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different types of data presentation in statistics

Data Presentation - Types & Its Importance

What is data presentation.

Data Analysis and Data Presentation have a practical implementation in every possible field. It can range from academic studies, commercial, industrial and marketing activities to professional practices.

In its raw form, data can be extremely complicated to decipher and in order to extract meaningful insights from the data, data analysis is an important step towards breaking down data into understandable charts or graphs.

Data analysis tools used for analyzing the raw data which must be processed further to support N number of applications.

Therefore, the processes or analyzing data usually helps in the interpretation of raw data and extract the useful content out of it. The transformed raw data assists in obtaining useful information.

Once the required information is obtained from the data, the next step would be to present the data in a graphical presentation.

The presentation is the key to success. Once the information is obtained the user transforms the data into a pictorial Presentation so as to be able to acquire a better response and outcome.

Methods of Data Presentation in Statistics

1. pictorial presentation.

pictorial-presentation

It is the simplest form of data Presentation often used in schools or universities to provide a clearer picture to students, who are better able to capture the concepts effectively through a pictorial Presentation of simple data.

2. Column chart

different types of data presentation in statistics

It is a simplified version of the pictorial Presentation which involves the management of a larger amount of data being shared during the presentations and providing suitable clarity to the insights of the data.

3. Pie Charts

pie-chart

Pie charts provide a very descriptive & a 2D depiction of the data pertaining to comparisons or resemblance of data in two separate fields.

4. Bar charts

Bar-Charts

A bar chart that shows the accumulation of data with cuboid bars with different dimensions & lengths which are directly proportionate to the values they represent. The bars can be placed either vertically or horizontally depending on the data being represented.

5. Histograms

different types of data presentation in statistics

It is a perfect Presentation of the spread of numerical data. The main differentiation that separates data graphs and histograms are the gaps in the data graphs.

6. Box plots

box-plot

Box plot or Box-plot is a way of representing groups of numerical data through quartiles. Data Presentation is easier with this style of graph dealing with the extraction of data to the minutes of difference.

different types of data presentation in statistics

Map Data graphs help you with data Presentation over an area to display the areas of concern. Map graphs are useful to make an exact depiction of data over a vast case scenario.

All these visual presentations share a common goal of creating meaningful insights and a platform to understand and manage the data in relation to the growth and expansion of one’s in-depth understanding of data & details to plan or execute future decisions or actions.

Importance of Data Presentation

Data Presentation could be both can be a deal maker or deal breaker based on the delivery of the content in the context of visual depiction.

Data Presentation tools are powerful communication tools that can simplify the data by making it easily understandable & readable at the same time while attracting & keeping the interest of its readers and effectively showcase large amounts of complex data in a simplified manner.

If the user can create an insightful presentation of the data in hand with the same sets of facts and figures, then the results promise to be impressive.

There have been situations where the user has had a great amount of data and vision for expansion but the presentation drowned his/her vision.

To impress the higher management and top brass of a firm, effective presentation of data is needed.

Data Presentation helps the clients or the audience to not spend time grasping the concept and the future alternatives of the business and to convince them to invest in the company & turn it profitable both for the investors & the company.

Although data presentation has a lot to offer, the following are some of the major reason behind the essence of an effective presentation:-

  • Many consumers or higher authorities are interested in the interpretation of data, not the raw data itself. Therefore, after the analysis of the data, users should represent the data with a visual aspect for better understanding and knowledge.
  • The user should not overwhelm the audience with a number of slides of the presentation and inject an ample amount of texts as pictures that will speak for themselves.
  • Data presentation often happens in a nutshell with each department showcasing their achievements towards company growth through a graph or a histogram.
  • Providing a brief description would help the user to attain attention in a small amount of time while informing the audience about the context of the presentation
  • The inclusion of pictures, charts, graphs and tables in the presentation help for better understanding the potential outcomes.
  • An effective presentation would allow the organization to determine the difference with the fellow organization and acknowledge its flaws. Comparison of data would assist them in decision making.

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10 Methods of Data Presentation That Really Work in 2024

Leah Nguyen • 20 August, 2024 • 13 min read

Have you ever presented a data report to your boss/coworkers/teachers thinking it was super dope like you’re some cyber hacker living in the Matrix, but all they saw was a pile of static numbers that seemed pointless and didn't make sense to them?

Understanding digits is rigid . Making people from non-analytical backgrounds understand those digits is even more challenging.

How can you clear up those confusing numbers and make your presentation as clear as the day? Let's check out these best ways to present data. 💎

How many type of charts are available to present data?7
How many charts are there in statistics?4, including bar, line, histogram and pie.
How many types of charts are available in Excel?8
Who invented charts?William Playfair
When were the charts invented?18th Century

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Data Presentation - What Is It?

The term ’data presentation’ relates to the way you present data in a way that makes even the most clueless person in the room understand. 

Some say it’s witchcraft (you’re manipulating the numbers in some ways), but we’ll just say it’s the power of turning dry, hard numbers or digits into a visual showcase that is easy for people to digest.

Presenting data correctly can help your audience understand complicated processes, identify trends, and instantly pinpoint whatever is going on without exhausting their brains.

Good data presentation helps…

  • Make informed decisions and arrive at positive outcomes . If you see the sales of your product steadily increase throughout the years, it’s best to keep milking it or start turning it into a bunch of spin-offs (shoutout to Star Wars👀).
  • Reduce the time spent processing data . Humans can digest information graphically 60,000 times faster than in the form of text. Grant them the power of skimming through a decade of data in minutes with some extra spicy graphs and charts.
  • Communicate the results clearly . Data does not lie. They’re based on factual evidence and therefore if anyone keeps whining that you might be wrong, slap them with some hard data to keep their mouths shut.
  • Add to or expand the current research . You can see what areas need improvement, as well as what details often go unnoticed while surfing through those little lines, dots or icons that appear on the data board.

Methods of Data Presentation and Examples

Imagine you have a delicious pepperoni, extra-cheese pizza. You can decide to cut it into the classic 8 triangle slices, the party style 12 square slices, or get creative and abstract on those slices. 

There are various ways to cut a pizza and you get the same variety with how you present your data. In this section, we will bring you the 10 ways to slice a pizza - we mean to present your data - that will make your company’s most important asset as clear as day. Let's dive into 10 ways to present data efficiently.

#1 - Tabular 

Among various types of data presentation, tabular is the most fundamental method, with data presented in rows and columns. Excel or Google Sheets would qualify for the job. Nothing fancy.

a table displaying the changes in revenue between the year 2017 and 2018 in the East, West, North, and South region

This is an example of a tabular presentation of data on Google Sheets. Each row and column has an attribute (year, region, revenue, etc.), and you can do a custom format to see the change in revenue throughout the year.

When presenting data as text, all you do is write your findings down in paragraphs and bullet points, and that’s it. A piece of cake to you, a tough nut to crack for whoever has to go through all of the reading to get to the point.

  • 65% of email users worldwide access their email via a mobile device.
  • Emails that are optimised for mobile generate 15% higher click-through rates.
  • 56% of brands using emojis in their email subject lines had a higher open rate.

(Source: CustomerThermometer )

All the above quotes present statistical information in textual form. Since not many people like going through a wall of texts, you’ll have to figure out another route when deciding to use this method, such as breaking the data down into short, clear statements, or even as catchy puns if you’ve got the time to think of them.

#3 - Pie chart

A pie chart (or a ‘donut chart’ if you stick a hole in the middle of it) is a circle divided into slices that show the relative sizes of data within a whole. If you’re using it to show percentages, make sure all the slices add up to 100%.

Methods of data presentation

The pie chart is a familiar face at every party and is usually recognised by most people. However, one setback of using this method is our eyes sometimes can’t identify the differences in slices of a circle, and it’s nearly impossible to compare similar slices from two different pie charts, making them the villains in the eyes of data analysts.

a half-eaten pie chart

#4 - Bar chart

The bar chart is a chart that presents a bunch of items from the same category, usually in the form of rectangular bars that are placed at an equal distance from each other. Their heights or lengths depict the values they represent.

They can be as simple as this:

a simple bar chart example

Or more complex and detailed like this example of data presentation. Contributing to an effective statistic presentation, this one is a grouped bar chart that not only allows you to compare categories but also the groups within them as well.

an example of a grouped bar chart

#5 - Histogram

Similar in appearance to the bar chart but the rectangular bars in histograms don’t often have the gap like their counterparts.

Instead of measuring categories like weather preferences or favourite films as a bar chart does, a histogram only measures things that can be put into numbers.

an example of a histogram chart showing the distribution of students' score for the IQ test

Teachers can use presentation graphs like a histogram to see which score group most of the students fall into, like in this example above.

#6 - Line graph

Recordings to ways of displaying data, we shouldn't overlook the effectiveness of line graphs. Line graphs are represented by a group of data points joined together by a straight line. There can be one or more lines to compare how several related things change over time. 

an example of the line graph showing the population of bears from 2017 to 2022

On a line chart’s horizontal axis, you usually have text labels, dates or years, while the vertical axis usually represents the quantity (e.g.: budget, temperature or percentage).

#7 - Pictogram graph

A pictogram graph uses pictures or icons relating to the main topic to visualise a small dataset. The fun combination of colours and illustrations makes it a frequent use at schools.

How to Create Pictographs and Icon Arrays in Visme-6 pictograph maker

Pictograms are a breath of fresh air if you want to stay away from the monotonous line chart or bar chart for a while. However, they can present a very limited amount of data and sometimes they are only there for displays and do not represent real statistics.

#8 - Radar chart

If presenting five or more variables in the form of a bar chart is too stuffy then you should try using a radar chart, which is one of the most creative ways to present data.

Radar charts show data in terms of how they compare to each other starting from the same point. Some also call them ‘spider charts’ because each aspect combined looks like a spider web.

a radar chart showing the text scores between two students

Radar charts can be a great use for parents who’d like to compare their child’s grades with their peers to lower their self-esteem. You can see that each angular represents a subject with a score value ranging from 0 to 100. Each student’s score across 5 subjects is highlighted in a different colour.

a radar chart showing the power distribution of a Pokemon

If you think that this method of data presentation somehow feels familiar, then you’ve probably encountered one while playing Pokémon .

#9 - Heat map

A heat map represents data density in colours. The bigger the number, the more colour intensity that data will be represented.

voting chart

Most US citizens would be familiar with this data presentation method in geography. For elections, many news outlets assign a specific colour code to a state, with blue representing one candidate and red representing the other. The shade of either blue or red in each state shows the strength of the overall vote in that state.

a heatmap showing which parts the visitors click on in a website

Another great thing you can use a heat map for is to map what visitors to your site click on. The more a particular section is clicked the ‘hotter’ the colour will turn, from blue to bright yellow to red.

#10 - Scatter plot

If you present your data in dots instead of chunky bars, you’ll have a scatter plot. 

A scatter plot is a grid with several inputs showing the relationship between two variables. It’s good at collecting seemingly random data and revealing some telling trends.

a scatter plot example showing the relationship between beach visitors each day and the average daily temperature

For example, in this graph, each dot shows the average daily temperature versus the number of beach visitors across several days. You can see that the dots get higher as the temperature increases, so it’s likely that hotter weather leads to more visitors.

5 Data Presentation Mistakes to Avoid

#1 - assume your audience understands what the numbers represent.

You may know all the behind-the-scenes of your data since you’ve worked with them for weeks, but your audience doesn’t.

sales data board

Showing without telling only invites more and more questions from your audience, as they have to constantly make sense of your data, wasting the time of both sides as a result.

While showing your data presentations, you should tell them what the data are about before hitting them with waves of numbers first. You can use interactive activities such as polls , word clouds , online quizzes and Q&A sections , combined with icebreaker games , to assess their understanding of the data and address any confusion beforehand.

#2 - Use the wrong type of chart

Charts such as pie charts must have a total of 100% so if your numbers accumulate to 193% like this example below, you’re definitely doing it wrong.

bad example of data presentation

Before making a chart, ask yourself: what do I want to accomplish with my data? Do you want to see the relationship between the data sets, show the up and down trends of your data, or see how segments of one thing make up a whole?

Remember, clarity always comes first. Some data visualisations may look cool, but if they don’t fit your data, steer clear of them. 

#3 - Make it 3D

3D is a fascinating graphical presentation example. The third dimension is cool, but full of risks.

different types of data presentation in statistics

Can you see what’s behind those red bars? Because we can’t either. You may think that 3D charts add more depth to the design, but they can create false perceptions as our eyes see 3D objects closer and bigger than they appear, not to mention they cannot be seen from multiple angles.

#4 - Use different types of charts to compare contents in the same category

different types of data presentation in statistics

This is like comparing a fish to a monkey. Your audience won’t be able to identify the differences and make an appropriate correlation between the two data sets. 

Next time, stick to one type of data presentation only. Avoid the temptation of trying various data visualisation methods in one go and make your data as accessible as possible.

#5 - Bombard the audience with too much information

The goal of data presentation is to make complex topics much easier to understand, and if you’re bringing too much information to the table, you’re missing the point.

a very complicated data presentation with too much information on the screen

The more information you give, the more time it will take for your audience to process it all. If you want to make your data understandable and give your audience a chance to remember it, keep the information within it to an absolute minimum. You should end your session with open-ended questions to see what your participants really think.

What are the Best Methods of Data Presentation?

Finally, which is the best way to present data?

The answer is…

There is none! Each type of presentation has its own strengths and weaknesses and the one you choose greatly depends on what you’re trying to do. 

For example:

  • Go for a scatter plot if you’re exploring the relationship between different data values, like seeing whether the sales of ice cream go up because of the temperature or because people are just getting more hungry and greedy each day?
  • Go for a line graph if you want to mark a trend over time. 
  • Go for a heat map if you like some fancy visualisation of the changes in a geographical location, or to see your visitors' behaviour on your website.
  • Go for a pie chart (especially in 3D) if you want to be shunned by others because it was never a good idea👇

example of how a bad pie chart represents the data in a complicated way

Frequently Asked Questions

What is a chart presentation.

A chart presentation is a way of presenting data or information using visual aids such as charts, graphs, and diagrams. The purpose of a chart presentation is to make complex information more accessible and understandable for the audience.

When can I use charts for the presentation?

Charts can be used to compare data, show trends over time, highlight patterns, and simplify complex information.

Why should you use charts for presentation?

You should use charts to ensure your contents and visuals look clean, as they are the visual representative, provide clarity, simplicity, comparison, contrast and super time-saving!

What are the 4 graphical methods of presenting data?

Histogram, Smoothed frequency graph, Pie diagram or Pie chart, Cumulative or ogive frequency graph, and Frequency Polygon.

Leah Nguyen

Leah Nguyen

Words that convert, stories that stick. I turn complex ideas into engaging narratives - helping audiences learn, remember, and take action.

Tips to Engage with Polls & Trivia

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Understanding Data Presentations (Guide + Examples)

Cover for guide on data presentation by SlideModel

In this age of overwhelming information, the skill to effectively convey data has become extremely valuable. Initiating a discussion on data presentation types involves thoughtful consideration of the nature of your data and the message you aim to convey. Different types of visualizations serve distinct purposes. Whether you’re dealing with how to develop a report or simply trying to communicate complex information, how you present data influences how well your audience understands and engages with it. This extensive guide leads you through the different ways of data presentation.

Table of Contents

What is a Data Presentation?

What should a data presentation include, line graphs, treemap chart, scatter plot, how to choose a data presentation type, recommended data presentation templates, common mistakes done in data presentation.

A data presentation is a slide deck that aims to disclose quantitative information to an audience through the use of visual formats and narrative techniques derived from data analysis, making complex data understandable and actionable. This process requires a series of tools, such as charts, graphs, tables, infographics, dashboards, and so on, supported by concise textual explanations to improve understanding and boost retention rate.

Data presentations require us to cull data in a format that allows the presenter to highlight trends, patterns, and insights so that the audience can act upon the shared information. In a few words, the goal of data presentations is to enable viewers to grasp complicated concepts or trends quickly, facilitating informed decision-making or deeper analysis.

Data presentations go beyond the mere usage of graphical elements. Seasoned presenters encompass visuals with the art of data storytelling , so the speech skillfully connects the points through a narrative that resonates with the audience. Depending on the purpose – inspire, persuade, inform, support decision-making processes, etc. – is the data presentation format that is better suited to help us in this journey.

To nail your upcoming data presentation, ensure to count with the following elements:

  • Clear Objectives: Understand the intent of your presentation before selecting the graphical layout and metaphors to make content easier to grasp.
  • Engaging introduction: Use a powerful hook from the get-go. For instance, you can ask a big question or present a problem that your data will answer. Take a look at our guide on how to start a presentation for tips & insights.
  • Structured Narrative: Your data presentation must tell a coherent story. This means a beginning where you present the context, a middle section in which you present the data, and an ending that uses a call-to-action. Check our guide on presentation structure for further information.
  • Visual Elements: These are the charts, graphs, and other elements of visual communication we ought to use to present data. This article will cover one by one the different types of data representation methods we can use, and provide further guidance on choosing between them.
  • Insights and Analysis: This is not just showcasing a graph and letting people get an idea about it. A proper data presentation includes the interpretation of that data, the reason why it’s included, and why it matters to your research.
  • Conclusion & CTA: Ending your presentation with a call to action is necessary. Whether you intend to wow your audience into acquiring your services, inspire them to change the world, or whatever the purpose of your presentation, there must be a stage in which you convey all that you shared and show the path to staying in touch. Plan ahead whether you want to use a thank-you slide, a video presentation, or which method is apt and tailored to the kind of presentation you deliver.
  • Q&A Session: After your speech is concluded, allocate 3-5 minutes for the audience to raise any questions about the information you disclosed. This is an extra chance to establish your authority on the topic. Check our guide on questions and answer sessions in presentations here.

Bar charts are a graphical representation of data using rectangular bars to show quantities or frequencies in an established category. They make it easy for readers to spot patterns or trends. Bar charts can be horizontal or vertical, although the vertical format is commonly known as a column chart. They display categorical, discrete, or continuous variables grouped in class intervals [1] . They include an axis and a set of labeled bars horizontally or vertically. These bars represent the frequencies of variable values or the values themselves. Numbers on the y-axis of a vertical bar chart or the x-axis of a horizontal bar chart are called the scale.

Presentation of the data through bar charts

Real-Life Application of Bar Charts

Let’s say a sales manager is presenting sales to their audience. Using a bar chart, he follows these steps.

Step 1: Selecting Data

The first step is to identify the specific data you will present to your audience.

The sales manager has highlighted these products for the presentation.

  • Product A: Men’s Shoes
  • Product B: Women’s Apparel
  • Product C: Electronics
  • Product D: Home Decor

Step 2: Choosing Orientation

Opt for a vertical layout for simplicity. Vertical bar charts help compare different categories in case there are not too many categories [1] . They can also help show different trends. A vertical bar chart is used where each bar represents one of the four chosen products. After plotting the data, it is seen that the height of each bar directly represents the sales performance of the respective product.

It is visible that the tallest bar (Electronics – Product C) is showing the highest sales. However, the shorter bars (Women’s Apparel – Product B and Home Decor – Product D) need attention. It indicates areas that require further analysis or strategies for improvement.

Step 3: Colorful Insights

Different colors are used to differentiate each product. It is essential to show a color-coded chart where the audience can distinguish between products.

  • Men’s Shoes (Product A): Yellow
  • Women’s Apparel (Product B): Orange
  • Electronics (Product C): Violet
  • Home Decor (Product D): Blue

Accurate bar chart representation of data with a color coded legend

Bar charts are straightforward and easily understandable for presenting data. They are versatile when comparing products or any categorical data [2] . Bar charts adapt seamlessly to retail scenarios. Despite that, bar charts have a few shortcomings. They cannot illustrate data trends over time. Besides, overloading the chart with numerous products can lead to visual clutter, diminishing its effectiveness.

For more information, check our collection of bar chart templates for PowerPoint .

Line graphs help illustrate data trends, progressions, or fluctuations by connecting a series of data points called ‘markers’ with straight line segments. This provides a straightforward representation of how values change [5] . Their versatility makes them invaluable for scenarios requiring a visual understanding of continuous data. In addition, line graphs are also useful for comparing multiple datasets over the same timeline. Using multiple line graphs allows us to compare more than one data set. They simplify complex information so the audience can quickly grasp the ups and downs of values. From tracking stock prices to analyzing experimental results, you can use line graphs to show how data changes over a continuous timeline. They show trends with simplicity and clarity.

Real-life Application of Line Graphs

To understand line graphs thoroughly, we will use a real case. Imagine you’re a financial analyst presenting a tech company’s monthly sales for a licensed product over the past year. Investors want insights into sales behavior by month, how market trends may have influenced sales performance and reception to the new pricing strategy. To present data via a line graph, you will complete these steps.

