personal presentation in hair salon

Importance of Personal Presentation and Hygiene When Working in a Salon

When you look professional and tidy it suggests that you take pride in your workplace and what you do. If you look unprofessional and scruffy it suggests that you don’t care about how you look and your work place.

The client may get the impression that you may not care about them and potential customers may avoid getting any kind of service from you.

Hygiene = Professionalism Personal hygiene is also very important in a salon because bad hygiene can put clients off from returning to your services even if they are impressed with the treatments you have given them. Body odor is one of the main concerns in personal hygiene in a salon, when you are performing treatments on a client as you are leaning over the client a lot and it is very uncomfortable for the client. You should want your client to feel happy and relaxed at all times during a treatment in your salon. Making sure that you are wearing a clean uniform and clothing everyday also helps to prevent body odor.

Dirty hands and fingernails are another very important aspect of hygiene in a salon, as it could mean that you could be carrying infections and infestations from one client to the next. To prevent spreading infections like this you must make sure that you clean and sanitize your hands after every client.

Use Uniforms to Keep Up Appearance You may not think it but a uniform is also a big part of personal presentation and hygiene when trying to maintain health and safety. Wearing open toed shoes can be very dangerous when working in a salon as you can drop products and equipment on your toes. Personal protective equipment is also very important not only for the client but for you as well. Aprons can protect yourself and your clothing from products.

Aprons can also help to keep your uniform clean which also helps your overall presentation. Wear gloves during treatments and even while washing hair, as it can cause you to get contact dermatitis if you don't use them. Dermatitis is a skin condition where the skin becomes red, swells, itchy, or develop skin legions. Allergens and toxins, when they come in contact with the skin, can cause this general skin irritation.

Comfortable Employees Means Comfortable Customers Making sure that you follow all health and safety acts in a salon is very important to ensure that you and everyone else that enters the salon are safe, and that they feel comfortable. There are so many different aspects of health and safety in a salon they go from being aware of spillages and breakages, to making sure that all clients have had a patch test before any treatment.

By maintaining a professional appearance that is both fashionable and hygienic will ensure that your customers will return for services again and again.

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Why Personal Presentation in the Beauty Industry Matters

Personal presentation in the beauty industry is crucial for salon staff. Whether it’s at a hairdresser, spa, wellness centre or elsewhere, people come to salons to look good and feel their best.

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Personal presentation in the beauty industry is crucial for salon staff. Whether it’s at a hairdresser, spa, wellness centre or elsewhere, people come to salons to look good and feel their best. If staff members appear sloppy or unprofessional, their credibility (as well as the whole salon’s) can fall under scrutiny.

Are you in the beauty sector and wondering if your appearance is giving off the right vibes? Read on to find out more.

Why is personal presentation in the beauty industry important?

7 seconds . That’s all it takes to form a first impression. As a salon worker, you need those 7 seconds to present a smart, professional front that will gain the trust of your clients. The impression we give is a combination of our appearance, body language and communication. Besides giving off a professional aura, getting your clients to trust you is incredibly important. They are often left in a vulnerable position while you work with them. Whether you’re dealing with someone’s hair or body, an element of intimacy and trust rests on you to make them feel comfortable.

Good working practices

If you’re a beauty industry rookie or a seasoned veteran, there are some standards you should always adhere to.

Not all salons have a uniform, but they will all have a dress code. You are responsible for maintaining your uniform and ensuring you always look presentable. When it comes to washing your uniform, it’s crucial that you follow the washing instructions. If your uniform is white, ensure you don’t mix it in with a coloured wash. If it’s black, steer well clear of bleach – both in washing and at work. Also, be wary of nail polish and fake tan to ensure the longevity of your uniform.

Make-up, skin, and nails

If you work in this industry, there’s a good chance you might be providing one of these services professionally to a client. This means that your client will judge your professional ability to do their hair/make-up/nails based on how your hair/make-up/nails look. Your make-up shouldn’t be too over the top – l ight day make-up is more than enough to show good knowledge of application techniques. Looking after your skin as best you can highlights the importance of a good skincare routine to your clients.

When it comes to nails, first and foremost, you need to assess yours from a safety standpoint. In salons that offer massage, facials, etc., keeping the nails short means you won’t scratch, pinch or hurt your client. No nail polish or extensions should be worn to avoid allergic reactions from clients. However, if you work as a nail technician, this rule will differ as you need to provide an example of your salon’s work. If you’re working in a place that permits nail polish, ensure that it isn’t chipped or coming off, as this can look unprofessional.

Like the rest of you, your hair should be always kept neat and tidy. Long hair should be tied up in a ponytail or bun and kept off the face. It should also be clean and free from grease. From an aesthetic standpoint, it matters, but also from a hygiene point of view. Your clients don’t want to brush your hair off them during their treatment. Apart from anything, it’s very unhygienic!

Your jewellery can also impact a client’s experience at your salon. Wearing rings, for example, during a facial can catch on or irritate the skin. Excessive amounts of jewellery can also make for a negative experience. For example – a client has had a stressful day, so they book a massage to relax and relieve some of the tension of the day. The masseuse is wearing multiple bracelets on their wrist and rings on their fingers. While trying to settle into the massage, the client is met with the jangling sound from bracelets and the feel of the rings upon their skin. While they were looking to relax, the masseuse’s jewellery – a seemingly small thing – impacted their experience. When in doubt – don’t wear it!

