manufacturing company business plan pdf

Manufacturing Business Plan Template & PDF Example

• September 4, 2024
• Business Plan

Creating a comprehensive business plan is crucial for launching and running a successful manufacturing business. This plan serves as your roadmap, detailing your vision, operational strategies, and financial plan. It helps establish your manufacturing business’s identity, navigate the competitive market, and secure funding for growth.

This article not only breaks down the critical components of a manufacturing business plan, but also provides an example of a business plan to help you craft your own.

Whether you’re an experienced entrepreneur or new to the manufacturing industry, this guide, complete with a business plan example, lays the groundwork for turning your manufacturing business concept into reality. Let’s dive in!

Our manufacturing business plan covers all essential aspects necessary for a comprehensive strategy. It details operations, marketing strategy, market environment, competitors, management team, and financial forecasts.

• Executive Summary : Provides an overview of the manufacturing company’s business concept, market analysis , management, and financial strategy.
• Facilities & Equipment: Describes the facility’s capabilities, machinery, and technological advancements.
• Operations & Supply: Outlines the production processes, supply chain logistics, and inventory management.
• Key Stats: Offers data on industry size , growth trends, and market positioning.
• Key Trends: Highlights significant trends impacting the industry, such as automation and localization.
• Key Competitors: Analyzes primary competitors and differentiates the company from these rivals.
• SWOT: Analyzes strengths, weaknesses, opportunities, and threats.
• Marketing Plan : Outlines tactics for attracting new contracts and maintaining client relationships.
• Timeline : Sets out key milestones from inception through the first year of operations.
• Management: Information on the management team and their roles within the company.
• Financial Plan: Projects the company’s financial performance over the next five years, detailing revenue, profits, and anticipated expenses.

Manufacturing Business Plan

Fully editable 30+ slides Powerpoint presentation business plan template.

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Executive Summary

The Executive Summary introduces your manufacturing business plan, offering a concise overview of your manufacturing facility and its products. It should detail your market positioning, the range of products manufactured, the production process, its location, size, and an outline of day-to-day operations.

This section should also explore how your manufacturing business will integrate into the local and broader markets, including the number of direct competitors within the area, identifying who they are, along with your business’s unique selling points that differentiate it from these competitors.

Furthermore, you should include information about the management and co-founding team, detailing their roles and contributions to the business’s success. Additionally, a summary of your financial projections, including revenue and profits over the next five years, should be presented here to provide a clear picture of your business’s financial plan.

Manufacturing Business Plan Executive Summary Example

Business Overview

Detailing the  business overview  in your executive summary is essential to provide investors with a clear understanding of your manufacturing company. Include key details such as the company name, location, and core operations. Emphasize your  unique selling proposition  ( USP ) that sets your manufacturing business apart from competitors.

Example: “Precision Manufacturing Solutions” is a dynamic manufacturing company specializing in precision-engineered components for aerospace and automotive industries. Located at 123 Industrial Drive, our facility spans 50,000 square feet, equipped with state-of-the-art machinery and technology. Our facility is strategically organized to facilitate efficient production, logistics, and administrative functions. A skilled team of 75 personnel manages day-to-day operations, ensuring streamlined workflow and optimal resource utilization across all departments. Our production lines cater to a diverse range of precision components, delivering high-quality products with a focus on efficiency and reliability.

Market Overview

Understanding the broader manufacturing industry and market dynamics is crucial for positioning your company for success. Highlight  industry size , growth trends, and key market insights to contextualize your business within the manufacturing landscape. Discuss emerging trends and  competitive analysis  to showcase your company’s market positioning.

Example: The manufacturing industry in the US represents a significant portion of the economy, with a valuation of $2,497 billion in 2023 and contributing 10.70% to the total US GDP. With over 243,687 manufacturing businesses nationwide, the sector remains a vital driver of economic growth and innovation. Recent trends indicate a surge in robot installations in U.S. factories, driven by the growing emphasis on automation to achieve cost efficiencies and enhance productivity. Additionally, manufacturers are increasingly pivoting towards local suppliers to strengthen supply chain resilience amidst global disruptions.

Management Team

Highlighting the expertise and experience of your management team instills confidence in potential investors and partners. Present key qualifications and achievements of your team members, emphasizing their contributions to the company’s success.

 Example: John Smith (CEO): Provides strategic leadership and oversees manufacturing operations to ensure the highest standards of product quality and efficiency.Emily Johnson (CFO): Manages the company’s finances, including budgeting, financial planning, and risk management, driving business growth and profitability.

Financial Plan

Provide a clear financial plan outlining revenue targets, profit margins, and growth strategies to demonstrate your company’s financial viability.

 Example:

We aim to achieve $31.7 million in annual revenue with a solid 15%  operating profit  margin ( EBITDA ) by 2028. This goal is supported by strategic investments in technology, talent, and operational efficiency. Our leadership team is committed to driving growth and maximizing shareholder value through prudent financial management and strategic decision-making.

Facilities & Equipment

Describe your manufacturing facility. Highlight its design, capacity, and technology. Mention the location, emphasizing accessibility to transport routes. Discuss advantages for efficiency and cost management. Detail essential equipment and its capabilities.

Operations & Supply Chain

Detail product range. Outline your operations strategy for efficiency and scalability. Discuss supply chain management. Highlight sourcing of materials, inventory control, and logistics. Emphasize strong partnerships with suppliers and distributors.

Industry Size & Growth

Start by examining the size of the manufacturing industry relevant to your products and its growth potential. This analysis is crucial for understanding the market’s scope and identifying expansion opportunities.

Key Market Trends

Proceed to discuss recent market trends , such as the increasing demand for sustainable manufacturing processes, automation, and advanced materials. For example, highlight the demand for products that utilize eco-friendly materials or energy-efficient production techniques, alongside the rising popularity of smart manufacturing.

Competitive Landscape

A  competitive analysis  is not just a tool for gauging the position of your manufacturing business in the market and its key competitors; it’s also a fundamental component of your business plan.

This analysis helps in identifying your manufacturing business’s unique selling points, essential for differentiating your business in a competitive market.

In addition, the competitive analysis is integral in laying a solid foundation for your business plan. By examining various operational aspects of your competitors, you gain valuable information that ensures your business plan is robust, informed, and tailored to succeed in the current market environment.

Identifying Your Manufacturing Competitors

The first step in conducting a competitive analysis for a manufacturing business is identifying direct and indirect competitors. Direct competitors are those producing similar products within your industry, while indirect competitors may offer substitute products or cater to overlapping market segments. Utilize  market research  and industry reports to compile a list of competitors, considering factors such as product range,  target market , and geographical reach.

Online tools like industry databases and trade publications can provide valuable insights into competitor profiles and market dynamics. Additionally, networking within industry associations and attending trade shows can offer firsthand knowledge of key players in the manufacturing landscape.

Manufacturing Business Competitors’ Strategies

Once competitors are identified, analyzing their strategies is crucial for understanding  market trends  and identifying areas of competitive advantage. Key aspects to consider include:

• Product Portfolio:  Assess competitors’ product offerings, including features, quality, and customization options. For example, a manufacturing company specializing in automotive components may face competition from both domestic and international suppliers offering similar parts.
• Technological Capabilities:  Evaluate competitors’ technological infrastructure and capabilities, such as automation, digitalization, and advanced manufacturing processes. Companies leveraging cutting-edge technologies may have a competitive edge in terms of efficiency and product innovation.
• Supply Chain Management:  Examine how competitors manage their supply chains, including sourcing of raw materials, manufacturing processes, and distribution networks. Understanding supply chain dynamics can uncover potential vulnerabilities or areas for improvement within your own operations.
• Pricing and Positioning:  Analyze competitors’  pricing strategies  and market positioning to determine how your manufacturing business stacks up in terms of value proposition and market positioning. Consider factors such as pricing tiers, discounts, and value-added services offered by competitors.
• Marketing and Branding:  Evaluate competitors’ marketing tactics and brand perception within the market. Assess the effectiveness of their advertising campaigns, digital presence, and customer engagement strategies in building brand loyalty and market share.
• Operational Efficiency : Look for  opportunities  to optimize operational efficiency by benchmarking against industry leaders and identifying best practices in manufacturing processes, inventory management, and logistics. Consider investing in technologies or process improvements to enhance productivity and reduce costs.

What’s Your Manufacturing Business’s Value Proposition?

Armed with insights from the competitive analysis, articulate your manufacturing business’s  unique value proposition  and competitive advantages. Consider factors such as:

Highlight unique features, quality standards, or customization options that set your products apart from competitors. For example, a manufacturing company may differentiate itself through superior craftsmanship, innovative design, or eco-friendly materials.

Emphasize your commitment to customer satisfaction and responsiveness. Offering personalized support, timely delivery, and flexible solutions can strengthen customer relationships and foster loyalty in a competitive market.

Communicate your dedication to continuous improvement and innovation. Showcase initiatives to enhance product quality, streamline processes, and adapt to evolving customer needs and market trends.

Market Positioning: Position your manufacturing business strategically within the market, targeting niche segments or underserved markets where competitors may have limited presence or differentiation. Develop tailored marketing messages and value propositions to resonate with your  target audience .

First, conduct a SWOT analysis for your manufacturing business. Highlight Strengths such as advanced production technology and a skilled workforce. Address Weaknesses, including potential supply chain vulnerabilities or high production costs. Identify Opportunities like emerging markets for your products or potential for innovation in production processes. Consider Threats such as global competition or economic downturns that may impact demand for your products.

Marketing Plan

Next, develop a marketing strategy that outlines how to attract and retain customers through targeted advertising, trade shows, digital marketing, and strategic partnerships. Emphasize the importance of showcasing product quality and technological advantages to differentiate your business in the market.

Marketing Channels

Identifying and leveraging effective marketing channels is critical for amplifying reach and visibility within the manufacturing sector.

Digital Marketing

Harnessing digital platforms for outreach is essential for modern businesses:

• Content Marketing:  Developing high-quality and informative content, such as blogs, whitepapers, or case studies, showcasing industry expertise and problem-solving capabilities, establishes credibility and authority within the industry.
• Website Optimization:  Creating a user-friendly website that prominently displays products, certifications, client testimonials, and case studies is imperative. Implementing SEO strategies enhances online visibility, ensuring that your business is discoverable in relevant online searches.
• Social Media Engagement : Leveraging platforms like LinkedIn for thought leadership, product launches, and industry insights, while utilizing visually engaging platforms like Instagram to showcase manufacturing processes and product innovations, amplifies brand visibility and engagement with potential clients.

Trade Shows and Industry Events

Participating in trade shows, industry exhibitions, and networking events offers invaluable opportunities for face-to-face interactions with potential clients, distributors, and partners. Utilizing these platforms to exhibit product samples, showcase innovations, and establish business relationships strengthens market presence and fosters partnerships within the industry.

Direct Sales and Networking

Building relationships through direct communication avenues:

• Cold Calling and Email Campaigns:  Reach out directly to potential clients, emphasizing your manufacturing capabilities and solutions tailored to their unique needs, establish initial connections, and introduce your business offerings.
• Networking and Business Associations:  Joining industry-specific associations, chambers of commerce, and business networks expands your reach and credibility within the manufacturing sector. Building relationships within these networks facilitates knowledge sharing and potential business collaborations.

Sales Channels

Implementing effective sales strategies is paramount for driving revenue growth and fostering long-term client relationships.

Consultative Selling

Emphasizing solutions over mere products:

• Solution-Oriented Approach:  Understanding client pain points and offering tailored manufacturing solutions that specifically address their needs establishes your business as a partner rather than just a supplier.
• Technical Expertise:  Equipping sales teams with technical insights and expertise demonstrates a deep understanding of client requirements, instilling confidence and trust in your business’s capabilities.

Client Relationship Management

Nurturing long-term relationships is critical for sustained success:

• After-Sales Support:  Providing exceptional post-sales support, encompassing warranty services, maintenance, or technical assistance, nurtures client loyalty and satisfaction, fostering repeat business and referrals.
• Client Feedback Mechanism:  Establishing a robust feedback loop enables continuous improvement of  products and services  based on client insights, ensuring that your offerings align with market demands and expectations.

Customized Offerings and Upselling

Upselling relevant products or tailored solutions enhances the value proposition:

• Tailored Solutions:  Offering customized manufacturing solutions catering to unique client demands or industry-specific requirements adds value and fosters strong client relationships, leading to increased customer satisfaction and loyalty.
• Add-On Services:  Providing supplementary services or support packages beyond the standard offerings enhances the overall customer experience, elevating the perceived value of your business solutions.

Strategy Timeline

Finally, create a detailed timeline that outlines critical milestones for your manufacturing business’s launch, marketing initiatives, customer acquisition, and expansion goals. Ensure the business progresses with clear direction and purpose, setting specific dates for achieving key operational and sales targets.

The Management section focuses on the manufacturing business’s management and their direct roles in daily operations and strategic direction. This part is crucial for understanding who is responsible for making key decisions and driving the manufacturing business toward its financial and operational goals.

For your manufacturing business plan, list the core team members, their specific responsibilities, and how their expertise supports the business.

The Financial Plan section is a comprehensive analysis of your financial projections for revenue, expenses, and profitability. It lays out your manufacturing business’s approach to securing funding, managing cash flow, and achieving breakeven.

This section typically includes detailed forecasts for the first 5 years of operation, highlighting expected revenue, operating costs and capital expenditures.

For your manufacturing business plan, provide a snapshot of your financial statement (profit and loss, balance sheet, cash flow statement), as well as your key assumptions (e.g. number of customers and prices, expenses, etc.).

Make sure to cover here _ Profit and Loss _ Cash Flow Statement _ Balance Sheet _ Use of Funds

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Manufacturing Business Plan – Detailed Example & Template

Use this manufacturing business plan as your template to start and grow your manufacturing company. This business plan for a manufacturing company includes market analysis, strategy, and more.

Download this Manufacturing Business Plan free for easy editing in Microsoft Word, Google Docs or Apple Pages to make a PDF:

Also Read: MoreBusiness.com’s Free Starting a Business Guide

Table of Contents

Manufacturing Business Plan

1.0 executive summary, 1.1 company.

Titus Mold Manufacturing, Inc. designs prototypes and molds, which are used by production manufacturers to fabricate consumer products. We are a start-up company that developed and patented revolutionary design software called Virtual Design Center. Our initial plan is to create a precision manufacturing facility to produce prototypes and molds for clients. Our goal is to provide our customers with fast turnaround, exceptional quality, unparalleled customer service, and competitive pricing.

1.2 PRODUCTS & SERVICES

We design and manufacture prototypes and molds. By utilizing Virtual Design Center, we will work in real-time with our customers to meet their design needs, which will reduce errors and detect design flaws early in the process. In turn, this will save the customer time and money. We plan to position ourselves as a forward-thinking company that continually invests in new ideas and technologies – unlike our competitors, which are similar mold manufacturing facilities. Because of our unique software, sophisticated technology and efficient processes, we will be in a position to potentially compete on price and quality. As this manufacturing business plan will outline, our unique Virtual Design Center gives us a definitive advantage.

1.3 MARKET ANALYSIS

The U.S. manufacturing industry makes up a substantial portion of the GDP, and the mold-manufacturing sector generates sales of more than $5 billion. Manufacturing drives the U.S. economy more than any other industry. Within that enormous industry, we have identified two strong markets with very high growth potential – automotive parts and medical devices manufacturing. As new car companies respond to shifting consumer demands for more fuel-efficient cars, and as the medical community develops new technologies, the need for new parts, designs and molds grows.

