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  • A Research Guide
  • Research Paper Topics

40 Media and Communications Research Paper Topics

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  • What is communication? The birth of the media as we know it
  • Media, Censorship and Propaganda
  • The freedom of speech and its impact on the media
  • The main aspects of communication
  • The triggering topics. What do you need to start an instant “holywar” in media?
  • The phenomenon of hype and its usage of the media
  • Single bloggers versus media companies
  • Communication and media psychology
  • The history of advertising and its important in the modern business
  • The popular culture in the media
  • Video games. Can they be considered a media now?
  • Violence and controversial topics. Shall the media censor it out?
  • The peculiarities of children media
  • Are the videoblogs the new diaries?
  • Mainstream media versus arthouse
  • What is the age of post-truth in the media?
  • Social networks as the main way of communication in the modern world
  • Why exclusive material is so important in the media?
  • Fandom and fanfiction in the media
  • Mass Communication Laws in different countries
  • Media and disasters: enhancing panic or preventing it?
  • Terrorism in the media
  • Changes in the media during the wartime
  • Journalism ethics: what is it?
  • International journalism
  • Journalists on the battlefield
  • Media policy and regulation in different countries
  • How did the Internet influence media development?
  • Media: reacting to the events or creating them?
  • Virtual reality: may it be the future of the media?
  • Media downshifting: why do people revert to newspapers again?
  • Social media marketing campaigns
  • Media, politics and public relations
  • The styles and types of media. How they differ depending on the audience they are aiming for?
  • The phenomenon of Disney. Media or the new mythology?
  • Scientific journalism: shall science be popular?
  • Media for educational purpose
  • Radio media: why radio is still popular?
  • Hidden messages in the media made for entertainment
  • Media images of the representatives of different countries

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100 Best Media Topics For Research Writing

media topics

We know you need the best media topics for your next papers. Otherwise, why would you be reading this blog post? The good news is that you have picked the best place to look for topics. Our experienced writers have put together a list of the best media topics for high school and college students. Furthermore, we work hard to keep the list fresh. This means that these ideas will be most likely original. They will work great in 2023 because the list of media essay topics is updated periodically.

The Importance of Great Media Topics

You are probably wondering why we are putting so much emphasis on getting you the best media topics to write about. There are several reasons for it, but we will only tell you about 3 of them:

  • Your professor will greatly appreciate your willingness to dedicate the time and effort to finding excellent topics . Trust us, professors know how to make the difference between students based solely on the topics they choose for their papers.
  • It is much easier to write essays if you choose good media essays topics . A topic you know something about is the best choice. Also, a good topic enables you to quickly find plenty of information on the Internet. Following this advice you’ll easily write your literature review and the following components of your paper.
  • By choosing a great topic, your essay will immediately stand out from all the rest . Your professor is surely bored of reading papers written about the same things over and over again. An interesting idea will entice him to award you at least some bonus points.

Mass Media Topics

Mass media is something of great importance in modern times, so why not write your papers on some mass media topics? Here are some great examples:

  • The effect of mass media on psychological health
  • Mass media and emotional health
  • Mass media addiction in the US
  • The role of mass media in politics
  • The First Amendment in mass media
  • Promoting sexuality in mass media

Media Research Topics

Did your professor ask of you to write a research paper? No problem, we have some excellent media research topics in our list. Check them out below:

  • Discuss children media
  • Violence in mass media in the US
  • Video games in the media
  • Controversial topics in the media in Europe
  • Discuss post-truth in the media
  • Media regulations in China

Media Analysis Essay Topics for Presentation

Would you like to write a media analysis paper for a presentation? It’s not difficult to do, if you pick the right media analysis essay topics for presentation. Here are some excellent ideas:

  • Is the media creating events or reacting to them?
  • Media and public relations links
  • Discuss 3 major types of media
  • The use of media in education (one of the most interesting mass media research paper topics)
  • Influence of virtual reality on the media (one of the best media analysis essay topics)
  • Discuss journalism ethics

Media Research Paper Topics for High School

Are you a high school student looking for some awesome topic for his next research paper on media? Here are some excellent examples of media research paper topics for high school:

  • Major innovations in 21st century media
  • Compare mainstream media in India and China
  • What makes an outlet a reliable source?
  • Advertisements in media
  • Benefits of mass media for society
  • Compare traditional media with mass media

Mass Media Research Topics

If you need to write a research paper and want to talk about something in mass media, we have some very nice ideas right here. Check out our mass media research topics:

  • The right of expression in mass media
  • Journalism in mass media
  • Compare TV, film and radio
  • Mass media in democracy
  • The war against terror in mass media
  • Discuss the rise of mobile media

Media Research Topics for College Students

College students who are looking to research topics about media should choose something that can bring them a top grade. Here are our best media research topics for college students:

  • Influences of technology on media
  • Latest innovations in media
  • Discuss media censorship in China (a recommended media related topic)
  • What is media propaganda?
  • Mass media and its preemptive effects

Complex Media Related Research Topics

Do you want to try your hand at some difficult topics? If you want to impress your professor, we advise you to select one of these complex media related research topics:

  • Mass media violating civil rights
  • Does media benefit the economy of the US?
  • Define media addition and discuss its effects
  • Perform a qualitative analysis of 3 media outlets
  • Media’s scare strategies: a case study
  • Media influencing a rise in violence in the UK

Controversial Media Topics

Why should you be frightened by controversial topics? You are free to write about them, of course. Here are our best and most controversial media topics:

  • Exercising the First Amendment in media in the US
  • Promoting gun violence in mass media
  • Mass media effects on terrorism
  • Digital media is destroying traditional media
  • Artificial intelligence in mass media
  • Media effects on the death penalty in China

Digital Media Topics

Discussing digital media is a very good way to impress your professor. Let’s face it; the digital realm is extremely popular these days. Here are some brand new digital media topics:

  • Define and discuss digital media
  • Climate change in digital media
  • What is mobile media?
  • The fate of journalism in the 21st century (one of the best digital media research topics)
  • Effects of digital media on politics

Media Analysis Topics

Writing a media analysis essay can be a very difficult task, especially if you don’t have much academic writing experience. Here are some media analysis topics that should make things easier:

  • How Trump lost the media war
  • Biden’s coverage in mass media in the United States
  • Advertising revenue in media outlets
  • Analyze screen time
  • What are deepfakes and how to spot one?
  • The crisis of journalism in the 21st century

Easy Media Related Topics

The perfect choice for times when you simply cannot afford to spend too much time writing your essay, our list easy media related topics is right here:

  • Define mass media in the United Kingdom
  • Should children watch the news?
  • Promoting violence in mass media
  • Spreading awareness via media
  • Are newspapers still relevant today?
  • The very first occurrence of mass media

Research Topics in Media and Communication

Would you like to talk about media and communication? It is not an easy subject to write about, but we can make things easier. Here are the easiest research topics in media and communication:

  • Discuss body image in media
  • Analyze children’s advertising tactics
  • Freedom of speech in the media
  • Copyright law in the media
  • Define symmetrical dialogue in the media

Media Debate Topics

Are you interested in a media debate? Getting the best topics for 2023 should be your primary concern in this case. We have some very interesting media debate topics right here:

  • The impact of public relations on communities
  • Location-based advertising in modern media
  • Analyze the concept of yellow journalism
  • Good news vs bad news in the media
  • Discuss the concept of proportionality in media

Brand New Media Topics

Just like you, our writers are interested in writing about the latest topics. Why don’t you pick one of our brand new media topics?

  • Is radio still an important part of media?
  • Newspapers going bankrupt in 2023
  • Sexual content on TV shows
  • Politicians’ love for the media
  • Is the backing of the media important for a president?

Media Ethics Topics

Discussing ethics in relation to media is a very interesting choice. It can also get you an A+ on your next paper. Here are some exceptional media ethics topics:

  • Including graphic images in media
  • Depicting terrorism on TV
  • Regulating newspapers in Europe
  • Celebrity gossip in the media
  • The influence of large media corporations

Media Law Topics

Yes, there is such a thing as media law. Would you like to write an essay about it? Here are some great ideas for media law topics:

  • Discuss the First Amendment and media
  • The responsibilities of journalists
  • Journalists in war zones
  • Fake news in the media
  • Showing unsuitable content to children

Research Topics in Communication and Media Studies

Writing about communication and media studies has the potential to help you get a top grade. Here are our best research topics in communication and media studies:

  • Analyze media bias in the United States
  • Is digital media addictive?
  • Influence of media on religion

Interesting Media Topics

We know, you want the most interesting media topics to write about. Pick one of these and write a paper that will impress your professor:

  • State-controlled media in China
  • Effects of media coverage on criminal trials
  • The power of mass media in 2023

Trending Media Topics

You may not know which topics are trending when it comes to media, but our writers do. Here are the latest trending media topics:

  • The war in Afghanistan
  • Joe Biden’s rise to power
  • The fall of Donald Trump
  • Climate change problems
  • Global warming in the media

But what if you need more topics or professional help with thesis ? What if you didn’t find the media research topic you were looking for in the list above? While this is highly unlikely, we are prepared to help you. Would you like to talk about media literacy? In case you do, our ENL writers can create a list of the most interesting (and new) media literacy topics you can find. For anything you need, just get in touch with us.

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Media Research Paper Topics

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Three main concepts of media inform communication research. The first is Harold D. Lasswell’s paradigm – “who says what, in which channel, to whom, with what effect” – which approaches media as neutral conduits of information. The second conception is the mathematical theory of communication by Claude Shannon that emphasizes technical aspects of communication systems. The third concept represents humanistic perspectives on media as cultural carriers of meaning. In this last respect, Roman Jakobson has made an important distinction between channels or contacts (concrete entities such as books, newspapers, or the internet) and codes (forms of expression such as speech, writing, music, or images).

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Much media and communication research is characterized by efforts at integrating these concepts theoretically as well as analytically. Studies commonly identify three aspects of any medium: Media are physical materials in a particular social shape that enable communication. Such materials are the vehicles of modalities – language, music, moving images, etc. Finally, media are institutions through which individuals and collectives can reflect upon themselves and the rest of society.

Digital media have stimulated renewed interest in the relationship between technologically mediated communication and face-to-face communication, and in the reshaping – remediation (Bolter & Grusin 1999) – of older media. One may distinguish between media of three degrees (Jensen 2010). Media of the first degree are humans – biologically based and culturally shaped resources of communication. Media of the second degree are mass media – from the printing press to television. Media of the third degree are digital media that recombine all previous media on single platforms.

Media Economics Research Paper Topics

Media economics is the study of economic theories and concepts applied to the media industries. Media economics is diverse and includes such topics as policy and ownership, market concentration, performance of firms, and political economy of the media. Media research paper topics related to media economics include:

  • Antitrust Regulation
  • Audience Commodity
  • Circulation
  • Commercialization of the Media
  • Commodification of the Media
  • Competition in Media Systems
  • Concentration in Media Systems
  • Consolidation of Media Markets
  • Consumers in Media Markets
  • Cost and Revenue Structures in the Media
  • Cross-Media Marketing
  • Distribution
  • Diversification of Media Markets
  • Economics of Advertising
  • Economies of Scale in Media Markets
  • Globalization of the Media
  • Labor in the Media
  • Labor Unions in the Media
  • Markets of the Media
  • Media Conglomerates
  • Media Corporations, Forms of
  • Media Management
  • Media Marketing
  • Ownership in the Media
  • Political Economy of the Media
  • Privatization of the Media
  • Public Goods

The Development of Media Economics

The origins of media economics began with the study of economics. The classical school of economics centered on the interplay of economic forces, operation of markets, and the cost of production. The classical school would later be challenged by ‘marginalist’ economics and Marxism. The marginalists introduced demand and supply, and consumer utility. Marxism identified labor as the source of production. Marxism rejected the capitalist system and the exploitation of the working class.

By the beginning of the twentieth century, neoclassical economics was introduced, differed by its use of analytical tools and mathematics to examine market behavior and price. Later the development of macroeconomics shifted the focus to aggregate economics, encompassing the entire range of market activity. Economic theories are constantly changing and evolving. By the 1970s new approaches included monetarist theories, which re-emphasized growth in the money supply; and rational expectations, which argues that the market’s ability to anticipate government policy actions limits their effectiveness.

As the study of economics evolved, scholars began to investigate different markets and industries. Media economics emerged during the 1950s. The media industries featured all of the elements necessary for studying the economic process. Content providers represented suppliers, with consumers and advertisers forming the demand side of the market. Regulatory agencies (e.g., Federal Communications Commission (FCC)) in the US, the Federal Trade Commission, and other entities) affected macroeconomic market conditions, while the relationship among suppliers in various industries created microeconomic market conditions.

Concentration of ownership emerged as a critical topic as it impacts both regulatory and social policy. Other studies examined media competition, consumer expenditures, barriers to entry for new firms, advertiser/ownership demand, and consumer utility.

Theoretical Dimensions and Methods

Media economics utilizes many theoretical approaches: microeconomic theories, macroeconomic theories, and political economy of the media. Microeconomic studies center on specific industry and market conditions. Macroeconomic studies take a broader focus, examining such topics as labor, capital markets, and gross domestic product. Political economy emerged as a critical response to positivist approaches.

The industrial organization (IO) model offers a systematic means of analyzing a market. The model consists of market structure, conduct, and performance. The model is also called the SCP model. The model posits that if the structure of a market is known, it helps explain the likely conduct and performance among firms. Each area can be further analyzed by considering specific variables within each part of the SCP model. Critics contend that the IO model does not capture the nuances associated with new technologies. However, the model remains a key theory in microeconomics.

The theory of the firm examines the most common types of market structure: monopoly, oligopoly, monopolistic competition, and perfect competition. Defining market structure is complicated due to consolidation across the media industries. Media concentration is examined in one of two ways. Researchers gather data on firm/ industry revenues to measure concentration by applying tools such as concentration ratios. Another method tracks concentration of ownership among the media industries. Research has shown there are a limited number of firms which control media markets. Globalization has contributed to media concentration. Competition studies draw upon niche theory, which originated in the field of biology. These studies consider competition within an industry or across industries. Indices are used to measure the breadth, overlap, and superiority of one competitor over another. Finally, macroeconomic analysis in media economics includes policy and regulatory analysis, labor and employment trends, and advertising revenues and expenditures at the national level.

Media economics embraces different methods. Many include trend studies, financial analysis, econometrics, and case studies. Trend studies are used to compare data over time for topics such as concentration and performance. Financial analysis utilizes different types of financial statements and ratios to measure performance of firms and industries. Econometric analysis uses statistical models to address its research questions. Case studies embrace different methodologies as well as data. Case studies in media economics research tend to be very targeted examinations.

Critics of media economics research contend research is too descriptive in nature, and that methodological approaches are limited. There are also concerns researchers would study only major companies, and not pay sufficient attention to new media enterprises.

Future Directions for the Study of Media Economics

There are a number of steps researchers need to address to further develop media economics. In terms of research, media economics must address how to define a media market given the convergence and consolidation across the media industries. Most media companies are now multimedia enterprises, generating content across a variety of platforms.

In addition to refining key concepts, media economics research must also expand into new arenas. Among the areas where new understanding and investigation are required are social media, and mobile markets. Media economics scholars should consider new inquiries that draw upon multiple methods of investigation. The interplay of regulation, technology, and social policy presents new opportunities for scholars to generate new theories. Scholars need to examine variables that describe evolving market structures. Improvements in methodological tools are needed to complement expansion in research and theory. New measures are needed to assess within-industry concentration and competition.

Media economics helps to understand the activities and functions of media companies as economic institutions. Media economics research continues to evolve as it analyzes and evaluates the complex and changing world in which the media industries operate.

References:

  • Albarran, A. B. (2010a). The media economy. London: Routledge.
  • Albarran, A. B. (2010b). The transformation of the media and communication industries. Pamplona: EUNSA.
  • Albarran, A. B., Chan-Olmsted, S. M., & Wirth, M. O. (2006). Handbook of media management and economics. Mahwah, NJ: Lawrence Erlbaum.
  • Croteau, D. & Hoynes, W. (2006). The business of media: Corporate media and the public interest, 2nd edn. Thousand Oaks, CA: Pine Forge.
  • Dimmick, J. W. (2003). Media competition and coexistence: The theory of the niche. Mahwah, NJ: Lawrence Erlbaum.
  • Gershon, R. A. (2013). Telecommunications and business strategy, 2nd edn. London: Routledge.
  • Napoli, P. M. (2003). Audience economics. New York: Columbia University Press.
  • Noam, E. M. (2009). Media ownership and concentration in America. Oxford: Oxford University Press.
  • Picard, R. G. (2011). The economics and financing of media firms, 2nd edn. New York: Fordham University Press.

Media Effects Research Paper Topics

Mass media can produce a broad spectrum of effects – on knowledge, attitudes, emotions, social behavior, reputation of people covered by the media, etc. Effects may be the consequences of media use, but also a result of interactions with people who have used the media. Explanations are usually based on two types of theories. Learning-theory approaches address the correct reproduction of information. Therefore, divergences between beliefs and information provided by media are considered learning deficits that may also be interpreted as a lack of media effects. Cognitive-theory approaches address the processing of information triggered by media reports. Beliefs and opinions are not regarded as copies of media presentation but indicate the type of information processing. Media research paper topics related to media effects include:

  • Agenda-Setting Effects
  • Albert Bandura
  • Appraisal Theory
  • Carl I. Hovland
  • Catharsis Theory
  • Cognitive Availability
  • Credibility Effects
  • Cumulative Media Effects
  • Desensitization
  • Diffusion of Information and Innovation
  • Direct and Indirect Media Effects
  • Effects of Entertainment
  • Effects of Exemplification and Exemplars
  • Effects of Nonverbal Signals
  • Effects of Sex and Pornography as Media Content
  • Effects of Violence as Media Content
  • Elaborated Models of Media Effects
  • Elisabeth Noelle-Neumann
  • Emotional Arousal Theory
  • Excitation Transfer Theory
  • Fear Induction through Media Content
  • Framing Effects
  • Frustration Aggression Theory
  • George Gerbner
  • History of Media Effects
  • Intercultural Media Effects
  • Knowledge Gap Effects
  • Latitude of Acceptance
  • Leon Festinger
  • Linear and Nonlinear Models of Causal Analysis
  • Mainstreaming
  • Media Effects Duration
  • Media Effects on Attitudes, Values, and Beliefs
  • Media Effects on Emotions
  • Media Effects on Public Opinion
  • Media Effects on Social Behavior
  • Media Effects on Social Capital
  • Media System Dependency Theory
  • Mediating Factors
  • Mediatization of Society
  • Observational Learning
  • Opinion Leader
  • Order of Presentation
  • Physical Effects of Media Content
  • Priming Theory
  • Reciprocal Effects
  • Schemas and Media Effects
  • Secondary Victimization
  • Sleeper Effect
  • Social Judgment Theory
  • Steven H. Chaffee
  • Stimulus–Response Model
  • Strength of Media Effects
  • Structure of Message Effects
  • Trap Effect
  • Two-Step Flow of Communication

Effects on Reality Perception

Media coverage of current affairs has an influence on the public’s assessment of the significance of social problems and the urgency for solving those problems. Comparison of all issues on the media’s agenda with the population’s agenda over a short period of time, as well as comparison of the development of media coverage on single issues with the development of the population’s beliefs over a longer period of time, may indicate media effects.

The media – and above all TV – are also an important factor in cultural and political socialization. Through both information and entertainment TV conveys ideas of the state of society in which people live. The more frequently and intensely people watch TV, the stronger the influence of its presentation of reality.

Individuals generally have good judgment concerning the relative frequency of causes of death, but they typically overestimate the occurrence of rare fatalities and underestimate the occurrence of frequent causes of death. The concept of availability heuristic explains how this is related to media coverage.

Effects on Social Perception

People tend to overestimate negative media effects (perceptual hypothesis) on other people and take action (behavioral hypothesis) to prevent these negative effects. In addition, a general correlation between presumed media effects and behavior is assumed. The perceptional hypothesis has been often tested and confirmed. The behavioral hypothesis has seldom been tested and if so, subjects have been uninvolved bystanders instead of decision makers who are protagonists of media messages (Sun et al. 2009).

As ‘social beings’ people depend on the society of others. Therefore, they constantly monitor their environment in order to avoid social isolation. They draw on their interactions with other people and personal observation as well as media presentations. Each of these resources can incidentally stimulate correct or incorrect ideas about the distribution of opinions. People who consider themselves in the minority tend to withhold their opinions in public. In the process, the presumed majority opinion is artificially inflated, which in turn increases the pressure on the actual or alleged minority.

Cognitive and Emotional Effects

Citizen assessments about politicians and voting intentions are based in part on beliefs about politicians’ competence. Repeated coverage of issues sensitizes recipients to some issues and makes solutions to the issues seem especially urgent. Thus, the presumed ability of politicians to deal with the issues becomes more significant, contributing to a positive or negative image of them. Accordingly priming effects are based on agenda-setting effects.

Framing theory is based on the assumption that media recipients do not take up individual pieces of information independently of one another and derive meaning from them, but interpret them consistently according to a predetermined frame (or schema). Frame-induced information processing can be controlled by media reports that present events from a certain perspective (Entman 1991).

In the 1940s it was already known that there was a positive correlation between education and the use of information presented by the media. As consequence, in the course of time existing differences in the distribution of information can increase.

Descriptions of events trigger predictable emotional reactions. If the damage is attributed to uncontrollable natural forces, the event evokes sadness; if it is attributed to a person acting in a controlled way, it evokes anger. The extent of reactions is enforced or diminished by the interaction of emotions and cognitions. Appraisal theory combines elements of attribution theory and emotional arousal theory (Nerb & Spada 2001).

Axioms of Media-Effects Research

Most studies in the effects of mass media are based on three, mostly unspoken, axioms. The first is ‘events happen, media cover.’ According to this axiom, current events on which the media report happen independently of the media. This is doubtful because a number of events on which the media report are the result of previous coverage. Some events would happen without media coverage, but their character is modified by media coverage (mediated events). Some events happen only in order to generate media coverage (staged or pseudoevents).

The second assumption is ‘no effect without change.’ The axiom holds true only under two conditions. First, if the media did not support the existing beliefs, opinions, and behaviors of its audience, these characteristics and attributes would still exist. Second, beliefs, opinions, and behaviors have developed independently from previous media use. There is evidence that the mass media have at least partly established the information and opinions which are already held and used to interpret news on current events.

