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Fill in the Blank Questions

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About Fill in the Blank questions

A Fill in the Blank question consists of a phrase, sentence, or paragraph with a blank space where a student provides the missing word or words. You can also create a question with multiple blanks .

[Patriarchy] translates to "rule by the father."

This is how a student views a fill in the blank question.

Fill in the Blank questions are graded automatically. Answers are scored based on if student answers match the correct answers you provide. You choose the evaluation method for answers:

  • Exact match
  • Contains part of the correct answer
  • Matches a pattern that you specify

You choose whether or not the answers are case-sensitive.

Answers need to be accurate (exact match) or chosen to match a pattern and be defined accordingly.

Create a Fill in the Blank question

When you create a new test , select the plus sign to open the menu. In an existing test, select the plus sign wherever you want to add a question. Select Add Fill in the Blank question .

You'll use the same process when you create questions in tests and assignments.

This is how test in edit view with add question menu expanded looks like.

Type your question and add brackets around the answer. You can use the options in the editor to format the text and add formulas, files, images, and links.

Separate multiple correct answers with a semicolon.

Example : One of the primary colors is [red;blue;yellow].

You may also use a regular expression. Only one expression per blank will be recognized. Note that you add brackets around the regular expression and around the answer.

Example : [[a-zA-Z]] is a letter in the alphabet.

Questions have a default value of 10 points. Select the Points box to type a new value.

Note that Save is disabled because you need to make settings in the next step. Select Next Step to continue.

This is the edit view of a fill in the blank question.

In the Response type menu, choose how the answer is evaluated against a student's answer:

  • Contain match

Match a pattern

Select the Case sensitive check box if you want to take capitalization into account.

More on creating answers

Select Previous Step if you need to make edits. Select Save when you're finished.

This is the edit view of a fill in the blank question with the buttons previous step and save highlighted.

The question displays which response type you chose, such as Responses must match exactly .

Example of a fill in the blank question.

More on editing or deleting questions

About creating answers

Keep answers for the blanks simple and brief. To avoid difficulties with auto-grading, you can limit answers to one word. One-word answers prevent issues such as extra spaces or word order causing a correct answer to be scored as incorrect.

  • Select Contain match from the Response type menu to allow for abbreviations or partial answers. This option counts a student's answer as correct if it includes the word or words you specify. For example, set up a single answer that contains Franklin so that Benjamin Franklin, Franklin, B Franklin, B. Franklin, and Ben Franklin are all counted as correct answers. Then, you don't have to list all the acceptable possibilities for the answer Benjamin Franklin.
  • Select Match a pattern from the Response type menu and create a regular expression that allows for spelling, spacing, or capitalization variations.

When you choose to match a pattern for an answer, you can test the pattern and a new window opens. A check mark appears for a pattern that works. You can also type an expected correct answer and test your pattern.

You'll receive an error message if your pattern can't be evaluated so you can make changes.

Example of an error message if a pattern can't be evaluated.

Regular Expressions for Matching

You can create a regular expression that allows for spelling, spacing, or capitalization variations in an answer.

A regular expression is a search pattern used for matching one or more characters within a string. With regular expressions, you can count certain patterns as correct, rather than an exact text match. For example, regular expressions enable grading of the wide range of possible answers that are typical of scientific data.

In a regular expression, most characters in the string match only themselves and are called literals . Some characters have special meaning and are called metacharacters . 

For a comprehensive list, see  Pattern (Java SE 11 & JDK 11 ) ( .  

Character examples:

  • A dot (.) matches any single character except newline characters.
  • Brackets [ ] match anything inside the square brackets for one character.
  • A dash (-) inside square brackets allows you to define a range. For example, [0123456789] can be rewritten as [0-9].
  • A question mark (?) makes the preceding item in the regular expression optional. For example, Dec(ember)? will match Dec and December.

Simple string examples:

  • b.t - matches with bat, bet, but, bit, b9t because any character can take the place of the dot (.).
  • b[aeui]t matches bat, bet, but, bit.
  • b[a-z]t will accept any three-letter combination that begins with b and ends with t. A number won't be accepted as the second character.
  • [A-Z] matches any uppercase letter.
  • [12] matches the target character to 1 or 2.
  • [0-9] matches the target character to any number in the range 0 to 9.