First, you need to gather the data. In this case, your data will be the sales numbers. For example:

  • January: $45,000
  • February: $55,000
  • March: $45,000
  • April: $60,000
  • May: $ 70,000
  • June: $65,000
  • July: $62,000
  • August: $68,000
  • September: $81,000
  • October: $76,000
  • November: $87,000
  • December: $91,000

After choosing the data, the next step is to select the orientation. Like bar charts, you can use vertical or horizontal line graphs. However, we want to keep this simple, so we will keep the timeline (x-axis) horizontal while the sales numbers (y-axis) vertical.

Step 3: Connecting Trends

After adding the data to your preferred software, you will plot a line graph. In the graph, each month’s sales are represented by data points connected by a line.

Line graph in data presentation

Step 4: Adding Clarity with Color

If there are multiple lines, you can also add colors to highlight each one, making it easier to follow.

Line graphs excel at visually presenting trends over time. These presentation aids identify patterns, like upward or downward trends. However, too many data points can clutter the graph, making it harder to interpret. Line graphs work best with continuous data but are not suitable for categories.

For more information, check our collection of line chart templates for PowerPoint and our article about how to make a presentation graph .

A data dashboard is a visual tool for analyzing information. Different graphs, charts, and tables are consolidated in a layout to showcase the information required to achieve one or more objectives. Dashboards help quickly see Key Performance Indicators (KPIs). You don’t make new visuals in the dashboard; instead, you use it to display visuals you’ve already made in worksheets [3] .

Keeping the number of visuals on a dashboard to three or four is recommended. Adding too many can make it hard to see the main points [4]. Dashboards can be used for business analytics to analyze sales, revenue, and marketing metrics at a time. They are also used in the manufacturing industry, as they allow users to grasp the entire production scenario at the moment while tracking the core KPIs for each line.

Real-Life Application of a Dashboard

Consider a project manager presenting a software development project’s progress to a tech company’s leadership team. He follows the following steps.

Step 1: Defining Key Metrics

To effectively communicate the project’s status, identify key metrics such as completion status, budget, and bug resolution rates. Then, choose measurable metrics aligned with project objectives.

Step 2: Choosing Visualization Widgets

After finalizing the data, presentation aids that align with each metric are selected. For this project, the project manager chooses a progress bar for the completion status and uses bar charts for budget allocation. Likewise, he implements line charts for bug resolution rates.

Data analysis presentation example

Step 3: Dashboard Layout

Key metrics are prominently placed in the dashboard for easy visibility, and the manager ensures that it appears clean and organized.

Dashboards provide a comprehensive view of key project metrics. Users can interact with data, customize views, and drill down for detailed analysis. However, creating an effective dashboard requires careful planning to avoid clutter. Besides, dashboards rely on the availability and accuracy of underlying data sources.

For more information, check our article on how to design a dashboard presentation , and discover our collection of dashboard PowerPoint templates .

Treemap charts represent hierarchical data structured in a series of nested rectangles [6] . As each branch of the ‘tree’ is given a rectangle, smaller tiles can be seen representing sub-branches, meaning elements on a lower hierarchical level than the parent rectangle. Each one of those rectangular nodes is built by representing an area proportional to the specified data dimension.

Treemaps are useful for visualizing large datasets in compact space. It is easy to identify patterns, such as which categories are dominant. Common applications of the treemap chart are seen in the IT industry, such as resource allocation, disk space management, website analytics, etc. Also, they can be used in multiple industries like healthcare data analysis, market share across different product categories, or even in finance to visualize portfolios.

Real-Life Application of a Treemap Chart

Let’s consider a financial scenario where a financial team wants to represent the budget allocation of a company. There is a hierarchy in the process, so it is helpful to use a treemap chart. In the chart, the top-level rectangle could represent the total budget, and it would be subdivided into smaller rectangles, each denoting a specific department. Further subdivisions within these smaller rectangles might represent individual projects or cost categories.

Step 1: Define Your Data Hierarchy

While presenting data on the budget allocation, start by outlining the hierarchical structure. The sequence will be like the overall budget at the top, followed by departments, projects within each department, and finally, individual cost categories for each project.

  • Top-level rectangle: Total Budget
  • Second-level rectangles: Departments (Engineering, Marketing, Sales)
  • Third-level rectangles: Projects within each department
  • Fourth-level rectangles: Cost categories for each project (Personnel, Marketing Expenses, Equipment)

Step 2: Choose a Suitable Tool

It’s time to select a data visualization tool supporting Treemaps. Popular choices include Tableau, Microsoft Power BI, PowerPoint, or even coding with libraries like D3.js. It is vital to ensure that the chosen tool provides customization options for colors, labels, and hierarchical structures.

Here, the team uses PowerPoint for this guide because of its user-friendly interface and robust Treemap capabilities.

Step 3: Make a Treemap Chart with PowerPoint

After opening the PowerPoint presentation, they chose “SmartArt” to form the chart. The SmartArt Graphic window has a “Hierarchy” category on the left.  Here, you will see multiple options. You can choose any layout that resembles a Treemap. The “Table Hierarchy” or “Organization Chart” options can be adapted. The team selects the Table Hierarchy as it looks close to a Treemap.

Step 5: Input Your Data

After that, a new window will open with a basic structure. They add the data one by one by clicking on the text boxes. They start with the top-level rectangle, representing the total budget.  

Treemap used for presenting data

Step 6: Customize the Treemap

By clicking on each shape, they customize its color, size, and label. At the same time, they can adjust the font size, style, and color of labels by using the options in the “Format” tab in PowerPoint. Using different colors for each level enhances the visual difference.

Treemaps excel at illustrating hierarchical structures. These charts make it easy to understand relationships and dependencies. They efficiently use space, compactly displaying a large amount of data, reducing the need for excessive scrolling or navigation. Additionally, using colors enhances the understanding of data by representing different variables or categories.

In some cases, treemaps might become complex, especially with deep hierarchies.  It becomes challenging for some users to interpret the chart. At the same time, displaying detailed information within each rectangle might be constrained by space. It potentially limits the amount of data that can be shown clearly. Without proper labeling and color coding, there’s a risk of misinterpretation.

A heatmap is a data visualization tool that uses color coding to represent values across a two-dimensional surface. In these, colors replace numbers to indicate the magnitude of each cell. This color-shaded matrix display is valuable for summarizing and understanding data sets with a glance [7] . The intensity of the color corresponds to the value it represents, making it easy to identify patterns, trends, and variations in the data.

As a tool, heatmaps help businesses analyze website interactions, revealing user behavior patterns and preferences to enhance overall user experience. In addition, companies use heatmaps to assess content engagement, identifying popular sections and areas of improvement for more effective communication. They excel at highlighting patterns and trends in large datasets, making it easy to identify areas of interest.

We can implement heatmaps to express multiple data types, such as numerical values, percentages, or even categorical data. Heatmaps help us easily spot areas with lots of activity, making them helpful in figuring out clusters [8] . When making these maps, it is important to pick colors carefully. The colors need to show the differences between groups or levels of something. And it is good to use colors that people with colorblindness can easily see.

Check our detailed guide on how to create a heatmap here. Also discover our collection of heatmap PowerPoint templates .

Pie charts are circular statistical graphics divided into slices to illustrate numerical proportions. Each slice represents a proportionate part of the whole, making it easy to visualize the contribution of each component to the total.

The size of the pie charts is influenced by the value of data points within each pie. The total of all data points in a pie determines its size. The pie with the highest data points appears as the largest, whereas the others are proportionally smaller. However, you can present all pies of the same size if proportional representation is not required [9] . Sometimes, pie charts are difficult to read, or additional information is required. A variation of this tool can be used instead, known as the donut chart , which has the same structure but a blank center, creating a ring shape. Presenters can add extra information, and the ring shape helps to declutter the graph.

Pie charts are used in business to show percentage distribution, compare relative sizes of categories, or present straightforward data sets where visualizing ratios is essential.

Real-Life Application of Pie Charts

Consider a scenario where you want to represent the distribution of the data. Each slice of the pie chart would represent a different category, and the size of each slice would indicate the percentage of the total portion allocated to that category.

Step 1: Define Your Data Structure

Imagine you are presenting the distribution of a project budget among different expense categories.

  • Column A: Expense Categories (Personnel, Equipment, Marketing, Miscellaneous)
  • Column B: Budget Amounts ($40,000, $30,000, $20,000, $10,000) Column B represents the values of your categories in Column A.

Step 2: Insert a Pie Chart

Using any of the accessible tools, you can create a pie chart. The most convenient tools for forming a pie chart in a presentation are presentation tools such as PowerPoint or Google Slides.  You will notice that the pie chart assigns each expense category a percentage of the total budget by dividing it by the total budget.

For instance:

  • Personnel: $40,000 / ($40,000 + $30,000 + $20,000 + $10,000) = 40%
  • Equipment: $30,000 / ($40,000 + $30,000 + $20,000 + $10,000) = 30%
  • Marketing: $20,000 / ($40,000 + $30,000 + $20,000 + $10,000) = 20%
  • Miscellaneous: $10,000 / ($40,000 + $30,000 + $20,000 + $10,000) = 10%

You can make a chart out of this or just pull out the pie chart from the data.

Pie chart template in data presentation

3D pie charts and 3D donut charts are quite popular among the audience. They stand out as visual elements in any presentation slide, so let’s take a look at how our pie chart example would look in 3D pie chart format.

3D pie chart in data presentation

Step 03: Results Interpretation

The pie chart visually illustrates the distribution of the project budget among different expense categories. Personnel constitutes the largest portion at 40%, followed by equipment at 30%, marketing at 20%, and miscellaneous at 10%. This breakdown provides a clear overview of where the project funds are allocated, which helps in informed decision-making and resource management. It is evident that personnel are a significant investment, emphasizing their importance in the overall project budget.

Pie charts provide a straightforward way to represent proportions and percentages. They are easy to understand, even for individuals with limited data analysis experience. These charts work well for small datasets with a limited number of categories.

However, a pie chart can become cluttered and less effective in situations with many categories. Accurate interpretation may be challenging, especially when dealing with slight differences in slice sizes. In addition, these charts are static and do not effectively convey trends over time.

For more information, check our collection of pie chart templates for PowerPoint .

Histograms present the distribution of numerical variables. Unlike a bar chart that records each unique response separately, histograms organize numeric responses into bins and show the frequency of reactions within each bin [10] . The x-axis of a histogram shows the range of values for a numeric variable. At the same time, the y-axis indicates the relative frequencies (percentage of the total counts) for that range of values.

Whenever you want to understand the distribution of your data, check which values are more common, or identify outliers, histograms are your go-to. Think of them as a spotlight on the story your data is telling. A histogram can provide a quick and insightful overview if you’re curious about exam scores, sales figures, or any numerical data distribution.

Real-Life Application of a Histogram

In the histogram data analysis presentation example, imagine an instructor analyzing a class’s grades to identify the most common score range. A histogram could effectively display the distribution. It will show whether most students scored in the average range or if there are significant outliers.

Step 1: Gather Data

He begins by gathering the data. The scores of each student in class are gathered to analyze exam scores.

NamesScore
Alice78
Bob85
Clara92
David65
Emma72
Frank88
Grace76
Henry95
Isabel81
Jack70
Kate60
Liam89
Mia75
Noah84
Olivia92

After arranging the scores in ascending order, bin ranges are set.

Step 2: Define Bins

Bins are like categories that group similar values. Think of them as buckets that organize your data. The presenter decides how wide each bin should be based on the range of the values. For instance, the instructor sets the bin ranges based on score intervals: 60-69, 70-79, 80-89, and 90-100.

Step 3: Count Frequency

Now, he counts how many data points fall into each bin. This step is crucial because it tells you how often specific ranges of values occur. The result is the frequency distribution, showing the occurrences of each group.

Here, the instructor counts the number of students in each category.

  • 60-69: 1 student (Kate)
  • 70-79: 4 students (David, Emma, Grace, Jack)
  • 80-89: 7 students (Alice, Bob, Frank, Isabel, Liam, Mia, Noah)
  • 90-100: 3 students (Clara, Henry, Olivia)

Step 4: Create the Histogram

It’s time to turn the data into a visual representation. Draw a bar for each bin on a graph. The width of the bar should correspond to the range of the bin, and the height should correspond to the frequency.  To make your histogram understandable, label the X and Y axes.

In this case, the X-axis should represent the bins (e.g., test score ranges), and the Y-axis represents the frequency.

Histogram in Data Presentation

The histogram of the class grades reveals insightful patterns in the distribution. Most students, with seven students, fall within the 80-89 score range. The histogram provides a clear visualization of the class’s performance. It showcases a concentration of grades in the upper-middle range with few outliers at both ends. This analysis helps in understanding the overall academic standing of the class. It also identifies the areas for potential improvement or recognition.

Thus, histograms provide a clear visual representation of data distribution. They are easy to interpret, even for those without a statistical background. They apply to various types of data, including continuous and discrete variables. One weak point is that histograms do not capture detailed patterns in students’ data, with seven compared to other visualization methods.

A scatter plot is a graphical representation of the relationship between two variables. It consists of individual data points on a two-dimensional plane. This plane plots one variable on the x-axis and the other on the y-axis. Each point represents a unique observation. It visualizes patterns, trends, or correlations between the two variables.

Scatter plots are also effective in revealing the strength and direction of relationships. They identify outliers and assess the overall distribution of data points. The points’ dispersion and clustering reflect the relationship’s nature, whether it is positive, negative, or lacks a discernible pattern. In business, scatter plots assess relationships between variables such as marketing cost and sales revenue. They help present data correlations and decision-making.

Real-Life Application of Scatter Plot

A group of scientists is conducting a study on the relationship between daily hours of screen time and sleep quality. After reviewing the data, they managed to create this table to help them build a scatter plot graph:

Participant IDDaily Hours of Screen TimeSleep Quality Rating
193
228
319
4010
519
637
747
856
956
1073
11101
1265
1373
1482
1592
1647
1756
1847
1992
2064
2137
22101
2328
2456
2537
2619
2782
2846
2973
3028
3174
3292
33101
34101
35101

In the provided example, the x-axis represents Daily Hours of Screen Time, and the y-axis represents the Sleep Quality Rating.

Scatter plot in data presentation

The scientists observe a negative correlation between the amount of screen time and the quality of sleep. This is consistent with their hypothesis that blue light, especially before bedtime, has a significant impact on sleep quality and metabolic processes.

There are a few things to remember when using a scatter plot. Even when a scatter diagram indicates a relationship, it doesn’t mean one variable affects the other. A third factor can influence both variables. The more the plot resembles a straight line, the stronger the relationship is perceived [11] . If it suggests no ties, the observed pattern might be due to random fluctuations in data. When the scatter diagram depicts no correlation, whether the data might be stratified is worth considering.

Choosing the appropriate data presentation type is crucial when making a presentation . Understanding the nature of your data and the message you intend to convey will guide this selection process. For instance, when showcasing quantitative relationships, scatter plots become instrumental in revealing correlations between variables. If the focus is on emphasizing parts of a whole, pie charts offer a concise display of proportions. Histograms, on the other hand, prove valuable for illustrating distributions and frequency patterns. 

Bar charts provide a clear visual comparison of different categories. Likewise, line charts excel in showcasing trends over time, while tables are ideal for detailed data examination. Starting a presentation on data presentation types involves evaluating the specific information you want to communicate and selecting the format that aligns with your message. This ensures clarity and resonance with your audience from the beginning of your presentation.

1. Fact Sheet Dashboard for Data Presentation

different types of data presentation in statistics

Convey all the data you need to present in this one-pager format, an ideal solution tailored for users looking for presentation aids. Global maps, donut chats, column graphs, and text neatly arranged in a clean layout presented in light and dark themes.

Use This Template

2. 3D Column Chart Infographic PPT Template

different types of data presentation in statistics

Represent column charts in a highly visual 3D format with this PPT template. A creative way to present data, this template is entirely editable, and we can craft either a one-page infographic or a series of slides explaining what we intend to disclose point by point.

3. Data Circles Infographic PowerPoint Template

different types of data presentation in statistics

An alternative to the pie chart and donut chart diagrams, this template features a series of curved shapes with bubble callouts as ways of presenting data. Expand the information for each arch in the text placeholder areas.

4. Colorful Metrics Dashboard for Data Presentation

different types of data presentation in statistics

This versatile dashboard template helps us in the presentation of the data by offering several graphs and methods to convert numbers into graphics. Implement it for e-commerce projects, financial projections, project development, and more.

5. Animated Data Presentation Tools for PowerPoint & Google Slides

Canvas Shape Tree Diagram Template

A slide deck filled with most of the tools mentioned in this article, from bar charts, column charts, treemap graphs, pie charts, histogram, etc. Animated effects make each slide look dynamic when sharing data with stakeholders.

6. Statistics Waffle Charts PPT Template for Data Presentations

different types of data presentation in statistics

This PPT template helps us how to present data beyond the typical pie chart representation. It is widely used for demographics, so it’s a great fit for marketing teams, data science professionals, HR personnel, and more.

7. Data Presentation Dashboard Template for Google Slides

different types of data presentation in statistics

A compendium of tools in dashboard format featuring line graphs, bar charts, column charts, and neatly arranged placeholder text areas. 

8. Weather Dashboard for Data Presentation

different types of data presentation in statistics

Share weather data for agricultural presentation topics, environmental studies, or any kind of presentation that requires a highly visual layout for weather forecasting on a single day. Two color themes are available.

9. Social Media Marketing Dashboard Data Presentation Template

different types of data presentation in statistics

Intended for marketing professionals, this dashboard template for data presentation is a tool for presenting data analytics from social media channels. Two slide layouts featuring line graphs and column charts.

10. Project Management Summary Dashboard Template

different types of data presentation in statistics

A tool crafted for project managers to deliver highly visual reports on a project’s completion, the profits it delivered for the company, and expenses/time required to execute it. 4 different color layouts are available.

11. Profit & Loss Dashboard for PowerPoint and Google Slides

different types of data presentation in statistics

A must-have for finance professionals. This typical profit & loss dashboard includes progress bars, donut charts, column charts, line graphs, and everything that’s required to deliver a comprehensive report about a company’s financial situation.

Overwhelming visuals

One of the mistakes related to using data-presenting methods is including too much data or using overly complex visualizations. They can confuse the audience and dilute the key message.

Inappropriate chart types

Choosing the wrong type of chart for the data at hand can lead to misinterpretation. For example, using a pie chart for data that doesn’t represent parts of a whole is not right.

Lack of context

Failing to provide context or sufficient labeling can make it challenging for the audience to understand the significance of the presented data.

Inconsistency in design

Using inconsistent design elements and color schemes across different visualizations can create confusion and visual disarray.

Failure to provide details

Simply presenting raw data without offering clear insights or takeaways can leave the audience without a meaningful conclusion.

Lack of focus

Not having a clear focus on the key message or main takeaway can result in a presentation that lacks a central theme.

Visual accessibility issues

Overlooking the visual accessibility of charts and graphs can exclude certain audience members who may have difficulty interpreting visual information.

In order to avoid these mistakes in data presentation, presenters can benefit from using presentation templates . These templates provide a structured framework. They ensure consistency, clarity, and an aesthetically pleasing design, enhancing data communication’s overall impact.

Understanding and choosing data presentation types are pivotal in effective communication. Each method serves a unique purpose, so selecting the appropriate one depends on the nature of the data and the message to be conveyed. The diverse array of presentation types offers versatility in visually representing information, from bar charts showing values to pie charts illustrating proportions. 

Using the proper method enhances clarity, engages the audience, and ensures that data sets are not just presented but comprehensively understood. By appreciating the strengths and limitations of different presentation types, communicators can tailor their approach to convey information accurately, developing a deeper connection between data and audience understanding.

If you need a quick method to create a data presentation, check out our  AI presentation maker . A tool in which you add the topic, curate the outline, select a design, and let AI do the work for you.

[1] Government of Canada, S.C. (2021) 5 Data Visualization 5.2 Bar Chart , 5.2 Bar chart .  https://www150.statcan.gc.ca/n1/edu/power-pouvoir/ch9/bargraph-diagrammeabarres/5214818-eng.htm

[2] Kosslyn, S.M., 1989. Understanding charts and graphs. Applied cognitive psychology, 3(3), pp.185-225. https://apps.dtic.mil/sti/pdfs/ADA183409.pdf

[3] Creating a Dashboard . https://it.tufts.edu/book/export/html/1870

[4] https://www.goldenwestcollege.edu/research/data-and-more/data-dashboards/index.html

[5] https://www.mit.edu/course/21/21.guide/grf-line.htm

[6] Jadeja, M. and Shah, K., 2015, January. Tree-Map: A Visualization Tool for Large Data. In GSB@ SIGIR (pp. 9-13). https://ceur-ws.org/Vol-1393/gsb15proceedings.pdf#page=15

[7] Heat Maps and Quilt Plots. https://www.publichealth.columbia.edu/research/population-health-methods/heat-maps-and-quilt-plots

[8] EIU QGIS WORKSHOP. https://www.eiu.edu/qgisworkshop/heatmaps.php

[9] About Pie Charts.  https://www.mit.edu/~mbarker/formula1/f1help/11-ch-c8.htm

[10] Histograms. https://sites.utexas.edu/sos/guided/descriptive/numericaldd/descriptiven2/histogram/ [11] https://asq.org/quality-resources/scatter-diagram

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different types of data presentation in statistics

Data presentation: A comprehensive guide

Learn how to create data presentation effectively and communicate your insights in a way that is clear, concise, and engaging.