The third axiom is: ‘no effect without contact.’ This axiom is only acceptable if at least one of two conditions is fulfilled: first, existing attitudes largely prevent the reception of dissonant information; second, dissonant information will be reinterpreted according to existing attitudes. As far as conveyors or opinion leaders pass on information and opinion from the mass media unchanged, their effects have to be attributed to the media. Therefore, opinion leaders and other interlocutors do not necessarily restrain the influence of media reports, but rather extend them to those who lack direct contact with media coverage.

  • Bennett, W. L. & Iyengar, S. (2008). A new era of minimal effects? The changing foundations of political communication. Journal of Communication, 58, 707–731.
  • Bryant, J. & Zillmann, D. (2002). Media effects: Advances in theory and research, 2nd edn. Mahwah, NJ: Lawrence Erlbaum.
  • Entman, R. M. (1991). Framing U.S. coverage of international news: Contrasts in narratives of the KAL and Iran air incidents. Journal of Communication, 41(2), 6–27.
  • Nerb, J. & Spada, H. (2001). Evaluation of environmental problems: A coherence model of cognition and emotion. Cognition & Emotion, 15(4) 521–551.
  • Perloff, R. M. (2003). The dynamics of persuasion: Communication and attitudes in the twenty-first century, 2nd edn. Mahwah, NJ: Lawrence Erlbaum.
  • Sun, Y., Pan, Z., & Shen, L. (2009). Understanding the third-person perception: Evidence from a metaanalysis. Journal of Communication, 58, 280–300.

Media History Research Paper Topics

Media history as a concept in its own right possesses a relatively recent lineage. In the early decades of the twentieth century, when references to ‘the media’ – newspapers, magazines, cinema, radio, and the like – were entering popular parlance, university academics tended to be rather skeptical about whether these institutions were important enough to warrant scholarly attention. Traditional historians, in particular, were inclined to be dismissive. Matters would gradually improve over the course of the century, but even today, media history continues to occupy a contested terrain between the principal disciplines informing its development, namely media studies (broadly inclusive of communication, cultural, and journalism studies) and history. Media research paper topics related to media history include:

  • Academy Awards
  • Antecedents of Newspaper
  • Cable Television
  • Civil Rights Movement and the Media
  • Coffee Houses as Public Sphere
  • Collective Memory and the Media
  • Electronic Mail
  • Federal Communications Commission (FCC)
  • Fleet Street
  • Fourth Estate
  • Freedom of Communication
  • Historic Key Events and the Media
  • History of Advertising
  • History of Censorship
  • History of Cinematography
  • History of Citizen Journalism
  • History of Digital Media
  • History of Documentary Film
  • History of Elections and Media
  • History of Magazine
  • History of News Agencies
  • History of News Magazine
  • History of Newspaper
  • History of Postal Service
  • History of Printing
  • History of Public Broadcasting
  • History of Sports and the Media
  • History of Telegraph
  • History of Violence and the Media
  • Illustrated Newspapers
  • Literary Journalism
  • Music Videos
  • Newscast, 24-Hour
  • Nineteenth-Century Journalism
  • Paperback Fiction
  • Penny Press
  • Propaganda in World War II
  • Radical Media
  • Radio Networks
  • Radio Technology
  • Satellite Television
  • Social History of Radio
  • Social History of Television
  • Television Networks
  • Television Technology
  • Underground Press
  • Virtual Reality
  • Watergate Scandal
  • Women’s Movement and the Media

Early conceptions of media history frequently accorded the commercial press a central role in promoting social change, one especially worthy of close scrutiny. These days much of this research tends to be criticized for being celebratory, however, even romanticizing the press as the pre-eminent catalyst for advancing the cause of freedom in the face of fierce government opposition. In order to overcome the limitations of this ‘Whig interpretation,’ as it has been described, media historians have begun to diversify their sources and methods. For some this has entailed looking beyond the views of the powerful and privileged so as to recover and interpret the experiences of those typically marginalized – on the basis of class, gender, ethnicity or sexuality – where the making of media history is concerned.

Serious reservations have been expressed by some historians about the very legitimacy of media history as a proper academic subject when it encompasses ostensibly trivial, ephemeral media items (advertisements, comics, graffiti, soap operas, paperback fiction, music videos, computer games, and the like) within its purview. Others have challenged this perspective, insisting that such value judgments be avoided so as to engage with the whole spectrum of emergent media in all of their complexity.

Defining Media History

Depending on how one chooses to define ‘the media,’ a case can be made that media history properly begins in the earliest days of human social life and communication. For researchers interested in the emergence of media in oral or pre-literate communities thousands of years ago, for example, the insights of archaeologists and anthropologists have proven invaluable. The advent of reading and writing is of particular significance, enabling the dissemination of news or information at a distance, and thereby helping to sustain a shared sense of social order. Studies have examined the emergence and use of various media facilitating communication, ranging from pictographs written on clay tablets, to papyrus, paper, and eventually the movable type of the printing press (Briggs and Burke 2010).

For many media historians, it is the connection between emergent media of communication and the creation of democratic society that is particularly fascinating. In this context, Anderson’s (1983) analysis of the rise of print as commodity in western Europe illuminates the emergence of nationality – “the personal and cultural feeling of belonging to a nation” – toward the end of the eighteenth century. He singles out for attention in this regard the fictional novel and the newspaper, arguing that the corresponding print languages helped to engender national consciousness in important ways.

Complementing this line of inquiry into how print enriched the ability of people to relate to themselves and to others in new ways have been efforts to understand how these media shaped the formation of public opinion. Here researchers have found the notion of a public sphere, as theorized by Jürgen Habermas (1989), to be useful, especially when investigating how spaces for public discussion and debate were initiated and sustained. Habermas identifies a range of institutions facilitating this process, with special attention devoted to coffee houses and the newspaper press (Mulhmann 2008).

Related studies have elucidated the ways in which various media forms and practices helped to give shape to new kinds of public sociability. Such studies include examinations of advertising, art, music, street literature, exhibitions in museums and galleries, as well as reading and language societies, lending libraries, and the postal system, among other concerns. Historiographies continue to rehearse contrary views on the extent to which the normative ideals of a public sphere have been realized in actual terms, a debate that continues to percolate. Nevertheless, there is general agreement that a consideration of the relative freedoms espoused by these ideals throw into sharp relief many of the factors that have acted to constrain public discussion over time.

Researching Media History

For media historians, the rationale for their craft is often expressed as a commitment to interdisciplinarity so as to situate the evolution of media forms, practices, institutions, and audiences within broader processes of societal change. Compounding this challenge, however, is the recognition that media processes can be ephemeral, and thereby elusive in conceptual and methodological terms. Often their very normality, that is, the extent to which they are simply taken for granted as a part of everyday life, means efforts to de-normalize them require considerable effort.

Media historians, it follows, must strive to be sufficiently self-reflexive about their chosen strategies when gathering source material and interpreting evidence, especially where questions related to ‘effects’ or causation are being addressed. Pertinent in this regard is the status of electronic media, for example, which may pose particular problems for the historian seeking to establish relations of significance. Not only are the actual texts under scrutiny – e.g., an early radio play or television broadcast – unlikely to be amenable to more traditional, print-based methods, but issues with regard to such logistical considerations as access, physical artifacts (microphones, receiver sets, and the like), and format-compatibility (changes in formats can make playback difficult) may surface.

The advent of digital technologies is already engendering similar types of issues for media historians. Scholarship increasingly entails finding alternative ways to manage, interpret, and preserve the extensive array of materials available across different storage systems. The sheer volume and range of these materials, coupled with continuing innovation in hardware and software (the obsolescence of technology rendering some types of data difficult to retrieve), can make for challenging decisions about how to maintain libraries, archives, databases, and other repositories of information. New questions are being posed in this regard by electronic records, including items such as electronic mail, voicemail messages, word-processing documents, Internet websites, message boards, blogs, Facebook accounts, Tweets and the like, all of which are highly perishable.

Precisely how media history research will evolve invites thoughtful consideration. Current efforts to build on the foundations set down by the press histories of the nineteenth century are making progress in enriching these traditions, while also pursuing new directions that recast familiar assumptions – sometimes in unexpected ways. The types of criticisms of ‘standard’ media history identified by Carey, namely that its arguments were based on “nothing more than speculation, conjecture, anecdotal evidence, and ideological ax grinding” (and where conclusions were not “theoretically or empirically grounded; none was supported by systematic research”), no longer aptly characterize the field (1996, 15–16). Indeed, it is reasonable to suggest that there is every indication media history will continue to develop in ever more methodologically rigorous – and intellectually exciting – directions.

  • Anderson, B. (1983). Imagined communities. London: Verso.
  • Briggs, A. & Burke, P. (2010). A social history of the media, 3rd edn, Cambridge: Polity.
  • Carey, J. W. (1996). The Chicago School and the history of mass communication research. Repr. in James Carey: A critical reader (eds. E. S. Munson & C. A. Warren). Minneapolis, MN: University of Minnesota Press, pp. 14–33.
  • Habermas, J. (1989). The structural transformation of the public sphere. Cambridge: MIT Press.
  • Mulhmann, G. (2008). A political history of journalism. Cambridge: Polity.

Media and Perceptions of Reality Research Paper Topics

Perceptions of reality, or social reality, can be conceptualized as an individual’s conception of the world (Hawkins & Pingree 1982). What intrigues many social scientists is the exploration of the specifics of these perceptions and the ways in which they are developed. Social perception has been considered from both individual- and social-level perspectives.

The individual-level conception of social reality – or, as McLeod and Chaffee (1972) refer to it, social reality – suggests that others exist in one’s mind as imaginations, and it is only in these imaginations that others have an effect on the individual. The perspective of social reality defines the social system as the unit of analysis. These scholars focus on understanding commonly held perceptions shared in society. They often base their exploration on individuals’ perceptions of what others think, or whether an individual believes that an opinion or attitude is shared by others. Because the media, in particular, provide individuals with indirect representations of reality, communication scholars have been particularly interested in how individuals develop cognitions of social reality based upon their use of and attention to the media. Media research paper topics related to perceptions of reality include:

  • Behavioral Norms Perception through the Media
  • Body Images in the Media Climate of Opinion
  • Computer Games and Reality Perception
  • Cultivation Effects
  • Disowning Projection
  • Entertainment Content and Reality Perception
  • Extra-Media Data
  • False Consensus
  • False Uniqueness
  • Hostile Media Phenomenon
  • Media and Perceptions of Reality
  • Media Campaigns and Perceptions of Reality
  • Media Content and Social Networks
  • Media Content in Interpersonal Communication
  • Media Messages and Family Communication
  • Perceived Realism as a Decision Process
  • Perceived Reality as a Communication Process
  • Perceived Reality as a Social Process
  • Perceived Reality Meta-Analyses
  • Pluralistic Ignorance
  • Pluralistic Ignorance and Ideological Biases
  • Social Perception
  • Social Perception and Impersonal Impact
  • Social Perception and Unrealistic Optimism
  • Socialization by the Media
  • Spiral of Silence
  • Stereotyping and the Media
  • Third-Person Effects
  • Video Malaise

General Perception Effects

Several phenomena describing perceptions (and misperceptions) of social reality have been outlined in the literature. The term pluralistic ignorance is often used as an umbrella to describe all misperceptions of others’ opinions. Research in this area is primarily concerned with the factors that lead to individuals being more or less accurate about reality, focusing on the discrepancy between individual perceptions and actual reality.

Consensus occurs when homogeneous opinions exist across a group of individuals. Some research has suggested that an overestimate of consensus occurs when individuals perceive greater consensus on their own opinion than exists in reality. In this way, overestimation of consensus is ‘absolute’ because it is objectively false. The concept of false consensus describes the tendency to see one’s own behaviors and opinions as normal and those of others as deviant or inappropriate, which results in exaggerating the prominence of one’s own opinions.

Social projection is generally defined as the psychological phenomenon that drives several other inaccurate perceptions, including the silent majority or false idiosyncrasy effect, which occurs when some individuals support a position on an issue vocally and prominently, while those opposed to the issue – even if they are in the majority – remain silent. The disowning projection refers to the tendency toward attributing selfish motives, evil intent, or ignorance to others and denying these characteristics of oneself. The looking-glass perception occurs when people see others as holding the same view as they themselves hold.

Media-Specific Perception Effects

Another group of theories focuses on individuals’ perceptions about media content or its influence on others. The third-person effect predicts that individuals exposed to a persuasive message will perceive greater effects on others than on themselves (Davison 1981). Impersonal influence describes the influence derived from anonymous others’ attitudes, experiences, and beliefs. From this perspective, media do not need to be universally consonant or even personally persuasive in order to impact individuals’ perceptions of media influence (Mutz 1998).

The hostile media phenomenon suggests that partisans see news media coverage of controversial events as portraying a biased slant, even in news coverage that most nonpartisans label as unbiased (Vallone et al. 1985). An underlying assumption of this phenomenon is that media coverage is essentially unbiased. The persuasive press inference hypothesis draws from the hostile media phenomenon and third-person effect and places the effects into one process, i.e., people overestimate the impact of news coverage on public opinion and because of this misperception, estimates of public opinion are inaccurate (Gunther 1998).

Causal Mechanisms for Social-Reality Perceptions and Misperceptions

Some research on perceptions of social reality has emphasized mass media as the primary causal mechanism explaining perceptions of social reality. Because few people have direct personal experience with politics, mediated information has the ability to influence individuals’ perceptions of social reality at the collective level. That is, media enhance the salience of social-level judgments, in addition to influencing perceptions of public opinion.

First, spiral of silence theory suggests that because the climate of opinion is always vacillating, individuals are “scanning” their social environment for cues of what constitutes majority and minority opinion (Noelle-Neumann 1993). The media are one such source, but often present biased viewpoints. As a result of this individuals perceive a majority perspective, and this perception either promotes or prevents them from speaking out (see Schulz and Roessler 2012).

Second, cultivation implies that, over time, people are influenced by the content on television so that their perceptions of reality come to reflect those presented on television. This theory also purports that media content displays distorted estimates of social reality, e.g., the rates of crime and violence which in turn lead to the overestimation of personal risks (Shrum & Bischak 2001).

Effects of social reality perceptions can also be attributed to other causal mechanisms in three broader categories: individual, individual–other, and social explanations.

Individual explanations include cognitions and motivations. One possible mechanism in this category of cognitive explanations is the accessibility bias, or the tendency to derive estimates of others’ views based upon that information that is most accessible in one’s memory. The third-person effect also is explained by cognitive ‘errors.’ The actor– observer attributional error occurs when individuals underestimate the extent to which others account for situational factors, and overestimate their own attention to these factors. Motivational explanations can also be applied to those theories that claim media as the primary causal mechanism. For instance, Noelle-Neumann cites fear of isolation, or a motivation not to be in the minority, as a driving force behind the spiral of silence.

Social harmony and public expression mechanisms belong in the category of individual–other explanations. Because conflict is not palatable to many people, there may exist motivations to see others’ positions on issues as more like their own in order to avoid argument or dissonance (social harmony). Misperceptions of social reality at the individual–other level also can arise from either intentional or unintentional misrepresentation of one’s opinions in public. The differential interpretation hypothesis describes a conscious decision to publicly misrepresent one’s opinion, while the differential encoding hypothesis suggests that some individuals suffer from an “illusion of transparency,” mistakenly believing that their own and others’ opinions are accurately expressed publicly (Prentice and Miller 1993).

The social explanations are based upon what McLeod and Chaffee (1972) referred to as social reality, wherein a context or situation serves as the causal mechanism underlying perceptions of social reality. For instance, if an issue is particularly divisive, individuals are prone to the false consensus effect because they see one side as more similar to themselves and the other side as deviant or uncommon.

  • Davison, W. P. (1981). The third-person effect in communication. Public Opinion Quarterly, 47, 1–15.
  • Eveland, W. P., Jr. (2002). The impact of news and entertainment media on perceptions of social reality. In J. P. Dillard & M. Pfau (eds.), The persuasion handbook: Developments in theory and practice. Thousand Oaks, CA: Sage, pp. 691–727.
  • Glynn, C. J., Ostman, R. E., & McDonald, D. G. (1995). Opinions, perception, and social reality. In T. L. Glasser & C. T. Salmon (eds.), Public opinion and the communication of consent. New York: Guilford, pp. 249–277.
  • Gunther, A. C. (1998). The persuasive press inference: Effects of mass media on perceived public opinion. Communication Research, 25(5), 486–504.
  • Hawkins, R. P. & Pingree, S. (1982). Television’s influence on social reality. In L. B. D. Pearl & J. Lazar (eds.), Television and behavior: Ten years of scientific progress and implications for the eighties. Washington, DC: US Government Printing Office, pp. 224–247.
  • McLeod, J. M. & Chaffee, S. R. (1972). The construction of social reality. In J. T. Tedeschi (ed.), The social influence processes. Chicago, IL: Aldine-Atherton, pp. 50–99.
  • Mutz, D. C. (1998). Impersonal influence: How perceptions of mass collectives affect political attitudes. Cambridge: Cambridge University Press.
  • Noelle-Neumann, E. (1993). The spiral of silence: Public opinion, our social skin. Chicago, IL: University of Chicago Press.
  • Prentice, D. A. & Miller, D. T. (1993). Pluralistic ignorance and alcohol use on campus: Some consequences of misperceiving the social norm. Journal of Personality and Social Psychology, 64(2), 243–256.
  • Schulz, A. & Roessler, P. (2012). The spiral of silence and the Internet: Selection of online content and the perception of the public opinion climate in computer- mediated communication environments. International Journal of Public Opinion Research, 24(3), 346–367.
  • Shrum, L. J. & Bischak, V. D. (2001). Mainstreaming, resonance, and impersonal impact: Testing moderators of the cultivation effect for estimates of crime risk. Human Communication Research, 27(2), 187–215.
  • Vallone, R. P., Ross, L., & Lepper, M. R. (1985). The hostile media phenomenon: Biased perceptions and perceptions of media bias in coverage of the Beirut massacre. Journal of Personality and Social Psychology, 49(3), 577–585.

Media Production and Content Research Paper Topics

Research in the sub-field of media production and content seeks to describe and explain the symbolic world of the media with reference to a variety of contributing societal, institutional, organizational, and normative factors. It draws boundaries around a large and diverse body of research efforts, predominantly social science, but also including more interpretive cultural analysis. Media research paper topics related to media production and content include:

  • Accountability of the Media
  • Accountability of the News
  • Bias in the News
  • Commercialization Impact on Media Content
  • Conflict as Media Content
  • Consonance of Media Content
  • Construction of Reality through the News
  • Credibility of Content
  • Crime Reporting
  • Endorsement
  • Ethics of Media Content
  • Fairness Doctrine
  • Fictional Media Content
  • Framing of the News
  • Infotainment
  • Instrumental Actualization
  • Internet News
  • Media Performance
  • Morality and Taste in Media Content
  • Narrative News Story
  • News Factors
  • News Production and Technology
  • News Values
  • Objectivity in Reporting
  • Quality of the News
  • Quality Press
  • Reality and Media Reality
  • Scandalization in the News
  • Sensationalism
  • Separation of News and Comments
  • Soap Operas
  • Sound Bites
  • Stereotypes
  • Synchronization of the News
  • Tabloid Press
  • Tabloidization
  • Truth and Media Content
  • Violence as Media Content

Scope of the Research Area

If much of the communication field has concerned itself with the effects of media, and the process by which they are produced, this more recently emerging area has treated the media map of the world itself as problematic, something to be understood and predicted through an awareness of underlying forces. These forces provide the context of ‘media production,’ which is examined for its systematic ties to ‘content’ – particularly news and information. Given the multitude of factors influencing the media, this conceptual framework has led the field of communication to devote the same sustained research to the creation, control, and shape of the mediated environment as it has to the effects on audiences of that environment. The objects of study in this area, however, have undergone profound changes, particularly with communication technology, making it more problematic to identify ‘the media,’ ‘the profession,’ and the site of ‘production.’

This research area is often broadly referred to as ‘media sociology’ (reviewed in Berkowitz 1997). Certainly, many of the participant observation ethnographies of newsrooms and other media are so labeled, particularly given their use of traditional sociological fieldwork methods (e.g., Tuchman 1978; Gans 1979). The technology of distributed online production makes identifying the ‘sites’ where news is produced more difficult now, but the ethnography approach continues to be used. The area also encompasses studies of individual media workers, and how their personal traits affect their decisions (e.g., Weaver & Wilnat 2012). Many media critics lodge the blame for press bias squarely with individual journalists, or find fault with the entertainment industry because of ‘out-of-touch Hollywood producers, but important explanations for these communication products lie in structural bias, beyond individual prejudice. Although media organizations – including those supported by the state – employ many creative professionals, the work of those individuals is routinized and structured to yield a predictable product. Even the ‘news’ must be controlled, anticipated, and packaged to allow the organization to manage its task effectively: in Tuchman’s (1978) phrase, “routinizing the unexpected.”

Beginning in the 1950s Warren Breed (1955) and David Manning White (1950) were among the first scholars to examine the influences on content directly, with their examinations of social control in the newsroom and the story selections of an editor, described as the news ‘gatekeeper’. Reese and Ballinger (2001) observed that the gatekeepers in these studies were deemed representatives of the larger culture, and news policies were assumed to help identify as news those events of interest to the community – rendering the production and control issues unthreatening to the public interest and, as a result, of less interest to researchers. Eventually, however, these questions returned to the fore.

The hierarchy of influences model describes the multiple levels of influences – individual, routines, organizational, extra-media (social institutional), and ideological (socio system) – that impinge on media simultaneously and suggests how influence at one level may interact with that at another (Shoemaker & Reese 2014). Within the realm of newsmaking, for example, the individual- level bias of particular journalists may affect their reporting, but journalists of a particular leaning often self-select an organization because of its pre-existing policies, history, and organizational culture (routines). The news organization and its employees, in turn, must function within other institutional relationships and ideological boundaries set by the larger society. Thus, the individual functions within a web of constraints.

The compelling point of departure for this subfield is the idea that media content provides a map of the world that differs from the way that world really is, making the research task one of explaining those discrepancies. Media representations can be tied to objects in the real world, but viewed another way media content is fundamentally a ‘construction,’ and, as such, can never find its analog in some external benchmark, a ‘mirror’ of reality. This perspective directs research to understanding the construction process. Journalists, for example, ‘see’ things because their ‘news net’ is set up to allow them to be seen.

Research Findings

Given the wide variation among media round the world, generalizations about production and content must be made with caution. Now that more comparative research has begun to emerge, it is easier to distinguish between those practices common across countries and those peculiar to one or the other. Certainly, changes in technology have had widespread cross-national effects, blurring craft distinctions in the convergence of media forms.

