How to Give a Persuasive Presentation [+ Examples]

Caroline Forsey

Published: December 29, 2020

A presentation aimed at persuading an audience to take a specific action can be the most difficult type to deliver, even if you’re not shy of public speaking.

argumentative presentation outline

Creating a presentation that effectively achieves your objective requires time, lots of practice, and most importantly, a focused message.

With the right approach, you can create a presentation that leaves a skeptical audience enthusiastic to get on board with your project.

In this post, we'll cover the basics of building a persuasive presentation. Let's dive in.

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What is a persuasive presentation?

In its most basic form, a persuasive presentation features a speaker who tries to influence an audience to accept certain positions and engage in actions in support of them. A good persuasive presentation uses a mixture of facts, logic, and empathy to help an audience see an issue from a perspective they previously discounted or hadn’t considered.

How to Plan a Persuasive Presentation

Want to make a persuasive presentation that connects with your audience? Follow these steps to win friends and influence people within your audience.

1. Decide on a single ask.

The key to convincing your audience is to first identify the singular point you want to make. A good persuasive presentation will focus on one specific and easy-to-understand proposition. Even if that point is part of a broader initiative, it ideally needs to be presented as something your audience can say "yes" or "no" to easily.

A message that isn’t well-defined or which covers too much can cause the audience to lose interest or reject it outright. A more focused topic can also help your delivery sound more confident, which (for better or worse) is an important factor in convincing people.

2. Focus on fewer (but more relevant ) facts.

Remember: You are (in the vast majority of cases) not the target audience for your presentation. To make your presentation a success, you’ll need to know who your audience is so you can shape your message to resonate with them.

When crafting your messaging, put yourself in your audience's headspace and attempt to deeply understand their position, needs, and concerns. Focus on arguments and facts that speak specifically to your audience's unique position.

As we wrote in our post on How to Present a Compelling Argument When You're Not Naturally Persuasive , "just because a fact technically lends support to your claim doesn't mean it will sway your audience. The best evidence needs to not only support your claim but also have a connection to your audience."

What are the target audience's pain points that you can use to make a connection between their needs and your goals? Focus on those aspects, and cut any excess information. Fewer relevant facts are always more impactful than an abundance of unfocused pieces of evidence.

3. Build a narrative around your evidence.

If you want to persuade someone of something, it’s not enough to win their brain -- you need their heart in it, too. Try to make an emotional connection with your audience throughout your presentation to better sell them on the facts you’re presenting. Your audience is human, after all, so some emotional tug will go a long way to shaking up how they view the issue you’re talking about. A little bit of emotion could be just what your audience needs to make your facts “click.”

The easiest way to incorporate an emotional pull into your presentation is through the use of narrative elements. As we wrote in our guide to crafting pitch decks , "When our brains are given a story instead of a list of information, things change -- big time. Stories engage more parts of our brains, including our sensory cortex, which is responsible for processing visual, auditory, and tactile stimuli. If you want to keep people engaged during a presentation, tell them a story."

4. Confidence matters.

Practice makes perfect (it's a cliche because it's true, sorry!), and this is especially true for presentation delivery. Rehearse your presentation several times before you give it to your audience so you can develop a natural flow and move from each section without stopping.

Remember, you're not giving a speech here, so you don't want your delivery to come across like you're reading fully off of cue cards. Use tools like notes and cue cards as ways to keep you on track, not as scripts.

Finally, if you can, try to practice your presentation in front of another human. Getting a trusted co-worker to give you feedback in advance can help strengthen your delivery and identify areas you might need to change or bulk up.

5. Prepare for common objections.

The last thing you want to say when someone in your audience expresses a concern or an outright objection during your presentation's question section is “umm, let me get back to you on that.”

Carefully research the subject of your presentation to make the best case possible for it -- but also prepare in advance for common objections or questions you know your stakeholders are going to ask. The stronger your command of the facts -- and the more prepared you are to proactively address concerns -- the more convincing your presentation will be. When you appear confident fielding any rebuttals during a question and answer session after your presentation, it can go a long way towards making your case seem more convincing.

Persuasive Presentation Outline

Like any writing project, you’ll want to create an outline for your presentation, which can act as both a prompt and a framework. With an outline, you’ll have an easier time organizing your thoughts and creating the actual content you will present. While you can adjust the outline to your needs, your presentation will most likely follow this basic framework.

I. Introduction

Every persuasive presentation needs an introduction that gets the listener’s attention, identifies a problem, and relates it to them.

  • The Hook: Just like a catchy song, your presentation needs a good hook to draw the listener in. Think of an unusual fact, anecdote, or framing that can grab the listener’s attention. Choose something that also establishes your credibility on the issue.
  • The Tie: Tie your hook back to your audience to garner buy-in from your audience, as this issue impacts them personally.
  • The Thesis: This is where you state the position to which you are trying to persuade your audience and forms the focal point for your presentation.

II. The Body

The body forms the bulk of your presentation and can be roughly divided into two parts. In the first half, you will build your case, and in the second you will address potential rebuttals.

  • Your Case: This is where you will present supporting points for your argument and the evidence you’ve gathered through research. This will likely have several different subsections in which you present the relevant evidence for each supporting point.
  • Rebuttals: Consider potential rebuttals to your case and address them individually with supporting evidence for your counterarguments.
  • Benefits: Outline the benefits of the audience adopting your position. Use smooth, conversational transitions to get to these.
  • Drawbacks: Outline what drawbacks of the audience rejecting your position. Be sure to remain conversational and avoid alarmism.

III. Conclusion

In your conclusion, you will wrap up your argument, summarize your key points, and relate them back to the decisions your audience makes.

  • Transition: Write a transition that emphasizes the key point you are trying to make.
  • Summary: Summarize your arguments, their benefits, and the key pieces of evidence supporting your position.
  • Tie-back: Tie back your summary to the actions of your audience and how their decisions will impact the subject of your presentation.
  • Final word: Try to end on a last emotional thought that can inspire your audience to adopt your position and act in support of it.

IV. Citations

Include a section at the end of your presentation with citations for your sources. This will make independent fact-checking easier for your audience and will make your overall presentation more persuasive.

Persuasive Presentation Examples

Check out some of these examples of persuasive presentations to get inspiration for your own. Seeing how someone else made their presentation could help you create one that strikes home with your audience. While the structure of your presentation is entirely up to you, here are some outlines that are typically used for different subjects.

Introducing a Concept

One common type of persuasive presentation is one that introduces a new concept to an audience and tries to get them to accept it. This presentation introduces audience members to the dangers of secondhand smoke and encourages them to take steps to avoid it. Persuasive presentations can also be a good format to introduce marco issues, such as this presentation on the benefits of renewable energy .

Changing Personal Habits

Want to change the personal habits of your audience? Check out this presentation on how to adopt healthy eating habits . Or this presentation which encourages the audience to get more exercise in their daily lives.

Making a Commitment to an Action

Is your goal to get your audience to commit to a specific action? This presentation encouraging audience memes to become organ donors could provide inspiration. Trying to make a big sale? Check out this presentation outline that can encourage someone to buy a home .

Remember: You Can Do This

Anyone can craft a persuasive presentation once they know the basic framework for creating one. Once you get the process down, you’ll be in a better position to bring in sales, attract donors or funding, and even advance your career. The skills you learn can also benefit you in other areas of your personal and professional life as you know how to make a case and influence people toward it.

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Persuasive Speech Outline, with Examples

March 17, 2021 - Gini Beqiri

A persuasive speech is a speech that is given with the intention of convincing the audience to believe or do something. This could be virtually anything – voting, organ donation, recycling, and so on.

A successful persuasive speech effectively convinces the audience to your point of view, providing you come across as trustworthy and knowledgeable about the topic you’re discussing.

So, how do you start convincing a group of strangers to share your opinion? And how do you connect with them enough to earn their trust?

Topics for your persuasive speech

We’ve made a list of persuasive speech topics you could use next time you’re asked to give one. The topics are thought-provoking and things which many people have an opinion on.

When using any of our persuasive speech ideas, make sure you have a solid knowledge about the topic you’re speaking about – and make sure you discuss counter arguments too.

Here are a few ideas to get you started:

  • All school children should wear a uniform
  • Facebook is making people more socially anxious
  • It should be illegal to drive over the age of 80
  • Lying isn’t always wrong
  • The case for organ donation

Read our full list of  75 persuasive speech topics and ideas .

Ideas for a persuasive speech

Preparation: Consider your audience

As with any speech, preparation is crucial. Before you put pen to paper, think about what you want to achieve with your speech. This will help organise your thoughts as you realistically can only cover 2-4 main points before your  audience get bored .

It’s also useful to think about who your audience are at this point. If they are unlikely to know much about your topic then you’ll need to factor in context of your topic when planning the structure and length of your speech. You should also consider their:

  • Cultural or religious backgrounds
  • Shared concerns, attitudes and problems
  • Shared interests, beliefs and hopes
  • Baseline attitude – are they hostile, neutral, or open to change?

