter is curating key information that relates to that specific job opportunity and shows the reader that you're a good fit for the role.

5. Don't start with “To Whom It May Concern”

Find an alternative to “ To Whom It May Concern .” Seriously, banish those five words from your cover letter vocabulary forever. Nowadays, this phrase is seen as outdated, overused, and even rude—especially when better options exist.

30 cover letter opening sentence examples

We’ve come up with 30 creative cover letter opening sentence examples and separated them by the method they use to grab the reader’s attention. We don’t recommend copying and pasting because, well, your cover letter should be unique to your stories, background, and interests.

But you can most definitely use these examples to get inspired for your next application. (If you’re looking to see what an entire cover letter might look like, check out our article on the best cover letter examples for every type of job seeker .)

Start with passion

Employers want to hire people who care about what they’re doing. If you start your cover letter off talking about your passions and how they relate to the job, you’re telling the reader that you’ll be an engaged and motivated employee who’s likely to stick around. Plus, it’s a good way to tell the company a bit about who you are as a person right off the bat. Just be honest and realistic.

If truly loving data is wrong, I don’t want to be right. It seems like the rest of the folks at [Analytics Company] feel the same way—and that’s just one of the reasons why I think I’d be the perfect next hire for your sales team.

I’ve been giving my friends and family free style advice since I was 10, and recently decided it’s time I get paid for it. That’s why I couldn’t believe it when I found an open personal stylist position at [Company].

After about three years of trying out different roles at early-stage startups around San Francisco, watching more “ find your passion “ keynotes than I’d like to admit, and assuring my parents that, yes, I actually do have a real job, I’m starting to come to terms with the fact that I’m happiest when I’m doing two things: writing great content and getting it out into the world.

The other day, I took a career assessment , which told me I should be a maritime merchant. I’m not quite sure what that is, but it did get me thinking: A role that combines my skills in business development with my lifelong passion for the ocean would be my absolute dream. Which is how I found this role at Royal Caribbean.

As a kid, I once gave up a day of a family vacation to transport an injured lizard I found by our hotel two hours each way to the nearest animal hospital (and talked my dad into driving me pre-GPS!). When I was a bit older, I found out I could care for animals every day for a living, and I’ve been working toward that goal ever since.

I am constantly checking my LinkedIn, Facebook, Twitter, and Instagram feeds—and not because of FOMO. Because I’m someone who wholeheartedly believes in the power of sharing ideas in online communal spaces, and I’m positive that I can help spark meaningful conversations as your next social media assistant.

When I was growing up, I wanted to be one of those people who pretend to be statues on the street. Thankfully, my career goals have become a little more aspirational over the years, but I still love to draw a crowd and entertain the masses—passions that make me the perfect community manager.

Start with admiration

Companies often want to hire people who already know, love, eat, and sleep their brand. What better to kick off your cover letter than a little flattery? Of course, remember when you’re telling a company why you love it to be specific and genuine. Because while everyone likes a compliment, no one likes obvious self-serving B.S.

I pretty much spent my childhood in the cheap seats at Cubs games, snacking on popcorn and cheering on the team with my grandfather. It’s that memory that’s shaped my career—from helping to establish the sports marketing major at my university to leading a college baseball team to an undefeated season as assistant coach—and what led me to apply for this position at the Chicago Cubs.

It was Rudy, my Golden Retriever, who first inspired me to apply to your operations assistant opening—not only have we used your app to find other dogs to play with in our neighborhood, he’s really excited about the prospect of coming to work with me every day. As I learned more about how [Company] is using modern tech to help pets thrive in cities, I couldn’t help but get excited to be part of it, too.

Example 10:

When I was seven, I wanted to be the GEICO gecko when I grew up. I eventually realized that wasn’t an option, but you can imagine my excitement when I came across your events manager position, which would have me working side by side with my favorite company mascot.

Example 11:

When I attended SXSW for the first time last month, I didn’t want to leave. So I decided I shouldn’t—and immediately went to check out job openings at the company.

Example 12:

If I could make the NYC apartment rental process better for just one person, I would feel like the horrors of my recent search would all be worth it. So a customer service role at [Apartment Search Company], where I could do it every day? I can’t think of anything more fulfilling.

Example 13:

[Vacation Rental Company] is synonymous with luxury and escape, known for spaces that inspire. I’ve felt this firsthand every time I’ve stayed at one of your properties—whether I was throwing a bachelorette party or working from home in a new locale—and I would love the chance to contribute to this reputation as your destination manager.

Example 14:

I was an hour out from hosting my first big dinner party when I realized I had forgotten to pick up the white wine. In a panic, I started Googling delivery services, and that’s when I first stumbled across [Delivery Service Company]. I’ve been hooked ever since, so I couldn’t help but get excited by the idea of bringing this amazingness to nervous hosts like me as your next social media and community manager.

Example 15:

Though I’m happily employed as a marketing manager, seeing the job description for your company’s PR director position stopped me in my tracks. I’ve been wearing your glasses for many years, and have always been impressed by the way the company treats its customers, employees, and the community at large.

Example 16:

A group of us IT folks were sitting around talking about our favorite Pacific Northwest companies this morning (coincidentally, over coffee). As you might figure, Starbucks was among the first names that came up. What makes you such a standout among Seattle-based corporations? Here’s the list we compiled:

Start with accomplishments

For any given job, you’re going to be competing with a lot of other job seekers—presumably, a lot of other similarly qualified people. A great way to stand out in your cover letter is to highlight something about yourself—a character trait, an accomplishment, a really impressive skill—that’ll quickly show how you stand out.

Example 17:

My last boss once told me that my phone manner could probably defuse an international hostage situation. I’ve always had a knack for communicating with people—the easygoing and the difficult alike—and I’d love to bring that skill to your open office manager position.

Example 18:

Among my colleagues, I’m known as the one who can pick up the pieces, no matter what amount of you-know-what hits the fan. Which is why I think there’s no one better to fill this customer service leader position.

Example 19:

Last December, I ousted our company’s top salesperson from his spot—and he hasn’t seen it since. Which means, I’m ready for my next big challenge, and the sales manager role at your company is exactly what I’m looking for.

Example 20:

After spending three years managing the internal communications for a 2,000-person company, I could plan a quarterly town hall or draft an interoffice memo in my sleep. What do I want to do next? Put that experience to work as a consultant for executives looking to level up their communications strategy.

Example 21:

While you won’t find the title “community manager” listed on my resume, I’ve actually been bringing people together online and off for three years while running my own blog and series of meetups.

Example 22:

If you’re looking for someone who can follow orders and doesn’t like to rock the boat, I’m probably not the right candidate. But if you need someone who can dig into data, see what’s working (and what’s not), and challenge the status quo, let’s talk.

Example 23:

I recently relocated my family to Texas. As we neared our new home, I noticed with intrigue the many wind turbines dotting the landscape. Suddenly, it hit me: “This is the career for me.” After unloading the moving van, I promptly researched companies in this sector that may benefit most from a skilled field engineer with expert electromechanical skills. And I discovered that [Company] is where I want to be.

Example 24:

You might be wondering what a 15-year veteran of the accounting world is doing applying to an operations role at a food startup. While I agree the shift is a little strange, I know you’re looking for someone who’s equal parts foodie and financial expert, and I think that means I’m your person.

Example 25:

Over the last 10 years, I’ve built my career on one simple principle: Work smarter. I’m the person who looks for inefficient procedures, finds ways to streamline them, and consistently strives to boost the productivity of everyone around me. It’s what’s earned me three promotions in the supply chain department at my current company, and it’s what I know I can do as the new operations analyst for [Company].

