tips to prepare a presentation

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How to give a good presentation that captivates any audience

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What are the main difficulties when giving presentations?

How to create an effective presentation, after that, how do i give a memorable presentation, how to connect with the audience when presenting.

If you’ve ever heard someone give a powerful presentation, you probably remember how it made you feel. Much like a composer, a good speaker knows precisely when each note should strike to captivate their audience’s attention and leave them with a lasting impression.

No one becomes a great public speaker or presenter without practice. And almost everyone can recall a time one of their presentations went badly — that’s a painful part of the learning process.

Whether you’re working within a small creative team or a large organization, public speaking and presentation skills are vital to communicating your ideas. Knowing how to present your vision can help you pitch concepts to clients, present ideas to your team, and develop the confidence to participate in team meetings.

If you have an upcoming presentation on the horizon and feel nervous, that’s normal. Around 15-30% of the general population experience a fear of public speaking . And, unfortunately, social anxiety is on the rise, with a 12% increase in adults over the last 20 years . 

Learning how to give a good presentation can dismantle your fears and break down these barriers, ensuring you’re ready to confidently share your point of view. 

It’s the week before your presentation, and you’re already feeling nervous . Maybe there’ll be an important mentor in the room you need to impress, or you’re looking for an opportunity to show your boss your value. Regardless of your countless past presentations, you still feel nervous. 

Sharing your vision and ideas with any sized group is intimidating. You’re likely worrying about how you’ll perform as a presenter and whether the audience will be interested in what you offer. But nerves aren’t inherently negative — you can actually use this feeling to fuel your preparation.

It’s helpful to identify where your worries are coming from and address your fears. Here are some common concerns when preparing for an upcoming presentation:

Fear of public speaking: When you share your ideas in front of a group, you’re placing yourself in a vulnerable position to be critiqued on your knowledge and communication skills . Maybe you feel confident in your content, but when you think about standing in front of an audience, you feel anxious and your mind goes blank.

It’s also not uncommon to have physical symptoms when presenting . Some people experience nausea and dizziness as the brain releases adrenaline to cope with the potentially stressful situation . Remember to take deep breaths to recenter yourself and be patient, even if you make a mistake.

Losing the audience’s attention: As a presenter, your main focus is to keep your audience engaged. They should feel like they’re learning valuable information or following a story that will improve them in life or business.

Highlight the most exciting pieces of knowledge and ensure you emphasize those points in your presentation. If you feel passionate about your content, it’s more likely that your audience will experience this excitement for themselves and become invested in what you have to say.

Not knowing what content to place on presentation slides: Overloading presentation slides is a fast way to lose your audience’s attention. Your slides should contain only the main talking points and limited text to ensure your audience focuses on what you have to say rather than becoming distracted by the content on your slides.

Discomfort incorporating nonverbal communication: It’s natural to feel stiff and frozen when you’re nervous. But maintaining effective body language helps your audience stay focused on you as you speak and encourages you to relax.

If you struggle to incorporate body language into your presentations, try starting small by making hand gestures toward your slides. If you’re working with a large audience, use different parts of the stage to ensure everyone feels included. 

Each presenter has their own personal brand and style. Some may use humor to break the ice, while others might appeal to the audience’s emotional side through inspiring storytelling. 

Watching online presentations, such as TED talks, is an excellent way to expose yourself to various presentation styles and develop your own. While observing others, you can note how they carry themselves on stage and learn new ways to keep your audience engaged.

Once you’ve addressed what’s causing your fears, it’s time to prepare for a great presentation. Use your past experience as inspiration and aim to outshine your former self by learning from your mistakes and employing new techniques. Here are five presentation tips to help you create a strong presentation and wow your audience:

1. Keep it simple

Simple means something different to everyone.

Before creating your presentation, take note of your intended audience and their knowledge level of your subject. You’ll want your content to be easy for your intended audience to follow.

Say you’re giving a presentation on improving your company’s operational structure. Entry-level workers will likely need a more straightforward overview of the content than C-suite leaders, who have significantly more experience. 

Ask yourself what you want your audience to take away from your presentation and emphasize those important points. Doing this ensures they remember the most vital information rather than less important supporting ideas. Try organizing these concepts into bullet points so viewers can quickly identify critical takeaways.

2. Create a compelling structure

Put yourself in your audience member’s shoes and determine the most compelling way to organize your information. Your presentation should be articulate , cohesive, and logical, and you must be sure to include all necessary supporting evidence to strengthen your main points.

If you give away all of your answers too quickly, your audience could lose interest. And if there isn’t enough supporting information, they could hit a roadblock of confusion. Try developing a compelling story that leads your audience through your thought processes so they can experience the ups and downs alongside you. 

By structuring your presentation to lead up to a final conclusion, you’re more likely to keep listeners’ attention. Once you’ve reached that conclusion, you can offer a Q&A period to put any of their questions or concerns to rest. 

3. Use visual aids

Appealing to various learning styles is a great way to keep everyone on the same page and ensure they absorb your content. Visual aids are necessary for visual learners and make it easier for people to picture your ideas.

Aim to incorporate a mixture of photos, videos, and props to engage your audience and convey your key points. For instance, if you’re giving a presentation on anthropology subject matter, you could show your audience an artifact to help them understand how exciting a discovery must have been. 

If your presentation is long, including a video for your audience to watch is an excellent way to give yourself a break and create new jumping-off points for your speech.

4. Be aware of design techniques and trends

Thanks to cutting-edge technology and tools, you have numerous platforms at your disposal to create a good presentation. But keep in mind that although color, images, and graphics liven things up, they can cause distraction when misused.

  Here are a few standard pointers for incorporating visuals on your slides: 

• Don’t place blocks of small text on a single slide
• Use a minimalistic background instead of a busy one
• Ensure text stands out against the background color
• Only use high-resolution photos
• Maintain a consistent font style and size throughout the presentation
• Don’t overuse transitions and effects

5. Try the 10-20-30 rule

Guy Kawasaki, a prominent venture capitalist and one of the original marketing specialists for Apple, said that the best slideshow presentations are less than 10 slides , last at most 20 minutes, and use a font size of 30. Following this strategy can help you condense your information, eliminate unnecessary ideas, and maintain your audience’s focus more efficiently.

Once you’re confident in creating a memorable presentation, it’s time to learn how to give one. Here are some valuable tips for keeping your audience invested during your talk: 

Tip #1: Tell stories

Sharing an anecdote from your life can improve your credibility and increase your relatability. And when an audience relates to you, they’re more likely to feel connected to who you are as a person and encouraged to give you their full attention, as they would want others to do the same.

Gill Hicks utilized this strategy well when she shared her powerful story, “ I survived a terrorist attack. Here’s what I learned .” In her harrowing tale, Hicks highlights the importance of compassion, unconditional love, and helping those in need.

If you feel uncomfortable sharing personal stories, that’s okay. You can use examples from famous individuals or create a fictional account to demonstrate your ideas.

Tip #2: Make eye contact with the audience

Maintaining eye contact is less intimidating than it sounds. In fact, you don’t have to look your audience members directly in their eyes — you can focus on their foreheads or noses if that’s easier.

Try making eye contact with as many people as possible for 3–5 seconds each. This timing ensures you don’t look away too quickly, making the audience member feel unimportant, or linger too long, making them feel uncomfortable.

If you’re presenting to a large group, direct your focus to each part of the room to ensure no section of the audience feels ignored. 

Tip #3: Work on your stage presence

Although your tone and words are the most impactful part of your presentation, recall that body language keeps your audience engaged. Use these tips to master a professional stage presence:

• Speak with open arms and avoid crossing them
• Keep a reasonable pace and try not to stand still
• Use hand gestures to highlight important information

Tip #4: Start strong

Like watching a movie trailer, the first seconds of your talk are critical for capturing your audience’s attention. How you start your speech sets the tone for the rest of your presentation and tells your audience whether or not they should pay attention. Here are some ways to start your presentation to leave a lasting impression:

• Use a quote from a well-known and likable influential person 
• Ask a rhetorical question to create intrigue
• Start with an anecdote to add context to your talk 
• Spark your audience’s curiosity by involving them in an interactive problem-solving puzzle or riddle

Tip #5: Show your passion

Don’t be afraid of being too enthusiastic. Everyone appreciates a speaker who’s genuinely excited about their field of expertise. 

In “ Grit: The Power of Passion and Perseverance ,” Angela Lee Duckworth discusses the importance of passion in research and delivery. She delivers her presentation excitedly to show the audience how excitement piques interest. 

Tip #6: Plan your delivery

How you decide to deliver your speech will shape your presentation. Will you be preparing a PowerPoint presentation and using a teleprompter? Or are you working within the constraints of the digital world and presenting over Zoom?

The best presentations are conducted by speakers who know their stuff and memorize their content. However, if you find this challenging, try creating notes to use as a safety net in case you lose track.

If you’re presenting online, you can keep notes beside your computer for each slide, highlighting your key points. This ensures you include all the necessary information and follow a logical order.

Tip #7: Practice

Practice doesn’t make perfect — it makes progress. There’s no way of preparing for unforeseen circumstances, but thorough practice means you’ve done everything you can to succeed.

Rehearse your speech in front of a mirror or to a trusted friend or family member. Take any feedback and use it as an opportunity to fine-tune your speech. But remember: who you practice your presentation in front of may differ from your intended audience. Consider their opinions through the lens of them occupying this different position.

Tip #8: Read the room

Whether you’re a keynote speaker at an event or presenting to a small group of clients, knowing how to read the room is vital for keeping your audience happy. Stay flexible and be willing to move on from topics quickly if your listeners are uninterested or displeased with a particular part of your speech.

Tip #9: Breathe

Try taking deep breaths before your presentation to calm your nerves. If you feel rushed, you’re more likely to feel nervous and stumble on your words.

The most important thing to consider when presenting is your audience’s feelings. When you approach your next presentation calmly, you’ll put your audience at ease and encourage them to feel comfortable in your presence.

Tip #10: Provide a call-to-action

When you end your presentation, your audience should feel compelled to take a specific action, whether that’s changing their habits or contacting you for your services.

If you’re presenting to clients, create a handout with key points and contact information so they can get in touch. You should provide your LinkedIn information, email address, and phone number so they have a variety of ways to reach you. 

There’s no one-size-fits-all template for an effective presentation, as your unique audience and subject matter play a role in shaping your speech. As a general rule, though, you should aim to connect with your audience through passion and excitement. Use strong eye contact and body language. Capture their interest through storytelling and their trust through relatability.

Learning how to give a good presentation can feel overwhelming — but remember, practice makes progress. Rehearse your presentation for someone you trust, collect their feedback , and revise. Practicing your presentation skills is helpful for any job, and every challenge is a chance to grow.

Enhance your presentation skills

Discover coaching that transforms your public speaking and boosts your confidence in presenting.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

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Blog Beginner Guides How To Make a Good Presentation [A Complete Guide]

How To Make a Good Presentation [A Complete Guide]

Written by: Krystle Wong Jul 20, 2023

A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .  

Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.

In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!

These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters. 

No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.

Click to jump ahead:

What are the 10 qualities of a good presentation?

Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.

When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:

1. Clear structure

No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.

Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion: 

2. Engaging opening

Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

3. Relevant content

Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.

4. Effective visual aids

Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.

With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.

5. Clear and concise communication

Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message. 

6. Engaging delivery

Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!

7. Interaction and audience engagement

Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.

Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.

8. Effective storytelling

Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.

A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.

9. Well-timed pacing

Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.

10. Strong conclusion

Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.

In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations . 

Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software . 

Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.

1. Understand the audience and their needs

Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!

2. Conduct thorough research on the topic

Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.

3. Organize the content with a clear structure

No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.

Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.

Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong. 

4. Develop visually appealing and supportive visual aids

Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.

Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.

5. Practice, practice and practice

Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.

6. Seek feedback and make necessary adjustments

Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.

With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.

7. Prepare for potential technical or logistical issues

Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.

8. Fine-tune and polish your presentation

As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!

In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively . 

Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!

From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.

1. Confidence and positive body language

Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence. 

2. Eye contact with the audience

Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.

3. Effective use of hand gestures and movement

A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!

4. Utilize storytelling techniques

Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.

5. Incorporate multimedia elements

Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload. 

Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.

6. Utilize humor strategically

Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.

7. Practice active listening and respond to feedback

Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.

8. Apply the 10-20-30 rule

Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!

9. Implement the 5-5-5 rule

Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.

Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.

1. How to start a presentation?

To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.

2. How to end a presentation?

For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.

3. How to make a presentation interactive?

To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.

In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started. 

Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs. 

Here’s how to make a presentation in just 5 simple steps with the help of Venngage:

Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account. 

Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).

Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.

Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations. 

Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!

By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!

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How to make a great presentation

Stressed about an upcoming presentation? These talks are full of helpful tips on how to get up in front of an audience and make a lasting impression.

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14 Practical Tips to Improve Your Presentation Skills

• The Speaker Lab
• May 11, 2024

Table of Contents

Ever felt complete dread and fear at the thought of stepping up to deliver a presentation? If so, you’re not alone. The fear of public speaking is more common than you might think, but with the right presentation skills , it’s a hurdle that can be overcome.

In this article, we’ll help you master basic confidence-building techniques and conquer advanced communication strategies for engaging presentations. We’ll explore how body language and eye contact can make or break your connection with your audience; delve into preparation techniques like dealing with filler words and nervous habits; discuss tailoring content for different audiences; and much more.

