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17 Presentation Skills That Every Effective Presenter Must Develop

  • Written by HIGH5 Content & Review Team
  • August 8, 2024
  • Professional skills

It’s no secret that effective presentations can help you get ahead in business. After all, what better way to show off your knowledge and expertise than by delivering a well-crafted presentation? The right presentation skills give you the ability to share your ideas with an audience convincingly and engagingly. Unfortunately, not everyone is born a natural presenter. If you’re not used to standing up in front of an audience, the prospect of doing so can be daunting. Fortunately, understanding your unique strengths can help you overcome these challenges and improve your presentation skills.

The HIGH5 strengths assessment is a powerful tool that can provide valuable insights into your natural abilities, allowing you to leverage your strengths and develop strategies to address areas for improvement. With the right guidance, there are a few simple things you can do to enhance your presentation skills and become a more confident and effective communicator. In this article, we’ll share some tips on how to do just that, allowing you to deliver an effective presentation. Let’s get right into it.

What are presentation skills?

Presentation skills are the abilities you need to deliver a clear and effective presentation. After all, a good presenter is someone who can communicate their ideas in a way that engages and motivates their audience. There are many different aspects to presentation skills, from knowing how to structure your talk to using visuals effectively, to dealing with nerves. Developing strong presentation skills will help you to communicate your ideas more effectively and make a positive impression on your audience.

Presentation skills are important because they can help you to communicate your ideas clearly and effectively. A good presentation can make a big impact on your audience and can help to persuade them of your point of view. Presentation skills are also important in other areas of life, such as job interviews, sales pitches, and networking events. Being able to present your ideas clearly and concisely can give you a big advantage over others who are not as confident in their presentation skills.

Importance and benefits of presentation skills

One of the most important reasons to recognize presentation skills is because they are a valuable asset for any profession. Good presentation skills can help you in your career by making it easier to sell your ideas, get promoted, and be successful in business. Identifying your unique strengths through the HIGH5 assessment can provide invaluable insights into your natural communication abilities, allowing you to leverage your strengths and develop targeted strategies to enhance your presentation skills. By understanding your strengths, you can tailor your approach to deliver more impactful and persuasive presentations, increasing your chances of success in any professional setting.

In addition, good presentation skills can also help you in your personal life by making it easier to give speeches, make presentations, and teach classes. In addition, recognizing presentation skills can also help you improve your presentations. If you are not aware of the importance of presentation skills, you may not be using them to their full potential. By taking the time to learn about presentation skills and how to use them effectively, you can make your presentations more effective and persuasive.

Here’s a list of benefits that come with good presentation skills:

  • Increased confidence
  • The ability to think on your feet
  • Improved public speaking skills
  • Enhanced written communication skills
  • The ability to lead and motivate others
  • Enhanced problem-solving abilities
  • Improved negotiation skills
  • Stronger time management skills
  • Greater creativity
  • The opportunity to make a positive impact on others

Pro Tip From HIGH5 Take the HIGH5 strengths assessment to gain a deeper understanding of your natural communication style and preferences. Use this knowledge to play to your strengths when preparing and delivering presentations, such as leveraging your creativity for engaging visuals or your analytical skills for structured content.

17 crucial presentation skills

Let’s now explore some practical examples of presentation skills that will help you ace your next big presentation.

Body language

Active listening, storytelling.

  • Verbal communication

Stage presence

Self-awareness, facial expressions, avoid filler words, choose the right angle for standing, engagement with your audience, good eye contact, natural gestures, the use of visual aids, the ability to handle questions.

  • Organization

17 crucial presentation skills

Effective body language, including posture and gestures, enhances your message and engages your audience.

Active listening helps you respond appropriately and adjust your presentation based on audience feedback.

Storytelling is a great way to engage your audience and make your points more memorable. And while it might not seem like a traditional presentation skill, it can be extremely effective. If you possess strengths like creativity, communication, or persuasion, you may find it easier to weave captivating stories into your presentations.

The HIGH5 strengths assessment can help you identify these natural storytelling abilities and provide strategies for leveraging them to captivate your audience. So, if you can find ways to weave stories into your presentation, it’ll go a long way in captivating your audience and making your message more impactful.

Clear and concise verbal communication ensures your message is understood and retained by your audience.

Voice projection

Projecting your voice confidently ensures that your message is heard clearly by everyone in the room.

Good stage presence involves commanding attention through confident movement and engagement with the audience.

Being self-aware helps you identify your strengths and weaknesses, allowing for continuous improvement in your presentation skills.

Using appropriate facial expressions adds emotion and clarity to your spoken words, making your message more impactful.

Minimizing filler words like “um” and “uh” helps maintain your credibility and keeps your audience focused on your message.

Standing at the right angle, typically facing the audience while occasionally turning to your visuals, keeps the audience engaged and ensures they follow along with your presentation.

Another key presentation skill is the ability to engage with your audience. This means making eye contact, using gestures, and speaking in a way that is relatable and easy to understand. If you’re just standing there reading off a slide, chances are your audience is going to get bored pretty quickly. But if you can find ways to keep them engaged, they’ll be more likely to listen to what you have to say.

One of the best ways to engage with your audience is through eye contact. When you make eye contact with someone, it shows that you’re interested in what they have to say and that you’re engaged in the conversation. It also helps to build trust and rapport. So, if you can find ways to make eye contact with your audience members, it will go a long way in keeping them engaged.

Another great way to engage with your audience is through natural gestures. Using your hands and arms to gesture can help emphasize points and keep your audience engaged. Just be sure not to go overboard – too much gesturing can be distracting.

Visual aids can be a great way to engage your audience and make your points more clear. Using slides, charts, and graphs can help illustrate your ideas and make them easier to understand. Similar to using gestures, just be sure not to overdo it – too many visuals can be overwhelming and confusing.

At some point during your presentation, you’re likely going to get questions from your audience; how you handle those questions can make or break your presentation. If you’re able to answer them confidently and without getting flustered, it’ll show that you know your stuff.

But if you start to get tongue-tied or defensive, it’s going to reflect poorly on you. So, be prepared for questions and try to stay calm when answering them.

An organized structure

Another important presentation skill is having a well-organized structure. This means having an introduction, main body, and conclusion to your presentation. It also means using transitions between sections to help your audience follow along. If your presentation is all over the place, it’s going to be hard for your audience to stay engaged and they’ll quickly tune out.

Last but not least, confidence is one of the most important presentation skills you can have. If you’re not confident in what you’re saying, it’s going to show – and your audience is going to pick up on it. So, even if you’re not feeling 100% sure of yourself, try to project confidence. It’ll make a big difference in how your audience perceives you and your message.

Pro Tip From HIGH5 Use the HIGH5 assessment to understand your unique storytelling style and preferences. Incorporate personal anecdotes, analogies, or case studies that align with your strengths to make your presentations more engaging and memorable.

How to identify presentation skills?

To identify your presentation skills you will need the help of self-assessment tools and feedback from your colleagues or friends. One of the self-assessment tools that we recommend is the HIGH5 strengths test which will help you discover your strengths and talents. From there you can connect your strengths with presentation skills to see which strength boosts your skill.

The second way is also called peer feedback. Ask your colleagues, friends or close family members to give you feedback on your presentation skills. From there you can identify what presentation skills you have and what skills you need to improve.

How to improve presentation skills in the workplace?

The workplace is one of the most important places to hone your presentation skills. After all, in the business world, first impressions are key, and being able to deliver a polished and professional presentation can make all the difference in whether or not you’re successful. Here are a few tips to help you improve your presentation skills in the workplace:

Preparation is key

This may seem like a no-brainer, but it’s worth repeating. When you’re preparing for a presentation, take the time to do your research and gather all of the necessary information. This will help ensure that your presentation is well-organized and flows smoothly.

Be aware of your body language

Your body language speaks volumes, so it’s important to be aware of what you’re communicating with your nonverbal cues. Make sure you’re standing up straight, making eye contact, and using gestures appropriately. These small tweaks can make a big difference in how your audience perceives you.

Practice, practice and practice

One of the best ways to improve your presentation skills is simply to practice as much as you can. The more you present, the more comfortable you’ll become and the better you’ll be at thinking on your feet and handling questions from the audience.

Seek feedback

After each presentation, take some time to reflect on what went well and what could be improved. Seek feedback from your colleagues or boss, and consider taking the HIGH5 strengths assessment to gain insights into your natural abilities and areas for growth. This will help you learn from your mistakes, leverage your strengths, and continue to improve. By understanding your unique strengths, you can develop targeted strategies to enhance your presentation skills and make a more significant impact in the workplace. By following these tips, you can start to improve your presentation skills and make a positive impression in the workplace.

Pro Tip From HIGH5 After receiving feedback on your presentation, use the HIGH5 strengths assessment to identify areas where you excelled and areas for improvement. Develop an action plan that leverages your strengths while addressing your weaknesses, such as practicing more storytelling techniques if you have strong communication abilities or focusing on visual aids if you have strong creativity.

How do you highlight presentation skills in a resume and job interview?

Another important skill that is often overlooked is the ability to highlight presentation skills in both a resume and a job interview. This can be the difference between getting the job and not. When you are applying for a job, your resume is often the first thing that potential employers will look at. It is important to make sure that your resume includes any relevant presentation skills that you may have. You can do this by including any experience you have in public speaking, leading presentations, or teaching courses. If you do not have any experience in these areas, consider listing any other relevant skills that could transfer over into presenting, such as customer service or sales experience.

In addition to your resume, it is also important to be able to highlight your presentation skills during a job interview. This is often done through behavioral interviewing, where you will be asked to describe specific examples of times when you have presented in the past. It is important to be prepared for this type of question and to have a few examples ready to go. When you are highlighting your presentation skills, it is important to focus on any successes that you have had. This could be anything from getting positive feedback from an audience to successfully teaching a new course. No matter what the specific example is, it is important to focus on how you were able to positively impact the situation. This will show potential employers that you can effectively present information and that you are someone they would want on their team.

How to improve presentation skills in school as a student?

School students often have to present in front of their classmates and teachers, which can be a daunting experience, especially if you don’t feel confident in your abilities. However, understanding your unique strengths can help you approach presentations with greater confidence and effectiveness. The HIGH5 strengths assessment is a valuable tool that can provide insights into your natural abilities, allowing you to leverage your strengths and develop strategies to address areas for improvement. With the right guidance, there are some things you can do to improve your presentation skills while you’re still in school.

Join a club or organization that requires presentations

This will force you to get up in front of people regularly and hone your skills. If no club or organization at your school requires presentations, start one! Give speeches in front of the mirror. Practicing in front of a mirror can help you identify any nervous habits you have (like fidgeting or pacing) and correct them before you have to give a real speech.

Use note cards instead of a script

Reading from a script can make you sound robotic and unauthentic. Note cards will help you stay on track without sounding like you’re reciting memorized lines.

Record yourself giving a presentation

Then, watch the recording back to see how you can improve. This exercise can be painful, but it’s one of the best ways to identify your weaknesses and work on them.

Find a mentor

Ask a teacher or another adult you trust to give you feedback on your presentations. They can offer helpful tips and criticism that will help you improve. By following these tips, you’ll be well on your way to becoming a great presenter in no time!

Pro Tip From HIGH5 As a student, take the HIGH5 strengths assessment to identify your natural communication and leadership abilities. Use this knowledge to play to your strengths when preparing and delivering presentations, such as leveraging your analytical skills for structured content or your creativity for engaging visuals.

Presentation skills FAQ

What are the 4 types of presentation skills.

The 4 types of presentation skills are:

  • Visual aids
  • Non-verbal communication
  • Listening skills

What is the rule of presentation?

The rule of presentation is to always keep the audience in mind. This means knowing who your audience is, what they want to hear, and how to best deliver your message so that they will listen and be able to understand it.

What are the 5 presentation skills?

The five essential presentation skills are clear communication, audience engagement, confident delivery, effective use of visuals, and proper body language.

What are 10 qualities of a good presentation?

A good presentation is clear, concise, engaging, well-structured, visually appealing, confident, interactive, relevant, well-paced, and memorable.

Every great presenter must have the majority of presenting skills already learned. It is beneficial for each individual to have some level of presentation skills, to be able to showcase and demonstrate their project, ideas, and plans to their friends, family members and colleagues.

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Home Blog Education Presentation Skills 101: A Guide to Presentation Success

Presentation Skills 101: A Guide to Presentation Success

cover for presentation skills guide

Getting the perfect presentation design is just a step toward a successful presentation. For the experienced user, building presentation skills is the answer to elevating the power of your message and showing expertise on any subject. Still, one can ask: is it the same set of skills, or are they dependable on the type of presentation?

In this article, we will introduce the different types of presentations accompanied by the skillset required to master them. The purpose, as always, is to retain the audience’s interest for a long-lasting and convincing message.

Table of Contents

The Importance of Presentation Skills

Persuasive presentations, instructional presentations, informative presentations, inspirational presentations, basic presentation skills, what are the main difficulties when giving a presentation, recommendations to improve your presentation skills, closing statement.

Effective communication is the answer to reaching business and academic goals. The scenarios in which we can be required to deliver a presentation are as diverse as one can imagine. Still, some core concepts apply to all presentations.

 We define presentation skills as a compendium of soft skills that directly affect your presentation performance and contribute to creating a great presentation. These are not qualities acquired by birth but skills you ought to train and master to delve into professional environments.

You may ask: is it really that evident when a presenter is not prepared? Here are some common signs people can experience during presentations:

  • Evasive body language: Not making eye contact with the audience, arms closed tightly to the body, hands in pockets all the time.
  • Lack of interest in the presenter’s voice: dull tone, not putting an effort to articulate the topics.
  • Doubting when asked to answer a question
  • Irksome mood

The list can go on about common presenter mistakes , and most certainly, it will affect the performance of any presented data if the lack of interest by the presenter is blatantly obvious.  Another element to consider is anxiety, and according to research by the National Institute of Mental Health, 73% of the population in the USA is affected by glossophobia , which is the fear of public speaking, judgment, or negative evaluation by other people.