Start with humor and creativity

OK, before you read any of these, we have to stamp them with a big, blaring disclaimer: Do your homework before trying anything like this—learn everything you can about the company and the hiring manager to gauge whether or not they’d appreciate some comedic relief or a bit of snark. If it seems like they would, it’s a great way to make them smile (then call you). If they don’t? Try a different approach.

Example 26:

Have you ever had your mom call five times a day asking for a status update on how your job search is going, and then sound incredulous that you haven’t made more progress since the last phone call? That’s my life right now. But I’m hoping that soon my life will revolve around being your full-time social media manager. The good news is, I bring more to the table than just an overbearing mom. Let me tell you more.

Example 27:

Thank you so much for offering me the marketing manager position at [Company]! I wholeheartedly accept. OK, I know we’re not quite there yet. But if we were, here are just a few ideas for what I would do once in the role.

Example 28:

I considered submitting my latest credit card statement as proof of just how much I love online shopping, but I thought a safer approach might be writing this cover letter and describing all the reasons I’m the one who can take [E-Commerce Company]’s business to the next level.

Example 29:

I never thought that accidentally dropping my iPhone out of a second story window would change my life (it’s a funny story—ask me about it). But thanks to my misfortune, I discovered [Phone Repair Company]—and found my dream job as an expansion associate.

Example 30:

If we were playing “Two Truths and a Lie,” I’d say: I’ve exceeded my sales quotas by at least 20% every quarter this year, I once won an international pie-eating contest, and I have an amazing job at [Company]. The last, of course, is the lie. For now.

Frequently asked questions

How do you start off a cover letter.

When unsure how to open a cover letter, a good rule of thumb is to steer clear of clichés or overused opening lines. Instead, start by highlighting a passion or accomplishment relevant to the company or role you're applying for. You could also mention something about the company that caught your attention. Get creative, but keep it professional and make sure your narrative makes sense in that context.

How to start a cover letter greeting?

Try to find the hiring manager's name on LinkedIn or the company's website and address them directly, like “Dear Jane Doe”. If you can't find their name, “Dear Hiring Manager” is a good alternative. Avoid using “To Whom It May Concern” as it sounds outdated and impersonal.

How do I introduce myself in a cover letter?

Introducing yourself in a cover letter is straightforward: just share a bit about yourself. For example, “I'm a copywriter with seven years of experience in online content writing. At least officially. Since my first year of college I've been working on personal projects and keeping a track record of my accomplishments throughout the years.” No need to repeat your name since it's already in your contact information at the beginning of the letter.

How to start a cover letter without a name?

If you don't know the name of the person receiving your cover letter, start with “Dear Hiring Manager” or similar. Other possibilities include: “Dear Hiring Team”, “To the Hiring Team”, “To the Hiring Team”, “Dear Recruiter/Recruiting Team”, or “Dear Hiring Committee” if your industry evaluates cover letters and applications through a board.

Jenny Foss , Erica Breuer , Regina Borsellino , Amanda Cardoso also contributed writing, reporting, and/or advice to this article.

open application letter

Writing an Open Cover Letter

Many job seekers already know that a large percentage of jobs aren't advertised. In fact, only about one-third of available positions are even advertised, according to Business Insider. So, it is possible that your open cover letter might land on the hiring manager's desk at a time when he just happens to be looking for someone with your talents and qualifications. An open application cover letter – sometimes called a cold cover letter – may be just what you need to launch a successful job search before you even submit an online application for employment.

open application letter

Research Companies

Before you write an open cover letter, research several companies, advises Indeed Career Guide. This research is best if you focus on a specific industry. Writing one open cover letter can be effective, but it makes perfect sense to send several open cover letters to increase your chances of getting an interview. Read journal articles and magazine "best of" employer lists to identify companies that rank among the100 best employers for women, diversity, working parents or another category that is important to you.

More For You

Writing a cover letter for a general manager position, email format for a follow-up resume, how to sell yourself in a 60 second interview, how to make your cover letter general for career fairs, how to write a letter to reject an interview, business letter format.

Find the mailing addresses and contact names for the companies to which you're going to send your open cover letters. Personalize your letters to the extent possible. You may have to dig deeper for the human resources contact names, and professional networking sites and search engines can be helpful. Use a standard business letter format to lend professionalism to your open cover letter. The standard business format consists of a header, inside address, subject line, greeting and block format for the text.

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Introductory Paragraph

The perfect cover letter for any job starts with an impressive introduction. Therefore, compose two to three sentences to get the reader's attention. Say why you're writing, what you offer and the type of job best suited for your qualifications. For example, you could write, "I read with interest the September 2022 edition of "Fortune" magazine where your organization was listed among the top 10 employers for working parents. With 15-plus years' experience in marketing and sales and a successful track record in generating seven-figure pharmaceutical sales for the past five years, I'm looking for a company that values creativity in a consultative sales approach as well as work-life balance. I'd like the opportunity to visit with you about opportunities with ABC Pharmaceuticals. My resume is attached for your consideration."

Body of Cover Letter

In the body of your open application cover letter, highlight a few of your major achievements. Use bullet points to make your special achievements stand out from the rest of your text. Don't include an exhaustive list of accomplishments – you might be that good, but you want to leave something to talk about during the interview.

Tie in your achievements to benefits for the organization. Remember, you're trying to convince the reader to schedule a meeting with you, despite there not being a published job opening. You needn't tell him everything he wants to know about you or there wouldn't be a need for an interview.

Closing Paragraph

In your final paragraph, ask the reader for an informational interview. It's less presumptuous than asking to be interviewed for a job that may not yet exist. An informational interview can lead to an actual job, but the point is that it gets you in front of someone who can tell you more about the company and it gives you a chance to sell your qualifications.

Tell the reader that you'll follow up in the next few days. Use a professional-sounding closing salutation, such as "Kind regards," "Sincerely," or "Yours truly," followed by your signature or typewritten name. A nice touch is to insert your signature in jpeg format after the salutation so it looks like a real handwritten signature.

  • Business Insider: At Least 70% of Jobs Are not Even Listed - Here's How to up Your Chances of Getting a Great new Gig
  • Indeed Career Guide: How to Write a Cold Cover Letter (Template and Example Included)

Ruth Mayhew has been writing since the mid-1980s, and she has been an HR subject matter expert since 1995. Her work appears in "The Multi-Generational Workforce in the Health Care Industry," and she has been cited in numerous publications, including journals and textbooks that focus on human resources management practices. She holds a Master of Arts in sociology from the University of Missouri-Kansas City. Ruth resides in the nation's capital, Washington, D.C.

Resume.co

How to Write an Effective Application Letter [with Example & Tips]

application letter

By Sheila Kravitz

11 min read

An application letter is a vital document in any job seeker’s arsenal, at the same level of importance as resumes and cover letters. It’s often an applicant’s first point of contact with recruiters and hiring managers .

So, how do you write an effective job application letter to highlight your skills and experience, capture the potential employer’s attention, and increase your chances of getting a job? These are the questions that we’re going to answer in this article while also giving you concrete examples and expert tips that’ll make your letter shine.

Without further ado, let’s jump right in!

Key Takeaways

An application letter is a document similar to a cover letter or a resume that job seekers submit when they are interested in a role .

The document is similar to a cover letter example , and it should follow business letter formatting .

Before writing an application letter, you should research the company and read the job ad to find out which skills and qualifications are needed.