Whether you’re prepping for job interviews or gearing up for big presentations, being prepared is key. With adequate practice and the proper attitude, you can crush your speech or presentation!

Mastering the Basics of Presentation Skills

Presentation skills are not just about speaking in front of a crowd. It’s also about effective communication, audience engagement, and clarity. Mastering these skills can be transformative for everyone, from students to corporate trainers.

Building Confidence in Presentations

Becoming confident when presenting is no small feat. But fear not. Even those who feel jittery at the mere thought of public speaking can become masters with practice and patience. Just remember: stage fright is common and overcoming it is part of the process towards becoming an effective presenter.

Taking deep breaths before you start helps calm nerves while visualizing success aids in building confidence. Also, know that nobody minds if you take a moment to gather your thoughts during your presentation—everybody minds more if they cannot understand what you’re saying because you’re rushing.

The Role of Practice in Enhancing Presentation Skills

In line with old wisdom, practice indeed makes perfect, especially when improving presentation skills. Consistent rehearsals allow us to fine-tune our delivery methods like maintaining eye contact or controlling body language effectively.

You’ll learn better control over filler words through repeated drills. Plus, the extra practice can help you troubleshoot any technical glitches beforehand, saving you the sudden panic during your actual presentations.

Remember that great presenters were once beginners too. Continuous effort will get you there sooner rather than later.

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Body Language and Eye Contact in Presentations

The effectiveness of your presentation can hinge on more than just the words you say. Just as important is your body language .

Impact of Posture on Presentations

Your posture speaks volumes before you utter a word. Standing tall exudes confidence while slouching could signal nervousness or lack of preparation.

If there’s one lesson to take away from our YouTube channel , it’s this: good presenters know their message but great ones feel it through every fiber (or muscle) of their being. The audience can sense that energy when they see open body language rather than crossed arms.

Maintaining Eye Contact During Your Presentation

Eyes are often called windows to the soul for a reason. They’re communication powerhouses. Making eye contact helps build trust with your audience members and keeps them engaged throughout your speech.

Avoid staring at note cards or visual aids too much as this might give an impression that you’re unprepared or uncertain about your chosen topic. Instead, aim to maintain eye contact between 50% of the time during presentations. This commonly accepted “50/70 rule” will help you exhibit adequate confidence to your audience.

If stage fright has gotten a hold on you, take deep breaths before you start speaking in order to stay calm. Make sure that fear doesn’t disrupt your ability to maintain eye-contact during presentations.

If body language and eye contact still feel like a lot to manage during your big presentation, remember our golden rule: nobody minds small mistakes. It’s how you handle questions or mishaps that truly makes a difference—so stay positive and enthusiastic.

Preparation Techniques for Successful Presentations

Presentation skills are like a craft that requires meticulous preparation and practice. Aspects like visual aids and time management contribute to the overall effectiveness of your delivery.

The first step towards delivering an impactful presentation is research and organization. The content should be well-researched, structured logically, and presented in simple language. This will make sure you deliver clear messages without any room for misinterpretation.

Dealing with Filler Words and Nervous Habits

Nervous habits such as excessive use of filler words can distract from your message. Luckily, there are plenty of strategies that can address these issues. For instance, try taking deep breaths before speaking or using note cards until fluency is achieved. In addition, practice regularly to work on eliminating these verbal stumbling blocks.

Avoiding Distractions During Presentations

In a digital age where distractions abound, maintaining focus during presentations has become an even more crucial part of the preparation process. This video by motivational speaker Brain Tracy provides insights on how one could achieve this level of focus required for effective presentations.

Maintaining Confidence Throughout Your Presentation

Confidence comes from thorough understanding of the chosen topic combined with regular practice sessions before the big day arrives. Make use of note cards or cue cards as needed but avoid reading from them verbatim.

Taking control over stage fright starts by arriving early at the venue so that you familiarize yourself with the surroundings, which generally calms nerves down considerably. So next time you feel nervous before a big presentation, remember—thorough preparation can make all the difference.

Engaging Your Audience During Presentations

Connecting with your audience during presentations is an art, and mastering it can take your presentation skills to the next level. Making the message conveyed reach an emotional level is essential, not just conveying facts.

Understanding Your Target Audience

The first step towards engaging your audience is understanding them. Tailor the content of your presentation to their needs and interests. Speak in their language—whether that be professional jargon or everyday slang—to establish rapport and ensure comprehension.

An effective presenter understands who they’re speaking to, what those individuals care about, and how best to communicate complex ideas understandably.

Making Complex Information Understandable

Dense data or complicated concepts can lose even the most interested listener if presented ineffectively. Breaking your key points down into manageable chunks helps maintain attention while promoting retention. Analogies are especially useful for this purpose as they make unfamiliar topics more relatable.

Audience Participation & Questions: A Two-Way Street

Incorporating opportunities for audience participation encourages engagement at another level. It allows listeners to become active participants rather than passive receivers of knowledge.

Consider techniques like live polls or interactive Q&A sessions where you invite questions from attendees mid-presentation instead of saving all queries until the end.

This gives you a chance not only engage but also address any misunderstandings right on spot.

• Treat each question asked as an opportunity—it’s evidence someone has been paying attention. Even challenging questions should be welcomed as they demonstrate an engaged, thoughtful audience.
• Encourage participation. It can be as simple as a show of hands or the use of interactive technologies for live polling during your presentation. This keeps your audience active and invested in the content.

Remember, your presentation isn’t just about putting on a show—it’s about meaningful interaction.

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Presentation Skills in Specific Contexts

Whether you’re nailing your next job interview, presenting an exciting marketing campaign, or delivering insightful educational content, the context matters. Let’s take a look.

The Art of Job Interviews

A successful job interview often hinges on effective communication and confidence. Here, the target audience is usually small but holds significant influence over your future prospects. Body language plays a crucial role; maintain eye contact to show sincerity and interest while open body language communicates approachability.

Bullet points summarizing key experiences are also helpful for quick recall under pressure. This allows you to present your chosen topic with clarity and positive enthusiasm without relying heavily on note or cue cards.

Pitching in Public Relations & Marketing

In public relations (PR) and marketing contexts, presentations need to capture attention quickly yet hold it long enough to deliver key messages effectively. Visual aids are valuable tools here—they help emphasize points while keeping the audience engaged.

Your aim should be highlighting presentation benefits that resonate with potential clients or partners, making them feel as though ignoring such opportunities would mean missing out big time.

Educational Presentations

An educational setting demands its own unique set of presentation skills where deep understanding trumps flashy visuals. You must make complex information understandable without oversimplifying essential details—the use of analogies can be beneficial here.

Keeping the audience’s attention is critical. Encourage questions and participation to foster a more interactive environment, enhancing learning outcomes for all audience members.

Tips for Becoming a Great Presenter

No single method is suitable for everyone when it comes to speaking in public. However, incorporating continuous improvement and practice into your routine can make you an exceptional presenter.

Tailor Your Presentation to Your Audience

Becoming an excellent speaker isn’t just about delivering information; it’s also about making a connection with the audience. So make sure that you’re taking setting, audience, and topic into consideration when crafting your presentation. What works for one audience may not work for another, so be sure to adapt your presentation styles according to the occasion in order to be truly effective.

The Power of Practice

The art of mastering public speaking skills requires practice —and lots of it . To become a great presenter, focus on improving communication skills through practice and feedback from peers or mentors. Try to seek feedback on every speech delivered and incorporate those pointers in your future presentations. Over time, this cycle of delivery-feedback-improvement significantly enhances your ability to connect with audiences and convey ideas effectively.

If you’re looking for examples of good speakers, our speech breakdowns on YouTube provide excellent examples of experienced presenters who masterfully utilize speaking techniques. Analyzing their strategies could give you great ideas for enhancing your own style.

Finding Your Style

A crucial part of captivating any audience lies in how you deliver the message rather than the message itself. Developing a unique presentation style lets you stand out as an engaging speaker who commands attention throughout their talk. Through — you guessed it — practice, you can develop a personal presentation style that resonates with listeners while showcasing your expertise on the chosen topic.

Your body language plays a pivotal role here: open gestures communicate confidence and enthusiasm towards your subject matter, two qualities essential for keeping audiences hooked. Similarly, using vocal variety adds dynamism to speeches by emphasizing points when needed or creating suspense during storytelling parts of your talk.

Cultivating Passion & Enthusiasm

Showcasing genuine passion for the subject helps keep listeners engaged throughout even lengthy presentations. Sharing stories related to the topic or expressing excitement about sharing knowledge tends to draw people in more than mere data recitation ever could.

Recognize that everybody is distinctive; don’t expect identical results from every speaker. The path to becoming a great presenter involves recognizing your strengths and working tirelessly on areas that need improvement.

FAQs on Presentation Skills

What are good presentation skills.

Good presentation skills include a clear message, confident delivery, engaging body language, audience understanding, and interaction. They also involve effective preparation and practice.

What are the 5 steps of presentation skills?

The five steps of presenting include: planning your content, preparing visual aids if needed, practicing the delivery aloud, performing it with confidence, and finally post-presentation reflection for improvements.

What are the 5 P’s of presentation skills?

The five P’s stand for Preparation (researching your topic), Practice (rehearsing your talk), Performance (delivering with confidence), Posture (standing tall), and Projection (using a strong voice).

What are your presentation skills?

Your personal set of abilities to deliver information effectively is what we call your presentation skill. It can encompass public speaking ability, clarity in speech or writing as well as visual communication talent.

Mastering presentation skills isn’t an overnight process, but practice and perseverance will put you well on your way to becoming an effective speaker.

You’ve learned that confidence plays a crucial role in effective presentations, so take deep breaths, make eye contact, and keep your body language open. As always, preparation is key. Tackle filler words head-on and get comfortable with visual aids for impactful storytelling.

Remember the importance of audience engagement — it’s all about understanding their needs and tailoring your content accordingly. This way, complex information turns into digestible insights.

Above all else: practice! After all, nothing beats experience when it comes to improving public speaking abilities.

• Last Updated: May 9, 2024

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14 effective presentation tips to impress your audience

Get your team on prezi – watch this on demand video.

Anete Ezera July 15, 2022

An effective presentation can communicate key ideas and opinions, save time, and contribute to your overall success as a business, but good presentation skills don’t come naturally to everyone. In this blog post, you’ll find 14 effective presentation tips you can implement in your next presentation to make it a success. 

Whether you’re preparing for an important presentation at work or school, or you’re looking for ways to generally improve your presentation skills, you’ll find these presentation tips useful. We’ve gathered a list to help you impress your audience from the get-go. You’ll find tips for creating and presenting your slides, talking in front of an audience, and other effective presentation techniques to help you stand out. 

Most common presentation mistakes

Before we list our top effective presentation tips, let’s explore the most common presentation mistakes. If you’ve made one or more mistakes in this list, you’re not alone. Most people have made at least one mistake. However, what’s important is to be aware of these errors and try avoiding them next time.

#1 A poor start

One of the most common mistakes people make is undermining the importance of the first few minutes or seconds of their presentation. 

Let’s say you’ve practiced your key talking points meticulously and gone over your slides a million times, but when you’re in the spotlight and need to say your first line, do you know exactly what to say to wow the audience? 

The start of your presentation is crucial. Not only because how you start sets the tone for the rest of your presentation, but also because people generally require around 8 seconds to decide whether they find the subject interesting enough to keep listening. Starting your presentation with a captivating intro is even more important than you think. To ensure you start off right, read our guide on how to start your presentation . 

#2 Lack of preparation

Yes, even though it’s clear that you should prepare before giving a presentation, it’s still a common mistake amongst presenters. Preparing content and talking points is an obvious start, but there are other steps that you might be overlooking.

Before you even join a meeting or walk into a room where you’re going to present, consider the technical requirements and get familiar with the equipment. If you’re presenting online, make sure to test-run your presentation and the visual aids you’re going to use. The last thing you want is a broken video link, poor audio, or a weak connection when you’re presenting. 

Also, consider the questions your audience might want to ask you about the topic. Think about how you’d answer those questions, or do even further research to really impress the audience with your answers. 

Explore other ways to prepare for a presentation to feel even more confident when presenting.

#3 Losing track of time

It’s great to feel passionate about your topic. However, you’ll have to consider your audience’s level of interest and knowledge. Some details might seem fascinating to you, and you’d like to talk about them for hours, but for your audience, too much information will drain their energy and lose their attention. 

Therefore, make sure to keep track of time. Also, consider your audience’s interests. A concise presentation is always better than a long one with a ton of information. Plus, you’ll have a higher chance of keeping your audience’s attention throughout the presentation. 

Effective presentation tips

Now that we’ve looked at some of the most common presentation mistakes – let’s dive into effective presentation tips that’ll help you excel in future presentations. 

#1 Tell a story

Stories connect, inspire, and empower people. Telling a story can entice action, help understand an idea, and make people feel connected to the storyteller. It’s also one of the most effective presentation tips. A study by organizational psychologist Peg Neuhauser found that a well-told story is easier to remember than facts, which makes it a highly effective learning technique. 

With that in mind, telling a story when you’re presenting can engage your audience and make it a more memorable experience. You can either share a personal story or a historical event, just make sure to have a clear connection between the story and the topic you’re presenting. 

#2 Work on your body language

Body language can make a huge difference in how your presentation is perceived. It’s one of the presentation tips you definitely shouldn’t overlook. 

