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Everything announced at Apple’s 7 June WWDC Event

WWDC is one of the biggest events in Apple’s yearly calendar, second in importance only to the new iPhone reveal in the autumn. In this article, we round up everything announced at the opening keynote of WWDC 2021, from WatchOS 8 developments to macOS Monterey and everything in between.

When was the WWDC 2021 keynote?

WWDC 2021 runs from 7-11 June 2021 and kicked off with a keynote event, at which Apple revealed its plans for the Mac, iPhone, iPad, Apple Watch and other operating systems, at 10am (PDT) or 6pm (BST) on 7 June 2021.

You can rewatch the entire keynote at the top of this article.

What is WWDC?

WWDC stands for Worldwide Developers Conference. It’s an event Apple holds every year for the benefit of its developer partners – the people who create the software, apps and experiences that run on the Mac, iPhone and other Apple platforms.

WWDC lasts for a week, but on the first morning (or evening, if you’re watching from a region like the UK) Tim Cook and other Apple staff feature in a keynote presentation announcing the major software updates for the year: the new features and other changes coming in the next versions of iOS, iPadOS, macOS, watchOS and tvOS for the iPhone, iPad, Mac, Apple Watch and Apple TV, respectively.

This is obviously important information for the developers, but owners of Apple devices watch the presentation with great interest too, since many of the new features destined for Apple products launching later in the year will also grace plenty of existing devices too.

Apple has unveiled new hardware products at WWDC keynotes in the past, such as the new iMac Pro in 2017, and the new Mac Pro and a new display in 2019, however, WWDC 2021 focused strictly on software.

As disappointing as that might be for some, it does at least mean we can expect more products from the company later in the year. Mac fans will have to wait a little longer to see brand new Macs with Apple M1X or M2 processors , though.

The rest of the week of WWDC is occupied by workshops and networking events for developers, although like last year, these sections of the event are very different to the standard arrangement, namely as they’re being held entirely online.

What did Apple announce at WWDC 2021?

Apple previewed the software updates planned for the autumn at the event, giving developers and fans alike a first look at the new features coming to various Apple products later this year.

The new operating system for iPhones brings a raft of new features, tweaks to the interface and all-important security fixes.

Craig Federighi and the rest of the team walked through a variety of new features that arrive as part of iOS 15, including FaceTime Links, interactive Memories within Photos, keys and ID cards coming to Wallet, a new night mode for Apple Maps, Notifications Summary, Live Text, Focus, richer offline Siri support and more; all of which we cover in more detail across our iOS 15 news hub.

As expected, a pre-release beta was made available to developers directly after the opening WWDC keynote concluded, while the first public beta is promised for sometime in July. Curious users can gain access to the beta by following our how-to guide on the subject.

If you’ve got an iPhone 7 or later – here’s a list of compatible devices – you should be able to install the update for free when the final release appears in September.

iPadOS is in an interesting point of development – having split off from iOS relatively recently (in 2019). The two platforms still have much in common, but the changes demonstrated in the iPadOS 15 segment of the keynote were understandably geared towards defining the separate aesthetics and user experiences that better suit the small and medium-sized screen of an iPad.

We were introduced to a new larger widget size that capitalises on the additional screen real estate of iPads, as well as new widgets for apps like Find My, Photo and Files.

App Library is now on iPad, as is a new multitasking control menu that allows for faster switching between split view and Slide Over. Quick Notes can be pulled in and flicked off from the corner of the screen practically anywhere within the OS, while Swift Playgrounds will now let users actually code apps for iPad on iPad.

It should be said that we found iPadOS 14 considerably buggier than its iOS equivalent, and it continues to be far less user-friendly; here’s hoping that as well as these new features, iPadOS 15 also placed a greater emphasis on stability.

Here’s how to update iPadOS on your iPad . We also have a run through of all the new features in iPadOS 15.

macOS Monterey

We know Apple has been testing macOS 12 since at least 11 January, so while what we were shown at WWDC wasn’t earth-shattering, some of the improvements were undeniably slick.

Despite the references previously spotted in WebKit code , Apple never formally called this build of macOS on show “macOS 12” but revealed the new name for the update as “Monterey”.

In terms of features, while we didn’t get everything we’d hoped for – like being able to customise what appears in the Control Centre, and for the arrival of the Health app on Mac – there are still a wealth of features to look forward to.

Shortcuts is coming to macOS, along with AirPlay to Mac (both audio and video), Spatial Audio support from compatible sources with AirPods Pro, a revised Safari experience with more compact and flexible tab management (and syncing across devices) and perhaps, most impressively of all, Universal Control (jump to 1:25:00 in the video at the top of this piece to see it in action).

Federighi demonstrated with seemingly effortless fluidity the ability to use a MacBook’s trackpad and keyboard to move across off the screen and onto the display of the iPad next to it, allowing for keyboard shortcuts and trackpad gestures on iPadOS instantly. Universal Control goes further, however, accommodating drag-and-drop file sharing across multiple devices in a single action.

Get the latest info in our macOS 12 news hub. Plus, here’s how to install the macOS beta .

We didn’t see the Battery and Hiking apps that 9to5Mac predicted but watchOS 8 will feature a reworked Health experience, which includes a new Mindfulness app that integrates the existing Breathe app (albeit with a new UI) with a new Reflect experience, which suggests mindful concepts to practice.

By Apple’s own admission, the Photos watch face is one of the most popular among users, so in watchOS 8 the new Portrait watch face will be able to use the depth data from portrait shots taken on iPhone/iPad and use it to dynamically insert the clock between foreground subjects and the background, creating a more cohesive overall look.

Speaking of Photos, Memories and feature photos now appear in the watchOS Photos app, and sharing along with message composition has also been made easier on-watch too.

Keep up to date with all the features coming to an Apple Watch near you with our watchOS 8 news hub.

There’s a lot of focus on the Apple TV at the moment (Apple only recently launched a new Apple TV ), there are also rumours that the company may have an Apple TV that doubles up as a games console in the works. Read the rumours about Apple’s games console .

With no new hardware in sight during WWDC 2021, however, tvOS was shown in more of a supporting role throughout the keynote, gaining a raft of new features designed to complement other products and experiences within Apple’s hardware and software ecosystems.

We saw new multi-window security camera views when paired HomeKit-enabled cameras, Spatial Audio with compatible AirPods is now possible, Watch Together and screen sharing are support on tvOS as part of iOS 15’s Share Play upgrade and more.

One of the briefer talking points during the WWDC keynote concerned additional functionality coming to AirPods.

Conversation Boost will make it easier for those who are hard of hearing to follow along in real-world conversations by helping reduce background noise and amplifying speech, while AirPods Pro and AirPods Max now also work with Apple’s Find My network.

If you were hoping for new audio products, check out our feature on new AirPods too.

Less of a new service and more of a rebranding, Apple has changed the name of its paid iCloud plans to iCloud+ and with that comes a few additional perks.

Benefits include more secure encrypted browsing online, Hide my Email – with unlimited temporary email addresses to use for things like newsletters and mailing lists which automatically forward to your actual address and can be independently cancelled/deleted as you see fit. HomeKit Secure Video support allows for the addition of unlimited cameras, with stored footage not counting towards your iCloud storage allowance too.

New hardware products we were hoping for at WWDC 2021

For all the software that Apple was keen to show off during the keynote, it remained schtum on possible new hardware.

As you can read in our history of WWDC article, some of the company’s biggest products have been announced or unveiled at WWDC, such as the iPhone 3G, 3GS and 4, various iPads, the HomePod, numerous MacBook Pro and Air models, and the iMac Pro and Mac Pro. But other WWDC events, including this year’s, haven’t played host to any consumer hardware launches whatsoever. It can go either way.

With that in mind, the following products had potential to arrive during the WWDC keynote and will likely debut in the coming months, most likely alongside the next iPhone:

14in MacBook Pro

The 2.0GHz MacBook Pro is apparently set to get an Apple Silicon upgrade and a brand new design – it just didn’t get it at WWDC. Rumours suggest it will have a 14in display and come with the M1X Chip.

Read about the new 14in MacBook Pro here.

16in MacBook Pro

An update to the 16in MacBook Pro model, which launched in November 2019, is long overdue. We expect Apple to use a more powerful processor than the M1, which is being used for consumer Macs. This could be the M1X or the M2 chip . It just wasn’t an announcement for WWDC.

Read the latest information about the new 16in MacBook Pro in our news round up.

When it launched the M1 Mac mini in November 2020, Apple kept an Intel-powered Mac mini model in the lineup. However, it seems that Apple intends to update this with a more powerful Apple chip, just not yet.

Read more about the 2021 Mac mini .

The smaller iMac has just seen a big update. But what of the larger iMac?

It’s likely that the 27in iMac will get a similar redesign to the 24in model and a larger 30in or 32in display, but perhaps not for a few more months.

Read about the 32in iMac in our news round up.

WWDC could have been a good moment to discuss the next iteration of the Mac Pro , although we don’t expect this model to launch until 2022. Sadly Apple didn’t mention it at WWDC.

Beats Studio Buds

Nothing on the day but reports had suggested that these new earbuds will launch sometime in June, so we don’t have long to wait, regardless. More here: Beats Studio Buds spotted in wild ahead of launch.

New subscription services

Last but not least, let’s discuss Apple’s range of paid subscription services. Apple is working to pivot from being primarily a seller of premium hardware to being a seller of services – TV+, News+, Apple Music, Apple Arcade – to owners of that hardware, and it would have made sense for the launch of any new services to happen at WWDC, however, the only change to a subscription serivce was iCloud+ mentioned above.

The analyst who predicted that has also argued that Apple will launch a raft of new Plus services including Stocks+, Mail+, Maps+ and Health+. These are all plausible additions to the portfolio. Such services would also, of course, make it easier to shift subscriptions to Apple One .

Further reading

And that’s it for WWDC 2021. More info about Apple’s upcoming plans can be found in our guide to New Apple products coming in 2021 .

If you’d rather make savings on the products available right now, visit our roundup of the best Apple deals .

Author: David Price , Editor

David has loved the iPhone since covering the original 2007 launch; later his obsession expanded to include iPad and Apple Watch. He offers advice to owners (and prospective owners) of these devices.

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RECAP: Apple unveils the iPhone 13, a new iPad, and a new Apple Watch

• Apple just unveiled new versions of many of its biggest products, including the iPhone 13.
• New versions of the iPad, iPad Mini, and Apple Watch also debuted.
• With the exception of the Watch Series 7, all the new products will ship this month.

Rather than beginning with the iPhone, Apple CEO Tim Cook started the presentation with the debut of the latest iPad: The new iPad starts at $329 and is expected to ship to customers starting next week.

The first new product Apple debuted on Tuesday was an update to its long-running tablet, the iPad. 

The latest version of the iPad comes with a more powerful chip, the "A13 Bionic," boasting 20% stronger performance, and an upgraded 12 megapixel ultrawide camera. It's also getting a storage boost, with the base model coming with 64 GB.

Apple's latest iPad starts at $329, comes in two colors ("space gray" and silver), and it's expected to start shipping to customers next week. It's available for pre-order on Tuesday, Apple said.

Apple also updated its smaller iPad, the iPad Mini. The fifth generation iPad Mini starts at $499, comes with 5G connectivity, and has a more powerful chip and camera.

It's not just the traditional iPad getting an update: Apple rolled right from the big iPad update to an update for the iPad Mini. 

In the 2.5 years since Apple last updated the iPad Mini, Apple focused on improving the chip at the heart of the tablet, adding 5G connectivity, and producing the device in more colors (space grey, pink, purple, and starlight).

In a nod to its bigger brother, the iPad Mini now has a USB-C port which is used both for charging and for connecting to various accessories, and it matches the overall design of the standard iPad.

The product updates kept coming: The latest version of Apple's Watch is known as Apple Watch Series 7 and it's the biggest version of the watch Apple's ever made.

The latest version of the Apple Watch is the Series 7, and it starts at $399.

The new Series 7 has a larger and tougher display than ever before, Apple said. It comes in five new colors, and employs Apple's "Retina" display technology. 

It's otherwise not a massive update over previous models, but the benefit of the new Apple Watch models dropping is that older models are likely to drop in price. Apple didn't put a specific launch date on the new Apple Watch models, and only committed to a "fall" launch window.

After nearly 40 minutes of presentation, Apple finally gave in and debuted the product update everyone was waiting for: The iPhone 13!

Apple's new smartphone is the iPhone 13, embracing the notoriously unlucky number for the latest version of its wildly popular device.

Like the other new Apple products announced on Tuesday, the iPhone 13 comes in an array of colors (pink, blue, "midnight starlight," and Product RED). It's got a new chip at its heart (the A15 Bionic) that makes it Apple's most powerful iPhone yet, and the base storage has been increased to 128 GB (a new 512 GB model is also being added at the high end).

Despite a tease from Apple-produced "Ted Lasso," the latest iPhone isn't ditching the notch at the top of the screen. It looks nearly identical to last year's iPhone in design.

There isn't just one new iPhone model: the iPhone 13 also comes in a smaller form factor, with the iPhone 13 Mini. The smaller form factor matches the larger iPhone in power, but in a smaller size.

The new iPhone 13 starts at $699, Apple said, and pre-orders open on Friday, September 17. The first units will arrive with customers on September 24, Apple said.

Apple wasn't done with the iPhone 13: The iPhone 13 Pro and Pro Max, its highest-end models of the iPhone, were also unveiled.

As the name suggests, the iPhone 13 Pro and Pro Max are the more powerful, higher tech versions of the standard iPhone 13.

The big updates to the Pro models over the standard models are a Super Retina XDR display with a 120 Hz refresh rate and more powerful cameras, and it comes in two large sizes at 6.1 (Pro) and 6.7 inches (Pro Max). 

Like last year, the Pro starts at $999 and the Pro Max starts at $1099. All models of iPhone 13 are available for pre-order starting this Friday, September 17, and will begin arriving with buyers on September 24.

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Apple ‘Unleashed’ event: New MacBook Pros, M1 Pro/Max, AirPods 3, and more

Nearly a year after the first M1-based MacBooks debuted, we’re finally getting the sequel. Apple’s prerecorded Unleashed event revealed updates to Apple Music and the Mac, including new processors and a redesign for the MacBook Pros.

The new MacBook Pros with a notch

M1 pro and m1 max for the mac, apple music voice plan, home pod mini.

Apple CEO Tim Cook opened the company’s special Unleashed presentation to announce a new Apple Music plan, new MacBook Pro models with a notch, new M1 Pro and M1 Max processors, and new Home Pod Mini colors in time for the holidays.

Apple announced that it has redesigned the MacBook Pros to take advantage of the new M1 Pro and M1 Max family of processors — which we’ll get to in a second — and the new models come in 14-inch and 16-inch sizes. The new 14-inch MacBook Pro and 16-inch MacBook Pro join the M1-powered 13-inch model, which will continue to be part of Apple’s pro notebook lineup.

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This latest redesign is the first major change to Apple’s Pro notebook lineup since 2016, when the company introduced the Touch Bar and butterfly keyboard switches to the MacBook Pro. This year, the Touch Bar is gone, and Apple announced that it is bringing the popular Magic Keyboard design to the laptop, complete with individual Function keys and a TouchID fingerprint reader. Now, the keys are inlaid in a black well to highlight the glyphs and backlighting.

The MacBook Pro is a combination of groundbreaking performance, amazing battery life, and pro-grade reliability, Apple said.

This year, both notebooks get a notched screen design to accommodate the FaceTime camera. The company claims that the camera hardware got a huge improvement — moving to a 1080p FHD camera with a larger sensor that delivers twice as many pixels and lets in twice as much light for improved lowlight performance and clear calls.

Other changes include the return of the HDMI port and SD card slot — which creative pros will appreciate — along with MagSafe charging. Apple is moving to MagSafe 3 this year, though it noted that users can continue to charge over Thunderbolt if they prefer. Fast charging is also supported, and the MacBook Pro can go from o to 50% battery life in just 30 minutes of charging. The laptop has three Thunderbolt 4 ports and a headphone jack.

The 14-inch model is 0.61-inch thick and weights 3.5 pounds, while the larger 16-inch model comes in at 0.66-inch thick and weights up to 4.8 pounds, Apple said.

Both models benefit from a new thermal design that can move 60% more air even when the fan is spinning in low power mode. However, for most basic tasks, Apple noted that the power efficiency of M1 means that the fans don’t even need to come on, which promises whisper-quiet operations.

You can now connect three Display XDR monitors and a 4K TV at the same time with a MacBook Pro configured with M1 Max or up to two Pro Display XDRs with an M1 Pro model.

“This is the most advanced connectivity ever on a Mac notebook,” Apple said.

One of the biggest changes to this year’s refresh is the display, which comes with the notched design. The displays are now larger, Apple said, with a 16.2-inch display on the 16-inch model and more pixels than before. The 14-inch model has a 14.2-inch display.

ProMotion is now coming to the Mac with an adaptive refresh rate on the screen of up to 120Hz. Apple said the display now uses the Liquid XDR display technology with 10,000 mini LEDs to power the backlighting. There are also new optical films and diffusers. Thousands of mini LEDs are arranged in local dimming zones to deliver 1,000 nits of sustained brightness and 1,600 nits of peak brightness to bring HDR content to life with deeper blacks.

The 16-inch model supports 7.7 million pixels with a resolution of 3456 x 2234, while the smaller notebook supports 5.9 million pixels with a resolution of 3024 x 1964. Both laptops have a pixel density of 254 pixels per inch (ppi), Apple said.

For audio, Apple uses a new studio microphone array with a 60% lower noise floor. Larger tweeters and woofers deliver 80% more bass and go half an octave deeper. The six-speaker sound system also is coming to the 14-inch model and supports spatial audio for a theater-like experience and a rich 3D soundstage.

In terms of performance, the new MacBook Pro with M1 Pro and M1 Max deliver twice the CPU performance and up to 4x faster graphics performance than the prior Intel-based MacBook Pro. Both 16- and 14-inch models can be configured with an M1 Max processor. On the 14-inch model, Apple said that GPU performance is up to 14x faster on the M1 Max processor.

With the unified memory architecture, Apple claims the new system can get up to 64GB of memory for workflows that were unimaginable on a notebook before. Apple also said you can edit up to 30 streams of 4K ProRes videos.

The SSDs are also getting faster — up to twice as fast — as those on Intel-based systems. Apple said the SSDs can support 7.4GB/s transfer speeds.

The new MacBook Pros can go for up to 17 hours of video playback on the 14-inch model and 21 hours on the 16-inch model, which is the longest battery life ever on a Mac notebook. The notebooks can support fast charging for a 50% charge in 30 minutes.

Prices start at $1,999 for the 14-inch mode and $2,499 for the 16-inch model. The new MacBook Pro models will be up for order today and ship next week. Both new models will sell alongside the M1-powered MacBook Pro 13-inch.

Powering the recent success Apple’s had with the Mac is the company’s in-house M1 processor, which has made its way also to the iPad Pro. This year, Apple is expanding the M1 family with two new processors — the M1 Pro and the M1 Max. Both processors will make their way to the new 14-inch and 16-inch MacBook Pro lineup, giving users plenty of power to get creative work done while mobile.

Both chips come with a 10-core processor that’s designed to outpace the Intel-based competition, Apple executives stated during the company’s Unleashed keynote. The M1 Pro comes with a 16-core graphics processor that’s integrated into the ARM-based CPU design, 32GB of unified memory, and up to 200GB/s of memory bandwidth. The M1 Pro also has a 16-core Neural Engine and dedicated encode and decode media engines that support ProRes codecs.

The more powerful M1 Max comes with a boosted 32-core GPU, 64GB of unified memory and twice as much memory bandwidth for some insane levels of performance.

The new M1 Pro is designed for pro users and is described as the next breakthrough for the Mac. It features more than 33 billion transistors, twice as much as the M1, Apple said. It delivers 70% faster CPU performance than the M1 and twice as fast graphics performance.

The M1 Max is the more premium silicon of the two, and it launches with nearly 60 billion transistors — almost twice as many as on the M1 Pro, Apple said. Compared to the Pro, the Max delivers twice the graphics performance.

In applications like Logic Pro, Apple claims that the Max CPU delivered 3x the performance compared to a quad-core Intel Core i7 processor while the Pro model delivered 1.7x the performance. For GPU performance, Apple claimed that the M1 Max delivers nearly 14x the GPU performance compared to Intel’s integrated Iris Plus GPU on the 14-inch model configured with a 32-core graphics processor.

On the 16-inch model, Apple claims the new M1 Max can render 8K videos nearly 3x faster than a comparable system equipped with AMD’s Radeon Pro 5600M graphics with 8GB of HBM2.

