sales & marketing plan presentation

And if (or more likely when ) those goals change over time, you need to regularly communicate those shifts and the strategic adjustments that come with them to your team.

Your sales strategy keeps your sales process productive — it offers the actionable steps your reps can take to deliver on your vision and realize the goals you set. So naturally, you need to communicate it effectively. A sales plan offers a solid resource for that.

For instance, your sales org might notice that your SDRs are posting lackluster cold call conversion rates. In turn, you might want to have them focus primarily on email outreach, or you could experiment with new sales messaging on calls.

Regardless of how you want to approach the situation, a thoughtfully structured sales plan will give both you and your reps a high-level perspective that would inform more cohesive, effective efforts across the team.

An effective sales org is a machine — one where each part has a specific function that serves a specific purpose that needs to be executed in a specific fashion. That's why everyone who comprises that org needs to have a clear understanding of how they specifically play into the company's broader sales strategy.

Outlining roles and responsibilities while sales planning lends itself to more efficient task delegation, improved collaboration, overlap reduction, and increased accountability. All of which amount to more streamlined, smooth, successful sales efforts.

Sales planning can set the framework for gauging how well your team is delivering on your sales strategy. It can inform the benchmarks and milestones reps can use to see how their performance stacks up against your goals and expectations.

It also gives sales leadership a holistic view of how well a sales org is functioning as a whole — giving them the necessary perspective to understand whether they have the right people and tools in place to be as successful as possible.

Sales planning isn‘t (and shouldn’t) be limited to the actual sales plan document it produces. If that document is going to have any substance or practical value, it needs to be the byproduct of a thorough, well-informed, high-level strategy.

When sales planning, you have some key steps you need to cover — including:

• Gather sales data and search for trends.
• Define your objectives.
• Determine metrics for success.
• Assess the current situation.
• Start sales forecasting.
• Identify gaps.
• Ideate new initiatives.
• Involve stakeholders.
• Outline action items.

When putting this list together, I consulted Zach Drollinger — Senior Director of Sales at edtech provider Coursedog — to ensure the examples detailed below are sound and accurate.

Step 1: Gather sales data and search for trends.

To plan for the present and future, your company needs to look to the past. What did sales look like during the previous year? What about the last five years? Using this information can help you identify trends in your industry. While it's not foolproof, it helps establish a foundation for your sales planning process.

For the sake of example, let‘s say that I’m a new sales director for an edtech company that sells curriculum planning software to higher education institutions. My vertical is community colleges, and my territory is the East Coast.

Once I assume this new role, I‘m going to want to gather as much context as possible about my vertical and how my company has approached it historically. I would pull information about how we’ve sold to this vertical.

How much new business have we closed within it in the past five years? How does that compare to how we perform with other kinds of institutions? Are we seeing significant churn from these customers?

I would also want to get context about the general needs, interests, and pain points of the kinds of institutions I‘m selling to. I’d look for insight into figures like degree velocity, staff retention, and enrollment.

Ultimately, I would get a comprehensive perspective on my sales process — a thorough understanding of where I stand and what my prospects are dealing with. That will ensure that I can deliver on the next step as effectively as possible.

Step 2: Define your objectives.

How do you know your business is doing well if you have no goals? As you can tell from its placement on this list, defining your goals and objectives is one of the first steps you should take in your sales planning process. Once you have them defined, you can move forward with executing them.

To extend the example from the previous step, I would leverage the context I gathered through the research I conducted about both my and my prospect's circumstances. I would start setting both broader goals and more granular operational objectives .

For instance, I might want to set a goal of increasing sales revenue from my vertical. From there, I would start putting together the kind of specific objectives that will facilitate that process — like connecting with administrators from at least 30 community colleges, booking demos with at least 10 schools, and successfully closing at least five institutions.

Obviously, those steps represent a streamlined (and unrealistically straightforward) sales process, but you get the idea — I would set a concrete goal, supplemented by SMART objectives , that will serve as a solid reference point for my org's efforts as the sales process progresses.

Step 3: Determine metrics for success.

Every business is different. One thing we can all agree on is that you need metrics for success. These metrics are key performance indicators (KPIs). What are you going to use to determine if your business is successful? KPIs differ based on your medium, but standard metrics are gross profit margins, return on investment (ROI), daily web traffic users, conversion rate, and more.

I kind of covered this step in the previous example, but it still warrants a bit more elaboration. The “M” in SMART goals (“measurable”) is there for a reason. You can‘t tell if your efforts were successful if you don’t know what “successful” actually means.

The edtech sales example I‘ve been running with revolves mostly around me assuming ownership of an existing vertical and getting more out of it. So it’s fair to assume that sales growth rate — the increase or decrease of sales revenue in a given period, typically expressed as a percentage — would be an effective way to gauge success.

I might want to structure my goals and objectives around a sales growth rate of 20% Y/Y within my vertical. I would make sure my org was familiar with that figure and offer some context about what it would take to reach it — namely, how many institutions we would need to close and retain.

Step 4: Assess the current situation.

How is your business fairing right now? This information is relevant to determining how your current situation holds up to the goals and objectives you set during step two. What are your roadblocks? What are your strengths? Create a list of the obstacles hindering your success. Identify the assets you can use as an advantage. These factors will guide you as you build your sales plan.

Continuing the edtech example, I would use the historical context I gathered and the objectives I set to frame how I look at my current circumstances. I might start by considering my goal of increasing revenue by 20% Y/Y. In that case, I would look at the company's retention figures — ideally, that would give me a sense of whether that needs to be a major area of focus.

I would also try to pin down trends in the colleges that we've already closed — are there any pain points we consistently sell on? I might take a closer look at how we demo to see if we might be glossing over key elements of our value proposition. Maybe, I would use conversation intelligence to get a better sense of how reps are handling their calls.

Ultimately, I would try to identify why we're performing the way we are, the inefficiencies that might be resulting from our current strategy, and how we can best set ourselves up to sell as effectively as possible.

Step 5: Start sales forecasting.

Sales forecasting is an in-depth report that predicts what a salesperson, team, or company will sell weekly, monthly, quarterly, or annually. While it is finicky, it can help your company make better decisions when hiring, budgeting, prospecting, and setting goals.

After the COVID-19 pandemic, economics has become less predictable. Claire Fenton , the owner of StrActGro — a professional training and coaching company — states, “Many economic forecasters won't predict beyond three months at a time.” This makes sales forecasting difficult. However, there are tools at your disposal to create accurate sales forecasts .

In our edtech example, I would approach this step by trying to estimate how my sales org is going to fare with the specific vertical we‘re pursuing in the time window we’ve allotted.

The method I decide to go with will depend on factors like how many concrete opportunities we have lined up — in addition to elements like the kind of historical data we have handy, how the reps working these deals tend to perform, and the degree of insight we have about our potential customers.

Let's say I consider those factors and decide to run something called a multivariable analysis. In that case, I could start by taking stock of the opportunities my reps have lined up. Then, I could look at the reps working those deals, their typical win rates, and the time they have to close — among other factors.

For instance, I might calculate that a rep working with a particularly large institution has a 50% chance of closing within the window we‘ve allotted. Using that insight, we could attribute 50% of the potential deal size to our forecast — we’d repeat that process with all of the opportunities in question and ideally get a solid sense of the revenue we can expect to generate in this window.

Step 6: Identify gaps.

When identifying gaps in your business, consider what your company needs now and what you might need in the future. First, identify the skills you feel your employees need to reach your goal. Second, evaluate the skills of your current employees. Once you have this information, you can train employees or hire new ones to fill the gaps.

Continuing the edtech example, let‘s say my forecast turned up results that weren’t in keeping with what we need to reach our goals. If that were the case, I would take a holistic look at our process, operations, and resources to pin down inefficiencies or areas for improvement.

In my search, I find that our sales content and marketing collateral are dated — with case studies that don‘t cover our product’s newest and most relevant features. I also might see that our reps don‘t seem to have too much trouble booking demos, but the demos themselves aren’t converting due to a lack of training and inconsistent messaging.

And finally, I find that a lack of alignment with marketing has prospects focusing on unrealistic outcomes our sales team can‘t deliver on. Once I’ve identified those gaps, I would start to hone in on ways to remedy those issues and improve those elements.

Step 7: Ideate new initiatives.

Many industry trends are cyclical. They phase in and out of “style.” As you build your sales plan, ideate new initiatives based on opportunities you may have passed on in previous years.

If your business exclusively focused on word-of-mouth and social media marketing in the past, consider adding webinars or special promotions to your plan.

In the edtech example we've been running with, I would likely ideate initiatives based on the gaps I identified in the previous step. I would start a push to ensure that our sales content and marketing collateral are up-to-date and impressive.

I would also consider new training programs to ensure that our coaching infrastructure is prioritizing how to conduct effective demos. Finally, I would start to work on a plan with marketing to ensure our messaging is aligned with theirs — so we can make sure prospects' expectations are realistic and effective.

One way or another, I would take the gaps I found and find concrete, actionable ways to fill them. I would make sure that these initiatives aren't abstract. Just saying, " We're going to be better at demos," isn‘t a plan — it’s a sentiment, and sentiments don't translate to hard sales.

Step 8: Involve stakeholders.

Stakeholders are individuals, groups, or organizations with a vested interest in your company. They are typically investors, employees, or customers and often have deciding power in your business. Towards the end of your sales planning process, involve stakeholders from departments that affect your outcomes, such as marketing and product. It leads to an efficient and actionable sales planning process.

This step is sort of an extension of the previous two — once I‘ve identified the key issues and roadblocks obstructing my edtech startup’s sales org, I would start identifying the right people to fulfill the necessary initiatives I've put together.

In this example, I would tap some stakeholders in charge of our sales content and marketing collateral to produce newer, more relevant case studies and whitepapers we can pass along to the institutions we're working with.

I would also go to middle management and either offer more direction for coaching on demos or bring in a third-party training service to offer more focused, professional insight on the issue.

Finally, I would connect with marketing leadership to align on the benefits and outcomes we generally stress when pitching the schools we sell to. That way, we can ensure that the institutions we're connecting with have realistic expectations of our product or service that we can speak to more clearly and effectively.

Step 9: Outline action items.

Once you have implemented this strategy to create your sales planning process, the final step is outlining your action items. Using your company's capacity and quota numbers, build a list of steps that take you through the sales process. Examples of action items are writing a sales call script, identifying industry competitors, or strategizing new incentives or perks.

In our edtech example, some key action items might be:

• Revamp our prospecting strategy via more involved coaching and re-tooled sales messaging.
• Revamp administrator and college dean buyer personas.
• Conduct new trainings on demoing our software.
• See our new prospecting strategy from ideation to execution.
• Align with our sales enablement stakeholders for new, more relevant case studies and whitepapers.

Obviously, that list isn‘t exhaustive — but those are still the kinds of steps we would need to clarify and take to structure a more effective high-level strategy to produce different (ideally much better) results than we’ve been seeing.

One thing to keep in mind is that sales planning shouldn't end with creating the document.

You‘ll want to reiterate this process every year to maintain your organization's sales excellence.

Now that you‘re committed to the sales planning process, let's dive into the written execution component of sales planning.

Featured Resource: Sales Plan Template

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Outline your company's sales strategy in one simple, coherent plan.

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7 Sales Presentation Examples for Successful Pitches

A successful sales presentation can significantly influence a potential client’s decision-making process. It needs to be engaging, informative, and persuasive.

This guide explores the components of an effective sales presentation, and best practices for creating one, and provides seven exemplary sales presentation templates from various sources.

What Is a Sales Presentation?

A sales presentation is a strategic dialogue designed to persuade a potential client or customer to purchase a product or service. It typically involves a detailed explanation of the product’s features, benefits, and potential return on investment.

What Is Included in a Sales Presentation?

A sales presentation typically includes sections on:

• Introduction : Brief introduction of the company and the presenter.
• Customer Needs : Identification of the client’s needs and how they align with the product or service.
• Product/Service Details : Detailed information about the product or service, highlighting unique selling points.
• Success Stories : Real-life examples or case studies demonstrating the value of the product or service.
• Pricing and Packages : Overview of pricing options and any customizable packages.
• Call to Action : Strong conclusion that prompts the audience to act or decide.

Sales Presentation Best Practices

Creating an effective sales presentation involves several best practices:

• Tailor Your Message : Customize the presentation to address the specific needs and interests of your audience.
• Keep It Concise : Focus on key points to maintain the audience’s attention and keep the presentation within an appropriate timeframe.
• Use Visuals : Employ charts, graphs, and images to make your points clearer and more engaging.
• Rehearse : Practice your presentation multiple times to ensure smooth delivery.
• Engage Your Audience : Encourage questions and interact with the audience to make the presentation more dynamic.

7 Sales Presentation Examples

1) piktochart: “sales pitch examples”.