Body language says a lot about a person’s confidence level, emotions, state of mind, and even credibility. For the audience, it’s a way to understand what the person is saying and how interested they are in the topic. 

Therefore, work on your body language to better convey the message you’re trying to communicate. Practice in front of a mirror before your presentation and be conscious of your hand gestures and facial expressions. 

#3 Understand your audience

Before crafting your presentation, you must know who you’re speaking to. Understanding the interests, demographics, professional background, and other valuable information of your audience is crucial in making your speech successful. 

If you’re speaking at an event, contact the organizers to get more information about other speakers and the audience. If you’re presenting at work, you may already know your audience fairly well. Use this information to your advantage and create content you know they’ll resonate with.

#4 Use high-quality visuals

What’s one of the most effective presentation techniques? Use of visuals. They play a crucial role in your presentation. However, only high-quality visuals will make a good impression and effectively communicate your message. Use high-quality visuals like images, videos, graphs, maps, and others to really land your point. 

Using visuals is a great way to convey your ideas as they’re easier to process than text. If you’re not sure where to find great visuals, check out our blog post on presentation visuals for five free resources.

P.S. the Prezi library holds a variety of images, videos, GIFs, stickers, and other visuals, including different charts and maps to spice up your presentation. It’s all available in your dashboard .

#5 Use data visualizations

Do you want to showcase statistics or other datasets in your presentation? Use data visualizations to make your data stand out and impress your audience. 

There’s nothing more boring than a bunch of data presented in a flat way. If you want to tell a story with your data, use interactive infographics or slides enriched with eye-catching visuals. Showcasing data will make your ideas appear more trustworthy and credible. 

Prezi Design offers a range of templates to choose from. You can start creating data visualizations from scratch or choose a template and edit the data there. 

#6 Make it engaging with interactive elements

It’s not easy to deliver an engaging presentation. People can easily get distracted or try to multitask, especially in the virtual environment. Sometimes, it’s difficult to focus on the speaker and the written text. Other times, the content just isn’t impressive enough to hold the audience’s attention. But it doesn’t have to be this way.

You can make your presentation more engaging for everyone by including interactive content like graphs and charts. With interactive data visualizations, you’ll make the data discovery process more engaging and exciting for your audience. 

Your audience will be able to hover over data points and click on certain icons or datasets to discover information on their own. Interactive visualizations will make the presentation more memorable and impressive. 

As you can see in the example below, you can discover different data by engaging with the infographic. 

#7 Stay consistent with fonts and color styles

You want your presentation to look visually appealing and highlight essential information. To make that happen, stay consistent with font styles and color schemes throughout your presentation. 

Use one or two fonts max to make the text easy to read and understand. Also, use a carefully selected color scheme that’s not too distracting. If you’re using Prezi Design, you can easily copy and paste styles by right-clicking on your data visualizations and selecting “copy styles.” This makes it easier to stay consistent and saves time when picking matching colors. 

#8 Structure your presentation properly

Before creating your presentation, think about its structure. What’s the main idea you want to convey? Use that as your starting point, and only include information that adds value to the narrative. 

Plan out the first topics carefully to properly introduce your argument. Add the essential information in the middle part of your presentation. Lastly, close your presentation with a summary of the main points and leave your audience with an afterthought. Also, plan when you’re taking questions and for how long. 

For more insight, watch this tutorial on how to structure your presentation:

#9 Practice your public speaking skills

Public speaking may not be your forte, but you can get better with practice. Don’t decline a great opportunity to share your ideas with a larger audience just because you feel nervous speaking in front of a group of people. 

One of the best ways to improve your public speaking skills is to practice in front of your family or friends – people you feel comfortable with. Also, focus on the topic you’re presenting and get excited about the idea you want to convey. This way you’ll appear more confident and feel less nervous about public speaking. 

Explore other public speaking tips from Jessica Chen, the founder, and CEO of Soulcast Media: 

#10 Show your slides next to you on-screen

If you’re presenting on Zoom or in a virtual meeting , think twice before you share your screen. The days of hiding behind slides are over. People want to see and connect with other people, not sit through another run-of-the-mill screen share. To do that, use Prezi Video to showcase all your content right next to you in your video feed. 

As a result, your presentation will look more engaging than a traditional virtual presentation . Also, your audience will have the chance to read your body language and follow along with what you’re saying even better. 

If you already have your slides prepared, don’t worry – you can easily integrate them into Prezi. 

See Prezi Video in action and check out our video templates to get started.

#11 Calm down before presenting

Being in front of an audience can feel nerve-racking. However, there are ways to calm down before presenting that will make you feel more centered and confident. The last thing you want is all your hard work to go to waste just because of stress. 

Try breathing exercises or a five-minute guided meditation before presenting. The trick is to remove all distractions and focus on the present moment so you’re not overthinking right before starting your presentation. Also, be fully prepared and know exactly what to say and when which will help you feel more collected. If you want to discover other ways to feel and look more confident, read how not to be nervous before a presentation . 

#12 Use transitions and animations 

Add movement to your slides with transitions and animations. You’ll make your presentation more visually appealing and engaging. However, be careful not to overwhelm your audience with your choice of transitions and animations. 

Choose a transition that matches your presentation visually and use it throughout your presentation. Consider what animations will be relevant to your audience and select a few to add to your slides. Don’t overdo it. Keep the focus on the message you’re trying to convey, and use animations to only support that message. 

#13 Be enthusiastic 

When you’re in a room with a positive and enthusiastic person, you can’t help but feel uplifted as well. High-energy people have this effect on others. Most importantly, a lot of people tend to mimic people’s behavior and mirror their energy when they feel a connection or relate to them. That’s called the chameleon effect . 

When you’re presenting, you want your audience to feel curious about what you’re presenting. You may also want to leave your audience feeling uplifted, interested to know more, or inspired. To have that effect on others, try to convey those emotions when presenting. Practice your speech, slow down your narration at times, or take a pause after you’ve delivered a statement, and use different presentation techniques to present your project and really drive your points home. 

#14 End your presentation in a memorable way

The first few minutes of your presentation are crucial for captivating your audience’s attention. However, don’t underestimate the importance of ending your presentation as powerfully as you started it. 

The way you end your presentation will play a crucial part in how your audience will remember it. You want to make a memorable impression by closing your presentation with a summarizing statement, a rhetorical question, a call to action, or another impactful way. Discover 10 ways you can end your presentation in our guide.  

There are a lot of factors to consider when creating and delivering a presentation. You want your slides to look professional and visually appealing while conveying your main points. You also want to look and sound confident even if you’re nervous about public speaking. Whatever your concerns may be, remember that preparation is essential. Practice and dedication are the keys to giving a successful presentation . Make sure to follow these effective presentation tips to excel in your future presentations. If you’re interested in creating a captivating presentation with Prezi, contact us to learn more or try it for free . 

Elevating presentations with Prezi AI

Embrace the innovation of Prezi to bring your presentations to life. With its unique platform, Prezi AI offers more than just visually appealing templates; it provides an immersive narrative experience, engaging your audience with a story-driven approach. By integrating Prezi AI , our platform’s capabilities are further enhanced, offering intelligent design suggestions and optimizing content layouts to ensure your presentations are not only beautiful but impactful. This integration is a perfect example of effective presentation techniques in action, using technology to create a more engaging presentation.

Interactive elements: transforming passive listening into active engagement

Prezi revolutionizes the way information is presented by incorporating interactive elements that invite audience participation. With Prezi AI, these features become even more accessible, suggesting ways to make your presentation more engaging through clickable areas, zoomable images, and dynamic visualizations. This level of interaction encourages exploration, making your message more memorable and transforming a standard presentation into an effective presentation.

Adding a personal touch in digital presentation with video

Prezi Video stands out by seamlessly integrating your content alongside your video feed, bridging the gap between traditional presentations and personal engagement. This feature is crucial for those looking to follow presentation tips that emphasize the importance of connecting with your audience on a more personal level. Prezi AI enhances this experience, ensuring your content is displayed in the most effective way possible, making your virtual presentations feel as though you’re directly conversing with your audience.

Mastering presentation artistry with Prezi

The journey to becoming a skilled presenter involves continuously refining your approach and embracing tools that elevate your ability to communicate effectively. Prezi, enriched with Prezi AI, is one such tool that transforms ordinary presentations into captivating experiences. By leveraging these advanced features, you can deliver presentations that are successful, memorable, and truly unforgettable, embodying the essence of tips for presentation mastery.

Whether you’re an experienced speaker or preparing for your first presentation, Prezi equips you with the tools to succeed. Engage your audience, tell compelling stories, and deliver your message with confidence and creativity. Following effective presentation tips and exploring how Prezi AI can transform your next presentation is a step towards mastering the art of impactful communication. Delve into the features and begin your journey to presentation mastery today.

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Presentation Skills:

• A - Z List of Presentation Skills
• General Presentation Skills
• What is a Presentation?
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• Working with Visual Aids
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• Coping with Presentation Nerves
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How can you make a good presentation even more effective?

This page draws on published advice from expert presenters around the world, which will help to take your presentations from merely ‘good’ to ‘great’.

By bringing together advice from a wide range of people, the aim is to cover a whole range of areas.

Whether you are an experienced presenter, or just starting out, there should be ideas here to help you to improve.

1. Show your Passion and Connect with your Audience

It’s hard to be relaxed and be yourself when you’re nervous.

But time and again, the great presenters say that the most important thing is to connect with your audience, and the best way to do that is to let your passion for the subject shine through.

Be honest with the audience about what is important to you and why it matters.

Be enthusiastic and honest, and the audience will respond.

2. Focus on your Audience’s Needs

Your presentation needs to be built around what your audience is going to get out of the presentation.

As you prepare the presentation, you always need to bear in mind what the audience needs and wants to know, not what you can tell them.

While you’re giving the presentation, you also need to remain focused on your audience’s response, and react to that.

You need to make it easy for your audience to understand and respond.

3. Keep it Simple: Concentrate on your Core Message

When planning your presentation, you should always keep in mind the question:

What is the key message (or three key points) for my audience to take away?

You should be able to communicate that key message very briefly.

Some experts recommend a 30-second ‘elevator summary’, others that you can write it on the back of a business card, or say it in no more than 15 words.

Whichever rule you choose, the important thing is to keep your core message focused and brief.

And if what you are planning to say doesn’t contribute to that core message, don’t say it.

4. Smile and Make Eye Contact with your Audience

This sounds very easy, but a surprisingly large number of presenters fail to do it.

If you smile and make eye contact, you are building rapport , which helps the audience to connect with you and your subject. It also helps you to feel less nervous, because you are talking to individuals, not to a great mass of unknown people.

To help you with this, make sure that you don’t turn down all the lights so that only the slide screen is visible. Your audience needs to see you as well as your slides.

5. Start Strongly

The beginning of your presentation is crucial. You need to grab your audience’s attention and hold it.

They will give you a few minutes’ grace in which to entertain them, before they start to switch off if you’re dull. So don’t waste that on explaining who you are. Start by entertaining them.

Try a story (see tip 7 below), or an attention-grabbing (but useful) image on a slide.

6. Remember the 10-20-30 Rule for Slideshows

This is a tip from Guy Kawasaki of Apple. He suggests that slideshows should:

• Contain no more than 10 slides;
• Last no more than 20 minutes; and
• Use a font size of no less than 30 point.

This last is particularly important as it stops you trying to put too much information on any one slide. This whole approach avoids the dreaded ‘Death by PowerPoint’.

As a general rule, slides should be the sideshow to you, the presenter. A good set of slides should be no use without the presenter, and they should definitely contain less, rather than more, information, expressed simply.

If you need to provide more information, create a bespoke handout and give it out after your presentation.

7. Tell Stories

Human beings are programmed to respond to stories.

Stories help us to pay attention, and also to remember things. If you can use stories in your presentation, your audience is more likely to engage and to remember your points afterwards. It is a good idea to start with a story, but there is a wider point too: you need your presentation to act like a story.

Think about what story you are trying to tell your audience, and create your presentation to tell it.

Finding The Story Behind Your Presentation

To effectively tell a story, focus on using at least one of the two most basic storytelling mechanics in your presentation:

Focusing On Characters – People have stories; things, data, and objects do not. So ask yourself “who” is directly involved in your topic that you can use as the focal point of your story.

For example, instead of talking about cars (your company’s products), you could focus on specific characters like:

• The drivers the car is intended for – people looking for speed and adventure
• The engineers who went out of their way to design the most cost-effective car imaginable

A Changing Dynamic – A story needs something to change along the way. So ask yourself “What is not as it should be?” and answer with what you are going to do about it (or what you did about it).

For example…

• Did hazardous road conditions inspire you to build a rugged, all-terrain jeep that any family could afford?
• Did a complicated and confusing food labelling system lead you to establish a colour-coded nutritional index so that anybody could easily understand it?

To see 15 more actionable storytelling tips, see Nuts & Bolts Speed Training’s post on Storytelling Tips .

8. Use your Voice Effectively

The spoken word is actually a pretty inefficient means of communication, because it uses only one of your audience’s five senses. That’s why presenters tend to use visual aids, too. But you can help to make the spoken word better by using your voice effectively.

Varying the speed at which you talk, and emphasising changes in pitch and tone all help to make your voice more interesting and hold your audience’s attention.

For more about this, see our page on Effective Speaking .

