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8 tips to make the best powerpoint presentations.

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What does the copilot key on my laptop do, the beauty of local backups, quick links, table of contents, start with a goal, less is more, consider your typeface, make bullet points count, limit the use of transitions, skip text where possible, think in color, take a look from the top down, bonus: start with templates.

Slideshows are an intuitive way to share complex ideas with an audience, although they're dull and frustrating when poorly executed. Here are some tips to make your Microsoft PowerPoint presentations sing while avoiding common pitfalls.

define a goal

It all starts with identifying what we're trying to achieve with the presentation. Is it informative, a showcase of data in an easy-to-understand medium? Or is it more of a pitch, something meant to persuade and convince an audience and lead them to a particular outcome?

It's here where the majority of these presentations go wrong with the inability to identify the talking points that best support our goal. Always start with a goal in mind: to entertain, to inform, or to share data in a way that's easy to understand. Use facts, figures, and images to support your conclusion while keeping structure in mind (Where are we now and where are we going?).

I've found that it's helpful to start with the ending. Once I know how to end a presentation, I know how best to get to that point. I start by identifying the takeaway---that one nugget that I want to implant before thanking everyone for their time---and I work in reverse to figure out how best to get there.

Your mileage, of course, may vary. But it's always going to be a good idea to put in the time in the beginning stages so that you aren't reworking large portions of the presentation later. And that starts with a defined goal.

avoid walls of text

A slideshow isn't supposed to include everything. It's an introduction to a topic, one that we can elaborate on with speech. Anything unnecessary is a distraction. It makes the presentation less visually appealing and less interesting, and it makes you look bad as a presenter.

This goes for text as well as images. There's nothing worse, in fact, than a series of slides where the presenter just reads them as they appear. Your audience is capable of reading, and chances are they'll be done with the slide, and browsing Reddit, long before you finish. Avoid putting the literal text on the screen, and your audience will thank you.

Related: How to Burn Your PowerPoint to DVD

use better fonts

Right off the bat, we're just going to come out and say that Papyrus and Comic Sans should be banned from all PowerPoint presentations, permanently. Beyond that, it's worth considering the typeface you're using and what it's saying about you, the presenter, and the presentation itself.

Consider choosing readability over aesthetics, and avoid fancy fonts that could prove to be more of a distraction than anything else. A good presentation needs two fonts: a serif and sans-serif. Use one for the headlines and one for body text, lists, and the like. Keep it simple. Veranda, Helvetica, Arial, and even Times New Roman are safe choices. Stick with the classics and it's hard to botch this one too badly.

use fewer bullets

There reaches a point where bullet points become less of a visual aid and more of a visual examination.

Bullet points should support the speaker, not overwhelm his audience. The best slides have little or no text at all, in fact. As a presenter, it's our job to talk through complex issues, but that doesn't mean that we need to highlight every talking point.

Instead, think about how you can break up large lists into three or four bullet points. Carefully consider whether you need to use more bullet points, or if you can combine multiple topics into a single point instead. And if you can't, remember that there's no one limiting the number of slides you can have in a presentation. It's always possible to break a list of 12 points down into three pages of four points each.

avoid transitions

Animation, when used correctly, is a good idea. It breaks up slow-moving parts of a presentation and adds action to elements that require it. But it should be used judiciously.

Adding a transition that wipes left to right between every slide or that animates each bullet point in a list, for example, starts to grow taxing on those forced to endure the presentation. Viewers get bored quickly, and animations that are meant to highlight specific elements quickly become taxing.

That's not to say that you can't use animations and transitions, just that you need to pick your spots. Aim for no more than a handful of these transitions for each presentation. And use them in spots where they'll add to the demonstration, not detract from it.

use visuals

Sometimes images tell a better story than text can. And as a presenter, your goal is to describe points in detail without making users do a lot of reading. In these cases, a well-designed visual, like a chart, might better convey the information you're trying to share.

The right image adds visual appeal and serves to break up longer, text-heavy sections of the presentation---but only if you're using the right images. A single high-quality image can make all the difference between a success and a dud when you're driving a specific point home.

When considering text, don't think solely in terms of bullet points and paragraphs. Tables, for example, are often unnecessary. Ask yourself whether you could present the same data in a bar or line chart instead.

find a color palette

Color is interesting. It evokes certain feelings and adds visual appeal to your presentation as a whole. Studies show that color also improves interest, comprehension, and retention. It should be a careful consideration, not an afterthought.

You don't have to be a graphic designer to use color well in a presentation. What I do is look for palettes I like, and then find ways to use them in the presentation. There are a number of tools for this, like Adobe Color , Coolors , and ColorHunt , just to name a few. After finding a palette you enjoy, consider how it works with the presentation you're about to give. Pastels, for example, evoke feelings of freedom and light, so they probably aren't the best choice when you're presenting quarterly earnings that missed the mark.

It's also worth mentioning that you don't need to use every color in the palette. Often, you can get by with just two or three, though you should really think through how they all work together and how readable they'll be when layered. A simple rule of thumb here is that contrast is your friend. Dark colors work well on light backgrounds, and light colors work best on dark backgrounds.

change views

Spend some time in the Slide Sorter before you finish your presentation. By clicking the four squares at the bottom left of the presentation, you can take a look at multiple slides at once and consider how each works together. Alternatively, you can click "View" on the ribbon and select "Slide Sorter."

Are you presenting too much text at once? Move an image in. Could a series of slides benefit from a chart or summary before you move on to another point?

It's here that we have the opportunity to view the presentation from beyond the single-slide viewpoint and think in terms of how each slide fits, or if it fits at all. From this view, you can rearrange slides, add additional ones, or delete them entirely if you find that they don't advance the presentation.

The difference between a good presentation and a bad one is really all about preparation and execution. Those that respect the process and plan carefully---not only the presentation as a whole, but each slide within it---are the ones who will succeed.

This brings me to my last (half) point: When in doubt, just buy a template and use it. You can find these all over the web, though Creative Market and GraphicRiver are probably the two most popular marketplaces for this kind of thing. Not all of us are blessed with the skills needed to design and deliver an effective presentation. And while a pre-made PowerPoint template isn't going to make you a better presenter, it will ease the anxiety of creating a visually appealing slide deck.

  • Microsoft Office

A step-by-step guide to captivating PowerPoint presentation design

november 20, 2023

a dark pink colored circle logo with corporate powerpoint girl in the center of it

by Corporate PowerPoint Girl

Do you often find yourself stuck with a lackluster PowerPoint presentation, desperately seeking ways to make it more engaging and visually appealing? If your boss has ever told you to "please fix" a presentation and you didn't know where to start, you're not alone. In this article, we'll walk you through a straightforward method to transform your PowerPoint slides into a visually captivating masterpiece. 

Let's dive right in! 

Clean up your slides 

The first step in this journey to presentation excellence is all about decluttering your slides and elevating their impact. Say goodbye to those uninspiring bullet points that often dominate presentations. Instead, focus on what truly matters – the key call-out numbers. By increasing the font size of these numbers, you ensure they take center stage, immediately drawing your audience's attention. 

To make those numbers pop, consider breaking the text after the numbers into the next line and adding a touch of color. The contrast created by pairing a dark color with a lighter shade, like dark teal and light teal or burnt orange with peach, can work wonders. This simple adjustment makes your data more engaging , enhancing the overall impact of your presentation. 

Add dimension with boxes 

Now, let's introduce an element of depth and organization to your slides. By adding boxes, you'll create a visually pleasing structure that guides your audience through the content. In the "Insert" menu, select "Table" and opt for a one-by-one table. Change the table color to a light gray shade, elongate it, and position it neatly to the left of your text. 

To improve readability and aesthetics, increase the spacing between text phrases. A small adjustment in the before spacing setting (setting it to 48) significantly enhances the visual appeal of your slides. 

Insert circles 

To further enhance the visual appeal and engagement of your slides, let's introduce circles. In the Insert menu, navigate to Shapes and choose the circle. Adjust the circle's height and width to 1.2, ensuring it complements your content seamlessly. Match the circle's shape fill color with the corresponding text color for a harmonious look. 

Avoid using colored outlines for the circles, as they may distract from the overall aesthetic. This simple addition of circles adds an element of visual interest to your presentation, making it more captivating. 

Choose icons 

Now, it's time for a touch of creativity. Selecting icons to complement your text can elevate the clarity and appeal of your slides. In the "Insert" menu, you can search for relevant keywords to find the perfect icon from PowerPoint's extensive library . 

For instance, if your text discusses investment portfolio yield, search for "growth" and choose an upward arrow growth icon. These icons add an extra layer of visual appeal and clarity to your content, making it more engaging and informative. 

Final touches 

To wrap up the transformation process, we come to the final touches that give your presentation a polished, professional finish. Align your icons with their corresponding circles and change the shape fill color to white. This simple adjustment creates a crisp, cohesive look that ties everything together seamlessly. 

In conclusion, by following these steps, you've embarked on a journey to enhance your PowerPoint presentation . These initial steps are just the beginning of your exploration into the world of design elements and styles that can cater to your specific presentation needs. The key to a stunning PowerPoint presentation lies in the details. By following these steps, you can turn a lackluster set of slides into a visually engaging and dynamic presentation that will captivate your audience. So, the next time your boss says, "Please fix," you'll know exactly where to start. Happy presenting! 

Related topics

Storydoc

How to Make Effective Impactful Presentations (Tips & Tools)

Learn how to make a good presentation great - step-by-step with examples. Learn the principles, guidelines & qualities needed to prepare captivating slides.

how to make best presentation slides

Dominika Krukowska

12 minute read

How to make good presentations

Short answer

Short answer: how to make a good presentation.

Start with a surprising statement, a bold promise, or a mystery

Provide context with a bit of background information

Structure your presentation within a story framework

Make every word count, and use as few as possible

Use visuals only to support your presentation text

Use interactive design to make your audience active participants

End by telling your audience what they can do with what they’ve learned

Boring presentations are instantly forgotten. How’s yours?

Lifeless presentations can spell doom for your message, leaving your audience disengaged and your goals unreached.

The price of a mediocre presentation is steep; missed opportunities, unimpressed prospects, and a bad rep.

In a world where everyone has grown to expect a good story, a boring presentation will be instantly forgotten. Like a drop in the ocean.

But not all is lost.

This post will teach you how presentation pros create compelling narratives and leverage the latest tech tools to command attention, drive a powerful message, and get shared like gossip.

Let’s get started!

How to prepare a presentation?

The successful presenter understands the value of small details and thorough preparation like the seasoned chef knows the importance of quality ingredients and careful technique for serving a 5 star dish

But where do you start?

Step-by-step guide for preparing a presentation:

1. Define your objective

Every presentation needs a clear goal. Are you looking to persuade, educate, or motivate? Perhaps you aim to showcase a product, or share insights about a recent project.

Defining your objective early on will guide your content creation process, helping you to focus your message and structure your presentation effectively. Think of your objective as the North Star guiding your presentation journey.

2. Analyze your audience

Next up, who are you talking to? Your audience should shape your presentation as much as your objective does. Understanding their needs, interests, and background will enable you to tailor your message to resonate with them.

Are they experts in your field, or are they novices looking for an introduction? What questions might they have? The more you know about your audience, the more compelling your presentation will be.

3. Research your topic

Once you've defined your objective and analyzed your audience, it's time to delve deep into your topic. Comprehensive research lays the groundwork for a robust, credible presentation.

Don't just scratch the surface – explore different perspectives, recent developments, and key statistics. This will not only enhance your understanding but also equip you with a wealth of information to answer any questions your audience might have.

4. Choose the right delivery format

Finally, consider the best format to deliver your message.

The right format can make all the difference in how your message is received, so choose wisely!

PowerPoint presentations are classic and easy to work with. But PowerPoint and Google slides are not so versatile in terms of their content experience. They're static, packed with information, and all look alike.

Our own presentation maker offers interactive, personalized, and multimedia content experience.

Data from our research of over 100K presentation sessions shows that audiences engage with Storydoc presentations 103% better than PowerPoint.

how to make best presentation slides

How to create an effective presentation?

There’s part art and part science in creating high-engagement high-impact presentations.

An effective presentation is the painstaking result of well-organized content, visuals that support and elevate your message, simplifying complex information, and personalizing wherever possible.

I wrote this post to teach you how to do all these, and a few things more.

Ready to learn? Let's dive in!

How to organize your presentation content?

Crafting a compelling presentation is like writing a page-turner.

You need to captivate your audience, maintain their interest, and guide them effortlessly through your narrative.

But how do you transform a heap of information into a well-structured presentation you can’t stop reading? There’s a structure you can follow.

3-step process for organizing a magnetic presentation:

1. Prioritize content

Your presentation should immediately capture interest and demonstrate relevance before moving on to establish understanding .

A) Build interest:

Begin with a strong hook that grabs your audience's attention. This could be an intriguing statistic, a powerful image , or an engaging question. It should stir curiosity and make your audience eager to hear more.

B) Establish relevance:

Once you have their attention it's time to establish why your presentation matters to your audience.

Address your audience's main concerns. Make sure your content directly speaks to these pain points, and address them in order of importance.

2. Build anticipation

A great presentation is like getting a new car – it builds anticipation, takes you on a thrilling ride, and ends with you wanting to share the experience with all your friends.

Start with a compelling problem your audience relates to and follow up with a promise of an amazing way they can solve it. This problem-solution dynamic creates a suspense that keeps your audience glued to your presentation.

3. Use a story framework

Finally, use a story framework to give your presentation structure and flow.

Begin with a big idea that underpins your presentation. Then delve into the problem, showcasing why it needs attention. Present your solution, painting a vision of a better future for your audience.

Weave in concrete examples of how your solution changes lives.

Tell the story of WHO you helped, WHAT the situation was before and after your solution, WHERE and WHEN it happened, WHY it worked and HOW it made them feel.

If you’re writing a business presentation you should follow this with an execution plan that outlines how the solution will be implemented.

Finally, close with clear next steps, guiding your audience on what they should do after the presentation to bring meaningful change into their lives.

Our recommended story framework:

How to write a presentation storyline that creates interest

How to design your presentation?

A good presentation is more than just making it look pretty ; it's about communicating your message effectively and creating a lasting impression.

Good presentation design grabs attention, and leads it to where it’s needed most. It takes your hand and leads you through the easiest and most pleasant path to understanding.

Good presentation design supports your message rather than steals the spotlight. Good design is narrated design.

What is narrated design (Scrollytelling)?

Scrollytelling, where "scroll" meets "storytelling", is an interactive content experience that guides readers through a narrative journey with a simple scroll. It connects text, images, videos, and animations into integrated “scenes” where content is both shown and narrated.

Scrollytelling breaks complex content into digestible chunks and gives the reader control over pace. It has been scientifically shown to enhance engagement, understandability and memorability.

Scrollytelling came up as a central thing when Itai Amoza, our Founder and CEO was building the foundations for Storydoc.

He partnered with one of the world’s leading visualization scientists , prof. Steven Franconeri , to help him bring to Storydoc the means to reduce the complexity, friction, and information overload so characteristic of business presentations.

Scrollytelling is part of the solutions that came up, which led to specialized storytelling slides like our narrator slide (in the example below).

An example of Storydoc scrollytelling:

Narrator slide example

How to design presentation visuals to support your story

Presentation visuals can be unsung heroes or sloppy distractions.

Visuals can bring your message to life, make complex concepts easy to understand, and engage your audience in ways that words alone cannot. Or… they can sit there looking all pretty and distract you from what’s really going on.

4 elements of great presentation visuals:

Support your message: Your visuals should support your text, highlight your main message, and align with your objective. They should reinforce your points and help your audience understand your message.

Represent your audience: The best visuals are relatable. They should resonate with your target audience and reflect their world of associations. Use images and graphics that your audience can identify with – this can enhance their engagement and make your presentation more memorable. Equally important is using clean images - an effective way to do this is by using tools that allow you to remove your image backgrounds . By eliminating distractions and focusing on your subject, you create images that are more impactful and, therefore, can potentially increase audience engagement.

Introduce your product, outcomes, and clients: Wherever possible, use visuals to demonstrate your product, illustrate outcomes, and represent your clients. This can remove doubt and misunderstanding by letting your audience see (and make obvious) what words sometimes struggle to describe.

Follow your branding guidelines: Your presentation is an extension of your brand, so your visuals should conform to your branding guidelines. Consistent use of colors, fonts, and styles not only enhances brand recognition but also creates a cohesive, professional look.

Here’s an example of a well-designed presentation:

How to communicate complex information?

Did you ever have to read a presentation where you felt like you're lost in a maze of jargon, data, and complex concepts?

Are you giving others this same experience?

Communicating complex information is a common challenge in presentations. But there are ways you can simplify your presentation and reengage your audience.

Here’s how you can get complex information across:

1. Use interactive content

Interactive content is your best friend when it comes to simplifying complex information and getting deeply engaged with your content.

It gets the readers more involved in your presentation by letting them play an active part; like choosing the content route they wish to take and controlling the pace.

It keeps your presentation textually lean - giving readers the choice to expand more details on demand (in tabs, live graphs, sliders, accordions, and calculators).

Beyond that, live graphs can illustrate trends, animations can demonstrate processes, and videos can bring concepts to life.

Calculators, questionnaires, and chatbots provide personalized and specific answers to readers as part of your presentation, without them having to get in touch with you or your team.

Elavating your presentations from static to interactive has been tied to increasing the number of people who read your presentation in full by 41% !

Making interactive used to be hard, but now you can just use Storydoc. Go make your first interactive presentation. It’s easy as pie.

2. Show don’t tell

A picture is worth a thousand words. Because no one will read a presentation with a thousand words, do everyone a favor and use images.

Images can be super effective at communicating complex information and save you a lot of needless text.

In fact, visual representation of data and concepts can often convey what words cannot. Use diagrams, infographics, and images to illustrate your points and simplify the complex.

The goal is to create a visual narrative that complements your verbal one.

3. Narrate your content

Storytelling is another powerful tool for communicating complex concepts.

Whether it's through text to speech AI, video bubbles, or a scrollytelling narrator slide, narrating your content can help guide your audience through the complexity.

By giving your information a narrative structure, you can make it more digestible, engaging, and memorable.

According to Sales Hacker’s data, people remember up to 10% of numbers and 25% of images they see. When you center your presentation around a story, this rises to 60-70% .

4. Use examples and allegories

Examples and allegories help unravel the complexity of ideas.

They scaffold your message with concepts we already know and understand, and can easily imagine in our mind. This makes them less new and intimidating and more familiar.

Critically, the real secret lies in selecting examples that are not just familiar but also deeply relevant—those are the ones that will truly ring with your listeners.

If you tailor the allegory to your audience's world, it is guaranteed to lead to an “aha” moment.

5. Open a line of communication

Finally, invite dialogue. This could be through a chatbot or an option to book a meeting for further discussion. This not only helps clarify any confusion but also encourages engagement and deepens understanding.

For example, finishing your presentation with an interactive calendar to book a meeting instead of a generic “Thank you” slide has proven to boost conversion rate by 27% !

Thank you slide

How to personalize your presentation?

Imagine attending a party where the host doesn't remember your name or anything about you. Not a great experience, right? The same holds true for presentations.

In a sea of generic content, personalization can be a lifeline that connects you to your audience on a deeper level. It’s also the single most important predictor of success, getting 68% more people to read your presentation in full .

But how do you add that personal touch?

1. Address reader by name

Just as you wouldn't start a conversation without a greeting, don't start your presentation without acknowledging your audience.

Using your audience's name can make your presentation feel like a personal conversation rather than a generic monologue. It's a simple yet powerful way to engage your audience from the get-go.

2. Use their company logo

Including your audience's company logo in your presentation can make them feel seen and valued. It shows that you've taken the time to tailor your presentation to them, enhancing its relevance and appeal.

Plus, it's a subtle way to reinforce that your message is specifically designed to address their needs and challenges.

3. Add a personal message (video or text)

A personal message can go a long way in building a connection with your audience.

It could be a video message from you, expressing your enthusiasm for the opportunity to present to them, or a text message highlighting why the presentation matters to them.

This personal touch can make your audience feel special and more invested in your presentation.

4. Personalize your Call-to-Action

Finally, cap off your presentation with a call to action that speaks directly to your audience.

