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Motion Graphics & Animation Portfolio

It seems that you like this template, motion graphics & animation portfolio presentation, free google slides theme, powerpoint template, and canva presentation template.

Did you know that people pay more attention to videos than to images? And even more so if they are moving images! Motion graphics design style is becoming more and more popular in graphic design, so if you are specialized in this type of animation, job offers will come to you from many places, now you just have to present your portfolio for companies to give you the definitive yes! You can do it with this template here, in which we have included all the necessary sections to talk about you and your work. Can't you stop looking at this design? Of course, we have included moving images! Wow! While you were admiring the amazing GIFs included you didn't realize that the template might take longer than expected to download! You know... Sometimes... Powerful resources...

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What are Motion Graphics? (Beginner’s Guide with Templates and Examples)

• what are motion graphics

By 2022, 82% of all internet traffic will be video views, according to a report by Cisco. It’s safe to assume that many of them will be content marketing videos, aimed at engaging audiences and interesting them to take an action, make a purchase, or see a concept with fresh eyes. It is also safe to assume that many of these videos will be motion graphic videos. 

So, why are “motion graphic” and “video” used as sometimes distinct, sometimes interchangeable terms? How do you choose which type of video (or motion graphic) is right for you? And how can you create one that will engage your audience and achieve your goals? We know you have plenty of questions, so let’s get right to it. Whether you’re a marketer, a C-suite exec, or a brand builder, this is your complete guide to understanding and learning motion graphics and video.

Here’s what we’ll cover:

1. What are motion graphics? 2. What is the difference between animation and motion graphics? 3. When should a brand use motion graphic video? 4. Types of motion graphics 5. What are examples of motion graphics? 6. Softwares used for motion graphics 7. How to make motion graphics- the easiest way in 2022

1. What are motion graphics?

Motion graphics refer to animated graphic design. They are pieces of animation or digital footage which create the illusion of motion. Graphic designers usually combine them with audio for multimedia projects. Have a look at this motion graphic video featuring the title sequence of a film called Big Fish.

Here's a motion graphic template by InVideo for the Netflix show "Dark".

Want to animate characters to bring a children’s fairy tale to life like Disney does? That’s actually not motion graphics. It’s a completely different type of animation.

While there are many types of content that can engage people, motion graphic videos are particularly suited to help brands tell their stories. Here are a few qualities that make motion graphic videos so suitable for storytelling and brand building:

A. Motion graphic videos help establish a point or drive an action

Motion graphic videos usually have animated text at the least. They can also have mood setting music, voiceovers, and other animated shapes and more. These videos successfully emphasise a point or drive a certain action by appealing to human emotions and needs. An interesting motion graphic example is this video by The School of Life on our human need for connection.

B. Motion graphics make it easier to understand content

From graphs to bar charts, timelines, or even abstract, intangible concepts, motion graphic videos make it easy for us to understand a concept of a situation. A lot of explainer videos end up being motion graphic videos. For example, check out this short video explaining the production of the COVID-19 vaccine by Vox.

C. Motion graphic videos require little from the viewer

Most motion graphic videos are short. So viewers can just sit back, relax and watch a motion graphic or an animated video to learn or understand something in a short amount of time. For example, check out this 3 minute explainer video on Bitcoin.

D. Motion graphic videos are easy to repurpose

Like any other video, a motion graphics video too can be cut into smaller snippets. You can make promotional cuts for Facebook , Instagram , Twitter, and more from a single video. For instance, The School of Life once again has shared a small highlight of their short documentary on “How To Find Fulfilling Work?” as an IGTV video . You can watch the entire motion graphic video on YouTube here .  

So how do motion graphics differ from animation? Let's understand this next.

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2. What is the difference between animation and motion graphics?

Motion graphics , as explained earlier, involve animating a graph, an infographic, or even web design. Check out this GIF featuring motion graphic elements denoting the city of London. As you can see, motion graphics are associated with setting abstract objects, text, and other graphic elements, into motion. 

In contrast, animation as a specific art form focuses more on cinematic effects and storytelling techniques to craft a narrative. Check out this video talking about the famous Mona Lisa by Leonardo da Vinci. While this video is animated, it does not use motion graphics. 

So, if your video uses motion graphics to make a point, it would be motion graphics animation. But if your video is more like a Pixar film, taking the character on an emotional journey, this falls more under the label of animation.

3. When should a brand use motion graphic video?

Let’s see when your brand can go with a motion graphic video:

- Motion graphics are best for outlining or emphasizing facts and illustrating a point you’re trying to make. 

- Motion graphics are used when there’s no need for narrative or complex storytelling.

- Motion graphic videos can break down your services or products and present them poignantly. 

- Remember, motion graphics are at their core visual aids, so they excel at teaching hard-to-understand ideas through visuals.

- If you want to highlight the emotional aspects of a story, provide a complex narrative or if you need to connect with your audience on a deep, emotional level, you want to go with other kinds of animation. You can still include motion graphic elements, but you can go for other animation effects too, in such a case.

As an example of a powerful motion graphic video, check out this animated retelling of Carl Sagan’s famous address after coming back from space, The Pale Blue Dot.

You’ll notice that they have used motion graphics with Carl Sagan’s voiceover to illustrate the speech. The background music adds depth. But the video is devoid of any other type of animation.

4. Types of motion graphics

There are various types of motion graphic videos. Let’s look at some popular types of motion graphic videos.

A. Explainer Videos

Motion graphic explainer videos are used by brands to explain everything from how their systems work to processes and products. Motion graphic videos can also explain concepts and create awareness. For example, check out this video explaining the history of coffee.

Motion graphic explainer videos take a complex process or situation, and use animation to break down the process to manageable chunks that tell the complete picture. It is a way to help people emotionally connect with your brand because you can bring storytelling to the mix. A video can package your sales/product into a nice emotional and engaging story that increases your bottom line. Create your own explainer motion graphic videos super quick and easy using InVideo’s free explainer templates .

B. UI Animations

Motion graphics can be used to create UI (user interface) animation prototypes. UI refers to a series of screens, pages, and visual elements like buttons or icons, that make up an app or a website. 

Designing UI is an important skill that is the base you need when building a website from scratch. Motion graphic designers work on “wireframes” or mock sketches of how a website page, or other elements will look. They then animate these sketches to show how a menu would pop up, how something slides in or out, and more. For example, check out this UI animation of an expense tracker app. It shows how much money each family member spent and their total expenses through the animation.

UI animation can be especially useful when talking to developers on how you want a website to look.

C. Icon/ Element Animations

Motion graphic designers can also animate elements like icons on your website, in your video, and more. For example, check out these motion graphic animations of different icons.

These individual elements like icons, line animations, and more are available as templates online for designers. They can simply download and reuse in their own videos and other properties. Download your own free elements to be used in videos here .

You know all those times when you watch a YouTube video these days, and you see an interesting logo before the video starts off? These logo sequences are also motion graphic animations. Motion graphics bring personality to your design, and in this case, logo design. One of the most popular motion graphic logos we look at daily, check out one version of the Google doodle with motion graphic animation.

These playful, event-based animations are now synonymous with the Google brand, right!? There’s a ton of logo motion graphic templates on InVideo that you can use for free to create your own stunning, effortless, logo reveals. Check them out here .

E. Short Films

While they usually make short animated films using different animation techniques, motion graphics are also a part of this process. The advantage of using motion graphics in short films is that it helps create and enter a world that is totally imaginary. You can create a visual representation of emotions, feelings and other intangible quantities using motion graphics animation. For example, check out this short film explaining the scientific reason for life by Kurzgesagt - In A Nutshell. 

F. Title Sequence

Title and credit sequences for films and even YouTube videos are made using motion graphics. One of the most popular graphic designers to work with title sequences, when the art had just taken off, was Saul Bass. He created the famous title sequence for the film “Anatomy of A Murder.” Have a look at this early example of a motion graphic video.

You can now create your own stunning and powerful title sequences using InVideo ’s many motion graphic logos and introduction templates . 

G. Presentation & Infographics

Motion graphics can animate your presentations , graphs, bar charts, and more. This makes your work look more professional and sophisticated. One can even create a CV video using motion graphics! Creating animations for interactive infographics can be key for an engaging experience. For example, check out this motion graphic video sharing information about Omega Pharma.

Motion graphics can help solidify how the animation should occur. Another option with infographics, is to turn your infographic into an explainer video .

So these are the various types of motion graphic videos you’ll see online. Next let’s look at some beautiful examples of motion graphic usage. 

5. What are examples of motion graphics?

Brands use motion graphic videos for various purposes. From driving an action, increasing sales and conversions to creating a positive brand image, these videos help brands in many ways. Here we look at how some popular brands have used motion graphics.

A. Brand Videos by Slack

A brand that uses motion graphics for everything from ads , to UI animations to product demos , Slack has to be at the top of this list. Check out the above motion graphic video by Slack, sharing information about the product itself. This video gives you an idea of what Slack is all about, how it works, and how you can use it, all using the Slack logo, brand colors and simple motion graphics animation with a voiceover. Brilliant right?

While you are at it, check out this ad video by Slack too. Here too we see liberal use of motion graphics. 

Want to create a quick motion graphic video reflecting your brand? Check out and use this fashion brand video from InVideo .

Use This Template

B. Awareness Videos by Google

You’re probably so used to seeing a new Google doodle every other day that you barely notice it. But that’s not the only motion graphic animation you can see by the Google brand. Check out this motion graphic video explaining How Google Search Works in 5 minutes.

If you look at Google’s Trillions of Questions series, you’ll find more motion graphic videos explaining important and interesting concepts that promote the Google brand and make it a thought leader. Check out this video on “World Health Day” and use it to create your own awareness/ explainer video to engage users and promote brand loyalty.