9. Use your Body Too

It has been estimated that more than three quarters of communication is non-verbal.

That means that as well as your tone of voice, your body language is crucial to getting your message across. Make sure that you are giving the right messages: body language to avoid includes crossed arms, hands held behind your back or in your pockets, and pacing the stage.

Make your gestures open and confident, and move naturally around the stage, and among the audience too, if possible.

10. Relax, Breathe and Enjoy

If you find presenting difficult, it can be hard to be calm and relaxed about doing it.

One option is to start by concentrating on your breathing. Slow it down, and make sure that you’re breathing fully. Make sure that you continue to pause for breath occasionally during your presentation too.

For more ideas, see our page on Coping with Presentation Nerves .

If you can bring yourself to relax, you will almost certainly present better. If you can actually start to enjoy yourself, your audience will respond to that, and engage better. Your presentations will improve exponentially, and so will your confidence. It’s well worth a try.

Improve your Presentation Skills

Follow our guide to boost your presentation skills learning about preparation, delivery, questions and all other aspects of giving effective presentations.

Start with: What is a Presentation?

Continue to: How to Give a Speech Self Presentation

See also: Five Ways You Can Do Visual Marketing on a Budget Can Presentation Science Improve Your Presentation? Typography – It’s All About the Message in Your Slides

17 PowerPoint Presentation Tips From Pro Presenters [+ Templates]

Published: April 26, 2024

PowerPoint presentations can be professional, attractive, and really help your audience remember your message.

If you don’t have much experience, that’s okay — I’m going to arm you with PowerPoint design tips from pro presenters, the steps you need to build an engaging deck, and templates to help you nail great slide design.

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Buckle up for a variety of step-by-step explanations as well as tips and tricks to help you start mastering this program. There are additional resources woven in, and you’ll find expert perspectives from other HubSpotters along the way.

Table of Contents

How to Make a PowerPoint Presentation

Powerpoint presentation tips.

Microsoft PowerPoint is like a test of basic professional skills, and each PowerPoint is basically a presentation made of multiple slides.

Successful PowerPoints depend on three main factors: your command of PowerPoint's design tools, your attention to presentation processes, and being consistent with your style.

Keep those in mind as we jump into PowerPoint's capabilities.

Getting Started

1. open powerpoint and click ‘new.’.

A page with templates will usually open automatically, but if not, go to the top left pane of your screen and click New . If you’ve already created a presentation, select Open and then double-click the icon to open the existing file.

10 Free PowerPoint Templates

Download ten free PowerPoint templates for a better presentation.

• Creative templates.
• Data-driven templates.
• Professional templates.

You're all set!

Click this link to access this resource at any time.

Creating PowerPoint Slides

3. insert a slide..

Insert a new slide by clicking on the Home tab and then the New Slide button. Consider what content you want to put on the slide, including heading, text, and imagery.

2. Create custom slide sizes.

Default slide sizes work for most presentations, but you may need to adjust it for larger presentations and/or weirdly-sized displays. Here's how:

• In the top-left corner, choose File .
• Select Page Setup .
• Type the height and width of the background you'd like, and click OK .
• A dialogue box will appear. Click Scale if you want to also resize your content, or Don’t Scale if not. We recommend clicking Don’t Scale , then manually adjusting minor layout issues.

Pro Tip : You can avoid a headache if you resize your slides before you add any objects to them. Otherwise, the dimensions of your objects will become skewed.

• Finally, PowerPoint Live is a new tool that enables you to do more seamless presentations during video calls and may be a better overall match for doing presentations remotely. Check out this video:

11. Try Using GIFs.

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15. Embed multimedia.

PowerPoint allows you to either link to video/audio files externally or to embed the media directly in your presentation. For PCs, two great reasons for embedding are:

• Embedding allows you to play media directly in your presentation. It will look much more professional than switching between windows.
• Embedding also means that the file stays within the PowerPoint presentation, so it should play normally without extra work (except on a Mac).

If you use PowerPoint for Mac it gets a bit complicated, but it can be done:

• Always bring the video and/or audio file with you in the same folder as the PowerPoint presentation.
• Only insert video or audio files once the presentation and the containing folder have been saved on a portable drive in their permanent folder.
• If the presentation will be played on a Windows computer, then Mac users need to make sure their multimedia files are in WMV format.
• Consider using the same operating system for designing and presenting, no matter what.

16. Bring your own hardware.

Between operating systems, PowerPoint is still a bit jumpy. Even between differing PPT versions, things can change. The easiest fix? Just bring along your own laptop when you're presenting.

The next easiest fix is to upload your PowerPoint presentation into Google Slides as a backup option — just make sure there is a good internet connection and a browser available where you plan to present.

Google Slides is a cloud-based presentation software that will show up the same way on all operating systems.

To import your PowerPoint presentation into Google Slides:

• Navigate to slides.google.com . Make sure you’re signed in to a Google account (preferably your own).
• Under Start a new presentation , click the empty box with a plus sign. This will open up a blank presentation.
• Go to File , then Import slides .
• A dialog box will come up. Tap Upload.
• Click Select a file from your device .
• Select your presentation and click Open .
• Select the slides you’d like to import. If you want to import all of them, click All in the upper right-hand corner of the dialog box.
• Click Import slides.

When I tested this out, Google Slides imported everything perfectly, including a shape whose points I had manipulated. This is a good backup option to have if you’ll be presenting across different operating systems.

17. Use Presenter View.

In most presentation situations, there will be both a presenter’s screen and the main projected display for your presentation.

PowerPoint has a great tool called Presenter View, which can be found in the Slide Show tab of PowerPoint. Included in the Presenter View is an area for notes, a timer/clock, and a presentation display.

For many presenters, this tool can help unify their spoken presentation and their visual aid. You never want to make the PowerPoint seem like a stack of notes that you’re reading off of.

Use the Presenter View option to help create a more natural presentation.

Pro Tip: At the start of the presentation, you should also hit CTRL + H to make the cursor disappear. Hitting the “A” key will bring it back if you need it.

Your Next Great PowerPoint Presentation Starts Here

Now that you have these style, design, and presentation tips under your belt, you should feel confident to create your PowerPoint presentation.

But if you can explore other resources to make sure your content hits the mark. After all, you need a strong presentation to land your point and make an impression.

With several templates to choose from — both in PowerPoint and available for free download — you can swiftly be on your way to creating presentations that wow your audiences.

Editor's note: This post was originally published in September 2013 and has been updated for comprehensiveness.

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How-To Geek

8 tips to make the best powerpoint presentations.

Want to make your PowerPoint presentations really shine? Here's how to impress and engage your audience.

Quick Links

Table of contents, start with a goal, less is more, consider your typeface, make bullet points count, limit the use of transitions, skip text where possible, think in color, take a look from the top down, bonus: start with templates.

Slideshows are an intuitive way to share complex ideas with an audience, although they're dull and frustrating when poorly executed. Here are some tips to make your Microsoft PowerPoint presentations sing while avoiding common pitfalls.

It all starts with identifying what we're trying to achieve with the presentation. Is it informative, a showcase of data in an easy-to-understand medium? Or is it more of a pitch, something meant to persuade and convince an audience and lead them to a particular outcome?

It's here where the majority of these presentations go wrong with the inability to identify the talking points that best support our goal. Always start with a goal in mind: to entertain, to inform, or to share data in a way that's easy to understand. Use facts, figures, and images to support your conclusion while keeping structure in mind (Where are we now and where are we going?).

I've found that it's helpful to start with the ending. Once I know how to end a presentation, I know how best to get to that point. I start by identifying the takeaway---that one nugget that I want to implant before thanking everyone for their time---and I work in reverse to figure out how best to get there.

Your mileage, of course, may vary. But it's always going to be a good idea to put in the time in the beginning stages so that you aren't reworking large portions of the presentation later. And that starts with a defined goal.

A slideshow isn't supposed to include everything. It's an introduction to a topic, one that we can elaborate on with speech. Anything unnecessary is a distraction. It makes the presentation less visually appealing and less interesting, and it makes you look bad as a presenter.

This goes for text as well as images. There's nothing worse, in fact, than a series of slides where the presenter just reads them as they appear. Your audience is capable of reading, and chances are they'll be done with the slide, and browsing Reddit, long before you finish. Avoid putting the literal text on the screen, and your audience will thank you.

Related: How to Burn Your PowerPoint to DVD

Right off the bat, we're just going to come out and say that Papyrus and Comic Sans should be banned from all PowerPoint presentations, permanently. Beyond that, it's worth considering the typeface you're using and what it's saying about you, the presenter, and the presentation itself.

Consider choosing readability over aesthetics, and avoid fancy fonts that could prove to be more of a distraction than anything else. A good presentation needs two fonts: a serif and sans-serif. Use one for the headlines and one for body text, lists, and the like. Keep it simple. Veranda, Helvetica, Arial, and even Times New Roman are safe choices. Stick with the classics and it's hard to botch this one too badly.

There reaches a point where bullet points become less of a visual aid and more of a visual examination.

Bullet points should support the speaker, not overwhelm his audience. The best slides have little or no text at all, in fact. As a presenter, it's our job to talk through complex issues, but that doesn't mean that we need to highlight every talking point.

Instead, think about how you can break up large lists into three or four bullet points. Carefully consider whether you need to use more bullet points, or if you can combine multiple topics into a single point instead. And if you can't, remember that there's no one limiting the number of slides you can have in a presentation. It's always possible to break a list of 12 points down into three pages of four points each.

Animation, when used correctly, is a good idea. It breaks up slow-moving parts of a presentation and adds action to elements that require it. But it should be used judiciously.

Adding a transition that wipes left to right between every slide or that animates each bullet point in a list, for example, starts to grow taxing on those forced to endure the presentation. Viewers get bored quickly, and animations that are meant to highlight specific elements quickly become taxing.

That's not to say that you can't use animations and transitions, just that you need to pick your spots. Aim for no more than a handful of these transitions for each presentation. And use them in spots where they'll add to the demonstration, not detract from it.

Sometimes images tell a better story than text can. And as a presenter, your goal is to describe points in detail without making users do a lot of reading. In these cases, a well-designed visual, like a chart, might better convey the information you're trying to share.

The right image adds visual appeal and serves to break up longer, text-heavy sections of the presentation---but only if you're using the right images. A single high-quality image can make all the difference between a success and a dud when you're driving a specific point home.

When considering text, don't think solely in terms of bullet points and paragraphs. Tables, for example, are often unnecessary. Ask yourself whether you could present the same data in a bar or line chart instead.

Color is interesting. It evokes certain feelings and adds visual appeal to your presentation as a whole. Studies show that color also improves interest, comprehension, and retention. It should be a careful consideration, not an afterthought.

You don't have to be a graphic designer to use color well in a presentation. What I do is look for palettes I like, and then find ways to use them in the presentation. There are a number of tools for this, like Adobe Color , Coolors , and ColorHunt , just to name a few. After finding a palette you enjoy, consider how it works with the presentation you're about to give. Pastels, for example, evoke feelings of freedom and light, so they probably aren't the best choice when you're presenting quarterly earnings that missed the mark.

It's also worth mentioning that you don't need to use every color in the palette. Often, you can get by with just two or three, though you should really think through how they all work together and how readable they'll be when layered. A simple rule of thumb here is that contrast is your friend. Dark colors work well on light backgrounds, and light colors work best on dark backgrounds.

Spend some time in the Slide Sorter before you finish your presentation. By clicking the four squares at the bottom left of the presentation, you can take a look at multiple slides at once and consider how each works together. Alternatively, you can click "View" on the ribbon and select "Slide Sorter."

Are you presenting too much text at once? Move an image in. Could a series of slides benefit from a chart or summary before you move on to another point?

It's here that we have the opportunity to view the presentation from beyond the single-slide viewpoint and think in terms of how each slide fits, or if it fits at all. From this view, you can rearrange slides, add additional ones, or delete them entirely if you find that they don't advance the presentation.

The difference between a good presentation and a bad one is really all about preparation and execution. Those that respect the process and plan carefully---not only the presentation as a whole, but each slide within it---are the ones who will succeed.

This brings me to my last (half) point: When in doubt, just buy a template and use it. You can find these all over the web, though Creative Market and GraphicRiver are probably the two most popular marketplaces for this kind of thing. Not all of us are blessed with the skills needed to design and deliver an effective presentation. And while a pre-made PowerPoint template isn't going to make you a better presenter, it will ease the anxiety of creating a visually appealing slide deck.

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How to Plan a Presentation

Last Updated: October 8, 2023 Fact Checked

This article was co-authored by Christopher Taylor, PhD . Christopher Taylor is an Adjunct Assistant Professor of English at Austin Community College in Texas. He received his PhD in English Literature and Medieval Studies from the University of Texas at Austin in 2014. There are 8 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 229,372 times.

Presentation planning is a useful and necessary skill in the professional world as well as school. Whether you need to sell a product, or get a passing grade in your class, planning a presentation takes time and dedication. You will want to figure out the best way to construct your material, considering your audience and your presentation's message. From there, work on building your slides and materials. Assemble information in a logical order that best illustrates your point. Practice your presentation regularly before delivering it. This can help you figure out any information that should be cut or restructured.

Assembling Your Best Material

• Write down your most important points. See if you notice a key point emerging. If your audience were to take away one thing from this presentation, what would it be?
• Don't just bombard your audience with facts. Think about what these facts do for your audience. What's the point you're trying to make with the information?