Although broad generalizations can be made, there are also important differences across the various media. These more organizational issues involve the technological imperatives, audience considerations, economic and other dictates, as well as the regulatory environment that they all face. Each medium, whether radio, television, newspapers, or magazines, has its own unique problems to solve in providing a product to a reader, viewer, or listener. The highest level of the hierarchy of influences model, the ideological or social system, considers how the media function within a society by virtue of there being a certain kind of system – which necessarily binds them to the prevailing social order usually associated with nation-states.

Research Methods

These considerations often require a more interpretive analysis, which considers how the media reinforce the definitions of the powerful and linked to media production practices that support them. A macro level of analysis directs attention to cross-national comparisons of media production, where important patterns can be found. Shoemaker and Cohen (2006) find that news has a number of common patterns across nations, even if these are filtered through specific national cultures.

Global changes in media ownership, new ways of carrying out gatekeeping across national boundaries, and emerging shared norms of professionalism all give greater emphasis to this perspective. So, under the continuing processes of globalization, this area of research faces the challenge of identifying the universal aspects of media and social representation, the enduring particularities of individual national contexts, and the increasing interactions between these levels.

  • Berkowitz, D. (1997). Social meanings of news. Thousand Oaks, CA: Sage.
  • Breed, W. (1955). Social control in the newsroom: A functional analysis. Social Forces, 33, 326–355.
  • Gans, H. (1979). Deciding what’s news. New York: Pantheon.
  • Reese, S. & Ballinger, J. (2001). The roots of a sociology of news: Remembering Mr Gates and social control in the newsroom. Journalism and Mass Communication Quarterly, 78(4), 641–658.
  • Shoemaker, P. & Cohen, A. (2006). News around the world. London: Routledge.
  • Shoemaker, P. & Reese, S. (2014). Mediating the message in the 21st Century: A media sociology perspective. London: Routledge.
  • Tuchman, G. (1978). Making news. New York: Free Press.
  • Weaver, D. & Wilnat, L. (2012). The global journalist in the 21st century. London: Routledge.
  • White, D. (1950). The “gatekeeper”: A case study in the selection of news. Journalism Quarterly, 27, 383–396.

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Social media research encompasses a broad range of different topics that delve into the ever-evolving digital landscape. People investigate the impact of social platforms on society, exploring subjects, such as online identity formation, self-presentation, the psychology of virtual interactions, and others. Additionally, studies examine the influence of social media on politics, activism, and public opinion, uncovering patterns of information dissemination and polarization. Privacy concerns, cyberbullying, and online safety are also explored in-depth, seeking strategies to mitigate the associated risks. In this article, people can find many social media research topics, ideas, and examples.

Hot Social Media Research Topics

  • Impacts of Social Media and Internet Algorithms on User Experience
  • The Rise of TikTok: A Socio-Cultural Analysis
  • Dealing With Cyberbullying: Strategies and Solutions
  • Understanding the Phenomenon of Social Media ‘Cancel Culture’
  • NFTs and Social Media: The Future of Digital Art?
  • Ethical Concerns in the Era of Influencer Marketing
  • Social Media’s Role in Accelerating E-Commerce Growth
  • Impacts of Internet and Social Media on Journalism and News Reporting
  • Understanding the Psychology of Viral Challenges on Social Platforms
  • Cryptocurrency and Social Media: The Intersection
  • Mitigating Misinformation and ‘Fake News’ on Social Media
  • Augmented Reality (AR) in Social Media: A Game Changer?
  • Evaluating the Impact of Social Media on Political Campaigns
  • Social Media’s Influence on Fashion and Beauty Trends
  • Privacy, Safety, and Security Concerns in the Age of Social Networking
  • Roles of Free Access and Social Media in Promoting Sustainable Practices
  • Implications of Social Media Addiction on Mental Health
  • Examining Social Media’s Role in Crisis Communication
  • The Power of User-Generated Content in Branding
  • Influence of Social Media on Food Culture and Dining Trends

Easy Social Media Research Topics

  • Impacts of Online Videos and Social Media on Mental Health
  • Influencer Marketing: Efficacy and Ethical Concerns
  • Evolution of Privacy Policies Across Social Platforms
  • Understanding Virality: What Makes Content Shareable?
  • Cyberbullying: Prevalence and Prevention Strategies
  • Social Media and Political Polarization: An In-Depth Study
  • Role of Social Media in Modern Business Strategies
  • Effect of Social Media on Interpersonal Relationships
  • Social Platforms as Tools for Social Change
  • Navigating Online Hate Speech: A Legal Perspective
  • Emerging Trends in Social Media Advertising
  • Online Identity Construction and Self-Presentation
  • The Psychology of Social Media Addiction
  • Social Media’s Role in Crisis Management and Communication
  • Sentiment Analysis in Social Media and Its Implications
  • Social Media Algorithms: Bias and Implications
  • The Phenomenon of Cancel Culture on Social Platforms
  • Cybersecurity Threats in the Era of Social Media
  • Analyzing Adverse Impacts of Social Media on Consumer Behavior

Social Media Research Topics

Interesting Social Media Research Topics

  • Evaluating the Effects of Social Media on Language and Communication
  • Roles of Social Media in Fostering Political Engagement
  • Misinformation and Propaganda Spread Through Social Platforms
  • Analyzing the Shift From Traditional Media to Social Media
  • Dark Patterns in Social Media: Hidden Manipulative Tactics
  • Social Media and Digital Activism: Revolutionizing Advocacy
  • Augmented Reality (AR) and Its Impact on Social Networking
  • Exploring Cybersecurity Issues in Social Media Platforms
  • Roles and Effects of Social Media and News in Mental Health Promotion
  • Strategies for Effective Social Media Crisis Management
  • The Power of Live Streaming for Brands and Influencers
  • Using Social Media to Enhance Classroom Learning
  • Analyzing the Influence of Memes on Internet Culture
  • Impacts of Social Media Algorithms on User Behavior
  • Assessing the Correlation Between Social Media and Loneliness
  • Geotagging and Its Implications for Personal Privacy
  • Social Media and E-commerce: A Cross-Industry Study
  • The Ethics of Digital Advertising on Social Platforms
  • Understanding the Psychology of Social Media Trolls
  • The Cultural Shift Caused by Social Media Localization

Social Media Research Paper Topics for High School

  • The Phenomenon of Cyberbullying: Prevention and Strategies
  • How Does Social Media Influence Teen Body Image?
  • Evaluating the Educational Potential of Social Media Platforms
  • Impacts of Social Media on Adolescents’ Self-Esteem
  • Roles of Free Connection and Social Media in Modern Political Activism
  • Exploring the Concept of ‘Digital Citizenship’ Among Teenagers
  • The Ethics of Social Media Privacy: User Rights and Responsibilities
  • Social Media Addiction: Understanding Its Causes and Effects
  • Influence of Social Media on Modern Communication Styles
  • Analyzing Positive Roles of Social Media in Promoting Reading Culture
  • Social Media and Mental Health: Correlation or Causation?
  • The Role of Social Media in Global Environmental Awareness
  • Examining Social Media’s Impact on Real-Life Social Skills
  • Social Media Platforms: Tools for Personal Branding or Narcissism?
  • Influence of Social Media Trends on Youth Fashion Choices
  • Impacts of Social Media on Teenagers’ Sleep Patterns
  • Online Safety: The Role of Parents and Schools in Social Media Usage
  • How Does Social Media Influence Teenagers’ Views on Relationships?
  • Social Media and Empathy: Does Online Interaction Decrease Compassion?

Social Media Research Paper Topics for College Students

  • Evaluating the Impact of Social Media on Body Image and Self-Esteem
  • The Influence of Social Media on Voting Patterns Among Young Adults
  • Social Media as a Valid Tool for Social Change: A Case Study Approach
  • Unveiling the Psychology of Social Media Addiction
  • Social Media’s Role in Modern Journalism: Opportunities and Challenges
  • Privacy Implications of Data Collection on Social Media Platforms
  • Cyberbullying in the Age of Social Media: Scope and Solutions
  • The Ethical Aspects of Social Media Influencer Marketing
  • Roles and Effects of Social Media in Crisis Communication and Management
  • Social Media and Its Effects on Interpersonal Communication Skills
  • Analyzing Social Media Strategies of Successful Businesses
  • Impacts of Internet Use and Social Media on Mental Health Among College Students
  • The Roles That Social Media Has in Modern Political Campaigns
  • Understanding the Social Media Algorithm: Bias and Implications
  • Social Media and Consumer Behavior: The Power of Influencer Marketing
  • Fake News, Authors, and Disinformation Spread Through Social Media Platforms
  • Exploring Direct Links Between Social Media Use and Academic Performance
  • Social Media’s Role in Promoting Sustainable Lifestyle Choices
  • Regulation of Hate Speech and Offensive Content on Social Media
  • The Power and Peril of Virality in the Age of Social Media

Social Media Research Paper Topics for University

  • The Effect That Social Media Has on Global Politics
  • The Ethics of Data Mining in Social Media
  • Roles of Social Media in Business Marketing Strategies
  • Social Media, Internet Use, and Their Impacts on Mental Health: A Systematic Review
  • Algorithmic Bias in Social Media Platforms: Causes and Consequences
  • The Influence of Colors and Social Media on Consumer Behavior
  • Exploring Possible Relationships Between Social Media Use and Academic Performance
  • Privacy, Morality, and Security Concerns in the Age of Social Media
  • Social Media as a Platform for Digital Activism
  • Impacts of Social Media on Interpersonal Communication and Relationships
  • Cyberbullying on Social Media: Scope, Impact, and Preventive Measures
  • The Role of Social Media in Spreading Health-Related Misinformation
  • Analyzing the Effect of Social Media on Journalism Practices
  • Understanding the Influence of Social Media on Body Image Perceptions
  • Social Media’s Role in Crisis Management: Case Studies
  • The Power and Effectiveness of Influencer Marketing on Social Media
  • Fake News and Disinformation in the Social Media Age
  • Regulatory Approaches to Hate Speech on Social Media Platforms
  • The Economic Implications of Social Media: From Startups to Giants

Social Media Research Paper Topics for Masters

  • Advanced Algorithms and Their Role in Shaping Social Media Interactions
  • Evaluating the Impact of Social Media on Democratic Processes Globally
  • The Intersection of Privacy, Data Mining, and Ethics in Social Media
  • Quantitative Analysis of Social Media’s Impact on Consumer Buying Behavior
  • Cybersecurity Threats in Social Media: Mitigation and Prevention Strategies
  • Analyzing the Psychological Implications of Social Media Addiction
  • Using Social Media Data to Predict Market Trends: An Econometric Approach
  • Role of Social Media in Crisis Management: A Comparative Study
  • The Sociolinguistic Impact of Social Media on Communication
  • Machine Learning and AI in Social Media: An Examination of Emerging Trends
  • Social Media as a Valid Tool for Public Health: Opportunities and Challenges
  • Social Media’s Influence on Modern Journalism: A Critical Analysis
  • Mapping Social Networks: A Graph Theory Approach
  • Evaluating the Efficacy of Social Media Campaigns in Social Change Movements
  • Analyzing the Role of Social Media in Corporate Reputation Management
  • Data Privacy Laws and Social Media: A Comparative Study
  • The Use of Small and Big Data Analytics in Social Media Marketing
  • Social Media and Its Role in Strengthening Democracy: A Deep Dive
  • The Impact of Social Media on Cultural Assimilation and Identity
  • Ethics of Artificial Intelligence in Social Media Content Moderation

Social Media Research Paper Topics for Ph.D.

  • Analyzing the Impact of Social Media Algorithms on User Behavior and Perceptions
  • Deciphering the Influence of Social Media on Political Campaign Strategies
  • Examining the Role of Social Media in Corporate Social Responsibility Initiatives
  • Social Media and Mental Health: A Comprehensive Analysis of Recent Studies
  • Effects of Social Media and Internet Use on Consumer Buying Behavior: An Econometric Approach
  • Social Media and Digital Diplomacy: A Critical Analysis
  • Ethical Implications of Data Mining Techniques in Social Media Platforms
  • Unpacking the Psychological Mechanisms of Social Media Addiction
  • Role of Social Media in Contemporary Journalism: Opportunities and Challenges
  • Social Media and Privacy: A Comparative Study of Data Protection Laws
  • Machine Learning and AI in Social Media: Identifying Future Trends
  • Social Media’s Possible Influence on People, Body Image, and Self-Esteem: A Meta-Analysis
  • Analyzing the Role of Social Media in Crisis Management and Communication
  • Impacts of Social Media on Different Language and Communication Styles
  • Cybersecurity in Social Media: An Analysis of Current Threats and Mitigation Strategies
  • Social Media as a Good Tool for Health Promotion and Disease Prevention
  • Effects of Social Media on Children and Their Parents: Social Skills and Interpersonal Relationships
  • Roles of Social Media in Promoting Gender Equality and Women’s Rights
  • Social Media and its Influence on Cultural Assimilation and Identity Formation

Social Media Research Topics for Argumentative Papers

  • Impacts of Social Media on Social and Political Discourses: Enhancing or Hindering Democratic Engagement?
  • Social Media and Mental Health: Exploring the Association Between Excessive Usage and Psychological Well-Being
  • Fostering Online Activism and Social Movements: The Role of Social Media
  • Balancing Personal Information Sharing and Data Protection: Social Media and Privacy
  • Exploring the Effects of Social Media on Body Image and Self-Esteem
  • Social Media and Political Polarization: Reinforcing Echo Chambers or Encouraging Diverse Perspectives?
  • Youth Culture and Identity Formation: The Influence of Social Media
  • Fake News and Misinformation: Combating Inaccurate Information in the Era of Social Media
  • Social Media and Cyberbullying: Examining the Impact on Mental Health and Well-Being
  • The Ethics of Social Media Research: Privacy, Informed Consent, and Ethical Considerations
  • Relationships in the Digital Age: Exploring the Influence of Social Media Use
  • The Influence of Internet, Technology, and Social Media on Consumer Behavior and Buying Decisions
  • Analyzing the Role of Online Platforms in Elections: Social Media and Political Campaigns
  • Social Media in Education: Exploring the Benefits and Challenges of Integration in the Classroom
  • Impacts of Social Media and Interface on News Consumption and Journalism Practices
  • Body Politics in the Digital Space: Examining Representations of Gender, Race, and Body Image on Social Media
  • Addressing Ethical and Security Concerns in the Digital Age: Social Media and Cybersecurity
  • Shaping Consumer Behavior and Brand Perception: The Role of Social Media Influencers
  • Civic Engagement in the Digital Era: Assessing the Role of Social Media Platforms
  • The Influence of Social Media Algorithms on Information Consumption and Personalization

Social Media Research Topics for Persuasive Papers

  • The Power of Social Media in Driving Social and Political Change
  • Promoting Digital Literacy: Empowering Users to Navigate the Complexities of Social Media
  • Social Media as a Catalyst for Social Justice Movements: Amplifying Marginalized Voices
  • Countering Fake News and Misinformation on Social Media: Strategies for Critical Thinking
  • Harnessing the Influence of Social Media for Environmental Activism and Sustainability
  • The Dark Side of Social Media: Addressing Online Harassment and Cyberbullying
  • Influencer Marketing: Ethical Considerations and Consumer Protection in the Digital Age
  • Leveraging Social Media for Public Health Campaigns: Increasing Awareness and Behavioral Change
  • Social Media and Mental Health: Promoting Well-Being in a Hyperconnected World
  • Navigating the Privacy Paradox: Balancing Convenience and Personal Data Protection on Social Media
  • Roles of Social Media and Internet in Fostering Civic Engagement and Democratic Participation
  • Promoting Positive Body Image on Social Media: Redefining Beauty Standards and Empowering Individuals
  • Enhancing Online Safety: Developing Policies and Regulations for Social Media Platforms
  • Social Media and the Spread of Disinformation: Combating the Infodemic
  • Roles of Social Media and Technology in Building and Sustaining Relationships: Connecting in a Digital Era
  • Influencer Culture and Materialism: Examining the Impact on Consumer Behavior
  • Social Media and Education: Maximizing Learning Opportunities and Bridging the Digital Divide
  • The Power of Viral Hashtags: Exploring Social Movements and Online Activism
  • Social Media and Political Polarization: Bridging Divides and Encouraging Constructive Dialogue

Social Media Topics for Pros and Cons Research Papers

  • Examining the Social Effects of Digital Connectivity: Pros and Cons of Using Social Media
  • Balancing Privacy Concerns in the Digital Age: Evaluating the Cons and Risks of Social Media Use
  • Information Sharing in the Digital Era: Uncovering the Advantages of Social Media Platforms
  • Building Online Communities: Analyzing the Strengths and Weaknesses of Social Media Interaction
  • Navigating Political Discourse in the Digital Age: The Disadvantages of Social Media Engagement
  • Mental Health in the Digital Sphere: Understanding the Benefits and Drawbacks of Social Media
  • Combating Cyberbullying: Addressing the Negative Side of Online Social Interactions
  • Personal Branding in the Digital Landscape: Empowerment vs. Self-Objectification on Social Media
  • Establishing Meaningful Connections: Exploring the Pros and Cons of Social Media Relationships
  • Leveraging the Educational Potential of Digital Platforms: Examining the Benefits of Social Media in Learning
  • Body Image and Self-Esteem in the Age of Social Media: Weighing the Positives and Negatives
  • From Digital Activism to Political Change: Assessing the Opportunities and Limitations of Social Media
  • Unraveling the Influence: Social Media and Consumer Behavior in the Digital Marketplace
  • Misinformation in the Digital Landscape: The Pros and Cons of Social Media in the Spread of Disinformation
  • Crisis Communication in the Digital Age: Navigating the Benefits and Challenges of Social Media
  • Tackling Fake News: Navigating Misinformation in the Era of Social Media
  • Maximizing Business Opportunities: Evaluating the Advantages and Disadvantages of Social Media Marketing
  • The Psychology of Social Media: Analyzing the Upsides and Downsides of Digital Engagement
  • Exploring the Impact of Social Media on Socialization: Benefits, Drawbacks, and Implications
  • Online Activism: The Power and Limitations of Social Media Movements

Social Media Topics for Cause and Effect Research Papers

  • Enhancing Political Activism: Exploring the Relationship Between Social Media and Civic Engagement
  • The Psychological Effects of Digital Connectivity: Investigating the Relationship Between Mental Health of People and Social Media Use
  • Political Polarization in the Online Sphere: Understanding the Impact of Digital Networks
  • Disrupted Sleep Patterns in the Digital Era: Exploring the Role of Online Platforms
  • Digital Distractions and Academic Performance: Analyzing the Effects of Online Engagement
  • Navigating Online Relationships: Understanding the Impacts of Digital Interactions
  • The Digital Marketplace: Exploring Consumer Behavior in the Age of Online Platforms
  • The Loneliness Epidemic: Investigating the Relationship Between Social Media Use and Social Isolation
  • Redefining Political Participation: The Influence of Digital Networks on Democracy
  • Unmasking Digital Identities: The Psychological Effects of Social Media Use
  • News Consumption in the Digital Era: Exploring the Impacts of Online Platforms
  • Cyberbullying in the Virtual World: Analyzing the Effects of Online Interactions
  • The Digital Campaign Trail: Investigating the Influence of Online Platforms on Voter Behavior
  • Fear of Missing Out (FOMO) in the Digital Age: Exploring the Psychological Consequences
  • Body Dissatisfaction in the Digital Sphere: Understanding the Impacts of Online Presence
  • Information Overload: Coping With the Digital Deluge in the Information Age
  • Privacy Concerns in the Online Landscape: Analyzing the Implications of Digital Footprints
  • Unveiling the Dark Side: Exploring the Relationship Between Online Activities and Substance Abuse
  • Bridging the Political Divide: The Impact of Digital Networks on Sociopolitical Polarization

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Selecting and narrowing a topic, choose an area of interest to explore. .

For you to successfully finish a research project, it is important to choose a research topic that is relevant to your field of study and piques your curiosity. The flip side is that curiosity can take you down long and winding paths, so you also need to consider scope in how to effectively cover the topic in the space that you have available. If there's an idea or concept you've recently learned that's stuck with you, that might be a good place to start !

Gather background information.

You may not know right away what your research question is - that's okay! Start out with a broad topic, and see what information is out there through cursory background research. This will help you explore possibilities and narrow your topic to something manageable.    Do a few quick searches in OneSearch@IU  or in other relevant sources. See what other researchers have already written to help narrow your focus.  

Narrow your topic.

  Once you have a sense of how other researchers are talking about the topics you’re interested, narrow down your topic by asking the 5 Ws

  • Who – population or group (e.g., working class, college students, Native Americans)
  • What – discipline or focus (e.g., anthropological or art history)
  • Where – geographic location (e.g., United States; universities; small towns; Standing Rock)
  • When – time period or era (17 th century; contemporary; 2017)
  • Why – why is the topic important? (to the class, to the field, or to you)

Broad topic: Native American representations in museums

Narrowed topic: Museum efforts to adhere to NAGPRA

Adapted from: University of Michigan. (2023 Finding and Exploring your topic. Retrieved from  https://guides.lib.umich.edu/c.php?g=283095&p=1886086

From Laurier Library. 

From Topic to Research Question

So, you have done some background research and narrowed down your topic. Now what? Start to turn that topic into a series of questions that you will attempt to answer the course of your research.  Keep in mind that you will probably end up changing and adjusting the question(s) you have as you gather more information and synthesize it in your writing. However, having a clear line of inquiry can help you maintain a sense of your direction, which will then in turn help you evaluate sources and identify relevant information throughout your research process. 

Exploratory questions.

These are the questions that comes from a genuine curiosity about your topic. When narrowing down your topic, you got a good sense of the Who, What, When, and Where of things. Now it’s time to consider

  • Asking open-ended “how” and “why” questions about your general topic, which can lead you to better explanations about a phenomenon or concept
  • Consider the “so what?” of your topic. Why does this topic matter to you? Why should it matter to others? What are the implications of the information you’re discovering through the search process to the Who and the What of your topic?

Evaluate your research question.

Use the following to determine if any of the questions you generated would be appropriate and workable for your assignment. 

  • Is your question clear ? Do you have a specific aspect of your general topic that you are going to explore further? Will the reader of your research be able to keep it in mind?
  • Is your question focused? Will you be able to cover the topic adequately in the space available? Are you able to concisely ask the question?
  • Is your question and arguable ? If it can be answered with a simple Yes or No, then dig deeper. Once you get to “it depends on X, Y, and Z” then you might be getting on the right track.

Hypothesize. 

Once you have developed your research question, consider how you will attempt to answer or address it. 

  • What connections can you make between the research you’ve read and your research question? Why do those connections matter?
  • What other kinds of sources will you need in order to support your argument?
  • If someone refutes the answer to your research question, what is your argument to back up your conclusion?
  • How might others challenge your argument? Why do those challenges ultimately not hold water?