Swap out the generic 'Contact us' with something that gets to the heart of their needs, something like, 'Let's roll up our sleeves and tackle your [specific issue] at [their company].'

By tailoring your call to action, you show your audience you've truly got their back, that you're not just here to talk, but to make a real, positive impact on their world.

Here’s an example of a personalized slide:

how to make a good personalized presentation slide

How to measure the effectiveness of your presentation

Imagine if you could peek into your audience's mind, understand what resonated, what fell flat, and what drove them to action?

Presentation analytics is essential in order to guide you on how to fine-tune it for maximum impact.

But how do you get your hands on presentation analytics?

Any presentation you create with Storydoc comes with an out-of-the-box analytics suite , ready to track and provide insights.

We give you 100% visibility into how people engage with your presentations and send you real-time engagement alerts.

Here’s a video explaining how you can track performance with our analytics panel:

Storydoc analytics pa

4 critical presentation engagement metrics to keep track of

1. Reading time

Storydoc gives you the precise time prospects spend reading your presentation so you can quickly figure out what's hitting the target and what's not.

Are they soaking up every word or just quickly skimming through? This can help you shape your content to hit the bullseye.

NOTE: Keep in mind that reading time alone might not show you a full picture. A better way is to use a smart engagement score that brings together different metrics like time spent and depth of reading. You can get this kind of total score in Storydoc.

2. Reading completion

Another basic metric we track is how many people read your content from start to finish.

This metric is a strong sign of the prospect’s interest and your content quality. It shows you if they're finding the information relevant, but also worth sticking with till the end.

3. Next step conversion rate

This one tracks how many people take the next step after they check out your presentation. This could be filling out a form, setting up a meeting, or downloading more files.

For business presentations, measuring this can show how well your presentation is pushing people further down the sales funnel.

At the top of your analytics dashboard, you can find a tab that shows you how many people clicked on your CTA divided by presentation, date, and location. If you scroll down to the list of readers, next to each person you can also see whether they clicked on the CTA or not.

Here's what it looks like:

Analytics panel - CTA

4. Number of shares

This metric is particularly important for B2B sales teams . As more people are getting involved in buying decisions, this measure helps you see if and when your content is being passed around inside your prospect’s company.

On the analytics dashboard, under each presentation version, you can find detailed information on how many people read it. So, the higher the number, the more your presentation has been shared internally.

We'll notify you when your presentation has been shared, and who opened it, so you can time your follow-up perfectly to your buyer’s readiness to advance further.

Here's where you can find this information:

Analytics panel - internal shares

Best tool for making an effective presentation

In the realm of presentation tools, classics like Google Slides and PowerPoint offer simplicity and ease, while Canva and Pitch add a dash of design flair and collaboration.

If you're seeking to elevate your presentations to new heights you’ll need to do better than simple PowerPoints or flashy Canvas. Next-gen AI presentation tools like Storydoc are your game-changer.

They break free from the static concept of slides and offer the creation of interactive, immersive content experiences that sweep us along like a good story.

Storydoc - AI presentatio

Grab a template - create your best presentation to date

Ever wished for a secret recipe to whip up a killer presentation? We've got something even better! Our interactive presentation templates are your shortcut to success.

Say goodbye to hours of formatting and hello to captivating, interactive presentations, all with a few clicks.

Grab a template and turn presentation woes into wows!

how to make best presentation slides

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

how to make best presentation slides

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10 tips on how to make slides that communicate your idea, from TED’s in-house expert

how to make best presentation slides

When your slides rock, your whole presentation pops to life. At TED2014, David Epstein created a clean, informative slide deck to support his talk on the changing bodies of athletes . Photo: James Duncan Davidson/TED

Aaron Weyenberg is the master of slide decks. Our UX Lead creates Keynote presentations that are both slick and charming—the kind that pull you in and keep you captivated, but in an understated way that helps you focus on what’s actually being said. He does this for his own presentations and for lots of other folks in the office. Yes, his coworkers ask him to design their slides, because he’s just that good.

We asked Aaron to bottle his Keynote mojo so that others could benefit from it. Here, 10 tips for making an effective slide deck, split into two parts: the big, overarching goals, and the little tips and tricks that make your presentation sing.

Gavin-AllHands-20140710-1.0.001

Aaron used this image of a New Zealand disaster to kick off a slide deck from TED’s tech team — all about how they prepares for worst-case scenarios. He asked for permission to use the image, and credited the photographer, Blair Harkness. View the whole slidedeck from this presentation.

The big picture…

  • Think about your slides last . Building your slides should be the tail end of developing your presentation. Think about your main message, structure its supporting points, practice it and time it—and then start thinking about your slides. The presentation needs to stand on its own; the slides are just something you layer over it to enhance the listener experience. Too often, I see slide decks that feel more like presenter notes, but I think it’s far more effective when the slides are for the audience to give them a visual experience that adds to the words. .
  • Create a consistent look and feel . In a good slide deck, each slide feels like part of the same story. That means using the same or related typography, colors and imagery across all your slides. Using pre-built master slides can be a good way to do that, but it can feel restrictive and lead to me-too decks. I like to create a few slides to hold sample graphic elements and type, then copy what I need from those slides as I go. .
  • Think about topic transitions . It can be easy to go too far in the direction of consistency, though. You don’t want each slide to look exactly the same. I like to create one style for the slides that are the meat of what I’m saying, and then another style for the transitions between topics. For example, if my general slides have a dark background with light text, I’ll try transition slides that have a light background with dark text. That way they feel like part of the same family, but the presentation has texture—and the audience gets a visual cue that we’re moving onto a new topic. .
  • With text, less is almost always more . One thing to avoid—slides with a lot of text, especially if it’s a repeat of what you’re saying out loud. It’s like if you give a paper handout in a meeting—everyone’s head goes down and they read, rather than staying heads-up and listening. If there are a lot of words on your slide, you’re asking your audience to split their attention between what they’re reading and what they’re hearing. That’s really hard for a brain to do, and it compromises the effectiveness of both your slide text and your spoken words. If you can’t avoid having text-y slides, try to progressively reveal text (like unveiling bullet points one by one) as you need it. .
  • Use photos that enhance meaning . I love using simple, punchy photos in presentations, because they help what you’re saying resonate in your audience’s mind without pulling their attention from your spoken words. Look for photos that (1) speak strongly to the concept you’re talking about and (2) aren’t compositionally complex. Your photo could be a metaphor or something more literal, but it should be clear why the audience is looking at it, and why it’s paired with what you’re saying. For example, I recently used the image above—a photo of a container ship about to tip over (it eventually sank)—to lead off a co-worker’s deck about failure preparation. And below is another example of a photo I used in a deck to talk about the launch of the new TED.com . The point I was making was that a launch isn’t the end of a project—it’s the beginning of something new. We’ll learn, adapt, change and grow.

Here, a lovely image from a slidedeck Aaron created about the redesign of TED.com . View the whole deck from this presentation .

And now some tactical tips…

  • Go easy on the effects and transitions . Keynote and Powerpoint come with a lot of effects and transitions. In my opinion, most of these don’t do much to enhance the audience experience. At worst, they subtly suggest that the content of your slides is so uninteresting that a page flip or droplet transition will snap the audience out of their lethargy. If you must use them, use the most subtle ones, and keep it consistent. .

mask-3

  • Try panning large images . Often, I want to show screen shot of an entire web page in my presentations. There’s a great Chrome extension to capture these—but these images are oftentimes much longer than the canvas size of the presentation. Rather than scaling the image to an illegible size, or cropping it, you can pan it vertically as you talk about it. In Keynote, this is done with a Move effect, which you can apply from an object’s action panel. .
  • For video, don’t use autoplay . It’s super easy to insert video in Keynote and Powerpoint—you just drag a Quicktime file onto the slide. And when you advance the deck to the slide with the video that autoplays, sometimes it can take a moment for the machine to actually start playing it. So often I’ve seen presenters click again in an attempt to start the video during this delay, causing the deck to go to the next slide. Instead, set the video to click to play. That way you have more predictable control over the video start time, and even select a poster frame to show before starting. .

users-chart

Lastly, I’d love to leave you with a couple book recommendations. The first is Resonate , by Nancy Duarte. It’s not so much about slides, but about public speaking in general – which is the foundation for any presentation, regardless of how great your slides are. In it, she breaks down the anatomy of what makes a great presentation, how to establish a central message and structure your talk, and more. (One of her case studies comes from Benjamin Zander’s charming TED Talk about classical music, a talk that captivated the audience from start to finish.) Think of this as prerequisite reading for my second recommendation, also by Duarte: Slide:ology . This is more focused on presentation visuals and slides.

Happy slide-making.

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How to Make a PowerPoint Presentation (Step-by-Step)

  • PowerPoint Tutorials
  • Presentation Design
  • January 22, 2024

In this beginner’s guide, you will learn step-by-step how to make a PowerPoint presentation from scratch.

While PowerPoint is designed to be intuitive and accessible, it can be overwhelming if you’ve never gotten any training on it before. As you progress through this guide, you’ll will learn how to move from blank slides to PowerPoint slides that look like these.

Example of the six slides you'll learn how to create in this tutorial

Table of Contents

Additionally, as you create your presentation, you’ll also learn tricks for working more efficiently in PowerPoint, including how to:

  • Change the slide order
  • Reset your layout
  • Change the slide dimensions
  • Use PowerPoint Designer
  • Format text
  • Format objects
  • Play a presentation (slide show)

With this knowledge under your belt, you’ll be ready to start creating PowerPoint presentations. Moreover, you’ll have taken your skills from beginner to proficient in no time at all. I will also include links to more advanced PowerPoint topics.

Ready to start learning how to make a PowerPoint presentation?

Take your PPT skills to the next level

Start with a blank presentation.

Note: Before you open PowerPoint and start creating your presentation, make sure you’ve collected your thoughts. If you’re going to make your slides compelling, you need to spend some time brainstorming.

For help with this, see our article with tips for nailing your business presentation  here .

The first thing you’ll need to do is to open PowerPoint. When you do, you are shown the Start Menu , with the Home tab open.

This is where you can choose either a blank theme (1) or a pre-built theme (2). You can also choose to open an existing presentation (3).

For now, go ahead and click on the  Blank Presentation (1)  thumbnail.

In the backstage view of PowerPoint you can create a new blank presentation, use a template, or open a recent file

Doing so launches a brand new and blank presentation for you to work with. Before you start adding content to your presentation, let’s first familiarize ourselves with the PowerPoint interface.

The PowerPoint interface

Picture of the different parts of the PowerPoint layout, including the Ribbon, thumbnail view, quick access toolbar, notes pane, etc.

Here is how the program is laid out:

  • The Application Header
  • The Ribbon (including the Ribbon tabs)
  • The Quick Access Toolbar (either above or below the Ribbon)
  • The Slides Pane (slide thumbnails)

The Slide Area

The notes pane.

  • The Status Bar (including the View Buttons)

Each one of these areas has options for viewing certain parts of the PowerPoint environment and formatting your presentation.

Below are the important things to know about certain elements of the PowerPoint interface.

The PowerPoint Ribbon

The PowerPoint Ribbon in the Microsoft Office Suite

The Ribbon is contextual. That means that it will adapt to what you’re doing in the program.

For example, the Font, Paragraph and Drawing options are greyed out until you select something that has text in it, as in the example below (A).

Example of the Shape Format tab in PowerPoint and all of the subsequent commands assoicated with that tab

Furthermore, if you start manipulating certain objects, the Ribbon will display additional tabs, as seen above (B), with more commands and features to help you work with those objects. The following objects have their own additional tabs in the Ribbon which are hidden until you select them:

  • Online Pictures
  • Screenshots
  • Screen Recording

The Slides Pane

The slides pane in PowerPoint is on the left side of your workspace

This is where you can preview and rearrange all the slides in your presentation.

Right-clicking on a slide  in the pane gives you additional options on the slide level that you won’t find on the Ribbon, such as  Duplicate Slide ,  Delete Slide , and  Hide Slide .

Right clicking a PowerPoint slide in the thumbnail view gives you a variety of options like adding new slides, adding sections, changing the layout, etc.

In addition, you can add sections to your presentation by  right-clicking anywhere in this Pane  and selecting  Add Section . Sections are extremely helpful in large presentations, as they allow you to organize your slides into chunks that you can then rearrange, print or display differently from other slides.

Content added to your PowerPoint slides will only display if it's on the slide area, marked here by the letter A

The Slide Area (A) is where you will build out your slides. Anything within the bounds of this area will be visible when you present or print your presentation.

Anything outside of this area (B) will be hidden from view. This means that you can place things here, such as instructions for each slide, without worrying about them being shown to your audience.

The notes pane in PowerPoint is located at the bottom of your screen and is where you can type your speaker notes

The  Notes Pane  is the space beneath the Slide Area where you can type in the speaker notes for each slide. It’s designed as a fast way to add and edit your slides’ talking points.

To expand your knowledge and learn more about adding, printing, and exporting your PowerPoint speaker notes, read our guide here .

Your speaker notes are visible when you print your slides using the Notes Pages option and when you use the Presenter View . To expand your knowledge and learn the ins and outs of using the Presenter View , read our guide here .

You can click and drag to resize the notes pane at the bottom of your PowerPoint screen

You can resize the  Notes Pane  by clicking on its edge and dragging it up or down (A). You can also minimize or reopen it by clicking on the Notes button in the Status Bar (B).

Note:  Not all text formatting displays in the Notes Pane, even though it will show up when printing your speaker notes. To learn more about printing PowerPoint with notes, read our guide here .

Now that you have a basic grasp of the PowerPoint interface at your disposal, it’s time to make your presentation.

Adding Content to Your PowerPoint Presentation

Notice that in the Slide Area , there are two rectangles with dotted outlines. These are called  Placeholders  and they’re set on the template in the Slide Master View .

To expand your knowledge and learn how to create a PowerPoint template of your own (which is no small task), read our guide here .

Click into your content placeholders and start typing text, just as the prompt suggests

As the prompt text suggests, you can click into each placeholder and start typing text. These types of placeholder prompts are customizable too. That means that if you are using a company template, it might say something different, but the functionality is the same.

Example of typing text into a content placeholder in PowerPoint

Note:  For the purposes of this example, I will create a presentation based on the content in the Starbucks 2018 Global Social Impact Report, which is available to the public on their website.

If you type in more text than there is room for, PowerPoint will automatically reduce its font size. You can stop this behavior by clicking on the  Autofit Options  icon to the left of the placeholder and selecting  Stop Fitting Text to this Placeholder .

Next, you can make formatting adjustments to your text by selecting the commands in the Font area and the  Paragraph area  of the  Home  tab of the Ribbon.

Use the formatting options on the Home tab to choose the formatting of your text

The Reset Command:  If you make any changes to your title and decide you want to go back to how it was originally, you can use the Reset button up in the Home tab .

Hitting the reset command on the home tab resets your slide formatting to match your template

Insert More Slides into Your Presentation

Now that you have your title slide filled in, it’s time to add more slides. To do that, simply go up to the  Home tab  and click on  New Slide . This inserts a new slide in your presentation right after the one you were on.

To insert a new slide in PowerPoint, on the home tab click the New Slide command

You can alternatively hit Ctrl+M on your keyboard to insert a new blank slide in PowerPoint. To learn more about this shortcut, see my guide on using Ctrl+M in PowerPoint .

Instead of clicking the New Slide command, you can also open the New Slide dropdown to see all the slide layouts in your PowerPoint template. Depending on who created your template, your layouts in this dropdown can be radically different.

Opening the new slide dropdown you can see all the slide layouts in your PowerPoint template

If you insert a layout and later want to change it to a different layout, you can use the Layout dropdown instead of the New Slide dropdown.

After inserting a few different slide layouts, your presentation might look like the following picture. Don’t worry that it looks blank, next we will start adding content to your presentation.

Example of a number of different blank slide layouts inserting in a PowerPoint presentation

If you want to follow along exactly with me, your five slides should be as follows:

  • Title Slide
  • Title and Content
  • Section Header
  • Two Content
  • Picture with Caption

Adding Content to Your Slides

Now let’s go into each slide and start adding our content. You’ll notice some new types of placeholders.

Use the icons within a content placeholder to insert things like tables, charts, SmartArt, Pictures, etc.

On slide 2 we have a  Content Placeholder , which allows you to add any kind of content. That includes:

  • A SmartArt graphic,
  • A 3D object,
  • A picture from the web,
  • Or an icon.

To insert text, simply type it in or hit  Ctrl+C to Copy  and Ctrl+V to Paste  from elsewhere. To insert any of the other objects, click on the appropriate icon and follow the steps to insert it.

For my example, I’ll simply type in some text as you can see in the picture below.

Example typing bulleted text in a content placeholder in PowerPoint

Slides 3 and 4 only have text placeholders, so I’ll go ahead and add in my text into each one.

Examples of text typed into a divider slide and a title and content slide in PowerPoint

On slide 5 we have a Picture Placeholder . That means that the only elements that can go into it are:

  • A picture from the web

A picture placeholder in PowerPoint can only take an image or an icon

To insert a picture into the picture placeholder, simply:

  • Click on the  Picture  icon
  • Find  a picture on your computer and select it
  • Click on  Insert

Alternatively, if you already have a picture open somewhere else, you can select the placeholder and paste in (shortcut: Ctrl+V ) the picture. You can also drag the picture in from a file explorer window.

To insert a picture into a picture placeholder, click the picture icon, find your picture on your computer and click insert

If you do not like the background of the picture you inserted onto your slide, you can remove the background here in PowerPoint. To see how to do this, read my guide here .

Placeholders aren’t the only way to add content to your slides. At any point, you can use the Insert tab to add elements to your slides.

You can use either the Title Only  or the  Blank  slide layout to create slides for content that’s different. For example, a three-layout content slide, or a single picture divider slide, as shown below.

Example slides using PowerPoint icons and background pictures

In the first example above, I’ve inserted 6 text boxes, 3 icons, and 3 circles to create this layout. In the second example, I’ve inserted a full-sized picture and then 2 shapes and 2 text boxes.

The Reset Command:  Because these slides are built with shapes and text boxes (and not placeholders), hitting the  Reset button up in the  Home tab  won’t do anything.

That is a good thing if you don’t want your layouts to adjust. However, it does mean that it falls on you to make sure everything is aligned and positioned correctly.

For more on how to add and manipulate the different objects in PowerPoint, check out our step-by-step articles here:

  • Using graphics in PowerPoint
  • Inserting icons onto slides
  • Adding pictures to your PowerPoint
  • How to embed a video in PowerPoint
  • How to add music to your presentation

Using Designer to generate more layouts ideas

If you have Office 365, your version of PowerPoint comes with a new feature called Designer (or Design Ideas). This is a feature that generates slide layout ideas for you. The coolest thing about this feature is that it uses the content you already have.

To use Designer , simply navigate to the  Design tab  in your Ribbon, and click on  Design Ideas .

To use Designer on your slides, click the

NOTE: If the PowerPoint Designer is not working for you (it is grey out), see my troubleshooting guide for Designer .

Change the Overall Design (optional)

When you make a PowerPoint presentation, you’ll want to think about the overall design. Now that you have some content in your presentation, you can use the Design tab to change the look and feel of your slides.

For additional help thinking through the design of your presentation,  read my guide here .

A. Picking your PowerPoint slide size

If you have PowerPoint 2013 or later, when you create a blank document in PowerPoint, you automatically start with a widescreen layout with a 16:9 ratio. These dimensions are suitable for most presentations as they match the screens of most computers and projectors.

However, you do have the option to change the dimensions.

For example, your presentation might not be presented, but instead converted into a PDF or printed and distributed. In that case, you can easily switch to the standard dimensions with a 4:3 ratio by selecting from the dropdown (A).

You can also choose a custom slide size or change the slide orientation from landscape to portrait in the Custom Slide Size dialog box (B).

To change your slide size, click the Design tab, open the slide size dropdown and choose a size or custom slide size

To learn all about the different PowerPoint slide sizes, and some of the issues you will face when changing the slide size of a non-blank presentation,  read my guide here .

 B. Selecting a PowerPoint theme

The next thing you can do is change the theme of your presentation to a pre-built one. For a detailed explanation of what a PowerPoint theme is, and how to best use it,  read my article here .

In the beginning of this tutorial, we started with a blank presentation, which uses the default Office theme as you can see in the picture below.