Compared to a PC processor, Apple said that these new chips deliver better performance while consuming 70% less power. The M1 Max is up to 2.5x faster in graphics performance, and Apple claims sustainable GPU performance whether plugged in or on battery.

“It’s by far the most capable chip that we’ve ever built,” Apple said. Apps launch instantly and there’s instant wake from sleep. And macOS and apps will be able to take advantage of the the unified memory architecture of the custom processors, Apple’s Craig Federighi said. There is also in-line encryption for files, fast verified secure boot, and other security features.

Rosetta 2 continues to function to allow Intel apps to run on the new M1 Pro and M1 Max processors. Native apps are designed to take advantage of M1 Pro and M1 Max. Apple said there are more than 10,000 Universal apps available today.

And true to rumors, Apple announced new AirPods at its event.

“Our users love listening to music with AirPods,” Apple said, highlighting the device’s spatial audio capabilities that create “sounds that surround you” for multidimensional sound.

“It’s a whole new way to experience your favorite music,” Apple added.

With the AirPods 3, Apple is bringing its spatial audio capabilities down the line. Spatial audio initially debuted on the AirPods Pro and AirPods Max . With AirPods 3, you get an all-new design with Force Sensors for control. There are also new drivers for powerful bass and crisp high frequencies, Apple said. AirPods 3 are also sweat and water resistant for those who like to workout.

Apple also announced a new shape that contours to your ears and software-defined Adaptive EQ to give you a more personalized sound experience. The case now delivers up to 30 hours of total listening time and also comes with MagSafe wireless charging capabilities.

Orders can be placed today, and prices start at $179. The AirPods 2 will continue to be sold, and are now priced at $129.

“With this great lineup, there’s something for everyone,” Cook said.

Apple announced a new Voice Plan for Apple Music, which combines Apple Music with the power of Siri and starts at $5 per month. The price is half of what the current Individual Plan sells for and should attract more users to Apple’s music streaming service. Apple Music Voice Plan launches in 17 countries later this month, and it will be available on all Apple devices.

With Apple’s cheapest streaming tier, you’re still getting access to all of the songs, playlists, and stations. However, you won’t get spatial audio or lossless audio support, and music videos won’t be included in the package. You also won’t get access to lyrics and the plan is limited to users on Apple devices only.

“We’re excited that even more people will be able to access Apple Music simply with their voice,” Cook said.

And one of the best ways to experience Apple Music is with Home Pod Mini, Cook added.

The small speaker got an update this year with bright colors: Yellow, orange, and blue. Apple’s diminutive speakers come with the same great features, including Siri capabilities, intercom, and more. The new colors join white and space gray and will launch in December for the same $99 price.

HomePod mini will look great in more places around your home, Cook said.

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With surprisingly little fanfare — no spring event this time — Apple has dropped an update to the MacBook Air a bit sooner than expected. The incredibly thin MacBook Air 13- and 15-inch models both received updates to the Apple Silicon M3 chipsets, but that's not all.

There's one surprising new feature in the mix that could make a big difference in purchasing decisions: support for multiple monitors with the display closed. As this was the major complaint of the previous MacBook Air, this change is a pretty big deal. While it still supports only a total of two screens, it's a positive change for those that want to connect to two large, external monitors for work.

HP released an updated version of its premier consumer laptop, the excellent Spectre x360 14, and it remains one of the best 2-in-1s you can buy. It's well-made, offers a ton of flexibility, and is one of my favorite laptops I've reviewed.

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Got your eye on a shiny new MacBook Air? We can’t blame you, they're fantastic laptops. But before you pull the trigger, you should consider holding off for a few more weeks.

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Apple unveils new MacBooks

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Here's how much the New MacBook Pros will cost

Apple announced that its new MacBook Pro laptops will run you at least $2,000.

The new 14-inch MacBook Pro starts at $1,999, and the 16-inch version starts at $2,499.

Interested customers can start ordering them today, the company said.

Goodbye, Touch Bar

From CNN Business' Samantha Murphy Kelly

Apple is ditching its digital Touch Bar, a divisive feature that replaced the row of function keys at the top of the keyboard with text prediction and shortcuts.

"The physical keys replace the Touch Bar," the company said during its MacBook Pro presentation.

When the company introduced the feature in 2016, it aimed to revolutionize the keyboard. But its reception was mixed: some loved it, even more hated it. Now it is no longer.

The redesigned MacBook Pro will have a larger screen display

The MacBook Pro now has thinner bezels, meaning Apple pushed its screen display closer to its curved edges so its active area is greater than before. The company increased its pixel density to 7.7 million pixels on the 16-inch model -- the most that's ever been on a Mac notebook. Meanwhile, 14-inch model boasts 5.9 million pixels.

Apple shows off new MacBook Pro laptops

Apple announced a newly redesigned MacBook Pro that will be available in 16-inch and for the first time, a 14-inch model.

The new design is thinner, lighter and includes thermal capabilities with fans that move 50% more air. It features thinner bezels and improved displays with a higher refresh rate. Other improvements include longer-lasting batteries and an advanced front-facing camera that can take 1080p video.

The company is also bringing back the HDMI port, SD card slot, and a MagSafe charger, the last of which was removed when Apple introduced USB-C ports to the line.

Apple introduces two new chips: M1 Pro and M1 Max

Apple's in-house M chip line just got more powerful. The company introduced two new processors for its MacBooks that'll make them faster without compromising on battery life.

The M1 Pro is the next chip in the M1 family for the MacBook. It has 32 GB memory and promises 72% higher performance than the M1 chip that currently powers MacBooks.

Video production and streaming are promised to get better with this chip.

Meanwhile, the M1 Max goes a step further than M1 Pro and offers 64GB memory. Apple said it's the largest chip it's ever built.

Apple unveils third-generation AirPods

Apple showed off its third-generation AirPods, which borrows some of the best features from its higher-end AirPods Pro.

AirPods 3 comes with spatial audio, better sound quality -- providing a more powerful bass and crisp high frequency -- and is sweat and water resistant for workouts. It also comes with a new contour design and adaptive EQ -- a feature previously found on AirPods Pro. The wireless earbuds customize sound in real time by adjusting frequencies based on what your ear is hearing.

The latest model touts improved battery life, promising up to 6 hours of battery life -- and 5 minutes of charge time will get an hour of use. Apple is also adding MagSafe and wireless charging to the case.

AirPods 3, which are available for pre-order starting today, cost $179, while AirPods 2 is now $129. AirPods Pro will remain at $249 and its over-the0ear headphones, AirPods Max, cost $549.

HomePod mini will be available in new colors

New colors are coming to Apple's HomePod mini speaker.

In addition to black and white, HomePod mini will soon be available in orange, yellow and dark blue for $99, starting in November.

Apple Music will introduce a cheaper "Voice Plan"

The company introduced a voice plan within Apple Music. For about $5 each month, subscribers can ask Siri to pull up playlists, songs and radio stations. The voice-only option is cheaper than its existing plan $9.99/month and the Family Plan at $14.99/month.

The Apple Music Voice Plan will be available later this fall in 17 countries.

The Apple event is underway

Apple's second product launch event of the fall has started. This comes a month after it unveiled the new iPhone 13 lineup.

The company is expected to unveil two high-end MacBook Pro laptops, marking its first major design update in five years. Apple may also introduce the third-generation version of AirPods.

You can watch the event on Apple's website as well as through the Apple TV app. It will also be broadcast on Apple's YouTube page.

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Everything Apple announced at its WWDC 2021 keynote

Ios 15 gets the spotlight..

Just like last year’s WWDC keynote, this year’s event was held virtually due to the coronavirus pandemic. This time, the company is unveiling updates across its entire ecosystem, which include iOS 15, iPadOS 15, watchOS 8 and macOS Monterey. Other notable announcements include Siri coming to third-party devices, Apple Home keys letting you unlock your door with your iPhone and Universal Control allowing you single access across Macs and iPads.

The headliner of today’s event was definitely iOS 15 and all of the new features that will bring. One of the highlights is an improved FaceTime that will feature spatial audio, voice isolation plus a new grid view. There will also be FaceTime Links that can help you schedule calls even with people on Android and Windows 10 PCs. Other features include a Portrait Mode that will blur your background and a SharePlay feature that will let you and others watch or listen to the same TV show, movie or song at the same time.

The Messages app is getting several updates as well, such as a “Shared with You” feature that will track content shared within message threads. This will work with photos, stories in Apple’s News app as well as playlists and shows on Apple Music and Apple TV.

There’s a new Focus mode that lets you match your device with your current mindset; so when you’re at “work”, it’ll only show you work-related apps. Another feature is Focus suggestion, which will bring up certain modes based on your location. So, for example, you might get a “fitness” focus mode suggestion at the gym.

Other improvements include a new notifications summary, a Live Text feature that can capture text in photos, a new higher-res Weather app and Wallet support for ID cards. Apple Maps will also feature more details, custom-designed landmarks, a night-time mode, detailed road lanes for drivers, a much-improved transit interface and 3D walking directions with AR. Apple also announced that it’s bringing web extensions to Safari on iPad and iPhone .

Apple Airpods and other audio improvements

Aside from the new OSes, Apple also announced that the AirPods Pro will now have a “Conversation Boost” feature that essentially acts as a hearing aid for those with “mild hearing loss.” On top of that, they will also get a new “Announce Notifications'' option that syncs with the aforementioned Focus settings in iOS 15. It will read priority notifications, broadcast things like a shopping list at the grocery store, and more.

It has an improved sync with the Find My app, and will let you know if you’ve left your AirPods behind. Apple is also adding spatial audio support for AirPods Pro and AirPods Max to the Apple TV, which is a major update to the over-ear headphones. Last but not least, Apple is adding Dolby Atmos to Apple Music .

The new iPad OS carries on the same themes from iOS 15, but in a much larger format. One of the biggest changes is that the app library is now available for iPad, and is built right into the dock. You can organize pages easier and there’s also a new multitasking menu that can let you display an app full-screen, split view or slide over.

You can also now swipe up from the bottom to see a new “shelf” that shows all the windows of an app. Other additions include the ability to @ message someone in a shared note and use hashtags to organize them. There’s also a tool called Quick Note, which lets you swipe from the corner of the screen with an Apple Pencil to quickly jot down a note.

Apple’s privacy updates and Siri’s on-device voice recognition

With iOS 15, Siri’s voice-recognition abilities can happen on-device , which lets it function without a WiFi or data connection, and will help alleviate some privacy concerns as well. Other privacy updates include “Mail Privacy Protection” which will hide users’ IP address and location details, and will also prevent software that tracks whether or not a message has been opened. There’s also a Hide my Email feature that will allow users to share random email addresses if they wish to keep their email address private.

The company also introduced new app privacy reports that will give you more transparency on how third-party apps are using your information. It will show details such as how often each app is using location access, the camera, the microphone and more. Last but not least, a new iCloud Private Relay service uses two Apple proxy servers to keep your service provider or anyone else from seeing what websites you're visiting — if you have iCloud+.

macOS Monterey

One of the biggest features on macOS Monterey is Universal Control , an evolved version of Apple’s Continuity that lets you use a keyboard and mouse across Macs and iPads. The unique thing here is that the devices have spatial awareness so that you can simply move your cursor across displays without having to tell the computer where they are. According to Apple, all of the configuration work happens within the OS.

Other features include AirPlay to Mac, slimmer tabs and new tab groups in Safari, and the ability to create your own Shortcuts.

The upcoming watchOS 8 will feature new mindfulness features, including enhanced guided meditation and additional sleep tracking metrics like heart rate, bloody oxygen levels and respiratory rate. Apple is also adding new Tai Chi and Pilates workouts to its Workout app. Additionally, the Fitness+ service will now have a workout series led by Jeanette Jenkins, plus “artist spotlight” workouts.

A few non-health-related updates include a new Portraits watch face with Portrait-mode photos and an easier way to respond to Messages via Scribble mode and the Digital Crown. You can even now respond to a message with a gif. Other features include support for multiple timers, Assistive Touch for one-arm use of the Watch, updated Find My features and more.

Apple Health

In addition to introducing new health and wellness features to watchOS, the company also added a few new features to its Health app. You can now share your health data with doctors and family members, which also makes it easier for you to keep an eye on the health of the elderly members of your family.

Another important new feature is Walking Steadiness, which tracks the changes in gait and balance and assesses your risk of falling. The app will let you and your contacts know if there’s a risk of a potential fall. Last but not least, there’s a new Trends feature that is able to suss out the long-term patterns in your health across different metrics.

HomeKit updates

You could already use your iPhone and Apple Watch as a digital car key, but iOS 15 will now let you use them as your Home Key too, as long as you have a compatible smart lock. You’ll also now be able to control tvOS using voice commands and a HomePod device. tvOS will have a new Shared With You row, featuring content recommended to you by friends. Last but not least, Apple is also opening up Siri to third-party HomeKit accessory makers for the first time, which means you’ll be able to use Siri with devices like the Ecobee thermostat.

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Lauren Goode

Watch Apple’s iPhone 13 Launch Event Right Here

The pandemic’s time elasticity vortex may have you constantly wondering what day it is , but there’s at least one certainty in gadget land each fall: Apple will launch a new iPhone . Apple is hosting its annual fall hardware event this morning, and, as usual, the entire tech industry (and anyone who’s been thinking it’s time to buy a new iPhone) will be watching—online—to get a sense of how Apple is both responding to and advancing trends in consumer tech.

We know one thing for sure heading into the media event: There will be a new iPhone in at least two variations. (TBD on whether it will be called “iPhone 13”—maybe Apple will realize that the numeral naming convention is starting to get a bit ridiculous.) An early report from Bloomberg’s Mark Gurman suggests that some of the biggest enhancements to the new iPhone will be camera features, including a higher-quality video format, a bokeh effect for video capture, and “smarter” filters. Unsurprisingly, the new iPhones will also be powered by Apple’s newest custom chip, and they will finally catch up to Samsung’s flagship phones in terms of screen refresh rate. And an investors’ note from Wedbush Securities’ Dan Ives has suggested that the high-end “Pro” model of the new iPhone might have a whopping 1-terabyte storage option.

Other rumor roundups have pointed to a redesigned iPad mini, as well as new AirPods, as part of the fall hardware launch. The invitation to the virtual event included a reference to “California streaming” and contained an image that suggested augmented reality might be a part of the event. (There was even an AR easter egg hidden in the invite.)

Some of the more significant news might be around what’s not immediately available for preorder this week: the Apple Watch . The Apple Watch Series 7 will reportedly be delayed due to production issues, though some reports have also indicated that the hurdles may be cleared in time for today's event. A production delay on a well-established product suggests that the Series 7 watch, whenever it launches, might include a significant design change or the inclusion of new features that go beyond run-of-the-mill activity tracking. But it also shows that Apple is not immune to the manufacturing troubles or supply constraints affecting the rest of the consumer tech industry.

Apple’s fall hardware event is also happening at a time of reckoning for the company. It has weathered the pandemic remarkably well so far, as have many tech companies, with consumers clamoring for the smartphones, tablets, laptops, and web services that enable remote working, learning, exercising, unwinding, and connecting. But Apple’s sheer bigness and influence in our lives has also come into sharper focus this year, with the Epic trial , the company’s presence in China , its controversial decision (and then walk-back ) to scan iCloud photos, and even unrest within its US workforce. An iPhone launch is no longer just an iPhone launch. Then again, for a certain set of consumers who are just wondering if they should get a new iPhone … it’s an iPhone launch.

Apple's presentation will start at 1 pm Eastern, 10 am Pacific, on Tuesday, September 14 . You can stream it in the player above. You can also view the stream on Apple’s website or on the company’s YouTube channel .

You can also watch it in the Apple TV app. Now that Apple has its own streaming service, it also has a dedicated video app on mobile devices, Apple TV boxes, Roku boxes, and in some smart TVs. You can open that app and find the option to stream today's event whether or not you subscribe to the monthly Apple TV+ streaming service.

We'd recommend launching the stream on your television using either your YouTube app or the Apple TV app; virtual events still aren’t quite as exciting as attending in-person ones, but watching it on a larger screen at least makes it feel like an event. Besides, if you watch it on your television, that frees up your laptop for tweeting snarkily into the Apple enthusiast Twitterverse (soon, no doubt, to become the “metaverse”).

Expect Apple's presentation to last anywhere from 60 minutes to two hours. And, of course, once the event ends, come back to WIRED.com. We’ll be rounding up the most significant news and offering our analysis of the event.

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Sep 14, 2021

Apple Event September 2021 Transcript: New iPhone 13, Apple Watch, iPads

Apple announced new iPhones, iPads, and a new Apple Watch during their event on September 14, 2021. Read the full transcript of the event with details on the new iPhone 13 here.

Transcribe Your Own Content Try Rev and save time transcribing, captioning, and subtitling.

Tim Cook: ( 04:29 ) Good morning, and thank you for joining us. I really love the incredible energy in that opening. It represents the way we feel about California. California has always been a place for people with big ambitions and big dreams, a place where people are fueled with optimism to make things better, to make things that can change the world. It is such an important part of who we are at Apple and inspires us in everything we create and do. We’re proud to call California our home. We have a lot to talk about today. Let’s get started with Apple TV+. Apple TV+ is a home to the world’s most creative storytellers and continues to expand with award-winning programming. Apple Original Series films and documentaries have now been honored with more than 130 wins and over 500 nominations in less than two years. We’re so proud this year that Apple TV+ has 35 Primetime Emmy nominations, including 20 for Ted Lasso, a record for the first season of a comedy series. And we’re just getting started. Let’s take a quick look at a few shows that are premiering this fall.

Speaker 1: ( 05:49 ) Thing will happen to you. Things that you cannot control. Raw emotion will find you. When it does, what you do will define who you are.

Speaker 2: ( 06:06 ) Our heroes reunite.

Speaker 3: ( 06:08 ) Hi.

Speaker 4: ( 06:08 ) My God.

Speaker 5: ( 06:09 ) Hi.

Speaker 6: ( 06:10 ) You okay?

Speaker 5: ( 06:10 ) Oh, yes.

Speaker 7: ( 06:11 ) I want to do something that matters.

Jon Stewart: ( 06:16 ) What the hell happened to my face?

Speaker 8: ( 06:30 ) Welcome back.

Speaker 9: ( 06:33 ) I’m going to compete with you, buddy.

Speaker 10: ( 06:38 ) Buddy?

Speaker 11: ( 06:38 ) They’re worried you can predict the future.

Speaker 12: ( 06:40 ) They’re worried people believe I can.

Jon Stewart: ( 06:44 ) My name is Jon Stewart. Welcome to the problem with Jon Stewart. We should put a comma in that.

Speaker 13: ( 06:50 ) The world needs to test us to see if it can break us.

Speaker 14: ( 06:59 ) He didn’t beat you because he’s better. He beats you because he’s smarter.

Speaker 15: ( 07:03 ) You think we’ll make it?

Speaker 16: ( 07:06 ) Not without my team.

Speaker 17: ( 07:14 ) I think I can help you. First thing I’m going to do is completely unethical. I’m going to give you a hug. I’m a hugger.

Speaker 18: ( 07:21 ) Remember to focus on the here and now. Living in the moment, it’s a gift. That’s why they call it the present y’all.

Tim Cook: ( 07:27 ) I can’t wait for all the new shows and movies coming to Apple TV+, including the second season of one of my favorites, The Morning Show, which starts this Friday. Next, we’re thrilled to share our newest product announcements, starting with iPad.

Tim Cook: ( 07:52 ) There’s no other device like iPad, and today it’s more popular and more essential than ever. And the reason it’s so popular is it’s amazing versatility. It can transform into whatever you need it to be. With advanced displays, users can literally touch their content unlike any other device. With powerful and efficient Apple design chips, iPad delivers breathtaking performance all day long.

Tim Cook: ( 08:22 ) And with fast conductivity, advanced cameras, and accessories, like the magic keyboard and Apple Pencil, iPad becomes even more versatile, extending what users can do on iPad and where they can do it. At the heart of it all is iPad iOS, delivering powerful features while maintaining the simplicity of a touch first experience. What makes iPad even more versatile are the over 1 million apps designed specifically for its large canvas. The iPad business has never been stronger. We’ve gone by over 40% this past year. We have a great lineup today with industry leading customer satisfaction, and it’s about to get even stronger. It starts with our most popular iPad, which delivers the full iPad experience at an incredibly affordable price. And today, it gets even better. This is the new iPad. And to tell you all about it, here’s Melody.

Melody Kuna: ( 09:48 ) This new iPad is packed full of updates. So let’s jump in. Under the hood is a more powerful chip, A13 Bionic, and it pushes even further than the speedy A12 from last year’s iPad. With 20% faster performance in every aspect of the chip, from the CPU and GPU, to the neural engine, A13 is leaps ahead of the competition. In fact, it makes this iPad up to three times faster than the best-selling Chromebook and up to six times faster than the best-selling Android tablet.