1.4 STRATEGY & IMPLEMENTATION

To achieve our business goals, we will create a high-tech, precision manufacturing facility and will implement highly efficient operations processes. We plan to promote Titus Mold Manufacturing and our proprietary Virtual Design Software with an aggressive, targeted marketing campaign. This will include a media campaign, print and online advertising and a targeted direct-mail campaign. In addition, we will focus heavily on establishing our presence within the industry at relevant trade shows.

1.5 MANAGEMENT

Our leadership team currently consists of Chief Executive Officer John Baker, President Michael Smith, and Vice President Susan Jones. Additional key leaders will include directors of finance, marketing and sales, human resources, information technology and operations. While these positions remain unfilled at this time, we do have several extremely qualified candidates interested in joining with us in this new venture.

1.6 FINANCIAL PLAN

Our Company will earn revenue from the sale of design services and manufactured molds. The attached Income Statement demonstrates that our gross profit margin will exceed 72%, and we will achieve break-even with sales of $XXX,XXX. We expect to reach profitability by the middle of Year 2.

1.7 SOURCES & USE OF FUNDS

Titus Mold Manufacturing, Inc. requires $4,450,000 to launch. At present, we have raised $150,000 in venture capital funds. In addition, co-owners John Baker, Michael Smith and Susan Jones have each invested $100,000 into the company. We are currently seeking funds from outside investors and business loans.

The start-up funds will be used to cover the facility, build-out costs, equipment, software and initial operating costs including payroll, taxes, and utilities.

2.0 COMPANY

2.1 company & industry.

Titus Mold Manufacturing, Inc. is located in Molder, Missouri. Our company designs and manufactures prototypes and molds for use in casting metals or forming other materials, such as plastics, glass or rubber. Our business operates within the manufacturing industry and is classified under NAICS code 333511 – industrial mold manufacturing.

2.2 LEGAL ENTITY & OWNERSHIP

Titus Mold Manufacturing is an S-Corporation that was formally organized in Missouri. The company’s principal owners are John Baker, Michael Smith and Susan Jones, who hold equal shares of ownership in the company.

2.3 COMPANY HISTORY TO DATE

Our company is a new business that will create prototypes and quality molds, utilizing the latest design software, e-commerce technology, high tech machinery and innovative operations processes. As the company’s founders and owners, we have a combined 40 years of experience in software development and the manufacturing industry. Our experience includes product research and development, engineering and production management. After recognizing the need for and value of creating a more efficient customer experience to secure and retain business, we decided to create Titus Mold Manufacturing, Inc.

2.4 FACILITIES

Our company is preparing to lease a manufacturing facility in Molder, Missouri. We are presently operating out of temporary administrative offices at the Barton Business Incubation Center.

We are working with a local realtor and BBIC to identify potential industrial space available for lease. We require a 10-12,000 sq. ft. facility to accommodate product development and engineering, a mold shop, a tool shop, quality assurance area, inventory storage and administrative offices. As the business grows, we intend to add injection-molding capabilities.

2.5 KEY ASSETS

Titus Mold Manufacturing holds a patent for its revolutionary Virtual Design Center (VDC). The VDC combines the best of virtual and in-person presentations and meetings, allowing customers to work in real-time with our design engineers. This allows us to serve clients nationwide.

3.0 PRODUCTS/SERVICES

3.1 description.

Titus Mold Manufacturing, Inc. will make prototypes and molds for the manufacturing of consumer products. A mold, which is usually made from aluminum or steel, is a hollow form that gives a particular shape to a product while it is in a liquid state. The molds are used for products made from plastic, glass, metal or other raw materials.

There are three main phases to manufacturing a prototype or mold. First, engineers and product developers create a design. Titus Mold Manufacturing is able to complete a design from start to finish for a customer. If need be, Titus will work with the customer through the design process via our one of a kind Virtual Design Center. Secondly, we make test molds. We then inspect and test the molds for quality assurance. Finally, we manufacture prototypes and molds based on specific design specifications, using precision machinery to form the desired prototype or mold.

3.2 FEATURES & BENEFITS

Virtual Design Center will be the key to distinguishing and drawing attention to our company. Once we have a particular industry or customer’s attention, we will sell them on our fast turnaround, exceptional quality, unparalleled customer service and competitive pricing.

Obviously, speed, quality, service and price are qualities most of our competitors will list in their mission statement. However, Titus Mold Manufacturing will – from the beginning – invest in top quality, highly sophisticated machinery as well as implement innovative operations policies. These steps will ensure our ability to deliver beyond normal industry standard and surpass our customers’ expectations saving them time and money.

3.3 COMPETITION

Our competitors are companies that provide similar types of design and mold-making services. There are far too many competitors to list specifically in this manufacturing business plan. To their advantage, they have an established customer base. Further, many mold-making companies also have injection-molding machinery, which enables them to manufacture actual products.

However, the vast majority of our competitors are not taking full advantage of current technology, nor are they implementing modern operational systems. Their waste is ultimately passed along to the customer via longer turnaround times and higher overhead costs .

3.4 COMPETITIVE ADVANTAGE/BARRIERS TO ENTRY

By relying on our technology and an activity-based costing system, rather than a time-based system, we will be able to maintain competitive prices and sustain high profitability. Our technology and systematic efficiencies will allow us to have advantages in cost, speed and design capability. Ultimately, these advantages will quickly come to define Titus Mold Manufacturing as an industry leader.

Our Virtual Design Center technology gives us a significant advantage over our competitors, and our patent prevents others from being able to replicate the services we offer.

3.5 DEVELOPMENT

As our company grows, we plan to expand our facility and create an injection-mold manufacturing plant. At that point, we will be able to control all operations in-house from initial design to mold creation and even mass production of the finished products. In addition, we will stay atop technology trends and upgrade equipment and processes as needed and can be afforded. We will also continue to research and pursue shares of existing markets such as packing, defense, electronics and telecommunications and update portions of this manufacturing business plan accordingly.

4.0 MARKET ANALYSIS

4.1 market size.

The US manufacturing sector includes more than 300,000 companies with combined annual sales of about $4 trillion. Furthermore there are approximately 2,500 mold manufacturers with combined annual sales of more than $5 billion. To capture a portion of those sales, Titus Mold Manufacturing will utilize a targeted industry approach to pursue specific, definable, market segments.

4.2 TARGET CUSTOMER

After extensive research, we decided to initially pursue market segments in the automotive and medical devices industries. These are two very distinct markets with very different needs. While the automotive industry’s purchasing decisions are driven primarily by price, the medical device industry focuses on a fast turnaround time and quality to make purchasing decisions.

The U.S. automobile manufacturing industry includes about 160 companies with combined annual revenue of about $250 billion. While the majority of those sales are swallowed up by a handful of major car manufacturers, there are thousands upon thousands of parts needing to be manufactured for each vehicle. By specializing in manufacturing molds for certain parts, we will establish our niche in the market. Our research indicates this is a perfect time to assimilate into this industry as carmakers make dramatic shifts in design and efficiency to address rising fuel costs.

The medical devices industry is by far one of the most forward-thinking, always-evolving industries. Researchers and product developers are continually striving to improve products and procedures. With this constant change and product evolution comes the constant need for new product molds. Couple the advances in medical technology with an increasingly aging population, and it’s clear the healthcare industry as a whole is a solid market and mold manufacturers will reap the benefits.

4.4 SWOT ANALYSIS

The SWOT analysis for this manufacturing business plan is as follows:

• Propriety software (Virtual Design Center)
• Potential for global customer base
• Manufacturing & production expertise
• Software development expertise
• Understanding of emerging technologies
• Understanding of target markets
• Competitive product pricing
• Exceptional quality and customer service
• Implementation of cost saving processes
• No company history
• Small initial customer base
• Lack of leverage with new relationships

Opportunities

• New products & processes
• Bringing new technology into the industry
• Developing a new reputation
• Hiring new talent
• New innovations and applications of our technology
• Impact of new legislation
• Technologies developed by competitors
• Challenges in building a talented staff
• Retaining key staff members
• Market demand fluctuations

5.0 STRATEGY & IMPLEMENTATION

5.1 philosophy.

Titus Mold Manufacturing’s business philosophy is to make the needs of our customers our main priority. It is our mission to provide our customers with fast turnaround, exceptional quality, unparalleled customer satisfaction and competitive pricing. With the introduction of our patented Virtual Design Center program and the unveiling of our modern design and manufacturing facility, we will position Titus Mold Manufacturing as a superbly innovative company and a future industry leader.

To achieve this position, we will implement our company’s plan to create a state-of-the-art mold-manufacturing facility and invest in the most accurate precision machinery available. We will implement the most comprehensive design software and set the highest standards of operational systems and quality control.

5.2 INTERNET STRATEGY

Our plan is to position Titus Mold Manufacturing as a technology-driven innovative company within the mold-manufacturing sector of the manufacturing industry. To do this, we are putting forth a great amount of time and resources into developing a premiere Web site. We are working with a design firm and have secured a domain name – TitusMolds.com. We have already initiated the process of integrating our Virtual Design Center into the site.

In addition to describing our manufacturing processes and design capabilities, we will feature numerous success stories and images of prototypes and molds we have produced. Our site will also include a simple online form to complete for custom quotes as well as a generic form to submit questions and comments.

Our vision is to create a Web site that will become an integral part of our marketing, sales and daily operations. We will use Wix to set up our site. This tool has all of the features we need, including the ability to create and edit the site very quickly. It also has ecommerce and other capabilities. Using Wix will also enable us to save money since we can create the site ourselves and will not have to hire a web designer.

5.3 MARKETING STRATEGY

In addition to conveying to our potential customers the fast turnaround, exceptional quality, unparalleled customer service and competitive pricing offered by Titus Mold Manufacturing, we will also position our company as future-minded and a leader in the integration of innovative technology into the mold manufacturing process.

Our marketing plan will include an initial publicity campaign that introduces our company and patented Virtual Design Center. Further, we will launch a comprehensive advertising campaign in automotive manufacturing and medical devise trade publications and related Web sites. The publicity campaign will be closely followed by a direct-mail campaign to targeted customers.

The other main component of our marketing plan will be to attend trade shows which will require booth construction and maintenance, marketing materials such as brochures, and promotional items such as pens with our logo.

To increase local awareness of our company and to foster a positive public perception, we will participate in and sponsor local charity events such as Walk for the Cure and March of Dimes and youth sports teams. We will also reach out to local high schools and colleges to offer internships and promote careers in manufacturing.

5.4 SALES STRATEGY

Titus Mold Manufacturing will build a sales team focused on securing new business in the short and long term. The sales team will be motivated by commissions and performance-based bonuses.

Under the direction of executive management, we will employ an outside sales staff as well as an inside sales staff, which will be cross-trained to handle general customer service calls. The outside sales staff will focus primarily on trade show attendance, comprehensive follow up, relationship building, closing deals, and securing referrals.

5.5 STRATEGIC ALLIANCES

We plan to develop strategic alliances with local and regional injection-molding manufacturing facilities that do not have mold-making capabilities within their facilities. One such alliance has been developed with Hilden Manufacturing Company located within our region. More are developing.

5.6 OPERATIONS

Our facility’s space will be divided in proportion to our needs and will include product development and engineering labs, mold shop, tool shop, quality control and testing area, inventory storage and administrative offices. Each area will be staffed with trained employees and wherever possible factory-floor technicians will be cross-trained. Our administrative offices will include space for executive, marketing and sales, accounting, information technology, security, maintenance, and human resource departments. To become a fully operational mold-manufacturing facility, we will require the following machinery and software.

• Viper, SLA 7000 & SLA 5000
• Eden260, Eden333 & Eden500V
• Vantage, Titan & Maxum
• RTV Tooling

By utilizing the latest precision machinery and software and superior operational and quality control processes such as LEAN Manufacturing, Rapid Prototyping and Manufacturing, and Six Sigma , Titus Mold Manufacturing will control costs while ensuring quality. Additionally, once we are operational, our company will become ISO 9001-2000 certified. Titus will also follow FDA requirements and comply with Medical Directive standards to further ensure quality control.

Operationally, our strengths lie in our knowledge and expertise within the manufacturing industry. We know what fixed assets we require and what regulations we must adhere to. However, while we cannot know for certain the quality of our managerial team at this point, we expect to hire and implement a top notch team. As previously mentioned, we have several promising prospects and will, of course, strive to recruit top talent.

The following is a list of business goals and milestones we wish to accomplish within the next three years.

• Secure necessary funds.
• Locate and lease suitable manufacturing facility.
• Purchase machinery, equipment and supplies.
• Hire skilled employees to complete our team.
• Set up shop and open for business.
• Successfully penetrate targeted markets.
• Secure contracts to achieve projected sales goals.
• Become a profitable company.
• Establish a solid reputation as an industry leader.

Our first major milestones will be securing funds and setting up our business. This is our primary focus right now. In three years, we hope to have established our company in the community and within our industry.

5.8 EXIT STRATEGY

Should management or our investors seek a business exit, there are several options we would be willing to pursue. Our company could most likely be sold to a manufacturing company that does not already have mold manufacturing capabilities. A management buyout could also be pursued once our business credit is firmly established.

6.0 MANAGEMENT ORGANIZATIONAL STRUCTURE

6.1 organizational structure.

Titus Mold Manufacturing understands the importance of a loyal and enthusiastic team to reduce turnover and increase productivity. Our company’s management philosophy will encourage responsibility and mutual respect. While we will present a strong decisive management team, we will also foster an atmosphere of genuine employee appreciation and open communication.

6.2 LEADERSHIP

Our company will be managed and run by our executive staff including Chief Executive Officer John Baker, President Michael Smith, and Vice President Susan Jones, as well as our Board of Directors. Our management staff of directors and supervisors will oversee daily operations. However, as a small manufacturing facility starting out, the CEO, President and VP will be responsible for the majority of purchasing, hiring, training, quality control, and additional day-to-day duties.

Additional key leaders will include directors of finance, marketing and sales, human resources, information technology and operations. While these positions remain unfilled at this time, we do have several extremely qualified candidates interested in joining with us in this new venture.

As we start our mold manufacturing business, we will implement a plan to hire management and production staff first and fill in with mid-level management and administrative staff as our budget and needs change.

6.3 BOARD MEMBERS & ADVISORS

Our Board of Directors is not yet fully formed. CEO John Baker will serve as Chairman. The board will consist of company owners (shareholders), officers and directors.

Duties of the Board of Directors may include:

• Establishing broad company policies and objectives.
• Selecting, appointing, and reviewing the performance of executive staff.
• Insuring the availability of adequate financial resources and approving annual budgets.
• Accounting to the stakeholders for the organization’s performance

We will actively seek individuals to sit on our Board of Directors who will have the ability to add to and advise our organization such as lawyers, accountants, and professionals in the automotive or medical fields.

7.0 FINANCIAL PLAN

7.1 requirements.

Titus Mold Manufacturing, Inc. requires $4,450,000 to launch and operate. We are currently seeking funding from outside investors and business loans. We are also looking into additional options including supplier financing, deferred rent, subleasing space, partnerships, vending and client advance payment.

At this time, we have raised $450,000 in working capital and are seeking the additional funds to start our business. We have raised $150,000 in venture capital funds. In addition, co-owners John Baker, Michael Smith and Susan Jones have each invested $100,000 into the company.

7.2 USE OF FUNDS

The start-up funds will be used to cover operating costs including payroll, taxes, and utilities. Start-up funds will also be used to purchase capital expenditures such as leasehold improvements, software and machinery, which will produce future benefits for the company. Approximately forty percent will be spent on assets, while the other sixty percent will be spent on operations until we realize profitability.