Piktochart’s Sales Pitch Examples illustrate how to effectively communicate the value of your product or service. These examples showcase various strategies to capture and retain the audience’s interest, making them highly practical for anyone looking to enhance their sales presentations.

Canva Sales Presentation Template offers visually appealing templates designed to make sales presentations more engaging. These templates are easy to customize and suitable for a wide array of industries, helping presenters create professional-looking presentations effortlessly.

2) Slidebean Sales Pitch Deck Template

Slidebean Sales Pitch Deck Template is designed to streamline the creation of impactful sales presentations. The template guides users through structuring an effective pitch, emphasizing the art of storytelling to captivate potential investors and clients.

3) Prezi Sales Plan Presentation Template

Prezi Sales Plan Presentation Template offers a dynamic way to engage audiences with its distinctive zoomable canvas. The template allows sales professionals to outline their strategies and goals in a visually engaging sequence that captures the natural flow of a sales process.

It is designed to help presenters illustrate complex sales plans through a structured yet flexible narrative, enabling the audience to follow along through a visual journey of targets, tactics, and expected outcomes.

4) Queza : Pastel Color Sales Marketing Powerpoint

Queza : Pastel Color Sales Marketing Powerpoint from Envato Elements is designed with pastel colors and a clean, modern aesthetic, making it ideal for sales and marketing presentations that require a fresh and inviting look. This PowerPoint template is versatile, featuring a range of slide layouts that can be used to showcase products, market analysis, sales strategies, and more.

5) SlideSalad Sales Deck PowerPoint Templates

SlideSalad Sales Deck PowerPoint Templates ****offer a comprehensive sales deck that is robust and creatively appealing, ideal for making impactful sales presentations. It features hundreds of unique slides designed for various sales niches, allowing for extensive customization.

6) Solua : Cyber Monday Sale Event Powerpoint

The Cyber Monday Sale Event PowerPoint on Envato Elements is a powerhouse for creating high-impact sales presentations. This template features a modern design that effectively combines bold colors and sleek layouts to capture audience’s attention. It includes multiple slide options to showcase products, promotional offers, and pricing strategies.

7) SlideModel Sales Pitch Presentation Template

SlideModel Sales Pitch Presentation Template offers professionally designed templates tailored for sales presentations. These templates are structured to facilitate clear communication of complex data, strategic alignment, and persuasive storytelling. They are particularly useful for sales teams looking to present data-driven arguments effectively.

Other Posts

How to Make a Presentation (Guide With Tips & Templates)

How to Nail Your Brand Presentation: Examples and Pro Tips

Presentation Design: A Step-by-Step Guide

• What is Strategy?
• Business Models
• Developing a Strategy
• Strategic Planning
• Competitive Advantage
• Growth Strategy
• Market Strategy
• Customer Strategy
• Geographic Strategy
• Product Strategy
• Service Strategy
• Pricing Strategy
• Distribution Strategy
• Sales Strategy
• Marketing Strategy
• Digital Marketing Strategy
• Organizational Strategy
• HR Strategy – Organizational Design
• HR Strategy – Employee Journey & Culture
• Process Strategy
• Procurement Strategy
• Cost and Capital Strategy
• Business Value
• Market Analysis
• Problem Solving Skills
• Strategic Options
• Business Analytics
• Strategic Decision Making
• Process Improvement
• Project Planning
• Team Leadership
• Personal Development
• Leadership Maturity Model
• Leadership Team Strategy
• The Leadership Team
• Leadership Mindset
• Communication & Collaboration
• Problem Solving
• Decision Making
• People Leadership
• Strategic Execution
• Executive Coaching
• Strategy Coaching
• Business Transformation
• Strategy Workshops
• Leadership Strategy Survey
• Leadership Training
• Who’s Joe?

SALES PLAN PRESENTATION TEMPLATE

Download the Sales Plan Template with 100 PowerPoint slides of sales strategy storylines, initiatives, templates, frameworks, professional graphics, charts , and icons.

Designed by sales leaders and McKinsey consultants, the sales plan template covers sales strategies, performance, goals, account planning , territory expansion, sales compensation , marketing strategies , growth initiatives , sales org charts & design, sales budgeting, and more.

Get a headstart on your sales plan strategy and PowerPoint presentation by instantly downloading the sales plan template with great-looking and easy-to-edit slides and multiple color palettes.

PREVIEW OF THE SALES PLAN TEMPLATE

OR BUY THE VALUE PACK $150.00 – Purchase Checkout Added to cart

VALUE PACK INCLUDES: Sales Plan Template Plus...

Strategy Frameworks - 168 pages HR & Org Strategy - 186 pages Strategic Plan - 121 pages Market Analysis - 114 pages Business Model - 17 pages

THE SALES PLAN TEMPLATE DOWNLOAD INCLUDES 3 COLOR PALATTES

WHAT DOES THE SALES PLAN TEMPLATE COVER?

The Sales Plan Template has you covered in kickstarting your sales and marketing strategy and plan. The agenda starts with the Year in Review, highlighting the accomplishments over the past year, historical performance, customer funnel metrics and initiatives, and a KPI scorecard. Then the agenda covers Next Year's Goals with KPI targets and new initiatives. The next section covers the core sales initiatives to improve the customer funnel. The agenda covers launching of new products and services. Then the deck goes into Improving the Fundamentals covering sales funnel initiatives and projects , methodologies, IT strategy, and project plans. Then the agenda covers marketing initiatives including customer segments, messaging, campaigns, digital and social strategy, and a marketing calendar and budget. The last section is on Elevating the Team which covers the sales and marketing team budget, commission and compensation plans, people initiatives, territory coverage, and org chart . The template also includes a ton of bonus charts, icons, worksheets, framework slides, and more. And, you can use our free guides on Sales Strategy and Marketing Strategy to generate ideas for your presentation.

ALL 100 POWERPOINT SLIDES IN THE SALES PLAN TEMPLATE

The 100-page Sales Plan PowerPoint Template includes:

1. Title Page 2. The Sales Team's Mission 3. Agenda Slide 4. Sales Team Wins 5. Historical Revenue Chart 6. Sales Breakdown Chart 7. Sales Goals & KPIs Scorecard 8. Sales Pipeline Metrics & Initiatives 9. Next Year's Goals Agenda Slide 10. High-level Sales Goals 11. Next Year's KPIs & Goals 12. Next Year's Sales Initiatives 13. Launch New Products Agenda Slide 14. New Product & Service Launches 15. Launch Initiatives 16. Geographic Expansion Plan 17. Improve the Sales Fundamentals 18. Sales Funnel Initiatives 19. Sales Methodology Improvements 20. Sales Technology Initiatives 21. Top Prospects & Accounts Plan 22. Sales Project Plan 23. Turn Up the Marketing Agenda Slide 24. High-level Marketing Strategy 25. Target Customer Personas 26. Marketing Campaign Overview 27. Media Mix Spend Chart 28. Channel Partner Strategy 29. Social Media Strategy 30. Media Mix Spend by Month Chart 31. Elevate the Team Agenda Slide 32. Sales Budget & Headcount Slide 33. Sales Team Org Chart 34. Sales Territory US Map

35. Sales Employee Journey Strategy 36. Sales Compensation Plan 37. Thank You & Questions 38. GENERIC SALES TEMPLATES 39. Sales World Map 40. Expanding Circle Framework 41. 5 Block Slide 42. Hexagon Slide 43. 3 Strategy Yin Yang Slide 44. 4-Part Puzzle Piece 45. Sales Roadmap Slide 46. 4-Part Flower Template 47. 8-Part Flower Template 48. Speedometer Slide 49. Pyramid Framework 50. 3-Ellipse Template 51. 3-Box Template 52. Staircase Slide 53. Downward Flow Template 54. 4-Piece Process Slide 55. Milestone Slide 56. 4-Box Framework 57. 3-Box Framework 58. 3-Box Segmented Framework 59. Sales Performance Slide 60. Sales Agenda Slide 61. Sales Priority Slide 62. SALES PLAN ICONS 63. Light Blue Background 1 of 3 64. Light Blue Background 2 of 3 65. Light Blue Background 3 of 3 66. Dark Blue Background 1 of 3 67. Dark Blue Background 2 of 3 68. Dark Blue Background 3 of 3

69. White Icons 1 of 3 70. White Icons 2 of 3 71. White Icons 3 of 3 72. Dark Blue Icons 1 of 3 73. Dark Blue Icons 2 of 3 74. Dark Blue Icons 3 of 3 75. SALES WORKSHEETS 76. SWOT Analysis 77. Porter’s 5 Forces Template 78. PESTLE Analysis Template 79. Prioritization Matrix Template 80. Competitive Advantage Template 81. Change Management Template 82. Change Management Worksheet 83. Sales SMART Goal Worksheet 84. Sales Strategy Overview 85. Marketing Campaign Template 86. Product Roadmap Example 87. Comprehensive SWOT Analysis 88. Service Benchmarking Template 89. Product Benchmarking Template 90. Sales Project Team Charter 91. Sales Images 92. CHARTS 93. Sales Pie Charts 94. Sales Stacked Column Chart 95. Sales Stacked Bar Chart 96. Stacked Column Chart 97. 100% Stacked Column Chart 98. Sales Waterfall Chart 99. Sales Bubble Chart 100. Sales Radar Chart 101. Terms & Conditions

Also, check out our other starter templates: strategy frameworks ,  market analysis , HR & org design , and business models .

Comprehensive Sales Plan Strategy Presentation Templates

1. sales team's mission.

Set the stage for your sales journey with a compelling mission statement that unites your team around a common goal and purpose.

2. Agenda Slide

Keep your presentation organized and focused with an agenda slide that outlines the key topics and flow of your sales plan.

3. Sales Goals and Performance

Monitor your team's progress and performance with in-depth insights into sales goals, KPIs, and a scorecard to track achievements.

4. Next Year's Goals and Initiatives

Prepare for the future by outlining the high-level sales goals, KPIs, and initiatives for the upcoming year.

5. Product and Service Launch

Maximize product and service launches with a dedicated agenda slide and detailed initiatives for successful market entry.

6. Geographic Expansion

Explore new territories and markets with a strategic plan for geographic expansion.

7. Sales Fundamentals and Methodology

Strengthen your sales fundamentals and methodology with targeted initiatives to enhance the sales process and technology.

8. Target Customer and Marketing Strategy

Understand your customers better and create effective marketing strategies with insights into target customer personas, campaign overviews, and media mix spend.

9. Sales Team Structure and Performance

Build a high-performing sales team with an org chart, budget allocation, and a well-defined sales employee journey strategy.

10. Sales Templates and Frameworks

Effortlessly communicate complex ideas with a variety of generic sales and marketing plan templates, icons, worksheets, and charts.

11. Miscellaneous

Conclude your presentation with a thank-you slide and provide any necessary terms and conditions.

12. Sales Performance Analysis

Dive deep into your sales team's performance with comprehensive analysis and insights, enabling data-driven decision-making.

13. Customer Relationship Management (CRM) Integration

Explore how to leverage CRM systems to streamline sales processes , enhance customer interactions, and boost productivity.

14. Sales Training and Development

Invest in your team's growth by incorporating a dedicated section on training programs, skill development, and ongoing coaching.

15. Competitive Analysis and Market Research

Equip your team with valuable intelligence by including a section on competitive analysis and market research findings.

Frequently Asked Questions

30 Free Marketing Presentation Templates with Modern Design

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By Al Boicheva

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3 years ago

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Updated: July 14, 2022

Today, we decided to take a deep dive and handpick presentation resources for your marketing projects . If you are a marketer or you need to design and prepare a presentation for your marketing team, look no further. Below we’ve listed 30 free marketing presentation template resources so you won’t need to start from scratch. Some are multipurpose business templates with designated marketing sections, while others are directly designed for marketing plans. There’s something for every marketer.

In the meanwhile, you can take a look at our collection of inspiring marketing web designs that can help you find ideas for your new website.

1. Free Social Media Marketing PowerPoint Template

The template offers slides for presenting social media data. It includes slides for buyer persona, a timeline to explain the evolution of your company, and graphs and tables to analyze your competitors and growth.

• 100% editable and easy to modify
• 38 different slides to impress your audience
• Contains easy-to-edit graphics such as graphs, maps, tables, timelines, and mockups
• Compatible with PowerPoint and Google Slides

2. Free Drinks Campaign Presentation Template

A beer day campaign free template that allows you to grab a beer and start preparing a great marketing presentation that will appeal to everyone. Cheers!

• 32 different slides
• Contains easy-to-edit graphics such as graphs, maps, tables, timelines and mockups
• Includes 500+ icons and Flaticon’s extension for customizing your slides
• Designed to be used in Google Slides and Microsoft PowerPoint

3. Free Virtual Campaign Presentation Template

Designed to look kawaii and colorful, this marketing presentation template has sections about your company, content plan, market analysis, budget, or KPI overview.