All PowerPoint presentations start with the default Microsoft Office theme

That gives you the most flexibility because it has a blank background and quite simple layouts that work for most presentations. However, it also means that it’s your responsibility to enhance the design.

If you’re comfortable with this, you can stay with the default theme or create your own custom theme ( read my guide here ). But if you would rather not have to think about design, then you can choose a pre-designed theme.

Microsoft provides 46 other pre-built themes, which include slide layouts, color variants and palettes, and fonts. Each one varies quite significantly, so make sure you look through them carefully.

To select a different theme, go to the  Design tab  in the Ribbon, and click on the  dropdown arrow  in the  Themes section .

On the Design tab you will find all of the default PowerPoint templates that come with the Microsoft Office Suite

For this tutorial, let’s select the  Frame  theme and then choose the third Variant in the theme. Doing so changes the layout, colors, and fonts of your presentation.

Example choosing the Frame PowerPoint theme and the third variant of this powerpoint presentation

Note: The theme dropdown area is also where you can import or save custom themes. To see my favorite places to find professional PowerPoint templates and themes (and recommendations for why I like them), read my guide here .

C. How to change a slide background in PowerPoint

The next thing to decide is how you want your background to look for the entire presentation. In the  Variants area, you can see four background options.

To change the background style of your presentation, on the Design tab, find the Background Styles options and choose a style

For this example, we want our presentation to have a dark background, so let’s select Style 3. When you do so, you’ll notice that:

  • The background color automatically changes across all slides
  • The color of the text on most of the slides automatically changes to white so that it’s visible on the dark background
  • The colors of the objects on slides #6 and #7 also adjust, in a way we may not want (we’ll likely have to make some manual adjustments to these slides)

What our PowerPoint presentation looks like now that we have selected a theme, a variant, and a background style

Note: If you want to change the slide background for just that one slide, don’t left-click the style. Instead, right-click it and select Apply to Selected Slides .

After you change the background for your entire presentation, you can easily adjust the background for an individual slide.

You can either right-click a PowerPoint slide and select format background or navigate to the design tab and click the format background command

Inside the Format Background pane, you can see you have the following options:

  • Gradient fill
  • Picture or texture fill
  • Pattern fill
  • Hide background

You can explore these options to find the PowerPoint background that best fits your presentation.

D. How to change your color palette in PowerPoint

Another thing you may want to adjust in your presentation, is the color scheme. In the picture below you can see the Theme Colors we are currently using for this presentation.

Example of the theme colors we are currently using with this presentation

Each PowerPoint theme comes with its own color palette. By default, the Office theme includes the Office color palette. This affects the colors you are presented with when you format any element within your presentation (text, shapes, SmartArt, etc.).

To change the theme color for your presentation, select the Design tab, open the Colors options and choose the colors you want to use

The good news is that the colors here are easy to change. To switch color palettes, simply:

  • Go to the  Design tab in the Ribbon
  • In the Variants area, click on the  dropdown arrow  and select  Colors
  • Select  the color palette (or theme colors) you want

You can choose among the pre-built color palettes from Office, or you can customize them to create your own.

As you build your presentation, make sure you use the colors from your theme to format objects. That way, changing the color palette adjusts all the colors in your presentation automatically.

E. How to change your fonts in PowerPoint

Just as we changed the color palette, you can do the same for the fonts.

Example of custom theme fonts that might come with a powerpoint template

Each PowerPoint theme comes with its own font combination. By default, the Office theme includes the Office font pairing. This affects the fonts that are automatically assigned to all text in your presentation.

To change the default fonts for your presentation, from the design tab, find the fonts dropdown and select the pair of fonts you want to use

The good news is that the font pairings are easy to change. To switch your Theme Fonts, simply:

  • Go to the  Design tab  in the Ribbon
  • Click on the  dropdown arrow  in the  Variants  area
  • Select  Fonts
  • Select  the font pairing you want

You can choose among the pre-built fonts from Office, or you can customize them to create your own.

If you are working with PowerPoint presentations on both Mac and PC computers, make sure you choose a safe PowerPoint font. To see a list of the safest PowerPoint fonts, read our guide here .

If you receive a PowerPoint presentation and the wrong fonts were used, you can use the Replace Fonts dialog box to change the fonts across your entire presentation. For details, read our guide here .

Adding Animations & Transitions (optional)

The final step to make a PowerPoint presentation compelling, is to consider using animations and transitions. These are by no means necessary to a good presentation, but they may be helpful in your situation.

A. Adding PowerPoint animations

PowerPoint has an incredibly robust animations engine designed to power your creativity. That being said, it’s also easy to get started with basic animations.

Animations are movements that you can apply to individual objects on your slide.

To add an animation to an object in PowerPoint, first select the object and then use the Animations tab to select an animation type

To add a PowerPoint animation to an element of your slide, simply:

  • Select the  element
  • Go to the  Animations tab in the Ribbon
  • Click on the  dropdown arrow  to view your options
  • Select the  animation  you want

You can add animations to multiple objects at one time by selecting them all first and then applying the animation.

B. How to preview a PowerPoint animation

There are three ways to preview a PowerPoint animation

There are three ways to preview a PowerPoint animation:

  • Click on the Preview button in the Animations tab
  • Click on the little star  next to the slide
  • Play the slide in Slide Show Mode

To learn other ways to run your slide show, see our guide on presenting a PowerPoint slide show with shortcuts .

To adjust the settings of your animations, explore the options in the  Effect Options ,  Advanced Animation  and the  Timing  areas of the  Animation tab .

The Animations tab allows you to adjust the effects and timings of your animations in PowerPoint

Note:  To see how to make objects appear and disappear in your slides by clicking a button,  read our guide here .

C. How to manage your animations in PowerPoint

You can see the animations applied to your objects by the little numbers in the upper right-hand corner of the objects

The best way to manage lots of animations on your slide is with the Animation Pane . To open it, simply:

  • Navigate to the  Animations tab
  • Select the  Animation Pane

Inside the Animation Pane, you’ll see all of the different animations that have been applied to objects on your slide, with their numbers marked as pictured above.

Note: To see examples of PowerPoint animations that can use in PowerPoint, see our list of PowerPoint animation tutorials here .

D. How to add transitions to your PowerPoint presentation

PowerPoint has an incredibly robust transition engine so that you can dictate how your slides change from one to the other. It is also extremely easy to add transitions to your slides.

In PowerPoint, transitions are the movements (or effects) you see as you move between two slides.

To add a transition to a slide, select the slide, navigate to the transitions tab in PowerPoint and select your transition

To add a transition to a PowerPoint slide, simply:

  • Select the  slide
  • Go to the  Transitions tab in the Ribbon
  • In the Transitions to This Slide area, click on the  dropdown arrow  to view your options
  • Select the  transition  you want

To adjust the settings of the transition, explore the options in the  Timing  area of the Transitions tab.

You can also add the same transition to multiple slides. To do that, select them in the  Slides Pane  and apply the transition.

E. How to preview a transition in PowerPoint

There are three ways to preview a transition in PowerPoint

There are three ways to preview your PowerPoint transitions (just like your animations):

  • Click on the Preview  button in the Transitions tab
  • Click on the little star  beneath the slide number in the thumbnail view

Note:  In 2016, PowerPoint added a cool new transition, called Morph. It operates a bit differently from other transitions. For a detailed tutorial on how to use the cool Morph transition,  see our step-by-step article here .

Save Your PowerPoint Presentation

After you’ve built your presentation and made all the adjustments to your slides, you’ll want to save your presentation. YOu can do this several different ways.

Click the file tab, select Save As, choose where you want to save your presentation and then click save

To save a PowerPoint presentation using your Ribbon, simply:

  • Navigate to the  File tab
  •  Select  Save As  on the left
  • Choose  where you want to save your presentation
  • Name  your presentation and/or adjust your file type settings
  • Click  Save

You can alternatively use the  Ctrl+S keyboard shortcut to save your presentation. I recommend using this shortcut frequently as you build your presentation to make sure you don’t lose any of your work.

The save shortcut is control plus s in PowerPoint

This is the standard way to save a presentation. However, there may be a situation where you want to save your presentation as a different file type.

To learn how to save your presentation as a PDF, see our guide on converting PowerPoint to a PDF .

How to save your PowerPoint presentation as a template

Once you’ve created a presentation that you like, you may want to turn it into a template. The easiest – but not technically correct – way, is to simply create a copy of your current presentation and then change the content.

But be careful! A PowerPoint template is a special type of document and it has its own parameters and behaviors.

If you’re interested in learning about how to create your own PowerPoint template from scratch, see our guide on how to create a PowerPoint template .

Printing Your PowerPoint Presentation

After finishing your PowerPoint presentation, you may want to print it out on paper. Printing your slides is relatively easy.

The print shortcut is control plus P in PowerPoint

To open the Print dialog box, you can either:

  • Hit Ctrl+P on your keyboard
  • Or go to the Ribbon and click on File and then Print

In the Print dialog box, make your selections for how you want to print your PowerPoint presentation, then click print

Inside the Print dialog box, you can choose from the various printing settings:

  • Printer: Select a printer to use (or print to PDF or OneNote)
  • Slides: Choose which slides you want to print
  • Layout: Determine how many slides you want per page (this is where you can print the notes, outline, and handouts)
  • Collated or uncollated (learn what collated printing means here )
  • Color: Choose to print in color, grayscale or black & white

There are many more options for printing your PowerPoint presentations. Here are links to more in-depth articles:

  • How to print multiple slides per page
  • How to print your speaker notes in PowerPoint
  • How to save PowerPoint as a picture presentation

So that’s how to create a PowerPoint presentation if you are brand new to it. We’ve also included a ton of links to helpful resources to boost your PowerPoint skills further.

When you are creating your presentation, it is critical to first focus on the content (what you are trying to say) before getting lost inserting and playing with elements. The clearer you are on what you want to present, the easier it will be to build it out in PowerPoint.

If you enjoyed this article, you can learn more about our PowerPoint training courses and other presentation resources by  visiting us here .

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How to make the best Powerpoint presentation + real examples!

July 1, 2023

how to make best presentation slides

Ever sat through a PowerPoint presentation and thought, "Wow, that was mind-blowing"? Yeah, us either. But, let's face it, we've all been there—either on the giving or receiving end of a less-than-stellar presentation. It's high time we changed that narrative. Creating your best PowerPoint presentation isn't just about throwing together a bunch of slides – it's an art. It’s about telling a story that captivates, informs, and even entertains your audience. 

A new age is upon us, and it’s time to explore the ins and outs of what makes a PowerPoint presentation not just good, but great. From nailing your content and story flow to the nuances of design and delivery, we've got you covered. So, whether you're gearing up for that crucial sales pitch or prepping for an all-important investor meeting, buckle up! Your presentation skills are about to go from mundane to magnificent.

Your Presentation Should Tell a Story

When it comes to creating a killer PowerPoint presentation, it all starts with the story. You heard that right! Not the fancy animations or the snazzy graphics (though they do have their place), but the story. It’s the backbone, the foundation, the heartbeat of your presentation.

Think about how you feel when you watch your favorite TV show or read a book you can’t put down. Good storytelling takes us to another place, where the rest of the world slips away and the story steps into the forefront. Great presentations can do the same thing if the presenter can harness the power of storytelling. 

There are also plenty of science-backed reasons to prioritize good storytelling. One article by Lani Peterson for Harvard Business Corporate Learning says, “Scientists are discovering that chemicals like cortisol and dopamine are released in the brain when we’re told a story. Why does that matter? If we are trying to make a point stick, cortisol assists with our formulating memories. Dopamine, which helps regulate our emotional responses, keeps us engaged.“ More engagement; more impactful presentations.

So, how do you nail down a storytelling strategy that sticks? Let’s break it down.

Craft Your Narrative

First, identify your core message. What’s the one thing you want your audience to remember when they walk out of the room? This is your North Star, guiding every aspect of your presentation. If you’re having trouble with this step, ask yourself, “Why am I giving this presentation?”

Understand Your Audience

Who is your audience? Tailor your story to resonate with them. Are they tech-savvy millennials or industry veterans? Your story should speak their language. Presentations that skip this step will miss out on a crucial opportunity to connect with the audience. And if you can’t connect with them, then what’s the point? One solution is to focus on understanding the needs, challenges, and aspirations of your audience. That way, you’ll be able to address their specific pain points and interests.

Create a Structured Flow

Like any good story, your presentation needs a beginning, middle, and end. Start with an introduction that hooks, follow with content that informs and engages, and conclude with a memorable takeaway. If you need ideas on how to start your presentation, see this guide with 12 ideas for hooking your audience from the very start .

Find Inspiration

Look to the pros! Ever read an article by Andy Raskin or April Dunford ? These folks know their stuff when it comes to strategic narratives. Dive into their work for some inspiration on how to weave a compelling story in your presentation. Just like we’ve all been through our fair share of boring presentations, most likely you’ve experienced a presentation that left an impression. Ask yourself why it was so impactful–you might be able to draw from their expertise!

Change the Narrative

Say you’re working on a sales deck. Instead of going with the typical problem-solution story structure, Andy Raskin has a different take on it:

Start with a big, relevant shift in the world. “We are living in a new era” type of statement. This will grab the attention, but also create some urgency for the prospect.

Then you move on to show that there will be winners and losers in this new era. The ones who act on this shift will have more probability of winning. In other words, “what I am about to offer you is crucial for winning in this new era.”

Now that you have set the stage, you can “tease the promise land” as Andy calls it. This is not where you show your product features. This is simply a teaser about this new future state and what to expect if you react to this shift in the market.

Then, you highlight the “Old world vs New world” to show the contrast, and how old methods do not work in this new era.

And finally, you provide real-life stories to support your claims. These could client case studies, article snippets, industry updates - anything that adds credibility to everything you just said.

Voilà, you’ve got yourself a story arc! This is a simple and straightforward way to craft a story that connects.

Nail Your Story First

Remember, at the end of the day, your presentation is more than just a collection of slides, but rather a vessel for storytelling. It’s not just about what you say, but how you say it. A well-crafted story can transform your presentation from a mere transfer of information to an impactful, memorable experience. So, take the time to nail your story, and you’re already halfway to creating your best PowerPoint presentation. Your audience will thank you!

how to make best presentation slides

Embracing Professional Design for Impactful Presentations

When you've nailed your narrative, the next crucial step in crafting your best PowerPoint presentation is design. This stage is where your story gets visually translated, elevating it from a mere script to an engaging, compelling experience.

The Role of a Presentation Agency

Not everyone possesses an innate talent for design, and that's perfectly fine. This is where a presentation design agency can become an invaluable asset. These presentation experts act as the alchemists of your PowerPoint, transforming basic slides into visually stunning and strategically aligned pieces of art. However, be selective when you choose who to work with. There is a big difference between a "meh" designer vs a “wow” designer when it comes to preparing well-crafted presentations.

Simplifying Complexity

One of the critical talents of a presentation design agency is their ability to distill complex concepts into simple, digestible visuals. An overcrowded slide can quickly lose your audience's attention, but a well-designed one can convey your message succinctly and effectively. Not only that, presentation experts can remove the complexity of creating great slides by designing the best presentation templates for your needs, making the process easier for you in the end.

"We have been using SLIDES™ services for our corporate PowerPoint template, and the PPT template is so well done and easy to use that we all feel like we now have PowerPoint superpowers creating new presentations in no time with stunning look!"

Jérôme neuvéglise, product owner qoqa, creating visual harmony.

Consistency in your presentation’s visual elements - such as color schemes, typography, and imagery - is essential. A presentation design agency ensures that these elements work in harmony, creating a unified and professional look that enhances your overall narrative. The best presentation layouts are those created by experts who know how to make your brand stand out.

Visualizing Ideas Effectively

Presentation agencies excel in translating your ideas into impactful visuals. They ensure that your graphics, charts, and images aren't just visually appealing but also contribute significantly to the telling of your story. After all, why spend so much time honing your story if your visuals fall flat?

how to make best presentation slides

When to Opt for Professional Presentation Design

We know that deciding to outsource is a tough call, and you want to make sure your resources are well spent. Here are a few things to consider before seeking out help from a presentation agency:

High-Stakes Presentations

For presentations that can have a significant impact on your business - such as those in sales, partnerships, or investment pitches - professional design isn't just a luxury, but a necessity. These are the scenarios where the expertise of a presentation design agency can make a substantial difference. 

Stripe’s CEO Patrick Collison said in a recent podcast:

 “My intuition is that more of Stripe's success than one would think is down to the fact that people like beautiful things and for rational reasons. Because, what does a beautiful thing tell you? It tells you the person who made it really cared, and you can observe some superficial details, but probably they didn’t only care about those and did everything else in a slapdash way. So, if you care about the infrastructure being holistically good, indexing on the superficial characteristics is not an irrational thing to do.“

Oftentimes in presentations, we ignore how we are making people feel with our slides. Think about this quote next time you’re preparing your slides.

Overcoming Skill and Time Constraints

If you're not well-versed in design or if time constraints are tight, opting for professional help is a wise decision. This not only ensures quality but also frees you up to concentrate on refining and rehearsing your presentation. This guide shows 18 of the most common presentation mistakes people make, and gives tips on how to avoid them.

In essence, professional design is about giving your presentation the visual edge it needs to not just capture but also maintain your audience's attention. By considering the services of a presentation design agency, you're ensuring that your presentation is not just seen, but also remembered and appreciated.

Mastering the Art of Delivery

Alright, you’ve got a gripping story and a set of stunning slides. But wait! There’s still a crucial piece of the puzzle left – your delivery. This is where the rubber meets the road. Remember, no matter how dazzling your slides are, they can’t rescue a lackluster delivery. 

how to make best presentation slides

More Than Just Slides

First things first, let’s get one thing straight: people aren’t just buying into your PowerPoint. They’re buying into you – your ideas, your enthusiasm, your conviction. Your slides are merely a tool to complement your narrative, not the other way around. Your slides are never the star of the show. It's you. It sure is harder to improve your delivery compared to your slides. But it will be the best investment of your life.

The Human Connection

At its core, a great presentation is about making a connection with your audience. It’s about storytelling, not just through words on a slide, but through the way you present them. Your tone, your body language, your ability to engage – all these elements combine to create a compelling delivery.

Know Your Story Inside Out

Your first step should be to know your story like the back of your hand. This doesn’t mean memorizing your script word for word but being familiar enough with your content to speak confidently and fluidly about it.

Rehearse, Then Rehearse Some More

Practice might not always make perfect, but it sure does make confidence. Rehearse your presentation multiple times. This will help you iron out any kinks in your delivery and help you manage those pesky nerves.

When our founder Damon gave his first keynote presentation, he experienced some technical issues that would throw off any professional speaker. But since he had rehearsed his speech so well, he knew it inside out. And he could handle the mishap with calm, make some jokes about it, and then get back to his talk when the tech decided to work again.

Engage With Your Audience

Remember, a presentation is a two-way street. Engage with your audience, ask questions, and encourage participation. This interaction makes your presentation more memorable and impactful. The former product manager at Netflix , Gibson Biddle, shared this great example:

“In a virtual setting you need to double-down on engagement tactics. Today, I use Google Slides plus Slido to do real-time polling, word clouds and to answer questions. It makes the experience incredibly interactive to the extent that I now have an equal NPS for virtual and in-person presentations.”

Body Language Matters

Your body language speaks volumes. Maintain eye contact, use gestures to emphasize points, and move around if possible. This non-verbal communication can significantly enhance the impact of your delivery.

In today’s increasingly digital world, we also have to think about virtual presentations and how to put our best foot forward through a screen. An awkward camera angle or a weird background can be a distraction to your audience, so shift your focus to a flattering camera angle, solid camera quality, and a neutral background. 

how to make best presentation slides

Authenticity is Key

Be yourself. Your audience can tell when you’re putting on a façade. Authenticity breeds trust and connection, which in turn makes your message more persuasive.

Investing in Yourself

Finally, investing in your delivery skills is investing in yourself. Whether it’s through public speaking courses, professional coaching, or simply seeking feedback from peers, improving your delivery skills is invaluable. Remember, a great delivery can elevate a good presentation to a great one. So, give your delivery the attention it deserves, and watch as you transform from a presenter to a storyteller, captivating your audience one slide at a time.