Raja Bothra

Building presentations

team preparing data presentation

Hey there, fellow data enthusiast!

Welcome to our comprehensive guide on data presentation.

Whether you're an experienced presenter or just starting, this guide will help you present your data like a pro. We'll dive deep into what data presentation is, why it's crucial, and how to master it. So, let's embark on this data-driven journey together.

What is data presentation?

Data presentation is the art of transforming raw data into a visual format that's easy to understand and interpret. It's like turning numbers and statistics into a captivating story that your audience can quickly grasp. When done right, data presentation can be a game-changer, enabling you to convey complex information effectively.

Why are data presentations important?

Imagine drowning in a sea of numbers and figures. That's how your audience might feel without proper data presentation. Here's why it's essential:

  • Clarity : Data presentations make complex information clear and concise.
  • Engagement : Visuals, such as charts and graphs, grab your audience's attention.
  • Comprehension : Visual data is easier to understand than long, numerical reports.
  • Decision-making : Well-presented data aids informed decision-making.
  • Impact : It leaves a lasting impression on your audience.

Types of data presentation:

Now, let's delve into the diverse array of data presentation methods, each with its own unique strengths and applications. We have three primary types of data presentation, and within these categories, numerous specific visualization techniques can be employed to effectively convey your data.

1. Textual presentation

Textual presentation harnesses the power of words and sentences to elucidate and contextualize your data. This method is commonly used to provide a narrative framework for the data, offering explanations, insights, and the broader implications of your findings. It serves as a foundation for a deeper understanding of the data's significance.

2. Tabular presentation

Tabular presentation employs tables to arrange and structure your data systematically. These tables are invaluable for comparing various data groups or illustrating how data evolves over time. They present information in a neat and organized format, facilitating straightforward comparisons and reference points.

3. Graphical presentation

Graphical presentation harnesses the visual impact of charts and graphs to breathe life into your data. Charts and graphs are powerful tools for spotlighting trends, patterns, and relationships hidden within the data. Let's explore some common graphical presentation methods:

  • Bar charts: They are ideal for comparing different categories of data. In this method, each category is represented by a distinct bar, and the height of the bar corresponds to the value it represents. Bar charts provide a clear and intuitive way to discern differences between categories.
  • Pie charts: It excel at illustrating the relative proportions of different data categories. Each category is depicted as a slice of the pie, with the size of each slice corresponding to the percentage of the total value it represents. Pie charts are particularly effective for showcasing the distribution of data.
  • Line graphs: They are the go-to choice when showcasing how data evolves over time. Each point on the line represents a specific value at a particular time period. This method enables viewers to track trends and fluctuations effortlessly, making it perfect for visualizing data with temporal dimensions.
  • Scatter plots: They are the tool of choice when exploring the relationship between two variables. In this method, each point on the plot represents a pair of values for the two variables in question. Scatter plots help identify correlations, outliers, and patterns within data pairs.

The selection of the most suitable data presentation method hinges on the specific dataset and the presentation's objectives. For instance, when comparing sales figures of different products, a bar chart shines in its simplicity and clarity. On the other hand, if your aim is to display how a product's sales have changed over time, a line graph provides the ideal visual narrative.

Additionally, it's crucial to factor in your audience's level of familiarity with data presentations. For a technical audience, more intricate visualization methods may be appropriate. However, when presenting to a general audience, opting for straightforward and easily understandable visuals is often the wisest choice.

In the world of data presentation, choosing the right method is akin to selecting the perfect brush for a masterpiece. Each tool has its place, and understanding when and how to use them is key to crafting compelling and insightful presentations. So, consider your data carefully, align your purpose, and paint a vivid picture that resonates with your audience.

What to include in data presentation?

When creating your data presentation, remember these key components:

  • Data points : Clearly state the data points you're presenting.
  • Comparison : Highlight comparisons and trends in your data.
  • Graphical methods : Choose the right chart or graph for your data.
  • Infographics : Use visuals like infographics to make information more digestible.
  • Numerical values : Include numerical values to support your visuals.
  • Qualitative information : Explain the significance of the data.
  • Source citation : Always cite your data sources.

How to structure an effective data presentation?

Creating a well-structured data presentation is not just important; it's the backbone of a successful presentation. Here's a step-by-step guide to help you craft a compelling and organized presentation that captivates your audience:

1. Know your audience

Understanding your audience is paramount. Consider their needs, interests, and existing knowledge about your topic. Tailor your presentation to their level of understanding, ensuring that it resonates with them on a personal level. Relevance is the key.

2. Have a clear message

Every effective data presentation should convey a clear and concise message. Determine what you want your audience to learn or take away from your presentation, and make sure your message is the guiding light throughout your presentation. Ensure that all your data points align with and support this central message.

3. Tell a compelling story

Human beings are naturally wired to remember stories. Incorporate storytelling techniques into your presentation to make your data more relatable and memorable. Your data can be the backbone of a captivating narrative, whether it's about a trend, a problem, or a solution. Take your audience on a journey through your data.

4. Leverage visuals

Visuals are a powerful tool in data presentation. They make complex information accessible and engaging. Utilize charts, graphs, and images to illustrate your points and enhance the visual appeal of your presentation. Visuals should not just be an accessory; they should be an integral part of your storytelling.

5. Be clear and concise

Avoid jargon or technical language that your audience may not comprehend. Use plain language and explain your data points clearly. Remember, clarity is king. Each piece of information should be easy for your audience to digest.

6. Practice your delivery

Practice makes perfect. Rehearse your presentation multiple times before the actual delivery. This will help you deliver it smoothly and confidently, reducing the chances of stumbling over your words or losing track of your message.

A basic structure for an effective data presentation

Armed with a comprehensive comprehension of how to construct a compelling data presentation, you can now utilize this fundamental template for guidance:

In the introduction, initiate your presentation by introducing both yourself and the topic at hand. Clearly articulate your main message or the fundamental concept you intend to communicate.

Moving on to the body of your presentation, organize your data in a coherent and easily understandable sequence. Employ visuals generously to elucidate your points and weave a narrative that enhances the overall story. Ensure that the arrangement of your data aligns with and reinforces your central message.

As you approach the conclusion, succinctly recapitulate your key points and emphasize your core message once more. Conclude by leaving your audience with a distinct and memorable takeaway, ensuring that your presentation has a lasting impact.

Additional tips for enhancing your data presentation

To take your data presentation to the next level, consider these additional tips:

  • Consistent design : Maintain a uniform design throughout your presentation. This not only enhances visual appeal but also aids in seamless comprehension.
  • High-quality visuals : Ensure that your visuals are of high quality, easy to read, and directly relevant to your topic.
  • Concise text : Avoid overwhelming your slides with excessive text. Focus on the most critical points, using visuals to support and elaborate.
  • Anticipate questions : Think ahead about the questions your audience might pose. Be prepared with well-thought-out answers to foster productive discussions.

By following these guidelines, you can structure an effective data presentation that not only informs but also engages and inspires your audience. Remember, a well-structured presentation is the bridge that connects your data to your audience's understanding and appreciation.

Do’s and don'ts on a data presentation

  • Use visuals : Incorporate charts and graphs to enhance understanding.
  • Keep it simple : Avoid clutter and complexity.
  • Highlight key points : Emphasize crucial data.
  • Engage the audience : Encourage questions and discussions.
  • Practice : Rehearse your presentation.

Don'ts:

  • Overload with data : Less is often more; don't overwhelm your audience.
  • Fit Unrelated data : Stay on topic; don't include irrelevant information.
  • Neglect the audience : Ensure your presentation suits your audience's level of expertise.
  • Read word-for-word : Avoid reading directly from slides.
  • Lose focus : Stick to your presentation's purpose.

Summarizing key takeaways

  • Definition : Data presentation is the art of visualizing complex data for better understanding.
  • Importance : Data presentations enhance clarity, engage the audience, aid decision-making, and leave a lasting impact.
  • Types : Textual, Tabular, and Graphical presentations offer various ways to present data.
  • Choosing methods : Select the right method based on data, audience, and purpose.
  • Components : Include data points, comparisons, visuals, infographics, numerical values, and source citations.
  • Structure : Know your audience, have a clear message, tell a compelling story, use visuals, be concise, and practice.
  • Do's and don'ts : Do use visuals, keep it simple, highlight key points, engage the audience, and practice. Don't overload with data, include unrelated information, neglect the audience's expertise, read word-for-word, or lose focus.

FAQ's on a data presentation

1. what is data presentation, and why is it important in 2024.

Data presentation is the process of visually representing data sets to convey information effectively to an audience. In an era where the amount of data generated is vast, visually presenting data using methods such as diagrams, graphs, and charts has become crucial. By simplifying complex data sets, presentation of the data may helps your audience quickly grasp much information without drowning in a sea of chart's, analytics, facts and figures.

2. What are some common methods of data presentation?

There are various methods of data presentation, including graphs and charts, histograms, and cumulative frequency polygons. Each method has its strengths and is often used depending on the type of data you're using and the message you want to convey. For instance, if you want to show data over time, try using a line graph. If you're presenting geographical data, consider to use a heat map.

3. How can I ensure that my data presentation is clear and readable?

To ensure that your data presentation is clear and readable, pay attention to the design and labeling of your charts. Don't forget to label the axes appropriately, as they are critical for understanding the values they represent. Don't fit all the information in one slide or in a single paragraph. Presentation software like Prezent and PowerPoint can help you simplify your vertical axis, charts and tables, making them much easier to understand.

4. What are some common mistakes presenters make when presenting data?

One common mistake is trying to fit too much data into a single chart, which can distort the information and confuse the audience. Another mistake is not considering the needs of the audience. Remember that your audience won't have the same level of familiarity with the data as you do, so it's essential to present the data effectively and respond to questions during a Q&A session.

5. How can I use data visualization to present important data effectively on platforms like LinkedIn?

When presenting data on platforms like LinkedIn, consider using eye-catching visuals like bar graphs or charts. Use concise captions and e.g., examples to highlight the single most important information in your data report. Visuals, such as graphs and tables, can help you stand out in the sea of textual content, making your data presentation more engaging and shareable among your LinkedIn connections.

Create your data presentation with prezent

Prezent can be a valuable tool for creating data presentations. Here's how Prezent can help you in this regard:

  • Time savings : Prezent saves up to 70% of presentation creation time, allowing you to focus on data analysis and insights.
  • On-brand consistency : Ensure 100% brand alignment with Prezent's brand-approved designs for professional-looking data presentations.
  • Effortless collaboration : Real-time sharing and collaboration features make it easy for teams to work together on data presentations.
  • Data storytelling : Choose from 50+ storylines to effectively communicate data insights and engage your audience.
  • Personalization : Create tailored data presentations that resonate with your audience's preferences, enhancing the impact of your data.

In summary, Prezent streamlines the process of creating data presentations by offering time-saving features, ensuring brand consistency, promoting collaboration, and providing tools for effective data storytelling. Whether you need to present data to clients, stakeholders, or within your organization, Prezent can significantly enhance your presentation-making process.

So, go ahead, present your data with confidence, and watch your audience be wowed by your expertise.

Thank you for joining us on this data-driven journey. Stay tuned for more insights, and remember, data presentation is your ticket to making numbers come alive! Sign up for our free trial or book a demo ! ‍

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Presentation of Data

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Statistics deals with the collection, presentation and analysis of the data, as well as drawing meaningful conclusions from the given data. Generally, the data can be classified into two different types, namely primary data and secondary data. If the information is collected by the investigator with a definite objective in their mind, then the data obtained is called the primary data. If the information is gathered from a source, which already had the information stored, then the data obtained is called secondary data. Once the data is collected, the presentation of data plays a major role in concluding the result. Here, we will discuss how to present the data with many solved examples.

What is Meant by Presentation of Data?

As soon as the data collection is over, the investigator needs to find a way of presenting the data in a meaningful, efficient and easily understood way to identify the main features of the data at a glance using a suitable presentation method. Generally, the data in the statistics can be presented in three different forms, such as textual method, tabular method and graphical method.

Presentation of Data Examples

Now, let us discuss how to present the data in a meaningful way with the help of examples.

Consider the marks given below, which are obtained by 10 students in Mathematics:

36, 55, 73, 95, 42, 60, 78, 25, 62, 75.

Find the range for the given data.

Given Data: 36, 55, 73, 95, 42, 60, 78, 25, 62, 75.

The data given is called the raw data.

First, arrange the data in the ascending order : 25, 36, 42, 55, 60, 62, 73, 75, 78, 95.

Therefore, the lowest mark is 25 and the highest mark is 95.

We know that the range of the data is the difference between the highest and the lowest value in the dataset.

Therefore, Range = 95-25 = 70.

Note: Presentation of data in ascending or descending order can be time-consuming if we have a larger number of observations in an experiment.

Now, let us discuss how to present the data if we have a comparatively more number of observations in an experiment.

Consider the marks obtained by 30 students in Mathematics subject (out of 100 marks)

10, 20, 36, 92, 95, 40, 50, 56, 60, 70, 92, 88, 80, 70, 72, 70, 36, 40, 36, 40, 92, 40, 50, 50, 56, 60, 70, 60, 60, 88.

In this example, the number of observations is larger compared to example 1. So, the presentation of data in ascending or descending order is a bit time-consuming. Hence, we can go for the method called ungrouped frequency distribution table or simply frequency distribution table . In this method, we can arrange the data in tabular form in terms of frequency.

For example, 3 students scored 50 marks. Hence, the frequency of 50 marks is 3. Now, let us construct the frequency distribution table for the given data.

Therefore, the presentation of data is given as below:

10

1

20

1

36

3

40

4

50

3

56

2

60

4

70

4

72

1

80

1

88

2

92

3

95

1

The following example shows the presentation of data for the larger number of observations in an experiment.

Consider the marks obtained by 100 students in a Mathematics subject (out of 100 marks)

95, 67, 28, 32, 65, 65, 69, 33, 98, 96,76, 42, 32, 38, 42, 40, 40, 69, 95, 92, 75, 83, 76, 83, 85, 62, 37, 65, 63, 42, 89, 65, 73, 81, 49, 52, 64, 76, 83, 92, 93, 68, 52, 79, 81, 83, 59, 82, 75, 82, 86, 90, 44, 62, 31, 36, 38, 42, 39, 83, 87, 56, 58, 23, 35, 76, 83, 85, 30, 68, 69, 83, 86, 43, 45, 39, 83, 75, 66, 83, 92, 75, 89, 66, 91, 27, 88, 89, 93, 42, 53, 69, 90, 55, 66, 49, 52, 83, 34, 36.

Now, we have 100 observations to present the data. In this case, we have more data when compared to example 1 and example 2. So, these data can be arranged in the tabular form called the grouped frequency table. Hence, we group the given data like 20-29, 30-39, 40-49, ….,90-99 (As our data is from 23 to 98). The grouping of data is called the “class interval” or “classes”, and the size of the class is called “class-size” or “class-width”.

In this case, the class size is 10. In each class, we have a lower-class limit and an upper-class limit. For example, if the class interval is 30-39, the lower-class limit is 30, and the upper-class limit is 39. Therefore, the least number in the class interval is called the lower-class limit and the greatest limit in the class interval is called upper-class limit.

Hence, the presentation of data in the grouped frequency table is given below:

20 – 29

3

30 – 39

14

40 – 49

12

50 – 59

8

60 – 69

18

70 – 79

10

80 – 89

23

90 – 99

12

Hence, the presentation of data in this form simplifies the data and it helps to enable the observer to understand the main feature of data at a glance.

Practice Problems

  • The heights of 50 students (in cms) are given below. Present the data using the grouped frequency table by taking the class intervals as 160 -165, 165 -170, and so on.  Data: 161, 150, 154, 165, 168, 161, 154, 162, 150, 151, 162, 164, 171, 165, 158, 154, 156, 172, 160, 170, 153, 159, 161, 170, 162, 165, 166, 168, 165, 164, 154, 152, 153, 156, 158, 162, 160, 161, 173, 166, 161, 159, 162, 167, 168, 159, 158, 153, 154, 159.
  • Three coins are tossed simultaneously and each time the number of heads occurring is noted and it is given below. Present the data using the frequency distribution table. Data: 0, 1, 2, 2, 1, 2, 3, 1, 3, 0, 1, 3, 1, 1, 2, 2, 0, 1, 2, 1, 3, 0, 0, 1, 1, 2, 3, 2, 2, 0.

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Chapter 1: Statistics, Data, and Data Presentation

This chapter introduces you to some basic terminology of statistics. Statistics is all about data. We briefly examine three fundamental data collection methods—sampling, designed experiments, and observational studies. We also show you how to classify data by type and choose the proper graphs to summarize different types of data.

As a result of completing this chapter, you will be able to do the following:

  • Tell what statistics is and how useful it is to solve real-life and work issues.
  • Identify the population and sample of a study.
  • Identify whether a study is descriptive or inferential.
  • Draw a simple random sample using the random-number table.
  • Distinguish designed experiments and observational studies.
  • Distinguish two types of data: quantitative and qualitative/categorical.
  • Describe qualitative/categorical data using pie charts and bar charts.
  • Describe quantitative data using stem-and-leaf.
  • Describe the shape of a histogram.

Introduction to Applied Statistics Copyright © 2024 by Wanhua Su is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

Data Presentation

Josée Dupuis, PhD, Professor of Biostatistics, Boston University School of Public Health

Wayne LaMorte, MD, PhD, MPH, Professor of Epidemiology, Boston University School of Public Health

Introduction

"Modern data graphics can do much more than simply substitute for small statistical tables. At their best, graphics are instruments for reasoning about quantitative information. Often the most effective was to describe, explore, and summarize a set of numbers - even a very large set - is to look at pictures of those numbers. Furthermore, of all methods for analyzing and communicating statistical information, well-designed data graphics are usually the simplest and at the same time the most powerful."

Edward R. Tufte in the introduction to

"The Visual Display of Quantitative Information"

While graphical summaries of data can certainly be powerful ways of communicating results clearly and unambiguously in a way that facilitates our ability to think about the information, poorly designed graphical displays can be ambiguous, confusing, and downright misleading. The keys to excellence in graphical design and communication are much like the keys to good writing. Adhere to fundamental principles of style and communicate as logically, accurately, and clearly as possible. Excellence in writing is generally achieved by avoiding unnecessary words and paragraphs; it is efficient. In a similar fashion, excellence in graphical presentation is generally achieved by efficient designs that avoid unnecessary ink.

Excellence in graphical presentation depends on:

  • Choosing the best medium for presenting the information
  • Designing the components of the graph in a way that communicates the information as clearly and accurately as possible.

Table or Graph?

  • Tables are generally best if you want to be able to look up specific information or if the values must be reported precisely.
  • Graphics are best for illustrating trends and making comparisons

The side by side illustrations below show the same information, first in table form and then in graphical form. While the information in the table is precise, the real goal is to compare a series of clinical outcomes in subjects taking either a drug or a placebo. The graphical presentation on the right makes it possible to quickly see that for each of the outcomes evaluated, the drug produced relief in a great proportion of subjects. Moreover, the viewer gets a clear sense of the magnitude of improvement, and the error bars provided a sense of the uncertainty in the data.

Source: Connor JT.  Statistical Graphics in AJG:  Save the Ink for the Information.  Am J of Gastroenterology. 2009; 104:1624-1630.

Principles for Table Display

  • Sort table rows in a meaningful way
  • Avoid alphabetical listing!
  • Use rates, proportions or ratios in addition (or instead of) totals
  • Show more than two time points if available
  • Multiple time points may be better presented in a Figure
  • Similar data should go down columns
  • Highlight important comparisons
  • Show the source of the data

Consider the data in the table below from http://www.cancer.gov/cancertopics/types/commoncancers

Incidence

Proportion

Bladder

72,570

5.7%

Breast

232,340

18.2%

Colon

142,820

11.2%

Kidney

59,938

4.7%

Leukemia

48,610

3.8%

Lung

228,190

17.9%

Melanoma

76,690

6.0%

Lymphoma

69,740

5.5%

Pancreas

45,220

3.5%

Prostate

238,590

18.7%

Thyroid

60,220

4.7%

Our ability to quickly understand the relative frequency of these cancers is hampered by presenting them in alphabetical order. It is much easier for the reader to grasp the relative frequency by listing them from most frequent to least frequent as in the next table.

