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Fashion personal statements

Fashion student

On this page you'll find a collection of real personal statements written by students applying to study fashion and related courses at university.

These personal statements are written by real students - don't expect them all to be perfect! But by reading through a few of these samples, you'll be able to get some ideas and inspiration for your own personal statement. 

Fashion personal statement examples

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  • Fashion Personal Statement Example

If you’re considering applying to university to study Fashion, this Fashion personal statement example can provide helpful inspiration for your UCAS application.

Fashion Personal Statement

I have always been fascinated by the way fashion can serve as a medium of artistic expression and personal identity. From the bold and pioneering designs of Coco Chanel and Diane von Furstenburg to the contemporary creations of today’s leading designers, fashion has the unique ability to reflect and shape the cultural landscape. In addition to its aesthetic value, I also appreciate the practical aspects of the fashion industry, such as the need for efficient management and marketing to bring a designer’s vision to fruition.

My interest in fashion has been nurtured by my experiences and studies. As a summer intern at Xun Image Management in Hangzhou, China, I had the opportunity to work closely with the head of the company and learn about the role of the professional image consultant. I assisted with projects related to fashion styling, the psychology of colour, and client management. In addition, I have completed a number of courses at the London College of Fashion, including the “Essential Guide to Fashion Business” and the “Fashion Marketing Intensive”. These courses have provided me with a comprehensive understanding of the fashion industry, from its history and key players to the practicalities of retailing, buying, and manufacturing. My studies in art history and photography, as well as my interest in reading fashion magazines and books, have also contributed to my creative development and knowledge of the industry.

My ambition is to use my passion for fashion and my understanding of the industry to make a meaningful contribution. I hope to begin my career as a fashion editor, where I can gain valuable experience and insight into current trends and developments. In the long term, I aspire to run my own personal image consultancy in China, offering my clients the best possible service, including full-image makeovers, style consultations, and advice on colour analysis, makeup, and etiquette. I believe that the LCF course, with its focus on IT, communications, and cultural studies within the context of fashion, would provide me with the ideal foundation for achieving my goals. I am academically capable, enthusiastic, and full of creative ideas, and I am confident in my ability to succeed in the fashion industry. I hope you will consider my application.

My goal is to work as a fashion editor to gain experience and knowledge and eventually establish my own personal image consultancy in China. I am confident in my abilities and eager to pursue a career in fashion.

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Sample Personal Statement Fashion and Textile

fashion business personal statement examples

by Talha Omer, M.Eng., Cornell Grad

In personal statement samples by field.

The following essay was written by a successful applicant who got accepted to top fashion design and textile programs at some of the top fashion schools. The schools she got admitted to included Parsons, the London school of fashion, and the Royal college of arts. Read this essay example to understand what such top programs are looking for in an applicant.

Sample Personal Statement Design and Textile

Shivers run down my spine as I am transported back to the darkest day of my life. As a toddler, I witnessed something so disquieting that I froze at that moment. I witnessed something so raw that, ever since, my impressionable mind has been in a frenzy – unable to recover from it. Then, I saw my mother trying to set herself on fire.

Standing helplessly in one corner, I was caught in a daze. Seeing your mother trying to give up on life like that is beyond disturbing. No one can ever understand where I come from as they have not walked my path.

However, the same past has transformed me into the strong individual I am today. Since that day, I decided I could not be at the mercy of a ruthless man, for my mother was my father. This epiphany gave me a goal. To become an independent woman and survive without being dependent on anyone.

That night something magical happened. Our guardian angel helped my mother reconsider her weak choice. We escaped the moment and moved back to my maternal grandparent’s house, leaving behind my father. I have never met him since.

Being a single parent, my mother struggled to make a living for her three infant children. She fought with all her might to provide us with every possible comfort. She taught us that, as do winters, springs find their way. Her aspiration has always been to make a better life for us.

Despite all the dark empty holes in her life, she taught me to make drawings and fill them with beautiful colors. And in art, I have found my escape. I draw my mind. The sun comes up every morning. Every day is a new beginning to a life full of different shades of hue. It’s charismatic. If you focus on the bright things, the dark emptiness disappears, the roots start to grow, and little buds of happiness form.