Therefore, presentation skills training is essential for any business professional who wants to achieve effective communication . It will remove the anxiety from presentation performance and help users effectively deliver their message and connect with the audience.

Archetypes of presentations

Persuasive presentations aim to convince the audience – often in short periods – to acquire a product or service, adhere to a cause, or invest in a company. For business entrepreneurs or politicians, persuasive presentations are their tool for the trade.

Unless you aim to be perceived as an imposter, a proper persuasive presentation has the elements of facts, empathy, and logic, balanced under a well-crafted narrative. The central pillar of these presentations is to identify the single factor that gathered your audience: it could be a market need, a social cause, or a revolutionary concept for today’s society. It has to be something with enough power to gather critiques – both good and bad.

That single factor has to be backed up by facts. Research that builds your hypothesis on how to solve that problem. A deep understanding of the target audience’s needs , concerns, and social position regarding the solution your means can offer. When those elements are in place, building a pitch becomes an easy task. 

Graphics can help you introduce information in a compelling format, lowering the need for lengthy presentations. Good presentation skills for persuasive presentations go by the hand of filtering relevant data and creating the visual cues that resonate with what your audience demands.

One powerful example of a persuasive presentation is the technique known as the elevator pitch . You must introduce your idea or product convincingly to the audience in a timeframe between 30 seconds and less than 2 minutes. You have to expose:

  • What do you do 
  • What’s the problem to solve
  • Why is your solution different from others 
  • Why should the audience care about your expertise

presentation skills an elevator pitch slide

For that very purpose, using engaging graphics with contrasting colors elevates the potential power of your message. It speaks professionalism, care for details, and out-of-the-box thinking. Knowing how to end a presentation is also critical, as your CTAs should be placed with care.

Therefore, let’s resume the requirements of persuasive presentations in terms of good presentation skills:

  • Identifying problems and needs
  • Elaborating “the hook” (the element that grabs the audience’s attention)
  • Knowing how to “tie” your audience (introducing a piece of information related to the hook that causes an emotional impact)
  • Broad knowledge of body language and hand gestures to quickly convey your message
  • Being prepared to argue a defense of your point of view
  • Handling rejection
  • Having a proactive attitude to convert opportunities into new projects
  • Using humor, surprise, or personal anecdotes as elements to sympathize with the audience
  • Having confidence
  • Be able to summarize facts and information in visually appealing ways

skills required for persuasive presentations

You can learn more about persuasive presentation techniques by clicking here .

In the case of instructional presentations, we ought to differentiate two distinctive types:

  • Lecture Presentations : Presentations being held at universities or any other educative institution. Those presentations cover, topic by topic, and the contents of a syllabus and are created by the team of teachers in charge of the course.
  • Training Presentations : These presentations take place during in-company training sessions and usually comprise a good amount of content that is resumed into easy-to-take solutions. They are aimed to coach employees over certain topics relevant to their work performance. The 70-20-10 Model is frequently used to address these training situations.

Lecture presentations appeal to the gradual introduction of complex concepts, following a structure set in the course’s syllabus. These presentations often have a similar aesthetic as a group of professors or researchers created to share their knowledge about a topic. Personal experience does tell that course presentations often rely on factual data, adequately documented, and on the theoretical side.

An example of a presentation that lies under this concept is a Syllabus Presentation, used by the teaching team to introduce the subject to new students, evaluation methods, concepts to be learned, and expectations to pass the course.

using a course syllabus presentation to boost your instructional presentation skills

On the other hand, training presentations are slide decks designed to meet an organization’s specific needs in the formal education of their personnel. Commonly known as “continuous education,” plenty of companies invest resources in coaching their employees to achieve higher performance results. These presentations have the trademark of being concise since their idea is to introduce the concepts that shall be applied in practice sessions. 

Ideally, the training presentations are introduced with little text and easy-to-recognize visual cues. Since the idea is to summarize as much as possible, these are visually appealing for the audience. They must be dynamic enough to allow the presenter to convey the message.

presentation skills example of a training presentation

Those key takeaways remind employees when they revisit their learning resources and allow them to ruminate on questions that fellow workers raise. 

To sum up this point, building presentation skills for instructional presentations requires:

  • Ability to put complex concepts into simpler words
  • Patience and a constant learning mindset
  • Voice training to deliver lengthy speeches without being too dense
  • Ability to summarize points and note the key takeaways
  • Empathizing with the audience to understand their challenges in the learning process

skill requirements for instructional presentations

The informative presentations take place in business situations, such as when to present project reports from different departments to the management. Another potential usage of these presentations is in SCRUM or other Agile methodologies, when a sprint is completed, to discuss the advance of the project with the Product Owner.

As they are presentations heavily dependent on data insights, it’s common to see the usage of infographics and charts to express usually dense data in simpler terms and easy to remember. 

a SCRUM process being shown in an informative slide

Informative presentations don’t just fall into the business category. Ph.D. Dissertation and Thesis presentations are topics that belong to the informative presentations category as they condense countless research hours into manageable reports for the academic jury. 

an example of a thesis dissertation template

Since these informational presentations can be perceived as lengthy and data-filled, it is important to learn the following professional presentation skills:

  • Attention to detail
  • Be able to explain complex information in simpler terms
  • Creative thinking
  • Powerful diction
  • Working on pauses and transitions
  • Pacing the presentation, so not too much information is divulged per slide

skill requirements for informational presentations

The leading inspirational platform, TEDx, comes to mind when talking about inspirational presentations. This presentation format has the peculiarity of maximizing the engagement with the audience to divulge a message, and due to that, it has specific requirements any presenter must meet.

This presentation format usually involves a speaker on a stage, either sitting or better standing, in which the presenter engages with the audience with a storytelling format about a life experience, a job done that provided a remarkable improvement for society, etc.

using a quote slide to boost inspirational presentation skills

Empathizing with the audience is the key ingredient for these inspirational presentations. Still, creativity is what shapes the outcome of your performance as people are constantly looking for different experiences – not the same recipe rephrased with personal touches. The human factor is what matters here, way above data and research. What has your experience to offer to others? How can it motivate another human being to pursue a similar path or discover their true calling?

To achieve success in terms of communication skills presentation, these inspirational presentations have the following requirements:

  • Focus on the audience (engage, consider their interests, and make them a part of your story)
  • Putting ego aside
  • Creative communication skills
  • Storytelling skills
  • Body language knowledge to apply the correct gestures to accompany your story
  • Voice training
  • Using powerful words

skills required for inspirational presentations

After discussing the different kinds of presentations we can come across at any stage of our lives, a group of presentation skills is standard in any type of presentation. See below what makes a good presentation and which skills you must count on to succeed as a presenter.

Punctuality

Punctuality is a crucial aspect of giving an effective presentation. Nothing says more about respect for your audience and the organization you represent than delivering the presentation on time . Arriving last minute puts pressure on the tech team behind audiovisuals, as they don’t have enough preparation to test microphones, stage lights, and projector settings, which can lead to a less powerful presentation Even when discussing presentations hosted in small rooms for a reduced audience, testing the equipment becomes essential for an effective presentation.

A solution for this is to arrive at least 30 minutes early. Ideally, one hour is a sweet spot since the AV crew has time to check the gear and requirements for your presentation. Another benefit of this, for example, in inspirational presentations, is measuring the previous presenter’s impact on the audience. This gives insights about how to resonate with the public, and their interest, and how to accommodate your presentation for maximum impact.

Body Language

Our bodies can make emotions transparent for others, even when we are unaware of such a fact. Proper training for body language skills reduces performance anxiety, giving the audience a sense of expertise about the presented topic. 

Give your presentation and the audience the respect they deserve by watching over these potential mistakes:

  • Turning your back to the audience for extended periods : It’s okay to do so when introducing an important piece of information or explaining a graph, but it is considered rude to give your back to the audience constantly.
  • Fidgeting : We are all nervous in the presence of strangers, even more, if we are the center of attention for that moment. Instead of playing with your hair or making weird hand gestures, take a deep breath to center yourself before the presentation and remember that everything you could do to prepare is already done. Trust your instincts and give your best.
  • Intense eye contact : Have you watched a video where the presenter stared at the camera the entire time? That’s the feeling you transmit to spectators through intense eye contact. It’s a practice often used by politicians to persuade.
  • Swearing : This is a no-brainer. Even when you see influencers swearing on camera or in podcasts or live presentations, it is considered an informal and lousy practice for business and academic situations. If you have a habit to break when it comes to this point, find the humor in these situations and replace your swear words with funny alternatives (if the presentation allows for it). 

Voice Tone plays a crucial role in delivering effective presentations and knowing how to give a good presentation. Your voice is a powerful tool for exposing your ideas and feelings . Your voice can articulate the message you are telling, briefing the audience if you feel excited about what you are sharing or, in contrast, if you feel the presentation is a burden you ought to complete.

Remember, passion is a primary ingredient in convincing people. Therefore, transmitting such passion with a vibrant voice may help gather potential business partners’ interest.  

But what if you feel sick prior to the presentation? If, by chance, your throat is sore minutes before setting foot on the stage, try this: when introducing yourself, mention that you are feeling a bit under the weather. This resonates with the audience to pay more attention to your efforts. In case you don’t feel comfortable about that, ask the organizers for a cup of tea, as it will settle your throat and relax your nerves.

Tech Skills

Believe it or not, people still feel challenged by technology these days. Maybe that’s the reason why presentation giants like Tony Robbins opt not to use PowerPoint presentations . The reality is that there are plenty of elements involved in a presentation that can go wrong from the tech side:

  • A PDF not opening
  • Saving your presentation in a too-recent PowerPoint version
  • A computer not booting up
  • Mac laptops and their never-ending compatibility nightmare
  • Not knowing how to change between slides
  • Not knowing how to use a laser pointer
  • Internet not working
  • Audio not working

We can come up with a pretty long list of potential tech pitfalls, and yet more than half of them fall in presenters not being knowledgeable about technology.

If computers aren’t your thing, let the organization know about this beforehand. There is always a crew member available to help presenters switch between slides or configure the presentation for streaming. This takes the pressure off your shoulders, allowing you to concentrate on the content to present. Remember, even Bill Gates can get a BSOD during a presentation .

Presentations, while valuable for conveying information and ideas, can be daunting for many individuals. Here are some common difficulties people encounter when giving presentations:

Public Speaking Anxiety

Glossophobia, the fear of public speaking, affects a significant portion of the population. This anxiety can lead to nervousness, trembling, and forgetfulness during a presentation.

Lack of Confidence

Many presenters struggle with self-doubt, fearing that they may not be knowledgeable or skilled enough to engage their audience effectively.

Content Organization

Organizing information in a coherent and engaging manner can be challenging. Presenters often grapple with how to structure their content to make it easily digestible for the audience. Artificial Intelligence can help us significantly reduce the content arrangement time when you work with tools like our AI Presentation Maker (made for presenters by experts in presentation design). 

Audience Engagement

Keeping the audience’s attention and interest throughout the presentation can be difficult. Distractions, disengaged attendees, or lack of interaction can pose challenges.

Technical Issues

Technology glitches, such as malfunctioning equipment, incompatible file formats, or poor internet connectivity, can disrupt presentations and increase stress.

Time Management

Striking the right balance between providing enough information and staying within time limits is a common challenge. Going over or under the allotted time can affect the effectiveness of the presentation.

Handling Questions and Challenges

Responding to unexpected questions, criticism, or challenges from the audience can be difficult, especially when presenters are unprepared or lack confidence in their subject matter.

Visual Aids and Technology

Creating and effectively using visual aids like slides or multimedia can be a struggle for some presenters. Technical competence is essential in this aspect.

Language and Articulation

Poor language skills or unclear articulation can hinder effective communication. Presenters may worry about stumbling over words or failing to convey their message clearly.

Maintaining appropriate and confident body language can be challenging. Avoiding nervous habits, maintaining eye contact, and using gestures effectively requires practice.

Overcoming Impersonal Delivery

In virtual presentations, maintaining a personal connection with the audience can be difficult. The absence of face-to-face interaction can make it challenging to engage and read the audience.

Cultural and Diversity Awareness

Presenting to diverse audiences requires sensitivity to cultural differences and varying levels of familiarity with the topic.

In this section, we gathered some tips on how to improve presentation skills that can certainly make an impact if applied to your presentation skills. We believe these skills can be cultivated to transform into habits for your work routine.

Tip #1: Build a narrative

One memorable way to guarantee presentation success is by writing a story of all the points you desire to cover. This statement is based on the logic behind storytelling and its power to connect with people .

Don’t waste time memorizing slides or reading your presentation to the audience. It feels unnatural, and any question that diverts from the topic in discussion certainly puts you in jeopardy or, worse, exposes you as a fraud in the eyes of the audience. And before you ask, it is really evident when a presenter has a memorized speech. 

Build and rehearse the presentation as if telling a story to a group of interested people. Lower the language barrier by avoiding complex terms that maybe even you aren’t fully aware of their meaning. Consider the ramifications of that story, what it could lead to, and which are the opportunities to explore. Then, visualize yourself giving the presentation in a natural way.

Applying this technique makes the presentation feel like second nature to you. It broadens the spectrum in which you can show expertise over a topic or even build the basis for new interesting points of view about the project.

Tip #2: Don’t talk for more than 3 minutes per slide

It is a common practice of presenters to bombard the audience with facts and information whilst retaining the same slide on the screen. Why can this happen? It could be because the presenter condensed the talk into very few slides and preferred to talk. The reality is that your spectators won’t retain the information you are giving unless you give visual cues to help that process. 

Opt to prepare more slides and pace your speech to match the topics shown on each slide. Don’t spend more than 3 minutes per slide unless you have to introduce a complex piece of data. Use visual cues to direct the spectators about what you talk about, and summarize the principal concepts discussed at the end of each section.