Type

Incidence

Proportion

Prostate

238,590

18.7%

Breast

232,340

18.2%

Lung

228,340

17.9%

Colon

142,820

11.2%

Melanoma

76,690

6.0%

Bladder

72,570

5.7%

Lymphoma

69,740

5.5%

Thyroid

60,220

4.7%

Kidney

59,938

4.7%

Leukemia

48,610

3.8%

Pancreas

45,220

3.5%

However, the same information might be presented more effectively with a dot plot, as shown below.

different types of data presentation in statistics

Data from http://www.cancer.gov/cancertopics/types/commoncancers

Principles of Graphical Excellence from E.R. Tufte

 

From E. R. Tufte. The Visual Display of Quantitative Information, 2nd Edition.  Graphics Press, Cheshire, Connecticut, 2001.

 

Pattern Perception

Pattern perception is done by

  • Detection: recognition of geometry encoding physical values
  • Assembly: grouping of detected symbol elements; discerning overall patterns in data
  • Estimation: assessment of relative magnitudes of two physical values

Geographic Variation in Cancer

As an example, Tufte offers a series of maps that summarize the age-adjusted mortality rates for various types of cancer in the 3,056 counties in the United States. The maps showing the geographic variation in stomach cancer are shown below.

Adapted from Atlas of Cancer Mortality for U.S. Counties: 1950-1969,

TJ Mason et al, PHS, NIH, 1975

 

These maps summarize an enormous amount of information and present it efficiently, coherently, and effectively.in a way that invites the viewer to make comparisons and to think about the substance of the findings. Consider, for example, that the region to the west of the Great Lakes was settled largely by immigrants from Germany and Scand anavia, where traditional methods of preserving food included pickling and curing of fish by smoking. Could these methods be associated with an increased risk of stomach cancer?

John Snow's Spot Map of Cholera Cases

Consider also the spot map that John Snow presented after the cholera outbreak in the Broad Street section of London in September 1854. Snow ascertained the place of residence or work of the victims and represented them on a map of the area using a small black disk to represent each victim and stacking them when more than one occurred at a particular location. Snow reasoned that cholera was probably caused by something that was ingested, because of the intense diarrhea and vomiting of the victims, and he noted that the vast majority of cholera deaths occurred in people who lived or worked in the immediate vicinity of the broad street pump (shown with a red dot that we added for clarity). He further ascertained that most of the victims drank water from the Broad Street pump, and it was this evidence that persuaded the authorities to remove the handle from the pump in order to prevent more deaths.

Map of the Broad Street area of London showing stacks of black disks to represent the number of cholera cases that occurred at various locations. The cases seem to be clustered around the Broad Street water pump.

Humans can readily perceive differences like this when presented effectively as in the two previous examples. However, humans are not good at estimating differences without directly seeing them (especially for steep curves), and we are particularly bad at perceiving relative angles (the principal perception task used in a pie chart).

The use of pie charts is generally discouraged. Consider the pie chart on the left below. It is difficult to accurately assess the relative size of the components in the pie chart, because the human eye has difficulty judging angles. The dot plot on the right shows the same data, but it is much easier to quickly assess the relative size of the components and how they changed from Fiscal Year 2000 to Fiscal Year 2007.

Adapted from Wainer H.:Improving data displays: Ours and the media's. Chance, 2007;20:8-15.

Data from http://www.taxpolicycenter.org/taxfacts/displayafact.cfm?Docid=203

Consider the information in the two pie charts below (showing the same information).The 3-dimensional pie chart on the left distorts the relative proportions. In contrast the 2-dimensional pie chart on the right makes it much easier to compare the relative size of the varies components..

Adapted from Cawley S, et al. (2004) Unbiased mapping of transcription factor binding sites along human chromosomes 21 and 22 points to widespread regulation of noncoding RNAs. Cell 116:499-509, Figure 1

More Principles of Graphical Excellence

 

Adapted from Frank E. Harrell Jr. on graphics:  http://biostat.mc.vanderbilt.edu/twiki/pub/Main/StatGraphCourse/graphscourse.pdf ]

Exclude Unneeded Dimensions

 

 

 

 

Source: Cotter DJ, et al. (2004) Hematocrit was not validated as a surrogate endpoint for survival among epoetin-treated hemodialysis patients. Journal of Clinical Epidemiology 57:1086-1095, Figure 2.

 

Source: Roeder K (1994) DNA fingerprinting: A review of the controversy (with discussion). Statistical Science 9:222-278, Figure 4.

These 3-dimensional techniques distort the data and actually interfere with our ability to make accurate comparisons. The distortion caused by 3-dimensional elements can be particularly severe when the graphic is slanted at an angle or when the viewer tends to compare ends up unwittingly comparing the areas of the ink rather than the heights of the bars.

It is much easier to make comparisons with a chart like the one below.

different types of data presentation in statistics

Source: Huang, C, Guo C, Nichols C, Chen S, Martorell R. Elevated levels of protein in urine in adulthood after exposure to

the Chinese famine of 1959–61 during gestation and the early postnatal period. Int. J. Epidemiol. (2014) 43 (6): 1806-1814 .

Omit "Chart Junk"

Consider these two examples.

Hash lines are what E.R. Tufte refers to as "chart junk."

 

This graphic uses unnecessary bar graphs, pointless and annoying cross-hatching, and labels with incomplete abbreviations. The cluttered legend expands the inadequate bar labels, but it is difficult to go back and forth from the legend to the bar graph, and the use of all uppercase letters is visually unappealing.

This presentation would have been greatly enhanced by simply using a horizontal dot plot that rank ordered the categories in a logical way. This approach could have been cleared and would have completely avoided the need for a legend.

This grey background is a waste of ink, and it actually detracts from the readability of the graph by reducing contrast between the data points and other elements of the graph. Also, the axis labels are too small to be read easily.

 Source: Miller AH, Goldenberg EN, Erbring L.  (1979)  Type-Set Politics: Impact of Newspapers on Public Confidence. American Political Science Review, 73:67-84.

 

 

Source: Jorgenson E, et al. (2005) Ethnicity and human genetic linkage maps. 76:276-290, Figure 2

Here is a simple enumeration of the number of pets in a neighborhood. There is absolutely no reason to connect these counts with lines. This is, in fact, confusing and inappropriate and nothing more than "chart junk."

different types of data presentation in statistics

Source: http://www.go-education.com/free-graph-maker.html

Moiré Vibration

Moiré effects are sometimes used in modern art to produce the appearance of vibration and movement. However, when these effects are applied to statistical presentations, they are distracting and add clutter because the visual noise interferes with the interpretation of the data.

Tufte presents the example shown below from Instituto de Expansao Commercial, Brasil, Graphicos Estatisticas (Rio de Janeiro, 1929, p. 15).

 While the intention is to present quantitative information about the textile industry, the moiré effects do not add anything, and they are distracting, if not visually annoying.

Present Data to Facilitate Comparisons

Tips

 

Here is an attempt to compare catches of cod fish and crab across regions and to relate the variation to changes in water temperature. The problem here is that the Y-axes are vastly different, making it hard to sort out what's really going on. Even the Y-axes for temperature are vastly different.

different types of data presentation in statistics

http://seananderson.ca/courses/11-multipanel/multipanel.pdf1

The ability to make comparisons is greatly facilitated by using the same scales for axes, as illustrated below.

different types of data presentation in statistics

Data source: Dawber TR, Meadors GF, Moore FE Jr. Epidemiological approaches to heart disease:

the Framingham Study. Am J Public Health Nations Health. 1951;41(3):279-81. PMID: 14819398

It is also important to avoid distorting the X-axis. Note in the example below that the space between 0.05 to 0.1 is the same as space between 0.1 and 0.2.

different types of data presentation in statistics

Source: Park JH, Gail MH, Weinberg CR, et al. Distribution of allele frequencies and effect sizes and

their interrelationships for common genetic susceptibility variants. Proc Natl Acad Sci U S A. 2011; 108:18026-31.

Consider the range of the Y-axis. In the examples below there is no relevant information below $40,000, so it is not necessary to begin the Y-axis at 0. The graph on the right makes more sense.

Data from http://www.myplan.com/careers/registered-nurses/salary-29-1111.00.html

Also, consider using a log scale. this can be particularly useful when presenting ratios as in the example below.

different types of data presentation in statistics

Source: Broman KW, Murray JC, Sheffield VC, White RL, Weber JL (1998) Comprehensive human genetic maps:

Individual and sex-specific variation in recombination. American Journal of Human Genetics 63:861-869, Figure 1

We noted earlier that pie charts make it difficult to see differences within a single pie chart, but this is particularly difficult when data is presented with multiple pie charts, as in the example below.

different types of data presentation in statistics

Source: Bell ML, et al. (2007) Spatial and temporal variation in PM2.5 chemical composition in the United States

for health effects studies. Environmental Health Perspectives 115:989-995, Figure 3

When multiple comparisons are being made, it is essential to use colors and symbols in a consistent way, as in this example.

different types of data presentation in statistics

Source: Manning AK, LaValley M, Liu CT, et al.  Meta-Analysis of Gene-Environment Interaction:

Joint Estimation of SNP and SNP x Environment Regression Coefficients.  Genet Epidemiol 2011, 35(1):11-8.

Avoid putting too many lines on the same chart. In the example below, the only thing that is readily apparent is that 1980 was a very hot summer.

different types of data presentation in statistics

Data from National Weather Service Weather Forecast Office at

http://www.srh.noaa.gov/tsa/?n=climo_tulyeartemp

Make Efficient Use of Space

 

More Tips:

Reduce the Ratio of Ink to Information

This isn't efficient, because this graphic is totally uninformative.

different types of data presentation in statistics

Source: Mykland P, Tierney L, Yu B (1995) Regeneration in Markov chain samplers.  Journal of the American Statistical Association 90:233-241, Figure 1

Bar charts are not appropriate for indicating means ± SEs. The only important information is the mean and the variation about the mean. Consider the figure to the right. By representing a mean with a number and a bar that has width, the information is representing one number over and over with:

 

 

Bar graphs add ink without conveying any additional information, and they are distracting. The graph below on the left inappropriately uses bars which clutter the graph without adding anything. The graph on the right displays the same data, by does so more clearly and with less clutter.

Source: Conford EM, Huot ME. Glucose transfer from male to female schistosomes. Science. 1981 213:1269-71

 

"Just as a good editor of prose ruthlessly prunes unnecessary words, so a designer of statistical graphics should prune out ink that fails to present fresh data-information. Although nothing can replace a good graphical idea applied to an interesting set of numbers, editing and revision are as essential to sound graphical design work as they are to writing."

Edward R. Tufte, "The Visual Display of Quantitative Information"

Multiple Types of Information on the Same Figure

Choosing the Best Graph Type

Adapted from Frank E Harrell, Jr: on Graphics:

http://biostat.mc.vanderbilt.edu/twiki/pub/Main/StatGraphCourse/graphscourse.pdf

 

Bar Charts, Error Bars and Dot Plots

As noted previously, bar charts can be problematic. Here is another one presenting means and error bars, but the error bars are misleading because they only extend in one direction. A better alternative would have been to to use full error bars with a scatter plot, as illustrated previously (right).

Source: Hummer BT, Li XL, Hassel BA (2001) Role for p53 in gene

induction by double-stranded RNA. J Virol 75:7774-7777, Figure 4

 

Consider the four graphs below presenting the incidence of cancer by type. The upper left graph unnecessary uses bars, which take up a lot of ink. This layout also ends up making the fonts for the types of cancer too small. Small font is also a problem for the dot plot at the upper right, and this one also has unnecessary grid lines across the entire width.

The graph at the lower left has more readable labels and uses a simple dot plot, but the rank order is difficult to figure out.

The graph at the lower right is clearly the best, since the labels are readable, the magnitude of incidence is shown clearly by the dot plots, and the cancers are sorted by frequency.

*************************

+

Single Continuous Numeric Variable

In this situation a cumulative distribution function conveys the most information and requires no grouping of the variable. A box plot will show selected quantiles effectively, and box plots are especially useful when stratifying by multiple categories of another variable.

Histograms are also possible. Consider the examples below.

Density Plot

Histogram

Box Plot

Two Variables

Adapted from Frank E. Harrell Jr. on graphics: 

http://biostat.mc.vanderbiltedu/twiki/pub/Main/StatGraphCourse/graphscourse.pdf

 The two graphs below summarize BMI (Body Mass Index) measurements in four categories, i.e., younger and older men and women. The graph on the left shows the means and 95% confidence interval for the mean in each of the four groups. This is easy to interpret, but the viewer cannot see that the data is actually quite skewed. The graph on the right shows the same information presented as a box plot. With this presentation method one gets a better understanding of the skewed distribution and how the groups compare.

The next example is a scatter plot with a superimposed smoothed line of prediction. The shaded region embracing the blue line is a representation of the 95% confidence limits for the estimated prediction. This was created using "ggplot" in the R programming language.

different types of data presentation in statistics

Source: Frank E. Harrell Jr. on graphics:  http://biostat.mc.vanderbilt.edu/twiki/pub/Main/StatGraphCourse/graphscourse.pdf (page 121)

Multivariate Data

The example below shows the use of multiple panels.

different types of data presentation in statistics

Source: Cleveland S. The Elements of Graphing Data. Hobart Press, Summit, NJ, 1994.

Displaying Uncertainty

  • Error bars showing confidence limits
  • Confidence bands drawn using two lines
  • Shaded confidence bands
  • Bayesian credible intervals
  • Bayesian posterior densities

Confidence Limits

Shaded Confidence Bands

different types of data presentation in statistics

Source: Frank E. Harrell Jr. on graphics:  http://biostat.mc.vanderbilt.edu/twiki/pub/Main/StatGraphCourse/graphscourse.pdf

different types of data presentation in statistics

Source: Tweedie RL and Mengersen KL. (1992) Br. J. Cancer 66: 700-705

Forest Plot

This is a Forest plot summarizing 26 studies of cigarette smoke exposure on risk of lung cancer. The sizes of the black boxes indicating the estimated odds ratio are proportional to the sample size in each study.

different types of data presentation in statistics

Data from Tweedie RL and Mengersen KL. (1992) Br. J. Cancer 66: 700-705

Summary Recommendations

  • In general, avoid bar plots
  • Avoid chart junk and the use of too much ink relative to the information you are displaying. Keep it simple and clear.
  • Avoid pie charts, because humans have difficulty perceiving relative angles.
  • Pay attention to scale, and make scales consistent.
  • Explore several ways to display the data!

12 Tips on How to Display Data Badly

Adapted from Wainer H.  How to Display Data Badly.  The American Statistician 1984; 38: 137-147. 

  • Show as few data as possible
  • Hide what data you do show; minimize the data-ink ratio
  • Ignore the visual metaphor altogether
  • Only order matters
  • Graph data out of context
  • Change scales in mid-axis
  • Emphasize the trivial;  ignore the important
  • Jiggle the baseline
  • Alphabetize everything.
  • Make your labels illegible, incomplete, incorrect, and ambiguous.
  • More is murkier: use a lot of decimal places and make your graphs three dimensional whenever possible.
  • If it has been done well in the past, think of another way to do it

Additional Resources

  • Stephen Few: Designing Effective Tables and Graphs. http://www.perceptualedge.com/images/Effective_Chart_Design.pdf
  • Gary Klaas: Presenting Data: Tabular and graphic display of social indicators. Illinois State University, 2002. http://lilt.ilstu.edu/gmklass/pos138/datadisplay/sections/goodcharts.htm (Note: The web site will be discontinued to be replaced by the Just Plain Data Analysis site).

A Guide to Effective Data Presentation

Key objectives of data presentation, charts and graphs for great visuals, storytelling with data, visuals, and text, audiences and data presentation, the main idea in data presentation, storyboarding and data presentation, additional resources, data presentation.

Tools for effective data presentation

Financial analysts are required to present their findings in a neat, clear, and straightforward manner. They spend most of their time working with spreadsheets in MS Excel, building financial models , and crunching numbers. These models and calculations can be pretty extensive and complex and may only be understood by the analyst who created them. Effective data presentation skills are critical for being a world-class financial analyst .

Data Presentation

It is the analyst’s job to effectively communicate the output to the target audience, such as the management team or a company’s external investors. This requires focusing on the main points, facts, insights, and recommendations that will prompt the necessary action from the audience.

One challenge is making intricate and elaborate work easy to comprehend through great visuals and dashboards. For example, tables, graphs, and charts are tools that an analyst can use to their advantage to give deeper meaning to a company’s financial information. These tools organize relevant numbers that are rather dull and give life and story to them.

Here are some key objectives to think about when presenting financial analysis:

  • Visual communication
  • Audience and context
  • Charts, graphs, and images
  • Focus on important points
  • Design principles
  • Storytelling
  • Persuasiveness

For a breakdown of these objectives, check out Excel Dashboards & Data Visualization course to help you become a world-class financial analyst.

Charts and graphs make any financial analysis readable, easy to follow, and provide great data presentation. They are often included in the financial model’s output, which is essential for the key decision-makers in a company.

The decision-makers comprise executives and managers who usually won’t have enough time to synthesize and interpret data on their own to make sound business decisions. Therefore, it is the job of the analyst to enhance the decision-making process and help guide the executives and managers to create value for the company.

When an analyst uses charts, it is necessary to be aware of what good charts and bad charts look like and how to avoid the latter when telling a story with data.

Examples of Good Charts

As for great visuals, you can quickly see what’s going on with the data presentation, saving you time for deciphering their actual meaning. More importantly, great visuals facilitate business decision-making because their goal is to provide persuasive, clear, and unambiguous numeric communication.

For reference, take a look at the example below that shows a dashboard, which includes a gauge chart for growth rates, a bar chart for the number of orders, an area chart for company revenues, and a line chart for EBITDA margins.

To learn the step-by-step process of creating these essential tools in MS Excel, watch our video course titled “ Excel Dashboard & Data Visualization .”  Aside from what is given in the example below, our course will also teach how you can use other tables and charts to make your financial analysis stand out professionally.

Financial Dashboard Screenshot

Learn how to build the graph above in our Dashboards Course !

Example of Poorly Crafted Charts

A bad chart, as seen below, will give the reader a difficult time to find the main takeaway of a report or presentation, because it contains too many colors, labels, and legends, and thus, will often look too busy. It also doesn’t help much if a chart, such as a pie chart, is displayed in 3D, as it skews the size and perceived value of the underlying data. A bad chart will be hard to follow and understand.

bad data presentation

Aside from understanding the meaning of the numbers, a financial analyst must learn to combine numbers and language to craft an effective story. Relying only on data for a presentation may leave your audience finding it difficult to read, interpret, and analyze your data. You must do the work for them, and a good story will be easier to follow. It will help you arrive at the main points faster, rather than just solely presenting your report or live presentation with numbers.

The data can be in the form of revenues, expenses, profits, and cash flow. Simply adding notes, comments, and opinions to each line item will add an extra layer of insight, angle, and a new perspective to the report.

Furthermore, by combining data, visuals, and text, your audience will get a clear understanding of the current situation,  past events, and possible conclusions and recommendations that can be made for the future.

The simple diagram below shows the different categories of your audience.

audience presentation

  This chart is taken from our course on how to present data .

Internal Audience

An internal audience can either be the executives of the company or any employee who works in that company. For executives, the purpose of communicating a data-filled presentation is to give an update about a certain business activity such as a project or an initiative.

Another important purpose is to facilitate decision-making on managing the company’s operations, growing its core business, acquiring new markets and customers, investing in R&D, and other considerations. Knowing the relevant data and information beforehand will guide the decision-makers in making the right choices that will best position the company toward more success.

External Audience

An external audience can either be the company’s existing clients, where there are projects in progress, or new clients that the company wants to build a relationship with and win new business from. The other external audience is the general public, such as the company’s external shareholders and prospective investors of the company.

When it comes to winning new business, the analyst’s presentation will be more promotional and sales-oriented, whereas a project update will contain more specific information for the client, usually with lots of industry jargon.

Audiences for Live and Emailed Presentation

A live presentation contains more visuals and storytelling to connect more with the audience. It must be more precise and should get to the point faster and avoid long-winded speech or text because of limited time.

In contrast, an emailed presentation is expected to be read, so it will include more text. Just like a document or a book, it will include more detailed information, because its context will not be explained with a voice-over as in a live presentation.

When it comes to details, acronyms, and jargon in the presentation, these things depend on whether your audience are experts or not.

Every great presentation requires a clear “main idea”. It is the core purpose of the presentation and should be addressed clearly. Its significance should be highlighted and should cause the targeted audience to take some action on the matter.

An example of a serious and profound idea is given below.

the main idea

To communicate this big idea, we have to come up with appropriate and effective visual displays to show both the good and bad things surrounding the idea. It should put emphasis and attention on the most important part, which is the critical cash balance and capital investment situation for next year. This is an important component of data presentation.