An introductory paragraph should be attention-grabbing , highlighting the amount of work experience you have and at least one highly impressive accomplishment.

The middle portion of the document should be all about your skills and achievements relevant to the job.

A call to action toward the end of the letter increases your chances of being invited for an interview.

What is a Job Application Letter?

how long a cover letter should be

A job application letter is a document that’s in many ways similar to a cover letter. It’s written and sent with the purpose of applying for a job . As such, it should convey valuable information about your skills, experience, and motivation for the role that you’re applying for.

However, while a cover letter is a supplementary document to a resume , a job application letter is typically a standalone document and should be sent without additional attachments. As a result, it needs to be longer and more detailed than a cover letter.

Still, an application letter should be a concise, one-page document that serves as an elevator pitch. Use it to get in touch with potential employers and make a lasting first impression that can secure you an interview and expedite the hiring process.

The Best Way to Format Your Job Application Letter

The best way to format your job application letter is to follow the business letter format and layout . This includes organizing the information in a specific way and ensuring that your document is visually clean.

Here’s how to arrange the information in your application letter:

Job Application Letter Format

Contact information

A formal salutation

A catchy introductory paragraph

The middle portion, with your skills and achievements

A closing paragraph with a call to action

A cordial letter closing with your sign-off

This is the optimal structure to follow when writing a job application letter, as it gives hiring managers the chance to see what they want to see exactly when they want to.

Now let’s see how you can create an impeccable layout for your application letter:

Job Application Letter Layout Guidelines

Your document should be one page long .

Choose an appropriate font for your application letter, like Calibri or Helvetica.

Set the font size between 10 and 12 pt.

Adjust margins to at least 1 inch on all sides.

Use 1.0 or 1.15 line spacing and insert an additional line between paragraphs.

Align text to the left or use justified alignment.

A Step-by-Step Guide to Writing a Perfect Application Letter

administrative assistant resume

Let’s learn how to write an application letter for a job with a step-by-step guide that’ll show you how to craft every part of it.

#1. Research the Company

Researching the company is the first step before you even start writing your application letter . This is crucial, as your document has the best chance of garnering attention from hiring managers if it’s tailored and relevant to the position that you’re applying for.

That’s because every job is different, and even similar roles within the same industry require different sets of skills and experiences. By looking into the organization that you want to join, examining the job ad, and paying attention to the requirements, you’ll be able to pinpoint exactly what hiring managers and employers look for in candidates .

After that, you’ll be able to lean on those experiences, as well as the hard and soft skills that you know are necessary for the job. That’ll set you apart from other candidates with generic application letters that don’t entirely match the posted requirements.

#2. Write an Introduction

Writing a strong introductory paragraph is one of the most important steps in the process of crafting an application letter. It’s your way of grabbing the reader’s attention and persuading them to check out the rest of your document.

Hiring managers are busy professionals and sometimes merely skim through application letters , spending just a couple of seconds on each. That’s why you want the first few sentences to be as captivating as possible.

Use this paragraph to mention the position that you’re applying for, emphasize how much experience you have , and highlight one or two particularly notable accomplishments.

Here’s an example:

Introduction Example

I am writing to express my interest in the architect position at Sky Vision Inc., as advertised on your website. With more than 11 years of experience in residential design and project management, as well as a Global Award for Sustainable Architecture under my belt, I am confident that I’ll be able to contribute to your esteemed organization and lead your large-scale projects.

#3. Emphasize Your Skills & Achievements

Once you have the hiring manager’s attention, it’s time to impress them with your unique skills and achievements . Remember that the goal is to be as relevant as possible, so focus on those accomplishments that indicate how you are going to perform in their company should they hire you.

One of the best ways to make this part of your application letter pop is to use numbers for quantification . They add measurable value to your accomplishments, adding credibility to them and making them stand out in the eyes of hiring managers.

Let’s see that in an example:

Emphasize Skills & Achievements Example

I have a proven track record of handling more than 50 projects from inception to completion, within budget, and with no missed deadlines. One of my biggest accomplishments was carrying out a $35 million project and achieving a delivery time 13% faster than the industry standard.

#4. Say Why You’re a Good Fit for the Role

In addition to accentuating your skills and experience, you should stress that you’re the perfect person for the role you’re applying for. This builds on the summary of qualifications that you already talked about to show potential employers how they are going to benefit from hiring you .

To achieve this goal, you can point out the moments when your previous employers prospered from your work , such as how you helped them gain new clients, boost their revenue, improve their business, and more.

Why You’re a Good Fit for the Role Example

Exceptional skills in design software like AutoCAD and Revit, coupled with a commitment to green and user-centric architecture, garnered me a 96% user satisfaction rate and an increase in the company’s repeat business by 67%.

#5. Close Your Letter With a CTA

You should take the opportunity to include a call to action (CTA) toward the end of your application letter. A CTA is a marketing term describing something created to elicit a response .

In terms of an application letter, a CTA can be an invitation for hiring managers to contact you for a job interview . This one simple sentence can vastly improve your chances and secure you the next step in the hiring process.

Close the Letter With CTA Example

Thank you for your time. I would love the opportunity to discuss my qualifications over an interview and explain further how I could contribute to your organization.

Let’s put what we’ve learned into practice and check out a complete application letter example :

Application Letter Example

Application Letter Example

3 Tips for Crafting an Effective Job Application Letter

Let’s wrap it up with a couple of expert tips that’ll help you craft the best application letter for a job vacancy:

Job Application Letter Writing Tips

Show that you’re interested in the company. Mention something specific about the organization that you want to join that compelled you to apply to them in particular. That’ll set you apart from the competition, as it shows true passion and indicates that you’re already familiar with their work.

Address the reader by their name. Greeting the reader by their name creates a connection right from the get-go. It’s a great way to build rapport and show that you went the extra mile to research the company.

Write a new job application letter for every position. Don’t submit the same application letter every time you apply for a new job. Even slight modifications can still make your document look generic. For maximum chances with recruiters, your best bet is to write a new one every time.

Final Thoughts

Writing a strong application letter is a skill in and of itself. It represents a combination of research skills, communication skills , writing skills , attention to detail, and more. However, learning this ability is crucial, as it opens doors to invaluable opportunities and helps you move your career in the right direction.

Fortunately, learning to write this document is not that difficult once you understand the basics . The format and layout remain the same, regardless of the career or role that you’re applying for. One application letter sample works for any position; you just need to adapt it to suit your needs.

That’s why we’ve provided step-by-step instructions and a complete example of an application letter, arming you with all the knowledge you need. Best of luck getting the job of your dreams!

Application Letter FAQ

#1. when do you need a job application letter.

You need a job application letter when you’re applying for a role , and you want to stand out among the competition. This document serves as a testament to your skills and experience, and its goal is to portray you as a qualified candidate who’s perfect for the job.

#2. Is a letter of application the same as a cover letter?

A letter of application is not the same as a cover letter , but they share many similarities. The two documents have the same formatting, and both convey valuable information about your competence. However, a cover letter supplements your resume, while an application letter is a standalone and more comprehensive document.

#3. How do I write an application letter that stands out?

To write an application letter that stands out, focus on the skills and accomplishments that are relevant to the job that you’re applying for . Use an attention-grabbing introductory paragraph and include a call to action toward the end. Finally, leverage numbers to add measurable value to your achievements.

Sheila Kravitz

Create your cover letter once, use it everywhere

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  • Job Application Documents

How to Write a Job Application Letter (with Examples)

Last Updated: August 9, 2024 Fact Checked

Sample Letters

Introduction, body paragraphs, closing your letter, expert q&a.