Tip #3: Practice meditation daily

Anxiety is the number one enemy of professional presenters. It slowly builds without you being aware of your doubts and can hinder your performance in multiple ways: making you feel paralyzed, fidgeting, making you forget language skills or concepts, affecting your health, etc.

Meditation is an ancient practice taken from Buddhist teachings that train your mind to be here in the present. We often see the concepts of meditation and mindfulness as synonyms, whereas you should be aware that meditation is a practice that sets the blocks to reach a state of mindfulness. For presenters, being in the here and now is essential to retain focus, but meditation techniques also teach us to control our breathing and be in touch with our body signals when stress builds up. 

The customary practice of meditation has an impact on imagination and creativity but also helps to build patience – a skill much needed for connecting with your audience in instructional presentations.

Having the proper set of presentation skills can be quite subjective. It goes beyond presentation tips and deepens into how flexible we can be in our ability to communicate ideas.

Different presentations and different audiences shape the outcome of our efforts. Therefore, having a basic understanding of how to connect, raise awareness, and empathize with people can be key ingredients for your career as a presenter. A word of advice: success doesn’t happen overnight. It takes dedication and patience to build communication skills . Don’t condition your work to believe you will be ready “someday”; it’s best to practice and experience failure as part of the learning process.

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6 presentation skills and how to improve them

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What are presentation skills?

The importance of presentation skills, 6 presentation skills examples, how to improve presentation skills.

Tips for dealing with presentation anxiety

Learn how to captivate an audience with ease

Capturing an audience’s attention takes practice. 

Over time, great presenters learn how to organize their speeches and captivate an audience from start to finish. They spark curiosity, know how to read a room , and understand what their audience needs to walk away feeling like they learned something valuable.

Regardless of your profession, you most likely use presentation skills on a monthly or even weekly basis. Maybe you lead brainstorming sessions or host client calls. 

Developing effective presentation skills makes it easier to contribute ideas with confidence and show others you’re someone to trust. Although speaking in front of a crowd sometimes brings nerves and anxiety , it also sparks new opportunities.

Presentation skills are the qualities and abilities you need to communicate ideas effectively and deliver a compelling speech. They influence how you structure a presentation and how an audience receives it. Understanding body language , creating impactful visual aids, and projecting your voice all fall under this umbrella.

A great presentation depends on more than what you say. It’s about how you say it. Storytelling , stage presence, and voice projection all shape how well you express your ideas and connect with the audience. These skills do take practice, but they’re worth developing — especially if public speaking makes you nervous. 

Engaging a crowd isn’t easy. You may feel anxious to step in front of an audience and have all eyes and ears on you.

But feeling that anxiety doesn’t mean your ideas aren’t worth sharing. Whether you’re giving an inspiring speech or delivering a monthly recap at work, your audience is there to listen to you. Harness that nervous energy and turn it into progress.

Strong presentation skills make it easier to convey your thoughts to audiences of all sizes. They can help you tell a compelling story, convince people of a pitch , or teach a group something entirely new to them. And when it comes to the workplace, the strength of your presentation skills could play a part in getting a promotion or contributing to a new initiative.

To fully understand the impact these skills have on creating a successful presentation, it’s helpful to look at each one individually. Here are six valuable skills you can develop:

1. Active listening

Active listening is an excellent communication skill for any professional to hone. When you have strong active listening skills, you can listen to others effectively and observe their nonverbal cues . This helps you assess whether or not your audience members are engaged in and understand what you’re sharing. 

Great public speakers use active listening to assess the audience’s reactions and adjust their speech if they find it lacks impact. Signs like slouching, negative facial expressions, and roaming eye contact are all signs to watch out for when giving a presentation.

2. Body language

If you’re researching presentation skills, chances are you’ve already watched a few notable speeches like TED Talks or industry seminars. And one thing you probably noticed is that speakers can capture attention with their body language. 

A mixture of eye contact, hand gestures , and purposeful pacing makes a presentation more interesting and engaging. If you stand in one spot and don’t move your body, the audience might zone out.

two-women-talking-happily-on-radio-presentation-skills

3. Stage presence

A great stage presence looks different for everyone. A comedian might aim for more movement and excitement, and a conference speaker might focus their energy on the content of their speech. Although neither is better than the other, both understand their strengths and their audience’s needs. 

Developing a stage presence involves finding your own unique communication style . Lean into your strengths, whether that’s adding an injection of humor or asking questions to make it interactive . To give a great presentation, you might even incorporate relevant props or presentation slides.

4. Storytelling

According to Forbes, audiences typically pay attention for about 10 minutes before tuning out . But you can lengthen their attention span by offering a presentation that interests them for longer. Include a narrative they’ll want to listen to, and tell a story as you go along. 

Shaping your content to follow a clear narrative can spark your audience’s curiosity and entice them to pay careful attention. You can use anecdotes from your personal or professional life that take your audience along through relevant moments. If you’re pitching a product, you can start with a problem and lead your audience through the stages of how your product provides a solution.

5. Voice projection

Although this skill may be obvious, you need your audience to hear what you’re saying. This can be challenging if you’re naturally soft-spoken and struggle to project your voice.

Remember to straighten your posture and take deep breaths before speaking, which will help you speak louder and fill the room. If you’re talking into a microphone or participating in a virtual meeting, you can use your regular conversational voice, but you still want to sound confident and self-assured with a strong tone.

If you’re unsure whether everyone can hear you, you can always ask the audience at the beginning of your speech and wait for confirmation. That way, they won’t have to potentially interrupt you later.

Ensuring everyone can hear you also includes your speed and annunciation. It’s easy to speak quickly when nervous, but try to slow down and pronounce every word. Mumbling can make your presentation difficult to understand and pay attention to.

microphone-presentation-skills

6. Verbal communication 

Although verbal communication involves your projection and tone, it also covers the language and pacing you use to get your point across. This includes where you choose to place pauses in your speech or the tone you use to emphasize important ideas.

If you’re giving a presentation on collaboration in the workplace , you might start your speech by saying, “There’s something every workplace needs to succeed: teamwork.” By placing emphasis on the word “ teamwork ,” you give your audience a hint on what ideas will follow.

To further connect with your audience through diction, pay careful attention to who you’re speaking to. The way you talk to your colleagues might be different from how you speak to a group of superiors, even if you’re discussing the same subject. You might use more humor and a conversational tone for the former and more serious, formal diction for the latter.

Everyone has strengths and weaknesses when it comes to presenting. Maybe you’re confident in your use of body language, but your voice projection needs work. Maybe you’re a great storyteller in small group settings, but need to work on your stage presence in front of larger crowds. 

The first step to improving presentation skills is pinpointing your gaps and determining which qualities to build upon first. Here are four tips for enhancing your presentation skills:

1. Build self-confidence

Confident people know how to speak with authority and share their ideas. Although feeling good about your presentation skills is easier said than done, building confidence is key to helping your audience believe in what you’re saying. Try practicing positive self-talk and continuously researching your topic's ins and outs.

If you don’t feel confident on the inside, fake it until you make it. Stand up straight, project your voice, and try your best to appear engaged and excited. Chances are, the audience doesn’t know you’re unsure of your skills — and they don’t need to.

Another tip is to lean into your slideshow, if you’re using one. Create something colorful and interesting so the audience’s eyes fall there instead of on you. And when you feel proud of your slideshow, you’ll be more eager to share it with others, bringing more energy to your presentation.

2. Watch other presentations

Developing the soft skills necessary for a good presentation can be challenging without seeing them in action. Watch as many as possible to become more familiar with public speaking skills and what makes a great presentation. You could attend events with keynote speakers or view past speeches on similar topics online.

Take a close look at how those presenters use verbal communication and body language to engage their audiences. Grab a notebook and jot down what you enjoyed and your main takeaways. Try to recall the techniques they used to emphasize their main points, whether they used pauses effectively, had interesting visual aids, or told a fascinating story.

woman-looking-at-video-from-tablet-while-cooking-dinner-presentation-skills

3. Get in front of a crowd

You don’t need a large auditorium to practice public speaking. There are dozens of other ways to feel confident and develop good presentation skills.

If you’re a natural comedian, consider joining a small stand-up comedy club. If you’re an avid writer, participate in a public poetry reading. Even music and acting can help you feel more comfortable in front of a crowd.

If you’d rather keep it professional, you can still work on your presentation skills in the office. Challenge yourself to participate at least once in every team meeting, or plan and present a project to become more comfortable vocalizing your ideas. You could also speak to your manager about opportunities that flex your public speaking abilities.

4. Overcome fear

Many people experience feelings of fear before presenting in front of an audience, whether those feelings appear as a few butterflies or more severe anxiety. Try grounding yourself to shift your focus to the present moment. If you’re stuck dwelling on previous experiences that didn’t go well, use those mistakes as learning experiences and focus on what you can improve to do better in the future.

Tips for dealing with presentation anxiety 

It’s normal to feel nervous when sharing your ideas. In fact, according to a report from the Journal of Graduate Medical Education, public speaking anxiety is prevalent in 15–30% of the general population .

Even though having a fear of public speaking is common, it doesn’t make it easier. You might feel overwhelmed, become stiff, and forget what you were going to say. But although the moment might scare you, there are ways to overcome the fear and put mind over matter.

Use these tactics to reduce your stress when you have to make a presentation:

1. Practice breathing techniques

If you experience anxiety often, you’re probably familiar with breathing techniques for stress relief . Incorporating these exercises into your daily routine can help you stop worrying and regulate anxious feelings. 

Before a big presentation, take a moment alone to practice breathing techniques, ground yourself, and reduce tension. It’s also a good idea to take breaths throughout the presentation to speak slower and calm yourself down .

2. Get organized

The more organized you are, the more prepared you’ll feel. Carefully outline all of the critical information you want to use in your presentation, including your main talking points and visual aids, so you don’t forget anything. Use bullet points and visuals on each slide to remind you of what you want to talk about, and create handheld notes to help you stay on track.

3. Embrace moments of silence

It’s okay to lose your train of thought. It happens to even the most experienced public speakers once in a while. If your mind goes blank, don’t panic. Take a moment to breathe, gather your thoughts, and refer to your notes to see where you left off. You can drink some water or make a quick joke to ease the silence or regain your footing. And it’s okay to say, “Give me a moment while I find my notes.” Chances are, people understand the position you’re in.

men-giving-conference-sitting-on-a-chair-with-microphone-presentation-skills

4. Practice makes progress

Before presenting, rehearse in front of friends and family members you trust. This gives you the chance to work out any weak spots in your speech and become comfortable communicating out loud. If you want to go the extra mile, ask your makeshift audience to ask a surprise question. This tests your on-the-spot thinking and will prove that you can keep cool when things come up.

Whether you’re new to public speaking or are a seasoned presenter, you’re bound to make a few slip-ups. It happens to everyone. The most important thing is that you try your best, brush things off, and work on improving your skills to do better in your next presentation.

Although your job may require a different level of public speaking than your favorite TED Talk , developing presentation skills is handy in any profession. You can use presentation skills in a wide range of tasks in the workplace, whether you’re sharing your ideas with colleagues, expressing concerns to higher-ups, or pitching strategies to potential clients.

Remember to use active listening to read the room and engage your audience with an interesting narrative. Don’t forget to step outside your comfort zone once in a while and put your skills to practice in front of a crowd. After facing your fears, you’ll feel confident enough to put presentation skills on your resume.

If you’re trying to build your skills and become a better employee overall, try a communications coach with BetterUp. 

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Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

8 tips to improve your public speaking skills

How to give a good presentation that captivates any audience, how to not be nervous for a presentation — 13 tips that work (really), how to write a speech that your audience remembers, fear of public speaking overcome it with these 7 tips, the importance of good speech: 5 tips to be more articulate, the significance of written communication in the workplace, 20 marketing skills professionals should have in 2023, the 11 tips that will improve your public speaking skills, impression management: developing your self-presentation skills, 30 presentation feedback examples, your guide to what storytelling is and how to be a good storyteller, 8 clever hooks for presentations (with tips), how to make a presentation interactive and exciting, stay connected with betterup, get our newsletter, event invites, plus product insights and research..

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28 Qualities of a Skillful Presenter

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  • Presentation Skills

Outstanding presenters continually pursue these qualities

“Wow! Now I understand why it’s so difficult to become a good presenter,” gushed one of my students in a recent class I conducted on presentation skills. I had just put up a slide that, one by one, enumerated 28 qualities that every good presenter not only exhibits, but also embodies. These qualities seem to flow effortlessly from skillful presenters.

Twenty-eight qualities. Outstanding presenters continually pursue these qualities. Here they are, listed alphabetically accompanied by a brief descriptions of each quality. Because it might be easier to understand a quality by knowing its opposite, I’ve listed those too. You can see how diametrically opposed these qualities can be.

One last point. Try to visualize each of these qualities to get a better idea of how to exhibit them.

1. Adept nonverbally: clear communication with body language. Your nonverbal communication—body movements, gestures, posture, and facial expressions—speak louder than your words. Opposite: stilted.

2. Adept verbally: full speaking command; uses great words. Your verbal communication—the way you speak—can carry an audience: your tone, inflection, and volume, and how you pace, pause, and enunciate. Opposite: speechified (in other words, as if you are reading a written speech—for the first time. Yikes, how boring!)

3. Animated: full of life and excitement. Act alive! Opposite: lethargic.

4. Assertive: being strong and forceful (but not overbearing). This is in between the bookends of aggressive and passive. Opposite: timid.

5. Astute: keen ability to accurately assess a situation or person and turn it into an advantage. Opposite: unintelligent.

