marketing report essay example

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Blog Marketing 15+ Marketing Report Examples with Templates

15+ Marketing Report Examples with Templates

Written by: Jennifer Gaskin Dec 12, 2023

If you’re a modern marketer, you probably live and die by your company’s KPIs, and you can probably talk in detail from memory about your monthly traffic. But communicating that information to others isn’t always so easy, which is why your team needs a stable of marketing report templates.

Learn more about what a marketing report template is, why you need one and why you’re missing the boat if you’re not including engaging visuals in your marketing reports. And when inspiration strikes, use Venngage’s report maker and marketing report templates to create a professional, informative marketing report for your company or agency.

Click to jump ahead:

What is a marketing report, what is the content of a marketing report, marketing report examples for informed decisions, what is the use of a marketing report, how do i write a marketing report, what makes a good marketing report.

A marketing report is a document that analyzes the performance of your marketing strategy or the success of marketing campaigns, and/or makes recommendations regarding potential future campaigns.

A marketing report presents an analysis of all the data gathered from a particular marketing strategy or campaign, measured against a predetermined set of goals and key performance indicators (KPI). From there, you can understand what works and what doesn’t, and learn about ways you can improve future marketing efforts.

It can be a one-pager like this one, which focuses on a company’s website traffic across different devices:

But it can also contain multiple pages, like this marketing report that analyzes the performance of marketing efforts in Q3 as well as next steps for Q4:

As we’ll explore later, there are many types of marketing reports, but most often, these reports include marketing metrics like traffic and engagement rates.

Like many other types of reports companies generate, the content of a marketing report typically extends to facts and data.

In this case, though, the facts and data are most often related to the marketing efforts a company is undertaking. They differ from, say, financial reports, which will typically focus on metrics like sales, expenditures and revenue.

And just as a financial report can be used to gauge the fiscal health of a company, a marketing report can be used to better understand the state of a firm’s marketing efforts and how they’re measured against KPIs, like in the example below:

The most common types of content in a marketing report include:

• Projected outcomes
• Campaign results
• Impressions
• User analysis
• Recommendations

Of course, depending on the type of the report (which we’ll talk about in a second), the content can vary. Here’s an example of a quarterly marketing report that focuses on product sales and strategy:

Marketing reports have a wide range of uses, from keeping tabs on campaigns in nearly real-time to making recommendations about budget and strategy to better understanding users. The best use of a marketing report for your company will depend on what you’re hoping to get out of it.

Here are some good questions to ask before deciding what type of marketing report to use:

• What marketing data do we collect?
• How often do we collect it?
• Who makes our marketing decisions?
• What types of information will inform them best?
• How much time do we have to review reports?

Generally, you can divide marketing reports into two broad types: data-driven and text-driven.

While both types should, of course, have both data and text, the difference is that in data-driven marketing reports, the numbers are the star. Conversely, with text-driven marketing reports, the purpose is analysis or recommendations.

Let’s look a bit closer at the differences:

Data-driven marketing reports

Digital marketing report.

In our internet age, digital marketing accounts for the lion’s share of the average company’s marketing spending. In fact, in 2021, one report found that digital marketing comprised 58 percent of marketing budgets — and it’s expected to grow by another 15 percent in 2022.

This template, based on our analysis of Hubspot data , is an excellent entry point for how your company can better visualize all types of information for your digital marketing report.

We partnered with HubSpot to create this report, containing up-to-date data on marketing trends and insights you all need to know for 2022. Want to see the full report? Download it for free here .

Social media marketing report

For most companies, social media is one of their most important ways to reach consumers. Social media reports can cover broad areas or specific campaign results — or they can do both.

This social media marketing report presents the performance of three different social media channels (Facebook, Instagram, and Twitter) for a marketing campaign called “Make Someone Smile”:

If you want some more inspiration, here’s another social media report template for the same campaign. This particular one focuses on the planning phase of the campaign, as it talks about the objectives, the target audience, as well as the actual strategy:

You can certainly use both templates to plan and report on the performance of your social media marketing campaigns!

Monthly marketing report

Marketing isn’t a one-time, set-it-and-forget-it prospect, so having several templates on hand that can help your company track metrics in close to real-time is important.

Consider using a monthly marketing report template like this one, which is ideal for companies that need to get better insight into their user base.

Email marketing report

Email continues to be a critical channel for marketers, and email marketing reports are a necessity for modern teams. Given the plethora of metrics related to email marketing , it’s even more important for these types of marketing reports to be straightforward and simple to understand. Lots of email marketing tools like  HubSpot  or Mailchimp will come with built in marketing reports included in their platform.

Weekly marketing report

While this template was created for a sales team, it’s perfectly applicable on the marketing side of operations as well. Using this type of template for your marketing team is an excellent way to make sure your colleagues (and executives) take note of important metrics as they occur.

SEO marketing report

Search engine optimization is one of the services most commonly offered by marketing agencies, teams and departments, so being able to chart things like organic traffic and engagement with charts like those in this report is crucial.

Did you know we did a survey about the role of visuals in content marketing? Check out the results of the survey here.

Marketing KPIs report

As they say in sports, stats don’t lie, and marketing teams often live and die by KPIs. Use a template like this to visualize how your campaigns are going on various channels and how well you are engaging with users.

Marketing statistics

In addition to keeping tabs on how successful your company is in marketing itself on a weekly or monthly basis, the concept of marketing itself can be the subject of a marketing report, such as in this example, which shares a series of marketing statistics.

Text-driven marketing reports

Marketing research report.

When your marketing report doesn’t need to focus on rapidly changing metrics, consider a template like this one that will allow you to dig into the WHY of your numbers, telling data-driven stories that can help your company’s decision-makers chart the best course for the company.

Learn more about using data to tell a story about your brand .

Marketing analytics report

Marketing analytics reports can be in-depth, as the previous example, or they can be short and sweet, sharing a few key metrics but focusing largely on taking the reader through the information with well-placed analysis.

Marketing strategies report

Whether you’re a consultant or an internal worker, marketing strategies reports can help you explain why you think a certain strategy or tactic is best. Use this template to sell your services or sell your higher-ups on a bigger budget or emergence into a new channel.

Marketing agency report

Marketing agency reports can also help your company establish its thought leadership in your space. Take a page from this template and forecast trends in your field or make a policy recommendation by creating a whitepaper.

Team marketing report

Use this project status template as a team marketing report to keep your department on track. Particularly if your marketing team is remote, ensuring everyone is working toward the same goal on the correct pace is critical. If you’re launching a new campaign, a template like this can help everyone visualize what’s to come.

Some marketing reports will be almost entirely data, meaning you won’t have to write much at all. Others can be very heavy on text, including analysis and recommendations.

A good rule of thumb, though, even if your marketing report does rely heavily on data is to make sure that each chart or table is clearly explained with a small header, usually above the chart. Here’s an example of how that looks:

Depending on its purpose, you could also provide more analysis or key takeaways within the body of your marketing report:

The easiest way would be to choose the type of marketing reports you want to create, pick a template of that type and edit using the existing content! If you want to make your marketing report reflect your brand, you can add your brand colors and logos using Autobrand:

And apply all branding elements to the report using My Brand Kit :

Regardless of whether it’s data-driven or text-driven, a good marketing report should tell you something you didn’t already know. In the context of a company or marketing team, that means providing insight about your marketing campaigns.

For example, if you’re creating a marketing report for your colleagues, they may already know that a certain social media channel is your most successful, so simply reporting those numbers may not do much good. A truly useful marketing report will help them make mental connections. That could mean showing that the previously mentioned channel has had a certain number of weeks of growth or decline, or some other useful insight.