Adapted from: George Mason University Writing Center. (2018). How to write a research question. Retrieved from  https://writingcenter.gmu.edu/writing-resources/research-based-writing/how-to-write-a-research-question

Sample research questions.

A good research question is clear, focused, and has an appropriate level of complexity. Developing a strong question is a process, so you will likely refine your question as you continue to research and to develop your ideas.  

Unclear : Why are social networking sites harmful?

Clear:  How are online users experiencing or addressing privacy issues on such social networking sites as Facebook and TikTok?

Unfocused:  What is the effect on the environment from global warming?

Focused:  How is glacial melting affecting penguins in Antarctica?

Simple vs Complex

Too simple:  How are doctors addressing diabetes in the U.S.?

Appropriately Complex:   What are common traits of those suffering from diabetes in America, and how can these commonalities be used to aid the medical community in prevention of the disease?

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74 Best Social Media Research Paper Topics

Social media research topics

Whether in college or high school, you will come across research writing as a student. In most cases, the topic of research is assigned by your teacher/professor. Other times, students have to come up with their topic. Research writing in school is inescapable. It’s a task you are bound to undertake to fulfill your academic requirements. If you are in college, there are several topics for research depending on your discipline. For high school students, the topic is usually given. In this article, we focus on social media and topics about social media.

A social media paper is a research paper about social media that studies social media generally or an aspect of it. To write research papers on social media, you’ll need to conduct thorough research for materials and scholarly materials that’ll assist you. For social media, most of the scholarly works will be media-focused.

Sometimes, Professors or teachers ask students to write an essay or research a topic without narrowing it down. In that case, students will have to develop specific research topics. If you’re writing a paper on social media, we’ve provided you with helpful topics to consider for research.

How to Start a Social Media Research Paper

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Before giving a research writing, Professors and teachers believe students already know how to write one. Not every student knows how to write a research paper in most cases.

Research writing follows a systematic pattern, which applies to research on social media. Below is the pattern of a research paper to use;

  • Paper title
  • Introduction
  • Statement of problem
  • Research methodology
  • Research objective
  • Critical analysis
  • Results and discussion

Every research follows this basic pattern, and it also applies to your research paper on social media.

Social media has become a powerful tool for engagement of various kinds. Before now, social media was merely apps used for interpersonal affairs. Today, with the modification of digital technology, social media encompasses a lot more. Below are some social media topics to write about.

  • The impact of social media in promoting interpersonal relationships
  • A study on how social media is a vital tool for social change
  • Social media censorship: A new form of restriction on freedom of speech
  • The constantly growing oversharing nature of social media
  • Social media is a vital tool for political campaign
  • The proliferation of social media platforms into a buying space
  • The juxtaposition of personal engagement and business on social media platforms

There is a wide range of topics to coin from social media for college students because social media is a platform with diverse issues that can form into topics. Here are some research topics about social media to consider.

  • Breach of Privacy: A study on the ability of the government to monitor personal affairs on social media
  • A study of the toxicity brewing within social media
  • The increased cyberbullying perpetrated on social media platforms
  • The evolution of Twitter into a space for diverse conversations
  • A study of the emergence and growth of social media over the years
  • Effects of social media: How social media is breeding laziness amongst children
  • Social media as a distraction tool for students

If you are searching for interesting topics, there are many interesting research topics on social media. Examples of research paper topics that sound fun to choose from include;

  • A study on how the emergence of social media and social media advertising has infiltrated its primary purpose
  • An evaluation of how social media has created employment opportunities for people
  • Social media influence and its negative impact on society
  • Advertising on social media: Will influencer businesses take over advertising agencies?
  • A study on ways to improve advertisement for social media engagement
  • A look into how social media creates a distorted view of real life
  • Social media and real-life: Does social media obscure reality?

Research questions are helpful when carrying out research in a particular field. To know more about your thesis on social media, you will need to create research questions on social media to help inform your writing. Some social media research questions to ask are;

  • Are social media platforms designed to be addictive?
  • What is a social media Algorithm, and how to navigate it?
  • To what extent are personal data stored on social app databases protected?
  • Can social media owners avoid government monitoring?
  • Should parents allow their children to navigate social media before they are 15?
  • Have social media jobs come to stay, or are they temporary?
  • Is social media influencer culture overtaking celebrity culture?
  • To what extent can social media help to curb racism and homophobia?
  • Does social media exacerbate or curb discriminatory practices?
  • Is social media an effective tool for learning?

Everyone has access to social media apps until they’ve reached a certain age. There are several social media essay topics for high school students to write about. Some social media titles for essays include;

  • How social media affects the academic performance of students
  • Why the use of social media is prohibited during school hours
  • Why students are obsessed with Tiktok
  • Running a profitable social media business while in high school and the challenges
  • The dangers of overusing editing apps
  • A critical essay on how editing apps and filters promote an unrealistic idea of beauty
  • The death of TV: how social media has stolen student’s interest

The challenge students have with their topic ideas for research papers is that they’re broad. A good social media thesis topic should be narrowed down. Narrowing a topic down helps you during research to focus on an issue.

Some narrow social media topics for the research paper include;

  • A study of how social media is overtaking Television in entertainment
  • A study of how social media has overtaken traditional journalism
  • An evaluation of the rise of influencer culture on Instagram
  • YouTube and how it has created sustainable income for black content creators
  • A comparative study of social media managers and content creators
  • A study of the decline of Instagram since the emergence of Tiktok
  • How Twitter breeds transphobic conversations

There are several areas of social media to focus your research on. If you are looking for some social media marketing topics, below are some social media research paper topics to consider;

  • Influencer culture and a modified model of mouth-to-mouth marketing
  • The growth of video marketing on Instagram
  • Social media managers as an essential part of online marketing
  • A study on how social media stories are optimized for marketing
  • An analysis of social media marketing and its impact on customer behavior
  • An evaluation of target marketing on social media

There are so many topics to choose from in this aspect. Some social issues research paper topics to explore are;

  • The growth of cyberattacks and cyberstalking in social media
  • Social media and how it promotes an unrealistic idea of life
  • Social media and the many impacts it has on users and businesses
  • Social media detox: Importance of taking scheduled social media breaks
  • How social media enable conversation on social challenges

Writing a research paper on social issues touches on various areas. Some are challenging, while others are easier to navigate.

Below are some of the easy social issues topics to choose from.

  • The growing issue of women’s and trans people’s rights
  • Religious bigotry and how it affects social progress
  • Sustainable living and why it’s important to the society
  • The social impact of climate change and global warming

Social science is a broad discipline. If you are looking for social science essay topics, below are some social science topics for research papers to look into;

  • Consumerism and how it’s perpetrated on social media
  • How religious beliefs impact social relationships
  • Inflation and how it affects the economy of a nation
  • A study of the limited availability of work opportunities for minority groups
  • A look into the concept of “low wage” jobs

Research writing is not always technical or challenging. Sometimes, it can be fun to write. It all depends on your choice of topic. Below are some topics on social media that are fun to work on;

  • The importance of social media branding for small businesses
  • A look into the monetization of Instagram
  • User engagement and how it can be converted into business leads
  • The study of emojis and their role in social media engagement
  • From Instagram to Tiktok: the poaching nature of social media apps

Research writing on social media networking studies social networking and its design and promotion on social media platforms. Some research papers on social media networking are;

  • The impact of social media networking on business owners
  • Social media networking and how it impacts influencer culture
  • Social media and how it’s used to build and develop social relationships
  • How social media made social networking services easier

Social media research writing is one of the most interesting research to conduct. It cuts across several interesting areas. The writer can handle almost every aspect of the dissertation or thesis statement about social media . But, students who find it challenging should seek professional help. You can reach out to  our expert team of writers to help you handle every element of your writing. We have the best on our team who are always ready to give you their best.

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13 social media research topics to explore in 2024

Last updated

15 January 2024

Reviewed by

Miroslav Damyanov

Short on time? Get an AI generated summary of this article instead

To help you choose a specific area to examine, here are some of the top social media research topics that are relevant in 2024.

  • What makes a strong social media research topic?

Consider the factors below to ensure your topic is strong and compelling:

Clarity: regardless of the topic you investigate, clarity is essential. It ensures readers will be able to understand your work and any wider learnings. Your argument should be clear and your language unambiguous.

Trend relevancy: you need to know what’s currently happening in social media to draw relevant conclusions. Before choosing a topic, consider current popular platforms, trending content, and current use cases to ensure you understand social media as it is today.

New insights: if your research is to be new, innovative, and helpful for the wider population, it should cover areas that haven’t been studied before. Look into what’s already been thoroughly researched to help you uncover knowledge gaps that could be good focus areas.

  • Tips for choosing social media research topics

When considering social media research questions, it’s also important to consider whether you’re the right person to conduct that area of study. Your skills, interests, and time allocated will all impact your suitability.

Consider your skillset: your specific expertise is highly valuable when conducting research. Choosing a topic that aligns with your skills will help ensure you can add a thorough analysis and your own learnings.

Align with your interests: if you’re deeply interested in a topic, you’re much more likely to enjoy the process and dedicate the time it needs for a thorough analysis.

Consider your resources: the time you have available to complete the research, your allocated funds, and access to resources should all impact the research topic you choose.

  • 13 social media research paper topics

To help you choose the right area of research, we’ve rounded up some of the most compelling topics within the sector. These ideas may also help you come up with your own.

1. The influence of social media on mental health

It’s well-documented that social media can impact mental health. For example, a significant amount of research has highlighted the link between social media and conditions like anxiety, depression, and stress—but there’s still more to uncover in this area.

There are high rates of mental illness worldwide, so there’s continual interest in ways to understand and mitigate it. Studies could focus on the following areas:

The reasons why social media can impact mental health

How social media can impact specific mental health conditions (you might also look at different age groups here)

How to reduce social media’s impact on mental health

2. The effects of social media exposure on child development

There are many unknowns with social media. More research is needed to understand how it impacts children. As such, this is a very valuable research area.

You might explore the following topics:

How social media impacts children at different ages

The long-term effects of childhood social media use

The benefits of social media use in children

How social media use impacts childhood socialization, communication, and learning

3. The role of social media in political campaigning

Social media’s role in political campaigning is nothing new. The Cambridge Analytica Scandal, for example, involved data from millions of Facebook profiles being sold to a third party for political advertising. Many believe this could have impacted the 2016 US election results. Ultimately, Facebook had to pay a private class-action lawsuit of $725 million.

The role of social media in political campaigns is of global significance. Concerns are still high that social media can play a negative role in elections due to the spread of misinformation, disinformation, and the bandwagon effect.

Research in this area could look into the following topics:

How people are influenced by social media when it comes to voting

Ways to mitigate misinformation

Election interference and how this can be prevented

4. The role of social media in misinformation and disinformation

Misinformation and disinformation mean slightly different things. Misinformation is unintentionally sharing false or inaccurate information, while disinformation is sharing false information with the deliberate intent to mislead people.

Both can play a role not just in elections but throughout social media. This became particularly problematic during the COVID-19 pandemic.

Research into this area is important given the widespread risk that comes with spreading false information about health and safety-related topics.

Here are some potential research areas:

How misinformation and disinformation are spread via social media

The impact of false information (you could focus on how it impacts health, for example)

Strategies for mitigating the impact of false information and encouraging critical thinking

The avenues through which to hold technology companies accountable for spreading misinformation

5. The impact of AI and deepfakes on social media 

AI technology is expected to continue expanding in 2024. Some are concerned that this could impact social media. One concern is the potential for the widespread use of deepfake technology—a form of AI that uses deep learning to create fake images.

Fake images can be used to discredit, shame, and control others, so researchers need to deeply understand this area of technology. You might look into the following areas:

The potential impacts of deepfakes on businesses and their reputations

Deepfake identities on social media: privacy concerns and other risks

How deepfake images can be identified, controlled, and prevented

6. How social media can benefit communities

While there’s much research into the potential negative impacts of social media, it can also provide many benefits.

Social media can establish connections for those who might otherwise be isolated in the community. It can facilitate in-person gatherings and connect people who are physically separated, such as relatives who live in different countries. Social media can also provide critical information to communities quickly in the case of emergencies.

Research into the ways social media can provide these key benefits can make interesting topics. You could consider the following:

Which social media platforms offer the most benefits

How to better use social media to lean into these benefits

How new social platforms could connect us in more helpful ways

7. The psychology of social media

Social media psychology explores human behavior in relation to social media. There are a range of topics within social media psychology, including the following: 

The influence of social media on social comparison

Addiction and psychological dependence on social media

How social media increases the risk of cyberbullying

How social media use impacts people’s attention spans

Social interactions and the impact on socialization

Persuasion and influence on social media

8. How communication has evolved through social media

Social media has provided endless ways for humans to connect and interact, so the ways we do this have evolved.

Most obviously, social media has provided ways to connect instantaneously via real-time messaging and communicate using multimedia formats, including text, images, emojis, video content, and audio.

This has made communication more accessible and seamless, especially given many people now own smartphones that can connect to social media apps from anywhere.

You might consider researching the following topics:

How social media has changed the way people communicate

The impacts of being continuously connected, both positive and negative

How communication may evolve in the future due to social media

9. Social media platforms as primary news sources

As social media use has become more widespread, many are accessing news information primarily from their newsfeeds. This can be particularly problematic, given that newsfeeds are personalized providing content to people based on their data.

This can cause people to live in echo chambers, where they are constantly targeted with content that aligns with their beliefs. This can cause people to become more entrenched in their way of thinking and more unable or unwilling to see other people’s opinions and points of view.

Research in this area could consider the following:

The challenges that arise from using social media platforms as a primary news source

The pros and cons of social media: does it encourage “soloization” or diverse perspectives?

How to prevent social media echo chambers from occurring

The impact of social media echo chambers on journalistic integrity

10. How social media is impacting modern journalism

News platforms typically rely on an advertising model where more clicks and views increase revenue. Since sensationalist stories can attract more clicks and shares on social media, modern journalism is evolving.

Journalists are often rewarded for writing clickbait headlines and content that’s more emotionally triggering (and therefore shareable).

Your research could cover the following areas:

How journalism is evolving due to social media

How to mitigate social media’s impact on neutral reporting

The importance of journalistic standards in the age of social media

11. The impact of social media on traditional advertising

Digital advertising is growing in popularity. Worldwide, ad spending on social media was expected to reach $207.1 billion in 2023 . Experts estimate that ad spending on mobile alone will reach $255.8 billion by 2028 . This move continues to impact traditional advertising, which takes place via channels like print, TV, and radio.

Most organizations consider their social strategy a critical aspect of their advertising program. Many exclusively advertise on social media—especially those with limited budgets.

Here are some interesting research topics in this area

The impact of different advertising methods

Which social media advertising channels provide the highest return on investment (ROI)

The societal impacts of social media advertising

12. Impacts of social media presence on corporate image

Social media presence can provide companies with an opportunity to be visible and increase brand awareness . Social media also provides a key way to interact with customers.

More and more customers now expect businesses to be online. Research shows that 63% of customers expect companies to offer customer service via their social media channels, while a whopping 90% have connected with a brand or business through social media.

Research in this area could focus on the following topics:

The advantages and disadvantages of social media marketing for businesses

How social media can impact a business’s corporate image

How social media can boost customer experience and loyalty

13. How social media impacts data privacy

Using social media platforms is free for the most part, but users have to provide their personal data for the privilege. This means data collection , tracking, the potential for third parties to access that data, psychological profiling, geolocation, and tracking are all potential risks for users.

Data security and privacy are of increasing interest globally. Research within this area will likely be in high demand in 2024.

Here are some of the research topics you might want to consider in this area:

Common privacy concerns with social media use

Why is social media privacy important?

What can individuals do to protect their data when using social media?

  • The importance of social media research

As social media use continues to expand in the US and around the world, there’s continual interest in research on the topic. The research you conduct could positively impact many groups of people.

Topics can cover a broad range of areas. You might look at how social media can harm or benefit people, how social media can impact journalism, how platforms can impact young people, or the data privacy risks involved with social media use. The options are endless, and new research topics will present themselves as technology evolves.

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2.3 Methods of Researching Media Effects

Learning objectives.

  • Identify the prominent media research methods.
  • Explain the uses of media research methods in a research project.

Media theories provide the framework for approaching questions about media effects ranging from as simple as how 10-year-old boys react to cereal advertisements to as broad as how Internet use affects literacy. Once researchers visualize a project and determine a theoretical framework, they must choose actual research methods. Contemporary research methods are greatly varied and can range from analyzing old newspapers to performing controlled experiments.

Content Analysis

Content analysis is a research technique that involves analyzing the content of various forms of media. Through content analysis, researchers hope to understand both the people who created the content and the people who consumed it. A typical content analysis project does not require elaborate experiments. Instead, it simply requires access to the appropriate media to analyze, making this type of research an easier and inexpensive alternative to other forms of research involving complex surveys or human subjects.

Content analysis studies require researchers to define what types of media to study. For example, researchers studying violence in the media would need to decide which types of media to analyze, such as television, and the types of formats to examine, such as children’s cartoons. The researchers would then need to define the terms used in the study; media violence can be classified according to the characters involved in the violence (strangers, family members, or racial groups), the type of violence (self-inflicted, slapstick, or against others), or the context of the violence (revenge, random, or duty-related). These are just a few of the ways that media violence could be studied with content-analysis techniques (Berger, 1998).

Archival Research

Any study that analyzes older media must employ archival research, which is a type of research that focuses on reviewing historical documents such as old newspapers and past publications. Old local newspapers are often available on microfilm at local libraries or at the newspaper offices. University libraries generally provide access to archives of national publications such as The New York Times or Time ; publications can also increasingly be found in online databases or on websites.

Older radio programs are available for free or by paid download through a number of online sources. Many television programs and films have also been made available for free download, or for rent or sale through online distributors. Performing an online search for a particular title will reveal the options available.

Resources such as the Internet Archive ( www.archive.org ) work to archive a number of media sources. One important role of the Internet Archive is website archiving. Internet archives are invaluable for a study of online media because they store websites that have been deleted or changed. These archives have made it possible for Internet content analyses that would have otherwise been impossible.

Surveys are ubiquitous in modern life. Questionaires record data on anything from political preferences to personal hygiene habits. Media surveys generally take one of the following two forms.

A descriptive survey aims to find the current state of things, such as public opinion or consumer preferences. In media, descriptive surveys establish television and radio ratings by finding the number of people who watch or listen to particular programs. An analytical survey, however, does more than simply document a current situation. Instead, it attempts to find out why a particular situation exists. Researchers pose questions or hypotheses about media, and then conduct analytical surveys to answer these questions. Analytical surveys can determine the relationship between different forms of media consumption and the lifestyles and habits of media consumers.

Surveys can employ either open-ended or closed-ended questions. Open-ended questions require the participant to generate answers in their own words, while closed-ended questions force the participant to select an answer from a list. Although open-ended questions allow for a greater variety of answers, the results of closed-ended questions are easier to tabulate. Although surveys are useful in media studies, effective use requires keeping their limitations in mind.

Social Role Analysis

As part of child rearing, parents teach their children about social roles. When parents prepare children to attend school for example, they explain the basics of school rules and what is expected of a student to help the youngsters understand the role of students. Like the role of a character in a play, this role carries specific expectations that differentiate school from home. Adults often play a number of different roles as they navigate between their responsibilities as parents, employees, friends, and citizens. Any individual may play a number of roles depending on his or her specific life choices.

Social role analysis of the media involves examining various individuals in the media and analyzing the type of role that each plays. Role analysis research can consider the roles of men, women, children, members of a racial minority, or members of any other social group in specific types of media. For example, if the role children play in cartoons is consistently different from the role they play in sitcoms, then certain conclusions might be drawn about both of these formats. Analyzing roles used in media allows researchers to gain a better understanding of the messages that the mass media sends (Berger, 1998).

Depth Interviews

The depth interview is an anthropological research tool that is also useful in media studies. Depth interviews take surveys one step further by allowing researchers to directly ask a study participant specific questions to gain a fuller understanding of the participant’s perceptions and experiences. Depth interviews have been used in research projects that follow newspaper reporters to find out their reasons for reporting certain stories and in projects that attempt to understand the motivations for reading romance novels. Depth interviews can provide a deeper understanding of the media consumption habits of particular groups of people (Priest, 2010).

Rhetorical Analysis

Rhetorical analysis involves examining the styles used in media and attempting to understand the kinds of messages those styles convey. Media styles include form, presentation, composition, use of metaphors, and reasoning structure. Rhetorical analysis reveals the messages not apparent in a strict reading of content. Studies involving rhetorical analysis have focused on media such as advertising to better understand the roles of style and rhetorical devices in media messages (Gunter, 2000).

Focus Groups

Like depth interviews, focus groups allow researchers to better understand public responses to media. Unlike a depth interview, however, a focus group allows the participants to establish a group dynamic that more closely resembles that of normal media consumption. In media studies, researchers can employ focus groups to judge the reactions of a group to specific media styles and to content. This can be a valuable means of understanding the reasons for consuming specific types of media.

2.3.0

Focus groups are effective ways to obtain a group opinion on media.

Wikimedia Commons – CC BY-SA 3.0.

Experiments

Media research studies also sometimes use controlled experiments that expose a test group to an experience involving media and measure the effects of that experience. Researchers then compare these measurements to those of a control group that had key elements of the experience removed. For example, researchers may show one group of children a program with three incidents of cartoon violence and another control group of similar children the same program without the violent incidents. Researchers then ask the children from both groups the same sets of questions, and the results are compared.

Participant Observation

In participant observation , researchers try to become part of the group they are studying. Although this technique is typically associated with anthropological studies in which a researcher lives with members of a particular culture to gain a deeper understanding of their values and lives, it is also used in media research.

Media consumption often takes place in groups. Families or friends gather to watch favorite programs, children may watch Saturday morning cartoons with a group of their peers, and adults may host viewing parties for televised sporting events or awards shows. These groups reveal insights into the role of media in the lives of the public. A researcher might join a group that watches football together and stay with the group for an entire season. By becoming a part of the group, the researcher becomes part of the experiment and can reveal important influences of media on culture (Priest).

Researchers have studied online role-playing games, such as World of Warcraft , in this manner. These games reveal an interesting aspect of group dynamics: Although participants are not in physical proximity, they function as a group within the game. Researchers are able to study these games by playing them. In the book Digital Culture, Play, and Identity: A World of Warcraft Reader , a group of researchers discussed the results of their participant observation studies. The studies reveal the surprising depth of culture and unwritten rules that exist in the World of Warcraft universe and give important interpretations of why players pursue the game with such dedication (Corneliussen & Rettberg, 2008).