When you choose to match a pattern for an answer, you can test the pattern and a new window opens.

Watch a video about creating a Fill in the Blank question

The following narrated video provides a visual and auditory representation of some of the information included on this page. For a detailed description of what is portrayed in the video, open the video on YouTube , navigate to More actions , and select Open transcript .

Video: Fill in the Blank questions explains how to create a fill in the blank question type.

Add files to a Fill in the Blank question

To help keep your assessment content organized, you can add files within individual questions. Make a selection from the editor's Insert Content menu, such as Insert from Cloud Storage .

More on cloud storage

The purple plus sign menu is expanded so you can add files to a particular question.

You can edit settings for the files you've added to questions. Select the file in the editor and then select the Edit Attachment icon in the row of editor options. You can add a Display Name and Alternative Text . Alternative text describes the image for people who use screen readers or visit web pages with images turned off.

A purple pencil that lets you edit files within questions.

You can also choose whether to insert the file as a link in the editor or to embed the file directly so it appears inline with other content you've added.

Edit or delete a Fill in the Blank question

Before students open the assessment , access the menu to select Edit or Delete . To change the points, select the score pill and type a new value.

Select Align with goal from the menu to align goals with individual assessment questions to help your institution measure achievement. After you make the assessment available, students can view information for the goals you align with assessments and questions so they know your expectations.

More on how to align goals with course content

Menu on the top right hand side corner of a particular question.

After submissions exist

You can edit the text of most questions and answers, even after students have made submissions. For example, you may have chosen the wrong answer, found a typo, or want to adjust points or scoring options. You can make a change for all students to see and automatically update all grades.

After students open the test, you can't add new questions and blanks, delete a question or blank, or move the content.

In a test or a student's submission, open a question's menu and select Edit/Regrade to make changes. You receive a warning after you save your changes if student submissions exist and regrading will occur.

More on editing questions

Edit/Regrade or Align with goal a particular fill in the blank question.

Grade Fill in the Blank questions

Fill in the Blank questions are graded automatically. Answers are scored based on if student answers match the correct answers you provided. Each Fill in the Blank question displays Correct or Incorrect and which response type you chose, such as Responses must be an exact match .

You can't change the points an individual student earned for an automatically graded question.

Example of a correct or incorrect answer and points given to student.

Give partial credit on fill in the blank questions

Partial credit can be given on fill in the blank questions. This is great for those instructors who wish to grade student attempts at a more granular level. It will also benefit students based on their associated effort on these complex questions, and provide them with a more accurate representation of their proficiency.

Edit a fill in the blank question and in  Scoring options select Allow partial credit .

Allow partial credit highlighted from scoring options to a fill in the blank question.

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200 Catchy Email Subject Lines (And How to Make Them!)

Create email subject lines where people WANT to open your emails! Learn about the key do’s and don’t’s and pick one of these 200 fantastic options.

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Your email subject line is the most important part of your email. In fact, Hubspot 1 reports that 35% of email recipients open an email based on the subject line alone.

This article will help you learn what goes into creating an email subject line that people want to click. Plus, you’ll get 200 actual email subject line examples you can use.

Let’s dive in.

What is An Email Subject Line? (Definition)

An email subject line or headline is the first line of text someone reads when they receive your email. This is the line of text you’ll usually type to grab the attention of your email recipient.

A graphic image from Science of People showing a new email being drafted with the subject line: "subject lines are important!"

Email subject lines are crucial—they are the first impression. You might write the best email in the world, but if your subject line stinks, then nobody will read it. 

A fair bit of psychology goes into writing a captivating email subject line. Let’s go into the key do’s and don’t’s. 

Email Subject Line Do’s and Don’t’s

Do make sure to follow these best practices!