Wisely using visuals can help in this effort. That’s because the human brain processes things like charts and graphs more quickly and more effectively than text.

This marketing report about user demographics, for example, can give readers information in the blink of an eye that they would need to read paragraphs of content to understand.

And even if they understood it intellectually, visualizing data can make information more memorable, and in the context of a fast-paced marketing department, making information sticky is critical. Related: 20 Professional Report Cover Page Examples & Templates [100% Customizable]

In summary: Marketing reports can tell you where your company sits in the minds of consumers — and where you need to go.

There’s no shortage of marketing data generated by the average company over the course of a day. In fact, in the time it’s taken you to read this post, your KPIs have probably changed a little bit. Harness the power of data visualization and analysis to enable better decision-making in your company.

You can easily create a marketing report using Venngage’s easy-to-edit templates . It’s free to get started.

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17 Marketing Report Examples with Free Dashboards Templates

Table of contents

To see what Databox can do for you, including how it helps you track and visualize your performance data in real-time, check out our home page. Click here .

On average, companies with fewer than 49 employees have three staff members on their marketing team .

Organizations with more than 5,000 employees typically have a 45-strong marketing team.

What do they both have in common? Both small and large marketing teams need to package and communicate performance on a regular basis to:

• Stakeholders
• CEOs or Founders
• Direct reports
• and more…

According to Databox’s state of business reporting , almost half of the companies report on their marketing performance at least once a week, which makes marketing one of the most frequently reported operations. This abundance of reports can be overwhelming. So, how do you create a marketing report that people actually want to read?

We asked 19 marketers from a range of industries to share how they format their reports–some sharing screenshots of what their reports actually look like. This guide shares their answers.

* Editor’s note : Want a better way to create marketing reports your team wants to look at? Instead of fiddling around with Excel formulas and formatting, browse our range of dashboards . They’re all totally customizable for you to add your most important KPIs in one place:

1. Social Media Overview

The Capitol Tech Solutions team says their social media reports are formatted differently than our SEO reports, as Kevin Olson explains: “The first page of the report is an overview.”

“The overview breaks down performance by ad, ad group, key demographics, key events, and locations (if we are geo-targeting several different specific locations).”

“The pages following that one change based on what the client wants to see in the report.”

2. Business Efficiency by Segment

Hexe Data ‘s Krzysztof Surowiecki says: “I share with my clients the report showing business efficiency broke down into key segments. Individual segments resulting from the type of business, but also the general ones like source/medium, age, etc.”

“What also may be interesting is to show trends in long-term reports and projected future trends. The thought behind this is that the client has a history rating, and prediction allows them to make decisions today in the context of the development of their business.”

3. SEO and AdWords Conversions

Brendan Tully says: “At the start of 2019, [ The Search Engine Shop ] changed all our SEO and Adwords PPC reports to report conversions (calls, form inquiries and $$ through checkout) first and really make them the focus of the report.”

“At the same time, we moved many from monthly to weekly reporting. The focus on rankings and traffic is short-sighted for most businesses because what they actually want is conversions.”

“By focussing on conversions first we move the conversion from fairly meaningless “why don’t I rank higher for” so a much more commercially focussed conversion about leads, inquiries, sales and cost of acquisition,” Tully continues.

“Reporting weekly gives us a short enough time scale so we can adapt as necessary while also eliminating the day to day variance that’s typical with search traffic.”

In fact, Tully’s team isn’t using the standard timeline for reporting.

Over half of the companies we surveyed said they report on marketing performance monthly:

…Yet 64% of marketing teams say their bosses, clients, and stakeholders are more supportive when they receive performance reports on a weekly basis:

Similarly, Colby Hager’s team at Capstone Homebuyers adds: “One of the most important reports I share with my team is the conversion percentage related to search terms for pay per click (PPC) marketing.”

“This helps us understand which search terms tend to convert at a higher rate so we can properly allocate our budget on the right search phrases. It also informs us of any content updates needed on our website to reflect language being used in search terms that leads to higher rates of conversion.”

4. Google Ads Report

“One marketing report example that I share with my team and the client is the Google Ads report because we utilize Google Ads heavily,” says ClearPivot ‘s Karoline Kujawa.

“You can pull up this report in Google Ads itself or an integrated marketing system; for example HubSpot or Databox. That is what we use.”

“HubSpot integrates with Google Ads to pull a nice, detailed report that also indicates the recent form conversions from each campaign. That is the best part about HubSpot reporting that regular Google Ads can’t account for.”

Kujawa adds: “My clients tend to really like this report a lot because it allows us to analyze which campaign is driving the most sales qualified leads. It also allows us to determine ROI feedback.”

Bryan Ng of Bryan Digital also creates reports for Google Ads campaigns because “knowing when the Google Ads are being clicked gives my outdoor sales team a better idea of when to visit customers.”

“Knowing what devices are being used to click is equally important too. For example, if a click is from a computer, I can safely derive that this person is at his office.”

5. Ahrefs Dashboards

Ahrefs is an SEO tool used by thousands of marketers.

Maik Klijn says the team at VPN-Check use Ahrefs’ main dashboard because it “is a perfect way to find out what your rankings are in Google and what marketing [tasks] you must do to get a good blog content.”

Related : Here’s How to Use Ahrefs for SEO (According to 97 Marketers)

6. Weekly Lead Generation Report

“Every Friday at 5:00 pm we post a marketing report that shows the number of leads generated that week,” writes Jeremy Cross of Team Building Boston .

“This report is meant to show our marketing and sales team members where we are at, without taking a lot of time or analysis. If the number is higher than average or expected then we investigate why and see if we can make further improvements.”

Cross continues: “We have a similar process for lower than expected weeks for leads. The report itself is automatically generated by Zapier and posted to Slack, so it doesn’t require any additional time or effort to prepare.” Use this  marketing automation dashboard  to gain valuable insights about the number of leads generated from your marketing campaigns.

7. Custom Dimensions for Content Effectivenes

Jon Blumenfeld says that Nexthink “has a very large number of resources on our website.”

“These resources are categorized in our CMS in a variety of ways such as lifecycle stage, job role, etc. but one of the most important facets is the type.”

“We desired to know if there were certain types of content that were performing better than others at the top of the funnel, and to do this we set up a custom dimension in Google Analytics to track the types of content we have on the website.”

“On top of this, we implemented a custom metric to measure form fills across the website and used this custom metric in conjunction with the built-in page views metric to create a calculated metric for conversion rate,” Blumenfeld adds.

“We discovered very quickly that certain resources had a much higher volume of form fills as well as a much higher conversion rate.”

PRO TIP: How Well Are Your Marketing KPIs Performing?

Like most marketers and marketing managers, you want to know how well your efforts are translating into results each month. How much traffic and new contact conversions do you get? How many new contacts do you get from organic sessions? How are your email campaigns performing? How well are your landing pages converting? You might have to scramble to put all of this together in a single report, but now you can have it all at your fingertips in a single Databox dashboard.

Our Marketing Overview Dashboard includes data from Google Analytics 4 and HubSpot Marketing with key performance metrics like:

• Sessions . The number of sessions can tell you how many times people are returning to your website. Obviously, the higher the better.
• New Contacts from Sessions . How well is your campaign driving new contacts and customers?
• Marketing Performance KPIs . Tracking the number of MQLs, SQLs, New Contacts and similar will help you identify how your marketing efforts contribute to sales.
• Email Performance . Measure the success of your email campaigns from HubSpot. Keep an eye on your most important email marketing metrics such as number of sent emails, number of opened emails, open rate, email click-through rate, and more.
• Blog Posts and Landing Pages . How many people have viewed your blog recently? How well are your landing pages performing?