C. Game Introduction by Orbia

If you want to share awareness about a game or a gamified product, you have to look at Orbia’s example. An award-winning game, check out this quick motion graphics preview/ demo video introducing the game.

Want to create your own motion graphic intro video featuring game type graphics, or a similar awareness video? Check out this InVideo template featuring a game channel outro.

D. Logo Introduction by Netflix

Remember the iconic Netflix logo animation? Whenever you open the app, or watch a Netflix series/ movie preview, trailer , et al., you see and hear this animation. It creates a brand image of anticipation, because the viewer knows they will get to watch something interesting and entertaining after they see this logo. 

Create your own logo animation or introductory video that stays with the viewers and becomes a part of your brand identity by using various logo animation templates on InVideo for free. Check out how you can create and edit videos on InVideo for free. Check out this trendy motion graphic logo animation video you can customise and make your own.

E. Product Feature Tutorials by Figma

If yours is a digital product with interesting features that are regularly updated and always in flux, you need to check out Figma’s example before you create your own motion graphic videos. A software that allows you to create wireframes you need before building websites or apps, Figma has various features that are useful to teams and creators. Check out this motion graphic video explaining Figma.

They have various motion graphic video tutorials explaining how to use the software. Pretty cool right? Want to create a quick and simple motion graphic product highlight video ? Check out this additional product features video template on InVideo.

F. New Product Launch Ft. Adobe

In 2009, Adobe (the company that is behind Photoshop, Illustrator, Premiere Pro and more) launched a thought-leadership resource for marketers called CMO. Check out this motion graphics explainer video sharing what CMO is all about.

A stylish, minimalist video with clear messaging, this motion graphic video is a splendid example of how a brand can promote a new product launch .

G. Tech Explainers by Visa

Every year, the financial market grows closer and closer to technology. This has made it possible for banks and financial institutions to use AI. This video by Visa Communications explains how AI or artificial intelligence is making Visa more secure.

From security and fraud protection to information on helping merchants with setting payments, Visa’s motion graphic videos cover a variety of topics. This shows that the brand is aware of the problems faced by their users and is actively helping them with solutions. Want to create your own system explainer videos? Check out the various explainer templates on InVideo that you can customise and make your own. Personalise this video on self driving cars to create your own tech explainer video. 

H. Product Assembly Tutorials by Ikea

Ikea is famous for its affordable, easy-to-build furniture and functional products. But you do need instructions when you buy Ikea furniture so that you can build it correctly in your home. Keeping this in mind, Ikea created motion graphic tutorial videos on how to assemble different furniture items. 

These videos represent Ikea’s global footprint (they only show motion graphic illustrations, with no language or voiceover). They also keep in line with Ikea’s brand, being minimalist, functional and easy to grasp.

I. Awareness & Brand Building Videos by H&M

For retail and fashion brands all around the world, accounting for their carbon footprint is super important. A few years ago, H&M, the fast-fashion brand loved by millennials and Gen Z alike, finally decided to do their bit for the environment. Check out this motion graphic video guide , where they explain the step H&M takes to stay eco-friendly and sustainable.

These videos not only establish H&M as a brand that cares for the Earth, but also provide transparency into their process. Check out this video on How To Be Environmentally Conscious. Edit it and make it your own using the InVideo free online editor .

J. How-To Videos by Apple

You’ve probably seen Apple’s beautiful iPhone advertisements that are built using motion graphics. Now check out these How To videos helping consumers with Apple products and services.

These beautiful motion graphic videos are minimal, use Apple’s colours and fonts and show how to do various things on Apple devices in simple, easy-to-grasp visuals. From making the brand look more current to sharing latest features and updates, these videos help consumers solve actual problems. 

These were some examples of how brands use motion graphics. In the next sections, let’s find out how you can make your own motion graphic video.

6. Softwares used for motion graphics

If you are interested in a career as a motion graphic designer, you’ll need to use professional-level softwares that you need proper training in. As a beginner, you have 2 major options to get started. Let’s see what they are:

Option 1: Get hands-on with multiple complex softwares. Let’s look at what softwares you will need:

- You have to first work on resizing images or creating images with textures and colours, etc using Adobe Photoshop . 

- You can also use Adobe Illustrator to work with transparent or vector based images you get online. You can use Illustrator to directly draw your graphics before animating them as well.

- Finally, to animate your still images, use Adobe After Effects or Adobe Premiere Pro . After effects is a software created just for motion design, while Premiere Pro is an overall video editing software. 

- Apart from these softwares, there are also softwares like Cinema 4D and Mocha AE that motion graphic designers use.

But these tools are complex and need dedicated practice to master. If you want to create a quick motion graphic design video without all the brouhaha of learning these softwares, check out the easier option.

Option 2: Create your motion design video online for free!

This is the option that a majority of marketers, designers, and creators are switching to right now. 

You can make your motion graphic videos online and completely free now.  You do not need to master any skill or software. All you need is access to an online video creation one-stop shop like InVideo .

With an extensive library of over 5000+ templates along with ready-made assets like animated text boxes, stickers, call to actions, and more, it’s super easy to create your own motion graphic design video on InVideo.

So how do you create a motion graphic video using InVideo ? Let’s find out.

7. How to make motion graphics- the easiest way in 2022

You can now create amazing motion graphics in minutes completely free, online using InVideo . Let’s see how:

First, all you have to do is sign up or login to your InVideo account. Next, select the “Pre-Made Templates” option. Now select the dimension you want your video to be in. Once done, type keywords related to the video you want to create in the search bar. For example, if you want to create a motion graphic how-to guide video, type how -to in the search bar and hit enter.

You will now see several templates corresponding to your search. Click on different templates to expand them and watch a preview. Once you have decided which template you wish to use, just click on the “Use This Template” button and you will be redirected to the InVideo editor . 

Check out how to access and customise 4000+ motion graphic templates on InVideo for free in this video.

To help you along, we’ve picked out our top 5 motion graphic templates that every brand can use. Check out these and start making your own motion graphic videos:

 A. The Business Start-Up Template

Here’s a chance to advertise your business or service using cool motion graphics. Customise this template by changing the brand colours, adding your own logo and messaging and more.

Use This Template 

B. Quick Branding Template

Create a motion graphics video to promote your business using this logo reveal promotion template. Tell the world about your own classes, or services and business with a beautiful motion graphics video introduction.

C. Product Video Ads

Make video ads for your products, reflecting your brand’s DNA. Use this product video ad template and customise it for your needs.

D. Marketing Tips & Tricks

Create a listicle style video to engage with your users and increase engagement. Use this Marketing Tips and Tricks listicle with motion graphics and make it your own.

E. Mega Sale

Create your own special sale day motion graphic video and drive engagement as well as conversions using this mega sale template. Customise it to reflect your products and services and your brand.

Make epic motion graphics videos

With ready-to-use templates

Wrapping Up

So this was your guide on motion graphics and how you can start creating your own motion graphic videos. If you found value in this article, you definitely want to check out this article where we show you how you can take your videos to the next level by adding really cool overlay effects to your videos. Do share this with your friends and drop-in questions you may have for motion graphics!

For more quick tips and hacks on editing and creating videos, subscribe to InVideo’s YouTube Channel . Finally, if you’re looking to create thumb-stopping videos in minutes (even if you’re not a PRO)- sign-up for a free account on InVideo.io today.

This post was written by Upasna and edited by Abhilash from Team InVideo

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Motion graphics & video presentations.

An innovative way to communicate, motion graphics blends storytelling and design with audio and movement to create eye-catching content that audiences want to consume. Stand out with 2D and 3D hand-drawn digital illustrations and advanced animations that bring your story to life.

Demo Videos

The classic how-to video reinvented, demos show your customers how something works step by step.

• This instruction-led, educational approach allows your viewer to follow along visually as you show them how to use your platform, software or mobile app in full detail.
• This is usually done using a screencast, which displays the user interface a viewer can expect to see, where to navigate in order to find key features, and how to gain the most from the product.
• Demos can also be animated, and used to showcase the functions of a physical product.
• Commonly used to tackle Frequently Asked Questions (FAQ’s) or to onboard new customers and employees, a demo video will no doubt create an outstanding brand experience.

PowerPoint Explainer Videos

Quick and simple, explainer videos beautifully describe your business, product, or service in 2 minutes or less by highlighting key benefits, leaving your audience engaged and ready to take action.

• Think of an explainer video as an elevator pitch for your company—something you can use again and again, that turns complex ideas into easy-to-understand explanations.
• Watching a video with both audio and visuals makes it easier for your viewers to remember you than if they were reading a text description. In fact, audiences are 10x more likely to engage with video content than a text-only post.
• With or without animated characters, use this quick, informative and effective way to identify with your customers’ pain points, and offer your solution.

Video Infographics

Information transformed, video infographics bring data to life, using motion graphics to package dense content into an interesting, logical, and easy-to-digest format.

• Using storytelling to take the viewer on an engaging journey, custom illustrations represent information in a way that is exciting and most importantly, memorable. When a relevant image is paired with information, people retain 65% of the information three days later, as opposed to retaining only 10% when there isn’t an associated visual.
• All kinds of information can be conveyed in a video infographic—findings from a report, industry stats and current trends, or high-level conclusions from research. Upgrade a static infographic to a video infographic, and grip your audience in a highly shareable blog post or email newsletter.

Animated Presentation Process

From initiation to final delivery, we ensure the highest quality service.

Scriptwriting

Storyboarding, illustration.

We kick off with an in-depth conversation about your brand, audience, and story. It’s important that we understand your requirements and preferences upfront to ensure the most successful result. At this stage, we go through a few questions, which form the brief we use to get the creative juices flowing!

Here, our talented wordsmiths weave together the perfect story. Based on our initial discussions, we develop a video script that meets your project objectives, including the desired length, personality and tone. We rely on your revisions and feedback to craft an award-winning script.