The factors above will all determine the approach you take to writing your speech. For example, if your topic is about childhood obesity, you could begin with a story about your own children or a shared concern every parent has. This would suit an audience who are more likely to be parents than young professionals who have only just left college.

Remember the 3 main approaches to persuade others

There are three main approaches used to persuade others:

The ethos approach appeals to the audience’s ethics and morals, such as what is the ‘right thing’ to do for humanity, saving the environment, etc.

Pathos persuasion is when you appeal to the audience’s emotions, such as when you  tell a story  that makes them the main character in a difficult situation.

The logos approach to giving a persuasive speech is when you appeal to the audience’s logic – ie. your speech is essentially more driven by facts and logic. The benefit of this technique is that your point of view becomes virtually indisputable because you make the audience feel that only your view is the logical one.

  • Ethos, Pathos, Logos: 3 Pillars of Public Speaking and Persuasion

Ideas for your persuasive speech outline

1. structure of your persuasive speech.

The opening and closing of speech are the most important. Consider these carefully when thinking about your persuasive speech outline. A  strong opening  ensures you have the audience’s attention from the start and gives them a positive first impression of you.

You’ll want to  start with a strong opening  such as an attention grabbing statement, statistic of fact. These are usually dramatic or shocking, such as:

Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead from the food that they eat – Jamie Oliver

Another good way of starting a persuasive speech is to include your audience in the picture you’re trying to paint. By making them part of the story, you’re embedding an emotional connection between them and your speech.

You could do this in a more toned-down way by talking about something you know that your audience has in common with you. It’s also helpful at this point to include your credentials in a persuasive speech to gain your audience’s trust.

Speech structure and speech argument for a persuasive speech outline.

Obama would spend hours with his team working on the opening and closing statements of his speech.

2. Stating your argument

You should  pick between 2 and 4 themes  to discuss during your speech so that you have enough time to explain your viewpoint and convince your audience to the same way of thinking.

It’s important that each of your points transitions seamlessly into the next one so that your speech has a logical flow. Work on your  connecting sentences  between each of your themes so that your speech is easy to listen to.

Your argument should be backed up by objective research and not purely your subjective opinion. Use examples, analogies, and stories so that the audience can relate more easily to your topic, and therefore are more likely to be persuaded to your point of view.

3. Addressing counter-arguments

Any balanced theory or thought  addresses and disputes counter-arguments  made against it. By addressing these, you’ll strengthen your persuasive speech by refuting your audience’s objections and you’ll show that you are knowledgeable to other thoughts on the topic.

When describing an opposing point of view, don’t explain it in a bias way – explain it in the same way someone who holds that view would describe it. That way, you won’t irritate members of your audience who disagree with you and you’ll show that you’ve reached your point of view through reasoned judgement. Simply identify any counter-argument and pose explanations against them.

  • Complete Guide to Debating

4. Closing your speech

Your closing line of your speech is your last chance to convince your audience about what you’re saying. It’s also most likely to be the sentence they remember most about your entire speech so make sure it’s a good one!

The most effective persuasive speeches end  with a  call to action . For example, if you’ve been speaking about organ donation, your call to action might be asking the audience to register as donors.

Practice answering AI questions on your speech and get  feedback on your performance .

If audience members ask you questions, make sure you listen carefully and respectfully to the full question. Don’t interject in the middle of a question or become defensive.

You should show that you have carefully considered their viewpoint and refute it in an objective way (if you have opposing opinions). Ensure you remain patient, friendly and polite at all times.

Example 1: Persuasive speech outline

This example is from the Kentucky Community and Technical College.

Specific purpose

To persuade my audience to start walking in order to improve their health.

Central idea

Regular walking can improve both your mental and physical health.

Introduction

Let’s be honest, we lead an easy life: automatic dishwashers, riding lawnmowers, T.V. remote controls, automatic garage door openers, power screwdrivers, bread machines, electric pencil sharpeners, etc., etc. etc. We live in a time-saving, energy-saving, convenient society. It’s a wonderful life. Or is it?

Continue reading

Example 2: Persuasive speech

Tips for delivering your persuasive speech

  • Practice, practice, and practice some more . Record yourself speaking and listen for any nervous habits you have such as a nervous laugh, excessive use of filler words, or speaking too quickly.
  • Show confident body language . Stand with your legs hip width apart with your shoulders centrally aligned. Ground your feet to the floor and place your hands beside your body so that hand gestures come freely. Your audience won’t be convinced about your argument if you don’t sound confident in it. Find out more about  confident body language here .
  • Don’t memorise your speech word-for-word  or read off a script. If you memorise your persuasive speech, you’ll sound less authentic and panic if you lose your place. Similarly, if you read off a script you won’t sound genuine and you won’t be able to connect with the audience by  making eye contact . In turn, you’ll come across as less trustworthy and knowledgeable. You could simply remember your key points instead, or learn your opening and closing sentences.
  • Remember to use facial expressions when storytelling  – they make you more relatable. By sharing a personal story you’ll more likely be speaking your truth which will help you build a connection with the audience too. Facial expressions help bring your story to life and transport the audience into your situation.
  • Keep your speech as concise as possible . When practicing the delivery, see if you can edit it to have the same meaning but in a more succinct way. This will keep the audience engaged.

The best persuasive speech ideas are those that spark a level of controversy. However, a public speech is not the time to express an opinion that is considered outside the norm. If in doubt, play it safe and stick to topics that divide opinions about 50-50.

Bear in mind who your audience are and plan your persuasive speech outline accordingly, with researched evidence to support your argument. It’s important to consider counter-arguments to show that you are knowledgeable about the topic as a whole and not bias towards your own line of thought.

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Organizing Your Argument Presentation

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This presentation is designed to introduce your students to the elements of an organized essay, including the introduction, the thesis, body paragraphs, topic sentences, counterarguments, and the conclusion.

Public Speaking Resources

Argumentative Speech Topics and ideas: A Complete Guide

An argumentative speech is a persuasive speech. Here, speakers try to encourage audiences to alter their views on a controversial issue.

Though they are alike in some manner, persuasive and argumentative speech contains different goals.

A persuasive speech focuses on sharing a perspective and asking the public to think it over. An argumentative speech aims to alter the viewpoint already detained by the audience.

This type of speech is challenging. So, the speaker should pick up the topic that he is confident at and come up with a strong argument.

When you are involved in debates with family or friends, you obviously tend to win or lose. The way you argue shows your capability to compel facts and concepts in support of a topic.

While losing an argument, chances are you only used the standpoint supporting your situation. In a perfect argumentative speech, there should be a strong claim and the points to support it.

For an argumentative speech, find a concrete and controversial argument to use as your foundation. These speeches generally focus on the topics discussed at the moment by society. Most of the topics of argumentative speech are derivative of political discussion.

This is most commonly noticed in the media. The selected topic might be social, religious, ethical, or political by nature. The public must be confident to revise their long-held values. They might ask to change detained convictions relevant to the recent evidence.

In fact, picking up a topic that is debatable is important to develop good speech. The topic should not include something which is already demonstrated or verified.

Instead, it should be logical enough to convince the audience. The speaker should come up with a strong opinion to make his speech realistic to the audience.

To be able to argue in a reasonable and logical way is a fine life skill. It helps to stand up for what you think is correct and let others give attention to your viewpoints.

For instance, if the topic includes “eating egg and milk affects your healthiness”. You evaluate the opponent and create your own topic like “Eating egg and milk does not affect your health”. Yet, you have to give strong points to support your answer.

Table of Contents

Terms to Present Argumentative Speech

Claims of fact, claims of value, claims of policy, 1. pick up debatable topic, 2. take a strong standpoint, 3. give some supportable arguments, 4. refute alternate positions, tips for delivering an argumentative speech:, 1. look for your topic, 2. recognize your standpoint, 3. carry out the research, 4. know who your opposition is, 5. know the facts, 6. choose the topic of your interest, list of argumentative speech topic, argumentative speech topics about economy, argumentative speech topics about science, argumentative speech topics about environment, argumentative speech topics about family, argumentative speech topics about technology, argumentative speech topics about health, argumentative speech topics about history, argumentative speech topics about politics, argumentative speech topics about religion, argumentative speech topics about sports, argumentative speech topics about relationships, argumentative speech topics about law, argumentative speech topics about life, argumentative speech topics about ethics,  conclusion.

These are some terms that help you to present an ideal argumentative speech:

  • Claim – This is the main term that you should focus on. Try to give a strong standpoint. Support on the point, position, and the issue you are talking about. Do not forget the main purpose of the speech.
  • Grounds – Grounds are the key information or the facts that you use to make your point more powerful and reliable. Make sure that the details you give are an appropriate reason for your claims in the initial place.