7.3 INCOME STATEMENT PROJECTIONS

The accompanying income statement demonstrates our company’s profitability. Our income shows a gross profit margin of seventy-two percent. Our monthly operating expenses average $116,325. Projected net income will average $54,075 per month in our third year.

After completing a comprehensive break-even analysis, we will achieve our break-even point by the middle of year two.

7.4 CASH FLOW PROJECTIONS

The nature of our business requires that our company collect payment after the product is complete. So we have included the accompanying cash flow statement, which projects our monthly flow of cash. While we expect to reach break-even by our eighteenth month, it will take nearly two years to become cash flow positive.

7.5 BALANCE SHEET

Our balance sheet will depend greatly on our sources of capital. We expect to raise approximately $1.5 million through loans and $2.95 million through equity capital.

Our assets will be comprised of cash, leasehold improvements, equipment, software and other tangible assets.

7.6 ASSUMPTIONS

Our projections are based on the assumption that the manufacturing industry, particularly the medical and automotive industries, will continue to follow present trends. Industry regulation and government legislation is always poised to interfere with business projections, but there are no indications at this time to expect any negative influence to our projections. Additionally, we are not relying on new regulations or the passage of new legislation to enable our company to reach our projected numbers.

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Manufacturing Business Plan Template [Updated 2024]

Manufacturing Business Plan Template

If you want to start a Manufacturing business or expand your current Manufacturing company, you need a business plan.

The following Manufacturing business plan template gives you the key elements to include in a winning Manufacturing business plan.

You can download our business plan template (including a full, customizable financial model) to your computer here.

Manufacturing Business Plan Example

I. executive summary, business overview.

[Company Name], located in [insert location here], is a manufacturing company specializing in a variety of nut, snack, and candy brands. The company is a contract manufacturer and supplier of packaged goods. As a private label manufacturer, [company name], will produce a full line of candy, nut, snack, and gummy products.

[Company name] was founded by [Founder’s Name]. Within the past few years, [Founder] has been working on the manufacturing company concept and began networking with grocery store clients and locating the land to build his manufacturing and distribution center.

Products Served

[Company Name] will provide a variety of different types of manufactured goods. Products will include candy, nut, trail mix, gummy products, and assorted chocolates.

Products will be sold in the snack and candy aisles at local grocery stores around [location].

Customer Focus

[Company Name] will primarily serve the residents within a 1 to 20-mile radius of our location. The demographics of these residents are as follows:

• 601,274 residents
• Average income of $42,000
• 52.4% married
• 46% in Mgt./Professional occupations
• Median age: 41 years

Of the above mentioned residents, about 62% of the population are families that have children in their household. Children regularly consume the snack products that [company name] manufactures.

Management Team

[Company Name] is led by [Founder’s Name], a local entrepreneur who has worked in various warehouses and manufacturing companies in [location]. Working in the manufacturing industry and in warehouses, [Founder] is very familiar with the processing and distribution of packaged foods. As a line manager that oversaw dozens of employees, [Founder] has the proper knowledge and experience to own, manage, and operate his own manufacturing company.

Success Factors

[Company Name] is uniquely qualified to succeed due to the following reasons:

• The company will be manufacturing products of snack foods that do not have lots of competition in the local market.
• The company has already attained 4 Letters of Intent from the largest supermarket grocery chains in the local area.
• The management team has a track record of success in the manufacturing industry and is qualified to operate all of the production and distribution equipment.
• The pricing model is competitive with other wholesale manufacturers and the quality of products are made with higher quality ingredients.
• [Company Name] will be sold in most grocery stores in the local market.

Financial Highlights

[Company Name] is seeking a total funding of $1,100,000 of debt capital to open its manufacturing company.

• Manufacturing facility design/build-out: $400,000
• Equipment and supplies: $375,000
• Initial inventory: $100,000
• Working capital: $225,000 to pay for marketing, salaries, and lease costs until [Company Name] reaches break-even

Top line projections over the next five years are as follows:

II. Company Overview

You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Who is [Company Name]?

[Company Name], located in [insert location here] is a newly established manufacturing company that will provide a variety of snack food items that will be sold in local grocery stores. The company has received commitment letters from the four largest supermarket grocery chains in the area and is ready to obtain the necessary financing to construct the manufacturing facility.

[Company Name] was founded by [Founder’s Name], a local entrepreneur who has over 20 years of experience working in various warehouses and manufacturing facilities. [Founder] has been a manager and supervisor of dozens of line employees for the past ten years. [Founder] has realized there is a lack of snack food manufacturing in [location] and the amount of competition is very small compared to other food and drink products.

[Founder] has saved his wages for the necessary down payment to receive local bank financing. He has also located a prime spot for the construction of a warehouse and distribution center. Due to his experience and reputation in the manufacturing industry, [Founder] has been able to receive written commitments from the local supermarket chains to sell [Company’s Name] snack products in their portfolio of grocery stores.

[Company Name]’s History

Once his market analysis was complete, [Founder’s Name] began surveying the local vacant warehouse space and decided on a parcel of land to construct the warehouse and distribution center. [Founder’s Name] incorporated [Company Name] as a Limited Liability Corporation on [date of incorporation].

Once the land is acquired for the warehouse space, construction can begin to build-out the manufacturing facility.

Since incorporation, the Company has achieved the following milestones:

• Located a vacant lot that would be ideal for a manufacturing facility
• Developed the company’s name, logo, and website located at [website]
• Hired a general contractor and architect for the build-out of the warehouse, small office, and distribution area
• Determined equipment and necessary supplies
• Determined beginning inventory
• Attained Letters of Intent from supermarket clients
• Began recruiting key employees with manufacturing and distribution experience

[Company Name]’s Products/Services

Below are [Company Name]’s product offerings:

• Gummy candy
• Assorted chocolates
• Dried fruit snacks

III. Industry Analysis

The Manufacturing sector’s performance is largely attributable to the value of the US dollar, commodity prices, policy decisions and US manufacturing capacity. Revenue for the Manufacturing sector is anticipated to increase at an annualized rate of 0.4% to $6.0 trillion over the next five years.

Commodity prices are anticipated to stabilize from coronavirus-induced volatility and renewed demand, both in the United States and global economies, which is anticipated to facilitate revenue expansion for manufacturers. Moreover, shifting technological change in the Manufacturing sector is anticipated to benefit large, developed economies, such as the United States.

IV. Customer Analysis

Demographic profile of target market.

[Company Name] will serve the community residents of [company location] and its surrounding areas.

The community of [company location] has thousands of households that have children. Statistics show that the main consumers of snack products are children of all ages. They are regularly placed in school lunchboxes, afterschool snacks and programs, and at weekend sporting events.

Customer Segmentation

The Company will primarily target the following three customer segments:

• School age children: Most children enjoy snack food to complement their lunches or afterschool. Most households with children have varieties of snack foods in their pantries.
• College students: Snack foods are convenient and affordable for college students.
• Schools and recreational centers: Schools, gyms, and recreational centers like to keep a variety of snacks on hand to offer the children that frequent their facilities.

V. Competitive Analysis

Direct & indirect competitors.

The following businesses are located within a 10-mile radius of [Company Name], thus providing either direct or indirect competition for customers:

Snacks’n More

Snacks’n More is another local manufacturing company that provides snack food to the immediate area. Established over thirty years ago, the company has the knowledge and expertise in food processing, commercialization, and packaging. They are known as a recognized ingredient supplier for the foodservice industry. Their portfolio of products include a variety of nut, snack, confections, and dry-blend ingredients. As a private label manufacturer, Snack’s More produces a full line of non-chocolate candy, nuts, and fruit-flavored snacks. The company is known for their fruit flavored snacks, dried raisins, nut mixes, and producing ingredients for local restaurants and establishments. Their line of nuts and dried fruits are often used for baking purposes.

Jaxon’s Candy

Jaxon’s Candy is a manufacturer of all things candy related. As a contract manufacturer, the company works with many companies to create their custom designed confections. Their large 50,000 square foot facility produces over 300,000 pounds of candy every month. All of the products are highly concentrated either in sugar or chocolate, or both. Jaxon’s Candy also designs and manufactures their own custom packaging. The candy produced is also kosher certified, gluten free, peanut free, and non-GMO.

Jaxon’s Candy currently manufactures candy for the following brands – Tommy Candy, Laffy Town, Chocowhoawhoa, Jellylicious, Healtheee Candeee, and Sticky Teeth. Jaxon’s Candy can be found in grocery stores and convenient stores along the west coast of the United States.

Gimmy Candy

Gimmy Candy is located in the midwestern portion of the United States and boasts a facility of over 1 million square feet. Their fleet of transportation trucks distributes throughout the continental United States and is considered one of the largest candy manufacturers in the country. Their product portfolio includes assorted chocolates, gummy candy, hard candy, fruit candy, as well as gums and mints. Gimmy Candy was established in 1947 and has grown to be a model of manufacturing companies the industry uses as a model of sustainability and profitability. Their lineup of candy products can be found in every single grocery store and convenient store in the country. Gimmy Candy is considering expanding its distribution globally and start exporting its candy products to Asia, Canada, Europe, and South America. As one of the largest privately held companies in the United States, Gimmy Candy is also considered a top employer in the country and offers its employees a generous benefits package.

Competitive Advantage

[Company Name] enjoys several advantages over its competitors. Those advantages include:

• Taste : [Company Name]’s snack products will be made with the highest quality ingredients and offer quality over quantity.
• Price : [Company Name] is able to offer the highest quality snacks at a competitive price point.
• Community Relations : [Company Name] will be a pillar in the community and be heavily involved in family-related activities in the area.It will sponsor events, provide snacks for schools and daycares at a discounted price, and donate a portion of its proceeds to area family-related charities and organizations.
• Proprietary Technology : [Company Name] will invest heavily on the latest technology to manufacture the snack foods for distribution. It will ensure the food products are made safely and free from any harmful chemicals and ingredients.

VI. Marketing Plan

[Company Name] seeks to position itself as a high-quality snack provider in the manufacturing industry. Consumers can expect to receive high quality snacks from skilled manufacturers in [location] and developed with the latest technology and freshest ingredients.

The [Company Name] Brand

The [Company Name] brand will focus on the Company’s unique value proposition:

• Fresh and comforting taste
• Community family advocate
• Developed with proprietary technology
• Manufactured with fresh, quality ingredients
• Affordable price

Promotions Strategy

[Company Name] expects its target market to be family households living within a 20-30-mile radius of its location. [The Company’s} promotion strategy to reach these individuals includes:

Social Media

[Company Name] will invest heavily in a social media advertising campaign. The brand manager will create the company’s social media accounts and invest in ads on all social media accounts. It will use targeted marketing to appeal to the target demographics.

Major Publications

We will also invest in advertising in selected larger publications until we have achieved significant brand awareness. Advertisements such as billboards and commercials will be shown during peak tv watching time and the billboards will be placed in highly trafficked areas.

Website/SEO

[Company Name] will invest heavily in developing a professional website that displays all of the features and benefits of the snack products. It will also invest heavily in SEO so that the brand’s website will appear at the top of search engine results.

School and Athletic Events

The company will have tables and booths set up at local school and athletic events to hand out free samples of the snack products to the families in attendance.

Sponsorships

[Company Name] will also invest in sponsoring certain athletic and school events so that their banners and collateral material are displayed all over the event where numerous parents and children are at.

Pre-Opening Events

Before opening the manufacturing facility, [Company Name] will organize pre-opening events such as an open house to draw future consumers to visit the facility and take a tour. When they witness the proprietary technology and understand how the snacks are made with fresh ingredients, they will be enticed to purchase their products at local grocery stores.

Pricing Strategy

[Company Name]’s pricing will be moderate so consumers feel they receive great value when purchasing the snack products.

VII. Operations Plan

Functional roles.

[Company Name] will carry out its day-to-day operations as a manufacturing and distribution center. There will also be numerous administrative functions involved.

In order to execute on [Company Name]’s business model, the Company needs to perform several functions. [Company Name] anticipates using the services of X employees, divided into the following roles.

Service Functions

• Manufacturing factory personnel
• Packaging staff
• Drivers for distribution
• Operations manager on duty

Administrative Functions

• General and administrative functions including legal/compliance, marketing, bookkeeping, etc.
• Hiring and training staff
• Delivery coordination with retailers
• Brand management/social media
• Supply and materials procurement

VIII. Management Team

Management team members.

[Company Name] is owned by [Founder’s Name], a local entrepreneur who has worked in various warehouses and manufacturing companies in [location]. Working in the manufacturing industry and in warehouses, [Founder] is very familiar with the processing and distribution of packaged foods. As a line manager that oversaw dozens of employees, [Founder] has the proper knowledge and experience to own, manage, and operate his own manufacturing company.

[Founder] will utilize his past experience with developing staff roles and functions. He is also very familiar with the manufacturing equipment and plans to purchase the latest technology that is efficient and cost effective. His contacts have allowed him to gain concrete Letters of Intent from local supermarket chains to have his manufactured goods in their stores.

Hiring Plan

[Founder] will serve as the Owner and Manager of [Company Name]. In order to launch, he needs to hire the following personnel:

• Operations Manager: 1 full-time employee to manage the day-to-day manufacturing operations and assist [Founder] with managerial duties.
• Manufacturing and Packaging staff: 5-6 full-time factory employees who will work everyday from 8:00 am – 5:00 pm.
• Delivery staff: 3-4 full-time drivers who will be responsible for delivering the packaged snacks to the grocery stores and convenience stores.
• Office staff: 3-4 employees who will manage the phone calls, scheduling, accounting, marketing, clerical, bookkeeping, billing, and any administrative task required.
• Brand manager: 1 full-time employee who will be responsible for developing and launching the brand; manage the website, and social media accounts.
• Janitorial staff: 2 employees who will clean the manufacturing facility once it has closed for the day.

IX. Financial Plan

Revenue and cost drivers.

[Company Name]’s revenues will come primarily from its snack food sales. The company will sell the packaged snacks in local grocery stores and convenience stores. As the company’s revenues increase, it will look to gain a wider distribution area.

The land purchase, equipment, supplies, opening inventory, and labor expenses will be the key cost drivers of [Company Name]. The major cost drivers for the company’s operation will consist of:

• Manufacturing supplies and equipment
• Inventory of snack ingredients
• Business Insurance
• Lease on business location and utilities

Ongoing marketing expenditures are also notable cost drivers for [Company Name].

Capital Requirements and Use of Funds

[Company Name] is seeking total funding of $1,100,000 of debt capital to open its manufacturing facility. The capital will be used for funding the land acquisition for the manufacturing facility, equipment, supplies, inventory, hiring initial employees, marketing and branding expenses, and working capital.

Specifically, these funds will be used as follows:

Key Assumptions

  5 Year Annual Income Statement

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Manufacturing Business Plan Template

Written by Dave Lavinsky

Manufacturing Business Plan

You’ve come to the right place to create your Manufacturing business plan.

We have helped over 1,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Manufacturing companies.

Below is a template to help you create each section of your Manufacturing business plan.

Executive Summary

Business overview.

Perfect Snacks, located in Lincoln, Nebraska, is a food manufacturing company that specializes in the production of snack foods and packaged goods. We manufacture an extensive line of snack products, including trail mix, gummies, and chocolate. Our company focuses on quality and only uses the best natural ingredients in our products. We will primarily sell our products to grocery stores and other establishments that sell snacks, but will also sell bulk orders to individual customers through our website.

Perfect Snacks was founded by Joe Boseley. Joe has been working on the manufacturing company concept over the past few years and began networking with grocery store clients and locating the land to build his manufacturing and distribution center. As a line manager that oversaw dozens of employees, Joe has the proper knowledge and experience to own, manage, and operate his own manufacturing company.