Now you can benefit from the experience of our Google Analytics and HubSpot Marketing experts, who have put together a plug-and-play Databox template that contains all the essential metrics for monitoring your leads. It’s simple to implement and start using as a standalone dashboard or in marketing reports, and best of all, it’s free!

You can easily set it up in just a few clicks – no coding required.

To set up the dashboard, follow these 3 simple steps:

Step 1: Get the template 

Step 2: Connect your HubSpot and Google Analytics 4 accounts with Databox. 

Step 3: Watch your dashboard populate in seconds.

8. Pillar and Cluster Content Performance

William Avila says that “every month, [ Rizen Inbound ] take time to show our clients how well their content is performing – paying particular attention to topic clusters.”

“We take pride in building comprehensive guides for audiences to enjoy, and showing clients how their content is working together to grow their brand is so important. Content efforts should build leads and build higher customer conversion rates. Share that good news!”

Related : The Topic Cluster Content Strategy Explained by Visiting a Casino

9. Organic Search Positions

According to Avinash Chandra, BrandLoom “always shares a report on organic search position with our client and this format is easy to understand and it summarizes very well all the relevant statistics related to the search result.”

Here’s what that looks like:

10. Case Study-Style Report

Marketing reports don’t have to be in the standard chart format we typically see.

“One example of a marketing report that we share with our clients is our results in the form of case studies,” Amy Hernandez of electrIQ marketing says.

“We find it most effective to put all our gathered information from a past project into a concise study that highlights that campaign’s goal, our approach and the results that came from our work.”

11. Marketing Funnel Report

Ilia Markov reports that ChartMogul “organize the report around our marketing funnel — readers, (email) subscribers, free trials, paying customers.”

“At each, we have a metric (and a way to measure that — either through GA or our product) and include that in the report that gets shared on our Slack channel each month.”

Related : Want More Signups? Track & Optimize Your Sales Funnel Like This Instead

12. Daily and Weekly Goal Performance

“While simple in nature, we send this report to a client on a daily basis,” writes MashMetrics ‘ Thomas Bosilevac.

Bosilevac continues: “Viewing yesterday, this week, and last week lets us see if our growth (or not!) is due to seasonality, part of a longer trend, or simply because we nailed a campaign! We can also view the conversion and total trend through the last year.)

13. ROI Calculations

It’s crucial to make sure that your marketing strategies generate more revenue than the budget you spend on them.

Our data shows that almost a third of marketers pull data from between six and 10 different sources to create their reports:

However, Greg Chapman of Empower Business Solutions has a unique approach to calculating return on investment: “When analyzing marketing campaigns, businesses often don’t include all costs associated with a sale.”

“In particular, internal costs both for marketing and different sales pipeline stages are neglected. This tool determines the total marketing cost per lead and total cost per sale in such a way that different campaigns can be compared and decisions made about their effectiveness.”

Databox Dashboards

14. overall social media metrics.

According to Dylan Zsigray, “nearly all of [ Kiwi Creative ‘s] clients use social media and track applicable data from each platform.”

“Within Databox, we create comprehensive Databoards for each platform so that clients can get relevant stats each month.”

“However, knowing that many executive leaders wish to have over-arching data for social media strategy, we also create an aggregate Databoard, where we add calculated metrics for similar stats from each platform.”

“For example, to track total engagements we add together likes, comments, shares, retweets, favorites, etc. from the respective platform. For those who wish to have high-level information to share, our aggregate Databoard provides this.”

15. Social Media Performance Report

“After testing a number of different analytics packages, we chose a marketing dashboard software like Databox because it is the only tool that allows us to combine data from Instagram with data from Google Analytics in one super easy-to-use and beautiful looking design that we can automatically send every week to our client and account team,” writes Steve Yanor of Sky Alphabet Social Media .

“Clients want to see the reports and they want to see progress, but they may be interested in only two or three KPIs among the hundreds that we actually track in our marketing dashboard .”

“In the example here, we’re showing monthly progress (last 30 days) of website impressions driven by an Instagram campaign, and we display a range of metrics about Instagram and how it impacts website visits.”

Yanor continues: “With this particular client, they were not using Instagram before so we wanted to highlight what a huge impact it was having on their web traffic and that Instagram generates offline search.”

“We do not know the exact reason for this but we suspect that people who do not want to leave Instagram at the moment, may return later and use a search to find what they saw during the campaign.”

“In this particular example, we were running a multi-image carousel showing before and after shots of various renovations concentrated in a geographic area. We were changing up the creative every week so that we would be hitting our targets with different visuals.”

“In the bottom left corner we like to track the top posts by engagement so that we are always focused on creating winning Instagram posts,” Yanor adds.

16. Video Marketing Success Reports

Nextiny also use Databox to create reports: “We include the typical metrics to make sure things are moving in the right direction, these include: video plays, play rate, engagement, CTR, etc,” says Gabriel Marguglio.

We also include “Total hours Watched” from website video views (Wistia) and Youtube video views. Total hours watched is a very important metric when thinking about brand affinity. Brand affinity grows with the amount of time that people spend engaging with your brand.”

Marguglio adds: “Another metric we like to include is the comparison between closing rates from leads to customers that haven’t watched video to the ones that made video part of their journey. This last metric shows the overall impact of video.”

17. Organic SEO Report Example

“One marketing report we share with clients on a monthly basis is our organic SEO report,” says SyncShow ‘s Cassie Simoniello.

“This report is a Databox widget that we built to showcase organic metrics from Google Analytics, SEMrush and Google Search Console.”

“Metrics we track within the organic report include organic sessions, top keywords by position, site audit score, domain rating and top organic landing pages by sessions.”

Simonello adds: “This widget gives us helpful insights into how our SEO efforts are playing out month-by-month. This report also touches on the most important aspects of SEO include on-site, off-site and technical.”

Final Thoughts

Hopefully, these marketing report examples prove that there’s more to reporting than confusing Excel formulas.

Whether you’re using a dashboard reporting tool or creating your own reports from scratch, make sure your reports don’t flop by including your most important marketing metrics.

Here are some round-up posts to help you determine those, by channel:

• 22 content marketing metrics
• 14 website engagement KPIs
• 20+ email marketing metrics
• 10 influencer marketing KPIs
• 24 social media metrics
• Databox Benchmarks
• Future Value Calculator
• ROI Calculator
• Return On Ads Calculator
• Percentage Growth Rate Calculator
• Report Automation
• Client Reporting
• What is a KPI?
• Google Sheets KPIs
• Sales Analysis Report
• Shopify Reports
• Data Analysis Report
• Google Sheets Dashboard
• Best Dashboard Examples
• Analysing Data
• Marketing Agency KPIs
• Automate Agency Google Ads Report
• Marketing Research Report
• Social Media Dashboard Examples
• Ecom Dashboard Examples

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• 7 Marketing Report Examples

7 Marketing Report Examples & Templates

You know that  marketing reporting  is essential to your marketing efforts: it tells you whether your marketing campaigns are performing well or your marketing strategy needs refinement. But you also don't want to spend all your time analyzing your marketing channels' performance. 

That's where a good reporting tool with clear and automated marketing reports comes in.