• A creative design that looks like browser windows
• 30 different slides to impress your audience
• Available in five colors: pink, orange, blue, purple, and green
• Contains easy-to-edit graphics, maps and mockups

4. Free Cyber Monday Presentation Template

The theme of this marketing template revolves around Cyber Monday. Plus, the contrast between the black backgrounds and the light blue and pink tones is pure eye candy.

• 33 different slides to impress your audience
• Available in five colors: blue, green, yellow, pink, and orange
• Contains easy-to-edit graphics and maps

5. Free Ethical Marketing Presentation Template

If the topic of ethics is what you want to discuss with your company’s managers, this template is ideal for the purpose.

• 35 different slides to impress your audience

6. Free Spark Business PowerPoint Template

This free template includes 20 semi-transparent illustrations of different concepts: security, social networks, bitcoin, and more.

• Fully editable. Add your own content, change colors and pictures
• 25 slides with tips for better presentations
• Design with a dark background and transparent illustrations
• With lots of free resources included: graphs, maps, tables, and diagrams

7. Free Stylish Pitch Deck Presentation Template

Emilia is a multi-purpose business and marketing template with a clean and formal design, with several variations for each slide layout.

• Fully editable. Easy to change colors, text, and photos
• 25 different slides with tips to improve your presentation
• Professional design in yellow and navy blue
• Feature-rich theme with examples of styles for graphs, charts, and tables

8. Free AI Tech Agency Presentation Template

This presentation design focuses on technology with its high-tech abstract backgrounds. The template gives a futuristic vibe and plays around with neural networks and the depth of field. To present your services, the evolution of your digital marketing agency, and your clients, there are many different layouts just for you to choose from.

• A futuristic template with abstract backgrounds
• 23 different slides to impress your audience

9. Healthy Fruits Marketing PowerPoint Template

This free marketing template for your next health foods campaign has a fresh style with a fruity design.

• 25 different slides to impress your audience
• Available in five colors: Orange, purple, blue, pink, and green

10. Food Campaign Presentation Template

Food is the main element of the design, with watercolor drawings of fruit and vegetables.

• A marketing campaign presentation with watercolor illustrations of food
• 27 different slides to impress your audience
• Available in five colors

11. Free Summer Campaign Presentation Template

A summer vibes template for creating presentations about your marketing plan.

• 24 different slides
• Contains editable graphics and maps
• Includes 1000+ icons divided into 11 different themes for customizing your slides
• Designed to be used in Google Slides and PowerPoint

12. Aqua Marketing Plan Presentation Template

The free Aqua watercolor marketing plan template is a good choice if your message has to do with water or the environment.

13. Lettering for Marketing Presentation Template

Nothing like catching your audience’s attention with designer lettering that makes them associate it with your brand.

14. Free Online Marketing Plan PowerPoint Template

This is an editable online marketing plan template, with  Free PDF & PPT download , that addresses these questions:

• Who is your target?
• How do you plan to reach them?
• How will you retain them after?
• Who are your competitors?
• How can you make your business stand out?

15. Free Colorful Statistics Presentation Template

This free template is specifically designed for presenting data results or statistics.

• 25 different slides

16. Free Food Marketing Campaign Presentation

A modern marketing template for presentations of companies in the food industry.

17. Connections – PowerPoint Presentation Template

The theme of this template fits social media, science, or connection topics.

• Professional and corporate design with a connected dots background

18. Free Multi-Purpose Presentation Template

A free multi-purpose Powerpoint template, designed in a modern minimalist style. Perfect for presenting your brand, company, or startup with this fresh-looking template.

19. Free Business Planning PPT Presentation Template

Business presentation template with SWOT analysis, social media analysys, grant charts and other marketing slides.

• Compatible with PowerPoint

20. Company Profile Presentation Template

Company Profile is a free multi-purpose PowerPoint template and is free for personal and commercial use it is a great option to present your marketing agency to your potential clients.

• Compatible with PowerPoint and Keynote

21. Dark Multipurpose Presentation Template

Another rich multi-purpose template with marketing slides. The free sample version offers 10 slides.

22. Free Multipurpose Presentation Marketing Template

A very rich multi-purpose template with marketing and social media analysis slides. The free sample consists of 10 slides.

23. Free Blue Marketing Presentation

Marketing presentation with isometric illustrations on business, marketing, and technology topics. Offers 25 fully-editable slides.

• Fully editable
• Clean design with isometric illustrations

24. Free SEO Strategy PPT Template

This neon purple gradient presentation has slides to explain your SEO strategy thanks to graphs, diagrams, diagrams, maps, and lists.

• 35 different slides
• Includes 500+ icons and Flaticon’s extension

25. Free Corporate Presentation Template

A free Corporate Powerpoint template with 6 premade slides. This corporate presentation theme is perfect for any business presentation. This PPT template is designed in a modern style, with fresh color combinations, giving the feeling of a more professional presentation.

26. Free Official Protocol Campaign Presentation Template

A corporate template with geometric shapes, dark backgrounds, and subtle gradients. It features layouts for explaining things such as budget, promotion, or distribution, as well as images that will reinforce your points.

27. Free Wedding Planner PPT Template

This is a free presentational template to adapt to wedding marketing plans if you’re in an event planning services field. It has an effective classy design and a beautiful choice of unconventional fonts and pastel colors.

• 27 different slides

28. Free Real Estate Marketing Presentation

The template is pretty useful for real estate agents. Its design is neat, clear and offers great-looking flat illustrations of houses to boost your sales and make your presentation attractive and appealing.

• 23 different slides

29. Free Business PowerPoint Template

A free multi-purpose Powerpoint template with 6 business slides. Perfect for reports, business plans, analysis, or product introduction. This PPT template is designed in a modern style, giving the feeling of a more professional presentation.

30. Free Hand-Drawn Presentation

An attractive free multi-purpose Powerpoint template for presenting your agency and brand in a memorable way. The design shows off with hand-drawn illustrations, giving the feeling of a more personalized custom-made presentation.

Final Words

We hope you enjoyed these 30 free marketing presentation templates and got inspired to create an amazing presentation of your own that will make your audience remember it for a long time.

In search of more PowerPoint resources? Why not check out the best free PowerPoint templates for 2022 ? Or you can narrow your search down to some of our previous articles on the topic here:

• Digital Marketing Trends 2022
• Infographics for Marketing: How to Grab and Hold the Attention
• Instagram Marketing: Tips & Tricks to Boost Your Visual Content

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10+ Sales PowerPoint Presentation Examples To Get Inspired!

One of the biggest challenges B2B sales and marketing teams face is creating sales presentations that impress potential customers and lead to conversions.

So, what does an excellent sales presentation look like? Today, we'll explore some of the best examples to help you craft your own outstanding presentation. And that’s not all, we’ve interviewed our head of sales, Robert Juul Glaesel , to provide you with the BEST insights to unlock success. So…let's dive in!

We’ll be covering the following topics

What is a sales presentation?

Sales presentation vs. sales deck vs. pitch deck.

• Sales Presentation PPT Examples - and why they were successful

Sales Powerpoint Presentation Templates

Sales presentation video examples, get ready to create the best sales presentation: tips from our sales expert, unlock success: expert support for your sales presentation design.

Let’s start from the top! - Or, as always, you can skip to your preferred section.

A sales presentation is a crucial part of the sales process. It refers to a meeting where a sales team showcases their product or service , persuading potential customers to purchase.

This meeting typically takes place after initial contact with the prospects , either through marketing efforts, cold calls, or expressions of interest from potential customers themselves.

In this meeting, the sales team usually provides a comprehensive overview of the product or service. They address key points such as:

• What is the product or service?
• How is it used?
• What distinctive features does it have?
• What problem does it solve?
• Why is this their best option?

→ Free Download: 10+ Sales PowerPoint presentation template [Access Now]

The sales presentation and sales deck are pretty similar. On one hand, a sales presentation is designed to persuade potential customers about the value of your product or service. It typically includes detailed information about your product, its features, benefits, pricing, case studies, testimonials, and more.

On the other hand, a sales deck is essentially a condensed version of a sales presentation . It is usually concise and only includes key highlights.

In contrast, a pitch deck is a presentation created for investors to secure funding. It generally contains information about the company's vision, the problem it aims to solve, market opportunities, business model, and financial projections.

Sales Presentation PPT Examples: and why they were successful

Below are several sales presentation examples you can use as inspiration to create your own. Let’s look at each of them and see exactly why they were successful.

Spendesk is a powerful spend management platform designed to help users save time and money by offering a clear view of their company expenses. Their sales presentation is the definition of a successful sales presentation: it is incredibly clear and straightforward . It clearly defines the problem it solves and introduces you to the solution, highlighting how it stands out from the competition.

As you’ll see, this presentation is not overloaded with text - it's simple and easily shows you how the product works. And most importantly, it’s branded! Which is key for brand positioning and visual consistency .

To check it out, click here .

Reddit Advertisement Sales Presentation

Reddit's sales presentation is definitely one of a kind. By incorporating memes and other pop-culture images throughout their deck, they engage the audience and stay true to their brand identity . This approach not only resonates with the Reddit community but also sets them apart from mundane sales pitches.

The presentation not only provides valuable data and showcases the effectiveness of its product but also does so effortlessly, proving that a presentation does not have to be overly serious to be effective.

Click here to explore Reddit's engaging sales presentation.

Zuora, a SaaS platform for subscription billing, takes a compelling approach in its sales presentation. It starts by highlighting the industry's changing landscape , effectively showing the importance of adapting to these changes.

But Zuora doesn't stop there. Throughout their presentation, they also showcase what their platform can do for the audience and provide social proof to back it up . This includes quotes from CEOs and other business executives who have successfully used their platform to improve their subscription billing process.

See for yourself and check out one of the best sales deck examples here .

Drift, a web-based live-chat tool for sales and marketing, takes a unique approach to its sales presentation. They begin by highlighting a common problem that many businesses face : how traditional communication methods, such as email, calls, and forms, are insufficient.

The presentation then goes on to showcase how Drift can provide a solution to this problem. They demonstrate how their live chat tool offers a more personalized approach to communication that can lead to impactful results.

Check out Drift's impressive sales presentation here .

Salesforce, an integrated Customer Relationship Management (CRM) platform, provides a valuable lesson about creating sales presentations that convert . They start by explaining how the industry has undeniable changes and how we need to adapt to keep our businesses successful.

But they don't stop there. They continue showing us what things can look like, in other words, "the promised land," and how their product can change everything about how companies do things. And obviously, they finish with the greatest success stories from CEOs and clothes executives.

Click here to get inspired by the Salesforce presentation.

→ Free Download: 10+ Sales PowerPoint presentation PDF [FREE]

Snapchat Advertising

Snapchat Advertising's sales presentation stands out not only for its visually appealing design but also for its unique features. The presentation begins by emphasizing the vast reach of its platform and key age demographics, providing valuable insights for those looking to make the most of their marketing campaign .

In addition, Snapchat Advertising effectively compares itself to the competition, showcasing its unique features and advantages. And, of course, the presentation is visually branded with the company's iconic ghost character , making it instantly recognizable.

Check out their captivating sales presentation here .

Klima’s sales presentation is a special one. This climate change app’s presentation makes sure we know they are a company that focuses on “what truly matters.” It presents itself as a business with real, global impact.

And that’s not all. One standout feature of Klima's sales presentation is its visually appealing design. The slides effectively showcase the app's interface and demonstrate its key features. This visual representation really helps prospects consider getting an employee benefit with purpose .

Click here to get inspired by one of the greatest b2b sales deck examples.

Are you ready to create the best Sales PowerPoint presentation? We’ve got great news for you! Discover our sales presentation templates that you can download for exactly $0 .

Any of these templates could be a GREAT starting point for your next sales presentation . And what’s best…they are completely free for you to download at our Templates platform ! You’ll find not only these ones but also hundreds of other PowerPoint templates, for ANY industry, completely at your disposal.

Sales presentations can take various forms, including videos. Video presentations can effectively engage and captivate the audience by combining visual content, audio narration, and sometimes animations or graphics. Here are a few examples of sales presentations that are delivered in video format:

Medallia's video presentation showcases the effectiveness of using video to clearly represent their platform. The video highlights the platform's features, demonstrating how it can be a powerful tool for businesses.

By utilizing video, Medallia effectively shows viewers what the platform looks like and what they can expect to access and analyze in terms of data. The detailed exploration of each feature gives potential clients a comprehensive understanding of the platform's capabilities and how it can benefit their business.

Click here to check it out.

Moodcaster, a digital casting platform, starts with the main problem: how time-consuming castings can be and how tedious auditions are . It then shows you how they can be a great solution and how the platform works.

This video presentation truly shows what the client can expect when using the platform , by showing the process step-by-step. And if they are not convinced yet, it ends up listing all the fantastic features it has one by one, leaving the best impression.