Product Offering

Perfect Snacks will manufacture an extensive list of sweet, salty, and healthy snacks. Some of our initial products will include:

We will primarily sell our products to grocery stores, recreation centers, and other businesses that sell snacks in bulk. Consumers can find our products in stores or buy them in bulk on our website.

Customer Focus

Perfect Snacks will primarily serve the residents of Lincoln, Nebraska. The community has a large population of families and children, who are the primary consumers of snack foods. Therefore, we will market our products to recreational centers, schools, grocery stores, and other establishments that sell snacks to children and their parents.

Management Team

Perfect Snacks is owned by Joe Boseley, a local entrepreneur who has worked in various warehouses and manufacturing companies in Lincoln, Nebraska. Working in the manufacturing industry and in warehouses, Joe is very familiar with the processing and distribution of packaged foods. As a line manager that oversaw dozens of employees, Joe has the proper knowledge and experience to own, manage, and operate his own manufacturing company.

Joe will utilize his past experience with developing staff roles and functions. He is also very familiar with the manufacturing equipment and plans to purchase the latest technology that is efficient and cost effective. His contacts have allowed him to gain concrete Letters of Intent from local supermarket chains to have his manufactured goods in their stores.

Success Factors

Perfect Snacks will be able to achieve success by offering the following competitive advantages:

• Taste: Perfect Snacks’ snack products will be made with the highest quality ingredients and offer quality over quantity.
• Price: Perfect Snacks is able to offer the highest quality snacks at a competitive price point.
• Community Relations: Perfect Snacks will be a pillar in the community and be heavily involved in family-related activities in the area. It will sponsor events, provide snacks for schools and daycares at a discounted price, and donate a portion of its proceeds to area family-related charities and organizations.
• Proprietary Technology: Perfect Snacks will invest heavily on the latest technology to manufacture the snack foods for distribution. It will ensure the food products are made safely and free from any harmful chemicals and ingredients.

Financial Highlights

Perfect Snacks is seeking a total funding of $1,200,000 of debt capital to open its manufacturing company. The capital will be used for funding capital expenditures, salaries, marketing expenses, and working capital. Specifically, these funds will be used as follows:

• Manufacturing facility design/build-out: $400,000
• Equipment and supplies: $375,000
• Initial inventory: $100,000
• Three months of overhead expenses (payroll, rent, utilities): $250,000
• Marketing costs: $50,000
• Working capital: $25,000

The following graph below outlines the pro forma financial projections for Perfect Snacks.

Company Overview

Who is perfect snacks, perfect snacks history.

After conducting a market analysis, Joe Boseley began surveying the local vacant warehouse space and decided on a parcel of land to construct the warehouse and distribution center. Joe incorporated Perfect Snacks as a Limited Liability Corporation on January 1st, 2023.

Once the land is acquired for the warehouse space, construction can begin to build-out the manufacturing facility.

Since incorporation, the Company has achieved the following milestones:

• Located a vacant lot that would be ideal for a manufacturing facility
• Developed the company’s name, logo, and website
• Hired a general contractor and architect for the build-out of the warehouse, small office, and distribution area
• Determined equipment and necessary supplies
• Determined beginning inventory
• Attained Letters of Intent from supermarket clients
• Began recruiting key employees

Perfect Snacks Services

Industry analysis.

The Manufacturing sector’s performance is largely attributable to the value of the US dollar, commodity prices, policy decisions and US manufacturing capacity. Food manufacturing has a history of success as it produces a basic human need. According to Grand View Research, the industry is currently valued at $121 billion and is expected to expand at a compound annual growth rate of 9.5% from now until 2030.

Commodity prices are currently stabilizing from coronavirus-induced volatility and renewed demand, both in the United States and global economies, which is anticipated to facilitate revenue expansion for manufacturers. Moreover, shifting technological change in the Manufacturing sector is anticipated to benefit large, developed economies, such as the United States. Therefore, now is a great time to start a new food manufacturing company in the U.S.

Customer Analysis

Demographic profile of target market.

Perfect Snacks will serve the community residents of Lincoln, Nebraska and its surrounding areas. The community of Lincoln, Nebraska has thousands of households that have children. Statistics show that the main consumers of snack products are children of all ages. They are regularly placed in school lunchboxes, afterschool snacks and programs, and at weekend sporting events. Therefore, we will market to locations where snacks are bought by children or their parents, such as grocery stores, recreational centers, and schools.

The precise demographics Lincoln, Nebraska is as follows:

Customer Segmentation

Perfect Snacks will primarily target the following customer profiles:

• Grocery stores and recreational centers

Competitive Analysis

Direct and indirect competitors.

Perfect Snacks will face competition from other companies with similar business profiles. A description of each competitor company is below.

Snacks N More

Snacks N More is another local manufacturing company that provides snack food to the immediate area. Established over thirty years ago, the company has the knowledge and expertise in food processing, commercialization, and packaging. They are known as a recognized ingredient supplier for the foodservice industry. Their portfolio of products include a variety of nuts, snacks, confections, and dry-blend ingredients. As a private label manufacturer, Snack’s More produces a full line of non-chocolate candy, nuts, and fruit-flavored snacks. The company is known for their fruit flavored snacks, dried raisins, nut mixes, and producing ingredients for local restaurants and establishments. Their line of nuts and dried fruits are often used for baking purposes.

Jaxon’s Candy

Jaxon’s Candy is a manufacturer of all things candy related. As a contract manufacturer, the company works with many companies to create their custom designed confections. Their large 50,000 square foot facility produces over 300,000 pounds of candy every month. All of the products are highly concentrated either in sugar or chocolate, or both. Jaxon’s Candy also designs and manufactures their own custom packaging. The candy produced is also kosher certified, gluten free, peanut free, and non-GMO.

Jaxon’s Candy currently manufactures candy for the following brands – Tommy Candy, Laffy Town, Chocowhoawhoa, Jellylicious, Healthee Candeee, and Sticky Teeth. Jaxon’s Candy can be found in grocery stores and convenient stores along the west coast of the United States.

Gimmy Candy

Gimmy Candy is located in the midwestern portion of the United States and boasts a facility of over 1 million square feet. Their fleet of transportation trucks distributes throughout the continental United States and is considered one of the largest candy manufacturers in the country. Their product portfolio includes assorted chocolates, gummy candy, hard candy, fruit candy, as well as gums and mints. Gimmy Candy was established in 1947 and has grown to be a model of manufacturing companies the industry uses as a model of sustainability and profitability. Their lineup of candy products can be found in every single grocery store and convenient store in the country. Gimmy Candy is considering expanding its distribution globally and start exporting its candy products to Asia, Canada, Europe, and South America. As one of the largest privately held companies in the United States, Gimmy Candy is also considered a top employer in the country and offers its employees a generous benefits package.

Competitive Advantage

Perfect Snacks will be able to offer the following advantages over their competition:

Marketing Plan

Brand & value proposition.

Perfect Snacks will offer the unique value proposition to its clientele:

• Fresh and comforting taste
• Community family advocate
• Developed with proprietary technology
• Manufactured with fresh, quality ingredients
• Affordable price

Promotions Strategy

The promotions strategy for Perfect Snacks is as follows:

Social Media

Perfect Snacks will invest heavily in a social media advertising campaign. The brand manager will create the company’s social media accounts and invest in ads on all social media accounts. It will use targeted marketing to appeal to the target demographics.

Website/SEO

Perfect Snacks will invest heavily in developing a professional website that displays all of the features and benefits of the snack products. It will also invest heavily in SEO so that the brand’s website will appear at the top of search engine results.

Major Publications

We will also invest in advertising in selected larger publications until we have achieved significant brand awareness. Advertisements such as billboards and commercials will be shown during peak tv watching time and the billboards will be placed in highly trafficked areas.

Sponsorships

Perfect Snacks will also invest in sponsoring certain athletic and school events so that their banners and collateral material are displayed all over the event where numerous parents and children are at.

Perfect Snacks’s pricing will be moderate so consumers feel they receive great value when purchasing our snack products.

Operations Plan

The following will be the operations plan for Perfect Snacks.

Operation Functions:

• Joe Boseley will be the CEO of Perfect Snacks. He will oversee the general operations and executive aspects of the business.
• Joe is joined by Candace Smith who will act as the warehouse manager. She will train and manage the staff as well as oversee general production of our products.
• Joe will hire an Administrative Assistant, Marketing Manager, and Accountant, to handle the administrative, marketing, and bookkeeping functions of the company.
• Joe will also hire several employees to manufacture our products and maintain the equipment and machinery.

Milestones:

Perfect Snacks will have the following milestones complete in the next six months.

• 02/202X Finalize lease agreement
• 03/202X Design and build out Perfect Snacks
• 04/202X Hire and train initial staff
• 05/202X Kickoff of promotional campaign
• 06/202X Launch Perfect Snacks
• 07/202X Reach break-even

Financial Plan

Key revenue & costs.

Perfect Snacks’s revenues will come primarily from its snack food sales. The company will sell the packaged snacks in local grocery stores, convenience stores, and other locations. As the company’s revenues increase, it will look to gain a wider distribution area.

The land purchase, equipment, supplies, opening inventory, and labor expenses will be the key cost drivers of Perfect Snacks. Other cost drivers include taxes, business insurance, and marketing expenditures.

Funding Requirements and Use of Funds

Key assumptions.

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and pay off the startup business loan.

• Average order value: $250

Financial Projections

Income statement.

Balance Sheet

Cash Flow Statement

Manufacturing Business Plan FAQs

What is a manufacturing business plan.

A manufacturing business plan is a plan to start and/or grow your manufacturing business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can easily complete your Manufacturing business plan using our Manufacturing Business Plan Template here .

What are the Main Types of Manufacturing Businesses?

There are a number of different kinds of manufacturing businesses , some examples include: Garment manufacturing, Food product manufacturing, Diaper manufacturing, Tile manufacturing, and Toy manufacturing.

How Do You Get Funding for Your Manufacturing Business Plan?

Manufacturing businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start a Manufacturing Business?

Starting a manufacturing business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Manufacturing Business Plan - The first step in starting a business is to create a detailed manufacturing business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast. 

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your manufacturing business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your manufacturing business is in compliance with local laws.

3. Register Your Manufacturing Business - Once you have chosen a legal structure, the next step is to register your manufacturing business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws.

4. Identify Financing Options - It’s likely that you’ll need some capital to start your manufacturing business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms.

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations.

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events.

7. Acquire Necessary Manufacturing Equipment & Supplies - In order to start your manufacturing business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your manufacturing business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising.

Manufacturing Business Plan Template

Written by Dave Lavinsky

Manufacturing Business Plan

Over the past 20+ years, we have helped over 7,000 entrepreneurs and business owners create business plans to start and grow their manufacturing businesses. On this page, we will first give you some background information with regards to the importance of business planning. We will then go through a manufacturing business plan template step-by-step so you can create your plan today.

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What is a Manufacturing Business Plan?

A business plan provides a snapshot of your manufacturing business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan for a Manufacturing Company

If you’re looking to start a new manufacturing business, or grow your existing manufacturing business, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your manufacturing business in order to improve your chances of success. Your business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Manufacturing Businesses

With regards to funding, the main sources of funding for a manufacturing business are personal savings, credit cards, bank loans and angel investors. With regards to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to confirm that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business.

Personal savings is the other most common form of funding for a manufacturing business. Venture capitalists will usually not fund a manufacturing business. They might consider funding a manufacturing business with a national presence, but never an individual location. This is because most venture capitalists are looking for millions of dollars in return when they make an investment, and an individual location could never achieve such results.  With that said, personal savings and bank loans are the most common funding paths for manufacturing businesses.

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How to write a business plan for a manufacturing company.

If you want to start a manufacturing business or expand your current one, you need a business plan. Below we detail what you should include in each section of your own business plan:

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your Executive Summary is to quickly engage the reader. Explain to them the type of manufacturing business you are operating and the status. For example, are you a startup, do you have a manufacturing business that you would like to grow, or are you operating a chain of manufacturing businesses?

Next, provide an overview of each of the subsequent sections of your plan. For example, give a brief overview of the manufacturing industry. Discuss the type of manufacturing business you are operating. Detail your direct competitors. Give an overview of your target market. Provide a snapshot of your marketing strategy. Identify the key members of your team. And offer an overview of your financial plan.  

Company Analysis

In your company analysis, you will detail the type of business you are operating.

There are many types of manufacturing businesses, such as:

• Clothing manufacturing
• Garment manufacturing
• Food product manufacturing
• Diaper manufacturing
• Tile manufacturing
• Toy manufacturing
• Soap and detergent manufacturing
• Mobile accessories manufacturing
• Mattress manufacturing
• Bicycle manufacturing
• Pillow manufacturing
• Brick manufacturing
• Toilet paper manufacturing
• Furniture manufacturing
• Peanut butter manufacturing
• Cosmetics manufacturing
• Footwear manufacturing

In addition to explaining the type of manufacturing business you will operate, the Company Analysis section of your business plan needs to provide background on the business.

Include answers to question such as:

• When and why did you start the business?
• What milestones have you achieved to date? Milestones could include the number of customers served, number of positive reviews, number of wholesale contracts, etc.
• Your legal structure. Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry or market analysis, you need to provide an overview of the manufacturing industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the manufacturing industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your strategy, particularly if your research identifies market trends.

The third reason for market research is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section:

• How big is the manufacturing industry (in dollars)?
• Is the market declining or increasing?
• Who are the key competitors in the market?
• Who are the key suppliers in the market?
• What trends are affecting the industry?
• What is the industry’s growth forecast over the next 5 – 10 years?
• What is the relevant market size? That is, how big is the potential market for your manufacturing business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section must detail the customers you serve and/or expect to serve.

The following are examples of target market segments: wholesalers, other manufacturers, exports, retailers.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of manufacturing business you operate. Clearly, retailers would respond to different marketing promotions than export markets, for example.

Try to break out your target market in terms of their demographic and psychographic profiles. With regards to demographics, include a discussion of the ages, genders, locations and income levels of the customers you seek to serve. Because most manufacturing businesses primarily serve customers living in their same city or town, such demographic information is easy to find on government websites.

Psychographic profiles explain the wants and needs of your target customers. The more you can understand and define these needs, the better you will do in attracting and retaining your customers.

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Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other manufacturing businesses.

Indirect competitors are other options that customers have to purchase from that aren’t direct competitors. This includes manufacturers in other niches, as well as those vertically integrated businesses that make their own product. You need to mention such competition as well.

With regards to direct competition, you want to describe the other manufacturing businesses with which you compete. Most likely, your direct competitors will be house flippers located very close to your location.

For each such competitor, provide an overview of their businesses and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as:

• What types of customers do they serve?
• What types of products do they manufacture?
• What is their pricing (premium, low, etc.)?
• What are they good at?
• What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

• Will you provide high quality manufacturing practices?
• Will you provide services that your competitors don’t offer?
• Will you provide better customer service?
• Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.  

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a manufacturing business, your marketing strategy should include the following:

Product : In the product section, you should reiterate the type of manufacturing company that you documented in your Company Analysis. Then, detail the specific products you will be offering. For example, in addition to manufacturing, will you provide R&D, design, prototyping or any other services?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your marketing plan, you are presenting the services you offer and their prices.

Place : Place refers to the location of your manufacturing company. Document your location and mention how the location will impact your success. For example, is your manufacturing business located near a distribution hub, etc. Discuss how your location might be the ideal location for your customers.

Promotions : The final part is the promotions section. Here you will document how you will drive customers to your location(s). The following are some promotional methods you might consider:

• Advertising in local papers and magazines
• Reaching out to local websites
• Social media marketing
• Local radio advertising

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your manufacturing business, including sourcing inputs, designing processes, managing production, coordinating logistics and meeting with potential buyers.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to secure your 1,000 th contract, or when you hope to reach $X in revenue. It could also be when you expect to expand your manufacturing business to a new city.  

