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How to Create an Outstanding Report Presentation!

A report presentation is a daily necessity for most companies. Employees are constantly working on compiling data and facts about their company and department and presenting them in PowerPoint presentations. But often, the presentation design fails to impress.

In this article, you’ll learn how to visualize hard data into an appealing and engaging report presentation for your audience.

What exactly is a report?

A business report is a formal document that communicates corporate information clearly and concisely .

In a report presentation, a company presents data, facts and information, quarterly balance sheets, turnover, HR developments , and so on.

Why report presentations are so important

Report presentations are essential to the success of your business . Why? It’s simple.

Report presentations provide a coherent overview of your company’s performance : What is the current status quo? Which strategic decisions need to be made in the future? How are resources being allocated?

This clear presentation forms the basis for future fact-based decisions . This means it must present facts transparently and answer any business-related questions .

What does a good report presentation look like?

A report presentation has to be clear and concise – after all, you want your audience to understand what you’re saying.

Reporting on data is often very dry. You need to present it in the most visually interesting way possible . An attractive report design will help your audience understand your key messages immediately, without having to delve into specific corporate figures . Keep reading for tips on how to do this.

How to create an engaging report presentation: 5 tips

Report presentations are usually time-limited, so focus on the essential information . The key is to communicate facts clearly and concisely .

Give your information visual interest. Microsoft PowerPoint offers numerous possibilities for enhancing the look of your presentation. Below we have compiled 5 tips for you on how to create an appealing report.

Tip 1: Prepare properly

Report presentation 5 tips

Preparation lays the foundation for a successful report presentation. Think carefully about how you want to present specific facts and data. Know what you want to say and what your goals are – that’s key for a great report presentation layout. Each slide must have a specific purpose . Only include data that is essential to convey your message .

Give your slides variety but don’t overload them with information or graphics. Less is often more. Try out the unique features of PowerPoint and see which option best suits your presentation.

Focus on the most important key figures and avoid unnecessary details . A good report presentation should make your key statements understandable without your audience having to delve deeper into the company’s key figures.

For 11 helpful tips on preparing your presentations, check out our post, Preparing a PowerPoint Presentation .

Tip 2: Chose the right charts and diagrams

Charts and diagrams are the best way to visualize figures and data. Not only are they visually appealing, but they also summarize your statements in a way that is easy to understand .

PowerPoint offers a wide range of charts and diagrams . You can choose from pie charts, bar charts and area charts, as well as other customizable diagram options. We’ve summarized an overview of the best diagram styles and when to use them in our article, 10 Chart Types: Which One Is Right for My Data?

Some chart types are more suited to specific data . For example, a pie chart is a terrific way to show gender distribution in your company. Bar or column charts can be used to visualize sales, balance sheets and profits.

If you want to illustrate aspects that have happened over a longer period of time, area charts, line charts and of course timelines are ideal.

Feel free to combine several chart types . Let your creativity run free. You can also add icons to your diagrams. The possibilities are endless! Just keep it simple and don’t overload your slides. You can find professionally designed icons in our shop . Take a look at these:

business icons for report presentation

Once you’ve found the right type of chart or diagram, it’s time to highlight the most vital information in it . This helps your audience understand your key messages and quickly identify the most important aspects of your report presentation. If you need to, you can further explain these aspects as you go along.

You’ll find professionally designed slide templates for various charts in our shop . For example, this template:

Waterfall skaliert jpg

Tip 3: Reuse layouts

Certain topics often reappear in report presentations. A good example of this is quarterly figures or annual financial statements. With these kinds of topics, it makes sense to the invest time in creating an optimal layout that you can reuse .

If you want to compare quarterly figures or annual financial statements, using the same layout makes any differences clear and obvious to your audience.

You can find out how to create your own layouts and other tips & tricks here .

Tip 4: Other design elements

You can also use additional design elements to enhance your report presentation . There are unlimited, creative options to choose from. Think carefully about which elements will visually support your statements.

Try to include transparent images . These are more attractive than normal images and set visual accents when combined with text or graphics. Transparent images are also effective as customized backgrounds, like on title slides. We’ve put together more information on transparent images for you here .

Another design idea is icons . These small images help to break up blocks of text and reduce presentation content to a bare minimum. The simple messages behind icons are universally understood and save space on slides. More information can be found here .

Tip 5: Practice, practice, practice

Ideally, a report presentation should need little accompanying information – your slides should speak for themselves . But that doesn’t mean you don’t need to practice. Especially with diagrams, extra information can further support the infographics. Put particular focus on getting your key messages across.

Think about any questions that your audience may have. Even when your report presentation covers only key content, it’s still important to know and convey more in-depth background information on data, facts and figures in case of follow-up questions .

Of course, there’s so much more that goes into a convincing presentation. Here are some articles with helpful tips:

  • 16 Ways to Kick-Start Your Presentation
  • Body Language in PPT Presentations: 8 Tips & Tricks
  • Rhetoric Skills: How to Speak and Present Effectively
  • Presentation Hack: Always Focus on Your Audience’s Needs
  • Because First Impressions Aren’t Everything: 20 Tips and Ideas to End Your Presentation in Style

You can find more helpful articles in our blog. ► To the blog

Create expert report presentations

Report presentations are a common part of day-to-day business. With their clear graphic elements, reports communicate unambiguous information that is essential for a company’s success.

No doubt your next report presentation is already in your business calendar. Take our tips to heart and try them in your next report.

Do you have questions about report presentations or general questions about PowerPoint? Feel free to contact us at [email protected] . We’re here to help!

Are you looking for professionally designed slide templates for your report presentation? Take a look around our shop. We have a wide variety of slide templates on numerous (business) topics. You’re sure to find the right slide set for your needs. For example, here’s one for your financial report:

Financial Report EN sklaliert

You can find more templates here ► To the shop

These articles might also interest you:

  • The Right Way to Use Pie Charts in PowerPoint
  • PowerPoint Layout: Tips & Tricks Plus 6 Modern Ideas for Your Slide Layout!
  • Make a PowerPoint Image Transparent: The Pro Guide
  • Icons: An Amazing Way to Improve Your Content
  • Preparing a PowerPoint Presentation: 11 Tips for Guaranteed Success!
  • 10 Chart Types: Which One Is Right for My Data?

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What It Takes to Give a Great Presentation

  • Carmine Gallo

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Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

presentation of reports

  • Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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Report Writing: Presentation of reports

  • What's in this guide
  • Report writing

Presentation of reports

  • Steps in writing a report
  • Types of reports / short reports
  • Long reports
  • Science reports
  • Business reports
  • Research Report
  • Additional resources

You'll need to consider the presentation of the report, in particular:

  • format and layout
  • inclusion of graphics and visuals

Format your report according to the requirements of your course.

In particular take care to:

  • Label figures and tables correctly
  • Use a consistent style for headings and numbering
  • Use correct and consistent referencing

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  • << Previous: Report writing
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  • Last Updated: Apr 27, 2023 4:29 PM
  • URL: https://libguides.newcastle.edu.au/report_writing

Presentation Guru

Presentation Guru

What makes a great business report presentation.

presentation of reports

A large number of consultant report presentations fail to make an impact but it is fair to say, as Daniel Tay does in his very comprehensive guide, 25 Powerful Report Presentations And How To Make Your Own :

The elements that make a consultant’s report presentation great are almost the same that make any presentation great. At the end of the day, keep your audience at the centre, be creative and thoughtful of their needs; use design and visuals to your advantage and integrate them early on, not as an afterthought. And remember: Sometimes, less is more.

He has compiled 25 great examples from some of the world’s leading business consultancies to illustrate how to make an impact. What is particularly useful, is the way he has broken them down to demonstrate the key tips:

Make your Data Digestible

The less is more principle – use data to back your insights, rather than make the data the focus of the slide.

Clean Up Your Slides

Clean and simple slides remove distraction and place emphasis on your message.

Choose the Right Fonts

A good rule of thumb in your report presentation is to use clear, minimally-styled fonts so your message doesn’t get lost in a web of visual distraction.

Make Use of Visuals

Good, relevant visuals amplify your message because they elicit emotional responses, helping your audience retain key points.

Stay organized

A clear flow to the presentation – perhaps even with a tracking tool on each slide to follow progress – will help the audience’s retention rate.

Speak TO Your Audience – Not AT Your Audience

Using an active voice connects better with the audience. And the use of poll questions keeps your audience engaged. For some suggestions on useful tools to use, go to 5 More Ways to Get Instant Feedback from your Audience

Break it Down

Breaking down your solution step-by-step is the best way to increase the effectiveness of your presentation.

Give Actionable Insight

Personalise it to give tailored advice to the stakeholders. What makes a great consultant is his or her ability to go beyond surface data to give clients real, actionable insight.

Keep it Short and Sweet

Bitesize can still be meaty. Remember, quality over quantity.

Don’t Forget to Take Credit

Your photo will help them remember who you are.

You can check out all the great examples at  25 Powerful Report Presentations And How To Make Your Own.

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Rosie Hoyland

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How to Write a Project Report (with Best Practices Templates for Microsoft 365)

Shubhangi Pandey

Key Take Aways

What you’ll learn:

  • How AI can enhance project reports with predictive analysis and actionable insights
  • A 7-step checklist for making sure that your project reports are easily accessible and consumable by stakeholder
  • The importance of using project management software for streamlining project reporting, especially in the age of remote working
  • Why you should use the Microsoft 365 platform for project reporting and some out of the box examples from BrightWork 365

By: Shubhangi Pandey | Published on: Mar 14, 2024 | Categories: BrightWork 365 , Microsoft 365 , Project Reporting | 0 comments

How to Write a Project Report (with Best Practices Templates for Microsoft 365)

In an age where remote work is becoming the new every day and data-driven decision-making is more crucial than ever, project reporting has become more than a managerial obligation. It’s an art and a science that combines traditional project tracking with modern metrics and advanced data visualization.

This guide will walk you through seven essential steps to craft a project report that informs and engages your stakeholders. We’ll explore the role of AI in project management, delve into the importance of remote work metrics, and discuss cutting-edge data visualization tools that can make your reports more insightful.

Whether you’re a seasoned project manager or just getting started with project management basics , these steps will help you write a project report that adds value to your organization’s knowledge base for future projects.

Why are Project Management Tools Vital for Report Writing?

The importance of robust project management tools for effective report writing cannot be overstated. Here’s why:

  • Centralization : Project management tools are a central hub for all your project data, streamlining project management and reporting processes.
  • Efficient Tracking : These tools make it easier to monitor work progress during the monitoring phase of project management , helping you stay on top of tasks and milestones.
  • Risk Identification : Advanced features enable you to spot potential risks early, allowing for proactive management.
  • Stakeholder Communication : Keep all stakeholders in the loop with real-time updates and comprehensive reports.
  • Data Visualization : Utilize features like Power BI to transform raw data into insightful visuals, aiding in better decision-making.
  • Custom Reports : Depending on organizational needs, create specialized reports that offer in-depth analysis and recommendations upon project completion.

The Evolution of AI in Project Management Tools for Report Writing

When crafting an impactful project report, your tools can be a game-changer. And let’s talk about the elephant in the room: Artificial Intelligence. AI is no longer just a buzzword – it’s a reality transforming project management and reporting.

According to a systematic literature review published in MDPI , AI’s role in project management is increasingly significant, offering advanced capabilities like predictive analytics and risk assessment.

The Power of Predictive Analytics

These advanced AI tools centralize your project data and offer predictive analytics, risk assessment, and automated insights that can be invaluable for your report. Like Power BI revolutionized data visualization, AI algorithms can sift through massive amounts of data to highlight trends, predict risks, and recommend actions.

Making AI Accessible for Every Project Manager

Imagine reporting on what has happened and providing stakeholders with insights into what could happen. It’s like giving your project report a crystal ball. And don’t worry – embracing AI doesn’t mean you have to be a tech wizard. Many modern project management tools benefit from built-in AI features. 

A thesis from DiVA portal explores the implementation of AI in project management and its impact on working personnel, indicating that AI is becoming more accessible and user-friendly.

The Future of Data-Driven Decision Making

AI’s capabilities equip stakeholders with data-driven insights for strategic decisions. It’s not just about tracking work and identifying risks anymore – it’s about forecasting them and offering actionable solutions. Welcome to the future of project reporting.

Types of Project Reports and Their Formats

Understanding the types of project reports you need to create is crucial. Whether it’s a project summary report, a project health report, or a project completion report, each serves a unique purpose and audience.

Knowing the format, whether a pie chart, bar chart, or complete chart, can also help present the data effectively. Writing a report is a valuable opportunity to evaluate the project, document lessons learned, and add to your organization’s knowledge base for future projects.

Data Visualization: Modern Tools and Techniques

Data visualization has come a long way from simple pie charts and bar graphs. With the advent of AI, we now have tools that can display and interpret data. Think of AI-powered heat maps that can show project bottlenecks or predictive line graphs that forecast project completion based on current trends.

Techniques for Effective Data Presentation

Modern data visualization techniques like interactive dashboards, real-time data streams, and even augmented reality (AR) representations are making it easier than ever to understand complex project metrics. These aren’t just for show; they offer actionable insights that can significantly impact project outcomes.

Making Data Visualization Accessible

The best part? These advanced visualization tools are becoming increasingly user-friendly. You don’t need to be a data scientist to use them. Most project management software now integrates seamlessly with these tools, making it easier than ever to incorporate advanced data visualization into your regular reporting.

The New Normal of Remote Work

In today’s digital age, remote work is becoming the new normal. As project managers, adapting our reporting techniques to this changing landscape is crucial.

Critical Metrics for Remote Teams

When it comes to remote teams, some metrics become even more critical. Think along the lines of ‘Remote Engagement Rate,’ ‘Digital Communication Effectiveness,’ and ‘Virtual Team Collaboration.’ These KPIs offer a more nuanced understanding of how remote teams are performing.

Tools for Tracking Remote Work Metrics

Fortunately, modern project management tools have features specifically designed to track these remote work metrics. From time-tracking software to virtual “water cooler” moments captured for team morale, these tools make remote work measurable in ways we couldn’t have imagined a few years ago.

Project Timeline and Milestones

A well-defined project timeline and key milestones are essential for any project. They not only help in keeping the project on track but also provide a basis for decision-making. 

Project management software can automate this process, ensuring that reports are always up-to-date. Try the steps outlined below for writing better project reports.