This article was written by Shannon O'Brien, MA, EdM and by wikiHow staff writer, Aly Rusciano . Shannon O'Brien is the Founder and Principal Advisor of Whole U. (a career and life strategy consultancy based in Boston, MA). Through advising, workshops and e-learning Whole U. empowers people to pursue their life's work and live a balanced, purposeful life. Shannon has been ranked as the #1 Career Coach and #1 Life Coach in Boston, MA by Yelp reviewers. She has been featured on Boston.com, Boldfacers, and the UR Business Network. She received a Master's of Technology, Innovation, & Education from Harvard University. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 10,791,746 times.

So, you’ve found your dream job and want to make sure you nail the job application process. You double- and triple-check the criteria—they’re asking for a cover letter. What does that mean, and how do you write it? A cover letter or letter of application is a single page that sums up why you want and deserve the job. Think of it as an extension of your resume ; a sales pitch for why you’re the perfect candidate. We’ve put together a step-by-step guide full of examples and tips on how to write a letter of application for a job. With our help and a little finesse, you may soon be calling that dream job your own.

Things You Should Know

  • Format your application letter single-spaced and in Times New Roman, Arial, or Calibri font that’s 10- to 12-point in size.
  • Open your letter with an engaging and confident first paragraph that briefly includes your qualifications, where you found the job, and your overall interest in the position.
  • Show your personality in the body paragraphs by describing the passions that relate to the position in 1 or 2 sentences.
  • Use keywords (like leadership, communication, and detail-oriented) from the job description throughout your letter to show that you’ve done your research.

open application letter

  • First and last name
  • Phone number
  • Email address
  • Personal website and/or portfolio link (if you have one)

Step 4 Provide the company’s information.

  • If you don’t know the hiring manager's name, search the company’s website or refer to the name of the individual who originally posted the job opening.
  • If you’re in doubt about who to address your letter to, use “[Department] Hiring Manager.”

Step 5 Open your letter with a formal greeting.

  • If you don’t have the employer or hiring manager’s name, use a general but professional opening, “To Whom It May Concern” or “Dear [Department] Hiring Manager.”

Step 1 Explain what drew you to the job.

  • Be short and specific in this opening paragraph—save those details for later.
  • Think of your first paragraph as a sales pitch. What can you say that’ll grab their attention immediately? Is there something you have that other candidates don’t that make you more qualified for the position?
  • Show the employer that you’re familiar with the company and job application by noting keywords and characteristics valued by the company.
  • For example: “I write to apply for the Office Manager position at Acme Investments, Inc. I am an excellent fit for this position, as demonstrated by my extensive background in management and proven success as a corporate administrator.”

Step 2 State where you found the position.

  • Companies appreciate when job candidates include this information because it lets them know where people are searching for jobs.
  • Only include a company contact or friend’s name if you have their permission. This way, they’ll be ready to answer any questions about you and your character later.
  • You may write something like: “John Smith recommended that I get in touch with you about the general manager position at EnviroRent,” or “I came across the available position on LinkedIn and believe I am a strong candidate.”

Step 3 Explain why hiring you would benefit the company.

  • For instance, if the company needs someone who can lead a team and handle multiple projects at once, note what team projects you’ve led in previous positions and how you improved overall productivity.
  • If you have numerical data or stats to back up your accomplishments, include them! This is your time to brag about your achievements and show how you’ve excelled in the workplace.

Step 1 Summarize...

  • Scan the job application for keywords like leadership, communication, management, and detail-oriented. Then, highlight in your letter how you have these characteristics or skills.
  • Avoid embellishing any of your qualifications. Remember, an employer can always double-check the facts.
  • If you’re not sure what to write, refer to your resume or CV. What have you done that matches the job description best, and how can you elaborate on it?
  • For example: “In my previous role, I successfully supported an office of 100 personnel and honed my management and interpersonal skills through customer service and clerical responsibilities.”

Step 2 Include details that aren’t on your resume.

  • For instance, you could express how the company has impacted you personally and why that’s driven you to apply for the position.
  • Although you want to provide details, keep it short. Stick to a 1 to 2-sentence description rather than a full-length story. Your letter should stay under 3 paragraphs.
  • Here’s an example: “My passion for teaching began the summer of my sophomore year of high school when I was a camp counselor. I was given the opportunity to teach a class focusing on local plant life, and the campers’ enthusiasm cultivated my love for teaching and conservation.

Step 3 Finish with a call to action.

  • For instance, you could write, “I am excited about the possibility of working for you and your company. I would be more than happy to discuss my qualifications and Acme’s future direction in person or via video conference.”
  • Keep your call to action brief and open, or provide specific dates you’d be available to meet with the employer.

Step 1 Thank the employer for their time and consideration.

  • For instance, sign off with, “Thank you for your time and consideration. I look forward to hearing from you,” or “Thank you for considering me for this position. If you have any further questions or require additional documentation, please don’t hesitate to contact me.”

Step 2 Sign off with a respectable salutation.

  • If you’re sending your letter via email, import your signature into the document as an image or .png file.

Adrian Klaphaak, CPCC

  • Always proofread and ask someone else to read over your application letter before you send it. This way, you can make sure it’s absolutely perfect and error-free. [13] X Trustworthy Source Purdue Online Writing Lab Trusted resource for writing and citation guidelines Go to source Thanks Helpful 0 Not Helpful 0
  • Keep the overall tone of the company or employer in mind while writing your letter. For instance, if you’re applying to be a journalist for a prestigious news website, match their word choice and writing style. Thanks Helpful 1 Not Helpful 0
  • Be sure to customize your application letter for every job you apply to, even if they have the same qualifications. Thanks Helpful 0 Not Helpful 1

open application letter

You Might Also Like

Write a CV (Curriculum Vitae)

  • ↑ https://www.ferrum.edu/downloads/careers/cover-letters.pdf
  • ↑ https://owl.purdue.edu/owl/job_search_writing/job_search_letters/cover_letters_workshop/formatting_and_organization.html
  • ↑ https://icc.ucdavis.edu/materials/cover-letters
  • ↑ https://hbr.org/2016/05/learn-to-love-networking
  • ↑ https://hbr.org/2014/02/how-to-write-a-cover-letter
  • ↑ https://www.astate.edu/dotAsset/54eb42cc-33a3-4237-a46e-3f4aaac79389.pdf

About This Article

Shannon O'Brien, MA, EdM

The best way to start an application letter is to mention where you found the job opportunity and how your strengths can benefit the employer. Devote time in the body paragraphs to tell the employer more about your experience and qualifications. Explain why you’re the best candidate and finish by inviting the hiring manager to contact you. For suggestions on how to prepare your letter, and examples of what to write, read on! Did this summary help you? Yes No

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open application letter

I'm a former director of admissions at Cornell. Here are my 4 tips for writing a successful application for a highly selective college.

  • John Morganelli Jr. worked as the director of admissions at Cornell University.
  • He said there are subtle but important differences between Ivy-level and NYU-level applications.
  • Morganelli Jr. shares his best application tips from gaming major selection to presenting a brand.

Insider Today

This as-told-to essay is based on a transcribed conversation with John Morganelli Jr., a former Director of Admissions at Cornell University and the current Director of College Admissions for Ivy Tutors Network , about his experience with admission to elite colleges in the United States. The following has been edited for length and clarity.