That’s why even in conversations, my mind wanders to what I want to draw next and how to fill it with colors. I am just optimistic that life will lead me to great heights. These are the things I have learned from being raised by a strong mother. A strong mother gives you the confidence to be who you want. You do what you want and aren’t afraid of expressing yourself.

In my case, I draw and construct designs. My mother has moved mountains, and so will I. Being a hardworking lady, my mother wasn’t always by my side. She worked tirelessly, so I used to spend most of my time with my grandfather. He, too, was a man of great wisdom. Unfortunately, by the age of 9, I lost him. I was broken and shattered. That was the moment I froze again. I had spent most of my childhood with him. He always encouraged me to grow and pursue my dreams to every possible limit. My life experiences represent my turmoil, resilience, and strength to conquer. I aspire to change my vision into reality now.

My philosophy behind Fashion and Textile design is more than designing clothes. The design never remains the same; it changes with the environment, just like life changes every minute. Some like to call it a fad. For me, every single design is a story to be found, heard, and felt. I speak through lines, designs, and colors. I channel my art into designs and fashion silhouettes. Fashion is beauty, enthrallment, and secrecy. Fashion is my passion. Hence, my work is a depiction of myself.

I have done my undergrad in Textile and Clothing. The degree comprised fashion illustrations inspired by drapery and designs that evoke emotions. The way it induces diverse sentiments is beautiful. I want to communicate different emotions to people and untangle the anonymity of how clothing can modify the environment.

My true passion for fashion flourished while doing my thesis in the final year of my undergrad. I developed color-therapeutic Adaptive Clothing for children suffering from cerebral palsy because I feel that color, design, and lines have the power to heal.

Currently, I’m working as an assistant fashion designer at Zara. At work, one of my responsibilities is to visualize ideas and transform them into tangible women’s fashion apparel. In addition, I develop fashion silhouettes for different fabrications and technical specifications of fashion cutlines using photoshop. Teamwork has helped me elicit sources of inspiration for seasonal range collections. This experience has made me confident and helped me contribute to a world where colors and designs speak of people’s minds. It’s an inspiring experience to know that a part of me lives in their stories.

This might be a chance for me to identify my local culture on an international platform. This will bring uniqueness and diversity to the entrepreneurial world of my country, where chauvinists oppress women. Being a strong woman, my mother has been an asset to me; it’s time for me to become an asset to other women.

I seek a long-term career where I can articulate my artistic talent and passion for fashion and open my mind by exploring the skills I could never do in any other field. My experience was unforgettable, and that surely made me what I’m today. I have armored myself in it. If I get this chance, I can gain a career that I’ll love for the rest of my life without regret.

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8 minutes read

Ultimate Guide: 3 Fashion Design Personal Statement Example

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Dirghayu Kaushik

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3 September 2024

fashion business personal statement examples

Key Takeaways:

  • Adapt vulnerability by sharing your doubts, setbacks, and how they shaped you as a designer.
  • Show your passion through vivid anecdotes and examples instead of merely stating it.
  • Focus on your growth journey, reflecting on how each experience contributed to your evolution as a designer.
  • Connect the dots between your past, present, and future, articulating a clear vision for your contribution to the industry.
  • Seek constructive feedback to refine your narrative and ensure it resonates with your audience.

Have you ever had fantasies about stealing the show while wearing your own creations, attracting attention, and starting a movement? You are not alone, though. The world of fashion is an exciting labyrinth of creativity and possibility, but breaking through the competition demands more than simply a passion for style. You need to make an impact. Imagine this: You can’t wait to get started in the fashion world, but how can you stand out? The first step is to write a cover letter that really stands out. To be honest, though, it’s easier said than done. How do you convey your enthusiasm without coming across as repetitive? How can you turn your experiences into a CV, or research paper that practically shouts “hire me”? Fear not—we’ve got your back

Get ready to be inspired as we get into the stories of four fashion-forward individuals who dared to dream big. From internships to runway debuts, their statements offer a peek into the heart of the fashion style. So, if you’re ready to kickstart your journey to study fashion, buckle up and let’s dive in together!