Melody Kuna: ( 10:22 ) And it means users will see even more responsive performance for all the things that they love to do on iPad. From everyday uses like messaging and browsing the web, to playing immersive high quality games. And as users explore more advanced apps like Adobe Fresco with its super realistic watercolors, A13 delivers the performance they need and then some. And the more powerful neural engine in A13 makes next generation machine learning experiences, like live text in iPad iOS 15, even faster.

Melody Kuna: ( 10:54 ) The upgraded image signal processor in A13 also means the rear camera captures great photos with improved auto focus in low light and better selfies from the front camera as well. Now, the front camera on iPad is essential for things like remote learning and connecting with family. And that’s why we’re so thrilled to give it a big upgrade. It’s now a 12 megapixel Ultra Wide camera that produces a huge leap in image quality and enables a super popular feature from iPad Pro. And that’s Center Stage. We’re bringing the magical Center Stage experience from iPad Pro to this new iPad.

Melody Kuna: ( 11:35 ) Enabled by the Ultra Wide front camera and the neural engine, Center Stage makes video calls more engaging by automatically detecting people and dynamically adjusting the frame as they move around or as more people join it. It works in landscape orientation and portrait. So users can enjoy center stage in all the ways they use iPad.

Melody Kuna: ( 11:55 ) Not only does Center Stage work in FaceTime, it makes video calls more natural in other popular apps like Zoom, BlueJeans, and WebEx. And it’s not just for video conferencing. Users can record, stream, and post Center Stage video in apps like Double Take, Explain Everything, and TikTok. It makes you more productive on iPad and it’s simply more fun.

Melody Kuna: ( 12:18 ) Another new feature coming to this iPad that users love is True Tone. It adjusts the display to the color temperature of a room to provide a more comfortable viewing experience. And by retaining the same popular design, this iPad supports a vast array of accessories, including the thin and light smart keyboard. And third-party keyboards like Logitech;s latest rugged combo with trackpad for schools. And of course, this iPad supports the First Generation Apple Pencil, where iPad OS makes the experience of using Apple Pencil as easy and natural as pen and paper.

Melody Kuna: ( 12:53 ) And this new iPad will ship with iPad OS 15, which is packed with great new features. For example, you can place widgets among your apps, making important information available with just a glance. New multitasking controls make it even easier to launch and use multiple apps. Quick Note gives you a fast and easy way to take notes anywhere. And the list goes on. iPad OS is so immensely capable and so easy to use. When you combine it with a beautiful display, great cameras, broad accessory support, gigabit class LTE, and all day battery life, this iPad delivers enormous value because this new iPad starts at just $329. And that’s with twice the storage, starting at 64 gigabytes. For schools, it’s even more affordable at just $299. It comes in space gray and silver and cellular models are available as well. You can order the new iPad today and it will be available next week. With the power of A13 Bionic, a new 12 megapixel Ultra Wide front camera, with Center Stage, True Tone, double the storage, and the versatility of iPad OS 15, this is a giant upgrade for our most popular iPad. Now, back to Tim.

Tim Cook: ( 14:17 ) We’re excited that our most popular iPad is now so much better. And now let’s talk about iPad Mini, there’s simply no other device like iPad Mini. It gives users all the power of iPad in its most portable form, which makes it indispensable for a wide range of uses. Like when it’s secured to the leg of a pilot in flight or pulled from a doctor’s lab coat to care for patients in the ER. iPad Mini is in a class of its own. And today, we’re giving our littlest iPad it’s biggest upgrade ever. Introducing the all new iPad Mini.

Katie McDonald: ( 15:15 ) As Tim said, we’re giving iPad Mini a huge set of updates. A complete redesign that puts everything our users love about iPad, right in the palm of their hand.

Katie McDonald: ( 15:28 ) The all-new enclosure features a beautiful all screen design with narrow borders and elegant rounded corners. The design is remarkably thin and light and absolutely stunning. An iPad Mini now comes in a gorgeous array of new colors, purple, pink, starlight, and space gray. And this design features a brilliant liquid retina display. With this new design, we were able to increase the screen size all the way out to 8.3 inches, while keeping the same compact footprint. With wide color, True Tone, 500 nits of brightness, and the lowest reflectivity in the industry, everything you view on iPad Mini will look great wherever you go. And delivering this edge to edge screen meant finding a new location for Touch ID.

Katie McDonald: ( 16:21 ) So just like iPad Air, we put it right in the top button of iPad Mini. Touch ID is fast, easy, and secure, whether you’re unlocking your iPad or using Apple Pay. iPad Mini is already the fastest device of its kind. And the performance of the new iPad Mini is simply remarkable. Compared to the previous generation, the new iPad mini sees a 40% jump in CPU performance and a whopping 80% leap in GPU performance. So whether you’re using ForeFlight to navigate your flight plan with live wind speed overlays or playing the graphically rich game, Star Wars Hunters online with your friends, the new iPad Mini will power right through it with ease.

Katie McDonald: ( 17:13 ) And the neural engine for powerful machine learning applications also takes a big leap forward on the new Mini, increasing performance by up to two times over the previous generation. Combined with the CPU and the GPU, the neural engine enables apps to deliver next level experiences, like the new Translate app in iPad OS 15, which can automatically translate a conversation in real time. The performance of the new iPad Mini is on a whole new level.

Katie McDonald: ( 17:47 ) And we know that iPad users rely on ultra fast connections. Well, the most mobile iPad is about to get a lot faster and even more versatile. iPad Mini now has a USB-C port. So you get the same great USB-C functionality that we brought to iPad Air, which means it’s up to 10 times faster than its predecessor. So iPad Mini can now connect to a vast ecosystem of USB-C accessories, which is great. Whether you’re a photographer who needs to connect to cameras when shooting on location or a doctor in a remote area using Butterfly to conduct an ultrasound. And when users are on the go, it’s crucial to have access to the fastest cellular connections. And that’s why we’re bringing 5G to iPad Mini. Download speeds can be up to 3.5 gigabits per second. This is key when you need to stay connected on the go, like when technicians use Splunk AR on-site to access real-time data, performance analytics, and complex schematics, or if you’re using SharePlay to take a master class with your friends, 5G keeps you connected.

Katie McDonald: ( 19:04 ) Next, let’s talk about the cameras and audio. Users rely on iPad Mini for FaceTime, taking photos and videos, and experiencing AR. So we’ve updated both the front and back cameras. The back camera now features a 12 megapixel sensor with focus pixels and a larger aperture to capture sharp, vivid photos. And we added a True Tone flash to Mini for improved photos in low light. With a new ISP, users will see enhanced photos with Smart HDR, which improves image quality by recovering details in shadows and highlights. And now with the ability to record in 4K, iPad Mini becomes your mobile movie studio.

Katie McDonald: ( 19:48 ) On the front, iPad Mini features the new 12 megapixel Ultra Wide camera, which means it also supports Center Stage. As Melody mentioned, this has been a huge hit on iPad Pro and now it’s coming to iPad Mini. And iPad Mini also features a new speaker system with stereo in landscape. Great for listening to your favorite playlist or doing an Apple Fitness+ workout in your hotel room.

Katie McDonald: ( 20:18 ) An iPad Mini’s versatility is further enhanced by its amazing accessories. There’s a new set of slim SmartFolio covers in beautiful coordinating colors that compliment the new iPad Mini finishes, perfect for expressing your personal style. And now, iPad Mini supports the amazing Second Generation Apple Pencil, which magnetically attaches to the side of iPad Mini. So it’s always connected, charged, and with you. Apple Pencil transforms iPad Mini into your digital sketchbook. We’re so excited about the new iPad Mini. Let’s see it in action.

Katie McDonald: ( 22:30 ) With it’s all new design and huge boost in performance, the new iPad mini starts at just $499 and it will be available in both wifi and cellular configurations. You can order it today and it will be available next week.

Katie McDonald: ( 22:46 ) So this is the all new iPad mini, featuring a brilliant liquid retina display, super fast performance, new cameras front and back, Center Stage, 5G, support for Apple Pencil and all new colors. With all of these new features, this is by far the most powerful and versatile iPad mini ever.

Katie McDonald: ( 23:16 ) And with both the new iPad and iPad mini, we continue our commitment to the environment. Both of these iPad models are built with a 100% recycled aluminum enclosure. And this marks a milestone for iPad, every single iPad in the lineup now features a 100% recycled aluminum enclosure. This is just one of the many ongoing efforts we have underway to reduce the environmental impact of our products. Now, back to Tim.

Tim Cook: ( 23:44 ) Whit the even more capable new iPad and the phenomenal new iPad mini, our iPad lineup is the best it’s ever been. Next, let’s talk about Apple Watch. Apple Watch is an indispensable daily companion that keeps you connected to the people and things you care about most. It encourages you to be active and get more out of your workouts, and it monitors your health, helping you live a better day. I am so inspired by the impact we’ve had on people’s lives, and we continue to push the boundaries of what Apple Watch can do. To tell you about what’s next, here’s Jeff.

Jeff Williams: ( 24:37 ) Being more active is one of the best ways to stay healthy, and it’s been at the heart of Apple Watch since the beginning. Well today, we’re adding new features to Apple Watch for everyone who rides a bike.

Jeff Williams: ( 24:51 ) Watch OS8 will detect when you begin riding and remind you to start a workout, and it will automatically pause and resume if you stop temporarily. And Watch OS8 adds fall detection to cycling by sensing the unique motion and impact of falls while riding a bike. And Apple Watch now better supports e-bikes with an improved workout algorithm that more accurately calculates calories.

Jeff Williams: ( 25:15 ) These cycling updates join all the other great additions in Watch OS8, like the mindfulness app and Memories and Photos. And this year we focused on making these features and everything you do on Watch bigger and better. Introducing the next generation of Apple Watch.

Jeff Williams: ( 25:58 ) [inaudible 00:25:58] This is the incredible Apple Watch Series 7. It takes all the great features of Apple Watch and combines them with our largest and most advanced display ever. The new retina display on Series 7 has nearly 20% more screen area than Series 6, and it’s an even bigger jump over Series 3 with over 50% more screen area.

Jeff Williams: ( 26:35 ) The Series 7 display has been completely re-engineered to reduce the borders to just 1.7 millimeters, that’s 40% thinner than on Series 6. It’s an incredible innovation that maximizes the screen area while barely changing the dimensions of the watch itself. And the shape of the watch has also been refined, both the case and the display of Series 7 have softer, more rounded corners. The new display refracts light at its edges for a subtle wraparound effect, creating a seamless integration with the curvature of the case. And it’s also up to 70% brighter indoors when your wrist is down, making it even easier to discretely check the time. This new display is an industry first, and we fully optimized the user interface for it. Here’s Lauren to tell you more.

Lauren Braun: ( 27:26 ) Across the user interface on Series 7 buttons have been redesigned and enlarged to compliment the size and shape of the new display. Like in Stopwatch, Activity, and Alarms, making them even easier to tap. It can also fit nearly 50% more text on screen than Series 6. This helps you read messages and emails with a lot less scrolling.

Lauren Braun: ( 27:51 ) Series 7 also features new ways to input text. There’s a full keyboard that you can either tap or slide from letter to letter with Quick Path, which uses machine learning to predict the word you’re typing. There are also new watch faces designed specifically for Series 7. The dynamic contour face animates on wrist raise, pushing the dial right out to the edge. And a new modular face leverages the extra screen area with two large data rich center complications. All of these improvements give Series 7, the best user experience of any Apple Watch.

Lauren Braun: ( 28:33 ) We also improved durability, which is another essential aspect of Apple Watch. Series 7 is the most durable Apple Watch we’ve ever built. It has our most crack resistant front crystal, thanks to a stronger and more robust geometry. It’s also the first Apple Watch to have IP6X certification, so you don’t have to worry about wearing it and dusty environments. And of course, it’s still swim- proof with WR50 water resistance.

Lauren Braun: ( 29:03 ) With our best ever durability, you can take Series 7 anywhere you want to go, and use it all day long with the same great 18 hour battery life. Series 7 also has an improved charging experience. It charges up to 33% faster than Series 6. With an updated charging architecture and new fast charging USB-C cable, it takes just 45 minutes to go from 0 to 80% charge. And eight minutes of charging is enough for eight hours of sleep tracking. We think customers will love the optimized user interface, best ever durability and faster charging of Series 7. Now back to Jeff.

Jeff Williams: ( 29:48 ) Series 7 will be available in five new aluminum colors, midnight, starlight, green, blue, and product red. It will also be available in silver, graphite and gold stainless steel as well as natural and space black titanium. Apple Watch Nike models feature a new graphic sport loop and Nike Bounce watch face. And, there’s a new Apple Watch Hermes Circuit H leather band with matching face, plus an elegant new Double Tour band.

Jeff Williams: ( 30:17 ) Now of course, bands are a great way to customize your Apple Watch for any activity or occasion. So we’ve added new colors across our most popular styles, and Series 7 is compatible with all existing bans. We’ve designed Series 7 with the environment in mind. All aluminum watch cases are made with 100% recycled metal and all magnets in Series 7 use 100% recycled rare earth elements.

Jeff Williams: ( 30:42 ) So here’s our 2021 Apple Watch lineup. Series 3 remains at the great entry price of $199. Apple Watch SE starts at $279, and Apple Watch Series 7 starts at $399. Series 7 will be available later this fall and we can’t wait for you to try it. Here’s another look at some of the amazing capabilities of Apple Watch Series 7.

Speaker 19: ( 31:12 ) To live is to ask the big questions, like, why are we here? What is our purpose? And whoa, how fast was that serve? Ninety-eight miles per hour. Nice. But I was thinking about… Wow, I’m sorry. Hi there. How far was that drive? 250 yards!

Speaker 19: ( 31:33 ) Okay, getting back to my point. I mean, haven’t you ever wondered-

Speaker 20: ( 31:40 ) How far have I gone?

Siri: ( 31:40 ) Five miles. Average speed 12.4 miles per hour.

Speaker 19: ( 31:40 ) This is how far are you’ve gone, but I was actually thinking… Wait, are you taking an ECG here? And you’re taking one here? Are you taking an ECG next to a pinata? Heads up!

Speaker 19: ( 31:54 ) Oh, hi. We’re surfing. Wow. That’s just, that’s just impressive. Wait, how many waves you get? Fifteen waves?

Speaker 19: ( 32:03 ) Oh, good morning. How’d you sleep? Why are you checking your blood oxygen level? Oh, that’s why.

Speaker 19: ( 32:13 ) Okay, let’s get back to the big questions like, are the mysteries of the universe out of reach or can we discover the answers through the power of meditation? Oh, come on now! You know you’re levitating, right?

Speaker 19: ( 32:25 ) Sorry, don’t mind me. Anyway, there are questions and it seems like your watch has all the answers, which is cheating.

Jeff Williams: ( 32:34 ) So, that’s Apple Watch Series 7. It has the largest and most advanced display ever, an optimized UI with new keyboard and watch faces, best ever durability, fast charging, new colors, and all the great features of watch OS8. Series 7 is simply our best Apple Watch yet, and there’s no better way to stay connected, active, and healthy. And a great way to stay active and healthy with Apple Watch is with Apple Fitness+. I’ll hand it over to Jay to give you an update.

Jay Blahnik: ( 33:18 ) Apple Fitness+ is the first fitness service designed entirely around Apple Watch, and our users love it. With 10 different workout types from hit to yoga, there’s something for everyone. And with workouts from 5 to 45 minutes, it’s easy to fit one in no matter how busy your schedule is.

Jay Blahnik: ( 33:34 ) There are also modifications in every workout to accommodate all levels. And with over 1200 workouts in 4k Ultra High Definition and new content dropping every single week, you’ll never get bored. The real-time connection with Apple Watch helps make every workout motivating and engaging. You see your heart rate, calories burned, you get timers for the tough intervals and even celebrations when you close your activity rings.

Jay Blahnik: ( 34:01 ) The Fitness+ trainer team has been embraced for their diversity, welcoming approach to fitness, as well as their superb coaching skills. And they always bring the fun to help the time fly by. Time to Walk has inspired people to get moving with an engaging audio experience that lets you walk with some of the world’s most interesting people.

Jay Blahnik: ( 34:21 ) Today, Fitness+ is available in six countries. We’re excited to announce that later this fall Fitness+ will be available in 15 new countries. The workouts will be in English with subtitling in six languages so that more people can experience the health benefits of Apple Fitness+. I’m excited to introduce you to a few of the trainers to tell you about what’s coming next in Fitness+. Over to you Sam.

Sam Sanchez: ( 34:49 ) Body conditioning workouts like strength, core and yoga are among the most popular workouts in Fitness+. Another great body conditioning workout is Pilates. It’s low impact, targets the core and it’s terrific for improving strength and flexibility, and we are really excited to be bringing Pilates to Fitness+. Users will find new Pilates workouts each week with modifications for those just starting out, as well as options for those who are more advanced. We can’t wait for you to try it. Next, let’s go to Jessica.

Jessica Skye: ( 35:23 ) We want Fitness+ to be a service that motivates you to stay healthy, strong and fit as well as a place where you can improve your overall wellbeing. To make it easy for you to practice mindfulness every day, we’re excited to be bringing guided meditation to Fitness+. Each week, new guided meditations will be available and Fitness+. You can select from themes such as calm, gratitude, and kindness and meditate alongside your favorite trainer in an immersive video experience. In the new Mindfulness app on Apple Watch, the same meditations will be uploaded each week in audio form. These new guided video and audio experiences make it easy to fit the benefits of meditation into your life. Over to you, Bakari.

Bakari Williams: ( 36:09 ) We love creating new Fitness+ workouts every week. Our newest workout program takes its inspiration from winter sports. Skiing and snowboarding are fantastic exercise and a fun way to hang out with your family and friends. So we’re introducing workouts to get ready for snow season. We designed these workouts with Ted Ligety, two time Olympic gold medalist, five time world champion and father of three. This program contains workouts that will build up your strength, help you stay on the slopes longer and make it your best snow season ever. Now back to Jay.

Jay Blahnik: ( 36:51 ) For many people, fitness is more fun when it’s a shared experience, like taking a class together or working out with a buddy. We wanted to make it easier for you to work out with the people who motivate you, no matter where they are in the world. So we’re excited to introduce Fitness+ Group Workouts, powered by SharePlay. From a group message thread or FaceTime call, navigate to the fitness app and get started. Your metrics are still on your screen and you’ll see when your friends move ahead in the burn bar or close their activity rings.

Jay Blahnik: ( 37:20 ) Fitness+ Group Workouts is available on iPhone, iPad and an Apple TV through AirPlay, with support for up to 32 people at the same time. Those are the latest updates in Fitness+. Pilates to help you get stronger, Guided Meditation to make it easy to practice mindfulness, a new workout program to get you ready for snow season and so much more.

Jay Blahnik: ( 37:43 ) All of these new features we’ll be launching later this month, and Group Workouts and our 15 new countries will launch later this fall. New Fitness+ subscribers will receive a one month free trial and three months free with the purchase of a new Apple Watch. And Fitness+ is also bundled with an AppleOne premier subscription. Here’s a look at how Fitness+ is inviting everyone to the party.

Speaker 21: ( 38:13 ) Welcome to the club.

Speaker 22: ( 38:15 ) What’s going on, and welcome to your 10 minute hit-

Speaker 21: ( 38:18 ) Hours of operation…

Speaker 23: ( 38:19 ) Let’s go ahead, get your arms up-

Speaker 21: ( 38:20 ) … all day…

Speaker 24: ( 38:21 ) All right. So now push up.

Speaker 21: ( 38:22 ) … all night.

Speaker 25: ( 38:22 ) Can’t sleep.

Speaker 21: ( 38:24 ) Whenever you need to feel good.

Speaker 26: ( 38:25 ) Punch! Punch! Punch! Yes!

Speaker 27: ( 38:26 ) Punch! Punch! Punch!

Speaker 21: ( 38:27 ) The club has no dress code.

Speaker 28: ( 38:29 ) You’ve got this.

Speaker 21: ( 38:29 ) No rules of decorum. Pets are aloud.

Speaker 29: ( 38:33 ) Now we’re at squats, jumping up a storm. Come on!

Speaker 30: ( 38:34 ) Making space.

Speaker 21: ( 38:36 ) We have yoga, Pilates, hit, dance…

Speaker 31: ( 38:41 ) Breathe naturally.

Speaker 21: ( 38:42 ) … meditation.

Speaker 32: ( 38:43 ) Ah. Cold, cold, cold.

Speaker 21: ( 38:46 ) The locker rooms are unisex. The club has trainings. Kim.