Project management on Microsoft 365

Watch a demo of BrightWork 365 project and portfolio management templates for Microsoft 365, Power Platform, and Teams.

presentation of reports

How to Write a Project Report

Writing an effective project report is crucial for evaluating the project’s health, keeping stakeholders informed, and setting the stage for future projects. Here are seven steps to guide you through the process.

1. Decide the Objective

Take some time during the project management initiation phase to think about the purpose of the report. Do you need to describe, explain, recommend, or persuade? Having a clear goal from the outset ensures that you stay focused, making engaging your reader easier.

Understanding the objective is the cornerstone of effective project reporting. Whether crafting a project summary report or a detailed project performance report, aligning your content with the aim will make your report more coherent and actionable.

This is also the stage where you decide the key milestones and metrics to highlight in the report.

2. Understand Your Audience

Understanding your audience is crucial for crafting a report that resonates. Whether you’re writing for stakeholders or team members, the language, data, and visuals should be tailored to their preferences and needs.

  • Language & Tone : Consider the communication style of your audience. Is a formal or informal tone more appropriate? Tailoring your language can build rapport and make your message more impactful.
  • Data & Graphics : Choose the types of data and visual aids that will most effectively convey your message to your specific audience.
  • Personal Preferences : Pay attention to how your audience typically communicates, whether in emails or other documents and try to mirror that style.
  • Report Format : Different stakeholders may require different levels of detail. A project manager may want an in-depth analysis, while a sponsor only needs an executive summary.
  • Audience Personas : Utilize audience personas to guide the tone, style, and content, ensuring your report caters to the diverse needs of all project stakeholders.

3. Report Format and Type

Before you start, check the report format and type. Do you need to submit a written report or deliver a presentation? Do you need to craft a formal, informal, financial, annual, technical, fact-finding, or problem-solving report?

You should also confirm if any project management templates are available within the organization.

Checking these details can save time later on!

Different types of project reports serve other purposes. A project status report provides a snapshot of where the project is, while a project health report dives deeper into metrics. 

Make sure to consider the medium – will this report be a PDF, a slideshow, or an interactive dashboard? The format can significantly impact how the information is received.

4. Gather the Facts and Data

Including engaging facts and data will solidify your argument. Start with your collaborative project site and work out as needed. Remember to cite sources such as articles, case studies, and interviews.

To build a compelling case in your report, start mining your collaborative project site for crucial metrics like project milestones, resource utilization, and project health. Supplement this with additional data from external sources like articles and case studies. 

Utilize data visualization tools like pie charts or bar graphs to make complex information easily digestible. Ensure the data is current to maintain the report’s credibility and remember to cite your sources for added reliability.

5. Structure the Report

How you arrange your report is pivotal in how well your audience can digest the material. A logically organized report improves readability and amplifies its impact in delivering the core message.

Your report should have a natural progression, leading the reader from one point to the next until a decisive conclusion is reached. Generally, a report is segmented into four key components:

  • Opening Overview: This is the first thing your reader will see, and it’s usually crafted after the rest of the report is complete. Make this section compelling, as it often influences whether the reader will delve deeper into the report.
  • Introduction: This section sets the stage by offering background information and outlining the report’s cover. Make sure to specify the report’s scope and any methodologies employed.
  • Body: Here’s where your writing prowess comes into play. This is the meat of the report, filled with background, analyses, discussions, and actionable recommendations. Utilize data and visual aids to bolster your arguments.
  • Final Thoughts: This is where you tie all the report’s elements together in a neat bow. Clearly state the following steps and any actions the reader should consider.

6. Readability

Spend some time making the report accessible and enjoyable to read. If working in Word, the Navigation pane is a great way to help your reader work through the document. Use formatting, visuals, and lists to break up long text sections.

Readability is not just about the text but also about the visual elements like pie charts, bar colors, and even the background color of the report. Use these elements to break the monotony and make the report more engaging. Also, consider adding a table of contents for longer reports to improve navigation.

The first draft of the report is rarely perfect, so you will need to edit and revise the content. If possible, set the document aside for a few days before reviewing it or ask a colleague to review it.

Editing is not just about correcting grammatical errors – it’s also about ensuring that the report aligns with its initial objectives and is tailored to its audience. Use this stage to refine the report’s structure, clarify its key points, and eliminate any unnecessary jargon or technical terms to the reader’s understanding.

Automate and Streamline Project Reporting with Microsoft 365

Project reporting can often be a laborious and time-consuming task. Especially on a project where there are so many moving parts and different people involved, getting a clear picture of what’s going on can be pretty tricky.

That is why we recommend moving to a cloud-based solution for project management and reporting – and you might have guessed it: we recommend Microsoft 365! If you’re considering SharePoint, check out our build vs buy guide.

Why use Microsoft 365 for project reporting?

There are many benefits to using Microsoft 365 as the platform for your project management reporting, including:

  • Centralizing your project management and reporting on Microsoft 365 brings your project information into one place, so you can automate reporting and save time. If you’re still using excel for project management , here’s why you should consider switching.
  • You can access configurable and filterable reports based on the audience by leveraging the available reporting mechanisms in Power Apps, Power BI, and Excel. Everyone can see the information in the way they need.
  • Linked into the Microsoft 365 ecosystem, reports can appear in Power Apps, Power BI, exported to Excel, emailed in Outlook, or seen in MS Teams, so reports are available wherever the audience is working.
  • Having project data maintained in a single platform means that project reports are always up to date. No more chasing up PMs or team members for the latest document version!

5 Ways you can use BrightWork 365 for Project and Portfolio Reporting

BrightWork 365 is a project and portfolio management solution for Microsoft 365 and the Power Platform. Here are five ways you can leverage BrightWork 365 and Microsoft 365 for more efficient project reporting:

1. Capture Project Status Reports in a few minutes

BrightWork project sites have a “Status” tab where the project manager can capture what is happening. This is not a status report but a place for the PM to log the current status.

presentation of reports

2. Track the project schedule with Gantt

presentation of reports

3. Get High-Level Visibility into Programs and Portfolios

BrightWork 365 enables a hierarchy for your project management – with Portfolios being the highest level. For example, a portfolio may house all the projects in a company.

presentation of reports

4. Surface Risks and Issues across all projects

One of the most critical elements for senior executives and project stakeholders is being aware of the project risks, especially understanding any issues that arise quickly.

presentation of reports

5. Leverage Visual and Interactive Reports

The type and format of a report often depends on the audience. For example, senior executives often want the high-level details of a project. That’s where BrightWork 365 Power BI Dashboards come in.

presentation of reports

Spend less time on your project reports with BrightWork 365

Streamline your project reporting process with BrightWork 365, a tool to centralize and automate your project data. Whether you prefer real-time dashboards or scheduled email reports, BrightWork 365 adapts to your needs, eliminating the tedious aspects of project reporting. Consider the following:

  • Centralization : BrightWork 365 consolidates all project information into a single platform, making it easier to manage and report.
  • Real-Time Reporting : As data is updated, reports are generated in real-time, ensuring you always have the most current information.
  • Flexible Access : Reports can be accessed through various methods, including logging in to view customizable dashboards or receiving scheduled email summaries.
  • Efficiency : The tool automates the reporting process, freeing time and reducing manual effort.

Conclusion: The Future of Project Reporting

Project reporting has undergone a significant transformation, thanks partly to technological advancements like Microsoft 365 and BrightWork 365 . As we’ve discussed, it’s not just about tracking tasks and milestones anymore. 

Today’s project reports are data-rich, AI-enhanced documents that offer predictive analytics and actionable insights. They also cater to the unique challenges and KPIs relevant to remote teams.

As we look to the future, we can expect even more advancements in project reporting technology. However, the core principles of clear objectives, a deep understanding of your audience, and a well-structured format will remain constant. 

By adhering to the steps outlined in this guide, you’ll be well-equipped to adapt to new tools and technologies, ensuring that your project reports remain valuable for decision-making and strategic planning.

Editor’s Note: This post was originally published in September 2016 and has been updated for freshness, accuracy, and comprehensiveness

Image credit 

Shubhangi Pandey

Shubhangi Pandey

Shubhangi is a product marketing enthusiast, who enjoys testing and sharing the BrightWork 365 project portfolio management solution capabilities with Microsoft 365 users. You can see her take on the experience of the template-driven BrightWork 365 solution, its unique project management success approach, and other personalized services across the site and social channels. Beyond BrightWork, Shubhangi loves to hunt for the newest Chai Latte-serving café, where she can read and write for hours.

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20 Types of Reports and When to Use Them (Plus Templates)

If the many types of business reports make you want to scream, you’re not alone.

It can get overwhelming – from internal reports about sales activities to reports you must submit for external collaborators. 

However, the reality of modern business is that they require several business report types to achieve success. 

A  Unito report revealed that over 75% of respondents said reports provide valuable insights almost every time.

The chances are high that you’ve had to write certain types of reports, whether you realize it or not. Irrespective of your role, you’ll likely need to write reports, whether occasionally or once in a while.

And to ensure you’re writing the appropriate report for specific situations, you need to recognize the different types of reports and how to write them.

Below, you’ll discover an exhaustive list of business report types, what they do, and when you need them, plus examples and templates. 

Let’s get into it. 

Table of contents

  • What is report writing?

1. Formal report

2. informal report , 3. audit report, 4. marketing report, 5. progress or periodic report, 6. trend report, 7. analytical report, 8. evaluation report, 9. client report, 10. sales report, 11. proposal report, 12. survey report , 13. research report, 14. financial report, 15. incident report, 16. project report, 17. annual report, 18. lateral report.

  • 19. Vertical report

20. Event report

Make beautiful, engaging reports with Piktochart. Try it for free .

What is report writing? 

Do you remember those report cards you received at the end of every school session? The details of how well you perform academic and extracurricular activities during the year.

This is what reports do. 

Reports are documents detailing the results or findings from a process, project, or investigation. They can also refer to a well-detailed analysis of specific data sets or situations.

In business communications, report writing is the process of preparing formal documents that elaborate on a specific topic. Report writing often uses facts, tables,  graphs , charts, diagrams , etc., to explain its findings for easy comprehension.

Since any report aims to educate and inform through scientific research, preparing the  perfect report  focusing on the target audience is crucial. Some reports also present available options and recommendations based on their findings.

20 types of reports, examples, and templates 

While businesses use numerous types of reports, these are the most common ones we’ve seen used almost daily.

Formal reports often carry objective information that is in-depth and straight to the point without personal references. These reports require careful structuring based on the organization’s style and purpose.

Formal report classification includes accounting reports, functional reports, and other lengthy reports.

employee compensation formal report template cover

Informal reports are the opposite of a formal reports. It lacks strict structuring, contains short messages, and uses casual language. Businesses intending to pass quick critical information often use informal reports. Informal reports pay more attention to fast and effective communication than formal structuring.

Again, other types of informal reports fall into this category, including digital postings, emails, memo reports, and some forms of internal reports.

informal report fashion internal report template cover for informational reports

An audit report is a formal report created by an auditor about the financial status of an organization. Audit reports are written using generally accepted auditing standards.

However, these formats may vary slightly depending on the audit’s circumstances. An example is an end-of-the-year audit report for an organization.

internal audit report template cover example of informational reports

Marketing reports give detailed information about marketing campaigns, from on-ground to social media campaigning . They are used for monitoring marketing activities and informing about marketing strategies that work or require improvements.

social media report template cover

Progress reports , or periodic reports, are generated at specific intervals. Depending on the needs for the performance reports, they could be daily, weekly, monthly, quarterly, and annual reports or they may even use regularly scheduled dates. 

Progress reports are used to supply progress or performance information. Other business report types could also qualify as periodic reports if they are made available at intervals. 

Examples of progress reports include analytical reports, Google analytics reports, and inventory reports.

progress report template cover for formal reports, informal reports, marketing reports and external reports

Sometimes called trend analysis reports, trend reports analyze everyday business operations and compare them to forecasts.

This report helps businesses discover recent industry trends and how they can benefit organizations. They also reveal important details about marketing campaigns and tell you the reach of your messages and their influences on marketing.

Examples include Google Analytics reports, surveys, and statistical reports.

annual trends report template cover for formal reports and external reports

Analytical reports have gained prominence in recent years due to the growing importance of business data analysis. 

The last few years have seen data analysis ingrained as part of standard business practices, and the industry expects to  reach $68 billion in annual revenue  by 2025.

Organizations leverage data-driven insights that make analytical reports one of the most common reports used. Analytical reports can suggest recommendations to improve businesses by leveraging data insights to evaluate performance.

financial analysis report template cover for formal reports and external reports

When an organization rolls out products, services, campaigns, or processes, it must evaluate the success periodically or after the program.

An evaluation report documents a product’s effectiveness if a service meets expectations or if a campaign is successful.

Evaluation reports also highlight findings and make recommendations based on the performance. It is a formal, in-depth report, sometimes including background information, definitions, results, forecasts, and recommendations.

This report can assist with the decision-making process and show transparency to stakeholders.

evaluation report template cover for performance reviews on same organization level or other evaluation

Since businesses deal with clients, they need a client report detailing their relationship with each client and their work activities. Client reports clarify projects’ progress and help the business make management decisions.

Client reports are created and delivered according to the agreed time frame. For example, it could be weekly, monthly, quarterly, etc. This makes the report a periodic report.

Meetings and discussions with clients could also accompany it to explain the content. As a result, client reporting helps a business build trust.

client report template cover for justification reports starting with an executive summary

The sales department reports a business’ sales performance to executives and the board through the sales reports. Members of the sales team could also make a sales report for other group members or the team manager.

A sales report details the performance of a business for a specified period. They can also reveal happenings on the field to inform decisions.

This type of report highlights sales volume, revenue from the sales, leads, etc. They may be used to set key performance indicators or formulate an entire business target.

Examples of sales reports include periodic reports that track sales performance for the specified period. For instance, a weekly or monthly sales report will detail sales, revenue, leads, and other metrics for the specified time periods.

sales report template for expense reports, weekly reports and more

Businesses go into partnerships and other forms of business relationships. But before this happens, they establish the specifics of the relationship through a proposal report.

Proposal reports are official documents highlighting how a business intends to help another.

Proposal reports are sent in response to a Request for Proposal or RFP. They contain specific steps the business will undertake to assist the recipient business.

