introduction in research slideshare

• My presentations

Auth with social network:

Download presentation

We think you have liked this presentation. If you wish to download it, please recommend it to your friends in any social system. Share buttons are a little bit lower. Thank you!

Presentation is loading. Please wait.

Introduction to Market Research

Published by Harjanti Budiono Modified over 5 years ago

Similar presentations

Presentation on theme: "Introduction to Market Research"— Presentation transcript:

Assess the Market for Your Business Idea

The Research Process.

Introduction to research. Topics to be discussed  What is research?  Why managers should know about research?  Business research.  Types of business.

Chapter One Introduction to Marketing Research.

DR. MOHD. RUMZI TAUSIF ASST. PROF. (MKT) SBS Unit 1 Nature and Scope of Marketing Research.

THE ROLE OF MARKETING RESEARCH

Example Case Analysis Western Chain Saw. Steps in Analyzing Case Analyze and Record the Current Situation –Threats, Opportunities –Strengths, Weaknesses.

Introduction to Research Methodology

Research Basics PE 357. What is Research? Can be diverse General definition is “finding answers to questions in an organized and logical and systematic.

Taejin Jung, Ph.D. Week 1 : Research

Unit 3 Basic Marketing Concepts

Marketing Research MR2300 Paul Tilley. What is Marketing Research? Marketing research is the systematic and objective process of gathering information.

Introduction to Business Research

Chapter One Copyright © 2006 McGraw-Hill/Irwin Marketing Research For Managerial Decision Making.

Nature and Scope of Marketing Research

Quantitative Research Methodology Seminar

Marketing Research Audhesh Paswan Chapter 1: The Nature and Role of Marketing Research.

1-1 Copyright © 2010 Pearson Education, Inc.. To understand Marketing Research, we must answer these questions: What is marketing? What is the marketing.

Market research in Business

About project

© 2024 SlidePlayer.com Inc. All rights reserved.

Powerpoint: Chapter 1. Introduction to Research

Full description.

Powerpoint slideshow for Chapter 1 "Introduction to Research" from course textbook Scientific Inquiry in Social Work.

Designed around the open access textbook Scientific Inquiry in Social Work , by Dr. Matthew DeCarlo.

• type Presentation
• created on May 2nd, 2022
• file format pptx
• file size 375 KB

We use cookies to analyze our traffic. Please decide if you are willing to accept cookies from our website. You can change this setting anytime in Privacy Settings .

Please log in to save materials. Log in

• Resource Library
• Research Methods
• VIVA Grant Recipients
• Vgr-social-work-research

Education Standards

Radford university.

Learning Domain: Social Work

Standard: Basic Research Methodology

Lesson 10: Sampling in Qualitative Research

Lesson 11: qualitative measurement & rigor, lesson 12: qualitative design & data gathering, lesson 1: introduction to research, lesson 2: getting started with your research project, lesson 3: critical information literacy, lesson 4: paradigm, theory, and causality, lesson 5: research questions, lesson 6: ethics, lesson 7: measurement in quantitative research, lesson 8: sampling in quantitative research, lesson 9: quantitative research designs, powerpoint slides: sowk 621.01: research i: basic research methodology.

The twelve lessons for SOWK 621.01: Research I: Basic Research Methodology as previously taught by Dr. Matthew DeCarlo at Radford University. Dr. DeCarlo and his team developed a complete package of materials that includes a textbook, ancillary materials, and a student workbook as part of a VIVA Open Course Grant.

The PowerPoint slides associated with the twelve lessons of the course, SOWK 621.01: Research I: Basic Research Methodology, as previously taught by Dr. Matthew DeCarlo at Radford University. 

Academia.edu no longer supports Internet Explorer.

To browse Academia.edu and the wider internet faster and more securely, please take a few seconds to  upgrade your browser .

Enter the email address you signed up with and we'll email you a reset link.