The storyboarding below is how an analyst would build the presentation based on the big idea. Once the issue or the main idea has been introduced, it will be followed by a demonstration of the positive aspects of the company’s performance, as well as the negative aspects, which are more important and will likely require more attention.

Various ideas will then be suggested to solve the negative issues. However, before choosing the best option, a comparison of the different outcomes of the suggested ideas will be performed. Finally, a recommendation will be made that centers around the optimal choice to address the imminent problem highlighted in the big idea.

storyboarding

This storyboard is taken from our course on how to present data .

To get to the final point (recommendation), a great deal of analysis has been performed, which includes the charts and graphs discussed earlier, to make the whole presentation easy to follow, convincing, and compelling for your audience.

CFI offers the Business Intelligence & Data Analyst (BIDA)® certification program for those looking to take their careers to the next level. To keep learning and developing your knowledge base, please explore the additional relevant resources below:

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  • Presentation of Data

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Data Presenting for Clearer Reference

Imagine the statistical data without a definite presentation, will be burdensome! Data presentation is one of the important aspects of Statistics. Presenting the data helps the users to study and explain the statistics thoroughly. We are going to discuss this presentation of data and know-how information is laid down methodically. 

In this context, we are going to present the topic - Presentation of Data which is to be referred to by the students and the same is to be studied in regard to the types of presentations of data. 

Presentation of Data and Information

Statistics is all about data. Presenting data effectively and efficiently is an art. You may have uncovered many truths that are complex and need long explanations while writing. This is where the importance of the presentation of data comes in. You have to present your findings in such a way that the readers can go through them quickly and understand each and every point that you wanted to showcase. As time progressed and new and complex research started happening, people realized the importance of the presentation of data to make sense of the findings.

Define Data Presentation

Data presentation is defined as the process of using various graphical formats to visually represent the relationship between two or more data sets so that an informed decision can be made based on them.

Types of Data Presentation

Broadly speaking, there are three methods of data presentation:

Diagrammatic

Textual Ways of Presenting Data

Out of the different methods of data presentation, this is the simplest one. You just write your findings in a coherent manner and your job is done. The demerit of this method is that one has to read the whole text to get a clear picture. Yes, the introduction, summary, and conclusion can help condense the information.

Tabular Ways of Data Presentation and Analysis

To avoid the complexities involved in the textual way of data presentation, people use tables and charts to present data. In this method, data is presented in rows and columns - just like you see in a cricket match showing who made how many runs. Each row and column have an attribute (name, year, sex, age, and other things like these). It is against these attributes that data is written within a cell.

Diagrammatic Presentation: Graphical Presentation of Data in Statistics

This kind of data presentation and analysis method says a lot with dramatically short amounts of time.

Diagrammatic Presentation has been divided into further categories:

Geometric Diagram

When a Diagrammatic presentation involves shapes like a bar or circle, we call that a Geometric Diagram. Examples of Geometric Diagram

Bar Diagram

Simple Bar Diagram

Simple Bar Diagram is composed of rectangular bars. All of these bars have the same width and are placed at an equal distance from each other. The bars are placed on the X-axis. The height or length of the bars is used as the means of measurement. So, on the Y-axis, you have the measurement relevant to the data. 

Suppose, you want to present the run scored by each batsman in a game in the form of a bar chart. Mark the runs on the Y-axis - in ascending order from the bottom. So, the lowest scorer will be represented in the form of the smallest bar and the highest scorer in the form of the longest bar.

Multiple Bar Diagram

(Image will be uploaded soon)

In many states of India, electric bills have bar diagrams showing the consumption in the last 5 months. Along with these bars, they also have bars that show the consumption that happened in the same months of the previous year. This kind of Bar Diagram is called Multiple Bar Diagrams.

Component Bar Diagram

(image will be uploaded soon)

Sometimes, a bar is divided into two or more parts. For example, if there is a Bar Diagram, the bars of which show the percentage of male voters who voted and who didn’t and the female voters who voted and who didn’t. Instead of creating separate bars for who did and who did not, you can divide one bar into who did and who did not.

A pie chart is a chart where you divide a pie (a circle) into different parts based on the data. Each of the data is first transformed into a percentage and then that percentage figure is multiplied by 3.6 degrees. The result that you get is the angular degree of that corresponding data to be drawn in the pie chart. So, for example, you get 30 degrees as the result, on the pie chart you draw that angle from the center.

Frequency Diagram

Suppose you want to present data that shows how many students have 1 to 2 pens, how many have 3 to 5 pens, how many have 6 to 10 pens (grouped frequency) you do that with the help of a Frequency Diagram. A Frequency Diagram can be of many kinds:

Where the grouped frequency of pens (from the above example) is written on the X-axis and the numbers of students are marked on the Y-axis. The data is presented in the form of bars.

Frequency Polygon

When you join the midpoints of the upper side of the rectangles in a histogram, you get a Frequency Polygon

Frequency Curve

When you draw a freehand line that passes through the points of the Frequency Polygon, you get a Frequency Curve.

Ogive 

Suppose 2 students got 0-20 marks in maths, 5 students got 20-30 marks and 4 students got 30-50 marks in Maths. So how many students got less than 50 marks? Yes, 5+2=7. And how many students got more than 20 marks? 5+4=9. This type of more than and less than data are represented in the form of the ogive. The meeting point of the less than and more than line will give you the Median.

Arithmetic Line Graph

If you want to see the trend of Corona infection vs the number of recoveries from January 2020 to December 2020, you can do that in the form of an Arithmetic Line Graph. The months should be marked on the X-axis and the number of infections and recoveries are marked on the Y-axis. You can compare if the recovery is greater than the infection and if the recovery and infection are going at the same rate or not with the help of this Diagram.

Did You Know?

Sir Ronald Aylmer Fisher is known as the father of modern statistics.

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FAQs on Presentation of Data

1. What are the 4 types of Tabular Presentation?

The tabular presentation method can be further divided into 4 categories:

Qualitative

Quantitative

Qualitative classification is done when the attributes in the table are some kind of ‘quality’ or feature. Suppose you want to make a table where you would show how many batsmen made half-centuries and how many batsmen made centuries in IPL 2020. Notice that the data would have only numbers - no age, sex, height is needed. This type of tabulation is called quantitative tabulation.

If you want to make a table that would inform which year’s world cup, which team won. The classifying variable, here, is year or time. This kind of classification is called Temporal classification.

If you want to list the top 5 coldest places in the world. The classifying variable here would be a place in each case. This kind of classification is called Spatial Classification.

2. Are bar charts and histograms the Same?

No, they are not the same. With a histogram, you measure the frequency of quantitative data. With bar charts, you compare categorical data.

3. What is the definition of Data Presentation?

When research work is completed, the data gathered from it can be quite large and complex. Organizing the data in a coherent, easy-to-understand, quick to read and graphical way is called data presentation.

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Tabular Presentation of Data: Meaning, Objectives, Features and Merits

What is tabulation.

The systematic presentation of numerical data in rows and columns is known as Tabulation . It is designed to make presentation simpler and analysis easier. This type of presentation facilitates comparison by putting relevant information close to one another, and it helps in further statistical analysis and interpretation. One of the most important devices for presenting the data in a condensed and readily comprehensible form is tabulation. It aims to provide as much information as possible in the minimum possible space while maintaining the quality and usefulness of the data.

Tabular Presentation of Data

“Tabulation involves the orderly and systematic presentation of numerical data in a form designed to elucidate the problem under consideration.” – L.R. Connor

Objectives of Tabulation

The aim of tabulation is to summarise a large amount of numerical information into the simplest form. The following are the main objectives of tabulation:

  • To make complex data simpler: The main aim of tabulation is to present the classified data in a systematic way. The purpose is to condense the bulk of information (data) under investigation into a simple and meaningful form.
  • To save space: Tabulation tries to save space by condensing data in a meaningful form while maintaining the quality and quantity of the data.
  • To facilitate comparison: It also aims to facilitate quick comparison of various observations by providing the data in a tabular form.
  • To facilitate statistical analysis: Tabulation aims to facilitate statistical analysis because it is the stage between data classification and data presentation. Various statistical measures, including averages, dispersion, correlation, and others, are easily calculated from data that has been systematically tabulated.
  • To provide a reference: Since data may be easily identifiable and used when organised in tables with titles and table numbers, tabulation aims to provide a reference for future studies.

Features of a Good Table

Tabulation is a very specialised job. It requires a thorough knowledge of statistical methods, as well as abilities, experience, and common sense. A good table must have the following characteristics:

  • Title: The top of the table must have a title and it needs to be very appealing and attractive.
  • Manageable Size: The table shouldn’t be too big or too small. The size of the table should be in accordance with its objectives and the characteristics of the data. It should completely cover all significant characteristics of data.
  • Attractive: A table should have an appealing appearance that appeals to both the sight and the mind so that the reader can grasp it easily without any strain.
  • Special Emphasis: The data to be compared should be placed in the left-hand corner of columns, with their titles in bold letters.
  • Fit with the Objective: The table should reflect the objective of the statistical investigation.
  • Simplicity: To make the table easily understandable, it should be simple and compact.
  • Data Comparison: The data to be compared must be placed closely in the columns.
  • Numbered Columns and Rows: When there are several rows and columns in a table, they must be numbered for reference.
  • Clarity: A table should be prepared so that even a layman may make conclusions from it. The table should contain all necessary information and it must be self-explanatory.
  • Units: The unit designations should be written on the top of the table, below the title. For example, Height in cm, Weight in kg, Price in ₹, etc. However, if different items have different units, then they should be mentioned in the respective rows and columns.
  • Suitably Approximated: If the figures are large, then they should be rounded or approximated.
  • Scientifically Prepared: The preparation of the table should be done in a systematic and logical manner and should be free from any kind of ambiguity and overlapping. 

Components of a Table

A table’s preparation is an art that requires skilled data handling. It’s crucial to understand the components of a good statistical table before constructing one. A table is created when all of these components are put together in a systematic order. In simple terms, a good table should include the following components:

1. Table Number:

Each table needs to have a number so it may be quickly identified and used as a reference.

  • If there are many tables, they should be numbered in a logical order.
  • The table number can be given at the top of the table or the beginning of the table title.
  • The table is also identified by its location using subscripted numbers like 1.2, 2.1, etc. For instance, Table Number 3.1 should be seen as the first table of the third chapter.

Each table should have a suitable title. A table’s contents are briefly described in the title.

  • The title should be simple, self-explanatory, and free from ambiguity.
  • A title should be brief and presented clearly, usually below the table number.
  • In certain cases, a long title is preferable for clarification. In these cases, a ‘Catch Title’ may be placed above the ‘Main Title’. For instance , the table’s contents might come after the firm’s name, which appears as a catch title.
  • Contents of Title: The title should include the following information:  (i) Nature of data, or classification criteria (ii) Subject-matter (iii) Place to which the data relates  (iv) Time to which the data relates  (v) Source to which the data belongs  (vi) Reference to the data, if available.

3. Captions or Column Headings:

A column designation is given to explain the figures in the column at the top of each column in a table. This is referred to as a “Column heading” or “Caption”.

  • Captions are used to describe the names or heads of vertical columns.
  • To save space, captions are generally placed in small letters in the middle of the columns.

4. Stubs or Row Headings:

Each row of the table needs to have a heading, similar to a caption or column heading. The headers of horizontal rows are referred to as stubs. A brief description of the row headers may also be provided at the table’s left-hand top.

5. Body of Table:

The table’s most crucial component is its body, which contains data (numerical information).

  • The location of any one figure or data in the table is fixed and determined by the row and column of the table.
  • The columns and rows in the main body’s arrangement of numerical data are arranged from top to bottom.
  • The size and shape of the main body should be planned in accordance with the nature of the figures and the purpose of the study.
  • As the body of the table summarises the facts and conclusions of the statistical investigation, it must be ensured that the table does not have irrelevant information.

6. Unit of Measurement:

If the unit of measurement of the figures in the table (real data) does not change throughout the table, it should always be provided along with the title.

  • However, these units must be mentioned together with stubs or captions if rows or columns have different units.
  • If there are large figures, they should be rounded up and the rounding method should be stated.

7. Head Notes:

If the main title does not convey enough information, a head note is included in small brackets in prominent words right below the main title.

  • A head-note is included to convey any relevant information.
  • For instance, the table frequently uses the units of measurement “in million rupees,” “in tonnes,” “in kilometres,” etc. Head notes are also known as Prefatory Notes .

8. Source Note:

A source note refers to the place where information was obtained.

  • In the case of secondary data, a source note is provided.
  • Name of the book, page number, table number, etc., from which the data were collected should all be included in the source. If there are multiple sources, each one must be listed in the source note.
  • If a reader wants to refer to the original data, the source note enables him to locate the data. Usually, the source note appears at the bottom of the table. For example, the source note may be: ‘Census of India, 2011’.
  • Importance: A source note is useful for three reasons: -> It provides credit to the source (person or group), who collected the data; -> It provides a reference to source material that may be more complete; -> It offers some insight into the reliability of the information and its source.

9. Footnotes:

The footnote is the last part of the table. The unique characteristic of the data content of the table that is not self-explanatory and has not previously been explained is mentioned in the footnote.

  • Footnotes are used to provide additional information that is not provided by the heading, title, stubs, caption, etc.
  • When there are many footnotes, they are numbered in order.
  • Footnotes are identified by the symbols *, @, £, etc.
  • In general, footnotes are used for the following reasons: (i) To highlight any exceptions to the data (ii)Any special circumstances affecting the data; and (iii)To clarify any information in the data.

different types of data presentation in statistics

Merits of Tabular Presentation of Data

The following are the merits of tabular presentation of data:

  • Brief and Simple Presentation: Tabular presentation is possibly the simplest method of data presentation. As a result, information is simple to understand. A significant amount of statistical data is also presented in a very brief manner.
  • Facilitates Comparison: By grouping the data into different classes, tabulation facilitates data comparison.
  • Simple Analysis: Analysing data from tables is quite simple. One can determine the data’s central tendency, dispersion, and correlation by organising the data as a table.
  • Highlights Characteristics of the Data:  Tabulation highlights characteristics of the data. As a result of this, it is simple to remember the statistical facts.
  • Cost-effective: Tabular presentation is a very cost-effective way to convey data. It saves time and space.
  • Provides Reference: As the data provided in a tabular presentation can be used for other studies and research, it acts as a source of reference.

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  • Knowledge Base

Descriptive Statistics | Definitions, Types, Examples

Published on July 9, 2020 by Pritha Bhandari . Revised on June 21, 2023.

Descriptive statistics summarize and organize characteristics of a data set. A data set is a collection of responses or observations from a sample or entire population.

In quantitative research , after collecting data, the first step of statistical analysis is to describe characteristics of the responses, such as the average of one variable (e.g., age), or the relation between two variables (e.g., age and creativity).

The next step is inferential statistics , which help you decide whether your data confirms or refutes your hypothesis and whether it is generalizable to a larger population.

Table of contents

Types of descriptive statistics, frequency distribution, measures of central tendency, measures of variability, univariate descriptive statistics, bivariate descriptive statistics, other interesting articles, frequently asked questions about descriptive statistics.

There are 3 main types of descriptive statistics:

  • The distribution concerns the frequency of each value.
  • The central tendency concerns the averages of the values.
  • The variability or dispersion concerns how spread out the values are.

Types of descriptive statistics

You can apply these to assess only one variable at a time, in univariate analysis, or to compare two or more, in bivariate and multivariate analysis.

  • Go to a library
  • Watch a movie at a theater
  • Visit a national park

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A data set is made up of a distribution of values, or scores. In tables or graphs, you can summarize the frequency of every possible value of a variable in numbers or percentages. This is called a frequency distribution .

  • Simple frequency distribution table
  • Grouped frequency distribution table
Gender Number
Male 182
Female 235
Other 27

From this table, you can see that more women than men or people with another gender identity took part in the study. In a grouped frequency distribution, you can group numerical response values and add up the number of responses for each group. You can also convert each of these numbers to percentages.

Library visits in the past year Percent
0–4 6%
5–8 20%
9–12 42%
13–16 24%
17+ 8%

Measures of central tendency estimate the center, or average, of a data set. The mean, median and mode are 3 ways of finding the average.

Here we will demonstrate how to calculate the mean, median, and mode using the first 6 responses of our survey.

The mean , or M , is the most commonly used method for finding the average.

To find the mean, simply add up all response values and divide the sum by the total number of responses. The total number of responses or observations is called N .

Mean number of library visits
Data set 15, 3, 12, 0, 24, 3
Sum of all values 15 + 3 + 12 + 0 + 24 + 3 = 57
Total number of responses = 6
Mean Divide the sum of values by to find : 57/6 =

The median is the value that’s exactly in the middle of a data set.

To find the median, order each response value from the smallest to the biggest. Then , the median is the number in the middle. If there are two numbers in the middle, find their mean.

Median number of library visits
Ordered data set 0, 3, 3, 12, 15, 24
Middle numbers 3, 12
Median Find the mean of the two middle numbers: (3 + 12)/2 =

The mode is the simply the most popular or most frequent response value. A data set can have no mode, one mode, or more than one mode.

To find the mode, order your data set from lowest to highest and find the response that occurs most frequently.

Mode number of library visits
Ordered data set 0, 3, 3, 12, 15, 24
Mode Find the most frequently occurring response:

Measures of variability give you a sense of how spread out the response values are. The range, standard deviation and variance each reflect different aspects of spread.

The range gives you an idea of how far apart the most extreme response scores are. To find the range , simply subtract the lowest value from the highest value.

Standard deviation

The standard deviation ( s or SD ) is the average amount of variability in your dataset. It tells you, on average, how far each score lies from the mean. The larger the standard deviation, the more variable the data set is.

There are six steps for finding the standard deviation:

  • List each score and find their mean.
  • Subtract the mean from each score to get the deviation from the mean.
  • Square each of these deviations.
  • Add up all of the squared deviations.
  • Divide the sum of the squared deviations by N – 1.
  • Find the square root of the number you found.
Raw data Deviation from mean Squared deviation
15 15 – 9.5 = 5.5 30.25
3 3 – 9.5 = -6.5 42.25
12 12 – 9.5 = 2.5 6.25
0 0 – 9.5 = -9.5 90.25
24 24 – 9.5 = 14.5 210.25
3 3 – 9.5 = -6.5 42.25
= 9.5 Sum = 0 Sum of squares = 421.5

Step 5: 421.5/5 = 84.3

Step 6: √84.3 = 9.18

The variance is the average of squared deviations from the mean. Variance reflects the degree of spread in the data set. The more spread the data, the larger the variance is in relation to the mean.

To find the variance, simply square the standard deviation. The symbol for variance is s 2 .

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different types of data presentation in statistics

Univariate descriptive statistics focus on only one variable at a time. It’s important to examine data from each variable separately using multiple measures of distribution, central tendency and spread. Programs like SPSS and Excel can be used to easily calculate these.

Visits to the library
6
Mean 9.5
Median 7.5
Mode 3
Standard deviation 9.18
Variance 84.3
Range 24

If you were to only consider the mean as a measure of central tendency, your impression of the “middle” of the data set can be skewed by outliers, unlike the median or mode.

Likewise, while the range is sensitive to outliers , you should also consider the standard deviation and variance to get easily comparable measures of spread.

If you’ve collected data on more than one variable, you can use bivariate or multivariate descriptive statistics to explore whether there are relationships between them.

In bivariate analysis, you simultaneously study the frequency and variability of two variables to see if they vary together. You can also compare the central tendency of the two variables before performing further statistical tests .

Multivariate analysis is the same as bivariate analysis but with more than two variables.

Contingency table

In a contingency table, each cell represents the intersection of two variables. Usually, an independent variable (e.g., gender) appears along the vertical axis and a dependent one appears along the horizontal axis (e.g., activities). You read “across” the table to see how the independent and dependent variables relate to each other.

Number of visits to the library in the past year
Group 0–4 5–8 9–12 13–16 17+
Children 32 68 37 23 22
Adults 36 48 43 83 25

Interpreting a contingency table is easier when the raw data is converted to percentages. Percentages make each row comparable to the other by making it seem as if each group had only 100 observations or participants. When creating a percentage-based contingency table, you add the N for each independent variable on the end.

Visits to the library in the past year (Percentages)
Group 0–4 5–8 9–12 13–16 17+
Children 18% 37% 20% 13% 12% 182
Adults 15% 20% 18% 35% 11% 235

From this table, it is more clear that similar proportions of children and adults go to the library over 17 times a year. Additionally, children most commonly went to the library between 5 and 8 times, while for adults, this number was between 13 and 16.

Scatter plots

A scatter plot is a chart that shows you the relationship between two or three variables . It’s a visual representation of the strength of a relationship.

In a scatter plot, you plot one variable along the x-axis and another one along the y-axis. Each data point is represented by a point in the chart.