Argumentative Speech is based on:

It starts with the reality relevant to the evidence. For an instance, you drink too much alcohol and do not exercise. Then, you will surely put up the weight. If you control your drinks, then you can maintain the weight.

Claims of value include the belief something is correct or incorrect, good or bad. For an instance, punishing children is wrong. It does not improve the habits of your children.

Here you can also state “Punishing children is right”. They will think properly before doing anything wrong

Claims of the policy are taken from the course of action. For an instance, you should be able to vote through a driving license. There is a precise rule for the policy. It is realistic and superior compared to the current system.

Every child should learn different languages in school. It is vital to introduce teachers to the value of beginning foreign language experience.

While initiating the argumentative speech, get ready with strong arguments. You desire to give an influential impact right in front. Also, you might wish to leave a good impression on the audience hearing your speech.

Stay away from personal attacks. If you make the argument too boring, there will be a higher chance of losing your audience.

Besides, argumentative speech needs a powerful viewpoint on the topic that you are delivering. Remember, the goal is not to win your audience but to win the argument. You have to stand on your own point with an appropriate reason.

Essential components of an Argumentative speech:

The main goal of an argumentative essay is to influence others in your opinions. Generally, an argumentative speech addresses an audience with opposite opinions on a specific subject.

Here are four essential elements to focus on when developing an argumentative essay:

While picking up a topic, you should select the topic with more than a single side. For an instance, there is no way to discuss the topic of human smell with the nose. It is familiar fact that has no other strong points to discuss against.

While preparing for an argumentative speech, take a strong standpoint. Try to stick with the stance. This makes your speech powerful. Make sure you do not confuse the audience with any irrelevant points.

A good argument needs to have reasonable and convincing evidence. Better support your statement with information, figures, examples, and some relevant opinions. Also, argumentative speech does not contain unproven opinions. Make sure you research and present the argument that is a relevant argument.

At the end of a strong argumentative speech, you have to refute alternate positions. By dealing with the opponent, make some powerful arguments. Try to work on some common and stronger viewpoints.

  • Look for a concrete and controversial argument to use as your base.
  • Arrange your points properly. Arranging the points can be helpful while planning your thoughts and presenting them
  • Give most of your time for research. Better research on your topics along with the topics which your opposition is likely to pick up.

How to develop an effective Argumentative Speech?

After picking up a fine controversial topic, you should work on some powerful points. Those points must make your speech influential. Start developing an outline that translates into better argumentative speech.

These are some points to consider while working on an argumentative speech:

From absorption to health, you can find many types of topics that you feel comfortable presenting.

At first, think about the topic that you are supporting. Are you supporting abortion or speaking against it? Most of the speaker loves to speak against abortion but should be confident to speak on the topic.

Better verify and try to prove the facts using some examples or supportive words. This makes your speech more powerful and interesting. Consider determining whether you are attempting to take the topic.  

You can definitely find the people who have worked for or else against the topic that you picked up earlier.

For this, you have to carry out the research well. But, this does not mean you have to copy from them. Just take your idea and use them in a better way. This helps to know what step you should take to move forward to make a good flow of the argument.

Each argumentative speech contains both for and against the side. The best probable approach that you can use is to know your opponent. Knowing how your opponent thinks and the points they use makes you easy to perform.

An argumentative speech might be weak if you do not provide any facts. For a good outcome, you need facts supporting your argument on the controversial topic. If you ignore this you might be in a problem while presenting the speech.

Be sure, you know and give the facts, and make your points strong. These facts reduce your risk of looking unprepared and unprofessional.

You cannot give a better outcome without passion. To present superior argumentative speech, you should have an interest in the topic. Better select the topic of your interest. This helps you to work and perform better. If you do not trust yourself and your topic, no one will as well.

Deciding on an arguable topic is essential to developing an effective argumentative speech. Better do not pick up the topic which needs great logic for convincing the audience.

You should have an extreme desire in the topic with a deep opinion on the subject. If he cannot fulfill these criteria, he might not provide influencing arguments.

Argumentative Speech Topics and ideas

Find here the List of Argumentative Speech Topics. They are great for developing arguments for debates, persuasive speech, and argumentation.

Argumentative Speech Topics about Education

  • Mobile phones should be banned in schools for both students and teachers.
  • Exams should be abolished.
  • Exam scores do not reflect student performance.
  • Mandatory dress code.
  • Studying of foreign languages should begin from kindergarten age.
  • College students should have freedom to choose their own courses.
  • Sex education should be required in all schools.
  • Benefits of attending a single-sex school.
  • Essays do not demonstrate student’s knowledge on a topic.
  • Home education should only be allowed for medical reasons.
  • Education should be free to anyone.
  • Teachers should have mandatory re-training every 5 years.
  • Testing and choice are undermining education.
  • Grades are not important.
  • Bilingual education.
  • CPR and first aid techniques should be a mandatory course.
  • State colleges should be free to attend.
  • Teachers should wear uniforms or obey a dress code.
  • Why educational computer games should be used in school
  • Music education should be placed back into schools
  • Student Debts
  • Do colleges put too much stock in standardized test scores?
  • Price of Education and textbooks
  • Popular literature is not as valuable as classical literature.
  • Smoking and drinking on campus
  • Workers should get four weeks paid vacation each year.
  • The illegal immigrant workforce is good for the economy.
  • Christmas is just a way for businesses to increase sales.
  • Rich people should have tax breaks.
  • Decreasing wealth tax is good for the economy.
  • Salaries of actors, professional athletes and CEOs should be regulated and capped.
  • Government aid for students should be based purely on academic performance.
  • Taxes should be imposed on unhealthy foods to combat obesity.
  • Paying the waiter hourly rate below minimum wage is unfair.
  • Mortgage Crisis
  • Consumer Debt
  • Outsourcing jobs to foreign countries
  • Equal pay for equal work
  • Fuel Prices
  • How nuclear power shaped the 21st century in electrical generation.
  • Space exploration is a waste of money.
  • Genetic Research is destroying humanity.
  • NASA space landing on the moon was a hoax.
  • Media’s effect on teen suicide.
  • Stem cell research and the guidelines that control it.
  • Hunting is good for the environment.
  • Food shortage / world hunger.
  • Crimes against the environment should be tougher.
  • Vegetarianism is an ecologically thoughtful lifestyle.
  • Destruction of the world’s forest is justified by a human need for land and food.
  • Racing industry should be forced to use environmentally-friendly fuel.
  • Working from home is good for the environment.
  • Genetically modified food should be the answer to the world’s hunger problem.
  • The government should support and subsidize alternative energy sources.
  • Alternative Energy and Hybrid Vehicles can help save our planet.
  • Nuclear power is better than solar power.
  • Future of recycling.
  • Advantages of recycling water.
  • Alternative Fuels.
  • Every family with children filing for divorce must go through a mandatory ‘cooling off’ period.
  • Couples should be banned from adopting overseas.
  • Future parents should take parenting classes and pass tests before having a child.
  • Physical punishment is good practice for raising children.
  • Do curfews keep teens out of trouble?
  • Does access to condoms prevent teen pregnancy?
  • Violent video games and toys should not be allowed.
  • Technology is making people less creative.
  • Human beings are becoming slaves of modern technology.
  • Does technology limit creativity?
  • Technology makes us lose most of our traditions and culture.
  • New technologies create new problems.
  • Positive effects of technology on society.
  • Modern technology has increased material wealth but not happiness.
  • Social Networking Sites had an impact on changing us for the worse.
  • Internet censorship is unnecessary.
  • Whether the internet has made research easier and more convenient.
  •  Life was better when technology was less and more simple.
  • Online friends are more effective than real friends.
  • Internet Privacy.
  • Torrents and internet pirating.
  • Social networks are killing sincere relationships.
  • Organ donation should be mandatory.
  • Health risks of smoking are exaggerated.
  • Vaccinations should be compulsory.
  • Veganism is an unhealthy way to raise kids.
  • Breast-feeding is one of the most important things a mother can give to a child.
  • Terminally ill patients should be allowed to use heroin.
  • Knowing your ancestry is important for health.
  • All farmers should go organic.
  • Lapses in food safety as a result of a complex interplay of factors.
  • Music Therapy.
  • The need of teen depression prevention.
  • Drug addiction is a sickness.
  • Running is unhealthy.
  • Fast food, soda, chips and other unhealthy food should be heavily taxed.
  • Bread is bad for your health.
  • Child obesity.
  • Any products that are believed to cause cancer should have a  warning label.
  • The only difference between normal and organic food is the cost.
  • Dangers of herbal remedies.
  • Smoking a pipe is more harmful than smoking cigarettes.
  • Denying health insurance on a basis of a pre-existing condition is against human rights.
  • Athletes who are caught using steroids should be banned from the professional sport for life.
  • Stretching before and after exercise is overrated.
  • A vegetarian diet is as healthy as a diet containing meat.
  • Eating meat and dairy is bad for your body.
  • GMOs are bad for health and should be avoided at any cost.
  • Why slavery was good for society back in the 1800s.
  • Adolf Hitler was a great leader.
  • Slavery and its effects on global economic developments.
  • Why Reagan’s “War on Drugs” had negative effects.
  • Many Caribbean people do not understand their heritage and history.
  • Famous people (actors, athletes) should not be allowed to become politicians.
  • The War in Iraq was justified.
  • Invading other countries, as long as for good cause, is justified.
  • Illegal immigrants should get an asylum.
  • Democracy is the best form of government.
  • Why should we trust Official Statistics?
  • War as an instrument of foreign policy.
  • Voting should be compulsory for all citizens.
  • Compulsory military service is good for society and the country.
  • Voting age should be lowered.
  • Terrorism is a major issue in the world because innocent people are affected.
  • The assassination can never be justified.
  • Why electronic voting is not effective.
  • Downsides of multiculturalism
  • Can racial profiling be useful?
  • Churches should be required to pay taxes.
  • Racialist blames are often used as a great excuse to shut down dialogue.
  • The world would be a more peaceful place without religions.
  • Life after death.
  • Evolution vs. Creationism.
  • There should be no religion in schools.
  • Islamic Fundamentalism.
  • Religion is a force for evil.
  • Students should learn about world religions in public schools.
  • Jehovah witnesses.
  • Why hockey should allow fights.
  • Not all great sportsmen can be good coaches. 
  • For athletes: Discipline is more important than talent.
  • Female athletes train better with female coaches.
  • Chess is not a sport.
  • Should players’ jerseys display ads?
  • Should there be a set age range for basketball players?
  • Can gambling be legalized as a professional sport?
  • Spousal Abuse.
  • Polygamy creates healthy relationships.
  • Gender equality is a myth.
  • Having sex with a prostitute is not cheating.
  • Does age matter in relationships? What age is appropriate for dating?
  • Men should be forced to take paternity leave from work.
  • Gender does not affect learning.
  • Guns should be made illegal.
  • Minors should be tried for murder at any age.
  • Social Security and Medical Reform are non-negotiable ways out of the debt crisis.
  • Gay couples should have the same rights as heterosexual couples.
  • Plastic surgery should be illegal for anyone under 18.
  • Identity Theft.
  • Ban on smoking in public places is undemocratic.
  • Euthanasia should be legalized.
  • Prostitution should be legalized.
  • The taboo on recreational drugs is unjustified.
  •  Driving speed limits should be lifted in areas with low accident risk.
  • DUI offenders should give up their driver license for a year.
  • Laws to protect the victims of domestic abuse should be enforced.
  • Making drugs illegal creates an environment for crime and violence.
  • Fast Food advertisements and promotions should be banned.
  • Retirement should be made compulsory at the age of 60.
  • Cell phones and driving.
  • Billboards should not be allowed on interstate highways.
  • Acceptance of all types of people.
  • Today’s world is a dangerous place to live in.
  • People don’t enjoy what they have. They constantly seek for more.
  • Benefits of having friends.
  • Modern offices should have facilities for an afternoon nap.
  • Would you rather be lucky, rich, or intelligent?
  • Reality television makes people stupid and should be regulated.
  • Has television become out-dated?
  • Watching television makes people smarter.
  • Banning some books and movies can help society.
  • Assisted Suicide.
  • Genetic Research.
  • Is human cloning ethical?
  • The Ethics of Capital Punishment.
  • Euthanasia is not morally acceptable.
  • Abortion is inhumane and murder.
  • Abortions should be legal in cases of rape and incest.
  • DNA experiments on human embryos are unethical and should not be allowed.
  • Torture is an acceptable measure to prevent terrorism.
  • Wearing fur is unethical.
  • Cultural treasures should be returned to their countries of origin.
  • Do animals have rights? Using animals for scientific research is inhumane.
  • Spaying and neutering pets should be mandatory.
  • Zoos, aquariums, and circus violate animal rights and should be shut down.
  • Should scientists bring back extinct species through cloning?
  • Hunting is unethical and should not be allowed.
  • Doctors are better than Lawyers Are beauty pageants exploitative?
  • Feminism is bad for society.
  • The Miss America pageant is sexist.