Final Thoughts

So, there you have it – the roadmap to creating a PowerPoint presentation that’s not just good, but outstanding. It all starts with crafting a compelling story, enhanced by visually striking and well-thought-out design, and brought to life through engaging and authentic delivery. Remember, your best PowerPoint presentation will feel like more than just a collection of slides to your audience. This is a powerful storytelling tool, and you are the storyteller.

The key takeaway? Invest time and effort into each aspect of your presentation. Understand your narrative, collaborate with design professionals if needed, and hone your delivery skills. It’s this combination of content, design, and delivery that transforms a standard presentation into an unforgettable experience.

In the end, what sets a great PowerPoint presentation apart is the ability to not just share information but to tell a story that resonates, inspires, and persuades. Whether you’re pitching to potential clients, investors, or sharing insights with your team, remember that the most impactful presentations are those that connect with the audience on a deeper level. So go ahead, create, deliver, and captivate.

Your audience is waiting.

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How to Give a Killer Presentation

  • Chris Anderson

how to make best presentation slides

For more than 30 years, the TED conference series has presented enlightening talks that people enjoy watching. In this article, Anderson, TED’s curator, shares five keys to great presentations:

  • Frame your story (figure out where to start and where to end).
  • Plan your delivery (decide whether to memorize your speech word for word or develop bullet points and then rehearse it—over and over).
  • Work on stage presence (but remember that your story matters more than how you stand or whether you’re visibly nervous).
  • Plan the multimedia (whatever you do, don’t read from PowerPoint slides).
  • Put it together (play to your strengths and be authentic).

According to Anderson, presentations rise or fall on the quality of the idea, the narrative, and the passion of the speaker. It’s about substance—not style. In fact, it’s fairly easy to “coach out” the problems in a talk, but there’s no way to “coach in” the basic story—the presenter has to have the raw material. So if your thinking is not there yet, he advises, decline that invitation to speak. Instead, keep working until you have an idea that’s worth sharing.

Lessons from TED

A little more than a year ago, on a trip to Nairobi, Kenya, some colleagues and I met a 12-year-old Masai boy named Richard Turere, who told us a fascinating story. His family raises livestock on the edge of a vast national park, and one of the biggest challenges is protecting the animals from lions—especially at night. Richard had noticed that placing lamps in a field didn’t deter lion attacks, but when he walked the field with a torch, the lions stayed away. From a young age, he’d been interested in electronics, teaching himself by, for example, taking apart his parents’ radio. He used that experience to devise a system of lights that would turn on and off in sequence—using solar panels, a car battery, and a motorcycle indicator box—and thereby create a sense of movement that he hoped would scare off the lions. He installed the lights, and the lions stopped attacking. Soon villages elsewhere in Kenya began installing Richard’s “lion lights.”

  • CA Chris Anderson is the curator of TED.

how to make best presentation slides

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How to make a good presentation great: 8 pro tips.

A smiling woman engaging in a conversation in a bright office environment, highlighted in a Biteable video maker presentation.

  • 10 Jun 2019

It’s 2am.

You’ve got a huge presentation tomorrow, but you’re afraid to go to bed for fear of having an on-the-stage-in-my-skivvies level nightmare about the big day. We’ve all been there. Learning how to make a presentation (without breaking out into a cold sweat) takes practice.

In our experience, a serious case of the jitters is best fixed by a serious injection of expert wisdom.

We’ve gathered the best advice from experts like Tony Robbins, Steve Jobs, and Guy Kawasaki on how to make a good presentation great, along with insider knowledge on both designing and delivering a presentation.

Plus, as a bonus, we included our best practices for adding video to your next presentation. We also threw in a few of our favorite video presentation templates from Biteable. With Biteable’s online video making software, creating a video presentation is as simple as making a PowerPoint (and far more effective).

Content & Design

How to make a good presentation.

Making a good presentation starts with crafting the content. No matter how compelling your message is, if you don’t get it out of your brain and on to the screen in a simple way, you’ll be met with a sea of blank faces. So, where to begin?

1. Create an easy-to-follow structure

When it comes to what you have to say, break it down into three simple sections: your presentation needs an introduction, body, and conclusion.

A compelling introduction . Your introduction needs to briefly sum up what you’re going to talk about and why it’s useful or relevant to your audience.

Offer a body of evidence . The body of your presentation is where you hit ’em with the facts, quotes, and evidence to back up your main points.

Sum up with key takeaways . The conclusion is where you loop back to your original statement and give the audience some key takeaways on how they can put into practice what they’ve learned.

  • No more than 10 slides in total . Who wants to sit through pages and pages of slides? No one, that’s who. By keeping your slide deck to 10 slides, even if your presentation is 30 minutes long, you’ll give the audience a chance to digest the on-screen messages in line with your talk. Using  concept maps  before structuring your slides can help keep to the point.

Man smiling with a quote about how to make a good presentation by Guy Kawasaki.

2. Limit the amount of copy on each slide

Less really is more, especially when it comes to making a good presentation. Too much text and the audience will just be reading the screen instead of looking at you and feeling the emotional impact of your message.

No more than six words per slide . Marketing king Seth Godin says we should have just six words per slide – that’s not a lot of copy. Choose your words carefully and rewrite until you’ve got it just right.

  • Think ‘bite-size’ information . We called ourselves Biteable a reason: studies show information is retained better when it’s broken down into bite-sized chunks. Video is a great way to do this, and research suggests it’s  95% more compelling than text.  Consider adding video to your presentation strategy. But regardless, break your information up into smaller, palatable pieces.

Marketing advice on how to make a good presentation with slides.

3. Be savvy with design details

A well-thought-out design can make all the difference between a good presentation and one that falls flat. Consider these design standards as you make your presentation.

Use color sparingly . Bright colors can dazzle, but too many can be off-putting. Use the colors most relevant to your message. We’d recommend sticking with one or two (not counting black and white) for your palette so it has a consistent look and feel.

Be consistent with your font . Consistent design makes you look more professional. Don’t switch between caps and lower case, Times New Roman and Comic Sans, or 8 and 30 point text size. Stick with one font and one size throughout. You can vary the emphasis with your words later, but keep your on-screen text uniform for a more cohesive message.

  • Format for perfection . A wonky line on a slide or a badly pixelated graphic will put some people off, as it will look like you haven’t tried very hard (or worse, that you just aren’t very good). Make sure your text is aligned and neat like in the example below.

Comparative examples of how to make a good presentation, highlighting good and bad text formatting techniques.

4. Polish several times

Just like a pair of well-worn shoes, a good presentation often needs a few rounds of dusting before it’s shiny and sparkly.

Start Messy . Don’t be afraid to start messy. Using a non-linear writing tool like  Milanote  allows you to explore and outline your initial ideas in a flexible way before you even open up PowerPoint or Keynote. Arrange your ideas side-by-side and discover new connections that you didn’t see before.

Edit ruthlessly . At first you might have a huge amount of information and will wonder how you’re ever going get it down to six words per slide. That’s OK. Keep editing ruthlessly until you’ve pared your message down to the bare essentials.

  • Get someone else to look at it . A fresh pair of eyes can work miracles when it comes to refining your presentation. Get a trusted mentor or colleague to review your work. If you don’t know anyone who can help, an online writing assistant like  ProWritingAid  or  Grammarly  can help you weed out a lot of problems.

Inspirational quote by Steve Jobs on how to make a good presentation, embracing and moving past mistakes, set against a blue background with a portrait of Jobs himself.

How to give a good presentation

How you deliver your slides is as important as their content and design. Here are some quick pointers to help you get your message across with impact.

Inspirational quote from a motivational speaker on presentation skills on a purple background with a portrait smiling to the side.

5. Have a strong opening

How you start and finish your presentation is extremely important. Audiences usually make up their minds about someone in the first seven seconds, so make those first moments count.

Be different . You’re doing a presentation about saving tree frogs in Costa Rica. You open with an amusing story about one that escaped on a  bunch of bananas  to the UK. A story like this is different and unexpected for your audience, so they’ll sit up and take notice.

Ask a question . Rhetorical questions are a great way to frame a topic and introduce ideas. Martin Luther King Jr. said: “There are those who are asking the devotees of civil rights, ‘When will you be satisfied?’”

  • Tailor it to your audience . How much do you know about your audience? The more you know, the better. Especially if you know their likes and dislikes. Inserting a relevant metaphor or popular culture reference. Oprah Winfrey’s Stanford commencement address spoke to the graduates about her lessons learned and how they were entering ‘the classroom of life.’

6. Be genuine

Oscar Wilde said “Be yourself; everyone else is already taken.” A lack of authenticity will be spotted a mile away. Whatever you’re saying, speak from the heart and don’t try to impress – there’s no need to prove yourself, just to get the point across as you see it. After all, that’s why you’re there, and you can’t do more than that.

Use humor . Humor can be great for giving a presentation, but cut it out if it feels like a stretch. Telling a humorous story can break down any barriers, make you more likeable, and make your message more memorable (and people are surprisingly generous with laughter) but the faintest whiff of desperation will kill a funny vibe.

Don’t be afraid to mess up . The fear of making a mistake can make you inordinately nervous. Relax, even the best speakers mess up or have bad luck. Theresa May, ex-Prime Minister of England, once stumbled and  coughed her way through a presentation , with someone even handing her a resignation letter. She battled through like a pro, though, and simply acknowledged it and moved on. No big deal.

  • Open up and be vulnerable . Brené Brown,  a researcher whose presentations  have amassed over ten million views, says that “Sometimes the bravest and most important thing you can do is just show up.” This means speaking your truth and daring to feel a little uncomfortable as you share a meaningful story. It will connect your audience to you like never before.

7. Have a plan for a smooth delivery

With all the prep you’re doing on the content and design of your presentation, it can be easy to overlook other variables that are within your control for a stress-free delivery.

Have a practice run-through . There’s nothing like reading it out loud to ensure your message makes sense before you actually deliver it. Try recording your presentation on video — this way you’ll be able to review with an accurate eye and notice whether your speech matches up with your slides. It’ll also help you sort out your run time.

Use a remote . A clicker or remote will help you face the audience and not have to keep turning back to your laptop. Sought-after public speaker Garr Reynolds says a remote is essential in order to pause and advance your presentation so you have time to be spontaneous and control the flow of your delivery.

Have backup material . Not everything you say is going to resonate with your audience. It’s best to be flexible enough to change the game as and when needed. Steve Jobs had standby anecdotes prepared to fill time when the technology he was using to give the presentation failed. Preparing for every eventuality will help soothe your nerves and allow you to feel more in control.

  • Use a timer . When you get into the flow of your message, it’s easy to go off on a tangent or even spend too long on audience questions. Put your phone on airplane mode and set the stopwatch just as you begin speaking. A quick glance down at the table during a pause will allow you to make sure you’re not going overtime.

Man with folded arms next to the text:

8. To conclude, focus on audience value

You’re coming to the end of your presentation. How do you wrap it up in a way that will be everlasting in their memories? The experts recommend you focus on the feeling you want the audience to take home.

Leave your audience with an emotional impression .”They might forget what you said, but they’ll never forget the way they made you feel” said the poet Maya Angelou. By leaving them with an emotional impression, from a piece of video with moving music to a line from a song or poem, you’ll strike that resonant chord and end on a high.

Use a pause for key takeaways . Want the audience to remember something specific? Say it slowly and leave a pause at the end. The silence will emphasize what you said and make it meaningful.

  • Make your core message sing . A call-to-action is the best way to wrap up your presentation with strength and impact. What do you want your audience to do next? Tony Robbins tells a great story, moving his audience emotionally towards change.

Motivational quote by Tony Robbins on how to make a good presentation, emphasizing the importance of emotion in retaining information, displayed next to his black and white portrait with a yellow background.

Make your next presentation shine with one of these video templates

You’ve learned from the pros and you feel much more confident about how to make a presentation that stands out. But to really make your presentation one to remember, consider adding video into the mix.

Create a nice change of pace by  embedding a video in your PowerPoint presentation  or go out on a limb and turn your entire presentation into an engaging, thoughtful video.

Either way, make it great with one of the professionally designed video presentation templates available in Biteable.

how to make best presentation slides

Make a video presentation with Biteable

With Biteable, making a video presentation has never been easier.

Biteable’s  online video making software  gives you access to hundreds of brandable templates and video scenes, plus over 24 million stock clips, images, and animations all in an easy-to-use platform.

Add text to your video, include a voice over, and even record your screen without ever leaving the app. Once you’re done making video presentation magic, automatically apply your company colors and logo to your entire video with Biteable’s innovative  brand builder  feature.

Anyone can make an impactful video with Biteable. Are you ready to try?

Make stunning videos with ease.

Take the struggle out of team communication.

Try Biteable now.

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  • No complicated design decisions
  • No experience necessary

.css-1qrtm5m{display:block;margin-bottom:8px;text-transform:uppercase;font-size:14px;line-height:1.5714285714285714;-webkit-letter-spacing:-0.35px;-moz-letter-spacing:-0.35px;-ms-letter-spacing:-0.35px;letter-spacing:-0.35px;font-weight:300;color:#606F7B;}@media (min-width:600px){.css-1qrtm5m{font-size:16px;line-height:1.625;-webkit-letter-spacing:-0.5px;-moz-letter-spacing:-0.5px;-ms-letter-spacing:-0.5px;letter-spacing:-0.5px;}} Best Practices 5 essential preparation steps for a successful presentation

by Tom Rielly • June 15, 2020

how to make best presentation slides

Keeping your presentation visuals minimalistic, simple, and clear is just one important step to remember when designing a hit presentation. Leaving nothing to chance, great presenters prove quite methodical as they prepare. Here’s a checklist for everything you need to keep in mind before your next presentation:

1. Choose the right software for your needs

visualpres blogpost 2 softwares

The easiest way to select the right presentation software for you is to simply find the one that is native to your device. For example, if you have a Mac, use Apple Keynote, if you work on Windows, use PowerPoint. Google Slides is recommended if you’re working with someone, as it makes collaboration very easy. Another software option is Prezi: a specialty tool called Prezi that creates a presentation using motion, zoom, and panning across one giant visual space.

2. Organize your files

As you develop your script and visuals, you will need to start assembling all the assets for your slides. Create a unique folder on your computer to hold these items. Keep the folder organized by media type (presentation drafts, photos, videos, scripts) and back them up frequently to the Cloud or external disk. Label each file with a specific descriptive name, e.g. “Susan Johnson singing magpie 2020”, as opposed to “IMG_4043.jpg”, which can make it confusing to find your assets. The more organized you are up front, the easier preparing for your presentation will be.

3. Prepare your presentation materials

Make sure your presentation materials (script, graphics, actual slides) are saved in at least two safe spots (for example, your computer and an external USB drive) and are backed-up frequently. If you are using an online presentation software, such as Google Slides, be sure to also download a copy of your presentation in case the internet connection is unreliable. Having all the individual assets on hand in addition to your presentation slides can be helpful if you experience tech issues before presenting, or if you need to make any last minute changes. Make sure to label your final presentation with the title and your name so it’s easy to find.

4. Practice, practice, practice!

Remember, practice makes perfect. People often run out of time making their presentations and have no time to practice. Most TED speakers practice at least ten times. Neuroscientist Jill-Bolte Taylor gave one of the most successful Talks in TED history with nearly 27 million views. How did she do it? She practiced her Talk over 40 times! By rehearsing multiple times you will naturally memorize your Talk, which means you won’t need note cards when you give your final presentation.

5. Do a final test run

Before presenting, make sure the equipment you need is working properly. It’s generally good practice to rehearse standing on the exact stage with the exact lighting using the exact computer that you will be using in your final presentation.

Here’s a quick checklist of what to look for when testing your equipment:

  • If you're not using your own computer, the one provided might be slower and have trouble playing media. If you have videos or other media, make sure they play correctly
  • Test the projector to make sure it’s HD
  • Make sure images are clear
  • Test the sound of any clips you use, as this is what goes wrong most frequently
  • If you’re using a mic, test the volume

Don’t let technical issues or other blunders overshadow your presentation. By following these guidelines, and with a little preparation, you can engineer out the problems BEFORE they happen.

Ready to learn more about how to make your presentation even better? Get TED Masterclass and develop your ideas into TED-style talks

© 2024 TED Conferences, LLC. All rights reserved. Please note that the TED Talks Usage policy does not apply to this content and is not subject to our creative commons license.

Resource Tips for Making Effective PowerPoint Presentations

Slideshows are quick to produce, easy to update and an effective way to inject visual interest into almost any presentation.

However, slideshows can also spell disaster even for experienced presenters. The key to success is to make certain your slideshow is a visual aid and not a visual distraction.

Tips for Making Effective PowerPoint Presentations

  • Use the slide master feature to create a consistent and simple design template. It is fine to vary the content presentation (bulleted list, two-column text, text and image, etc.), but be consistent with other elements such as font, colors and background.
  • Simplify and limit the number of words on each screen. Use key phrases and include only essential information.
  • Limit punctuation and avoid putting words in all-capital letters. Empty space on the slide will enhance readability.
  • Use contrasting colors for text and background. Light text on a dark background is best. Patterned backgrounds can reduce readability.
  • Avoid the use of flashy transitions such as text fly-ins. These features may seem impressive at first but are distracting and get old quickly.
  • Overuse of special effects such as animation and sounds may make your presentation “cutesy” and could negatively affect your credibility.
  • Use good-quality images that reinforce and complement your message. Ensure that your image maintains its impact and resolution when projected on a larger screen.
  • If you use builds (lines of text appearing each time you click the mouse), have content appear on the screen in a consistent, simple manner; from the top or left is best. Use the feature only when necessary to make your point, because builds can slow your presentation.
  • Limit the number of slides. Presenters who constantly “flip” to the next slide are likely to lose their audience. A good rule of thumb is one slide per minute.
  • Learn to navigate your presentation in a nonlinear fashion. PowerPoint allows the presenter to jump ahead or back without having to page through all the interim slides.
  • Know how to and practice moving forward  and  backward within your presentation. Audiences often ask to see a previous screen again.
  • If possible, view your slides on the screen you’ll be using for your presentation. Make sure the slides are readable from the back row seats. Text and graphic images should be large enough to read but not so large as to appear “loud.”
  • Have a Plan B in the event of technical difficulties. Remember that transparencies and handouts will not show animation or other special effects.
  • Practice with someone who has never seen your presentation. Ask them for honest feedback about colors, content and any effects or graphic images you’ve included.
  • Do not read from your slides. The content of your slides is for the audience, not for the presenter.
  • Do not speak to your slides. Many presenters face their presentation onscreen rather than their audience.
  • Do not apologize for anything in your presentation. If you believe something will be hard to read or understand, don’t use it.

The Seven Deadly Sins of PowerPoint Presentations

By Joseph Sommerville

It’s not surprising PowerPoint© slideshows have become the norm for visuals in most business presentations. Slideshows are quick to produce, easy to update and effective to inject visual interest into the presentation. However, slideshows can also spell disaster even for experienced presenters. The key to success is to make certain your slide show is a visual aid and not a visual distraction. For the best results, avoid these common “seven deadly sins” of PowerPoint© presentations.