• We're Hiring!
• Help Center

A COURSE IN RESEARCH METHODOLOGY 2018.pptx

This teaching paper is an introdcution to the field of research methodology as it enables beginners (students) to understand basic things about research, research techniques , research design and research procedure. The general aim behind this teaching paper is to facilitate the task of students to tackle this complicated field with confidence and ease.It covers a lot of courses and it can be taught to different levels of students: BA, MA and even PHd students.

Related Papers

Wafae Barkani

Xochitl Ortiz

The authors felt during their several years of teaching experience that students fail to understand the books written on Research Methodology because generally they are written in technical language. Since this course is not taught before the Master’s degree, the students are not familiar with its vocabulary, methodology and course contents. The authors have made an attempt to write it in very non- technical language. It has been attempted that students who try to understand the research methodology through self-learning may also find it easy. The chapters are written with that approach. Even those students who intend to attain high level of knowledge of the research methodology in social sciences will find this book very helpful in understanding the basic concepts before they read any book on research methodology. This book is useful those students who offer the Research Methodology at Post Graduation and M.Phil. Level. This book is also very useful for Ph.D. Course Work examinations.

Anil Jharotia

Research is an important activity of any nation and societies for generating the information to its developments. Robust collection of qualitative information helps in the development of the any nations. Research & Development is an important tool for acquiring new knowledge in any field of human survival. Various type of problems and questions need to use research methodology depend on the rationale of researchers. How to use the research for finding answers of any research questions/problems.

https://www.ijrrjournal.com/IJRR_Vol.6_Issue.3_March2019/Abstract_IJRR0011.html

International Journal of Research & Review (IJRR)

Research methodology is a way to systematically solve the research problem. It may be understood as a science of studying how research is done scientifically. In it we study the various steps that are generally adopted by a researcher in studying his research problem along with the logic behind them. It is necessary for the researcher to know not only the research methods/techniques but also the methodology. Researchers not only need to know how to develop certain indices or tests, how to calculate the mean, the mode, the median or the standard deviation or chi-square, how to apply particular research techniques, but they also need to know which of these methods or techniques, are relevant and which are not, and what would they mean and indicate and why. Researchers also need to understand the assumptions underlying various techniques and they need to know the criteria by which they can decide that certain techniques and procedures will be applicable to certain problems and others will not. All this means that it is necessary for the researcher to design his methodology for his problem as the same may differ from problem to problem.

Scholarly Communication and the Publish or Perish Pressures of Academia A volume in the Advances in Knowledge Acquisition, Transfer, and Management (AKATM) Book Series

Dr. Naresh A . Babariya , Alka V. Gohel

The most important of research methodology in research study it is necessary for a researcher to design a methodology for the problem chosen and systematically solves the problem. Formulation of the research problem is to decide on a broad subject area on which has thorough knowledge and second important responsibility in research is to compare findings, it is literature review plays an extremely important role. The literature review is part of the research process and makes a valuable contribution to almost every operational step. A good research design provides information concerning with the selection of the sample population treatments and controls to be imposed and research work cannot be undertaken without sampling. Collecting the data and create data structure as organizing the data, analyzing the data help of different statistical method, summarizing the analysis, and using these results for making judgments, decisions and predictions. Keywords: Research Problem, Economical Plan, Developing Ideas, Research Strategy, Sampling Design, Theoretical Procedures, Experimental Studies, Numerical Schemes, Statistical Techniques.