• Are you trying to sell them a product, introduce them to a new idea, alter their way of thinking?
• Think about the kind of people in your audience. Do you have a tougher crowd, or do you have a group of enthusiastic people excited about what you're going to say?

• For example, if you're talking to a company about recycling program, you might discuss how corporate pollution contributes to global warming and how recycling can help the company save money. You wouldn't discuss the melting ice caps as a key point.
• Melting ice caps are a valid concern, but they are a fact or a supporting point.

• Add clarity to your argument by explaining anything the audience may not understand. For example: a brief overview of pollution's effect on climate change.
• Add authority by making connections with existing research, studies, and information. For example, you could mention the consensus in the scientific community that global warming is manmade and cite a few studies.
• Add color to your argument through visuals, like pictures and videos. For instance, you could show a chart of the amount of waste an average corporation produces in one month.

Finding a Trajectory for the Presentation

• Include the basics of introducing yourself. You can say something like, "I'm Clara Thompson from Clean Water Action, and I would like to address your company today."
• Get your audience's attention with a question or a fact. For example, you could ask: "Have you ever passed a body of water covered in green sludge and wondered how this happened? The answer may surprise you."
• You don’t have to write your presentation in chronological order. If you want to work on your main points first and save the introduction for last, you can.

• For example, you're trying to get the corporation to alter their recycling program. Start by overviewing the vast amount of corporate pollution in the world.
• Explain the consequences of this. Show how pollution contributes to climate change, then show what the corporation can do through changes in their policies.

• Common linking statements include things like, "Another important issue...," "Based on this data, you can now see..." and, "This brings me to my main point..."
• For example, "Now that I've shown you the effects of corporate pollution, this brings me to my main point. What can you do to stop it?"

• If you have any graphs or diagrams that will help illustrate your point, use them. Physically seeing information can help make your point more clear.
• You should also see if there are any videos you can include. A brief video of someone succinctly explaining an issue can shake things up a bit.
• Pictures are also nice. Each slide should have a picture related to the topic at hand.
• Make sure not to overuse graphics or visuals. Too many could be overwhelming or distracting for your audience.

• You only need one slide. Recap what your point was. Begin with something like, "As you can see..." and then briefly repeat your main point.
• A visual can help as well. Try adding one last visual aid that sums up your point. A graph or diagram would work well here.

Practicing Your Presentation

• If you're taking longer, cut some information out. You do not want to talk fast to include all information, as this can make you difficult to understand.
• For accuracy, talk in your regular voice. Do not speak too fast or too slow. You want to make sure you can fit in all information talking at a normal rate.

• Are any facts extraneous? It's great to illustrate the effects of global warming, but do you really need five examples of environmental decay? Try to cut it down to two or three.

• You should sound enthusiastic when presenting. Talk without hesitance, and don't use filler words, like "um" or "uh."
• Don't jump between topics. Use your linking sentences, and say things like, "And this brings me to the following..."
• Watch the time. Make sure your presentation isn't going on for too long.
• Watch yourself give the presentation in a mirror so you can correct any distracting movements or gestures.

• Don’t read the information off of your visuals since it could affect your engagement between yourself and the audience.

How Should You End a Presentation?

Expert Q&A

You Might Also Like

• ↑ https://www.ncsl.org/legislators-staff/legislative-staff/legislative-staff-coordinating-committee/tips-for-making-effective-powerpoint-presentations.aspx
• ↑ https://www.comm.pitt.edu/oral-comm-lab/audience-analysis
• ↑ https://columbiacollege-ca.libguides.com/presentations/planning
• ↑ https://extension.oregonstate.edu/sites/default/files/documents/10551/partsofapresentation.pdf
• ↑ https://emedia.rmit.edu.au/learninglab/sites/default/files/Oral_presentations_signalling_2014_Accessible.pdf
• ↑ https://www.indeed.com/career-advice/career-development/how-to-conclude-a-presentation
• ↑ https://www.nottingham.ac.uk/studyingeffectively/preparing/presentations/delivering.aspx
• ↑ https://www.gvsu.edu/ours/oral-presentation-tips-30.htm

About This Article

To plan your presentation, start by spending 5 to 10% of your time summarizing your research and linking it to a main point. A good way to start is with a key question or fact. Then, follow this summary with your research and work, which should take up 60 to 70% of the presentation. This is the body of your presentation, and should be made up of 3 key ideas which lead to your main point. Keep reading for our reviewer’s tips on how to organize the body of your presentation! Did this summary help you? Yes No

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10 PowerPoint Tips for Preparing a Professional Presentation

Use these Microsoft PowerPoint tips to avoid common mistakes, keep your audience engaged, and create a professional presentation.

Professional presentations are all about making an impact. Your slides should look the part. Once you know what makes a presentation look professional, you can customize any half-decent PowerPoint template or create your own custom slides.

Our PowerPoint tips will help you avoid common mistakes, keep your audience engaged, and create a professional presentation, in form and content.

PowerPoint Slide Design

The design can leave a first and lasting impression. Give it a professional touch to win your audience's trust and attention.

1. Carefully Compose Your Slides

Don't copy and paste slides from different sources. You don't want your presentation to look like a rag rug. What you're aiming for is a consistent look. This will help your audience focus on the essential; your speech and the key facts you're highlighting on your slides.

To that end, use a basic template or make your own . PowerPoint comes with a wide selection of professional PowerPoint presentation templates , but you can also find free ones online.

PowerPoint Tip: When you open PowerPoint, note the search field at the top. One of the suggested searches is "presentations". Click it to see all of PowerPoint's default presentation templates. Choose a category on the right to narrow down your search.

Pick an easy to read font face . It's hard to get this right, but these professional-looking Google fonts are a safe bet. Unless you're a designer, stick to a single font face and limit yourself to playing with safe colors and font sizes.

If you're unsure about fonts, refer to "The 10 Commandments of Typography" shown below for orientation.

Carefully select font sizes for headers and text. While you don't want to create a wall of text and lose your audience's attention, you do want them to be able to read what you've highlighted. So make your fonts large enough.

PowerPoint Tip: PowerPoint offers several different slide layouts. When you add a new slide, choose the right layout under Home > New Slide . To switch the layout of an existing slide, use Home > Layout . By using the default layouts, you can make coherent design changes across your presentation anytime you want.

Leave room for highlights, such as images or take home messages. Some elements should stand out. So try not to bury them in background noise but give them the space they need. This could be a single quote or a single image per page with nothing but a simple header and a plain background.

Decorate scarcely but well. If you have good content, you won't need decoration. Your template will be decoratively enough.

Note: Restrict the room your design takes up, and don't ever let the design restrict your message.

2. Use Consistency

Consistently use font face and sizes on all slides. This one goes back to using a template. If you chose a professional presentation template, the designer would have taken care of this aspect. Stick to it!

Match colors. This is where so many presentations fail. You might have chosen a funky template and stuck to the designer's color profile, then you ruin it all with ugly Excel charts .

Take the time to match your visuals to your presentation design.

Text and Background Colors

A poor choice of colors can ruin your presentation.

3. Use Contrast

Black text on a white background will always be the best, but also the most boring choice . You're allowed to use colors! But use them responsibly.

Keep it easy on the eyes and always keep good contrast in mind. If you're color-challenged, use one of the many online tools to select a good looking color palette. Or just use a template and stick to its default colors.

PowerPoint Tip: Use PowerPoint's Design menu to quickly change the font and color palette of your entire presentation using preset design layouts.

4. Apply Brilliance

Carefully use color to highlight your message! Colors are your friends. They can make numbers stand out or your Take Home Message pop.

Don't weaken the color effect by using too many colors in too many instances . The special effect only works if used scarcely. Try to limit pop colors to one per slide.

Make a brilliant choice: match colors for design and good contrast to highlight your message . Use a professional color palette, to find which color will work best with your theme. Use The 10 Commandments of Color Theory shown below to learn more about colors:

Text on PowerPoint Slides

K eep I t S traight and S imple. That means...

• Keywords only on your slides.
• Absolutely no full sentences!
• And never read your slides , talk freely.

Remember that your slides are only there to support, not to replace your talk! You want to tell a story, visualize your data, and demonstrate key points. If you read your slides, you risk losing your audience's respect and attention.

PowerPoint Tip: Afraid you'll lose your train of thoughts? Add notes to your slides. Go to View and under Show click Notes to make them show up under your slides while editing. When starting your presentation, use PowerPoint's presentation mode (go to Slide Show and under Monitors , check Use Presenter View ), so you can glance at your notes when needed.

6. Take Home Message

Always summarize your key point in a Take Home Message. Ask yourself, if your audience learned or remembered one single thing from your presentation, what would you like it to be? That's your Take Home Message.

The Take Home Message is your key message, a summary of your data or story. If you're giving an hour-long presentation, you might have several Take Home Messages. That's OK. Just make sure that what you think is key, really matters to your audience.

Make your Take Home Message memorable. It's your responsibility that your audience takes home something valuable. Help them "get it" by making your Take Home Message stand out, either visually or through how you frame it verbally.

Presentation Visuals

Images are key elements of every presentation. Your audience has ears and eyes, they want to see what you're talking about, and a good visual cue will help them understand your message much better.

7. Add Images

Have more images in your slides than text. Visuals are your friends. They can illustrate your points and support your message.

But do not use images to decorate! That's a poor use of visuals because it's just a distraction.

Images can reinforce or complement your message. So use images to visualize or explain your story.

Use a sufficient image resolution. Your visuals might look good on your desktop, but once blown up by a projector, low-resolution images will make your presentation look anything but professional. So choose a resolution that matches the projector's resolution. If in doubt, don't go below a resolution of 1024 x 768 pixels (XGA) and aim for 1920 x 1080 pixels (FullHD).

Always maintain your image's aspect ratio. Nothing looks more awkward than a distorted image. Whatever you do, don't stretch images. If you have to resize them, do so with the aspect ratio intact, even if that means dropping slightly above or below your target resolution.

PowerPoint Tip: Need a visual, but don't have one at hand? PowerPoint is connected to Bing's library of online images you can use for your presentations. Go to Insert and under Images select Online Images . You can browse by category or search the library. Be sure to set a checkmark for Creative Commons only , so you don't accidentally violate copyrights.

Note: Yes, a picture is worth a thousand words. In other words, if you don't have time for a thousand words, use a picture!

PowerPoint Animations and Media

In animations, there is a fine line between a comic and a professional impression. But animations can be powerful tools to visualize and explain complicated matters. A good animation can not only improve understanding, it can also make the message stick with your audience.

8. Don't Be Silly

Sparingly use animations and media. You should only use them in one of two cases:

• To draw attention, for example, to your Take Home Message.
• To clarify a model or emphasize an effect.

Embed the media in your presentation and make sure it works in presentation mode. Testing your presentation at home will save you time and avoid embarrassment.

Target Your Presentation Content

Your target, i.e. your audience, defines the content of your presentation. For example, you cannot teach school kids about the complicated matters of the economy, but you may be able to explain to them what the economy is in the first place and why it is important.

9. Keep Your Audience in Mind

When you compile your PowerPoint presentation, ask yourself these questions:

• What does my audience know?
• What do I need to tell them?
• What do they expect?
• What will be interesting to them?
• What can I teach them?
• What will keep them focused?

Answer these questions and boil your slides down to the very essentials. In your talk, describe the essentials colorfully and use your weapons, i.e. text, images, and animations wisely (see above).

Note: If you fail to hit the target, it won't matter how ingenious your design is or how brilliantly you picked colors and keywords. Nothing matters more than your audience's attention.

10. Practice Your Presentation Like a Professional

A well-practiced and enthusiastic talk will help you convince your audience and keep their attention. Here are some key points that define a good talk:

• Know your slides inside out.
• Speak freely.
• Speak with confidence, loud and clear.
• Speak at a steady pace, better too slow than too fast.
• Keep eye contact with your audience.

Bonus: Implement the 10/20/30 Rule

The 10/20/30 rule is a concept brought forward by Guy Kawasaki:

It’s quite simple: a PowerPoint presentation should have ten slides, last no more than twenty minutes, and contain no font smaller than thirty points.

A similar concept is PechaKucha , a storytelling format limited to 20 slides and 20 seconds per slide, i.e. less than seven minutes to conclude the presentation.

Now there's a challenge! Telling your story succinctly, might help you get through to some of the busiest and most distracted people on the planet.

One Final PowerPoint Presentation Tip

I've shown you how to think through your entire presentation, from choosing a design to speaking to your audience. Here's a mind trick: never try to interpret the looks on your listeners' faces. Chances are, you're wrong. Just assume they're focused and taking notes.

You've done your best to create a professional PowerPoint presentation that will help your audience focus on the content and learn new things. The looks on their faces aren't doubt or confusion. It's focus! Well, d'oh! Obviously, you're the expert, and they're the learners. If you can get into this mindset, you can relax and perform at your best.

Presentation Tips

"The mind is a wonderful thing. It starts working the minute you're born and never stops working until you get up to speak in public." (Unknown)

The quality of your presentation is most directly related to the quality of your preparation. Rarely will you have difficulties in your presentation due to being overprepared.