  • Slide Transitions And Sound Effects:  Transitions and sound effects can become the focus of attention, which in turn distracts the audience. Worse yet, when a presentation containing several effects and transitions runs on a computer much slower than the one on which it was created, the result is a sluggish, almost comical when viewed. Such gimmicks rarely enhance the message you’re trying to communicate. Unless you are presenting at a science fiction convention, leave out the laser-guided text! Leave the fade-ins, fade-outs, wipes, blinds, dissolves, checkerboards, cuts, covers and splits to Hollywood filmmakers. Even “builds” (lines of text appearing each time you click the mouse) can be distracting. Focus on your message, not the technology..  
  • Standard Clipart:  Death to screen beans! PowerPoint© is now so widely used the clipart included with it has become a “visual cliché.” It shows a lack of creativity and a tired adherence to a standard form. First, make certain that you need graphical images to enhance your message. If you do, use your own scanned photographs or better-quality graphics from companies such as PhotoDisc (www.photodisc.com) or Hemera’s Photo Objects (www.hemera.com). Screen captures can add realism when presenting information about a Website or computer program. Two popular screen capture programs are Snagit (www.techsmith.com) for Windows and Snapz Pro (www.ambrosiasw.com) for Macintosh. Both are available as shareware.  
  • Presentation Templates:   Another visual cliché. Templates force you to fit your original ideas into someone else’s pre-packaged mold. The templates often contain distracting backgrounds and poor color combinations. Select a good book on Web graphics and apply the same principles to your slides. Create your own distinctive look or use your company logo in a corner of the screen.  
  • Text-Heavy Slides:  Projected slides are a good medium for depicting an idea graphically or providing an overview. Slides are a poor medium for detail and reading. Avoid paragraphs, quotations and even complete sentences. Limit your slides to five lines of text and use words and phrases to make your points. The audience will be able to digest and retain key points more easily. Don’t use your slides as speaker’s notes or to simply project an outline of your presentation.  
  • The “Me” Paradigm:  Presenters often scan a table or graphical image directly from their existing print corporate material and include it in their slide show presentations. The results are almost always sub-optimal. Print visuals are usually meant to be seen from 8-12 inches rather than viewed from several feet. Typically, these images are too small, too detailed and too textual for an effective visual presentation. The same is true for font size; 12 point font is adequate when the text is in front of you. In a slideshow, aim for a minimum of 40 point font. Remember the audience and move the circle from “me” to “we.” Make certain all elements of any particular slide are large enough to be seen easily. Size really does matter.  
  • Reading:  A verbal presentation should focus on interactive speaking and listening, not reading by the speaker or the audience. The demands of spoken and written language differ significantly. Spoken language is shorter, less formal and more direct. Reading text ruins a presentation. A related point has to do with handouts for the audience. One of your goals as a presenter is to capture and hold the audience’s attention. If you distribute materials before your presentation, your audience will be reading the handouts rather than listening to you. Often, parts of an effective presentation depend on creating suspense to engage the audience. If the audience can read everything you’re going to say, that element is lost.  
  • Faith in Technology:  You never know when an equipment malfunction or incompatible interfaces will force you to give your presentation on another computer. Be prepared by having a back-up of your presentation on a CD-ROM. Better yet is a compact-flash memory card with an adapter for the PCMCIA slot in your notebook. With it, you can still make last-minute changes. It’s also a good idea to prepare a few color transparencies of your key slides. In the worst-case scenario, none of the technology works and you have no visuals to present. You should still be able to give an excellent presentation if you focus on the message. Always familiarize yourself with the presentation, practice it and be ready to engage the audience regardless of the technology that is available. It’s almost a lost art.

Joseph Sommerville has earned the title “The Presentation Expert” for helping professionals design, develop and deliver more effective presentations. He is the principal of Peak Communication Performance, a Houston-based firm working worldwide to help professionals develop skills in strategic communication.

Tips for Effective PowerPoint Presentations

  • Select a single sans-serif fonts such as Arial or Helvetica. Avoid serif fonts such as Times New Roman or Palatino because these fonts are sometimes more difficult to read.
  • Use no font size smaller than 24 point.
  • Use the same font for all your headlines.
  • Select a font for body copy and another for headlines.
  • Use bold and different sizes of those fonts for captions and subheadings.
  • Add a fourth font for page numbers or as a secondary body font for sidebars.
  • Don’t use more than four fonts in any one publication.
  • Clearly label each screen. Use a larger font (35-45 points) or different color for the title.
  • Use larger fonts to indicate importance.
  • Use different colors, sizes and styles (e.g., bold) for impact.
  • Avoid italicized fonts as these are difficult to read quickly.
  • Avoid long sentences.
  • Avoid abbreviations and acronyms.
  • Limit punctuation marks.
  • No more than 6-8 words per line
  • For bullet points, use the 6 x 6 Rule. One thought per line with no more than 6 words per line and no more than 6 lines per slide
  • Use dark text on light background or light text on dark background. However, dark backgrounds sometimes make it difficult for some people to read the text.
  • Do not use all caps except for titles.
  • Put repeating elements (like page numbers) in the same location on each page of a multi-page document.
  •  To test the font, stand six feet from the monitor and see if you can read the slide.

Design and Graphical Images

  • Use design templates.
  • Standardize position, colors, and styles.
  • Include only necessary information.
  • Limit the information to essentials.
  • Content should be self-evident
  • Use colors that contrast and compliment.
  • Too may slides can lose your audience.
  • Keep the background consistent and subtle.
  • Limit the number of transitions used. It is often better to use only one so the audience knows what to expect.
  • Use a single style of dingbat for bullets throughout the page.
  • Use the same graphical rule at the top of all pages in a multi-page document.
  • Use one or two large images rather than several small images.
  • Prioritize images instead of a barrage of images for competing attention.
  • Make images all the same size.
  • Use the same border.
  • Arrange images vertically or horizontally.
  • Use only enough text when using charts or graphical images to explain the chart or graph and clearly label the image.
  • Keep the design clean and uncluttered. Leave empty space around the text and graphical images.
  • Use quality clipart and use it sparingly. A graphical image should relate to and enhance the topic of the slide.
  • Try to use the same style graphical image throughout the presentation (e.g., cartoon, photographs)
  • Limit the number of graphical images on each slide.
  • Repetition of an image reinforces the message. Tie the number of copies of an image to the numbers in your text.
  • Resize, recolor, reverse to turn one image into many. Use duplicates of varying sizes, colors, and orientations to multiply the usefulness of a single clip art image.
  • Make a single image stand out with dramatic contrast. Use color to make a dramatic change to a single copy of your clip art.
  • Check all images on a projection screen before the actual presentation.
  • Avoid flashy images and noisy animation effects unless it relates directly to the slide.
  • Limit the number of colors on a single screen.
  • Bright colors make small objects and thin lines stand out. However, some vibrant colors are difficult to read when projected.
  • Use no more than four colors on one chart.
  • Check all colors on a projection screen before the actual presentation. Colors may project differently than what appears on the monitor.

General Presentation

  • Plan carefully.
  • Do your research.
  • Know your audience.
  • Time your presentation.
  • Speak comfortably and clearly.
  • Check the spelling and grammar.
  • Do not read the presentation. Practice the presentation so you can speak from bullet points. The text should be a cue for the presenter rather than a message for the viewer.
  • Give a brief overview at the start. Then present the information. Finally review important points.
  • It is often more effective to have bulleted points appear one at a time so the audience listens to the presenter rather than reading the screen.
  • Use a wireless mouse or pick up the wired mouse so you can move around as you speak.
  • If sound effects are used, wait until the sound has finished to speak.
  • If the content is complex, print the slides so the audience can take notes.
  • Do not turn your back on the audience. Try to position the monitor so you can speak from it.

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20 Presentation Tips to Keep Your Audience Engaged from Start to Finish

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Business | Marketing | Nonprofits | Students | Teachers

By kai tomboc - january 14, 2020.

Losing the audience’s attention is one of the most painful challenges for anyone making a presentation.

Halfway through your presentation, you notice that a couple of audience members are getting restless. The people at the back seem bored as they look down on their phones, and one of them just yawned (ugh!).

You start to feel that you failed to engage your audience. You wonder if you’re the problem. Are you a boring presenter? Perhaps you’re stuffing too much information in your slides.

Master audience engagement with these presentation best practices

From engaging product demos to presentation decks that stand out, read on for 20 valuable tips to keep your audience excited to hear more from you.

What makes a great presentation?

Before you get started, it pays to know what makes an excellent presentation.

1. It informs your audience by providing reliable information.

People want to be informed. They want to learn something new. For this reason, you should look for reputable links. The information should be as recent as possible, and at least less than a year old.

Your research work doesn’t need to be from online sources. You could also cite printed sources from the library. Double-check all of your sources and make sure they have substantial research and statistics to back them up.

2. It persuades your audience to take action.

A presentation should be persuasive. This is especially true for business presentations and product demos. You might also want to appeal to your readers through emotions.

3. It educates your audience and empowers them to make informed decisions.

Presentations are, by nature, educational. You might be introducing your audience to a new idea, product, or service.

4. It instructs your audience in a clear, compelling way.

A presentation should be instructional. Organize your presentation as clear and concise as possible, so your audience will be able to digest your information more effectively.

5. It inspires your audience by being memorable.

A good presentation motivates an audience to act on things that they’ve been meaning to do after hearing you speak or present.

20 best pactices for visually-appealing, convincing presentations

With all that in mind, here’s a list of useful best practices and tips for presentations that stick.

1. Know your target audience.

example of getting to know an audience persona

Your target audience is the demographic that you’re aiming to convince, educate, or inspire with your presentation. This crucial step helps you craft a presentation that resonates with your intended audience.

For instance, if you’d like to educate teens, create a presentation that appeals to their age group. Make your presentation more upbeat, and use pop culture references and images that they can relate to.

On the other hand, if your target audience spans middle-aged professionals, your presentation should be straight-to-the-point and based on facts. These professionals are typically results-oriented, and they want to get to the heart of the matter right away.

By and large, getting to know your target audience enables you to create a presentation without wasting time on uninterested demographics.

2. Create an outline.

Your next step is to create an outline of your presentation. It will help ensure order in your presentation and present facts and sources as effectively and efficiently possible.

It’ll also help if you assign a subtopic for each slide. Let’s say your main topic is the American Civil War. The war lasted roughly four years, and if you delve into it without any organizational structure, your audience will end up confused. Sort your slides according to year and the important events that took place. The same applies to any topic.

3. Start with a memorable introduction.

Opening a presentation with “My name is .. ” or “I’m here to talk about..” are less likely to make your presentation memorable and engaging to your audience.

So how do you keep everyone glued to your presentation with a powerful, memorable opener?

Share an anecdote, ask an intriguing question, or get people’s energy up with a short activity.

Next, make your opening slides as eye-catching as possible. In your opening slide, use bold fonts. Add visuals like gifs or an animated infographic.

Finally, provide an overview of your presentation in the introduction slide. An overview that meets your audience’s expectations of your presentation helps keep an audience absorbed and attentive from start to finish.

4. Eliminate clutter in your slides.

Avoid overcrowding your slides with images or graphics. Although it’s fine to use visuals to complement your slides, the keyword here is “complement.”

Too many photos will make your slides look cramped. Take a minimalist approach to your slides. For images and graphics, use them sparingly and thoughtfully.

Don’t be afraid of white space in your slides. Consider readability first, visual appeal second.

5. Use pictograms.

Lengthy presentations could get boring in the long run. So if you want to keep your audience’s attention, you will need to make your presentation attractive and easier to understand.

Enter pictograms !

pictogram example

Pictograms express information, ideas, or messages through images, signs, or symbols. Also, they can help simplify complicated concepts.

6. Be thoughtful of your color scheme.  

Your choice of colors can have an impact on your audience’s mood and perception of your presentation. It may not be evident at first glance, but your presentation colors can draw a particular set of feelings from your audience. Orange looks more carefree than beige, right?

Here are some quick tips to help you pick the right color combination for your presentation:

  • Choose a color scheme that matches your presentation’s theme. For example, if you’re about to present a serious topic, consider somber, dignified colors like white, black, or brown. But if you want your presentation to be more upbeat, use lighter hues like yellow and orange. 
  •  Use your brand colors to raise brand awareness and recognition. 
  • Stick to 2-3 colors. Joint research by Adobe and the University of Toronto revealed that most people prefer a combination of 2-3 colors. A good rule of thumb is not to use more than four colors. When using more than 3-4 colors, go for shades, tones, and tints of your original colors like the example below.

shade, tint, and tones of the color blue

7. Focus your audience’s attention using data visualization.

Presenting statistics and percentages in writing can be a challenge to use in your presentation. For this reason, consider data visualization.

For example, graphs and charts are often used to highlight comparisons in data. You can also use them to inform your audience of a specific data point.

It’s worth noting that a poorly-designed graph or chart could ruin your presentation if proven false or shabbily done. Make sure that your data are correct, and your diagrams or charts are correctly labeled. Don’t just use pie charts because they look hip and smart. You have to learn how to choose the right chart or graph to visualize your data.

8. Use presentation templates.

Templates often take a bad rap because they’re perceived as limiting, sapping one of creative freedom. However, templates shouldn’t be perceived this way.

Think of templates as frameworks or a set of building blocks that you can tinker with as you create your presentation. Without a templated structure, you’ll likely waste a lot of time and resources making your presentation from scratch.

For example, use infographic templates as a way to make your presentation more engaging (minus the time-consuming task of making a presentation from scratch. The process infographic template below is perfect if you’re explaining a process in one of your presentations.

presentation template explaining a process

9. Try the duotone effect in your presentations.

The duotone effect is the use of two contrasting colors to create dramatic, visually pleasing results. Thus the name duotone.

This design style is gaining popularity with designers and non-designers alike. Learn more from this quick duotone tutorial via Adobe .

10. Show, don’t tell.

Stories are a powerful medium to get your audience to sit up and listen to you. For this reason, aim to “show” rather than “tell” your audience about a topic, insight, or idea.

For example, don’t just state facts or figures about the dangers of not investing in their retirement. Instead, share the story of someone you know who failed to plan for their retirement, nudging your audience towards making their own conclusions or insights.

Don’t bombard your audience with too much information all at once. Avoid jargon or complex concepts without sharing a story that’ll resonate with them. With compelling storytelling, you can create anticipation and then slowly build up to your key points.

11. Incorporate infographics into your presentation.

Infographics are valuable presentation tools because they combine visuals and text. As a result, you can communicate with impact.

Furthermore, infographics make your presentation more memorable. How?

listening-vs-listening-and-seeing

A relevant image paired with informative text helps people retain 65 percent of the information three days later — a stark contrast to presenting text-only content where someone’s likely to remember only 10 percent of the information.

Here are a few guides and tutorials when creating infographics for your next presentation:

  • Guide to Making Infographics from Scratch (guide)
  • 5 Ways to Use Call to Action in Your Infographic to Boost Audience Engagement (video)
  • How to Write Sharp, Compelling Infographic Copy (guide)

Easelly Pro Tip: Divide long infographics into smaller segments. Add an infographic section for each presentation slide. If you’d like to raise the bar further for your presentation, try animated infographics to make your slides come to life.

12. Avoid using bullet points.

Bullet points are great tools to emphasize tips, features, or steps in lists. However, it’s best to avoid them in presentations because they don’t help your audience retain information.

Research even supports this recommendation. In 2014, the International Journal of Business Communication published the results of their research —   The Use of Visualization in the Communication of Business Strategies: An Experimental Evaluation .

The researchers wanted to learn whether the use of visuals is superior to text (a bulleted list to be specific) in communicating the strategy of the financial services branch of an international car manufacturer.

The researchers concluded the following:

“Subjects who were exposed to a graphic representation of the strategy paid significantly more attention to, agreed more with, and better recalled the strategy than did subjects who saw a (textually identical) bulleted list version.”

Instead of using bullet points, consider using icons or visuals.

Take a look at the example below. Which do you think will likely get the audience’s attention and be more memorable after the presentation?

text vs visual comparison

13. Choose fonts that are easier to read.

The quality of your font could affect your audience’s reaction to your presentation. Don’t just use the first standard font that pops up in your presentation editor.

Your font should match the mood and intent of your presentation. If you want your presentation to appear casual, choose a font that gives off a similar feeling.

14. Use contrast in your presentation.

Check for contrast between your texts and presentation background to ensure readability. Make it a point to distinguish one from the other.

It’s also worth noting that you are going to show your presentation to a group of people. Depending on the seating arrangement, viewers at the back may find it hard to read your presentation. Make sure that your fonts are of the appropriate size. That way, none of your audience members will have to struggle reading your slides.

15. Consider gifs and memes

Gifs and memes are popular media tools for a good reason. You could incorporate them into your presentation, and they could add a sense of humor to your topic or pitch.

When using gifs and memes, avoid those that could be misinterpreted as politically incorrect or culturally insensitive.

16. Create a consistent look and feel in your slides.

Choose a theme for your presentation templates, and stick with it ’til the end.

This doesn’t mean that you should be boring or dull with your presentation. You can add images and infographics, but there should be a sense of consistency in your slides.

Consistency leads to familiarity, which in turn encourages learning and engagement.

17. Ask intriguing questions.

Asking intriguing questions enables you to draw your audience’s attention and highlight key points at the same time.

For example, you are conducting a presentation on the Roman empire. You want to get your audience’s attention, so you raise questions such as what they know about the Roman empire, and how did the Roman empire impact modern society?

The audience may or may not get the right answers, but they will most likely try their best to answer your questions. The resulting exchange of ideas will make your presentation more spontaneous and engaging.

18. Limit to one visual per slide.

Using too many visuals at once will make your presentation appear cluttered. Limit to one visual per slide to help your audience engage more with your text and information.

19. Embrace white space.

White space , also known as negative space, is the space between the lines of texts and visuals in your presentation.  It doesn’t have to be  white  as it can also take the color of your presentation’s background. Think of white space as “empty space”. 

It helps improves readability and ensures that your graphics and texts are clear and legible in your presentation. 

20. End your presentation with an excellent call-to-action.

Call-to-action statements are an integral part of any presentation. They compel your audience to take action, and it makes your presentation more interactive.

Here’s a short video explaining how to use call-to-action in infographics (the same principles apply for presentations!):

Say you’re designing a presentation for a new gym you’re managing. You want people to try out the gym and the services you offer. You could incorporate the call to action at the end of your presentation.

“See you at the gym next week?” or “Level up in the New Year by signing up for our free gym membership for a month!” are good call-to-action statements that you can use.

Ready to start creating your presentation?

We’ve got your back if you need help with your visuals and infographics for your next presentation.

Use our simple infographic maker tool or hire one of our infographic design pros for custom infographics and animated infographics .

Here’s to a stellar presentation – we’re rooting for you!

More to learn from the blog…

Top tips from experts on what makes a great infographic.

Over the last few months, we have received a huge amount of questions as to what makes a great infographic and how you can stand out from t...

Text vs. Images: Which Content Format is Effective?

A copywriter and a graphic designer walk into a bar. The copywriter confidently declares “text trumps visuals” but the graph...

Infographic Examples. What is an infographic? Examples and templates

What is an infographic? We admit that there’s a lot written out there about this topic, it isn’t hard to find infographic examples ...

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Ten simple rules for effective presentation slides

Kristen m. naegle.

Biomedical Engineering and the Center for Public Health Genomics, University of Virginia, Charlottesville, Virginia, United States of America

Introduction

The “presentation slide” is the building block of all academic presentations, whether they are journal clubs, thesis committee meetings, short conference talks, or hour-long seminars. A slide is a single page projected on a screen, usually built on the premise of a title, body, and figures or tables and includes both what is shown and what is spoken about that slide. Multiple slides are strung together to tell the larger story of the presentation. While there have been excellent 10 simple rules on giving entire presentations [ 1 , 2 ], there was an absence in the fine details of how to design a slide for optimal effect—such as the design elements that allow slides to convey meaningful information, to keep the audience engaged and informed, and to deliver the information intended and in the time frame allowed. As all research presentations seek to teach, effective slide design borrows from the same principles as effective teaching, including the consideration of cognitive processing your audience is relying on to organize, process, and retain information. This is written for anyone who needs to prepare slides from any length scale and for most purposes of conveying research to broad audiences. The rules are broken into 3 primary areas. Rules 1 to 5 are about optimizing the scope of each slide. Rules 6 to 8 are about principles around designing elements of the slide. Rules 9 to 10 are about preparing for your presentation, with the slides as the central focus of that preparation.

Rule 1: Include only one idea per slide

Each slide should have one central objective to deliver—the main idea or question [ 3 – 5 ]. Often, this means breaking complex ideas down into manageable pieces (see Fig 1 , where “background” information has been split into 2 key concepts). In another example, if you are presenting a complex computational approach in a large flow diagram, introduce it in smaller units, building it up until you finish with the entire diagram. The progressive buildup of complex information means that audiences are prepared to understand the whole picture, once you have dedicated time to each of the parts. You can accomplish the buildup of components in several ways—for example, using presentation software to cover/uncover information. Personally, I choose to create separate slides for each piece of information content I introduce—where the final slide has the entire diagram, and I use cropping or a cover on duplicated slides that come before to hide what I’m not yet ready to include. I use this method in order to ensure that each slide in my deck truly presents one specific idea (the new content) and the amount of the new information on that slide can be described in 1 minute (Rule 2), but it comes with the trade-off—a change to the format of one of the slides in the series often means changes to all slides.