Key Takeaways

  • Media research methods are the practical procedures for carrying out a research project. These methods include content analysis, surveys, focus groups, experiments, and participant observation.
  • Research methods generally involve either test subjects or analysis of media. Methods involving test subjects include surveys, depth interviews, focus groups, and experiments. Analysis of media can include content, style, format, social roles, and archival analysis.

Media research methods offer a variety of procedures for performing a media study. Each of these methods varies in cost; thus, a project with a lower budget would be prohibited from using some of the more costly methods. Consider a project on teen violence and video game use. Then answer the following short-response questions. Each response should be a minimum of one paragraph.

  • Which methods would a research organization with a low budget favor for this project? Why?
  • How might the results of the project differ from those of one with a higher budget?

Berger, Arthur Asa. Media Research Techniques (Thousand Oaks, CA: Sage, 1998), 23–24.

Corneliussen, Hilde and Jill Walker Rettberg, “Introduction: ‘Orc ProfessorLFG,’ or Researching in Azeroth,” in Digital Culture, Play, and Identity: A World of Warcraft Reader , ed. Hilde Corneliussen and Jill Walker Rettberg (Cambridge, MA: Massachusetts Institute of Technology, 2008), 6–7.

Gunter, Barrie. Media Research Methods: Measuring Audiences, Reactions and Impact (Thousand Oaks, CA: Sage, 2000), 89.

Priest, Susanna Hornig Doing Media Research: An Introduction (Thousand Oaks, CA: Sage, 2010), 16–22.

Priest, Susanna Hornig Doing Media Research , 96–98.

Understanding Media and Culture Copyright © 2016 by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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180 Media Research Paper Topics You Can Use To Make an Excellent Paperwork

Media paper topics are important for students as they are a basic component of mass communication. The digital space encompasses many aspects to write about. That is why research work is a very important stage for a student. Besides the fact that you need to adhere to strict rules, you need to be well versed in the chosen topic. It will be the stage in assessing the competence of each student.

Media research topics is a good stage for those who want to understand mass communications and provide expert material that will be well appreciated. Research papers like these are supposed to adhere to technical requirements for presentation, presentation of information, and facts presentation. Any media research topic should be based on reliable data. If you give statistics or any statements, then this must be supported by facts.

All media studies topics require detailed data collection. You need to focus on the main postulates in your work and adhere to the created plan. Each of your statements should be supported by real facts and statistics where necessary. It is best if the topic you choose will correspond to the level of your knowledge and competence. Let's take a look at media research topics that might be of interest to you.

History of Media

Such media research topics for college students are especially popular, as they allow you to choose any period during preparation. You can touch upon the period of formation of journalism and information space in a particular country or worldwide. You can also focus on the differences in the media space of different countries.

  • History of media culture in the late fifties in the United States.
  • How did the media space develop in the early 18th century in England?
  • History of the Chinese media industry.
  • The process of the emergence of media culture as the main factor in the delivery of information.
  • The media culture of Israel in the context of opposition to Palestine.
  • Historical aspects of the development of media culture in Yugoslavia.
  • The historical context as a symbol of the development of media culture.
  • The main bases of the historical development of media.
  • History of the North Korean media industry.
  • The media industry of the Netherlands.
  • Historical prerequisites for the creation of mass media.
  • The role of contemporary mass media in American history.
  • The major failures in the history of mass media.
  • Political information as the main institution of historical mass media.

Media Psychology

Such research topics in mass media are also popular because they offer many opportunities for exploring the psychological aspects and nuances of influence on the world community. You can focus on certain aspects of mass management or the techniques that news sites practice to retain audiences.

  • Influence of media psychology on the development of consciousness.
  • Managing the masses using media psychology.
  • What is propaganda, and how is it related to Media Psychology?
  • Nuances of manipulation using psychological factors.
  • How does the media industry influence modern trends in psychology?
  • The crowd power and media industry.
  • How does media psychology affect the manipulation of consciousness?
  • New trends in media psychology.
  • Psychological aspects when creating news on TV channels.
  • Methods of manipulating psychological factors.
  • Psychological aspects of interviews for mass media.
  • The influence of the media space.
  • The nuances of the modern media channels.
  • The analysis of psychological activity on the example of mass media.
  • Modern psychological challenges in the context of mass media.

Politics and Mass Media

Such research topics in media and communication allow you to choose a niche related to politics and even individuals. For example, you can focus on collecting information about politicians and their impact on the digital information field. A research paper on contemporary dictators and media manipulation techniques can be especially interesting.

  • Mass media as a subject of political speculation.
  • Why is political debate a way to influence the masses?
  • Disadvantages of mass media during political elections.
  • New trends in propaganda in the political environment.
  • The popularization of politicians through the mass media.
  • Political change through the lens of news channels.
  • Does the mass media influence the rating of politicians?
  • The importance of mass media in the lives of voters.
  • The role of mass media in the formation of the political image.
  • The ethereal debate of politicians.

Entertainment and Education

This section of mass media research topics will allow you to focus on educational and entertainment topics. For example, you can create your paperwork based on a show. Any media project with an educational or entertainment bias is suitable for this. You can also focus on what impact a particular digital product has had on the public.

  • The impact of National Geographic on the education of an entire generation.
  • Entertainment programs as a method of attracting an audience.
  • Basic methods of education through mass media.
  • The influence of entertainment shows on the formation of TV channel ratings.
  • Main factors of popularization of entertainment shows on TV.
  • Modern talk shows and their impact on social culture to new trends in educational television programs.
  • How has television changed in the context of educational programs?
  • New trends in entertainment channels during the quarantine period.
  • The main entertainment show of the last decade.
  • The secret to the success of the Oprah show.
  • Entertainment aspects of modern TV channels.
  • The role of mass media in modern entertainment trends.
  • Analysis of information and entertainment TV programs.
  • The means and modern trends and TV shows with educational content.
  • The role of education in modern mass media.

Teenagers and The Media

Media essay topics like these are especially relevant as they show the relationship between teenagers and the digital space. For example, you can choose modern information resources or social networks in the context of influencing a young audience. Research like this can reveal trends and patterns that are especially relevant to teenagers.

  • Children bloggers and the media space.
  • The impact of social culture on teenagers.
  • Modern music trends in the media space.
  • Analysis of teenagers' dependence on media popularity.
  • New Instagram trends and stages of mass media promotion.
  • Media culture and its impact on teenage preferences.
  • Teenage preference in media culture.
  • Does mass media influence the development of modern children?
  • Nuances of Media broadcasts for teenagers.
  • The daily media marathons for teenagers.
  • The impact of adolescent culture on social media.
  • New journalistic staff among teenagers.
  • Main factors of using teenagers in mass media.
  • The nuances of creating a positive image of teenagers in the mass media.
  • Analysis of modern youth TV channels.

Mass Communications Law

When choosing media research paper topics, you must be prepared to rely on legal facts and legislation. The fact is that mass communications law allows us to consider any aspect of journalism and telecommunications through the prism of legislation. You can choose a narrow topic to cover all aspects and details in your research work.

  • Legislative aspects of cigarette advertising regulation.
  • The influence of advertising on the popularization of products.
  • Legislative loopholes and their application in the media.
  • Legal formalities in the context of mass media.
  • Influence of mass media on amendments to the constitution.
  • Journalistic ethics and law.
  • Legal aspects of television censorship.
  • Legal opportunities to create exclusive news.
  • Freedom and journalistic ethics.
  • Legal collection of information.
  • Legislative aspects of communication technologies.
  • The impact of social media on the US legislative framework.
  • The main reasons for the modern divergence in journalism.
  • Legitimate aspects of the existence of a journalistic agency.
  • Formalities and legal norms of mass media.
  • Major aspects of legal news channels.
  • The selection of legal topics for informational publications.
  • The analysis of the legal framework in journalistic investigations.

Media Bias Research Paper

These media research paper topics are especially relevant because bias is very common in news sources worldwide. You can choose any information precedent that relates to bias towards a certain topic or event in the world. A lot of news outlets have published false or biased facts so that you can concentrate on that.

  • The BBC's role in shaping public opinion about certain news.
  • The impact of American representation in contemporary culture.
  • The provocation and shock content in modern mass media.
  • The responsibility of the media for bias on the air.
  • The reputation he had for her loss of TV channels during political elections.
  • Ecology and events as a major factor in misinformation.
  • The media and their impact on public opinion about migrants.
  • Political bias as an element of political struggle in the mass media.
  • The philosophy of television news.
  • The major social warnings during terrorist attacks.
  • The bias as the main problem of modern TV channels.
  • The role of politics in media bias.
  • Analysis of bias and aggressiveness of modern TV channels.
  • Sociological polls as a method of prejudice against certain political persons.

Media Violence Research Paper

These media research paper topics are very relevant, as you can find many examples of violence in today's information space. One of the areas for your research may be the media's attitude to the violence and a specific approach to public awareness. There are many examples when the media space deliberately promoted the topic of violence, so it should not be difficult for you to find it.

  • Violence as the main topic in the mass media.
  • Cultivating violence in the context of contemporary news.
  • The role of TV news channels in the influence of social intolerance and.
  • Racism and preconditions of information bias and.
  • How do TV channels influence the formation of social opinion?
  • The main aspects of disinformation in the social space.
  • The main nuances of creating a wrong opinion about certain aspects.
  • Modern trends of media violence in the context of the epidemic.
  • Nuances of social movements in the mass media.
  • Reasons for increased cruelty in the media.
  • The main reasons we carried in the information environment.
  • Investigative reporting of violence and press releases.
  • The main factors of increasing violence in news stories.
  • The street violence as a source for news publications.

Journalism and News Research Topics

These digital media research topics are suitable for those who want to focus on journalism and news agency research. You can compare approaches to shaping media news or on the nuances of journalism. There are many TV channels, web resources, or radio stations with news, so choosing a topic will not be difficult.

  • The influence of journalists on the news coverage of the event.
  • The main trends of the modern information space.
  • Research on the influence of journalists on news bias.
  • Information blocks in modern TV channels.
  • Reasons and popularization of disinformation in the mass media.
  • Journalists and their influence on many factors of the social environment in the mass media.
  • Technical nuances and main features of the profession of a journalist.
  • Relevant news in the context of journalistic ethics.
  • The main nuances of the study of journalistic disinformation.
  • The main factors of journalistic ethics and news sources.
  • Analysis of news in the context of modern trends.
  • The main norms of journalistic ethics point research structure of the interview.
  • Journalism as a factor in the development of society.
  • Correct aspects of social media interviews.

Social Media Research Topic

Media analysis essay topics like these allow you to delve deeper into the digital space's social nuances. For example, you can write about social media and its impact on modern life. This can be especially relevant in the context of modern media search.

  • Stages of creating news stories.
  • Social media and their role in modern society.
  • The nuances of the development of information channels.
  • The main factors for the identification of social media.
  • Nuances of methodical work in the media sphere.
  • The main parameters of social activity for creating informational reasons.
  • Social media research methodology.
  • Data analysis and formation of news publications.
  • Social media as the main tuning fork of modern society.
  • Nuances of analytical aspects of social media.
  • The influence of social trends on the specifics of the information space.
  • The main trends in social inequality.
  • Social news analysis and terminology.

Social Media Marketing

Such media studies research topics allow you to write about modern marketing gimmicks and their impact on society. You can choose a specific topic related to a specific site, TV channel, or general media space. Be sure to include real examples detailing your overall media marketing strategy.

  • The role of marketing in the modern information space.
  • Social media, as the main economic factor in the United States.
  • Stages in the evolution of television marketing campaigns.
  • Modern advertising as an engine of mass culture.
  • Mass media and technical aspects of marketing.
  • Analysis of social media in the context of advertising campaigns.
  • Identification of mass media as a source of information.
  • Marketing prerequisites for the development of social media.
  • Analysis of the overall popularity of mass media in the context of marketing campaigns.
  • Nuances of modern marketing using the example of mass media.
  • Marketing realities of modern information stands.
  • The role of the information space on the formation of social activity.

Journalism Ethics

Very often, the media forget about moral norms and publish false information. Journalistic ethics can be a good topic for your research paper. There are many examples of deliberately false information and examples of substitution of facts. This can be extremely interesting for detailed research.

  • The importance of journalistic ethics in modern society.
  • The basic aspects of honest media.
  • What are journalistic ethics and honest research?
  • Basic tenets of journalistic ethics in modern media
  • The need to create an institution of journalistic ethics
  • Disinformation as the main problem of journalistic investigations.
  • Honest news and journalistic ethics.
  • Foundations of social equality and ethical standards of journalism.
  • The main nuances of the ethics of journalistic interviews.
  • The main advantage of journalistic ethics in local news sites.

Other Media Topics

Many interesting topics cannot be unambiguously attributed to any section. However, you can find quite a few options for your research paper. This list will help you choose a neutral option if the previous topics are not quite right for you, or you cannot find the right amount of data.

  • Media ethics course reflection.
  • Media challenges of leadership and followership.
  • Ethical issues in forensic media.
  • Media correctional officer code of ethics.
  • Promoting ethics in the media sector.
  • Ethical issues due to the process of street justice.
  • Ethical principles health maximization.
  • Ethical issues in the world of journalism.
  • Organizational media code of ethics.
  • History of slavery & media impact.
  • The nuances of modern news resources.
  • The main aspects of the popularization of information culture in the mass media.
  • The logical factors of the development of the media space.
  • The methodology for studying mass media.
  • Modern trends in the formation of public opinion.
  • The main reasons for popularization and mass media.

How to Write a Research Paper on Media Topics?

Any research paper should start by choosing a topic that is relevant to you. You should choose the media area where your competence can manifest itself the most. You have to create a complex paper with statistical data and concrete confirmation of your statements. This is especially true when you choose a biased research paper.

The second aspect is the technical requirements for the design and structuring of data. You should adhere to the general guidelines, provide links to information sources, and confirm all your statements. Then your research paper will have weight and will bring you high marks.

If you are not sure about the expertise of your data, then you can use our services. We'll help you create the research paper that gets the highest marks. Thanks to our extensive experience in this area, we can guarantee expert work and high results.

An Inspiration List

  • CNN Politics
  • Media Bias Ratings
  • Media Bias/Fact Check
  • Social media - Statistics & Facts
  • Social Media Stats Worldwide
  • Business Media

Finding a suitable social media research topic is stressful. The reason is that the media landscape is constantly changing, and new ideas and topics are brought to the forefront. Another reason is the limited available scholarly resources to aid your research in this area. However, writing about social media is interesting, but it all depends on your chosen topic.

So, how do you find suitable topics for your social media paper? First, you start by finding research problems related to social media. To find these problems, focus on drafting social media loopholes for research. Once you've found a suitable topic, the writing stage is the next.

Social media is a virtual communication platform that promotes digitized interactions between humans. Social media research papers are academic papers written on issues directly or indirectly affecting social media, its users, and its usage.

Writing research papers on social media or topics that grow within the space creates more awareness for any issue. While that's the case, over the years, many conversational topics have continued to grow through the space. These topics often have a short shelf life because they reside only within comment sections.

Even after selecting a topic, most students still struggle to write their papers. Why? It's usually the problem of not knowing how to structure their research. Here are helpful ways to start writing your social media paper:

We understand how difficult it can be to find suitable social media research topics. So, we have researched and compiled a comprehensive list of topics you can use regardless of your educational level.

While research writing on social media is relatively new, there are many exciting areas to base a study on. However, if you're finding it challenging to choose a topic, consider the above topics as a guide or seek help.

Unless otherwise credited, all characters, logo images and titles shown herein are © Copyright 2011 by FrankAnOllie.com. All rights reserved. Reproduction of any of these images, pages or parts thereof without specific written permission is strictly prohibited.

147 Best Social Media Research Topics To Beat The Trend In 2024

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With the advancement of technology, social media has become an essential part of our lives. It provides a platform for people to express themselves and share their thoughts with others. It also allows people to connect on a global scale. Social media has helped to make the world smaller and more connected.

Social Media is essential in many industries today – from marketing, advertising, and public relations to education, healthcare, and even entertainment. Social Media is now so widespread that it has become a necessity for businesses.

As writers who have a lot of knowledge regarding  custom writing services  would share what we know about social media research topics that can make your day.

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Social Media Research: Related To Trends, Privacy, Psychology and more

We are rooting for you to leave your competition behind in your research. That is why we have 147 of the most engaging social media research topics that work as a muse and introduce you to an uncanny inspiration. Let’s go ahead and discover together!

Trendy Social Media Research Topics

trendy social media research topics

Have you been following the trends lately? If the answer is no, you don’t need to panic. We’ve extracted all of the trendy social media topics for you.

  • What is quality management for social media?
  • Branding and Social Media? How does it work? What are the best strategies?
  • Use of the Internet networks, social networks, and mobile in 2021
  • Facebook as a source of distribution of content and remote communication
  • Training of professionals toward their audiences for social media platforms
  • Facebook: A place of digital socialization among top social media sites
  • The place of social networks in journalistic information
  • The positive aspects of the Internet and social networks
  • Increasing impact and importance of social media networks
  • The future of social media: Would Facebook remain a monopoly?
  • The negative aspects of social media sites and the internet
  • Instagram vs. Facebook: A complete research on features. Which is better?
  • The rise in popularity of TikTok
  • Role of social media politics in the society

Read More:  Accounting Research Topics

Social Media Platforms Research Topics Related Journalism

social media platforms research topics related journalism

Social media and journalism go side by side. How can it be? Well, these research topics for social media research papers will give you an idea:

  • News and citizenship in the digital age
  • Mutations in journalism in the digital age
  • What is multimedia journalism? How can social media be a part of it?
  • Rise of influence of journalists with social media sites
  • Do we still need journalists in the time of social media sites?
  • What role can social media sites play in overcoming the impact of toxic journalism?
  • How to deal with the swarming misinformation on social media?

Read More:  Research Paper Topics

Social Media Research Topics For Psychology

social media research topics for psychology

Social media research can be written for many  psychological research topics  as well.

  • Temptations of Social Media and its effects on marriages
  • Is social media leading spouses to infidelity?
  • The Internet is a free universe without any control. How to make your mental health a priority in the social media dilemma?
  • Social media addiction and its impact on mental health
  • Has social media increased the cases of mental health problems? Prove write or wrong with analytics and data.
  • How Social Media is isolating children from parents and teachers
  • The psychology behind social media addiction
  • The positive aspects of the Internet and social networks on mental health
  • Do you think that the Internet, in general, and social networks pose Psychological risks for an individual?
  • How social media is affecting family mental health
  • Mental health problems in adolescents caused by Social Media
  • Symptoms of anxiety, depression, and loneliness in people who spend 3-6 hours a day on Social Media
  • Best and safest social media websites
  • The dangers of social media addiction to mental health
  • Isolation and radicalization are rising because of Social Media
  • How social media is different than mass media?
  • Nazi and fascist presence on social media: Campaigns against minority
  • The psychology behind online hate speech and bullying
  • Can social media lead to lower self-esteem?

Read More:  Business Research Topics

Social Behavior And Social Media Research Topics

social behavior and social media research topics

Social media has been a significant impact on our social behavior.  Writing a research paper  on this topic could do wonders. Let’s explore more on that.

  • The benefits of social networks in social lives
  • Why do young people use social networks?
  • How people’s behavior differs on multiple social media websites
  • Behavior of people who have been victims of cyberbullying on social networks
  • The social response to cyberbullying and online harassment through social networks
  • An examination of the mental health implications of social networks
  • What is the impact of Social Media on our happiness?
  • As a result of social media, we need more time to concentrate.
  • As a result of the extensive use of social media, we experience a decline in the quality of our sleep.
  • The adverse effects of Instagram and Snapchat on our self-esteem and self-confidence
  • As a result of social media, people are more likely to experience depression, loneliness, and isolation.
  • Virtual worlds pose a threat to our brains because of the overload of information they provide
  • What are the chances of social networks improving for us in the future?
  • Which social networks are trustworthy, and which are untrustworthy?
  • How much time do we spend on social media, and is it bad for us?

Read More:  Nursing Research Topics

Social Media Research Topics Related To Activism

social media research topics related to activism

  • Be it  social work topics  or activism themes, you can see that social media papers has helped us in more than one way.
  • Respect for freedom of expression
  • The wave of publications of feminist works powered and empowered by social Media.
  • Social Media is the origin of vast protest movements.
  • Role of social media in Arab Spring
  • How Wael Ghonim changed the fate of Egypt with the help of Social media?
  • Conduct relevant campaigns based on an analysis of digital news
  • A campaign that conveys solid values and convictions is an activist marketing campaign.
  • Activists can use social platforms as practical tools.
  • Increasingly engaged social media users can spread moral messages more widely.
  • As fake news becomes more prevalent, activism becomes more critical.
  • Youth of Generation Z: more aggressive than ever? In what ways does online aggression originate?
  • How social media creates more opportunities for marginalized societies
  • Managing a positive social media political campaign
  • The most effective way to be a better ally for people of color
  • What role does body diversity play outside of fashion?
  • Even though sexual racism affects everyone, it is a phenomenon that must be addressed

Read More:  Qualitative Research Topics

Social Media Research Topics On Cyber Security and Privacy

social media research topics on cyber security and privacy

Security and privacy are now a fundamental human rights in the virtual world. You can contribute by  writing a thesis for your research paper  to promote online security awareness.

  • Security regulation of social networks
  • The essential protection of Internet users and social cohesion
  • Security risks involved in using social networks like Facebook
  • Can terrorists use social media to provoke violence? How can we deal with it?
  • The morality of social networks, sensitivity, and responsibility
  • Bullying and Harassment in social mass media
  • How to get over the social media addiction
  • How to promote cyber security?
  • Professional and private life: How to maintain family safety on Social Media
  • How social media poses a threat to family privacy and security
  • Barriers between professional and private life diminishing with social networks
  • How secure privacy settings on social media are?
  • Is social media impenetrable for hackers? The hanging sword of data leaks
  • GBWhatsApp Data Leaks: A study on insecure methods leading to harmful privacy dangers
  • Cybercrimes on social media: Identity theft

Read More:  US History Research Topics

Social Media Criminology Research Papers Topics

social media criminology research papers topics

Cybercrime is one of the most talked about issues among  criminal justice research topics . Here are some of the most critical topics for social media criminology:

  • How to report and prosecute cyberbullying in Social Media
  • Using social networks to process information
  • Advertising on YouTube is a popular method of cybercrime
  • Using automatic publication functions on certain sites and forums for malicious purposes
  • In the age of cybercrime, Twitter has become the preferred platform for advertising
  • Cybercrime can be dealt with by acquiring both human and technical skills
  • Definition, characteristics, and types of Social Media
  • The Characteristics, Motivations, and Strategies of Cybercrime from a Criminological Perspective
  • What are the forms of cyberbullying on social media and what can be done to prevent it?
  • Defamation, the most common cybercrime handled by law enforcement
  • Facebook and social media users should be aware of cybercrime and hoax information
  • Cases of child prostitution on social media during the lead-up to elections
  • Using Social media is dangerous because of hoaxes and low trust
  • The use of information technology facilities as a means of committing crime
  • Using social media to commit cybercrime is common
  • Fraud Committed Through Social Media in Online Shops
  • Child pornography and pedophilia: The Darkside of Social Media
  • How can we control and put a stop to the  rise of cyberbullying against children on social media ?