• If you are responsible for the promotion of your presentation, create an accurate, but inviting, description. Emphasize the relevance of the content to the audience.
• Include a statement in promotional materials on how participants with disabilities can obtain disability-related accommodations for the presentation. This statement will provide an example that may be adapted by participants to use in their own publications.
• Believe in the importance of your message.
• Visualize yourself giving a great speech.
• Organize your material in a way that is most comfortable to you by using a script, outline, notes, or 3 x 5 cards. Number them.
• Proofread all printed materials.
• Practice, practice, practice—by yourself or with someone. During practice sessions you can work out the bugs and add polish to your presentation. (Note: a rehearsal usually will run about 20% shorter than a live presentation; adjust your content accordingly.)
• As participants enter, consider providing them with 3 x 5 cards and asking them to write at least one question they have about the topic of the presentation. Read them silently as people settle in. Address the questions throughout the presentation and/or at the closing.
• Have a backup plan for delivering the presentation if all of your audiovisual materials become unavailable. Do not rely on technology to work.
• Test all audiovisual equipment. Practice using your presentation slides and other visual displays. If you are using a video, make sure it is set to the correct beginning point, at the appropriate volume and with captions turned on.
• Check the lighting. If you need to adjust it during your presentation, practice the adjustments before you begin. Consider showing someone else how to make the adjustments for you.
• Have a glass of water available for yourself.
• Think about questions that might be asked and rehearse brief, clear answers to each.
• Memorize the first few minutes of your presentation.
• Review your main points.
• Dress for success.

Create a Comfortable Learning Environment

"More important than the curriculum is the question of the methods of teaching and the spirit in which the teaching is given." (Bertrand Russell)

• It is important to create a learning environment that is comfortable and welcoming.
• Arrive early and get a feel for the room, including its temperature, size, and overall set-up. Re-arrange furniture as needed.
• Warmly welcome participants, use eye contact and a welcoming posture, and thank participants for coming.
• For smaller groups, ask them to introduce themselves and indicate what they hope to learn. For larger groups, poll the audience, asking them to respond to questions related to your topic. For example, ask the audience, "How many of you have had a student with a learning disability in your class?" and then ask one individual to elaborate.
• Create a safe and nonthreatening environment where participants are not afraid to ask questions. Encourage them to share experiences and ask questions of you or other participants.
• Emphasize that everyone can contribute to the learning process.
• Clearly identify the objectives at the beginning of the session.
• Keep to the time schedule, but show that you value participant input by not rushing.
• Frame questions so that they are easy to understand.
• Do not criticize or allow audience members to criticize other participants.
• Maintain confidentiality and ask the audience to respect the privacy of other participants.

Manage Your Anxiety

"There are two types of speakers. Those who get nervous and those who are liars." (Mark Twain)

Nervousness before a talk or workshop is healthy. It shows that your presentation is important to you and that you care about doing well. The best performers are nervous prior to stepping on stage. Below are suggestions for assuring that anxiety does not have a negative impact on your presentation.

• Use nervousness to your advantage—channel it into dynamic energy about the topic.
• Remind yourself that you and the audience have the same goal, and, therefore, they want you to succeed as much as you do.
• Speak about what you know. Keeping your presentation within the realm of your knowledge and experience will build confidence and minimize nervousness.
• Focus on delivering your message, not on how you feel.
• Smile. Be relaxed, poised, and at ease on the outside, regardless of how you feel internally. Acting relaxed can help make you relaxed.
• Keep presenting! Your anxieties decrease the more presentations you give.

Create a Strong Beginning

"The greatest talent is meaningless without one other vital component: passion." (Selwyn Lager)

Keep your opening simple and exciting to engage your audience in your content.

• Consider using a short icebreaker activity.
• A tasteful, humorous commentary can be effective if related to the topic.
• Explain the purpose of your presentation in one sentence that is free of professional jargon and emphasizes what participants will gain.
• Start off with a natural pace—not too fast and not too slow—to establish a strong, positive image. Make a strong ending statement that reinforces the objectives of the presentation.

Incorporate Universal Design Principles

"I hear and I forget. I see and I remember. I do and I understand." (Confucius, 451 BC)

Model accessible teaching methods that your participants can use. Incorporate universal design principles to address the needs of participants with a wide range of knowledge, abilities, disabilities, interests, and learning styles. Examples are listed below.

• Use large fonts in your visuals. Make copies of slides available for participants.
• Be prepared to provide your materials in an alternate format, which may include electronic text, audio recording, large print, or Braille.
• Show captioned videos. If not available, provide a transcription of the content upon request.
• Arrange for a sign language interpreter if requested by a participant.
• Use a clear, audible voice. Use a microphone as needed. Face the audience at all times.
• Make sure the room is well-lit.
• Use multimedia in your presentation, such as videos, visual aids, props, and handouts.
• Demonstrate how to speak the content presented on slides and other visuals. For example, verbally describe graphs and cartoons.

Create a Dynamic Presentation

"It is the supreme art of the teacher to awaken joy in creative expression and knowledge." (Albert Einstein)

If your audience enjoys and remembers your presentation, it is because you presented it in a dynamic or compelling manner.

• Talk to your audience, not at them.
• Project enthusiasm for the topic without preaching. The majority of communication is nonverbal, so how you look and sound are vital.
• Present your material in a well-organized manner. However, be flexible to adjust to your audience. Let participants know if you wish to field questions during or after your presentation.
• Speak to the knowledge level of your audience. Define all terms they might not be familiar with.
• Choose your major points carefully and illustrate them with examples or stories.
• Incorporate real-life experiences into your presentations. Recruit students with disabilities or faculty to share their experiences. Ask audience members to share experiences and use these examples to illustrate key points or to answer questions.
• Role-play interactions between students and professors.
• Use natural gestures and voice inflection to add interest to your presentation.
• Address different learning styles by incorporating a variety of instructional methods that use a variety of senses (e.g., visual, auditory, kinesthetic).
• Repeat questions participants pose to ensure that the entire audience hears and understands them.
• Redirect the discussion if it strays from the topic at hand.
• Postpone questions related to resolving specific or individual problems to private discussions later. Do not get locked into an extended dialogue with one person; move on to questions from other participants and offer more time to talk after the presentation.
• If people ask questions that you cannot answer, say that you will locate the answer and get back to them (and then do!), suggest appropriate resources that will provide the answer, or ask for suggestions from members of the audience.
• Give demonstrations.
• Never apologize for your credentials or your material.
• Tailor your topic to audience interests.
• Never read your presentation word for word.
• Talk clearly and in well-modulated tones. Avoid speaking too rapidly, softly, or loudly. Make sure that the ends of your sentences don't drop off.
• Maintain eye contact. It conveys confidence, openness, honesty, and interest. It also lets you know how the audience is responding to your presentation. In large groups, mentally divide up the room into sections, and then make eye contact with different people in each section on a rotational basis.
• Use hand gestures naturally, gracefully, and to emphasize points. When not gesturing, let your hands drop to your sides naturally. Keep them out of pockets, off your hips, or behind your back. Avoid fiddling with clothes, hair, or presentation materials.
• Maintain good posture, but do not be rigid.
• Occasionally move from one spot to another, stop, then continue to speak. Don't pace.
• Remember that adult learners have a wealth of experience; are goal oriented and appreciate outcomes more than process; have set habits, strong tastes, and little time to waste; have strong feelings about learning situations; are impatient in the pursuit of objectives, and appreciate getting to the point; find little use for isolated facts and prefer application of information; and have multiple responsibilities, all of which draw upon their time and energy.

Make Your Presentation Interactive

"It is better to know some of the questions than all of the answers." (James Thurber)

Avoid simply lecturing to your audience. Engage your audience in an active discussion.

• Listen attentively before responding to questions.
• Encourage interactions between audience members.
• Present an accommodation challenge and ask audience members how they would address the issue.
• Respectfully reflect back to people what you observe to be their attitudes, rationalizations, and habitual ways of thinking and acting.
• Allow plenty of time for questions. Address all questions within your presentation or direct participants to appropriate resources.
• Demonstrate or provide hands-on experiences with assistive technology.
• Give useful or entertaining prizes for responses from the audience or have a drawing for a larger prize at the end of the presentation.
• If your audience is small, ask members to identify themselves and their
• experiences and interests related to the topic.
• Involve the audience in a learning activity. People remember more of what you teach them if they are able to learn it via an activity.
• Ask audience members how they have used specific accommodations or worked with students with specific disabilities. Ask questions like, "Has anyone done this? How did it work for you?"
• Stimulate group interaction and problem-solving.
• Promote discussion to help participants integrate themes and key points.

Include a Group Activity

"Real prosperity can only come when everybody prospers." (Anna Eleanor Roosevelt)

Include a short activity that makes an important point and encourages participation and discussion. Here's one to try. Announce that you're going to have a five-minute activity, then ask your participants to choose someone sitting nearby and share with each other two things:

• One thing you are very good at.
• One thing you are not very good at.

Have the instructions written on a presentation slide or write them on a flip chart. Read the instructions aloud. Give participants three to four minutes (there will be a lot of laughter and lighthearted talk), and then say you're not really interested in what they do well; ask people to share things that their partner does not do well. (This usually ends up funny—participants enjoy sharing that he can't do math, he hates public speaking, she's not good at fixing things around the house.)

After the fun, make the point that, "You have experienced, in a small way, what a person with an obvious disability experiences all the time—that people first notice something they are not particularly good at (e.g., walking, seeing, hearing) and don't take the time to learn his or her strengths. A disability may impact 10% of a person's life, yet is considered a defining characteristic by others. We need to pay attention to what everyone, including those with disabilities, can do, rather than accentuating what they can't do." To emphasize the point ask participants to reflect on how they felt when you said you weren't really interested in what they do well.

This activity is short, fun, and effective. It addresses the issue of attitudes, yet does not have some of the negative elements of traditional simulations that leave people feeling like having a disability is an impossible problem with no solution. This activity is also good to use when talking about internal and external barriers to success for students with disabilities, which can include lack of self-advocacy skills (internal barrier), and negative attitudes or low expectations on the part of individuals with whom they interact (external barrier).

Incorporate Case Studies

"Learning is an active process. We learn by doing . . . Only knowledge that is used sticks in your mind." (Dale Carnegie)

Have participants discuss case studies in small groups. At the end of this section are sample case studies that can be used in your presentation. They are all based on real experiences at postsecondary institutions. Each case study is formatted as a handout that can be duplicated for small group discussion. On the back of each activity sheet is the full description, including the solution actually employed. This version can be used for your information only or can be distributed to the group after the initial brainstorming has occurred. Participants can compare their ideas with the resolution in the actual case.

Address Key Points

"Enthusiasm is one of the most powerful engines of success. When you do a thing, do it with all your might. Put your whole soul into it. Stamp it with your own personality. Be active, be energetic, be enthusiastic, and faithful, and you will accomplish your objective. Nothing great was ever achieved without enthusiasm." (Ralph Waldo Emerson)

Be sure that your presentation covers the most important content for your audience.

• Explain the legal requirements regarding accommodating students with disabilities in clear, simple terms. Make it clear that legislation, such as the ADA, provides broad statements about accessibility, but our judicial system ultimately decides what is legal or illegal in a specific situation.
• Explain the rights and responsibilities of students with disabilities, faculty, and the disabled student services office.
• Describe specific situations that have occurred on your campus, including what was successful and situations that could be improved, and how.
• Demonstrate low-tech and high-tech accommodations, including adaptive computer technology.
• Explain how accommodations that are useful to students with disabilities can also benefit all learners.
• Provide information on campus-specific resources and procedures.

Provide Resources for Participants to Keep

"The philosophers have only interpreted the world in various ways; the point, however, is to change it." (Karl Marx)

Make sure that you provide your audience with information on which they can follow up after your presentation.

• Provide written materials of key content for future reference.
• Provide contact information and invite participants to contact you with questions after the presentation. Distribute business cards.
• For further exploration refer participants to The Faculty Room and to the Center for Universal Design in Education .

Conclude with a Strong Ending

"The greatest good you can do for another is not just to share your riches but to reveal to him his own." (Benjamin Disraeli)

The most important and remembered words you speak are the last ones.

• Summarize key points.
• Consider concluding with examples that show the importance of providing educational opportunities for students with disabilities. One idea is to have an alumnus with a disability discuss how they navigated your campus, worked with the disability services office, received the accommodations they needed, graduated with a degree, and went on to succeed in employment.
• Empower your audience to use information you presented to improve access for and education of all students with disabilities.

Improve Each Presentation

"I have the simplest tastes. I am always satisfied with the best." (Oscar Wilde)

Take steps to gain feedback about your presentation that will lead to improvements.

• Practice your presentation with colleagues or friends and ask for their feedback.
• Record your presentation for self-analysis.
• Evaluate your presentation through an anonymous written survey. Two examples of evaluation instruments are included on pages 188-190.
• Incorporate suggestions into subsequent presentations.

"When you can do the common things in life in an uncommon way, you will command the attention of the world." (George Washington Carver)

In summary, to give effective presentations where participants gain valuable information in a dynamic way, make sure to:

• prepare well in advance
• incorporate universal design principles
• facilitate interaction, sharing of experiences, and creative problem?solving within the session
• promote a welcoming and non?judgmental learning environment
• Case Studies

10 Tips for a Persuasive Presentation

Powerful presentation is persuasion. here's how to elevate your impact..

Posted May 11, 2024 | Reviewed by Ray Parker

• Presentations aim to effect change. It's essential to be clear about what change you want to see.
• Powerful presenters embrace and extend empathy to seek first to understand their audience.
• Substance and style both matter to create an audience-informed communication experience.
• Persuasive presentations are relevant, reasoned, real, and resonant.