College prep in the United States starts early. The summer after eighth grade, going into ninth grade, when students should start thinking about what clubs to join in high school. If you want to get into a US college and you wait until 10th and 11th grades, you may not have enough time to create the depth in the application you're looking for.

If you have good grades, you can get into a good college. But there's a subtle difference between an application that will get a child into an Ivy-level school versus an NYU-level school. Here are my insider tips from working as the director of admissions at Cornell University.

Prospective major selection can impact your chances

When I was the Director of College Admissions at Cornell, managing institutional priorities was my biggest job. Elite colleges want diversity — ethnic, intellectual, academic, and social. One of the things that can make students more attractive to a top-tier school is their prospective major.

When you apply to a university, you first apply to the college: arts and sciences, engineering, or business college. Moving between colleges is difficult, but you don't have to declare your major until the second semester of your sophomore year. You can pick any major you have the grades for; it doesn't have to be what's on the application.

The prospective major is just the lens through which readers look at your application. Some majors are more competitive than others. Computer science and pre-med are competitive, but if you say on your application that you want to major in anthropology, the popularity would be very low.

Anthropology is housed in the same college as these more competitive programs but receives fewer applications. And the quality of the apps for anthropology — the engagement, the research, and the objective achievement — would be more diverse because the field is more broad.

Consider applying with a secondary or tertiary interest that may not be your long-term goal but would allow you a significantly easier pathway into the college type you want.

Activity lists are a needle mover in an application

The activity list is a focused list of your extracurricular activities. You want to add some personality and contribution-oriented language.

Related stories

Many students struggle with it and treat it like a résumé by just explaining their duties.

Admissions officers want to understand your perspective, whatever activity you choose. If it was the school newspaper, what drew you specifically to this activity, and how did you make a difference in this role? Be clear about your contribution.

Clubs like the newspaper and the model UN are easily adaptable as precursors to various academic disciplines.

Don't leave the additional information section blank

The biggest opportunity students don't capitalize on is the additional information section.

90% of the apps we received were submitted with no additional information.

But you have 650 words available in that section. Use that section for what I call "evidence" — proof that you're already engaged with your prospective major in your community.

Conduct independent research with a community-oriented, information-sharing or advocacy aspect. Formulate a research question you want to know about independently or with a teacher's supervision.

The question could be, "Which groups are left out of public communication about injury prevention?" Write the answer as a paper.

Then, do some additional outreach on that topic in your local community. Maybe write an op-ed for the local newspaper, or attend a council meeting, and speak during the open forum. Get a video or a press clipping of that, and include the public outreach and the research paper's abstract in the additional information section.

Admissions officers glancing at this section will immediately recognize how passionate an applicant is. An application with this extra step will look a lot different than 99% of the students in the country.

Top colleges want you to have a personal brand

The acronym PAGE is a helpful reminder of the four things that make an application stand out.

"P" stands for perspective, "A" for activity or action, "G" is your academic goal, and "E" is ethos.

The difference between admitted and waitlisted students is the clear academic goal: your prospective major or a topic like housing insecurity in rural areas. The more specific, the better. The activities and actions you list should support that goal.

Most students who apply to Ivy League schools have clear goals and activities that support those goals. The differentiator is perspective; how they specifically approach life.

Ethos stands for the application's brand or theme, which should reflect all these elements. We write one for every student. It's about two sentences long and explains the student's values. For example, "I believe that a person must embrace being empathetic to overcome a lack of connection and foster meaningful relationships," or "I believe that being audience-centered, engaging, and adaptive in communication is essential to fostering meaningful engagement and effectively reaching diverse groups."

Infuse these qualities across all your activities, creating a brand or theme in the app. Tie your activity descriptions back to the ethos.

An admissions officer wants to understand the value you're adding to the community. Otherwise, it's just who's the smartest with the highest grades. The easiest way to do that is to create a brand.

Since pivoting to higher education consulting, I have used this strategy to help many students get accepted into Ivy League schools.

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  • Scholarships

Apply for an NHSC Scholarship

We've closed the 2024 scholarship program application..

To be ready for next year:

  • Sign up for emails , and we'll notify you when the next cycle opens.
  • Read the Scholarship Program Application and Program Guidance (APG) (PDF - 554 KB) for everything you need to know about the application. Review our definitions (PDF - 241 KB) to understand the APG content.
  • Check out our Scholarship Program Application Checklist (PDF - 284 KB) . It will help you gather your documents and prepare for completing your application next year.

Informational webinars available

Visit the Webinars on Our Scholarship and Loan Repayment Programs page to view recordings of our past events and learn more about applying. There, you can also register for any upcoming events.

To apply for the National Health Service Corps (NHSC) Scholarship Program, you must follow each of our requirements.

On this page:

  • Before you apply
  • Application sections
  • After you apply
  • Award notification
  • Contract service commitment

What to know before you apply

Start the application process early. Allow time to collect all required and supplemental documents.

The answers in your application must match your supporting documents.

You must submit a complete online application by the deadline. We will not fill in or contact you for missing information.

After the deadline, we will not:

  • Accept materials
  • Accept requests to update a submitted application

What is a complete application?

A complete application includes:

Online application

  • All required supporting documents
  • Additional supplemental documents (if applicable)

Bureau of Health Workforce (BHW) Customer Service Portal

You will apply using the BHW Customer Service Portal . Create a profile to apply.

Review the application sections

Refer to the NHSC Scholarship Program APG for the complete set of requirements and instructions.

In the BHW Customer Service Portal, complete each of the following sections:

  • Eligibility Screening You must pass this initial screening portion to continue with the application.
  • General Information Provide your name, Social Security number, mailing and email addresses, and other contact information.
  • Degree Information Provide information about only the degree or certificate program for which you are applying for an NHSC Scholarship.
  • Background Information Provide answers relating to your academic background, individual and family background, and emergency contact information.
  • One letter from the department chair, faculty advisor, or faculty member of your current health professions program or most recent academic program
  • One additional letter of recommendation from an individual (not a family member) who is familiar with your professional, community, and/or civic activities, especially related to communities in need

Recommendations should include a description of the recommender's relationship to you and an assessment of your:

  • Education and work achievements
  • Ability to work and communicate constructively
  • Characteristics, interest, and motivation to serve in a Health Professional Shortage Area (HPSA)

Note: You must certify that the information you enter in your online application is accurate, truthful, and complete.

Required supporting documents

You must upload all supporting documents when you submit your online application. Each document must include your name, discipline and the last four digits of your social security number.

  • Proof of status as a U.S. citizen or U.S. national Acceptable documents: Birth certificate, current U.S. passport's ID page, or a Certificate of Citizenship or Naturalization. Unacceptable documents: Driver's license, permanent resident card, marriage license, or Social Security card.
  • Authorization to Release Information Form This authorizes entities to disclose information about you if you accept a scholarship award. You must date the form and include your handwritten or digital signature.
  • Acceptance Report/Verification of Good Standing You must submit a report from your school verifying your acceptance or enrollment in a fully accredited program and stating you are in good standing. You and the school official must sign the report by hand or with a digital signature.
  • Essay Respond to one essay question, and upload in a separate document. The essay must be 500 words or fewer.
  • Transcript You must submit transcript(s) from the last degree earned or your current degree program with more than one full year of attendance. An unofficial transcript is acceptable. The transcript must display your name, school name, and grade point average (GPA). Enter the cumulative GPA for the last degree you earned.
  • Current Tuition and Fee Schedule Provide the current or most recent tuition and fees schedule published by the school.

Additional supporting documents (if applicable)

We may require you to submit additional documents based on your responses on the online application.