Speaker 33: ( 38:50 ) Kim here, in the Fitness+ studio.

Speaker 21: ( 38:52 ) Amir.

Amir: ( 38:52 ) Do the last one!

Speaker 21: ( 38:54 ) Jonelle. Josh. Patina, Jamie Ray.

Speaker 27: ( 38:56 ) Yes Jamie Ray!

Speaker 21: ( 38:57 ) Dolly.

Dolly Parton: ( 38:57 ) Hopefully, with us walking together, we’ll feel a little more freedom.

Speaker 21: ( 39:01 ) You don’t have to show your card at the door. There is no door to the club. There is no ceiling. There are walls.

Amir: ( 39:13 ) Three more to go!

Speaker 21: ( 39:13 ) But we break through those.

Speaker 35: ( 39:13 ) Come on, two more.

Speaker 34: ( 39:13 ) Go faster! Go deeper! Go higher! This is it!

Speaker 21: ( 39:16 ) We have music. Drake, Dua Lipa, Nicki, Billie, Keith Urban, Bad Bunny.

Speaker 36: ( 39:21 ) Front, back, quick, quick, slow! Right leg on second, now back!

Speaker 34: ( 39:30 ) Whatever moves you, and you, and them. The club is the largest club in the world because the club is the world.

Speaker 37: ( 39:33 ) Come on, faster.

Speaker 34: ( 39:33 ) Keep up sis, we got this.

Speaker 21: ( 39:33 ) And if you have 10 minutes…

Speaker 38: ( 39:40 ) Come on, come on!

Speaker 21: ( 39:41 ) … twenty…

Jay Blahnik: ( 39:42 ) [inaudible 00:39:42].

Speaker 21: ( 39:42 ) … thirty?

Speaker 38: ( 39:45 ) Yeah!

Speaker 21: ( 39:45 ) If you’re wearing one of these? Let’s go.

Speaker 39: ( 39:49 ) Thank you, stay active, close your rings, see you next time.

Jay Blahnik: ( 39:54 ) And that’s Fitness+. Back to Tim.

Tim Cook: ( 40:07 ) With Apple Watch Series 7, the most advanced SmartWatch ever, and the incredible new content and features in Apple Fitness+, we can’t wait to see the impact they’re sure to have on our users’ lives.

Tim Cook: ( 40:20 ) Now let’s talk about iPhone. iPhone has forever changed the world. Every single day people rely on iPhone, from their most demanding tasks to capturing the moments of their lives, streaming their favorite TV shows, playing their favorite games, staying up to date with the news of the world and connecting with friends and loved ones.

Tim Cook: ( 40:42 ) This is what drives us to create the best iPhone possible. To create an experience unlike any other, with legendary ease of use, beautiful and durable designs with water resistance and great battery life, with industry leading performance and the world’s most advanced camera systems, and with privacy built in. People love iPhone, and we keep making iPhone better, more powerful, more capable, and even more fun to use. Today, we are thrilled to introduce our next generation of iPhone. Here it is.

Tim Cook: ( 41:54 ) [inaudible 00:41:54]

Tim Cook: ( 41:55 ) This is iPhone 13. To tell you more, here’s Kianne.

Cayenne: ( 42:24 ) Let’s take a closer look at, iPhone 13, starting with design. It has the sleek, flat edge design that people love. It’s also incredibly durable with our exclusive ceramic shield front, tougher than any smartphone glass, and has industry leading IP 68 water resistance. iPhone 13 has a new look for the advanced dual camera system, with the lenses arranged diagonally. The aerospace grade aluminum frame is beautifully formed and really shows off five new colors, an all new pink, blue, midnight, starlight, and (PRODUCT) RED. On the front the true depth camera system has been re-engineered to provide more display area. Everything inside, including face ID, the most secure facial authentication in a smartphone, fits into a space that’s 20% smaller. iPhone 13 is designed with the environment in mind, using many recycled materials. For example, these antenna lines use up-cycled plastic water bottles, an industry first.

Cayenne: ( 43:36 ) Under the hood, iPhone 13 has been completely rearchitected to make room for new technologies and a bigger battery. This beautiful design is the same across two sizes, iPhone 13 and iPhone 13 mini. Both feature a more advanced super retina XDR display. It’s 28% brighter, up to 800 nits. Brilliant for viewing, even when you’re outside. For HDR content, like photos and videos, the peak brightness is higher at 1200 nits. And you can enjoy the pixel precision brightness for longer, thanks to the displays, improved power efficiency. You’ll see true blacks in games, photos, and videos with the incredible contrast ratio of our OLED display. This new brighter super retina XDR display delivers an immersive viewing experience with support for Dolby Vision HDR 10 and HLG. Now let’s talk about the chip that powers iPhone 13 and iPhone 13 mini. Frankly, the competition is still playing catch up to our chips, not just from last year, but even from two years ago. And today we’re extending our lead with A15 Bionic. Here’s Hope to tell you all about it.

Hope: ( 45:08 ) Our silicon is the engine of iPhone. With A15 Bionic, we have innovations across the entire system to deliver more performance and power efficiency. At its foundation, A15 uses five nanometer technology, which enables us to include nearly 15 billion transistors. You’ll absolutely fly through demanding workloads smoothly and efficiently, thanks to a powerful new six core CPU with two high performance. And four high efficiency cores. We’ve increased the performance of our CPU’s dedicated machine learning accelerators, that power experiences such as advanced text-to-speech in Siri and on-device processing of directions in maps. It’s the fastest CPU in any smartphone, up to 50% faster than the leading competition. For graphics intensive tasks like advanced games, A15 Bionic features our latest 4-core GPU, enabling more eye-catching visuals and lighting effects. It delivers up to 30% faster graphics versus the leading competition. And we continue to push the limits of machine learning with the new 16-core Neural Engine that is perfect for ML tasks.

Hope: ( 46:24 ) It’s capable of an astounding 15.8 trillion operations per second. We designed our Neural Engine together with our camera hardware and software teams. This unique vision and integration brings to life leading capabilities in video and image processing. This means faster ML computations for experiences like live LiveText with iOS 15, point your camera at texts on the go and instantly take action like buying tickets or getting directions. The ML advancements across our entire chip will empower developers to do even more in their apps, like swing vision, which can smoothly run powerful core ML and AR models on A15 Bionic, for real-time shop tracking, video analysis, and remote coaching. PeakVisor helps you navigate the outdoors to identify mountains and explore detail rich 3D maps while hiking. And Seek uses a machine learning model trained by over 20 million photos, to instantly identify plants and animals around you and all the processing is done on device. A15 is a powerhouse. In addition to core performance improvements, there’s a new display engine, new video encoder and decoder, and twice the system cache. There’s nothing in the world like this chip. Back to Cayenne.

Cayenne: ( 47:54 ) A15 Bionic also powers the amazing camera system on iPhone 13. It combines our powerful cameras, next generation image signal processor and computational photography to create our most advanced dual camera system. The all new wide camera lets you take stunning shots in any situation. Like this photo full of color and texture. It gathers 47% more light for less noise and brighter results in your photos and videos. This is enabled by larger 1.7 micron pixels that capture more light and a wide f/1.6 aperture. It’s the biggest sensor we’ve ever put in our dual camera system. iPhone 12 Pro Max introduced an amazing advanced technology, sensor-shift optical image stabilization, and incredibly we are bringing this to iPhone 13 and iPhone 13 mini. Here’s a light photo from the new wide camera with censorship OIS. The larger sensor captures nearly 50% more light, hard to believe this photo was taken in a dark room with just a little light coming through a window.

Cayenne: ( 49:09 ) Night mode shots are even more impressive. Capture times are shorter too, for sharper images of your subjects and fine details. We’ve also custom designed a new Ultra Wide camera that will reveal more of the dark areas with less noise. Like you see here in the walls and ceilings. Capturing fun creative perspectives is easy with the Ultra Wide and now it’s even better on iPhone 13. Now let’s switch to video, iPhone already has the highest quality video in a smartphone. And iPhone 13 brings a brand new feature, Cinematic mode. Now over to Johnny to tell you more.

Johnny: ( 49:51 ) Filmmakers have used focus changes to tell engaging stories for decades. It’s a technique called rack focus, that requires skill planning and creative vision. You’ve seen rack focus used in all your favorite films. It brings a whole new dimension to storytelling. Well we’re bringing this capability to iPhone, in a simple and intuitive way, so you can capture cinema style moments even if you aren’t a professional filmmaker. And guess what the movie clip you just saw was shot on iPhone and we’d love to show you more.

Johnny: ( 51:44 ) (movie playing). It’s remarkable and so easy to use. Just start recording and cinematic mode will hold focus on the subject, even when they’re moving. Focus transitions happen automatically in real time, like from one subject to another. Cinematic mode anticipates when a subject is about to enter the frame and intelligently racks focus to them when they do. And when a subject gazes away from the camera, iPhone itself changes focus and then back, to create these automatic focus changes. We extensively studied the art of cinematography and the creative choices directors of photography make to guide the viewer’s attention. We combine these learnings with computational algorithms so you can effortlessly create cinema great videos. For more creative control, you can tap to shift focus at any time, tap again to lock and track focus on the subject. Cinematic mode shoots in Dolby Vision HDR. This is enabled by your Apple custom sensor and the incredible power of A15 Bionic, which grades each frame in Dolby Vision live while you are recording. And that’s cinematic mode. Now back to Cayenne.

Cayenne: ( 53:03 ) iPhone 13 and iPhone 13 mini have advanced new camera systems with sensor-shift OIS, fantastic low-light performance, and cinematic mode also on the front true depth camera. Next let’s turn to 5G. Millions and millions of iPhone users are already experiencing 5G every day for super fast downloads and uploads, lower latency, and new experiences on the go. And on iPhone 13, we’ve innovated further on custom design antennaes and radio components that let us add more bands, so iPhone 13 works on 5G with the latest speeds and in more places. The world is moving quickly to 5G. We’re collaborating with more carrier partners for the best call quality, performance, coverage, and battery life. By the end of the year, we will double 5G support to over 200 carriers in 60 countries and regions. That means you can benefit from 5G in more places than ever to binge watch your favorite shows together using SharePlay on Apple TV + and even more streaming partners for video and music.

Cayenne: ( 54:19 ) You can be ultra competitive in multiplayer games, share surprise greetings from a celebrity in high rez over Cameo, or take the sound at any live event to a whole new level with mixed halo. 5G is taking over and iPhone 13 is ready with the best 5G experience.

Cayenne: ( 54:40 ) Now let’s talk about battery life, which is really important to our users. iPhone 13 has a faster chip, faster 5G speeds, a brighter OLED display, and the most advanced dual camera system ever in an iPhone. And with all these new capabilities, the iPhone 13 lineup has better battery life. On iPhone 13 mini most users will experience an hour and a half longer in their day than with iPhone 12 mini. And on iPhone 13 two and a half hours longer than iPhone 12 for incredible all day battery life. This amazing battery life is delivered by A15 Bionic, more power efficient components, a bigger battery, and power optimizations from our deep hardware and software integration, like smart data mode, which intelligently conserves battery life by automatically shifting your iPhone to LTE when 5G speeds aren’t needed.

Cayenne: ( 55:42 ) We also look at every opportunity to improve privacy. With iPhone and iOS privacy is built in from the beginning. With iOS 15, Siri uses on device speech recognition, meaning your Siri audio requests do not leave your iPhone by default. Intelligent tracking prevention, now prevents trackers from profiling you using your IP address and mail privacy protection hides your IP address and prevents senders from learning about your mail activity. Another huge benefit of owning an iPhone is the vast ecosystem that extends what iPhone can do. That includes MagSafe, which we introduced last fall and has been a hit. From multi chargers and swiveling charger stands, to cases, wallets, tripods, and car mounts, along with our own accessories for charging, like the MagSafe battery pack. For iPhone 13, we have leather, silicone, and clear cases in stunning new colors and engineered to work perfectly with MagSafe.

Cayenne: ( 56:48 ) We also have a new MagSafe leather wallet that supports Find My. You can now be notified of the last known location where your wallet was separated from your iPhone. iPhone 13 is loaded with new technologies, including cinematic mode, A15 Bionic that’s faster than the competition, our most advanced dual camera system with sensor-shift OIS, longer battery life, 5G, and so much more.

Cayenne: ( 57:19 ) With all this iPhone 13 still starts at just $699. We also have some fantastic offers from Apple and our partners, including up to $700 off in the US when you trade in a qualifying iPhone. And we’re increasing the starting capacity to 128 gigabytes for double the storage and adding a new 512 gigabyte option. iPhone 13 is impressively powerful. Let’s see it in action.

Cayenne: ( 59:28 ) (video playing) Now back to Tim.

Tim: ( 59:47 ) We are so excited for iPhone 13, with all of its power and capability, we can’t wait to see what our customers will do with it. And we’re not done yet. Our pro lineup pushes the limits with our most advanced technologies for our users who want the very best iPhone, best in class performance, best in class camera experience, great durability, larger displays, an incredible design. This year, we build on that in a major way. Let’s take a look at our most Pro iPhone ever.

Tim: ( 01:00:31 ) ( video playing) This is iPhone 13 Pro. To tell you more here’s Jaws.

Jaws: ( 01:01:33 ) iPhone 13 Pro features out most pro design. With exceptional materials, like these surgical grade stainless steel bands. Each band goes through a physical vapor deposition process to create an Apple custom finish that is so elegant yet incredibly resistant to abrasion and corrosion. iPhone 13 Pro comes in four striking finishes. A rich deep graphite, gorgeous gold, beautiful silver, and this all new Sierra blue. The Sierra blue required an entirely new process using multiple layers of nanometer scale metallic ceramics applied across the surface for a stunning and very durable finish.

Jaws: ( 01:02:13 ) iPhone 13 Pro has a newly designed front, with a true depth camera system that’s 20% smaller. On the back you’ll see our incredible new camera system with beautiful stainless steel trim that perfectly surrounds the sapphire crystal lenses of each of our three new cameras. And a beautiful textured matte glass that feels great and shows off the stunning color. On the front it has our incredible ceramic shield that is tougher than any smartphone glass. It also has industry leading IP 68 water resistance. On the inside, it’s been completely redesigned to support our latest pro technologies, including the all new camera system, incredible new display and a bigger battery. iPhone 13 Pro also supports MagSafe and the ever expanding ecosystem of really cool new accessories.

Jaws: ( 01:03:02 ) … Ever expanding ecosystem of really cool new accessories. And it’s joined by the larger iPhone 13 Pro Max.

Jaws: ( 01:03:07 ) Now, let’s talk about performance and the powerful, new, A15 Bionic. As you heard from Hope, A15 Bionic features a CPU with two new high-performance cores, and four new high efficiency cores, and a faster neural engine, as well as our new ISP, which provides improved noise reduction, and tone mapping.

Jaws: ( 01:03:27 ) And for these Pro models, A15 Bionic includes our most powerful graphics ever, with a new five core GPU. It provides up to 50% faster graphics performance than the leading competition. In fact, iPhone 13 Pro has the fastest graphics performance in any smartphone ever. Great for high performance gaming, and our most powerful camera features, like apple ProRaw, and 4k Dolby Vision video. And the A15 Bionic chips, new five core GPU, and custom display engine, combine with an amazing new display, and takes the iPhone experience even further.

Jaws: ( 01:04:04 ) This year, we’re proud to introduce an entirely new, Super Retina XDR display. With a new, more efficient Owlet panel, the display now supports up to a thousand nits peak outdoor brightness. That’s 25% higher than last year. And for the first time, we’re bringing ProMotion to iPhone. With our latest technology, this ProMotion display can refresh from as low as 10 Hertz, to as high as 120 Hertz. ProMotion is designed to respond dynamically, and match your content. The advanced custom architecture produces fast frame rates when you need them, and preserves battery life when you don’t.

Jaws: ( 01:04:41 ) We also optimized iOS to take full advantage of this. For example, when swiping between apps, or scrolling, the system adapts the frame rates to precisely match the speed of the user’s finger. The result is an incredibly responsive experience, that is fast and fluid. Of course, ProMotion is also great for apps, providing more responsive inputs, smoother graphics, and more precise gameplay. We brought in a few developers to see what they could do with it, and the results were amazing.

Joe Lee: ( 01:05:10 ) All right, let’s go. I work on a title called Mobile Feature Revolution.

Kyle Webster: ( 01:05:15 ) I am the Senior Design Evangelist for Adobe. I work on Adobe Fresco.

Tommy Krul: ( 01:05:21 ) And I am the founder, and CTO, of Super Evil Megacorp. Catalyst Black is really a rich and detailed world, and ProMotion’s adaptive frame rate is really unique. Because of the 120 frames per second, you can get perfect response time. It’s about the refresh rate. It’s about the controls. It’s almost like your fingers are glued to the screen.

Kyle Webster: ( 01:05:39 ) A device like this changes the game for artists everywhere. With ProMotion, it means that I’m actually seeing the pixels move in real time. There’s absolutely no lag.

Joe Lee: ( 01:05:50 ) Super Retina XDR display allows the gamers to see further into the distance, and catch more details in surroundings. So, we have all these great characters. They need to look better than real.

Tommy Krul: ( 01:06:02 ) The iPhone 13 Pro has one of the most powerful mobile GPUs ever created. And with that, we can really bring all these graphics features to a mobile device.

Joe Lee: ( 01:06:10 ) I like that part.

Tommy Krul: ( 01:06:11 ) The incredible combination of A15 Bionic, ProMotion, and 5G, makes the iPhone 13 Pro the most powerful smartphone in the world, or any world for that matter.

Joe Lee: ( 01:06:19 ) The A15 Bionic, ProMotion, 5G [foreign language 01:06:23].

Jaws: ( 01:06:27 ) The new Super Retina XDR display, with ProMotion, comes in two great sizes, 6.1 inch and 6.7 inch. And the custom design Owlet panels work across different lighting conditions, and content types, maintaining incredible color accuracy, and contrast.

Jaws: ( 01:06:42 ) Now, let’s talk about the all new iPhone 13 Pro Camera System. This is our biggest camera advancement ever. To tell you more about it, here’s Louis.

Louis Dudley: ( 01:07:04 ) iPhone 13 Pro, and iPhone 13 Pro Max introduce an all new camera system, starting with the new 77 millimeter telephoto camera, with 3X optical zoom, a new ultra wide camera, with auto-focus, and a larger F 1.8 aperture, with a 92% improvement in low light. And a new wide camera that has a larger F 1.5 aperture, and 1.9 micron pixels, for our largest sensor ever, with up to 2. 2 times improvement in low light.

Louis Dudley: ( 01:07:32 ) So, you’ll get beautiful photos in any situation. The larger sensor of the wide offers more light gathering, for less noise and faster shutter speeds, and even longer brackets when shooting night mode photos with a tripod. The new 77 millimeter telephoto enables beautiful, classic, portraiture photos, and 3X optical zoom, for photos and videos, for a total 6X optical zoom range on iPhone 13 Pro.

Louis Dudley: ( 01:07:58 ) With the new ultra wide, low-light photos are brighter and sharper, with more details, like you see in her dress, or on the couch. The ultra wide camera also enables something entirely new on iPhone, Macro photography.

Louis Dudley: ( 01:08:11 ) Macro photography typically uses a special lens that can focus at close distances. The new ultra wide lens design and auto-focus system enable incredibly sharp focus, and can magnify subjects with a minimum distance of two centimeters. So, you can get detailed close-ups, like of this beautiful red daisy, the cells in this leaf, or the water droplets on this mushroom. And for the first time, all of the cameras, including the telephoto, have night mode, which is made possible by advanced computational photography. With high integration between hardware and software, our cameras can do even more. To tell you all about it, here’s Rebecca.

Rebecca Puols: ( 01:08:54 ) When tuning the iPhone Camera System, we shoot review thousands of photos. Analyzing all of those photos allows us to deliver features like smart HDR4, which automatically brings improved color, contrast, and lighting, for each subject in a group photo, including for challenging shots like this. Our software and ISP adjust for different lighting, and we’ve made improvements for skin tones, so everyone looks even better.

Rebecca Puols: ( 01:09:19 ) We’re also introducing a way to personalize your iPhone Camera with Photographic Styles. This is a feature that pro photographers are going to love. Photographic Styles bring your individual preferences right into our advanced image pipeline, applying local edits, like a photo editor would, but in real time, as we run through the photo. That means, we get all the benefits of our multi frame, image processing pipeline, with the ability to customize it, in a way you can never achieve with a simple filter.

Rebecca Puols: ( 01:09:49 ) Select from one of our four default styles before you shoot. For example, Rich Contrast for a bolder look, or Vibrant for a punchier look. Each uses our deep semantic understanding to intelligently apply the right amount of adjustments to different parts of the photo, while preserving skin tones. You can also customize the styles further, with Tone and Warmth, which combine multiple attributes for a look that’s all your own.