6. Cheerful: noticeably happy and optimistic. Simply smile while you present. Opposite: dreary.

7. Clear: easy to perceive, leaving no doubt. Attain clarity by testing your message beforehand. Opposite: vague.

9. Confident: being self-assured; a quality that is catchy. Opposite: uncertain.

10. Credible: convincing and believable. That seems inherently obvious. Opposite: unconvincing.

11. Dynamic: stimulating. Make your audience think; it’s one way to garner participation. Opposite: halfhearted.

12. Effective: successful in producing the desired result. Ultimately, this is what your presentation is all about. Ensure your audience gets what they expect and want. Opposite: ineffective or weak.

13. Energetic: demonstrating vitality. Pace yourself as you move about the room. Opposite: lifeless.

14. Engaging: attracting and occupying interest. Another key quality: connect individually with both large and small audiences. Opposite: unappealing.

15. Engrossing: absorbing all attention. Keep all eyes up on you, and not down on mobile devices. Opposite: boring, which is the kiss of death for any presentation.

16. Enthusiastic: showing intense and eager enjoyment. Opposite: depressed.

17. Focused: paying particular attention to the topic at hand. Keep on point; don’t allow your audience to take control. Opposite: flighty.

18. Innovative: original and creative thinking. Give your audience more than what they expect. Opposite: hackneyed.

19. Knowledgeable: intelligent and well-informed. Know a concept well enough to explain it to the uninitiated. Opposite: uninformed.

20. Logical: clear, sound reasoning. What you present must make immediate sense. Opposite: illogical or irrational.

21. Memorable: easily remembered; worth remembering. Make sure your audience takes something away with them. Opposite: forgettable.

22. Natural: smooth and polished. All this takes is a bit of concentrated practice. Opposite: self-conscience or awkward.

23. Organized: structured and in control. Respect your audience by taking the time to adequately prepare. Opposite: disorganized or inefficient.

24. Passionate: showing strong feelings. If you are not passionate, how can you expect your audience to follow suit? Opposite: apathetic.

25. Poised: graceful and elegant. This is the quality that encompasses many of the others. All the synonyms apply here: self-assured, composed, dignified, in complete control. Opposite: clumsy.

26. Present: fully aware and engaged in the current situation. Focus on what’s happening, as it happens. Opposite: distracted.

27. Relaxed: being comfortable (not tense or anxious). Set a calm tone for your presentation. Opposite: uptight.

28. Understandable: easily understood—by your audience, which is the critical part. Opposite: incomprehensible.

So there they are. Twenty-eight qualities to embrace and embody; twenty-eight to eschew. Now it’s up to you. All it takes is practice and performance to master these skills.

—Rich Maggiani

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How to Make a “Good” Presentation “Great”

by Guy Kawasaki

attributes for presentation skills

Summary .   

  • Fonts: Sans Serif fonts such as Helvetica or Arial are preferred for their clean lines, which make them easy to digest at various sizes and distances. Limit the number of font styles to two: one for headings and another for body text, to avoid visual confusion or distractions.
  • Colors: Colors can evoke emotions and highlight critical points, but their overuse can lead to a cluttered and confusing presentation. A limited palette of two to three main colors, complemented by a simple background, can help you draw attention to key elements without overwhelming the audience.
  • Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear purpose that complements the slide’s text.
  • Layout: Don’t overcrowd your slides with too much information. When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences.

As an intern or early career professional, chances are that you’ll be tasked with making or giving a presentation in the near future. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others.

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Blog Beginner Guides How To Make a Good Presentation [A Complete Guide]

How To Make a Good Presentation [A Complete Guide]

Written by: Krystle Wong Jul 20, 2023

How to make a good presentation

A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .  

Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.

In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!

These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters. 

No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.

Click to jump ahead:

What are the 10 qualities of a good presentation?

Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.

When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:

1. Clear structure

No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.

Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion: 

attributes for presentation skills

2. Engaging opening

Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

3. Relevant content

Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.

4. Effective visual aids

Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.

With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.

attributes for presentation skills

5. Clear and concise communication

Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message. 

6. Engaging delivery

Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!

7. Interaction and audience engagement

Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.

Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.

attributes for presentation skills

8. Effective storytelling

Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.

A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.

9. Well-timed pacing

Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.

10. Strong conclusion

Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.

In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations . 

Peloton Pitch Deck - Conclusion

Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software . 

Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.

1. Understand the audience and their needs

Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!

2. Conduct thorough research on the topic

Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.

3. Organize the content with a clear structure

No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.

Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.

Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong. 

attributes for presentation skills

4. Develop visually appealing and supportive visual aids

Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.

Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.

5. Practice, practice and practice

Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.

6. Seek feedback and make necessary adjustments

Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.

With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.

Venngage Real Time Collaboration

7. Prepare for potential technical or logistical issues

Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.

8. Fine-tune and polish your presentation

As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!

In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively . 

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Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!

From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.

1. Confidence and positive body language

Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence. 

2. Eye contact with the audience

Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.

3. Effective use of hand gestures and movement

A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!

4. Utilize storytelling techniques

Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.

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5. Incorporate multimedia elements

Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload. 

Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.

6. Utilize humor strategically

Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.

7. Practice active listening and respond to feedback

Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.

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8. Apply the 10-20-30 rule

Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!

9. Implement the 5-5-5 rule

Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.

Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.

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1. How to start a presentation?

To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.

2. How to end a presentation?

For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.

3. How to make a presentation interactive?

To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.

In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started. 

Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs. 

Here’s how to make a presentation in just 5 simple steps with the help of Venngage:

Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account. 

Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).

Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.

Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations. 

Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!

By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!

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14 Practical Tips to Improve Your Presentation Skills

  • The Speaker Lab
  • May 11, 2024

Table of Contents

Ever felt complete dread and fear at the thought of stepping up to deliver a presentation? If so, you’re not alone. The fear of public speaking is more common than you might think, but with the right presentation skills , it’s a hurdle that can be overcome.

In this article, we’ll help you master basic confidence-building techniques and conquer advanced communication strategies for engaging presentations. We’ll explore how body language and eye contact can make or break your connection with your audience; delve into preparation techniques like dealing with filler words and nervous habits; discuss tailoring content for different audiences; and much more.

Whether you’re prepping for job interviews or gearing up for big presentations, being prepared is key. With adequate practice and the proper attitude, you can crush your speech or presentation!

Mastering the Basics of Presentation Skills

Presentation skills are not just about speaking in front of a crowd. It’s also about effective communication, audience engagement, and clarity. Mastering these skills can be transformative for everyone, from students to corporate trainers.

Building Confidence in Presentations

Becoming confident when presenting is no small feat. But fear not. Even those who feel jittery at the mere thought of public speaking can become masters with practice and patience. Just remember: stage fright is common and overcoming it is part of the process towards becoming an effective presenter.

Taking deep breaths before you start helps calm nerves while visualizing success aids in building confidence. Also, know that nobody minds if you take a moment to gather your thoughts during your presentation—everybody minds more if they cannot understand what you’re saying because you’re rushing.

The Role of Practice in Enhancing Presentation Skills

In line with old wisdom, practice indeed makes perfect, especially when improving presentation skills. Consistent rehearsals allow us to fine-tune our delivery methods like maintaining eye contact or controlling body language effectively.

You’ll learn better control over filler words through repeated drills. Plus, the extra practice can help you troubleshoot any technical glitches beforehand, saving you the sudden panic during your actual presentations.

Remember that great presenters were once beginners too. Continuous effort will get you there sooner rather than later.

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Body Language and Eye Contact in Presentations

The effectiveness of your presentation can hinge on more than just the words you say. Just as important is your body language .

Impact of Posture on Presentations

Your posture speaks volumes before you utter a word. Standing tall exudes confidence while slouching could signal nervousness or lack of preparation.

If there’s one lesson to take away from our YouTube channel , it’s this: good presenters know their message but great ones feel it through every fiber (or muscle) of their being. The audience can sense that energy when they see open body language rather than crossed arms.

Maintaining Eye Contact During Your Presentation

Eyes are often called windows to the soul for a reason. They’re communication powerhouses. Making eye contact helps build trust with your audience members and keeps them engaged throughout your speech.

Avoid staring at note cards or visual aids too much as this might give an impression that you’re unprepared or uncertain about your chosen topic. Instead, aim to maintain eye contact between 50% of the time during presentations. This commonly accepted “50/70 rule” will help you exhibit adequate confidence to your audience.

If stage fright has gotten a hold on you, take deep breaths before you start speaking in order to stay calm. Make sure that fear doesn’t disrupt your ability to maintain eye-contact during presentations.

If body language and eye contact still feel like a lot to manage during your big presentation, remember our golden rule: nobody minds small mistakes. It’s how you handle questions or mishaps that truly makes a difference—so stay positive and enthusiastic.

Preparation Techniques for Successful Presentations

Presentation skills are like a craft that requires meticulous preparation and practice. Aspects like visual aids and time management contribute to the overall effectiveness of your delivery.

The first step towards delivering an impactful presentation is research and organization. The content should be well-researched, structured logically, and presented in simple language. This will make sure you deliver clear messages without any room for misinterpretation.

Dealing with Filler Words and Nervous Habits

Nervous habits such as excessive use of filler words can distract from your message. Luckily, there are plenty of strategies that can address these issues. For instance, try taking deep breaths before speaking or using note cards until fluency is achieved. In addition, practice regularly to work on eliminating these verbal stumbling blocks.

Avoiding Distractions During Presentations

In a digital age where distractions abound, maintaining focus during presentations has become an even more crucial part of the preparation process. This video by motivational speaker Brain Tracy provides insights on how one could achieve this level of focus required for effective presentations.

Maintaining Confidence Throughout Your Presentation

Confidence comes from thorough understanding of the chosen topic combined with regular practice sessions before the big day arrives. Make use of note cards or cue cards as needed but avoid reading from them verbatim.

Taking control over stage fright starts by arriving early at the venue so that you familiarize yourself with the surroundings, which generally calms nerves down considerably. So next time you feel nervous before a big presentation, remember—thorough preparation can make all the difference.

Engaging Your Audience During Presentations

Connecting with your audience during presentations is an art, and mastering it can take your presentation skills to the next level. Making the message conveyed reach an emotional level is essential, not just conveying facts.

Understanding Your Target Audience

The first step towards engaging your audience is understanding them. Tailor the content of your presentation to their needs and interests. Speak in their language—whether that be professional jargon or everyday slang—to establish rapport and ensure comprehension.

An effective presenter understands who they’re speaking to, what those individuals care about, and how best to communicate complex ideas understandably.

Making Complex Information Understandable

Dense data or complicated concepts can lose even the most interested listener if presented ineffectively. Breaking your key points down into manageable chunks helps maintain attention while promoting retention. Analogies are especially useful for this purpose as they make unfamiliar topics more relatable.

Audience Participation & Questions: A Two-Way Street

Incorporating opportunities for audience participation encourages engagement at another level. It allows listeners to become active participants rather than passive receivers of knowledge.

Consider techniques like live polls or interactive Q&A sessions where you invite questions from attendees mid-presentation instead of saving all queries until the end.

This gives you a chance not only engage but also address any misunderstandings right on spot.

  • Treat each question asked as an opportunity—it’s evidence someone has been paying attention. Even challenging questions should be welcomed as they demonstrate an engaged, thoughtful audience.
  • Encourage participation. It can be as simple as a show of hands or the use of interactive technologies for live polling during your presentation. This keeps your audience active and invested in the content.

Remember, your presentation isn’t just about putting on a show—it’s about meaningful interaction.

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Presentation Skills in Specific Contexts

Whether you’re nailing your next job interview, presenting an exciting marketing campaign, or delivering insightful educational content, the context matters. Let’s take a look.

The Art of Job Interviews

A successful job interview often hinges on effective communication and confidence. Here, the target audience is usually small but holds significant influence over your future prospects. Body language plays a crucial role; maintain eye contact to show sincerity and interest while open body language communicates approachability.

Bullet points summarizing key experiences are also helpful for quick recall under pressure. This allows you to present your chosen topic with clarity and positive enthusiasm without relying heavily on note or cue cards.

Pitching in Public Relations & Marketing

In public relations (PR) and marketing contexts, presentations need to capture attention quickly yet hold it long enough to deliver key messages effectively. Visual aids are valuable tools here—they help emphasize points while keeping the audience engaged.

Your aim should be highlighting presentation benefits that resonate with potential clients or partners, making them feel as though ignoring such opportunities would mean missing out big time.

Educational Presentations

An educational setting demands its own unique set of presentation skills where deep understanding trumps flashy visuals. You must make complex information understandable without oversimplifying essential details—the use of analogies can be beneficial here.

Keeping the audience’s attention is critical. Encourage questions and participation to foster a more interactive environment, enhancing learning outcomes for all audience members.

Tips for Becoming a Great Presenter

No single method is suitable for everyone when it comes to speaking in public. However, incorporating continuous improvement and practice into your routine can make you an exceptional presenter.

Tailor Your Presentation to Your Audience

Becoming an excellent speaker isn’t just about delivering information; it’s also about making a connection with the audience. So make sure that you’re taking setting, audience, and topic into consideration when crafting your presentation. What works for one audience may not work for another, so be sure to adapt your presentation styles according to the occasion in order to be truly effective.

The Power of Practice

The art of mastering public speaking skills requires practice —and lots of it . To become a great presenter, focus on improving communication skills through practice and feedback from peers or mentors. Try to seek feedback on every speech delivered and incorporate those pointers in your future presentations. Over time, this cycle of delivery-feedback-improvement significantly enhances your ability to connect with audiences and convey ideas effectively.

If you’re looking for examples of good speakers, our speech breakdowns on YouTube provide excellent examples of experienced presenters who masterfully utilize speaking techniques. Analyzing their strategies could give you great ideas for enhancing your own style.

Finding Your Style

A crucial part of captivating any audience lies in how you deliver the message rather than the message itself. Developing a unique presentation style lets you stand out as an engaging speaker who commands attention throughout their talk. Through — you guessed it — practice, you can develop a personal presentation style that resonates with listeners while showcasing your expertise on the chosen topic.