The above-mentioned topics and tips for argumentative speech should help you prepare and deliver an argumentative speech. If you have any suggestions or feedback, please let me know in the comment below.

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Blog Data Visualization How to Make a Persuasive Presentation [PRESENTATION TEMPLATES]

How to Make a Persuasive Presentation [PRESENTATION TEMPLATES]

Written by: Midori Nediger Nov 06, 2019

persuasive presentation

No matter how many times you’ve done it, presenting in front of peers, clients, colleagues, or strangers is challenging, nerve-wracking, and stressful. Especially if you’ve been tasked with delivering a persuasive presentation.

As someone who has delivered a number of conference talks, calls and webinars   over the past few years, I know how impossible it can feel to put together a presentation that clearly conveys your content while also being persuasive and engaging.

But what I’ve learned from making and giving persuasive  presentations is that there are a few things that always get great reactions from the audience.

Here’s what you can do to make a persuasive presentation:

  • Make the first 30 seconds of your presentation count
  • Compare and contrast your solution with the status quo
  • Use visual aids to summarize and clarify your big ideas
  • Get your audience involved to build trust and rapport
  • Use a clean, consistent presentation layout and design
  • Eliminate extraneous detail to focus on core concepts
  • Sign off with a persuasive call-to-action

These persuasive presentation strategies apply whether you’re leading a workshop, keynoting a conference, creating or selling an online course , or pitching a potential client.

Want to make a persuasive presentation fast? Try using our presentation templates . Then, customize them using our simple online  presentation maker  tool.

Persuasive Presentation Template

Read on for plenty of persuasive presentation examples .

1. Make the first 30 seconds of your persuasive presentation count

The first 30 seconds of any presentation are far and away the most important of your entire presentation.

In those first 30 seconds, listeners are open to the ideas you’re going to present to them. They might even be enthusiastic and excited to hear what you have to say.

Inexperienced presenters often waste these first 30 seconds with things like introductions and agendas that will soon be forgotten. Seasoned presenters do something much more effective: state their big ideas right up front.

persuasive presentation

Like Steve Jobs did in 2007 with the iPhone (with “iPhone: Apple reinvents the phone”), try to state one big “headline” message within the first 30 seconds . A big idea for listeners to absorb and internalize.

Like an elevator pitch , you should be able to write this idea down in a single sentence, and it should be memorable and specific.

You can then turn it into the hook of your presentation. Use an opening story, surprising fact, joke, or personal anecdote to pique your listeners’ interest and lead into your big idea.

This will frame the rest of the talk and prep your listeners for what’s to come.

In this persuasive presentation example the importance of the message is outlined clearly on the title slide:

Venngage persuasive presentation template social media

2. Compare and contrast your solution with the status quo

Most presentations share some information, strategy, idea, or solution that challenges the status quo. You can use this to your advantage!

By presenting the drawbacks of the status quo before suggesting your solution, you’ll help your audience understand the scope of the problem while building a case for your big idea.

Mixpanel did this to great success in their first pitch deck (which got them a $865M valuation).

persuasive presentation

By comparing and contrasting these two states, you’ll make a much more persuasive case than you would with the solution alone. And when you get into the nitty-gritty details later on in the presentation, your audience will be more likely to stay engaged.

As always, the more visual you can be, the better (as seen in this Uber pitch deck template ):

example-uber

You could use a comparison infographic in your presentation to visualize your key differentiators.

Want to learn more about creating persuasive pitch decks? Read our pitch deck guide.

How to understand and address the struggles of your audience

To maximize the impact of this strategy, do your best to directly address the struggles of your specific audience.

Figure out what’s standing in the way of your audience performing the desired behavior, and tell them how your solution will improve that experience. If you can make a direct connection with your audience’s experiences, your argument will be all the more persuasive.

Taking a closer look at Steve Jobs’ 2007 keynote, we can see that he lays out the big problems for his audience (that smartphones that aren’t so smart and are hard to use) before proposing his solution (a smarter, easier-to-use device).

persuasive presentation

In this persuasive presentation example we can see that by studying the wants and needs of his audience, he frames his new device as the perfect solution. He understands what the audience needs to know, and structures the presentation around those needs.

One final point on this – it can be incredibly useful to let your audience know what to expect in your presentation. If people are already expecting your idea, they will be more receptive to it. Consider including your persuasive presentation outline up front. You can either create a slide of contents, or you could print out an outline and share it with your audiences before the meeting.

Either way – sharing your persuasive presentation outline is never a bad thing.

Persuasive presentation template modern agenda slide

3. Use visual aids to summarize and clarify your big ideas

More than ever, viewers expect engaging visual content . Creative, relevant visuals are no longer a nice-to-have addition to a persuasive presentation…they’re an integral part of an engaging experience.

Beyond that, visuals are great for explaining complex concepts in simple terms. You can use visuals to communicate big ideas without dealing with any jargon or technical terms.