Since a company usually receives business proposals from many businesses, aim for thorough and precise proposal reports.

digital marketing proposal template cover

Survey reports are documents that help a business highlight the findings from a survey. It does its best to summarize the responses of a survey and objectively present the information while using visuals like tables, graphs, charts, and infographics to make reports easy to read .

survey report template cover for problem solving reports via survey results

Research reports are documents created to communicate the findings from the research – whether business or scientific – related to the company. Experts in the field usually do it. Sometimes, a research report can uncover information requiring urgent attention.

The content in a research report includes the research process, findings, conclusions, recommendations, and limitations.

It will inform a business about essential market needs they need to attend to and how their products or service affects the public. For example, some social media platforms are looking into how they influence young people.

SDG report template cover for long reports and feasibility reports

Financial reports and budget reports are often used interchangeably, but they are not necessarily the same.

Production and finance departments are typically in charge of these reports. Financial reports are formal documents that explain a business’s financial status and performance. Examples of budget reports include weekly or monthly financial reports that detail the economic activities for the period specified.

On the other hand, budget reports are concerned with the pre-set budget conditions and how they compare with the company’s financial situation. They help businesses make proper financial decisions and can be used to compare milestones over a specific period.

corporate financial review template for long reports and feasibility reports

Although businesses put measures to prevent accidents and other undesirable incidents, they can still happen in the workplace. And when these incidents occur, additional steps may be required to avoid a reoccurrence. An incident report is an informational report that details the facts of an incident.

Incident reports may also reveal unusual occurrences, safety and health issues, security breaches, near misses, damage, etc.

It highlights the cause, exact occurrence, and ways to prevent incidents in the future. Specific industries like insurance companies and security agencies may also require them.

incident report template cover for business reports

Also known as a project health report, project reports help the organization give information about specific projects.

Businesses generally embark on projects, and making reports about each allows them to track progress and assess performance effectively.

Project reports contain the objectives, which can help ensure compliance from everyone overseeing the project. Such reports also make it easy for stakeholders to give feedback, edit, assess financial requirements, and implement necessary actions.

marketing project template cover for marketing report can also bw used for business reports

Annual reports are comprehensive longer reports that give in-depth details about a business in the preceding year. It details the financial statements and achievements for the specific year. 

They could qualify as external reports since many organizations release their annual reports to the public. In some instances, releasing annual reports may be a mandate for some businesses.

However, companies mainly  design annual reports  to review the company’s business during the year. They help stakeholders become aware of the performance and inform shareholders and others about the financial performance.

annual report template cover, less than ten pages annual budget reports and more

Vertical and lateral reports are terms used when referring to the direction of a report. Compared to other reports, lateral reports describe those that move between members at the same organizational level.

Examples of these types of reports are informational reports exchanged between team managers, short reports between members of a team, or comprehensive reports between departments.

talent management and recruitment template cover wih ten pages

19. Vertical report 

Vertical reports comprise a document prepared in a report form shared between different organizational hierarchies. It could be from a higher level to a lower level or vice versa.

Examples include business reports from employees members of an executive team or managers to their team members.

vertical reports team progress report template cover, single report for management control

Businesses organize many events, and event reports analyze each event’s success.

Event managers prepare these short reports and work by comparing event results to the set goals. It determines an event’s success and serves as a blueprint for future events.

event report template cover for formal reports, types of reports example

Make beautiful, engaging, and different types of reports with Piktochart 

Understanding the different types of reports is crucial to using them for the growth and organization of your business. 

Not only report vital, but they can also help a business identify pain points and forecast future occurrences when appropriately used.

However, this isn’t always the case because many business report types often confuse employees and owners.

The way out is to use  report-writing tools  like Piktochart. Piktochart is an all-in-one business communication tool that helps businesses create reports, presentations, infographics, and various other business designs.

Pick a template, input your data, and watch your report come alive. Writing reports will be a breeze once you work from professional templates.  Create a free Piktochart account  to get started now!

Create your own report with a few clicks.

Start with a report template designed by experts and customize it with your fonts and brand colors. Upload your own photos or choose from our free library of royalty-free images. Add charts or maps and quickly get to a professionally-looking report.

report templates

Jessica La is a writer with over six years in the SEO, AI, and content industry. In her blog ByJessicaLa.com , she explores all things marketing and is passionate about the unique ways businesses can improve, innovate and grow. You can reach her at [email protected]

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Home Blog Business How To Create a Project Presentation: A Guide for Impactful Content

How To Create a Project Presentation: A Guide for Impactful Content

Cover for how to create a project presentation

Corporate, academic, and business meetings share one common factor: successfully delivering project presentations. This is one skill professionals should harness in terms of articulating ideas, presenting plans, and sharing outcomes through an effective project presentation.

In this fast-paced reality where new tools and frameworks make us question the human factor value, we believe there’s much to be said about how working towards building presentation skills can make a difference, especially for making a project stand out from the crowd and have a lasting impact on stakeholders. We can no longer talk about simply disclosing information, the manner in which the narrative is built, how data is introduced, and several other factors that speak of your expertise in the subject.

This article will explore the art of project presentation, giving insights to presenters to deliver a memorable project plan presentation. Whether you are new to this experience or a seasoned presenter, this article promises to give you valuable information on how to build and present a project presentation that resonates with your target audience and will convert into your expected results for the project. Let’s get started.

Table of Contents

  • Who is the audience of a project presentation?

Executive Summary

Project overview, the project process model, the project scope, the project resources, the project roadmap, the project activities plan, the project risks, quality control, project execution and monitoring.

  • The Project Team

What Is a Project Presentation?

A project presentation is a business activity that brings together stakeholders and team members to oversee a project from execution to completion. During a project presentation, one or two people present a document or slide deck with an overview of all the project’s details.

During a project presentation, the project manager highlights key data about the project initiation and planning activities, like the project scope, requirements gathering, a deliverable list, timelines, and milestones.

The first instance of a project presentation is right before the execution of the project itself. Then, during the project process life cycle, you present it again with timely updates and news about the progress.

Who is the audience of a project presentation? 

A project-related audience is made up of stakeholders – all individuals and entities that affect or are affected by the project’s existence.

Discuss the project presentation with team members that’ll work on the project so they know what’s at stake and what’s expected of them. They’ll need information like requirements, the roadmap, the work breakdown structure, and deliverables.

Stakeholders

Present your project to the stakeholders that can authorize resources and expenditures. Show them how the project will offer the solutions they want under the conditions they impose in a set amount of time. 

Stakeholders want to know details like project scope, budget breakdowns, timing calculations, risk assessments, and how you plan to confront these risks and be ready for changes. 

The Structure of a Project Presentation

Project presentations follow a standard structure covering all critical elements. Follow this guideline to ensure that you cover everything with the slides, the speech, and the discussion.

In the next section, we describe a project presentation structure you can build with SlideModel templates or working with our AI PowerPoint generator . As you will see, most sections in the structure are summaries or overviews of project management practices completed during initiation and planning. 

At the start of your presentation, add an executive summary slide . This section is meant to welcome the viewer to the presentation and give an idea of what’s to come. To differentiate your executive summary from the project overview that comes right after it, use the opportunity to place the project into context. 

In an executive summary , show how this particular project fits into the overall strategy for the company or the section it belongs to. If, for example, your project is about TikTok Marketing, offer information as to how it fits in the overall marketing strategy.

Continue the presentation with a project overview to show the audience what to expect. This section covers one slide or a combination of slides depending on the layout. The project overview slide serves as the introduction to a project presentation and what’s inside.

Include these items:

  • An Introduction with a brief background about the project. 
  • A short explanation of the project’s objectives and completion goals.
  • A quick overview of the timeline with start and end dates.

Project Overview representation in a Project Presentation

The project life cycle is the series of phases that a project goes through from its inception to its completion. The project process model is the group of knowledge areas, processes, and their relationships that will guide the activities along the project lifecycle. The next slide should display the chosen project process model and explain how it’ll be carried out along the different lifecycle phases. Project process models examples include Waterfall, Scrum, and V Model for software development, and Business Process Modeling Notation (BPMN) and Swimlane for general business-related projects.

Process models are important for the team to understand execution processes. Stakeholders need to see the process model to understand the systematic process of activities and how long they will take. 

Use one slide for the model, show only high-level components, and offer details during the presentation if the audience asks for them.

The scope is a crucial element of any project and needs its own section in the presentation. The scoping process begins with requirements gathering and includes the creation of a work breakdown structure , an analysis of what’s in and out of scope, plus validation and scope management plans. 

One or two slides are enough to highlight key scope details in a dashboard-style layout mirroring the information on your project scope statement. Preferably, place the scope slides towards the start of the project presentation close to the process model and project resources.

Stages of a Project Scope

Every project needs resources, and that assessment must be included in the project presentation as well. In a general sense, all resources are what make up the overall budget for the project. In turn, you’ll need to show a budget breakdown that shows high-level resources.

Like many aspects of a project presentation, what you include depends on the industry you’re working for. Construction projects use constructors, materials, machinery, etc. Software projects use programmers, designers, software licenses, computers, etc.

Budget breakdown slide in a project presentation

Time is the main resource of any project. During project planning, the project management team estimates the required effort needed to complete the defined scope. Using the Project Process Model, Scope, and Resources, a plan is built. Present a roadmap to highlight the expected time for project completion and where each milestone falls along that line.

Roadmaps can be constructed with an infinite variety of visual layouts, from highly creative and illustrative to structured formats resembling spreadsheets and tables with color-coded roadmaps across the cells. Use one slide to show the roadmap highlighting time estimates, constraints, and projections. For updated project presentations, mark where the project is on the roadmap at that particular moment in time.

Project roadmap

Every phase of the roadmap is broken down into action plans . Action plans list activities, their duration, allocated resources (human, material, and financial), and the relationship between activities.

Present your project activities plan with a Gantt Chart and a Costs Report. The Gantt Chart will show the activities to execute, how long they will take, and who (person or team) will be responsible for them. The costs reports will show how much the execution of activities will cost.

During the presentation, you’ll spend the most time on this section, as this is when and where your entire plan is outlined. To show more detail than the roadmap overview, use a few slides to show specific sections of the main Gantt chart and show key activities per phase or milestone.

Project activities plan

All projects present risks, and to control them, they must be identified, assessed, evaluated, and mitigated . Visualize your risk assessment with a risk matrix and include it in the project presentation. 

Use this slide to explain to stakeholders how you plan to mitigate the identified risks. Share with team members what’s expected of them in order to keep the risks under control. Risk management is a critical component of project management and something stakeholders will always be looking at.

Risk matrices formats

Controlling the quality of project deliverables is critical for positive project outcomes and continued success with the deliverable. This process is called quality control or quality assurance.

The project process model includes which quality control techniques the team will use and when. Some quality assurance (QA) techniques include statistical process control (SPC), Six Sigma, ISO 9000, and Total Quality Management (TQM). Use one slide to visualize the process and your plan to execute it.

Once the project starts, the project plan is a living entity and evolves over time. This section will need to be regularly updated with progress reports, performance KPIs, and status updates.

Across these slides, explain how activities will be monitored and deliverable outcomes measured. Show exactly how you will determine if the project is on course or has deviations. Visualize all execution activities with a Gantt chart to show the current progress. Use big numbers and data points to highlight performance metrics. Use a comparison slide to visualize the completeness percentage vs. planned progress and budget consumption vs. planned budget.

Explain all monitoring activities for the execution phase using a calendar or schedule that shows on what days activities will take place and who is involved.

presentation of reports

The Project Team 

When presenting a project, include a stakeholder map to describe the management team, the sponsors, the main stakeholders, and the implementation team or teams. Depending on the size of the project, this will be an org chart or multiple org charts across a few slides.

Why is it important to present the project team to the stakeholders and vice versa? So that everyone involved knows the other parties and their responsibilities.

Another use for the team slide or slides is to present the next person who will speak during the project presentation. This gives the audience some background on that person’s role in the project.

Visual org chart of the project team

Case Study – Project Presentation Example

Using the structure we present above, we outlined a case study of a realistic project and how the project manager puts together the project presentation using SlideModel templates. The project presentation example is based on a complex project of building a bridge (Cline Avenue Bridge). For the educational purpose of this article, we are not delivering all the elements of the project presentation, as it is out of scope. Still, we illustrate the more representative slides of each section, show how to prepare a PowerPoint Presentation for a project and how simple it is to adapt the templates to the content that needs to be presented. As a disclaimer, all information we present is an adaptation and reinterpretation of the real project, modified by SlideModel to fit the use case learning goals. This information and presentation should not be considered a source of information related to the Cline Avenue Bridge Project.

In this slide, the presenter summarises the project highlights in a project charter style. The Project Manager can extend this introduction all over the project lifecycle, and the speech can jump from different knowledge areas without the need to change slides or get deeper into details. Specifically, in the Cline Bridge Project, the objective is narrated, the location is just mentioned and linked to a map for further details, and a set of important facts are presented (Building Information Modelling Process, Budget, Duration, Sponsor, and Constructor). Key Highlights of the final deliverable are listed (Segmental Bridge, Material Concrete, 1.7 miles of length and 46 feet of width)

Project Presentation Project Overview Slide

Process Model

The Process Model slide illustrates the framework for the project lifecycle, processes, planning, and execution. In this slide, the Project Manager will describe the model and how it is tailored to the specifics of the project. In this case, for the development and construction of the Cline Bridge, the builder has defined the use of BIM (Building Information Modelling) as the process model. During this slide, the presenter can describe the lifecycle phases (Design, Production, Construction, Operation, and Planning) and drill down one level over the knowledge practices involved. For example, the initial stage consists of “Design”, which has two main knowledge areas, Conceptual Design, and Detailed Design. The project manager is able to explain this definition without the need to outline detailed processes and activities within them.

building information modelling project process model

The Scope section of the presentation generally involves several slides, as the content layout is a list of “requirements.” Based on this fact, a table layout is suggested to make good use of space. It is important to avoid abusing the “list” and present the group of requirements rather than specific requirements. Otherwise, the project manager ends up transcribing the requirements document.

In this project presentation example, we present 10 groups of requirements traversing different stages of the project lifecycle. 