Your body language plays a pivotal role here: open gestures communicate confidence and enthusiasm towards your subject matter, two qualities essential for keeping audiences hooked. Similarly, using vocal variety adds dynamism to speeches by emphasizing points when needed or creating suspense during storytelling parts of your talk.

Cultivating Passion & Enthusiasm

Showcasing genuine passion for the subject helps keep listeners engaged throughout even lengthy presentations. Sharing stories related to the topic or expressing excitement about sharing knowledge tends to draw people in more than mere data recitation ever could.

Recognize that everybody is distinctive; don’t expect identical results from every speaker. The path to becoming a great presenter involves recognizing your strengths and working tirelessly on areas that need improvement.

FAQs on Presentation Skills

What are good presentation skills.

Good presentation skills include a clear message, confident delivery, engaging body language, audience understanding, and interaction. They also involve effective preparation and practice.

What are the 5 steps of presentation skills?

The five steps of presenting include: planning your content, preparing visual aids if needed, practicing the delivery aloud, performing it with confidence, and finally post-presentation reflection for improvements.

What are the 5 P’s of presentation skills?

The five P’s stand for Preparation (researching your topic), Practice (rehearsing your talk), Performance (delivering with confidence), Posture (standing tall), and Projection (using a strong voice).

What are your presentation skills?

Your personal set of abilities to deliver information effectively is what we call your presentation skill. It can encompass public speaking ability, clarity in speech or writing as well as visual communication talent.

Mastering presentation skills isn’t an overnight process, but practice and perseverance will put you well on your way to becoming an effective speaker.

You’ve learned that confidence plays a crucial role in effective presentations, so take deep breaths, make eye contact, and keep your body language open. As always, preparation is key. Tackle filler words head-on and get comfortable with visual aids for impactful storytelling .

Remember the importance of audience engagement — it’s all about understanding their needs and tailoring your content accordingly. This way, complex information turns into digestible insights.

Above all else: practice! After all, nothing beats experience when it comes to improving public speaking abilities.

  • Last Updated: May 9, 2024

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Ideas and insights from Harvard Business Publishing Corporate Learning

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Powerful and Effective Presentation Skills: More in Demand Now Than Ever

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When we talk with our L&D colleagues from around the globe, we often hear that presentation skills training is one of the top opportunities they’re looking to provide their learners. And this holds true whether their learners are individual contributors, people managers, or senior leaders. This is not surprising.

Effective communications skills are a powerful career activator, and most of us are called upon to communicate in some type of formal presentation mode at some point along the way.

For instance, you might be asked to brief management on market research results, walk your team through a new process, lay out the new budget, or explain a new product to a client or prospect. Or you may want to build support for a new idea, bring a new employee into the fold, or even just present your achievements to your manager during your performance review.

And now, with so many employees working from home or in hybrid mode, and business travel in decline, there’s a growing need to find new ways to make effective presentations when the audience may be fully virtual or a combination of in person and remote attendees.

Whether you’re making a standup presentation to a large live audience, or a sit-down one-on-one, whether you’re delivering your presentation face to face or virtually, solid presentation skills matter.

Even the most seasoned and accomplished presenters may need to fine-tune or update their skills. Expectations have changed over the last decade or so. Yesterday’s PowerPoint which primarily relied on bulleted points, broken up by the occasional clip-art image, won’t cut it with today’s audience.

The digital revolution has revolutionized the way people want to receive information. People expect presentations that are more visually interesting. They expect to see data, metrics that support assertions. And now, with so many previously in-person meetings occurring virtually, there’s an entirely new level of technical preparedness required.

The leadership development tools and the individual learning opportunities you’re providing should include presentation skills training that covers both the evergreen fundamentals and the up-to-date capabilities that can make or break a presentation.

So, just what should be included in solid presentation skills training? Here’s what I think.

The fundamentals will always apply When it comes to making a powerful and effective presentation, the fundamentals will always apply. You need to understand your objective. Is it strictly to convey information, so that your audience’s knowledge is increased? Is it to persuade your audience to take some action? Is it to convince people to support your idea? Once you understand what your objective is, you need to define your central message. There may be a lot of things you want to share with your audience during your presentation, but find – and stick with – the core, the most important point you want them to walk away with. And make sure that your message is clear and compelling.

You also need to tailor your presentation to your audience. Who are they and what might they be expecting? Say you’re giving a product pitch to a client. A technical team may be interested in a lot of nitty-gritty product detail. The business side will no doubt be more interested in what returns they can expect on their investment.

Another consideration is the setting: is this a formal presentation to a large audience with questions reserved for the end, or a presentation in a smaller setting where there’s the possibility for conversation throughout? Is your presentation virtual or in-person? To be delivered individually or as a group? What time of the day will you be speaking? Will there be others speaking before you and might that impact how your message will be received?

Once these fundamentals are established, you’re in building mode. What are the specific points you want to share that will help you best meet your objective and get across your core message? Now figure out how to convey those points in the clearest, most straightforward, and succinct way. This doesn’t mean that your presentation has to be a series of clipped bullet points. No one wants to sit through a presentation in which the presenter reads through what’s on the slide. You can get your points across using stories, fact, diagrams, videos, props, and other types of media.

Visual design matters While you don’t want to clutter up your presentation with too many visual elements that don’t serve your objective and can be distracting, using a variety of visual formats to convey your core message will make your presentation more memorable than slides filled with text. A couple of tips: avoid images that are cliched and overdone. Be careful not to mix up too many different types of images. If you’re using photos, stick with photos. If you’re using drawn images, keep the style consistent. When data are presented, stay consistent with colors and fonts from one type of chart to the next. Keep things clear and simple, using data to support key points without overwhelming your audience with too much information. And don’t assume that your audience is composed of statisticians (unless, of course, it is).

When presenting qualitative data, brief videos provide a way to engage your audience and create emotional connection and impact. Word clouds are another way to get qualitative data across.

Practice makes perfect You’ve pulled together a perfect presentation. But it likely won’t be perfect unless it’s well delivered. So don’t forget to practice your presentation ahead of time. Pro tip: record yourself as you practice out loud. This will force you to think through what you’re going to say for each element of your presentation. And watching your recording will help you identify your mistakes—such as fidgeting, using too many fillers (such as “umm,” or “like”), or speaking too fast.

A key element of your preparation should involve anticipating any technical difficulties. If you’ve embedded videos, make sure they work. If you’re presenting virtually, make sure that the lighting is good, and that your speaker and camera are working. Whether presenting in person or virtually, get there early enough to work out any technical glitches before your presentation is scheduled to begin. Few things are a bigger audience turn-off than sitting there watching the presenter struggle with the delivery mechanisms!

Finally, be kind to yourself. Despite thorough preparation and practice, sometimes, things go wrong, and you need to recover in the moment, adapt, and carry on. It’s unlikely that you’ll have caused any lasting damage and the important thing is to learn from your experience, so your next presentation is stronger.

How are you providing presentation skills training for your learners?

Manika Gandhi is Senior Learning Design Manager at Harvard Business Publishing Corporate Learning. Email her at [email protected] .

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  • Presentation Skills
  • Skills & Tools

Presentation skills can be defined as a set of abilities that enable an individual to: interact with the audience; transmit the messages with clarity; engage the audience in the presentation; and interpret and understand the mindsets of the listeners. These skills refine the way you put forward your messages and enhance your persuasive powers.

The present era places great emphasis on good presentation skills. This is because they play an important role in convincing the clients and customers. Internally, management with good presentation skills is better able to communicate the mission and vision of the organization to the employees.

Importance of Presentation Skills

Interaction with others is a routine job of businesses in today’s world. The importance of good presentation skills is established on the basis of following points:

  • They help an individual in enhancing his own growth opportunities. In addition, it also grooms the personality of the presenter and elevates his levels of confidence.
  • In case of striking deals and gaining clients, it is essential for the business professionals to understand the audience. Good presentation skills enable an individual to mold his message according to the traits of the audience. This increases the probability of successful transmission of messages.
  • Lastly, business professionals have to arrange seminars and give presentations almost every day. Having good presentation skills not only increases an individual’s chances of success, but also enable him to add greatly to the organization.

How to Improve Presentation Skills

Development of good presentation skills requires efforts and hard work. To improve your presentation skills, you must:

  • Research the Audience before Presenting: This will enable you to better understand the traits of the audience. You can then develop messages that can be better understood by your target audience. For instance, in case of an analytical audience, you can add more facts and figures in your presentation.
  • Structure your Presentation Effectively: The best way to do this is to start with telling the audience, in the introduction, what you are going to present. Follow this by presenting the idea, and finish off the presentation by repeating the main points.
  • Do a lot of Practice: Rehearse but do not go for memorizing the presentation. Rehearsals reduce your anxiety and enable you to look confident on the presentation day. Make sure you practice out loud, as it enables you to identify and eliminate errors more efficiently. Do not memorize anything as it will make your presentation look mechanical. This can reduce the degree of audience engagement.
  • Take a Workshop: Most medium and large businesses allow their employees to take employee development courses and workshops, as well-trained employees are essential to the success of any company. You can use that opportunity to take a workshop on professional presentation skills such as those offered by Langevin Learning Services , which are useful for all business professionals, from employees to business trainers and managers.

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Most Important Presentation Skills (With Examples)

  • Most Common Skills
  • What Are Soft Skills?
  • What Are Leadership Skills?
  • What Are What Are Hybrid Skills?
  • What Are Teamwork Skills?
  • What Are Communication Skills?
  • What Are Organizational Skills?
  • What Are Personal Skills?
  • What Are Interpersonal Skills?
  • What Are Decision Making Skills?
  • What Are Negotiation Skills?
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  • What Are Creative Thinking Skills?
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  • What Are Internal Analysis?
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  • What Is Nonverbal Communication?
  • What Are Critical Thinking Skills?
  • Presentation Skills
  • What Is Accountability?
  • What Is Emotional Intelligence?
  • Verbal Communication Skills

Find a Job You Really Want In

Presentation skills are important to your professional and personal life. Effective presentation skills can help you get ahead in your career. With the proper presentation skills, you’ll open up new doors for professional growth and be a more confident individual overall. Whether you want to know the different types of presentation skills or improve your presentation skills, we’ll cover what presentation skills are, how to improve your ability to present, and showcase your new skills. Key Takeaways: Presentation skills are important in the workplace because they can be used for meetings, interviews, and conferences. Some presentation skills examples include research, organization, and adaptability Practice as much as possible before a presentation so that it becomes muscle memory, however, to engage the audience, be flexible with your presentation’s performance. Good presentations are informative, engaging, and precise. In This Article    Skip to section Different types of presentation skills How to improve your presentation skills Examples of using presentation skills Presentation skills FAQ Final thoughts References Sign Up For More Advice and Jobs Show More Different types of presentation skills

Being a skilled presenter requires a constellation of hard and soft skills . Some different types of presentation skills include research, planning, and organization.

Below are more common types of presentation skills. As you read through this list, think about where you’re naturally strong and where you could do with some improvement:

Research. The first step of any successful presentation is the research and preparation phase. First and foremost, you have to become an expert on the content you hope to deliver. It’s also essential to research your audience to know which information is most pertinent for them.

Planning. Once you’ve completed your research, it’s time to develop a plan. During this phase, you’ll prioritize which information gets put front-and-center, and which is less vital for your ultimate goal.

Before you start drafting your presentation, it’s crucial to keep your goal at the forefront: what do you want the audience to do after listening to your presentation?

Organization . Audiences prefer presentations that are well-thought-out and delivered in a logical order. Before you even step foot in the room, you should know what you need to do to set up, have all your notes in order, and be aware of your allotted time.

Verbal communication. No surprises here, verbal communication skills are downright essential for an effective presentation. Even if you have very rigid notes to follow, being quick on your feet to answer questions or alter your content for the audience’s benefit will serve you well during presentations.

Nonverbal communication . Good body language means standing up straight, not fidgeting too much, and maintaining eye contact with your audience members.

Public speaking . Some people get nervous just thinking about speaking publicly. There’s nothing wrong with that, but it is crucial to keep your nerves under wraps for delivering the most effective presentation possible. Audiences are less likely to trust presenters who don’t appear confident.

Memorization. We’ve all seen presentations where the presenter is just reading directly off his Powerpoint slides – we don’t need to tell you that those presentations are unequivocally bad. It’s fine to have notes as a reference, but the more time you can spend looking at your audience rather than the sheet in front of you, the better.

Writing. Being a good writer will help keep your presentation organized and give a boost to your credibility. Before you can commit your content to memory, you need to develop that content.

Story-telling. Not all presentations require story-telling, but it can be a very effective method of grabbing your listeners’ attention. It can be a hypothetical story that presents a question or problem, a real story that leads into your main argument, or a story that continues throughout to illustrate the duller facts your presentation covers.

Rhetorical skills . Rhetoric is all about persuasion: how are your words going to induce action from the listener(s)? Rhetorical appeals are classified under three headings: ethos, logos, and pathos.

Ethos establishes credibility in the speaker and trust in the listeners through confident delivery and expert testimony. Logos covers your presentation’s logical thrust through statistics, models, comparisons, analogies, etc. Pathos is your presentation’s emotional appeal, supported by vivid language and stories that promote certain values.

Active listening . Pay attention to which parts of your presentation are grabbing listeners and which are falling flat. If your audience’s eyes start glazing over or phones start coming out, you know you’re losing them.

Adaptability . Like the above point, being able to adapt on the fly sets top-tier presenters apart from merely good ones. For instance, if you can tell your presentation isn’t working, you can open up the floor and ask questions as a way of determining your audience’s priorities.

Delivery. We bet you’ve heard some of the same Dad jokes multiple times in your life. Sometimes they’re hilarious, and sometimes they induce an eye-roll. The difference? Delivery. Pace, timing, tone, and enunciation/inflection are all important elements of good delivery.

Technical skills . All right, you’re all set with the perfect presentation, you walk into the room, and the A/V setup isn’t what you were expecting. Well, if you followed our advice above, you showed up a bit early and had time to fix it.