Rebecca Puols: ( 01:10:16 ) Styles works across scenes and subject types. You don’t need to set it every time, so you can define your style, and use it across your photos. And that’s Photographic Styles, coming into iPhone 13 Pro, and we’re excited to bring it to iPhone 13 as well. Now, back to Jaws.

Jaws: ( 01:10:35 ) The all new Pro Camera System, combined with the power of computational photography, will allow users to capture beautiful images better than ever before. The new iPhone 13 Pro Camera System also provides our most advanced video features. The all new camera system, along with Dolby Vision HDR recording, produces incredible pro level video. So, we asked two time Academy Award winning director, Kathryn Bigelow, and Oscar nominated cinematographer, Greg Frazier, to show us what they can do with the power of iPhone 13 Pro.

Kathryn Bigelow: ( 01:11:08 ) Look up.

Speaker 40: ( 01:11:09 ) Light please.

Kathryn Bigelow: ( 01:11:29 ) It’s a completely integrated process now. The iPhone doesn’t require any ancillary pieces of equipment. Like it become still, and she turns slowly. It’s the dawning realization. I thought it was a good challenge. You know, these are all genres I love, and it’s so great to kind of parachute in, do a deep dive with the iPhone. And with so much accessibility, I think all pretension tends to disappear. And so, it makes the set, and the filming process, much less apprehensive.

Greg Frazier: ( 01:12:12 ) There was no limitations to what I could do with this particular camera. Whereas normally, everybody gets so precious about a camera… And lens looks so expensive, or it’s so fragile. One of the things that the iPhone couldn’t do up until now, was to create an idea of depth from a lens. With Cinematic mode, what’s exciting is, we can actually choose focus later. To me, that’s really bringing it up to the professional film cameras.

Greg Frazier: ( 01:12:50 ) We can actually go ahead and make these stories, and make these films, using the tools on this iPhone. I believe that with the advent, and with the addition of Cinematic mode, we’re going to very soon see filmmakers make films in a different way, which is exciting.

Kathryn Bigelow: ( 01:13:08 ) It might even verse a brand new genre.

Greg Frazier: ( 01:13:11 ) I have no doubt it will, just given the size, and given the ability to move this camera.

Kathryn Bigelow: ( 01:13:15 ) Exactly.

Greg Frazier: ( 01:13:16 ) It will change the language of cinema…

Kathryn Bigelow: ( 01:13:18 ) … Of cinema…

Greg Frazier: ( 01:13:18 ) … In a very positive way.

Speaker 40: ( 01:13:46 ) Cutting.

Jaws: ( 01:13:50 ) Everything you just saw, including the behind the scenes’ footage, was shot on iPhone 13 Pro. With major updates across the wide, ultra wide, and telephoto cameras, it’s an incredible device for filmmaking. The new ultra wide camera enables amazing macro slow-mo videos, thanks to the new lens design. And the new 3X telephoto allows you to zoom even closer to the action, and offers a great new focal length for video.

Jaws: ( 01:14:16 ) This is really awesome when using our all new Cinematic mode, which uses machine learning and disparity, to create a depth map that’s built into the video. So, you can change the depth effect, including the level of BOCA, and where the focus is applied, even after the capture. This is another iPhone first, as iPhone 13, and iPhone 13 Pro, are the only smartphones that can do this.

Jaws: ( 01:14:40 ) We also have another Pro video feature coming later this year, and that’s ProRes video. ProRes offers exceptionally high color fidelity, and more efficient encoding, for use in pro video editing apps, like Final Cut Pro. That’s why it’s widely used by video editors as the final delivery format for commercials, feature films, and broadcast. A15 Bionic adds hardware acceleration for ProRes, and in combination with our advanced video encoders and decoders, as well as our faster file system, and flash storage pipeline, you can now record up to 4k at 30 frames per second in ProRes, right in the camera app. iPhone 13 Pro is the only smartphone to provide an end to end pro workflow, allowing you to record, and edit, in ProRes, or Dolby Vision. This will transform filmmaking with a device that can simply slip into your pocket.

Jaws: ( 01:15:33 ) Next, let’s talk about battery life. This is our most pro iPhone ever, with our fastest performance, most advanced display, and most powerful camera system ever in an iPhone. Thanks to the efficiency of the A15 Bionic, and iOS15, as well as a larger battery, iPhone 13 Pro delivers incredible, all day battery life. iPhone 13 Pro lasts more than one and a-half hours longer in your day, than iphone 12 Pro. And iPhone 13 Pro Max will last more than two and a-half hours longer than iPhone 12 Pro Max. That means iPhone 13 Pro Max has the longest battery life ever in an iPhone.

Jaws: ( 01:16:12 ) The entire iPhone 13 lineup has been carefully designed to minimize its impact on the environment. We redesigned the packaging to eliminate the outer plastic wrap, saving 600 metric tons of plastic. This brings us closer to our goal of completely removing plastic from all of our packaging. iPhone uses 100% recycled, rare earth elements and magnets, and 100% recycled tin in the solder of the main logic board.

Jaws: ( 01:16:38 ) So, that’s iPhone 13 Pro, with our most advanced technologies, an all new camera system with three new cameras, ProRes video, Cinematic mode, the new Super Retina XDR display with ProMotion, A15 Bionic with five core GPU, 5G, Mag safe, and incredible durability features. These I-phones push the boundaries for what’s possible in a smartphone.

Jaws: ( 01:17:02 ) Even with all this incredible technology, iPhone 13 Pro still starts at $999, and iphone 13 Pro Max still starts at $1099. We also have amazing offers from apple, and our partners, including up to $1000 off a new s, when you trade in a qualifying iPhone.

Jaws: ( 01:17:20 ) And this year, we’re introducing a new 1 terabyte storage option. This is a great addition for our pro iPhone users. The 1 terabyte joins our 128, 256, and 512 gigabytes storage options. You can pre-order all four new models of iPhone 13 family this Friday, September 17th. And they will all be available on September 24th. So, here’s our new iPhone lineup, including iPhone 12, iPhone 11, and iPhone se, starting at just $399. Now, back to Tim.

Tim Cook: ( 01:18:02 ) Thank you, Jaws. And thank you to all of today’s presenters. What a spectacular set of announcements. Our most popular iPad is now powered by the A13 Bionic, with a new 12 megapixel ultra wide front camera with Center Stage. This is a big upgrade. iPad mini gets a completely new, all screen design, with a brilliant liquid retina display, blazing fast performance with the new A15 Bionic chip, new cameras with Center Stage, and all new colors. This is the mightiest iPad mini yet.

Tim Cook: ( 01:18:40 ) The new Apple Watch Series 7 has our largest and most advanced display, optimize UI, new watch faces, and it’s our most durable ever. It’s the best smart watch in the world. An update to Apple Fitness Plus, adding Pilates and Guided Meditation, a new workout to get you ready for snow season, as well as group workouts to help keep you motivated.

Tim Cook: ( 01:19:05 ) And iPhone 13, with fantastic new technologies, including our most advanced dual camera system, with Cinematic mode, A15 Bionic, 5G, brighter Super Retina XDR display, and longer, all day battery life.

Tim Cook: ( 01:19:22 ) iPhone 13 Pro, with our most state-of-the-art technologies, for those who want the most out of their iPhone. With our biggest camera system advancement yet, including Cinematic mode and ProRes video, the Super Retina XDR display with ProMotion, A15 bionic with five core GPU, 5G, and industry leading durability.

Tim Cook: ( 01:19:46 ) These are the best iPhones we’ve ever created. Here at apple, the customer is at the center of everything we do. And we continue to innovate, designing the very best products and services to enrich people’s lives, and to empower them to do great things every day. Thank you for joining us. Stay safe, and take care.

Speaker 41: ( 01:20:17 ) That sound you hear that lingers in your ear, but you can’t forget from sundown to sunset.

Speaker 41: ( 01:20:20 ) It’s on in the air. You hear it everywhere, no matter what you do, it’s going to grab a hold on… grab up on your soul.

Speaker 41: ( 01:20:20 ) Might as well get with it, like a sound you hear that lingers in your ear, and oh.

Speaker 41: ( 01:20:20 ) It’s in the air. It’s everywhere, oh baby.

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The Apple Worldwide Developers Conference kicks off with exciting reveals, inspiration, and new opportunities. Join the worldwide developer community for an in-depth look at the future of Apple platforms, directly from Apple Park.

♪ ♪ ♪ ♪ ♪ ♪ ♪ ♪ Tim Cook: Good morning, and welcome to WWDC. We have a big day of announcements about our latest technologies and platforms. These platforms, and the products they drive, deliver amazing experiences for our users and provide developers with incredible opportunities so they can use their superpowers to innovate, create, and collaborate, making apps that continue to change the world. And WWDC is designed to give this community what they need to do their very best work. We love to support our developers beyond WWDC with comprehensive world-class support and other important initiatives. We just opened our brand-new Developers Center across from Apple Park where developers can engage with our engineers. And to reach our global community, this past fall we introduced our first online Tech Talks for developers to learn more about our new technologies and directly connect with Apple engineers in live sessions and one-on-one office hours.

We are also committed to cultivating the next generation of developers, including efforts to reach underrepresented communities. So our developer academies teach students the fundamentals of coding as well as the other necessary skills to find and create jobs in the app economy. There are 17 around the world including the academy in Detroit we founded in October as a part of Apple's Racial Equity and Justice Initiative. And in Saudi Arabia, we launched our first developer academy for women in February. Our Entrepreneur Camps provide developers from underrepresented communities with mentorship, inspiration, and insights from Apple. The first camps were for female founders, and this past year, we expanded the camps to reach Black and Latin founders. Alumni have gone on to secure major funding and see great success on the App Store.

These ongoing efforts empower all developers with the tools, technologies, and inspiration to change the world for the better.

Last year, many millions of developers engaged in WWDC, and we expect millions more to join us again this year. In fact, we're excited to say we've grown our developer community to over 34 million Apple developers. We have a huge week ahead of us, with an amazing online experience, including sessions, labs, and digital lounges, which will all be available for free to our developers. Today, we're going to push our platforms further than ever for our developers and our users. So let's get started by sending it over to Craig. ♪ ♪ Craig Federighi: I'm really excited about what we have to show you today. But first, let's head downstairs. ♪ ♪ ♪ ♪ Now, let's talk about iOS. Together with iPhone, iOS helps you get so much done, whether you're at home or on the move. And the next release, iOS 16, offers new intelligence, sharing, and communication features that are going to enhance so much of what you do with your iPhone. And those come together with an incredible set of new personalization features that will make your experience feel fresh and completely you. Let's get started with the all-new Lock Screen. The Lock Screen is the first thing you see every time you pick up your iPhone. It's a place where you can check the date and time, look out for key messages, and launch the camera to quickly capture the moment. And it's just as much a place for personalization, where so many of you put a photo that makes iPhone uniquely yours. In iOS 16, we're bringing the biggest update ever to the Lock Screen, completely reimagining how it looks and works for you. Let's take a look.

♪ ♪ ♪ ♪ ♪ ♪ Craig: The new Lock Screen remains undeniably iPhone, while also giving you new ways to make it more personal, beautiful, and helpful than ever. Let me show you. Here's my Lock Screen. You'll notice the subtle depth effect with my daughters appearing in front of the time. I really love it. Now, if I just press and hold, I can personalize it further. I'll just tap Customize, and now I'm in the editor. Now, check this out. I can simply swipe to try out different styles that automatically change the color filter, the background, and the font for the time, all to complement each other. These look really beautiful. So let's go with this one. Now, of course, if I want to change anything, it's easy to dial it in further to get it just the way I want it. All I need to do is tap on any element of the Lock Screen to start editing. So let's customize the font. I can audition different typefaces and choose from different colors. And I like this color. I'll just adjust the shade a little bit. I think this looks awesome now. Now, I can also make my Lock Screen more helpful by putting widgets right on the Lock Screen. So let me move the girls down here and tap in to bring up the widget gallery. And these are really useful for getting information at a glance, like upcoming calendar events. So I'll add the temperature, my Activity rings, and let's drag in the calendar widget. Now, this is great. And what's even better is, I'm not limited to just one. Let's create another. I can bring up our brand-new wallpaper gallery, which showcases a bunch of options for inspiration. And there are plenty to choose from here. So much room for personalization, with millions of combinations. With Photo Shuffle, I can choose a set of photos to shuffle throughout the day, And we also have Suggested Photos, intelligently curated from my personal library, like the best shots of family that look great on the Lock Screen. Now, this is an awesome one to add to my collection. Now, I've created a bunch of other Lock Screens, and by simply swiping, I can switch between them. It's amazing the range you can create. Here's Weather, which shows live weather conditions like a downpour and lightning. I just love this animation. Here's a really cool emoji wallpaper and our Pride wallpaper. And here's one from our Astronomy collection. Watch how it animates fluidly as I swipe into the Home Screen. So cool. So that's a quick look at the all-new Lock Screen. And for developers, WidgetKit makes it quick and easy to put glanceable information from their app here as well.

The new Lock Screen is so beautiful, we wanted to make sure that you can always enjoy it, even if you get a lot of notifications.

Sometimes, notifications can cover up your personal photo. So we've rethought how they appear. Notifications now roll in from the bottom of the Lock Screen as you receive them, and you can choose to hide them throughout the day. Now, sometimes you get a bunch of notifications from an app, like when you're following the score of a basketball game. Well, now there's a better way to keep tabs with something called Live Activities. Live Activities make it easier to stay on top of things that are happening in real time right from your Lock Screen. And for developers, starting in an update to iOS 16 later this year, they can use the Live Activities API to create these compact and glanceable experiences. This will make it really easy to follow that NBA game, track the progress of an Uber ride, see how you're doing on your workout, and more, all while letting the other elements on the Lock Screen shine. One of the most popular activities for many of us is listening to music. And now with Live Activities, the Now Playing controls can expand to a full screen view that celebrates album art while you listen along. So that's the all-new Lock Screen. There are some really powerful ways these updates tie together and build upon what we introduced last year with Focus. Focus has helped people reduce distractions and stay in the moment. And this year, we're taking it further, starting with extending Focus to your Lock Screen. This means your choice of a photo and widgets can all be tied to a particular Focus. And now that you can have multiple Lock Screens, you can match them to the appropriate Focus throughout your day. You can have a dedicated one for when you're in a Work Focus, with widgets showing your upcoming meeting or to-do list. Or, with just a swipe, you can activate your Personal Focus. All of your corresponding notification settings apply, and it extends to your Home Screen too. So now you can elevate your favorite apps or widgets for keeping up with friends and family. And now, your Focus can also carry into the apps themselves, with Focus filters, which let you filter out distracting content. Let's take Safari, for example. Instead of seeing all of your websites, you can turn on the Work Focus filter and see only the tabs that relate to work. And you can filter not just tab groups in Safari, but also conversations in Messages, accounts in Mail, and events in Calendar. And for developers, we have a new API so they can help you focus in their apps as well. These updates to Focus can help you draw boundaries and find balance throughout all of the moments in your life. Now, let's talk about what's in store for Messages. Hundreds of millions of people rely on Messages every single day. It's integral to how we communicate with the people who matter most. And now, we're adding three of the most highly-requested features to Messages.

First, have you ever sent a Message only to immediately realize you didn't quite say what you intended? Well, no worries. Because now you can edit any message you just sent so embarrassing typos can be a thing of the past. Second, have you ever wished you'd never sent that message at all? Well, good news–now you have undo send, so you can immediately recall a recent misfire. And finally, you can now mark any thread as unread, a perfect tool if you don't have time to respond in the moment and want to be sure to come back to a message later. These three features are going to make a big difference in how you use Messages every single day. Messages makes texting easy and efficient, and it's also a great way to share. Last year, we introduced Shared with You, which takes things like photos, links, and music that your friends share with you in Messages and highlights them right in the app where you'd like to enjoy them later. And for developers, we're really excited to make Shared with You available with a new API. So when someone sends you a funny video, a worthwhile article, or a recipe that you don't have time to check out in the moment, it'll be there waiting for you the next time you open that app.

And when it comes to sharing in real time with others, people are loving SharePlay. It's stellar for enjoying shared experiences while connecting over FaceTime. Like watching TV shows, listening to music, or breaking a sweat to a synced up workout. So many of your favorite apps are using SharePlay to create shared experiences, like listening to bedtime stories together with Better Sleep or playing a rowdy game of Heads Up, no matter how far apart you are. And this year, we're making it easier to discover all of these awesome SharePlay experiences from within your FaceTime call. With just a tap, you can jump into SharePlay-supported apps that you already have on your phone, or discover new experiences that you can share with your friends. And to give you more opportunities to enjoy shared experiences, we're extending SharePlay beyond FaceTime and bringing it to Messages. This was the number one request from developers. Now when you find something you want to share, like a movie on Disney+, you can kick off SharePlay right there and enjoy it together while chatting in Messages. You can watch in sync, and you've got the same instantaneous shared playback controls that make SharePlay magical. So whether you're using SharePlay for your weekly movie night or marking a message unread so you can respond later, Messages has everything you need to connect with ease. And we're making it that much easier to compose Messages with some updates to Dictation. To tell you more, here's Robby.

Robby Walker: Dictation lets you type just by speaking and can be much faster than typing with the Keyboard. This is why it's so popular for taking notes, sending messages, and more. In fact, Dictation is used over 18 billion times each month. And it's designed to protect your privacy. Thanks to the Neural Engine, Dictation can happen entirely on-device. Today, we're excited to introduce an all-new on-device Dictation experience that lets you fluidly move between voice and touch. Let's take a look. We'll use our new dictation experience to send an email. Now, when I start dictating, the keyboard stays open, so I can switch between using voice and touch.

I can even select text using touch and replace it with my voice.

Just by speaking. Are you sending a longer message? Dictation automatically adds punctuation to the text.

"That's so cool! Mind blown emoji!" Automatic punctuation and emoji dictation also work when you send messages with Siri. And this year, we're making it easier to use Siri with apps. There are over 15,000 apps that work with Siri using SiriKit and Siri Shortcuts. And today, these require manual setup. So we're introducing a new developer API built using the Swift programming language called App Intents. Now shortcuts work with zero setup so you can use Siri to get things done with supported apps. Now let's talk about another feature powered by intelligence: Live Text. Live Text is so useful because it's deeply integrated across the entire OS, letting you interact with text in images across the system, from Camera and Safari to Notes and Screenshots. And this year, we're excited to take this integration further by bringing Live Text to video. Now you can pause a video on any frame and interact with text just like you can today with photos. It's great for copying code samples. We're also accelerating the things you do with Live Text with quick actions. So now you're just a tap away from converting currency and translating a foreign language. And for an even richer translation experience, you'll be able to use Live Text while in the Translate app, with our new camera view. This will be great for when you have lots of text to translate. And for developers, we're also excited to announce a Live Text API. Soon you will be able to grab text straight from photos and videos in apps like Vimeo. And photos are about more than just text. That's why last year we introduced Visual Look Up, a feature that recognizes objects like pets, landmarks, plants, and more, and gives you rich information about what's in your images. And this year we have a new feature that takes image understanding further.

Now when you touch and hold on the subject of an image, you can lift it away from the background and place it in apps like Messages. It feels like magic. It's actually the product of an advanced machine learning model which is accelerated by CoreML and the Neural Engine to perform 40 billion operations in just milliseconds. Together, Live Text and Visual Look Up continue to unlock rich and useful information from your photos and videos across iOS, iPadOS, and macOS. Back to you, Craig.

Craig: These intelligence features help you get things done with ease. And another app that makes life easier is Wallet. To tell you about what's new in Wallet, I'll hand it over to Corey.