Submit these only if applicable:

  • A school official may complete the Verification of Disadvantaged Background (PDF - 406 KB) . You may also self-attest and submit supporting documentation (for example, Federal Financial Aid Report).
  • Learn more about disadvantaged background qualifications .
  • There is no potential conflict in fulfilling the NHSC Scholarship Program obligation
  • You will serve the NHSC Scholarship Program obligation first

What to know after you apply

You will receive confirmation after you submit the online application.

You'll be able to view the overall status of your application. You should download a copy of your submitted application, including supporting documents.

Can I make edits to my application?

Before the application deadline, you may edit your application and resubmit it. If you don't resubmit your application by the final deadline, we won't consider you for a scholarship award.

Can I withdraw my application?

You may withdraw your application at any time before the HHS Secretary (or their designee) countersigns your contract.

How can I check my application status?

The application review process takes several months. During this time, we will provide updates by email and on the online application status page, as applicable. You are responsible for ensuring that your contact information is correct.

How do you evaluate me?

We use various selection factors and funding priorities to evaluate applicants of NHSC Scholarship Program and determine who receives awards.

Note: We do not consider the number of years of scholarship support you request when determining whether you will receive a scholarship award.

How we notify you about awards

If we select you for a scholarship award, we will notify you by email no later than September 30.

To accept the award, you must respond by the deadline in the Confirmation of Interest email. If you don't respond by the deadline, your award offer expires. We will then offer it to an alternate.

After you respond, we will ask you to:

  • Sign the NHSC Scholarship Program contract
  • Complete the online banking form for direct deposit
  • Complete the W-4 form

Note: You must decline the award if you will not begin classes on or before September 30 of your application year. You must decline the award if you will be on a leave of absence from school through September 30 of your application year.

What happens if I don't accept an award?

You may decline the scholarship support without penalty.

Note: A decision to decline the scholarship award is final. You will not be able to change your decision.

When will you notify those who didn't receive an award?

If you don't receive a scholarship award, we will notify you no later than September 30.

Understand your contract & service commitment

Your NHSC Scholarship Program service begins after you sign the contract and the HHS Secretary (or their designee) countersigns it.

Can I terminate my contract?

The HHS Secretary (or their designee) may terminate your initial contract or an optional contract for subsequent years if you meet a set of requirements. Review them in the application and program guidance.

Related resources

Program guidance.

  • NHSC Scholarship Program Application and Program Guidance (PDF - 554 KB)
  • Scholarship Program Fact Sheet (PDF - 161 KB)
  • NHSC Scholarship Program Fact Sheet – Spanish (PDF - 160 KB)

Program comparison charts

  • NHSC and Nurse Corps Scholarship Programs Comparison (PDF - 1 MB)
  • NHSC and Dental Scholarship Programs Comparison (PDF - 74 KB)
  • NHSC 11x17 Poster (PDF - 1 MB)
  • NHSC 8.5x11 Poster (PDF - 932 KB)

Related loan repayment & scholarship programs

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  • Cover Letters

Job Application Letter Template and Writing Tips

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  • What to Include in an Application Letter

Application Letter Template

Application letter example.

  • How to Email an Application Letter

Are you ready to apply for a job? Not sure what to write in your letter of application? It can be much easier to start your letter with a template than to start a letter from scratch.

A template will show you all the information you need to include and will provide the appropriate format for a job application letter. You can add your information and personalize the letter prior to applying for a job.

Remember that the job posting may list the required information as part of the application process. If it does, be sure to follow the employer's guidelines for what to send or upload when you apply.

What to Include in a Job Application Letter

The following application letter template lists the information you need to include in the letter you submit with your resume when applying for a job. Use this application template as a guideline to create  customized letters  to send to employers with your resume.

Contact Information The  first section  of your letter should include information on how the employer can contact you. If you have contact information for the employer, include that. Otherwise, just list your information.

Your Personal Information FirstName LastName Street Address City, State Zip Code Phone Number Email Address

Employer Contact Information Name Title Company Address City, State Zip Code

Salutation Here is information on appropriate salutations for in a cover letter . It is the most common salutation: 

Dear Mr./Ms. Last Name or Dear Hiring Manager:

Application Letter Content Your application letter will let the employer know what position you are applying for, why the employer should select you for an interview, and how you will follow up.

First Paragraph: The  first paragraph  of your job application letter should include information on why you are writing. Mention the job you are applying for and where you found the position. If you have a contact at the company, mention the person's name and your connection here. 

Middle Paragraphs:  The  next section  of your cover letter should describe what you have to offer the company:

  • Make strong connections between your abilities and the requirements listed in the job posting. Mention specifically how your skills and experience match the job.
  • Expand on the information in your resume, don't just repeat it.
  • Try to support each statement you make with a piece of evidence.
  • Use several shorter paragraphs or bullets rather than one large block of text, which can be difficult to read and absorb quickly.

Final Paragraph:  Conclude your application letter by thanking the employer for considering you for the position. Include information on how you will follow up. State that you will do so and indicate when (one week's time is typical). You may want to reduce the time between sending out your resume and following up if you upload or email it.

Complimentary Close:

Your Signature  (hard copy letter)

Your full name typed out

This is an example of a job application letter. Download the job application letter template (compatible with Google Docs and Word Online), or see below for more examples.

Application Letter Sample (Text Version)

Christina Black 987 Maple Avenue City, State 12345 555-555-5555 christina.black@email.com

August 11, 2024

Mary Cody Hiring Manager ASDF Company 777 Broadway City, State 55555

Dear Ms. Cody:

I am writing in reference to the position of Front Office Assistant posted on Monster. With my skills and experience, I believe I can offer exactly the kind of support necessary in your fast-paced corporate culture.

In addition to my customer relations, communications, and technical skills, I bring the following experience:

  • Proficient in Microsoft Office Suite, Word, Excel, Outlook, and PowerPoint
  • Proficient in Quickbooks and Quicken
  • Able to multi-task in a fast-paced environment, handle multiple phone lines while maintaining customer flow
  • Team player, providing superior customer service and administrative support
  • Maximize office efficiency through maintaining and implementing best practices in invoicing, vendor relations, and workflow management

Thank you for your consideration as a valuable addition to your team. I look forward to meeting with you to discuss how I can bring my positive energy to your administrative staff and help your company continue to grow and succeed. I’ll follow up with you next week to check on the status of my application.

Christina Black (signature hard copy letter)

Christina Black

How to Email an Application Letter 

If you are emailing an application letter, instead of sending a hard copy, you will need to make a few minor tweaks to the template above. First, make sure to include an email subject line that is direct and informative.

Typically, the subject includes your name and the job title you are applying for.

For example:

Subject: Sherry Chao — Marketing Associate Position

Skip including your personal information (address, contact information), the date, and the employer's contact information. Begin your email with the salutation. The body of the email—why you're writing, what you have to offer the company, and how you will follow up—will be precisely the same as in the template above. 

At the end of the letter, include a complimentary close and then type out your full name on the line below. You can also include an email signature with your contact information and a link to your LinkedIn or Twitter account.

Home Office in the media

https://homeofficemedia.blog.gov.uk/2024/09/10/media-factsheet-evisas/

Media factsheet: eVisas  

eVisas are a key part of delivering a border and immigration system which is more digital and streamlined. This process is already underway, and millions of people in the UK who applied for their visa through the EU Settlement Scheme, have used their BRP to create a UKVI account, or used the ‘UK Immigration: ID Check’ app to make an immigration application, already have an eVisa (digital proof of their immigration status). These changes bring significant benefits to customers, deliver excellent value, and increase the UK immigration system’s security and efficiency.