  • Do Be Clear and Concise: Make the subject line clear, brief, and relevant.
  • Do Use an Emoji: Emojis create a personalized flair. But if you use too many, it’ll be in the spam folder.
  • Do Personalize: Write the recipient’s first name to boost the open rate 2 . 
  • Do Use Emotion-Driven Words. Evocative words will create feelings. Feelings will make clicks.
  • Do Leverage Curiosity: Hint at something intriguing without giving it away. Curiosity is a powerful force.
  • Do Test and Optimize: Try A/B testing for different subject lines to determine which tactic resonates best with your audience.
  • Send at the Right Time: 11:00 am EST has the highest open rate 3 for email sends (and Tuesday is the best day to send).
  • Do Emphasize Timing. Subject lines that include dates or a sense of urgency tend to perform better. In a study by Return Path 4 , 9 million subject lines were sent out and analyzed. It turns out that certain urgent phrases and words work better than others:
Still time33.73%
Limited time14.93%
Last chance16.71%
Running out9.92%

But don’t abuse their fear of missing out, or you’ll come off as spammy and stressful.

Also, be careful of these “don’t’s:”

  • Don’t Write Misleading Content: If you make a clickbait subject that doesn’t match the email content, your trust will go down the toilet.
  • Don’t Use Spammy Language: Avoid overused sales language and excessive punctuation or all caps, which can trigger spam filters. You probably wouldn’t open an email with the subject: “🔥🎉🚀 HURRY!!! Your EXCLUSIVE Deal Awaits! 🌟💰💸 Open NOW for FREE MONEY! 🎁🎁🎁”
  • Don’t Write Overly Long Subject Lines: Long subject lines often get cut off, especially on mobile devices.
  • Don’t Ask For Things: Mailchimp 2 analyzed thousands of words related to donations and found that words such as “helping,” “fundraising,” “charity,” and “donate” all lead to negative effects on open rates. Instead, you might want to save the asking (if any) for later.
  • Don’t Include Typos: A typo in the subject line screams unprofessional and unprepared.

A graphic image made by Science of People of a quote by Leo Burnett. It says "Make it simple. make it memorable. Make it inviting to look at. Make it fun to read." This relates to the article on email subject lines.

Now, let’s get into some sample subject lines that you can use for your emails!

Catchy Email Subject Lines

Here are some really good subject lines that work for almost all occasions–just make sure they are true! Don’t use that subject line if you do not have an important announcement.

  • “I have an important announcement.” Mailchimp 2 found that “announcement” (and similar words) caused a higher open rate. People want to be in the know!
  • “Question for you” This email subject line invites the receiver to open your email and help you. It also works because of the Benjamin Franklin Effect —when someone does a favor for you, they end up liking you more!
  • “Hey there, [name], check this out.”
  • “Your Sneak Peek Inside the Future of [ whatever your industry is] “
  • “🌟 Exclusive Offer Just for You – Ends Tonight!”
  • “Can You Believe This Happened?”
  • “Unlock the Secrets to Effortless Productivity”
  • “You’ve Never Seen Deals Like These 🚀”
  • “🎉 Surprise Inside: A Gift Just for You!”
  • “This One Mistake Could Cost You (And How to Avoid It)”
  • “Flash Sale Alert: 50% Off Your Favorites!”
  • “This Week’s Top 10 Must-Reads for You”

If you’d like to boost the content of your email as well, check out our video below for 7 tips to improve your emails.

Best Email Subject Lines for Sales

Sales are tricky because you want to balance relatability and selling perfectly. You also don’t want to mislead, which is EXTREMELY easy in sales emails.

An email subject line from GovX that hints toward a "free" knife, even though it's just a discount.

GovX uses an email subject line that hints toward a “free” knife… but it’s just a discount. Bummer!

Many people who report emails as spam send those reports based on the subject line alone. Here are great examples to nail your sales subject line for your email campaign:

  • “You Have Two Choices.” Everyone loves to play games, and everyone likes to have options. This is a great subject line for sales, as choices influence people to take action.
  • “Why You Can’t [insert problem here]” Why you can’t lose weight. Why you can’t sleep at night? Why you can’t feel happy at work? Find a common problem and offer reasons (hopefully your solution!).
  • “Psst… Here’s a freebie.” People love the word “free,” but did you know the word “freebie” works even better 2 ? Add this to your email, but please make sure to make the freebie worth it (or risk getting unsubs!).
  • “So. Many. Deals… Find Something AMAZING Now 💸”  
  • “You’re a Perfect Fit For [insert opportunity here].”  
  • “Save up to $10/month for life”  
  • “Hey, you forgot this—here’s your 20% off!” 
  • “Get a [adjective] $20 off your next order.”  
  • “Ready for a Game-Changer?”
  • “Limited Time Offer: 30% Off Your Next Purchase!”
  • “Solve [Problem] with This One Simple Tool”
  • “Last Chance: Don’t Miss Out on This Deal!”
  • “How to Achieve [Desired Outcome]”
  • “Exclusive Offer: Buy One, Get One Free Today Only!”
  • “Join the Revolution: Be the First to Experience [Product/Service]”
  • “Flash Sale: Prices Slashed for 24 Hours Only!”
  • “See Why [Product/Service] is a Customer Favorite”
  • “Don’t just take our word for it.” 