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  • What is a Fashion Design Personal Statement?

In simple terms, a fashion design statement is your golden ticket to the world of style and creativity. It’s your chance to showcase your passion for fashion, style, and fabric and your eagerness to learn about the fashion industry. Through your statement, you’ll express your unique style, share what you aspire to learn, and highlight your intrigue for the intricate world of garment creation. 

Whether you’re applying for acceptance to a prestigious fashion school or aiming to land your dream job in the industry, your statement is your opportunity to stand out. By weaving in your influence, work experience, and desire to pursue a career in fashion, you’ll paint a compelling picture for enrolment committees or potential employers. 

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  • Why Write a Personal Statement for Fashion Design?

So, you’ve got your sights set on an interest in fashion —congratulations! But before you jump headfirst into the world of sketches and sewing machines, there’s one essential step you can’t afford to overlook: writing a statement. If you want to study fashion and become an apparel designer, then writing a statement is a must.

Here are five compelling reasons why crafting a statement for fashion design is an absolute must:

Showcasing Your Passion

Your fashion personal statement is your chance to shine, expressing your deep love for fashion as a form of art. From sketching in junior high to researching the latest trends, it’s where you put your heart on paper and make your love of fashion known.

Setting Yourself Apart

In the competitive fashion world, a unique statement is your secret weapon. By sharing your experiences, from internships to coursework, you show that you’re not just passionate but also well-equipped to thrive in the industry.

Demonstrating Your Skills

Your statement isn’t just about your portfolio—it’s about your ability to articulate your passion for fashion. Whether discussing garment construction or haute couture, it’s where you showcase your research, analysis, and writing skills in a compelling manner.

Your personal statement is your chance to forge connections beyond your designs. By explaining why you want to pursue fashion and sharing your dreams of studying at prestigious institutions or working with renowned designers, you demonstrate your commitment and enthusiasm for the industry.

Mapping Out Your Journey

Writing a statement is your roadmap to a career in fashion. It’s where you outline your goals, aspirations, and the steps you plan to take to achieve them, setting yourself up for success in the dynamic world of fashion.

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  • Tips for Writing a Fashion Design Personal Statement

fashion design personal statement examples 1

Beyond the conventional advice, here are some underrated tips that can enhance your statement from good to exceptional:

Embrace Vulnerability

While it’s tempting to present a polished image of perfection, don’t be afraid to embrace vulnerability in your personal statement. Share moments of doubt, setbacks, or failures, and reflect on how they’ve shaped you as a designer. Admissions committees appreciate authenticity and resilience.

Show, Don’t Just Tell

Instead of simply stating your passion for fashion, show it through vivid anecdotes and examples. Describe the thrill of your first fashion show, the satisfaction of completing a challenging project, or the influence you found in unexpected places. Let your experiences speak for themselves.

Focus on Growth

Your statement isn’t just a snapshot of who you are—it’s a glimpse into who you’re becoming. Fashion has grown – so reflect on your growth as a designer, from your early aspirations to your current goals, and articulate how each experience has contributed to your evolution. Admissions committees are interested in seeing your potential as much as your achievements.

Connect the Dots

As you share your experiences and aspirations, don’t forget to connect the dots between your past, present, and future. Please show how each step in your journey has prepared you for the next, and give a clear vision for how you plan to contribute to the fashion industry. Enrolment committees are looking for candidates with direction and purpose.

Seek Feedback

Before finalising your statement, seek feedback from trusted mentors, peers, or industry professionals. They can offer valuable insights, catch any blind spots, and help ensure that your narrative resonates with your audience. Don’t underestimate the power of constructive criticism in refining your cover letter to perfection.

Important Tip: Make it conversational, infusing your unique voice while maintaining professionalism. Use vivid details and storytelling to engage the reader and showcase your passion.

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  • 3 Fashion Design Personal Statement Example

Enough discussion on fashion business and industry – now let’s jump into the 4 result-driven fashion personal statement samples that have been used by many of successful students who are pursuing a degree in fashion.