How many of us realize that giving a presentation or making a speech is all about persuasion , influence, and emotional intelligence ? Impactful presenters understand the power of empathy to understand and engage their audience, the efficiency and kindness of having a clear objective and message, and the importance of substance and style—all as a way to connect in a way that engages and inspires.

Much has been written on the power and behavioral science of persuasion, not least by expert Robert Cialdini. His bestselling book Influence: The Psychology of Persuasion explains seven research-based universal principles of influence .

From my experience as a leadership coach working with thousands of people worldwide, I have compiled a list of ten essentials to elevate our presentation.

1. Maintain an "other" focus. What do you know about your audience and how can you find out more? Ask yourself what kind of a speaker will appeal to your audience, what arguments are likely to resonate with them, and what feelings you want to inspire so the audience will positively respond to your ask.

If your audience is predominantly data-driven, you may want to use more evidence-based arguments. If the audience is mixed, a combination of data, authority, and storytelling may be more appropriate. Extend Daniel Goleman’s three types of empathy to gather intelligence , understand your audience, and tailor your intervention to connect more profoundly.

2. Determine a specific objective. Presentations aim to effect change in some way. What change do you want to see in your audience?

For instance, gaining their approval for a certain investment, soliciting their buy-in for a change, or creating a sense of enthusiasm for an idea or initiative. The purpose of a presentation is to bring about change so make sure you are clear on what kind of change you want to bring about.

3. Design a grabber. Our attention spans have shrunk as we have more and more competing demands on our attention . If you want to get someone’s attention, you need to grab it at the outset and try and hold on.

You can do this in several different ways. Throw out a question that demands a response from the audience. Give a surprising fact or statistic, or quote from a well-known figure. Tell a story or an anecdote. A good grabber captures the attention of everyone there and makes them focus on what you have to say.

4. Crystalize your message and construct your arguments. Your message is the heart of your speech. Craft a brief phrase that clearly defines your proposal in 10-12 words—for example, “This post is about crafting presentations that inspire and engage others to elevate their presentations.”

Make it memorable by choosing inspiring words, symbols, catchy expressions, something that will remain in the audience's mind. As Brené Brown says: “Clear is kind,” and a clear message provides a path to develop your ideas.

When you have a clear and concise message, it helps you formulate your arguments. Think of developing your arguments using the rule of three —three compelling arguments to convince but not overwhelm your audience.

5. Prepare a call to action. Remember, we want to change our audience in some way, so we need to make our ask clearly and concretely. Consider your call to action in terms of what you want your audience to think/feel/do:

• Think: “I want you to think about how you can improve your presentations.”
• Feel: “I want you to feel enthusiastic and motivated so that you can elevate your power to persuade.”
• Do: “I want you to try out some of these tips and tools for yourself.”

6. Craft a memorable closing. Close the speech in an elegant and memorable way. We need people to remember what we've told them, so prepare it well.

This is not the time to improvise. Try to connect your closing to your opening grabber, which makes the presentation more memorable. Good preparation means preparing everything to the very end—finish well.

7. Plan your delivery. A dynamic speaker draws listeners in by using vocal variety (tone, intonation, speed, volume, pace, pauses, silence) and body language (posture, gestures, expression, and movement) to highlight important points and hold the audience’s attention. Be intentional: How will you use your voice and your body to emphasize a thought or idea? Think about it: If you increased the time you spent on style or delivery by 20 percent, what would it mean for the impact you make?

8. Think about how you will engage your audience. You want the audience to feel considered throughout. Include pauses so they can process what’s being said; connect with individuals throughout the room and make deliberate eye contact while speaking, especially when delivering key points. Read and respond to the audience by changing how you deliver as you go based on the audience’s nonverbal communication .

9. Rehearse and practice. Practice is one of the most crucial elements of presenting—and probably the most neglected one. If this is new to you, start by reading your presentation in front of a mirror to get comfortable speaking your presentation.

Next, video yourself and watch out for nervous or distracting habits to eliminate them and identify any areas where you can improve your delivery. If you are feeling brave, practice in front of an audience and ask for feedback.

10. Prepare your success rituals and mantra. Public speaking and/or stage fright can feel debilitating for some. Have your calm-down ritual prepared and ready to go before you start your presentation. This might be a certain gesture, a power pose, breathwork, or a mantra.

Try this tip: Identify three adjectives to describe how you would like to show up during this presentation. This sets an intention and helps focus our cognitive and emotional resources on success.

Powerful presenters embrace and extend empathy to seek first to understand their audience. They use this intelligence to carefully make choices about substance and style to create an audience-informed communication experience that feels relevant, reasoned, real, and resonant and creates a pathway for change.

Palena Neale, Ph.D. , is a women’s leadership coach, lecturer, and founder of unabridged, a boutique leadership development practice.

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How to Use Infographics to Boost Your Presentation

9-minute read

• 14th May 2024

Is your content getting noticed? Capturing and maintaining an audience’s attention is a challenge when your audience is in information overload. Addressing this problem requires using creativity and logic. The solution? Infographics. 

Infographics can be powerful tools, combining data, design, and storytelling to convey complex information in an engaging and digestible format. They not only enhance the aesthetic appeal of a presentation but also boost comprehension and retention rates among viewers. As a result, presenters can communicate their message more effectively, ensuring that people not only see but also remember the key points.

In this article, we’ll explore the benefits of incorporating infographics into your presentations, the different types of infographics that cater to various information, and the design principles that make an infographic effective. We’ll also provide practical tips for integrating infographics into your slides, including tools and best practices to maximize impact. When you’ve reached the end of this guide, you’ll be equipped with the knowledge to transform your presentations from boring to bold with effective infographics.

The Benefits of Incorporating Infographics

Incorporating infographics into presentations offers numerous advantages, from making data more digestible to significantly enhancing the overall impact of the message you’re conveying. A detailed exploration of these benefits follows.

Enhancing Viewer Engagement and Retention

Infographics captivate attention with their visual appeal, drawing the viewer’s eye to key information. The relationship between learning, cognition, and memory retention concerning visual, auditory, and textual information is a topic of ongoing debate in educational psychology. 

Although some research suggests that visual learning can enhance comprehension and retention, findings in this area are inconclusive and controversial. Critics argue that the evidence supporting fixed learning styles, including visual dominance, is unverified . 

However, many individuals, approximately 65 percent according to some estimates , identify as visual learners and express a preference for visual materials, finding them more engaging and conducive to learning. In light of individual differences in learning preferences, experts continue to highlight and emphasize employing diverse instructional strategies to accommodate varying cognitive processes and needs. 

By incorporating infographics, presenters can improve the likelihood of catching an audience’s attention and ensuring that people not only hear but also remember the message.

Simplifying Complex Information

Presentations frequently involve conveying complex information in a way that’s accessible to the audience. Infographics have the potential to excel in breaking down these complexities, transforming dense datasets and intricate concepts into clear, concise visuals. Such simplification aids in audience comprehension and allows viewers to grasp sophisticated information quickly and efficiently – as long as the visual is effective. 

By contrast, research shows that an ineffective visual may have the opposite effect. Instead of promoting trust and understanding, a misleading (even unintentionally so) visual may cause audiences to experience confusion and harbor suspicion.

Increasing the Persuasive Power of Your Presentation

Infographics are not just tools for clarification; they also enhance the persuasiveness of your presentation. By presenting information visually, infographics can highlight trends, patterns, and correlations more effectively than text-based data alone. This visual evidence can support your argument or narrative, making your case more compelling to the audience .

Boosting the Aesthetic Appeal of Your Slides

Beyond their functional benefits, infographics add a significant aesthetic element to presentations. A well-designed infographic can transform a slide from a bland wall of text into a vibrant, engaging visual piece . This visual appeal is crucial in maintaining audience interest and preventing disengagement.

Facilitating Shareability and Recall

The shareability of content can extend the reach of your message beyond the immediate audience. Infographics, with their standalone value, are highly shareable across social media platforms, websites, and reports, increasing the visibility of your presentation content. Additionally, the memorable nature of visual information means your audience is more likely to recall and share your message .

Incorporating infographics into your presentations is more than a design choice; it’s a strategic decision that can improve engagement, comprehension, and the overall impact of your message. By leveraging the power of visual storytelling, you can transform your slides into a compelling narrative that captivates your audience and leaves a lasting impression.

Types of Infographics for Presentations

The effectiveness of presentations hinges on the presenter’s ability to convey information in an accessible and engaging manner. Understanding the different types of infographics can help presenters choose the most effective way to convey their message. Following are four essential types of infographics and the ways they can enhance your presentations.

Statistical Infographics

Statistical infographics are ideal for presentations that rely heavily on data and numbers. These infographics transform raw data into visually appealing charts, graphs, and diagrams, so the audience can digest and interpret complex statistics more easily. By presenting data visually, statistical infographics can highlight trends, patterns, and outliers more effectively than traditional spreadsheets or text-heavy slides.

Informational Infographics

When the goal is to inform or educate your audience about a specific topic, informational infographics are a valuable tool. They combine short, concise text with relevant icons and images to explain concepts, provide overviews, and outline processes. Informational infographics are particularly useful for breaking down complex ideas into manageable chunks, ensuring that the audience grasps the subject matter without feeling overwhelmed .

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Timeline Infographics

Timeline infographics are perfect for presentations that involve historical data, project milestones, or any sequence of events. Timeline infographics offer a linear visual representation of chronological information, so the audience can easily follow the progression and understand the temporal relationships between events. Timeline infographics can also illustrate cause-and-effect relationships or highlight significant moments in a narrative.

Comparison Infographics

When you need to compare and contrast different options, ideas, or datasets, comparison infographics are invaluable. They lay out pieces of information side by side in a visually comparative manner, enabling the audience to identify similarities, differences, and key takeaways readily. Comparison infographics such as Venn diagram s are particularly effective for decision-making processes, product comparisons, and pros-and-cons analyses.

Each type of infographic brings a unique set of advantages to your presentation, allowing you to tailor your visual aids to your specific needs. By selecting the appropriate infographic style, you can improve the clarity, appeal, and persuasive power of your presentation, ensuring that your audience will see and, more importantly, remember your message.

Simple Design Principles for Effective Infographics

Creating impactful infographics requires more than just assembling data and visuals. It involves strategic design decisions that enhance the readability, comprehension, and aesthetic appeal of your information. The following are key design principles to consider.

Choose the Right Type of Infographic for Your Data

The foundation of a compelling infographic is selecting the appropriate format that aligns with your data and objectives. Whether it’s statistical, informational, timeline, or comparison, the type of infographic you choose should serve your narrative and highlight the key points you want to emphasize. This decision will guide your design process and ensure your infographic effectively communicates your message.

Tailor Your Design to Your Audience

Consider your audience’s needs, preferences, and existing knowledge when designing your infographic. Your design should resonate with your viewers, involving them using relevant language, visuals, and data. Understanding your audience will help you create an infographic that not only looks great but also connects with your viewers on a deeper level.

Balance Text and Visuals for Clarity and Impact

An effective infographic strikes a balance between text and visuals . The goal is to complement your data with visual elements without overwhelming the viewer. Use concise, impactful text to explain your visuals and provide context. Visual elements such as charts, icons, and illustrations should illustrate your points and make complex information easier to understand at a glance.

Select Appropriate Color Schemes and Fonts

Colors, fonts, and style play a crucial role in the readability and overall impact of your infographic. Your infographic should harmonize with the overall design of your presentation, including color schemes, fonts, and style. Consistency ensures that your presentation is cohesive and professional. If your infographic and your slide use different colors or fonts, consider making adjustments to create a unified aesthetic.

Otherwise, choose a color scheme that enhances contrast and readability. Use colors to differentiate elements, highlight key points, or convey mood. Limit your palette to a few complementary colors to maintain visual harmony.

For fonts, select clear, legible typefaces and use them consistently. Differentiate headings, subheadings, and body text through size and weight, but avoid using too many font styles.

Keep It Simple

Simplicity is key in infographic design. Avoid cluttering your infographic with too much information or too many design elements. A clean, well-organized layout helps guide the viewer’s eye through the information, ensuring that your key points stand out . Use whitespace effectively to separate different sections and make your content more digestible.

Integrate With the Presentation Narrative

You should integrate your infographic into the flow of your presentation narrative. The infographic should support and enhance the point you’re making on the slide where it appears. Consider introducing the infographic with a brief explanation or concluding with a summary of key takeaways to tie the visual back into your overall message.

Tools and Software for Creating and Integrating Infographics

Leverage presentation and design software that offers flexibility and ease of use for integrating infographics. Tools such as PowerPoint, Keynote, Adobe, and Canva provide features that allow easy importation, customization, and adjustment of infographics in your slides.

By adhering to these design principles, you can create visually appealing infographics that improve the effectiveness of your presentations. Infographics have the power to transform how people perceive and retain information, making your message more impactful and memorable. They also have the ability to transform dense data and complex ideas into compelling visual narratives. The integration of infographics into presentations not only captivates the audience but also significantly enhances comprehension and retention. By choosing the right type of infographic, adhering to design best practices, and thoughtfully incorporating the visuals into your presentations, you can elevate your message and leave a lasting impression on your audience.

But now that you’re getting attention, be sure your infographics are proofread before you publish them!