An eVisa is an online record of a customer’s immigration permission in the UK, and any conditions which apply. It can be viewed by logging into the online ‘View and prove your immigration status’ service using their UK Visas and Immigration (UKVI) account. It is usually linked to a customer’s passport to facilitate straightforward international travel.

All BRP holders should visit www.gov.uk/eVisa now to create a UKVI account to access their eVisa. Holders of other physical immigration documents, including passports containing visa vignette stickers or ink stamps (for those who hold indefinite leave to enter or indefinite leave to remain), and BRCs, can also find information here on what they need to do to create a UKVI account to access their eVisa. BRP holders should keep their expired BRPs as it may enable a more streamlined process for future applications to stay in the UK.

Using a phased approach to implementing digital services, the intention is that by 2025 most customers will have a secure and seamless digital journey when they interact with the UK’s immigration system.

It is free, and straightforward for customers who hold physical documents to create a UKVI account to access their eVisa. Creating a UKVI account will not change, impact or remove customers’ current immigration status or their rights in the UK.

Customers who already have an eVisa, including anyone granted status through the EU Settlement Scheme, do not need to do anything other than keep their UKVI account up to date with their latest passport/travel document and contact details at www.gov.uk/update-uk-visas-immigration-account-details . This is also the case if a customer holds both a physical document, such as a BRP, and an eVisa. Customers who are not sure if they already have a UKVI account and eVisa can either check here on GOV.UK or refer to their original grant email or letter.

Further information and future updates, including details of the support available, is available at www.gov.uk/eVisa. This will be updated throughout 2024.

An eVisa partner pack which provides an overview of the changes, social assets, guides and factsheets for stakeholders is available here .

What is an eVisa?

An eVisa is an electronic record of a person’s immigration status.

It replaces the need for physical documents such as the biometric residence permit (BRP), ink stamps or vignette visa stickers in passports, or the biometric residence card (BRC).

It explains the immigration status of the holder, including the conditions of the immigration permission such as any limitations on their right to work.

Customers can view their eVisa by logging into the view and prove service using their UKVI account and share relevant information about their status securely with third parties, such as employers or private service providers such as letting agencies.

What are the benefits of eVisas?

eVisas bring significant benefits, deliver excellent value and increase the UK immigration system’s security and efficiency.

They will also bring significant benefits to customers who hold an immigration status in the UK:

  • An eVisa cannot be lost, stolen or damaged.
  • Customers can prove their rights instantly, accurately and securely to anyone who requests it while sharing only necessary information.
  • With an eVisa, fewer customers will need to leave their passport with the Home Office while awaiting a decision. eVisas also mean that customers do not need to collect documents like BRPs, wait for these documents to be sent to them. Customers will also save on renewal fees and won’t need to look after a physical document.
  • With a UKVI account, customers can easily keep the Home Office updated with any changes in their details or documentation. For example, customers can tell us about changes to their name and nationality, travel document (such as passport), email, telephone and postal address contact details.
  • Customers can access many UK government services and benefits without needing to present proof of immigration status. This is because selected government departments and authorities including the Department for Work and Pensions and the National Health Service in England and Wales, can securely access immigration status information automatically through system to system checks. Immigration data is held securely, and government will never sell customer data. Further information on how the Home Office handles customer data can be found here on GOV.UK .

It is also simpler for those who need to check someone’s UK immigration status (such as employers and landlords), to use online services, rather than having to maintain awareness of, and look through, different types of physical immigration documents, some of which may be in bad condition, or even fraudulent. As more and more customers create UKVI accounts, checkers can increasingly conduct one quick and simple check using a secure online service on GOV.UK.

When are eVisas launching?

Although millions of customers already have and use eVisas, including everyone granted status under the EU Settlement Scheme, throughout 2024 customers who currently use physical immigration documents to prove their status and rights in the UK, are being urged to take action to create a UKVI account to access their eVisa at www.gov.uk/eVisa.

This process launched in April 2024, with BRP holders emailed directly with instructions on how to create UKVI account to access their eVisa. These email invitations were initially sent in phases, before the service was made available to all BRP holders in August 2024.

All BRP holders should take action now to create a UKVI account to access their eVisa at www.gov.uk/evisa .

Holders of other physical immigration documents, such as a passport containing ink stamps or vignette visa stickers, or BRCs can take steps to acquire an eVisa now, and further instructions are available at www.gov.uk/eVisa.

Will this impact British citizens?

British passport holders and Irish citizens, including those who previously held an immigration status but have since acquired British citizenship, do not need to do anything. British citizens who do not have a British passport because they are dual nationals (excluding Irish passport holders) may need to take action in future regarding how they prove their right of abode. Updates on this will be provided in due course.

Will the Home Office be communicating about eVisas?

A comprehensive range of communications activity on the implementation of eVisas is underway and is being delivered throughout 2024, including extensive direct communications to customers on the transition to eVisa.

We are also proactively engaging with a wide range of targeted stakeholders to engage those impacted by the move to eVisas, and we have developed a range of partner pack content here to equip them to communicate widely about eVisa changes.

We are using official communication channels, including a range of informative videos and regularly updated content on gov.uk to communicate these changes.

What is a UKVI account? How is it different to an eVisa? 

A UKVI account is a secure way for customers to log into online services such as view and prove, whereas an eVisa is an electronic record of a person’s immigration status.

Using their UKVI account, customers can view their eVisa and share the relevant information via the online view and prove service, by generating a share code, which provides time-limited access to the relevant data. A person can have a UKVI account but no eVisa, for example, where the application for permission to stay in the UK was refused or expired.

A customer can also update personal details such as address and contact details in their UKVI account. This service is free, unlike updating physical immigration documents for which customers may be charged. This service is available at: www.update-your-UK-Visas-and-immigration-account-details .

The UKVI account is currently created automatically for everyone who uses the ‘UK Immigration: ID Check mobile App’ to make an immigration application.

Customers who already hold a physical document will need to create a UKVI account to access their eVisa and to be able to use the full range of online services.

As physical documents that evidence immigration status expire, the view and prove service, accessed via the UKVI account, will be the way people can view and prove their immigration status and associated rights in the UK.

Can you still use a physical document if it expires, and you don’t get an eVisa? 

The expiry of a physical document, for example, a BRP card, does not affect a customer’s immigration status.

Customers will be able to create an account quickly and easily post-2024, using their expired BRP if needed, at www.gov.uk/evisa. BRP holders will still be able to use the online right to work and rent services to prove their rights once their BRP expires – provided they still have valid immigration status – although they are encouraged to register for a UKVI account and to use that to access those services.

Holders of legacy paper documents, including passports containing ink stamps and visa vignette stickers, can continue to use their document to prove their immigration status as before. However they are encouraged to take action at www.gov.uk/eVisa in order to make use of the benefits and convenience that a UKVI account offers, and to reduce unnecessary delays when proving their status.

What do customers need to do if they hold a BRP that expires at the end of 2024?

The expiry of their BRP card does not affect their immigration status. However, how they prove their status will change from 2025.

Customers who have a BRP will need to create a UKVI account to access their eVisa unless their immigration leave expires on or before 31 December 2024.  All BRP holders should take action now to create a UKVI account to access their eVisa at www.gov.uk/evisa ..

Customers should retain their BRP after this process as they may need it for future applications to stay in the UK. They should also continue to use their BRP as they have previously, such as taking their BRP with them when they travel internationally, until it expires.