Click here to view Moodcaster’s incredible video sales presentation.

Viable, the pioneering experience analysis platform, doesn't just identify the problem you're facing; it swiftly transitions to showcasing how they can provide the solution . They offer a real-time demonstration of how their platform works, providing concrete insights into how it can improve your business.

Finally, they conclude by highlighting all the advantages, features, and versatile applications that can benefit your specific needs.

Click here to take a look at Viable’s video sales presentation.

We know that creating the best sales presentation is key for your business. So, in order to provide valuable insights, we consulted Robert Juul Glaesel , head of sales at 24 Slides, who understands the importance of a good presentation for your business.

Let’s take a look at some insights from our head of sales:

Insight #1: Take elements out instead of adding elements in

Remember that quality is always more important than quantity . So, keep in mind not to overload your presentation with excessive text, because your audience’s attention will go directly there, instead of your speech. In Robert’s words:

“If you incorporate too many elements, it results in clutter, obscuring the main message and making it more challenging for the presenter to effectively convey their message.”

Insight #2: Don’t rely on your slides

We know this might sound counterintuitive, given that all this article is about creating your presentation, but remember that the presentation and the story are yours . As Robert says:

“Make sure that your presentation supports your story, it shouldn't tell your story. You, as the presenter, are the storyteller. Therefore, presentations should emphasize key points.”

Bonus insight #3: Brand your sales presentation !

This is one of your most crucial presentations; it should reflect who you are . There should be consistency between what they see on your website, social media, etc., and what they will see in this presentation. So, it is extremely important that you show that you care about your image and pay close attention to detail.

Creating a sales presentation is an incredibly important task, so it's best to leave it to the experts. Here at 24Slides , we can assist you in creating an amazing sales presentation that perfectly aligns with your brand. All you need to do is share the content you want to include and your brand guidelines. In less than 48 hours, you'll have your presentation ready for sales!

Want to learn more? Check out these articles!

• The Best Sales Presentation Services for Winning Sales Decks
• How to Create the Perfect B2B Sales Presentation
• Learn How to Start an Effective Sales Presentation
• Top 20 Free Templates for Corporate and Business Presentations
• +20 Self Introduction PowerPoint Templates: Download for free!

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7 Amazing Sales Presentation Examples (And How to Make Them Your Own)

7 Types of Slides to Include In Your Sales Presentation

Inside the mind of your prospect: change is hard, before-after-bridge: the only formula you need to create a persuasive sales presentation, facebook — how smiles and simplicity make you more memorable, contently — how to build a strong bridge, brick by brick, yesware — how to go above and beyond with your benefits, uber — how to cater your content for readers quick to scan, dealtap — how to use leading questions to your advantage, zuora — how to win over your prospects by feeding them dots, linkedin sales navigator — how to create excitement with color, how to make a sales pitch in 4 straightforward steps, 7 embarrassing pitfalls to avoid in your presentation, over to you.

A brilliant sales presentation has a number of things going for it.

Being product-centered isn’t one of them. Or simply focusing on your sales pitch won’t do the trick.

So what can you do to make your offer compelling?

From different types of slides to persuasive techniques and visuals, we’ve got you covered.

Below, we look at data-backed strategies, examples, and easy steps to build your own sales presentations in minutes.

• Title slide: Company name, topic, tagline
• The “Before” picture: No more than three slides with relevant statistics and graphics.
• The “After” picture: How life looks with your product. Use happy faces.
• Company introduction: Who you are and what you do (as it applies to them).
• The “Bridge” slide: Short outcome statements with icons in circles.
• Social proof slides: Customer logos with the mission statement on one slide. Pull quote on another.
• “We’re here for you” slide: Include a call-to-action and contact information.

Many sales presentations fall flat because they ignore this universal psychological bias: People overvalue the benefits of what they have over what they’re missing.

Harvard Business School professor John T. Gourville calls this the “ 9x Effect .” Left unchecked, it can be disastrous for your business.

According to Gourville, “It’s not enough for a new product simply to be better. Unless the gains far outweigh the losses, customers will not adopt it.”

The good news: You can influence how prospects perceive these gains and losses. One of the best ways to prove value is to contrast life before and after your product.

Luckily, there’s a three-step formula for that.

• Before → Here’s your world…
• After → Imagine what it would be like if…
• Bridge → Here’s how to get there.

Start with a vivid description of the pain, present an enviable world where that problem doesn’t exist, then explain how to get there using your tool.

It’s super simple, and it works for cold emails , drip campaigns , and sales discovery decks. Basically anywhere you need to get people excited about what you have to say.

In fact, a lot of companies are already using this formula to great success. The methods used in the sales presentation examples below will help you do the same.

We’re all drawn to happiness. A study at Harvard tells us that emotion is contagious .

You’ll notice that the “Before” (pre-Digital Age) pictures in Facebook’s slides all display neutral faces. But the cover slide that introduces Facebook and the “After” slides have smiling faces on them.

This is important. The placement of those graphics is an intentional persuasion technique.

Studies by psychologists show that we register smiles faster than any other expression. All it takes is 500 milliseconds (1/20th of a second). And when participants in a study were asked to recall expressions, they consistently remembered happy faces over neutral ones.

What to do about it : Add a happy stock photo to your intro and “After” slides, and keep people in “Before” slides to neutral expressions.

Here are some further techniques used during the sales presentation:

Tactic #1: Use Simple Graphics

Use simple graphics to convey meaning without text.

Example: Slide 2 is a picture of a consumer’s hand holding an iPhone — something we can all relate to.

Why It Works: Pictures are more effective than words — it’s called  Picture Superiority . In presentations, pictures help you create connections with your audience. Instead of spoon-feeding them everything word for word, you let them interpret. This builds trust.

Tactic #2: Use Icons

Use icons to show statistics you’re comparing instead of listing them out.

Example: Slide 18 uses people icons to emphasize how small 38 out of 100 people is compared to 89 out of 100.

Why It Works:  We process visuals 60,000 times faster than text.

Tactic #3: Include Statistics

Include statistics that tie real success to the benefits you mention.

Example: “71% lift driving visits to retailer title pages” (Slide 26).

Why It Works:  Precise details prove that you are telling the truth.

Just like how you can’t drive from Marin County to San Francisco without the Golden Gate, you can’t connect a “Before” to an “After” without a bridge.

Add the mission statement of your company — something Contently does from Slide 1 of their deck. Having a logo-filled Customers slide isn’t unusual for sales presentations, but Contently goes one step further by showing you exactly what they do for these companies.

They then drive home the Before-After-Bridge Formula further with case studies:

Before : Customer’s needs when they came on

After: What your company accomplished for them

Bridge : How they got there (specific actions and outcomes)

Here are some other tactics we pulled from the sales presentation:

Tactic #1: Use Graphics/Diagrams

Use graphics, Venn diagrams, and/or equations to drive home your “Before” picture.

Why It Works:  According to a Cornell study , graphs and equations have persuasive power. They “signal a scientific basis for claims, which grants them greater credibility.”

Tactic #2: Keep Slides That Have Bullets to a Minimum

Keep slides that have bullets to a minimum. No more than one in every five slides.

Why It Works:  According to an experiment by the International Journal of Business Communication , “Subjects exposed to a graphic representation paid significantly more attention to , agreed more with, and better recalled the strategy than did subjects who saw a (textually identical) bulleted list.”

Tactic #3: Use Visual Examples

Follow up your descriptions with visual examples.

Example: After stating “15000+ vetted, ready to work journalists searchable by location, topical experience, and social media influence” on Slide 8, Contently shows what this looks like firsthand on slides 9 and 10.

Why It Works:  The same reason why prospects clamor for demos and car buyers ask for test drives. You’re never truly convinced until you see something for yourself.

Which is more effective for you?

This statement — “On average, Yesware customers save ten hours per week” — or this image:

The graphic shows you what that 10 hours looks like for prospects vs. customers. It also calls out a pain that the product removes: data entry.

Visuals are more effective every time. They fuel retention of a presentation from 10% to 65% .

But it’s not as easy as just including a graphic. You need to keep the design clean.

Can you feel it?

Clutter provokes anxiety and stress because it bombards our minds with excessive visual stimuli, causing our senses to work overtime on stimuli that aren’t important.

Here’s a tip from Yesware’s Graphic Designer, Ginelle DeAntonis:

“Customer logos won’t all necessarily have the same dimensions, but keep them the same size visually so that they all have the same importance. You should also disperse colors throughout, so that you don’t for example end up with a bunch of blue logos next to each other. Organize them in a way that’s easy for the eye, because in the end it’s a lot of information at once.”

Here are more tactics to inspire sales presentation ideas:

Tactic #1: Personalize Your Final Slide

Personalize your final slide with your contact information and a headline that drives emotion.

Example: Our Mid-Market Team Lead Kyle includes his phone number and email address with “We’re Here For You”

Why It Works: These small details show your audience that:

• This is about giving them the end picture, not making a sale
• The end of the presentation doesn’t mean the end of the conversation
• Questions are welcomed

Tactic #2: Pair Outcome Statements With Icons in Circles

Example: Slide 4 does this with seven different “After” outcomes.

Why It Works:  We already know why pictures work, but circles have power , too. They imply completeness, infiniteness, and harmony.

Tactic #3: Include Specific Success Metrics

Don’t just list who you work with; include specific success metrics that hit home what you’ve done for them.

Example: 35% New Business Growth for Boomtrain; 30% Higher Reply Rates for Dyn.

Why It Works:  Social proof drives action. It’s why we wait in lines at restaurants and put ourselves on waitlists for sold-out items.

People can only focus for eight seconds at a time. (Sadly, goldfish have one second on us.)

This means you need to cut to the chase fast.

Uber’s headlines in Slides 2-9 tailor the “After” picture to specific pain points. As a result, there’s no need to explicitly state a “Before.”

Slides 11-13 then continue touching on “Before” problems tangentially with customer quotes:

So instead of self-touting benefits, the brand steps aside to let consumers hear from their peers — something that sways 92% of consumers .

Leading questions may be banned from the courtroom, but they aren’t in the boardroom.

DealTap’s slides ask viewers to choose between two scenarios over and over. Each has an obvious winner:

Ever heard of the Focusing Effect?

It’s part of what makes us tick as humans and what makes this design move effective. We focus on one thing and then ignore the rest. Here, DealTap puts the magnifying glass on paperwork vs. automated transactions.

Easy choice.

Sure, DealTap’s platform might have complexities that rival paperwork, but we don’t think about that. We’re looking at the pile of work one the left and the simpler, single interface on the right.

Here are some other tactics to use in your own sales presentation:

Tactic #1: Tell a Story

Tell a story that flows from one slide to the next.

Example: Here’s the story DealTap tells from slides 4 to 8: “Transactions are complicated” → “Expectations on all sides” → “Too many disconnected tools” → “Slow and error prone process” → “However, there’s an opportunity.

Why It Works:   Storytelling in sales with a clear beginning and end (or in this case, a “Before” and “After”) trigger a trust hormone called Oxytocin.

Tactic #2: This vs. That

If it’s hard to separate out one “Before” and “After” vision with your product or service because you offer many dissimilar benefits, consider a “This vs. That” theme for each.

Why It Works:  It breaks up your points into simple decisions and sets you up to win emotional reactions from your audience with stock photos.

Remember how satisfying it was to play connect the dots? Forming a bigger picture out of disconnected circles.

That’s what you need to make your audience do.

Zuora tells a story by:

• Laying out the reality (the “Before” part of the Before-After-Bridge formula).
• Asking you a question that you want to answer (the “After”)
• Giving you hints to help you connect the dots
• Showing you the common thread (the “Bridge”)

You can achieve this by founding your sales presentation on your audience’s intuitions. Set them up with the closely-set “dots,” then let them make the connection.

Here are more tactical sales presentation ideas to steal for your own use:

Tactic #1: Use Logos and Testimonials

Use logos and  testimonial pull-quotes for your highest-profile customers to strengthen your sales presentation.

Example: Slides 21 to 23 include customer quotes from Schneider Electric, Financial Times, and Box.

Why It Works: It’s called  social proof . Prospects value other people’s opinions and trust reputable sources more than you.

Tactic #2: Include White Space

Pad your images with white space.

Example: Slide 17 includes two simple graphics on a white background to drive home an important concept.

Why It Works:  White space creates separation, balance, and attracts the audience’s eyes to the main focus: your image.

Tactic #3: Incorporate Hard Data

Incorporate hard data with a memorable background to make your data stand out.

Example: Slide 5 includes statistics with a backdrop that stands out. The number and exciting title (‘A Global Phenomenon’) are the main focuses of the slide.

Why It Works:  Vivid backdrops are proven to be memorable and help your audience take away important numbers or data.