Read More: High School Research Paper Topics

University Social Media Research Paper Topics

university social media research paper topics

Whether you’re writing for a university or researching for high school research topics, you can always talk about social media. Won’t you love to write something about one of the favorite parts of your life, that is social media?

  • The uses of digital social networks in the context of socio-educational support
  • The contributions of social network analysis to the management of communities
  • Social Media is a useful tool for evaluating and improving the functioning of piloted communities
  • How can students deal with social media addiction?
  • Innovation and social networks: new sociabilities for another sociality
  • Creating a Science of the network through social media: A Case Study
  • The social network as a space of hodological individuation
  • Learning through social networks. How has social media presence helped adapt to changes after COVID?
  • Role of Social Media in the time of the Coronavirus Pandemic

Read More:  Political Science Research Topics

Social Media Marketing Research Paper Topics

social media marketing research paper topics

Next to  business research topics , most of the orders we receive are for social media marketing research. You would like some of the following examples for sure when writing for a social media research topic:

  • The different types of advertisements used on social networks
  • The presence of companies on social networks in the era of digitalization
  • How to counter competition on social networks?
  • How to deal with negative social media effect on your business
  • Why is it essential to be able to stand out from others, and how to achieve this?
  • How can such a social media marketing strategy have a lasting impact on a company’s reputation on the Internet?
  • How does influencer marketing add value to brands?
  • How the influencers have formed and transformed the modern market for gen-z entrepreneurs?
  • Social media vs. mass media: Pros and cons for each of them
  • Building your audience based on tweets, occupation, interests, and location
  • How to define and manage audiences when working on social media marketing?
  • How can social media insights keep you updated with modern trends?
  • How to establish your analytical milestones while working with social media?
  • How has Google Trends helped a business into a global transformation? A Case study
  • Beating the boundaries with social media platforms. The global business boost on Facebook marketing
  • Competition and social networks: how do companies stand out?
  • How do companies choose the advertising method that suits them best?
  • How has digitization made the use of the internet essential for the success of a company?

Social Media transformed our lives into something amazing. However, everything comes at a price. Regardless, of whatever aspects of social Media you are looking for, we are sure that you will find them in our social media research topics. If you need any further help, you can talk to us through Paper Perk  contact  page. We can help you with finding your  research topics , or any research help that you need.

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The Top 10 Most Interesting Social Media Research Topics

Finding social media research topics you’re interested in is tricky. Social media is a fairly new field, and the constant arrival of new technology means that it’s always evolving. So, students have a lot to think about in their search for topics.

In this article, we’re going to walk you through social media research paper topics that are timely and relevant. We’ll also show you examples of social media research topics you can get inspiration from. Lastly, we’re going to lay out some social media research questions you can ponder while formulating your topic.

Find your bootcamp match

What makes a strong social media research topic.

A strong social media research topic requires clarity of focus. This means that your topic must be timely, relevant, and coherent. This allows your research topic to be compelling and easily understandable to others.

Tips for Choosing a Social Media Research Topic

  • Know the trends. Learning what social media topics are trending allows you to know the relevant issues and emergent themes in the field of social media. This also lets you know what topics are well-researched and which ones are still emerging.
  • Explore knowledge gaps. Knowing what previous researchers have written prevents you from repeating knowledge that has already been explored and shared. Nobody wants to reinvent the wheel when doing research. Exploring knowledge gaps lets you increase the impact of your work and identify opportunities for further research.
  • Choose something that you’re interested in. Diving deep into a topic that you’re interested in motivates you to learn more about it. The research process becomes more engaging when you know you care about your topic.
  • Be specific. Knowing what you want to research and what you don’t want to research are keys to the research process. This entails narrowing down your topic to a specific area, subject, theme, or relationship. You want to know the scope and the limitations of your study.
  • Check your timeframe. Limiting your topic to a specific timeframe helps in narrowing down what you need to study. For example, you can decide to study a phenomenon that has emerged in just the last three years. By doing this, you’re making sure that your research is both specific and relevant.

What’s the Difference Between a Research Topic and a Research Question?

The difference between a research topic and a research question is in the scope. Research topics tend to be broader than research questions. Research topics focus on a specific area of study within a larger field, while a research question further narrows down what you are researching. A good research question allows you to write on your topic with greater precision.

How to Create Strong Social Media Research Questions

The key to creating strong social media research questions is learning enough about your topic to know where the gaps are. This means that you have to conduct a thorough social media literature review, reading previous studies until you have a handle on what’s been said and what questions are still unanswered. Your question will emerge from this preliminary research.

Top 10 Social Media Research Paper Topics

1. a comparative review of facebook, instagram, and tiktok as primary marketing platforms for small businesses.

A lot of small businesses have flocked to various social media sites to market their products and services. Social networking sites like Facebook, Instagram, and Tiktok are platforms that deliver constant online content to their users. Comparing the marketing and advertising strategies of these online platforms will shed light on how social media helps businesses .

2. The Influence of Social Media on Mental Health

Mental health has been an important topic in social media research these past few years. Social media use and its connection to mental health has even been the subject of systematic reviews. This means that there’s a huge body of previous studies that you can look to when developing your research question.

Exploring both the positive effects and negative impacts of social media sites on mental health helps people and firms establish guidelines that help user communities. This research topic might also cover strategies for helping social media users improve their mental health.

3. The Role of Social Media in Political Campaigning

Social media is a new tool for political campaigning. Exploring what social media strategies have been conducted by politicians running for office helps in determining how social media aids in political campaigning. Studying new strategies like user-generated content for political campaigning allows you to know how voters interact with political candidates.

4. The Role of Social Media in Disinformation

The rise of fake news has coincided with the rise of social networking websites. This topic involves dissecting how social media technologies allow certain types of online content to thrive and make it easier for bad actors to spread disinformation.

5. How Social Media Can Benefit Communities

More and more social issues have been popularized through online content. Diving deep into how social media can facilitate organizational networking lets you compare the traditional and new organizing strategies being created in digital spaces. It also lets you understand how social media activity influences trends in virtual communities.

6. The Effects of Social Media Exposure on Child Development

Children also use social media sites. Some children use social networking sites under the supervision of their parents, and some do not. Social interaction, online or not, affects how children develop. Studying the psychological effects of social media exposure lets you know how social media may improve or derail the growth of children.

7. How Communication Has Evolved Through Social Media

Body language, tone of voice, and other non-verbal cues are absent in online forms of communication. In their place, emojis and other new ways to express thoughts and emotions have appeared. Learning how social media changes the way we talk to one another allows you to develop a theory of communication that takes into account the role of digital communities.

8. Social Media Platforms as Primary News Sources

A lot of people now are getting their daily dose of news and current events through social media. News networks have also established their social media presence on platforms that they can use to deliver news and current events to their audiences. Researching this topic lets you investigate the changes and innovations in information dissemination.

9. How Social Media Paves Way for Non-Traditional Advertising

Regular social media posts, advertisements, and other forms of online content aren’t the only ways businesses market to their audiences. Social media has paved the way for user-generated content and other non-traditional types of online marketing. With this topic, you can learn social media marketing strategies that have been capitalized on the social connection fostered by social networking websites.

10. Impacts of Social Media Presence on Corporate Image

More businesses increasingly build and curate their digital presence through various social networks. Knowing how a business can improve its corporate image through social media influence clarifies the role of technology in modern economics and online marketing.

Other Examples of Social Media Research Topics & Questions

Social media research topics.

  • Social Media Addiction and Adolescent Mental Health
  • The Rise of Social Media Influencers
  • The Role of Social Media Sites as Political Organizing Tools Under Repressive Governments
  • Social Media Influencers and Adolescent Mental Health
  • How Social Media Is Used in Natural Disasters and Critical Events

Social Media Research Questions

  • How was Facebook used as a political campaigning tool in the 2020 United States presidential election? 
  • What social platforms are the most effective in influencing consumer behavior?
  • How does user-generated content boost the credibility of a business?
  • How do different types of online content disseminated through popular networks affect the attention span of people?
  • What are the most effective forms of online content and social media strategies for increasing sales conversions for small businesses?

Choosing the Right Social Media Research Topic

Choosing the right social media research topic helps you create meaningful contributions to the discipline of social media studies. Knowing the most popular topics in the field can make you an expert on social media. By reading up on previous studies, you will not only be more informed but you will also be in a position to make a positive impact on future studies.

Studying the relationship between social media and different fields produces valuable knowledge. Even if you’re only interested in exploring one social platform or a single social media event or phenomenon, your research can help people better understand how social media engagement changes the face of social relationships in the world at large.

Social Media Research Topics FAQ

Social media is a computer-based technology that allows digital communities to exchange information through user networks. Various social media networks specialize in text, photo, or video transfer. All of these are ways for people on the Internet to share information and ideas with each other.

Social media research is important because it helps you contribute to the growing body of knowledge about digital social settings. In 2021, according to DataReportal, at least 4.88 billion people around the world use the Internet . The more that people connect with each other through the social media domain, the more their quality of life changes, for better or worse.

According to Statista, the most popular social media platforms right now are Facebook, YouTube, and WhatsApp , each of which has at least two billion users. These social networks allow users to share text, picture, and video content with one another.

People use social media to connect with each other, share information, and entertain themselves. Social media sites can broadly serve all of these purposes or be focused on just one of these functions.

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Social Media Use and Its Connection to Mental Health: A Systematic Review

Fazida karim.

1 Psychology, California Institute of Behavioral Neurosciences and Psychology, Fairfield, USA

2 Business & Management, University Sultan Zainal Abidin, Terengganu, MYS

Azeezat A Oyewande

3 Family Medicine, California Institute of Behavioral Neurosciences and Psychology, Fairfield, USA

4 Family Medicine, Lagos State Health Service Commission/Alimosho General Hospital, Lagos, NGA

Lamis F Abdalla

5 Internal Medicine, California Institute of Behavioral Neurosciences and Psychology, Fairfield, USA

Reem Chaudhry Ehsanullah

Safeera khan.

Social media are responsible for aggravating mental health problems. This systematic study summarizes the effects of social network usage on mental health. Fifty papers were shortlisted from google scholar databases, and after the application of various inclusion and exclusion criteria, 16 papers were chosen and all papers were evaluated for quality. Eight papers were cross-sectional studies, three were longitudinal studies, two were qualitative studies, and others were systematic reviews. Findings were classified into two outcomes of mental health: anxiety and depression. Social media activity such as time spent to have a positive effect on the mental health domain. However, due to the cross-sectional design and methodological limitations of sampling, there are considerable differences. The structure of social media influences on mental health needs to be further analyzed through qualitative research and vertical cohort studies.

Introduction and background

Human beings are social creatures that require the companionship of others to make progress in life. Thus, being socially connected with other people can relieve stress, anxiety, and sadness, but lack of social connection can pose serious risks to mental health [ 1 ].

Social media

Social media has recently become part of people's daily activities; many of them spend hours each day on Messenger, Instagram, Facebook, and other popular social media. Thus, many researchers and scholars study the impact of social media and applications on various aspects of people’s lives [ 2 ]. Moreover, the number of social media users worldwide in 2019 is 3.484 billion, up 9% year-on-year [ 3 - 5 ]. A statistic in Figure  1  shows the gender distribution of social media audiences worldwide as of January 2020, sorted by platform. It was found that only 38% of Twitter users were male but 61% were using Snapchat. In contrast, females were more likely to use LinkedIn and Facebook. There is no denying that social media has now become an important part of many people's lives. Social media has many positive and enjoyable benefits, but it can also lead to mental health problems. Previous research found that age did not have an effect but gender did; females were much more likely to experience mental health than males [ 6 , 7 ].

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Impact on mental health

Mental health is defined as a state of well-being in which people understand their abilities, solve everyday life problems, work well, and make a significant contribution to the lives of their communities [ 8 ]. There is debated presently going on regarding the benefits and negative impacts of social media on mental health [ 9 , 10 ]. Social networking is a crucial element in protecting our mental health. Both the quantity and quality of social relationships affect mental health, health behavior, physical health, and mortality risk [ 9 ]. The Displaced Behavior Theory may help explain why social media shows a connection with mental health. According to the theory, people who spend more time in sedentary behaviors such as social media use have less time for face-to-face social interaction, both of which have been proven to be protective against mental disorders [ 11 , 12 ]. On the other hand, social theories found how social media use affects mental health by influencing how people view, maintain, and interact with their social network [ 13 ]. A number of studies have been conducted on the impacts of social media, and it has been indicated that the prolonged use of social media platforms such as Facebook may be related to negative signs and symptoms of depression, anxiety, and stress [ 10 - 15 ]. Furthermore, social media can create a lot of pressure to create the stereotype that others want to see and also being as popular as others.

The need for a systematic review

Systematic studies can quantitatively and qualitatively identify, aggregate, and evaluate all accessible data to generate a warm and accurate response to the research questions involved [ 4 ]. In addition, many existing systematic studies related to mental health studies have been conducted worldwide. However, only a limited number of studies are integrated with social media and conducted in the context of social science because the available literature heavily focused on medical science [ 6 ]. Because social media is a relatively new phenomenon, the potential links between their use and mental health have not been widely investigated.

This paper attempt to systematically review all the relevant literature with the aim of filling the gap by examining social media impact on mental health, which is sedentary behavior, which, if in excess, raises the risk of health problems [ 7 , 9 , 12 ]. This study is important because it provides information on the extent of the focus of peer review literature, which can assist the researchers in delivering a prospect with the aim of understanding the future attention related to climate change strategies that require scholarly attention. This study is very useful because it provides information on the extent to which peer review literature can assist researchers in presenting prospects with a view to understanding future concerns related to mental health strategies that require scientific attention. The development of the current systematic review is based on the main research question: how does social media affect mental health?

Research strategy

The research was conducted to identify studies analyzing the role of social media on mental health. Google Scholar was used as our main database to find the relevant articles. Keywords that were used for the search were: (1) “social media”, (2) “mental health”, (3) “social media” AND “mental health”, (4) “social networking” AND “mental health”, and (5) “social networking” OR “social media” AND “mental health” (Table  1 ).

Keyword/Combination of Keyword Database Number of Results
“social media” Google Scholar 877,000
“mental health” Google Scholar 633,000
“social media” AND “mental health” Google Scholar 78,000
“social networking” AND “mental health” Google Scholar 18,600
"social networking "OR "social media" AND "mental health" Google Scholar 17,000

Out of the results in Table  1 , a total of 50 articles relevant to the research question were selected. After applying the inclusion and exclusion criteria, duplicate papers were removed, and, finally, a total of 28 articles were selected for review (Figure  2 ).

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PRISMA, Preferred Reporting Items for Systematic Reviews and Meta-Analyses

Inclusion and exclusion criteria

Peer-reviewed, full-text research papers from the past five years were included in the review. All selected articles were in English language and any non-peer-reviewed and duplicate papers were excluded from finally selected articles.

Of the 16 selected research papers, there were a research focus on adults, gender, and preadolescents [ 10 - 19 ]. In the design, there were qualitative and quantitative studies [ 15 , 16 ]. There were three systematic reviews and one thematic analysis that explored the better or worse of using social media among adolescents [ 20 - 23 ]. In addition, eight were cross-sectional studies and only three were longitudinal studies [ 24 - 29 ].The meta-analyses included studies published beyond the last five years in this population. Table  2  presents a selection of studies from the review.

IGU, internet gaming disorder; PSMU, problematic social media use

Author Title of Study Method Findings
Berryman et al. [ ] Social Media Use and Mental Health among Young Adults Cross-sectional Social media use was not predictive of impaired mental health functioning.
Coyne et al. [ ] Does Time Spent using Social Media Impact Mental Health?: An Eight Year Longitudinal Study 8-year longitudinal study Increased time spent on social media was not associated with increased mental health issues across development when examined at the individual level.
Escobar-Viera et al. [ ] For Better or for Worse? A Systematic Review of the Evidence on Social Media Use and Depression Among Lesbian, Gay, and Bisexual Minorities Systematic Literature Review Social media provides a space to disclose minority experiences and share ways to cope and get support; constant surveillance of one's social media profile can become a stressor, potentially leading to depression.
O’Reilly et al. [ ] Potential of Social Media in Promoting Mental Health in Adolescents qualitative study Adolescents frequently utilize social media and the internet to seek information about mental health.
O’Reilly [ ] Social Media and Adolescent Mental Health: The Good, the Bad and the Ugly focus groups Much of the negative rhetoric of social media was repeated by mental health practitioners, although there was some acknowledgement of potential benefit.
Feder et al. [ ] Is There an Association Between Social Media Use and Mental Health? The Timing of Confounding Measurement Matters longitudinal Frequent social media use report greater symptoms of psychopathology.
Rasmussen et al. [ ] The Serially Mediated Relationship between Emerging Adults’ Social Media Use and Mental Well-Being Exploratory study Social media use may be a risk factor for mental health struggles among emerging adults and that social media use may be an activity which emerging adults resort to when dealing with difficult emotions.
Keles et al. [ ] A Systematic Review: The Influence of Social Media on Depression, Anxiety and Psychological Distress in Adolescents systematic review Four domains of social media: time spent, activity, investment, and addiction. All domains correlated with depression, anxiety and psychological distress.
Nereim et al. [ ] Social Media and Adolescent Mental Health: Who You Are and What You do Matter Exploratory Passive social media use (reading posts) is more strongly associated with depression than active use (making posts).
Mehmet et al. [ ] Using Digital and Social Media for Health Promotion: A Social Marketing Approach for Addressing Co‐morbid Physical and Mental Health Intervention Social marketing digital media strategy as a health promotion methodology. The paper has provided a framework for implementing and evaluating the effectiveness of digital social media campaigns that can help consumers, carers, clinicians, and service planners address the challenges of rural health service delivery and the tyranny of distance,
Odgers and Jensen [ ] Adolescent Mental Health in the Digital Age: Facts, Fears, and Future Directions Review The review highlights that most research to date has been correlational, has focused on adults versus adolescents, and has generated a mix of often conflicting small positive, negative, and null associations.
Twenge and Martin [ ] Gender Differences in Associations between Digital Media Use and Psychological Well-Being: Evidence from Three Large Datasets Cross-sectional Females were found to be addicted to social media as compared with males.
Fardouly et al. [ ] The Use of Social Media by Australian Preadolescents and its Links with Mental Health Cross-sectional Users of YouTube, Instagram, and Snapchat reported more body image concerns and eating pathology than non-users, but did not differ on depressive symptoms or social anxiety
Wartberg et al. [ ] Internet Gaming Disorder and Problematic Social Media Use in a Representative Sample of German Adolescents: Prevalence Estimates, Comorbid Depressive Symptoms, and Related Psychosocial Aspects Cross-sectional Bivariate logistic regression analyses showed that more depressive symptoms, lower interpersonal trust, and family functioning were statistically significantly associated with both IGD and PSMU.
Neira and Barber [ ] Social Networking Site Use: Linked to Adolescents’ Social Self-Concept, Self-Esteem, and Depressed Mood Cross-sectional Higher investment in social media (e.g. active social media use) predicted adolescents’ depressive symptoms. No relationship was found between the frequency of social media use and depressed mood.

This study has attempted to systematically analyze the existing literature on the effect of social media use on mental health. Although the results of the study were not completely consistent, this review found a general association between social media use and mental health issues. Although there is positive evidence for a link between social media and mental health, the opposite has been reported.

For example, a previous study found no relationship between the amount of time spent on social media and depression or between social media-related activities, such as the number of online friends and the number of “selfies”, and depression [ 29 ]. Similarly, Neira and Barber found that while higher investment in social media (e.g. active social media use) predicted adolescents’ depressive symptoms, no relationship was found between the frequency of social media use and depressed mood [ 28 ].

In the 16 studies, anxiety and depression were the most commonly measured outcome. The prominent risk factors for anxiety and depression emerging from this study comprised time spent, activity, and addiction to social media. In today's world, anxiety is one of the basic mental health problems. People liked and commented on their uploaded photos and videos. In today's age, everyone is immune to the social media context. Some teens experience anxiety from social media related to fear of loss, which causes teens to try to respond and check all their friends' messages and messages on a regular basis.

On the contrary, depression is one of the unintended significances of unnecessary use of social media. In detail, depression is limited not only to Facebooks but also to other social networking sites, which causes psychological problems. A new study found that individuals who are involved in social media, games, texts, mobile phones, etc. are more likely to experience depression.

The previous study found a 70% increase in self-reported depressive symptoms among the group using social media. The other social media influence that causes depression is sexual fun [ 12 ]. The intimacy fun happens when social media promotes putting on a facade that highlights the fun and excitement but does not tell us much about where we are struggling in our daily lives at a deeper level [ 28 ]. Another study revealed that depression and time spent on Facebook by adolescents are positively correlated [ 22 ]. More importantly, symptoms of major depression have been found among the individuals who spent most of their time in online activities and performing image management on social networking sites [ 14 ].

Another study assessed gender differences in associations between social media use and mental health. Females were found to be more addicted to social media as compared with males [ 26 ]. Passive activity in social media use such as reading posts is more strongly associated with depression than doing active use like making posts [ 23 ]. Other important findings of this review suggest that other factors such as interpersonal trust and family functioning may have a greater influence on the symptoms of depression than the frequency of social media use [ 28 , 29 ].

Limitation and suggestion

The limitations and suggestions were identified by the evidence involved in the study and review process. Previously, 7 of the 16 studies were cross-sectional and slightly failed to determine the causal relationship between the variables of interest. Given the evidence from cross-sectional studies, it is not possible to conclude that the use of social networks causes mental health problems. Only three longitudinal studies examined the causal relationship between social media and mental health, which is hard to examine if the mental health problem appeared more pronounced in those who use social media more compared with those who use it less or do not use at all [ 19 , 20 , 24 ]. Next, despite the fact that the proposed relationship between social media and mental health is complex, a few studies investigated mediating factors that may contribute or exacerbate this relationship. Further investigations are required to clarify the underlying factors that help examine why social media has a negative impact on some peoples’ mental health, whereas it has no or positive effect on others’ mental health.