1. My Passion for Fashion Design

I’ ve always had a love of fashion that evolved from sketching whimsical designs in junior high to pursuing fashion as a form of art and self-expression. From an early age, I could see interior design and clothing as wearable canvases to showcase one’s individual style and artistry. Through coursework in design, and marketing, I’ve honed technical skills while staying focused on merging functionality with an avant-garde aesthetic inspired by different cultures.

The London College of Fashion’s prestigious program would allow me to pursue this beloved career choice under elite guidance. Studying legends like Coco Chanel and dissecting haute couture would refine my draping, patternmaking, and research abilities. Ultimately, fashion design lets me channel creativity into wearable art that makes an impact. This desire to blend beauty and purpose makes me a perfect candidate eager to absorb new techniques in your transformative community.

2. Expressing Myself Through Fashion

Ever since I can remember, fashion has been an intrinsic part of my life – a way to express myself and connect with the world around me. Growing up, I spent countless hours deconstructing cloth from my mother’s closet, studying the artistry behind each silhouette.

This early curiosity blossomed into a deep passion for design that I’ve actively cultivated through fashion-related courses, internships at local boutiques, and developing an eclectic portfolio showcasing my range. My love of fashion transcends aesthetics – it’s a vehicle for storytelling, cultural appreciation, and self-discovery. During a summer abroad in Paris, I became enamoured with the city’s rich fashion legacy, researching bygone eras while examining how contemporary French designers put their own spin on iconic house codes.

This revelatory experience solidified my desire to study apparel design at an esteemed institution like the London College of Fashion. Under your tutelage, I hope to refine my technical skills in patternmaking, draping, and fashion merchandising. Additionally, analyzing the works of vanguards like Christian Dior would provide an invaluable foundation for haute couture’s artistry and business acumen. With my innate creativity, strong work ethic, and ability to think conceptually, I’m confident your program will equip me to pursue my dreams of becoming an innovative designer capable of making a lasting impact.

Expressing Myself Through Fashion

Do you know that kid who was always doodling crazy outfits instead of taking notes in class? That was me! Fashion has been my creative outlet and greatest passion for as long as I can remember. From fashioning “haute couture” for my Barbies out of scraps, to obsessively pouring over issues of Vogue, I was hooked from day one. As I got older, this childhood fancy evolved into something much deeper.

I started really seeing fashion as an art form and way to express cultural identity. A single piece of cloth can tell such a rich story. During a gap year in London, I was incredibly fortunate to attend fashion shows, visit ateliers, and just soak up the city’s iconic stylishness. Those experiences cemented my desire to pursue apparel design as a career. Your program would allow me to build upon the skills I’ve developed through self-study, merchandising internships, and assembling a diverse portfolio.

I’m especially eager to dive deeper into patternmaking, textile design, and the business side of this multifaceted industry. Learning from the masters by analyzing the works of legends like Coco Chanel and Christian Dior would be incredibly invaluable. Most importantly, being immersed in your creative community would push my artistic boundaries and design sensibilities to new heights. I’m bubbling with inspiration and ready to pour my passion into becoming an innovative fashion voice.

  • What to Avoid Writing in the Personal Statement?

fashion design personal statement examples 1

Your cover letter is a crucial opportunity to showcase your passion, creativity, and fit for a apparel design program. However, there are certain pitfalls to avoid that could undermine your narrative. Here are four things to steer clear of:

Being too vague or generic

Admissions officers read thousands of essays, so bland statements won’t make you memorable. Use vivid storytelling with specific details and anecdotes that reveal your unique voice and journey into fashion. Generic essays fail to stand out.

Exaggerating achievements or skills

While you want to put your best foot forward, outright embellishments or exaggerations come across as disingenuous. It’s better to be honest about your abilities and highlight your artistic progression and growth mindset.

Recycling statements from other applications 

Fashion programs want to see your direct passion for their specific philosophy, facilities, and course offerings. Repurposing statements makes it seem like you didn’t take the time to craft a tailored, thoughtful narrative.