Conceptualization

With a strong understanding of your business objectives, we collaborate to develop a stand-out visual concept. This is where the fun begins: mood boards, color palettes, icon styles and potential character development all begins here! The result? A strong theme we’re proud to present to you.

We select the best combination of voiceover, sound effects, and music to give your video a personality of its own. By sifting through a library of options, we choose a few of the best suited audio options for your video and, together with you, decide on the right fit.

Once the concept is a go, we create digitally hand-drawn sketches that lay out the  story, frame by frame. In conjunction with the script, the storyboard brings the theme to life, demonstrating a tangible aesthetic which hints at the final product.

Illustration takes the storyboard to the next level. By combining elements of the mood board, color palette and styles we agreed on in the conceptualization phase, custom characters, backgrounds, and other visual elements add the detail required to take us into our most exciting phase: animation!

This is where the magic happens! We bring the video to life with sophisticated design and motion graphics. We check in regularly to update you on our progress and direction, listening to any input and feedback you may have.

Final Delivery

Once every detail is perfected, watch it all come together in the home stretch. We deliver the final product in HD, in any file type you require. Whether for your website, social media pages, or your next email marketing campaign, get ready to debut your final video and impress your audiences!

Motion Graphic Samples

Innovations in class action settlements.

At a legal event, innovations in class action settlement processes were discussed. To showcase the future of digital settlements, and to highlight how technology is empowering class members to choose their own payment options, we put together this clean and crisp demo video for Sipree, Inc. Flowing from screen to screen, this video displays the ease with which claimants can be paid and the impact on the speed and efficiency of the judicial process.

How to Crop Images

One of Stinson's core values is excellence, and we believe that to be excellent also means to share knowledge. For a simple tip like cropping images in PowerPoint, this short screencast is the perfect way to help us help you!

Randstad Employer Brand Research

For their Employer Branding Report, Randstad needed to appeal to brands looking to increase their attractiveness to employees in the market. With a wide range of findings in the report, it was our task to bring this data together and portray it in a way that viewers could quickly understand the information, as well as its relevance. To do so, we leveraged off the report’s key findings to create a detailed video infographic that tells the story of what motivates employees to work for one brand over another.

10 Things Your Audience Hates

If a 'listicle' is a list in article form, then we present you with a 'listimation': a list in animation form! This explainer video takes viewers through structured content in an engaging and memorable way.

Taxes Your Way

During their Tax Rally, H&R Block launched a new exciting program: Taxes Your Way. Rather than present this solution in a traditional PowerPoint, they needed a quick and simple way to communicate what it is, how it works, and how it benefits clients. The result? An animated explainer video to do just that: seamlessly take employees through the Taxes Your Way process for each and every H&R Block customer.

5 Characteristics of Great Presenter

What do decks and video animations have in common? They're often used in presentations, of course! We put together an animated video on the top qualities of great presenters, based on our client experiences over the years. This video is quirky, fun, and shows off just one of the many illustration styles we can create.

UoT Achievements

Every year, the University of Toronto gives an Impact presentation to celebrate its achievements and awards. To truly reflect the outstanding achievements of students and professors, we elevated the presentation with uniquely animated infographics. These detailed visuals establish flow and draw attention to the points that matter, impressing audiences by giving meaning to data.

Moneris Offlinx Product Launch

Moneris is Canada’s largest financial technology company, specializing in payment processing. In preparation of their new product launch, we helped create a video to communicate the benefits to new and existing clients. From start to end, we worked collaboratively with Moneris to storyboard the video, develop the script, conceptualize the visuals, and create and animate the final video.

Voiceover & Audio

Background music or talk tracks can make or break your presentation. Where relevant, we integrate voiceover and audio tracks that complement the presentation and keep the audience engaged.

Data Visualization

Motion graphics used in animated infographics, research findings, or financial reports can tell a visual data story with an added layer of movement. Sophisticated transitions connect one idea to the next, elevating the audience experience from static to dynamic.

Custom Graphics

Our technical illustrators can source, edit, or build new digital assets, such as iconography, illustrations, and dynamic graphics, to engage viewers.

Video Integration

We can integrate video files into new or existing presentations, depending on your use case and technical specifications. If required, videos can be cut and edited to align with the presentation style and timing.

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Dos and don'ts for creating a motion design portfolio

For an animator or motion designer, a portfolio is a must.

You can't send a PDF or Dropbox link of videos to a potential employer. They need to see them in action – in an environment where you control the quality, timing and presentation of every piece.

Carbonmade is made for animation & motion work. Here's how to make a portfolio that moves your audience:

❌  DON’T embed videos from external platforms

Your portfolio is about you – why have YouTube’s logo all over it? External embeds from somewhere like YouTube or Vimeo look cluttered, clunky and spammy on a website. Plus, they can be taken down from YouTube at any moment for licensing or other reasons, leaving you with an empty site.

✅  DO upload high-res videos to your site

In Carbonmade, you can drag & drop video files from your computer straight into your portfolio. We support 4k video , meaning your videos will be as fast, crisp and liquid smooth. And with auto-play, looping videos and customizable player controls, it’s going to look 10x better than those clunky video embeds.

✨ PRO TIP: If you want to call attention to specific parts of a scene, cut the video or trailer into auto-playing GIFs. Take us through the story GIF by GIF, pointing out details with short captions.

❌ DON’T leave anything to guesswork

The video looks great, but where was it used? What was the goal of the campaign? What restrictions were you working within?

✅ DO set the scene in short case studies

This is your chance to show off: What should we know to fully appreciate the visuals we’re about to see? What special details would we miss if you didn’t point them out?

Set the scene with a short description of the project, your goals, and how you contributed (you can use the Description & Info block in Carbonmade for that). Then, using the Experience & Details block, list the client name, platform, results and any other important context for the project.

❌ DON’T settle for a portfolio template

Templates limit your possibilities and make it harder for your site to evolve. If you want to update your design or change your layout, you need to start from scratch with a new template. Which means most portfolios fall by the wayside and look dated quickly.

That’s not the case with Carbonmade.

✅  DO use Carbonmade to build a site that evolves with you

In Carbonmade you build your site with blocks, meaning it takes minutes to switch up your site anytime you want. No templates locking you in, no daunting redesigns.

Not feeling your homepage? Just change your portfolio grid style, or swap out your navigation. Sick of your site colors or typography? Update them in seconds.

All visuals here were created by Aran Quinn. You can see his full portfolio here, made with Carbonmade.

Related reading:

How to create free press for your work

How to make a minimalist portfolio with Carbonmade

How to build your secret repertoire

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What is Motion Design? A Complete Guide For Beginners

Table of Contents

Motion design is a unique branch of graphic design that integrates motion to breathe life into animated graphics. Considering that a larger percentage (65%) of the human population are visual learners who comprehend and retain information much better when presented visually, motion graphic design presents a more electrifying visual experience by adding animation into the mix.

The exciting features and capabilities of motion design have made it ubiquitous, taking center stage in various domains, including film, television, websites, applications, advertising, marketing, and across all social media platforms to captivate and engage audiences. Consequently, understanding the steps involved in creating motion graphics is becoming increasingly essential.

This guide will explain the definition and history of motion design and its future prospects. If you have an interest in pursuing a career as a motion designer, we will also provide a brief overview of the role and guide you on how to embark on this professional path.

What is Motion Design?

Motion graphics, otherwise called motion design, is a creative field that blends graphic design with animation to bring visuals to life. It’s the art of adding movement, dynamics, and storytelling to static graphics, making them engaging and captivating for various media.

Motion design can be found in a wide range of applications, from movie credits and commercials to animated logos, video game development, explainer videos, and even user interface animations in apps and websites. It’s all about using animation techniques to convey information, evoke emotions, and create memorable visual experiences. So, motion design is the magic that turns still images into moving, attention-grabbing visuals.

Brief History of Motion Design

The history of motion design is a fascinating journey that has evolved alongside advancements in technology, communication, and artistry. Here’s a brief overview of its key milestones:

Early Animation (Late 19th to Early 20th Century)

Motion design’s roots can be traced back to the late 19th century with the invention of devices like the Zoetrope and the Phenakistoscope. These early optical toys created the illusion of motion by displaying a sequence of static images in rapid succession.

The first animated film, “Humorous Phases of Funny Faces” by J. Stuart Blackton, was created in 1906 using stop-motion techniques.

Golden Age of Animation (1920s to 1960s)

The 1920s saw the emergence of iconic characters like Mickey Mouse and the development of the multiplane camera by Disney, which added depth to animation.

In the 1930s and 1940s, animation studios like Disney, Warner Bros., and MGM produced classics like “Snow White and the Seven Dwarfs” and “Looney Tunes.”

Introduction of Computer Graphics (1960s to 1980s)

The 1960s brought the advent of computer graphics, with pioneers like Ivan Sutherland creating computer-generated animations. In 1982, John Lasseter created the first 3D computer-animated short film, “The Adventures of André & Wally B,” a precursor to the Pixar revolution.

Digital Revolution (1990s to Present)

The 1990s witnessed a digital revolution in animation with the release of Pixar’s “Toy Story” in 1995, the first feature-length computer-animated film.

The late 1990s and early 2000s saw the rise of motion graphics in web design as designers started using Flash and other tools for interactive animations. In recent years, motion design has become increasingly prevalent in advertising, marketing, user interfaces, and social media, with an emphasis on creating engaging and visually appealing animations.

Current State (21st Century)

Motion design has evolved with the proliferation of modern computing technology, leading to stunning visual effects in films, immersive video games, and interactive multimedia experiences.

The integration of motion graphics in user interfaces, explainer videos, and social media content has made it an essential element of modern communication and branding.

Today, motion design continues to evolve, driven by technological advancements and the creative innovation of designers and animators. It plays a pivotal role in captivating and engaging audiences across a wide range of media.