Management Team

To demonstrate your manufacturing business’ ability to succeed, a strong team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.

Ideally you and/or your team members have direct experience in managing manufacturing businesses. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act like mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in manufacturing or successfully running small businesses.  

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet and cash flow statements.

Income Statement : an income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenues and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you offer short-run production, or will you focus strictly on long-run? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets : Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your manufacturing business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a bank writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement : Your cash flow statement will help determine how much money you need to start or grow your business, and make sure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.

In developing your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a manufacturing business:

• Location build-out including design fees, construction, etc.
• Cost of equipment and supplies
• Payroll or salaries paid to staff
• Business insurance
• Taxes and permits
• Legal expenses

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your production facility blueprint, or capabilities specifications.  

Putting together a business plan for your manufacturing business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will really understand the manufacturing industry, your competition, and your customers. You will have developed a marketing plan and will really understand what it takes to launch and grow a successful manufacturing business.

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Other Helpful Business Plan Articles & Templates

Business Plan Template for Manufacturing Company

• Great for beginners
• Ready-to-use, fully customizable Subcategory
• Get started in seconds

Starting a manufacturing company can be an exciting but challenging endeavor. To ensure success, you need a solid business plan that covers all the essential aspects of your operations. That's where ClickUp's Business Plan Template for Manufacturing Companies comes in!

Our template provides a comprehensive framework for outlining your company's goals, conducting market analysis, projecting finances, and strategizing your operations. With ClickUp's Business Plan Template, you'll be able to:

• Clearly define your company's vision, mission, and objectives
• Conduct a thorough market analysis to understand your target audience and competitors
• Develop financial projections and budgets to secure funding and attract investors
• Create operational strategies to optimize production, logistics, and quality control

Whether you're a seasoned entrepreneur or just starting out, our Business Plan Template will guide you through the process of building a successful manufacturing company. Don't miss out on the opportunity to turn your vision into reality—get started with ClickUp today!

Business Plan Template for Manufacturing Company Benefits

Creating a solid business plan is crucial for success in the manufacturing industry. By using the Business Plan Template for Manufacturing Company, you can:

• Clearly define your company's vision, mission, and goals
• Conduct a thorough market analysis to identify target customers and competitors
• Develop a comprehensive financial plan, including revenue projections and cost analysis
• Outline your manufacturing processes, supply chain management, and quality control measures
• Present a professional and well-structured document to potential investors and lenders
• Guide strategic decision-making and ensure alignment with your long-term objectives
• Monitor and track progress towards your business milestones and objectives

Main Elements of Manufacturing Company Business Plan Template

When it comes to creating a comprehensive business plan for your manufacturing company, ClickUp has you covered with its Business Plan Template. Here are the main elements you'll find in this template:

• Custom Statuses: Keep track of the progress of different sections of your business plan with statuses like Complete, In Progress, Needs Revision, and To Do.
• Custom Fields: Add important details to your business plan using custom fields such as Reference, Approved, and Section, allowing you to easily organize and categorize information.
• Custom Views: Access different perspectives of your business plan using views like Topics, Status, Timeline, Business Plan, and Getting Started Guide, making it easy to navigate and present your plan effectively.
• Document Collaboration: Collaborate with your team in real-time using ClickUp's Docs feature to work together on your business plan.
• Task Management: Break down your business plan into actionable tasks, assign them to team members, set due dates, and track progress using ClickUp's powerful task management features.

How To Use Business Plan Template for Manufacturing Company

If you're looking to create a business plan for your manufacturing company, follow these 6 steps using ClickUp's Business Plan Template:

1. Define your company's mission and vision

Start by clearly defining the mission and vision of your manufacturing company. What do you aim to achieve and how do you plan to do it? This will serve as the guiding principles for your business plan.

Use a Doc in ClickUp to outline your company's mission and vision statements.

2. Conduct market research

Thorough market research is essential to understand your target audience, competitors, and industry trends. Identify your niche, analyze customer needs, and assess the competitive landscape. This will help you position your manufacturing company effectively.

Use the Table view in ClickUp to compile and analyze market data, including customer demographics, competitor analysis, and industry trends.

3. Develop your product offerings

Outline the products and services your manufacturing company will offer. Determine the unique selling points of your offerings and how they address customer needs. Consider factors such as pricing, quality, and delivery timelines.

Use tasks in ClickUp to create a product development plan and assign tasks to team members responsible for designing, manufacturing, and testing the products.

4. Create a marketing and sales strategy

Define your marketing and sales strategies to promote your manufacturing company. Identify the channels and tactics you will use to reach your target audience. This may include digital marketing, trade shows, partnerships, or direct sales.

Use Goals in ClickUp to set specific marketing and sales objectives, such as lead generation targets or revenue goals.

5. Establish operational processes

Develop a plan for your manufacturing processes, including procurement, production, quality control, and logistics. Define the roles and responsibilities of your team members and ensure smooth coordination across departments.

Use Automations in ClickUp to streamline your operational processes by automating repetitive tasks and setting up notifications for key milestones.

6. Create financial projections

Project your financials, including revenue, expenses, and cash flow projections for the next few years. Consider factors such as production costs, pricing, sales volume, and market demand. This will help you assess the viability and profitability of your manufacturing company.

Use Dashboards in ClickUp to track and visualize your financial projections, allowing you to monitor your company's performance and make informed decisions.

By following these steps and utilizing ClickUp's Business Plan Template, you'll be well-equipped to create a comprehensive and effective business plan for your manufacturing company.

Get Started with ClickUp’s Business Plan Template for Manufacturing Company

Entrepreneurs and business owners in the manufacturing industry can use the Business Plan Template for Manufacturing Company to create a comprehensive plan for their business.

First, hit "Add Template" to sign up for ClickUp and add the template to your Workspace. Make sure you designate which Space or location in your Workspace you'd like this template applied.

Next, invite relevant members or guests to your Workspace to start collaborating.

Now you can take advantage of the full potential of this template to create a solid business plan:

• Use the Topics View to outline and organize the different sections of your business plan, such as Executive Summary, Market Analysis, Financial Projections, and Operational Strategies.
• The Status View will help you track the progress of each section, with statuses like Complete, In Progress, Needs Revision, and To Do.
• The Timeline View will allow you to set deadlines and visualize the timeline for completing each section of your business plan.
• Use the Business Plan View to have a comprehensive overview of your entire plan, with all the sections and details in one place.
• The Getting Started Guide View will provide you with step-by-step instructions and tips on how to effectively use the template and create a successful business plan.
• Customize the template by adding custom fields like Reference, Approved, and Section to provide additional information and track important details.
• Update statuses and custom fields as you make progress and receive feedback from stakeholders.
• Monitor and analyze your business plan to ensure it aligns with your goals and attracts investors.
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Manufacturing Business Plan Template

Launch your Manufacturing business with our detailed business plan template. It includes specific market analysis for the manufacturing sector and financial projections to ensure your success in the industry.

Download the template today!

Features of our manufacturing business plan template:.

Market Research: Conduct thorough analysis of local and global demand for your manufacturing products, including target industries, customer preferences, and potential competitors.

Unique Selling Proposition: Clearly define what sets your manufacturing business apart from competitors.

Marketing Strategies : Develop effective plans to promote your manufacturing products, including digital marketing, industry partnerships, and distribution channels.

Benefits of Using Our Template:

Targeted Strategy: Develop a focused business plan based on comprehensive market research and analysis, ensuring alignment with demand and competitive landscape.

Competitive Advantage: Establish a compelling unique selling proposition that differentiates your manufacturing business and attracts customers.

Increased Success Potential: Enhance your chances of success by crafting a strategic business plan that effectively positions your manufacturing business in the market and outlines actionable marketing strategies to generate sales and grow your business.

Manufacturing Business Plan Frequently Asked Questions

Q: why do i need a business plan for my manufacturing business.

A: A business plan for your manufacturing business is essential for guiding your success in the industry. It helps analyze the market, set objectives, and devise strategic approaches. Additionally, a well-structured plan can attract potential investors, lenders, or partners interested in supporting your venture.

Q: What are the key components of a manufacturing business plan?

A: A comprehensive business plan for a manufacturing business should include vital elements such as market analysis, your business model, financial projections, production processes, and operational plans tailored to manufacturing needs. These components are essential for understanding the market, managing finances, and outlining how you will produce quality products efficiently.

Q: How can a manufacturing business plan help in securing funding or partnerships?

A: A well-prepared business plan demonstrates to potential investors, lenders, or partners your understanding of the manufacturing industry, a strong business model, and a clear strategy for producing quality products while achieving financial sustainability. Financial projections play a vital role in showcasing the potential for a return on investment. Presenting a comprehensive business plan can significantly enhance your chances of obtaining the necessary capital to establish or expand your manufacturing business, highlighting your commitment to providing exceptional products.

We Know a Good Business Plan When we See One

Collectively, our team has reviewed thousands of business plans and has nearly 20 years of experience making SBA loans. We've also helped more than 50,000 businesses create financial projections across many industries and geographies.

Adam served as Executive Director for a SBA microlender in Indiana for over 10 years helping businesses and reviewing thousands of business plans.

Grace has built hundreds of custom financial models for businesses as well as our projection templates which are used by thousands of businesses every year.

Kyle served as an SBA loan officer for 7 years working directly with startups and business owners to review their business plans, projections, and prepare their loan package.

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Manufacturing Business Plan Template & Guidebook

Starting a manufacturing business is an exciting endeavor, but it can be daunting to know where to start. Fortunately, the #1 Manufacturing Business Plan Template & Guidebook provides entrepreneurs and businesses with a detailed roadmap for success. With this template and guidebook, you will have the guidance you need to plan for success and develop a comprehensive business plan that outlines your vision and strategy.

Get worry-free services and support to launch your business starting at $0 plus state fees.

• How to Start a Profitable Manufacturing Business [11 Steps]
• 10+ Best & Profitable Manufacturing Business Ideas [2023]
• 25 Catchy Manufacturing Business Names:
• List of the Best Marketing Ideas For Your Manufacturing Business:

How to Write a Manufacturing Business Plan in 7 Steps:

1. describe the purpose of your manufacturing business..

The first step to writing your business plan is to describe the purpose of your manufacturing business. This includes describing why you are starting this type of business, and what problems it will solve for customers. This is a quick way to get your mind thinking about the customers’ problems. It also helps you identify what makes your business different from others in its industry.

It also helps to include a vision statement so that readers can understand what type of company you want to build.

Here is an example of a purpose mission statement for a manufacturing business:

Our mission at [Company Name] is to be the premier provider of innovative, high-quality manufacturing solutions that meet our customers' needs, while delivering superior customer service and providing a safe and rewarding workplace for our employees.

2. Products & Services Offered by Your Manufacturing Business.

The next step is to outline your products and services for your manufacturing business. 

When you think about the products and services that you offer, it's helpful to ask yourself the following questions:

• What is my business?
• What are the products and/or services that I offer?
• Why am I offering these particular products and/or services?
• How do I differentiate myself from competitors with similar offerings?
• How will I market my products and services?

You may want to do a comparison of your business plan against those of other competitors in the area, or even with online reviews. This way, you can find out what people like about them and what they don’t like, so that you can either improve upon their offerings or avoid doing so altogether.

3. Build a Creative Marketing Stratgey.

If you don't have a marketing plan for your manufacturing business, it's time to write one. Your marketing plan should be part of your business plan and be a roadmap to your goals. 

A good marketing plan for your manufacturing business includes the following elements:

Target market

• Who is your target market?
• What do these customers have in common?
• How many of them are there?
• How can you best reach them with your message or product?

Customer base 

• Who are your current customers? 
• Where did they come from (i.e., referrals)?
• How can their experience with your manufacturing business help make them repeat customers, consumers, visitors, subscribers, or advocates for other people in their network or industry who might also benefit from using this service, product, or brand?

Product or service description

• How does it work, what features does it have, and what are its benefits?
• Can anyone use this product or service regardless of age or gender?
• Can anyone visually see themselves using this product or service?
• How will they feel when they do so? If so, how long will the feeling last after purchasing (or trying) the product/service for the first time?

Competitive analysis

• Which companies are competing with yours today (and why)? 
• Which ones may enter into competition with yours tomorrow if they find out about it now through word-of-mouth advertising; social media networks; friends' recommendations; etc.)
• What specific advantages does each competitor offer over yours currently?

Marketing channels

• Which marketing channel do you intend to leverage to attract new customers?
• What is your estimated marketing budget needed?
• What is the projected cost to acquire a new customer?
• How many of your customers do you instead will return?

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4. Write Your Operational Plan.

Next, you'll need to build your operational plan. This section describes the type of business you'll be running, and includes the steps involved in your operations. 

In it, you should list:

• The equipment and facilities needed
• Who will be involved in the business (employees, contractors)
• Financial requirements for each step
• Milestones & KPIs
• Location of your business
• Zoning & permits required for the business

What equipment, supplies, or permits are needed to run a manufacturing business?

• Manufacturing equipment
• Raw materials
• Safety equipment and supplies
• Labor and skilled workers
• Legal permits and licensing as required by local ordinance

5. Management & Organization of Your Manufacturing Business.

The second part of your manufacturing business plan is to develop a management and organization section.

This section will cover all of the following:

• How many employees you need in order to run your manufacturing business. This should include the roles they will play (for example, one person may be responsible for managing administrative duties while another might be in charge of customer service).
• The structure of your management team. The higher-ups like yourself should be able to delegate tasks through lower-level managers who are directly responsible for their given department (inventory and sales, etc.).
• How you’re going to make sure that everyone on board is doing their job well. You’ll want check-ins with employees regularly so they have time to ask questions or voice concerns if needed; this also gives you time to offer support where necessary while staying informed on how things are going within individual departments too!

6. Manufacturing Business Startup Expenses & Captial Needed.

This section should be broken down by month and year. If you are still in the planning stage of your business, it may be helpful to estimate how much money will be needed each month until you reach profitability.

Typically, expenses for your business can be broken into a few basic categories:

Startup Costs

Startup costs are typically the first expenses you will incur when beginning an enterprise. These include legal fees, accounting expenses, and other costs associated with getting your business off the ground. The amount of money needed to start a manufacturing business varies based on many different variables, but below are a few different types of startup costs for a manufacturing business.

Running & Operating Costs

Running costs refer to ongoing expenses related directly with operating your business over time like electricity bills or salaries paid out each month. These types of expenses will vary greatly depending on multiple variables such as location, team size, utility costs, etc.

Marketing & Sales Expenses

You should include any costs associated with marketing and sales, such as advertising and promotions, website design or maintenance. Also, consider any additional expenses that may be incurred if you decide to launch a new product or service line. For example, if your manufacturing business has an existing website that needs an upgrade in order to sell more products or services, then this should be listed here.

7. Financial Plan & Projections

A financial plan is an important part of any business plan, as it outlines how the business will generate revenue and profit, and how it will use that profit to grow and sustain itself. To devise a financial plan for your manufacturing business, you will need to consider a number of factors, including your start-up costs, operating costs, projected revenue, and expenses. 