Analysis . Phew, your presentation is done. Time to forget about presenting until the next one comes up, right? No siree – now is the time for you to take a step back and evaluate your performance.

How to improve your presentation skills

To improve your presentation skills, you should watch and learn what works and doesn’t work from others and practice with an audience of friends. Here are more ways to improve your presentation skills:

Watch and learn. You’ve seen presentations before, but to prepare for your own, try watching presentations to learn what works and what doesn’t. If you’re presenting at a conference, attend other presentations and pay attention to how the audience responds. Your audience probably won’t be much different.

Practice. Practice makes perfect, as the saying goes. Rehearse what you want to say, either on your own or with an audience of friends. You can even record yourself speaking and pinpoint weak areas and strengths . The more you perform your presentation, the more comfortable you’ll be delivering the real thing.

Visualize success. What speakers often forget is that audiences want you to do well. They’re there (more or less) of their own volition, and they want to hear what you have to say. Take that nervousness you’re feeling and transform it into excitement.

Exercise/drink water beforehand. The human body responds to stressful situations with a whole host of unwelcome physical side effects. If you stay hydrated and get some light exercise in beforehand, you’ll flush the adrenaline and cortisol (stress hormones) right out of your body.

Adopt a power stance and smile. Just as exercise and hydration help keep your body regulated, so does powerful body language . Standing straight with shoulders squared and a smile on your face, and your body will be tricked into thinking you’re in a confident and commanding position.

Engage your audience. The best presenters are also first-class entertainers. Don’t go overboard and start practicing your comedy routine, but lightening the mood with a joke or two can go a long way. Be sure to greet your audience enthusiastically.

Don’t get defensive if you’re stumped. There might be moments when an audience member asks a question, and you don’t have an answer . Don’t try to equivocate or dodge the question because people will see what you’re doing. It’s okay not to know everything, but pretending you do will only deteriorate your listeners’ faith in you.

Keep it concise. People won’t be upset if you wrap up earlier than expected, but they might be a little peeved if you start running over your allotted time. Cut irrelevant information, and your audience will thank you .

Take your time. All right, so we just suggested keeping things short, and now we’re telling you to take your time. What gives? Well, you should always include a bit of padding in your presentation. For example, if your presentation is meant to be a half-hour, try to get it down to 25 minutes, so you have some wiggle room.

Examples of using presentation skills

Presentation skills cover a range of abilities that allow one to effectively engage their audience and get information across in a clear way. In today’s world, the persuasive power of presentations is more important than ever.

There are many different example scenarios in which you might give a presentation:

Delivering a presentation to colleagues, employees, or subordinates about new technology, processes, goals, etc.

Drumming up investor interest, either for a new business or for your current business’s expansion.

Teaching your team a new skill.

Deciding between two or more alternative options or solving a problem with a current system.

Progress reports.

Selling a product or service to a client.

Motivational speech

Interviewing for a new job or promotion

Saying goodbye to a colleague (or introducing a new one )

Giving a speech at a family function, like a wedding.

Presentation skills FAQ

What are the four types of presentation?

The four types of presentation are: informative, instructional, arousing, and persuasive. Informative presentations briefly educate your audience on a specific topic. Instructional presentations teach your audience more thoroughly and generally come with more details and/or directions.

Arousing presentations are meant to evoke some kind of emotion in the audience. Persuasive presentations are designed to convince the audience of a particular viewpoint.

What are the four P’s of presentation?

The four P’s of presentation are planning, preparation, practice, and performance. As the four P’s imply, you need to plan and prepare your presentation, as well as practice. Finally, you need to be aware of your performance during your presentation to make sure you use your skills in an engaging manner.

What is the 10-20-30 rule of presentation?

The 10-20-30 rule is for a slide presentation and means you should use no more than 10 slides, present no longer than 20 minutes, and use no less than 30-point font. Considering these factors helps make a presentation efficient with its time. Remember you want to take your time and be direct with your information. Using the 10-20-30 rule helps you find a balance between these needs.

What is the most important part of using presentation skills?

An important part of using presentation skills would be speaking the language of the audience. Knowing your audience helps you get your point across. To help speak the language of the audience, you can use appropriate analogies and anecdotes and avoid any foreign words.

For example, if you are presenting a topic to a group of college freshmen about a topic you’re an expert in, try to use language that they would understand. Using language the audience will understand helps you get your point across better.

Final thoughts

Whether you’re a natural showman or a super-shy introvert , keep the above tips in mind to improve your presentation skills. Because the chances are, you’ll have to give a presentation at some point in your life. With a little practice, you’ll have audiences clamoring for more.

Johns Hopkins Carey Business School – Presentation Skills

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Matthew Zane is the lead editor of Zippia's How To Get A Job Guides. He is a teacher, writer, and world-traveler that wants to help people at every stage of the career life cycle. He completed his masters in American Literature from Trinity College Dublin and BA in English from the University of Connecticut.

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Anete Ezera March 23, 2023

Presentation skills are a crucial aspect of communication in today’s world. Whether you’re delivering a pitch to potential investors, giving a lecture in front of a class, or trying to make a point at a meeting, your ability to effectively present your ideas can greatly impact your success. However, not everyone is a natural-born speaker. Many struggle with nerves and self-doubt when it comes to presenting in front of an audience. But don’t worry! Improving your presentation skills is possible with practice and dedication. In this blog post, we’ll provide you with practical tips that will help you become a confident and engaging speaker. From preparing your material to engaging with your audience, we’ll cover everything you need to know to take your presentation skills to the next level. So whether you’re just starting out or looking to refine your existing presentation skills, read on for all the advice and inspiration you need to succeed.

Confident business woman presents quarterly progress in meeting using a large display screen. Photographed through a window with reflections using effective presentation skills.

Types of Presentations

Before we dive into specific presentation skills, it’s important to define the different types of presentations that may require different skills in how they’re presented. There are several types of presentations you can choose from, each with its own distinct format and style. Let’s take a look at some of the most common types of presentations:

Narrative presentations

In these types of presentations, the speaker focuses on telling a story that engages the audience and reinforces the main message. This type of presentation is perfect for engaging and entertaining an audience. It helps to keep the audience interested and focused and can be a great way to reinforce the main message. However, it can also be time-consuming to prepare a well-structured narrative.

Prezi template gallery for narrative presentations

Informative presentations

These types of presentations are designed to provide information on a specific topic. The speaker focuses on delivering accurate and relevant information to the audience in an organized and straightforward manner. This type of presentation is great for providing accurate and relevant information to the audience. The organized and straightforward delivery makes it easy for the audience to understand and retain the information. However, it can be difficult to keep the audience engaged and interested if the presentation is too dry or lacks excitement.

attributes for presentation skills

Persuasive presentations 

In persuasive presentations, the speaker aims to convince the audience to take a specific action or adopt a particular point of view. This type of presentation often includes arguments, statistics, and other persuasive techniques. However, if the arguments are weak or the persuasive techniques are ineffective, the presentation can fall flat and fail to achieve its intended outcome.

Prezi template gallery for persuasive presentations

Demonstrative Presentations

These types of presentations focus on demonstrating a product or service to the audience. The speaker often includes visual aids, such as slides or videos, to help illustrate the key features and benefits of the product or service. However, it can be difficult to keep the audience engaged if the demonstration is too lengthy or repetitive.

Prezi Video template gallery for demonstrative presentations

Instructional Presentations

Instructional presentations are designed to teach the audience a specific skill or provide them with step-by-step instructions. The speaker often uses visual aids, such as diagrams or slides, to make the instructions clear and easy to follow. It’s perfect for teaching the audience how to perform a specific task. The use of visual aids, such as diagrams or slides, makes it easy for the audience to understand and follow the instructions. In this type of presentation, it’s important to present the instructions in a highly engaging way so the audience doesn’t lose interest.

Choosing the right type of presentation format can greatly impact the success of your presentation. Consider the audience, the message you want to convey, and the resources available to you, when deciding on the best presentation format for your needs. Once you’ve decided on a presentation format, you can move on to developing certain presentation skills that are most important for the specific case. 

attributes for presentation skills

Presentation delivery methods

The way you deliver your presentation is crucial. Therefore, we want to highlight this aspect before we dive into other effective presentation skills. A delivery method can make or break a presentation, regardless of the quality of the content. There are various methods of presentation delivery. The choice of method depends on the type of audience, the topic of the presentation, and the desired outcome. Discover 4 ways you can deliver a presentation and what kind of skills and approach they require. 

Traditional delivery

One of the most common presentation delivery methods is the traditional method of standing in front of an audience and delivering a speech. This method is suitable for formal presentations, such as keynote speeches, lectures, and corporate presentations. This method requires the speaker to have excellent public speaking skills, including voice modulation, body language, and eye contact. A traditional presentation delivery usually follows a classical presentation outline that has a clear beginning, middle, and end. 

Visually-focused presentation delivery

Another method of presentation delivery is the use of visual aids. This method involves using multimedia tools, such as images, videos, and infographics. Visual aids are effective because they can help the audience to better understand complex information, and they can also serve as a reference for the audience to refer to after the presentation. However, visuals should not be the sole focus of the presentation, as they can distract the audience from the message. 

If you want to create a visually-focused presentation, discover different Prezi presentation templates, and be sure to add images, videos, data visualizations, GIFs, stickers, and other visuals that you can find in Prezi’s content library and Prezi Design.  

If you want to learn more about the use of visuals in a presentation, and what are the best design practices, watch this video:

Interactive presentation delivery

Another way to deliver a presentation is by using interactive methods such as group discussions, role-plays, and simulations. This method is suitable for presentations that require the audience to actively participate in the presentation. Interactive presentations can be useful for training sessions, team-building exercises, and workshops. 

On Prezi, you can create highly interactive presentations where your audience can be active participants. Prezi’s non-linear format allows you to jump between topics instead of flipping through slides, so your presentation feels more like a conversation than a speech.

Storyteller delivery

The last method of presentation delivery is storytelling. It involves the use of anecdotes, personal experiences, and stories to deliver a message. Storytelling is a highly effective tool because it can help the audience to relate to the message on a personal level. 

Storytelling can also be used to make a presentation more engaging and entertaining. 

If you want to visually showcase a relation between two aspects and capture the transitional movement in a timeline, use motion, zoom, and spatial relationships in a Prezi presentation to showcase the nuances of your story world. 

Regardless of the presentation delivery method, make sure to follow the best presentation practices:

  • Be well-prepared and knowledgeable about the topic. This can be achieved through research, practice, and rehearsal.
  • Use clear and concise language that is easy for the audience to understand. You should avoid using jargon and technical terms, or you can take time to explain them to the audience. 
  • Work on engaging the audience using eye contact, body language, and humor. This can help you establish a connection with the audience and make the presentation more engaging. 
  • Be mindful of the time and ensure that the presentation is delivered within the allotted time frame.  
  • Use effective visuals, if applicable, to support your message without overpowering it.

Women presenting with a confident body language presentation skill

Effective presentation skills

There are numerous skills that you can develop to improve your presentations. In this article, we’ve summoned the following 8 presentation skills that are essential to any presenter that wants to make an impact with their message.

1. Effective communication

Effective communication skills are critical when it comes to presenting information to others. Presentations require a clear and concise message, and communication skills are key in delivering this message to your audience. Good communication skills allow you to connect with your audience, build rapport, and maintain engagement throughout the presentation. In addition, communication skills allow you to articulate your ideas and arguments clearly, and to respond to questions or challenges effectively. 

To improve this skill, practice speaking in front of a mirror or recording yourself to identify areas where you may need improvement. Also, consider using vocal techniques such as varying your tone and volume to keep your audience engaged.

2. Confident body language

Confident body language is an essential presentation skill as it communicates to the audience that the speaker is credible, knowledgeable, and in control. A confident posture, eye contact, and gestures can help you establish a strong presence and build rapport with the audience. It also helps you to convey your message more effectively. 

To practice confident body language, start by standing tall with shoulders back and head held high. Also, make eye contact with the audience and use natural hand gestures to emphasize key points. It’s also important to practice speaking clearly and with conviction, as this can further enhance the impact of confident body language during a presentation. 

If you’re interested in learning more about body language, read our article on 9 secrets to a confident body language . 

Shot of a young businessman delivering a presentation to his colleagues in the boardroom of a modern office. Useinf effective presentation skills and confident body language.

3. Audience engagement

Being able to engage your audience is a crucial presentation skill because it ensures that your message is well-received and understood. When you engage your audience, you capture their attention and maintain their interest throughout your presentation. This can make the difference between a successful presentation and one that falls flat. Holding the attention of your audience requires a combination of factors, such as having a clear message, being confident and comfortable in your delivery, using visual aids effectively, and connecting with your audience on a personal level. 

To improve this skill, you can practice rehearsing your presentation in front of friends or colleagues and seeking feedback. You can also try studying successful public speakers and their techniques and incorporating audience participation activities into your presentation to keep them engaged and interested. 

Additionally, you can engage your audience by opting for a motion-based presentation. It’ll enhance the impact of your content and ideas, making it more captivating for your audience to watch than a slide-based presentation. On Prezi, you can use motion, spatial relationships, and zooming effects to create highly impactful presentations. 

4. Time management

Time management is an essential presentation skill as it helps to ensure that you deliver your message effectively and efficiently within the allotted time. Poor time management can lead to an unprofessional and unprepared presentation, leaving the audience disinterested or confused.

To practice good time management, begin by planning and rehearsing your presentation in advance. It’s important to allocate sufficient time to each section and consider factors such as audience engagement and potential interruptions. You can also use time-tracking tools and practice pacing yourself during rehearsals to ensure you stay on schedule. By mastering time management, you can deliver a polished and engaging presentation, leaving a positive and lasting impression on your audience.