Newsletter Subject Lines

Are you sending out a weekly/biweekly newsletter to your subscribers? Here are some great email subject lines to share in a blog post or an email marketing campaign.

  •  “Fake Friends” Vanessa Van Edwards, the founder of Science of People, used this subject line in one of their newsletters, and it was a HIT! It’s short and gets the reader wondering, What are you talking about? Try combining a short subject line with an interesting/lesser-known topic.
  • “One simple way to make yourself happier.” Ramit Sethi uses this fabulous newsletter subject line, which works because it provides value! Find a problem and offer a solution.

An email subject line that says "One simple way to make yourself happier." by Ramit Sethi

  • “3 crazy theories that [interesting thing here] .” Mark Manson grabs the reader’s attention in this email’s subject line by being super intriguing. Who doesn’t want to read up on something almost too crazy to believe?

An email subject line that says "3 crazy theories that might actually be true" by Mark Manson

  • “You’re Invited!”  
  • “Learn how to [skill here].”  
  • “Studies show only 10% of people can…” 
  • “Free Resources to Help You X”  
  • “Want to play a game?” 
  • “[Recipient’s Name], Catch the Latest in [Industry/Interest]!”
  • “[Recipient’s Name], Be the First to Know What’s Happening!”
  • “Your Customized [Month] Guide is Here, [Recipient’s Name]!”
  • “Last Call to Get Your Questions Answered”
  • “What’s Behind the [problem the reader is facing].” EG “What’s Behind the Scarcity Mindset?”
  • “This ‘secret’ could [results reader wants].”
  • “[Recipient’s Name], Open This Email ASAP”
  • “[Recipient’s Name], I just noticed…”
  • “My biggest regret?”
  • “Here’s the hard truth…”
  • “The secret that [successful people in this industry] won’t tell you…but we will!”
  • “No one will teach you this…”

Welcome Email Subject Lines

When someone joins your email list, it’s a cause for celebration! It’s also an essential moment in your relationship with them. This is the chance to welcome them into your audience, to show them care, and to give them an impression of your brand.

  • “🌟 Welcome Aboard! Discover What You’ve Been Missing!”
  • “You’re In! See What’s Inside Your Welcome Kit”
  • “🔓 Unlocked: Your Access to Exclusive Insights”
  • “Welcome to the Inner Circle – Your Journey Begins”
  • “🎉 You Made It! Start Your Adventure with This…”
  • “Get Ready to Transform Your [Interest/Field] Game!”
  • “🎁 Surprise Inside: A Special Welcome Gift for You!”
  • “👀 Sneak Peek: What Only Members Can See!”
  • “You’re Part of the Family Now – See What’s Next”
  • “🌈 Welcome! Your Journey to [Goal] Starts Here”
  • “🌟 A Warm Welcome & Your First Insider Tip!”
  • “🔥 Hot Off the Press: Your First Member-Only Content!”
  • “Welcome to the Club – Your Exclusive Perks Inside”

Email Subject Lines to Promote Your Free Content

You wrote an ebook or created a free course to promote to your audience. Here are some tips to share your content with your audience in a way that encourages them to open the email.