Motion Design vs. Animation: What’s the Difference?

Motion design and animation are related fields that involve creating moving visuals, but they have distinct differences in terms of purpose, scope, and techniques. Here’s a breakdown of the key differences between motion design and animation:

Motion Design

Motion design focuses on creating motion within static or existing visual elements. It often involves animating typography, graphics, logos, and other design elements. It aims to enhance these elements’ visual appeal and storytelling capacity while maintaining their original design.

Motion design is often used to convey information, enhance branding, or add visual interest to various media, including websites, presentations, advertisements, and user interfaces. It is heavily used in user interface (UI) design, where subtle animations can improve the user experience and guide user interactions.

3. Techniques

Motion designers use animation software and tools to create animations but focus on integrating motion seamlessly into existing designs. They often emphasize principles like timing, easing, and rhythm to ensure that the motion feels cohesive with the overall design.

4. Examples

Examples of motion graphics include the following:

• An animated logo that transitions smoothly from one state to another.
• Typography animations that make text elements more engaging in videos or presentations.
• Animated infographics that explain complex data visually.

Animation is a broader field that encompasses the creation of characters, objects, or scenes from scratch and bringing them to life through movement. It includes techniques such as traditional hand-drawn animation, 3D animation, stop-motion animation, and more.

Animation is often used to tell stories, create characters, and build entire worlds in movies, television shows, video games, and short films. It is not limited to enhancing existing designs but is the primary medium for storytelling and entertainment.

Animators use a wide range of techniques and software specific to their chosen form of animation, whether it’s traditional drawing, computer-generated imagery (CGI), or stop motion. Character design, rigging, and keyframe animation are common practices in animation.

Examples of animations include the following:

• Animated feature films like Pixar’s “Toy Story.”
• Cartoons and animated series like “The Simpsons” or “SpongeBob SquarePants.”
• 3D character animations in video games.

In summary, motion design focuses on enhancing the motion of existing visual elements, while animation involves creating visuals from scratch and bringing them to life through movement. Both fields require creativity and technical skills, but their applications and objectives differ significantly.

Skills and Job Description of a Motion Graphics Designer

A motion graphics designer is a creative professional responsible for bringing static visuals to life through animation and motion. This role requires a unique blend of artistic skills, technical proficiency, and creativity. Below are the skills and job description of a motion graphics designer:

Skills of a Motion Graphics Designer

1. Animation Skills : Motion graphics designers are masters of animation techniques. They understand the principles of timing, easing, and movement to create visually appealing and engaging animations.

2. Graphic Design : Strong graphic design skills are essential. Designers should have knowledge of the basic motion design principles and graphic design elements. They must also have a keen eye for layout, typography, color theory, and composition to ensure their animations are visually appealing.

3. Software Proficiency : Proficiency in animation and design software is a must. Common tools include Adobe After Effects, Adobe Illustrator, and sometimes 3D animation software like Cinema 4D.

4. Storytelling : Motion graphics often convey a message or story. Designers should have the ability to distill complex ideas into simple, understandable visuals that captivate the audience.

5. Technical Skills : Familiarity with video editing, compositing, and rendering techniques is important. This ensures that animations integrate seamlessly into various media.

6. Creativity : Creativity is at the core of motion graphics. Designers need to think outside the box, experiment with new ideas, and come up with innovative ways to visualize concepts.

7. Attention to Detail : The devil is in the details. Motion graphics designers must pay close attention to every element of their animations, ensuring they align with the intended message and overall design.

8. Problem-solving : Designers often encounter technical challenges and tight deadlines. Problem-solving skills are crucial to finding efficient solutions and meeting project requirements.

Job Description of a Motion Graphics Designer

The job of a motion graphics designer is dynamic and multifaceted. Here’s a snapshot of what their typical responsibilities might entail:

1. Conceptualization : Collaborate with clients or creative teams to understand project goals and objectives. Brainstorm ideas and concepts for animations that align with the message.

2. Storyboarding : Create visual storyboards or sketches to plan the sequence of animations and transitions.

3. Design and Animation : Use software like Adobe After Effects to design and animate graphics, text, and other elements. This includes creating visual effects, transitions, and motion graphics assets.

4. Typography : Design and animate typography to create engaging text elements within animations.

5. Editing : Edit and refine animations, adjusting timing, transitions, and visual elements to achieve the desired effect.

6. Collaboration : Work closely with video editors, illustrators, and other professionals to integrate motion graphics seamlessly into video projects or other media.

7. Quality Control : Review and ensure the quality of animations, checking for errors and inconsistencies.

8. Deadline Management : Manage multiple projects simultaneously, adhering to deadlines and ensuring timely delivery of animations.

9. Stay Updated : Keep up with industry trends, emerging technologies, and new software to stay at the forefront of motion graphics design.

A motion graphics designer is a visual storyteller who combines technical skills with artistic creativity to create captivating animations that convey messages and engage audiences across various media platforms. It’s a dynamic and rewarding role for those with a passion for design and animation.

Application of Motion Design

Motion design is a versatile field with a multitude of applications that enhance communication and engagement. Here are five key applications of motion design:

1. Digital Marketing

Motion graphics are widely used to support and drive engagement in digital marketing campaigns. Motion graphics are used in creating:

• Animated Social Media Content : Motion design shines on social media platforms. Engaging animations such as explainer motion graphics in posts and stories capture users’ attention and deliver messages effectively.
• Email Campaigns : Motion graphics make email newsletters more dynamic and engaging, improving click-through rates and user interaction.

2. Website Enhancement

Motion graphics can significantly enhance the visual appeal and effectiveness of websites. They are mostly used in creating:

• Web Banners and Headers : Motion graphics breathe life into websites. Animated banners and headers make a website more visually appealing and informative.
• Interactive Elements : Motion design adds interactivity to websites, such as animated buttons or navigation elements, creating a seamless and engaging user experience.

3. Film and Video Production

The original home of motion graphics lies in the film industry, making it possible to transform still images into moving characters. But like the other examples, motion graphics are best used in creating:

• Title Sequences : In movies and TV shows, motion design is often used to create film titles that set the tone for the story.
• Visual Effects (VFX) : Motion graphics play a vital role in enhancing visual effects, from futuristic interfaces to otherworldly landscapes.

4. E-learning and Training

Motion graphics are not only useful in advertising, marketing, and entertainment, but they are also very effective in enhancing learning. Unlike shooting actual learning videos, motion graphics offer instructors a cost-effective and engaging option to convey their message. They are widely used in creating:

• Interactive Learning Modules : For e-learning platforms, motion design helps create interactive modules that engage learners and make complex topics easier to understand.
• Training Videos : In corporate training, motion graphics make instructional videos more engaging and memorable, improving knowledge retention.

5. Event Promotion

Finally, Promotional motion graphics can be an excellent option for promoting events and driving audience engagement ahead of the event. They can be used to create:

• Event Teasers : Motion design creates excitement for upcoming events with dynamic teaser videos, event logos, and promotional materials.
• Live Event Graphics : During live events, motion graphics are used for presentations, digital signage, and on-screen animations to enhance the overall experience.

These are just a few examples of how motion design elevates visual communication across various industries. Its ability to convey information in an engaging and memorable way makes it an invaluable tool in today’s visually-driven world.

Types of Motion Design Used By Marketers

Here are the three specific types of motion graphics animations used by marketers:

1. Explainer Motion Graphics

Explainer motion graphics are short animations designed to simplify complex ideas, products, or services. They aim to educate and engage the audience by breaking down information into easily digestible visual elements.

Explainer motion graphics are widely used in marketing to introduce a new product, explain its features, or showcase how a service works. They can be found on websites, social media, email campaigns, and in presentations. By providing clarity and a compelling narrative, explainer motion graphics help marketers connect with potential customers and drive conversions.

2. Promotional Motion Graphics

Promotional motion graphics are dynamic animations created to promote products, services, events, or special offers. They are attention-grabbing and often convey a sense of urgency or excitement to encourage action from the audience.

Marketers leverage promotional motion graphics across various platforms, including social media, websites, digital advertisements, and email marketing campaigns. These animations can be used to highlight limited-time offers, product launches, discounts, and upcoming events. By adding motion and visual appeal, promotional motion graphics entice viewers to explore further and make purchasing decisions.

3. Emotive Motion Graphics

Emotive promotional graphics focus on evoking specific emotions or feelings in the audience. They use motion and visual storytelling to create a powerful emotional connection between the brand and the viewer.

These graphics are often employed in branding campaigns to convey the brand’s values, mission, and ethos. They can be featured in commercials, brand videos, and social media campaigns. By appealing to viewers’ emotions, emotive promotional graphics aim to establish a deep and lasting bond with the audience, fostering brand loyalty and engagement.

Each of these motion graphic types serves a unique purpose in marketing. Explainers clarify promotional entice, and emotive graphics connect deeply emotionally. Marketers strategically deploy these motion graphics to achieve specific campaign goals and effectively engage with their target audience.

How To Create Motion Graphics

Creating motion graphics involves a combination of artistic creativity, technical skills, and a well-structured workflow. Here’s a dive into the process of creating motion graphics:

Step 1: Conceptualization and Storyboarding

It starts with clearly understanding your project’s objectives and target audience. What message are you aiming to convey? Storyboarding comes next, where you sketch out the visual sequence, transitions, and key elements, providing a visual roadmap for your motion graphic.

Step 2: Asset Creation

Once your concept is solidified, it’s time to gather or create the necessary assets. Depending on your project’s requirements, this could include text, graphics, images, or even characters. These elements serve as the foundation for your animation.

Step 3:Animation

The heart of motion graphics lies in animation. Choosing the right animation software, such as Adobe After Effects. Organize your elements using layers, with each layer representing a visual element. Keyframing plays a significant role, as it defines animations’ starting and ending points, including properties like position, scale, opacity, and rotation. Don’t overlook timing and easing; these aspects ensure smooth and realistic motion. Visual effects and transitions can also be added to enhance the overall look and feel of your motion graphic.