Hafizi Saari

Dr. Moses Gweyi

This book is the outcome of more than four decades of experience of the author in teaching and research field. Research is a creative process and the topic of research methodology is complex and varied. The basic premise for writing this book is that research methods can be taught and learnt. The emphasis is on developing a research outlook and a frame of mind for carrying out research. The book presents current methodological techniques used in interdisciplinary research along with illustrated and worked out examples. This book is well equipped with fundamentals of research and research designs. All efforts have been made to present Research, its meaning, intention and usefulness. Focussed in designing of research programme, selection of variables, collection of data and their analysis to interpret the data are discussed extensively. Statistical tools are complemented with examples, making the complicated subject like statistics simplest usable form. The importance of software, like MS Excel, SPSS, for statistical analyses is included. Written in a simple language, it covers all aspects of management of data with details of statistical tools required for analysis in a research work. Complete with a glossary of key terms and guides to further reading, this book is an essential text for anyone coming to research for the first time and is widely relevant across the disciplines of sciences. This book is designed to introduce Masters, and doctoral students to the process of conducting scientific research in the life sciences, social sciences, education, public health, and related scientific disciplines. It conforms to the core syllabus of many universities and institutes. The target audience for this book includes those are going to start research as graduate students, junior researchers, and professors teaching courses on research methods. The book entitled “A guide to Research Methodology for Beginners” is succinct and compact by design focusing only on essential concepts rather than burden students with a voluminous text on top of their assigned readings. The book is structured into the following nine chapters. Chapter-1: What is Scientific Research? Chapter-2: Literature Review Chapter-3: How to develop a Research Questions & Hypotheses Chapter-4: Research Methods and the Research Design Chapter-5: Concept of Variables, Levels and Scales of Measurements for Data collection Chapter-6: Data Analysis, Management and Presentation Chapter-7: Tips for Writing Research Report Chapter-8: Glossary Related to Research Methodology Chapter-9: References It is a comprehensive and compact source for basic concepts in research and can serve as a stand-alone text or as a supplement to research readings in any doctoral seminar or research methods class. The target audience for this book includes those are going to start research as graduate students, junior researchers, and professors teaching courses on research methods.

Yuanita Damayanti

Khamis S Moh'd

Loading Preview

Sorry, preview is currently unavailable. You can download the paper by clicking the button above.

RELATED PAPERS

martinus hartonio

Scholars Bulletin

Wahied Khawar Balwan

Daniel Kashikola

Lester Millara

natnael getu

MD Ashikur Rahman

Nova Southeastern University

Addisalem Tadesse

caroline tobing

collins wetiatia

khadidja Hammoudi

LUWAGA ERIC

Vikalpa: The Journal for Decision Makers

Vivek Patkar

Roxannie Ibot

kassu sileyew

Skyfox Publishing Group

Dr. T. Vel murugan

Amina Belabed

RELATED TOPICS

•   We're Hiring!
•   Help Center
• Find new research papers in:
• Health Sciences
• Earth Sciences
• Cognitive Science
• Mathematics
• Computer Science
• Academia ©2024

Introduction to Research

Sep 23, 2014

390 likes | 610 Views

Introduction to Research. http://cmhr.anu.edu.au/images/CMHRimage.gif. Contents. Definitions Aims Significance Characteristics Types By application By approach By type of data sought. http://www.uchsc.edu/sm/chs/research/pics/research.jpg. What is Research?.

Share Presentation

• research problem deals
• capsicum annuum de arbo

Presentation Transcript

Introduction to Research http://cmhr.anu.edu.au/images/CMHRimage.gif

Contents • Definitions • Aims • Significance • Characteristics • Types • By application • By approach • By type of data sought http://www.uchsc.edu/sm/chs/research/pics/research.jpg

What is Research? Research is a careful, systematic, patient study and investigation in some field of knowledge, undertaken to establish facts or principles. (Grinnel, 1993) http://www.blackwellpublishing.com/southwood/ringingChapter3.jpg

http://upload.wikimedia.org/wikipedia/commons/8/8f/NASA_global_temperature_1880-2007.png http://upload.wikimedia.org/wikipedia/commons/8/8f/NASA_global_temperature_1880-2007.png What is Research? Research is the systematic and objective analysis and recording of controlled observations that may lead to the development of generalizations, principles or theories resulting in prediction and possibly ultimate control of events. (Kumar, 1996) http://masteroftheuniverse.files.wordpress.com/2009/02/magic8ball.jpg?w=300&h=262

In short… Research is a process by which people discover or create new knowledge about the world in which they live. (Intel Corporation, 2008) http://news.nationalgeographic.com/news/2009/06/photogalleries/week-in-news-pictures-134/photo5.html