An external file that holds a picture, illustration, etc.
Object name is pcbi.1009554.g001.jpg

Top left: A background slide that describes the background material on a project from my lab. The slide was created using a PowerPoint Design Template, which had to be modified to increase default text sizes for this figure (i.e., the default text sizes are even worse than shown here). Bottom row: The 2 new slides that break up the content into 2 explicit ideas about the background, using a central graphic. In the first slide, the graphic is an explicit example of the SH2 domain of PI3-kinase interacting with a phosphorylation site (Y754) on the PDGFR to describe the important details of what an SH2 domain and phosphotyrosine ligand are and how they interact. I use that same graphic in the second slide to generalize all binding events and include redundant text to drive home the central message (a lot of possible interactions might occur in the human proteome, more than we can currently measure). Top right highlights which rules were used to move from the original slide to the new slide. Specific changes as highlighted by Rule 7 include increasing contrast by changing the background color, increasing font size, changing to sans serif fonts, and removing all capital text and underlining (using bold to draw attention). PDGFR, platelet-derived growth factor receptor.

Rule 2: Spend only 1 minute per slide

When you present your slide in the talk, it should take 1 minute or less to discuss. This rule is really helpful for planning purposes—a 20-minute presentation should have somewhere around 20 slides. Also, frequently giving your audience new information to feast on helps keep them engaged. During practice, if you find yourself spending more than a minute on a slide, there’s too much for that one slide—it’s time to break up the content into multiple slides or even remove information that is not wholly central to the story you are trying to tell. Reduce, reduce, reduce, until you get to a single message, clearly described, which takes less than 1 minute to present.

Rule 3: Make use of your heading

When each slide conveys only one message, use the heading of that slide to write exactly the message you are trying to deliver. Instead of titling the slide “Results,” try “CTNND1 is central to metastasis” or “False-positive rates are highly sample specific.” Use this landmark signpost to ensure that all the content on that slide is related exactly to the heading and only the heading. Think of the slide heading as the introductory or concluding sentence of a paragraph and the slide content the rest of the paragraph that supports the main point of the paragraph. An audience member should be able to follow along with you in the “paragraph” and come to the same conclusion sentence as your header at the end of the slide.

Rule 4: Include only essential points

While you are speaking, audience members’ eyes and minds will be wandering over your slide. If you have a comment, detail, or figure on a slide, have a plan to explicitly identify and talk about it. If you don’t think it’s important enough to spend time on, then don’t have it on your slide. This is especially important when faculty are present. I often tell students that thesis committee members are like cats: If you put a shiny bauble in front of them, they’ll go after it. Be sure to only put the shiny baubles on slides that you want them to focus on. Putting together a thesis meeting for only faculty is really an exercise in herding cats (if you have cats, you know this is no easy feat). Clear and concise slide design will go a long way in helping you corral those easily distracted faculty members.

Rule 5: Give credit, where credit is due

An exception to Rule 4 is to include proper citations or references to work on your slide. When adding citations, names of other researchers, or other types of credit, use a consistent style and method for adding this information to your slides. Your audience will then be able to easily partition this information from the other content. A common mistake people make is to think “I’ll add that reference later,” but I highly recommend you put the proper reference on the slide at the time you make it, before you forget where it came from. Finally, in certain kinds of presentations, credits can make it clear who did the work. For the faculty members heading labs, it is an effective way to connect your audience with the personnel in the lab who did the work, which is a great career booster for that person. For graduate students, it is an effective way to delineate your contribution to the work, especially in meetings where the goal is to establish your credentials for meeting the rigors of a PhD checkpoint.

Rule 6: Use graphics effectively

As a rule, you should almost never have slides that only contain text. Build your slides around good visualizations. It is a visual presentation after all, and as they say, a picture is worth a thousand words. However, on the flip side, don’t muddy the point of the slide by putting too many complex graphics on a single slide. A multipanel figure that you might include in a manuscript should often be broken into 1 panel per slide (see Rule 1 ). One way to ensure that you use the graphics effectively is to make a point to introduce the figure and its elements to the audience verbally, especially for data figures. For example, you might say the following: “This graph here shows the measured false-positive rate for an experiment and each point is a replicate of the experiment, the graph demonstrates …” If you have put too much on one slide to present in 1 minute (see Rule 2 ), then the complexity or number of the visualizations is too much for just one slide.

Rule 7: Design to avoid cognitive overload

The type of slide elements, the number of them, and how you present them all impact the ability for the audience to intake, organize, and remember the content. For example, a frequent mistake in slide design is to include full sentences, but reading and verbal processing use the same cognitive channels—therefore, an audience member can either read the slide, listen to you, or do some part of both (each poorly), as a result of cognitive overload [ 4 ]. The visual channel is separate, allowing images/videos to be processed with auditory information without cognitive overload [ 6 ] (Rule 6). As presentations are an exercise in listening, and not reading, do what you can to optimize the ability of the audience to listen. Use words sparingly as “guide posts” to you and the audience about major points of the slide. In fact, you can add short text fragments, redundant with the verbal component of the presentation, which has been shown to improve retention [ 7 ] (see Fig 1 for an example of redundant text that avoids cognitive overload). Be careful in the selection of a slide template to minimize accidentally adding elements that the audience must process, but are unimportant. David JP Phillips argues (and effectively demonstrates in his TEDx talk [ 5 ]) that the human brain can easily interpret 6 elements and more than that requires a 500% increase in human cognition load—so keep the total number of elements on the slide to 6 or less. Finally, in addition to the use of short text, white space, and the effective use of graphics/images, you can improve ease of cognitive processing further by considering color choices and font type and size. Here are a few suggestions for improving the experience for your audience, highlighting the importance of these elements for some specific groups:

  • Use high contrast colors and simple backgrounds with low to no color—for persons with dyslexia or visual impairment.
  • Use sans serif fonts and large font sizes (including figure legends), avoid italics, underlining (use bold font instead for emphasis), and all capital letters—for persons with dyslexia or visual impairment [ 8 ].
  • Use color combinations and palettes that can be understood by those with different forms of color blindness [ 9 ]. There are excellent tools available to identify colors to use and ways to simulate your presentation or figures as they might be seen by a person with color blindness (easily found by a web search).
  • In this increasing world of virtual presentation tools, consider practicing your talk with a closed captioning system capture your words. Use this to identify how to improve your speaking pace, volume, and annunciation to improve understanding by all members of your audience, but especially those with a hearing impairment.

Rule 8: Design the slide so that a distracted person gets the main takeaway

It is very difficult to stay focused on a presentation, especially if it is long or if it is part of a longer series of talks at a conference. Audience members may get distracted by an important email, or they may start dreaming of lunch. So, it’s important to look at your slide and ask “If they heard nothing I said, will they understand the key concept of this slide?” The other rules are set up to help with this, including clarity of the single point of the slide (Rule 1), titling it with a major conclusion (Rule 3), and the use of figures (Rule 6) and short text redundant to your verbal description (Rule 7). However, with each slide, step back and ask whether its main conclusion is conveyed, even if someone didn’t hear your accompanying dialog. Importantly, ask if the information on the slide is at the right level of abstraction. For example, do you have too many details about the experiment, which hides the conclusion of the experiment (i.e., breaking Rule 1)? If you are worried about not having enough details, keep a slide at the end of your slide deck (after your conclusions and acknowledgments) with the more detailed information that you can refer to during a question and answer period.

Rule 9: Iteratively improve slide design through practice

Well-designed slides that follow the first 8 rules are intended to help you deliver the message you intend and in the amount of time you intend to deliver it in. The best way to ensure that you nailed slide design for your presentation is to practice, typically a lot. The most important aspects of practicing a new presentation, with an eye toward slide design, are the following 2 key points: (1) practice to ensure that you hit, each time through, the most important points (for example, the text guide posts you left yourself and the title of the slide); and (2) practice to ensure that as you conclude the end of one slide, it leads directly to the next slide. Slide transitions, what you say as you end one slide and begin the next, are important to keeping the flow of the “story.” Practice is when I discover that the order of my presentation is poor or that I left myself too few guideposts to remember what was coming next. Additionally, during practice, the most frequent things I have to improve relate to Rule 2 (the slide takes too long to present, usually because I broke Rule 1, and I’m delivering too much information for one slide), Rule 4 (I have a nonessential detail on the slide), and Rule 5 (I forgot to give a key reference). The very best type of practice is in front of an audience (for example, your lab or peers), where, with fresh perspectives, they can help you identify places for improving slide content, design, and connections across the entirety of your talk.

Rule 10: Design to mitigate the impact of technical disasters

The real presentation almost never goes as we planned in our heads or during our practice. Maybe the speaker before you went over time and now you need to adjust. Maybe the computer the organizer is having you use won’t show your video. Maybe your internet is poor on the day you are giving a virtual presentation at a conference. Technical problems are routinely part of the practice of sharing your work through presentations. Hence, you can design your slides to limit the impact certain kinds of technical disasters create and also prepare alternate approaches. Here are just a few examples of the preparation you can do that will take you a long way toward avoiding a complete fiasco:

  • Save your presentation as a PDF—if the version of Keynote or PowerPoint on a host computer cause issues, you still have a functional copy that has a higher guarantee of compatibility.
  • In using videos, create a backup slide with screen shots of key results. For example, if I have a video of cell migration, I’ll be sure to have a copy of the start and end of the video, in case the video doesn’t play. Even if the video worked, you can pause on this backup slide and take the time to highlight the key results in words if someone could not see or understand the video.
  • Avoid animations, such as figures or text that flash/fly-in/etc. Surveys suggest that no one likes movement in presentations [ 3 , 4 ]. There is likely a cognitive underpinning to the almost universal distaste of pointless animations that relates to the idea proposed by Kosslyn and colleagues that animations are salient perceptual units that captures direct attention [ 4 ]. Although perceptual salience can be used to draw attention to and improve retention of specific points, if you use this approach for unnecessary/unimportant things (like animation of your bullet point text, fly-ins of figures, etc.), then you will distract your audience from the important content. Finally, animations cause additional processing burdens for people with visual impairments [ 10 ] and create opportunities for technical disasters if the software on the host system is not compatible with your planned animation.

Conclusions

These rules are just a start in creating more engaging presentations that increase audience retention of your material. However, there are wonderful resources on continuing on the journey of becoming an amazing public speaker, which includes understanding the psychology and neuroscience behind human perception and learning. For example, as highlighted in Rule 7, David JP Phillips has a wonderful TEDx talk on the subject [ 5 ], and “PowerPoint presentation flaws and failures: A psychological analysis,” by Kosslyn and colleagues is deeply detailed about a number of aspects of human cognition and presentation style [ 4 ]. There are many books on the topic, including the popular “Presentation Zen” by Garr Reynolds [ 11 ]. Finally, although briefly touched on here, the visualization of data is an entire topic of its own that is worth perfecting for both written and oral presentations of work, with fantastic resources like Edward Tufte’s “The Visual Display of Quantitative Information” [ 12 ] or the article “Visualization of Biomedical Data” by O’Donoghue and colleagues [ 13 ].

Acknowledgments

I would like to thank the countless presenters, colleagues, students, and mentors from which I have learned a great deal from on effective presentations. Also, a thank you to the wonderful resources published by organizations on how to increase inclusivity. A special thanks to Dr. Jason Papin and Dr. Michael Guertin on early feedback of this editorial.

Funding Statement

The author received no specific funding for this work.

April 4, 2024

11 Best Websites for Making a Presentation (And How to Choose One For Your Needs) 

Here are 11 of the best websites and programs to create free presentations online

Co-founder, CEO

The best websites for making presentations equip you with all the tools needed to build a professional, attractive, and informative slide deck quickly and efficiently. But with dozens of slide makers claiming to be the best, it’s hard to choose an app that suits your needs best. 

We’ve done the legwork for you and scoured the web for the best presentation websites. We based our evaluation on factors such as functionality, ease of use, AI sophistication, collaboration tools, and value for money. Below is the result — a comprehensive overview of the 11 best web-based slide creation apps based on our findings.  

Short on time? Summary of the best sites for making a presentation

Presentation Website Best For Price
Plus AI Best all-round and for Google Slides users $15-25/month
Canva Best free presentation site $0-30/month
Prezi Creative users $3-29/month
Visme Graphics and special effects $0-79/month
Powtoon Slides with animation $15-117/month
Haiku Deck Image editing tools $10-30/month
Zoho Show Budget-minded users $0-3/month
Pitch Business and sales $0-100/month
Beautiful.ai No-frills AI-generated presentations $40-50/month
Google Slides Google users with limited presentation needs Free with Google Account
PowerPoint Advanced presentation designers $6-22/month

1. Plus AI — Best all-round presentation maker

how to make best presentation slides

Key Features

  • Adds easy-to-use AI to Google Slides
  • Affords customization options for slide templates, colors, and logos 
  • Allows slide deck generation via different methods 
  • Facilitates collaboration within teams on Google Workspace 
  • Features a setting-rich but straightforward user interface
  • $10/month for Basic and $20 for Pro versions when billed annually ($15 and $30, respectively, with monthly billing)

Plus AI is a powerful and user-friendly presentation maker that’s suitable for any purpose, whether you’re a professional, student, or amateur user.  

Plus AI gives you a robust selection of AI slide creation methods. You can generate presentations straight from text, work on them slide-by-slide, design them from scratch, or use existing templates. Regardless of the method, the tool’s AI technology does all the heavy lifting design-wise and the interface is a breeze to navigate, so you can sit back and focus on the content. 

Meanwhile, the customization options allow you to tailor the slides to your desired aesthetic, content type, and audience, and you can create your presentation in 80 languages. The resulting slide decks are elegant, professional, and appropriate for any use case. 

Plus AI is an affordable presentation maker, with pricing that starts at $10 per month with annual billing, or $15 when billed monthly. Each of the plans includes an AI extension for Google Docs; this feature helps you compose and edit text. If you’d rather not spend money without taking the tool for a test drive, Plus AI offers you a 7-day free trial.  

Here are the key pros and cons of Plus AI — they should help you decide if this presentation maker is right for you: 

  • Generates professional and visually appealing presentations in minutes — no design skills needed
  • AI function allows you to edit and format slides without manual effort
  • Lots of ways to customize the presentation
  • Vast selection of templates and example presentations  
  • Text-to-slide and from-scratch creation
  • Allows team collaboration in Google Workspace 
  • Integrates with Google Slides and Microsoft PowerPoint
  • Budget-friendly plans and a 7-day free trial 
  • Plus creates presentations in Google Slides or PowerPoint format, which may be harder for newer users to edit

2. Canva — Best free presentation site 

how to make best presentation slides

  • Offers mobile presentation templates 
  • Web- or mobile-based Canva app supports collaboration 
  • Remote Control feature lets you run the presentation from your smartphone
  • Canva live feature allows viewers to join QA sessions during a presentation  
  • Presenter mode lets you see your speaking notes and upcoming slides while you present 
  • AI assists in slide creation and can present on your behalf
  • Individual Free Plan: $0 per month
  • Individual Pro Plan: $14.99 per month
  • Teams Plan: $29.99 per month

Canva is a web-based template editor with graphics creation tools and a powerful presentation builder in its free plan. Canva offers you an array of slide templates designed for virtually any purpose, along with a suite of customization tools to tailor the presentation to your topic and setting. 

Canva has made a noticeable effort to optimize presentations for the smartphone. The app’s most striking feature is its selection of mobile presentation templates, which don’t lag their desktop-based peers in either aesthetics or utility. But whether or not your presentation is designed for a mobile screen, Canva lets you run it right from your smartphone, with a presenter view that shows your notes and upcoming slides. The audience can likewise engage with your presentation from their mobile devices during Q&A sessions.     

Depending on your use case, you may be able to get away with Canva’s comprehensive free plan. The free Canva has presentation creation and editing tools and gives you access to a huge selection of professional templates. However, it’s the $14/month Pro plan that lets you unlock all the premium tools and graphic assets. And if you need Canva to collaborate with teams, you’re looking at $29.99 per month for the first 5 users. 

To help you decide whether Canva is worth trying out, we’ve made this quick summary of the app’s pros and cons: 

  • Solid free plan with basic features and a large selection of graphic assets 
  • Optimized for mobile presentations 
  • Elegant templates for any use case 
  • Intermediate design skills required 
  • No direct integration with Google Workspace or Microsoft 365 (possible through third-party apps)

3. Prezi — Best slide tool for creative users

how to make best presentation slides

  • Web-based tool for creating presentations, videos, and infographics 
  • Asset library includes templates, ready-to-use story blocks, and stock images from Unsplash and GIFs from 
  • Integrates with Webex, Zoom, Microsoft Teams, and other video conferencing apps to show presentations and the presenter on the same screen 
  • Lets you convert PowerPoint presentations to Prezi

Pricing (all plans are billed annually)

  • For students/educators: $3-8 per month
  • For individuals: $7-19 per month
  • For businesses: $15-29 per month

Prezi is a web-based tool for creating presentations, videos, and infographics that are suitable for business and educational settings. The tool offers a wealth of image and icon assets, as well as templates to get you started on your slide deck. The templates do not constrain your creativity with linear slides the way PowerPoint does — you can create your presentations on an open canvas. Prezi even lets you import and customize PowerPoint presentations in its app. And, with the help of Prezi’s new AI tool, you can create and edit entire presentations quickly. 

One of Prezi’s most defining features is its integration with popular video conferencing apps, such as Webex, Zoom, Teams, and Meet. Crucially, Prezi lets your slides appear on the same screen as your own video feed while you’re presenting. 

Prezi offers three pricing tiers. Students and educators get the least expensive options, with plans that range between $3 and $8 per month. For individual users, plans cost $7-19 per month, while business users pay between $15 and $29 per month. All of Prezi’s plans are billed annually, but you can try the tool for 14 days without committing to a subscription. 

If you’re not sure whether this presentation tool is right for you, consider Prezi’s pros and cons below: 

  • Design freedom and for creating unique and attractive slides
  • Graphic assets are readily available
  • Integrates with video conferencing apps 
  • AI assistant generates and edits presentations 
  • Inexpensive plans for students and educators 
  • Video and infographic creation part of each plan
  • 14-day free trial 
  • Design skills required to create quality presentations 
  • Lack of integration with Google Slides and Microsoft PowerPoint
  • No monthly billing options 

4. Visme — Best for graphics and special effects

how to make best presentation slides

  • Tools for creating special effects and animating graphics 
  • Ability to import and edit Microsoft PowerPoint presentations 
  • AI designer helps create a presentation draft 
  • Integration with Google Drive, DropBox, Mailchimp, Slack, and other apps 
  • Presentation analytics tools 
  • Basic package: $0/month 
  • Starter package (individual): $12.25/month 
  • Pro package (individual or team): $24.75-$79+/month

Visme is a web-based app for producing various types of visual content, including presentations. The app’s most distinct feature is its suite of special effects you can use to make the slides’ content and graphics more engaging. The app also lets you animate the images and insert video and audio features into the slides. 

Visme integrates with a whole host of other platforms and apps. These integration options are largely designed to let you import content seamlessly into Visme. For example, you have the option of importing your PowerPoint files into Visme, enhancing them there, and exporting them back in the .ppt format if you like. That said, Visme does not work as an extension in popular slide makers, like Google Slides or PowerPoint. 

You have three main pricing options with Visme. The Basic plan is free, but you’re limited in access to collaboration tools, assets, interactive, and AI features. The more comprehensive Starter plan costs $12.25 per month (billed annually), and equips you with Visme’s more premium tools. Finally, the Pro team plan sets you back $79/month for a team of 5 and lets you use Visme’s entire suite of interactivity and collaboration functions.     

Here are a few vital pros and cons if you need help deciding whether Visme is right for you: 

  • Vast selection of special effects 
  • Ability to animate graphics on the slides 
  • Simple file movement between different web-based apps
  • Free plan available 
  • Free plans extremely limiting 
  • No direct integration with Google or Microsoft slide tools 

5. Powtoon — Best for slides with animation

how to make best presentation slides

  • Templates with configurable graphics and animation
  • Customizable fonts, colors, and logos
  • Access to stock images, videos, and soundtracks 
  • Lite plan: $50/month ($15/month when billed annually) 
  • Professional plan: $190/month ($40/month when billed annually) 
  • Agency: $117/month (annual billing only) 

Powtoon is a visual web-based content creation platform with tools for making videos, animations, and presentations. The app’s presentation function lets you build slides using professional templates, in which you’re free to customize the fonts, colors, logos, and graphics. You can even animate the graphics and build custom avatars to present on your behalf — it’s one of Powtoon’s unique selling features. 