Psychology tells us that seeing colors can set our mood .

The color red is proven to increase the pulse and heart rate. Beyond that, it’s associated with being active, aggressive, and outspoken. LinkedIn Sales Navigator uses red on slides to draw attention to main points:

You can use hues in your own slides to guide your audience’s emotions. Green gives peace; grey adds a sense of calm; blue breeds trust. See more here .

Tip: You can grab free photos from Creative Commons and then set them to black & white and add a colored filter on top using a (also free) tool like Canva . Here’s the sizing for your image:

Caveat: Check with your marketing team first to see if you have a specific color palette or brand guidelines to follow.

Here are some other takeaways from LinkedIn’s sales presentation:

Tactic #1: Include a CTA on Final Slide

Include one clear call-to-action on your final slide.

Example: Slide 9 has a “Learn More” CTA button.

Why It Works:  According to the Paradox of Choice , the more options you give, the less likely they are to act.

Step One : Ask marketing for your company’s style guide (color, logo, and font style).

Step Two: Answer these questions to outline the “Before → After → Bridge” formula for your sales pitch :

• What are your ICP’s pain points?
• What end picture resonates with them?
• How does your company come into play?

Step Three: Ask account management/marketing which customers you can mention in your slides (plus where to access any case studies for pull quotes).

Step Four:  Download photos from Creative Commons . Remember: Graphics > Text. Use Canva to edit on your own — free and fast.

What are the sales presentation strategies that work best for your industry and customers? Tweet us:  @Yesware .

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Blog Marketing 15 Sales Presentation Examples to Drive Sales

15 Sales Presentation Examples to Drive Sales

Written by: Danesh Ramuthi Oct 31, 2023

A sales presentation is not merely a brief introduction to a product or service. It’s a meticulously constructed sales pitch tailored to showcase the unique features and key elements of what’s being offered and to resonate deeply with the prospective customers. 

But what stands out in the best sales presentation is their ability to weave an engaging story, integrating customer testimonials, success stories and sales performances to maintain the audience’s attention span and to persuade them to take action. 

The right tools, like those provided by Venngage presentation Maker and its sales presentation templates , can greatly aid in this endeavor. The aim is to have a presentation memorable enough that it lingers in the minds of potential clients long after the pitch. 

Its ultimate aim is not just to inform but to persuasively secure the audience’s commitment.

Click to jump ahead:

6 Sales presentation examples

What to include and how to create a sales presentation, sales presentation vs pitch deck.

• Final thoughts

A sales presentation can be the differentiating factor that turns a potential client into a loyal customer. The manner in which a brand or individual presents their value proposition, product, or service can significantly impact the buying decisions of their audience.

Hence, drawing inspiration from various sales presentation examples can be an instrumental step in crafting the perfect pitch.

Let’s explore a few examples of sales presentations that cater to different needs and can be highly effective when used in the right context.

Clean sales presentation examples

The concept of a “clean” sales presentation reflects more than just its visual aesthetic; it captures an ethos of straightforward, concise and effective communication. A clean presentation offers a professional and efficient way to present your sales pitch, making it especially favorable for brands or individuals looking to be perceived as trustworthy and reliable.

Every slide in such a presentation is meticulously designed to be aesthetically pleasing, balancing visuals and text in a manner that complements rather than competes.

Its visual appeal is undeniably a draw, but the real power of a clean sales presentation lies in its ability to be engaging enough to hold your audience’s attention. By minimizing distractions, the message you’re trying to convey becomes the focal point. This ensures that your audience remains engaged, absorbing the key points without being overwhelmed.

A clean design also lends itself well to integrating various elements such as graphs, charts and images, ensuring they’re presented in a clear and cohesive manner. In a business environment where attention spans are continually challenged, a clean presentation stands as an oasis of clarity, ensuring that your audience walks away with a clear understanding of what you offer and why it matters to them.

Minimalist sales presentation examples

Minimalism, as a design and communication philosophy, revolves around the principle of ‘less is more’. It’s a bold statement in restraint and purpose. In the context of sales presentations, a minimalist approach can be incredibly powerful.

It ensures that your content, stripped of any unnecessary embellishments, remains at the forefront. The primary objective is to let the core message shine, ensuring that every slide, every graphic and every word serves a precise purpose.

This design aesthetic brings with it a sense of sophistication and crispness that can be a potent tool in capturing your audience’s attention. There’s an inherent elegance in simplicity which can elevate your presentation, making it memorable.

But beyond just the visual appeal, the minimalist design is strategic. With fewer elements on a slide, the audience can focus more intently on the message, leading to better retention and engagement. It’s a brilliant way to ensure that your message doesn’t just reach your audience, but truly resonates with them.

Every slide is crafted to ensure that the audience’s focus never wavers from the central narrative, making it an excellent choice for brands or individuals seeking to create a profound impact with their pitches.

Simple sales presentation examples

A simple sales presentation provides a clear and unobstructed pathway to your main message, ensuring that the audience’s focus remains undivided. Perfect for highlighting key information, it ensures that your products or services are front and center, unobscured by excessive design elements or verbose content.

But the beauty of a simple design is in its flexibility. With platforms like Venngage , you have the freedom to customize it according to your brand voice and identity. Whether it’s adjusting text sizes, incorporating vibrant colors or selecting standout photos or icons from expansive free stock libraries, the power to enhance and personalize your presentation lies at your fingertips.

Creating your ideal design becomes a seamless process, ensuring that while the presentation remains simple, it is every bit as effective and captivating.

Professional sales presentation example

A professional sales presentation is meticulously crafted, reflecting the brand’s guidelines, voice and core values. It goes beyond just key features or product benefits; it encapsulates the brand’s ethos, presenting a cohesive narrative that resonates deeply with its target audience.

For sales professionals, it’s more than just a slide deck; it’s an embodiment of the brand’s identity, from the great cover image to the clear call to action at its conclusion.

These presentations are tailored to address potential pain points, include sales performances, and present solutions in a compelling and engaging story format. 

Integrating elements like customer success stories and key insights, ensuring that the presentation is not just good, but memorable.

Sales performance sales presentation example

A company’s sales performance presentation is vital to evaluate, refine and boost their sales process. It’s more than just numbers on a slide deck; it’s a comprehensive look into the effectiveness of sales campaigns, strategies and the sales team as a whole.

This type of sales presentation provides key insights into what’s working, what isn’t and where there’s potential for growth.

It’s an invaluable tool for sales professionals, often serving as a roadmap guiding future sales pitches and marketing campaigns.

An effective sales performance presentation might begin with a compelling cover slide, reflecting the brand’s identity, followed by a brief introduction to set the context. From there, it delves into specifics: from the sales metrics, customer feedback and more.

Ultimately, this presentation is a call to action for the sales team, ensuring they are equipped with the best tools, strategies and knowledge to convert prospective customers into paying ones, driving more deals and growing the business.

Testimonial-based sales presentation examples

Leveraging the voices of satisfied customers, a testimonial-based sales presentation seamlessly blends social proof with the brand’s value proposition. It’s a testament to the real-world impact of a product or service, often making it one of the most effective sales presentation examples. 

By centering on customer testimonials, it taps into the compelling stories of those who have experienced firsthand the benefits of what’s being offered.

As the presentation unfolds, the audience is introduced to various customer’s stories, each underscoring the product’s unique features or addressing potential pain points.

These success stories serve dual purposes: they not only captivate the audience’s attention but also preemptively handle sales objections by showcasing how other customers overcame similar challenges.

Sales professionals can further augment the presentation with key insights derived from these testimonials, tailoring their sales pitch to resonate deeply with their potential clients.

Creating a good sales presentation is like putting together a puzzle. Each piece needs to fit just right for the whole picture to make sense. 

So, what are these pieces and how do you put them together? 

Here, I’ll break down the must-have parts of a sales presentation and give you simple steps to build one. 

What to include in a sales presentation?

With so much information to convey and a limited time to engage your audience in your sales presentation, where do you start?

Here, we’re going to explore the essential components of a successful sales presentation, ensuring you craft a compelling narrative that resonates with your prospects.

• A captivating opening slide: First impressions matter. Start with a great cover image or slide that grabs your audience’s attention instantly. Your opening should set the tone, making prospects curious about what’s to come.
• Data-driven slides: Incorporate key points using charts, graphs, infographics and quotes. Instead of flooding your slides with redundant information, use them as a tool to visually represent data. Metrics from your sales dashboard or third-party sources can be particularly illuminating.
• Social proof through testimonials: Weave in testimonials and case studies from satisfied customers. These success stories, especially from those in the same industry as your prospects, act as powerful endorsements, bolstering the credibility of your claims.
• Competitive context: Being proactive is the hallmark of savvy sales professionals. Address how your product or service fares against competitors, presenting a comparative analysis. 
• Customized content: While using a foundational slide deck can be helpful, personalizing your presentation for each meeting can make all the difference. Whether it’s integrating the prospect’s brand colors, industry-specific data or referencing a past interaction, tailored content makes your audience feel acknowledged.
• Clear path to the future: End by offering a glimpse into the next steps. This can include a direct call to action or an overview of the onboarding process. Highlight the unique value your company brings post-sale, such as exceptional training or standout customer support.
• Keep it simple: Remember, simplicity is key. Avoid overcrowding your slides with excessive text. Visual data should take center stage, aiding in comprehension and retention. 

Related: 120+ Presentation Ideas, Topics & Example

How to create a sales presentation? 

Crafting a good sales presentation is an art that blends structure, content and design. 

A successful sales presentation not only tells but also sells, capturing the audience’s attention while conveying the main message effectively. 

Here’s a step-by-step guide to ensure that your sales deck becomes a winning sales presentation.

1. Find out your ideal audience

The first step to any effective sales pitch is understanding your audience. Are you presenting to prospective customers, potential clients or an internet marketing agency? Recognize their pain points, buying process and interests to craft a message that resonates. This understanding ensures that your presentation is memorable and speaks directly to their unique needs.

2. Pick a platform to Use

Depending on your target audience and the complexity of your sales literature, you might opt for Venngage presentation maker, PowerPoint templates, Google Slides or any tools that you are comfortable with. Choose a tool that complements your brand identity and aids in keeping your audience’s attention span engaged.

3. Write the ‘About Us’ section

Here’s where you build trust. Give a brief introduction about your organization, its values and achievements. Highlight key elements that set you apart, be it a compelling story of your brand’s inception, a lucrative deal you managed to seal, or an instance where an internet marketing agency hired you for their needs.

4. Present facts and data

Dive deep into sales performance metrics, client satisfaction scores and feedback. Use charts, graphs and infographics to visually represent these facts. Testimonials and customer success stories provide that added layer of social proof. By showcasing concrete examples, like a customer’s story or feedback, you give your audience solid reasons to trust your product or service.

5. Finish with a memorable conclusion & CTA

Now that you’ve laid out all the information, conclude with a bang. Reiterate the value proposition and key insights you want your audience to remember. Perhaps share a compelling marketing campaign or a unique feature of your offering.

End with a clear call to action, directing your prospects on what to do next, whether it’s downloading further assistance material, getting in touch for more deals or moving further down the sales funnel .

Related: 8 Types of Presentations You Should Know [+Examples & Tips]

Sales presentation and the pitch deck may seem similar at first glance but their goals, focuses, and best-use scenarios differ considerably. Here’s a succinct breakdown of the two:

Sales Presentation:

• What is it? An in-depth dialogue designed to persuade potential clients to make a purchase.
• Focuses on: Brand identity, social proof, detailed product features, addressing customer pain points, and guiding to the buying process.
• Best for: Detailed interactions, longer meetings and thorough discussions with potential customers.
• Example: A sales rep detailing a marketing campaign to a potential client.

Pitch Deck:

• What is it? Pitch deck is a presentation to help potential investors learn more about your business. The main goal isn’t to secure funding but to pique interest for a follow-up meeting.
• Focuses on: Brand voice, key features, growth potential and an intriguing idea that captures the investor’s interest.
• Best for: Initial investor meetings, quick pitches, showcasing company potential.
• Example: A startup introducing its unique value proposition and growth trajectory to prospective investors.

Shared traits: Both aim to create interest and engagement with the audience. The primary difference lies in the intent and the audience: one is for selling a product/service and the other is for igniting investor interest.

Related: How to Create an Effective Pitch Deck Design [+Examples]

Final thoughts 

Sales presentations are the heart and soul of many businesses. They are the bridge between a potential customer’s needs and the solution your product or service offers. The examples provided—from clean, minimalist to professional styles—offer a spectrum of how you can approach your next sales presentation.

Remember, it’s not just about the aesthetics or the data; it’s about the narrative, the story you tell, and the connection you establish. And while sales presentations and pitch decks have their distinct purposes, the objective remains consistent: to engage, persuade and drive action.

If you’re gearing up for your next sales presentation, don’t start from scratch. Utilize Venngage presentation Maker and explore our comprehensive collection of sales presentation templates .