See this report example with your own data

Here's everything you need to know about marketing reports, including how to create one and seven types of marketing report examples . 

• What is a marketing report?
• Why do you need a marketing report?
• How often should you create a marketing report?

How to present your clients' marketing data

• What marketing report templates should you use?
• 1. General marketing report example
• 2. SEO marketing report example
• 3. PPC marketing report example
• 4. Social media marketing report example

5. Display advertising campaign marketing report example

• 6. Ecommerce marketing report example
• 7. Email marketing report example

What is a   marketing report?

A marketing report is a comprehensive analysis presented in real time through data visualization . It details the performance of various marketing channels to inform and help the marketing team, clients, and stakeholders make data-driven decisions.

Importantly, it lets you quickly and easily monitor your marketing performance across all your marketing channels and tells you where your digital marketing efforts are a success and where they might need to be optimized. 

Why do you need a   marketing report?

As a marketer, you want easy access to data on your key marketing metrics. A digital marketing report gives you all your marketing data, constantly tracked. You can use a Google Analytics report , a social media report , or all of these simultaneously. 

You can include  KPIs  (key performance indicators) and data sets from all the top marketing channels, from Google Analytics to social media, email marketing to paid search, and more! There are many key metrics, and selecting the right ones can be tricky.

Luckily, automated marketing performance reports come with preset KPIs to get you started, and if you decide to track different metrics, you can do that: they're fully customizable .

How often should you create a   marketing report?

We usually recommend creating reports on a monthly basis. While creating daily or weekly marketing reports can be helpful for you, the marketer and your clients may get overwhelmed by the sheer number of reports and start ignoring them—not what you want. 

Monthly marketing reports allow you to gather enough data to see how changes have affected marketing results while ensuring that underperforming campaigns don't run too long. The best part is that whether you create a daily, weekly, or monthly report with a reporting tool such as Dashthis , you only have to create your report once, and your data will automatically be updated daily.

Giving your clients a clear and concise marketing dashboard is essential: it keeps them informed about the marketing efforts undertaken and, importantly, tells them whether they're getting a good return on investment on their marketing budget. 

Here are some tips for creating a good marketing report:

• Use visuals   - charts and graphs are much better than a written paragraph of statistics. 
• Include results upfront   - this is ultimately what clients are interested in and this should be page one of your report. Also include notes and explanations for why things happened the way they did so that your clients have a full understanding of the   marketing campaigns' performance.
• Don't bury bad results   - instead, include them upfront, explain what happened and what you're going to do about it. Clients will appreciate the honesty.
• Keep it concise   - if you have a lot of material to cover that's fine but try to keep it short and snappy
• Use section headers   - this makes it clear what you're talking about and makes your report easier to follow
• Incorporating multiple data sources helps you understand what's working and what's not. This allows you to make better, more informed decisions that match your business goals.

What   marketing report templates   should you use?

Our monthly marketing report templates are designed to save you time regarding marketing reporting. They're preloaded with the most relevant KPIs and fully customizable so you can change them according to your or your client's requirements. 

Here are 7 of our most popular   marketing report templates:

1. General marketing   report example

This tremendous template will give you an overview of all your marketing activities. From content marketing to e-commerce analytics to search engine optimization, your marketing or sales team will have the critical data at their fingertips.

Remember that this report is an overview; if you want to examine the stats, check out the other templates below.

Some KPIs we recommend including are:

• Bounce rate
• Campaign performance
• Channel performance by traffic source (website traffic, organic traffic, paid traffic, referral traffic)
• Conversion rate
• Goal completions

Use this report with your own data !

2. SEO   marketing   report example

SEO is a key part of any long-term digital marketing strategy. You probably already use Google Analytics dashboards , but this report will help keep you and your clients informed about how your SEO efforts are performing.  

Key KPIs you should think about including in your  SEO report  include:

• Organic sessions
• Organic conversions
• Organic landing pages
• Keyword rankings

3. PPC   marketing   report example

The good thing about PPC is that the return on investment is easy to track. It's also a good strategy for driving conversions - but only if results are monitored and optimized.

Our PPC report supports Google Ads, Facebook Ads, Bing Ads, SEMRush, and more!

A good  PPC marketing report  will include stats on:

• Number of leads
• Clicks and costs
• Conversions
• Ad performance

We also recommend organizing your data by channel to get a breakdown of how each one is performing.

4. Social media marketing   report example

There are two aspects to  social media marketing : paid (like Facebook Ads) and organic (content marketing, for example). The most popular social media channels you're probably using for campaigns are Facebook, TikTok, Twitter, Instagram, YouTube, and LinkedIn, and you'll want to include all the ones you're currently using in your report. 

Key KPIs that should be in your report are:

• Demographics of the target audience
• Likes and followers
• Impressions and reach
• Engagement rate
• Top performing posts

As with PPC marketing, the data in the report should be organized by social media platform for a clearer overview.

Bring all your advertising campaigns into one marketing report for a complete view of their performance with our  display advertising campaign marketing report .

Whether using Facebook Ads or Google AdWords, this report should include all your display ad channels. 

Your data should be organized by campaign and you should track the following KPIs for each campaign:

• Cost and cost per click
• Click-through rate (CTR)
• Impressions

6. Ecommerce   marketing   report example

As your products and services evolve and change, so should your e-commerce marketing strategy. Our e-commerce marketing report includes all the main KPIs you'll want to track to ensure you get the best possible results from your e-commerce marketing efforts. 

Ecommerce marketing involves several marketing channels, from Google Analytics to social media, so there's no shortage of important metrics to track.

• Transactions
• Pages per session
• Average order value

7. Email marketing   report example

Email marketing is a great way to get your products and services in front of people—they go straight into their inboxes. But you can't just fire out emails and hope for the best.

You've got to track how the campaigns are performing and how changes in content ultimately affect your bottom line.

That's where our  email marketing report  comes in.

KPIs   your report should include are:

• Number of emails sent
• Unique open rate
• Overall campaign performance

Fundamentally, you want to track how many people opened your email and converted.

Use this report with your own data

Marketing reports   built for marketers

DashThis has a bunch of other report templates that cover pretty well every aspect of digital marketing. All of them make reporting on marketing campaigns quicker and easier: DashThis fetches the data automatically, so you don't have to manually enter data into Word or Excel to generate different types of reports for your clients.

It's also full of functionalities and intuitive; reports can be created by dragging and dropping the widgets you want to display. Once you're happy with the report, it can be automatically delivered to whoever needs to see it. 

Marketing analytics made easy! How fun is that? 

Ready to save some time? Try out DashThis free for 15 days.

DashThis is the power behind thousands of reporting dashboards created by and delivered for agencies and digital marketers every month. 

Try our report templates with your own data today!

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Marketing Report Essays

Marketing report: mobile phone industry analysis, marketing report on hitched marketing co., marketing report: bunnings, popular essay topics.

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• Why I Want to Be a Nurse
• Send us an e-mail

Marketing Reporting Examples: How to Build and Analyze Marketing Reports

Run marketing reports that better inform your decisions, bolster your marketing resources, and help your organization grow better.

MONTHLY MARKETING REPORTING TEMPLATES

Excel, PowerPoint, and Google Drive Templates to Make Your Monthly Reporting Faster and Easier

Published: 11/03/23

As a marketer, I make crucial daily decisions that can impact the company I work for. Using my best judgment, I track important metrics like traffic, leads, and customers — and I provide a marketing report to back up my decisions.

While the above metrics are crucial to my marketing funnel and flywheel , a marketing report helps me further explore my findings and properly analyze the data to make the best decisions I can for my team and company.