From your scatter plot, you see that as the number of movies seen at movie theaters increases, the number of visits to the library decreases. Based on your visual assessment of a possible linear relationship, you perform further tests of correlation and regression.

Descriptive statistics: Scatter plot

If you want to know more about statistics , methodology , or research bias , make sure to check out some of our other articles with explanations and examples.

  • Statistical power
  • Pearson correlation
  • Degrees of freedom
  • Statistical significance

Methodology

  • Cluster sampling
  • Stratified sampling
  • Focus group
  • Systematic review
  • Ethnography
  • Double-Barreled Question

Research bias

  • Implicit bias
  • Publication bias
  • Cognitive bias
  • Placebo effect
  • Pygmalion effect
  • Hindsight bias
  • Overconfidence bias

Descriptive statistics summarize the characteristics of a data set. Inferential statistics allow you to test a hypothesis or assess whether your data is generalizable to the broader population.

The 3 main types of descriptive statistics concern the frequency distribution, central tendency, and variability of a dataset.

  • Distribution refers to the frequencies of different responses.
  • Measures of central tendency give you the average for each response.
  • Measures of variability show you the spread or dispersion of your dataset.
  • Univariate statistics summarize only one variable  at a time.
  • Bivariate statistics compare two variables .
  • Multivariate statistics compare more than two variables .

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Blog Data Visualization 10 Data Presentation Examples For Strategic Communication

10 Data Presentation Examples For Strategic Communication

Written by: Krystle Wong Sep 28, 2023

Data Presentation Examples

Knowing how to present data is like having a superpower. 

Data presentation today is no longer just about numbers on a screen; it’s storytelling with a purpose. It’s about captivating your audience, making complex stuff look simple and inspiring action. 

To help turn your data into stories that stick, influence decisions and make an impact, check out Venngage’s free chart maker or follow me on a tour into the world of data storytelling along with data presentation templates that work across different fields, from business boardrooms to the classroom and beyond. Keep scrolling to learn more! 

Click to jump ahead:

10 Essential data presentation examples + methods you should know

What should be included in a data presentation, what are some common mistakes to avoid when presenting data, faqs on data presentation examples, transform your message with impactful data storytelling.

Data presentation is a vital skill in today’s information-driven world. Whether you’re in business, academia, or simply want to convey information effectively, knowing the different ways of presenting data is crucial. For impactful data storytelling, consider these essential data presentation methods:

1. Bar graph

Ideal for comparing data across categories or showing trends over time.

Bar graphs, also known as bar charts are workhorses of data presentation. They’re like the Swiss Army knives of visualization methods because they can be used to compare data in different categories or display data changes over time. 

In a bar chart, categories are displayed on the x-axis and the corresponding values are represented by the height of the bars on the y-axis. 

different types of data presentation in statistics

It’s a straightforward and effective way to showcase raw data, making it a staple in business reports, academic presentations and beyond.

Make sure your bar charts are concise with easy-to-read labels. Whether your bars go up or sideways, keep it simple by not overloading with too many categories.

different types of data presentation in statistics

2. Line graph

Great for displaying trends and variations in data points over time or continuous variables.

Line charts or line graphs are your go-to when you want to visualize trends and variations in data sets over time.

One of the best quantitative data presentation examples, they work exceptionally well for showing continuous data, such as sales projections over the last couple of years or supply and demand fluctuations. 

different types of data presentation in statistics

The x-axis represents time or a continuous variable and the y-axis represents the data values. By connecting the data points with lines, you can easily spot trends and fluctuations.

A tip when presenting data with line charts is to minimize the lines and not make it too crowded. Highlight the big changes, put on some labels and give it a catchy title.

different types of data presentation in statistics

3. Pie chart

Useful for illustrating parts of a whole, such as percentages or proportions.

Pie charts are perfect for showing how a whole is divided into parts. They’re commonly used to represent percentages or proportions and are great for presenting survey results that involve demographic data. 

Each “slice” of the pie represents a portion of the whole and the size of each slice corresponds to its share of the total. 

different types of data presentation in statistics

While pie charts are handy for illustrating simple distributions, they can become confusing when dealing with too many categories or when the differences in proportions are subtle.

Don’t get too carried away with slices — label those slices with percentages or values so people know what’s what and consider using a legend for more categories.

different types of data presentation in statistics

4. Scatter plot

Effective for showing the relationship between two variables and identifying correlations.

Scatter plots are all about exploring relationships between two variables. They’re great for uncovering correlations, trends or patterns in data. 

In a scatter plot, every data point appears as a dot on the chart, with one variable marked on the horizontal x-axis and the other on the vertical y-axis.

different types of data presentation in statistics

By examining the scatter of points, you can discern the nature of the relationship between the variables, whether it’s positive, negative or no correlation at all.

If you’re using scatter plots to reveal relationships between two variables, be sure to add trendlines or regression analysis when appropriate to clarify patterns. Label data points selectively or provide tooltips for detailed information.

different types of data presentation in statistics

5. Histogram

Best for visualizing the distribution and frequency of a single variable.

Histograms are your choice when you want to understand the distribution and frequency of a single variable. 

They divide the data into “bins” or intervals and the height of each bar represents the frequency or count of data points falling into that interval. 

different types of data presentation in statistics

Histograms are excellent for helping to identify trends in data distributions, such as peaks, gaps or skewness.

Here’s something to take note of — ensure that your histogram bins are appropriately sized to capture meaningful data patterns. Using clear axis labels and titles can also help explain the distribution of the data effectively.

different types of data presentation in statistics

6. Stacked bar chart

Useful for showing how different components contribute to a whole over multiple categories.

Stacked bar charts are a handy choice when you want to illustrate how different components contribute to a whole across multiple categories. 

Each bar represents a category and the bars are divided into segments to show the contribution of various components within each category. 

different types of data presentation in statistics

This method is ideal for highlighting both the individual and collective significance of each component, making it a valuable tool for comparative analysis.

Stacked bar charts are like data sandwiches—label each layer so people know what’s what. Keep the order logical and don’t forget the paintbrush for snazzy colors. Here’s a data analysis presentation example on writers’ productivity using stacked bar charts:

different types of data presentation in statistics

7. Area chart

Similar to line charts but with the area below the lines filled, making them suitable for showing cumulative data.

Area charts are close cousins of line charts but come with a twist. 

Imagine plotting the sales of a product over several months. In an area chart, the space between the line and the x-axis is filled, providing a visual representation of the cumulative total. 

different types of data presentation in statistics

This makes it easy to see how values stack up over time, making area charts a valuable tool for tracking trends in data.

For area charts, use them to visualize cumulative data and trends, but avoid overcrowding the chart. Add labels, especially at significant points and make sure the area under the lines is filled with a visually appealing color gradient.

different types of data presentation in statistics

8. Tabular presentation

Presenting data in rows and columns, often used for precise data values and comparisons.

Tabular data presentation is all about clarity and precision. Think of it as presenting numerical data in a structured grid, with rows and columns clearly displaying individual data points. 

A table is invaluable for showcasing detailed data, facilitating comparisons and presenting numerical information that needs to be exact. They’re commonly used in reports, spreadsheets and academic papers.

different types of data presentation in statistics

When presenting tabular data, organize it neatly with clear headers and appropriate column widths. Highlight important data points or patterns using shading or font formatting for better readability.

9. Textual data

Utilizing written or descriptive content to explain or complement data, such as annotations or explanatory text.

Textual data presentation may not involve charts or graphs, but it’s one of the most used qualitative data presentation examples. 

It involves using written content to provide context, explanations or annotations alongside data visuals. Think of it as the narrative that guides your audience through the data. 

Well-crafted textual data can make complex information more accessible and help your audience understand the significance of the numbers and visuals.

Textual data is your chance to tell a story. Break down complex information into bullet points or short paragraphs and use headings to guide the reader’s attention.

10. Pictogram

Using simple icons or images to represent data is especially useful for conveying information in a visually intuitive manner.

Pictograms are all about harnessing the power of images to convey data in an easy-to-understand way. 

Instead of using numbers or complex graphs, you use simple icons or images to represent data points. 

For instance, you could use a thumbs up emoji to illustrate customer satisfaction levels, where each face represents a different level of satisfaction. 

different types of data presentation in statistics

Pictograms are great for conveying data visually, so choose symbols that are easy to interpret and relevant to the data. Use consistent scaling and a legend to explain the symbols’ meanings, ensuring clarity in your presentation.

different types of data presentation in statistics

Looking for more data presentation ideas? Use the Venngage graph maker or browse through our gallery of chart templates to pick a template and get started! 

A comprehensive data presentation should include several key elements to effectively convey information and insights to your audience. Here’s a list of what should be included in a data presentation:

1. Title and objective

  • Begin with a clear and informative title that sets the context for your presentation.
  • State the primary objective or purpose of the presentation to provide a clear focus.

different types of data presentation in statistics

2. Key data points

  • Present the most essential data points or findings that align with your objective.
  • Use charts, graphical presentations or visuals to illustrate these key points for better comprehension.

different types of data presentation in statistics

3. Context and significance

  • Provide a brief overview of the context in which the data was collected and why it’s significant.
  • Explain how the data relates to the larger picture or the problem you’re addressing.

4. Key takeaways

  • Summarize the main insights or conclusions that can be drawn from the data.
  • Highlight the key takeaways that the audience should remember.

5. Visuals and charts

  • Use clear and appropriate visual aids to complement the data.
  • Ensure that visuals are easy to understand and support your narrative.

different types of data presentation in statistics

6. Implications or actions

  • Discuss the practical implications of the data or any recommended actions.
  • If applicable, outline next steps or decisions that should be taken based on the data.

different types of data presentation in statistics

7. Q&A and discussion

  • Allocate time for questions and open discussion to engage the audience.
  • Address queries and provide additional insights or context as needed.

Presenting data is a crucial skill in various professional fields, from business to academia and beyond. To ensure your data presentations hit the mark, here are some common mistakes that you should steer clear of:

Overloading with data

Presenting too much data at once can overwhelm your audience. Focus on the key points and relevant information to keep the presentation concise and focused. Here are some free data visualization tools you can use to convey data in an engaging and impactful way. 

Assuming everyone’s on the same page

It’s easy to assume that your audience understands as much about the topic as you do. But this can lead to either dumbing things down too much or diving into a bunch of jargon that leaves folks scratching their heads. Take a beat to figure out where your audience is coming from and tailor your presentation accordingly.

Misleading visuals

Using misleading visuals, such as distorted scales or inappropriate chart types can distort the data’s meaning. Pick the right data infographics and understandable charts to ensure that your visual representations accurately reflect the data.

Not providing context

Data without context is like a puzzle piece with no picture on it. Without proper context, data may be meaningless or misinterpreted. Explain the background, methodology and significance of the data.

Not citing sources properly

Neglecting to cite sources and provide citations for your data can erode its credibility. Always attribute data to its source and utilize reliable sources for your presentation.

Not telling a story

Avoid simply presenting numbers. If your presentation lacks a clear, engaging story that takes your audience on a journey from the beginning (setting the scene) through the middle (data analysis) to the end (the big insights and recommendations), you’re likely to lose their interest.

Infographics are great for storytelling because they mix cool visuals with short and sweet text to explain complicated stuff in a fun and easy way. Create one with Venngage’s free infographic maker to create a memorable story that your audience will remember.

Ignoring data quality

Presenting data without first checking its quality and accuracy can lead to misinformation. Validate and clean your data before presenting it.

Simplify your visuals

Fancy charts might look cool, but if they confuse people, what’s the point? Go for the simplest visual that gets your message across. Having a dilemma between presenting data with infographics v.s data design? This article on the difference between data design and infographics might help you out. 

Missing the emotional connection

Data isn’t just about numbers; it’s about people and real-life situations. Don’t forget to sprinkle in some human touch, whether it’s through relatable stories, examples or showing how the data impacts real lives.

Skipping the actionable insights

At the end of the day, your audience wants to know what they should do with all the data. If you don’t wrap up with clear, actionable insights or recommendations, you’re leaving them hanging. Always finish up with practical takeaways and the next steps.

Can you provide some data presentation examples for business reports?

Business reports often benefit from data presentation through bar charts showing sales trends over time, pie charts displaying market share,or tables presenting financial performance metrics like revenue and profit margins.

What are some creative data presentation examples for academic presentations?

Creative data presentation ideas for academic presentations include using statistical infographics to illustrate research findings and statistical data, incorporating storytelling techniques to engage the audience or utilizing heat maps to visualize data patterns.

What are the key considerations when choosing the right data presentation format?

When choosing a chart format , consider factors like data complexity, audience expertise and the message you want to convey. Options include charts (e.g., bar, line, pie), tables, heat maps, data visualization infographics and interactive dashboards.

Knowing the type of data visualization that best serves your data is just half the battle. Here are some best practices for data visualization to make sure that the final output is optimized. 

How can I choose the right data presentation method for my data?

To select the right data presentation method, start by defining your presentation’s purpose and audience. Then, match your data type (e.g., quantitative, qualitative) with suitable visualization techniques (e.g., histograms, word clouds) and choose an appropriate presentation format (e.g., slide deck, report, live demo).

For more presentation ideas , check out this guide on how to make a good presentation or use a presentation software to simplify the process.  

How can I make my data presentations more engaging and informative?

To enhance data presentations, use compelling narratives, relatable examples and fun data infographics that simplify complex data. Encourage audience interaction, offer actionable insights and incorporate storytelling elements to engage and inform effectively.

The opening of your presentation holds immense power in setting the stage for your audience. To design a presentation and convey your data in an engaging and informative, try out Venngage’s free presentation maker to pick the right presentation design for your audience and topic. 

What is the difference between data visualization and data presentation?

Data presentation typically involves conveying data reports and insights to an audience, often using visuals like charts and graphs. Data visualization , on the other hand, focuses on creating those visual representations of data to facilitate understanding and analysis. 

Now that you’ve learned a thing or two about how to use these methods of data presentation to tell a compelling data story , it’s time to take these strategies and make them your own. 

But here’s the deal: these aren’t just one-size-fits-all solutions. Remember that each example we’ve uncovered here is not a rigid template but a source of inspiration. It’s all about making your audience go, “Wow, I get it now!”

Think of your data presentations as your canvas – it’s where you paint your story, convey meaningful insights and make real change happen. 

So, go forth, present your data with confidence and purpose and watch as your strategic influence grows, one compelling presentation at a time.

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  • Indian J Crit Care Med
  • v.23(Suppl 2); 2019 Jun

An Introduction to Statistics – Data Types, Distributions and Summarizing Data

Priya ranganathan.

1 Department of Anesthesiology, Tata Memorial Hospital, Homi Bhabha National Institute, Mumbai, Maharashtra, India

Nithya J Gogtay

2 Department of Clinical Pharmacology, King Edward Memorial Hospital, Mumbai, Maharashtra, India

The purpose of research is to gather data, which can then be used to inform decision-making. Data can be of various types and an understanding of this is crucial for its proper analysis and interpretation. In this article, we look at various types and distributions of data, and methods to summarize this data.

How to cite this article

Ranganathan P, Gogtay NJ, An Introduction to Statistics – Data Types, Distributions and Summarizing Data. Indian J Crit Care Med 2019;23(Suppl 2):S169–S170.

INTRODUCTION

In the first article of this series, we look at types of data and the methods used to describe or summarize data. Data is defined as ‘factual information (such as measurements or statistics) used as a basis for reasoning, discussion, or calculation’. 1 As statistics begins with data collection, understanding data is important, as it will help apply the right statistical tests, make the appropriate assumptions and draw meaningful and robust conclusions.

Classification of Data

At the highest level, data can be broadly classified as qualitative data (also known as categorical data ) or quantitative data (also known as numerical data ).

Qualitative or categorical data answers the question ‘What type’ or ‘Which category’. Gender (male/female), marital status (married/divorced/widowed/single), severity of pain on visual analog scale (mild/moderate/severe) are examples of qualitative or categorical data. Within categorical data, there are subtypes. Nominal data is data that does not follow any particular natural order, e.g. marital status (married / divorced/ widowed/ single). Here, there is no sequence between the various categories. In contrast, severity of pain can be ranked in ascending order as none/mild/moderate/severe/unbearable. This is known as ordinal data . Categorical data can also be classified depending on the number of categories. If only two categories are present e.g., dead/alive, married/unmarried – then the data is binary or dichotomous . If more than two categories are present e.g., married/divorced/widowed/single then this is non-binary data . In summary, qualitative data deals with characteristics, traits or descriptors or judgements.

Note: While collecting data, it is useful to collect it in as many categories as required so that information is not missed out. Subsequently, if needed, the researcher can rearrange the categories and collapse them into binary data or two categories for ease of analysis and interpretation.

Quantitative or numerical data is data that can be counted and answers the question ‘How many’ or ‘How much”. For example, age, height, weight, blood pressure, number of children, number of hospital visits. Numerical data can be further classified into discrete data and continuous data. Discrete data is data that can only be counted in whole numbers. e.g., number of hospital visits, Glasgow Coma Score, Richmond Agitation Sedation Scale, modified Rankin scale. This type of data cannot be represented in decimals – so Glasgow Coma Scale score can be 7 or 8 not 7.5. Continuous data is data that theoretically has no gap between data points can be counted in decimals (depending on the precision of the measuring instrument) e.g., blood glucose, hemoglobin, serum lipids. In summary, quantitative data deals with objective measurements.

Note: The same outcome can be measured as either numerical or categorical data depending on the measuring tool. For example, pain measured on a visual analog scale is categorical data (none/mild/moderate/severe/unbearable). The same outcome can be measured on a numerical rating scale of 0–10 where 0 represents no pain and 10 represents unbearable pain. Thus, the purpose of data is to finally answer the research question and the classification of data is not sacrosanct.

Distribution of Data

The distribution of data obtained from a sample is crucial to understand how to analyze it. There are various probability distributions for different types of data. Of these, one particularly important type used in everyday research is the distribution of continuous numerical data. This data may either be normally distributed or skewed.

Normally distributed data is data that follows a symmetric bell-shaped curve (Gaussian distribution) ( Fig. 1 ). Here, most of the data observations are centered around the middle and the curve gradually tapers on either side. Statisticians have formal methods of assessing normality of distribution. The simplest of these is to plot a histogram and visually inspect the distribution of the data. Other methods involve testing normality using a Q-Q plot or using the Kolmogorov Smirnov or the Shapiro Wilk tests.

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Normal distribution of data - the mean, median and mode are fairly close to each other

As against this, skewed data does not have a symmetric distribution and may have a long tail on one side ( Fig. 2 ). Duration of surgery, duration of hospital stay or ICU stay are examples of data that is likely to be skewed.

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Skewed distribution of data - the mean, median and mode differ from each other

Note: Distribution of data is important in the choice of statistical test for analysis. Tests that assume a normal or Gaussian distribution are known as parametric tests and tests that do not make assumptions about distribution are known as non-parametric or distribution-free tests. The former are in general more powerful tests.

Summarizing Data

It is often difficult to represent individual data from multiple participants in a study unless these numbers are really small. For example, if there are 100 participants in a study, we cannot enumerate the ages of each of the participants. We therefore use certain measures to summarize this data and allow us to represent it easily.

For categorical data, we use percentages and depict this using bar graphs or pie charts. Refer to Table 1 of the article by Nielsen and colleagues, in which baseline characteristics of participants are listed. 2 Gender, medical history and some of the characteristics of the cardiac arrest are examples of categorical data. These are shown as actual numbers with percentages in brackets.

For numerical data, we depict the ‘average’, which is “middle” of the data and the ‘dispersion’, which tells us how far away from the ‘average’ most of the values lie. If data is normally distributed, the average is the arithmetic mean . The spread of the data around the mean is depicted by the standard deviation . The larger the standard deviation, the more dispersed is the data (i.e., higher is the variance within the data). For example, in Table 1 of the article by Nielsen, age, body temperature, serum pH and serum lactate are all represented by the mean and standard deviation. 2 Similarly, in Table 1 of the article by Nishikimi, several baseline characteristics are represented by their mean and standard deviation. 3 For normally distributed data, the mean, median and mode are fairly close to each other.

For skewed data, the arithmetical mean does not give an idea of the true average. We therefore use another summary statistic called the median (or the 50th centile). For this, the data is arranged in ascending or descending order and divided into 100 equal parts (percentiles). The point that corresponds to the 50th percentile is the median (half of the observations are greater than and half are lesser than this value). The 25th to 75th percentiles give the inter-quartile range . In Table 1 of the article by Nielsen, time from cardiac arrest to event and Glasgow Coma scale are both examples of data that is represented by median and interquartile range. 2 Graphically, a box-and-whisker plot or a stem-and-leaf plot help good visualization of skewed data. Readers can refer to Table 2A of the article by Nishikimi, in which duration of ICU stay is depicted by a box and whiskers plot. 3 Unlike the mean, the median is not affected by extreme data points.