  • Design Standards: Bridge design must comply with local, national, and international design standards, including relevant engineering and safety codes
  • Load Capacity: The bridge must be designed to safely carry a specific maximum load, which would include the weight of the bridge itself, traffic, pedestrians, wind, and other factors.
  • Seismic Design: The design must account for seismic loads. 
  • Aesthetic Design: The bridge must be designed to meet certain aesthetic criteria aligned with the artists and architects.
  • Accessibility and Use Requirements: Requirements for pedestrian walkways, bike lanes, vehicle lanes, load restrictions for vehicles, clearance heights for boats if over a waterway, etc.
  • Regulatory Approvals: The project must secure all necessary permits and approvals from relevant local and national regulatory bodies.
  • Environmental Impact: The project must take steps to minimize its environmental impact during construction and the operation of the bridge, including implementing erosion and sediment controls.
  • Materials Simulation: Materials should comply with regulations and usage expectations for current and future expected requirements.
  • Site Preparation: The project must include preparation of the construction site, including any necessary land clearing or grading.
  • Foundations Construction: Foundations will need to support materials weight and traffic expected for the next 30 years.
  • Site Acquisition: Acquire site and terrain for building and logistics.

build bridge project presentation scope slide

Building a bridge involves a high level of resource usage. In an executive meeting of a project presentation, the recommendation is to structure this section as a Financial table with only one level of detail. Further details are delegated to specific resources and cost analysis presentations.

The resources list presented is:

  • Professional Services
  • Construction Labour
  • Quality Assurance
  • Contingency
  • Waste Disposal and Cleanup
  • Subcontractors

In order to break the style of table after table during the project presentation, we suggest using visual elements as icons and colors metaphorically related to each of the elements listed.

project presentation resources slide template

Project Roadmap

As explained earlier in the article, the project roadmap serves to offer a comprehensive overview of the significant milestones that will happen over the course of time. Given the magnitude of a bridge construction project and its prolonged duration, it is advisable, particularly for such extensive endeavours, to present a roadmap that aligns milestones with corresponding lifecycle phases in a discernible manner. This approach enables the audience to mentally envision the sequential progression of the construction process.

Aligned with previous slides, in the example we created a roadmap with the following high level milestones, and sub componentes:

  • Project Budgeting and Financing
  • Land Purchase & Renting
  • Conceptual Design
  • Detailed Design
  • Access Routes
  • Waste Disposal
  • Simulations
  • Materials Tests
  • Seismic Tests
  • Fabrication
  • Preparation of Modular Pieces
  • Build and Assembly
  • Test under Acceptance Criteria
  • Stress Test
  • Operation and Maintenance

As you can see, the Project Manager decided over a sequential roadmap, presented with little detail in timings, with start and end dates to picture dimension over the diagram.

project roadmap template case study build a bridge

Action Plan

In the bridge construction project of the example, there will be plenty of activity plans. All along the project several of these slides will be created and updated. The most suitable option for presentation tasks, durations, precedence relationship and resource allocation is the Gantt Chart Template. We present the first Quarter of the project, over the Conceptual Design Activities. 

As displayed in the PowerPoint Slide , the subtitle clarifies the number of slides that will be used for this purpose.

The activities presented are:

  • Site Analysis
  • Feasibility Analysis
  • Design Concepts
  • BIM Model Creation
  • Model Revision
  • Environmental Impact
  • Present Design

action plan conceptual design project presentation

Project Risks

Risk management is an iterative process all over the project life cycle. When presenting your projects, the risks will vary depending on the progress over the roadmap. For this specific example we decided to present the risks being discussed during the Ideation stage, where the developer is exchanging risks with contractors and the company that will build the bridge.

Our suggested layout for this kind of information is a simple table, where the risks are clearly readable and visible, while the description is a hint for discussion rather than an in depth explanation.

It is very important to classify the presented risks, at least with two dimensions; “Impact” and “Probability”. This will generate quality conversations around them. 

Outlined Risks during the Initiation Phase:

  • Design Errors
  • Construction Delays
  • Budget Overruns
  • Regulatory Changes
  • Site Conditions
  • Equipment Failures
  • Health and Safety Incidents

As the reader can spot, the risks outlined, are very high level, and each of them will trigger specific Risk Analysis Reports.

project presentations risks outline slide powerpoint template

The quality control section of the project presentation may vary depending on the quality process adopted. For large scale companies with a uniform portfolio of projects , it is common to see a continuous improvement quality model, which iteratively builds quality over the different projects (for example software companies) For construction companies like the example, the situation is not different, and the quality control model is aligned with the specific building process model. In this specific case, the project manager is presenting the quality control process to be applied over the BIM model and the Quality Control process to be followed for the physical construction of the bridge:

project presentation case study quality control BIM process model

Execution and Monitoring

During the project, several status meetings will be carried out. During the project presentation the manager can establish the pattern to be used along the project.

For this example, we set a basic progress dashboard where the project manager can present : 

  • The current timeline
  • Top 5 issues
  • Current Burndown
  • Top 5 risks.

project presentation case study PowerPoint dashboard

The art of project presentation goes beyond listing data in random slides. A project presentation is a powerful tool to align stakeholders and foster an environment of trust and collaboration over factual information.

With a structured approach, all members involved in the project design and execution can understand the direction that’s being taken and the importance behind certain decisions. We hope these insights can turn your project into a powerful presentation that inspires and deliver results.

presentation of reports

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presentation of reports

How to Write a Presentation Report

Jennifer vanbaren.

Visuals add increased benefits when added to a presentation.

People use presentations to present or suggest a project, idea or thought. A presentation report is designed to offer details about a subject and is given to a person or group of people in the form of a presentation. Presentations often include visuals, such as charts or slide shows, although they are not required for every type of presentation. To present something using this type of report, choose an appropriate subject and research it thoroughly.

Collect information. The first step in writing a presentation report is to obtain data about the subject. It is vital for the person writing the report to obtain as much information about the subject as possible, including statistics and important facts.

Organize the information. After you find a sufficient amount of information, organize it into categories. A presentation speech must be well-organized in order to present the idea or project in a way that the audience can understand.

Determine your objective. Look through the information you have collected and determine the goals for the report. Determine what you would like to accomplish through the report and focus on the main objective. Be very clear when you reveal this in the report.

Consider your audience. Remember who will be reading or listening to the presentation report. Before you begin writing your paper, you must focus on the audience and their expectations and preconceived notions.

Develop an outline. Using all of the considerations described so far, write an outline. Focus on the main messages and objectives of the subject and list each point in an order that is logical.

Write an introduction. A presentation report should have a strong introduction. Take the main idea of the subject and create an interesting and captivating introduction to capture the audience’s attention. This might be a claim or a statement; or it might be a legend or a conclusion. Choose something catchy to say and avoid anything that might be long and drawn out or tedious.

Complete the report. Continue by writing the body of the report and wrap it all up with a strong conclusion that ties the together the introduction and the main points of the report.

Use visuals. If you will be presenting the report to an audience, choose some visuals that would assist in getting your message across.

About the Author

Jennifer VanBaren started her professional online writing career in 2010. She taught college-level accounting, math and business classes for five years. Her writing highlights include publishing articles about music, business, gardening and home organization. She holds a Bachelor of Science in accounting and finance from St. Joseph's College in Rensselaer, Ind.

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A Guide To The Top 14 Types Of Reports With Examples Of When To Use Them

Types of reports blog post by datapine

Table of Contents

1) What Is The Report Definition?

2) Top 14 Types Of Reports

3) What Does A Report Look Like?

4) What To Look For In A Reporting Tool

Businesses have been producing reports forever. No matter what role or industry you work in, chances are that you have been faced with the task of generating a tedious report to show your progress or performance.

While reporting has been a common practice for many decades, the business world keeps evolving, and with more competitive industries, the need to generate fast and accurate reports becomes critical. This presents a problem for many modern organizations today, as building reports can take from hours to days. In fact, a survey about management reports performed by Deloitte says that 50% of managers are unsatisfied with the speed of delivery and the quality of the reports they receive. 

With this issue in mind, several BI tools have been developed to assist businesses in generating interactive reports with just a few clicks, enhancing the way companies make critical decisions and service insights from their most valuable data.

But, with so many types of reports used daily, how can you know when to use them effectively? How can you push yourself ahead of the pack with the power of information? Here, we will explore the 14 most common types of reports in business and provide some examples of when to use them to your brand-boosting advantage. In addition, we will see how online dashboards have overthrown the static nature of classic reports and given way to a much faster, more interactive way of working with data.

Let’s get started with a brief report definition.

What Is The Report Definition?

A modern reporting example created with a dashboard tool

A report is a document that presents relevant business information in an organized and understandable format. Each report is aimed at a specific audience and business purpose, and it summarizes the development of different activities based on goals and objectives.  

That said, there are various types of reports that can be used for different purposes. Whether you want to track the progress of your strategies or stay compliant with financial laws, there is a different report for each task. To help you identify when to use them, we will cover the top 14 most common report formats used for businesses today. 

What Are The Different Types Of Reports?

Top 14 types of reports overview graphic

1. Informational Reports 

The first in our list of reporting types is informational reports. As their name suggests, this report type aims to give factual insights about a specific topic. This can include performance reports, expense reports, and justification reports, among others. A differentiating characteristic of these reports is their objectivity; they are only meant to inform but not propose solutions or hypotheses. Common informational reports examples are for performance tracking, such as annual, monthly, or weekly reports . 

2. Analytical Reports 

This report type contains a mix of useful information to facilitate the decision-making process through a mix of qualitative and quantitative insights as well as real-time and historical insights. Unlike informational reports that purely inform users about a topic, this report type also aims to provide recommendations about the next steps and help with problem-solving. With this information in hand, businesses can build strategies based on analytical evidence and not simple intuition. With the use of the right BI reporting tool , businesses can generate various types of analytical reports that include accurate forecasts via predictive analytics technologies. Let's look at it with an analytical report example.

Analytical report example of a sales pipeline dashboard

**click to enlarge**

The example above is the perfect representation of how analytical reports can boost a business’s performance. By getting detailed information such as sales opportunities, a probability rate, as well as an accurate pipeline value forecast based on historical data, sales teams can prepare their strategies in advance, tackle any inefficiencies, and make informed decisions for increased efficiency. 

3. Operational Reports 

These reports track every pertinent detail of the company's operational tasks, such as its production processes. They are typically short-term reports as they aim to paint a picture of the present. Businesses use this type of report to spot any issues and define their solutions or to identify improvement opportunities to optimize their operational efficiency. Operational reports are commonly used in manufacturing, logistics, and retail as they help keep track of inventory, production, and costs, among others. 

4. Product Reports

As its name suggests, this report type is used to monitor several aspects related to product development. Businesses often use them to track which of their products or subscriptions are selling the most within a given time period, calculate inventories, or see what kind of product the client values the most. Another common use case of these reports is to research the implementation of new products or develop existing ones. Let’s see it in more detail with a visual example. 

Type of report examples: a report on product innovation, useful for product development and pricing decisions

The image above is a product report that shows valuable insights regarding usage intention, purchase intention, willingness to pay, and more. In this case, the report is based on the answers from a survey that aimed to understand how the target customer would receive a new product. Getting this level of insights through this report type is very useful for businesses as it allows them to make smart investments when it comes to new products as well as set realistic pricing based on their client’s willingness to pay. 

5. Industry Reports 

Next in our list of the most common kinds of reports, we have industry-specific reports. Typically, these reports provide an overview of a particular industry, market, or sector with definitions, key trends, leading companies, and industry size, among others. They are particularly useful for businesses that want to enter a specific industry and want to learn how competitive it is or for companies who are looking to set performance benchmarks based on average industry values. 

6. Department Reports

These reports are specific to each department or business function. They serve as a communication tool between managers and team members who must stay connected and work together for common goals. Whether it is the sales department, customer service, logistics, or finances, this specific report type helps track and optimize strategies on a deeper level. Let’s look at it with an example of a team performance report . 

A department report type example for customer support team performance

The image above is a department report created with an online data analysis tool , and it tracks the performance of a support team. This insightful report displays relevant metrics such as the top-performing agents, net promoter score, and first contact resolution rate, among others. Having this information in hand not only helps each team member to keep track of their individual progress but also allows managers to understand who needs more training and who is performing at their best. 

7. Progress Reports

From the brunch of informational reports, progress reports provide critical information about the status of a project. These reports can be produced on a daily, weekly, or monthly basis by employees or managers to track performance and fine-tune tasks for the better development of the project. Progress reports are often used as visual materials to support meetings and discussions. A good example is a KPI scorecard . 

8. Internal Reports

A type of report that encompasses many others on this list, internal reports refer to any type of report that is used internally in a business. They convey information between team members and departments to keep communication flowing regarding goals and business objectives. 

An internal report example: hospital management dashboard

As mentioned above, internal reports are useful communication tools to keep every relevant person in the organization informed and engaged. This healthcare report aims to do just that. By providing insights into the performance of different departments and areas of a hospital, such as in and outpatients, average waiting times, treatment costs, and more, healthcare managers can allocate resources and plan the schedule accurately, as well as monitor any changes or issues in real-time. 

9. External Reports

Although most of the reports types listed here are used for internal purposes, not all reporting is meant to be used behind closed doors. External reports are created to share information with external stakeholders such as clients or investors for budget or progress accountability, as well as to governmental bodies to stay compliant with the law requirements.

External report type example of a client report for an IT project

The image above is the perfect example of an external client report from an IT project. This insightful report provides a visual overview of every relevant aspect of the project's development. From deadlines, budget usage, completion stage, and task breakdown, clients can be fully informed and involved in the project. 

10. Vertical & Lateral Reports 

Next, in our rundown of types of reports, we have vertical and lateral reports. This reporting type refers to the direction in which a report travels. A vertical report is meant to go upward or downward the hierarchy, for example, a management report. A lateral report assists in organization and communication between groups that are at the same level of the hierarchy, such as the financial and marketing departments.

11. Research Reports

Without a doubt, one of the most vital reporting types for any modern business is centered on research. Being able to collect, collate, and drill down into insights based on key pockets of your customer base or industry will give you the tools to drive innovation while meeting your audience’s needs head-on.

Types of reports: research report for customer demographics

The image above is a market research analytics report example for customer demographics. It serves up a balanced blend of metrics that will empower you to boost engagement as well as retention rates. Here, you can drill down into your audience’s behaviors, interests, gender, educational levels, and tech adoption life cycles with a simple glance.