Corey Fugman: With Apple Wallet, we're working hard on our goal to replace your physical wallet. Take what we're doing with driver's licenses and ID cards. We're excited to have launched Maryland and Arizona, with 11 additional states actively working on deployments. And the first locations now accepting Wallet IDs are select TSA security checkpoints. You'll also be able to securely present your ID to apps requiring identity and age verification. To protect your privacy, only the necessary information will be shared. So rather than providing your exact birthday, you can simply share that you are over 21. Now, let's talk about Keys. Our growing suite of keys in Wallet makes it easy to access everyday places like your home, car, hotel, and office, all with just your iPhone. And now we're making sharing keys even easier with your favorite messaging apps like Mail, Messages, or WhatsApp. When your friend receives the key, they can add it to their Wallet with a single tap. And to let you share keys with people who don't have an iPhone, we're working with the IETF to make sharing keys an industry standard that is free for others to adopt. We are seeing tremendous enthusiasm from our partners, with more of them signing on to support keys for all of the places you visit. Now let's talk about Apple Pay, one of the most important areas of Wallet. We've made a lot of progress with Apple Pay acceptance in stores and online, and now we're expanding even further. Starting this month with Tap to Pay on iPhone, millions of merchants across the U.S. can accept contactless payments directly on iPhone with no additional hardware or payment terminal needed. Beginning with apps from these payment providers, Tap to Pay on iPhone enables small merchants and large retailers to use iPhone to securely accept payments. In addition to expanded acceptance, we're also enhancing Apple Pay to support new types of payments. So we are thrilled to announce Apple Pay Later. Apple Pay Later lets you split the cost of an Apple Pay purchase into four equal payments spread over six weeks with zero interest and no fees of any kind. And Apple Pay Later is available everywhere Apple Pay is accepted in apps and online. You can now get that espresso machine you've wanted and pay for it over time with no additional cost. For developers and merchants, Apple Pay Later requires no integration. It just works using their standard Apple Pay implementation. Upcoming payments are managed through Wallet, making it easy to keep track of what's due when and to stay within a budget. And after you've placed your order, we have another brand-new feature that helps you track it. Apple Pay Order Tracking enables merchants to deliver detailed receipt and tracking information directly to Wallet, making it easy to get the latest information on all of your Apple Pay orders delivered securely and privately to your device. Apple Pay Order Tracking will be offered at millions of merchants through eCommerce platforms starting with Shopify. So that's our Wallet update. Back to you, Craig.

Craig: With ID cards available in more locations, new ways to use and share keys, Apple Pay Later, and Apple Pay Order Tracking, Wallet makes life so much easier, no matter where you go. And the best way to get wherever you're going is with Maps. So let's get out of here to talk about what's new. ♪ ♪ We're building the best map to help you navigate and explore the world. We've launched our redesigned map in ten countries and regions, and we're excited to announce that later this year, we'll bring the new map to 11 more, including France, Switzerland, and New Zealand. Our new map includes great features like cycling, Look Around, and so many more. And with the new city experience, we pushed it even further with unprecedented detail for landcover, roads, and elevation, as well as improved driving and transit navigation. And we're adding Las Vegas, which looks stunning. And before the end of the year, we'll add six more cities including Miami, Chicago, and Sydney. To tell you more about what's new in Maps, here's Meg.

Meg Frost: With iOS 16, we're introducing great updates for Maps users and developers. Let's start with one of our most requested features: multistop routing. You can now plan up to 15 stops in advance. Maps will now store previous routes in Recents so they're easy to get back to and you can plan multi-stop routes on the Mac and send them to iPhone when you're ready to go. And, of course, when you're driving, you can ask Siri to add additional stops to your route while safely keeping your eyes on the road. Next, let's talk about getting around with transit. We're making it easy for riders to see fares for how much their journey will cost along with the ability to add transit cards to Wallet. And if a transit card balance is running low , you'll receive an alert so you can reload it without having to leave Maps. And for developers, we're making big improvements to MapKit, starting with our revolutionary new city experience which includes rich details for landcover, roads, landmarks, and more. Developers like Bird can now integrate this detailed map so users can more easily locate bikes and scooters to get around town. And it looks stunning in both Light and Dark Mode. And there's more. We're also bringing Look Around to MapKit, making it easy to integrate high resolution imagery from Maps into apps like Zillow, helping users get an immersive ground-level view while browsing homes. And finally, we're excited to announce that later this year, developers will have faster and more flexible ways to build incredible Maps experiences with brand-new server-side APIs. And that's a quick look at Maps. Back to you, Craig! Craig: Now, let's talk about sports. Sports can bring people together in meaningful ways, whether a heated rivalry among friends or a whole town rooting for their team. And at Apple, we want to create great experiences for sports fans everywhere. To tell you more, here's Rubie. ♪ ♪ Rubie Edmondson: Today, there are many ways to keep up with your favorite sports, like being able to ask Siri about players or teams or see live games, no matter where they're streaming. And now with Live Activities, the Apple TV app brings you scores and play-by-play action right on your Lock Screen. We also recently premiered Friday Night Baseball on Apple TV+ where you can stream two great games every Friday. And today, we have another major update for sports in Apple News. Apple News is the number one news app everywhere it's available, and it's about to become amazing for sports fans. You can now follow your favorite teams and leagues to get stories from hundreds of the best publishers in an all-new section called My Sports. You'll also find scores, schedules, and standings for the top professional and college sports leagues, and highlights too. Now you can catch the best plays from your favorite teams right in your news feed. And your favorites are seamlessly synced with the Apple TV app and across all your Apple devices. This new sports experience is free. It'll be available in the U.S., UK, Canada, and Australia. And when you subscribe to Apple News+, you'll get premium sports coverage from many local newspapers. That's Sports. Back to you, Craig. Craig: iOS and the entire Apple ecosystem are amazing for families, and we have some great new features to talk about, starting with some updates to Family Sharing. With Family Sharing, you can share your favorite purchases and subscriptions with up to five of your family members, including Apple Music, iCloud+, Apple One, and much more. Everyone gets personalized access to their favorite content without having to buy their own subscriptions or share an account. And for households with kids, you can create accounts just for them with built-in parental controls to help you monitor their screen time or approve their purchases. And this year, we're making it even easier to create accounts for kids and make sure the right parental controls are in place right from the start. We're adding a new, easy way to set age-appropriate restrictions for apps, movies, books, and music. Along with quick setup of other important parental controls. We're also making setting up a new device for your child– like an iPad–really simple. Just turn on the device they'll be using, bring your iPhone nearby, and choose to set up with Quick Start. With just a few taps, the new device will be set up for their use with all the parental controls you've selected already configured. And when your child asks for more screen time, you won't have to navigate to Settings to approve or deny their request. You can now respond right in Messages. Finally, we've added a new Family Checklist with helpful tips like updating a child's settings as they get older, turning on location sharing, or just reminding you that you can share your iCloud+ subscription with everyone. So those are some of the helpful updates to Family Sharing this year. Now, as we all know, one of the things everyone enjoys sharing with their family is photos. So this year, we're introducing a better way to share photos with your family. Our precious memories are often captured by several people and in between personal photos of hobbies, house projects, and homework, we have photos on our device that everyone in the family would like to have. But no one has all of them, so the family's memories are never complete. Until now. We're introducing iCloud Shared Photo Library to help you share photos seamlessly and even automatically. It's easy to set up. It's a separate iCloud library that everyone can contribute to, collaborate on, and enjoy. You can participate in one shared library that's shared with up to five other people. We've made it simple to share just the photos you want from your library. You can share everything already in your library, or choose what to include based on a start date or the people in the photos. For example, you can choose to include just the photos where you were together with your partner and the kids. Once the Shared Library is set up, you can manually move over new photos after you take them. But we wanted to make it even easier with a new switch right in Camera that sends shots straight to the Shared Library as you take them. This is great when you're on a vacation and you want to make sure the photos are shared right away. And if you take a photo of something personal, like a gift, you can easily turn it off. You can also choose to have the sharing switch enabled automatically whenever you take shots with other members of the Shared Library nearby. So if you take photos on a camping trip, you don't have to remember to share them later. You'll also receive intelligent sharing suggestions in the For You tab. Everyone has equal permissions for adding, editing, and deleting photos in the Shared Library. So if one member of the group is a talented photo editor, everyone gets to enjoy their edits to the shared photos. Deletions, captions, and keywords sync too. Content in the Shared Library will appear in everyone's Memories, Featured Photos, and in the Photos widget. So you can relive your family's adventures that include all the photos. That's iCloud Shared Photo Library: the best way to share photos with your family. And last, let's talk about privacy. We're always working hard to protect our users and their privacy, with features like App Privacy Report, Mail Privacy Protection, App Tracking Transparency, Privacy Nutrition Labels, and so many more. Another critically important area is protecting our users' personal safety. One way we're doing that is by adding a new tool to help people quickly turn off others' access, for example, disabling location sharing if they're escaping an abusive relationship. It's called Safety Check. To tell you about it, here's Katie.

Katie Skinner: Many people share passwords and access to their devices with their partner. However, in abusive relationships, this can threaten personal safety and make it harder for victims to get help. We've been working closely with organizations that support victims of domestic and intimate partner violence. And the result of those conversations is Safety Check, a new section in Settings where you can quickly review and reset the access you've granted others. This lets people in abusive situations quickly revoke an abuser's access to their data and location, enabling them to cut ties and get to safety. Safety Check stops sharing your location with others via FindMy and resets the system privacy permissions for all apps. It also protects access to your messages by helping you sign out of iCloud on all your other devices and restricts Messages and FaceTime to the device in your hand.

Safety Check also helps you manage who you've given access to. And you can audit which permissions you've granted to certain apps. We've received some really positive feedback on our approach, including from the National Center for Victims of Crime who said: "In times of crisis, for many survivors, "it's important to know who has their information and location. Safety Check helps give control back to survivors." This is important work, expanding the ways iOS helps you stay safe. Now, back to you, Craig. Craig: Protecting you and your privacy is and will always be at the center of what we do. iOS 16 offers so many updates that will change the way you experience iPhone. iOS also extends that experience beyond the phone, to enhance how you interact with the world around you. Whether helping you through your morning routine or keeping you connected on your next road trip, iOS has you covered. This year we're bringing exciting updates to your home and your car. To tell you what's new in the home, here's Corey. ♪ ♪ Corey Wang: Our home is perhaps the most important place in our lives, and there's a lot to manage. Smart home accessories can make it easier and more convenient to control your home right from your iPhone. You can do things like see who's at the door while working at your desk, or turn off the lights downstairs without getting out of bed. And when you're away from home, you can double-check if the front door is locked or adjust the temperature so it's just right when you get back. And your smart home is all the more powerful when your accessories work together, reacting to changes automatically. Now, the smart home is still in its early days, and we want to help bring these powerful experiences to as many homes as possible.

In order to build a connected ecosystem at home, it's important that you have the most choice so you don't have to worry about what works with what. With that in mind, we joined forces with other industry leaders to create a new smart home connectivity standard. It's called Matter. Matter enables smart home accessories to work together across platforms. And to ensure we stayed true to our values, we contributed HomeKit, our smart home framework, as a foundation of this new standard, so it's built on the same core principles and maintains the highest level of security. Industry-leading brands have already committed to supporting Matter, with over 130 products in the pipeline, and that's just the beginning. The Matter standard provides the underlying foundation to connect smart home accessories, and it allows us to innovate on top of it. We take privacy further, ensuring that data about how you use your accessories is processed and stored by default in a way that even Apple can't see. With Matter, we can continue to create amazing experiences in the Home app while also making sure all your different accessories are consistently simple to set up and easy to use. And now that you’ll have more accessory options to choose from, let's check out how we made the experience even better with an all-new Home app. We reimagined it from the ground up starting with the underlying architecture so it's more efficient and reliable, especially for homes with many accessories. We also completely redesigned how you navigate, organize, and view accessories to make it easier to control your smart home. We've integrated your rooms and favorites into the main tab of the app. So you can see your entire home in a single view. And we made sure it looks great, whether you're just getting started or have built out an advanced connected home. We added new categories for climate, lights, security, and more and an overview of what's happening in each category right at the top of the screen. And categories are a great way to navigate within the app. When you tap on a specific category, you see all the relevant accessories organized by room and more detailed status information. A multi-camera view displays up to four cameras at once front and center, and you can scroll to the right to see any additional cameras. We also redesigned tiles so that different accessories are more visually recognizable through shape and color. And with the new widgets on the Lock Screen, it's easier than ever to see how your home is doing. So that's the all-new Home app, and it's coming to iPhone, iPad, and Mac. Now that you have what you need to keep tabs on your home, you're ready to hit the road. Let's hand it off to Emily to talk about CarPlay.

Emily Schubert: CarPlay is the smarter, safer way to use your iPhone in the car and has fundamentally changed the way people interact with their vehicles. It's available on over 98% of cars in the U.S. What's more, 79% of U.S. buyers would only consider a car that works with CarPlay. It's a must-have feature when shopping for a new vehicle. Our users love CarPlay. It gives them an easy way to use apps in the car, using the familiar UI from their iPhone. But cars have changed a lot, with larger-sized screens and more of them throughout the car. There's an opportunity for iPhone to play an even more important role. We've been working with automakers to reinvent the in-car experience across all of the driver's screens. Let's take a sneak peek at this next generation of CarPlay.

♪ ♪ ♪ ♪ There's so much to explore here. Let's take a closer look. This next generation of CarPlay provides content for all the driver's screens, giving an experience that is unified and consistent. It's the very best of both your car and your iPhone. And it goes beyond what you can do with CarPlay today. Deep integration with the car's hardware lets you tune your car's radio or change your temperature without ever leaving the CarPlay experience. It also includes widgets, powered by your iPhone, that fit your screens perfectly. They can live front and center in the gauge cluster as well, giving you information at a glance. In fact, this next generation of CarPlay powers your entire instrument cluster. To do this, your iPhone communicates with your vehicle's real-time systems in an on-device, privacy-friendly way, showing all of your driving information like speed, RPMs, fuel level, temperature, and more. And no matter what type of unique screen shapes or layouts you may have, this next generation of CarPlay feels like it was made specifically for your car. We're also excited to give you the ability to make the core of the driving experience unique to you. We carefully crafted instrument cluster options ranging from the modern to the traditional, that use different colors, dial treatments, backgrounds, and layouts to provide various looks and feels. You can choose different curated themes and styles for your gauges. And automakers from around the world are excited to bring this new vision of CarPlay to customers. This is just a taste of what the next generation of CarPlay will bring. Vehicles will start to be announced late next year, and we can't wait to show you more further down the road. And now, I'll hand it back to Craig. Craig: And that's iOS 16, a mighty release that gives you entirely new ways to make iOS your own. It also helps you stay in touch with ease, engage with the world around you, and seamlessly share experiences and memories with your family and friends. And that's just the beginning. We've also made a big advancement in Spatial Audio with AirPods. Now, Spatial Audio works by understanding how sound interacts with the geometry of your head and ears. And now, in iOS 16, you can use the True Depth camera on iPhone to create a personalized Spatial Audio profile, enabling an even more precise and immersive listening experience, tuned just for you. Plus, Quick Note is coming to iOS so you can capture ideas instantly. A new rapid security response mechanism gets important improvements to iPhone faster, and you've got more Memoji customizations to choose from. And there's so many more features to meet your needs no matter where you are. Now, I’ll hand it over to Kevin to tell you about the big new advancements coming to Apple Watch. ♪ ♪ Kevin Lynch: Let's talk about watchOS. Apple Watch continues to be the most loved watch in the world, because it helps you stay connected, active, and healthy. In watchOS 9 we're bringing great new features to each of these three areas. First, you can stay connected to what matters to you most just by glancing at your wrist, whether you use the popular Photos watch face, or a face with rich complications. And we're adding four new watch faces for you to choose from. The Astronomy face has been remastered to take advantage of the expansive display, and shows current cloud coverage around the world. The Lunar calendar is used to observe traditional holidays and special events in many cultures. The Lunar watch face celebrates this thousand-year-old practice with support for Chinese, Islamic, and Hebrew calendars.

Play Time, designed by artist Joi Fulton, features whimsical animated numbers. You can tap the display to send them bouncing around, and when you lower your wrist, they take a nap. Finally, Metropolitan highlights watch typography with a new font that dynamically stretches when you rotate the digital crown, and features many lovely color combinations. Rich complications enable you to see more information in a small space, and we're bringing these to more of our watch faces.

watchOS 9 also introduces a refreshed Siri UI and new banner notifications. And active apps will be pinned to the top of the Dock for quick access. Another way to stay connected is by listening to the latest stories, or sharing your favorite content. With watchOS 9, the Podcast app allows you to discover and follow new podcasts using Search and Listen Now. And the app is now available to kids using Family Setup. For developers, sharing content and selected images from apps like Outcast and WeChat is easier with the new Share Sheet and Photos Picker APIs. And with CallKit, you can start, end, or mute VoIP calls from apps like Webex directly on Apple Watch. That's some of what's coming in watchOS 9 to keep you connected. And now to Craig to tell you what's coming to keep you active.

Craig Bolton: The Workout app is one of the most popular apps, so in watchOS 9, we're bringing new easy-to-use metrics, views, and training experiences inspired by high-performing athletes, starting with running. It's a sport that, no matter what your level, you can use metrics to better understand your performance. And switching up your training can reduce the chance of getting injured. The first thing we're doing is adding three new running form metrics to track how efficiently you run. Measuring these from the wrist isn't easy. Take vertical oscillation for example, which is a measure of how much you move up and down. If it's too high, your energy might be wasted going up versus propelling you forward. In order to capture this from the wrist, we need to extrapolate your torso movement from the distinctive style of your arm swing. We use machine learning and sensor fusion– a combination of accelerometer and gyroscope– to isolate your torso movement, and then measure how much vertical oscillation is produced. We use a similar approach to measure the two other Running Form metrics– stride length and ground contact time. These metrics can be added to new easy-to-read Workout views. Each Workout view lets you see more at a glance. Scroll the digital crown to see new views for familiar metrics like segments, splits, and elevation. And we're introducing heart rate zones so you can quickly see what zone you're in and get a sense of your intensity level at any point during your workout. There's also a new custom workout that you can use to add structure into your run. For example, if you are trying to improve your speed or endurance, you can create a workout using distance and time intervals that include sets of work and recovery which you can repeat as needed. You can also add one of the new alerts to a specific part of your workout– like one to monitor which heart rate zone you want to train in to help keep you on track. During your run, these alerts will guide you with both haptics and voice feedback, letting you know when to switch between work and recovery and when to pick up the pace if your heart rate falls below the target zone that you set. During your run, you can use the Digital Crown for additional workout views like this new power metric. Running with a power target can help you go the distance by keeping your effort in a range that you can reasonably sustain. You can even see how this workout is contributing to your Activity rings. And if it's a route you do often, it will be automatically saved in the Workout app for you to race against your last or best time. That way, you can see if all the training you're doing is paying off. You can use many of these new features not just when you're running, but for many workout types like Hiking, HIIT, and Functional Strength Training. And for our triathletes, there's a new multi-sport workout type that uses sensor fusion to detect when you finish one leg of your race and are transitioning to the next. So it can automatically switch between swimming, cycling, and running. That's just some of what's coming to the Workout app in watchOS 9. Since the first Apple Watch, we've been inspired by the stories we hear from users who stay motivated by closing their Activity rings each day. We also know there are many iPhone users who want to meet their fitness goals but don't yet have an Apple Watch. So in iOS 16, the Fitness app will be available to all iPhone users. Using the iPhone motion sensors, you can track steps, distance, flights climbed, and workouts from your favorite apps, which can be converted to an estimation of your active calories to contribute to your daily Move goal. You'll also be able to share your Move ring with friends and receive coaching tips. While Apple Watch gives you a picture of your all-day activity, we're excited to bring some of the Fitness app benefits to iPhone users to get them started on their fitness journey. Now, I'll hand it off to Sumbul to tell you what's coming in watchOS 9 to help keep you healthy.

Sumbul Ahmad Desai: The Sleep app has helped millions of you by providing insights into how much sleep you're getting along with metrics like heart rate, respiratory rate, and blood oxygen. In watchOS 9, you'll be able to learn more about your sleep with Sleep Stages. Apple Watch uses signals from the accelerometer and heart rate sensor to detect which stage of sleep you're in. Machine learning models were trained and validated against the clinical gold standard of polysomnography with the largest and most diverse population ever studied for a wearable. You can see how much time you spent in each stage, as well as when you might have woken up. You'll see more details in the Health app where you'll learn that each sleep stage– REM, Core, and Deep– perform an essential function. And as you sleep, you're likely to cycle through these stages multiple times. Researchers are still looking into what happens during sleep and how it impacts your health. We want to help push forward the science of sleep, so Apple Heart and Movement Study participants will now be able to contribute sleep stage data through the Research app. With the large scale of this study, we are excited about the potential discoveries. That's what's new with sleep. Another area where Apple Watch has an impact is heart health. We hear from so many of you who have received an Atrial Fibrillation alert and sought potentially-life saving care. So we also wanted to offer support once you've been diagnosed. When living with this condition, it's important to understand the time you spend in AFib because it may relate to your risk of serious complications, such as stroke. watchOS 9 can now track the amount of time your heart shows signs of this rhythm with AFib History. And in the Health app, you can manage lifestyle factors that may influence the amount of time you spend in AFib like exercise, sleep, and weight. AFib History even helps you identify the time of the day or week when your AFib is most frequent. You can also share a PDF with your doctor to facilitate richer conversations. AFib History is a first-of-its-kind feature that uniquely provides insights into your AFib over the long term. We expect to receive FDA clearance for AFib History soon. Apple Watch makes some of the more complicated aspects of your health more intuitive. And this year, we're tackling another integral aspect of health for so many of us–Medications. Over 50% of people take prescription medications, and we wanted to help make it easier to track, manage, and understand the medications that you take. So in watchOS 9, the Medications app makes it easy for you to discreetly and conveniently track your medications, vitamins, and supplements anytime.