Here are some steps you can follow to devise a financial plan for your manufacturing business plan:

• Determine your start-up costs: This will include the cost of purchasing or leasing the space where you will operate your business, as well as the cost of buying or leasing any equipment or supplies that you need to start the business.
• Estimate your operating costs: Operating costs will include utilities, such as electricity, gas, and water, as well as labor costs for employees, if any, and the cost of purchasing any materials or supplies that you will need to run your business.
• Project your revenue: To project your revenue, you will need to consider the number of customers you expect to have and the average amount they will spend on each visit. You can use this information to estimate how much money you will make from selling your products or services.
• Estimate your expenses: In addition to your operating costs, you will need to consider other expenses, such as insurance, marketing, and maintenance. You will also need to set aside money for taxes and other fees.
• Create a budget: Once you have estimated your start-up costs, operating costs, revenue, and expenses, you can use this information to create a budget for your business. This will help you to see how much money you will need to start the business, and how much profit you can expect to make.
• Develop a plan for using your profit: Finally, you will need to decide how you will use your profit to grow and sustain your business. This might include investing in new equipment, expanding the business, or saving for a rainy day.

Frequently Asked Questions About Manufacturing Business Plans:

Why do you need a business plan for a manufacturing business.

A business plan for a manufacturing business is essential because it serves as a guide to help the business plan its activities and reach its desired goals. It provides important information such as market analysis, strategy, financial projections, and operational plans. Additionally, it can serve as an important tool to attract potential investors or lenders and help secure funding.

Who should you ask for help with your manufacturing business plan?

You should consult a qualified business consultant, accountant, and/or lawyer who specialise in assisting companies with their manufacturing business plans. Additionally, it is a good idea to reach out to trade organisations, industry bodies, and experts in the manufacturing sector for guidance.

Can you write a manufacturing business plan yourself?

Yes, you can write a manufacturing business plan yourself. Depending on the complexity of your plan, you may want to research best practices and consult experts in the field if necessary. When writing a manufacturing business plan, it is important to include a market analysis, competitive analysis, operations plan, financial projections, and strategic plan. Additionally, you should also include key objectives, milestones and management strategies.

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Start » strategy, how to build a manufacturing business plan.

A manufacturing business plan can help get your new venture off the ground and running smoothly.

A manufacturing business plan outlines the goals, strategies, and operations of a manufacturing company. Use this article as a road map for your business and to help recruit investors as your operation grows.

Manufacturing business plans vary slightly compared to business plans for other types of companies. Here's what goes into a manufacturing business plan and how to create one for your venture.

Why do companies need manufacturing business plans?

Manufacturing business plans are used for the same purpose as other companies' plans. These documents help set clear goals and objectives for internal stakeholders. They provide a framework for making decisions around financing, budgeting, hiring, and procurement. Additionally, investors and lenders often require a business plan to assess the venture's potential.

Business plans are meant to be flexible, living documents that are revisited periodically as the business grows. Writing a manufacturing business plan is a good exercise in understanding what equipment will be needed, evaluating the size of the market your business is based in, and assessing your competition. These things will change over time, so make sure you adjust your plan as your company matures.

[Read more: How to Use AI Tools to Write a Business Plan ]

What goes into a manufacturing business plan?

Manufacturing plans can be very detailed, but at a minimum should include the following sections:

• An executive summary.
• A company description.
• A production plan.
• An industry analysis.
• The target market.
• Compliance.
• A financial plan.

Some manufacturing plans also include sections for marketing, management, and operations. An operations plan can include the details of how you will source materials, your design process, how you will manage production, and ways to coordinate logistics with potential buyers. Marketing sections detail how you will position your product and reach potential buyers, while management identifies the key roles for which you will hire.

[Read more: 6 Product Design Software Programs for Beginners ]

While there's a lot of overlap with a normal business plan, manufacturing companies have unique processes and constraints they need to consider and address in their plan.

Why are manufacturing business plans unique?

The production plan section should provide a detailed outline of the manufacturing process, equipment, facilities, and supply chain. It should also include operational details that are crucial to the success of the manufacturing business: quality control, inventory management, and supply chain logistics, which should be covered extensively.

Manufacturing business plans also play an outsized role in recruiting funding. Manufacturers often require significant capital investments in equipment, machinery, and facilities. The financial projections included in the plan must accurately reflect these costs to ensure adequate funding for getting off the ground.

Finally, meeting global environmental, safety, and quality regulations is no easy feat. Identifying these requirements early positions the manufacturer to be compliant, as well as to assess which supply chain partners are also able to meet these rules. A manufacturing business plan should detail supply chain management, compliance demands, and steps to streamline both of these key elements.

How to write a manufacturing business plan

The easiest way to get started is to use a template. A few outlines are available online, like this one from Katana or this one from MoreBusiness.com . Start by defining your business and answering questions such as:

• What product will the business manufacture?
• Who is the target market of ideal customers?
• What makes this product unique?
• What business structure will be used?

From there, you can work through section by section to conduct market research, develop your operations plan, prototype your product, and identify supply chain partners. Include financial projections such as your startup costs, operational costs, revenue projections, and the break-even point.

"It's important to be optimistic when starting a new business, but you also need to be realistic. This is especially true when it comes to financial projections. Don't overestimate the amount of revenue you will generate or underestimate the costs of goods sold," wrote Katana .

Breaking your plan down into smaller sections can make it easier to identify areas where you need outside help too. Don't be shy about asking others in the industry for advice.

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Manufacturing Business Plan

Published Jul.06, 2013

Updated Apr.23, 2024

By: Noor Muhammad

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Table of Content

Do you want to start a Manufacturing business plan?

Have you been thinking about starting a manufacturing business? It’s a great plan if you are. Some of the most profitable businesses happen to be in the manufacturing line. So, you don’t need to worry about market involvement. However, to create a successful business, you will need a manufacture business plan.

Though it is very profitable to start a manufacturing business, you need some money to get it off the ground. If you have enough money, then you’re set. However, if you need capital, you need to apply for a bank loan for business.

Once you’re all set with the financial part of the business, you need to start developing a business plan. You can learn how to write a manufacturing business plan by taking help from this document.

Executive Summary

2.1 the business.

Henry Works will be a startup manufacturing business plan started and owned by Henry Langerman. The business will provide manufacturing services to people in and around Oregon. It will offer services like the development of manufacturing chains in different companies. It will also handle manufacturing for small-scale companies while consulting with medium-level businesses.

2.2 Management of Manufacturing Company

Provided that you have an idea, you will need a manufacturing business plan proposal to make that idea a reality.

For guidance, you can go through manufacturing business plan examples or even a woodworking business plan . You can also take help from an investment group in this business as they can guide you better in the financial aspect of the business.

In this manufacturing business plan pdf, we are providing all the necessary details necessary to make a business successful from the start.

2.3 Customers of Manufacturing Company

The customers of Henry Works will primarily be other businesses who will buy raw manufactured material from Henry Works and develop it the way they want at their end. Our main customer groups, in this case, will be:

• Distributors/Wholesalers
• Production/Merchandising Companies
• Smaller Manufacturing Units

2.4 Business Target

Our primary goal is to become a trustworthy manufacturing business that can cater to the needs of its customers at all times.

The monetary targets we want to achieve within the first five years of starting are as follows:

Company Summary

3.1 company owner.

Henry Works will be owned by Henry Langerman, who completed his MBA four years ago. After graduation, he was attached to a large consulting and manufacturing company for three years, where he learned all the fundamental principles of business in the real world. He then left his job for helping his dream of manufacturing business to start.

3.2 Why the Manufacturing company is being started

During his BA, Henry had noticed that it is costly to come by bulk material in Oregon. And after some research, he understood that it was because of a lack of manufacturing businesses around Oregon. Therefore, he decided to start working on a business continuity plan template for manufacturing.

3.3 How the Manufacturing company will be started

Step1: Plan Everything

Before starting a business, you need to develop a good business plan. Whether it is a business plan for a metal casting shop or a manufacturer business plan, it will guide you in starting up your business.

If you are wondering how to write a business plan pdf manufacturer for your business, you can take help from this business plan. For general guidance, you can also refer to a business plan written for sewing or a small manufacturing business plan. Through these business plans, you will plan out all the major stages of starting your business. And this will help you be prepared for anything that may come up.

Step2: Define the Brand

Recognition is key to a successful business. You need to ensure that your customers pay attention to your products and services. Therefore, you will have to establish a brand for your business that will attract your customers to your business.

Step3: Establish Your Corporate Office

Henry decided to buy a warehouse in the outskirts of Oregon to start his manufacturing business. He will now determine the inventory needed to start the company and the workforce required.

Step4: Establish a Web Presence

Social media and general online presence have become necessary to the existence of a business nowadays. Therefore, Henry will not only have a website developed for his business, but he will also hire a social media manager to keep up a business profile for Henry Works on all Social Media platforms.

Step5: Promote and Market

The final step in starting a business is to promote it through a stellar marketing plan.

To start a manufacturing business, you need to figure out the services you will provide to your customers. That way, you can plan the steps of developing your startup manufacturing ideas in a better way.

A strong business manufacturing plan will help you map out your business to make it more efficient. There are many types of manufacturing business, and each has its services. Therefore, you can take help from this manufacturing business plan template to develop your plan. Alternatively, you can also take help from other business plans like solid semiconductor business plan etc. for further guidance.

For business ideas manufacturing of Henry Works, the primary services are listed below:

• Production of Raw Materials

We will offer manufacturing services to produce refined raw materials that can be used for developing other products. These raw materials will vary depending on our contracts with customers.

• Specialized End-Product Development

Henry Works will also offer the production of end-products with complete packaging facilities. However, if the product development involves complex or specific-domain processes, the work will be outsourced for retaining the best quality.

We will offer consulting services to manage production and supply chains for medium and large-scale companies so that they can obtain maximum efficiency at each stage.

• Development of Manufacturing Chains

We will offer services to develop and deploy a production chain that they can easily keep track of and stay independent for our small-scale business customers.

Marketing Analysis of Manufacturing Company

When you have decided to open a business, you will need to write a business proposal for manufacturing with a solid marketing analysis. Just like any other business, starting manufacturing business requires you to have an in-depth knowledge of your customers and market positions.

excellent work

excellent work, competent advice. Alex is very friendly, great communication. 100% I recommend CGS capital. Thank you so much for your hard work!

For writing a business continuity plan template manufacturing, you will need to pay attention to not only present market analysis but also information of past and future. If you want, you can take help from logging company business plan or diamond business plan or any other thorough business plan for further guidance.

Your business plan will help you identify your customer base, services, and how to attract the two. Therefore, focus on manufacturing definition business when developing your marketing plan.

Here, we have detailed the marketing plan and its details for Henry Works:

5.1 Market Trends

According to IBISWorld, there are more than 636000 manufacturing businesses, and they are increasing at a steady rate of 3.6% per year. According to NAM, the manufacturing industry also holds a market share of 11.39%. It means that the demand for manufacturing businesses is not going down any time soon. And you will have a good standing in the market for your business which will not decline in the coming years.

5.2 Marketing Segmentation

The potential customers of Henry Works are divided into the following groups:

Business plan for investors

5.2.1 distributors/wholesalers.

Our primary customers will be distributors or wholesalers to provide raw materials or finished products. These companies usually buy and sell in bulk, so they are expected to avail of our services frequently.

5.2.2 Retailers

Our second biggest customers will be retailers. We intend to sell to retailers directly for getting our products to the general public. We will also agree on contracts with retailers to produce products of their choice. Therefore, we expect to receive a fair amount of attention from these stores and companies.

5.2.3 Production/Merchandising Companies

Production and merchandising companies need raw materials to produce their specified merchandise. Therefore, we expect these customers to require our services quite often.

5.2.4 Small Manufacturing Units

Lastly, we will also offer our supplying and consultation services to smaller manufacturing units around Oregon to aid their production.

5.3 Business Target

• To become the most reliable manufacturing business in Oregon.
• To expand our business and open branches in other states of the US.
• To approach a net profit of $90k/month by the end of the first three years
• To achieve customer satisfaction above 90%.

5.4 Product Pricing

Our prices will be much lower than the imported materials brought into Oregon from other states. However, the quality will be the same or better but not lower. It will be one of the main standout points of Henry Works.

Marketing Strategy

To stand out amongst your competitors, you need to offer several advantages to your customers that the competition cannot. For this, you will need to refer to a business plan for manufacturing company. For general reference, you can also take help from business plan manufacturing and operations plan or business plan coal mining company .

Even If you want to open a small manufacturing business at home, you will still need a strong marketing strategy to make your business a success.

6.1 Competitive Analysis

• We provide the option of contracts to our customers to produce customized materials.
• We have fantastic customer service. We will cater to all the customer’s needs and issues and ask for feedback for further improvement.
• We will use green practices and machines for the production of goods.
• Our customers can book appointments with us through our website or reach out to us on our social media.

6.2 Sales Strategy

• We will advertise our company through Google Ads, billboards, word of mouth, and social media.
• We will offer wholesale prices to our customers with the best quality.
• We will also offer discounts to our first-time customers.
• Our customers can also reach out for a contract entailing the production of customized end-products.

6.3 Sales Monthly

6.4 Sales Yearly

6.5 Sales Forecast

Personnel plan

There are a lot of manufacturing ideas in the USA. But only a few are successful. That is because the value of a business is determined not only by the quality of its products but also by its workforce. Henry knew the importance of good employees. So, he incorporated strict criteria for selecting all company employees within the manufacturing business plan sample pdf.

7.1 Company Staff

• 1 Co-Manager to help in overall operations
• 8 Certified Machinery Operators
• 5 CIMS Certified Commercial Cleaners
• 2 Technicians to maintain the machinery
• 1 Web Developer to manage the online site
• 1 Sales Executives to organize and promote sales
• 1 Accountant
• 1 Receptionist

7.2 Average Salary of Employees

Financial Plan

When writing a business plan for manufacturing, you also need to focus on the monetary details. There are a lot of low cost manufacturing ideas in the world, but not all of them are beneficial to your business. Therefore, to ensure your company’s efficient and smooth working, you need to develop a detailed financial plan. A financial plan will guide you in managing the available resources in your company, thereby preventing your business from becoming a manufacturing business for sale after significant losses.

Here we’re providing the detailed financial plan made for Pro Cleaning Services so that you can get an idea of the business finances.

8.1 Important Assumptions

8.2 Break-even Analysis

8.3 Projected Profit and Loss

8.3.1 Profit Monthly

8.3.2 Profit Yearly

8.3.3 Gross Margin Monthly

8.3.4 Gross Margin Yearly

8.4 Projected Cash Flow

8.5 Projected Balance Sheet

8.6 Business Ratios

• What are manufacturing plans in a business plan?

Manufacturing plans are just details laid out in a manufacture business plan that tell you how a business will operate.

• How can I start my manufacturing business?

To start manufacturing business plan, you have to figure out all the details of how your business will operate. For this, a business plan is usually drafted. For more information, you can refer to the template above.

• What is an example of a manufacturing business?

There are different kinds of manufacturing businesses. One manufacturing business example is of electronics manufacturing business.

• What are the 3 types of manufacturing businesses?

There are 3 types of manufacturing business:

• Make-to-Stock (MTS)
• Make-to-Order (MTO) 3. Make-to-Assemble (MTA)

Download Manufacturing Business Plan Sample in pdf

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Manufacturing - Custom Parts Business Plan

Start your own manufacturing - custom parts business plan

JTB Products and Services

Executive summary executive summary is a brief introduction to your business plan. it describes your business, the problem that it solves, your target market, and financial highlights.">.

This plan provides detailed investor information and includes the basic strategic business plan information necessary for initial establishment and operation of JTB Products and Services, Inc, a division of JTB Technologies, Inc. JTB Products and Services, Inc will be formed in Richfield, Louisiana, as a corporation under the laws of the Commonwealth of Louisiana.

JTB’s Products and Services Division will manufacture custom tools tailored to the Automotive, Auto Body Repair, Sports Service, and Commercial Drilling Industries. Additionally, this division will also provide re-conditioning services to clients using our quality products from the the JTB product line.