Conclusions

Social media is a new study that is rapidly growing and gaining popularity. Thus, there are many unexplored and unexpected constructive answers associated with it. Lately, studies have found that using social media platforms can have a detrimental effect on the psychological health of its users. However, the extent to which the use of social media impacts the public is yet to be determined. This systematic review has found that social media envy can affect the level of anxiety and depression in individuals. In addition, other potential causes of anxiety and depression have been identified, which require further exploration.

The importance of such findings is to facilitate further research on social media and mental health. In addition, the information obtained from this study can be helpful not only to medical professionals but also to social science research. The findings of this study suggest that potential causal factors from social media can be considered when cooperating with patients who have been diagnosed with anxiety or depression. Also, if the results from this study were used to explore more relationships with another construct, this could potentially enhance the findings to reduce anxiety and depression rates and prevent suicide rates from occurring.

The content published in Cureus is the result of clinical experience and/or research by independent individuals or organizations. Cureus is not responsible for the scientific accuracy or reliability of data or conclusions published herein. All content published within Cureus is intended only for educational, research and reference purposes. Additionally, articles published within Cureus should not be deemed a suitable substitute for the advice of a qualified health care professional. Do not disregard or avoid professional medical advice due to content published within Cureus.

The authors have declared that no competing interests exist.

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research questions about media

193 Great Social Media Research Topics For Successful Paper

social media research topics

Social media sites are those that facilitate the sharing of ideas, thoughts, and information through virtual networks or communities. Social media is internet-based and gives users effective electronic communication of content. On social media sites, you can send messages, images, documents, videos, or other forms of data. The various large social media networks include; Facebook, YouTube, TikTok, Instagram, Snapchat, and Twitter.

Characteristics of a Good Social Media Research Paper

To write a good social media research paper, follow this procedure:

  • Check The Instructions: Check the instructions on what is required. You also need to consult the professor to know what is expected. This will help you to choose the right topic that will lead to a proper research paper. You can check whether the essay needs to be persuasive, engaging, or argumentative.
  • Choose A Topic: Choose a topic that is not too complex. Additionally, it should be something that you are passionate about. Browse various sample papers online to know the best topic to use.
  • Research Well: Once you choose a topic and seek approval from your professor, you now need to do proper research. You can use scholarly articles, documentaries, films, and other data to find the relevant needed information.
  • Draft It Out: Write out the key points and know how the introduction body and conclusion will be. If doing a project, thesis, or dissertation, write a great abstract. The draft should contain all the relevant information. Remember to write titles that correspond to the main points.
  • Write The Final Paper: Once you are done, write the final paper and proofread to ensure that everything you’ve written is as it should be.

Social Media Research Topics

Social media is a great place to interact with friends, colleagues, family, bloggers, and even celebrities. They make the world seem a bit smaller with the amount of information you can get from it.

  • The factors that lead to the growth of social media sites.
  • Evaluate how social media fuels rebellion among teenagers.
  • How are social network websites used for political affairs?
  • The best ways to deal with children’s addiction in social sites.
  • How can social media sites be used during certain country disasters?
  • Evaluate how data protection is done on social media sites.
  • In your own opinion, do you think there should be an age restriction on the use of social networks?
  • Evaluate the various reasons that companies are opting to advertise more on Facebook.
  • The major factors that lead to the popularity of social media sites like Instagram.
  • Evaluate the growth of social media in the past 10 years – what has changed?
  • Is there a relationship between social media and mental problems?
  • Discuss how the major changes that have occurred in communication are due to social media sites.
  • Evaluate the evolution of Twitter from its inception to date.
  • The best tactics to build a strong social media presence.

Social Media Research Questions

Did you know that social media sites can play with the psychology of a teen? They will see society differently than they were used to.

  • Which are the best ways to monitor children’s access to social media platforms?
  • Among all the social media platforms, which is the best to use when starting a business?
  • Which are the positive and negative effects of using social media sites?
  • How do social networks make people commit suicide?
  • Which are the negative effects of children using social media sites?
  • How can addiction to social media occur? The best methods to use to curb it.
  • Which are the advantages and disadvantages of parents monitoring their children’s social media presence?
  • How do social media networks help whenever there is a disaster?
  • How effective is Twitter when providing some information globally?
  • Do you think that social media connects and disconnects people equally?
  • How do social media networks facilitate kidnapping and assaults?
  • How effective is the social media network when providing good PR?
  • How effective is data protection on the internet?
  • Is it safe to do a job on any of the social media platforms?

Research Papers On Social Media

Have you ever come across a social media political campaign? Well, yes, there are social media politics. A couple of politicians have gained popularity through social media exposure.

  • Evaluate the changes that have occurred in human values after social media prevalence.
  • Should there be a restriction on social media activities for both adults and children?
  • Does social media enhance or prevent stereotyping?
  • The best way to recognize valid advertisements and spam.
  • The best way social media can help to stop racism.
  • The effects of online games.
  • The negative effects of social media on crime cases.
  • The best way to manage social media pressure among celebrities globally.
  • How do social media sites boost personal branding?
  • The positive effects of social media on improving the corporate image.
  • How does influence marketing help in boosting businesses?
  • The influence of chatbots in boosting communication in companies.
  • The best strategies to use to create a strong online presence.
  • Evaluate the evolution of social media.

Interesting Social Media Research Topic

There is a close relationship between social media and relationships. This is because it plays a major role in how people relate. This is in families, couples, friends, and colleagues.

  • The power of online communities.
  • The impact of business branding in increasing sales.
  • The major roles of images in boosting online communication.
  • The best methods to use to monitor kids’ activities on social media.
  • Social empowerment on the use of social media sites.
  • The impact of social media in boosting spirituality in individuals.
  • The major impacts of social media on job creation.
  • The effects of cybercrime on different individuals.
  • How do social media relationships occur?
  • The safety of social media relationships in the modern age.
  • The importance of social media in new products marketing.
  • How does social media help in marketing?
  • The negative and positive impacts of social media in religious missions.
  • The role of social media in breaking news to the public.

Social Media Research Papers

Of late many people have been indulging in the social media business. This is because of its diversity. There is a lot of areas that still require exploration in the digital world.

  • Evaluate the impact of social media on modern times.
  • The effectiveness of government communication through social media.
  • How has social media influenced education?
  • The impact of social media in journalism.
  • The effectiveness of mobile technology in marketing.
  • The various regulations put in place for online activities.
  • The most effective email marketing strategies.
  • How is social media being used to boost food security?
  • How does social media affect the behaviors of children at school and home?
  • The global regulations on online activities.
  • The various online marketing modes used by various social media marketers.
  • The best way to use social media networks to boost your content visibility.
  • How can startups use social media to boost their customer service experience?
  • Do you think information overload influences our health?

More Social Media Research Paper Topics

Narcissism behaviors can also be seen easily on social media sites. These are some of the best social media research papers that you can start with. Therefore, use our research paper writing services to get a professional help with your papers. 

  • How social media aids in fighting stereotypes?
  • Do you think terrorists use social networks to recruit new members?
  • Which kind of information should be restricted on social media sites?
  • The best way social sites help to attract people’s attention to social problems.
  • How do you think social media aids to make us educated?
  • Why do you think people use more time using social media sites?
  • The negative effects of information overload.
  • Do you think social media is the best place to seek justice?
  • How does social media stimulate mental issues?
  • The effects of using women’s bodies for advertisements globally.
  • Do you think social media sites are 100% effective for communication?
  • The healthy ways of self-realization through social media.
  • The best way to earn from social media sites.
  • How can blogging help to boost the education system?

Research Topic On Social Media

These are some of the best media topics. You can also find some multimedia topics that you can use for your research paper. Digital media is interesting and you get a lot of information from it.

  • Evaluate business growth in the past and present due to social media networks.
  • How does social media help us to find inspiration?
  • The amount of time to use when using social media sites.
  • Why do you think people always crave likes on social media sites?
  • Why do you think people are often aggressive when using social media sites?
  • Why do you think cyberbullying is rampant on social media?
  • What do you think makes marketing great on social media?
  • Has social media influenced what is considered beautiful and what is not?
  • The best way to depoliticize is through social media.
  • The best ways to interact positively with people through social media.
  • Do you think it is effective to find a relationship partner through social media?
  • It is recommended for employers to always check the social media accounts of their employees?
  • Do you think it is wise to check a candidate’s social media presence before hiring?
  • The best way to boost your social media presence as a brand ambassador.

Informative Research Questions On Social Media

Are you looking for good and interesting research questions on social media? Look no further! You can start with these. Also, remember to do thorough research to meet the end goal.

  • Which are the lessons gotten from social media network usage?
  • The only time when children should be allowed to use social sites.
  • The best way to raise funds for sick people using social media.
  • The best ways social media can be used for acts of mercy.
  • How social media is a new culture.
  • Do you think social media makes us accept violence easily?
  • How do you think social media sites are used to plan crimes?
  • The relation between social media and violence.
  • The relation between social media and culture.
  • The most popular kinds of posts on social media sites.
  • The influence of Instagram on women.
  • The best way to find your perfect target audience.
  • How are social media sites used to unite human beings?

Best Social Media Paper Ideas

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  • Why do some accounts gain more followers than others?
  • How businesses can use social media in client service development?
  • The best methods to stop cyberbullying on social media sites.
  • Do you think it is recommended to trust bloggers’ views before making a purchase?
  • How have social sites become a platform for new business destinies?
  • The best methods to use to become a celebrity on media sites.
  • Should teachers keep their accounts closed to prevent students from knowing them?
  • The various professions emerged due to the developing of social media.
  • How to find your perfect social media audience.
  • Customer engagement on social media platforms.
  • The best way social media can be used is to make students more aware of their surroundings.
  • How can social media be used to track a lost person?
  • The use of mass media on the development of the education system.
  • Why do you think people love reading gossip on various social media sites?

Argumentative Research Topics About Social Media

These research topics about social media will make you think deeper and see the online world differently. Through research, you will also learn why the” future is digital.”

  • How do social media sites help in enriching students with presentation skills?
  • The best way social media can be used to educate students on real-life scenarios.
  • The best way to reduce theft on social media sites.
  • The best way to crowdsource different people to achieve something,
  • How do social media sites invade people’s privacy?
  • Which should be an age limit for using certain social media sites?
  • The best way to learn through social media.
  • The policies and regulations needed for social media usage.
  • The effectiveness of social media sites during elections
  • How has social media led to family breakups?
  • How easy is it to get information online?
  • Evaluate all the Twitter limitations.
  • How do people fake it on social media?
  • Evaluate how to make the online space safe.

Amazing Social Media Paper Topics

As a student, you need to strive to achieve diligently in your course units. Here are some amazing topics that you can use.

  • The amount of bandwidth used when using social media.
  • The negative effects of joining social media platforms when too young.
  • The network connectivity issues that occur on social sites.
  • The best legislations that can be put in place for social media
  • The best way to earn through online games.
  • The effectiveness of digital dating sites on boosting relationships.
  • Data protection policies on social media sites.
  • The best way start-ups can use to boost their companies online.
  • Do you think social media networks are increasing suicide cases?
  • The best way to gain followers on Twitter.
  • The various causes of addiction on social media.
  • The best way to reduce addiction to social media among the youth.
  • The best way to improve social sites for all ages.
  • The various ways Twitter has been used to save lives

Engaging Social Networks Topics

Social media emerged as a way to interact with family and friends. However, with time, businesses started to take advantage of the popular new communication method.

  • The diverse relation between social sites and religion.
  • Is it ethical to monitor your employee’s social networks?
  • The various modes being used to improve interaction online.
  • Is parent-child protection necessary while online to prevent bullying?
  • The dangers of posting pictures online.
  • Evaluate how social media is disconnecting people?
  • The censorship policies that are being put in place for mass media.
  • The mass media bias during elections.
  • How does cyberbullying occur online?
  • The business of mass media during elections in different regions of the world.
  • The various important mass media ethics.
  • Evaluate phone journalism
  • How are images important when giving a story on social media sites?
  • The interrelation between politics and media.
  • The history of mass communication

Unique Social Networking Topics

Social media sites have made it easier to get real-time information fast. Additionally, you get to learn about the latest trends and technologies.

  • The impact of fake news on modern society.
  • How does accreditation of journalists occur online?
  • Evaluate the currency of news.
  • The advantages and disadvantages of mass communication.
  • The relation between mental illnesses and social media
  • The relation between media, ethics, and public relation.
  • The relation between media, fashion, and aesthetics.
  • The positive and negative effects of media cliché.
  • How can media be used as an instrument of propaganda?
  • The relation between terrorism and media.
  • The common major media industries.
  • The movement rules and politics about media.
  • The relation between reality shows, privacy, and ethics
  • How does media get information overloading?
  • How are social media sites making us lonely?

Social Media Research Paper Thesis

Social media marketing has grown over time and is slowly gaining popularity. These are some of the best social media research papers that you can use for your thesis.

  • The best way to protect children online.
  • Evaluate the world-famous influencers on social media.
  • The effect of social media on our relationships.
  • Evaluate addiction in social media in different age groups.
  • How does social media use lead to anxiety?
  • The negative and positive effects of social media on the youth.
  • The importance of social media presence on recruitment.
  • The real value of social media
  • The effects of social media on human beings.

Trying To Finish Your Social Media Paper?

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  • Writing Strong Research Questions | Criteria & Examples

Writing Strong Research Questions | Criteria & Examples

Published on October 26, 2022 by Shona McCombes . Revised on November 21, 2023.

A research question pinpoints exactly what you want to find out in your work. A good research question is essential to guide your research paper , dissertation , or thesis .

All research questions should be:

  • Focused on a single problem or issue
  • Researchable using primary and/or secondary sources
  • Feasible to answer within the timeframe and practical constraints
  • Specific enough to answer thoroughly
  • Complex enough to develop the answer over the space of a paper or thesis
  • Relevant to your field of study and/or society more broadly

Writing Strong Research Questions

Table of contents

How to write a research question, what makes a strong research question, using sub-questions to strengthen your main research question, research questions quiz, other interesting articles, frequently asked questions about research questions.

You can follow these steps to develop a strong research question:

  • Choose your topic
  • Do some preliminary reading about the current state of the field
  • Narrow your focus to a specific niche
  • Identify the research problem that you will address

The way you frame your question depends on what your research aims to achieve. The table below shows some examples of how you might formulate questions for different purposes.

Research question formulations
Describing and exploring
Explaining and testing
Evaluating and acting is X

Using your research problem to develop your research question

Example research problem Example research question(s)
Teachers at the school do not have the skills to recognize or properly guide gifted children in the classroom. What practical techniques can teachers use to better identify and guide gifted children?
Young people increasingly engage in the “gig economy,” rather than traditional full-time employment. However, it is unclear why they choose to do so. What are the main factors influencing young people’s decisions to engage in the gig economy?

Note that while most research questions can be answered with various types of research , the way you frame your question should help determine your choices.

Receive feedback on language, structure, and formatting

Professional editors proofread and edit your paper by focusing on:

  • Academic style
  • Vague sentences
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See an example

research questions about media

Research questions anchor your whole project, so it’s important to spend some time refining them. The criteria below can help you evaluate the strength of your research question.

Focused and researchable

Criteria Explanation
Focused on a single topic Your central research question should work together with your research problem to keep your work focused. If you have multiple questions, they should all clearly tie back to your central aim.
Answerable using Your question must be answerable using and/or , or by reading scholarly sources on the to develop your argument. If such data is impossible to access, you likely need to rethink your question.
Not based on value judgements Avoid subjective words like , , and . These do not give clear criteria for answering the question.

Feasible and specific

Criteria Explanation
Answerable within practical constraints Make sure you have enough time and resources to do all research required to answer your question. If it seems you will not be able to gain access to the data you need, consider narrowing down your question to be more specific.
Uses specific, well-defined concepts All the terms you use in the research question should have clear meanings. Avoid vague language, jargon, and too-broad ideas.

Does not demand a conclusive solution, policy, or course of action Research is about informing, not instructing. Even if your project is focused on a practical problem, it should aim to improve understanding rather than demand a ready-made solution.

If ready-made solutions are necessary, consider conducting instead. Action research is a research method that aims to simultaneously investigate an issue as it is solved. In other words, as its name suggests, action research conducts research and takes action at the same time.

Complex and arguable

Criteria Explanation
Cannot be answered with or Closed-ended, / questions are too simple to work as good research questions—they don’t provide enough for robust investigation and discussion.

Cannot be answered with easily-found facts If you can answer the question through a single Google search, book, or article, it is probably not complex enough. A good research question requires original data, synthesis of multiple sources, and original interpretation and argumentation prior to providing an answer.

Relevant and original

Criteria Explanation
Addresses a relevant problem Your research question should be developed based on initial reading around your . It should focus on addressing a problem or gap in the existing knowledge in your field or discipline.
Contributes to a timely social or academic debate The question should aim to contribute to an existing and current debate in your field or in society at large. It should produce knowledge that future researchers or practitioners can later build on.
Has not already been answered You don’t have to ask something that nobody has ever thought of before, but your question should have some aspect of originality. For example, you can focus on a specific location, or explore a new angle.

Chances are that your main research question likely can’t be answered all at once. That’s why sub-questions are important: they allow you to answer your main question in a step-by-step manner.

Good sub-questions should be:

  • Less complex than the main question
  • Focused only on 1 type of research
  • Presented in a logical order

Here are a few examples of descriptive and framing questions:

  • Descriptive: According to current government arguments, how should a European bank tax be implemented?
  • Descriptive: Which countries have a bank tax/levy on financial transactions?
  • Framing: How should a bank tax/levy on financial transactions look at a European level?

Keep in mind that sub-questions are by no means mandatory. They should only be asked if you need the findings to answer your main question. If your main question is simple enough to stand on its own, it’s okay to skip the sub-question part. As a rule of thumb, the more complex your subject, the more sub-questions you’ll need.

Try to limit yourself to 4 or 5 sub-questions, maximum. If you feel you need more than this, it may be indication that your main research question is not sufficiently specific. In this case, it’s is better to revisit your problem statement and try to tighten your main question up.

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If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.

Methodology

  • Sampling methods
  • Simple random sampling
  • Stratified sampling
  • Cluster sampling
  • Likert scales
  • Reproducibility

 Statistics

  • Null hypothesis
  • Statistical power
  • Probability distribution
  • Effect size
  • Poisson distribution

Research bias

  • Optimism bias
  • Cognitive bias
  • Implicit bias
  • Hawthorne effect
  • Anchoring bias
  • Explicit bias

The way you present your research problem in your introduction varies depending on the nature of your research paper . A research paper that presents a sustained argument will usually encapsulate this argument in a thesis statement .

A research paper designed to present the results of empirical research tends to present a research question that it seeks to answer. It may also include a hypothesis —a prediction that will be confirmed or disproved by your research.

As you cannot possibly read every source related to your topic, it’s important to evaluate sources to assess their relevance. Use preliminary evaluation to determine whether a source is worth examining in more depth.

This involves:

  • Reading abstracts , prefaces, introductions , and conclusions
  • Looking at the table of contents to determine the scope of the work
  • Consulting the index for key terms or the names of important scholars

A research hypothesis is your proposed answer to your research question. The research hypothesis usually includes an explanation (“ x affects y because …”).

A statistical hypothesis, on the other hand, is a mathematical statement about a population parameter. Statistical hypotheses always come in pairs: the null and alternative hypotheses . In a well-designed study , the statistical hypotheses correspond logically to the research hypothesis.

Writing Strong Research Questions

Formulating a main research question can be a difficult task. Overall, your question should contribute to solving the problem that you have defined in your problem statement .

However, it should also fulfill criteria in three main areas:

  • Researchability
  • Feasibility and specificity
  • Relevance and originality

Cite this Scribbr article

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McCombes, S. (2023, November 21). Writing Strong Research Questions | Criteria & Examples. Scribbr. Retrieved August 12, 2024, from https://www.scribbr.com/research-process/research-questions/

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More than half of Americans (58%) say they are following news about candidates for the 2024 presidential election very or fairly closely.

Americans have mixed views about how the news media cover Biden’s, Trump’s ages

Similar shares of U.S. adults believe news organizations are giving too much attention (32%) or too little attention (29%) to Biden’s age.

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More Americans now prefer to get local news online, while fewer turn to TV or print. And most say local news outlets are important to their community.

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In 2022, both prime-time and daytime cable news audiences increased for Fox News but decreased for CNN, MSNBC and Newsmax.

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Answering Questions About Compensation

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Learn what research shows about framing discussions around money to get the most positive outcome possible.

CHICAGO – A written agreement is a prime opportunity to explain all the services you provide and the value you bring to the transaction. Keep in mind that selling the value of an intangible service, such as what you offer to buyers and sellers, may take extra thought, patience and explanation. “The buyer can’t line services up on a shelf and compare them the way we can when choosing among products, whether it’s cars or Lego sets,” says researcher Ann Mirabito, assistant professor of marketing at Baylor University.

First, make sure you’re armed with the right information at facts.realtor to accurately and fully explain the practice changes to your clients. Clearing any confusion they may have about the impact on the transaction is a good way to build trust and show value. You also need to explain and demonstrate your brand, which is the vehicle that drives your connection to consumers. Establish for your clients how you’re different from other agents in a way that matters to consumers, Mirabito suggests, and emphasize that difference in all your communication channels.

Chris Blocker, professor of marketing at Colorado State University, who studies value positioning for industries like real estate, says agents need to communicate their value in three main areas:

  • Outcomes, such as how an agent will help clients sell or acquire a home 
  • The process, such as how the agent will clarify the homebuying or homeselling journey
  • The overall experience, such as how the agent will manage the client’s emotions

“The challenge lies in clearly articulating these aspects and connecting them to the client’s specific needs and desires,” Blocker says. “By doing so, agents can effectively communicate the holistic value they provide.”

4 insights to frame the compensation talk

Compensation conversations can be challenging when clients perceive the cost as higher than the value they’re receiving. Many times when that happens, it’s because the client isn’t educated on what they’re getting for their money, Mirabito notes. Researchers stress the need to ditch sales scripts as a method for communicating value, especially because your communication will vary from client to client. Use the following research to frame your discussions.

1. Ask open-ended questions

“Open-ended questions are vital, as they delve deeper into clients’ motivations, uncovering their true needs and potential objections,” Blocker says. He found in the study “Are We on the Same Wavelength?” that eliciting stories from clients can help them better articulate their desires and concerns. So, when discussing compensation, you might ask, “Can you walk me through what an ideal homebuying or selling experience looks like for you?”