Step 4: Audio Integration

If your motion graphic incorporates audio, it’s essential to synchronize it with the visuals. Ensure that voiceovers, music, or sound effects complement the animation. Audio editing may be necessary to fine-tune tracks to match the timing and mood of your animation.

Step 5: Review and Feedback

Internal review is crucial to scrutinize your work for details, timing, and overall coherence. Seek external feedback from colleagues or clients to gain valuable insights and make refinements as needed.

Step 6: Export and Rendering

Choose the appropriate export settings based on your intended platform, whether it’s for the web, social media, or presentations. Rendering your animation generates the final video file.

Step 7: Testing and Optimization

Before deployment, it’s essential to ensure your motion graphic functions seamlessly on various devices and browsers if it’s web-based. Optimization efforts balance visual appeal with loading times.

Step 8: Deployment

Finally, publish your motion graphic on the intended platform. This could involve uploading it to a website, sharing it on social media, or incorporating it into a presentation. The deployment phase brings your creative work to your audience, allowing them to engage with your motion graphic.

Creating motion graphics is a dynamic and creative process that combines artistic vision with technical expertise. Attention to detail, timing, and storytelling are key factors in producing engaging and impactful motion graphics for various applications, from marketing to entertainment and education.

How Can All Time Design Help You Create High-converting Motion Graphics

All Time Design is a creative agency that specializes in crafting high-converting motion graphics to elevate your marketing and communication efforts. Here’s how we can assist you:

• Creative Expertise : All Time Design boasts a team of seasoned motion designers with a wealth of experience. We understand the art and science of captivating animation and design, ensuring your motion graphics are visually stunning and engaging.
• Custom Solutions : Every project is unique, and All Time Design recognizes that. We work closely with you to understand your specific goals, target audience, and brand identity. This tailored approach results in motion graphics that align perfectly with your vision and objectives.
• Effective Storytelling : Motion graphics are not just about movement but about storytelling. All Time Design excels in weaving narratives into animations. We help you convey your message effectively, whether you’re explaining a complex concept or promoting a product.
• Cutting-Edge Technology : All Time Design stays at the forefront of animation technology. We leverage the latest tools and software to create seamless, high-quality motion graphics that are optimized for various platforms and devices.
• Conversion Optimization : Beyond aesthetics, All Time Design focuses on driving results. We understand the psychology of viewer engagement and strategically craft motion graphics that encourage action, whether it’s making a purchase, signing up, or sharing content.
• Comprehensive Services : All Time Design offers a wide range of motion graphic services, from explainer videos and promotional animations to brand intros and interactive content. Whatever your marketing needs, we have the expertise to deliver.
• Collaborative Process : Collaboration is key to success. All Time Design involves you in the creative process, ensuring your feedback and insights are incorporated at every stage. This collaborative approach ensures that the final product aligns with your vision.
• Timely Delivery : Meeting deadlines is crucial in marketing. All Time Design takes pride in delivering projects on time, allowing you to launch campaigns and promotions without delay.

All Time Design is your partner in creating impressive motion graphics that drive real results. Our creative prowess, customization, and commitment to your goals make us a valuable asset in your marketing toolkit. Whether you’re looking to explain, promote, or emotionally connect with your audience, All Time Design can help you achieve high-converting motion graphics that leave a lasting impact. Ready to explore our creative opportunities ? Click here to get started.

Get in touch  with us today to get your own design!

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11 Animated PowerPoint Templates With Interactive Features [To Edit and Download]

Written by: Orana Velarde

Animated presentations help grab the attention of viewers more than static ones can. And they can be especially helpful when you're giving a virtual or Zoom presentation and need to keep an online audience engaged.

To help you make the most of your time on stage or a screen, use animated PowerPoint templates in your content to add a new angle to your visuals. Slide decks with animated features work well for webinars, step-by-step video tutorials or a trends report full of charts and graphs.

Even if you created a presentation in PowerPoint previously, make your animated PowerPoint slides better by editing them right inside Visme. Upload existing PowerPoints into your Visme account, then add animated and interactive features like hotspots, links to other slides in the same deck, plus plenty of creative animations.

Visme also offers hundreds of animated presentation templates right inside our tool so that you can say goodbye to PowerPoint once and for all.

In this post, we’ve gathered our favorite animated slide deck templates for you to edit and download. There are templates for all types of projects, from business proposals to pitch decks. 

Keep scrolling to find your favorite. If you don’t, you can always use the Visme Brand Wizard to create ideal presentation slides for your brand.

But before you begin, check out our quick 5-minute tutorial video to learn how to create your next presentation in Visme.

• Upload Your Animated PowerPoint to Visme
• Add Engaging Transitions to Your Animated PowerPoint [+Templates]
• Add Custom Animations to Your Animated PowerPoint [+Templates]
• Add Interactive Features To Your Animated PowerPoint [+Templates]
• Add Animated Charts, Graphs and Data Widgets To Your Animated PowerPoint [+Templates]
• Export Your Visme Presentations as a PowerPoint

Animated PowerPoint FAQs

• Visme offers thousands of templates you can use to create animated PowerPoint presentations. These templates span multiple industries, use cases and designs.
• To create an animated PowerPoint in Visme, upload a template, add engaging transitions, custom animations, interactive features, animated charts and widgets, collaborate with multiple team members and export your presentation in PowerPoint (PPTX) format.
• If you're short on time, you can use the Visme AI presentation maker to whip up stunning animated PowerPoint presentations in seconds. Be it an interactive presentation for sales , business , project , product or corporate use.
• Sign up to Visme's presentation software to access beautiful templates, design assets, and cutting-edge features that make creating animated PowerPoint presentations a breeze.

Step 1: Upload Your Animated PowerPoint to Visme

Your first step is to upload your ppt with animation to Visme. You can easily do so with a business account in Visme. Then when you create a new presentation , you'll instead hit the upload button to bring your old presentations back to life with Visme animations, templates, interactivity and design elements.

Better yet, you can access some of Visme's creative slide transitions. Every single animated presentation template in Visme includes an attractive staggered transition effect from slide to slide. 

More than 900 slides in our template library are designed especially for your presentations to look impressive and unforgettable. Plus, our design panel is loaded with free animations for PowerPoint slides.

When you import a PowerPoint template to Visme, you can easily add slide transitions to one slide at a time or all at once. However, it's best to stick with a single transition from slide to slide so that your presentation doesn't look too cluttered.

Alternatively, if you are looking for a quick solution, instead of creating your slides separately, you can use Visme's AI presentation maker to create your presentations in minimal time.

Input a text prompt explaining your requirements, choose a style and Visme's AI will craft text, images and icons to create tailored presentations. You can then customize the slides in Visme's presentation maker and include your interactive and animated features to make your presentations more engaging.

Working on the presentation with your team? The collaboration tool is a handy resource. You can invite team members and give them regulated or unlimited access to leave comments, reply to comments and work on the design in real time. The workflow feature makes project management easier. You can assign specific slides or the entire project, set deadlines, review and approve projects—all in one workspace.

Spice up your boring PowerPoints

• Easily import your PowerPoint into Visme
• Improve existing presentations inside Visme
• Add new design elements and interactivity

Sign up. It’s free.

Step 2: Add Engaging Transitions to Your Animated PowerPoint

After importing a PowerPoint template into Visme, it’s easy to convert it into a ppt with animation by adding animated transitions to the slides. Here’s how to do it:

• Click on the gear icon on the top left of a slide in the slide list on the right of the editor.
• Select Change Transition .
• Choose to add a transition only to that slide or to all slides in one go.

These are the slide transition options to make your animated PPT template that much better:

• Staggered Fade
• Enter from Side
• Enter from Bottom
• Enter from Top
• Simple Fade

Transitions can be added with different options: based on time, when clicked, or when a video ends.

We’re sure you’re happy to hear that all PowerPoint templates can be imported and animated with Visme. 

But that isn’t the best part!

The Visme presentation library is full of animated templates and free animations for PowerPoint in many different industry styles and content types.

But wait, there’s more. Did you know you can also create animated infographics? In the video below, Mike will show you how to design interactive infographics that will elevate your content strategy.

Below are some of our most versatile animated slide decks read for you to edit, animate and download or share online.

1. Animated Market Trends Report Presentation Template

This animated market trends report has a cool slide background and creative transitions that navigate from slide to slide. Each transition is different but they don’t feel overwhelming. The data widgets enter the slide seamlessly in a visually interesting way.

2. Simple But Animated Architecture Presentation Template

Even simple designs will look great with creative transitions and animations as PPT presentations. This Architecture Presentation template has slide transitions all coming down from the top, making it look interesting and attractive.

3. Fashion Design Animated Presentation Template

The fashion design presentation has a different combination of slide transitions. They are all zoom-in and zoom-out transitions, perfect for the design style of the slides in this template.

Add more slides from the template or duplicate the ones you have and they will all have the same transition. With these animated images for PowerPoint, you can grab and hold your audience's attention for longer periods.

Watch this video below to discover the power of animated illustrations to tell compelling stories, convey complex concepts, and evoke emotions in your audience.

Step 3: Add Custom Animations to Your Animated PowerPoint

Your animated PowerPoint templates and all Visme presentation templates have plenty of different styles of animation possibilities. 

With Visme, you can add various animation effects in PowerPoint to any element within a slide. Here are a few types you can incorporate:

Enter Animations

• Fly in from top 
• Fly in from bottom
• Fly in from left
• Fly in from right

Exit Animations

• Fly to top, 
• Fly to bottom
• Fly to left
• Fly to right

Furthermore, control the timing of the animations to create interesting and unforgettable compositions. Use these animation features to create your own in and out slide transitions. Control the movements on click, hover or just by navigating to the next slide.