Marketing reports aren‘t just vital for my work, they’re key to any marketer looking to do what‘s right for their organization. In this article, we’ll explore what a marketing report is and how to build one, and we'll spotlight some examples.

Marketing Reporting

Marketing reporting examples, how to create a marketing report, create your marketing report today.

Marketing reporting is the process of gathering and analyzing marketing metrics to inform future marketing decisions, strategies, and performance. Marketing reports uncover meaningful, actionable data that help you draw important conclusions and meet organization-wide goals.

Marketing reports vary depending on what data you’re reviewing and the purpose of each report. They can assess where your traffic and leads are coming from, what content they interacted with, if and when they converted, and how long it took to become a customer.

Take our free, 20-minute HubSpot Academy course on marketing reporting to measure success and optimize your efforts.

To reiterate: Marketing reports inform decisions .

You wouldn’t run a marketing report to review data performance or check on an ongoing goal — for these purposes, you’d glance at your marketing dashboards.

Look at it this way. Compiling a marketing report for knowledge’s sake is synonymous with scheduling a meeting to review a project. Who wants to attend a 30-minute session to review what could've been shared via email? Not me.

The same goes for marketing reporting. Reports should help you decide or come to an important conclusion — similar to how a meeting would help your team deliberate about a project or choose between project resources.

In short, marketing reporting is a precious process if used and crafted correctly.

Marketing Reporting Templates

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There are hundreds of reports that you can run to dig into your marketing efforts. At this point, however, you’re likely asking, “Where should I start?“ and ”What are those basic marketing reports I can run to get more comfortable with all the data I’ve been tracking?”.

We’ve pulled together these five marketing reporting examples to get started.

You will need some marketing software (like HubSpot Marketing Hub) to do this. You should also ensure your software allows you to export the data from your software and manipulate it in Excel using pivot tables and other functions.

This free guide and video will teach you how to create an Excel graph, make pivot tables, and use VLOOKUPS and IF functions.

Since we use HubSpot for our reporting needs, I'll show you how to compile these reports using the Marketing Hub tool. (The data below is sample data only and does not represent actual HubSpot marketing data.)

1. Multi-Touch Revenue Marketing Report

As a marketer, you’re a big part of your company’s growth. But unless you can directly tie your impact to revenue, you’ll be forever underappreciated and under-resourced. Multi-touch revenue attribution connects closed gain to every marketing interaction — from the first page view to the final nurturing email.

That way, marketers get the credit they deserve, and marketing execs make more innovative investments rooted in business value instead of vanity metrics. As a bonus, multi-touch revenue attribution can help you stay aligned with your sales team.

HubSpot customers can create multi-touch attribution reports quickly; HubSpot’s attribution tool is built for real people, not data scientists. (It also connects every customer interaction to revenue automatically.)

Navigate to your dashboard and click Add Report > Attribution Report . Select from the set of pre-baked best-practice templates, or create your own custom report.

How to Analyze Revenue Reporting

To analyze revenue reporting, determine what’s working and double down on it. Look at the revenue results from different channels and see where you most succeeded. Use this information to decide what marketing efforts to invest in moving forward.

For example, if you notice that your Facebook campaigns drove a ton of revenue, run more Facebook campaigns!

Multi-touch attribution reports should be run monthly to understand the broader business impact of your marketing channels. While revenue is necessary, you should dig into some of your other metrics for a more complete picture.

2. Channel-Specific Traffic Marketing Report

Understanding where your traffic comes from will help you make strategic decisions as you invest in different marketing channels. You should invest more resources if you see strong performance from one source.

On the other hand, you can invest in some of the weaker channels to get them on pace with some of your other channels. Whatever you decide, source data will help you figure that out.

HubSpot customers can use the Traffic Analytics report (under Reports > Analytics tools in your navigation) to break down traffic by source.

Want to get an even deeper understanding of your traffic patterns? Break down your traffic by geography. (Example: Which sources bring in the most traffic in Brazil?) You can also examine subsets of your website (like your blog vs. your product pages).

4. Put your most valuable data first.

Long marketing reports are acceptable as long as all the data you include is valuable and helpful for whatever decision you or your team need to make. However, you should place the most impactful data first so your audience can stop reading once they decide.

Nobody wants to read an entire report only to utilize the final page.

5. Visualize your data as much as possible.

When possible, include visual data in your marketing reports . Not only does this help your reports pack a more significant punch with your coworkers and executives, but it trims down the time and effort needed to digest your data.

To do this, include charts from Excel or screenshots from your reporting tools (like HubSpot Marketing Hub ). You can also use heat maps if you’re reporting on website performance.

Marketing reporting is a vital part of your marketing efforts and the growth of your business. By understanding how efficient and effective your marketing is, you can better allocate time, resources, and money — and make well-informed decisions.

Start with these marketing reporting examples and expand your reporting as you utilize more data.

Editor's note: This post was originally published in April 2014 and has been updated for comprehensiveness.

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How to Write a Report - Tips and Sample

What is a Report

A report is a written document that presents findings from an investigation, project, or study. It analyzes specific issues or data in detail. This type of writing is common in sciences, social sciences, and business, making it a valuable skill across different fields. Reports have a clear purpose and target audience. Like all academic writing, they emphasize clarity and brevity. Before starting, understand any guidelines in your brief and use headings to organize your report effectively.

Key parts of a report typically include:

• Detailed summaries of events or activities
• Analysis of their impact
• Evaluation of facts and data
• Predictions for future developments
• Recommendations for next steps

Reports differ from essays. While both use factual information, essays include personal opinions and arguments. Reports focus on facts, with interpretations mainly in the conclusion. They are highly structured, often with tables of contents, headings, and subheadings, which help readers quickly locate information. Essays, in contrast, are usually read straight through without needing to jump between sections.

Jobs that Use Written Reports

Many professions rely on written reports to communicate findings, make decisions, and guide future actions. Some of these jobs include:

• Scientists and Researchers : They use reports to document experiments, present research findings, and analyze data. These reports are crucial for advancing knowledge in their fields.
• Healthcare Professionals : Doctors, nurses, and medical researchers write reports to track patient progress, document clinical trials, and share medical research results.
• Business Analysts and Managers : They create reports to analyze market trends, assess financial performance, and propose business strategies. These reports help companies make informed decisions.
• Engineers and Technicians : Reports are used to document project progress, troubleshoot problems, and provide technical evaluations. They are essential for ensuring projects stay on track and meet specifications.
• Law Enforcement and Legal Professionals : Police officers, detectives, and lawyers write reports to document incidents, investigations, and legal proceedings. These reports are vital for building cases and ensuring justice.
• Academics and Educators : Professors, teachers, and educational researchers write reports to present research findings, assess educational methods, and evaluate student performance.
• Environmental Scientists and Conservationists : They use reports to document environmental studies, assess the impact of human activities on ecosystems, and propose conservation strategies.
• Journalists and Writers : They create investigative reports, feature stories, and analysis pieces to inform the public about current events, trends, and important issues.
• Government Officials and Policy Makers : They write reports to analyze policy impacts, assess program effectiveness, and provide recommendations for legislative actions.
• Financial Advisors and Accountants : Reports are used to analyze financial data, evaluate investment options, and provide clients with detailed financial assessments and plans.

Writing Reports Are Not Your Thing?

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Guide on How to Write a Report

Writing a report can seem challenging, but with clear steps, it becomes manageable. This section will simplify the process, helping you create well-structured and informative reports. Whether you need to write for work, school, or personal projects, following this guide will ensure your report is effective and easy to read. Let's start by breaking down the essential parts and understanding the purpose of each section.