The touchy subjects

Now it’s down to some of the more sensitive subjects of presentation in the beauty industry.

We live in a world that is becoming more accepting of those with ink. Tattoos are a personal choice, and employers can no longer discriminate against those with tattoos when hiring. However, keep in mind how your tattoos may appear to clients. If you can, try and keep them to areas you can cover if necessary. Derogatory ink can make for negative first impressions and leave your clients feeling uncomfortable. If you’re planning on getting a new tattoo, consider your salon and how this would impact the way your clients see you.

Personal hygiene

Your personal hygiene is an extremely important aspect of your presentation. As you’re working in close quarters with your clients, you must be conscious of how you present to them. Body odour is one of the most important things to be wary of – especially if you work in a hot spa environment. Take the time to ensure your uniform is clean , and use a non-perfumed deodorant that is strong enough to keep you dry and fresh while you put in the hard yards! Avoid wearing perfume or cologne, too, as some people are sensitive to smells, which can feel overpowering.

Fresh breath is another thing to keep in mind. Avoiding foods like onion, garlic, fish, and anything with a strong odour can help to eliminate poor oral hygiene. Steer clear of handling these foods the night before. They can leave a smell on your hands – even long after washing them – which isn’t pleasant for the client you’re giving a facial to the next day!

Personal presentation in the beauty industry is crucial. Your client’s first impression of you often is formed in the first 7 seconds and will determine if they’re comfortable with you and think you’re credible. Wearing a uniform, practising good hygiene and looking neat and professional all help to form a strong first impression. If you’re looking to up your game and boost your professional appearance at work, shop the Biz Care range for the beauty industry or head into your closest distributor .

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Importance of Presenting A Professional Image in the Salon

In modern society, your visual presentation matters a great deal. Being very social beings, we are permanently being scrutinised or scrutinising other people. Professionally, it is important to portray a credible and trustworthy message. This is because the people that we interact with tend to make decisions that are influenced by the image that we portray. Some of these decisions may affect business.

The first impression that we portray is a combination of how we communicate, the attitude we display, and the visual presence. The image we portray is our business card and it can cause a good or bad first impression.

We’ve spoken to the team at aurora hair and beauty about why good first impressions are a significant part of a hairdressers chances of success and the benefits that come with it.

While working in a salon, your presentation and hygiene should be at their highest standards while working. As a hairdresser, personal presentation is what a client will get out of you. So, your image is very crucial as it reflects the industry that you represent. With that said, below are some of the benefits of maintaining a good professional image;

Benefits of presenting a professional image in the salon

• Wearing a uniform as a hairdresser is necessary as it creates a professional image. If the salon does not operate on a uniform, then hairdressers must wear a certain dress code. Take this for example, when working in a high-end fashionable salon, it will be asked of you to put on fashionable clothes. 
• While wearing uniforms, ensure that they are well ironed, clean, not smell, and have no stains. The uniforms should not expose much skin either as some people may feel offended. Shoes need to be flat or of low heels to ensure comfort. The shoes should not be open shoes as pieces of hair can get under your nails or skin and result in infections. 
• Beauty therapists need to be in uniform most of the time. The clothes should be comfortable and a bit loose to provide the beauty therapist with free movement. The clothes must also be short-sleeved since you may be working with various products. 
• Well-presented hair is crucial for hairdressers. A client will judge you by how your hair looks like. The client will judge your work ethics but also the quality of the salon. If one of the hairdressers looks a mess, she might end up negatively impacting on the salon’s name and work standards. 
• Haircuts should be neat and well maintained. Hair needs to have the right colour, with no leftover dye on the skin. The hair needs to be clean and well-styled. The hairstyle is not a factor as long as it is well dressed up. Hairstyles should display the capability of the salon, how their hairdressers are skilled and what they can offer. 
• While styling your hair, make sure to use products that can be offered by the salon. When working on client’s hair, tell them the effects each product has on their hair. This is because you also need to market and sell hair products too. 
• The hair of beauticians needs to be tied up since they are working on their clients. If the hair is not tied, it will come in contact with the client’s body and irritate. This can also cause your customer to feel uncomfortable and have an unpleasant experience. 
• The make-up that a client applies needs to go hand in hand with their hairstyle and also portray the image of the salon. The make-up should also be applied correctly, use the right foundation, shade and ensure it blends well with your skin. Use eye-shadow matching the colour of your hair instead of using a pencil on your eyeshadows. 
• Beauty therapists are not supposed to wear much make-up. Instead, they need to display a much natural look. She can promote trends by advertising them such as wearing light makeup. 
• To get a more natural look you will need to cleanse your face daily, use face cleaners and tonic. You can use face cleaners such as moisturising cream, foams, and face scrubs. If necessary, you can take advantage of some complexion correction creams. Such creams will enable you to keep a healthy complexion. 
• Hairdressers should not have long nails nor nail extensions. The reason behind this is that you can scratch your customer’s head by accident. You can choose to wear nail varnish. However, ensure that it is not chipped since it does not portray a professional look. Since you use your hands for most of the work in the salon, the varnish could get into your client’s scalp and cause infections. 
• For hand care, hairdressers should use moisturising cream or lotion at least once a week since the product you use on the hair of your client can make your hands feel rough. As you will be bound to wash so many clients’ hair, you will tend to lose so many oil cells making your hands dry. 