What’s particularly striking about this dashboard is the fact that you can explore key trends in brand innovation with ease, gaining a working insight into how your audience perceives your business. This invaluable type of report will help you get under the skin of your consumers, driving growth and loyalty in the process.

12. Strategic Reports

Strategy is a vital component of every business, big or small. Strategic analytics tools are perhaps the broadest and most universal of all the different types of business reports imaginable.

These particular tools exist to help you understand, meet, and exceed your most pressing organizational goals consistently by serving up top-level metrics on a variety of initiatives or functions.

By working with strategic-style tools, you will:

  • Improve internal motivation and engagement
  • Refine your plans and strategies for the best possible return on investment (ROI)
  • Enhance internal communication and optimize the way your various departments run
  • Create more room for innovation and creative thinking

13. Project Reports

Projects are key to keeping a business moving in the right direction while keeping innovation and evolution at the forefront of every plan, communication, or campaign. But without the right management tools, a potentially groundbreaking project can become a resource-sapping disaster.

A project management report serves as a summary of a particular project's status and its various components. It's a visual tool that you can share with partners, colleagues, clients, and stakeholders to showcase your project's progress at multiple stages. Let’s look at our example and dig a little deeper.

Project controlling dashboard as an example of a project report type

To ensure consistent success across the board, the kinds of reports you must work with are based on project management. 

Our example is a project management dashboard equipped with a melting pot of metrics designed to improve the decision-making process while keeping every facet of your company’s most important initiatives under control. Here, you can spot pivotal trends based on costs, task statuses, margins, costs, and overall project revenue. With this cohesive visual information at your fingertips, not only can you ensure the smooth end-to-end running of any key project, but you can also drive increased operational efficiency as you move through every significant milestone.

14. Statutory Reports

It may not seem exciting or glamorous, but keeping your business's statutory affairs in order is vital to your ongoing commercial health and success.

When it comes to submitting such vital financial and non-financial information to official bodies, one small error can result in serious repercussions. As such, working with statutory types of report formats is a water-tight way of keeping track of your affairs and records while significantly reducing the risk of human error.

Armed with interactive insights and dynamic visuals, you will keep your records clean and compliant while gaining the ability to nip any potential errors or issues in the bud.

What Does A Report Look Like?

Now that we’ve covered the most relevant types of reports, we will answer the question: what does a report look like? 

As mentioned at the beginning of this insightful guide, static reporting is a thing of the past. With the rise of modern technologies like self-service BI tools , the use of interactive reports in the shape of business dashboards has become more and more popular among companies.

Unlike static reports that take time to be generated and are difficult to understand, modern reporting tools are intuitive. Their visual nature makes them easy to understand for any type of user, and they provide businesses with a central view of their most important performance indicators for an improved decision-making process. Here, we will cover 20 useful dashboard examples from different industries, functions, and platforms to put the value of dashboard reporting into perspective. 

1. Financial Report

Visual reporting example for finances tracking metrics such as current working capital, cash conversion cycle, and vendor payment error rate

Keeping finances in check is critical for success. This financial report offers an overview of the most important financial metrics that a business needs to monitor its economic activities and answer vital questions to ensure healthy finances. 

With insights about liquidity, invoicing, budgeting, and general financial stability, managers can extract long and short-term conclusions to reduce inefficiencies, make accurate forecasts about future performance, and keep the overall financial efficiency of the business flowing. For instance, getting a detailed calculation of the business's working capital can allow you to understand how liquid your company is. If it's higher than expected, it means you have the potential to invest and grow—definitely, one of the most valuable types of finance reports.

2. Marketing Report 

A marketing report example for campaign tracking generated with a modern dashboard tool

Our following example is a marketing report that ensures a healthy return on investment from your marketing efforts. This type of report offers a detailed overview of campaign performance over the last 12 weeks. Having access to this information enables you to maximize the value of your promotional actions, keeping your audience engaged by providing a targeted experience. 

For instance, you can implement different campaign formats as a test and then compare which one is most successful for your business. This is possible thanks to the monitoring of important marketing metrics such as the click-through rate (CTR), cost per click (CPC), cost per acquisition (CPA), and more. 

The visual nature of this report makes it easy to understand important insights at a glance. For example, the four gauge charts at the top show the total spending from all campaigns and how much of the total budget of each campaign has been used. In just seconds, you can see if you are on target to meet your marketing budgets for every single campaign. 

3. Sales Report

A sales report template focused on high-level metrics such as revenue, profits, costs, incremental sales, accumulated revenue, up/cross-sell rates, etc.

An intuitive sales dashboard like the one above is the perfect analytical tool to monitor and optimize sales performance. Armed with powerful high-level metrics, this report type is especially interesting for managers, executives, and sales VPs as it provides relevant information to ensure strategic and operational success. 

The value of this sales report lies in the fact that it offers a complete and comprehensive overview of relevant insights needed to make smart sales decisions. For instance, at the top of an analysis tool, you get important metrics such as the number of sales, revenue, profit, and costs, all compared to a set target and to the previous time period. The use of historical data is fundamental when building successful sales strategies as they provide a picture of what could happen in the future. Being able to filter the key metrics all in one screen is a key benefit of modern reporting. 

4. HR Report 

Employee performance depicted with business intelligence reporting processes.

Our next example of a report is about human resources analytics . The HR department needs to track various KPIs for employee performance and effectiveness. But overall, they have to ensure that employees are happy and working in a healthy environment since an unhappy workforce can significantly damage an organization. This is all possible with the help of this intuitive dashboard. 

Providing a comprehensive mix of metrics, this employee-centric report drills down into every major element needed to ensure successful workforce management. For example, the top portion of the dashboard covers absenteeism in 3 different ways: yearly average, absenteeism rate with a target of 3.8%, and absenteeism over the last five years. Tracking absenteeism rates in detail is helpful as it can tell you if your employees are skipping work days. If the rate is over the expected target, then you have to dig deeper into the reasons and find sustainable solutions. 

On the other hand, the second part of the dashboard covers the overall labor effectiveness (OLE). This can be tracked based on specific criteria that HR predefined, and it helps them understand if workers are achieving their targets or if they need extra training or help. 

5. Management Report

alt="Visual of a finance KPIs business executive dashboard example for investors"

Managers must monitor big amounts of information to ensure that the business is running smoothly. One of them being investor relationships. This management dashboard focuses on high-level metrics that shareholders need to look at before investing, such as the return on assets, return on equity, debt-equity ratio, and share price, among others. 

By getting an overview of these important metrics, investors can easily extract the needed information to make an informed decision regarding an investment in your business. For instance, the return on assets measures how efficiently are the company's assets being used to generate profit. With this information, investors can understand how effectively your company deploys available resources compared to others in the market. Another great indicator is the share price; the higher the increase in your share price, the more money your shareholders are making from their investment. 

6. IT Report 

IT report tracking the occurrence of technical issues to improve system operational performance

Just like all the other departments and sections covered in this list, the IT department is one that can especially benefit from these types of reports. With so many technical issues to solve, the need for a visual tool to help IT specialists stay on track with their workload becomes critical. 

As seen in the image above, this IT dashboard offers detailed information about different system indicators. For starters, we get a visual overview of the status of each server, followed by a detailed graph displaying the uptime & downtime of each week. This is complemented by the most common downtown issues and some ticket management information. Getting this level of insight helps your IT staff to know what is happening and when it is happening and find proper solutions to prevent these issues from repeating themselves. Keeping constant track of these metrics will ensure robust system performance. 

7. Procurement Report

This procurement report example provides an overview of the most essential metrics of the procurement department

The following example of a report was built with intuitive procurement analytics software , and it gives a general view of various metrics that the procurement department needs to work with regularly. 

With the possibility to filter, drill down, and interact with KPIs, this intuitive procurement dashboard offers key information to ensure a healthy supplier relationship. With metrics such as compliance rate, the number of suppliers, or the purchase order cycle time, the procurement team can classify the different suppliers, define the relationship each of them has with the company, and optimize processes to ensure it stays profitable.

8. Customer Service Report

Call center reporting type presented with the revenue value, costs per support, average time to solve an issue,  and overall satisfaction

Following our list of examples of reports is one from the support area. Armed with powerful customer service KPIs , this dashboard is a useful tool to monitor performance, spot trends, identify strengths and weaknesses, and improve the overall effectiveness of the customer support department. 

Covering aspects such as revenue and costs from customer support as well as customer satisfaction, this complete analysis tool is the perfect tool for managers who have to keep an eye on every little detail from a performance and operational perspective. For example, by monitoring your customer service costs and comparing them to the revenue, you can understand if you are investing the right amount into your support processes. This can be directly related to your agent’s average time to solve issues; the longer it takes to solve a support ticket, the more money it will cost and the less revenue it will bring. If you see that your agents are taking too long to solve an issue, you can think of some training instances to help them reduce this number. 

9. Market Research Report 

A type of report for market research displaying the results of a survey about brand perception

This list of report types examples would not be complete without a market research report . Market research agencies deal with a large amount of information coming from surveys and other research sources. Taking all this into account, the need for reports that can be filtered for deeper interaction becomes more necessary for this industry than any other. 

The image above is a brand analytics dashboard that displays the survey results about how the public perceives a brand. This savvy tool contains different charts that make it easy to understand the information visually. For instance, the map chart with the different colors lets you quickly understand in which regions each age range is located. The charts can be filtered further to see the detailed answers from each group for a deeper analysis. 

10. Social Media Report 

Social media report example displaying performance metrics for Facebook, Twitter, Instagram, and YouTube

Last but not least, we have a social media report .  This scorecard format dashboard monitors the performance of 4 main social media channels: Facebook, Twitter, Instagram, and YouTube, and it serves as a perfect visual overview to track the performance of different social media efforts and achievements. 

Tracking relevant metrics such as followers, impressions, clicks, engagement rates, and conversions, this report type serves as a perfect progress report to show to managers or clients who need to see the status of their social channels. Each metric is shown in its actual value and compared to a set target. The colors green and red from the fourth column let you quickly understand if a metric is over or under its expected target. 

11. Logistics Report

Logistics are the cornerstone of an operationally fluent and progressive business. If you deal with large quantities of goods and tangible items, in particular, maintaining a solid logistical strategy is vital to ensuring you maintain your brand reputation while keeping things flowing in the right direction.

An logistics report focused on the warehouse performance in the logistics industry

A prime example of the types of data reporting tool designed to improve logistical management, our warehouse KPI dashboard is equipped with metrics required to maintain strategic movement while eliminating any unnecessary costs or redundant processes. Here, you can dig into your shipping success rates across regions while accessing warehouse costs and perfect order rates in real-time. If you spot any potential inefficiencies, you can track them here and take the correct course of action to refine your strategy. This is an essential tool for any business with a busy or scaling warehouse.

12. Manufacturing Report

Next, in our essential types of business reports examples, we’re looking at tools made to improve your business’s various manufacturing processes.

Manufacturing Production report displaying main manufacturing KPIs to keep the pulse of your factory

Our clean and concise production tool is a sight to behold and serves up key manufacturing KPIs that improve the decision-making process regarding costs, volume, and machinery.

Here, you can hone in on historical patterns and trends while connecting with priceless real-time insights that will not only help you make the right calls concerning your manufacturing process at the moment but will also help you formulate predictive strategies that will ultimately save money, boost productivity, and result in top-quality products across the board.

13. Retail Report

As a retailer with so many channels to consider and so many important choices to make, working with the right metrics and visuals is absolutely essential. Fortunately, we live in an age where there are different types of reporting designed for this very reason.

Types of reports examples: retail sales and order report

Our sales and order example, generated with retail analytics software , is a dream come true for retailers as it offers the visual insights needed to understand your product range in greater detail while keeping a firm grip on your order volumes, perfect order rates, and reasons for returns.

Gaining access to these invaluable insights in one visually presentable space will allow you to track increases or decreases in orders over a set timeframe (and understand whether you’re doing the right things to drive engagement) while plowing your promotional resources into the products that are likely to offer the best returns.

Plus, by gaining an accurate overview of why people are returning your products, you can omit problem items or processes from your retail strategy, improving your brand reputation as well as revenue in the process.

14. Digital Media Report

The content and communications you publish are critical to your ongoing success, regardless of your sector, niche, or specialty. Without putting out communications that speak directly to the right segments of your audience at the right times in their journey, your brand will swiftly fade into the background.

Content quality control dashboard as a digital media report example

To ensure your brand remains inspiring, engaging, and thought-leading across channels, working with media types of a business report is essential. You must ensure your communications cut through the noise and scream ‘quality’ from start to finish—no ifs, no buts, no exceptions.

Our content quality control tool is designed with a logical hierarchy that will tell you if your content sparks readership, if the language you’re using is inclusive and conversational, and how much engagement-specific communications earn. You can also check your most engaged articles with a quick glance to understand what your users value most. Armed with this information, you can keep creating content that your audience loves and ultimately drives true value to the business.

15. Energy Report

In the age of sustainability and in the face of international fuel hikes, managing the energy your business uses effectively is paramount. Here, there is little room for excess or error, and as such, working with the right metrics is the only way to ensure successful energy regulation.

Energy management dashboard as an example of a type of report for the energy industry

If your company has a big HQ or multiple sites that require power, our energy management analytics tool will help you take the stress out of managing your resources. One of the most striking features of this dashboard is the fact that it empowers you to compare your company’s energy usage against those from other sectors and set an accurate benchmark.

Here, you can also get a digestible breakdown of your various production costs regarding energy consumption and the main sources you use to keep your organization running. Regularly consulting these metrics will not only help you save colossal chunks of your budget, but it will also give you the intelligence to become more sustainable as an organization. This, in turn, is good for the planet and your brand reputation—a real win-win-win.

16. FMCG Report

Kinds of reports examples tracking a report template for the FMCG industry

The fast-moving consuming goods (FMCG) industry can highly benefit from a powerful report containing real-time insights. This is because the products handled in this sector which are often food and beverages, don’t last very long. Therefore, having a live overview of all the latest developments can help decision-makers optimize the supply chain to ensure everything runs smoothly and no major issues happen. 

Our report format example above aims to do just that by providing an overview of critical performance indicators, such as the percentage of products sold within freshness date, the out-of-stock rate, on-time in full deliveries, inventory turnover, and more.  What makes this template so valuable is the fact that it provides a range of periods to get a more recent view of events but also a longer yearly view to extract deeper insights. 