Summarize your background research with charts and tables

Visual aids like tables, charts, and mind maps are perfect for summarizing any research you’ve done to back up the claims you make in your presentation.

I find these types of summative visuals are most helpful when I feel at risk of throwing too much information at my listeners. Forcing myself to transform that research into a digestible visual helps me organize my thoughts, and ensure my audience won’t be overwhelmed.

persuasive presentation

Visual aids should also be used anytime you’re communicating with data . Besides making insights more tangible, it’s been suggested that charts can make claims more persuasive and make information more memorable .

Let’s say, for example, that you’re trying to convince a client to hire you as a consultant. If you can show the financial impact you’ve made for other clients visually, your argument will be much more persuasive than if you mention a few numbers without visuals to back you up.

persuasive presentation

Learn how to customize this template:

Organize information meaningfully with timelines and flowcharts

There are plenty of concepts that naturally lend themselves to structured visuals like Venn diagrams , flowcharts , and timelines .

If you’re presenting a project plan you might include a Gantt chart -style product roadmap or project timeline:

persuasive presentation

Or a more abstract Venn diagram like this one from Boston Consulting Group’s persuasive presentation pictured below.

persuasive presentation

Visuals like these can help you move past minor details so you can communicate directly about more fundamental ideas. Simple visuals can help make key ideas crystal-clear and easy to remember.

template-user-journey

Entertain and engage with visual metaphors

I like to integrate visual metaphors into the denser portions of my presentations. This way, when I know I’m going to start losing my audience to boredom or confusion, I can jump into a fun example that will bring them right back on board with me.

Like a shortcut to understanding, visual metaphors are a great way to get everyone on the same page.

persuasive presentation

But it can be hard to come up with good visual metaphors that don’t feel cliché. If you’re out of design ideas, don’t be afraid to get some inspiration from our infographic templates .

persuasive presentation

I can’t stress enough that simple, visual slides are the best way to make your presentation understandable and persuasive. The right visuals keep the audience engaged, make your points memorable, and give your presentation impact.

For more tips on designing a persuasive presentation with impact, check out our presentation design guide .

4. Get your audience involved to build trust and rapport

No one likes to be talked at.

And most listeners will be more engaged and receptive to your ideas if they’re engaged in a dialogue instead of passively absorbing what you’re saying.

The top qualities of a good presentation include making your presentation an interactive experience by encouraging questions, fostering discussions and maybe even throwing in a fun activity.

Imagine you’re pitching a potential client who’s looking to hire a marketing specialist for an upcoming job. You could try to impress them with an extensive presentation that shows off all of your background research and past success stories:

persuasive presentation

Or, you could use the presentation as an opportunity to learn more about your potential clients by engaging them in a dialogue. You’ll build trust and credibility, all without making a gigantic slide deck.

You can put together a deck of 5-10 slides with your big ideas, then build a conversation around each slide.

persuasive presentation

Even if you’re speaking in front of a large crowd, a great persuasive presentation should feel like a conversation. There should be some give and take from both sides. Simply asking a question and getting your audience to respond can instantly raise the energy level in a room.

Engaging audiences changes when we no longer present in-person is a unique challenge, but easily overcome. Lisa Schneider, Chief Growth Officer at Merriam-Webster, has plenty of experience presenting to crowds in-person as well as online. She recently wrote for Venngage on how to adapt an in-person presentation into a virtual presentation . Check it out for actionable tips on your next virtual presentation. 

In this persuasive speech presentation the key points have been broken into powerful, punchy slides that engage the audience.

The art of giving awesome speeches persuasive presentation template

5. Use a clean, consistent layout and design

Why does it seem like every time I’m putting together a presentation, it’s at the last minute!?

When I’m rushing to get all of my content together and my presentation rehearsed, the layout and design of the presentation usually become an afterthought.

But when you’re presenting an idea and building a case for yourself or your business, the last thing you want is for the design your slide deck to get in the way of your success. And a big part of being persuasive is having a slide deck that shows your information in a clear, consistent manner.

Let’s say, for example, that you’re a financial consultant presenting a solution to a new client. When you’re trying to justify why your skills and knowledge are worth paying a premium for, you simply can’t have a messy, unprofessional-looking slide deck.

A professional presentation design should have:

  • Consistent layouts with plenty of white space
  • A simple color scheme with one highlight color
  • Clear distinctions between headers and body text, with minimal font styles

persuasive presentation

With the layout and design locked down, you’ll have the confidence to hold your own with big clients and senior management. A polished presentation will go a long way toward reinforcing your credibility.

6. Eliminate extraneous detail to focus on core concepts

Take a second to think about the last presentation you sat through that didn’t hit the mark. What was it that made you lose interest?

Was there too much text on the slides? Was it bland, with not enough visuals? Was it disorganized, with no clear takeaways?

For me, it was that the presenter rambled on and on. They tried to cram way too much detail into their 20-minute talk, and I walked away without really learning anything.

Like the persuasive presentation example below, a well-designed presentation should have no more than one takeaway per slide (with a healthy balance of text and visuals):

persuasive presentation

So cut the fluff! Eliminate everything that isn’t absolutely necessary for you to get your point across.

For me, this is the hardest part of making a persuasive presentation. I want to include every little detail that I think will help persuade my audience to change their behavior or accept my new idea. But when diving too deep into the details, I always end up losing my audience along the way.

And if you think about it, have you ever complained that a presentation was too short? I don’t think so. We really appreciate presenters who can get their point across quickly and concisely.

persuasive presentation

7. Sign off with a persuasive call-to-action

Most presenters’ go-to for the end of a presentation is a summary slide that reviews all of the main points of the talk. But these summaries are boring…they don’t tell the audience anything new, so listeners completely tune them out.

A better way to conclude a presentation is to give your audience something to do with the information you’ve just given them, in the form of a call-to-action (like the persuasive presentation example below).

persuasive presentation

Audiences must be prompted to do take action! Even if they’ve been given all of the tools they need to get something done, if you don’t prompt them directly, it’s not going to happen.

A call-to-action can be as simple as asking a question that encourages listeners to think about the topics you’ve raised, or posing a challenge that will change their behavior.

If it’s a simple ask, they’ll be likely to follow through.

Putting together a truly persuasive presentation is not an easy task.

The good thing is, if you’re here reading this article, you’re a few steps ahead of most people. Putting these strategies to use might just mean the difference between landing your next client and walking away empty-handed.

Choose a presentation template to get creating (and persuading) today!

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Public Speaking Tips & Speech Topics

How to Write an Outline for a Persuasive Speech, with Examples

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Jim Peterson has over 20 years experience on speech writing. He wrote over 300 free speech topic ideas and how-to guides for any kind of public speaking and speech writing assignments at My Speech Class.

How to Write an Outline for a Persuasive Speech, with Examples intro image

Persuasive speeches are one of the three most used speeches in our daily lives. Persuasive speech is used when presenters decide to convince their presentation or ideas to their listeners. A compelling speech aims to persuade the listener to believe in a particular point of view. One of the most iconic examples is Martin Luther King’s ‘I had a dream’ speech on the 28th of August 1963.

In this article:

What is Persuasive Speech?

Here are some steps to follow:, persuasive speech outline, final thoughts.

Man Touches the Word Persuasion on Screen

Persuasive speech is a written and delivered essay to convince people of the speaker’s viewpoint or ideas. Persuasive speaking is the type of speaking people engage in the most. This type of speech has a broad spectrum, from arguing about politics to talking about what to have for dinner. Persuasive speaking is highly connected to the audience, as in a sense, the speaker has to meet the audience halfway.

Persuasive Speech Preparation

Persuasive speech preparation doesn’t have to be difficult, as long as you select your topic wisely and prepare thoroughly.

1. Select a Topic and Angle

Come up with a controversial topic that will spark a heated debate, regardless of your position. This could be about anything. Choose a topic that you are passionate about. Select a particular angle to focus on to ensure that your topic isn’t too broad. Research the topic thoroughly, focussing on key facts, arguments for and against your angle, and background.

2. Define Your Persuasive Goal

Once you have chosen your topic, it’s time to decide what your goal is to persuade the audience. Are you trying to persuade them in favor of a certain position or issue? Are you hoping that they change their behavior or an opinion due to your speech? Do you want them to decide to purchase something or donate money to a cause? Knowing your goal will help you make wise decisions about approaching writing and presenting your speech.

3. Analyze the Audience

Understanding your audience’s perspective is critical anytime that you are writing a speech. This is even more important when it comes to a persuasive speech because not only are you wanting to get the audience to listen to you, but you are also hoping for them to take a particular action in response to your speech. First, consider who is in the audience. Consider how the audience members are likely to perceive the topic you are speaking on to better relate to them on the subject. Grasp the obstacles audience members face or have regarding the topic so you can build appropriate persuasive arguments to overcome these obstacles.