Hairdressers need to deliver their best services to their clients and leave them feeling satisfied and happy so that they can come back again. Therefore, they need to pay attention to their professional image, body language, tone and use of language.

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Presenting a Professional Image in a Salon

The presentation / visual image counts in modern society. Equally, we are permanently under scrutiny and scrutinising others.

In a professional context, it is essential to convey a message of credibility and trust. , In other words, the people we interact with make decisions that are influenced by the image we send.

Overall, the impression we give is our way of communicating and our attitude.

As a matter of fact, your image is like your personal business card. It can cause a good or a bad first impression.

Want more industry tips? Be sure to subscribe to our weekly newsletter !

Present personal image in a professional context

First impressions are key in the beauty field. Personal appearance is a key factor for clients choosing your salon.

This business field is all about helping people look and feel their best.

If you do not look your best for work every day, you are selling yourself short!

You are what you're selling

In short, you should be the mirror of the services you offer.

If you're a hairdresser, you should have very well-kept hair. If you're in skincare, you should have good skin, etc.

But the attention must extend to the whole look... basically, to the aesthetics of the salon itself.

In fact, building trust in your services can be about behaviour in some cases. However, it is mostly about your professional appearance.

A well-groomed and professional presentation suggests that you take pride in your workplace and in what you do.

On the contrary, if you convey an unprofessional image, this will indicate that you don´t care about your appearance and your workplace.

Demonstrate discretion and good taste

You should ensure that hygiene is at the highest standard when working within a beauty salon.

Clients will always look at you as an example. As a result, presenting well-kept nails, tidy hair, and healthy skin is a must.

Your makeup should be natural and suit your skin. Light day make-up is all you need.

Wear Professional Salon Uniforms

When trying to look presentable in your salon, it is important to wear clothes that make you look professional.

In addition to conveying a visual identity, the use of branded uniforms gives a clean and professional appearance. It brings a sense of trust, credibility, and quality to the establishment.

Everything that a company should convey to their clients!

Not to mention that stylish and comfortable beauty uniforms motivate the staff and make them proud of where they work.

You should always wear clean, well-fitting beauty uniforms to add a touch more of professionalism.

You can get 10% off your new uniform when you subscribe to our newsletter. Sign up today!

Special attention should also be paid to the material of the uniforms. You should always invest in quality fabrics.

In today's beauty market, caring for one's image is a matter of survival.

The most significant differential beauty professionals can have besides the technical professionalism they deliver to their clients is to have a Personal Image appropriate to their profession.

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The Power of Professional Appearance

The power of professional appearance in the beauty industry.

In the bustling world of beauty and style, the visual aesthetic extends far beyond the chair. It envelopes the stylist, the manager, and the desk staff – frankly, anyone who steps into the salon with a role to play. Your professional appearance is not just a reflection of your personal brand but also the ethos of the salon you represent. Understanding this unspoken communication can be the difference between a one-time visit and a loyal clientele.

The Magnetic Pull of a Well-Dressed Stylist

Clients come to the salon with visions of transformation and beauty. They are drawn naturally to stylists who embody the polished look they desire. Whether it is the sharp silhouette of a blazer or the creative flair of an accessory, the way you dress can be a showcase of your skills even before scissors meet hair.

A hair stylist's professional appearance acts as a living portfolio. While the talent is in the hands and the creativity is in the mind, style is worn on one's sleeve—quite literally. By dressing professionally, stylists can bridge the gap between skill and expectation, earning clients' trust from the first glance.

Dressing Sharp – A Boost to Your Workflow

Appearances might draw clients, but the adage rings true – when you look good, you feel good, and when you feel good, you do good work. A sharp ensemble is like a suit of armor; it provides confidence and poise. For managers and desk staff, the way you present yourself can set the tone for efficiency and professionalism in the workplace.

The sharpness of your attire can translate to the sharpness of your work ethic. A crisp shirt paired with tailored pants not only presents a commanding image but also promotes a mental shift towards productivity, detail orientation, and pride in one’s work.

Cleanliness – The Cornerstone of Salon Presentation

In an industry that revolves around aesthetics and health, cleanliness is not optional—it is imperative. Well-maintained clothing free of stains and hair clippings broadcasts a message of hygiene and meticulousness. This thoughtful attention to personal grooming resonates well with clients who highly regard cleanliness.

The salon's environment mirrors the staff’s appearance. A dust-free surface, a neatly arranged station, and a spotless mirror reflect the care given to each client. Uniforms or aprons should be pristine, sending a message that every effort is made to provide a clean, welcoming, and safe experience.

Make That Lasting Impression

A professional appearance does more than silently assure clients of quality. It can leave a lasting impression that extends beyond the salon doors. The right look could become a topic of conversation, a recommendation, or, even better, a signature style associated with your service.

These impressions contribute to building a brand - your brand. Keen attention to detail, a distinctive personal style, and the cleanliness of your professional attire can singlehandedly convey the message of expertise, care, and exclusivity.

The impact of a professional appearance is profound, weaving itself into the fabric of brand identity and client perceptions. Hair stylists, managers, and desk staff alike stand as the ambassadors of their salon's brand, invoking trust and signaling the level of service clients can expect to receive.