5. Content organization

Effective organization of presentation content is crucial for any presenter, as it determines the clarity and impact of the message. Organized content can help you convey your ideas in a logical and coherent manner, which aids in maintaining the audience’s attention and retention of information. 

To ensure that your presentation’s content is well-organized, it’s important to follow a few key steps. 

  • Identify the main points you want to convey and arrange them in a logical order.
  • Create a clear outline that includes an introduction, main body, and conclusion.
  • Use transition words or phrases to smoothly connect each point to the next. 
  • Ensure that your presentation has a consistent flow and that each point supports your overall message. 

By following these steps, you can effectively organize your presentation’s content and create a memorable and impactful experience for the viewers.

If you’re creating a sales presentation, be sure to read our step-by-step guide on crafting a winning sales presentation .

Also, discover how to best structure your presentation based on your presentation goal in this video:

6. Storytelling 

Storytelling is a powerful presentation skill that can captivate your audience’s attention and enhance the impact of your message. Stories allow us to connect with people on a deeper emotional level, and help us convey complex ideas in an easy-to-understand way. When we tell a story, we engage our audience, evoke their imagination, and inspire them to take action. 

To develop strong storytelling skills, you should practice telling stories with a clear beginning, middle, and end that convey a message or lesson. It’s also important to incorporate sensory details, such as sight, sound, touch, smell, and taste, to help the audience visualize the story. Also, make sure to focus on the tone of your delivery, including voice inflection, body language, and facial expressions, to effectively convey the emotions and dynamics of the story. Finally, use one of Prezi’s presentation templates like the one visualized below, or create your own story presentation on Prezi and visualize relations between topics, events, and characters using spatial relationships and visual hierarchy. 

By mastering the art of storytelling, you can deliver a powerful presentation that resonates with the audience and creates a lasting impression.

7. Adaptability

Adaptability is a crucial presentation skill – it allows you to adjust and respond to unexpected situations, changes, and challenges during the presentation. The key is to be properly prepared. This means researching your topic and practicing your presentation speech enough so that you’re prepared for any changes or questions that may arise. When you’re prepared, you’ll feel more present and be able to read the room and adjust to your audience’s needs and interests. Also, be flexible and open-minded to new information, feedback, and audience reactions. This skill will enable you to think on your feet and modify your content or delivery style accordingly. 

And lastly, you want to uphold the quality of your presentation no matter where you’re presenting, online or offline. If you need to adapt your presentation to an online experience, use Prezi Video and simply import your already-existing Prezi, Powerpoint, or Google slides, and deliver the same level of presence and quality as offline. With Prezi Video, you can showcase your slides next to you on-screen as you present, keeping that face-to-face interaction. 

Make sure to check out Prezi Video templates that you can find in Prezi’s template gallery .

Prezi Video template gallery

8. Confidence

Last but definitely not least, one of the key presentation skills a great presenter possesses is confidence . Presenting with confidence can help you engage your audience and convince them of your authority and knowledge on the topic at hand. When you exude confidence, the audience is more likely to trust you and your message, leading to better communication and understanding. 

Developing confidence can be achieved through several methods. Practicing your speech multiple times, visualizing a successful presentation, and focusing on positive self-talk are all techniques that can help boost your confidence. Additionally, learning to control body language and voice tone can also have a positive effect on confidence levels during your time in the spotlight. 

By implementing these strategies, you can build your confidence and improve your presentation skills each time you’re speaking in front of an audience. 

Discover more about effective presentation skills in this video:

How to improve public speaking and presentation skills

While working on the effective presentation skills we listed above, you may feel nervous about public speaking in general. It’s no secret that public speaking can be a daunting task for many people. However, if you want to be a powerful, confident, and impactful presenter, you need to overcome your fear of anxiety of public speaking and improve the way you feel and appear when presenting. 

If you want to learn more about different techniques that can help you calm down before a presentation, here’s a helpful video for you to watch:

To help you become better at public speaking, we summoned 20 tips you can follow:

1. Practice, practice, practice

One of the most effective ways to become more comfortable with public speaking is to practice your speech as much as possible. When you practice, you can work out any kinks or rough spots that you may encounter when giving your speech in front of an audience. Additionally, practicing allows you to become more familiar with the material, making it easier to remember and deliver with confidence. While it may be tempting to simply read your speech from a script or cue cards, practicing your speech will allow you to internalize the material and deliver it with greater ease, flow, and naturalness. Therefore, it’s highly recommended that you take the time to practice your speech as much as possible before giving it in front of an audience, whether that be your friends, family, or colleagues.

2. Use presenter notes 

Preparing for a presentation can be a lengthy endeavor, particularly if you aim to memorize the entire script. Trying to remember every point can be challenging. Plus, the stress of public speaking can cause you to overlook crucial details. Jotting down your talking points can help you stay organized and avoid forgetting any essential information. However, relying solely on flashcards or paper notes may not be ideal. Constantly glancing at sticky notes or looking away from your audience can disrupt the flow of your presentation and disconnect you from your listeners. Instead, try using presenter notes on Prezi , where you can easily add notes to each slide. While presenting, you’ll be the only one that sees them, helping you deliver an impressive presentation with maximum confidence. 

3. Know your audience

When delivering a speech, it’s important to analyze and understand the audience you’ll be speaking to. By doing so, you can tailor your speech to their interests and needs. This means that you should take into account factors such as their age range, educational background, and cultural or professional affiliations. Additionally, it’s important to research the topic you’ll be discussing thoroughly and provide examples that are relevant to your audience. By doing this, you can ensure that your message will resonate with your listeners and leave a lasting impact.

4. Start with a strong opening

To really captivate your audience, it’s important to start with a strong opening that grabs their attention and sets the tone for the rest of your speech. One approach could be to start with a thought-provoking question or a powerful anecdote that relates to your topic. Alternatively, you could begin with a surprising fact or statistic that shocks and intrigues your listeners. Whatever you choose, make sure it’s attention-grabbing and relevant to the message you want to convey. Remember, the opening of your speech is your chance to make a lasting impression, so make it count!

Discover other ways to start your presentation speech and watch this video for more tips on starting a virtual presentation: 

5. Use humor

Using humor can be a great way to start off a presentation. It can help to reduce the tension in the room and make your audience feel more at ease. For example, you could start off with a joke or a funny story that relates to your topic. Alternatively, you could use a humorous image or meme to grab your audience’s attention. Just be sure not to overdo it – too many jokes can detract from your message and make you seem unprofessional. Remember that the ultimate goal of your presentation is to communicate information and ideas effectively, so use humor wisely.

6. Incorporate stories

Using stories in your speech can be an incredibly powerful tool. Personal stories, in particular, can help illustrate your points and make your message more memorable. By sharing a personal experience, you can connect with your audience on a deeper level and create an emotional bond. This can help them better understand your message and remember it long after your speech is over.

One way to incorporate personal stories into your speech is to draw from your own life experiences. Think about a time when you faced a challenge or overcame an obstacle, and how that experience taught you something valuable. Share that story with your audience and explain how the lessons you learned can be applied to their lives as well.

You can also use stories to illustrate more abstract concepts. For example, if you’re giving a talk about the importance of perseverance, you could share a story about someone who faced numerous setbacks but refused to give up. By sharing that story, you can make the concept of perseverance more concrete and relatable to your audience.

Confident businessman talking into microphone during seminar. Happy male professional is giving presentation to colleagues. He is wearing smart casuals.

7. Use pauses

Using pauses is a great way to enhance your communication skills. In fact, when you take breaks in your speech, can help you gather your thoughts and think more clearly. Pausing also allows you to emphasize key points you want to make in your speech. Additionally, by using pauses strategically, you give your audience time to process the information you’re sharing with them, which can help ensure that they understand and retain it better. All in all, incorporating pauses into your speaking style can be incredibly effective in making your message more impactful and memorable.

8. Speak clearly and loudly

When delivering a speech or presentation, it’s important to speak in a manner that is clear and easy to understand. However, it’s equally important to ensure that your voice is projected loudly enough for your audience to hear you. Speaking too softly can make it difficult for people in the back of the room or in larger spaces to hear what you’re saying, which can lead to confusion and a lack of engagement. To avoid this, try to practice projecting your voice and enunciating your words clearly before you give your speech. You can also use tools like microphones or audio amplifiers to help ensure that your message is heard loud and clear by everyone in the room.

9. Take deep breaths

Taking deep breaths is a great way to help you relax and calm your nerves, but there are other things you can do too. For example, you might want to try some light yoga or stretching exercises to loosen up your muscles and release tension. Also, you could take a warm bath or shower to soothe your body and mind. Another option is to listen to some calming music or read a book that you enjoy. By taking the time to find what works best for you, you can develop a personalized relaxation routine that you can turn to whenever you need it.

Relaxed calm business woman take deep breath of fresh air resting with eyes closed at work in home office. Doing office yoga and meditating with closed eyes.

10. Use repetition

Repetition is a powerful tool that can help you drive the point home in your speech. By repeating key points, you can reinforce your message and increase your chances of being remembered. In addition, repetition can help you emphasize important ideas and create a sense of rhythm in your speech. It can also be used to build suspense and create a sense of anticipation in your listeners. With these benefits in mind, it’s clear that repetition is an essential aspect of effective public speaking.

11. Use active verbs

One way to improve the effectiveness of your speech is to use active verbs. Active verbs help to create a more engaging and dynamic presentation, as they convey a sense of action and energy. By using active verbs, you can help to capture your audience’s attention and hold their interest throughout your speech.

In addition to using active verbs, it’s also important to consider the pace and rhythm of your speech. Varying the speed and tone of your delivery can help to keep your audience engaged and prevent them from becoming bored or disinterested.

Another way to enhance the impact of your speech is to use vivid language and descriptive imagery. By painting a vivid picture with your words, you can help to create a more memorable and impactful presentation. For example, instead of simply saying “the sky was blue,” you could describe it as “a brilliant shade of deep blues, like the ocean on a clear summer day.”

By focusing on these key elements of effective speechwriting, you can help to create a more engaging and impactful presentation that will leave a lasting impression on your audience.

12. Ask rhetorical questions

Rhetorical questions are a powerful tool that can help make your speech more engaging and interactive. They can be used to stimulate critical thinking, provoke curiosity, and encourage the audience to reflect on the topic at hand. By asking a thought-provoking question, you can capture the audience’s attention and encourage them to think about the subject matter in a new and different way. Furthermore, rhetorical questions can be used to create a sense of anticipation and excitement, as the audience eagerly anticipates the answer to the question you have posed. 

Close up of a group of sales people having a sales team meeting in a conference room

13. Use metaphors and similes

Metaphors and similes are powerful tools that can help individuals better understand complex concepts. They are like a flashlight that illuminates the dark corners of the mind, providing clarity and insight. By comparing two seemingly different things, metaphors and similes can create a bridge between the familiar and the unfamiliar, allowing individuals to grasp difficult ideas with ease. In our fast-paced world, where information overload is a common issue, the use of metaphors and similes can help cut through the noise and deliver a clear message. So, the next time you encounter a challenging concept, remember to use these techniques to shed light on the subject matter.

14. Prepare handouts

When giving a speech, it’s important to remember that your audience needs to be able to follow along with what you’re saying. One way to help them do this is by using handouts. Handouts can be a great way to enhance your presentation because they allow you to provide additional information that may not be covered in your speech. For example, you can use handouts to provide graphs, charts, or other visuals that illustrate your points. Additionally, handouts can be a useful tool for your audience to take notes and refer back to later. By providing handouts, you can ensure that your audience is engaged and able to fully understand the information you’re presenting.

15. Incorporate props

Using props during your speech is a great way to enhance your delivery and keep your audience engaged. By incorporating visual aids such as props, you can help to illustrate your points and add depth to your content. Additionally, props can be used to make abstract concepts more concrete and easier for your audience to understand. For example, if you’re delivering a speech on the importance of recycling, you could bring in a visual prop such as a bin of recyclable materials to help drive home your message. Overall, the use of props can help take your speech to the next level while making it more memorable and impactful for your audience.

16. Practice in front of a mirror

Another useful tip for improving your presentation skills is to practice in front of a mirror. Not only can this help you perfect your body language and delivery, but it can also give you a better sense of how you come across to others. Additionally, practicing in front of a mirror can help you identify any nervous habits or tics that you may have, allowing you to work on eliminating them before your actual presentation. Overall, incorporating mirror practice into your preparation routine can be a simple yet effective way to boost your confidence and improve your presentation skills.

Practicing presentation skills in front of a mirror.

17. Join a public speaking group

Joining a public speaking group is a great way to improve your public speaking skills. Not only will you have the opportunity to practice speaking in front of others, but you’ll also receive valuable feedback that can help you improve. Additionally, by joining a group, you’ll have the chance to meet and network with other like-minded individuals who share a passion for public speaking. This can lead to new opportunities and connections that can benefit you both personally and professionally. Finally, being part of a public speaking group can also provide a sense of community and support, as you work together with others to achieve your goals and improve your skills.

18. Record yourself 

Another way to enhance your public speaking skills is to record yourself. By doing this, you can identify areas where you need to improve and refine your delivery. When you listen to yourself speak, you can pay attention to your pitch, pacing, and tone. You can also identify filler words or phrases, such as “um” or “like,” that you might use unconsciously. Additionally, recording yourself can help you become more comfortable with the sound of your voice. This can be especially helpful if you’re not used to hearing yourself speak for extended periods of time. Overall, recording yourself is a simple yet effective way to become a more confident and polished public speaker.

19. Learn to handle interruptions

One of the most common challenges that speakers face is handling interruptions. These interruptions can come in many different forms, such as unexpected questions, technical difficulties, or distractions in the environment. It’s important to learn how to handle these interruptions gracefully, as they can often derail a speech and throw off the speaker’s focus and confidence.