When designing your slides, take advantage of our selection of moving backgrounds for PowerPoint. Choose between animated and video backgrounds to create even more attractive animated PPTs.

Hey marketers! Need to create scroll-stopping visual content fast?

• Transform your visual content with Visme’s easy-to-use content creation platform
• Produce beautiful, effective marketing content quickly even without an extensive design skillset
• Inspire your sales team to create their own content with branded templates for easy customization

Below are some animated templates for different industries.

4. Technology Trends Animated Slide

Use enter and exit animated effects for the elements on each slide. Use a two-directional approach with the elements coming in from two sides in a staggered effect. Time the animation so that it comes in slowly as a creative visual.

This PowerPoint animation template has this style of animation. You can duplicate the slides and then switch the elements to create more slides.

5. Social Media Posting Times Animated Slide

Looking for an animated background for PowerPoint? This animated slide has up and down movements for different elements. The effect created is a rotating scenery from day to night with a gradient background quality.

Share this PowerPoint template with animation as a live link or an HTML file. Alternatively, embed it on your site as part of a blog post or call to action.

6. Step-by-Step Information Animated Slide

This type of animated presentation is called building the story. The entire presentation seems like it's created on one slide as pieces of the puzzle enter the scene one by one. Use an animated slide like this to create an unforgettable presentation.

7. Animated Venn Diagram Presentation Slide

Similar to the above template, this animated Venn diagram has a staggered effect with pieces that come into the scene one by one. A Venn diagram has lots of possibilities for different topics and industries. It's always best to explore a variety of venn diagram templates to see which design can best showcase your point. 

Step 4: Add Interactive Features To Your Animated PowerPoint

Moving on from animated slide transitions and animation effects for slide elements. Your animated PowerPoint templates also have the opportunity of becoming interactive.

Visme offers a number of interactive features like pop-up boxes, hover effects, links to other slides, content blocks or objects and links to external websites.

Mix it up with transitions and animations and you have yourself an interactive animated PowerPoint presentation.

Below are some of the best Visme animated presentation templates and PowerPoint video templates that use interactive features.

8. Graffiti Style Interactive Animated PowerPoint Template

This presentation template has seamless transitions from slide to slide plus a number of creative pop-ups. Each pop-up includes additional information for its respective slide. The design follows the style of the presentation and adds an extra dose of creativity.

9. Navigable Menu Interactive Animated Presentation Template

Create an interactive navigable slide deck with a main menu that links to different slides with Visme’s interactive link features. This style of presentation is like a website you can look through. The best way to share an interactive presentation like this, share a live link.

The video below shows you how it all works.

The best part is that there’s no limit to what you can do in Visme. You can make animated backgrounds for PowerPoint, animated images for PowerPoint or a complete PowerPoint template with animation.

Use Visme’s 3D character creator to add animated characters to your presentations. This tool allows you to create characters with different body types, facial expressions, hair styles and more to suit your presentation theme. Also, you can choose from various entry, waiting and exit poses to animate these characters and keep your audience entertained

Step 5: Add Animated Charts, Graphs and Data Widgets To Your Animated PowerPoint

Visme turns your animated PowerPoint templates into amazing data visualization presentations. All charts and graphs created with the Graph Engine can not only be animated, but they can also have interactivity. In this article, we've explained how to create animated charts in Visme.

Apart from that, there are also plenty of data widgets to visualize other types of information, like maps and percentages.

To help you make your data visualization more engaging, Visme comes with a wide variety of 3D charts, graphs and data widgets. You can customize and add these 3D data visualizations in your presentations to bring your data to life and make complex data easier to understand.

10. Financial Report Presentation Template With Animated Charts And Graphs

Financial reports are full of analytics and data visualizations. Make yours even better by using animated charts and graphs. The bars, lines, and curves have animation features to fit any presentation.

This template is perfect for all the financial reports you create for your business.

11. Animated Statistical Report Presentation Template

Statistics is a classic source for data visualization in a business setting. Stats presentations are used in meetings day in and day out, sent to team members and stakeholders. Make all your stats reports better than they’ve ever been by adding animation to charts and graphs .

Even better, use this presentation template and save yourself some time.

Step 6: Export Your Visme Presentations as a PowerPoint

Just like we imported your PowerPoint presentation into Visme, all Visme presentations can be exported as PPTx presentations for offline presentations. All you have to do is click on PPTx in the download options.

The catch is that PowerPoint doesn't support all of Visme's unique animation and interactivity features , so it will always be best to stick with Visme for sharing and presenting. With Visme, you can share an animated presentation as a live link or an HTML file to present offline.

If you're running out of time and don't want to go through these steps, you can use the Visme AI presentation maker to whip up stunning animated PowerPoint presentations in seconds. Be it an interactive presentation for sales , business , project , product or corporate use.

And before you present, watch the video below to review the ways to structure your presentations . There are 7 main presentation structures to help you set up amazing stories throughout your presentation.

The tips and templates provided above can help you create impressive animated presentations. However, Visme understands that not everyone has the time or design expertise to start from scratch. That's where Visme's AI Design Generator comes in.

Visme's AI Design Generator is a powerful tool that can help you create professional-looking designs in seconds. It uses artificial intelligence to generate unique designs based on the prompt you input. You can use it to create presentations, documents, printables and social media graphics.

Q1. How do you animate a PowerPoint presentation?

To animate a PowerPoint presentation, select the object you want to animate, go to the "Animations" tab, and choose from various animation options available.

However, for more advanced interactive animations, you can import your PowerPoint into Visme and utilize its extensive animation options.

Q2. What are the 4 types of animation in PowerPoint?

The four main types of animations in PowerPoint are Enter Animations, Emphasis Animations, Exit Animations and Motion Paths.

Q3. Can PowerPoint auto animate?

Yes, you can set PowerPoint slides to auto-animate by adjusting the timing settings for each animation effect.

Q4. How to create PowerPoint presentations with transitions and Animations?

To create PowerPoint presentations with transitions and animations, first add your content to the slides. Then, apply animations to elements through the "Animations" tab and transitions between slides from the "Transitions" tab.

Q5. What is the difference between animation and transition in PowerPoint?

In PowerPoint, animation is the movement or effect you apply to individual objects or elements within a slide, such as text or images. Transition, on the other hand, is the effect that takes place between slides as you move from one to another during a presentation.

Q6. How do I make PowerPoint slides play automatically without clicking?

To make PowerPoint slides play automatically without clicking, go to the "Transitions" tab, find the "Timing" group, and set "After" to the desired duration before moving to the next slide. You can apply this to each slide for an automated presentation.

Create Your Own Animated PowerPoints and Visme Presentations

There are many options for creating animated presentations with Visme, from uploading PowerPoint templates to using Visme’s PowerPoint video templates.

Animate any presentation in our library, edit the slide transitions, add animated compositions to your slide decks and create visually rich presentations. Share them with your audience and use our integrated analytics to track views and reads.

Create the best animated and interactive presentations with Visme today!

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About the Author

Orana is a multi-faceted creative. She is a content writer, artist, and designer. She travels the world with her family and is currently in Istanbul. Find out more about her work at oranavelarde.com

6 steps every motion graphics project should follow (before animation)

Follow this step-by-step guide to learn the modern process of planning a motion graphics project in Milanote, a free tool used by top creatives.

Great motion design doesn't spring fully formed from a designer's mind, there are many steps to the pre-production process. Yet so many people jump straight into animating things, only to run into issues that could be avoided by better planning. Whether you're making a TV commercial, music video, animation, or online video, a solid pre-production plan will set your project up for success.

In this guide you'll learn the critical steps of motion design pre-production...

• 1. Project plan Set up a place to plan your project
• 2. Brief Define the concept and goals
• 3. Brainstorming Generate ideas for your project
• 4. Moodboard Organize inspiration & references
• 5. Storyboard Visualize the sequence of your animation
• 6. Style frames Share visual concepts with your team

1. Project plan

Traditionally, a project plan might be scattered across various emails, to-do lists, spreadsheets, and documents, making it hard to keep track of everything. A central project plan combines these artifacts into one easy-to-access place. It will evolve over the lifespan of your project but usually includes:

• Inspiration and moodboards
• Storyboards
• Workflow checklist
• Style frames

Create a new board for your film project plan

Create a new board

Drag a board out from the toolbar. Give it a name, then double-click to open it.

Choose the Motion Design Plan template

Choose a template 

Each new board gives you the options to start with a beautiful template.

It’s crucial to set a strong foundation from the start. A clear, inspiring, and informative brief provides the structure and direction for designers to do their best work. Motion graphics briefs typically include background information, goals, deliverables, visual and animation references, creative direction, and a style guide.

First, open the Brief board

You’ll find the board to create your brief on the Motion Design Plan board. Double-click the Brief to open it and start adding the goals, concept and defining the audience.

Double-click the  Brief  board to open it.

Define the project

What do you want your animation or video to communicate? Is there a specific message or concept you have in mind? What do you want the viewer to feel when they see it? Use emotive words to communicate the brand style and tone of voice you want to express within the project.

Add a note to outline the key messages.

Drag a note card onto your board

Start typing then use the formatting tools in the left-hand toolbar.

List the deliverables

What are the specific outputs you require? Is it a TV spot, an animation for a game, or a video for Youtube? Try and provide as much detail as possible. The technical constraints will help inform the design and production process, costs, and timeframe for the project.

Add a note to describe the deliverables.

Describe the target audience

This is where you describe a specific type of audience and detail what’s important to them. What do they care about? What inspires them? Include any relevant research or stats you have. All this helps the designer choose a mood or animation style that speaks to your audience.

Add a note to describe your audience.

Start typing then use the formatting tools in the left hand toolbar.