Rarely, one will find reference to another measure called the mode . The mode represents the observation that has the highest frequency. For example, if one was looking at age-wise distribution of incidence of a particular cancer, then the mode would tell us which age group had the highest incidence.

Care with Data

The science of statistics begins with collection of data. Apart from understanding data types, distributions and how to summarize data, we need to be meticulous in the process of collection and extremely careful in writing, entering data into software or excel sheets or transcribing data, as errors can seriously impact conclusions and the consequent decision making in patient care.

Source of support: Nil

Conflict of interest: None

  • Graphic Presentation of Data

Apart from diagrams, Graphic presentation is another way of the presentation of data and information. Usually, graphs are used to present time series and frequency distributions. In this article, we will look at the graphic presentation of data and information along with its merits, limitations , and types.

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Construction of a graph.

The graphic presentation of data and information offers a quick and simple way of understanding the features and drawing comparisons. Further, it is an effective analytical tool and a graph can help us in finding the mode, median, etc.

We can locate a point in a plane using two mutually perpendicular lines – the X-axis (the horizontal line) and the Y-axis (the vertical line). Their point of intersection is the Origin .

We can locate the position of a point in terms of its distance from both these axes. For example, if a point P is 3 units away from the Y-axis and 5 units away from the X-axis, then its location is as follows:

presentation of data and information

Browse more Topics under Descriptive Statistics

  • Definition and Characteristics of Statistics
  • Stages of Statistical Enquiry
  • Importance and Functions of Statistics
  • Nature of Statistics – Science or Art?
  • Application of Statistics
  • Law of Statistics and Distrust of Statistics
  • Meaning and Types of Data
  • Methods of Collecting Data
  • Sample Investigation
  • Classification of Data
  • Tabulation of Data
  • Frequency Distribution of Data
  • Diagrammatic Presentation of Data
  • Measures of Central Tendency
  • Mean Median Mode
  • Measures of Dispersion
  • Standard Deviation
  • Variance Analysis

Some points to remember:

  • We measure the distance of the point from the Y-axis along the X-axis. Similarly, we measure the distance of the point from the X-axis along the Y-axis. Therefore, to measure 3 units from the Y-axis, we move 3 units along the X-axis and likewise for the other coordinate .
  • We then draw perpendicular lines from these two points.
  • The point where the perpendiculars intersect is the position of the point P.
  • We denote it as follows (3,5) or (abscissa, ordinate). Together, they are the coordinates of the point P.
  • The four parts of the plane are Quadrants.
  • Also, we can plot different points for a different pair of values.

General Rules for Graphic Presentation of Data and Information

There are certain guidelines for an attractive and effective graphic presentation of data and information. These are as follows:

  • Suitable Title – Ensure that you give a suitable title to the graph which clearly indicates the subject for which you are presenting it.
  • Unit of Measurement – Clearly state the unit of measurement below the title.
  • Suitable Scale – Choose a suitable scale so that you can represent the entire data in an accurate manner.
  • Index – Include a brief index which explains the different colors and shades, lines and designs that you have used in the graph. Also, include a scale of interpretation for better understanding.
  • Data Sources – Wherever possible, include the sources of information at the bottom of the graph.
  • Keep it Simple – You should construct a graph which even a layman (without any exposure in the areas of statistics or mathematics) can understand.
  • Neat – A graph is a visual aid for the presentation of data and information. Therefore, you must keep it neat and attractive. Choose the right size, right lettering, and appropriate lines, colors, dashes, etc.

Merits of a Graph

  • The graph presents data in a manner which is easier to understand.
  • It allows us to present statistical data in an attractive manner as compared to tables. Users can understand the main features, trends, and fluctuations of the data at a glance.
  • A graph saves time.
  • It allows the viewer to compare data relating to two different time-periods or regions.
  • The viewer does not require prior knowledge of mathematics or statistics to understand a graph.
  • We can use a graph to locate the mode, median, and mean values of the data.
  • It is useful in forecasting, interpolation, and extrapolation of data.

Limitations of a Graph

  • A graph lacks complete accuracy of facts.
  • It depicts only a few selected characteristics of the data.
  • We cannot use a graph in support of a statement.
  • A graph is not a substitute for tables.
  • Usually, laymen find it difficult to understand and interpret a graph.
  • Typically, a graph shows the unreasonable tendency of the data and the actual values are not clear.

Types of Graphs

Graphs are of two types:

  • Time Series graphs
  • Frequency Distribution graphs

Time Series Graphs

A time series graph or a “ histogram ” is a graph which depicts the value of a variable over a different point of time. In a time series graph, time is the most important factor and the variable is related to time. It helps in the understanding and analysis of the changes in the variable at a different point of time. Many statisticians and businessmen use these graphs because they are easy to understand and also because they offer complex information in a simple manner.

Further, constructing a time series graph does not require a user with technical skills. Here are some major steps in the construction of a time series graph:

  • Represent time on the X-axis and the value of the variable on the Y-axis.
  • Start the Y-value with zero and devise a suitable scale which helps you present the whole data in the given space.
  • Plot the values of the variable and join different point with a straight line.
  • You can plot multiple variables through different lines.

You can use a line graph to summarize how two pieces of information are related and how they vary with each other.

  • You can compare multiple continuous data-sets easily
  • You can infer the interim data from the graph line

Disadvantages

  • It is only used with continuous data.

Use of a false Base Line

Usually, in a graph, the vertical line starts from the Origin. However, in some cases, a false Base Line is used for a better representation of the data. There are two scenarios where you should use a false Base Line:

  • To magnify the minor fluctuation in the time series data
  • To economize the space

Net Balance Graph

If you have to show the net balance of income and expenditure or revenue and costs or imports and exports, etc., then you must use a net balance graph. You can use different colors or shades for positive and negative differences.

Frequency Distribution Graphs

Let’s look at the different types of frequency distribution graphs.

A histogram is a graph of a grouped frequency distribution. In a histogram, we plot the class intervals on the X-axis and their respective frequencies on the Y-axis. Further, we create a rectangle on each class interval with its height proportional to the frequency density of the class.

presentation of data and information

Frequency Polygon or Histograph

A frequency polygon or a Histograph is another way of representing a frequency distribution on a graph. You draw a frequency polygon by joining the midpoints of the upper widths of the adjacent rectangles of the histogram with straight lines.

presentation of data and information

Frequency Curve

When you join the verticals of a polygon using a smooth curve, then the resulting figure is a Frequency Curve. As the number of observations increase, we need to accommodate more classes. Therefore, the width of each class reduces. In such a scenario, the variable tends to become continuous and the frequency polygon starts taking the shape of a frequency curve.

Cumulative Frequency Curve or Ogive

A cumulative frequency curve or Ogive is the graphical representation of a cumulative frequency distribution. Since a cumulative frequency is either of a ‘less than’ or a ‘more than’ type, Ogives are of two types too – ‘less than ogive’ and ‘more than ogive’.

presentation of data and information

Scatter Diagram

A scatter diagram or a dot chart enables us to find the nature of the relationship between the variables. If the plotted points are scattered a lot, then the relationship between the two variables is lesser.

presentation of data and information

Solved Question

Q1. What are the general rules for the graphic presentation of data and information?

Answer: The general rules for the graphic presentation of data are:

  • Use a suitable title
  • Clearly specify the unit of measurement
  • Ensure that you choose a suitable scale
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  • If possible, provide the sources of information at the bottom of the graph
  • Keep the graph simple and neat.

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Types of Data in Statistics – A Comprehensive Guide

  • September 15, 2023

Statistics is a domain that revolves around the collection, analysis, interpretation, presentation, and organization of data. To appropriately utilize statistical methods and produce meaningful results, understanding the types of data is crucial.

different types of data presentation in statistics

In this Blog post we will learn

  • Qualitative Data (Categorical Data) 1.1. Nominal Data: 1.2. Ordinal Data:
  • Quantitative Data (Numerical Data) 2.1. Discrete Data: 2.2. Continuous Data:
  • Time-Series Data:

Let’s explore the different types of data in statistics, supplemented with examples and visualization methods using Python.

1. Qualitative Data (Categorical Data)

We often term qualitative data as categorical data, and you can divide it into categories, but you cannot measure or quantify it.

1.1. Nominal Data:

Nominal data represents categories or labels without any inherent order, ranking, or numerical significance as a type of categorical data. In other words, nominal data classifies items into distinct groups or classes based on some qualitative characteristic, but the categories have no natural or meaningful order associated with them.

Key Characteristics

  • Distinct Categories: Nominal data consists of discrete, non-numeric categories or labels. These categories represent different attributes or classes, but there is no inherent hierarchy or ranking among them.

No Quantitative Meaning: Unlike ordinal, interval, or ratio data, nominal data does not imply any quantitative or numerical meaning. The categories are purely qualitative and serve as labels for grouping.

Arbitrary Assignment: The assignment of items to categories in nominal data is often arbitrary and based on some subjective or contextual criteria. For example, assigning items to categories like “red,” “blue,” or “green” for colors is arbitrary.

No Mathematical Operations: Arithmetic operations like addition, subtraction, or multiplication are not meaningful with nominal data because there is no numerical significance to the categories.

Examples of nominal data include:

  • Gender categories (e.g., “male,” “female,” “other”).
  • Marital status (e.g., “single,” “married,” “divorced,” “widowed”).
  • Types of animals (e.g., “cat,” “dog,” “horse,” “bird”).
  • Ethnicity or race (e.g., “Caucasian,” “African American,” “Asian,” “Hispanic”).

different types of data presentation in statistics

1.2. Ordinal Data:

Ordinal data is a type of categorical data that represents values with a meaningful order or ranking but does not have a consistent or evenly spaced numerical difference between the values. In other words, ordinal data has categories that can be ordered or ranked, but the intervals between the categories are not uniform or measurable.

different types of data presentation in statistics

  • Ordered Categories: Ordinal data consists of categories or labels that have a specific order or hierarchy. These categories represent different levels of a qualitative characteristic, but the precise difference between them is not defined.

Non-Numeric Labels: The categories in ordinal data are typically represented by non-numeric labels or symbols, such as “low,” “medium,” and “high” for levels of satisfaction or “small,” “medium,” and “large” for T-shirt sizes.

No Fixed Intervals: Unlike interval or ratio data, where the intervals between values have a consistent meaning and can be measured, ordinal data does not have fixed or uniform intervals. In other words, you cannot say that the difference between “low” and “medium” is the same as the difference between “medium” and “high.”

Limited Arithmetic Operations: Arithmetic operations like addition and subtraction are not meaningful with ordinal data because the intervals between categories are not quantifiable. However, some basic operations like counting frequencies, calculating medians, or finding modes can still be performed.

Examples of ordinal data include:

  • Educational attainment levels (e.g., “high school,” “bachelor’s degree,” “master’s degree”).
  • Customer satisfaction ratings (e.g., “very dissatisfied,” “somewhat dissatisfied,” “neutral,” “satisfied,” “very satisfied”).
  • Likert scale responses (e.g., “strongly disagree,” “disagree,” “neutral,” “agree,” “strongly agree”).

different types of data presentation in statistics

2. Quantitative Data (Numerical Data)

Quantitative data represents quantities and can be measured.

2.1. Discrete Data:

Discrete data refers to a type of data that consists of distinct, separate values or categories. These values are typically counted and are often whole numbers, although they don’t have to be limited to integers. Discrete data can only take on specific, finite values within a defined range.

Key characteristics of discrete data include:

a. Countable Values : Discrete data represents individual, separate items or categories that can be counted or enumerated. For example, the number of students in a classroom, the number of cars in a parking lot, or the number of pets in a household are all discrete data.

b. Distinct Categories : Each value in discrete data represents a distinct category or class. These categories are often non-overlapping, meaning that an item can belong to one category only, with no intermediate values.

c. Gaps between Values : There are gaps or spaces between the values in discrete data. For example, if you are counting the number of people in a household, you can have values like 1, 2, 3, and so on, but you can’t have values like 1.5 or 2.75.

d. Often Represented Graphically with Bar Charts : Discrete data is commonly visualized using bar charts or histograms, where each category is represented by a separate bar, and the height of the bar corresponds to the frequency or count of that category.

* Examples of discrete data include:

The number of children in a family. The number of defects in a batch of products. The number of goals scored by a soccer team in a season. The number of days in a week (Monday, Tuesday, etc.). The types of cars in a parking lot (sedan, SUV, truck).

different types of data presentation in statistics

2.2. Continuous Data:

Continuous data, also known as continuous variables or quantitative data, is a type of data that can take on an infinite number of values within a given range. It represents measurements that can be expressed with a high level of precision and are typically numeric in nature. Unlike discrete data, which consists of distinct, separate values, continuous data can have values at any point along a continuous scale.

  • Infinite Values: Continuous data can take on an infinite number of values within a defined range. These values can include decimals, fractions, and any other real numbers.

Precision: Continuous data is often associated with high precision, meaning that measurements can be made with great detail. For example, temperature, height, and weight can be measured to multiple decimal places.

No Gaps or Discontinuities: There are no gaps, spaces, or jumps between values in continuous data. You can have values that are very close to each other without any distinct categories or separations.

Graphical Representation: Continuous data is commonly visualized using line charts or scatter plots, where data points are connected with lines to show the continuous nature of the data.

Examples of continuous data include:

  • Temperature readings, such as 20.5°C or 72.3°F.
  • Height measurements, like 175.2 cm or 5.8 feet.
  • Weight measurements, such as 68.7 kg or 151.3 pounds.
  • Time intervals, like 3.45 seconds or 1.25 hours.
  • Age of individuals, which can include decimals (e.g., 27.5 years).

different types of data presentation in statistics

3. Time-Series Data:

Time-series data is a type of data that is collected or recorded over a sequence of equally spaced time intervals. It represents how a particular variable or set of variables changes over time. Each data point in a time series is associated with a specific timestamp, which can be regular (e.g., hourly, daily, monthly) or irregular (e.g., timestamps recorded at random intervals).

  • Temporal Order: Time-series data is ordered chronologically, with each data point occurring after the previous one. This temporal order is essential for analyzing and modeling time-dependent patterns.

Equally Spaced or Irregular Intervals: Time series can have equally spaced intervals, such as daily stock prices, or irregular intervals, like timestamped customer orders. The choice of interval depends on the nature of the data and the context of the analysis.

Seasonality and Trends: Time-series data often exhibits seasonality, which refers to repeating patterns or cycles, and trends, which represent long-term changes or movements in the data. Understanding these patterns is crucial for forecasting and decision-making.

Noise and Variability: Time series may contain noise or random fluctuations that make it challenging to discern underlying patterns. Statistical techniques are often used to filter out noise and identify meaningful patterns.

Applications: Time-series data is widely used in various fields, including finance (stock prices, economic indicators), meteorology (weather data), epidemiology (disease outbreaks), and manufacturing (production processes), among others. It is valuable for making predictions, monitoring trends, and understanding the dynamics of processes over time.

Visualization : Line charts are most suitable for time-series data.

different types of data presentation in statistics

4. Conclusion

Understanding the types of data is crucial as each type requires different methods of analysis. For instance, you wouldn’t use the same statistical test for nominal data as you would for continuous data. By categorizing your data correctly, you can apply the most suitable statistical tools and draw accurate conclusions.

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F statistic formula – explained, correlation – connecting the dots, the role of correlation in data analysis, hypothesis testing – a deep dive into hypothesis testing, the backbone of statistical inference, sampling and sampling distributions – a comprehensive guide on sampling and sampling distributions, law of large numbers – a deep dive into the world of statistics, central limit theorem – a deep dive into central limit theorem and its significance in statistics, similar articles, complete introduction to linear regression in r, how to implement common statistical significance tests and find the p value, logistic regression – a complete tutorial with examples in r.

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Mastering the Art of Presenting Data in PowerPoint

Bryan Gamero

Presenting data in PowerPoint is easy. However, making it visually appealing and effective takes more time and effort. It’s not hard to bore your audience with the same old data presentation formats. So, there is one simple golden rule: Make it not boring.

When used correctly, data can add weight, authority, and punch to your message. It should support and highlight your ideas, making a concept come to life. But this begs the question: How to present data in PowerPoint?

After talking to our 200+ expert presentation designers, I compiled information about their best-kept secrets to presenting data in PowerPoint. 

Below, I’ll show our designers ' favorite ways to add data visualization for global customers and their expert tips for making your data shine. Read ahead and master the art of data visualization in PowerPoint!

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Feel free to explore sections to find what's most useful!

How to present data in PowePoint: a step-by-step guide

Creative ways to present data in powerpoint.

  • Tips for data visualization

Seeking to optimize your presentations? – 24Slides designers have got you covered!

How you present your data can make or break your presentation. It can make it stand out and stick with your audience, or make it fall flat from the go.

It’s not enough to just copy and paste your data into a presentation slide. Luckily, PowerPoint has many smart data visualization tools! You only need to put in your numbers, and PowerPoint will work it up for you.

Follow these steps, and I guarantee your presentations will level up!

1. Collect your data

First things first, and that is to have all your information ready. Especially for long business presentations, there can be a lot of information to consider when working on your slides. Having it all organized and ready to use will make the whole process much easier to go through.

Consider where your data comes from, whether from research, surveys, or databases. Make sure your data is accurate, up-to-date, and relevant to your presentation topic.

Your goal will be to create clear conclusions based on your data and highlight trends.

Presenting data in PowePoint

2. Know your audience

Knowing who your audience is and the one thing you want them to get from your data is vital. If you don’t have any idea where to start, you can begin with these key questions:

  • What impact do you want your data to make on them?
  • Is the subject of your presentation familiar to them?
  • Are they fellow sales professionals?
  • Are they interested in the relationships in the data you’re presenting?

By answering these, you'll be able to clearly understand the purpose of your data. As a storyteller, you want to capture your audience’s attention.

3. Choose a data visualization option

One key to data visualization in PowerPoint is being aware of your choices and picking the best one for your needs. This depends on the type of data you’re trying to showcase and your story.

When showcasing growth over time, you won’t use a spider chart but a line chart. If you show percentages, a circle graph will probably work better than a timeline. As you can see, knowing how to work with charts, graphs, and tables can level up your presentation.

Later, we’ll review some of the most common tools for data visualization in PowerPoint. This will include what these graphs and charts are best for and how to make the most of each. So read ahead for more information about how to present data in PowerPoint!

Data Visualization Template

4. Be creative!

PowerPoint can assist with creating graphs and charts, but it's up to you to perfect them. Take into account that PowerPoint has many options. So, don't be afraid to think outside the box when presenting your data.

To enhance your presentation design, try out different color schemes, fonts, and layouts. Add images, icons, and visual elements to highlight your ideas.

If this sounds complicated to you, there's no need to worry. At the end of this article, you’ll find some easy tips for upgrading your data visualization design!

At this point, you might wonder: what is the best way to present data in PowerPoint? Well, let me tell you: it's all about charts. To accomplish a polished presentation, you must use charts instead of words. When visualizing quantitative data, a picture is worth a thousand words.

Based on +10 years of expertise, we've identified key chart types and creative ways to work with them. Let's delve into each one!

Line Charts

Line charts are a classic, which can make them boring. However, if done correctly, they can be striking and effective. But where does their popularity come from? Here's the answer: Line charts work great to show changes over time.

Another critical difference is that line charts are accumulative. For example, you can join them to a column chart to show different data at a glance. They allow data visualization effectively, making it easier to figure out.

To make the most of them, mastering how to work with line charts is essential. But there is good news: you will have a lot of freedom to customize them!

Line Chart Template

Download our Free Line Chart Template here .

Bar and column charts

Bar and column charts are another classic choice. Again, they are simple and great for comparing different categories. They organize them around two axes: one shows numbers, and the other shows what we want to compare.

But when should you use a bar chart or a column chart? A bar chart is better when comparing different categories and having long labels. A column chart, on the other hand, is better if you have a few categories and want to show changes over time.

You also have the waterfall option, which is perfect for highlighting the difference between gains and losses. It also adds a dynamic touch to your presentation!

Unsure how to implement these charts? Here's how to add a bar or a column chart in PowerPoint.

Bar and Column Chart Template

Download our Bar and Column Chart Template here .

Venn diagram

Venn diagrams are definitely something to consider when discussing data visualization—even if its focus is not quantitative data! Venn diagrams are best for showcasing similarities and differences between two (or more) categories or products. 

By using overlapping circles, you can quickly and easily see common features between separate ideas. The shared space of the circles shows what is the same between the groups. However, items in the outer parts of each circle show what isn’t a common trait.

They make complex relationships easy to understand. Now, you only need to know how to create a Venn diagram in PowerPoint —quite simple!

Venn Diagram Template

Download our Free Venn Diagram Template here .

Pie charts are a great way to show different percentages of a whole. They immediately identify the largest and smallest values. This means that they are great options for drawing attention to differences between one group and another.