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Creating Impactful Slides: PowerPoint Chart Improvement Tips

As a slide designer, I frequently work on enhancing charts to make them more impactful for business presentations. Today, I want to share several practical chart improvement tips on how to creatively customize your PowerPoint graphs for a more professional look.

Chart Improvement 1: Broadening Bars

The first step in upgrading a bar chart  I usually do is adjusting the width of the bars . The default width proposed by PowerPoint or Excel often makes the bars appear too narrow. Since these bars are crucial for conveying information in PowerPoint presentations, I make them wider for better visual presentation of underlying data values. 

To do this, I simply right-click on a bar, select ‘Format Series’, and then adjust the Gap Width. A good rule of thumb is to aim for a Gap Width of around 70-80%. This simple adjustment makes a significant difference in how your bar chart in PowerPoint is perceived.

Chart Improvement 2: Enhancing Clarity with Data Labels

Another data chart area worth customizing, after adjusting the bar widths are the data labels . The default location of data values is not always optimal. They may be too small or not visible. In my example placing these data labels inside the bars can significantly improve readability. Thanks to wider bars, we now have a space to embed numbers inside. This positioning, close to the bar ends, conveniently shows the value. 

To ensure they stand out, I increased the font size to 20 and adjusted the color to white for better contrast against the colored background. Depending on the font used, making these labels bold can further improve visibility. This makes your bar chart in PowerPoint not only more readable but also more visually engaging.

Chart Improvement 3: Simplifying Your Bar Chart, Removing Unnecessary Information

A key part of making a slide more readable is removing unnecessary elements . For instance, if the vertical axis (Y-axis) is providing practically the same information as data labels, then simply delete it. You will not lose information because it’s mentioned inside bars. 

Alternatively, you can keep only the axis and remove the bar data labels. You don’t need to have the same data expressed twice. 

This step, along with removing gridlines, contributes to a cleaner and more focused bar chart in PowerPoint, ensuring that the viewer’s attention is solely on the data being presented.

Chart Improvement 4: Tailoring the Graph Legend

The final touch I usually do in optimizing a bar chart in PowerPoint is adjusting the legend’s position . The legend placement depends on your presentation context. 

If your audience is already familiar with presented data categories, the legend can be placed in a less prominent position e.g. on the right side or under the data chart. However, for newcomers who seek first to learn what data categories you present, I recommend placing the legend where they see it first. For example at the top of the bar chart in PowerPoint or from the left side. This ensures an immediate understanding of what each bar represents, enhancing the overall effectiveness of your presentation.

Legend position can be adjusted either from chart options or manually by moving it.

Conclusion: Enhance Your PowerPoint Bar Charts for Audience Engagement

To sum up, customizing a bar chart in PowerPoint for better clarity involves several key steps:

• widen the bars (applying the 80-20 rule)
• enhance data value visibility
• eliminate unnecessary elements – axis data if they are already expressed other way
• choose the legend’s position based on your audience’s familiarity

By following these simple yet effective tips, you can transform a standard chart into a more engaging and informative visual tool for your business presentations. Explore more practical tips on how to ensure the slide reading flow is natural and easy to follow.

Watch the movie with full instructions here:

Explore another article related to bar chart design, where I share how to effectively address the common mistakes in PowerPoint chart design .

Follow our  YouTube channel  if you want to see more of such guides, and  subscribe to the newsletter  to get more design tips and slide inspiration.

Author: Peter Zvirinsky, slide design trainer and the founder of infoDiagram Reach out to Peter on  LinkedIn  or via his  slide design & training  website.

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How to Present to an Audience That Knows More Than You

• Deborah Grayson Riegel

Lean into being a facilitator — not an expert.

What happens when you have to give a presentation to an audience that might have some professionals who have more expertise on the topic than you do? While it can be intimidating, it can also be an opportunity to leverage their deep and diverse expertise in service of the group’s learning. And it’s an opportunity to exercise some intellectual humility, which includes having respect for other viewpoints, not being intellectually overconfident, separating your ego from your intellect, and being willing to revise your own viewpoint — especially in the face of new information. This article offers several tips for how you might approach a roomful of experts, including how to invite them into the discussion without allowing them to completely take over, as well as how to pivot on the proposed topic when necessary.

I was five years into my executive coaching practice when I was invited to lead a workshop on “Coaching Skills for Human Resource Leaders” at a global conference. As the room filled up with participants, I identified a few colleagues who had already been coaching professionally for more than a decade. I felt self-doubt start to kick in: Why were they even here? What did they come to learn? Why do they want to hear from me?

• Deborah Grayson Riegel is a professional speaker and facilitator, as well as a communication and presentation skills coach. She teaches leadership communication at Duke University’s Fuqua School of Business and has taught for Wharton Business School, Columbia Business School’s Women in Leadership Program, and Peking University’s International MBA Program. She is the author of Overcoming Overthinking: 36 Ways to Tame Anxiety for Work, School, and Life and the best-selling Go To Help: 31 Strategies to Offer, Ask for, and Accept Help .

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How to Make a Link Clickable in Google Slides: A Step-by-Step Guide

Making a link clickable in Google Slides is a breeze! All you need to do is highlight the text or image you want to use as a link, click on the "Insert" menu, select "Link," and then paste in your desired URL. Now, let’s dive into the nitty-gritty details.

Step by Step Tutorial on Making a Link Clickable in Google Slides

Before we jump into the steps, let’s understand why we’re doing this. By making a link clickable in Google Slides, you’re providing your audience with quick access to additional resources, websites, or even other slides within the presentation. This not only makes your presentation more interactive but also keeps your audience engaged.

Step 1: Highlight the text or image

Select the text or image that you want to turn into a clickable link.

Once you’ve decided on the text or image that you want to use as a link, highlight it by clicking and dragging your cursor over it. If it’s an image, just click on it once to select it.

Step 2: Open the "Insert" menu

Click on the "Insert" menu located at the top of the Google Slides interface.

The "Insert" menu is where all the magic happens. This is where you can add all kinds of content to your slides, including links.

Step 3: Click on "Link"

Select "Link" from the dropdown menu that appears after clicking "Insert."

After clicking on "Link," a new window will pop up where you can paste your desired URL.

Step 4: Paste the URL

Paste the desired URL into the field that appears.

Make sure you paste the entire URL, including the "http://" or "https://" at the beginning, to ensure the link works correctly.

Step 5: Apply the link

Click "Apply" to make your text or image clickable.

And just like that, you’ve successfully added a clickable link to your Google Slides presentation! The text will now be underlined, indicating that it’s a hyperlink, or the image will be selectable as a link during the presentation.

After completing these steps, your link will be live and clickable during your presentation. When you click on the linked text or image, it will open the webpage in a new tab, providing your audience with additional information or resources related to your presentation.

Tips for Making a Link Clickable in Google Slides

• Make sure the text you choose to hyperlink is relevant to the content of the URL you’re linking to.
• Use descriptive text for your hyperlinks to give your audience an idea of what to expect when they click on the link.
• Test your links before the presentation to ensure they lead to the correct webpages.
• Consider using URL shorteners for long or complex URLs to make them more manageable.
• Remember that you can also link to other slides within the same presentation for a more seamless experience.

Frequently Asked Questions

Can i make a link open in a new tab.

Yes, Google Slides will automatically open links in a new tab when clicked during a presentation.

Can I link to a specific part of a webpage?

Yes, if the webpage supports anchor links, you can include the specific anchor tag in your URL to direct users to a particular section of the page.

Can I change the color of the linked text?

Yes, you can change the color of the linked text just like any other text in your slides, by using the text color option in the toolbar.

Can the link be an image instead of text?

Absolutely! You can use an image as a clickable link by selecting the image and then following the same steps to add the URL.

Can I remove a link if I change my mind?

Certainly! Just click on the linked text or image, then click on the "Remove" link option that appears.

• Highlight the text or image.
• Open the "Insert" menu.
• Click on "Link."
• Paste the URL.
• Apply the link.

There you have it, folks! Creating a clickable link in Google Slides is a simple yet powerful feature that can elevate your presentations to new heights. Whether you’re linking to an informative website, showcasing your portfolio, or directing your audience to another slide, clickable links make your presentation interactive and professional. So go ahead, give it a try! And remember, a great presentation is just a few clicks away. If you ever get stuck or have questions, just come back to this guide. Now, go make those links clickable and watch your Google Slides come to life!

Kermit Matthews is a freelance writer based in Philadelphia, Pennsylvania with more than a decade of experience writing technology guides. He has a Bachelor’s and Master’s degree in Computer Science and has spent much of his professional career in IT management.

He specializes in writing content about iPhones, Android devices, Microsoft Office, and many other popular applications and devices.

Read his full bio here .

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10 Resume Tips to Help Your CV Stand Out, Experts Say

Posted: May 14, 2024 | Last updated: May 14, 2024

When you're hoping to land the job of your dreams , your resume can serve as the secret weapon you need to get your foot in the door. As the first touchpoint you'll have with a potential employer, it needs to stand out from the crowd if you want to be invited in for an actual interview. This is especially true in today's highly competitive job market.

"A great resume isn't simply a piece of paper on which to record employment history; it's a strategic tool for marketing yourself as the perfect job candidate," says Vit Koval , a global hiring and remote work advocate at the hiring company Globy .

With that in mind, experts say there are a handful of ways that you can upgrade your resume to ensure that it ends up in the right hands and makes the right impression. These are the top 10 resume tips to put your career goals within reach.

RELATED: How to Ace Every Common Job Interview Question .

1. Focus on results, not just experience.

Employers want to know the highlights of your career until now, but simply listing your experience won't paint the full picture.

"Too many resumes simply list experience," says Renee Fellman , a turnaround expert and interim CEO at Renee Fellman & Associates . "To make your resume stand out, clearly and concisely include the results you achieved that can be verified by the person to whom you reported."

She recommends asking yourself: "What were your goals? What did you accomplish?"

To that point, the experts all agree that it's a good idea to lean on data to quantify your achievements and showcase your impact. "Data is one of the most underused resume enhancement techniques," says Daniel Space , a senior HR director and content creator who goes by Dan from HR .

For instance, explain how you helped save the company $100,000, how you optimized a process for 11 percent efficiency, ensured training for a data analysis skill set of 900 employees, or managed a budget of $6 million, Space says, emphasizing the importance of specificity.

2. Tweak the resume to fit the job description.

RELATED: 10 Best Public Speaking Hacks That Experts Use .

3. Use a professional format for easy readability.

LaMonica also recommends giving careful consideration to your resume formatting, opting for a "clean, professional" style that's easy to read.

Hull agrees that "format matters." She recommends using standard fonts (Arial, Cambria, Garamond, and Times New Roman are all considered standard for CVs), appropriate use of white space, and clear margins and alignment.

Though consistency is key, Space adds that you can also use visual cues to highlight your CV's most important pieces of information. "For your best achievements, use bold lettering to call the reader's attention," he suggests.

4. Consider your order of presentation.

The order in which you share your experience, results data, education, and skills can also make a difference. "Highlight key skills and accomplishments at the beginning for emphasis," advises LaMonica.

"Your most important information is your experience—that should take up 80 percent of the page," adds Space, noting that education should go at the end. "You do not need a professional summary if your resume is directly appropriate for the role."

5. Keep it short.

Submitting a resume that's many pages long may signal to your potential employers that you're unable to synthesize information into digestible formats. Your biggest achievements are also likely to get buried in too much information.

"Brevity and clarity are key qualities of a great resume," says Hull, who was also the founding director of an executive coaching program for faculty at Duke University Medical Center.

RELATED: The 13 Best Ways to Make Money Online, Experts Say .

6. Use digital formats to your advantage.

Submitting a resume is different today than it was even a decade ago—one of the biggest differences being that most resumes are now digital.

By using the right relevant keywords, you have an opportunity to optimize your CV and pass through any automated tracking systems (ATS) used to screen candidates initially. In particular, you can include keywords, including specific skills and qualifications, that stand out from the job description.

LaMonica also recommends providing a link to a professional online profile or company website for additional information.

7. Address any gaps in employment.

Submitting your resume for consideration is the very first opportunity you'll have to tell your story. If you leave gaps in that story, your potential employers might make unfair assumptions.

This is especially important to remember if you've had any major gaps in your employment. "Tell the story of what was going on. Explain, don't be defensive, and focus on how the gap may have improved your skills, including resilience," suggests Hull.

8. Use a "Previous Experience" section.

Having lots of job experience is a good thing, but including details about jobs you held two decades ago can take away from your more recent achievements. Space adds that, unfortunately, "ageism is a thing"—meaning you may not want to highlight just how long you've been in the workforce.

RELATED: 5 Things You Should Never Lie About on Your Resume .

9. Proofread, proofread, proofread.

Nothing will turn off a potential employer faster than noticing typos or careless errors in your resume. Since your CV is your one chance to put your best foot forward, even minor mistakes in spelling, punctuation, or word choice can signal that your work is sloppy or rushed.

To avoid this mistake, read it slowly, ask a friend to give it a second pass, and run your work through a spellchecker. "Proofread meticulously to ensure error-free content," advises LaMonica.

10. Always include a cover letter.

Making a point of always including a brief but thoughtful and personalized cover letter "will greatly enhance your chances" of employment, says Koval. This is where you really get to tell your story, share your enthusiasm for the position, company, or general field of work, and let your personality shine.

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