Powtoon’s suite of slide tools includes a database of royalty-free stock images, video footage, and music. You can use all of these assets in your slides, or upload your own as you see fit. However, how much of these shiny tools you can use in your slide decks depends on the chosen plan. 

There are three pricing plans available, and the discrepancy between monthly and annual payments is striking. Most presentation sites charge a few dollars more if you opt for monthly instead of annual billing, but Powtoon’s monthly prices easily triple and quadruple. For example, the Lite plan costs $15/month with annual billing, but $50 if you wish to pay every month instead. You get very basic features with this plan, especially as far as animation and interactivity are concerned. Likewise, the Professional plan jumps from $40 to $190 if you choose monthly payments. You get a bit more for your buck, but some rudimentary features are still absent (like font uploads). Meanwhile, the Agency plan costs a whopping $1400 annually (no monthly option), and this plan gets you all of the app’s bells and whistles. 

Not sure if investing in a product like Powtoon is worth it? Consider its pros and cons below: 

  • Comprehensive animation and video creation features 
  • Graphic and audio assets available with subscription 
  • Fonts and logos can be uploaded
  • Most customization, animation, and AI features only come with the expensive Agency package
  • Monthly payment options are not reasonable 

6. Haiku Deck — Best site for image editing options 

how to make best presentation slides

  • Minimalistic interface 
  • Graphic design tools for improving slide aesthetics 
  • Pre-loaded templates and image assets 
  • Cloud-based file sharing for team collaboration 
  • AI presentation builder (Haiku Deck Zuru)
  • Pro plan: $9.99 per month billed annually, or $19.99 monthly
  • Premium plan: $29.99 per month, billed annually

Haiku Deck is a web, desktop, and mobile-based presentation builder with a significant focus on design aesthetics. The app’s design tools allow you to refine the graphics in the preloaded templates and images you’re using in the slides. You can source the images right from Haiku’s repository, which boasts over 40 million assets. 

To help you create your slide decks, Haiku offers its AI assistant. The AI feature can create new presentations from your outline, or enhance your existing drafts. Since the AI learns from other Haiku users, its algorithms are now trained to outfit slides with contextually relevant imagery and graphics.    

Haiku Deck’s pricing has two tiers: Pro and Premium. The Pro plan costs $9.99/month when billed annually and affords full access to the slide creation tools. Meanwhile, the Premium plan will set you back $29.99/month (again, billed annually), and equips you with features such as analytics, live web tracking, and priority support. 

Here’s a summary of Haiku Deck’s most prominent pros and cons: 

  • Visually appealing slides 
  • Large database of graphic assets 
  • Advanced tools for editing images 
  • Capable AI-powered slide builder
  • No free plan
  • No integration with Google Slides or Microsoft PowerPoint 

7. Zoho Show — Best presentation site for budget-minded users  

how to make best presentation slides

  • Clean interface with tools changing depending on the task 
  • Library for templates, slides, and fonts to facilitate team collaboration 
  • Over 100 templates 
  • Imports/exports PowerPoint files 
  • Presentations can be controlled from smartphone or smart watch
  • For individuals: Free
  • Professional Plan: $2.50/month and up (billed annually)
  • With Zoho Workplace Standard: $3.00/month (billed annually) 

Zoho is a web-based suite of business tools, and Zoho Show is its slide creation app. Zoho Show is a straightforward, inexpensive, yet fully functional slide maker that offers most of the same features you’ll get from pricier presentation sites. You can build your decks using over 100 preloaded templates, work on PowerPoint presentations before exporting them to their original file format, and run your slideshow from a smart device. Show’s most unique feature is its clean, contextual interface that only displays tools that are relevant to your current task (whether that’s handy or limiting depends on your preferences). 

Zoho Show’s pricing has three tiers. First, there’s the Free plan. This package lets you build basic presentations, but you miss out on key collaboration features and have limited access to graphic assets. Next, you get the more comprehensive Professional Plan, which costs $2.50; you must sign up for Zoho WorkDrive and have a team of 3 people to get this plan. Finally, you can get the entire Zoho Workplace suite for $3/month — this option unlocks the full functionality of the Show app and lets you use other Zoho tools, such as their Office Suite, Mail, and Workdrive. 

Have a look at Zoho Show’s pros and cons below to see if this presentation website is right for you: 

  • Interface automatically shows tools relevant to the task
  • Ability to add custom fonts and embed files into slides
  • Templates, graphic assets, and collaboration tools included
  • Supports PowerPoint file formats 
  • Subscription to Zoho Workdrive or Workplace required to access paid plan — unnecessary if all you need is a presentation tool
  • Some plans require a minimum of 3 users 
  • Free individual plan limits use of graphic assets, templates, and collaboration tools 
  • No direct integration with Google Slides 

8. Pitch — Best presentation site for use in business and sales 

how to make best presentation slides

  • Lets you build presentations with AI, from a template, or from scratch 
  • Supports custom fonts and colors 
  • Provides team collaboration tools 
  • Allows you to embed presentations on the web 
  • Offers engagement analytics tools 
  • Pro plan: $25/month
  • Business: $100/month 

Pitch is a web-based presentation maker designed primarily for business use. The app helps streamline slide deck creation with its AI tool, which generates a first draft based on your prompts and leaves your team with the task of refining the slides to your liking. The slides have shareable links, so your entire team can collaborate on the slide deck. You can even invite consultants from outside your workplace to edit the presentations. 

Once your slide deck is complete, Pitch allows you to embed it on the web in your CMS — much like you’d do with a YouTube video. And to give you a feel for how audiences engage with your presentation, Pitch equips you with engagement and analytics performance tools.  

There are three pricing options with Pitch. The free plan comes with all the presentation creation functions, but you get no tracking and limited collaboration tools. The Pro plan costs $25/month (or $22 per month when billed annually), and gives you more freedom to use Pitch in a team environment. Finally, the Business plan costs $100/month (or $85/month with yearly billing) and gives you access to the full suite of features. 

Can’t decide if Pitch is the best presentation website for your team? Have a look at its most vital pros and cons: 

  • AI slide creation feature 
  • Performance analytics tools 
  • Integration with various productivity and collaboration apps
  • Media asset library 
  • Engagement tracking only available in paid plans
  • No integration with Google Slides or Microsoft 365

9. Beautiful.ai — Best site for no-frills AI-generated presentations

how to make best presentation slides

  • AI-powered presentation maker 
  • Slide creation from user’s prompts 
  • Automated slide formatting 
  • File sharing within the team (requires Team Plan) 
  • Graphic assets database 
  • Pro: $144 per year  
  • Team: $40/month per user with annual billing ($50 with monthly billing)
  • Enterprise: Pricing available on request 

Beautiful.ai is an AI-powered presentation builder that leverages full automation to make slide creation quick and easy. All you need to do is enter a prompt for your slide deck, and beautiful.ai will generate your first draft. These AI-generated drafts are quite simplistic in terms of both content and graphics, but they serve as a good starting point. Moreover, beautiful.ai’s presentations are formatted consistently, which should save you time as you edit each slide. 

You get three pricing options with beautiful.ai — Pro, Team, and Enterprise. The Pro package is meant for individual use, and costs $144 per year (there’s no way to pay monthly). The plan equips you with the AI slide maker but limits your use of assets and team collaboration features. The Pro plan costs $50/month for each user, or $480 annual for each license you purchase. This plan affords access to more customization and teamwork functions and lets you use graphic assets. Finally, the Enterprise plan includes all the features of the Pro plan, but with more dedicated training and support for your team. You’d have to reach out to beautiful.ai’s sales team to get a quote for the Enterprise plan. 

Beautiful.ai helps create slides quickly and with little skill. However, if you’re not sure this app is right for you, consider its most vital pros and cons below. 

  • Quick way to create and format slides
  • Inexpensive plan for personal use
  • Elegant slide templates
  • No integration with Google Slides or Microsoft 365 
  • Slide content is very basic 
  • Limited customization and branding options 

10. Google Slides — Best for Google Workspace Users With Basic Presentation Needs 

how to make best presentation slides

  • Basic presentation creation tool 
  • Limited selection of templates, fonts, and colors 
  • Supports import/export of PowerPoint files 
  • Allows collaboration within the Google Workspace
  • Free with a Google account 

Slides is the web-based presentation tool you get with your Google account. This rudimentary app features a limited library of templates, fonts, and colors, along with a basic suite of tools for formatting the text and graphics in your slides. You can insert your own image, video, and audio files into the slides, but there is no access to a library of royalty-free assets. 

Despite its functional constraints, Google Slides is a useful app because it lets teams using Google Workspace collaborate easily on presentations. To get the most of Slides, though, you need to boost its functionality with a suitable extension. Google Gemini now works as an extension within the app, but for the $30 it costs you, the output is disappointing. All Gemini knows does is generate simple, low-quality images; it won’t help you produce, format, or edit presentations. 

In contrast, an app like Plus AI leverages artificial intelligence algorithms to give Google Slides powers it lacks on its own. By using the Plus AI extension, you can create entire Slides presentations from a single prompt, automate slide editing and formatting, and access a rich library of templates and ready-made slide decks. Meanwhile, Plus AI’s customization features help you brand your presentations with custom fonts, colors, and your company logo. 

Not sure if Google’s slide creation tool is right for you? Have a look at its pros and cons below. 

  • Allows collaboration in the Google Workspace 
  • Compatible with PowerPoint files 
  • Supports AI-powered slide-creation extensions, such as Plus AI
  • Free to use with a Google account 
  • Limited capabilities without third-party apps 
  • No library with image, video, or audio assets

11. Microsoft PowerPoint — Best For Highly Skilled Presentation Designers 

how to make best presentation slides

  • Vast library of slide themes, variants, and layouts 
  • Database of stock images and videos 
  • Massive array of slide editing, formatting, and customization tools 
  • Supports collaboration in the Microsoft 365 ecosystem 
  • As a standalone product: $159.99 (one-time fee) 
  • With Microsoft 365 apps, for home use: $6.99-$9.99/month 
  • With Microsoft 365 apps, for business use: $6.00-22.00/user/month 

PowerPoint is one of the world’s oldest presentation builders that’s been part of Microsoft’s arsenal since the early 1990s. To this day, PowerPoint has been the most commonly used presentation app. But there’s a reason we’ve ranked it last on our list. Buoyed by its popularity, PowerPoint hasn’t evolved much over time; you won’t get anything beyond the most basic and uninspired presentations out of it unless you’re an advanced user with lots of time on your hands. 

The app’s user interface immediately overwhelms you with options and settings. Some of these seem similar in how they function, and you won’t know which tool to use until you’ve experimented with them all. Apart from the cluttered interface, PowerPoint disappoints with its simplistic selection of templates and designs. 

You can use Microsoft’s Copilot to forgo the tedious task of creating your own PowerPoint presentation, but beware: like Gemini, Copilot is still limited in its slide-making abilities. You can get it to create a slide deck from a single prompt, but the output will feature basic and repetitive along with lifeless images. 

PowerPoint’s pricing is a bit convoluted at a glance — you get different options whether you want the standalone product ($159.99) or the entire Microsoft 365 suite. If you choose the latter, the Home options range in price between $6.99 and $9.99 per month, while the Business plans cost between $6.00 and $22.00 per month per user. 

We don’t believe that PowerPoint is worth your time considering the vast selection of more powerful and user-friendly presentation apps on the market. However, you can review the app’s pros and cons below and decide for yourself. 

  • Massive selection of design and customization tools 
  • Integrates with Microsoft Copilot 
  • Lets team members using Microsoft 365 work on the same presentation simultaneously  
  • Overwhelming user interface 
  • Very basic templates and designs
  • Creating professional presentations is a challenge for novice users
  • AI assistant cannot produce elegant, content-rich slide decks 

How we ranked the best presentation sites 

To make your selection process simple and effective, we ranked the best presentation websites based on these vital criteria: 

  • Functionality
  • Level of AI sophistication
  • Ease of use
  • Collaboration options

Integration with popular slide creation tools 

Value for money, functionality .

The best presentation sites are loaded with handy functions that enable you to make visually appealing, info-rich, and engaging presentations with little effort and minimal editing. These include customization tools, templates, image assets, and graphics refinement features. 

Level of AI sophistication 

AI technology is at the forefront of slide makers’ drive to create the best product for their clients. AI-powered presentation sites save you from spending long hours on writing content, digging up graphics, and then formatting every slide — AI handles these tasks for you. But not all AI slide creators are made equal. Some leave you with rudimentary decks that feature repetitive content and unrelated imagery. Others give you a solid starting point for an informative and captivating presentation. 

Ease of use 

The best presentation sites greet you with an intuitive and uncluttered interface that takes you minutes (if not seconds) to master. But usability goes beyond navigating the UI. That’s why we also assess the simplicity with which you can actually produce presentations. Simply put, how easy is it to create and edit slides? Do you need advanced design skills to manipulate the graphics and give the slide deck your desired aesthetic ? The best slide makers take these questions into account, so that their product makes presentations a breeze. You worry about the content, and let the app do the rest. 

Collaboration options 

High-quality presentation apps allow team members to create, edit, and give feedback on presentations remotely. That’s because today’s business needs, along with hybrid work arrangements, mean that more and more teams are forced to collaborate electronically. Features such as cloud-based file sharing and integration with communication platforms help different members of your team work on the presentation from wherever they are. 

Google Slides and Microsoft PowerPoint are the most commonly used presentation programs in the world. These two giants are the natural, go-to option for slide creation in the corporate, educational, and institutional world. Any presentation app that’s worth its salt should integrate with at least one of these tools. At the very least, a quality independent slide app should be able to import and export files that can be used in Google Slides or PowerPoint. 

The best presentation apps are usually not free, but the money you pay for them should be worth the features and benefits you get in return. That’s why we’ve evaluated each of the slide makers above based on the balance between their price point and their offerings. 

How to choose the best presentation website for your needs? 

You can’t really go wrong by opting for any of the 10 presentation sites above; however, to get a tool that’s tailored to your use-case, you’ll have to do a bit more research and analysis. The four steps below should help you zero in on the optimal presentation maker for your needs.   

  • Consider the purpose of the presentation. Some slide tools cater to sales teams (think Pitch), others to graphic-minded users (Haiku Deck comes to mind), while others, like Plus AI, are excellent all-rounders. 
  • Decide on the level of customization you need. How concerned are you with personalizing and branding your slide decks? If a generic, templated presentation is all you need for a school project, investing in a feature-rich, customizable tool may be overkill. But if you need your slide decks to feature custom colors, fonts, and convey your brand identity, opt for a tool (and pricing package) that has this functionality. 
  • Decide if you want AI help. Unless you’re a skilled designer with a passion for creating and formatting slides, AI can be incredibly useful. Consider this: would you rather spend hours on refining your slides and ensuring consistency, or have the AI tool produce a uniformly formatted first draft? Check out the best AI presentation makers here.
  • Factor in your budget. Most presentation sites have similar pricing, with monthly plans ranging between $0 and $40. However, some charge more — much more. Of course, the higher price points generally translate into richer offerings that may include other apps for visual content creation. Consider whether you need these extras or if a capable slide creation tool will suffice. 

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Microsoft 365 Life Hacks > Presentations > How many slides does your presentation need?

How many slides does your presentation need?

When you’re creating a presentation, it’s important to consider the amount of information you’re sharing with your audience. You don’t want to overwhelm them, but you also want to be comprehensive and ensure that you’re covering all your bases. Whether you’re giving a 10, 15, or 30-minute presentation, see how many slides your presentation needs to get your point across.

A man giving a presentation to a group of people

Rules and guidance for PowerPoint presentations

PowerPoint is a powerful visual aid for introducing data, statistics, and new concepts to any audience. In PowerPoint, you can create as many slides as you want—which might sound tempting at first. But length doesn’t always guarantee a successful presentation . Most presentations last around 10-15 minutes, and anything longer than that (such as a 30-minute presentation) may have additional visual aids or speakers to enhance your message.

A handy rule to keep in mind is to spend about 1-2 minutes on each slide. This will give you ample time to convey your message, let data sink in, and allow you to memorize your presentation . When you limit each slide to this length of time, you also need to be selective about how much information you put on each slide and avoid overloading your audience.

For 10-minute presentations

Ten minutes is usually considered the shortest amount of time you need for a successful presentation. For a shorter 10-minute presentation, you’ll need to be selective with your content. Limit your slide count to approximately 7 to 10 slides.

For 15-minute presentations

When preparing for a 15-minute presentation, concise and focused content is key. Aim for around 10 to 15 slides to maintain a good pace, which will fit with the 1-2 minute per slide rule.

For 30-minute presentations

A longer presentation gives you more room to delve deeper into your topic. But to maintain audience engagement, you’ll need to add interactivity , audience participation, and elements like animations . Aim for around 20 to 30 slides, allowing for a balanced distribution of content without overwhelming your audience.

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Tell your story with captivating presentations

Powerpoint empowers you to develop well-designed content across all your devices

Using the 10-20-30 rule

The 10-20-30 rule is an effective way to structure your presentation. It calls for no more than 10 slides and no longer than 20 minutes (as well as a 30-point font).

Tips for crafting an effective presentation

No matter how long a presentation is, there are guidelines for crafting one to enhance understanding and retention. Keep these tips in mind when creating your PowerPoint masterpiece:

  • Avoid overload: Ensure that each slide communicates a single idea clearly, avoiding cluttered layouts or excessive text.
  • Pay attention to structure: Think of slides as bullet points with introductions, endings, and deep dives within each subject.
  • Add visual appeal: Incorporate images, charts, and graphics to convey information without using too many words to make your audience read.
  • Engage with your audience: Encourage interaction through questions, polls, or storytelling techniques to keep your audience actively involved.
  • Put in the practice: Familiarize yourself with your slides and practice your delivery to refine your timing and confidence.

Ultimately, the ideal number of slides for your presentation depends on the allocated time frame and how detailed your content is. By striking a balance between informative content and engaging delivery, you can create a compelling presentation that can teach your audience something new.

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The 5 best ways to put together and deliver a lousy presentation.

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Plan ahead to avoid these mistakes.

By Dianna Booher

Mediocre business presentations rarely melt hearts, mend behavior, or motivate listeners to action. After three decades of coaching clients who need to deliver a critical business presentation, I’ve created a list of habits that put audiences to sleep in under 20 seconds.

Lousy Way #1: Start by Creating Your Slides

When I question coaching clients about their typical method of creating a presentation, the most common answer is this: “Well, I start with my slides. Either I create new ones or select some from other presentations I’ve delivered for other purposes.”

Such an approach will almost surely result in failure.

This approach would be like starting to build a house by contacting various suppliers and asking them to deliver to your vacant lot lumber, electrical wiring, plumbing fixtures, sheetrock, paint, concrete, sand, and roofing tiles—in amounts and styles based on your guess of what you might need. Who does that? Nobody.

Instead, your first stop is the architect’s office to design house blueprints. And the first few questions the architect will ask you: “How many bedrooms do you need?” How many baths?” “Tell me a little about your lifestyle. What are you looking for in your dream house?” “Do you do a lot of entertaining?” “Do you do gourmet cooking?” “Do you have in mind a 2-car, 3-car, or 4-car garage?”

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Ditto for designing a business presentation: Design the message before you start creating slides. Ask yourself these questions:

––“What’s the primary message of interest to my listeners?” ––“What do they already know about the topic?”

––“What do I want them to consider, buy, decide, or do based on my presentation?”

––“Will they be biased for or against what I’m saying or asking?”

––“If so, how can I minimize that negative reaction?”

With these answers, then—and only then—are you on the right track to structure your presentation.

Lousy Way #2: Include a Data Dump to Reinforce Your Message

Sure, data increases credibility for your point or proposal. But that assumes you deliver the data properly. Overwhelming your audience with stats can paralyze them, bury them in rumination, and styme decision making.

Select only the most salient stats, and round them off so the audience can remember them (“Roughly half of our projects” is easier to remember than “47.9% of our projects.”) If you need to add more detailed data, provide that in hardcopy for later reference.