Focusing too much on the past instead of future goals

Background and inspiration are important contexts, but spend more time painting a compelling vision for how you’ll apply learnings to become an innovative, impactful designer. They want to see goal-oriented students.

In essence, crafting a compelling fashion personal statement requires striking a delicate balance between authenticity, storytelling, and a clear vision for your future in the industry. By embracing vulnerability, showcasing your passion through vivid examples, highlighting your growth journey, connecting the dots of your experiences, and seeking constructive feedback, you can create a narrative that truly resonates with admissions committees and sets you apart in the competitive world of fashion.

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What qualifications do I need to become a fashion designer?

The most common path is to pursue a bachelor’s degree in fashion design or a related field like textile design or fashion merchandising. Many apparel designers also have a strong background in art and design. Specific entry requirements vary by institution, but a high school diploma or equivalent is typically needed to enrol in a bachelor’s program.

What skills are important for fashion designers?

Key skills for fashion artistry include creativity, an eye for colour and design, strong drawing abilities, knowledge of fabrics, proficiency in computer-aided design (CAD) software, and attention to detail. Effective communication, teamwork, and business skills are also valuable.

What does a fashion designer’s job entail?

Apparel designers are responsible for creating original clothing, accessories, and footwear designs. Their duties include researching fashion trends, sketching design ideas, selecting fabrics and materials, creating patterns, overseeing cloth production, and presenting collections.

How much do fashion designers typically earn?

Outfit designer salaries can vary widely based on factors like experience, employer, and location. In South Africa, entry-level positions at major retailers can pay between R16,000 to R22,000 per month, while smaller brands may offer R10,000 to R15,000. In India, starting salaries for Attire designers are typically in the range of 15,000 to 25,000 INR per month.

What are some common career paths for fashion designers?

In addition to working as a Apparel designer for a clothing brand or label, other potential career paths include textile designer, fashion stylist, fashion buyer, fashion merchandiser, fashion illustrator, and fashion blogger or journalist. Some Cloth designers also launch their own clothing lines or labels.

How can I stay inspired and keep up with the latest trends as a fashion designer?

To stay inspired and informed about the latest trends in the fashion industry, consider attending fashion shows, following fashion blogs and magazines, visiting museums and art galleries, traveling to different cities for inspiration, networking with other designers, and experimenting with new techniques and materials. Collaborating with other creatives and participating in design competitions can also help spark creativity and keep your work fresh and relevant.

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Table of Contents

  • • What is a Fashion Design Personal Statement?
  • • Why Write a Personal Statement for Fashion Design?
  • • Tips for Writing a Fashion Design Personal Statement
  • • 3 Fashion Design Personal Statement Example
  • • What to Avoid Writing in the Personal Statement?
  • • Conclusion

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Fashion management/marketing personal statement example.

"Hollie, why do you always look at what people are wearing?" was something my mother said to me in my early teens, and she was right.

To me, fashion is body language. It is a non-verbal form of communication showing a lot about the wearer to the observer. The most enticing aspect of studying a fashion related course is that fashion blossoms on the unexpected.

Developing new ideas in relation to this global industry's future, from how a business best communicates with its consumer or its environmental and cultural concerns, is something that I am whole heartedly interested in. The opportunity of combining my interest in fashion products with management and marketing skills really excites me.

Currently I think some aspects of fashion, like branding, are working with a lack of flexibility and have fallen behind where they could be. In an industry as fast paced as this one the engagement of brand to consumer is critical and adding value to the consumer, along with sustainability, is what I would like to improve.

With over a year of work experience at "Claire's", as a sales assistant, I have gained invaluable fashion retail environment experience and I know that is where I want to be. In "Claire's" I am constantly communicating with and promoting product lines to customers.

This has improved my confidence and interpersonal skills. Visual merchandising has allowed me to advance my creativity and my time management skills through meeting deadlines and has emphasised my attention to detail. I am also responsible for daily statistics reports in which I analyse consumer behaviour, product information and net sales.

This has engaged me into understanding the financial aspect of the business, challenges me to think in a logical and critical manner and continually drives me to meet and surpass targets. Within school, I have been chosen by the teachers and pupils as 'Deputy Head of House' because of my participation in a variety of House events.