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4. Build an Effective Persuasive Argument

Once you have a clear goal, you are knowledgeable about the topic and, have insights regarding your audience, you will be ready to build an effective persuasive argument to deliver in the form of a persuasive speech. 

Start by deciding what persuasive techniques are likely to help you persuade your audience. Would an emotional and psychological appeal to your audience help persuade them? Is there a good way to sway the audience with logic and reason? Is it possible that a bandwagon appeal might be effective?

5. Outline Your Speech

Once you know which persuasive strategies are most likely to be effective, your next step is to create a keyword outline to organize your main points and structure your persuasive speech for maximum impact on the audience.

Start strong, letting your audience know what your topic is, why it matters and, what you hope to achieve at the end of your speech. List your main points, thoroughly covering each point, being sure to build the argument for your position and overcome opposing perspectives. Conclude your speech by appealing to your audience to act in a way that will prove that you persuaded them successfully. Motivation is a big part of persuasion.

6. Deliver a Winning Speech

Select appropriate visual aids to share with your audiences, such as graphs, photos, or illustrations. Practice until you can deliver your speech confidently. Maintain eye contact, project your voice and, avoid using filler words or any form of vocal interference. Let your passion for the subject shine through. Your enthusiasm may be what sways the audience. 

Close-Up of Mans Hands Persuading Someone

Topic: What topic are you trying to persuade your audience on?

Specific Purpose:  

Central idea:

  • Attention grabber – This is potentially the most crucial line. If the audience doesn’t like the opening line, they might be less inclined to listen to the rest of your speech.
  • Thesis – This statement is used to inform the audience of the speaker’s mindset and try to get the audience to see the issue their way.
  • Qualifications – Tell the audience why you are qualified to speak about the topic to persuade them.

After the introductory portion of the speech is over, the speaker starts presenting reasons to the audience to provide support for the statement. After each reason, the speaker will list examples to provide a factual argument to sway listeners’ opinions.

  • Example 1 – Support for the reason given above.
  • Example 2 – Support for the reason given above.

The most important part of a persuasive speech is the conclusion, second to the introduction and thesis statement. This is where the speaker must sum up and tie all of their arguments into an organized and solid point.

  • Summary: Briefly remind the listeners why they should agree with your position.
  • Memorable ending/ Audience challenge: End your speech with a powerful closing thought or recommend a course of action.
  • Thank the audience for listening.

Persuasive Speech Outline Examples

Male and Female Whispering into the Ear of Another Female

Topic: Walking frequently can improve both your mental and physical health.

Specific Purpose: To persuade the audience to start walking to improve their health.

Central idea: Regular walking can improve your mental and physical health.

Life has become all about convenience and ease lately. We have dishwashers, so we don’t have to wash dishes by hand with electric scooters, so we don’t have to paddle while riding. I mean, isn’t it ridiculous?

Today’s luxuries have been welcomed by the masses. They have also been accused of turning us into passive, lethargic sloths. As a reformed sloth, I know how easy it can be to slip into the convenience of things and not want to move off the couch. I want to persuade you to start walking.

Americans lead a passive lifestyle at the expense of their own health.

  • This means that we spend approximately 40% of our leisure time in front of the TV.
  • Ironically, it is also reported that Americans don’t like many of the shows that they watch.
  • Today’s studies indicate that people were experiencing higher bouts of depression than in the 18th and 19th centuries, when work and life were considered problematic.
  • The article reports that 12.6% of Americans suffer from anxiety, and 9.5% suffer from severe depression.
  • Present the opposition’s claim and refute an argument.
  • Nutritionist Phyllis Hall stated that we tend to eat foods high in fat, which produces high levels of cholesterol in our blood, which leads to plaque build-up in our arteries.
  • While modifying our diet can help us decrease our risk for heart disease, studies have indicated that people who don’t exercise are at an even greater risk.

In closing, I urge you to start walking more. Walking is a simple, easy activity. Park further away from stores and walk. Walk instead of driving to your nearest convenience store. Take 20 minutes and enjoy a walk around your neighborhood. Hide the TV remote, move off the couch and, walk. Do it for your heart.

Thank you for listening!

Topic: Less screen time can improve your sleep.

Specific Purpose: To persuade the audience to stop using their screens two hours before bed.

Central idea: Ceasing electronics before bed will help you achieve better sleep.

Who doesn’t love to sleep? I don’t think I have ever met anyone who doesn’t like getting a good night’s sleep. Sleep is essential for our bodies to rest and repair themselves.

I love sleeping and, there is no way that I would be able to miss out on a good night’s sleep.

As someone who has had trouble sleeping due to taking my phone into bed with me and laying in bed while entertaining myself on my phone till I fall asleep, I can say that it’s not the healthiest habit, and we should do whatever we can to change it.

  • Our natural blue light source is the sun.
  • Bluelight is designed to keep us awake.
  • Bluelight makes our brain waves more active.
  • We find it harder to sleep when our brain waves are more active.
  • Having a good night’s rest will improve your mood.
  • Being fully rested will increase your productivity.

Using electronics before bed will stimulate your brainwaves and make it more difficult for you to sleep. Bluelight tricks our brains into a false sense of daytime and, in turn, makes it more difficult for us to sleep. So, put down those screens if you love your sleep!

Thank the audience for listening

A persuasive speech is used to convince the audience of the speaker standing on a certain subject. To have a successful persuasive speech, doing the proper planning and executing your speech with confidence will help persuade the audience of your standing on the topic you chose. Persuasive speeches are used every day in the world around us, from planning what’s for dinner to arguing about politics. It is one of the most widely used forms of speech and, with proper planning and execution, you can sway any audience.

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8 Effective Strategies to Write Argumentative Essays

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In a bustling university town, there lived a student named Alex. Popular for creativity and wit, one challenge seemed insurmountable for Alex– the dreaded argumentative essay!

One gloomy afternoon, as the rain tapped against the window pane, Alex sat at his cluttered desk, staring at a blank document on the computer screen. The assignment loomed large: a 350-600-word argumentative essay on a topic of their choice . With a sigh, he decided to seek help of mentor, Professor Mitchell, who was known for his passion for writing.

Entering Professor Mitchell’s office was like stepping into a treasure of knowledge. Bookshelves lined every wall, faint aroma of old manuscripts in the air and sticky notes over the wall. Alex took a deep breath and knocked on his door.

“Ah, Alex,” Professor Mitchell greeted with a warm smile. “What brings you here today?”

Alex confessed his struggles with the argumentative essay. After hearing his concerns, Professor Mitchell said, “Ah, the argumentative essay! Don’t worry, Let’s take a look at it together.” As he guided Alex to the corner shelf, Alex asked,

Table of Contents

“What is an Argumentative Essay?”

The professor replied, “An argumentative essay is a type of academic writing that presents a clear argument or a firm position on a contentious issue. Unlike other forms of essays, such as descriptive or narrative essays, these essays require you to take a stance, present evidence, and convince your audience of the validity of your viewpoint with supporting evidence. A well-crafted argumentative essay relies on concrete facts and supporting evidence rather than merely expressing the author’s personal opinions . Furthermore, these essays demand comprehensive research on the chosen topic and typically follows a structured format consisting of three primary sections: an introductory paragraph, three body paragraphs, and a concluding paragraph.”

He continued, “Argumentative essays are written in a wide range of subject areas, reflecting their applicability across disciplines. They are written in different subject areas like literature and philosophy, history, science and technology, political science, psychology, economics and so on.

Alex asked,

“When is an Argumentative Essay Written?”

The professor answered, “Argumentative essays are often assigned in academic settings, but they can also be written for various other purposes, such as editorials, opinion pieces, or blog posts. Some situations to write argumentative essays include:

1. Academic assignments

In school or college, teachers may assign argumentative essays as part of coursework. It help students to develop critical thinking and persuasive writing skills .

2. Debates and discussions

Argumentative essays can serve as the basis for debates or discussions in academic or competitive settings. Moreover, they provide a structured way to present and defend your viewpoint.

3. Opinion pieces

Newspapers, magazines, and online publications often feature opinion pieces that present an argument on a current issue or topic to influence public opinion.

4. Policy proposals

In government and policy-related fields, argumentative essays are used to propose and defend specific policy changes or solutions to societal problems.

5. Persuasive speeches

Before delivering a persuasive speech, it’s common to prepare an argumentative essay as a foundation for your presentation.

Regardless of the context, an argumentative essay should present a clear thesis statement , provide evidence and reasoning to support your position, address counterarguments, and conclude with a compelling summary of your main points. The goal is to persuade readers or listeners to accept your viewpoint or at least consider it seriously.”

Handing over a book, the professor continued, “Take a look on the elements or structure of an argumentative essay.”

Elements of an Argumentative Essay

An argumentative essay comprises five essential components:

Claim in argumentative writing is the central argument or viewpoint that the writer aims to establish and defend throughout the essay. A claim must assert your position on an issue and must be arguable. It can guide the entire argument.