The management team responsible for the Product and Services Division’s development, and hands-on management of the daily operations are Mitchell R. Jeremy and Rachel L. Jeremy.  In addition, a team-oriented, customer-focused staff of 3 will support the management team.  JTB Products and Services, Inc. will retain the services of a CPA firm to perform professional company audits, prepare taxes, payroll and serve as a business consultant to assist in setting achievable long-range strategic goals.

Based on the current prices in the Products and Services market,  JTB Products and Services, Inc. has the potential of making sales of $348,000 within the first eighteen months of operation. With good management, a revenue growth of approximately 24.53% percent  is expected. The projected ratios at the end of Fiscal Year 2 are quite solid.

The equity for each investor will be based on his or her investment. An in-depth look at Ratios can be found the Financial Plan section.

Our primary markets are:

• Auto repair, and Automotive industries. (JTB Tools)
• Commercial and Private Utility contractors. (JTB hole-making products and services)
• Sporting Goods Industry. (JTB drills, and drill refurbishing services)
• Metalworking and Manufacturing industries as a service provider.

Ways to minimize risk factors to JTB Products and Services, Inc.’s success include:

• Obtaining sufficient capital to properly fund the project to completion.
• Maintain a lower than projected overhead which increases the bottom line profit. Multi-skilled personnel will be employed, management will provide a continual training program will ensure they deliver consistent superior service, as customer satisfaction is a high priority goal to developing the business.
• Build a sufficient customer base. An excellent location has been determined by demographics, and an aggressive marketing program by a full-time shared marketing associate will ensure the desired results.
• Establish community involvement to demonstrate how the business will contribute to a better quality of life. Community projects using the company facilities will be developed to help civic groups obtain their financial goals. Schools, churches, and other groups will be welcomed to reach out to the company and its employees for fundraisers.

1.1 Objectives

• Integrate our products and services into the Industrial Distribution market.
• Direct-market our own product lines to over 100,000 potential clients throughout the U.S.
• Utilize our Business Technology Software to gain market share.
• Provide our clients with quality products and services while maintaining high profitability.

For many years, we have seen a niche in helping the above mentioned businesses with their production processes, external job costing, and expediting the above services. These services are handled in a one on one fashion, the clients process for using the various products is reviewed,  then a recommendation is made to either scrap, rebuild or replace the items in question. Also at this point we can recommend one of our distributor partner products as a substitute.

JTB Products and Services, Inc. will be a partner in the JTB network, and will also use this network to promote its products and services throughout our industrial distribution partners.

1.2 Mission

JTB will develop and offer only the highest quality products and services.

• Our products will reduce customers’ costs, and have a longer life than the competitors’ products.
• Our re-manufacturing services will also offer the client a solid, value-based purchase backed by a 100% quality commitment and effort by our employees and management.

Using JTB own manufacturing facility as a model and test bed for our products, JTB will provide the mid-sized corporate market with new and exciting ways to cost effectively manage all external vendor and customer transactions, yielding continual savings for the users of our products and services. Our manufacturing partners will also add value to our offering of services, further allowing JTB to grow into a high-quality, long-term growth corporation.

1.3 Keys to Success

• Seasoned management with over twenty years of business experience in Industrial Distribution and Metalworking.
• Focused and well-defined long-range goals for longevity. Our plan has been developed to allow flexibility and growth.
• Strong project-management staffing with extensive prior Engineering experience, providing clients with product and service support in an industrial setting.
• Strong marketing goals with niche products and services; targeted services and products delivered with unique marketing approaches.
• Very low internal development costs at startup. Management is well-suited to oversee and develop all projects described in this business plan, limiting pre-production expenses by utilizing industry partnerships to lower the initial costs to bring its services and products to market.
• Previous base of high-quality external support vendors available to build on, with over twenty years of industry contacts to work with, in both the purchasing of quality products, and also in the marketing of our own  products.
• Previous successful business plans and experience to draw from. Management’s previous business plan helped in closing an SBA package valued at $240,000 for the acquisition of C.N.C manufacturing equipment. Management will implement and perfect all aspects of the business plan, expecting that a great deal of its own creativity, positive attitude, and energy will be brought into all of the required projects.

Company Summary company overview ) is an overview of the most important points about your company—your history, management team, location, mission statement and legal structure.">

JTB Products and Services is one of the three sub-divisions of JTB Technologies, Inc.

JTB Technologies, Inc. will be located in Richfield, Louisiana. This location is very close to the I-82 corridor, providing excellent access to the Mississippi, Arkansas and Texas industrial markets. JTB management acquired its roots in the industrial marketplace while managing RL&I Tool and Machine, Inc., a privately held corporation that operated in Missouri for over twenty-five years.

Further experience was also acquired while managing RL&I’s industrial supply division of RL&I Tool and Machine. Eventually the Missouri corporation was closed and the management shown in this plan relocated here to Louisiana. Prior to leaving Missouri, Technical Marketing Technologies LLC, a spin-off of the Missouri based corporation was established, and operates as a sole proprietorship here in Louisiana. With our roots firmly planted in the Industrial marketplace, JTB will provide Industrial and Commercial Tools, Safety Products, and Engineered Sales expertise.

• Automotive – Automotive repair, and Auto body industry.
• Automotive – Auto Makers, and their support industries.
• Primary Metals – Machining Industry – Turbine, Valve, Specialty Manufacturers, and Machining industries.
• Sporting Goods Industry – Sporting Goods manufacturers, and Services industries.
• Mining and Contractor Industry – Hole drilling and Utility service providers

In addition to providing these clients with industrial products, JTB will also provide technical expertise, engineering assistance and all types of outsourced industrial services.

2.1 Company Ownership

JTB will be a privately held corporation co-owned by Rachel L. Jeremy and her husband, Mitchell R. Jeremy. Rachel Jeremy has 10 years experience in production management, and customer services acquired while she worked with RL&I Tool and Machine, Inc where she was also the Secretary for that corporation. Rachel will also add a large percentage to the minority owned shares, allowing the firm to participate in larger contracts requiring minority involvement.

Mitchell R. Jeremy owns and operates Technical Marketing Technologies LLC, a technology and marketing consulting firm. Mr. Jeremy is an innovator with over 25 years of technical experience in the Industrial market with an additional 15 years of integrating computers and other technologies into the manufacturing and distribution of industrial products. Mr. Jeremy has a proven track record of success in launching new business projects and directing operations for a previous Missouri-based corporation as President of RL&I Tool and Machine.

To achieve our objectives, Mr. Jeremy is seeking $230,000 in investment and $45,000 in long-term loans for JTB Products and Services. A percentage of the stock and royalties of its products will be offered to the initial investors.

2.2 Start-up Summary

Initial startup will consist of setting up the equipment, shipping area, and Inventory areas in the 2,500 sq. ft. of production space described, with provisions for further expansion when needed.

Once established, Mr. Jeremy will utilize all of his previous business contacts to develop the JTB’s products for immediate resale. This will include several custom catalog offerings with over 50,000 products each.  As many of the customers require similar products sold by the Industrial Sales Division, a stock list will also be compiled of the major items to be offered adding more customer support value to the business.

In the production area, we will add approximately $45,000 of machinery, allowing the firm to produce its products and services. Further leased equipment will be added starting in the first month of the plan. This equipment will be both manually operated and computer controlled, depending on availability. At present the machine tool market has an excess of available equipment which is driving the costs to purchase these items down considerably. Included in this amount is $30,000 of specialty prototyping equipment which will allow us to solicit specialty prototype work.

We intend to add 3 Service Team Members to be trained on the equipment, and handle order processing with our intended local customer base. Rachel Jeremy will oversee the production and shipping aspects. Mr. Jeremy will oversee training, and make personal contact with all potential clients to develop long term solid relationships.

During this time, several developers will be hired as part of the JTB Integrated Technologies Division, located in the same facility as Industrial Sales, to begin development of the software to later drive the inventory-sharing and customer-interactivity aspects of the business. (Payroll and income figures related to these portions of the plan can be found in the JTB IT Division business plan.)

Products and Services

JTB Products and Services will provide the following:

• Manufacturing of patented products from the JTB line of Automotive tool products.
• Manufacturing of patented JTB – Commcut-commercial waterline hole tools.
• Manufacturing of patented JTB – Sportcut drill system for the sports industry.
• Providing reconditioning for the Commcut commercial waterline tools.
• Providing reconditioning for the Sportcut drill system for the sports industry. 
• Providing reconditioning of industrial tools sold by JTB Industrial Sales.
• Prototype building from clients’ CAD drawings. 

With the proper mix of equipment, JTB can work as both a manufacturer and a service provider, repairing its own products and its competitors products as well. Additionally, the equipment gives the business an opportunity to sell itself to its clients at the production managers level and at the shop level, forging solid ties with production and engineering managers.

Our prototype services will be handled via the Internet: a client sends a CAD file to our secure dedicated servers, we download the CAD file into the 3-D software, and the process of developing a tangible prototype begins. Including this type of technology will bring JTB much closer to the Aerospace and Automotive industries. This process can also help JTB develop additional products for different markets. Related engineering technology will consist of 3-D Computer Aided Design where applicable in the prototype work.

The mix of JTB’s Industrial Sales and Products and Services Division makes the actual sale, as the business can respond to the clients in any way needed. Our ability to share information about order status and offer products and service from our distributor partners will allow for even more opportunity with the clients, as they are always looking for ways to reduce purchasing costs.

3.1 Competitive Comparison

Why should the industrial buyers work with JTB Products and Services?

JTB’s products are developed to perform better than the competition. Our products are developed with the goal of providing our clients a good, value-based purchase that will help them be more profitable in their day-to-day operations. Our commitment to high quality and consistency in our products and services is what sets us apart from others.

Our services also combine a good value-based approach, and still provide quality. Our attention to customer detail is a critical component in our customer service area. Our custom sales software allows our staff to keep detailed, accurate notes on our customers’ requirements, allowing us to fulfill orders to their preferences. This commitment to consistency allows the customer to feel confident when they ship orders in for service.

3.2 Future Products and Services

JTB will methodically seek out additional products to match our customers’ requirements while working closely on applications to provide our clients with a better overall result in their manufacturing process.

Further development on this strategy will come from our engineering software applications. These applications will allow us to work one on one with plant application engineers to fine tune products to maximize the product’s life, yielding the best possible results.

Market Analysis Summary how to do a market analysis for your business plan.">

National market Description consists of 314,555 potential clients in the following categories:

• Aerospace Industry – High Tech Manufacturers, and supporting sub-industries
• Primary Metals – Machining Industry – Turbine, Valve, Specialty Manufacturers, and Machining industries.
• Sporting Industry – Sporting Goods manufacturers, and Services industries.

The Louisiana Market consists of 4,553 potential clients in the same categories.

Our sales goal is to integrate our Industrial Products and Services into the above markets. Our sales approach is simple, utilizing a well trained inside sales staff to approach new clients, and to respond to well-placed ads in industrial publications. Our software applications will make it possible for these businesses to interact closely with JTB and its distributor partners.

4.1 Market Segmentation

• Our customers are seeking cost reduction in their daily operations. As JTB will function as a distributor and a service provider, we can deliver custom specialty products faster, with fair, competitive prices.
• All of the above markets are seeking longer product life, resulting in higher profitability. Our overall experience in machining, grinding, and production management can provide our clients with actual measurable results.
• All market segments purchase similar products and services, consolidating our internal purchasing and marketing costs, maximizing long range profitability, while reducing external costs as we gradually implement our order placement systems.
• All can be serviced via existing modes of transportation (UPS, Fedex, DHL).

4.2 Target Market Segment Strategy

Our marketing strategy for each target market segment will vary slightly. We will focus our direct marketing efforts on the Aerospace, Automotive, and Primary Metals and Machining industries, introducing these clients to our products and services. In particular, our combination of over 300,000 catalog items, and our industrial services, providing re-manufacturing and secondary services, will allow us to sell ourselves in many different ways. Also, our base of sub-contract service providers will allow us to offer many different programs via our distributorship.

When order management and inventory systems are completed by the Integrated Technologies Division, they will make it faster and easier to place repeat orders. Special incentives will be given to the businesses using the system as well, further reducing our external costs.

4.3 Service Business Analysis

JTB products and services are focused on some rather unique markets. As such, these markets are supported by niche product and service providers all over the U.S.

Industry by count:

• Auto Body clients available: 62,361
• Commercial utilities and drilling services available: 3,200
• Sporting Good Service Centers: 6,164
• Metalworking and Manufacturing: 238,764

The above client numbers are based on data available from Hugo Dunhill Mailing Lists, Inc., our preferred database provider. Larger firms like Peoplesoftware, Profit2100, Dimasystems, and Net2soft have developed very expensive software and netware packages starting at $10,000 – $50,000 and up. Our cost analysis has shown that there are many cost competitive options available for businesses to choose from, in many cases they are simply unaware they are available. As a service business that will utilize our own products, we can market and demo our products simultaneously, further reducing our costs per solicitation.

4.3.1 Competition and Buying Patterns

Automotive clients:  These clients are made up of individual auto repair businesses. They purchase supplies via local suppliers and catalogs. Our products for this market are specialized time savers, and will be marketed as such. Also, our industrial sales division can sell to these clients via catalogs and through our online sales process. Competition in this marketplace is well developed as local suppliers providing standard products, our unique lines will be directly marketed to the shops, along with information about our industrial supply services.

Commercial Utilities and Drilling clients: These clients are made up of individual commercial service providers and contractors providing hole drilling services. Our process for re-manufacturing / re-building their drilling units will better the OEM’s efforts to make and sell a quality tool. The base cost index for these tools is very high, typically in excess of  $2675 per unit. These clients generally pay a minimum of 50% for a rebuild. Competition in this marketplace is developed as commercial plumbing supply houses; typically, the client is on their own in terms of technical help. Our unique cost saving rebuild process will be directly marketed to them, also our industrial sales division can service these clients as well.

Sporting Good Service Centers:  These clients are made up of bowling suppliers. Our patented products will out-perform any available products, and create a large re-conditioning market for JTB, as our patented products can only be reproduced by us. Competition in this marketplace is not very strong, as no one has developed a product for this process, nor has there been any standardization for this process. Our Max-Drill product line re-defines the process giving the shops a place for technical help, good service, and a product that provides ease of use, and a very cost-effective process.

Metalworking and Manufacturing: These clients are made up of Machine shops, Aerospace Manufacturers, and other specialty manufacturers requiring industrial products and services. Our services department will add value and services to Rachel industrial sales division, as it can utilize the services division’s equipment to provide its clients with custom solutions. Competition is strong, as these clients work with both local suppliers, and catalog companies. As JTB has a very marketable mix of industrial sales, and industrial services, this will provide the added edge to acquire clients.

4.3.2 Distributing a Service

JTB’s primary goal is focused on developing one-on-one business relations during the first four years of the business plan; however, beyond that, we may consider working through distribution for additional business.

As our plan describes our primary goal of repayment to our initial investors by the fourth year, we will not make arrangements for distribution of our products or services unless it represents a major addition to the business, and maintains our projected profits as well.

Strategy and Implementation Summary

Our strategy and implementation will be a very straightforward approach to extending our products and services to potential clients via every cost-effective approach possible. Our combined services offering is very unique, and allows for more profitability while staying ahead of other industrial distributors and services providers in terms of delivery and competitive pricing. The combination of our distributorship’s solid inventory, and the ability of the service area to provide re-conditioning and special services to industrial products quickly, allows for faster shipments with fewer logistical problems. For our customers, this means lower costs.