You can log medications that you might take occasionally like Cetirizine for allergies. And you can receive notifications for medications that you need to take regularly. Rich complications on your watch face can help you stay on top of your schedule. And of course you can track and manage your medications in the Health app, even if you don't have an Apple Watch. To build your medications list, start typing the name, and you'll see suggestions. We wanted to make creating the list easier, especially if you take multiple medications. So you can just use your iPhone camera to scan the label of your medication. You can create a schedule to receive reminders and add custom visuals to make it easier to remember. Another important aspect of medications is drug-drug interactions, which can make them less effective or cause side effects. In the U.S. alone, drug interactions cause nearly a quarter of a million hospitalizations each year. To help you with this, you'll receive an alert when you add a new medication if there is a critical interaction. We've partnered with Elsevier, a leading medical publisher, to provide clinically accurate and evidence-based information across the Medications experience. You'll be able to review critical, serious, and moderate interactions as well as interaction factors like alcohol. Medications also works with Health Sharing, which is updated in iOS 16. You can now send a family member an invitation to share their health data with you. This is another way that you can support a loved one on their health journey and have peace of mind, too. Now back to Kevin.

Kevin: Your health data is some of your most personal information, and privacy is central to how we build and design features for Apple Watch. Health data is encrypted on device and is not shared without your explicit permission. You'll also now be periodically reminded of what health data you're sharing and who you're sharing it with. There's so much more in watchOS 9, including support for six new keyboard languages, a new way for developers to connect their watchOS apps to Apple TV, and with Family Setup, kids can now control home devices right from their wrist. watchOS is the world's most advanced wearable operating system, and watchOS 9 takes it further with new features to help you stay connected, active, and healthy. Back to Craig. Craig: I'm so excited for watchOS 9 and can't wait to get it into the hands of our users. Next, to show you what's new with Mac, here's John. ♪ ♪ John Ternus: We couldn't be more excited by how well the Mac transition to Apple Silicon is going. It all started with the launch of M1, which brought a whole new level of performance, capabilities, and battery life to the Mac. We've already transitioned nearly the entire Mac product line. Users have been blown away by the phenomenal capabilities of these new systems powered by the M1 family of chips. And the Mac business has never been stronger. Well, today we're excited to start the next generation of Apple Silicon for the Mac. Introducing...

M2. It takes the breakthrough performance and capabilities of M1 even further. To tell you more, I'll pass it over to Johny.

Johny Srouji: Today we begin our second generation of Apple Silicon designed specifically for the Mac. The M-Series chips deliver a scalable range of performance and capabilities. It began with M1's breakthrough set of features that transformed our most popular systems. M2 starts the second generation of M-Series chips, and goes beyond the remarkable features of M1. Unlike others in the industry who significantly increase power to gain performance, our approach is different. We continue to have a relentless focus on power efficient performance. In other words, maximizing performance while minimizing power consumption.

Combined with our unified memory architecture and custom technologies, this focus on power efficiency allows M2 to bring even more performance and new capabilities to our most popular Macs. M2 is built using an enhanced, second-generation five nanometer technology, and features over 20 billion transistors: that's 25% more than M1. We use those transistors to enhance every feature of the chip, starting with the memory controller which delivers 100GB/s of unified memory bandwidth, which is 50% more than M1 for even greater performance. And because M1 is so capable, users run all sorts of demanding tasks. So for M2, we've enabled up to 24GB of unified memory to handle even larger and more complex workloads. M2 features our next-generation CPU, with advancements in both the performance and efficiency cores. The performance cores are faster and feature a larger cache, and the efficiency cores have been significantly enhanced for even greater performance gains. Together, they rip through CPU-intensive tasks using very little power. When we look at the multi-core CPU performance of M2 compared to M1, it delivers 18% greater performance. And compared to the latest 10-core PC laptop chip, the CPU in M2 delivers nearly two times faster performance at the same power level. And M2 delivers the peak performance of the PC chip while using a quarter of the power. Now let's compare M2 to the latest 12-core PC laptop chip, which needs dramatically more power to deliver an increase in performance. So it's in a thicker, hotter, more noisy system with less battery life. M2 delivers nearly 90% of the peak performance of the 12-core chip while using just a quarter of the power. This is what we mean by the power efficient performance of Apple Silicon. M2 also features our next generation GPU, which now has up to 10 cores– that's two more than M1. Combined with a larger cache and higher memory bandwidth, the 10-core GPU delivers a big boost in graphics performance. M2 delivers up to 25% higher graphics performance at the same power level as M1 and up to 35% higher performance at its max. And compared to the integrated graphics in the latest PC laptop chip, the GPU in M2 delivers 2.3 times faster performance at the same power level. And M2 delivers the peak performance of the PC chip using just one-fifth of the power. This much higher performance per watt from M2 enables systems to run cool and quiet with exceptional battery life. Now, one of the advantages of making our own silicon is that we can quickly bring our newest custom technologies across our SoCs. So M2 also features our next-generation Secure Enclave and Neural Engine. The Neural Engine in M2 can process up to 15.8 trillion operations per second. That's over 40% more than M1. It also has our next generation media engine, including a higher-bandwidth video decoder that supports 8K H.264 and HEVC video. And M2 features our powerful ProRes video engine for hardware accelerated encode and decode. So systems with M2 will be able to play back multiple streams of 4K and 8K video. So that's M2. It starts our next generation of M-Series chips, with an 18% faster CPU, 35% faster GPU, 40% faster Neural Engine, and 50% more memory bandwidth. It takes the amazing performance, capabilities, and efficiency of M1 even further. Now, back to John.

John: The fact that we're already starting our next generation of Apple Silicon for the Mac is remarkable. So now let's talk about the first Mac to get the M2 chip. We're thrilled that it's our most loved Mac– the MacBook Air. Users love MacBook Air for its great performance, portability, and battery life. It defined the category of thin and light notebooks. And with M1, it redefined what a thin and light notebook could do. Today, it's more popular than ever. In fact, MacBook Air is the world's best-selling laptop. Apple Silicon enables us to design products we never could have imagined, which is why we're so excited to introduce an all-new MacBook Air, completely redesigned around M2. And here it is.

♪ ♪ ♪ ♪ ♪ ♪ ♪ ♪ John: This is the new MacBook Air, powered by M2. And to tell you all about it, here's Kristin.

Kristin White: The new MacBook Air takes everything our users love about the Air to the next level. The wedge shape of the previous Air has evolved into a new design that's strikingly thin from every angle. The durable, all-aluminum unibody enclosure feels incredibly solid when you hold it and is built to last. And this remarkably thin design integrates its components so efficiently that it results in an astonishing 20% reduction in volume over the previous Air. The new Air is just 11.3mm thin, or under half an inch, and it's only 2.7 pounds. MacBook Air now comes in four finishes: Silver, Space Gray, a gorgeous Starlight, and a stunning Midnight. And yes, MagSafe is back for dedicated charging and peace of mind when you're plugged in. And it keeps the two Thunderbolt ports free for connecting to a variety of accessories. There's also an audio jack with support for high-impedance headphones. This all-new design is incredibly portable, and it's loaded with new features, starting with a brilliant Liquid Retina display. We expanded the display closer to the sides and up around the camera to make room for the menu bar. The result is a larger 13.6-inch display with much thinner borders, giving users more screen real estate to view their content in brilliant detail. At 500 nits, it's also 25% brighter than before. And MacBook Air now supports 1 billion colors, so photos and movies look incredibly vibrant. Next, let's talk about the camera. Having a great camera is more important than ever these days. So MacBook Air features a new 1080p camera with twice the resolution and twice the low-light performance of the previous Air. Combined with the processing power of M2's advanced image signal processor, you'll look great on video calls. Next up, audio. To fit inside such a thin design, the speakers and mics are completely integrated between the keyboard and display, all while delivering an even better audio experience. A three-mic array captures clean audio using advanced beam-forming algorithms. And there's a four-speaker sound system that produces amazing stereo separation and vocal clarity. There's also support for immersive Spatial Audio for music and movies with Dolby Atmos. The Magic Keyboard features a full-height function row with Touch ID. And, of course, the new Air has a spacious, industry-leading Force Touch trackpad. And when it comes to performance, M2 takes it even further. So applying filters and effects in apps like Photoshop is up to 20% faster than before and a massive five times faster for customers that haven't yet upgraded to Apple Silicon. And for intensive workloads like editing complex timelines in Final Cut Pro, performance is nearly 40% faster than the previous Air. Thanks to the power efficiency of M2, all these capabilities are built into a silent, fan-less design. And even with a larger display and increased performance, the Air delivers the same great all-day battery life with up to 18 hours of video playback. There's also some new charging options, including a compact power adapter with two USB-C ports so you can charge two devices at once. And for the first time, the Air supports fast charge with an available 67W adapter. So you can charge up to 50% in just 30 minutes. So that's the all-new, amazingly portable and powerful MacBook Air. It's thinner, lighter, and faster with a durable unibody design, bigger display, better camera, all-day battery life, and four beautiful finishes. It's everything you could want in a new MacBook Air. Now, before I hand it back to John, let's see it in action.

♪ ♪ ♪ ♪ ♪ ♪ ♪ ♪ ♪ ♪ John: We're so excited to bring M2 to MacBook Air, the world's best-selling laptop. Only with Apple Silicon can you build such a thin and light notebook with a fan-less design and this combination of performance and capabilities. But that's not all we have for you today. M2 is coming to another Mac, which is actually the world's second-best-selling laptop: the 13-inch MacBook Pro. It's our most portable pro notebook, and users love the performance it delivers in its compact design. Now with M2, you get even more capabilities in the same great form factor. With a faster 8-core CPU and 10-core GPU, working with RAW images in apps like Affinity Photo is nearly 40% faster than the previous generation. And over three times faster if you're upgrading from a model without Apple Silicon. And playing graphics intensive games like Baldur's Gate III is also nearly 40% faster than the previous 13-inch Pro. With an active cooling system, the MacBook Pro is designed to sustain its pro performance. And thanks to M2, it also supports up to 24GB of unified memory. Along with 50% more memory bandwidth, multitasking and working with large assets is super fluid. With support for ProRes encode and decode in M2's media engine, you can convert your video projects to ProRes nearly three times faster than before. MacBook Pro also delivers phenomenal battery life, with up to 20 hours of video playback. So that's the powerful 13-inch MacBook Pro. With the incredible performance of M2, ProRes acceleration, up to 24GB of memory, and up to 20 hours of battery life, our most portable Pro notebook gets even better. Both the Air and the Pro also support our environmental goals. They use 100% recycled rare earth elements in many components, are free of numerous harmful substances, and meet Apple's high standards for energy efficiency. The all-new MacBook Air starts at $1199 and just $1099 for education. The powerful 13-inch MacBook Pro starts at $1299 and $1199 for education. And they'll be available next month. And the MacBook Air with M1 stays in the lineup at $999 and just $899 for education. We're thrilled to bring M2 to the world's two most popular laptops, the MacBook Air and 13-inch MacBook Pro. And they join the even more powerful 14 and 16-inch MacBook Pro with M1 Pro and M1 Max to round out the most amazing lineup of Macs we've ever offered, and continue our tremendous pace of innovation for the Mac. Now, back to Craig. Craig: We're really excited about these new Macs with the next generation of Apple Silicon. And the powerful software that drives the experience is macOS.

So let's talk about what's new.

Kyle: Jump! Sit! Craig? Craig: Sorry, Kyle. Wrong door. ♪ ♪ macOS plays a critical role in our lives as we work, collaborate with colleagues, family, and friends, create and organize what's important to us, and so much more. This year, we focused on making the core things you do with macOS even better, delivering new ways to be productive and take advantage of the capability of your other devices with Continuity. So what should we call it? Well, that brings us to the latest exploits of Apple's crack product marketing team. They've been absolutely riding high since their naming coup on M1 and M2, and needless to say, they were exhausted. But after their requisite three-month rejuvenation retreat in Monterey, with their chakras now in complete alignment, the team once again piled into their macOS naming microbus and wove their way down Highway 1. Chasing the vibrant display of colorful California wildflowers, they finally came to rest where stunning surf meets lush alluvial plains, in beautiful Ventura. macOS Ventura enriches so many of the ways we use our Macs. So let's jump in. A key part of the Mac experience is helping you be productive and creative, which can often mean having a lot of windows open at once. And the more you do, the more overwhelming this can become. We all want the perfect mix– to focus on our work without distractions and to easily move between tasks. This year, we have a new way to automatically keep everything organized and give you quick access to your windows. It's called Stage Manager. Let's see how it works.

When you're working on the Mac, it's really easy to find yourself with lots of open windows. Now, the Mac has great tools like Mission Control to help you find the window that you're looking for, but with so many open windows, it can feel like you never really escape all the clutter. With Stage Manager, you can focus on the app you're using without the distractions, and it's easy to get started. Let's activate Stage Manager from Control Center. As you see, it automatically arranges all my windows for me off to the side and puts the app I'm currently working with front and center. When I bring forward a different app, like clicking on Mail here in the Dock, you'll see that it's brought to the stage and Safari gracefully moves over to the left with my other recent apps. When I click on Safari, it retakes the stage, and Mail moves back to the left. You'll notice that for an app with multiple open windows, like Pages here, Stage Manager gathers all the windows together in a single pile. When I click, I get the top one, and if I want a different window, I can cycle through them just by clicking. It's really convenient. Of course, just as you would expect on a Mac, I can have overlapping windows and multiple apps open at the same time too. It's really easy to group apps together. Here I'll just drag in Notes and pair it with my Pages window. This is so great when I'm working on projects that involve a specific group of windows like planning a trip with these three apps here. And if I go back to my previous group, Stage Manager keeps my windows arranged just as I left them. I love working this way. Of course, like many Mac users, I often want to get at files on my desktop, and with Stage Manager, we've made that easier than ever. I'm working on this Final Cut project, and I want to pull in a couple of files. With just a click on my desktop, my windows clear the stage and my files are revealed. Now I can grab these title graphics and drag them over to my Final Cut window. I'll just drop them in right here, and boom.

So that's a quick look at multitasking with Stage Manager, Another part of the Mac experience that helps you do more is Spotlight. This year we have a big update that delivers a more consistent and powerful experience across our platforms. Spotlight is great for doing all kinds of things, like quickly launching an app or starting a search. And now you can peek at a result in Quick Look with a tap on the space bar. Spotlight can now also find images from your photo library, across the system, and on the web. And using Live Text, you can search the text inside the image. You can also take actions like starting a timer or running a shortcut right from Spotlight. It's also a great way to get information, now leveraging the full window for richer results. For musicians, you'll see their albums, key facts, news, and more. It's also great for movies, TV shows, and actors, businesses, and sports. Rich results and the ability to take actions right from Spotlight are also coming to iOS and iPadOS. Now, speaking of iOS, we wanted to make Spotlight even easier to discover and access, so we added it right to the bottom of the Home Screen. With just a tap, you can use Spotlight to launch an app, find a contact, or start a search. These updates make Spotlight more productive, helping you find what you're looking for faster. Next, let's turn to an app that many of us use to communicate every day. To take you through it, here's Darin.

Darin Adler: Of course, we're talking about Mail. Mail is central to how so many of us communicate. This year, we have great updates that will help you be more productive, starting with some highly-requested features. Undo send lets you pull an email back a few moments after hitting Send. Scheduled send, so your emails arrive at the perfect moment. Follow-up suggestions will automatically remind you to follow up if you haven't received a response. And Remind Me makes it easy to come back to a message at a particular date and time. Next, let's talk Search. This is the biggest overhaul of Search in Mail we've done in years, leveraging the latest state-of-the-art techniques to deliver more accurate and complete results. When you click Search, you'll see recently shared documents, links, and more. The moment you start typing, with each letter, you instantly see suggestions. If you make a typo, Search is one step ahead, only showing results for the correct spelling. And if Search knows a synonym, it'll look for that too. And all these new features are also coming to iPadOS and iOS. And that's Mail. Next up is another app most of us spend a ton of time in every day: Safari. With macOS Ventura, Safari is the world's fastest browser, rendering the most complex websites with incredible speed. Safari is the most power-efficient browser on Mac, letting you do more on a single charge than any other browser. And of course, Safari is a trailblazer in protecting your privacy on the web, with features like Intelligent Tracking Protection and Privacy Report. Safari has a legacy of introducing key web technologies that elevate the web experience for everyone. Safari's pioneering support for HTML5 transformed the video experience on the web, resulting in higher-quality playback and increased battery life. And Safari continues to deliver support for the latest web technologies and standards for web developers, including all of these added in just the last year, like more fluid web animations, new browser extension types, and support for the push notifications standards. These enable more immersive and engaging web content for our users. And now Safari has a new way to share your favorite content with others with Shared Tab Groups. Whether you're planning a trip with friends or shopping for a couch with your partner, you can share all the tabs in one place. And when they find something great, they can add tabs too. You can see which tabs your friends are looking at live, and using built-in collaboration, you can easily connect in real time over Messages or FaceTime. It's so easy to discover the web together. And next, we have a new way to make the web a safer place. We rely on passwords to protect our most private accounts. While Safari helps users create the strongest passwords possible, there are still ways accounts can be compromised. Hackers can use social engineering techniques like phishing to trick users into giving up passwords. They can also breach a website directly to get access to all the passwords stored on its server. That's why we've helped create a next generation credential that's more secure, easier to use, and aims to replace passwords for good. We call them passkeys. Passkeys use powerful cryptographic techniques and the biometrics built into your device to keep accounts safe. To create a passkey, just use TouchID or FaceID to authenticate, and you're done. When users create a passkey, a unique digital key is created that only works for the site it was created for. Passkeys can't be phished. Since the passkey never leaves your devices, hackers can't trick you into sharing it on a fake website. And passkeys can't be leaked because nothing secret is kept on a web server. We've designed passkeys to work in apps as easily as they do on the web. Passkeys are securely synced across Apple devices using iCloud Keychain and are instantly available on Mac, iPhone, iPad, and Apple TV. We've been working with industry leaders in the FIDO alliance including Google and Microsoft, to ensure that passkeys work seamlessly cross-platform. With a passkey, you'll be able to walk up to a non-Apple device and sign in to a website or app using just your iPhone. The transition away from passwords will be a journey, and we look forward to working with developers on the password-less future. And that's Safari. Now back over to you, Craig. Craig: We think these updates to Mail and Safari will help you be productive and browse the web in new and safer ways. Next, let's have some fun and talk about gaming. We're at a point where two things are really coming together. First, Apple Silicon has changed everything. It's taking the graphics performance of every new Mac to new heights, giving Macs the power to run the most demanding games, with ease. Second, the Mac is more popular than ever, and it's a huge and fast-growing opportunity for game developers. And since we have a unified silicon architecture spanning from iPhone and iPad all the way up to M1 Ultra, game developers can scale the quality and performance of their titles across the entire line. Another key part of a great gaming experience is the software that powers it. To tell you what's new, here's Jeremy.

Jeremy Sandmel: We continue to improve Metal. It's the software that powers hardware-accelerated graphics on all our platforms. And now, Metal 3 brings new features that will unleash the full potential of Apple Silicon for years to come. Gaming at maximum resolution and quality looks awesome. And to help game developers increase the performance of realistic and immersive graphics, we're introducing MetalFX Upscaling, which enables developers to render rich, visually complex scenes even faster. It works by rendering smaller, less compute-intensive frames and then applies high-quality spatial upscaling and temporal anti-aliasing. And it's so cool. No Man's Sky, coming to Mac later this year, will be one of the first games to use MetalFX Upscaling. The frame rate increases, giving you that responsive feel, and it looks beautiful. Another area we're improving is game loading. Games continue to push the boundaries and appear more realistic than ever before by using richer textures and more geometric detail, which can take a while to load. So Metal 3 adds a new fast resource loading API that minimizes wait time by providing a more direct path from storage to the unified memory system so the GPU can more quickly access high-quality textures and buffers without waiting. Metal 3 and Apple Silicon enable even more immersive visuals, faster performance, and quicker loading. This really is a new day for gaming on the Mac. But don't take our word for it. Let's hear from the team that has created the acclaimed Resident Evil Village. We are so excited it's coming to the Mac. To tell you more, we are delighted to introduce Ijuin-san, manager of Capcom's Advanced Technical Research Division. ♪ ♪ Craig: Thank you, Ijuin-san. Next, let's talk about Continuity. Continuity is all about giving you a seamless experience across devices. Features like Universal Control, AirPlay, and Handoff allow you to always use the right device for the moment. And today, we're extending Handoff to FaceTime. Now picture this: you answer a FaceTime call on your iPhone while you're away from your desk. When you get home and bring your iPhone up close to your Mac, your Mac automatically recognizes the call on your iPhone, and you can move it to your Mac seamlessly, giving you a bigger view to continue the conversation. You can handoff calls in any direction between your devices, so you'll always be able to join the call from the right one. We also have exciting news about another Continuity feature, which pairs the best camera you own with the large displays on Mac. We spend a lot of time in front of our Macs with our cameras on. Our webcams have become an integral part of work, school, and play. And now, with Continuity Camera, you can use iPhone as your webcam. It's powered by the advanced capabilities of the iPhone camera system, letting you do things that were never before possible with a webcam. Let me show you how it works. Now, I'm just gonna pop this stand on my iPhone, and attach it to my display. Let's launch FaceTime.