In closing, never underestimate the communicative power of a well-considered outfit, the convincing nature of sharp dressing, the fundamental necessity of cleanliness, and the indelible mark of a positive, lasting impression. Your appearance is not just about dress code; it is a personal statement, a strategic business tool, and a silent partner in your success. Dress well, work smart, and watch as your professional world transforms one confident step at a time.

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Hair and Beauty: Presenting a Professional Image

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The importance of personal appearance in the beauty industry

It is very important to make sure that your personal presentation and hygiene is at the highest standard when working within a salon. Personal presentation as a hairdresser or beautician is very important as it is the first impression a client gets of you. If they don’t like the look of you, it is unlikely that they are going to feel comfortable and may not trust you to complete the treatments they require. Also if you do not trust the person who is going to be taking care of you on that particular day, chances are when they go to apply many of the exotic and expensive skin treatments they really won't be caring about your well-being. Your image is also supposed to reflect the industry (McCarthy, 2013, para 1). 

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Yur Topic -    Personal presentation as a hairdresser or beautician is very important.  Your image is also supposed to reflect the industry. When you look professional and tidy it suggests that you take pride in your workplace and what you do.

Hair and Beauty Jobs -  The name says it all really - "beauty industry". Beauty Therapists are in the profession of helping people look good and feel great.

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December 18, 2018

The importance of personal presentation, the little things matter.

No matter the age, no matter the ailment, we all possess a sense of personal pride. Yes, we may be feeling a little weak, or lack some mobility, but we still want to look our best. It’s true, if you look better, you feel better too.

At Privatus, we respect and honor our clients’ commitment to personal pride. No matter the circumstance, your personal hygiene and attire should be maintained at the highest level.

And that’s where a trained, professional caregiver can make a world of difference. Maintaining your best personal presentation starts with always being well groomed. It’s more than help with at-home showering. It’s having someone to set up your appointments and take you to the hair salon for cut, color, blow-out, styling – or the barber shop for a trim and shave. It’s making sure your feet are well-cared for, a crucial issue especially as people age. It could be taking a client for a pedicure or to a podiatrist appointment for nail trimming.

It’s making sure your clothes are well maintained – promptly cleaned or sent to the dry cleaner, and taking out the iron or steamer for clothes that are not just clean, they’re crisp! And it’s also, switching your wardrobe so that you have the appropriate clothes for every season. And since life isn’t static, it’s having someone who can help you shop for new clothes, both in-store and online.

A caregiver is there to help you get dressed. We know the frustration that can come from not being able to pull a top over your head, reach back into a shirt or jacket sleeve, or put on a pair of socks, let alone managing zippers and buttons. But it’s also having someone who truly cares as much as you do about presenting your best self. It’s the same whether it’s a day at home or an evening out at a gala fundraiser. Actually, your caregiver can help you take it up a notch for that gala!

And for women, it’s having someone to help with make-up. It may be applying make-up for everyday or arranging for a make-up artist to come to your home before a big event – a board meeting, a milestone celebration, a television appearance. For clients – women and men — who are active in business, politics, and the performing arts, having someone come to your home to do hair and make-up prior to a public appearance is a must. At Privatus, our clients expect the best – of themselves and of our caregivers. And we do everything to fulfill their high expectations. How you present yourself to the world means the world to us.

9 body language tips to impress salon clients

What their body language reveals about your salon team

Body language is the outward reflection of a person’s inner emotions. No matter how friendly the words, if a therapist or stylist is feeling anxious, bad-tempered or bored their body will send signals which a client may well pick up on.

Women are more perceptive 

Research by psychologists at Harvard University showed women are far more alert to body language than men and much more likely to spot the contradiction between someone’s words and their body language.

Given most salons, clinics and spas have a majority of women clients this makes it more important than ever for your team to be aware of the subliminal messages they are constantly sending out.

Start before you even greet your client

Your body language should build rapport with your client from the start, put them at ease and get them to trust you.

To do this your own non-verbal communication needs to be right from the moment they first see you. As you walk into reception to greet your client you want to convey a sense of quiet confidence, not arrogance by any means, but openness and authenticity.

Let’s look at the simple (but not always easy) ways you and your team can do this:

#1. Are your therapist or stylists’ facial gestures giving the game away?

Easier said than done when you’re not having a good day (and we all get those!). But a genuine smile, where both your eyes and mouth are engaged, shows interest in your client and pleasure at seeing them.

Make eye contact:

How many times have you stood at a busy bar and felt invisible – the bar team seem intent on looking at anything other than you?

They are avoiding eye contact with you because it’s a really easy way for them to communicate the message, “I’m too busy to deal with you right now.”

Maintaining good eye contact shows respect and interest in what hair and beauty clients are saying, and it shows you are listening.

This is especially important during the consultation at the start of the appointment when you’re building rapport so your client opens up to you, talks about their beauty concerns and start to trust you.

How much eye contact is best?

Body language experts recommend aiming for around 60 – 75% eye contact during  the initial salon consultation . Any less and you signal a lack of interest in your client and their problems. Any more and it feels like you are staring and is a tad disconcerting.

#2. Show salon clients you’re interested in them

As a beauty or hair professional you understand the importance of listening to your client.