One key strategy for handling interruptions is to remain calm and composed. It’s natural to feel frustrated or flustered when faced with an interruption, but it’s important to take a deep breath and stay focused. Remember that interruptions are a normal part of public speaking, and they don’t have to ruin your presentation. If you need a moment to collect your thoughts, don’t be afraid to pause and take a few seconds to regroup.

By learning to handle interruptions with grace and composure, you can become a more effective and confident speaker. With practice and preparation, you can manage interruptions and keep your presentation on track, even in challenging situations.

Rear view shot of a businessman raising hand to ask questions during a seminar. Professional asking query during a launch event in convention center.

20. End on a strong note

When giving a speech, it’s important to not only focus on what you say during the body of your presentation, but also on the way in which you conclude. A strong presentation should summarize the main points of your speech and leave a lasting impression on your audience. This can be achieved by reiterating your main points in a memorable way, making a call to action, or leaving your audience with a thought-provoking question. By doing so, you’ll ensure that your message resonates with your audience long after your speech has ended.

Another useful technique is to anticipate potential interruptions and plan how to address them in advance. For example, if you’re giving a presentation with a Q&A session at the end, be prepared for questions that might challenge your ideas or require additional information. It can be helpful to practice your responses to common questions ahead of time so that you feel more confident and prepared.

Discover other memorable ways how to end a presentation.

Effective presentation skills are key. While not everyone may be a natural-born speaker, with practice and dedication, anyone can improve their abilities to become a confident and engaging presenter. Whether you’re pitching to investors, delivering a lecture, or presenting in a meeting, being able to effectively present your ideas can greatly impact your success.

Remember, becoming a great presenter is a journey that requires patience, perseverance, and constant improvement. Don’t be afraid to seek feedback from others, practice regularly, and try out new techniques. With time, you’ll become more comfortable and confident in your abilities to deliver engaging and impactful presentations.

In conclusion, improving your presentation skills is a worthwhile investment that can pay dividends in both your personal and professional life. So take the time to hone your abilities, put in the effort, and embrace the opportunities that come your way. With the tips and techniques we’ve provided in this blog post, you’ll be well on your way to becoming a confident presenter.

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Presentation Skills:

  • A - Z List of Presentation Skills
  • Top Tips for Effective Presentations
  • General Presentation Skills
  • What is a Presentation?
  • Preparing for a Presentation
  • Organising the Material
  • Writing Your Presentation
  • Deciding the Presentation Method
  • Managing your Presentation Notes
  • Working with Visual Aids
  • Presenting Data
  • Managing the Event
  • Coping with Presentation Nerves
  • Dealing with Questions
  • How to Build Presentations Like a Consultant
  • Self-Presentation in Presentations
  • Specific Presentation Events
  • Remote Meetings and Presentations
  • Giving a Speech
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Presentation Skills

Presenting information clearly and effectively is a key skill in getting your message across. Today, presentation skills are required in almost every field, and most of us are required to give presentations on occasions. While some people take this in their stride, others find it much more challenging.

It is, however, possible to improve your presentation skills with a bit of work. This section of SkillsYouNeed is designed to help.

Many people feel terrified when asked to talk in public, especially to bigger groups. However, these fears can be reduced by good preparation, which will also lay the groundwork for making an effective presentation.

There are Different Types of Presentations, but They’re All Presentations

There are any number of occasions when you may be asked to speak in public or to a group of people. They include:

  • Presenting or making a speech at a conference or event.
  • Objecting to a planning proposal at a council meeting.
  • Making a speech at a wedding.
  • Proposing a vote of thanks to someone at a club or society.
  • On behalf of a team, saying goodbye and presenting a gift to a colleague who is leaving.
  • Seeking investment or a loan to help you set up a new business.

These can all be considered presentations.

They do not, however, all require the same approach. You would not, for example, use PowerPoint to thank a colleague who was leaving. It would be unusual (though it has been done) to use it in a speech at a wedding. However, a conference audience would be somewhat surprised NOT to see slides projected onto a screen.

It follows, therefore, that there is no single set of rules that apply to all presentations. There are, however, some things that every presentation opportunity has in common. These include:

You will present better if you have prepared effectively . This does NOT necessarily mean that you have written out your speech verbatim and rehearsed it until you know it off by heart—although that might work for some people. It does, however, mean that you have to be confident that you are saying the right thing, in the right way, to the right people.

You need to be clear about your audience and your message . Every presentation will be better if you have clearly considered the message that you want or need to convey, and how best to convey it to your audience. These two pieces of information drive your style, structure, content, and use of visual aids.

You must never overrun your allocated time .  In other words, don’t outstay your welcome. Almost every speech or presentation is better if it is shorter. Nobody minds going for coffee early or finishing before they expected to do so. Everybody minds being held up.

Generally speaking, your audience starts on your side. As a rule, your audience is there (more or less) voluntarily. They have chosen to listen to you, and they want to enjoy your presentation. The occasion is yours to lose.

An Important Point

There is one very important point to remember: if what you’re doing or saying is not working, do something else.

One of the worst feelings as a presenter is that you have lost your audience. You know that’s happened, but you continue to stumble through your remaining PowerPoint slides for the next 15 minutes, as your audience checks their phones and wishes it was coffee time. You think you have no choice, but that’s not actually true.

When you present, you are in charge of the room . The audience has effectively handed you control and is sitting back waiting for you to do something. You may have prepared a specific talk, but if you see that isn’t working, you can always change it. You are, after all, the expert.

You can, for example:

  • Skip through some slides to a section that they may find more interesting;
  • Ask your audience whether there is particular information that they were expecting that you are not providing;
  • Suggest that everyone looks a bit sleepy, and maybe it would be better to start questions early, or have a discussion; or
  • Ask the audience at the start of the presentation what they are expecting and what they want you to cover. That way, you can tailor the presentation to fit their expectations.

Just as when you are facilitating, you want to help your audience get the most out of your presentation. The best way to do that is to accept feedback—which may include smiles, nods of interest, or people getting their phones out.

Quick Guide to Effective Presentations

If you need to improve your presentation skills quickly, then a really good place to start is with our Top Tips for Effective Presentations .

This will give you some ‘quick wins’ that will help you improve your presentations. If you’re already an experienced presenter, this page should be a useful refresher, or even take your skills from good to great.

Our tips include general ideas about connecting with your audience, information about the importance of voice and body language, and detailed tips about preparing slide-shows.

The most important tip of all, however, is to remember that it's all about your audience.

Keep that in mind, and your presentation skills will almost instantly improve.

If you have more time to develop your presentation skills…

…then the Presentation Skills section of SkillsYouNeed is designed to help.

Our Presentation Skills section is split into two parts.

  • The first gives you a step-by-step guide to putting together and delivering a professional and effective presentation .
  • The second provides more detailed information about presenting and communicating in particular circumstances .

You can either use our step-by-step guide to walk you through the presentation preparation and delivery process, or you can focus on particular areas that are an issue for you.

Preparing for Your Presentation

The guide starts by explaining What is a Presentation?

We define a presentation as a means of communication that can be adapted to various speaking situations, such as talking to a group, addressing a meeting or briefing a team. Effective presentations usually require careful thought and preparation—although this preparation need not take very long.

Preparation is the most important part of making a successful presentation.  Our page on Preparing For A Presentation explains what information you need before you can really start to plan your presentation and decide what you are going to say. The most important aspects include the objective of the presentation, the subject, and the audience.

Irrespective of whether the occasion is formal or informal, you should always aim to give a clear, well-structured delivery. To do so, you need to organise your presentation material . You can either do this in your head, or use a technique like mind-mapping to help you identify links and good flow.

By the time you come to write your presentation , you should know exactly what you want to say and the order in which you want to say it. You may want to use one of the standard presentation structures, such as ‘What, Why, How?’. You will also find it helpful to consider how to tell your story most effectively, and to use stories in your presentation to illustrate points. There is more about this in our page on writing your presentation .

You also need to decide on your presentation method . Presentations range from the formal to the informal. Your choice of presentation method will depend on many factors, including the audience, the venue, the facilities, and your own preferences.

Visual aids can add another dimension to your presentation, helping to hold your audience’s attention, and also act as a reminder of what you wanted to say. However, they need handling with care. Only use visual aids if they are necessary to maintain interest and assist comprehension . If visual aids are not used well, they can ruin a presentation.

See Working with Visual Aids to avoid falling into the trap of the dreaded ‘ Death by PowerPoint’ .

A particular case of visual aids is the use of data in a presentation.

There are times when using data in a presentation can really help you to tell the story better. It is, however, important not to blind your audience with statistics. You also need to remember that many people find numbers difficult to understand. Our page on Presenting Data gives some hints and tips about using data effectively in a presentation situation.

On the Day of the Presentation

There are a number of aspects to delivering your presentation on the day.

The practicalities of how you manage your presentation can make a significant difference to its success, and to your nerves! For example, turning up early means that you have will have a chance to see the room, and ensure that you can operate all the necessary equipment. There is more about how to cope, including managing sound systems, audio-visual equipment and lecterns in our page on Managing the Presentation Event .

Many people also feel very nervous before and during a presentation. This is entirely normal, and can even be helpful if you can channel it in the right way. There are some tried and tested strategies and techniques to manage your nerves so that you can concentrate on delivering an effective and engaging presentation.

See Coping with Presentation Nerves for some ideas that will help.

How you present yourself can also affect how your audience responds to your presentation.

You need to fit with your audience's expectations if they are not going to spend quite a large chunk of your presentation dealing with the differences between expectations and reality.

For more about aspects of self-presentation, see our page on Self-Presentation in Presentations .

You also need to consider how to manage your presentation notes .

Few people are able to give a presentation without notes. You will need to know your own abilities and decide how best to make the presentation. You might manage your talk by using full text, notes on cue cards, keywords on cue cards, or mind maps. There is more about this in our page on Managing your Presentation Notes .

After the presentation, you may be faced with a question-and-answer session. For many people, this is the worst part of the event.

Decide in advance how and when you wish to handle questions. Some speakers prefer questions to be raised as they arise during the presentation whilst others prefer to deal with questions at the end. At the start of your presentation, you should make clear your preferences to the audience. See our page on Dealing with Questions for more ideas about how to make the question session pleasant and productive, rather than something to dread.

Presenting Under Particular Circumstances

You may find that you need to give a presentation under certain circumstances, where your previous experience is less helpful.

Circumstances that may be new to you include:

  • Giving a Speech , for example, at a wedding.

One particular special case is attending public consultation meetings.

Our pages on Attending Public Consultation Meetings , and Managing Public Consultation Meetings provide information to help whether you are a concerned member of the public, or responsible for organising a public meeting.

You may also find yourself required to organise or manage a press conference.

Although this may not strictly be what you would describe as a ‘presentation’, it is nonetheless an event at which you are required to present your organisation in a particular light.

Our page on Managing a Press Conference gives some ideas about how best to do that.

Finally, should you be unlucky enough to be involved in a serious crisis or disaster that affects your organisation, our page on Crisis Communications gives some ideas about how to manage press and public relations on these occasions.

Start with: What is a Presentation? Top Tips for Effective Presentations

See also: Personal Appearance Interpersonal Communication Skills

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attributes for presentation skills

7 Qualities Of A Good Presentation

Presenting is not most people’s favourite thing to do, but it is unfortunately a significant part of the modern professional world. While it’s not easy to shake those presenting nerves, there are ways you can learn to deal with them, chief among them is by giving a good presentation. When you deliver effective and successful presentations, it builds your confidence which makes it much easier the next time you present.

If you have a big presentation lingering in the near future and want to really nail it, identify what makes a good presentation. Here are some examples:

I know this seem fairly impossible at the moment but going into a presentation with confidence really helps to sell it to your audience. People want you to succeed and they are looking to you to make them at ease. If you’re second guessing everything about your speech pattern and delivery, how can you expect those listening to buy in to what you’re selling. Prepare thoroughly and come ready to do the best job you can. The right attitude can make a big difference.

Keeping a captive audience is not an ease task, especially within the business world. While the information is no doubt important, the subject material can sometimes be dry, so it’s your job as a presenter to give it some life. Delivering the topic with passion can often times translate into your audience forming their own interest in the subject. When you can speak passionately and eloquently about a subject, it will at the very least help to hold the attention of those you’re speaking to and hopefully ignite a passion of their own.

Before getting started on your presentation, you want to learn as much as possible about the subject you’re going to speak about. Become as much an expert as is reasonable to expect. The hope is that without even preparing a presentation, you would be able to speak at length on the subject. Without having a handle on the material, you will lose the audience. No matter how many times you practice, an audience can always tell the difference between someone who really knows the subject and those who are just regurgitating facts.

Naturalness

Memorizing a presentation can help to make you feel more prepared, but an overly memorized presentation isn’t too much fun to sit through. Presentations should certainly be professional but they can also benefit from adding a bit of informality to the proceedings. Being comfortable with the material allows you to be open to a bit of naturalism when presenting which makes for a much more engaging talk. Stay on your talking points and don’t stray off course, but don’t make things too rigid or else it won’t be fun for anyone.

Organization

While a little informality can be great for a presentation, when it comes to the structure of your presentation, strict guidelines are important. When a presentation hopes around too often, even if the right points are being hit, it can cause confusion in the audience and the message to become muddled. Your points need to connect and lead from one into the other so the audience has a story to follow. This helps them to remember information more easily and actually attain what you’re trying to say.

Time-sensitive

Getting across all the necessary information in your presentation is important, but keeping the whole things to a reasonable length is also important. No matter what you’re talking about, your audience isn’t going to stay with you forever, so you need to make the presentation as concise as possible. Make cuts where necessary, understand what’s really important and what is not and be able to improvise if you’re running long.

Above all else, a presentation is meant to convey a message. You could check all the box for the above qualities but if your audience leaves the presentation not knowing what your message was, then the whole thing failed. Identify a clear and concise message that can easily be interpreted and taken from your presentation. Know each time within your presentation that you need to hammer home that message. A clear message well delivered is the absolute key to a successful presentation.

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