However, many people misuse pie charts by overpacking them. As a rule, keep the chart to six or fewer sections. That way, the data is striking, not confusing. Then, make the pie chart your own with small, individual details and designs.

Once again, the powerful presentation of data is in simplicity.

Are you considering incorporating it into your presentation? Here’s how to easily add a pie chart in PowerPoint.

Pie Chart Template

Download our Free Pie Chart Template here .

Bubble Charts

Bubble charts playfully present data in an incredibly visual way. But, what makes them so unique? It's easy: they show different values through varying circle sizes.

Squeezed together, the circles also show a holistic viewpoint. Bigger bubbles catch the eye, while small bubbles illustrate how the data breaks down into smaller values. ¿The result? A presentation of data in a visual form.

It can be one of the most graphic ways to represent the spending distribution. For example, you can instantly see your biggest costs or notice how important finances are getting lost in a sea of bubbles. This quick analysis can be incredibly handy.

Bubble Chart Template

Download our Free Bubble Chart Template here .

Maps are the go-to solution for presenting geographic information . They help put data in a real-world context. You usually take a blank map and use color for the important areas.

Blocks, circles, or shading represent value. Knowing where certain data is can be crucial. A consistent color scheme makes it easy to show how valuable each section is.

They also work great when paired with other forms of data visualization. For example, you can use pie charts to provide information about offices in different cities around the world or bar charts to compare revenue in different locations.

World Map Template

Download our Free World Map Template here .

If you want to display chronological data, you must use a timeline. It’s the most effective and space-efficient way to show time passage.

They make it easy for your audience to understand the sequence of events with clear and concise visuals.

You can use timelines to show your company’s history or significant events that impacted your business. Like maps, you can easily mix them with other types of data visuals. This characteristic allows you to create engaging presentations that tell a comprehensive story.

At this point, it's a matter of understanding how to add a timeline correctly in PowerPoint . Spoiler: it's incredibly easy.

Timeline Chart Template

Download our Free Timeline Chart Template here .

Flowcharts, like timelines, represent a succession of events. The main difference is that timelines have determined start and finish points and specific dates. Flowcharts, on the other hand, show the passing from one step to the next.

They are great for showing processes and info that need to be in a specific order. They can also help you communicate cause-and-effect information in a visually engaging way.

Their best feature is that (unlike timelines) they can also be circular, meaning this is a recurrent process. All you need now is to become familiar with creating a flowchart in PowerPoint .

Flowchart Template

Download our Free Flowchart Template here .

5 Tips for data visualization in PowerPoint

Knowing how to present data in PowerPoint presentations is not hard, but it takes time to master it. After all, practice makes perfect!

I've gathered insights from our 200+ expert designers , and here are the top five tips they suggest for enhancing your data presentations!

1. Keep it simple

Don’t overload your audience with information. Let the data speak for itself. If you write text below a chart, keep it minimalist and highlight the key figures. The important thing in a presentation is displaying data in a clear and digestible way.

Put all the heavy facts and figures in a report, but never on a PowerPoint slide.

You can even avoid charts altogether to keep it as simple as possible. And don't get me wrong. We've already covered that charts are the way to go for presenting data in PowerPoint, but there are a few exceptions.

This begs the question: when shouldn't you use charts in PowerPoint? The answer is quite short. If your data is simple or doesn't add much value to your presentation, you might want to skip using charts.

2. Be original

One of the best ways to make your data impactful is originality. Take time to think about how you could present information uniquely. Think of a whole new concept and play around with it. Even if it’s not yet perfect, people will appreciate the effort to be original.

Experiment with creative ways to present your data, adding storytelling techniques , unique design elements, or interactive features. This approach can make the data more appealing and captivating for your audience.

You can even mix up how to present data in PowerPoint. Instead of just one format, consider using two different types of data presentation on a single slide. For instance, try placing a bar chart on the left and a pie chart showcasing different data on the right.

3. Focus on your brand

Keeping your presentation on-brand can genuinely make you stand out from the crowd! Even if you just focus on your brand’s color scheme, it will make your presentation look more polished and professional. 

Have fun experimenting with data visualization tools to ensure they match your company’s products and services. What makes you different from others?

Add your brand's style into your visualization to ensure brand consistency and recognition. Use colors, fonts, and logos aligned with your company's image.

You can even make a presentation that more subtly reflects your brand. Think of what values you want to associate with your company and how you can display these in your presentation design.

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4. Highlight key information

Not distracting your audience nicely brings us to our third point: Highlight key information. Being detailed and informative is important, but grabbing and keeping the audience's attention is crucial.

Presenting numbers in PowerPoint can be difficult, but it doesn’t must be. Make your audience listen to the bigger message of your words, not just the exact details. All the smaller particulars can be confirmed later.

Your listeners don’t want to know the facts and figures to the nearest decimal. They want the whole number, which is easy to spot and understand.

The meaning of the number is more important than its numerical value. Is it high or low? Positive or negative? Good or bad for business? These are the questions to which you want the answers to be clear.

Using colors is an excellent way to work with this. Colors are also a great visual tool to showcase contrast. For example, when you're working on a graph to display your revenue, you can showcase expenses in red and earnings in green. This kind of color-coding will make your data visualization clear from first sight!

5. Use Templates!

Presentation templates can be your best friend when you want to present data effectively in PowerPoint.

They offer pre-designed layouts and styles that can ensure consistency throughout your presentation. Templates allow you to adjust colors, fonts, and layouts to match your branding or personal preferences.

Microsoft Office has its own library of templates, but you can also find some pretty amazing ones online. Take some extra time to search and pick one that truly fits your needs and brand. 

The good news? Our Templates by 24Slides platform has hundreds of PowerPoint chart templates, all completely free for you to use . You can even download different templates and mix and match slides to make the perfect deck. All are entirely editable, so you can add your own data and forget about design.

If you liked the look of some examples in this article, you might be in luck! Most are part of these, and you can also find them on our Templates platform.

In this article, I've shown why knowing how to present data efficiently in PowerPoint is crucial. Data visualization tools are a must to ensure your message is clear and that it sticks with your audience.

However, achieving results that really stand out could be a huge challenge for beginners.  So, If you want to save time and effort on the learning curve of presenting data in PowerPoint, you can always trust professionals!

With 10+ years of experience and more than 200 designers worldwide, we are the world’s largest presentation design company across the globe.

24Slides' professional PowerPoint designers work with businesses worldwide, helping them transform their presentations from ‘okay’ to ‘spectacular.’ With each presentation, we're crafting a powerful tool to captivate audiences and convey messages effectively.

Boost your team’s productivity with the 24Slides Pro Plan , which includes a 10-hour turnaround, dedicated support, and special rates. Explore Pro now!

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Looking to boost your PowerPoint game? Check out this content:

  • 20+ Free PowerPoint and Google Slides Templates for Data Presentations
  • PowerPoint 101: The Ultimate Guide for Beginners
  • How to Create the Perfect B2B Sales Presentation
  • 7 Essential Storytelling Techniques for Your Business Presentation
  • The Cost of PowerPoint Presentations: Discover the hidden expenses you might overlook!

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Graphical Representation of Data

Graphical representation of data is an attractive method of showcasing numerical data that help in analyzing and representing quantitative data visually. A graph is a kind of a chart where data are plotted as variables across the coordinate. It became easy to analyze the extent of change of one variable based on the change of other variables. Graphical representation of data is done through different mediums such as lines, plots, diagrams, etc. Let us learn more about this interesting concept of graphical representation of data, the different types, and solve a few examples.

1.
2.
3.
4.
5.
6.
7.

Definition of Graphical Representation of Data

A graphical representation is a visual representation of data statistics-based results using graphs, plots, and charts. This kind of representation is more effective in understanding and comparing data than seen in a tabular form. Graphical representation helps to qualify, sort, and present data in a method that is simple to understand for a larger audience. Graphs enable in studying the cause and effect relationship between two variables through both time series and frequency distribution. The data that is obtained from different surveying is infused into a graphical representation by the use of some symbols, such as lines on a line graph, bars on a bar chart, or slices of a pie chart. This visual representation helps in clarity, comparison, and understanding of numerical data.

Representation of Data

The word data is from the Latin word Datum, which means something given. The numerical figures collected through a survey are called data and can be represented in two forms - tabular form and visual form through graphs. Once the data is collected through constant observations, it is arranged, summarized, and classified to finally represented in the form of a graph. There are two kinds of data - quantitative and qualitative. Quantitative data is more structured, continuous, and discrete with statistical data whereas qualitative is unstructured where the data cannot be analyzed.

Principles of Graphical Representation of Data

The principles of graphical representation are algebraic. In a graph, there are two lines known as Axis or Coordinate axis. These are the X-axis and Y-axis. The horizontal axis is the X-axis and the vertical axis is the Y-axis. They are perpendicular to each other and intersect at O or point of Origin. On the right side of the Origin, the Xaxis has a positive value and on the left side, it has a negative value. In the same way, the upper side of the Origin Y-axis has a positive value where the down one is with a negative value. When -axis and y-axis intersect each other at the origin it divides the plane into four parts which are called Quadrant I, Quadrant II, Quadrant III, Quadrant IV. This form of representation is seen in a frequency distribution that is represented in four methods, namely Histogram, Smoothed frequency graph, Pie diagram or Pie chart, Cumulative or ogive frequency graph, and Frequency Polygon.

Principle of Graphical Representation of Data

Advantages and Disadvantages of Graphical Representation of Data

Listed below are some advantages and disadvantages of using a graphical representation of data:

  • It improves the way of analyzing and learning as the graphical representation makes the data easy to understand.
  • It can be used in almost all fields from mathematics to physics to psychology and so on.
  • It is easy to understand for its visual impacts.
  • It shows the whole and huge data in an instance.
  • It is mainly used in statistics to determine the mean, median, and mode for different data

The main disadvantage of graphical representation of data is that it takes a lot of effort as well as resources to find the most appropriate data and then represent it graphically.

Rules of Graphical Representation of Data

While presenting data graphically, there are certain rules that need to be followed. They are listed below:

  • Suitable Title: The title of the graph should be appropriate that indicate the subject of the presentation.
  • Measurement Unit: The measurement unit in the graph should be mentioned.
  • Proper Scale: A proper scale needs to be chosen to represent the data accurately.
  • Index: For better understanding, index the appropriate colors, shades, lines, designs in the graphs.
  • Data Sources: Data should be included wherever it is necessary at the bottom of the graph.
  • Simple: The construction of a graph should be easily understood.
  • Neat: The graph should be visually neat in terms of size and font to read the data accurately.

Uses of Graphical Representation of Data

The main use of a graphical representation of data is understanding and identifying the trends and patterns of the data. It helps in analyzing large quantities, comparing two or more data, making predictions, and building a firm decision. The visual display of data also helps in avoiding confusion and overlapping of any information. Graphs like line graphs and bar graphs, display two or more data clearly for easy comparison. This is important in communicating our findings to others and our understanding and analysis of the data.

Types of Graphical Representation of Data

Data is represented in different types of graphs such as plots, pies, diagrams, etc. They are as follows,

Data Representation Description

A group of data represented with rectangular bars with lengths proportional to the values is a .

The bars can either be vertically or horizontally plotted.

The is a type of graph in which a circle is divided into Sectors where each sector represents a proportion of the whole. Two main formulas used in pie charts are:

The represents the data in a form of series that is connected with a straight line. These series are called markers.

Data shown in the form of pictures is a . Pictorial symbols for words, objects, or phrases can be represented with different numbers.

The is a type of graph where the diagram consists of rectangles, the area is proportional to the frequency of a variable and the width is equal to the class interval. Here is an example of a histogram.

The table in statistics showcases the data in ascending order along with their corresponding frequencies.

The frequency of the data is often represented by f.

The is a way to represent quantitative data according to frequency ranges or frequency distribution. It is a graph that shows numerical data arranged in order. Each data value is broken into a stem and a leaf.

Scatter diagram or is a way of graphical representation by using Cartesian coordinates of two variables. The plot shows the relationship between two variables.

Related Topics

Listed below are a few interesting topics that are related to the graphical representation of data, take a look.

  • x and y graph
  • Frequency Polygon
  • Cumulative Frequency

Examples on Graphical Representation of Data

Example 1 : A pie chart is divided into 3 parts with the angles measuring as 2x, 8x, and 10x respectively. Find the value of x in degrees.

We know, the sum of all angles in a pie chart would give 360º as result. ⇒ 2x + 8x + 10x = 360º ⇒ 20 x = 360º ⇒ x = 360º/20 ⇒ x = 18º Therefore, the value of x is 18º.

Example 2: Ben is trying to read the plot given below. His teacher has given him stem and leaf plot worksheets. Can you help him answer the questions? i) What is the mode of the plot? ii) What is the mean of the plot? iii) Find the range.

Stem Leaf
1 2 4
2 1 5 8
3 2 4 6
5 0 3 4 4
6 2 5 7
8 3 8 9
9 1

Solution: i) Mode is the number that appears often in the data. Leaf 4 occurs twice on the plot against stem 5.

Hence, mode = 54

ii) The sum of all data values is 12 + 14 + 21 + 25 + 28 + 32 + 34 + 36 + 50 + 53 + 54 + 54 + 62 + 65 + 67 + 83 + 88 + 89 + 91 = 958

To find the mean, we have to divide the sum by the total number of values.

Mean = Sum of all data values ÷ 19 = 958 ÷ 19 = 50.42

iii) Range = the highest value - the lowest value = 91 - 12 = 79

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Practice Questions on Graphical Representation of Data

Faqs on graphical representation of data, what is graphical representation.

Graphical representation is a form of visually displaying data through various methods like graphs, diagrams, charts, and plots. It helps in sorting, visualizing, and presenting data in a clear manner through different types of graphs. Statistics mainly use graphical representation to show data.

What are the Different Types of Graphical Representation?

The different types of graphical representation of data are:

  • Stem and leaf plot
  • Scatter diagrams
  • Frequency Distribution

Is the Graphical Representation of Numerical Data?

Yes, these graphical representations are numerical data that has been accumulated through various surveys and observations. The method of presenting these numerical data is called a chart. There are different kinds of charts such as a pie chart, bar graph, line graph, etc, that help in clearly showcasing the data.

What is the Use of Graphical Representation of Data?

Graphical representation of data is useful in clarifying, interpreting, and analyzing data plotting points and drawing line segments , surfaces, and other geometric forms or symbols.

What are the Ways to Represent Data?

Tables, charts, and graphs are all ways of representing data, and they can be used for two broad purposes. The first is to support the collection, organization, and analysis of data as part of the process of a scientific study.

What is the Objective of Graphical Representation of Data?

The main objective of representing data graphically is to display information visually that helps in understanding the information efficiently, clearly, and accurately. This is important to communicate the findings as well as analyze the data.

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Types of Data in Statistics – A Comprehensive Guide

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As a full-stack developer, understanding statistical data types is essential for building effective data pipelines and analytics systems. This comprehensive guide examines the core properties, use cases, analysis methods and visualization approaches for nominal, ordinal, interval and ratio data types.

Why Data Types Matter

Far too often, developers treat data as an abstract concept without considering its underlying statistical properties. This leads to skewed analytics, inaccurate models, and misleading data visualizations. By classifying data based on quantitative features and ordinal relationships, we can apply appropriate analysis techniques and transform data into actionable insights.

As a full-stack developer, I‘ve seen firsthand how overlooking data types causes critical system errors. For example, calculating averages on ordinal survey ratings or summing up categorical labels. The old programming adage "garbage in, garbage out" rings especially true for data science applications.

From sensor metrics to customer ratings, statistical data types shed light on the meaning and reliability hidden within our data. This guide examines the core differences developers must understand.

Nominal Data

Nominal data assigns qualitative labels or categories without any inherent numeric value. As developers, we often use strings and enums to represent this kind of categorical data in our systems.

Common Examples

  • Customer attributes like gender, region, user segment
  • Product colors, styles, brands, names
  • Survey responses and other categorical feedback
  • Event labels in time-series data

Analysis Approach

With nominal data, we cannot perform mathematical operations, only logical pairwise evaluations for equality or set membership. Useful methods include:

  • Frequency distribution – tally counts in each category
  • Mode – determine most frequently occurring label
  • Cross-tabulation – observe relationships between two nominal variables, like brand affinity across regions

Visualization Best Practices

Bar charts and pie charts work best for understanding nominal data distributions:

different types of data presentation in statistics

When working with multiple nominal variables, grouped bar charts, stacked bars, and segmentation approaches add deeper perspective:

different types of data presentation in statistics

Common Pitfalls

It‘s tempting to overlay our own implicit biases and assumptions when working with categorical labels. For example, treating alphabetic order as meaningful for an otherwise unordered branding attribute. Relying solely on frequency of string values can also skew perspectives away from key demographic segments.

Ordinal Data

Ordinal data denotes ranked relationships between attributes, but lacks precise standardized intervals. This occurs frequently in survey ratings, customer scores, performance tiers and other comparative metrics.

  • Likert scale survey ratings
  • Customer satisfaction scores
  • Product tier levels (good, better best)
  • Credit agency quality grades (AAA, BB, etc.)
  • Richter scale earthquake magnitudes

Ordinal measures imply directionality, not equality of intervals. Applicable methods include:

  • Median – find middle ranking value
  • Percentiles – examine groupings and clustering
  • Rank correlation – assess alignment with other ordinal variables

Grouped bar and column charts work well for visualizing ordinal data distributions and patterns:

different types of data presentation in statistics

Diverging stacked bar charts help showcase bi-modal ordinal relationships:

different types of data presentation in statistics

It‘s easy to fall into the trap of treating ordinals as precise interval measurements. Calculations like means and standard deviations are invalid. So are visualizations implying equal intervals like histograms. Be wary of assuming evenly spaced steps between ordinal scale points when analyzing this data type.

Interval Data

Interval measurements place data along a scale with standardized, equal distances between attributes. From temporal durations to geospatial coordinates, many instrument readings and statistical constructs exhibit interval properties.

  • Dates and times
  • Temperature measurements
  • Spatial positioning and geospatial data
  • Durations and intervals of temporal events

Key techniques for interval data include:

  • Mean – calculate average value
  • Standard deviation – dispersion around mean
  • Percentile ranks – relative standing
  • Difference comparisons – subtract intervals to quantify change

Column charts and histograms overlayed on timeline scales work great for interval patterns:

different types of data presentation in statistics

Scatterplots also help correlate interval data points in multidimensional space:

different types of data presentation in statistics

Avoid ratio-based interpretations with interval values. While differences and ranges are meaningful, the relative magnitude of intervals are not comparable. Remain wary of intervals arising from uneven measurement scales like geographic coordinates based on spherical geometry.

Ratio metrics convey the fullest quantification among data types. By mapping attributes along a linear scale with a true zero point, we can derive complete mathematical interpretations regarding equivalency, multiples, percentages and precision statistics.

  • Counts of discrete measurable elements
  • Physical dimensions like height, weight, speed
  • Sensor readings of electrical signals, pressure, voltage
  • Financial and economic metrics

Ratio data enables the most flexibility in statistical evaluation methods, including:

  • Mean normalized metrics – ratios, indexes, percentages
  • Measurements of precision – reduce variance around ratios
  • Correlation and Regression analysis – model interconnected variables

Scatterplots demonstrate powerful ratio data visualizations:

different types of data presentation in statistics

Paired column and bar charts also enable effective comparisons:

different types of data presentation in statistics

Beware of scaling interpretation issues with higher precision numbers. Context still determines analytical relevance. Reporting revenue as $1234.56 conveys no more real accuracy than rounding within business constraints. Also avoid meaningless statistical evaluations like standard deviations on sparsely sampled data.

Key Takeaways

Properly characterizing data by type lays the foundation for everything from database schema design to statistical modeling to data visualization. As full-stack developers, we bridge raw data into analytical insights for business leaders. By mastering the meaning behind nominal, ordinal, interval and ratio metrics, we can drive better decisions through analytics grounded in data science best practices rather than just intuition and assumptions.

Hopefully this guide has helped explain not just textbook definitions, but also practical implications and expert advice for working with different data types from a software development perspective. Please leave any data type usage questions in the comments below!

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Dr. Alex Mitchell is a dedicated coding instructor with a deep passion for teaching and a wealth of experience in computer science education. As a university professor, Dr. Mitchell has played a pivotal role in shaping the coding skills of countless students, helping them navigate the intricate world of programming languages and software development.

Beyond the classroom, Dr. Mitchell is an active contributor to the freeCodeCamp community, where he regularly shares his expertise through tutorials, code examples, and practical insights. His teaching repertoire includes a wide range of languages and frameworks, such as Python, JavaScript, Next.js, and React, which he presents in an accessible and engaging manner.

Dr. Mitchell’s approach to teaching blends academic rigor with real-world applications, ensuring that his students not only understand the theory but also how to apply it effectively. His commitment to education and his ability to simplify complex topics have made him a respected figure in both the university and online learning communities.

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