But you also need to show your client that you are actively listening to them.

Demonstrate you’re friendly, listening and interested by:

• tilting your head to one side
• leaning towards your client

These positive non-verbal signs reassure your client you’re engaged and attentive, especially during client consultations.

Avoid negative cues such as leaning backwards or keeping your hands in your pocket – both can signal a lack of interest, disrespect and even dislike.

Client Consultation Tip

Encourage someone to continue speaking and open up to you by nodding your head using clusters of three small quick nods.

Research shows that people will talk three to four times more than usual when the listener nods in this manner.

#3. Posture which says “I’m an expert”

On a first appointment, or with a difficult client, the last thing you want is for your body language to reveal you’re feeling intimidated or anxious. On the contrary, clients need to see you as an expert and a safe pair of experienced hands.

You give the game away if you slouch, drop your chin and hunch your shoulders forward. Whilst fiddling with your hair, biting your nails or fidgeting with jewellery can come across as tense or nervous.

To disguise these emotions, and appear confident to salon clients, simply:

• stand straight and upright
• keep your head level
• relax your shoulders
• spread your weight evenly on both legs

#4. Hands and feet reveal true feelings

A backward flick of the hand looks dismissive when a client suggests or asks something.

While entwined hands or wringing your hands are signs of discomfort, as are hands that:

• fiddle with your hair
• touch your face
• cover your mouth (even slightly)

Your mum probably drilled into you that pointing with a finger or thumb is rude. Instead, adopt open hand gestures with the palms facing up. Having your palms slightly up and outward says open and friendly.

Arms and legs:

Comforting as it can be when faced with an awkward client, don’t cross your arms and legs as it appears defensive and sends ‘closing down’ messages.

Think about this particularly when you are doing the initial client consultation and may be feeling apprehensive.

Do your feet wiggle, waggle and fidget?

You’ve mastered the confident posture, your head is nodding and your hands open, yet there is one giveaway we often overlook when we’re stressed…

…our jiggling feet.

Our feet reveal our true feelings as we curl, stretch and twiddle them disclosing our stress, boredom or apprehension.

So keep those feet still.

#5. Body language for those difficult salon clients

What if a client questions or challenges you during an appointment? Perhaps they don’t like the treatment results, query your qualifications or experience, or the price?

In this situation it’s hard to stay in control of your body language which is desperate to switch into defence mode. But the worst thing you can do is look or sound defensive as this simply validates the client’s complaint.

First, empathise with their concern, and then suggest your solution. While doing this, the most important thing is to ensure your words and your body language are not contradicting each other.

Difficult I know but:

• Use nods and tilted head to show you’re listening.
• Keep your hand gestures open and palms facing upwards.
• Avoid squinting, frowning or pursing your lips.
• Make eye contact without staring.
• Breathe deeply and slowly to show control.

Learn more about dealing with clients’ complaints here .

#6. Avoid non-verbal barriers during appointments

Avoid placing a physical barrier between you and your client. Holding a hairdryer, mug or product bottle in your hands creates an obstacle in the space between you.

When you have to hold something, keep your hands around waist level.

If you’re feeling uncomfortable, you’re likely to cradle the obstacle higher and closer to you, reinforcing the barrier and signalling your discomfort. Take a quick look in the mirror. That hairdryer clutched to your chest looks less relaxed and in control than if you were holding it loosely at waist level.

An easy mistake

I was looking forward to a blow dry in a top-notch London hairdresser’s before Salon International last October.

The stylist, a lovely bubbly girl, having plonked me immediately in the chair proceeded to do the whole consultation standing behind me talking via the mirror.

Not once did we come face-to-face or make proper eye contact, and I had to shout to make myself heard as she remained behind me.

The blow dry was fine. But ‘fine’ isn’t enough if you want to wow your clients. I was left with the impression she didn’t care and the whole experience felt very impersonal. So always pull up a stool and face your client.

#7. Mirror your hair or beauty client

“People like people who are like themselves, or who are like they would like to be.”

Research shows that we prefer people who we perceive to be just like ourselves. Mirroring is a technique for building rapport by making yourself more like the other person.

Mirroring needs to be done subtly and discreetly otherwise it becomes mimicking and causes embarrassment or offence. It’s more about matching their level of energy, intensity and engagement rather than movements.

Body language expert Elizabeth Kuhnke explains, “Mirroring and matching others’ actions doesn’t mean repeating them exactly, movement for movement. Rather, you reflect the sense of what they’re communicating.”

As well as their gestures and expressions you can adapt your behaviour to mirror your client’s temperament or energy levels. For example, if they are reserved and quiet try to behave in a similar way and avoid being seen as brash or invasive.

#8. Respect personal space

Respecting client’s personal space can be particularly tricky for beauty therapists and aesthetic practitioners as sometimes you just have to get up-close and very personal to carry out the treatment.

When you have to invade their personal space, be particularly conscious of your body language and tell them in advance what you’re going to do so they are prepared.

#9. Bond with touch

While you don’t want to invade their personal space, the right touch can instantly create a bond with your client.

Research in the hospitality industry shows:

Being touched increased the tips that customers leave their servers…

12% Customers who weren’t touched left an average tip of 12%.

14% Tips increased to 14% from those who were touched on the shoulders.