Share the finished brief with your team

Once you’ve made any final tweaks, it’s time to share the completed brief with your team, organize a kickoff meeting, and get started. If you want to learn more about writing a motion design brief, check out our in-depth Motion Design Brief guide .

Publish and share the brief with your team.

Add a welcome message to your board.

Write a welcome message under the "Publish & share" menu. This will display the first time someone views your board.

3. Brainstorming

When a new motion design project kicks off, your starting point is often just a rough concept or idea. So how do you transform that idea into something bigger? Brainstorming!

Brainstorming is a classic creative technique for generating new ideas quickly. You can use it to explore animation styles, dream up new characters, locations, or even the visual style you're after. It’s best thought of as a way to light up our imagination.

First, open the Ideas board

You’ll find the board for brainstorming on your Motion Design Plan board. Double-click the Ideas board to open it and start brainstorming.

Double-click the Ideas board to open it.

Start with your central topic

What's the key message or idea your want to communicate through your project? This is your starting point. It might be just a rough idea at the moment or a topic that you want to explore, but this process will help you see how far you can take it. Add a note that describes your topic in 1 to 2 sentences to get started.

Add a note to describe the topic of your project.

Your initial idea doesn't need to be something groundbreaking, you'll transform it over time. As Steven Spielberg says "All good ideas start out as bad ideas, that's why it takes so long."

Add as many ideas as you can

Now it's time to get creative. Start adding any ideas that relate to your main topic. Think about different ways to communicate your message, animation styles you could use, characters, or even the history of your topic. Explore every thread until you fill the board.

Don't worry about evaluating your ideas yet, that will come later. Just add as many as you can. Setting a timer for 5 minutes is a great way to create a sense of urgency and prevent people from judging their thoughts.

Invite others to add their ideas.

Invite editors to your board

Open the "Editors" menu from the title bar of your board. Add email addresses of the people you'd like to collaborate with—they'll receive an invitation via email.

Add a note for each idea.

Add inspiring imagery, motion & sound

Sometimes it's easier to communicate an idea with an image or video, especially if it's a mood or style you're trying to express. Gather reference imagery, videos and sound and add them into the mix. These can become the foundation for a moodboard as your project evolves.

Use the built-in image library.

Use the built-in image library

Search over 500,000 beautiful photos powered by Unsplash then drag images straight onto your board.

Drag images from your computer onto the board.

Upload a image or document  

Click the "Upload file" button or just drag a file onto your board. You can add images, logos, documents, videos, audio and much more.

Finally, group your ideas into themes

Once you've explore tangents and shared feedback, the next step is to make connections. This is where you see the magic of brainstorming.

Start by grouping similar ideas to uncover patterns in your thinking. Add a title to each group so it's easy to scan. You might find your ideas fall into groups like characters, key messages, styles or aesthetics but there are no rules about how you do it. Now you should start to see your initial concept coming to life.

You're done brainstorming

Now that your brainstorming session is complete, you have a strong foundation for your motion design project! Remember, just as creativity and inspiration are constantly evolving, so are ideas. Come back and add to the brainstorm when inspiration strikes.

4. Moodboard

During brainstorming, you imagined the different parts of your project. It's time to start exploring some visual directions with a moodboard. Moodboards can help you visualize any aspect of your project. You could focus on how you want the finished design to look. Or they could be centered around collecting references for animation styles. You can create a moodboard for each of these separately or mix them all into one board. There are no strict rules.

Your moodboard will also be a fantastic reference for your team—from the client to the animators—it helps everyone visualize the end result.

First, open the Moodboard

You’ll find the board to make your moodboard on the Motion Design Plan board. Double-click on the Moodboard to open it and start adding your inspiration.

Double-click the  Moodboard to open it.

Collect existing material

Start by adding any existing material you have—this could include examples from previous projects, client references or images you've saved as inspiration. These might not make it into the final moodboard, but they're still a great place to start.

Drag files from your computer.

Upload a file or document  

Add inspiring imagery and video.

The imagery you bring into your moodboard is what helps you express the look and feel of your project. Images can define things like character style, font choices, colors, scenes, and more.

You can start by saving visual references from around the web. There are lots of fantastic sites where you can find great visual inspiration for free, like Dribbble , Behance , and Designspiration .

Install the  Milanote Web Clipper

Save images from other websites straight to your board.

Save content from the web

Roll over an image (or highlight text), click Save, then choose the destination in Milanote. Return to your board and find the content in the "Unsorted" column on the right.

Transform your board from messy to organized

Once you have all your inspiration in one place, the next step is to arrange your ideas to create the perfect layout. Start by exploring composition and introducing hierarchy. Place a key element to anchor your board, and change the size and position of the remaining elements to indicate their importance and relationships to one another.

Resize your images to add hierarchy.

Resize images

Drag the corner of an image to resize it. Double-click the corner to return it to its original size.

Crop images.

Crop images

Double-click an image and press edit to crop or rotate it.

You’ve finished the moodboard!

Now that your moodboard is complete, you have a powerful visual reference for the style and animation of your project. Remember, you can create multiple moodboards to explore different directions at any time.

Next, we'll create a storyboard to map out the sequence of your animation.

5. Storyboard

Storyboards are a powerful way to visually organize the composition, action and look of a project before you start bringing it to life. As director, producer and screenwriter Martin Scorsese said, “The storyboard is the way to visualize the entire movie in advance.”

Many people devote their entire careers to storyboarding as it combines disciplines and techniques such as illustration, writing and production. Traditionally, a storyboard would be created with analog sketches, but with a modern digital tool you can use photography, animation, color and notes to highlight key characters, scenes and objects.

First, open the storyboard

You’ll find the empty Storyboard on the Motion Design Plan board. Double-click the Storyboard to open it and start adding the mapping out the key scenes.

Double-click the  Storyboard to open it.

Map out the key scenes

When creating a storyboard, it’s crucial to know what story you’re telling. The best starting point is to break up the script or narrative you’ll be working from. Identify the key scenes and start to map them out on your storyboard.

Add a column for each frame.

Drag a column onto your board

Name it, then drag any relevant notes or images into your column

Add images or sketches

Now it’s time to begin visualizing each scene. Some storyboard artists might begin sketching with a pen and paper first, but you can use reference photography, illustrations, screenshots, location shoots, and even motion to communicate each scene.

Upload images for each frame.

Describe what happens in each frame

While each frame is a static image, try to communicate how it's going to look and feel as a moving sequence. Describes the style, mood, and behavior of any characters. Consider how you'll transition from one scene to the next. Add details about the sound or voice-over to help your team imagine the emotion and drama you're trying to create.

Add a note to describe each frame.

Share it with your team

When you're ready, invite your team to review your storyboard and share their feedback. This is the perfect moment to see how others interpret your vision for the story. It's also a great opportunity to make any final tweaks while in pre-production. Adjust the order of your frames or edit the content based on everyone's feedback.

Share the storyboard with your team.

Start a comment thread.

Start a comment thread

Drag out a comment from the toolbar on the left and place it on your board. Other editors can reply to your comment.

Mention teammates to get their attention.

Mention teammates to get their attention

Type '@' in any text field to mention someone who has access to your board. They'll receive a notification and be able to respond to your comment.

Your storyboard is done!

Now that your storyboard is complete, you have a clear vision for the sequence of your animation! Let's move on and create style frames to help you present the visual direction to your team.

6. Style frames

Style frames are a simple, visual representation of how the final animation will look, they're a critical step in the motion design process.

Motion designers, animators, and creative directors use them to present options to clients and teams before they start an animation. This gives everyone an opportunity to provide feedback and agree on a visual style early in the creative process.

First, open the style frames board

You’ll find the Style Frames board to on Motion Design Plan board. Double-click on the Style Frames board to open it and get started.

Double-click the  Style Frames board to open it.

Upload your concepts

Start by uploading the concepts you've designed so you can share them with your team. These are often 2D or 3D renders of a scene from a  storyboard  you've created earlier. It's best to present variations of the same scene side by side so your team can focus solely on the visual style rather than the contents of the scene.

Upload images to your board.

Explain your thinking

Next, include some written notes about each option. This will help you explain your ideas and keep everything in context. You don’t have to go into too much detail—the goal is to explain the differences between the options you're presenting. Remember to give each concept a name so they're easy to reference.

Add a note to describe each option.

Choose a final direction

Share the style frames with your team and get together to choose a final direction. Ensure that everyone on your team agrees on the final direction before you start animating. It's much easier to revise the style in this phase of the project compared to production, where simple changes can take days.

Publish and share the board with your team.

Start a conversation about the options.

Mark your favourites using reactions.

Add emoji reactions to your content

Select an image or note and choose "Add reaction" from the left toolbar.

You're all done!

Hopefully, this guide has helped you become more organized during the pre-production stage. If you're just starting a new project, use the Motion Design Plan template below to get set up in minutes.

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Compelling and Moving: A Guide to Motion Design Principles

If interface elements fail to exhibit motion design principles, the results are jarring. In UX design, motion is more than a garnish. It is a force that extends the reach of visual communication.

By Micah Bowers

Micah helps businesses craft meaningful connections through branding, illustration, and design.

Motion has a profound impact on the user experience of digital products, but if interface elements don’t exhibit basic motion design principles, usability is undermined. In the context of user interfaces, motion is more than a visual garnish. It is a compelling force that bolsters product engagement and extends the reach of design communication.

Our world is one of movement. Even in still moments, leaves tremble and lungs expand. In the realm of digital product design, it would seem that motion is second nature, an extension of the everyday to be leveraged with little effort. If only that were true.

Just ask anyone who’s animated UI elements for the first time. Hours of effort yield amateur results. Something as simple as a card sliding onto the screen looks awkward. Why is that?

In theory, making UI elements move is easy. Define points on a predetermined path, and software tweens the gaps. In reality, it doesn’t work that way. Tools and techniques are essential, but they derive their power from motion principles. If motion is to enhance the usability of digital products, it must be founded on unchanging rules of behavior that apply to an infinite number of use cases.