Customers who already have an eVisa (a digital immigration status) as well as a BRP, will not need to create a UKVI account, as they already have one. Customers can find out if they already have a UKVI account by checking the email or letter that they were given when they were granted immigration status in the UK or go to www.gov.uk/evisa for further information.

Should customers whose BRP expires on 31 Dec 2024 before their immigration leave is due to expire, apply now to renew their BRP? 

No, customers should not apply to renew their BRP, as all BRPs issued to customers who hold immigration leave beyond 2024, including renewals, are due to expire on 31 Dec 2024 and will be replaced by the eVisa.  An application to renew will result in an unnecessary cost to the customer, and a BRP with the same expiry date as the BRP they already hold.

What should customers do if they’ve lost their BRP?

If a customer has lost their valid BRP then they can apply for a replacement in the usual way. As with all BRPs, if their leave extends beyond the end of 2024, their replacement BRP will expire on 31 December 2024, and they will need to create a UKVI account to access their eVisa to prove their rights.

Once the replacement is received then customers should visit www.gov.uk/eVisa for details of how to create a UKVI account and access their eVisa.

If a customer has a BRP but it expires before the end of 2024 what do, they need to do? 

If a customer’s BRP expires before 31 Dec 2024 then their immigration leave may also expire at that point. If it does, and if they plan to remain in the UK then they should make a visa renewal application in the usual way.

Will a BRP holder be able to use an expired BRP to generate a share code after it has expired but while they still have immigration leave? 

Customers will be able to create an account quickly and easily post-2024, using their expired BRP if needed, at www.gov.uk/eVisa . BRP holders will still be able to use the online right to work and rent services to prove their rights once their BRP expires – provided they still have valid status – although they are encouraged to register for a UKVI account and to use that to access those services. Customers with expired BRPs will not be able to use them to travel internationally.

What do legacy paper document holders need to do to evidence their rights in the UK – and what do they need to do to get an eVisa? 

Customers who have indefinite leave to enter or indefinite leave to remain and prove their rights using a passport containing an ink stamp or vignette visa sticker or use another type of legacy paper document should make a ‘No Time Limit’ application.

As part of the application process customers may need to travel to a UK Visa and Citizenship Application Services Centre (known as a UKVCAS) to provide a photograph, and in some cases provide fingerprints.

Once an application has been processed successful No Time Limit applicants will be issued with a biometric residence permit (BRP), which can then be used to prove the customer's rights and to create a UKVI account.

By the end of 2024 No Time Limit applicants will receive an eVisa, rather than a BRP. Further updates on this change will be available in due course.

It is free to make a No Time Limit application, and information on how to do so is available at www.gov.uk/biometric-residence-permits/replace-visa-brp

Why do holders of legacy documents such as passports containing ink stamps or vignette visa stickers need to get an eVisa? 

The border and immigration system is becoming more digital and streamlined, a change that will enhance the customer experience, deliver excellent value, and increase the immigration system’s security and efficiency. This move also reflects a broader societal move towards a digital approach.

The transition from legacy documents, such as passports containing ink stamps or a vignette visa sticker, to eVisas will bring a range of benefits to customers. This includes the fact that an eVisa cannot be lost or damaged, like a vignette, and there is no need for a potentially costly replacement.

Customers who replace their legacy document with an eVisa will benefit from the automated access that public bodies, including the Department for Work and Pensions and the National Health Service in England and Wales will securely have to their immigration status, which will streamline access to key services.

Creating a UKVI account to access an eVisa will also help to prevent unnecessary delays when travelling internationally (if travelling on the document linked to the UKVI account).

What do eVisas mean for international travel?

Customers should continue to carry their in-date physical immigration documents with them when they travel internationally. Customers who already have an eVisa should tell the Home Office about any travel document on which they intend to travel using the Update your UK Visas and Immigration account details’ service at www.gov.uk/update-uk-visas-immigration-account-details .‘ if this is not already linked to their account.

During 2024, the Home Office is taking steps to allow carriers, including transport operators such as airlines, ferry, and international train operators, to securely and automatically access the immigration status of passengers travelling on their services when they present their travel document which is linked to their UKVI account.

This will automate the existing routine checks completed whenever a passenger presents their travel document when travelling internationally. This will provide a more convenient customer journey, and enhanced border security.

While the UK government is delivering a digital border and immigration system including plans to trial contactless entry using facial recognition only, there are no current plans to replace physical passports with digital equivalents.

Will all international carriers have automatic access to immigration details? Or will it just be airlines? 

Carriers operating across air, rail & sea are now be able to securely access passenger immigration information. Holders of physical immigration documents should continue to carry these with them when they travel internationally.

Will removing the use of physical cards to evidence a person's immigration status in the UK, create another Windrush situation?

We are committed to ensuring that all customers, including the most vulnerable, are properly supported as we transform our immigration system, and nobody should be left behind as a result of our digital transformation.

We understand that individuals may have concerns about proving their status in the absence of a physical document. However, unlike Windrush individuals whose immigration status was automatically conferred on them by an Act of Parliament, so in some cases they had no physical proof, those who receive an eVisa have secure evidence of their status. They also receive a written notification, setting out their immigration status, which they can retain for their own records. They will also have access to online services which enable them to share evidence of their immigration status with third parties, such as an employer or a landlord.

To ensure customers with historic and paper-based evidence of their immigration status can take advantage of the benefits eVisas bring, we are planning further focused communications activity aimed at this group and key stakeholders to get the information that they need to create a UKVI account and access their eVisa during 2024.

We will endeavour to reach vulnerable people who are less digitally confident through collaboration with other Government departments and stakeholders.

Is there help and support for vulnerable groups?

We are developing our digital products and services for use by all, including vulnerable users.

Customers can contact the UK Visas and Immigration Contact Centre, which provides telephone and email support to those using the online immigration status services.

This includes supporting users through the online journey by:

  • helping them to access or recover their account.
  • helping them to update their personal details.
  • sharing status on behalf of individuals if they are unable to do so themselves.

The UK Visas and Immigration Contact Centre will also be able to assist users who are experiencing technical issues with their online immigration status, and where necessary, enable individuals’ status to be verified through alternative means.

Individuals can nominate a ‘helper’ and give them limited access to their account, so that they can assist with creating a UKVI account, completing details to access an eVisa, and with any immigration application. Where a person is unable to manage their own affairs due to, for example, age or disability, a ‘proxy’, who is authorised, can create and manage the account on behalf of the person.

Our Assisted Digital service is also available to provide individual support by phone and email to individuals who require assistance with IT-related aspects of creating a UKVI account.

Additionally, we work collaboratively with a range of third-party stakeholders on the move to eVisas. Many of these organisations offer support to individuals requiring assistance in creating a UKVI account and accessing their eVisa.

What support is there for those who are digitally excluded?

Assisted Digital is a free service provided by UKVI to support customers in the UK who are digitally excluded to create a UKVI account and access their eVisa. Customers are classified as being digitally excluded if they have access needs or if they have low or no digital skills.

Access needs can include any disability that requires support to use online services, a lack of device or a lack of internet access.

Will children be impacted by the move to eVisas?

In the case of children, the expectation is that their parent or guardian will have access to their UKVI account and use the online services on their behalf, as they would have looked after and used a BRP/C on the child’s behalf. They can subsequently transfer ownership of the account and access to the online services when the child reaches majority.

Parents and guardians can create a UKVI account for their children at the same time they create an account for themselves.

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