If you want to save time, you can always buy essays online .

Understand the Brief 

Before you begin writing your report, you must first understand the brief. This step ensures that you know exactly what is required and expected. Here's how to do it:

• Read the Brief Carefully: Make sure you read the assignment or project brief thoroughly. Look for key details such as the purpose of the report, the target audience, and any specific requirements or guidelines.
• Identify the Main Objectives: Determine what the report aims to achieve. Is it to inform, analyze, recommend, or persuade? Knowing the objective helps shape your content and approach.
• Clarify Doubts: If anything is unclear, don't hesitate to ask for clarification. It's better to ask questions upfront than to guess and risk misunderstanding the task.
• Take Notes: Jot down important points from the brief. Highlight deadlines, required sections, and any specific data or information you need to include

Gather Information

Not every piece of information will fit in your report, so choose the ones that directly relate to your topic and support your main points. Finding all the information needed for your report will involve talking to people, reading articles and books, or looking at data like charts and graphs.

Once you have everything, take a moment to organize it. Is there information about the background, the main points, or any conclusions? Think of categories to group similar things together.

Meanwhile, If you want to further advance your writing skills, read our article about how to write a cover letter for essay .

Organize and Analyze Material 

Now that you've sorted your information pieces, it's time to see how they fit together.  Look for patterns and relationships between the information. Do some pieces contradict each other? Are there different perspectives on the same topic?

Once you see connections, group related pieces together. Think of headings or labels for each group that capture the main idea of that section. This will be the framework for your report's structure.

It is also important to not just describe the information but dig deeper. What does it all mean? Are there trends or underlying causes you can identify? Use your analysis to support your report's arguments or conclusions.

Write the First Draft

Now that you've gathered and organized your information, it's time to build your report. This is where you write your first draft. Start with a strong foundation:

• Grab your reader's attention and introduce the topic of your report. Briefly explain what you'll be covering and why it's important.
• In the body section, use organized information to build your case. Each paragraph should focus on one main point and use evidence from your research (facts, figures, quotes) to support it. 
• Some reports may benefit from additional sections like a methodology (how you gathered information) or a limitations section (acknowledging any constraints of your study). Review your report's purpose and see if these sections are necessary.

This is a first draft, so focus on getting your ideas down on paper. Don't get bogged down in perfect grammar or style – you can polish that later. Just make sure you write in a clear way and use everyday language your target audience can understand. Don't be afraid to write freely and rearrange sections later. It's easier to work with a complete draft than a collection of disconnected thoughts.

Review and Redraft

Congratulations, you've conquered the first draft! Now comes the crucial stage of reviewing, editing, and redrafting. This is where you transform your rough draft into a polished and professional report.

Put your report aside for a day or two. This allows you to come back with fresh eyes and a more objective perspective. After, read your report aloud. Does it make sense? Does it flow smoothly from one point to the next? Are there any confusing sections that need clarification?

To edit with a keen eye, follow these tips:

• Grammar and mechanics: This is where you hunt down typos, grammatical errors, and punctuation mistakes. Use a spellchecker, but don't rely solely on it. 
• Sentence structure and style: Can you improve the flow of your sentences? Are they concise and easy to understand? Avoid jargon and overly complex sentence structures.
• Strengthen your arguments: Review your evidence. Does it adequately support your claims?  Are there any gaps that need to be filled?
• Conciseness is key: Look for opportunities to tighten your writing without sacrificing clarity.  Eliminate unnecessary words and redundancy.
• Tailoring your tone: Is your report written in an appropriate tone for your audience? You might need to adjust the formality depending on whether you're writing for a manager, a client, or a scientific journal.

Report Structure Checklist 

Report Types

There are different types of report papers. Even though they are very formal, academic reports are only one of many people will come across in their lifetime. Some reports concentrate on the annual performance of a company, some on a project's progress, and others on scientific findings.

Academic Reports

An academic report represents supported data and information about a particular subject. This could be a historical event, a book, or a scientific finding. The credibility of such academic writing is very important as it, in the future, could be used as a backup for dissertations, essays, and other academic work.

Students are often assigned to write reports to test their understanding of a topic. They also provide evidence of the student's ability to critically analyze and synthesize information. It also demonstrates the student's writing skills and ability to simply convey complex findings and ideas.

Project Reports

Every project has numerous stakeholders who like to keep an eye on how things are going. This can be challenging if the number of people who need to be kept in the loop is high. One way to ensure everyone is updated and on the same page is periodic project reports.

Project managers are often assigned to make a report for people that affect the project's fate. It is a detailed document that summarizes the work done during the project and the work that needs to be completed. It informs about deadlines and helps form coherent expectations. Previous reports can be used as a reference point as the project progresses.

Sales Reports

Sales reports are excellent ways to keep your team updated on your sales strategies. It provides significant information to stakeholders, including managers, investors, and executives, so they can make informed decisions about the direction of their business.

A sales report usually provides information about a company's sales performance over a precise period. These reports include information about the revenue generated, the total number of units sold, and other metrics that help the company define the success of sales performance.

Sales report preparation is a meticulous job. To communicate information engagingly, you can put together graphs showing various information, including engagement increase, profit margins, and more.

Business Reports

If you were assigned a business report, something tells us you are wondering how to write a report for work. Let us tell you that the strategy is not much different from writing an academic report. A Strong thesis statement, compelling storytelling, credible sources, and correct format are all that matter.

Business reports can take many forms, such as marketing reports, operational reports, market research reports, feasible studies, and more. The purpose of such report writing is to provide analysis and recommendations to support decision-making and help shape a company's future strategy.

Most business reports include charts, graphs, and other visual aids that help illustrate key points and make complex information easy to digest. 

Scientific Reports

Scientific reports present the results of scientific research or investigation to a specific audience. Unlike book reports, a scientific report is always reviewed by other experts in the field for its accuracy, quality, and relevance.

If you are a scientist or a science student, you can't escape writing a lab report. You will need to provide background information on the research topic and explain the study's purpose. A scientific report includes a discussion part where the researcher interprets the results and significance of the study.

Whether you are assigned to write medical reports or make a report about new findings in the field of physics, your writing should always have an introduction, methodology, results, conclusion, and references. These are the foundation of a well-written report.

Annual Reports

An annual report is a comprehensive piece of writing that provides information about a company's performance over a year. In its nature, it might remind us of extended financial reports.

Annual reports represent types of longer reports. They usually include an overview of a company's activities, a financial summary, detailed product and service information, and market conditions. But it's not just a report of the company's performance in the sales market, but also an overview of its social responsibility programs and sustainability activities.

The format of annual report writing depends on the company's specific requirements, the needs of its stakeholder, and the regulation of the country it's based.

Student Research Report Sample

Here is a sample report that uses the format and tips we discussed in the article. Remember, this is just an example. Feel free to adjust the content to match your own research findings and analysis.

Meanwhile, if you need an expert to help with your physics homework, our physics helper is ready to take on the job!

The Bottom Line

By following the steps and tips outlined in this guide, you can create a clear, concise, and effective report. Remember to:

• Understand the brief thoroughly before you start.
• Use headings and subheadings to organize your report logically.
• Keep your writing clear, focusing on facts and analysis.
• Tailor your content to your audience and purpose.
• Proofread carefully to ensure clarity and accuracy.

And if you're short on time for other assignments, just say, ' write my argumentative essay ,' and our expert writers will gladly help you out.