By all means, avoid dumping it all orally during the presentation. As with many things, fewer stats is more.

Lousy Way #3: Give Them Background So They Understand Your Point

Don’t tell people what they already know. I often get push-back on this advice: “But don’t I have to go back and fill the group in on the problem? Tell them what’s been done in the past and why it didn’t work? Don’t they need that background before I can propose something new?”

No. No, you don’t. People will never understand your background until they know your point. Tell them where you’re headed right up front. For example: “We are experiencing delays of 14- 18 days in completing our client projects as guaranteed. To resolve these delays, I’m proposing that we hire two new analysts, extend the ‘promised date’ to clients, and buy XYZ software.”

Once your audience knows where you’re going and what decision you expect them to make, then circle back and fill in the supporting details.

Lousy Way #4: Do a Mental Run-Through

Ask the typical presenter if they rehearse presentations, and most will insist that they do. But that “typical rehearsal” looks like this: The presenter flips through each slide, mentally recalling what details he or she will add. They also may print out an outline with the numbered slide headlines. Done. That’s it.

But a polished presentation warrants a real rehearsal: A walk-through rehearsal, meaning you’re standing in front of the room (or at your virtual presentation platform), talking through the presentation. In doing so, you’ll become aware of several things to fix: Weak openings. Missing transitions from point to point. Awkward phrasing. Slides that are unclear or out of best sequence. A wandering, rather than crisp, wrap-up.

Lousy Way #5: Temper Your Tone

I’m not saying you have an attitude. I’m saying you need one. Weak presenters fear being too animated, too passionate, too opinionated, too loud, too soft, too direct.

The problem? Your audience takes their cue from you. If you don’t show passion and interest in your ideas/information, they won’t either. Your interest interests them! They must sense that you believe in what you’re saying—its validity, its importance, its urgency.

Packaged, this advice about tone means your body language and voice must support your message with energy.

So unless your goal is creating and delivering a lousy presentation, sidestep all these common pitfalls. Instead, design your message of interest to the audience. Create any necessary slides to support that message. Add just enough data to prove your point. Forget the “background,” working in only necessary details as you move along in your presentation. Rehearse. Then deliver your message like you believe what you’re saying!

Dianna Booher is the bestselling author of 50 books, including Communicate Like a Leader. She helps organizations and individuals communicate clearly. Follow at BooherResearch.com and @DiannaBooher.

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Make interactive presentations

Create show-stopping presentations and clickable slide decks with Genially’s free online presentation builder. Leave boring behind and tell a story that’s interactive, animated, and beautifully engaging.

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INTERACTIVE CONTENT

A presentation that works like a website

Engage your audience with interactive slides that they can click on and explore. Add music, video, hotspots, popup windows, quiz games and interactive data visualizations in a couple of clicks. No coding required!

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NO-CODE ANIMATION

Make your slides pop with animation

Bring a touch of movie magic to the screen with incredible visual effects and animated page transitions. Add click-trigger and timed animations to make any topic easy to understand and captivating to watch.

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INTEGRATIONS

Live from the world wide web

Embed online content directly in your slides for a media-rich interactive experience. From YouTube and Spotify to Google Maps and Sheets, Genially works seamlessly with over 100 popular apps and websites.

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Safe and sound in the cloud

Because Genially is online, you can relax knowing that your slides are always up-to-date. There’s no risk of forgetting to save changes or accessing the wrong file. Log in from anywhere, collaborate with your team, and make edits in real time.

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Co-edit slide decks with others in real time and organize all of your team projects in shared spaces.

Multi format

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Share the link

Every Genially slide deck has its own unique url, just like a website! Share the link so that others can explore at their own pace, or download an MP4 video slideshow or PDF.

Post online

Embed the slides on your website or post them on social media. Upload to Microsoft Teams, Google Classroom, Moodle or any other platform.

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The benefits of interactive slides

🗣️ Active participation An interactive slide deck gives your audience cool things to click on and discover, boosting learning and engagement.

👂 Multi-sensory experience Audio, video, animations, and mouse interactions make your content immersive, entertaining and accessible.

🧑‍🤝‍🧑 People-friendly format Pop-ups and embeds condense more material into fewer slides so you can break information down into digestible chunks.


🎮 Gamification Games, quizzes and puzzles make information more memorable and enable you to gather feedback and check understanding.

How to make an interactive presentation

With Genially’s easy-to-use presentation platform, anyone can make incredible visual content in moments.

Choose a template or a blank canvas

Create content starting from a Genially template

Get stunning results in less time with a ready-made template. Feeling creative? Design your own slides from scratch.

Customize the design

Add animations and interactions

Resources to become a pro presentation creator

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How to create an interactive presentation: Get started in Genially.

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EXPERT TIPS

How to present data without sending your audience to sleep.

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MICRO COURSE

No-code animation: Bring your slides to life with cinematic visual effects.

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PRESENTATION IDEAS

The art of digital storytelling: Engage and thrill on screen.

Genially in a nutshell

How do I make a presentation interactive and how does Genially work? Find the answers to all of your slide-related questions here!

What’s an interactive presentation?

Interactive slides contain clickable hotspots, links, buttons, and animations that are activated at the touch of a button. Instead of reading or watching passively, your audience can actively interact with the content.  

Genially’s interaction presentation software allows you to combine text, photos, video clips, audio and other content in one deck. It’s a great way to condense more information into fewer slides. 

If you’re a teacher, you can share multiple materials in one single learning resource. Students can create their own projects using digital media and online maps. For business or training, try embedding spreadsheet data, PDFs, and online content directly in your slides. 

An interactive slide deck is more user-friendly than a Microsoft PowerPoint presentation or Google Slides document. That’s because you can break information down into chunks with pop-ups, labels, voiceovers and annotated infographics.  

The other benefit of interactive content is increased engagement. It’s easier to keep your audience’s attention when they’re actively participating. Try Genially’s presentation software and free slideshow maker to see how it’s better than other presentation websites. You won’t go back to standard presentation apps!

How do you make a clickable slide?

The best way to make slides clickable is to use Genially’s free interactive presentation program. Design your slide then apply an interaction. In a couple of clicks, you can add popup windows, hyperlinks, close-up images, games, animations, multimedia and other content. 

Choose from the library of hotspot buttons and icons to show people what to click on. Go to Presenter View to get a preview and see how your content will appear to your audience.

How do I create presentations that look professional?

You’ve got a deadline looming and you’re staring at the screen with a blank presentation. We’ve all been there! Starting a presentation design from scratch is tricky, especially if you’re short on time. 

Genially’s free online presentation maker has over 2000 ready-to-use templates for professional slide presentations, photos slideshows, and more. Each slide design has been created by our team of top graphic designers. No need to worry about fonts, centering images, or designing a matching color scheme. It’s all done for you. 

Start by browsing our layouts and themes for education, business and then customize with your own text and images.

How do I share or download my slides?

Because Genially is a cloud based presentation software, you can simply share the link to your slides. Like other online presentation tools, there are no files to download or store on your computer. Everything is saved online.  

When you publish your slide deck, it gets its own unique url, just like a website. Share the link with others to let them explore the content in their own time. If you’re presenting live, just click the Present button. 

You can also embed your presentation on your website, company wiki, or social media. Genially is compatible with WordPress, Moodle, Google Classroom, and other platforms. If you use an LMS, you can also download your interactive design slides in SCORM format.

For slideshow videos and slideshows with music, share online or download as an MP4 video. Check out our free slideshow templates for ideas.

Can I make a free presentation in Genially?

You bet! Genially is an easy-to-use slide maker, with a free version and paid plans. The free plan allows you to create unlimited slides with interactions and animations. Subscribe to one of our paid plans for more advanced features.

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5 Video Presentation Techniques for Maximum Impact

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Senior Marketing Manager at Loom

how to make best presentation slides

Traditional slideshows can be a snooze-fest. You know, the kind where the people read aloud the text on the slides verbatim while you're also reading the same text yourself.

The flood of information and monotonous narration don’t help their case either. 

How will you transform your lackluster, one-way presentations into captivating experiences that leave a stronger impact on your audience?

The answer is simpler than you think: video presentations .

Ready to ditch the dull and embrace the dynamic? Learn five techniques to create video presentations that enthrall your audience and learn how to record them. 

The power of video presentations 

Video presentations aren’t just a fancy way to show off your tech skills. They’re a powerful way to interact with your audience and leave a lasting impression. 

Think about all the times you zoned out during a PowerPoint presentation with endless paragraphs and bullet points. Video presentations serve as an antidote. 

So, what really sets video presentations apart? 

They grab attention like nothing else. Research shows that presentations with video get 32% more engagement . People are likelier to watch and interact with a video than stare at a static slide.

It’s not just about getting more people to watch your presentations. Videos also boost understanding and retention. 

As they say, “A picture is worth a thousand words.” It turns out that a video is worth even more. 

The same study revealed that presentations with videos embedded had a 37% longer average reading time. The data shows that video presentations keep people around longer to absorb your message. 

How to record a video presentation with audio and video 

Video presentations are staples in business and education. 

Whether used as video messaging for internal communications , client-facing pitches, tutorials, intros to your webinars, or for onboarding new employees, presentations offer a dynamic way of presenting information. 

Luckily, screen recording tools like Loom are now making this process easier than ever before. 

You don't need to buy fancy mics or wrestle with clunky presentation slides. You just have to hit record, make some simple edits, and share your video presentation with as many people as you want with a single click. Anyone can create a good video presentation with a bit of practice. Plus, Loom’s video editing tools make it easy to trim and polish your presentation. 

Here’s a quick step-by-step overview of how to record a video presentation with audio and video using Loom: 

Step 1. Prepare your presentation material

Before you sit down to record, be prepared with your notes, script, or any props or visual aids you might need. At the same time, make sure you choose a quiet, well-lit environment to ensure excellent audio and video quality. 

Step 2. Launch Loom 

To capture your Mac or Windows screen, open the Loom app on your desktop or use the Chrome extension. If you’re using your mobile for screen recording , you can install Loom’s mobile app. 

Also, if you plan to capture: 

Google Slides: You can use Loom’s Chrome extension . 

PowerPoint, Keynote, or Canva slides: Install the desktop app to capture yourself along with the slides. 

Whatever device or computer system you use, you can download and install the Loom app within minutes. 

Step 3. Select recording mode

Choose whether you want to record your screen, webcam, or both. If you have slides, select screen and webcam to capture both your presentation and your face. Your face will appear on the screen in a cam bubble, as shown here.

Loom-camera-bubble

You can also choose to record only your screen or the entire desktop. 

Step 4. Start recording 

Finally, click the “Start Recording” button. 

Watch Loom’s own training video on video recording best practices.

Step 5. Begin your presentation 

Deliver your presentation as you would in person, and remember to make eye contact with the camera. 

Step 6. Review and edit your presentation video

After stopping the recording, Loom automatically uploads the video file to your Loom account. You can trim the video, add a call to action (CTA), or make other edits directly in Loom’s video editor.

Where some video presentations fall short 

Even well-intentioned presentations can sometimes miss the mark. Here are some areas where your video presentations might be falling short: 

Lack of engagement: Presentations are a two-way street. If you don’t build in opportunities for audience engagement elements like Q&A, live feedback, polls, and even simple interaction, you’re missing out. 

Information overload: Too many key points covered in one presentation can overwhelm viewers. 

Technical glitches: Double-check your equipment before the final presentation. Technical glitches like a frozen screen or a microphone cutting out can derail even the best-prepared presentation. 

Lack of personalization: What’s the point of the presentation if your tone and message don’t resonate with the audience? Consider your target audience and adjust your presentation style accordingly. For example, a video for new hires might need a different tone and content than one for senior executives. 

Considering these nuances and implementing a few interactive elements will help you create an engaging video presentation.

5 techniques for creating great video presentations 

Technique 1: engaging storytelling.

Viewers crave something more than just data. They want a story.

Stories resonate powerfully because they tap into your emotions, creating a connection that facts alone can't achieve.

There’s science behind it. When you hear a story, your brain releases oxytocin , which increases trust and positive emotions. Stories also activate multiple brain parts, making them more memorable than isolated facts. In a world where attention is scarce, stories capture and hold it.

So, how do you capture your audience with engaging storytelling? Here are some tips: 

Find your narrative arc: Every good story has a beginning, middle, and end. Think of a classic hero facing obstacles, overcoming challenges, and emerging as the victor. Your video presentation can follow a similar arc, even if the hero is your product or service. 

Evoke emotions: Identify your target audience to discover what type of content resonates with them. Based on your research, add emotional moments—either funny or thought-provoking—to catch your audience’s attention and create a lasting impact.  

Build conflict: Before you start pointing out the solution, introduce the problem that needs solving, the challenge that needs overcoming, or a question that needs answering. 

Show, don’t just tell: Talking doesn’t have the same effect as showing the problem your product solves. Use screen recording tools like Loom to demonstrate the problem and its solution firsthand. This helps the viewer appreciate the real value of your product. 

Apple’s product launches are an excellent example of engaging storytelling. 

They don’t just point out features, they weave a story and paint a picture of how Apple devices will enrich your daily life. 

Technique 2: Visual impact and design

Remember those “wall of text” slides? The clipart that looks like it’s from the 90s? 

While these types of presentations do the job, it’s worth noting that people process visuals faster than text. A visually appealing video presentation will endear you to your audience and engage them better. 

According to research by Robert Horn at Stanford University, actions and visuals make written information 70% more memorable .

Clearly, incorporating visuals into your presentation isn’t just about aesthetics. It’s also about making your message stick.  

Here are some tips to help you create visually stunning presentations: 

Use high-quality videos and images. High-resolution visuals make your presentation more appealing and easier to grasp. If you’re recording your screen, invest in a good-quality screen recording tool to create polished and professional presentations. 

Incorporate data visualization. Use charts, graphs, GIFs, and infographics to present data in an easily understandable manner. 

Leverage color psychology. Pick a color combination that aligns with your brand image and messaging. For example, blue evokes professionalism and trust, while orange conveys energy and excitement. 

Choose fonts wisely. Typography also affects how your presentation appears visually. Sans serif fonts like Helvetica and Arial are clean and modern, while serif fonts like Times New Roman and Georgia add a touch of sophistication.

Visuals-Presentation-fonts-serif-sans-serif

Incorporating these tips makes your presentations both visually appealing and more effective in getting your point across. 

Technique 3: Effective use of audio elements

You’re watching a National Geographic documentary. It features sweeping aerial shots of the sun-drenched plains of the Masai Mara, close-ups of exotic wildlife, and evocative narration.

But it’s not just the visuals that hold you spellbound. It’s the sound of the rustling leaves, the leap of the gazelles, the gentle river flow, and the commanding voice of the narrator. The background music ties it all together, transporting you into the experience. 

While visuals and text capture attention, audio completes the experience by evoking emotions and reinforcing your message. 

Want to create a similar immersive audio experience for your presentation? Here are some things to consider: 

The voice-over should be crisp and clear. There are two ways to record crisp, clear voice-overs. One, you can invest in a good microphone. Or, you can record your screen with audio like Loom. 

Add strategic sound elements. Add background music that matches your content and complements your messaging. In between your presentation, add sound effects that emphasize key points and transitions. 

Embrace silence at strategic moments. A well-timed pause can help you create anticipation or emphasize a point. A pause before you move forward also allows the previous message to sink in. 

Make sure you blend all these audio elements, including a voice-over, background music, sound effects, and even pauses, to create a perfect harmony. 

Technique 4: Interactive elements to engage audience

According to a recent survey, 78% of people saw better online sales with interactive video compared to a passive video.

This means that viewers are more likely to stick around if your video has interactive elements, compared to a one-sided monologue. 

Here are some interactive elements that can help you turn one-way presentations into two-way conversions:

Knowledge check quizzes: Keep your audience engaged with brief quizzes a few minutes into the presentation. This will reinforce your message while keeping the viewers engaged. 

Polls and surveys: These elements work as the proverbial two birds, one stone—they keep viewers from dozing off and provide feedback you can use to tailor your content.

Clickable CTAs: Guide your viewers to take a specific action by adding clickable elements to your presentation. 

Gamification elements: Add a touch of fun with animations, points, badges, and leaderboards. These elements also work as incentives and might encourage viewers to stick around to the end.

But how do you add these interactive elements to your videos?

Pro tip: The easiest way is to find a video recording platform that simplifies the process. 

For instance, Loom offers a range of built-in interactive features.

Creators can embed clickable CTAs, annotate their screens, and even add tasks to their presentation videos. 

Loom-AI-powered-tasks

At the same time, viewers can react with emojis for instant feedback, leave time-stamped comments to encourage discussions and tag their teammates. 

Recipients can react to a Loom video with any emoji

Technique 5: Timing and pace for maximum retention

Ever watched a video that felt like it was dragging on forever? Or one that was so fast-paced you felt like you were missing key information? 

The wrong timing and pace can leave your audience mentally exhausted or disengaged.  

But how do you strike the right balance for maximum retention? 

One approach is to use Guy Kawasaki’s 10/20/30 Rule of PowerPoint : 

Your presentation should have at most 10 PowerPoint slides, which could be 10 critical points in the case of video presentations. 

It shouldn’t be more than 20 minutes long.

The font shouldn’t be smaller than 30 points. 

If you can’t contain your message in 20 minutes, break your video presentations into bite-size segments to prevent information overload. 

Think of it like chapters in a book. Each segment contributes to the overall narrative while standing alone as a valuable piece of information.

You can use a video presentation tool like Loom to make this process seamless. 

Loom automatically creates a video library to organize your video clips. This also allows your audience to revisit specific presentation segments later to access key takeaways.

Loom-video-library

You can also label your videos by specific topics or categories, making them easily accessible.  

Elevate communication with video presentations

The verdict is clear: Video presentations help engage your audience and increase interaction. 

So, why rely on traditional slideshows when you can get better outcomes with video presentations, especially with access to advanced video presentation software?

For example, with Loom, you can record, edit, and share high-quality video presentations that captivate your audience. No more technical headaches or pricey equipment.

Ready to turn your presentation ideas into videos? Sign up for free and create polished video presentations in no time with Loom.

Jun 29, 2024

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Jeong Lee works in Marketing at Loom.

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'You are the best judge here to make right call' - Suryakumar Yadav reveals Rahul Dravid's two-slide presentation ahead of T20 WC Final

Suryakumar added that it was the veteran’s way of conveying that the players are more experienced in handling the game rather than the staff..

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Published - 03 Jul 2024, 11:59 IST |  Updated - 03 Jul 2024, 12:07 IST

Suryakumar Yadav

Rahul Dravid bid adieu to his coaching stint with the Indian team on a high, winning the T20 World Cup 2024. He has represented the Indian team as a player for 16 years and the former India captain did not get to lay his hands on the ICC trophy. He captained India in the World Cup 2007, and the team was ousted in the group stages. When India entered the finals of the T20 World Cup 2024, Dravid’s two-slide presentation ahead of the final provided the team with a different mindset. 

Suryakumar Yadav shared that Dravid made a slide where the number of T20I games played by both seniors and juniors accrued over 800 games. The next slide read the number of T20Is played by the support staff and the former Inda wicketkeeper-batter was the only one to have represented the national team in T20Is. Suryakumar added that it was the veteran’s way of conveying that the players are more experienced in handling the game rather than the staff.

Also Read: 'We need a reboot in T20 cricket' - Mark Waugh calls for tougher actions after Australia's disappointing T20 World Cup 2024 campaign

“He showed a graph of the number of T20I games the entire Indian team had played — from Virat bhai to Yashasvi Jaiswal (the most junior member). That number was 800-plus. And then he showed a second slide that had the number of games that the entire coaching staff, including Rahul bhai, had played — that number was 1,” said Suryakumar as quoted by HT.

"He (Dravid) said to us, ‘You are the best judge here to make the right call at the right time. So leave every other thing to us, go out there and enjoy your game’,” he added. 

Dravid ends his coaching stint on a high

The 51-year-old took the reigns of the Indian team as the Head Coach in 2021. Under him the team reached the semifinals of T20 World Cup 2022, the World Test Championship Finals in 2023, and the World Cup 2023 Finals. But his moment arrived on his last day as the Indian coach as India won an ICC trophy after a hiatus of 11 years. The hunt for the next India Head Coach is on with the Gautam Gambhir emerging as the frontrunner as per reports.

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