5.1 Competitive Edge

Our competitive edge is our combined services, products, and the engineering skills required to properly interact with our customers and vendors. Our mix of inventory, industrial distribution, and the service capabilities to respond to the customer’s needs quickly will make JTB a respected vendor in the industry.

JTB’s competitive edge incorporates an overall approach to market our goods and services to many different industries. Our unique approach of developing our own branded sales and marketing applications will strengthen our ties to our distributor partners and direct clients. As computer networking is a strong area for me personally, I see the benefits to businesses that have solid network based sales and marketing tools in place. Our overall goal is to utilize our own applications and developed software to integrate our distributor partners services. When completed, JTB will be able to offer much larger clients an extremely large variety of products and services drawing from our distributor partners services and products.

All of the JTB divisions will benefit from the marketing, strategic ad placements and the direct marketing products offered by every other JTB division.

5.2 Marketing Strategy

Key Goals to our marketing strategy are as follows:

• Develop a high profile sales environment, to bring our products to new and existing clients.
• Develop new ways to market our products to potential clients via our branded applications and software.
• Develop channel partnerships utilizing our own applications, drawing from these partners services and products to develop a large base of products and services to be offered to larger clients.
• Develop and maintain a quality customer service and follow-up program for all of the JTB divisions.
• Develop and utilize an ongoing automated marketing system to contact potential clients.
• Carefully target marketing expenditures to maximize returns on the campaigns.

5.2.1 Marketing Programs

JTB’s marketing programs will directly target our intended customer base, utilizing many different avenues of  marketing. Initially, we will mass-market introductory offers and letters of introduction indexed against our customer database. Further secondary marketing will be through our Internet-based marketing systems. Additional follow-up work will be done by our staff.

JTB’s customer databases will overlap as they are similar. Every opportunity will be explored as each branch solicits new business, allowing for additional cost effective introduction of our other products and services. JTB will also develop Internet marketplaces where our products and services can be marketed as well, taking full advantage of the very low costs offered by developing and managing our own sites.

5.3 Sales Strategy

JTB’s sales strategy will rely on a straight-forward approach of developing the company’s long term sales goal of providing quality engineered products and services tailored to the customer. Our overall goal will be to pay close attention to details gathered regarding other vendors, and how they interact with the clients, constantly fine tuning our transaction process until it is almost effortless for the clients to do business with us.

Customer access to our sales staff is also critical, as we intend to offer phone, fax, and Internet-based inventory access and order processing. Further Internet access on our main site will let clients develop budgets and gather engineering information about the products we offer. This will be further enhanced by the custom software products of JTB Integrated Technologies, when developed. Our sales staff will have a tremendous source of information available to act as an advisor to our clients.

5.3.1 Sales Forecast

Our sales forecast table uses the following assumptions:

• Auto Body Products average growth rate of 34% annually.
• Auto Body Services average growth rate of  14% annually.
• Commercial Drilling average growth rate of  22% annually.
• Sporting Goods Products average growth rate of 19% annually.
• Sporting Goods Services average growth rate of 17% annually.
• Metalworking and Manufacturing growth rate of 18% annually.
• Industry Analysis Compounded Annual Growth Rate of 7.02% 

The sales growth is controlled by several factors including:

• The JTB’s ability to find quality service associates to train, and the length of the training process.
• JTB’s ability to partner with other quality channel partners to handle over capacity situations.
• Limitations in actual shop time available ie. constraints in available work area and personnel.

Many of the services provided are billable hourly at nearly $60 per hour for service work; in comparison, some products manufactured internally will need to be at a lower shop rate to provide for more competitive pricing to break into the different markets.

We will work to have many of the patented products manufactured externally, allowing our equipment to be utilized on more profitable work. Contingencies need to be in place to backup all products and services offered in the event of personnel issues, or equipment failure. Direct costs in the Sales Forecast table reflect these outsourced manufacturing costs, after initial design.

5.4 Strategic Alliances

JTB will develop and implement many strategic alliances to build its product and services offering. Alliances to manufacture our higher volume products will aid in keeping our internal costs in check while allowing unlimited growth potential by utilizing our channel partners’ production capabilities. Further development on this will be to purchase on a contractual basis to help lock in pricing on our product offering. Our distributor partners will allow us to offer additional products and services that we could not otherwise offer, also reducing our investments in additional personnel and equipment while maximizing profits.

5.5 Milestones

Secure Leasing, Banking, and Attorney Arrangements – Long term arrangements to secure the equipment financing, banking relations, and general and patent attorney needs.

Set up JTB’s Industrial Services Location – Prepare working area for incoming equipment, wiring, shipping and receiving areas, networked accounting systems, and develop a work flow methodology for the entire shop.

Complete the equipment selections and installation – Equipment will be selected from various machine tool dealers throughout the U.S. These machine tools will be inspected closely for quality, selecting the best possible pieces while working within our budget.

Manager selections and training begins – JTB will be looking for individuals who posess a good aptitude for engineering, preferably with a background in QC and Machining.

Contractor selection for outsourced manufacturing – Competing contract manufacturers will be providing sample parts and quotations for our products, in particular, contractors will be quoting on the Automotive and Sporting Goods lines as they have the highest potential volume and will require substantially more manufacturing capacity than we will have available.

JTB Industrial Services Marketing Campaign – Our marketing campaign will initially target the local Louisiana market with a letter to the key personnel within the target businesses. This introduction will be a combination letter marketing the JTB Industrial Sales Division as well; alternately, the Industrial Sales Divisions sales personnel will follow up on these accounts.

JTB outsourced product line development – Once the contractor selection is complete, we will place orders from the suppliers for components, packaging, and replacement parts.

JTB services development – JTB’s service area will begin servicing clients as soon as the core machine tools are in place; some specialty equipment may take several months to locate. During the first year, management will be processing most of the work.

JTB Service associate selection and training – Service Associates will be from a production background, familiar with manufacturing and general machining, training will be ongoing for at least 1 year. Management will work with these individuals on a one-on-one basis to accomplish this, and minimize training costs while still competing orders as needed.

Web Plan Summary

JTB’s Web-based marketing plan is essentially the same for all of the JTB divisions, with the exception of how each division targets its clients. As JTB will be able to add its services offering into the marketplaces to be developed, we will get day to day information and feedback from the various paid ads we place in industrial trade magazines, and with other websites as well. The Web plan is to link our products and services with as many affiliate sites as possible. 

When established, these marketplaces and affiliate sites will serve as a very cost effective marketing tool for all of the JTB divisions, again keeping in mind that each division’s approach to this will be tailored towards its intended potential clients. Each division will have dedicated websites operating under the JTB logo. With a customer database available at all times via our servers, we can easily track our marketing expenditures and customer demographics. 

6.1 Website Marketing Strategy

JTB will develop and manage as many industrial marketplaces as possible, seeking out niche marketing that drives customers to our industrial products and services sites. Also, JTB will embed itself into many other sites utilizing search engine technology, affiliate marketing programs, and paid banner ads.

As JTB’s Integrated Technologies Division will develop all of its sites and software applications, this will be done at a considerably lower overall cost than our competitors would spend to develop the same type of applications.

Management Summary management summary will include information about who's on your team and why they're the right people for the job, as well as your future hiring plans.">

Operations Manager Mitchell R. Jeremy

Mitchell will work with the managers and staff daily to help oversee the development for all of the anticipated projects. He will personally develop the procedures and techniques for all of the products and services to be offered. Additionally, he will provide hands on training to all employees within the company ensuring the company’s ability to grow.

Service and Production Manager Rachel L. Jeremy

During year one Rachel will act as the Service Team Manager. She will oversee order processing, scheduling of outsourced orders, and act as the general business manager in Mr. Jeremy’s absence. After year one, the service team members and manager will be fully trained to handle the day-to-day workload in their area. Rachel will then continue to maintain the ongoing day-to-day work schedule, track time and billing issues, and remain in close contact with the clients to ensure that JTB is meeting all the customer’s requirements.

7.1 Personnel Plan

Service Team  Manager Initially, Rachel Jeremy will fill this role, while the service team manager undergoes training. The service team manager is a working manager position requiring complete knowledge of all the manufacturing processes. This position will answer directly to the Operations Manager.

Service Team Member TBA. Service Associates will perform the manual labor required in the service and production department.

Sales and Marketing Associate TBA. This is a shared position, costs and responsibilities distributed among all divisions; this member contributes Sales and Marketing help in all areas. 

Financial Plan investor-ready personnel plan .">

JTB’s financial plan is based on raising $230,000 by way of private equity to setup the industrial products and services division of the corporation. We are also securing a 12 year loan for $45,000 to cover initial equipment costs necessary to produce our products and services. We expect the Product and Service Division to achieve a small net profit in just over two years.

By year three we expect to be in a strong enough cash position to begin paying dividends to the initial investors, and secure proper lines of credit with other banking resources as the company will need to attract further investment for equipment and expansion. It would be in the company’s best interest to repay the initial investors earlier than the plan allows for.

8.1 Important Assumptions

This plan is one of a three part business plan providing details of each business segment for more accurate projections, the main plan is used to show the overall development of the business in its entirety. Key assumptions around which we developed this plan are as follows:

• Current business, banking, and economic trends continue to be stable.
• Customer buying trends and orders remain strong.
• Overhead and other external operating cost grow as projected.
• External outsourced costs grow as anticipated.
• Internet buying trends continue to grow in the industrial sector.

The General Assumptions table below shows assumptions which play heavily into the businesses long term plan.

If the business can be developed in its entirety in one location would greatly reduce operating costs, and provide a more flexible staff situation for cross-training and other issues.

Upon reviewing the plan, you may have noticed management has mentioned expansion through use of its online marketing system via numerous distributor partners throughout the U.S. The possible revenues from this have not been added into any projections. Management’s position on the plan’s assumptions is we feel we can make better long term arrangements which should better the projected cash position shown.

Note 8.1.1: We have selected a high-quality networked accounting system with capabilities of having multiple businesses running while still offering full consolidation of the business for accounting purposes. This system is complete with project management capabilities and budgeting; as such, management will implement a budgeted approach for the projects while adjusting costs in JTB’s favor wherever possible.

All Profit and Loss tables in this plan include only the projections for the Products and Services Division. We suggest that each plan is reviewed, as each is quite different.

8.2 Break-even Analysis

The break-even analysis for JTB Products and Services is shown in the following table and chart.

JTB’s break even analysis is difficult to project as our industrial products and services are a mix of both labor charged hourly, and outsourced manufactured goods for resale. Initial goals are to bring the hard manufactured product lines to market within 60 days from startup. Additionally, we will begin completing service based orders (labor based) immediately while offering numerous well accepted industrial products for resale through the other divisions.

What will set JTB apart from the other industrial entities is its ability for flexibility, expansion, and its individual divisions with key individuals all under one roof targeting each market segment JTB will pursue. All of the service personnel will be cross-trained with the sales staff, and will be expected to handle clients with a positive and helpful attitude. With this in mind, the goal is to build a solid base for the corporation with our primary products and services while continuing the long term development of our distribution and secondary services business. 

8.3 Projected Profit and Loss

Please be sure to read the note in the Important Assumptions section, regarding our Accounting system and methodology.

The Projected Profit and Loss table takes into consideration all of the basic operating costs for the Products and Services Division only. This division will reach the break-even point late in the first year, and become increasingly profitable thereafter. At full capacity in later years, we expect net profit margins between 12% and 19%.

The Profit and Loss in this business plan also includes a full depreciation schedule. Management’s eventual goal is to work with a leasing company that will provide a construction-type loan/lease situation allowing us time to hand-select the best possible equipment while minimizing the cash outlay during this process. For the purposes of this plan, and to maintain a conservative approach, we have bought some starting equipment as long-term assets in the start-up table. We will add some leased equipment as we go, as initial equipment depreciates. 

The Profit and Loss table in this plan does not reflect the burden of management, and management’s output – related personnel costs can be found in the plan for the holding company, JTB Technologies, Inc. Please remember when you do review the P&L, that the 3 JTB divisions will actually be operating under one roof. As such, overhead is low, and management’s role will be to fill in, in all areas of production wherever needed to complete orders.

Management’s operating schedule will also be overlapped to “keep our doors open” more operating hours than any of the other 9 to 5 operations. Management anticipates running at least 50 hours per week allowing us to develop more business on the west coast.

8.4 Projected Cash Flow

JTB’s projected cash flow reflects the business’ cash position. Please remember when you review this table, it is for the Products and Services Division only. The table shows our planned repayment of the 12 year loan and dividends to investors beginning in year 3.

When reviewing the projected cash flow, its important to note that the largest growth in sales is from outsourced manufacturing, as this is not really segmented for review. Additional segmentation information can be found in the market segmentation table in section 4.1.

The outsourced manufacturing allows the company to have the product line it desires while utilizing its internal personnel one the more profitable services to be offered. The outsourced products operate under a fixed cost situation, while the services area will for the most part be working in a cost plus situation filling special and rush requests that carry a much higher shop rate. As the cash flow projects only the base products described in the business plan, its highly probable JTB will be involved with more outsourced products in years two through five, furthering our potential profitability.

Please review section 8.1 regarding the Important Assumptions to get a better feel for the explained projected cash flow. 

8.5 Projected Balance Sheet

JTB Products and Services’ projected balance sheet shows a strong cash development capability over the projected 5 year plan. The projected balance sheet, like the rest of the business plan, assumes the business remains at its startup location during the first five years of operations, keeping costs relatively fixed for the projections. Again, as mentioned in the Important Assumptions section 8.1, management still feels it can develop a stronger situation than what is reflected.

As projected in the Balance Sheet, the products and services division builds its cash position while also developing a sound net worth. As the industrial Products and Services Division is a manufacturing setting, this business plan reflects the development of a large amount of hard, non-cash assets, excluding ending year 5 receivables. A full depreciation schedule and payment schedule is included to depreciate the long-term assets.  

During the life of the plan, inventory requirements may change as we offer our clients different purchasing options and build our inventory of used products; any differences in cash flow and inventory would show that the cash is tied up in inventory. With this in mind, we would try to keep the required inventory down to reasonable levels wherever possible. 

This division is also a service oriented segment of the business; many of the services offered are tied to particular product lines offered, allowing the business to create multiple income streams throughout the development of the plan. For segmentation purposes some products have both labor and materials to manufacture a product, some have labor only when providing a service. We have chosen not to show the breakdown of these finer details in the plan.

8.6 Business Ratios

The following table shows standard business ratios for the years of our plan, and a comparison column for data from Manufacturing Industries, nec (SIC Code 3999).

JTB’s Products and Services Division’s ratios reflect a strong growth with regards to its Gross Margins.

In the long term, our Long Term Assets decline below industry profiles as equipment is paid down, but our overall Debt to Asset ratios are better than the industry in overall results as leaner manufacturing and better coordinated use of our channel partners come into play allowing for more growth without incurring additional expense.

Our General and Administrative ratios are much higher than the industry, but this personnel plays an essential role as the business grows towards its growth and outsourcing goals. Also the industry standard profile could reflect more automation than we have at this point, thus our requirement for more personnel.  

8.7 Long-term Plan

JTB’s Product and Services Division’s long term plan has been projected out to a 10 year review to highlight the businesses long term results, and the added potential of the distributor partnerships. Additionally, the 4th & 5th year cash position can be shown for pay-out analysis of the initial investors; this plan also give a much better equity picture.

• Gross Sales over $900,000 by year 6 of this plan.
• Gross Margins over $450,000 by year 5 of this plan.
• Net Income over $160,000 by year 6 of this plan.
• Current Assets over $600,000 by year 6 of the plan.
• Equity of over $600,000 by year 7 of this plan.