This role has added to my organisational and team working skills greatly as I am expected to organise and manage 'House Events' months prior and to communicate with, as well as lead, a large group of people. In addition, my involvement in the Community Service Group involves me presenting information to the rest of the school and being inventive on how to do so.

My study of English has improved my understanding of written and verbal communication and allows me to be creative and innovative.

Undertaking Business Studies at A-level has cemented my desire for a career in marketing management. In particular, I liked the modules about marketing where I learnt about the marketing mix and different marketing plans and strategies.

Also a module called "Principles of Management and Leadership" was one I thoroughly enjoyed where I learnt about effective management in different situations and how to motivate staff. My study of history requires me to compare the effect that the past has had on present situations whilst also considering the perspectives of others.

All of these skills are transferable to the course and will stand me in good stead for life at university. Outside school my main interests are blogging and reading about current fashion trends, as it enables me to be creative and express ideas, which I believe will allow me to enhance the course and which I love to do!

Having been to international fashion capitals such as New York, Paris and London I have also developed a desire to travel, as I can see many different cultures and perceptions of fashion in different countries.

I am eager to participate fully in all aspects of university life from social to academic and relish the opportunity to turn the enthusiasm I have for this field into a full time career, hopefully in fashion marketing.

Profile info

This personal statement was written by hollieirwin19 for application in 2014.

hollieirwin19's Comments

I have received all my conditional offers. Nottingham Trent University: Fashion Management BA Hon Nottingham Trent University: Fashion Marketing BA Hon Northampton University: Fashion Marketing BA Hon Southampton University: Fashion Marketing/Management BA Hon Heriot Watt University: Fashion Marketing and Retailing BA Hon

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University of Leeds

How to Write a Personal Statement for a Masters in Fashion Marketing

Young male student looking down at a fashion marketing personal statement standing in front of two fashion mannequins

Ready to apply for a fashion Masters ?

Once you’ve perfected your CV, it’s time to write your accompanying fashion marketing personal statement.

This must demonstrate your relevant experience and express your passion for the course.

Follow our top tips below to help you create yours and boost your chances of getting accepted onto the course.

What is a personal statement?

According to graduate careers site Prospects,  a personal statement is a piece of writing  that you submit as part of your postgraduate application and is your first real chance to sell yourself to the university and demonstrate that you are a right fit for the course.

The personal statement should act as a supporting document to your CV that primarily highlights your work experience in more detail, alongside why you are interested in the course and what you are planning to do with the Masters.

At the University of Leeds, academics are looking for students to go into detail about why they are applying for their particular university, so it’s worth discussing which modules in the course content you are most excited by (read the module guide thoroughly before starting this) or if there are any  research projects underway  that you are interested in.

Why do I need to write one for a Masters in fashion?

In a highly competitive market, universities are looking for fashion students who can bring a wealth of knowledge and a unique perspective to the course to enhance everyone’s learning experience.

Therefore, the need to provide a personal statement is becoming increasingly common as a mandatory requirement at the application stage of fashion Masters courses. This helps universities ensure that the highest calibre of applicants who are realistically able to succeed at postgraduate level are accepted onto their course.

Personal statements act as a unique opportunity to introduce and sell yourself to course academics and make sure that your application stands out from the rest.

How do I write a personal statement for a Masters in fashion marketing?

Your personal statement will be included in your online application. There is no definitive structure for the personal statement to allow flexibility in how you summarise your motivations but in general it should cover these three areas:

  • Your previous background in relation to the qualification
  • Why you are choosing the university in particular
  • What you are planning on doing with the Masters and how you will use this in the future

If you meet the standard entry requirements, you’ll need to focus your personal statement on why you want to study with the University of Leeds. On the other hand, if you do not meet the standard entry requirements (are a non-standard applicant), change the focus to show you are eligible through cross-transferable skills and demonstrate how you’ll make a difference to the course by outlining your career journey to date and justifying why you are switching to the fashion industry.

What shall I include?