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How to Write a Short Report?

What is the format of a report, what is the structure of a report.

Annie Lambert

specializes in creating authoritative content on marketing, business, and finance, with a versatile ability to handle any essay type and dissertations. With a Master’s degree in Business Administration and a passion for social issues, her writing not only educates but also inspires action. On EssayPro blog, Annie delivers detailed guides and thought-provoking discussions on pressing economic and social topics. When not writing, she’s a guest speaker at various business seminars.

is an expert in nursing and healthcare, with a strong background in history, law, and literature. Holding advanced degrees in nursing and public health, his analytical approach and comprehensive knowledge help students navigate complex topics. On EssayPro blog, Adam provides insightful articles on everything from historical analysis to the intricacies of healthcare policies. In his downtime, he enjoys historical documentaries and volunteering at local clinics.

• Added new sections like defining reports, jobs that use reports, checklist, etc
• Added a new sample, FAQs and a checklist
• Updated writing guidelines
• REPORT WRITING TOP TIP Writing the report: where do I start? TOP TIP Understand the brief . (n.d.). https://www.ucc.ie/en/media/support/skillscentre/pdfx27sampbookmarks/ReportWriting.pdf  
• EAP Writing Reports . (n.d.). Www.uefap.com. Retrieved June 26, 2024, from https://www.uefap.com/writing/genre/report.htm  

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What Is a Marketing Essay

The definition of marketing essay describes it as a written piece, exploring product promotion in detail. Such pieces entitle authors to conduct research, study terms, and argumentation. Writing process engages cognitive abilities as well as analytical and critical thinking. While writing, students educate themselves and improve skills in writing and argumentation.

Creating a competent scholarly piece about commerce is always challenging for young authors. College kids should read various data sources and select credible ones. Data must be organized and structured beforehand. Presentation of data, argumentation, as well as reasoning also add many problems for authors. Such papers must be written in compliance with requirements following strict guidelines.

Free Marketing Paper Examples to Download

Website offers countless marketing essay examples of any size and complexity. Browse through a wide selection of topics, opinions, and formats. Each pdf sample is available for free with no registration. All papers were donated by former students. They demonstrate unique approaches to tackling this uneasy task.

Use these text samples as a source of inspiration, guidance, or templates. Extract wording, argumentation techniques, and convincing tactics. Reading sample pieces before writing brings fresh marketing essay ideas. Example articles present perfect language, strong structuring, and smart narration.

Learn new storytelling tricks and perfect personal writing skills by copying selected articles. Look how other students managed to create memorable, well-designed, researched pieces. You may need a human resource management essay; find it in our library. Apply new knowledge in custom papers – boost overall quality and final grades.

Marketing Reflective Essay Examples

A marketing reflective essay challenges authors with critical assessment and taking an analytical look. In reflective pieces, students demonstrate in-depth subject understanding as well as superb writing skills. Such qualities can be achieved either by time-consuming learning or by copying successful papers. Proposed examples demonstrate sublime knowledge of both the article's subject and vocabulary. Here’s how even one reading session of a free marketing essay pdf example can change a student’s style:

• Improved wording, incision

Learn new topic-specific vocables for a big improvement in morphological variability as well as readability.

• Better paper structuring

Check out modern effective methods or text design for more narrative consistency and coherency.

• Thorough informational support

Examine how each statement is backed up by credible information from trustworthy data sources.

Marketing Analysis Paper Examples

Marketing analysis essay takes it further. Similar papers consist mostly of critique and researched material. Students demonstrate extensive academic knowledge and analysis skills. Writing process starts with subject studying and reading competent data sources. A good author must design a clean structure. Create a diverse plan that’ll allow for in-depth coverage. Paper must be kept informative yet captivating. Readers should be entertained and eager to read more.

If you’re short on marketing paper ideas, read proposed paper samples. Articles were donated by students who got the highest scores for these pieces. They present a wide variety of possible topics and analytical approaches. Check out business essays and what made these works great in analysis quality and data presentation. Try indirectly copying smart tricks as well as effectively improving personal writing skills. Make your writing excellent!

Write My Marketing Essay for Me!

To all students out there, here’s a short essay writing marketing online guide. Skim through it, then follow each step to create unique, competent scholarly works.

• Conduct in-depth research. Study all available data regarding the article's subject before essay writing in marketing. Thorough subject exploration is important.
• Arrange arguments. Carefully select only credible, relevant, and important data. Separate it from unchecked or controversial for better academic value.
• Design an outline. Plan narration by creating an article’s structure. Specify which data is mentioned and where. Follow this outline while writing.
• Make drafts. Write two-three versions of your article. Each one will be closer to perfection. After you’re satisfied with the achieved results, do the next step.
• Edit mistakes out. Proofread an article to eliminate spelling errors, grammar faults, and word repetitions. Check for plagiarism to be sure your article is unique.

If you need more help – contact us directly. Our service will be happy to help you tackle this uneasy marketing essay writing assignment.

Great Marketing Essay Topics Ideas

Want more assistance with finding new marketing topics to write about? The chance of creating an interesting scholarly piece significantly improves if the topic is fascinating. Select such a topic in marketing that you’d be eager to share thoughts. With that said, here’s a list of great paper subjects:

• How can consumers protect themselves from viral advertisements?
• Direct sell or a hidden call-to-action? Describe pros/cons of each approach.
• Explore effective methods of selling a bottle of water to a drowning man.
• Online product promotion as a part of modern retail strategies.
• Explain how advertisements can be more effective on social media.
• Business model of TikTok – analyze it in detail.
• How can a company create its image and earn clients’ loyalty?

Hint: Marketing is closely related with communication. So, browse more than one essay on communication in our database. 

Topics Related to Marketing

Picking one of marketing related topics instead of purely market-targeted gives additional possibilities. Students get a wider variety of arguments and more abilities to showcase particular knowledge. Subject-related articles develop cognitive skills as well as teach the concept application. We’ve compiled some marketing paper topics that are not entirely about marketing:

• How can kids improve revenues of a lemonade stand?
• Now people are products big companies buy/sell.
• Where to find the best customer for your business? (Consult: essay about business management .)
• Explore first forms of advertisement in Ancient Rome.
• Small entrepreneur struggles of the 21st century.
• How symbols are used in advertising/selling?
• Who was Steve Jobs – market genius or a fraud?
• Instagram and TikTok as the best platforms for selling stuff.

FAQ About Marketing Essays

Numerous free essays on marketing and related subjects are available to any internet user. The website offers countless options for each student to select the right paper sample. Download them as pdf files or examine free samples online. Use these free papers to improve personal grades and perfect writing abilities.

Short papers on marketing focus on densely packing information. Such articles require immense writing skills and experience to complete. Brief papers often are the hardest ones since all the data must be squeezed into a tiny amount. Multiple examples of short scholarly pieces can be downloaded free from this website.

Successful essays on marketing are started with topic statement sentences. Authors supply readers with essential information necessary for text understanding. The first paragraph only hooks attention without providing any concrete facts or arguments. Look at examples for guidance and inspiration. Samples showcase various takes on the article's introduction – choose yours!

All proposed essays about marketing were already submitted by their authors. The papers you see were donated by students. Copy-paste will result in poor originality percentage and grades. Teachers use plagiarism checkers on each submitted work. If you’re aiming at something better than “F”, you better write unique works.

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Home Essay Samples Business

Essay Samples on Marketing

Marketing career: crafting triumph through creativity and strategy.