You can see my Mac automatically detects my iPhone and uses it as the camera. I don't even have to wake up my iPhone. This all works wirelessly so there's nothing to plug in. So to try this out, let's call a friend in the design studio.

Johnnie Manzari: Hi, Craig! Craig: Hey, Johnnie! Are you up for helping me give a demo of Continuity Camera? Johnnie: Sure, I'm using it right now. with my iPhone and Pro Display XDR. You know, one thing I love about Continuity Camera is Center Stage. I can move around and Center Stage will keep me in the frame. I'll frequently pair that with Portrait Mode to blur the background with that beautiful boca. Craig: Yeah, I've loved having these features on my iPad, and it's great that we can now use them with any Mac. Johnnie: For sure. A new one people are gonna love is Studio Light. Check this out. It brightens my face and darkens the background. Craig: Hey, that looks great. It's almost like you have a ring-light. Johnnie: It is perfect for tough lighting conditions, like if I'm ever sitting in front of a window. Okay, now I wanna show my favorite new feature, Desk View. You can see the work that's on my desk, and it keeps me in the picture. It is amazing. Take a look. It looks like I have a dedicated overhead camera, but this is Desk View creating both of these views from the one ultra-wide camera on my iPhone using some very powerful image processing. I didn't even need to adjust my phone. Desk View's gonna be great for sharing new designs with my team. I can even use it to show my nephew a new card trick. Craig: This is gonna be so cool. Well, hey, Johnnie, thanks for helping us give the quick demo. Johnnie: No problem. I'll talk to you later.

Craig: In addition to FaceTime, you can use Continuity Camera with any macOS videoconferencing app like Zoom, Teams, Webex, and more. And we're working with Belkin to offer beautiful stands to hold your iPhone at the perfect height and angle. These will be available later this year. And since so many of you with a Mac already have an iPhone, these great capabilities come with the devices you already own. That's the magic of Continuity. And that's macOS Ventura, a feature-packed release that brings new tools for managing windows, smart new features for Mail, Safari, and games, and magical new Continuity features. Now let's turn to iPadOS. ♪ ♪ Our vision for iPadOS is to create a distinct experience that's built on the best of iOS, like security, mobility, and an intuitive touch-first interface, with powerful capabilities from macOS, like multitasking and trackpad support, combined with features like Apple Pencil that are uniquely iPad. All of this comes together to deliver our most versatile device. This year in iPadOS 16, we have a big release that's going to take this versatility even further. Starting with a host of features that you heard about earlier in iOS and macOS that are going to be great on iPad, like Shared Photo Library, Shared Tab Groups and Passkeys in Safari, and a big update to Mail. We're also bringing Weather to iPad, taking full advantage of the stunning display with beautiful animations like these gently moving clouds, heavy snowfall, and driving rain. And all of these modules are tappable to access detailed information. And for developers, we're announcing WeatherKit so they can build weather into their apps. iPadOS 16 also includes new ways to collaborate with others, more capable apps, and new features for Pro users that take advantage of the power of the M1 chip. So let's start with collaboration, which often begins in Messages when you're asked to pass along a document. Of course, you could send a copy, but now you can also instantly kick off a collaboration when you send something with the Share Sheet. This makes initiating collaboration across the system as easy as sending a link, and means a conversation with your collaborators is always just a tap away. Let me show you how it works.

So let's tap in to Messages. I've been talking to the team about an upcoming offsite, and we've been using this conversation to figure out the details. Now, it looks like a message just came in from Lopp, and he wants to catch up on the latest. Over here in Pages, I've been collecting our ideas. I want to share this with the group. In the past, when I'd tap Share, I'd end up sharing a copy. But now, you'll notice I can start collaboration right here. And what's great is, I don't need to type in a bunch of names or email addresses. When I select a Messages group, everyone gets added automatically. Let's go ahead and send it.

This makes it way easier to collaborate with people you're already communicating with. Everyone can immediately join and start making edits, like the ones you see here. And back in the Messages conversation, I even get a notice of any changes I might have missed. When you collaborate this way, your document is connected to the conversation. The group appears in the toolbar, and I can kick off communication right from here. I can get back to the messages conversation or initiate a FaceTime call. Let's go ahead and call the group.

Hey, everyone! Michael Lopp: Hey, Craig. Craig: Hey, I saw that a few of you were in the document. Does anyone have any other ideas for the offsite? Lopp: Yeah, I've been thinking about it, and I've been collecting a few tabs. I'm gonna share them right now with you in Safari. Craig: Thanks, Lopp. This year, you can start collaborating with the group right in FaceTime. You can see that Lopp just invited me to collaborate on a set of tabs in Safari. I'm gonna go ahead and accept his invite, and now, I can get to them in Safari. Just like with the Pages document, everyone in the group automatically has access. I can see Anne and Mindy joining the tab group, and I can even see which tabs people are looking at right in the tab bar. Looks like Mindy is checking out kayaking. Lopp: Found a few more. Check these out. Craig: When Lopp adds tabs, they instantly appear so we can all check them out. Let's see, we already did this last year, but ziplining looks cool! All right, team, let's wrap this up and update our document with the latest ideas.

Looks like Anne is updating the text, and Mindy just dropped in an image, so we're all set. So that's a quick look at some of the new ways you can work together with collaboration with iPadOS 16. In addition to Pages and Safari, these new collaboration features will work with a variety of apps, like Notes and Keynote. And for developers, there's a new API to integrate collaboration in their apps, and these features will also be coming to iOS and macOS. Of course, when you're collaborating live, sometimes you want a space where you can brainstorm and capture ideas as they strike. So today, we're giving you a sneak peek at a brand-new app called Freeform coming later this year. To tell you all about it, here's Elizabeth.

Elizabeth Reid: We have so many great ways to collaborate, but up until now, you didn't have a space to work in, a place for group sessions, project planning, home renovations, or school projects. Now, you can be on a FaceTime call, and with a tap, you're all collaborating live on a Freeform board. You can add almost anything to a board. It's perfect for brainstorming sessions, jotting down notes, sharing files, or even creating diagrams with others. It's flexible, limited only by your imagination. As others begin adding their thoughts, you can see their live cursors showing you right where they're working. And if someone is in another part of Freeform, you can just tap to jump straight to where they are on the board. And any time you need more space, move around simply using touch, or focus on what's really important with a pinch. Of course, with a full complement of drawing tools, you can sketch or write a note anywhere you'd like with Apple Pencil. And with all the powerful tools to create content on iPad, Freeform is a great place to pull it all together, including photos, video, audio, documents, PDFs, web links, pretty much anything you need to work with can be brought onto your board. And you can preview right in line, including multipage documents and high-resolution videos, giving you everything you need to bring your ideas to life right at your fingertips. And that's a sneak peek at Freeform. Back to you, Craig. Craig: Freeform is going to be a great way to brainstorm your ideas with others, and we're building it right into iPadOS, macOS, and iOS later this year. Of course, the versatility of iPad means you can seamlessly move from being productive to gaming. With its stunning display, built-in sensors, and support for your favorite game controller, iPad provides a great gaming experience. And the M1 chip delivers high-performance graphics, enabling immersive games like Divinity: Original Sin 2. In iPadOS 16, we have some great updates to gaming, starting with Metal 3, which brings the same MetalFX upscaling and fast resource loading API to iPad that we talked about earlier with macOS. There's also a new API that lets games download large assets in the background, enabling you to multitask while the download completes. Another important aspect to gaming on iPad is how it brings us together. Tens of thousands of games use Game Center to help us play with our friends or compete against each other. It's easy to jump right in and play without creating a new account, using your Game Center profile. You can find friends to play with, compare scores on leaderboards, and track progress through achievements. And now, we're bringing Activity to the Game Center dashboard. You can see what your friends are playing, highlights of their achievements, and even find out when they beat your high score, so you know when it's time to take your game to the next level and get back on top. And all of this activity appears on your Game Center profile. Game Center has always supported playing together in real time. Now, SharePlay makes it simple to join and play. In a multiplayer game using Game Center, just start a SharePlay session and bring your friends right in. These new Game Center features will be coming to an update to iPadOS 16 later this year, and we're also bringing them to iOS and macOS. The versatility of iPad makes it great for so many things, and a big part of that is apps. This year, we're continuing our work to make iPad apps more capable with desktop-class apps. While many iPad apps have their origins in iOS, over the years, they've taken on their own unique capabilities, optimized for the iPad's larger display. In iPadOS 16, we scoured the entire system, adding enhancements across the board, from system elements and interactions to new features you use on Mac and want on iPad. Let me highlight a few of them. Undo/redo across the system, availability view in Calendar, find and merge cards and create lists in Contacts, and we have a big update to Files, with some of the most requested features, such as the ability to change file extensions, view folder size, and more. We've also added system-wide features that deliver improvements across apps, starting with a redesigned find and replace experience that works in-line. A document menu in apps like Files, Pages, and Keynote that reveals common actions you may want to take, such as duplicate, rename, export, and print. And for the first time ever, customizable toolbars in iPadOS so you can add the tools that matter to you most. And for developers, we've created new APIs, so they can build these capabilities right into their own apps. These features will help you be more productive. And we have another feature for Mac that will be great for creative pros on iPad. And that is reference color. The Liquid Retina XDR display in our latest 12.9-inch iPad Pro is great for professional color workflows. And with iPadOS 16, we're introducing Reference Mode, which meets the color requirements in workflows like review and approve, color grading, and compositing, where accurate colors and consistent image quality are critical. So whether you prefer using iPad Pro as a standalone device or as a second display with Sidecar, Reference Mode provides a consistent reference workflow across your pro devices, making iPad Pro an indispensable tool for creative professionals. Now, I want to turn our attention to a set of features enabled by the performance of the M1 chip in our latest iPad Pro and iPad Air. Features for people who push the versatility of iPad to the limit. Pros are always wanting more space to work with, so we're adding a new display scaling setting, which allows you to increase the pixel density of the display so you can view more in your apps, which is particularly helpful when using Split View. We also want to enable you to do more in apps. Our latest iPad Air and iPad Pro come with a ton of ultra-fast memory and storage. iPadOS 16 adds support for virtual memory swap, meaning your iPad storage can be used to expand the available memory for all apps and delivers up to 16 GB of memory to the most demanding apps. With technologies like display scaling and virtual memory swap, we have the foundation for a big leap forward in user experience, one that can change how our Pro users get work done on iPad. So we're bringing Stage Manager, our latest windowing system that you just saw in macOS, to iPadOS. Stage Manager takes multitasking on iPad to a whole new level by making it more nimble and unlocking full external display support. I'd like to show it to you now.

Today on iPad, when you use apps, you get the full screen experience that we're all familiar with, like in Photos here. With Stage Manager activated, I can now resize windows, exposing a powerful new way to work with apps on iPad. And the Dock is visible, so I can easily get to all my apps. Let's open Music. You'll notice that all my recently used apps appear on the left, so switching between them is really fast. And Stage Manager gives me powerful new layout capabilities to create my ideal workspace. For the first time on iPad, I can work with overlapping windows. I'm gonna drag Messages alongside Calendar here, and Stage Manager automatically moves Calendar gently off to the side as I bring it to the stage. And if I move Messages to the left, Stage Manager repositions Calendar for me automatically. And like you saw earlier, I can resize windows and arrange everything just the way I want. And it gets even better when I plug my iPad into an external display.

My wallpaper beautifully fills the entire display, and I can move my cursor to it from my iPad. I have the Dock here too, so let's go ahead and launch Keynote. When I do, I once again enter Stage Manager, now on an even bigger canvas. All of that additional screen real estate is so useful when working on a presentation in Keynote. And it's amazing when you're working with a set of apps. I can create groups of three and even four windows. This is just incredibly powerful. Between my iPad and my external display, I can have up to eight apps running onscreen simultaneously. And I can take advantage of the unique capabilities of each of these displays. For instance, I'm working on this Keynote document, and I want to add a drawing from Procreate here on my iPad. I can use Apple Pencil to add a finishing touch to my drawing.

And now I can jump back into the gallery and then drag and drop across displays and into my deck. And that's a quick look at Stage Manager. It's an entirely new way to multitask with multiple overlapping windows, flexible window sets, fast app switching, and full external display support. And that's iPadOS 16, a big release with exciting updates to many of the built-in apps; Weather app comes to iPad, new ways to collaborate and be productive, great features for pro users, including Stage Manager, and so much more. Now, back to Tim. Tim: Thank you, Craig. And thanks to all of our presenters. What an exciting day of announcements! We introduced the all-new, redesigned MacBook Air, with its super-thin enclosure, Liquid Retina display, MagSafe, beautiful new finishes, and supercharged by M2, our next generation of Apple Silicon. Along with a powerful new 13-inch MacBook Pro, also supercharged by M2. And we pushed our software platforms forward in some incredible new ways. Introducing features and capabilities that will enable our developers to do amazing work and provide our users with exciting new experiences. Our OS releases will be available as developer betas today, and each of them will have a public beta next month. All of these OS releases will be available to our users this fall.

I'm confident that our incredible products and innovative platforms will inspire developers to do the very best work of their lives, enabling all of us to do even more amazing things. We hope you enjoyed today's event, and we have a huge week ahead. We will be offering a comprehensive online experience, starting with a Platform State of the Union for those developers who want take a deeper dive into our announcements. And there will be more than 175 sessions, as well as one-on-one labs with Apple engineers and digital lounges. All of this is available for free to all our developers to help them get the most out of the conference. Thank you for joining us, and let's have a great WWDC! ♪ ♪ ♪ ♪ ♪ ♪ ♪ ♪ .

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Apple announces event on May 7 amid reports of launch of new iPads

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The long-rumored oled ipad pro is almost here. finally. new ipad airs are also expected at the virtual spring event..

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After kicking off 2024 with the launch of the Vision Pro , the next act in Apple’s 2024 script is a May product launch event. Apple has started inviting members of the media to a “special Apple Event” on May 7th at 7AM PT / 10AM ET. The invite’s image includes the Apple Pencil, making it abundantly clear that iPads will be the focus of this virtual event.

Rumors suggest the iPad Pro will get some of its most significant improvements since the 2021 M1 overhaul , including an OLED display (with a slight size bump to 13 inches for the bigger model), an updated M3 chipset, and the long overdue horizontal repositioning of its front-facing camera. There might also be a new Apple Pencil and a redesigned Magic Keyboard with an aluminum build and a larger trackpad. 

The event will bring an end to what’s been the longest wait for new iPad models since Apple first entered the product category.

We’re also likely to see refreshed iPad Airs including a larger 12.9-inch size. Inventory of the current iPad Air has been dwindling at Apple’s retail stores, according to a recent report from Bloomberg’s Mark Gurman. That’s a good indicator that an upgraded model is right around the corner.

We’ll be covering Apple’s big event right here at  The Verge , so keep checking back for news, updates, and our thoughts from the show.

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Apple announces 'Let Loose' launch event

Apple has announced a special event for Tuesday, May 7 at 7 a.m. PT (10 a.m. ET), which will live stream on Apple's website , YouTube channel and on the Apple TV app.

Versions of the event invitation, titled "Let Loose," feature an illustration and motion graphic of a hand holding what appears to be an Apple Pencil, suggesting the presentation may center on iPads.

Apple iOS updates and WWDC

Apple previously announced the dates for its annual Worldwide Developers Conference (WWDC) , which will be online June 10 to 14. During the conference, the company often announces new features, updates and developments for its operating systems across devices, such as the iPhone, iPad, Apple Watch and more.

Apple released its iOS 17.4 update for iPhones in March, which included new emoji, Apple Podcast transcripts and more changes.

Apple confirms new iPad Pro launch date as Special Event invites arrive

You'll be able to watch it all online

Quick Summary

Apple has announced a new event for 7 May at which it is expected to launch new iPad Pro models and a larger iPad Air.

There should also be a new Apple Pencil if the invite illustration is anything to go by.

Apple has confirmed that it will hold a Special Event on 7 May 2024 which we be streamed online.

T3 has received an invite by email which doesn't state much else, other than the fact that it's subtitled "Let loose" and the event will kick off at 7am PT – so 10am ET, 3pm BST.

The image on the invite also leaves nothing to the imagination – it effectively confirms that the event will be dedicated to the launch of new models to join the line up of best iPads , as has been rumoured heavily in recent times.

We fully expect to see new iPad Pro models with OLED displays, a 12.9-inch iPad Air which will provide a slightly cheaper alternative to the larger Pro, and we should see some new accessories too – including a new Apple Pencil.

Indeed, the latter makes up part of the Apple logo for the event.

We're not sure if there will be anything else. It'd be great to see a new iPad mini too, but considering there have been few if any rumours on one before launched at this time, it's highly unlikely.

What's quite strange is the timing for the online stream. Apple usually times its events around its West Coast timezone – where its Infinite Loop campus is based. But, the start time for this launch seems to favour the East Coast instead, so we wonder if it'll host the presentation from New York.

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Either way, the wait for new iPads is almost over. They have been rumoured for the last few months, along with numerous launch dates.

Bloomberg's Mark Gurman has been proved to be closest , as he recently wrote that the devices would be unveiled in "early May". That means they can get our full attention ahead of WWDC in June, when focus will switch to AI and forthcoming software for all Apple's devices.

T3 will be covering the next Apple event in full, so join us closer the time to find out everything there is to know about the new products.

Rik is T3’s news editor, which means he looks after the news team and the up-to-the-minute coverage of all the hottest gadgets and products you’ll definitely want to read about. And, with more than 35 years of experience in tech and entertainment journalism, including editing and writing for numerous websites, magazines, and newspapers, he’s always got an eye on the next big thing.

Rik also has extensive knowledge of AV, TV streaming and smart home kit, plus just about everything to do with games since the late 80s. Prior to T3, he spent 13 years at Pocket-lint heading up its news team, and was a TV producer and presenter on such shows as Channel 4's GamesMaster, plus Sky's Games World, Game Over, and Virtual World of Sport.

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Presentations that stand out. Beautifully.

With its powerful tools and dazzling effects, Keynote makes it easy to create stunning and memorable presentations, and comes included with most Apple devices. Use Apple Pencil on your iPad to create diagrams or illustrations that bring your slides to life. And with real‑time collaboration, your team can work together, whether they’re on Mac, iPad, iPhone, or a PC.

See what’s new in Keynote

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What’s new in Keynote.

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You don’t work in one place on just one device. The same goes for Keynote. Work seamlessly across all your Apple devices. The slides you create using a Mac or iPad will look the same on an iPhone or web browser — and vice versa.

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Start using Keynote at iCloud.com

Create and present together. Even when apart.

Work together in the same presentation, from across town or across the world. You can see your team’s edits as they make them — and they can watch as you make yours, too. You can even get notifications when people join, edit, or comment. When presenting as a team, you can also take turns controlling a single deck from anywhere.

Use Apple Pencil when inspiration strikes.

Add color, illustrations, and handwritten comments for more beautiful presentations with Apple Pencil on your iPad.

Plays well with Office.

Teaming up with someone who uses Microsoft PowerPoint? Keynote makes it a great working relationship. You can save Keynote presentations as PowerPoint files. Or import and edit PowerPoint presentations right in Keynote.

Learn more about Microsoft PowerPoint compatibility

See everything that’s new in Keynote

• What’s new in Keynote for iPhone and iPad
• What’s new in Keynote for Mac
• Keynote for iCloud release notes

Additional Resources

• Get Keynote support
• Learn about Microsoft Office compatibility
• Learn about collaboration for Pages, Numbers, and Keynote
• Use Keynote in a video conference app

Keynote User Guides

• Keynote User Guide for Mac
• Keynote User Guide for iPad
• Keynote User Guide for iPhone
• Keynote User Guide for Web

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