  • “Everyone thinks I’m crazy for giving this away…”
  • “I’m giving you this for FREE”
  • “Special invitation for [Recipient’s Name]”
  • “🎁 Just for You: A Free Guide to Transform [Topic/Skill]”
  • “Unlock Your Exclusive Freebie: Master [Topic] Today”
  • “📚 Free Download: The Ultimate Guide to [Topic]”
  • “Claim Your Free [Content Type] – Uplevel Your [Skill]”
  • “Exclusive Offer: A Free [Content Type] Just for Our Subscribers!”
  • “🔥 Hot Off the Press: Grab Your Free [Content Type] on [Topic]!”
  • “📈 Boost Your [Skill/Topic] with This Free [Content Type]”
  • “🌈 Discover the Secrets of [Topic] with Your Free [Content Type]”
  • “🎯 Hit Your Goals Faster with This Free [Content Type]”
  • “🤓 Geek Out on [Topic] with Your Free [Content Type]”

Follow-up Email Subject Lines

Here are some subject lines for follow-up emails when you want to check in on someone.

Whether they attended your webinar, downloaded your course, or the ball is in their court on a pricing estimate you sent them.

For Webinar or Workshop Attendees

  • “🌟 Thanks for Joining Our Webinar – Here’s What’s Next!”
  • “Missed Details from [Webinar Topic]? Let’s Recap!”
  • “I’d love to know your thoughts on [Webinar]?”
  • “Keep the Momentum Going Post-Webinar on [Topic]”

For Course Downloaders

  • “📘 How’s Your Journey with [Course Name] Going?”
  • “Unlock the Full Potential of [Course Name] – Tips Inside!”
  • “Are you feeling stuck with [Course Name]? Try this”
  • “Need Help with [Course Name]? We’re Here for You!”
  • “🚀 Take Your [Course Topic] Skills to the Next Level!”

Post Pricing Estimate

  • “📊 Any Thoughts on Our Pricing Proposal for [Service/Product]?”
  • “Checking in on the [Service] estimate.”
  • “Following up since our last chat?”
  • “Is there anything else you need?”

Cold Email Subject Lines

A cold email is sent to someone you may not know for marketing, networking, sales, or other outreach promotion. Generally, cold emails aim to increase conversion rates (a.k.a. the number of sales, clients, or customers).

And since the average professional receives 5 about 121 emails daily, yours must stand out to get noticed. Here are some winning options for cold emails.

  • Hope you’re doing well, [insert name here] .” Writing like you’d be speaking to a friend is a personalized and informal way to grab attention. This subject line is great and looks like a text from a friend you haven’t spoken to.
  • “I loved your article on [topic here] .” I love it when people send me comments on my articles. And when I can tell they’ve read them and appreciate my tips? That gets them ahead of the game. A little appreciation goes a long way to getting attention!
  • “You’ll love this article on [topic here]!” Along with liking a writer’s article, another eye-grabbing subject line offers another article with mega value. Can’t find a great article? Head over to our blog —we’ve got loads of topics packed with amazing info!
  • “Are we still good for 2 pm today?” 
  • “Can I help you with [problem here]?”
  • “Hey [name], I’m looking forward to seeing you at [place]!” A 
  • “Your Expertise is Requested!” 
  • “You have this in common with [celebrity here].”  
  • “Ideas for Improving [Aspect of Recipient’s Business]”
  • “[Mutual Connection] Recommended I Get in Touch”
  • “Saw Your Work on [Project/Platform], and I Have a Proposal”
  • “A [Benefit] for [Recipient’s Company]”
  • “Is [Common Pain Point] a Challenge for You?”
  • “Sharing a Quick Tip for [Relevant Topic]”
  • “Unlocking Potential with [Your Product/Service]”
  • “Congrats on [Recipient’s Company’s Recent Milestone/News]!”
  • “A few thoughts on [Recipient’s Company’s Recent Milestone/News]”
  • “Inspired by Your Article on [Topic] – A New Perspective”
  • “[Recipient’s Name], Your Thoughts on [Industry Trend]?”
  • “Loved Your Post on [Platform] – Here’s an Idea for You”
  • “Your Work with [Company/Project] Caught My Eye!”
  • “Connecting Over Shared Interest in [Topic/Industry]”

Remember, cold emails might be complex at first, but sending the right subject line can make all the difference.

Email Subject Lines for an Upcoming Event

Are you hosting a workshop, webinar, or community gathering?

Try one of the following subject lines to ensure that as many people show up as possible.