2. Evidence

Evidence must consist of factual information, data, examples, or expert opinions that support the claim. Also, it lends credibility by strengthening the writer’s position.

3. Counterarguments

Presenting a counterclaim demonstrates fairness and awareness of alternative perspectives.

4. Rebuttal

After presenting the counterclaim, the writer refutes it by offering counterarguments or providing evidence that weakens the opposing viewpoint. It shows that the writer has considered multiple perspectives and is prepared to defend their position.

The format of an argumentative essay typically follows the structure to ensure clarity and effectiveness in presenting an argument.

How to Write An Argumentative Essay

Here’s a step-by-step guide on how to write an argumentative essay:

1. Introduction

  • Begin with a compelling sentence or question to grab the reader’s attention.
  • Provide context for the issue, including relevant facts, statistics, or historical background.
  • Provide a concise thesis statement to present your position on the topic.

2. Body Paragraphs (usually three or more)

  • Start each paragraph with a clear and focused topic sentence that relates to your thesis statement.
  • Furthermore, provide evidence and explain the facts, statistics, examples, expert opinions, and quotations from credible sources that supports your thesis.
  • Use transition sentences to smoothly move from one point to the next.

3. Counterargument and Rebuttal

  • Acknowledge opposing viewpoints or potential objections to your argument.
  • Also, address these counterarguments with evidence and explain why they do not weaken your position.

4. Conclusion

  • Restate your thesis statement and summarize the key points you’ve made in the body of the essay.
  • Leave the reader with a final thought, call to action, or broader implication related to the topic.

5. Citations and References

  • Properly cite all the sources you use in your essay using a consistent citation style.
  • Also, include a bibliography or works cited at the end of your essay.

6. Formatting and Style

  • Follow any specific formatting guidelines provided by your instructor or institution.
  • Use a professional and academic tone in your writing and edit your essay to avoid content, spelling and grammar mistakes .

Remember that the specific requirements for formatting an argumentative essay may vary depending on your instructor’s guidelines or the citation style you’re using (e.g., APA, MLA, Chicago). Always check the assignment instructions or style guide for any additional requirements or variations in formatting.

Did you understand what Prof. Mitchell explained Alex? Check it now!

Fill the Details to Check Your Score

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Prof. Mitchell continued, “An argumentative essay can adopt various approaches when dealing with opposing perspectives. It may offer a balanced presentation of both sides, providing equal weight to each, or it may advocate more strongly for one side while still acknowledging the existence of opposing views.” As Alex listened carefully to the Professor’s thoughts, his eyes fell on a page with examples of argumentative essay.

Example of an Argumentative Essay

Alex picked the book and read the example. It helped him to understand the concept. Furthermore, he could now connect better to the elements and steps of the essay which Prof. Mitchell had mentioned earlier. Aren’t you keen to know how an argumentative essay should be like? Here is an example of a well-crafted argumentative essay , which was read by Alex. After Alex finished reading the example, the professor turned the page and continued, “Check this page to know the importance of writing an argumentative essay in developing skills of an individual.”

Importance of an Argumentative Essay

Importance_of_an_ArgumentativeEssays

After understanding the benefits, Alex was convinced by the ability of the argumentative essays in advocating one’s beliefs and favor the author’s position. Alex asked,

“How are argumentative essays different from the other types?”

Prof. Mitchell answered, “Argumentative essays differ from other types of essays primarily in their purpose, structure, and approach in presenting information. Unlike expository essays, argumentative essays persuade the reader to adopt a particular point of view or take a specific action on a controversial issue. Furthermore, they differ from descriptive essays by not focusing vividly on describing a topic. Also, they are less engaging through storytelling as compared to the narrative essays.

Alex said, “Given the direct and persuasive nature of argumentative essays, can you suggest some strategies to write an effective argumentative essay?

Turning the pages of the book, Prof. Mitchell replied, “Sure! You can check this infographic to get some tips for writing an argumentative essay.”

Effective Strategies to Write an Argumentative Essay

StrategiesOfWritingArgumentativeEssays

As days turned into weeks, Alex diligently worked on his essay. He researched, gathered evidence, and refined his thesis. It was a long and challenging journey, filled with countless drafts and revisions.

Finally, the day arrived when Alex submitted their essay. As he clicked the “Submit” button, a sense of accomplishment washed over him. He realized that the argumentative essay, while challenging, had improved his critical thinking and transformed him into a more confident writer. Furthermore, Alex received feedback from his professor, a mix of praise and constructive criticism. It was a humbling experience, a reminder that every journey has its obstacles and opportunities for growth.

Frequently Asked Questions

An argumentative essay can be written as follows- 1. Choose a Topic 2. Research and Collect Evidences 3. Develop a Clear Thesis Statement 4. Outline Your Essay- Introduction, Body Paragraphs and Conclusion 5. Revise and Edit 6. Format and Cite Sources 7. Final Review

One must choose a clear, concise and specific statement as a claim. It must be debatable and establish your position. Avoid using ambiguous or unclear while making a claim. To strengthen your claim, address potential counterarguments or opposing viewpoints. Additionally, use persuasive language and rhetoric to make your claim more compelling

Starting an argument essay effectively is crucial to engage your readers and establish the context for your argument. Here’s how you can start an argument essay are: 1. Begin With an Engaging Hook 2. Provide Background Information 3. Present Your Thesis Statement 4. Briefly Outline Your Main 5. Establish Your Credibility

The key features of an argumentative essay are: 1. Clear and Specific Thesis Statement 2. Credible Evidence 3. Counterarguments 4. Structured Body Paragraph 5. Logical Flow 6. Use of Persuasive Techniques 7. Formal Language

An argumentative essay typically consists of the following main parts or sections: 1. Introduction 2. Body Paragraphs 3. Counterargument and Rebuttal 4. Conclusion 5. References (if applicable)

The main purpose of an argumentative essay is to persuade the reader to accept or agree with a particular viewpoint or position on a controversial or debatable topic. In other words, the primary goal of an argumentative essay is to convince the audience that the author's argument or thesis statement is valid, logical, and well-supported by evidence and reasoning.

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  • Argumentative Essay Outline
  • How to Write an Essay Outline: Full Guide With Examples

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Table of Contents

Argumentative essay outline toolkit, how to write an outline for an argumentative essay, once you are done with these steps, this is what your structure will look like, introduction.

  • Provide an overview of capitalism and socialism
  • Introduce the central question: How is socialism more beneficial for society?

Capitalism and socialism each have distinct strengths and weaknesses, but for the betterment of society socialism offers a wider and healthy prespective.

Socialism ensures fairness and equality

  • Highlight the advantages of socialism, such as better living standards
  • Mention how socialism reduces income inequality
  • Provide real-world examples or case studies that illustrate the effects of socialism

Capitalism can be better for economy

  • Discuss the benefits of socialism, such as reduced income inequality and social safety nets.
  • Explore the disadvantages of socialism, such as reduced economic incentives and bureaucracy
  • Offer examples from socialist societies or historical contexts to illustrate the impact of socialism

Socialism can create a stable economy and society

  • contrast capitalism and socialism based on how socialism provides better economic stability for the society (e.g., economic growth, income distribution, individual freedom)
  • Evaluate the impact of capitalism and socialism on societal well-being, considering factors like healthcare, education, and poverty

Socialism enhances living standards and reduces business fluctuations

  • End your discussion by mentioning how socialism is better for both economically and socially
  • Present examples of countries successfully implementing socialism models
  • Reiterate your thesis statement
  • Give your final perspective on how socialism system is more beneficial for society

This is what your outline will look like

Firstly, the essay will discuss how socialism ensures fairness and equality in society by examining various advantages of socialism and offering real-world examples from case studies and historical events. Secondly, the essay will compare and analyze both by evaluating their impact on social and economic factors. Lastly, the essay will convey how socialism enhances living standards and reduces business fluctuations and will support them with the use of real-world examples.

1. Identify the topic

The initial step in crafting a compelling outline for your argumentative essay is to carefully choose your topic. Your choice of topic should be precise and engaging, setting the stage for the reader's expectations. By thoughtfully selecting your topic, you're laying the foundation for an argument that will engage and inform your audience throughout your essay. To do this effectively, consider asking yourself thought-provoking questions.

If you are writing an essay on capitalism and socialism, your topic can be “Why is socialism important for a co-operative society”.

2. Define the objective

In the realm of argumentative essays, the primary aim is to convince your readers to align with your viewpoint on a particular topic. You accomplish this by presenting a well-reasoned argument supported by substantial evidence. Clearly outlining your objective helps your audience understand the purpose and direction of your argumentative essay right from the outset.

If your objective is to state your opinion on a topic, you can say, “A discussion on how socialism can improve co-operative behaviour in the society will be conducted.”