17% And to 17% from those touched twice on the hand.

We can be a touch-phobic society so stick to the safe zones of shoulders and arms.

• Leading a client through the salon – gently guide her with a slight touch to the arm.
• As you pop a towel around on her shoulders make her feel taken care of and secure by smoothing it down over her shoulders.
• A handshake, a peck on the cheek (if you know each other well) or the lightest pat on the arm as she leaves reinforces the bond.

It’s not what you say but what you do

So if you’ve ever caught yourself listening to a salon client with crossed arms, jutting chin and a pursed mouth.

Or sneaking a quick look at your watch or phone during a consultation.

Remember: You are saying rather a lot more than you think.

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Hygiene in Beauty Salons: Essential Guidance

Every business has a duty of care to keep their premises clean, tidy, safe, and hygienic for staff, customers, and anyone else involved with operations. But some work environments are naturally more hazardous than others.

The beauty industry is one that presents a higher risk to health and safety than others. Everyday operations in a salon involve blades and needles, corrosive chemicals, heat and even clinical waste which is far more risks than can be found in the average office space. 

Precautions must be carefully measured against these risks, not only for the safety of those working in and visiting the salon, but also to maintain licenses and stay on the right side of a number of health and safety laws. In this article, we’ll go over all the essential aspects of salon hygiene .  

Beauty Salon Hygiene and the Law

What is salon hygiene exactly? The meaning is different for every establishment. salon hygiene solutions need to meet the exact requirements of the business which is why the Health and Safety Executive precurses so much guidance by advising that a risk assessment will need to be carried out by the business owner before establishing protocols and rules. 

However, there are some pieces of legislation that all beauty salons must adhere to. beauty salon hygiene standards are built on a foundation of several fundamental pieces of legislation.

1. Health and Safety at Work Act 1974 and Health and Safety (First Aid) Regulations (1981)

These apply to all businesses in the UK and require employers or self-employed people to take reasonable steps to keep their staff and customers safe from harm when on the premises or interacting with the business and to provide access to first aid.

To comply, employers must provide access to a workplace first aid kit and appoint a ‘competent employee’, a nominated person whose responsibility it is to ensure the business is compliant with health and safety laws at all times. 

A workplace first aid kit should be British Standard certified to prove that its contents meet standards of quality deemed necessary for providing first aid in an emergency. The Steroplast Workplace First Aid Kit is fully certified.

PPE to Protect Against Hazardous Chemicals

Procedures should also be put in place to minimise the use of hazardous chemicals to only when absolutely necessary, and all staff should be aware of how to properly store and dispose of them.

4. Reporting of Injuries, Diseases and Dangerous Occurrences Regulations 1995 (RIDDOR)

All accidents, injuries, diseases and dangerous occurrences that happen in the workplace or as a result of the workplace must be reported to RIDDOR by law. The HSE will assess the incidents and provide guidance on how to deal with a mitigate them in the future. If regulations are found not to have been met a business could face prosecution. 

An example of a situation that needs to be reported to RIDDOR could be a sprained ankle as a result of spilling on a freshly cleaned floor, or the onset of dermatitis on a hair stylist’s hands. 

5. Environmental Protection Act 1990

This act is in place to provide guidance and rules that protect and preserve the environment. Beauty salons need to manage their waste disposal operations responsibly to ensure they aren’t causing harm to people, animals and the environment. Salons should arrange a collection of hazardous waste with a licensed specialist disposal company and retain record of their last two years of collections at all times. 

General waste streams should be segregated from other types of waste which could include:

• Sharp tools such as used needles or blades
• Body fluids such as blood
• Waste contaminated with body fluids
• Hazardous synthetic chemicals

Clinical waste should be disposed of into a yellow biohazard bag , with sharp objects disposed of into a sharps bin . Any biohazard spills such as bleeding from an accident must be dealt with in the proper way. Using a biohazard spill kit is the best way to do this. Read our guide on how to use a biohazard spill kit .

Equipment for Disposing of Clinical Waste in a Salon

Find out about which colour waste disposal bags you need for different types of hazardous waste , and how to dispose of clinical waste in our blog.

6. Personal Protective Equipment 2002 (PPE)

These regulations make it necessary for employers to provide personal protective equipment. In a beauty salon there is a range of different needs and different types of PPE required, here are two examples of the most common requirements for PPE:

The importance of hygiene in a salon also extends to your customers. Disposable gowns and capes are also importantfor protecting customers. Trolleys should be used to safety transport products across the salon and minimise the chance of slipping or spilling. It is the responsibility of the employer to ensure PPE is of good quality, well-fitting, and stored and maintained properly.

7. Control of Artificial Optical Radiation at Work Regulations 2010

These regulations apply to beauty salons that offer treatments using laser surgery, Intense Pulsed Light sources (IPLs), and blue light and UV therapies. They dictate that employers must take steps to protect the eyes and skin of everyone from harmful exposure to AOR.

If your salon uses AOR, consider these risks and ways to mitigate them:

8. Manual Handling Operations Regulations (1992)

These regulations are in place to ensure proper resources, training, and techniques are employed to minimise the risk of injury from heavy lifting in the workplace. In a beauty salon, lifting equipment, machinery, boxes of products, or even assisting customers in moving presents a risk of injury from lifting incorrectly. 