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Top 30 Free Sales Plan PowerPoint Templates to Design a Winning Sales Plan!

Deepali Khatri

Writing a sale plan sucks, isn’t it? Here we provide a one-stop solution for your concern. If you are looking for a sales plan that will give direction to your activities, your search ends here. We at SlideTeam offer you professionally designed sales plan templates that will help you ramp up your sales and improve the company’s revenue.

Create a stellar presentation by making use of these 30 free sales plan PowerPoint templates that will provide a roadmap to your sales effort. These templates are sure to change your sales game.

Research has proved that visual slides are more remembered than the text slides. Therefore, we provide you these 30 readymade content ready PowerPoint templates to help you design a winning sales plan.

Before, we tour the PPT Templates, are you looking for a comprehensive module to train your sales team and improve their performance? Access our Sales Training Curriculum with content-ready, well-researched slides that will make your training program a terrific success!

Click Here to Download our Comprehensive Curriculum for Sales Training

Speed up your process of writing a sales plan by utilizing these amazingly designed sales PowerPoint slides and achieve your sales target without any hassle.

Agenda Free PowerPoint Template-1

Click Here to Get this Agenda Free PowerPoint Template

The above-shown template can be used for revealing the agenda of the business sales plan meeting. Devise sales strategies and jot down the points to be discussed in the next sales meeting. The PPT slide is completely customizable and can be altered as per your needs. Plan for the completion of your projects by assigning tasks to your employees on daily basis using this readymade agenda-free PowerPoint Template. Characterize the roles and responsibilities of your sales team and layout your objectives.

Problem Solutions Free Presentation Template-2

Download this Problem Solution PowerPoint Slide

Present solutions to sales challenges by incorporating this pre-designed problem solutions PowerPoint slide design. This template can also be used to discuss the challenges and difficulties and for finding out the solutions to the problems. Review and examine your sales team’s work using this readymade PPT slide .

Change Management Process Free PPT Template-3

Get this readymade Change Management PPT Slide

Mention the steps in an effective change management process and showcase how the sales team can benefit from change management. The professionally designed PPT template can also be used to show different sales targets. Using this slide, you can keep your team members up to date on upcoming changes. Close more deals by clearly understanding the change management process.

Roadmap Free PowerPoint Template-4

Download this Professionally Designed PowerPoint Template

Visualize the sales strategies with this sales roadmap PowerPoint template. This sales roadmap ensures that the team members are aligned to a wider vision. Using this sales roadmap PowerPoint slide, you can also present the hurdles faced in the sales process. Display the sales target that are achieved by your organization using this PPT slide.

Features & Highlights Free PPT Template-5

Grab this predesigned Features and Highlights Free PowerPoint Template

List out all the features of the products and services you are offering in an impactful way taking the assistance of this readymade PowerPoint layout. Highlighting the features of your product using this slide will let you maximize your sales. This slide is professionally curated with high-grade icons that make your presentation more appealing.

Targets Free PowerPoint Template-6

Click Here to Download this Target Free PowerPoint Slide Design

Set your sales target using this targets free PowerPoint slide design. Setting up sales targets will help you and your team members stay focused on achieving the set goals. It will help people empower and develop their own skills for reaching the set targets. Set the goals for the sales personnel or the sales team that will be measured in revenue and units and on the basis of which rewards will be given. Provide a direction to your sales team by employing this readymade PPT layout.

Timeline Free PowerPoint Template-7

Grab this Readymade Timeline Free PowerPoint Slide Show

Plan and organize your sales projects using this timeline free PPT slide. Using this PPT template, you can illustrate the sales plan on the timeline with clear objectives and deadlines that will help you stay focused on strategic goals. This customizable slide can be used by sales leaders, marketers and account executives. Present your business plan to the sales team, management and other staff members with the help of this free timeline PPT template.

Brainstorming and Idea Generation Free PPT Template-8

Download this Brainstorming Technique PowerPoint Layout

Encourage new ideas for maximizing the sales using this brainstorming and idea generation free PowerPoint template. Create, develop and communicate ideas for making an effective sales plan. Showcase the various techniques and processes of brainstorming taking advantage of this readymade PowerPoint template.

Opportunities and Challenges Success Free PPT Template-9

Get this predeveloped Opportunities and Challenges Success PPT Layout

Showcase the ways one can overcome the challenges in the way of success. Present the challenges that salespersons in your company might encounter. The PPT slide can be used to present the ways one can exploit the opportunities and the ways to face the hurdles.

SWOT Analysis Free PowerPoint Template-10

Click here to Download this amazing SWOT Analysis PowerPoint Slide Show

Analyze the strengths, weaknesses, opportunities, and threats using this SWOT analysis free PowerPoint template. Create a powerful sales plan after analyzing the strengths and weaknesses of your competitors. Discover new opportunities and solutions to improve your sales activities strategically with this professionally designed SWOT analysis free PPT slide.

Customer Feedback Free PowerPoint Template-11

Download this Creative Customer Feedback PowerPoint Graphic

Get feedback from your customers on the products and services you offer. Let your customers know that they are valuable, and their feedback is important for you. Make them feel that their opinion matters. This is a completely editable slide that can be altered as per your convenience. Getting feedback from your customers is very crucial as it helps in running your business efficiently.

Comparison Free PPT Template-12

Download this Comparison Free PowerPoint Slide Show

Conduct a comparative analysis in the sales plan of two periods and evaluate the two plans. One can also compare their sales plan with the sales plan for the previous year. You can also compare your sales plan with your competitors taking the assistance of this readily available comparison PPT slide.

Geographical World Map Free PPT Template-13

Get this Geographical World Map PPT Slide Design

This professionally designed PPT slide can be used to showcase the sales, geographical segmentation and locations across the globe. Display the countries in which you are selling your product. Present the company headquarters and branches in different locations. Keep a tab on the company’s progress across the globe by incorporating this geographical world map free PPT slide.

Team Introduction Free PPT Template-14

Click here to Grab this Amazingly Designed Team Introduction Free PowerPoint Slide 

Introduce your sales team in front of the viewers by taking advantage of this amazing team introduction free PPT template. This is the best way to introduce your team members in front of the clients and stakeholders. Talk about the experience, qualification and job description of the team members using this slide.

Business Team with Solutions Free PowerPoint Template-15

Download this Business Team with Solutions PowerPoint Slide Show

Quickly fix your sales problem using this business team with a solution free PowerPoint template by finding out the accurate solutions. One can also illustrate teamwork, unity, group activity and strength using this readymade PPT slide. Devise an effective sales strategy and make a common sales methodology using this slide.

Opportunity and Challenges Roadmap Free PPT Template-16

Download this Opportunities and Roadmap Free PPT Slide

Present the sales roadmap and depict the challenges that the sales team faces while selling the product in the market. The challenges like long decision time frame, staying motivated, finding more qualified leads, too many competitors and weathering budget cuts can be presented with this free opportunities and challenges roadmap PowerPoint slide. Display how the sales department in the organization has been taking advantage of the opportunities through this creatively designed PowerPoint slide show.

Idea Generation Free PowerPoint Template-17

Download this Idea Generation PowerPoint Slide Design 

Generate ideas for a better sales plan and encourage your team members to contribute more in the decision-making process. The slide will help you figure out solutions to a number of problems. Expand your range of ideas by inviting ideas from the employees and other staff members for maximizing the sales of the organization.

Gantt Chart Free PowerPoint Template-18

Download this Gantt Chart PowerPoint Slide Show

This template can be used to make structured plans for achieving the sales target. A sales plan is essential for achieving the sales goal and a plan presented using this chart can be easily understood by the audience. This template can be used by sales leaders, marketers and account executives. Track the monthly progress of your organization using this amazing Gantt chart free PPT template.

Dos and Don’ts Free PowerPoint Template-19

Grab this Readily Available Dos and Don'ts PowerPoint Slide Show

This slide can be used to showcase two sides of any concept. Present the point that the sales personnel should keep in mind while selling the product. Also, the slide can be used to showcase the things that a salesperson should avoid while selling the product. This slide is perfect to elucidate the essential dos and don’ts for a salesperson.

Operations Free PowerPoint Template-20

Get this Operations Free PowerPoint Slide Design 

Showcase the interrelated parts of your organization using this predesigned PowerPoint template. Display how sales department is dependent on the other departments of the organization. Create an impactful presentation on operational planning and team management. The sales department is based on the purchase, finance and other departments for its proper functioning.

Global Challenges and Solutions Free PowerPoint Template-21

Grab this Creative Global Challenges Free PPT Slide 

The above-shown template can be used to showcase the global business challenges faced by your organization. Formulate plans and strategies to deal with the challenges and overcome them. This beautifully designed template is curated by a team of professional designers that gives you access to alter and modify all the elements of this slide.

Challenges Free PowerPoint Template-22

Click here to Download this Challenges Free PowerPoint Slide Design

Mention the challenges a person faces while selling the product or while making a sales plan. Jot down the points one must consider while creating an effective sales plan. Display the steps of creating a sales plan and the technique to overcome the sales objections. Devise an impactful sales presentation taking the assistance of this template.

Clock for Time Management Free PowerPoint Template-23

Download this Clock for Time Management PowerPoint Slide

Take care of the deadlines and meeting events with the help of this ready-to-use clock for time management free PowerPoint Slide. Manage your time efficiently and guide your workforce about the ways they can meet the deadlines timely. The PPT slide will help you list and prioritize your sales task.

Zigzag Roadmap Free PowerPoint Template-24

Get this Zigzag Roadmap Free PPT Slide

Give your employees a proper sales training. Train your employees efficiently and help them increase their training. The presenter can showcase the entire sales training process with the help of this zigzag learning roadmap timeline PowerPoint template. This zigzag roadmap free template can also be used to showcase the steps for creating a sales plan. Communicate the sales training program by incorporating this PPT template.

Process Free PowerPoint Template-25

Grab this Professionally Created Process Free PowerPoint Slide Show

This template will serve as a step-by-step guide for designing a winning sales process. Showcase the key activities that the representatives must follow to keep the deals moving forward. Present the important sales strategies that are sure to increase productivity using this slide.

Product Features PowerPoint Template-26

Click here to Download this Product Features Free PPT Template

Highlight the features of the products and services you are selling by employing this product features PowerPoint slide design. You can create a sales plan taking into consideration the product’s features and characteristics. This creatively designed PPT slide is totally customizable and can be modified as per your needs. Showcase the sales target and the sales policies of the current year using this template.

Dashboard Free PowerPoint Template-27

Grab this Content Ready Dashboard Free PowerPoint Slide Show

The template will help you measure the key metrics and determine the performance of the sales team. Keep a track of sales quotas and manage the overall performance with this professionally designed PPT layout. One can review the sales activities and can make a regular assessment of the work done by the sales team. This slide will enable you to make an effective sales strategy to help your business grow and expand.

Mission Vision Goals Free PPT Template-28

Get this Customizable Mission Vision Goal Free PPT Slide

Share the mission, vision, and goals of the organization with your audience in an engaging way. Meet your sales target by incorporating this completely editable PowerPoint slide show. This slide design will prove to be a resourceful template for you with all the facets like sales target, sales mission, sales vision, and goal. Discuss with your team members about the concept of sales and come up with an interesting strategy.

Project Management Free PowerPoint Template-29

Grab this Project Management Free PPT Template

Manage customers and your leads with this amazing project management free PPT slide. The slide will help you track the progress of the projects on the basis of which you can decide which project is to be given more importance. Encourage your sales team to ramp up the sales. Guide them on the ways to manage different projects taking advantage of this free project management PowerPoint slide.

Strategy Free PowerPoint Template-30

Download this Strategy Free PowerPoint Slide

This template can be employed to communicate a step-by-step plan to sell your products. Devise the best sales strategies that will help you increase your sales and present it in front of the sales team through this professionally designed PowerPoint slide show. Empower your team to deliver their best with this PPT slide.

Get started with these beautifully created free sales PowerPoint templates and devise strategies to ramp up your sales .

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• Presentations

Sales Plan Presentation

Used 4,915 times

Create an informative and consistent sales plan presentation that fascinates your audience.

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Table of Contents

Mission statement

Target Customers

Revenue Targets

Sales Strategies

Pricing strategy, sales forecast, sales action plan.

Sales Tools

Team Structure

Write a clear mission statement that explains the reason for your company's existence.

Positioning

Add your company’s positioning that reflects your strengths and place in the market.

Company Type

Decision-Maker

Describe your ideal customer profiles choosing the criteria that matter to your business.

Explain which sales goals you'll achieve in terms of revenue, customer retention, sales cycle, or other important sales criteria.

Deal Target

Units Sold Target

Sales Cycle Target

Customer retention

Inbound Sales

List your inbound sales activities, e.g., organic search, press release, or social posts.