The FMCG dashboard also offers an overview of the main KPIs to help users understand if they are on the right track to meet their goals. There, we can observe that the OTIF is far from its target of 90%. Therefore, it should be looked at in more detail to optimize it and prevent it from affecting the entire supply chain. 

17. Google Analytics Report

This Google analytics report provides the perfect overview of your KPIs, and enables you to discover early-on if you are on track to meet your targets

Regardless of the industry you are in, if you have a website then you probably require a  Google Analytics report. This powerful tool helps you understand how your audience interacts with your website while helping you reach more people through the Google search engine. The issue is that the reports the tool provides are more or less basic and don’t give you the dynamic and agile view you need to stay on top of your data and competitors. 

For that reason, at datapine, we generated a range of Google Analytics dashboards that take your experience one step further by allowing you to explore your most important KPIs in real-time. That way, you’ll be able to spot any potential issues or opportunities to improve as soon as they occur, allowing you to act on them on the spot. 

Among some of the most valuable metrics you can find in this sample are the sessions and their daily, weekly, and monthly development, the average session duration, the bounce rate by channel and by top 5 countries, among others.

18. YouTube Report

Types of reports example: YouTube template to track your video performance with specific video-related metrics and indicators

So far, we’ve covered examples for various industries and sectors. Now, we will dive a bit deeper into some templates related to popular platforms businesses use in their daily operations. With the rise in video-related content, we could not leave YouTube outside of the list. This popular platform hides some valuable insights that can help you improve your content for your current audience but also reach new audiences that can be interested in your products or services. 

This highly visual and dynamic sample offers an interactive view of relevant KPIs to help you understand every aspect of your video performance. The template can be filtered for different videos to help you understand how each type of content performs. For instance, you get an overview of engagement metrics, such as likes, dislikes, comments, and shares, that way, you can understand how your audience interacts with your content.

Additionally, you also get more detailed charts about the number of views, the average watch time per day, and audience retention. These indicators can help you understand if something needs to be changed. For instance, audience retention goes down a lot after one minute and a half. Therefore you either need to make sure you are making the rest of the video a bit more interesting or offering your product or service or any other relevant information in the first minute.

19. LinkedIn Report

Type of report example with a clear overview of key LinkedIn metrics and results over time

Another very important platform that companies use, no matter their size or industry, is LinkedIn. This platform is the place where companies develop and showcase their corporate image, network with other companies, and tell their clients and audience about the different initiatives they are developing to grow and be better. Some organizations also use LinkedIn to showcase their charity or sustainability initiatives. 

The truth is LinkedIn has become an increasingly relevant platform, and just like we discussed with YouTube, organizations need to analyze data to ensure their strategies are on the right path to success. 

The template above offers a 360-degree view of a company page's performance. With metrics such as the followers gained, engagement rate, impressions vs unique impressions, CTR, and more. Decision-makers can dive deeper into the performance of their content and understand what their audience enjoys the most. For instance, by looking at the CTR of the last 5 company updates, you can start to get a sense of what topics and content format your audience on the platforms interact with the most. That way, you’ll avoid wasting time and resources producing content without interaction.

20. Healthcare Report

Patient satisfaction dashboard as an example of a healthcare report

Moving on from platform-related examples, we have one last monthly report template from a very relevant sector, the healthcare industry. For decades now, hospitals and healthcare professionals have benefited from data to develop new treatments and analyze unknown diseases. But, data can also help to ensure daily patient care is of top quality. 

Our sample above is a healthcare dashboard report that tracks patient satisfaction stats for a clinic named Saint Martins Clinic. The template provides insights into various aspects of patient care that can affect their satisfaction levels to help spot any weak areas. 

Just by looking at the report in a bit more detail, we can already see that the average waiting time for arrival to a bed and time to see a doctor are on the higher side. This is something that needs to be looked into immediately, as waiting times are the most important success factors for patients. Additionally, we can see those lab test turnarounds are also above target. This is another aspect that should be optimized to prevent satisfaction levels from going down.

If you feel inspired by this list and want to see some of the best uses for business reports, then we recommend you take a look at our dashboard examples library, where you will find over 80+ templates from different industries, functions, and platforms for extra inspiration! 

What You Should Look For In A Reporting Tool

As you learned from our extensive list of examples, different types of reports are widely used across industries and sectors. Now, you might wonder, how do I get my hands on one of these reports? The answer is a professional online reporting tool. With the right software in hand, you can generate stunning reports to extract the maximum potential out of your data and boost business growth in the process. 

But, with so many options in the market, how do make sure you choose the best tool for your needs? Below we cover some of the most relevant features and capabilities you should look for to make the most out of the process. 

  • Pre-made reporting templates

To ensure successful operations, a business will most likely need to use many types of reports for its internal and external strategies. Manually generating these reports can become a time-consuming task that burdens the business. That is why professional reporting software should offer pre-made reporting templates. At datapine, we offer an extensive template library that allows users to generate reports in a matter of seconds—allowing them to use their time on actually analyzing the information and extracting powerful insights from it. 

  • Multiple visualization options

If you look for report templates on Google you might run into multiple posts about written ones. This is not a surprise, as written reports have been the norm for decades. That being said, a modern approach to reporting has developed in the past years where visuals have taken over text. The value of visuals lies in the fact that they make the information easier to understand, especially for users who have no technical knowledge. But most importantly, they make the information easier to explore by telling a compelling story. For that reason, the tool you choose to invest in should provide you with multiple visualization options to have the flexibility to tell your data story in the most successful way possible. 

  • Customization 

While pre-made templates are fundamental to generating agile reports, being able to customize them to meet your needs is also of utmost importance. At datapine, we offer our users the possibility to customize their reports to fit their most important KPIs, as well as their logo, business colors, and font. This is an especially valuable feature for external reports that must be shown to clients or other relevant stakeholders, giving your reports a more professional look. Customization can also help from an internal perspective to provide employees who are uncomfortable with data with a familiar environment to work in. 

  • Real-time insights 

In the fast-paced world we live in today, having static reports is not enough. Businesses need to have real-time access to the latest developments in their data to spot any issues or opportunities as soon as they occur and act on them to ensure their resources are spent smartly and their strategies are running as expected. Doing so will allow for agile and efficient decision-making, giving the company a huge competitive advantage. 

  • Sharing capabilities 

Communication and collaboration are the basis of a successful reporting process. Today, team members and departments need to be connected to ensure everyone is on the right path to achieve general company goals. That is why the tool you invest in should offer flexible sharing capabilities to ensure every user can access the reports. For instance, at datapine, we offer our users the possibility to share reports through automated emails or password-protected URLs with viewing or editing rights depending on what data the specific user can see and manipulate. A great way to keep everyone connected and boost collaboration. 

Types Of Reporting For Every Business & Purpose 

As we’ve seen throughout our journey, different report formats are used by businesses for diverse purposes in their everyday activities. Whether you’re talking about types of reports in research, types of reports in management, or anything in between, these dynamic tools will get you where you need to be (and beyond).

In this post, we covered the top 14 most common ones and explored key examples of how different report types are changing the way businesses are leveraging their most critical insights for internal efficiency and, ultimately, external success.

With modern tools and solutions, reporting doesn’t have to be a tedious task. Anyone in your organization can rely on data for their decision-making process without needing technical skills. Rather, you want to keep your team connected or show progress to investors or clients. There is a report type for the job. To keep your mind fresh, here are the top 14 types of data reports covered in this post: 

  • Informational reports 
  • Analytical reports 
  • Operational reports  
  • Product reports 
  • Industry reports 
  • Department reports 
  • Progress reports 
  • Internal reports 
  • External reports 
  • Vertical and lateral reports 
  • Strategic reports
  • Research reports
  • Project reports
  • Statutory reports

Now, over to you. Are you ready? If you want to start building your own types of reports and get ahead of the pack today, then you should try our BI reporting software for 14 days for free ! 

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Research Method

Home » Research Report – Example, Writing Guide and Types

Research Report – Example, Writing Guide and Types

Table of Contents

Research Report

Research Report

Definition:

Research Report is a written document that presents the results of a research project or study, including the research question, methodology, results, and conclusions, in a clear and objective manner.

The purpose of a research report is to communicate the findings of the research to the intended audience, which could be other researchers, stakeholders, or the general public.

Components of Research Report

Components of Research Report are as follows:

Introduction

The introduction sets the stage for the research report and provides a brief overview of the research question or problem being investigated. It should include a clear statement of the purpose of the study and its significance or relevance to the field of research. It may also provide background information or a literature review to help contextualize the research.

Literature Review

The literature review provides a critical analysis and synthesis of the existing research and scholarship relevant to the research question or problem. It should identify the gaps, inconsistencies, and contradictions in the literature and show how the current study addresses these issues. The literature review also establishes the theoretical framework or conceptual model that guides the research.

Methodology

The methodology section describes the research design, methods, and procedures used to collect and analyze data. It should include information on the sample or participants, data collection instruments, data collection procedures, and data analysis techniques. The methodology should be clear and detailed enough to allow other researchers to replicate the study.

The results section presents the findings of the study in a clear and objective manner. It should provide a detailed description of the data and statistics used to answer the research question or test the hypothesis. Tables, graphs, and figures may be included to help visualize the data and illustrate the key findings.

The discussion section interprets the results of the study and explains their significance or relevance to the research question or problem. It should also compare the current findings with those of previous studies and identify the implications for future research or practice. The discussion should be based on the results presented in the previous section and should avoid speculation or unfounded conclusions.

The conclusion summarizes the key findings of the study and restates the main argument or thesis presented in the introduction. It should also provide a brief overview of the contributions of the study to the field of research and the implications for practice or policy.

The references section lists all the sources cited in the research report, following a specific citation style, such as APA or MLA.

The appendices section includes any additional material, such as data tables, figures, or instruments used in the study, that could not be included in the main text due to space limitations.

Types of Research Report

Types of Research Report are as follows:

Thesis is a type of research report. A thesis is a long-form research document that presents the findings and conclusions of an original research study conducted by a student as part of a graduate or postgraduate program. It is typically written by a student pursuing a higher degree, such as a Master’s or Doctoral degree, although it can also be written by researchers or scholars in other fields.

Research Paper

Research paper is a type of research report. A research paper is a document that presents the results of a research study or investigation. Research papers can be written in a variety of fields, including science, social science, humanities, and business. They typically follow a standard format that includes an introduction, literature review, methodology, results, discussion, and conclusion sections.

Technical Report

A technical report is a detailed report that provides information about a specific technical or scientific problem or project. Technical reports are often used in engineering, science, and other technical fields to document research and development work.

Progress Report

A progress report provides an update on the progress of a research project or program over a specific period of time. Progress reports are typically used to communicate the status of a project to stakeholders, funders, or project managers.

Feasibility Report

A feasibility report assesses the feasibility of a proposed project or plan, providing an analysis of the potential risks, benefits, and costs associated with the project. Feasibility reports are often used in business, engineering, and other fields to determine the viability of a project before it is undertaken.

Field Report

A field report documents observations and findings from fieldwork, which is research conducted in the natural environment or setting. Field reports are often used in anthropology, ecology, and other social and natural sciences.

Experimental Report

An experimental report documents the results of a scientific experiment, including the hypothesis, methods, results, and conclusions. Experimental reports are often used in biology, chemistry, and other sciences to communicate the results of laboratory experiments.

Case Study Report

A case study report provides an in-depth analysis of a specific case or situation, often used in psychology, social work, and other fields to document and understand complex cases or phenomena.

Literature Review Report

A literature review report synthesizes and summarizes existing research on a specific topic, providing an overview of the current state of knowledge on the subject. Literature review reports are often used in social sciences, education, and other fields to identify gaps in the literature and guide future research.

Research Report Example

Following is a Research Report Example sample for Students:

Title: The Impact of Social Media on Academic Performance among High School Students

This study aims to investigate the relationship between social media use and academic performance among high school students. The study utilized a quantitative research design, which involved a survey questionnaire administered to a sample of 200 high school students. The findings indicate that there is a negative correlation between social media use and academic performance, suggesting that excessive social media use can lead to poor academic performance among high school students. The results of this study have important implications for educators, parents, and policymakers, as they highlight the need for strategies that can help students balance their social media use and academic responsibilities.

Introduction:

Social media has become an integral part of the lives of high school students. With the widespread use of social media platforms such as Facebook, Twitter, Instagram, and Snapchat, students can connect with friends, share photos and videos, and engage in discussions on a range of topics. While social media offers many benefits, concerns have been raised about its impact on academic performance. Many studies have found a negative correlation between social media use and academic performance among high school students (Kirschner & Karpinski, 2010; Paul, Baker, & Cochran, 2012).

Given the growing importance of social media in the lives of high school students, it is important to investigate its impact on academic performance. This study aims to address this gap by examining the relationship between social media use and academic performance among high school students.

Methodology:

The study utilized a quantitative research design, which involved a survey questionnaire administered to a sample of 200 high school students. The questionnaire was developed based on previous studies and was designed to measure the frequency and duration of social media use, as well as academic performance.

The participants were selected using a convenience sampling technique, and the survey questionnaire was distributed in the classroom during regular school hours. The data collected were analyzed using descriptive statistics and correlation analysis.

The findings indicate that the majority of high school students use social media platforms on a daily basis, with Facebook being the most popular platform. The results also show a negative correlation between social media use and academic performance, suggesting that excessive social media use can lead to poor academic performance among high school students.

Discussion:

The results of this study have important implications for educators, parents, and policymakers. The negative correlation between social media use and academic performance suggests that strategies should be put in place to help students balance their social media use and academic responsibilities. For example, educators could incorporate social media into their teaching strategies to engage students and enhance learning. Parents could limit their children’s social media use and encourage them to prioritize their academic responsibilities. Policymakers could develop guidelines and policies to regulate social media use among high school students.

Conclusion:

In conclusion, this study provides evidence of the negative impact of social media on academic performance among high school students. The findings highlight the need for strategies that can help students balance their social media use and academic responsibilities. Further research is needed to explore the specific mechanisms by which social media use affects academic performance and to develop effective strategies for addressing this issue.

Limitations:

One limitation of this study is the use of convenience sampling, which limits the generalizability of the findings to other populations. Future studies should use random sampling techniques to increase the representativeness of the sample. Another limitation is the use of self-reported measures, which may be subject to social desirability bias. Future studies could use objective measures of social media use and academic performance, such as tracking software and school records.