When writing a fashion marketing personal statement, we’d recommend that you include:

  • Your reasons for applying for the fashion Masters course.
  • Which specific fields within fashion marketing and design management interests you the most.
  • Your academic experience to date, including the subject areas and modules that you most enjoy.
  • The most significant research project or dissertation you have undertaken, discussing the title, research methods and overall outcomes.
  • Any previous experience of engaging in quantitative research alongside the research methods and statistical packages used.
  • Your career plans and how the course might help you achieve them.

How long should a fashion marketing personal statement be?

Although there is typically no given word count, at a Masters degree level, your personal statement should be no less than one page in length. The course leader will be checking your writing capabilities, so it needs to be professionally written and thoroughly proofread for spelling and grammar before it is submitted.

Young fashion professional holding a grey laptop in front of a clothes line and next to a dressmakers mannequin

Did you enjoy this blog? Here’s some related fashion management content that you may be interested in:

  • 5 reasons to study International Fashion Marketing and Design Management
  • Careers in fashion management: 5 roles to explore
  • Introducing our online fashion marketing masters
  • Leeds School of Design: leading the way in fashion research

Preview of the University of Leeds International Fashion Marketing and Design Management programme page

Want to learn more about our online International Fashion Marketing and Design Management course?

Check out the course content and how to apply.

  • Visit the MA course page
  • Visit the PGCert course page

Got a question? Why not ask an advisor now

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PERSONAL STATEMENT EXAMPLE Fashion Buying/Merchandising

Submitted by Grace

Fashion Buying/Merchandising

What we choose to wear mirrors how we wish to be perceived. Fashion is a continuation of personality; individuals can take the same item of clothing from a retailer and envision it completely differently, thus making it unique to them. Another aspect of fashion that I find interesting is its many forms of influence, such as culture. On their travels, buyers see something that inspires their trend board and feeds into the design process. This shows the power that buyers and merchandisers have in controlling what reaches consumers. The dynamic nature of the industry makes the risk taken rewarding when it's a success. It's this uncertainty that I think makes the roles of buyers and merchandisers so exciting.

To gain a better understanding of working for a fashion house, I completed a placement at Debenhams Head Office in the Men’s Footwear Buying department. I gained valuable insight into how the buying sector functions and the production process from beginning to sign-off. Having this opportunity confirmed my career aspirations in fashion. It also introduced me to the importance of merchandising, showing me how closely both sides work together to finalise a range. I also spent time with a design team, going through stages of product development, from identifying a potential trend to production and distribution, which greatly widened my understanding. During this time at Debenhams, I realised the importance of having specialist knowledge of materials. This is why I believe that studying Buying and Merchandising will provide me with essential skills fundamental to working in fashion.

Being a sales consultant at Next, I have a good understanding of in-store operations. One task I carried out is comparing the best and worst data and applying this to the store’s layout. This shows the importance of visual merchandising, how the placement of certain products enhances sales. Another aspect of working in-store that I love is witnessing the change in stock overtime, and observing customer’s reactions to this first hand. What fascinates me is how a design concept initiated at Head Office is developed into a range that evolves over more than one season. Having a job has helped me to better my time-management, as well as improving my team-working skills. I utilised these skills when my family and I organised a Charity Dinner and Dance in aid of JDRF (Junior Diabetes Research Foundation), seating 135 guests. We raised £10,000, which motivated us to continue fundraising, planning our next event for 2018.

Studying Art has challenged me to take more risks in my work. It has also greatened my appreciation for different art forms, and has inspired me to visit more exhibitions. From engaging in the subject, I have good awareness of the formal elements, such as colour, texture and composition, which is essential when working in retail, from product design to marketing and branding. My decision to study Business has greatly broadened my understanding of commercial principles and practices, from regional to international scale. I have a good understanding of the functional areas and the influences of one on another, for instance, the effect of a business’s financial performance on its marketing budget, or level of operations. Finally, from studying Psychology , I have learned how individuals often adapt their fashion choice in order to feel valuable within a group. This has greatened my appreciation for fashion as a way of expressing identity and its effects on confidence and self-worth.