Aims of Research • To obtain solutions to problems through the discovery of cause-and-effect relationships (or systematic relationships) between variables http://alqamardesigns.files.wordpress.com/2008/06/ripples.jpg?w=500&h=329

Aims of Research • To be able to develop generalizations, principles or theories that will be helpful in predicting future occurrences http://web.mit.edu/12.000/www/m2011/finalwebsite/graphics/BAU/img2.png

Aims of Research • To obtain some observable experiences or gather empirical evidences as a means to verify knowledge http://1.bp.blogspot.com/_C2I3anomGL4/SjVaHr57gzI/AAAAAAAAE2I/G2KVGG8c-8c/s320/M31_Lanoue.png

Aims of Research • To establish new methodologies or processes that may be used to improve the quality of life or the environment http://www.sciencedaily.com/images/2009/05/090511090842-large.jpg

Significance of Research “More than a set of skills, research is a way of thinking: examining critically the various aspects of your profession; understanding and formulating guiding principles that govern a particular procedure; and developing and testing new theories for the enhancement of your profession. It is a habit of questioning about what you do, and empirical examination to find answers, with a view to instituting changes for a more effective professional service.” - Ranjit Kumar, 1996

Significance of Research “It is a habit of questioning about what you do, and empirical examination to find answers, with a view to instituting changes…” Research generates new knowledge.

Characteristics of Research • Validity • Reliability • Objectivity and absence of bias

Types of Research • Based on application of research • Basic or Pure • Applied

Basic Research • Research problem deals with fundamental or problems of facts • New knowledge or verifies theories • Knowledge for its own sake

Applied Research • Problems deals with the “means” • Find solutions to human problems • Practical use http://www.nwabr.org/studentbiotech/winners/studentwork/2007/WB_BA_TRONGTHAM/3_intro_blood%20clotting.htm

“If I have seen further, it is by standing on the shoulders of giants.” - Sir Isaac Newton

Types of Research • Based on approach under which the study is conducted • Descriptive/Observational • Experimental • Technical

Descriptive Research • Defines characteristics of an organism or a system and makes comparisons with others without manipulating factors or conditions • No manipulation of independent variables http://www.marinebiodiversity.ca/OBI07/posters/hidden/mcintire.jpg

Experimental Research • Alteration of factor/s and variable/s in a controlled manner or under controlled conditions to test an organism’s response to the factors applied • Involves cause and effect http://upload.wikimedia.org/wikipedia/commons/thumb/6/6a/Griffith_experiment.svg/450px-Griffith_experiment.svg.png

Technical Research • Development of a technique or procedure using established knowledge as a basis for coming up with the methodology http://www.molecularstation.com/molecular-biology-images/509-pcr-pictures/72-pcr-machine-thermal-cycler.html

Types of Research • Based on the type of information sought • Quantitative • Qualitative

TeleMed: The Mechanization and Control of a Microscope for Remote ConferencingChristian O. Sanchez, Ernest Baello III, Lorenzo Lorilla, Patrick Estorninos TeleMed is a system that aims to control a microscope from a computer, for use in pathology and other fields of medicine. To achieve this system, a trinocular microscope was acquired and stepper motors were connected to its knobs using motor belts. Software was created to run these motors through a specially designed interface board. Based on the signals sent by the software, the corresponding motors were made to operate the knobs of the microscope, thereby enabling the user to move the stage (x and y movement), adjust the focus and change the objective, all through mouse and keyboard control. Another program was also created and installed in a remote computer. This software enables off-site control of the microscope by sending signals through a computer network. Both pieces of software were designed to run under the Windows 95 environment. They exhibit user-friendly visual controls and online help documentation to guide the user through the program.