Implications:

The findings of this study have important implications for educators, parents, and policymakers. Educators could incorporate social media into their teaching strategies to engage students and enhance learning. For example, teachers could use social media platforms to share relevant educational resources and facilitate online discussions. Parents could limit their children’s social media use and encourage them to prioritize their academic responsibilities. They could also engage in open communication with their children to understand their social media use and its impact on their academic performance. Policymakers could develop guidelines and policies to regulate social media use among high school students. For example, schools could implement social media policies that restrict access during class time and encourage responsible use.

References:

  • Kirschner, P. A., & Karpinski, A. C. (2010). Facebook® and academic performance. Computers in Human Behavior, 26(6), 1237-1245.
  • Paul, J. A., Baker, H. M., & Cochran, J. D. (2012). Effect of online social networking on student academic performance. Journal of the Research Center for Educational Technology, 8(1), 1-19.
  • Pantic, I. (2014). Online social networking and mental health. Cyberpsychology, Behavior, and Social Networking, 17(10), 652-657.
  • Rosen, L. D., Carrier, L. M., & Cheever, N. A. (2013). Facebook and texting made me do it: Media-induced task-switching while studying. Computers in Human Behavior, 29(3), 948-958.

Note*: Above mention, Example is just a sample for the students’ guide. Do not directly copy and paste as your College or University assignment. Kindly do some research and Write your own.

Applications of Research Report

Research reports have many applications, including:

  • Communicating research findings: The primary application of a research report is to communicate the results of a study to other researchers, stakeholders, or the general public. The report serves as a way to share new knowledge, insights, and discoveries with others in the field.
  • Informing policy and practice : Research reports can inform policy and practice by providing evidence-based recommendations for decision-makers. For example, a research report on the effectiveness of a new drug could inform regulatory agencies in their decision-making process.
  • Supporting further research: Research reports can provide a foundation for further research in a particular area. Other researchers may use the findings and methodology of a report to develop new research questions or to build on existing research.
  • Evaluating programs and interventions : Research reports can be used to evaluate the effectiveness of programs and interventions in achieving their intended outcomes. For example, a research report on a new educational program could provide evidence of its impact on student performance.
  • Demonstrating impact : Research reports can be used to demonstrate the impact of research funding or to evaluate the success of research projects. By presenting the findings and outcomes of a study, research reports can show the value of research to funders and stakeholders.
  • Enhancing professional development : Research reports can be used to enhance professional development by providing a source of information and learning for researchers and practitioners in a particular field. For example, a research report on a new teaching methodology could provide insights and ideas for educators to incorporate into their own practice.

How to write Research Report

Here are some steps you can follow to write a research report:

  • Identify the research question: The first step in writing a research report is to identify your research question. This will help you focus your research and organize your findings.
  • Conduct research : Once you have identified your research question, you will need to conduct research to gather relevant data and information. This can involve conducting experiments, reviewing literature, or analyzing data.
  • Organize your findings: Once you have gathered all of your data, you will need to organize your findings in a way that is clear and understandable. This can involve creating tables, graphs, or charts to illustrate your results.
  • Write the report: Once you have organized your findings, you can begin writing the report. Start with an introduction that provides background information and explains the purpose of your research. Next, provide a detailed description of your research methods and findings. Finally, summarize your results and draw conclusions based on your findings.
  • Proofread and edit: After you have written your report, be sure to proofread and edit it carefully. Check for grammar and spelling errors, and make sure that your report is well-organized and easy to read.
  • Include a reference list: Be sure to include a list of references that you used in your research. This will give credit to your sources and allow readers to further explore the topic if they choose.
  • Format your report: Finally, format your report according to the guidelines provided by your instructor or organization. This may include formatting requirements for headings, margins, fonts, and spacing.

Purpose of Research Report

The purpose of a research report is to communicate the results of a research study to a specific audience, such as peers in the same field, stakeholders, or the general public. The report provides a detailed description of the research methods, findings, and conclusions.

Some common purposes of a research report include:

  • Sharing knowledge: A research report allows researchers to share their findings and knowledge with others in their field. This helps to advance the field and improve the understanding of a particular topic.
  • Identifying trends: A research report can identify trends and patterns in data, which can help guide future research and inform decision-making.
  • Addressing problems: A research report can provide insights into problems or issues and suggest solutions or recommendations for addressing them.
  • Evaluating programs or interventions : A research report can evaluate the effectiveness of programs or interventions, which can inform decision-making about whether to continue, modify, or discontinue them.
  • Meeting regulatory requirements: In some fields, research reports are required to meet regulatory requirements, such as in the case of drug trials or environmental impact studies.

When to Write Research Report

A research report should be written after completing the research study. This includes collecting data, analyzing the results, and drawing conclusions based on the findings. Once the research is complete, the report should be written in a timely manner while the information is still fresh in the researcher’s mind.

In academic settings, research reports are often required as part of coursework or as part of a thesis or dissertation. In this case, the report should be written according to the guidelines provided by the instructor or institution.

In other settings, such as in industry or government, research reports may be required to inform decision-making or to comply with regulatory requirements. In these cases, the report should be written as soon as possible after the research is completed in order to inform decision-making in a timely manner.

Overall, the timing of when to write a research report depends on the purpose of the research, the expectations of the audience, and any regulatory requirements that need to be met. However, it is important to complete the report in a timely manner while the information is still fresh in the researcher’s mind.

Characteristics of Research Report

There are several characteristics of a research report that distinguish it from other types of writing. These characteristics include:

  • Objective: A research report should be written in an objective and unbiased manner. It should present the facts and findings of the research study without any personal opinions or biases.
  • Systematic: A research report should be written in a systematic manner. It should follow a clear and logical structure, and the information should be presented in a way that is easy to understand and follow.
  • Detailed: A research report should be detailed and comprehensive. It should provide a thorough description of the research methods, results, and conclusions.
  • Accurate : A research report should be accurate and based on sound research methods. The findings and conclusions should be supported by data and evidence.
  • Organized: A research report should be well-organized. It should include headings and subheadings to help the reader navigate the report and understand the main points.
  • Clear and concise: A research report should be written in clear and concise language. The information should be presented in a way that is easy to understand, and unnecessary jargon should be avoided.
  • Citations and references: A research report should include citations and references to support the findings and conclusions. This helps to give credit to other researchers and to provide readers with the opportunity to further explore the topic.

Advantages of Research Report

Research reports have several advantages, including:

  • Communicating research findings: Research reports allow researchers to communicate their findings to a wider audience, including other researchers, stakeholders, and the general public. This helps to disseminate knowledge and advance the understanding of a particular topic.
  • Providing evidence for decision-making : Research reports can provide evidence to inform decision-making, such as in the case of policy-making, program planning, or product development. The findings and conclusions can help guide decisions and improve outcomes.
  • Supporting further research: Research reports can provide a foundation for further research on a particular topic. Other researchers can build on the findings and conclusions of the report, which can lead to further discoveries and advancements in the field.
  • Demonstrating expertise: Research reports can demonstrate the expertise of the researchers and their ability to conduct rigorous and high-quality research. This can be important for securing funding, promotions, and other professional opportunities.
  • Meeting regulatory requirements: In some fields, research reports are required to meet regulatory requirements, such as in the case of drug trials or environmental impact studies. Producing a high-quality research report can help ensure compliance with these requirements.

Limitations of Research Report

Despite their advantages, research reports also have some limitations, including:

  • Time-consuming: Conducting research and writing a report can be a time-consuming process, particularly for large-scale studies. This can limit the frequency and speed of producing research reports.
  • Expensive: Conducting research and producing a report can be expensive, particularly for studies that require specialized equipment, personnel, or data. This can limit the scope and feasibility of some research studies.
  • Limited generalizability: Research studies often focus on a specific population or context, which can limit the generalizability of the findings to other populations or contexts.
  • Potential bias : Researchers may have biases or conflicts of interest that can influence the findings and conclusions of the research study. Additionally, participants may also have biases or may not be representative of the larger population, which can limit the validity and reliability of the findings.
  • Accessibility: Research reports may be written in technical or academic language, which can limit their accessibility to a wider audience. Additionally, some research may be behind paywalls or require specialized access, which can limit the ability of others to read and use the findings.

About the author

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Muhammad Hassan

Researcher, Academic Writer, Web developer

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Art of Presentations

Presentation vs Report Writing: What’s the Difference?

By: Author Shrot Katewa

Presentation vs Report Writing: What’s the Difference?

I was sitting at my desk today while I stumbled upon a question by one of our patrons. It got me thinking if there was ever a difference between a Presentation and Report Writing? So, I did some research, and here’s what I found out!

The main difference between a Presentation and Report Writing is that a report is usually fairly extensive and gives a detailed account of the information on a particular topic. Whereas, a presentation is mostly a synopsis which highlights the key points that are important for the audience.

Since one of the key objectives of both – a presentation and a report is to give information to its intended audience, people often tend to confuse between the two. So, let’s understand the nuances in further detail.

Key Differences between Presentation and Report Writing

In order to make sure that we don’t end up creating an incorrect document the next we are tasked with an assignment, it is important for us to understand the differences between a presentation and report writing.

As I mentioned earlier, one of the purposes of both a presentation and a report is typically to provide insights or useful information about a certain topic.

However, the purpose of creating a presentation is to share information in a short period of time; usually not more than 15-20 minutes. Thus, it ends up being a synopsis of a topic rather than giving a detailed account on a particular topic.

Report Writing on the other hand goes into the intricacies involved within a particular topic.

For a research oriented report writing, the purpose of the report is often to capture the detailed account for the research conducted including (but not limited to) purpose of the research, methodology adopted for conducting research, observations and findings, discrepancies (if any), and the conclusion.

Writing a report often scientific approach and requires a technical understand of the subject.

2. Depth of Information

Another difference between a report and a presentation is the depth of information that is shared in the two types of documents.

As mentioned in the previous point, a report goes in great depth capturing the thought behind almost every single action taken by the researcher; thereby giving an in-depth understanding on the topic.

A presentation on the other hand picks up key pieces of information and aims to provide very specific details usually in the interest of the available time of the audience.

A typical example of a report would be a corporate annual report which explains the details of actions taken by the organisation and how it performed. This information is shared across multiple paragraphs usually accompanied by a table giving the performance details. Whereas, a presentation of the annual report only summarizes the key points on the performance of the company throughout the year.

3. Information Delivery

A person giving a presentation to a large audience

Another major difference between a presentation and report writing is the mode of information delivery.

Since a presentation is a piece of summarized information, it requires a person to share additional information while delivering the presentation. A presentation mostly contains visual cues along with a few points on each slide, which is accompanied with a talk given by an individual giving the presentation.

A presentation can be given in-person to a small group of people or even to a few hundred individuals in a large auditorium. Alternatively, a presentation can also be delivered online to several thousands of people across the globe using different softwares.

A report on the other hand doesn’t necessarily require to be presented. Since it contains detailed information, it can be independently read by people at their comfort.

Reading a report can take time as it is often spread across several hundreds of pages.

4. Method of Engaging the Audience

Yet another difference between a presentation and report writing is the manner in which it engages its audience.

A presentation depends upon the skill of the presenter to engage the audience. A person giving a presentation not only needs to make the presentation visually appealing, it also requires the presenter to entertain the audience by means of story-telling and humor (as deemed necessary) while delivering the presentation.

A report on the other hand depends on the capability of an individual to command a language to engage its readers. It needs the person writing a report to have a good grasp of the language in order to describe the information accurately and as briefly as possible while holding the interest of the audience.

In a research study done in order to compare the understanding capability of science students based information consumed in the two formats – Presentation versus Report format , it was observed that students understood the topic better when it was explained through a presentation rather than a report.

Perhaps, one can conclude that presentation is usually more engaging than a detailed report.

5. Skills Needed

A cropped image of a person holding a pen while writing with a coffee mug in the background

Lastly, another difference between a presentation and report writing is the skills needed for each of the two activities.

Creating an effective presentation requires not only design skills, but also mastering the art of giving presentations! While the task of designing a presentation can often be outsourced, the knack of picking the correct topics to be covered in the presentation can’t be outsourced and is dependent on the presenter.

As a presenter, you don’t necessarily need to have great writing skills, but you surely need to know the art of story-telling, and leverage this for giving a presentation.

On the other hand, report writing requires creative (sometimes technical) writing skills. One also needs to be analytical.

How to Choose between a Presentation and a Report? Which is Better?

Choosing between creating a presentation or writing a report can be a difficult task for some. But, not being able to do so correctly can often lead to drastic (sometimes even embarrassing) circumstances.

Here are a few questions that you should ask yourself before starting creating a presentation or writing a report –

  • How much time do I have with my audience? If you have only about 20 to 30 minutes with you audience to share the required information, it is perhaps better to give a presentation than to write a report. A report (unless written in less than 10 pages), will usually take more than this much time to be completely understood.
  • Does your intended audience prefer to read or to hear/watch? People have their own preferences when it comes to consuming information. Some people like to read, while others prefer hearing or visual comprehension to gain knowledge. Be sure to ask them their preference, and make your decision accordingly.
  • What are you good at – Presentation or Report Writing? If the above two questions are not important or if your audience doesn’t have a preference, a good way to start would be to focus on your strengths. Ask yourself – what are you more comfortable with? Is a creating and delivering a presentation? Or, is it writing a report? Make a decision based on your capability. A little introspection can definitely go a long way in helping you choose the right direction.

How to Create an Attractive Presentation?

If you end up deciding to go down the presentation route, then we’ve got you covered.

The main objective of this site is to help you create better presentations!

Thus, be sure to check out a few other posts on this website that provide little ninja tips on how you can make your presentations attractive in a few easy steps!

A good place to start would be by reading this post –

7 EASY tips that ALWAYS make your PPT presentation attractive (even for beginners)

Don’t hesitate to reach out to us if you have any specific questions. We would love to help you create better presentations!

Final Thoughts

As we understood in this article, even though delivering a presentation and report writing have a similar objective of sharing interesting information, they both have their differences.

Knowing what mode of information sharing to choose can often be critical. Thus, I hope this post has helped you understand some of the key differences between the two and how to choose whether to create a presentation or write a report.

Got any suggestions?

We want to hear from you! Send us a message and help improve Slidesgo

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Download the "Annual Report Infographics" template for PowerPoint or Google Slides and discover the power of infographics. An infographic resource gives you the ability to showcase your content in a more visual way, which will make it easier for your audience to understand your topic. Slidesgo infographics like this set...