Outbound Sales

List your inbound sales activities, e.g., cold calling, direct sales, or email outreach.

List your upsales activities, e.g., lead nurturing, new feature webinars, or marketing.

Describe your pricing strategy and explain your offerings.

Price Strategy

List your supporting sales activities that you plan to take on within a planned period.

Webinars: Once a month

Product podcasts: Biweekly

Live training sessions: Weekly

Describe your current and planned activities needed to help you stay focused on your goal and achieve success.

Sales Tools & Channels

List tools and resources your team will use in their sales activities daily.

VP of Sales:

overseeing the team performance, defines the sales strategy, reports on the progress

Provide an overview of your sales team's organization and structure.

Senior Sales Managers:

Pre-sale Managers:

closing deals, communicating with key clients

first-client contact, lead generation, and nurturing

Sales Team Structure:

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Your rating will help others.

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Create a Marketing Plan [+20 Free Templates]

Written by: Mahnoor Sheikh

In this article, you'll find a step-by-step guide on how to create a  marketing plan that will work for almost every kind of business. We've also included 20+ free marketing plan templates throughout the post to help you get started on the right foot.

Here's a short selection of 8 easy-to-edit marketing plan templates you can edit, share and download with Visme. View more below:

Want to skip the tutorial? Create your marketing plan right away with Visme. Use ready-made marketing plan templates , download them as a PDF or share online.

Better yet, use Visme's AI Document Generator to create a fully designed marketing plan that aligns with your content. Prompt the generator with what you’re looking for, choose one of the styles and let the AI do its magic. Afterward, you can customize and finalize as you wish.

Table of Contents

What is a marketing plan, types of marketing plans, 10 marketing plan templates to get you started, why your business needs a marketing plan, how to create a marketing plan, marketing plan examples, marketing plan faqs.

A marketing plan is a roadmap that helps you set goals, understand your target audience and optimize the impact of your marketing campaigns.

• There are several types of marketing plans depending on the objective. Some examples include social media marketing, influencer marketing, video marketing, and email marketing.
• Your business needs a marketing plan to understand your business, align marketing goals with business goals, ensure everyone is on the same page, stay focused on what’s important and make better decisions.
• Learn how to develop a marketing plan in 7 steps, starting with the executive summary and ending with a digital document ready to share with a live Visme link.
• Discover 20 ready-to-use templates for different marketing plan types and get started straight away.

In simple words, it helps you get a clearer view of the what, why and how of all your marketing activities.

A good marketing plan also helps you communicate the “big” strategy and the different tactics involved to your marketing team . Last but not least, it lets you track the success of your campaigns.

A marketing plan should ideally include:

• Your long-term and short-term marketing goals
• A description of your target audience or buyer persona
• One or more high-level marketing strategies and tactics

Take a look at this one-page marketing plan template as an example.

Create your Marketing Plan with this easy-to-edit template! Edit and Download

If your plan is more detailed, you can also consider including:

• An overview of the current market situation
• Key performance indicators (KPIs)
• Any budget or financial considerations
• An execution timeline or roadmap

A marketing plan is usually presented as a PDF document, but you can also whip up a more creative version of it. For example, you can create an infographic , presentation and even an interactive web page to share your plan.

Or you can create a single-page marketing plan similar to the one above.

Scroll down to the end of this post to access seven full marketing plan templates.

Marketing Plan vs. Business Plan

Marketing plans and business plans are both essential pieces of business strategy, but their purpose is different. The terms are often used interchangeably or together: marketing business plan. But each plan is different and here's what sets them apart.

Business plans cover a business's overall strategy, from the branding strategy to the company-wide marketing strategies. A marketing plan solely concentrates on a specific marketing strategy or a branch of the overall department.

For example, one marketing plan can be for digital marketing strategies, while another can be for billboards. Likewise, a marketing plan can be for a single campaign, covering all marketing channels.

Marketing Strategy vs. Marketing Plan

A marketing strategy and a marketing plan are key pieces in the company’s marketing puzzle. However, they serve different purposes.

A marketing strategy is the overall framework guiding a company's marketing efforts. It outlines how your organization will position itself in the market, target ideal customers, and create value for them. A marketing strategy is often long-term and forms the foundation for all your marketing activities.

A marketing plan is a detailed roadmap for organizing, executing and tracking your marketing strategy within a specific timeframe. It provides a step-by-step guide for achieving specific objectives, such as increasing sales, improving brand awareness, or entering new markets.

Simply put, a marketing plan translates your strategy into actionable steps with timelines for implementation and metrics for measuring success.

Made with Visme Infographic Maker

Just as there are several types of marketing strategies, there are numerous types of marketing plans. Let’s take a look at some of them.

Quarterly or Annual Marketing Plan

Quarterly and annual marketing plans are high-level plans for all the marketing activities that will happen in the next quarter or year. From this overarching plan, your team will create smaller, more detailed plans according to specific strategies. These could be daily, weekly or monthly marketing plans.

Social Media Marketing Plan

Social media marketing plans highlight the goal and objective of a brand’s activities on social media that are geared toward marketing. This plan includes campaign information, repurposing guidelines across social media channels and who’s in the social media team.

Content Marketing Plan

A content marketing plan outlines all the content pillars for the brand and what content types need to be created for each pillar. Any content marketing strategies planned out for the brand’s content are detailed in the plan, along with a roadmap and goals.

New Product Launch Plan

In a new product launch plan, the pages lay out all the steps toward a successful launch. Separated into pre-launch, launch and post-launch, the different teams will know what they need to do to complete the plan’s objectives.

Growth Marketing Plan

Growth marketing plans are specifically geared toward brand growth. This plan document lays out all the strategies to undertake in order to grow the brand name online, locally or some other way.

Influencer Marketing

Influencer marketing plans concentrate on outlining all steps to implement an influencer strategy. Sections include the list of potential or chosen influencers and what will be asked and expected of them to reach the plan’s goals.

Market Penetration Marketing Plan

A market penetration marketing plan highlights all the activities involved in marketing existing products to existing customers.

This marketing strategy is considered the most popular in business models. Some examples include discounts on favorite products or new features and updates.

Market Development Marketing Plan

In market development plans, existing products are marketed to new customers and niches. These strategies focus on business objectives like developing distribution channels and increasing brand awareness.

Product/Service Development Marketing Plan

Product development plans outline the activities dealing with marketing new products to existing customers. These marketing plans include examples such as product launches and market insertion plans.

Diversification Marketing Plan

In diversification, marketing plans focus on strategies to launch and promote new products or services to new markets and customers. These marketing plans are on the ambitious side.

Need help putting together a full marketing plan?

Here is our handpicked collection of 10 marketing plan templates for various types of businesses.

Pick the one that best fits your industry and start customizing it in the Visme editor right away. Replace the colors, fonts, text, images, icons and more with a few clicks. Use the dynamic fields option to edit repeating content across slides and create more efficient templates for your team with custom dynamic fields.

You can also tap into a free library of stock photos and add animated characters, illustrations and gestures for advanced customization.

If you’re still on the fence about using Visme for your marketing plans, look at what one of our users has to say:

“I feel that for anyone who wants to improve efficiency and effectiveness at the workplace, VISME gives you the extra edge to take things forward.

It's an apt tool for quickly converting your thought process into a unique communication.” - Autumn | Finance Manager

1. Real Estate Marketing Plan Template

This tailored marketing plan template is perfect for all kinds of real estate and property businesses, complete with a professional “About” section and SWOT analysis.

It has a modern feel to it with a clean layout and corporate color scheme. You can easily switch it out for your own brand colors if you want.

2. Social Media Marketing Plan Template

A good social media strategy needs a marketing plan of its own, which is why this template is a must-have for any business trying to win at this game.

Customize this social media marketing plan template to lay out your goals for the next year or quarter, and outline the key points of your strategy for each social channel.

Add a dose of interactivity by creating a clickable menu or building an interactive table of contents. Interactive plans make a positive impression on team members and stakeholders, improving work satisfaction and productivity.

3. Digital Marketing Plan Template

Create your Marketing Plan with this easy-to-edit template. Edit and Download

Create an actionable marketing plan covering your digital channels with this detailed template.

This digital marketing plan has a classy design and layout, and features key headings like an executive summary, a SWOT analysis, key performance indicators and even a nice table of contents.

4. Product Marketing Plan Template

Creating an effective product marketing plan requires in-depth research of your target market, company strengths and weaknesses, as well as an effective marketing plan design.

This product marketing plan template covers all those basics, along with a detailed budget planner that you can edit with your own financial data.

5. Personal Marketing Plan Template

Hiring someone to help build a powerful personal brand?

This personal marketing plan example is perfect for that purpose. It’s a simple, three-page document with a professional resume detailing skills and experience, followed by a goals page.

6. Marketing Plan Presentation Template

This marketing plan presentation template is a great way to share your marketing goals, SWOT, strategy, timeline, deliverables and more with your team and the management.

You can easily get the slides printed later and share the copies with your team. Edit this marketing plan presentation online in Visme and create a slideshow that's powerful and effective.

7. Retail Marketing Plan Presentation Template

Here is another marketing plan presentation template you can use. This presentation template is especially relevant and useful if you're in the retail business.

Customize this marketing plan template online and download it in PDF or PowerPoint format, or save the slides separately in image format. You can also present this presentation online using a link — no downloads needed!

8. Restaurant Marketing Plan Template

Designing a marketing plan doesn’t have to be daunting. With this template, you can create a comprehensive marketing plan for your food business, whether it’s a small cafe, a big fancy restaurant or a fast food joint.

This marketing plan example features stock photos of food that you can replace with your own. Additionally, you can edit any images with the AI Edit Tools to remove backgrounds or unwanted objects or upscale/unblur less than perfect photos.

This template also has a versatile design that can be tailored to your own brand style and even an entirely different industry.

9. Content Marketing Plan Template

Content is a key element of inbound marketing. This content marketing plan template is carefully designed to match the needs of SaaS and other businesses that want to focus on taking their content strategy to the next level.

If your marketing goals are to drive traffic, generate leads and grow sales through publishing insightful content , this marketing plan will help you organize your editorial calendar.

Take advantage of the fact that you’re already logged in to Visme, and use the resources at your disposal to execute a content marketing plan.

Design blog graphics, infographic visuals, social media content and videos right inside your Visme editor. Share and schedule posts to social media directly from the integrated social media calendar .

10. Marketing Plan Infographic Template

If you're not looking to create a detailed or formal document with several pages, this to-the-point marketing plan infographic template is a great pick.

It's a quick way to share the marketing plan for a one-off project and contains all the necessary details.

I’ve already mentioned how a marketing plan can help you better understand your company’s marketing goals and how to achieve them, but that’s not where the benefits end.

A well-researched marketing plan can help you:

• Understand your business. Conducting thorough research on current market conditions and where your company stands can help you identify the strengths and weaknesses of your business, as well as new opportunities.
• Align marketing goals with business goals. Without a plan, it can be easy to lose your sense of direction. A marketing plan helps you ensure that your marketing goals are aligned with the vision, mission statement and goals of your business.
• Ensure everyone is on the same page. Having a working document of your marketing makes it easier for not just your team, but also the entire company to work together towards a common goal.
• Stay focused on what’s important. A marketing plan is a constant reminder of your goals and strategies, which keeps you from getting sidetracked.
• Make better decisions. Planning ahead of time can prevent you from making hasty decisions when difficult situations arise.

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There’s no one way of creating a marketing plan, but there are some key components that should go inside a winning one. Follow the steps below to create an effective marketing plan.

1. Start with an executive summary.

The executive summary usually goes at the beginning of your marketing plan. It’s basically a short summary or brief overview of your company and the key takeaways from the entire marketing plan.

Here’s an executive summary template you can edit and use for your own business.

The template above is a great example of an executive summary that highlights the key function of a business and the purpose of its marketing plan.

You can also include company achievements and future plans for your business in your summary.

Remember, your executive summary should be concise and to the point. Instead of boring your readers to sleep, it should grab their attention and get them excited about the rest of the plan.

2. State your company’s mission, vision and values.

Before you dive into all the marketing stuff, it’s a good idea to revisit your company’s values, vision and mission. This helps put all the information inside your marketing plan into perspective.

It answers the question of why you’re doing what you’re doing.

Here’s a neat mission, vision and values template to edit and use.

For anyone who reads your marketing plan, this section is important to educate them about the ultimate aim of your business so they can make better sense of your marketing goals, activities and future plans.

3. Identify the market and competition.

The next step is to build a marketing plan is back it up with solid research.

This is often achieved by analyzing your current market situation with a market analysis , by studying your competition and most importantly, looking into your own company’s strengths and weaknesses.

Here’s a market share template that can help you visualize that information and share it with your colleagues and stakeholders.