Comparative Evaluation of the Antibacterial properties of Chili Pepper Fruit Varieties on Human Dental MicrofloraJoan C. de Guzman, Mark-Lawrence T. Tirao, Rosemary Gutierrez Chili pepper growth and use span the globe. The unique pungent nature is due chiefly to its component capsaicin. Herbalists postulate that capsaicin sterilizes tooth cavities white soothing a toothache. To investigae on this observation, a comparative evaluation was done on the antibacterial action of three Capsicum fruit varieties namely Capsicum frutescens, Capsicum annuum “de Arbo” and Capsicum annuum var. longgum on toothache-causing bacteria which include Lactobacillus acidophilus, Bacillus subtilis and an isolate from an individual with dental caries. Steam distillation was employed to extract the essential oil which contains the substance capsaicin. The paper disc diffusion method was used for the microbiological assays of extracts in their pure and diluted forms. The Minimum Inhibitory Concentration (MIC) and Minimum Bactericidal Concentration (MBC) were also determined. Results revealed that among the three capsicum varieties, C. frutescens is the most effective inhibitor of bacterial growth for L. acidophilus and B. subtilis and C. annuum var longgum is the most effective against a bacterial isolate, hypothesized to be Neisseria sp. The MIC of the plant extracts was found to be at 25% in all of the three bacterial test organisms, while MBS was determined to be 100%.

Problem 1 A complaint received by the Pontiac Division of General Motors: "This is the second time I have written you, and I don't blame you for not answering me, because I kind of sounded crazy, but it is a fact that we have a tradition in our family of ice cream for dessert after dinner each night. But the kind of ice cream varies so, every night, after we've eaten, the whole family votes on which kind of ice cream we should have and I drive down to the store to get it.

Problem 1 (con’t) "It's also a fact that I recently purchased a new Pontiac and since then my trips to the store have created a problem. You see, every time I buy vanilla ice cream, when I start back from the store my car won't start. If I get any other kind of ice cream, the car starts just fine. "I want you to know I'm serious about this question, no matter how silly it sounds: 'What is there about a Pontiac that makes it not start when I get vanilla ice cream, and easy to start whenever I get any other kind?”

Problem 1 (con’t) The Pontiac President was understandably skeptical about the letter, but sent an engineer to check it out anyway. The latter was surprised to be greeted by a successful, obviously well-educated man in a fine neighborhood. He had arranged to meet the man just after dinner time so the two hopped into the car and drove to the ice cream store. It was vanilla ice cream that night and, sure enough, after they came back to the car, it wouldn't start. The engineer returned for three more nights. The first night, the man got chocolate. The car started. The second night, he got strawberry. The car started. The third night he ordered vanilla. The car failed to start.

Film Showing Activity:The Medicine Man (W, 230-5, ASTB AVR) • What is the research activity being conducted in the movie? (2 pts) • How did the way the research was conducted in the movie fit with the definition given in class? (2 pts) • How were the basic characteristics of research shown (not shown) in the movie? Could it have been improved? How? (9 pts) • What good practices in conducting a research were shown in the movie? (3 pts) • What are the not so good and/or bad practices shown in movie? (2 pts) • What impact does the film have on you as a researcher? (3 pts) • Classify the research based on objectives. Justify your answer. (2 pts) • Classify the research based on the condition/approach of the study. Justify your answer. (2 pts)

• More by User

Introduction to Research. Objectives. Become an educated consumer of research by being able to: Differentiate among the different types of information available Perform a short term, focused literature search

493 views • 27 slides

Introduction to Research . Module 4. Issues. Why are we interested in research? What is research? Key concepts and issues Introduction to validity. Why must we understand research?. help make informed decisions need to produce research in career evaluating research in the media

3.27k views • 53 slides

Introduction to Research. Research and Truth. Separation of science and philosophy Aristotle, Plato, Socrates Separation of science and religion Einstein-dice. Four Parts of Research Paper. Introduction Foundation and groundwork Materials and methods How was it done Results

519 views • 38 slides

NTR 629 - Week 1A. Introduction to Research. Research - Defined. A systematic process that uses the scientific method to identify relationships and/or determine differences in order to resolve previously unanswered questions or problems ( discover something new !). Attributes of Research.

287 views • 14 slides

Introduction to Research. Origin of the Word “Research”. From the French word " recherche " which means to travel through or survey . A Process of Systematic, Scientific Data. Research is. Collection Analysis & Interpretation So as to find Solutions to a problem. Research - Types.