Internship Report Infographics presentation template

Internship Report Infographics

If you’re doing an internship, you probably need to write a report about it. After all, it’s interesting to gather all the information you have learned over the months and use it in the future. For a great report, we recommend infographics! They’re very visual and easy to use. Write...

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Live updates: Meta earnings expectations are high as Wall Street awaits results after the closing bell

  • Meta reports first-quarter earnings on Wednesday.
  • The company recently released its latest AI chatbot, Llama 3.
  • Meta's stock is up roughly 40% in 2024.

Insider Today

Meta will report first-quarter earnings on Wednesday after the closing bell.

The company has had a strong start to 2024, riding the wave of interest in artificial intelligence. JPMorgan says that even though AI dominates investor chatter, the buzz is shifting towards recognizing Meta's early wins in coding efficiencies and cost savings.

Meta's stock was up 40% year-to-date through Tuesday's close, handily outpacing the the S&P 500 's 6% gain.

JPMorgan sees Meta as “built for the long term”

JPMorgan considers Meta one of its top picks among internet stocks for its scale, growth, and profitability.

"We believe Meta's virtual ownership of the social graph, strong competitive moat, and focus on the user experience position it to become an enduring blue-chip company built for the long term," analysts led by Doug Anmuth wrote last week.

The bank expects Meta advertising to continue outperforming, bolstered by AI investments and Instagram Reels revenue expansions. Cost discipline will continue on through 2024, even if investments start rising.

Still, the bank did note some room for concern after this quarter's earnings, as Meta may need to find new catalysts for further expansion.

"META remains well-owned, but there is growing caution into earnings on almost-certain growth deceleration beyond 1Q due to tough comps & perception of lack of new drivers vs. '23. We believe slower growth is well-anticipated, & likely taken into account in META's undemanding multiple," the bank wrote.

JPMorgan rates Meta at "Overweight" with a $535 price target.

Wells Fargo says AI upside is accelerating Meta's growth

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Meta is an accelerating growth story led by emerging AI upside, uplifting everything from the firm's ad tools to consumer messaging products, Wells Fargo said.

The bank projects above-consensus revenue growth, with Meta boosted higher by a healthy e-commerce environment.

"Combined with a newfound appetite for efficiency, we believe META should be a steady earnings compounder at a reasonable multiple," analysts led by Ken Gawrelski said.

However, revenue could moderate into the second-quarter, and Meta will have to demonstrate another product-cycle catalyst to keep momentum rolling, the bank wrote.

"We view WhatsApp as an under-appreciated asset w/ sizable potential, should Meta invoke more direct monetization beyond Click-to-Message ads," Gawrelski wrote.

Wells Fargo rates Meta at "Overweight" with a $600 price target.

RBC Capital spotlights Meta's growing lead in the ad business.

The Canadian bank touted a significant ramp up in ad volumes across Meta services, with Instagram Reels advertising taking center stage.

In fact, ad loads on Reels jumped 22% from January's 16.4%, outpacing declining volumes among competitors such as TikTok.

"While slower growth out of Facebook is to be expected going forward, we believe few others in the space can come close to matching META's scale for incremental spend, and we therefore expect META to at least maintain share going forward," analysts led by Brad Erickson wrote last Thursday.

The bank also considers Meta to be trading at a discount to the broader internet segment, a gap that will persist or narrow based on whether the firm can demonstrate stability in the ad business.

However, some pullback could occur in the first half of the year given China's economic slowdown, which could impact ad spending. Still, the firm offers other positives, analysts said.

RBC rates Meta at "Outperform" with a $600 price target.

Bank of America sees Meta's AI assets as under-appreciated.

presentation of reports

Bank of America expects to see upside in Meta's first-quarter report, citing higher ad spending that was boosted by seasonal events, such as Easter.

Meanwhile, Meta's AI assets remain under-appreciated, and the firm will benefit by highlight its growing capabilities in the space, the bank said in a note last week.

"We remain positive on Meta and reiterate our thesis that Reels, Messaging, and AI driven ad improvements are still early, and could lead to positive product surprises & revenue momentum in 2024," analysts Justin Post and Nitin Bansal said.

Meta also looks to be the biggest winner amid a possible TikTok ban , which has now made its way through the Senate.

Bank of America rates Meta at "Buy" with a $550 price target.

Meta's consensus first-quarter revenue estimate is $36.12 billion.

1st quarter

Revenue estimate: $36.12 billion

Advertising rev. estimate: $35.57 billion

Family of Apps revenue estimate: $35.52 billion

Reality Labs revenue estimate: $494.1 million

Other revenue estimate: $286.4 million

Adjusted operating income estimate: $13.45 billion

Family of Apps operating income estimate: $17.76 billion

Reality Labs operating loss estimate: $4.52 billion

Operating margin estimate: 37.2%

EPS estimate: $4.30

Facebook daily active users estimate: 2.11 billion

Facebook monthly active users estimate: 3.08 billion

Ad impressions estimate: +17.1%

Average price per ad estimate: +5.85%

Average Family service users per day estimate: 3.16 billion

Average Family service users per month estimate: 3.97 billion

2nd quarter

Revenue estimate: $38.24 billion

Full-year 2024

Total expenses estimate: $96.87 billion

Capital expenditure estimate: $34.5 billion

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After U.N. Report, Germany Says It Will Resume Funding for UNRWA

The announcement was likely to further strain Germany’s longstanding ties with Israel, which have deteriorated because of differences over the war in Gaza.

  • Share full article

Women in head scarves, one of them with two children, crouch over cooking pots on a pavement area.

By Christopher F. Schuetze

reporting from Berlin

  • April 24, 2024 Updated 9:13 a.m. ET

Germany said on Wednesday that it would resume funding for the main U.N. agency aiding Palestinians in Gaza, known as UNRWA, after an independent review found that Israel had not provided evidence of an allegation that led many donor nations to withdraw support for the agency.

The announcement was likely to cause further strain in Germany’s longstanding close ties with Israel , which have deteriorated because of differences over the war in Gaza.

Germany, which gave more than $200 million to UNRWA in 2023 , is the agency’s second largest donor after the United States, which has also withdrawn its funding and has yet to say whether it will restore it.

“The German government has looked closely at the allegations made by Israel against UNRWA and has been in close contact with the Israeli government, the United Nations and other international donors,” read a statement issued by Germany’s foreign and development ministries on Wednesday.

The statement said that Germany expected the agency to take on the recommendations from the independent review led by a former French foreign minister, Catherine Colonna, to protect its neutrality.

The review was commissioned by the United Nations in January, just before Israel alleged that a dozen of the agency’s 13,000 employees in Gaza had participated in the Oct. 7 Hamas-led terrorist attacks or their aftermath, and that many were members of Hamas or its allies. In findings released on Monday , the review did not address whether some employees had taken part in the attack but said Israel had provided no evidence that many UNRWA workers belonged to militant groups.

Israel harshly criticized the report and repeated its claim that UNRWA should be disbanded.

After Israel’s claims in January, Germany joined more than a dozen countries, in pausing new funding for the agency, though it noted no new funds were scheduled. Several countries, including Australia, Canada and Sweden, have since resumed funding for UNRWA . The United States and Britain, among several others, have not done so, with the State Department saying this week that it was reviewing the report on UNRWA.

Germany’s support for Israel is considered central to the modern German state, part of its national effort to atone for the Holocaust. Chancellor Olaf Scholz was one of the first Western leaders to arrive in Tel Aviv following the Oct. 7 attacks.

But that support has come under strain over the worsening conditions for civilians in Gaza under Israeli bombardment. Germany’s foreign minister, Annalena Baerbock, said in February that “words can hardly describe the situation of the people in Gaza,” and she has repeatedly warned against an Israeli invasion of Rafah, the southernmost Gaza city where more than a million civilians have sought shelter from the war.

Last week, when Ms. Baerbock made her seventh trip to Israel since the war began, her meeting with Prime Minister Benjamin Netanyahu turned tense, Israel’s Channel 13 News reported . Mr. Netanyahu showed Ms. Baerbock pictures of full market stands and people bathing on the beach in Gaza, the channel reported, an apparent effort to show that conditions in Gaza were not that bad.

Christopher F. Schuetze is a reporter for The Times based in Berlin, covering politics, society and culture in Germany, Austria and Switzerland. More about Christopher F. Schuetze

Our Coverage of the Israel-Hamas War

News and Analysis

The United Nations’ human rights office called for an independent investigation into two mass graves  found after Israeli forces withdrew from hospitals in Gaza, including one discovered days ago over which Israeli and Palestinian authorities offered differing accounts.

After weeks of delays, negotiations and distractions, Israel appeared to hint that its assault of Rafah  — a city teeming with more than a million displaced persons above ground and riddled with Hamas tunnels below — was all but inevitable. Here’s how it might unfold .

Germany said that it would resume funding  for the main U.N. agency aiding Palestinians in Gaza, known as UNRWA, after an independent review found that Israel had not provided evidence  of an allegation that led many donor nations to withdraw support.

The United Nations says famine is likely to set in by May in Gaza. For those living under Israel’s attacks and a crippling blockade, every day is a race against time. Here’s how two Palestinian families  try to keep their children alive.

A Generational Clash on Seder: At Passover Seders, many families addressed the war in Gaza , leading to rising tensions, while 200 New Yorkers from pro-Palestinian Jewish groups were arrested after rallying  near Chuck Schumer’s home to protest aid to Israel.

PEN America’s Fallout: The free expression group PEN America has canceled its 2024 literary awards ceremony following months of escalating protests over the organization’s response to the war in Gaza , which has been criticized as overly sympathetic to Israel.

Fears Over Iran Buoy Netanyahu: The Israeli prime minister lost considerable support after the Hamas-led Oct. 7 attacks on Israel. Tensions with Iran have helped him claw  some of it back.

A Surprising Rift: The Israel-Hamas war, which has roiled cultural and political institutions far beyond the Middle East, is causing divisions in a prominent Japanese American group .

AI boom to fuel natural gas demand in coming years, report says

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A flare burns excess natural gas in the Permian Basin in Loving County, Texas

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Starbucks loses appeal over union election at Seattle store

A U.S. appeals court on Wednesday rejected Starbucks' claims that an employee vote to unionize at the coffee company's flagship Seattle store was invalid because it was held via mail ballot during the COVID-19 pandemic.

Goldman Sachs analyst impact fund competition in New York

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Report: Bengals Considering a Trade Up in 2024 NFL Draft

Cincinnati holds the 18th pick in a loaded offensive line draft.

  • Author: Russ Heltman

In this story:

CINCINNATI —   ESPN's Dan Graziano  mentioned the Bengals  as a potential trade-up candidate in tomorrow's NFL Draft.

Cincinnati doesn't move up in the draft very often, let alone in the first round, but the run on offensive tackles could force their hand.

"The Bengals at No. 18 are also worth watching for a potential trade-up,"  Graziano wrote. "They like Alabama offensive tackle JC Latham a lot and could stand to bolster the line, but they may need to move up to get someone in that tier. Otherwise, watch for Cincinnati to bolster the interior of its defensive line following the offseason departure of defensive tackle DJ Reader via free agency."

The Bengals haven't traded up in the first round since 1995 when they landed Ki-Jana Carter with the No. 1 overall pick.

Cincinnati has a few offensive tackles as their most likely options at pick 18. Check out those full rankings here .

Make sure you  bookmark  Bengals Talk for the latest news, exclusive interviews, film breakdowns and so much more! For more on the Bengals,  subscribe to our YouTube Channel.

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Major Outlet Names Defensive Tackle as Bengals' Best Day-Three Fit

Look: Graphic Designer Releases Multiple Cincinnati Bengals Helmet Designs

Major Outlet Names Tight End as Bengals' Best Day-Two Draft Fit

Look: Bengals Invite Area College Prospects to Local Pro Day

NFL Draft Film Breakdown: Amarius Mims Perfect Fit for Cincinnati Bengals?

Report: Brock Bowers Impresses During Private Workout, Runs Blazing 40-Yard Dash

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Mar 2, 2024; Indianapolis, IN, USA; Notre Dame running back Audric Estime (RB10) during the 2024 NFL Combine at Lucas Oil Stadium. Mandatory Credit: Kirby Lee-USA TODAY Sports

Bengals Paying Close Attention to Popular Running Back at Notre Dame Pro Day

Bengals quarterback Joe Burrow warms up before a game.

Top-Paid Players at Every Position After NFL Free Agency

Mar 3, 2024; Indianapolis, IN, USA; Alabama offensive lineman J C Latham (OL41) during the 2024 NFL Combine at Lucas Oil Stadium. Mandatory Credit: Kirby Lee-USA TODAY Sports

Potential Bengals Draft Target Doesn't Fully Participate at Alabama Pro Day

Feb 27, 2024; Indianapolis, IN, USA; Cincinnati Bengals head coach Zac Taylor talks to the media at the 2024 NFL Combine at Indiana Convention Center. Mandatory Credit: Trevor Ruszkowski-USA TODAY Sports

Bengals Eyeing Top NFL Draft Prospects as Zac Taylor Attends Texas Longhorns Pro Day

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Watch: New Cincinnati Bengals Offensive Tackle Trent Brown's Highlights From 2023 Season

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  23. Secretary Blinken to Release the 2023 Human Rights Report

    Secretary of State Antony J. Blinken will deliver on-camera remarks on the release of the 2023 Country Reports on Human Rights Practices at 2:00 p.m. EDT on April 22, 2024, from the Press Briefing Room at the U.S. Department of State. Senior Bureau Official Robert Gilchrist from the Bureau of Democracy, Human Rights, and Labor will then take the podium to […]

  24. Live updates: Meta to report quarterly earnings today after market close

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  26. Germany Will Resume Funding for UNRWA After a UN Report

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  27. AI boom to fuel natural gas demand in coming years, report says

    The report estimates current power demand from data centers at 11 gigawatts (GW), which, in the base case, is expected to grow to 42 GW by 2030.

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  29. Report: Bengals Considering a Trade Up in 2024 NFL Draft

    ESPN's Dan Graziano mentioned the Bengals as a potential trade-up candidate in tomorrow's NFL Draft. Cincinnati doesn't move up in the draft very often, let alone in the first round, but the run ...