The modern world is an intricate web of connections and communications, and at its core lies the vibrant marketing career. In this essay, we embark on a journey through the exciting realm of marketing, exploring its multifaceted nature, the skills it demands, and the opportunities...

A Brief Analysis of Samsung's Marketing Aim and Strategies

Samsung is a world famous brand that has been made popular not because of the products, but also their innovation in technology. It’s the seventh most valuable brand in the world. Myself I believe this is due to the marketing mix of the company which...

• Marketing Strategy

Misleading Marketing Schemes in Australia and Their Impact

Marketing is the culprit of generating obesity. Marketing is detrimental to children’s health. Marketing is the culprit. Our country has been slammed with misleading marketing schemes and it is unacceptable. Marketers are using popular methods to wrongly entice young children to buy their products. An...

• Advertisement
• Consumer Behavior

Combination of Success: the Blend of Marketing and Customer Value

Marketing can be broadly defined as the communication channel linking a product or service to the targeted customers. Creation of value for customers is a critical task for marketers. From a customer's perspective, customer value is what they 'get' (benefits) relative to what they have...

• Customer Service

A Few Marketing Plans to Strengthen Malaysia Airlines’ Brand

Amongst a few marketing plans that Malaysia Airlines’ could apply is consumer orientated sales promotion. In applying consumer orientated promotion, Malaysia Airlines’ can offer price-off deals on their plane tickets. Consumers are usually price sensitive, hence with applying price-off deals, consumers’ purchase decisions would be...

• Marketing Plan

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Successful Marketing Strategy Starts With Great Advertisement

Advertisements: are best options to reach your customers, clients and patronisers. They can be the strategic procedures that guarantees contact with customers or prospects. Advertisement with various systematic approaches will attract someone’s attention better than single advertisement. You need to be systematic when promoting yourself...

• Marketing and Advertising

The Pros and Cons of Digital Marketing Methods

Introduction Today Digital Marketing is a part of everyone’s life, from personal to professional use. People use it to get up-to-date information and the business evolved through this network (Chaffey, 2016). The Internet is the most cost-effective ways to promote businesses (Chaffey, 2016; Lu, 2016)....

• Brand Management
• Social Media Marketing

Non-profit and For-Profit Organizations

Non-profit and for-profit organizations share similarities and also have their differences. For-profit organisations stray far from non-profit organisations in their motives; for-profits are driven to boost revenue where non-profits hold more selfless motives and won’t suffer financial difficulties or loss. This difference flows into their...

• Non-Profit Organization
• Organization

Best topics on Marketing

1. Marketing Career: Crafting Triumph through Creativity and Strategy

2. A Brief Analysis of Samsung’s Marketing Aim and Strategies

3. Misleading Marketing Schemes in Australia and Their Impact

4. Combination of Success: the Blend of Marketing and Customer Value

5. A Few Marketing Plans to Strengthen Malaysia Airlines’ Brand

6. Successful Marketing Strategy Starts With Great Advertisement

7. The Pros and Cons of Digital Marketing Methods

8. Non-profit and For-Profit Organizations

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• Business Success
• Business Analysis

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• Marketing Excellence- Nike Pages: 3 (678 words)
• Marketing and Nike Swot Analysis Pages: 5 (1454 words)
• Nike Marketing Environment Pages: 2 (549 words)
• Nike's Marketing Strategy: A Closer Look Pages: 3 (775 words)
• Evaluation Of Marketing Mix Of Nike Company Pages: 3 (682 words)
• A Report On Nike Company Sport Pages: 15 (4432 words)
• Nike: The Weighted Average Cost of Capital Pages: 14 (4140 words)
• Nike Supply Chain Pages: 7 (1974 words)
• Nike Sweatshop Manufacturing Pages: 4 (1142 words)
• Comparison of Nike and Adidas Brands Strategy Pages: 12 (3504 words)

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Home / Essay Samples / Business / Marketing

Essays on Marketing

Marketing is a dynamic and essential aspect of business that encompasses various strategies and techniques aimed at promoting products, services, and ideas. Crafting an essay about marketing serves several key purposes, offering insights into the intricacies of this field and its impact on businesses and consumers alike.

Understanding consumer behavior is crucial for successful marketing. Marketing Essays can analyze how consumer preferences, purchasing habits, and decision-making processes influence marketing strategies. Such analysis sheds light on the psychology behind consumer choices and how businesses can tailor their approaches accordingly.

Marketing directly influences a business’s success and growth. Essay examples can explore how effective marketing strategies contribute to increased brand visibility, customer engagement, and revenue generation. They can also discuss the potential risks and pitfalls of ineffective or misleading marketing campaigns.

An essay about marketing serves as a window into the multifaceted world of promoting products and ideas. By exploring marketing strategies, analyzing consumer behavior, and examining the impact of technology, readers gain a deeper understanding of how marketing shapes industries, influences consumer choices, and drives business success.

Accountability in the Army

Accountability is the cornerstone of effective military operations. In the army, the concept of accountability holds immense significance as it ensures that every member of the unit is responsible for their actions, equipment, and decisions. This principle not only promotes discipline but also ensures the...

The Best Buy Shopping Experience: Meeting Customers Needs

As one of the leading electronics retailers in the United States, Best Buy has earned a reputation for its wide selection of products, competitive prices, and exceptional customer service. From TVs and computers to home appliances and smart home technology, Best Buy, as explained in...

Debating Whether "The Customer is Always Right"

To begin with, the topic of the paper is “The customer is always right” essay where I will share why this saying doesn't work in real life. All arguments are based on my working experience. I did an internship for 1.5 months in the hospitality...

Advertisement: How to Grab the Reader's Attention

“You know why she’s wearing the sweatshirt, don't you.” was a print advertisement created by Metrecal for their weight loss product “Shape” in the 1970s. This is a persuasive advertisement created to convince the young female who is self insecure about their body to buy...

Discussion Whether Should Artists Music Be Used in Advertising

This is should artists music be used in advertising essay in which the topic is discussed. Internet services such as Amazon and iTunes are common ways people today and in recent years purchase their music. Advertising artist can be complex, as every situation is different....

Logos, Ethos and Pathos Advertisement: an Example Overview

This paper has pathos advertisement examples to show how this kind of advertisement work in modern media. People for the Ethical Treatment of Animals (PETA) published this attention-striking pathos advertisement that has the ability to evoke unpleasant emotions all the time. This pathos ad brings...

Analysis Strategic Plan Part 2: Swot

When we plan to start a new project or to achieve a goal, we must identify strengths, weaknesses, opportunities and threats in which it’s called the SWOT analysis. the essential goal of a SWOT examination is to enable associations to build up a full attention...

Contingency Thinking - 'Thinking Outside the Box'

I represent the form of Contingency thinking. I am responsible for making thinking outside the box and figuring out ways to overcome issues such as the one we are dealing with in Amazon. I am also responsible for summarizing and predicting the outcomes of certain...

Color, Typography and Pathos Examples in Ads

Five young boys are hidden behind the American flag. Their faces hold a sorrowful look that’s filled with distress. This ad is based on a true story in the early 1990’s. Here will be shown color, typography and pathos examples in ads. In this advertisement...

Strategic Plan: Implementation Plan, Strategic Controls, and Contingency Plan

A perspective is a way of viewing things, businesses should use multiple perspectives to form a holistic vision of the company. The strategic perspective is especially important as it develops the competitive mindset. The component of a strategic plan: implementation plan, strategic controls, and contingency...

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• Perfect Competition
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• Marketing Management
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