  • “🚀 You’re Invited: Unlock the Secrets of [Event Topic]!”
  • “Join Us for a Surprising Twist on [Event Topic]!”
  • “🎉 Exclusive Invite: [Event Name] – Reserve Your Spot”
  • “Be Part of Something Special”
  • “🌟 A Once-in-a-Lifetime Experience: Don’t Miss [Event Name]!”
  • “Discover the Future of [Topic]”
  • “🎤 Hear from the Experts on [Topic]!”
  • “Transform Your [Skill/Interest] at [Event Name]!”
  • “🌐 Connect with Like-Minded [Audience Type]”
  • “An Invitation to Explore [Topic] Like Never Before”
  • “🎓 Learn from the Best: Exclusive Webinar on [Topic]!”
  • “Unlock Your Potential at [Event Name]!”
  • “Dive Deep into [Topic]”

Thank You Email Subject Line

Studies show 6 that expressing our thanks to people makes us happier. And it also feels good to receive appreciation!

If someone purchased your product, signed up for your newsletter, downloaded your ebook, or attended your course, why not show some love to them?

  • “🌟 A Heartfelt Thanks for Joining Our Community!”
  • “You Made Our Day! Thanks for Your Purchase ✨”
  • “Grateful for You: A Special Thanks from [Your Brand/Name]!”
  • “💌 A Little Note of Big Thanks to You!”
  • “You’re Awesome! Thanks for Subscribing ✨”
  • “Thanks a Million for Choosing [Your Product/Service]!”
  • “Because of You, We’re Growing – Thank You!”
  • “🤗 A Warm Thank You from the [Your Brand/Team] Family!”
  • “Your Contribution Matters – A Big Thank You!”
  • “Your Presence is Valued – Thank You for Attending”
  • “A sincere thank you 🙏🏻”
  • “Payment received. Thank you so much!”

Networking Email Subject Lines

Nowadays, a lot of networking happens online . Or perhaps you’ve met someone at an event and want to play catch-up. Here are the perfect lines to say if you’re looking to network:

  • “Are you coming?” Do you have a networking event coming up? Invite them over in your email by asking them a question directly!
  • “You are not alone.” People who network want to connect. Let them know there are people out there searching for others, too!
  • “Did I lose you?” Are you reaching out to someone you haven’t contacted in a while? This subject line grabs attention immediately.
  • “I finally found you!”  
  • “So happy to finally meet you!”  
  • “I loved meeting you at [place]. I’d love to reconnect!”  
  • “Can I introduce you to [person’s name]?”  
  • “I loved our conversation about [topic here]!”  
  • “It was awesome to meet you”
  • “Wanted to follow up”
  • “Hey! I’d love to connect :-)”
  • “That was super fun!”
  • “🤝 Continuing Our Great Conversation from [Event Name]”
  • “Hey [Name], Loved Your Thoughts on [Topic]”
  • “Can’t stop thinking about our talk on [Topic].”
  • “I’d love to continue over coffee/lunch.”
  • “[Name], Your Insight on [Topic] Was Spot On!”
  • “It Was Great Meeting You, [Name] – Fancy a Follow-Up Chat?”
  • “Revisiting Our Conversation – I Had an Idea!”
  • “Hey [Name], How Have You Been Since [Event/Location]?”
  • “🍵 [Name], Up for a Coffee and a Casual Chat?”
  • “From Our Last Talk, I’ve Been Thinking…”

Nobody said networking was easy! Here are 24 tips to help you become an expert networker. And if you’ve networked enough and want to land an excellent job, read on!

Email Subject Lines for Jobs

Are you going on a job hunt? Once you’ve prepared your resume , decked out your LinkedIn , and perfected your elevator pitch , it’s time to move on to the email.