The Manual Handling Operations Regulations serve to eliminate hazardous lifting where possible and apply appropriate safety measures. This includes:

• Conducting a risk assessment for heavy lifting and where it can be minimised. For example, moving heavy boxes closer to stations where their contents is used and keeping larger boxes closer to the floor in storage areas.
• Training staff on heavy lifting techniques.
• Supplying heavy lifting machinery where needed.
• Ensuring staff always have the help of another person to lift when needed.

Principles of Hygiene and Infection Control in a Salon

If asked to describe two methods used in the salon to ensure hygiene, surface cleaning and sterilising equipment are probably the first to come to mind. But in order to maintain good hygiene and infection control in a beauty salon, it’s important to know how each stage of the cleaning process contributes to a hygienic environment. The principles of hygiene and infection control in salon operations should be:

• Disinfection
• Sterilisation

With tidying as the most basic step in maintaining a hygienic environment, further stages apply to areas and objects depending on how much of a risk they pose to health and safety. 

Visit our Personal First Aid Online Guide

Find everything you need, from first aid kits, plasters & bandages to hot & cold therapy.

Methods to Ensure Hygiene in the Salon

Your risk assessment will reveal areas of business operations that present a risk to health and safety. Methods used in a salon to ensure hygiene should be relevant to these risks and their level of severity.

Who is Responsible?

Hygiene procedures in a beauty salon are the responsibility of everyone. Encouraging a culture of accountability helps to give every member of the team a sense of responsibility and involvement in the hygiene standards of the business. Although different roles apply to different people in the business, they all work towards the same goal:

The role of the business owner:

• To appoint a ‘competent person’ and ensure they have all the resources they need to carry out their duties.
• To ensure all staff have access to training and resources needed to carry out health and safety meaures.
• To ensure the business is compliant with all relevant health and safety laws. 

The role of the competent person:

• To carry out necessary risk assessments and put in place a salon hygiene policy that mitigates the risks found.
• To compile and update a health and safety policy that all staff have access to.
• To ensure all staff are adequately trained in hygiene procedures and health and safety measures.
• To ensure the business is compliant with all relevant health and safety laws and communicate this with the business owner and report to relevant bodies such as the HSE.
• To facilitate routine audits of the business.

The role of the employee:

• To be responsible for their own training on methods used in the salon to ensure hygiene, and ask for training when needed. 
• To carry out hygiene protocols and follow salon hygiene rules as instructed.
• To report any accidents, injuries, or dangerous occurences to the competent person.
• To maintain hygienic equipment and report equipment that needs maintenance or is faulty.
• To take responsibility for client safety and hygiene during treatments.

Keeping Salon Furniture Clean

Salon furniture should be non-porous to help make cleaning and disinfecting easier. Beauty couches or chairs where treatments are administered should be disinfected between each use and a fresh piece of couch roll should be applied. If using towels, ensure they have been boiledor washed on a hot cycle beforehand and only even use a towel once before washing it again. 

Most salon chairs are made with PVC or vinyl which breaks down and cracks when alcohol wipes are used to disinfect them, compromising the flat surface and greatly increasing the chance of contamination. Use alcohol-free wipes to avoid this happening.

Chairs and tables in waiting areas should be cleaned and disinfected each day, along with reception desks, nail bars, and hairstyling units.

Cleaning Salon Floors

Stray nails, hair strands, dead skin cells, and powers from products can build up on the floor making it a source for cross-contamination. With your salon door opening and closing and people moving about all day, it’s easy for these light materials to get swept up into the air and inhaled.

Ask staff to sweep as they go, cleaning up after each treatment, and use a liquid detergent diluted in water to mop at the end of each day. Hair salon hygiene rules may include steam cleaning floors in order to lift hair snippings from difficult areas like tile grout.

Cleaning Salon Touchpoints

As part of your C risk assessment you will need to be aware of the touchpoints on your premises in order to regularly disinfect them. Take a journey through your salon and consider all of the objects that staff and customers might touch on a regular basis to add a process to your salon hygiene and infection control procedures :

• Door handles
• Card machines
• Kitchen Equipment

Use a surface disinfectant to spray and wipe these areas or an alcohol wipe to quickly spot clean throughout the day. Considering nail salon hygiene , salons with nail bars should deep clean these areas each day, and carry out thorough cleaning between customers as they are high contact touchpoints.

Salon Equipment Cleaning and Hygiene

The cleaning tools and equipment between uses is of utmost importance and proper protocols of sterilisation should be adhered to. Tools used on one customer can easily transmit bacteria to the next if not cleaned and sterilised well. Tools that are kept together could all become infected easily if one dirty implement is put in storage with them. 

Following treatment, all tools used should either be disposed of or cleaned and disinfected. Equipment that has been in contact with body fluids will need to be cleaned and sterilised before use again.

Download our salon hygiene checklist PDF to keep a record of daily, weekly, and monthly cleaning tasks. Tasks are organised by area and can be ticked off when complete.

Salon Hygiene Products

Your salon hygiene product list should cover all these essentials:

Infection Control:

Personal Hygiene in a Beauty Salon

Why is personal hygiene important in a salon? Trained professionals in the beauty industry will be aware of the high importance of personal presentation, hygiene, and conduct in a salon . As beauticians and stylists move between different areas of the salon they could act as carriers of bacteria and germs.