1.48k views • 55 slides

Introduction to Research. NCTU 任維廉. 自我 介紹：任維廉 (William). 現職：交通大學 管理學院 運輸科技與管理系 教授 學歷：交大 管理科學研究所 博士 經歷： 交大 運輸科技與管理學系 系主任 交大 傑出教學獎   台北市 交通局 顧問 新竹市政府市政顧問 中華民國 運輸學會 理事 PCMPCL, Harvard Business School. 2. 交通大學 運管系 任維廉. 出處.

306 views • 17 slides

INTRODUCTION TO RESEARCH

INTRODUCTION TO RESEARCH. Expository Writing. Expository writing analyzes and explains information to inform or educate your reader. It requires: Description Narration Emphasis on logic and organization

867 views • 61 slides

Introduction to Research. by Dr. Daniel Churchill. About The Facilitator. Dr. Daniel Churchill Faculty of Education The University of Hong Kong Email: [email protected] Phone: 2859.1141. About MITE6025. There will be 8 sessions MITE6025 blog http://mite6025.wpmu.cite.hku.hk/

527 views • 24 slides

Introduction to Research. Instructor: Eric Riley. What we’re going to cover…. The Research Process Searching for Information Books, Databases and the Internet Evaluating what you find Citing your sources. The Research Process. Choosing a topic Developing a thesis

266 views • 10 slides

Introduction to Research. Data Management and Database http://www.cs.fsu.edu/~lifeifei [email protected] Feifei Li. Outline. Background My Research Focus and Experience Some Problems I have worked on Current Interest and Activity My Experience as a PhD student Q&A. Outline.

894 views • 69 slides

Introduction to Research. Ed Levin Teacher Librarian Downtown Magnets High School Los Angeles, California Spring Semester 2010. The Hero’s Journey. A pattern for all the adventure stories that have ever existed. The Hero’s Journey. Applied to Inquiry and Research.

350 views • 21 slides

Introduction to Research. Dr Adedeji O. Adekanye MBBS, FWACS( Urol ), Dip.(Health Res. Ethics) Director, CHAR & Program Coordinator, Residency Training Urology Unit, Department of Surgery, Federal Medical Centre, Bida . Nigeria. E-mail: [email protected]. What is research.

429 views • 29 slides

Introduction to Research. Dr Gill Green. Overview. Defining research The practice of Research The research process Research language. Definition.

463 views • 20 slides

Introduction to Research. Research Process. Rule Supporting evidence and evidence which explains your position Cases Persuasive authority Policy supporting your position. Persuasive Authority. What is persuasive authority? Examples of persuasive authority: Legislative History

171 views • 6 slides

Introduction to Research. Chris Fowler. Contents. Part I: Introduction What is Research? How is research carried out? What is Evaluation? Part II: Quantitative Methods Notion of Causality Simple Experimental Designs Measurement Scales. Part I: What is Research?. Your views!.

618 views • 28 slides

Introduction to Research. Learning to become a researcher. By the time you get to college, you will be expected to advance from: Information retrieval – collecting facts about what is already known t o

256 views • 17 slides

Introduction to Research. “Basic research is what I am doing when I don’t know what I am doing.”. Werner von Braun Father of the United States space program. What is Research?. Research is the systematic study of materials and sources in order to establish facts and reach new conclusions.

234 views • 21 slides

327 views • 27 slides

Introduction to Research. ChengXiang Zhai Department of Computer Science University of Illinois, Urbana-Champaign http://www-faculty.cs.uiuc.edu/~czhai, [email protected]. Outline. What is research? How to prepare yourself for IR research?

691 views • 67 slides

Introduction to Research. ChengXiang Zhai Department of Computer Science Graduate School of Library & Information Science Institute for Genomic Biology, Statistics University of Illinois, Urbana-Champaign http://www-faculty.cs.uiuc.edu/~czhai, [email protected]. Outline. What is research?

829 views • 69 slides