Sending out emails to companies you’re looking to get hired at can be daunting, but it doesn’t have to be! Here are my favorite lines that work more often than not:

  • “CV for [job position] — available immediately.” Try being direct and putting as much info as possible upfront. This one shows you’re ready and organized.
  • “[Job Position] — [Name]” This is a variation of the above. Use this one if you don’t have a specific time you’ll be available or a CV ready yet.
  • “Looking to help.” 
  • “Following up on…” 
  • “Referred by [friend] — [name]”  
  • “[Your credentials] with over X years of experience.”  
  • “Thank you — [job position].”  
  • “URGENT: Need by EOD” 
  • “Eager to Bring [Unique Skill] to [Company’s Name] Team!”
  • “Aspiring [Job Title] Passionate About [Company’s Industry/Value]”
  • “Excited About the Opportunity to Join [Company’s Name]!”
  • “Driven [Your Profession] Ready to Make an Impact at [Company’s Name]”
  • “Enthusiastic [Your Role] Excited About [Company’s Name] ‘s Vision”

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Holiday Email Subject Lines

Holidays are a great time, especially if you’re in sales. Check these out if you’re a marketer or want to build up your customer base:

  • “💥 Holiday Special” According to Omnisend 7 , this was the #1 email subject line that got the most opens. It’s simple and effective.
  • “5 Thanksgiving Facts to Know” There are a lot of interesting facts about Thanksgiving, Black Friday , and other holidays.
  • “Happy Birthday [name here]—Here’s a Gift!” Combine a birthday and a gift, and you’ve got a one-two combo for an excellent email. Don’t forget to include a decent gift, though, or the receiver might feel like they’ve wasted their time.
  • “Happy Holidays from [company/individual name]”  
  • “HO HO NO!!! Last Day For [Benefit Here]!” 
  • “[Holiday] Guide: Everything You Need to Know”  
  • “Happy Holidays From [name]!”  
  • “The FIRST Thing to Do After [holiday].”  
  • “🎄 Unwrap Your Early Holiday Surprise Inside!”
  • “Guess What’s Coming This Holiday Season… 🌟”
  • “🎁 Secret Holiday Deals Just for You!”
  • “Sneak Peek: Our Magical Holiday Collection!”
  • “🎅 Shh… Santa’s Got a Special Message for You!”
  • “Your Guide to a Stress-Free Holiday is Here”
  • “The Holiday Gift You Didn’t Know You Needed”
  • “🌟 Holiday Wishes and Dreamy Deals Inside”

Whatever line you choose, keep it positive and uplifting to stay in good holiday spirits.

Funny Subject Lines

Science shows that humor is one of the best ways to connect with people. If you’re looking to add humor to your emails, try one of these funny lines:

  • “Since we can’t all win the lottery…” Include something in the body email: “We might not all be lucky, but at least we can [achievable goal here].”
  • “It’s time to unleash your inner [noun].” This is a fun one if you want to show a little personality. Great to use for holidays (replace a noun with “Santa”), business meetings (replace with “Mark Cuban”), or even friendly get-togethers (replace with “Unicorn”).

An email subject line that says “It’s time to unleash your inner Deadpool.”

  • “Shh… This is for you only.”  
  • “Why did the chicken cross the road?”  
  • “May the Fourth be with you” 
  • “Re:re:re: let’s chat?” 
  • “Ugh, not another email!”  
  • “Subject Line”  
  • “How Many [Your Brand] Employees Does It Take to Write an Email?”
  • “👽 Spoiler Alert: We Come in Peace and Bring Discounts!”
  • “This Email is Gluten-Free, Vegan, and Surprisingly Funny!”
  • “Warning: This Email Will Make You Laugh Out Loud 🤣”
  • “🎉 Party in Your Inbox: No RSVP Needed!”

And if you’re itching to improve your humor, why not check out one of our humorous articles? Or check out the video below to find your type of laugh!

  • Laughter Lunch: 10 Videos to Make You Laugh
  • How to Be Funny: 7 Easy Steps to Improve Your Humor

FAQs About Email Subject Lines

The ‘subject’ in an email is a summary of the email’s content, serving as a headline for the recipient to quickly understand the email’s purpose.

The ideal length of an email subject line is typically between 30 and 50 characters, ensuring it is concise yet informative enough to capture the essence of the email. This will give you better open rates and engagement.

Takeaways About Email Subject Lines

Best of luck writing your email subject lines! If you just remember these tips, you’ll be in great shape:

  • Be Clear and Concise 
  • Use an Emoji
  • Use Emotion-Driven Word
  • Leverage Curiosity
  • Send at 11 am EST on a weekday
  • Don’t write clickbait
  • Don’t use spam language

On the topic of email, it’s also worth considering what phrase to use for your signoff. If you’d like to dive more into the topic, check out this article.

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