“This question can help identify key concerns and allow the agent to address them effectively, aligning their services with the client’s values and needs,” Blocker says. You also may consider saying something like, “Tell me about the last time you made a large purchase.” Ask about the experience, who else was involved and what made the process painful.

2. Find common ground

Social psychologist Robert Cialdini, who has long studied sales principles in negotiations, emphasizes “liking” as a key motivator in sales. People tend to like others who they connect with on a personal level and who cooperate in reaching a mutual goal. Cialdini’s research found that 90% of business professionals reached an agreement with their client after having a personal dialogue and finding common interests. That compares to only 50% of business professionals who bypassed the dialogue and got straight to the compensation conversation. So, don’t underestimate the importance of small talk before compensation discussions. Find similarities with your clients and offer up genuine compliments to create rapport before getting down to business.

3. Establish trust through action

When choosing a real estate agent, honesty and trustworthiness are among the top-ranked traits buyers and sellers look for, according to NAR’s 2023 Profile of Home Buyers and Sellers. Agents who are Realtors® can demonstrate these traits by talking about their adherence to a strict Code of Ethics, which requires that they act in their clients’ best interests. You might also consider sharing NAR’s pamphlet on 179 ways you’re worth every penny of your compensation. Consumers extend their trust when they view you as dependable, competent and customer-oriented, the report shows. On the other hand, a client’s perception of your trustworthiness can be jeopardized if he or she perceives an invasion of their privacy, such as being prodded to buy before they’re ready. Research shows that trust can be established by showing the following traits:

  • Listen carefully and ask related follow-up questions.
  • Show understanding of the client’s individualized needs.
  • Be highly responsive to any concerns a client expresses.
  • Show yourself as an excellent problem-solver.
  • Discuss how you’ll keep them updated on the transaction.
  • Emphasize your commitment to a successful outcome.
  • Offer competitive pricing.

“During compensation talks, agents should focus on listening actively, being transparent about costs and emphasizing their commitment to prioritizing the client’s best interests over simply closing a deal,” Blocker says.

4. Demonstrate expertise through success stories

Use relevant, recent data when talking about your compensation and share client success stories, Blocker suggests. Data and storytelling showcase successes from your work experience and relate them to the current client’s situation. For example, you can present case studies of similar buyers, outline the challenges they faced in the market, the solutions you provided and the positive outcomes you achieved, Blocker says.

Mirabito encourages agents to show their negotiation skills by recounting specific examples of how your savvy negotiations turned into a higher contract price for a seller. “While statistics demonstrating your prowess are powerful, anecdotes are more memorable,” she notes.

If your clients still have questions

Be prepared: “Prevailing market conditions might influence potential clients to put undue focus on an agent’s commission rate and not listen to their pitch,” notes Blocker in his study “Want to Convert More Leads? Dig Deeper Into What Customers Value.” “In response, successful agents will go out of their way to understand what creates value for consumers and help them to believe in their superior ability to facilitate that journey.”

Understand what’s really behind any probing your clients are doing about compensation. “Handling objections effectively involves understanding the objection, validating the client’s concerns and reframing the conversation to address underlying needs,” Blocker says. “This approach helps in addressing the real concern and provides a path to a mutually beneficial solution.”

Clarify your understanding of the client’s concern by repeating what they said back to them. This acknowledges that you heard their concern. Then, introduce a different perspective, such as reemphasizing the time and effort you will put in to help them achieve their goal, talking specifically about how you’ll help them achieve the desires they’ve previously communicated to you.

“Each buyer’s agent will need to think through the value of their service, such as time they’re saving the buyer by previewing properties, their ability to find rare properties and their ability to negotiate more favorable prices and terms for buying the house,” she says. When agents can communicate this value clearly, clients are likely to view the compensation as fair given everything they’re getting.

© 2024 National Association of Realtors® (NAR)

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Obsequious Robert Costa Gains Access to Biden with 'Questions' Like 'Tell Me the Story'

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Obsequious Costa began with a Biden Gracefully Retires question: " You're at your home, Rehoboth Beach, Delaware, late July with your family, and you make the historic decision. Tell me the story. " That was it! J.D. Vance submitted to fierce questioning from Margaret Brennan on Face The Nation, but Biden gets "Tell us your story, Grandpa."

Even worse, you could tell it was a bowl full of Biden Syrup when the inevitable Beau Biden question came: "When I saw you with your family in the Oval [after making the Quitting the Campaign speech], I wondered, 'Is he thinking of Beau,too?"  Why yes, said the president! Extra points for subservience. 

This question wasn't really a statement. It was another prompt. "You've had a lot of ambitions. Some senators told me, in March of 2021, you took them into the Oval Office and pointed up at FDR's portrait and said, 'We`re going big. We`re going in that direction.' "

CBS’s Robert @CostaReports effuses to Biden: “You’ve had a lot of ambition. Some senators told me in March of 2021 you took them into the Oval Office and pointed up at FDR’s portrait and said ‘we’re going big, we’re going in that direction.’” Earlier: https://t.co/4u8KUCb7jQ pic.twitter.com/pk45K42oIp — Brent Baker 🇺🇦 🇮🇱 (@BrentHBaker) August 11, 2024

Costa didn't "fact check" anything Biden said how "we" created jobs and "we" turned the economy around. 

Later, this panderer tried to pump up Biden's historical significance (smooch, smooch) by underlining they were in White House Treaty Room underneath a painting of President Ulysses Grant: The softball question was: "How do you want history to remember President Biden?'

“Watching over us: Ulysses S. Grant.” More sycophantism from Robert @CostaReports on @CBSSunday : “When you think about the presidency, we are in a special room in the residence. So much history in this room. How do you want history to remember President Biden?” pic.twitter.com/PXDurOH5Zl — Brent Baker 🇺🇦 🇮🇱 (@BrentHBaker) August 11, 2024

As he made these tweets, Brent Baker noted Costa only made one feint toward balance in this 12-minute pandering exercise. He offered a softball about Charlottesville, and then another about the peaceful transfer of power, and Biden talked about how he decided to run after Trump's "very fine people on both sides" remarks about Charlottesville, and how Trump promised a "bloodbath" if he lost this year.

Costa gently noted a rebuttal: "Trump has said his remarks on Charlottesville were not intended to praise white nationalists, and that he was warning of economic carnage when he said 'bloodbath.'"

Transcript below: 

CBS Sunday Morning August 11, 2024 9:07 am JANE PAULEY: Joseph R. Biden, 46th president of the United States. His has been a challenging, complicated term of office quite literally from day one. He`s reflecting on the stakes for this election and on his legacy with chief election and campaign correspondent, Robert Costa. ROBERT COSTA: We`re living through history. PRESIDENT JOE BIDEN: We really are. COSTA: Let`s begin with your decision. You`re at your home, Rehoboth Beach, Delaware, late July with your family and you make this historic decision. Tell me the story. BIDEN: Look, polls we had showed that it was a neck-and-neck race, would have been down to the wire. But what happened was, a number of my Democratic colleagues in the House and Senate just thought that I was going to hurt them in the races. And I was concerned if I stayed in the race, that would be the topic. You`d be interviewing me about "why did Nancy Pelosi say, why did so-and-so", and I thought it`d be a real distraction, number one. Number two, when I ran the first time, I thought of myself as being a transition President. I can`t even say how old I am, it`s hard for me to get it out of my mouth. But things got moving so quickly, it didn`t happen. And the combination was that I thought it`s a critical issue for me still, it`s not a joke, maintaining this democracy. But I thought it was important. Because, although it`s a great honor being president, I think I have an obligation to the country to do what the most important thing we could do, and that is, we must, we must, we must defeat Trump. COSTA: I saw those images of your family in the Oval Office sitting just over to your left as you address the nation. They came up to you after the speech. What did you say to them? BIDEN: It`s what they said to me. They said, my grandchildren call me Pop, my children call me Dad. And they said they were proud, and it mattered to me a lot. COSTA: When I saw you with your family in the Oval, I wondered, is he thinking of Beau, too? BIDEN: Look, I can honestly say that I think of him all the time. Whenever I have a decision that`s really hard to make, I literally ask myself, "what would Beau do?" He should be sitting here being interviewed, not me. He was really a fine man. You know, Beau was committed to my staying committed. We had a conversation toward the end when he was, everybody, we knew he wasn`t going to live. And he said, "Dad, I know, we know what`s going to happen." He said, "I`m going to be okay, Dad. I`m all right. I`m not afraid. But Dad, you got to make me a promise." I said, "What`s that, Beau?" He said, "I know when it happens, you`re going to want to quit. You`re not going to stay engaged," he really like to actually, "Look at me. Look at me, Dad. Give me your word as a Biden. When I go, you`ll stay engaged. Give me your word. Give me your word." And I did. And then, that`s why I had not planned on running after he died, and then Charlottesville happened. COSTA (voiceover): In 2017, white supremacist demonstrations in Charlottesville, Virginia turned deadly when, on August 12th, Heather Heyer, a civil rights activist, was murdered in what the Justice Department called a "hate-inspired act of domestic terrorism." Biden has long traced his decision to run in 2020 to that moment. It really is the beginning of your journey to the presidency. As you look at American democracy seven years later, how do you see it? BIDEN: When I spoke to the mom who lost her daughter as a consequence of those neo-Nazis and right groups, white supremacists coming out of fields in America with torches, carrying Nazi banners, singing the same, sick antisemitic bile that was sung in Germany in the `30s, and when her daughter was killed, the press went to then-President Trump and said, "What do you think?" He said, "There are very fine people on both sides." I knew then, I knew I had to do something. And that`s why I decided to run, because democracy was literally at stake. And, you know, and then he evidenced everything that we thought. You know, January 6th, attack on the Capitol. He talks about now, because he now talks about making sure they`re all, you know, let out of prison. He`s going to pardon them. Think of this. Every other time the Ku Klux Klan has been involved they wore hoods, so they`re not identified. Under his presidency, they came out of those woods with no hoods, knowing they had an ally. That`s how I read it. They knew they had an ally in the White House. And he stepped up for them. COSTA: Are you confident that there will be a peaceful transfer of power in January 2025? BIDEN: If Trump wins, no, I`m not confident at all. I mean, if Trump loses, I`m not confident at all. He means what he says. We don`t take him seriously. He means it. All the stuff about, "if we lose, it`ll be a bloodbath." Look what they`re trying to do now in the local election districts where people count the votes. They`re putting people in place in states that they`re going to count the votes, right? You can`t love your country only when you win. COSTA: Trump has said his remarks on Charlottesville were not intended to praise white nationalists, and that he was warning of economic carnage when he said "bloodbath." But Trump isn`t the only thing on Mr. Biden`s mind. You have about five months left in your presidency. You`re managing two wars, domestic policy, the economy. On foreign policy, Israel`s war with Hamas. Is a ceasefire possible (INAUDIBLE) -- BIDEN: Yes. It`s still possible. The plan I put together, endorsed by the G7, endorsed by the U.N. Security Council, et cetera, is still viable. And I`m working literally every single day and my whole team, to see to it that it doesn`t escalate into a regional war, but it easily can. COSTA: You`ve had a lot of ambitions. Some senators told me, in March of 2021, you took them into the Oval Office and pointed up at FDR`s portrait and said, "We`re going big. We`re going in that direction." BIDEN: I did. And we have, with the great help of so many people. Look, democracy works. And it was very important to prove that it worked, prove that it worked. I mean, look at what we`ve been able to do: We created 16 million jobs, I mean, real new jobs. We`ve gotten around a brink of having the private sector invest over a trillion dollars, a trillion dollars in the American economy. One of the things I fought for as a senator for a long time was to change the dynamic of how we grow the economy, not from the top down, but from the bottom up. The idea of trickle-down economics doesn`t work, in my view. COSTA: You`re proud of this record. Will we see you out on the campaign trail for Vice President Harris? BIDEN: Yes. Yes, you will. I talk to her frequently, and by the way, I`ve known her running mate is a great guy. As we say, if we grew up in the same neighborhood, we`d have been friends. He`s my kind of guy. He`s real, he`s smart. I`ve known him for several decades. I think it`s a hell of a team. COSTA: To those who have expressed skepticism about how much you`ll be on the trail, or about the rest of your term, raised questions about your health, what do you say to them? BIDEN: All I can say is, "Watch." That`s all. Look, I had a really, really bad day in that debate because I was sick. But I have no serious problem. I was talking to Gov. Shapiro, who`s a friend. We have got to win Pennsylvania, my original home state. He and I are putting together a campaign tour in Pennsylvania. I`m going to be campaigning in other states as well. And I`m going to do whatever Kamala thinks I can do to help most. COSTA: We had this conversation in the President`s private residence, here in the White House Treaty Room, where historic peace agreements have been signed. Watching over us, Ulysses S. Grant, the general-turned-president who labored to restore the Union after the Civil War. When you think about the presidency, we`re here in a special room in the residence, so much history in this room. How do you want history to remember President Biden? BIDEN: That he proved democracy can work. It got us out of a pandemic. It produced the single greatest economic recovery in American history. We`re the most powerful economy in the world. We have more to do. And it demonstrated that we can pull the nation together. Look, I`ve always believed, and I still do, the American people are good and decent, honorable people. When I announced my candidacy to run, way back for President, I said, "We`ve got to do three things: Restore the soul of America; build the economy from the middle out and the bottom up, not the top down; and bring the country together." No one thought we could get done, including some of my own people, what we got done. But one of the problems is, I knew all the things we did were going to take a little time to work their way through. So now, people are realizing, "Oh, that highway, oh, that", the biggest mistake we made, we didn`t put up signs saying, "Joe did it." Folks, the people of this nation have spoken -- COSTA: Four years ago, what "Joe" did was defeat Donald Trump. Now, with Trump attempting to return to the White House, the President is sounding the alarm in a way sitting presidents rarely, if ever, do. The stakes are that high to you? BIDEN: I give you my word, I think they're that high. Mark my words. If he wins this nomination, I mean, excuse me, this election, watch what happens. It's a danger. He's a genuine danger to American security. Look, we're at an inflection point in world history, we really are. The decisions we make in the last three, four years, and the next three or four years are going to determine what the next six decades look like. And democracy is the key. And that`s why I went down and made that speech in Johnson Center about the Supreme Court. Supreme Court is so out of whack, so out of whack. And so, I proposed that we limit the terms to 18 years. So anyway, there`s little regard by the MAGA Republicans for the political institutions. That's what holds this country together. That's what democracy`s about. That`s who we are as a nation. COSTA: Mr. President, thank you. BIDEN: Well, thank you. I appreciate it. It's an honor to be with you. COSTA: An honor to be in this room with you. Thank you.

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New climate and sustainability research efforts will focus on eight ‘Solution Areas’

The Stanford Doerr School of Sustainability will establish new research initiatives under topics including climate, water, energy, food, nature, and cities.

The Stanford Doerr School of Sustainability has selected eight interconnected Solution Areas to focus its research efforts over the next decade. This new research plan amplifies the school’s ability to translate Stanford research into large-scale solutions and inform key decision makers in policy and business.

Selected based on extensive faculty input and assessment of where Stanford can make the most meaningful impact, the eight areas are: climate; water; energy; food; risk, resilience, and adaptation; nature; cities; and platforms and tools for monitoring and decision making. 

“Solution Areas identify and leverage the critical junctions between the most pressing global sustainability challenges and the areas where Stanford has the talent and expertise to find solutions,” said Dean Arun Majumdar. “This collaborative all-campus approach expands and strengthens our commitment to using all the power we have – the knowledge, the education, the talent, the innovation, the resources, the influence – to build a thriving planet for future generations.” 

‘Integrative Projects’ and ‘Flagship Destinations’

In each Solution Area, the school plans to build two types of research initiatives. One type, called Integrative Projects, will be managed by the school’s institutes, including the Stanford Woods Institute for the Environment , the Precourt Institute for Energy , and a planned Sustainable Societies Institute. 

Integrative Projects will be organized around decade-long research themes and dedicated to creating solutions through interdisciplinary collaboration, engagement with partners beyond Stanford, identifying significant knowledge gaps, and understanding systems.

According to Chris Field , the Perry L. McCarty Director of the Stanford Woods Institute for the Environment and a professor in the Stanford Doerr School of Sustainability and the School of Humanities and Sciences , the new commitment to these areas “will provide both resources and coordination that expand Stanford faculty’s capacity to deliver sustainability solutions at scale.” 

A second type of research initiative, called Flagship Destinations, is managed by Stanford’s Sustainability Accelerator . Flagship Destinations are targets for the pace and scale of work to address challenges facing Earth, climate, and society. For example, the school’s first Flagship Destination, announced in 2023 , calls for enabling the removal of billions of tons of planet-warming gases annually from Earth’s atmosphere by the middle of this century. By working backward from sustainability targets in consultation with faculty and external experts, this initiative seeks to rapidly translate Stanford research into policy and technology solutions. Additional Flagship Destinations will be announced later this week.

Whereas Integrative Projects are designed to produce knowledge and evidence that can eventually lead to solutions, Flagship Destination projects are intended to help verify and demonstrate that well-studied solutions can succeed at large scale so they can be launched out of Stanford and implemented for the benefit of humanity and our planet. Scalable solutions nurtured and launched through these projects could take the form of policy frameworks, open-source platforms, nonprofit organizations, new for-profit companies, and ongoing collaborations all committed to addressing pressing sustainability challenges.

“By working together in these Solution Areas across disciplines and with collaborators beyond the university, we maximize our ability to have positive impacts on the timeframe and scale needed for the planet and humanity,” said Scott Fendorf , senior associate dean for integrative initiatives and the Terry Huffington Professor in the Stanford Doerr School of Sustainability. 

Workshops will be held with faculty and external experts to develop research strategies for each Solution Area on a rolling basis. Strategy workshops, opportunities to provide input on future Integrative Projects, and requests for proposals (open to all Stanford faculty) will be announced in the coming months.

Related message from leadership: Read a letter to faculty about the new Solution Areas from Dean Majumdar with Precourt Institute for Energy director William Chueh; Stanford Woods Institute for the Environment director Chris Field; Accelerator faculty director Yi Cui and executive director Charlotte Pera; and Integrative Initiatives associate dean Jenna Davis and senior associate dean Scott Fendorf.

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Josie garthwaite, explore more.

research questions about media

Stanford’s Sustainability Accelerator adds new targets

The Sustainability Accelerator in the Stanford Doerr School of Sustainability will support work in new areas including energy, climate adaptation, industry, and more.

  • School planning

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Solution Areas and research funding

A message from school leadership announcing solutions-oriented and scale-focused research funding opportunities to address pressing sustainability challenges.

research questions about media

Forecasting climate’s impact on a debilitating disease

In Brazil, climate and other human-made environmental changes threaten efforts to fight schistosomiasis, a widespread and debilitating parasitic disease. Stanford and Brazilian researchers have now developed models that can predict how disease risk will shift in response to environmental changes.

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Embracing Gen AI at Work

  • H. James Wilson
  • Paul R. Daugherty

research questions about media

The skills you need to succeed in the era of large language models

Today artificial intelligence can be harnessed by nearly anyone, using commands in everyday language instead of code. Soon it will transform more than 40% of all work activity, according to the authors’ research. In this new era of collaboration between humans and machines, the ability to leverage AI effectively will be critical to your professional success.

This article describes the three kinds of “fusion skills” you need to get the best results from gen AI. Intelligent interrogation involves instructing large language models to perform in ways that generate better outcomes—by, say, breaking processes down into steps or visualizing multiple potential paths to a solution. Judgment integration is about incorporating expert and ethical human discernment to make AI’s output more trustworthy, reliable, and accurate. It entails augmenting a model’s training sources with authoritative knowledge bases when necessary, keeping biases out of prompts, ensuring the privacy of any data used by the models, and scrutinizing suspect output. With reciprocal apprenticing, you tailor gen AI to your company’s specific business context by including rich organizational data and know-how into the commands you give it. As you become better at doing that, you yourself learn how to train the AI to tackle more-sophisticated challenges.

The AI revolution is already here. Learning these three skills will prepare you to thrive in it.

Generative artificial intelligence is expected to radically transform all kinds of jobs over the next few years. No longer the exclusive purview of technologists, AI can now be put to work by nearly anyone, using commands in everyday language instead of code. According to our research, most business functions and more than 40% of all U.S. work activity can be augmented, automated, or reinvented with gen AI. The changes are expected to have the largest impact on the legal, banking, insurance, and capital-market sectors—followed by retail, travel, health, and energy.

  • H. James Wilson is the global managing director of technology research and thought leadership at Accenture Research. He is the coauthor, with Paul R. Daugherty, of Human + Machine: Reimagining Work in the Age of AI, New and Expanded Edition (HBR Press, 2024). hjameswilson
  • Paul R. Daugherty is Accenture’s chief technology and innovation officer. He is the coauthor, with H. James Wilson, of Human + Machine: Reimagining Work in the Age of AI, New and Expanded Edition (HBR Press, 2024). pauldaugh

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Rape-Related Pregnancies in the 14 US States With Total Abortion Bans

  • 1 Planned Parenthood of Montana, Billings, Montana
  • 2 Resound Research for Reproductive Health, Austin, Texas
  • 3 Hunter College, City University of New York, New York
  • 4 Department of Medicine, Cambridge Health Alliance, Cambridge, Massachusetts
  • 5 Department of Medicine, University of California, San Francisco
  • Editor's Note Access to Safe Abortion for Survivors of Rape Deborah Grady, MD, MPH; Sharon K. Inouye, MD, MPH; Mitchell H. Katz, MD JAMA Internal Medicine
  • Medical News in Brief 65 000 Rape-Related Pregnancies Took Place in US States With Abortion Bans Emily Harris JAMA
  • Correction Error in Methods, Results, and Table 2 JAMA Internal Medicine

Many US women report experiencing sexual violence, and many seek abortion for rape-related pregnancies. 1 Following the US Supreme Court’s 2022 Dobbs v Jackson Women’s Health Organization ( Dobbs ) decision overturning Roe v Wade , 14 states have outlawed abortion at any gestational duration. 2 Although 5 of these states allow exceptions for rape-related pregnancies, stringent gestational duration limits apply, and survivors must report the rape to law enforcement, a requirement likely to disqualify most survivors of rape, of whom only 21% report their rape to police. 3

  • Editor's Note Access to Safe Abortion for Survivors of Rape JAMA Internal Medicine

Read More About

Dickman SL , White K , Himmelstein DU , Lupez E , Schrier E , Woolhandler S. Rape-Related Pregnancies in the 14 US States With Total Abortion Bans. JAMA Intern Med. 2024;184(3):330–332. doi:10.1001/jamainternmed.2024.0014

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