Using tools and equipment on one customer and making contact with that customer could lead to the transfer of harmful particulates that could not only cause an infection for the employee but be transferred onto another customer or member of staff. 

Personal presentation, hygiene, and conduct in the salon should be carried out with strict hygiene protocols in mind. Each member of staff should be fully trained in the importance of personal hygiene in a salon so they know how to properly conduct themself in a way that minimises the chance of cross-contamination. This includes: 

• Wearing appropriate PPE for the task. For example, wearing disposable gloves and an apron when cleaning the salon at the end of the day, or wearing a face visor and respirator when using fake tan. 
• Taking care to keep uniforms or work clothes clean by wearing disposable aprons where necessary and washing garments regularly on hot cycles.
• Disposing of gloves between treatments before touching anything else and washing hands regularly.

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North Ossetia profile

• Published 17 October

One of Russia's smallest republics, ethnic Ossetians and Russians make up most of the population of North Ossetia.

Rich in resources - including unexploited oil and gas reserves - North Ossetia is the most industrialised and urbanised republic in the North Caucasus. It also has tourism potential.

During the early 21st Century, the republic was affected by the instability afflicting other parts of the region and the spill-over from the conflict in nearby Chechnya.

Read more country profiles , external - Profiles by BBC Monitoring , external

REPUBLIC OF NORTH OSSETIA-ALANIA: FACTS

Capital: Vladikavkaz

Area: 7,987 sq km

Population: 687,000

Languages: Russian, Ossetian

Life expectancy: 68 years (male) 76 (female)

Most media outlets are owned by, or under the influence of, the republic's government. Observers say TV, radio and press news content is dominated by official information.

Press/online

Severnaya Osetiya - owned by Ossetian parliament and government

Osetiya Svobodny Vzglyad (Ossetian Free View) , external - private

Caucasian Knot , external - independent regional news website, in Russian and English

Open Caucasus Media , external - English-language independent regional news website

Television/radio

GTRK Alania , external - state-run

Alania Radio - entertainment-based

Vladikavkaz is one of the most populous cities in the North Caucasus region

Key events in the history of North Ossetia:

Ossetians trace their identity and language back to the Iranian-speaking medieval kingdom of Alania - a fact reflected in the republic's formal name, "Republic of North Ossetia-Alania".

8th Century - Kingdom of Alania founded

9th/10th Century - Adopts Christianity.

1236-1330 - Caucasus region conquered by the Mongols.

17th Century - Under the nominal rule of Safavid Iran.

1722-23 - Russo-Persian War: Russian gains territories in the Caucasus at the expense of Safavid Iran.

1774-1806 - Ossetia is incorporated into the Russian Empire, which founds a military outpost at Vladikavkaz and splits the region into a northern and southern half.

1920s - The territory is part of the USSR's short-lived Soviet Mountain Republic - made up of six districts including Chechnya and Ingushetia.

1936 - North Ossetia becomes an autonomous Soviet republic.

1989-92 - Ossetian-Ingush conflict. Amid the collapse of the Soviet Union, an inter-ethnic conflict in the eastern part of North Ossetia develops into a brief war between local Ingush and Ossetian paramilitary forces. Up to 600 people were killed, and up to 60,000 Ingush were were forced to flee North Ossetia for Ingushetia.

1990s - Thousands of South Ossetians flee from Georgia to North Ossetia amid ethnic tensions and violence. North Ossetia maintains strong ethnic links with the territory.

1994 - North Ossetia changes its name to the Republic of North Ossetia-Alania.

2000s onwards - An Islamist insurgency in North Caucus breaks out between Russia and militants associated with the Caucasus Emirate and, from 2015, Islamic State groups. Incidents are mostly concentrated in the North Caucasus republics of Chechnya, Dagestan, Ingushetia and Kabardino-Balkaria.

2004 - Armed attackers storm a school in the town of Beslan. In the violent end to the siege 330 people are killed; more than half of them children.

Russian President Vladimir Putin says the attackers are terrorists with links to Chechen separatists and funding from al-Qaeda. He accuses them of seeking to unleash violence across the North Caucasus in order to strike at Russia's south.

Ousted Chechen separatist president Aslan Maskhadov - killed just six months later - condemns the seizure of the school but blames Russian policy in Chechnya, describing the attackers as "madmen" seeking to avenge the Chechen people for atrocities carried out by Russians.

2008 - War breaks out in the South Ossetia region of Georgia, just over the border from North Ossetia. Russian forces drive Georgian troops out of the region.

2010 - A bomb blast blamed on Islamist insurgents kills 17 people in the regional capital Vladikavkaz.

2017 - Russia's FSB security service kills four IS militants in a counter-terrorism operation south of Vladikavkaz near the border with Georgia.

The medieval kingdom of Alania profited by controlling a trade route through the Caucasus mountains

Related topics

More on this story.

Russia country profile

• Published 25 March

Karachay-Cherkessia profile

• Published 28 August 2023

Kabardino-Balkaria profile

Ingushetia profile

Chechnya profile

Dagestan profile

• Published 30 October 2023

South Ossetia profile

• Published 25 October

Abkhazia profile

Georgia country profile

• Published 28 October

Related internet links

North Ossetian government