The Origins of Motion Design

The marriage of motion design and UX is relatively new, but its roots are in Disney. Frank Thomas and Ollie Johnston were among Walt Disney’s most valued animators and key contributors to classics like Pinnochio , Bambi , and Fantasia . Their 12 Basic Principles of Animation remain influential in motion graphics for film, television, and digital content.

The Disney principles distill the essential laws of physical motion for the sake of animated storytelling. They empower drawn characters to move and emote, but they don’t adequately address the interactive motion needs of modern user interfaces .

Contemporary designers have attempted to bridge this gap. One of the more illustrative examples is the 10 Principles of Motion Design , a Disney adaptation by animation expert Jorge R. Canedo Estrada . Still, the motion design basics call for translation if they are to be applied holistically to digital product design.

The most ambitious attempt to reorient motion principles around interactive UI elements (and their UX significance) is Issara Willenskomer’s UX in Motion Manifesto . Its depth is astounding, but it’s not light reading.

In establishing the 12 Principles of UX in Motion , Willenskomer:

• Distinguishes motion design from UI animation
• Articulates how motion aids usability
• Unpacks the inner workings of core motion behaviors

Motion Design and UX: Important Distinctions

Before addressing the principles of motion graphics, it’s important to highlight key distinctions that appear throughout Willenskomer’s manifesto.

Motion Is More Than Ornamentation

Motion design is not synonymous with UI animation. This is crucial because UI animation is almost always treated as a cosmetic afterthought with no bearing on UX (except to add charm). Motion isn’t ornamentation, it is behavior, and behaviors can only help or hinder the user experience.

Two Interaction Types: Real-time vs. Non-real-time

Motion design is concerned with two fundamental interactions: real-time and non-real-time.

• Real-time interactions provide immediate feedback when users manipulate UI elements on-screen. In other words, motion behaviors respond instantly to user input.
• Non-real-time interactions occur after user input, meaning that users must briefly pause and watch the resulting motion behavior before continuing.

Motion Supports Usability

When it comes to UX, motion design must support usability in four distinct ways.

• Expectation: When users interact with UI elements, what motion behaviors do they expect to see? Does motion meet the expectation or cause confusion?
• Continuity: Do interactions produce consistent motion behaviors throughout the user experience?
• Narrative: Are interactions and the motion behaviors they trigger tied to a logical progression of events that satisfies user intent?
• Relationship: How do the spatial, aesthetic, and hierarchical attributes of UI elements relate to each other and influence user decision-making? How does motion impact the various element relationships that exist?

12 Motion Design Principles for Digital Products

Easing mimics the way real-world objects accelerate and slow down over time. It applies to all UI elements exhibiting motion.

The opposite of easing is linear motion. UI elements displaying linear motion go from stationary to full-speed, and full-speed to stationary, instantaneously. Such behavior exists nowhere in the physical world and appears halting to users.

2. Offset and Delay

When several UI elements move at the same time and speed, users tend to group them together and overlook the possibility that each element may have its own functionality.

Offset and delay creates hierarchy between UI elements that are moving at the same time and communicates that they are related, yet distinct. Instead of complete synchronization, the timing, speed, and spacing of elements are staggered, resulting in a subtle “one after another” effect.

As users journey between screens, offset and delay signals that multiple interaction options exist.

3. Parenting

Parenting links the properties of one UI element to the properties of others. When a property in the parent element changes, the linked properties of child elements also change. All element properties may be linked to each other.

For instance, the position of a parent element can be tied to the scale of a child element. When the parent element moves, the child element increases or decreases in size.

Parenting creates relationships between UI elements, establishes hierarchy, and allows multiple elements to communicate with users at once. For this reason, parenting is most impactful when used in real-time interactions.

4. Transformation

Transformation occurs when one UI element turns into another. For example, a download button transforms into a progress bar, which transforms into a completion icon.

From a UX perspective, transformation is an effective way to show users their status in relation to a goal ( Visibility of System Status ). This is especially helpful when the progression between UI elements is linked to a process with a start and a finish (e.g., downloading a file).

5. Value Change

Representations of value (numerical, text-based, or graphic) are abundant in digital interfaces, appearing in products ranging from banking apps to personal calendars to eCommerce sites. Because these representations are tied to datasets that exist in actuality, they are subject to change.

Value change communicates the dynamic nature of data representations and informs users that data is interactive and may be influenced to some extent. When values are introduced without motion, users’ willingness to engage with the data decreases.

Masking is the strategic revealing and concealing of parts of a UI element. By altering the shape and scale of an element’s perimeter, masking signals a change in utility while allowing the element itself to remain identifiable. For this reason, detailed visuals like photographs and illustrations are ideal candidates.

From a usability perspective, designers can implement masking to show users that they are progressing through a series of interactions.

In 2D space, there is no depth, and UI elements may only move along the X or Y axis. Overlay creates the illusion of foreground/background distinction in the 2D space of UIs. By simulating depth, overlay allows elements to be hidden and revealed according to user needs.

Information hierarchy is an important consideration when employing overlay. For example, the first thing users should see in a note-taking app is a list of their notes. Then, overlay could be used to unveil secondary options for each message—like Delete or Archive .

Cloning is a motion behavior wherein one UI element splits off into others. It’s a clever way to highlight important information or interaction options.

When UI elements materialize within an interface, they need a clear point of origin that links to an element already on-screen. If elements simply burst or fade into existence out of nowhere, users lack the context needed for confident interactions.

9. Obscuration

Picture a frosted glass door. It requires interaction to open, but it’s possible to discern (to some extent) what awaits on the other side.

Obscuration works the same way. It presents users with an interface that calls for interaction while simultaneously revealing a hint of the screen to follow. Navigation menus, passcode screens, and folder/file windows are common examples.

10. Parallax

Parallax is displayed when two (or more) UI elements move at the same time but at different speeds. Here again, the intent is establishing hierarchy.

• Interactive elements move faster and appear in the foreground.
• Non-interactive elements move slower and recede to the background.

Parallax steers users toward interactive UI elements while allowing non-interactive elements to stay on-screen and preserve design unity.

11. Dimensionality

Dimensionality makes it seem as though UI elements have multiple interactive sides, just like objects in the physical world. The behavior is achieved by making elements appear as if they are foldable, flippable, floating, or bestowed with realistic depth properties.

As a narrative device, dimensionality implies that the different sides of a UI element are linked and makes for seamless screen transitions.

12. Dolly and Zoom

Dolly and zoom allow users to “travel” through UI elements spatially or increase their scale to reveal greater levels of detail.

• Dolly: Dolly occurs when the user’s point of view gets closer to (or further from) a UI element. Imagine a person with a camera walking up to a flower to get a closer shot.
• Zoom: With zoom, the user’s point of view and the UI element remain fixed, but the element increases (or decreases) in size within the user’s screen. Now imagine that the person stays put and uses the camera’s zoom feature to make the flower appear larger.

Motion Is Communication

Interactive experiences demand motion in all its spry and subtle forms. When the principles of motion design are upheld, even the most rudimentary UI elements become sophisticated agents of human communication. When motion design guidelines are ignored, movement embodies characteristics not found in the natural world. No amount of aesthetic splendor can overcome the resulting clumsiness.

The relationship between motion design and the UX of digital products is rapidly maturing. A principled approach to motion prevents undue reliance on the fleeting utility of trends, tools, and techniques. Better still, it spans the divide between the abstract motion of elements on 2D screens and the perception of movement in a 3D world.

Let us know what you think! Please leave your thoughts, comments, and feedback below.

Further Reading on the Toptal Blog:

• Web Animation in the Post-Flash Era
• The Designer's Edge – An Overview of Photoshop Plugins
• Mobile UX Design Principles
• 7 Expert Tips for Creating a Convincing Promo Video
• Getting Acquainted: A Guide to User Onboarding Flows
• Pragmatic Pixel Perfection: A Manifesto for Balancing Design Quality and Speed

Understanding the basics

What is the difference between graphic design and motion graphics.

Motion graphics are animated, meaning they exhibit movement. This is not the case in traditional graphic design. By adhering to motion design principles, like easing and parenting, motion graphics make 2D screens come alive by mimicking movements found in the real world.

Why are motion graphics important?

In the context of user interfaces, motion aids usability by providing experiential continuity, creating outcome expectations, and leading users to their desired goals. Motion design principles, such as offset and delay, inform users of interaction possibilities and help them find important information.

Which software is best for motion graphics?

An increasing number of design programs are capable of producing motion graphics animations, and popular programs like Figma and Sketch support animation timeline integrations. However, the standard-bearer is Adobe After Effects, especially when it comes to experimentation and developing novel motion behaviors.

Where are motion graphics used?

Motion graphics animations are used in a diverse and growing set of digital media. Before 2007 brought a global influx of mobile devices, motion graphics were more commonly associated with film and television. Today, they are an integral part of the user experience of digital products and apps.

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Micah Bowers

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Member since January 3, 2016

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Moscow Animator

Hey! We’re Lakota. Motion & Design studio. We create animated advertising products for different companies and purposes.

What we can do and enjoy doing: – creation of advertising/presentation animation videos; – development of high-quality animation based on your illustrations; – drawing lottie – animations for websites, applications, TG stickers, etc.

We have our own in-house team. All stages of production are as transparent as possible. We approach deadlines responsibly.

Feel free to check our Behance and Motion Design Awards pages. Behance: https://www.behance.net/LAKOTATEAM Motion Design Awards: https://www.motiondesignawards.com/profile/680

We’ll be happy to work together! Best, Lakota. Motion & Design.

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COAT OF ARMS OF MOSCOW

Moscow Coat of Arms

Stumbled upon. So many good ones, I would like to know your favourites.

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