You can customize this template according to your own brand colors and input your own information. Use it on its own as part of a marketing plan or in a report or presentation .

Here’s another cool design to help you present your market research. Use this SWOT analysis template to highlight your company’s strengths, weaknesses, opportunities and threats.

Instead of adding a boring table that no one wants to read, use a well-designed SWOT like the one above to draw attention to your research.

Here's another worksheet-style SWOT analysis template that you can print out and fill, or edit using Visme before adding to your marketing plan document or presentation.

You can also conduct a SWOT analysis of your competitors, which takes us to another key component of your market research — the competitor analysis .

Studying your competition is crucial to the success of your business. You need to know what they’re doing, what’s working for them and how you can do it better.

Here are a few things to research about your competitors:

• Their marketing and leadership team
• Their growth and financials
• Their best-selling products or services
• Their top-performing blog posts (use a tool like Ahrefs or SiteChecker to do this)
• Their video marketing strategy
• Their social media marketing strategy

Here's a competitive analysis template you can use and add to your marketing plan.

A template like the one above can help you organize and visualize important information about your competitors. In turn, this can help you identify opportunities and set goals.

4. Define your target customer.

Differentiating the target audience and the target market will help you better understand the position of your business within the market. Therefore, it’s important to identify who your buyer or ideal customer is so you can create more informed and tailored marketing strategies.

Naturally, the target customer for every business is different. But the goal is the same — to increase customer awareness.

You may also have more than one kind of customer. For example, a clothing store could be making products for both teens and older women at the same time.

Check out this target audience template to visualize your various customer segments. Use it to better understand your potential customers' attitudes and habits.

You can edit this template and use it as part of your marketing plan layout or presentation. It’s a great way to present the different types of your audience in a way that’s easy to understand.

The pie chart helps identify which chunk makes the bigger part of your customer base so you can focus most of your marketing efforts in that area.

If you’re looking for a more creative approach, take a look at the buyer persona template below.

This infographic template is a fun way to visualize your buyer’s demographic details, habits and goals, i.e.,  whether they're interested in online learning options like digital marketing courses or if they prefer in-person.

Another cool way to create a customer persona is to design it like a resume . This is useful for adding more information in one page without cluttering up the design.

Here’s a resume-style customer persona template you can edit.

This type of buyer persona design makes use of icons and data widgets , like progress bars.

In the end, the goal of creating a buyer persona is to better organize and understand key information about your customer. Use the template that works best for your business.

5. Outline your marketing goals.

In this part of the marketing plan, you need to specify what you aim to achieve.

Outline your marketing goals and objectives, and make sure you use actual numbers instead of writing vague statements.

For example, if your goal is to increase website traffic , mention the exact target so you can track to see if you achieved it or not.

Here’s a marketing goals template you can use as part of your marketing plan.

Remember to create SMART goals for your marketing plan and strategy. SMART goals are Specific, Measurable, Attainable, Relevant and Time-Bound.

In the template above, notice how the target is defined as a percentage. You can also add a deadline to your marketing goal to make it time-bound.

If you want to share your marketing goals in an infographic format, here’s another template you can edit and use for your own company.

The template above is a more detailed goals infographic with three different phases, which makes it ideal for SaaS companies and mobile apps.

6. Present your marketing strategy.

Now comes the good stuff. In this step, write down one or more marketing strategies and the tactics to execute for each one. Make sure you include:

• How to do it
• The channels to use

This is best presented visually so the entire team can understand each step. You can divide your activities into stages, and present them using a marketing strategy template like the one below.

Another way to present your marketing strategy is by attaching deadlines to it. This can be easily done using a timeline or a Gantt chart .

Another way to present your marketing strategy is with the help of a roadmap. A roadmap outlines the tactics involved in your overall marketing strategy, and can be designed to look similar to a Gantt chart.

Here's a marketing roadmap template you can use for your own business.

If you want to do things differently, you can also use an infographic to visualize your marketing strategy.

An infographic is eye-catching and can be added to any of your presentations and reports. You can even share it on its own with your marketing team or other colleagues.

Here’s a marketing infographic template that divides your execution strategy into four phases.

Customize this template and make it your own! Edit and Download

Another way to visualize your marketing strategy is with the help of a mind map. Mind maps are great for providing your team with an overview of the different elements that are involved in your marketing strategy.

Here's a mind map template that shows how this can be done for a Twitter content marketing strategy.

You can easily build mind maps using our mind map maker .

Keep in mind that your marketing strategy should be actionable and detailed. Explain each step clearly and don’t leave out any information just for the sake of design.

7. Define your marketing budget.

Last but not least, detail your marketing budget considerations in your marketing plan.

This is important so you don’t lose sight of the financial aspect of things during execution and implementation. After all, marketing is costly and there are tons of hidden expenses involved.  You need a budget template to lay out your financial projections.

Here’s an editable marketing budget template you can use.

Including a detailed marketing budget also helps in hiring the right staff and choosing between paid resources so you don’t exceed a certain amount.

You’re probably wondering: What does a marketing plan look like? In this section, we’ll share 5 real-life examples of marketing plans from companies.

1. Visit Baton Rouge

Image Source

This marketing plan is an example of how to create a well-structured and eye-catching marketing plan. The plan has a sophisticated design adorned with captivating images and a rich blend of bright colors.

The proposed marketing plan starts with a situational analysis and review of the previous year. The following pages take a deep dive into key sections, like

• SWOT analysis
• Target Audience
• Overall goals
• Different marketing strategies

Each of the different marketing strategies has individual goals, strategies and detailed plans of action. Additionally, the plan features a comprehensive event calendar and evaluation criteria. This makes it easier for the marketing team to stay organized, implement and track progress.

2. Safe Haven Family Shelter

If you're looking for a template for a marketing plan that will be presented to internal stakeholders at all levels of your organization, this is a perfect example. Although created by a non-profit, it can be adapted for startups and growing businesses.

This comprehensive plan includes everything you need to get started, from SMART marketing goals and deadlines to action steps, long-term objectives, target audiences, core marketing messages and metrics.

This marketing plan example follows a simple format. The content is mostly presented in a list and tabular format, making it well-organized and easy to scan. Readers quickly grasp the organization's strategic direction for its upcoming marketing initiatives.

3. University of Illinois

This detailed marketing plan example is encased in a document format with a bold, eye-catching design. The stunning image and energetic orange color on the cover page immediately grab attention and communicate the brand's dynamic personality. This comprehensive market plan example from the University of Illinois has three key sections.

• Section I provides context on population definitions, admissions funnel stages and core knowledge of the students informing their strategy.
• Section II captures upcoming market research efforts that will inform future strategy.
• Section III takes a deep dive into their strategic plan. This includes objectives, detailed marketing programs to achieve those objectives, and success metrics.

We love that the plan effectively dissects the high-level components of its overall strategy and pairs them with concrete, actionable marketing tactics. Another standout feature is that the pages are filled with compelling visuals, engaging copy and informative graphs and maps that convey their strategic vision and roadmap for marketing efforts.

4. Wright County Economic Development

One of the standout features of the plan is its ease of readability. The sections are clearly organized, allowing readers to quickly scan and identify the most relevant information. It contains key sections, including partners, goals and marketing initiatives—attraction, retention and community relations.

Additionally, the plan offers a thorough breakdown of projected costs per marketing initiative, a crucial detail for upper-level management and stakeholders. This feature makes it easier for decision-makers to understand the financial implications of the proposed plan and allocate resources accordingly.

Overall, Wright County Economic Development's plan serves as a valuable example for marketers looking to develop a practical and effective marketing plan.

5. Visit Oxnard

Being a leisure and lifestyle business, Visit Oxnard infuses captivating designs and vibrant photos that showcase the beauty and excitement of landscapes, landmarks, adventure and resorts. Their innovative plan puts a spin on traditional tourism marketing by focusing on the business side of travel.

This marketing plan example begins with a marketing plan overview, company overview, mission, and goals. Then it dives deeper into the framework and approach the company will take to continue on a positive path forward to economic recovery and growth. Other key sections highlighted in the plan include

• Market Research and Findings
• Customer Personas
• Diverse Offerings
• Earned Media
• Owned Media
• Industry Relations and more

This approach by Visit Oxnard demonstrates how creating actionable marketing plans can help forward-thinking companies capitalize on untapped opportunities.

Still not convinced about the use of marketing plans for your business? Here are some frequently asked questions that can help you make a final decision.

Q. What Is a Marketing Plan Template?

A marketing plan template is a customizable document with placeholder content that can help you get started quickly. Creating a marketing plan from scratch takes too much time. Using a template not only sets up you for faster designing but it also inspires creativity.

Beautiful internal communications inspire delight in coworkers, making it more enjoyable to check off lists and follow processes. Marketing plans on plain white documents just get lost in email threads. Visme marketing plan templates are the solution.

Q. What Is an Executive Summary in a Marketing Plan?

The executive summary in a marketing plan is a superpowered table of contents. In an executive summary page or slide, you share the notable points to be discussed in the subsequent content of the plan in question. An executive summary is comparable to the Quick Read section at the top of our articles.

Q. What Is a Top-Down Marketing Strategy?

A top-down marketing strategy is a traditional strategy with a broad target and brand messaging. Think of the marketing funnel and how at the top it’s wide open. Top down marketing strategies work up there, catching as many people as possible with a message that appeals to a wide audience.

Q. What Is a Bottom-Up Marketing Strategy?

A bottom-up marketing strategy is a targeted strategy for a product or service that meets the needs of a specific audience. Bottom-up marketing strategies are more common in small businesses and startups that don’t yet have large audiences.

Q. What Are the 4 C’s of a Marketing Plan?

The 4C’s of marketing are:

• Customer: The most important factor in a marketing strategy. It’s essential to know what the customer needs and wants.
• Cost: Includes all expenses related to marketing and selling products and services for the company.
• Convenience: The customer shopping experience must be as simple as possible for the client.
• Communication: Includes all interactions between the brand and the consumer. Brand touchpoints are excellent communication opportunities.

These four are called the "marketing mix. Another marketing mix you should know is the 4 Ps or the Four Principles of Marketing .

Q. What Makes a Good Marketing Plan?

For a marketing plan to be good, it doesn’t take much. But for a marketing plan to be great, make sure you check off this checklist:

• Develop targeting and positioning assessments for the strategy and give clear guidance in the marketing plan as to how the messaging will be targeted in marketing copy.
• Share clear promotional tactics per channel, touchpoint or activity. Explain how to repurpose marketing content with intent and tailor promotions to their destination.
• Include a scope assessment and a simple scope management plan for the marketing strategies in the marketing plan.
• Keep the marketing plan document alive by updating and referencing it during the strategy’s lifecycle. Be ready for pivots and changes in the scope.
• Turn your marketing plan into an online digital experience that no one needs to download, print or keep in storage. Visme has an endless array of features to help you create the most engaging business communication.

Q. What Is the Most Important Part of a Marketing Plan?

The most important part of a marketing plan is the targeted consumer, specifically their needs and wants. The entirety of your marketing plan serves the purpose of how your company will use marketing strategies to sell solutions to the customer.

Q. How Can I Make a Marketing Plan With My Team?

With Visme, you can create marketing plans collaboratively in a number of ways. Brainstorm and strategize the plan together in the infinite whiteboard and then design together in the editor. The Visme whiteboard can have multiple pages to control brainstorming iterations and organize meeting results.

Invite members to the whiteboard or workspace by clicking the person+ icon on the top right. They’ll need to have their own Visme account to access the editor or whiteboard you’re inviting them to.

You can also use the workflow feature to assign entire projects or specific tasks to different team members and work on a project together. Keep track of what’s being worked on, leave feedback comments and support each other through the process.

Q. Marketing Strategy vs. Marketing Plan: What’s the Difference?

A marketing strategy is a document or plan that outlines how your organization will deal with market positioning, ICPs and other strategic aspects of a marketing scheme. They can be long- or short-term strategies that form the foundation of all marketing activities.

Marketing plans, on the other hand, are detailed roadmaps that organize how to execute and track a marketing strategy. They provide a guide to achieving the outlined objectives. Marketing plans turn your strategy into an actionable, step-by-step timeline and a foundation for measuring success.

Create a Winning Marketing Plan for Your Business

For most businesses, operating without a solid marketing plan results in ineffective campaigns, reduced ROI and unexpected costs. And nobody wants that.

A custom marketing plan helps you align your marketing objectives and activities with your overall business goals and brings entire teams together on the same page.

Ready to create a professional marketing plan of your own? Get started from scratch or choose one of our marketing plan templates today.

Create effective marketing plans that makes you stand out using Visme

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About the Author

Mahnoor Sheikh is the content marketing manager at Visme. She has years of experience in content strategy and execution, SEO copywriting and graphic design. She is also the founder of MASH Content and is passionate about tea, kittens and traveling with her husband. Get in touch with her on LinkedIn .

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