I feel that my chosen A-Level subjects of Art, Business and Psychology, along with my work experience placement and job are providing me with a solid educational background and the practical experience necessary to gain further knowledge and understanding which I hope to continue to develop at your institution. The course that you provide will hopefully enable me to secure a successful career in Buying and Merchandising, the path I have chosen to pursue.

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  • Personal Statements
  • Fashion Personal Statement

Fashion Personal Statement Example

Sample statement.

For me, fashion enables you to define yourself without even having to open your mouth. Your own unique style can tell a complete stranger everything they need to know about you and your personality, and the even bigger benefit is that you can change your style to suit your mood or the occasion.

I feel that clothing allows you to change the way you are perceived by society more easily than anything else you could change about yourself. By being a true style chameleon you can be anything you want to be. Designers that really encompass this feeling for me are Vivienne Westwood, Stella McCartney, and in recent years, Victoria Beckham.

At school I excelled in Textiles and completed a complicated formal dress, involving an inner corset, for my final year project. This course allowed me to develop the practical skills needed to truly understand the fashion industry and my independent research gave me an insight in to textile manufacturing and development.

To help develop my own personal sense of style I worked part-time in High Street fashion store River Island during my time at college. Whilst there I learnt a lot about how to combine individual items to create whole outfits, as well as the business side of fashion such as staff management, deliveries, and visual merchandising.

Outside of my education I enjoy travelling as I feel this helps to inspire my future fashion choices and shows me how different cultures and climates have affected the way people dress. For me, part of the fun of travelling is bringing back clothing or accessories to remind you of your holiday at home.

I also enjoy being involved in social media, and run several of my own ‘blogs’. I hope that in the future my writing experience will enable me to gain work experience in a fashion journalism or editorial role.

I hope that my time at university will allow me to learn more about the manufacturing and designing side of the fashion industry so that I can begin to develop my own range of home ware textiles. 

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  1. Fashion Business Personal Statement | Examples | Uni Compare

    Inspire your Fashion Business and Promotion personal statement with our UCAS examples and learn from previous students who have already applied to university.

  2. Fashion Personal Statement Examples - Studential.com

    Fashion speaks to me on a personal level. To me fashion is a form of art and self-expression. I love how fashion is inspired by art, music, history and culture. Accessories can make a simple outfit look different and unique; so many looks can be created alone with accessories...

  3. Fashion personal statements - The Student Room

    On this page you'll find a collection of real personal statements written by students applying to study fashion and related courses at university.

  4. Fashion Personal Statement Example - Student Good Guide

    If you're applying to university to study Fashion, this Fashion personal statement example can provide helpful inspiration for your UCAS application.

  5. Sample Personal Statement Fashion and Textile - BrightLink Prep

    Sample Personal Statement Fashion and Textile. The following essay was written by a successful applicant who got accepted to top fashion design and textile programs at some of the top fashion schools. The schools she got admitted to included Parsons, the London school of fashion, and the Royal college of arts.

  6. Ultimate Guide: 3 Fashion Design Personal Statement Example

    Craft your fashion personal statement sample to start your dream career as a fashion designer. Explore your interest in the fashion business, and learn the ins and outs of a career in fashion.

  7. Fashion Management/Marketing Personal Statement Example

    The opportunity of combining my interest in fashion products with management and marketing skills really excites me. Currently I think some aspects of fashion, like branding, are working with a lack of flexibility and have fallen behind where they could be.

  8. How to Write a Fashion Marketing Personal Statement | Leeds

    Writing your fashion marketing personal statement? Discover our top tips in our dedicated blog post and ensure you're hitting the mark with your application.

  9. Fashion Personal Statement | Examples - Uni Compare

    What we choose to wear mirrors how we wish to be perceived. Fashion is a continuation of personality; individuals can take the same item of clothing from a retailer and envision it completely differently, thus making it unique to them.

  10. Fashion Personal Statement Example - Apply to Uni

    Fashion Personal Statement Example. Sample Statement. For me, fashion enables you to define yourself without even having to open your mouth. Your own unique style can tell a complete stranger everything they need to know about you and your personality, and the even bigger benefit is that you can change your style to suit your mood or the occasion.