3. Craft the thesis

Within your outline, carve out a distinct section dedicated to constructing the thesis statement, the heart of your argumentative essay. A thesis statement for an argumentative essay takes a firm stance on the issue at hand. The thesis statement serves as the guiding light for your essay, directing your arguments and analysis toward a specific and persuasive perspective.

Continuing the example, your thesis statement for the topic could be, “Capitalism and socialism each have distinct strengths and weaknesses, but for the betterment of society socialism offers a wider and healthy prespective.”

4. Main points

As you delve into the core of your outline, it's crucial to outline the major components of your argument. Identify the central themes and specify supporting points that bolster your thesis. In the realm of argumentative essays, the conventional five-paragraph structure often serves as a helpful framework. This structure typically comprises an introduction and a body paragraph that examines both sides of the issue, followed by your reasoning for supporting one side. Mapping out these main points provides a clear roadmap for your argumentative essay, ensuring it flows logically and persuasively.

The main points for your essay could be

  • Socialism can create a stable economy
  • Socialism is better for social living and fewer business fluctuations

5. Sub-points

Subsequently, after introducing the main points of your essay, you should embark on a comprehensive exploration of each of these points, fortified by relevant examples and evidence. In this section, it's imperative to elucidate the key issues to be discussed and specify the examples that will underpin your arguments. By breaking down your main points into sub-points, you'll be able to provide a more detailed and compelling argument within your essay.

  • Examine the drawbacks of capitalism, including income inequality and exploitation
  • Discuss the benefits of capitalism, such as increase in overall economy and better market for consumers.
  • Explore the advtanges of capitalism, such as a competitive market and bureaucracy

All will be explained with examples and backed with statistical data.

6. Evidence and citations

In the realm of academic essays, it's imperative to back your claims with credible evidence and properly attribute information. Your outline should include a dedicated section for citing your sources, whether they are real-world examples, quotes, or statistical data. This reinforces the credibility of your argument and demonstrates the thoroughness of your research.

You can cite real-world examples, and case studies, and provide information on historical events and their impact.

7. Introduction and hook

To captivate your readers' attention, your argumentative essay's introduction should feature a compelling hook. Typically, argumentative essays leverage surprising or striking statistics related to your argument as a hook. An effective introduction sets the stage for your argument and entices your audience to delve further into your essay.

You can start your essay with a statistical data hook like “Did you know roughly 39% of people have a positive view of capitalism and a negative view of socialism, and vice-versa”. Then continue on to provide an overview of capitalism and socialism and introduce your central question.

8. Conclusion

After you have stated your key points, it's time to conclude your essay. Argumentative essays are generally concluded by addressing opposing viewpoints and explaining why readers should align with your position.

In the conclusion, you will reiterate your thesis statement, and then give your final perspective on how socialism is better for society.

9. Transitions

Transition words play a crucial role in ensuring the seamless flow of your writing, facilitating smooth transitions between sentences, paragraphs, and topics. In argumentative essays generally, contrast transition words are used specifically when you need to communicate a point that contradicts your previous statement. An effective transition sentence is one that includes a word or phrase such as however, despite this/that, in contrast, or nonetheless.

You can use words like “chiefly”, “as a result”, and “after all” to transition from one idea, topic, or sentence to another.

10. Refine and review

Finally, before you embark on the actual writing of your essay, thoroughly review your outline. Ensure that each point flows logically, and all necessary information is included, while avoiding any extraneous content. Make any necessary revisions as you review, by refining and reviewing your outline, you lay the groundwork for a well-structured, persuasive, and compelling argumentative essay.

Finally, during the review, you will need to ensure that each point flows logically and you have included all the necessary information and didn’t add any extra points.

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December 4, 2023

How to create a presentation outline (with examples)

Four methods to create a presentation outline and example outlines for inspiration

Co-founder, CEO

Like it or not, if you work in an office environment or go to school, you'll probably have to make a presentation at some point. But creating a great presentation can be challenging, especially when you're short on time or suffering from writers' block.

Luckily, there are lots of ways to get a head start on your presentation outline, and in this article we'll walk through four options for creating a presentation outline and show you several examples of great presentation outlines.

Why should I write a presentation outline?

An outline helps you organize your ideas in a clear and logical way . Instead of getting bogged down on details like formatting or word choice, an outline presents the overarching story of your presentation with just a few main points. This helps to make sure you have a cohesive narrative before you dive in to the nitty gritty work of wordsmithing individual bullet points or selecting the perfect slide theme.

If this sounds like a lot of work, it often is! But spending time writing a great outline will save you time and effort down the road because it will be easier to organize your work and create each slide when you understand how it fits in to the broader presentation.

Here are four ways you can get a start on creating your next presentation outline.

Method 1: Create your outline from scratch

Creating an outline from scratch may sound intimidating if you have never written a presentation outline before, but this is the most straightforward way to get started.

Start by jotting down the three main points you want to make in your presentation. Once you have your main ideas in order, write down a few supporting details and examples for each point.

Then, add an introduction (find an interesting image, quote, or question to help grab the audience's audience) and a conclusion (decide on the best way to summarize the takeaways from your presentation) to the outline, and you are ready to go.

This method is great for those who prefer to have complete control over their presentation and want to create a custom outline that works best for their needs.

Method 2: Create a presentation outline using an AI presentation maker

If you're short on time or looking for a quick way to get a first draft of a presentation outline that you can then refine, using an AI presentation maker is a great option.

Plus AI lets you type a short prompt like "Create a presentation that provides an overview of the Norwegian oil industry," and it will automatically generate an outline of a presentation for you. After Plus creates the outline, you can change the titles of slides, rearrange slides, and remove any pieces of the outline that are not necessary.

argumentative presentation outline

From there, once your outline is created, you can click the "Generate presentation" button, choose a template, and let the AI create the first draft of your entire presentation.

This method is a good option for those who want to create a polished presentation without getting stuck with a blank piece of paper. Instead, it frees you up to take a first draft presentation and customize it for your needs.

Method 3: Create a presentation outline using ChatGPT

ChatGPT is an AI chatbot that can help with a wide variety of tasks - everything from acting as a therapist, to sharing recipes, to helping you come up with presentation ideas and creating content for a presentation .

To have ChatGPT help you generate a presentation, you can take two different approaches:

  • Use a custom GPT that has been trained to help people create presentations or
  • Ask the general ChatGPT interface to "Create a presentation outline for me on the topic of [XYZ]."

Both approaches will yield similar results, but a custom GPT like Plus AI presentation maker will be more fine-tuned to helping people create presentations. It will also provide additional functionality like providing a visual preview of the slides and feedback on how to improve your presentation.

Method 4: Create a presentation outline using a template

Last but not least, using a template is a good way to speed up the process of creating a new presentation outline. Similar to using an AI presentation maker, a template can give you a first draft of an outline that is easier to edit and refine than starting from scratch.

Presentation templates often come pre-designed with example text and images, so all you have to do is fill in your own content. For example, this TED Talk presentation template provides some instructions on how to create an outline for a TED Talk-style slide deck.

The secret to using this method is to find the closest template to the type of presentation you want to create. You should use detailed search terms to and look across multiple sites and resources to find one that matches the content and style that you would like.

Once you have your template, start by reviewing the overall outline or structure and tweak it to meet your needs. Then, you can fill in the specific content (e.g., text and images) with your materials to make it your own to quickly make a beautiful presentation.

Presentation outline examples

Basic presentation outline example.

Let's take a look at a presentation outline and accompanying notes for a persuasive presentation on encouraging people to meditate every day:

I. Introduction

  • Hook - find a striking image and tell a story
  • Thesis statement - everyone should meditate for 10 min per day

II. Main point 1 - Meditation is one of the easiest ways to improve your health

  • Physical health
  • Mental health

III. Main point 2 - Meditation is backed up by thousands of years of practice and research

  • One anecdote from antiquity
  • One anecdote from recent research

IV. Main point 3 - You can get started with meditation today

  • Basic technique
  • Tips for newcomers

V. Conclusion

  • Summarize key points
  • Call to action

As you can see, this is a relatively lightweight plan for the presentation, but it provides an easy-to-understand framework that we can fill in with slides.

There are rough notes on specific content for the different points in the presentation, but we don't need to write out everything in fine detail, just the broad strokes.

Pitch deck outline example

Now let's review an outline for a pitch deck that someone might use to present their startup idea to prospective investors. This is for a startup that uses autonomous food trucks to deliver meals to people's homes and workplaces.

I. Problem statement - "Food delivery sucks, and here's why"

  • Hook - pictures of typical food delivery headaches (e.g., late/no show, bad selection, etc)

II. Value prop - "FoodDrive revolutionizes the food delivery model"

  • Compare value chain of FoodDrive to traditional restaurant and delivery service
  • Show how $50 order gets allocated to different people

III. The product - "Customers love our trucks"

  • Picture of food truck and menu
  • Customer quotes and reviews

IV. Why now? - "Our self-driving technology is ready for prime-time"

V. Business model - "Each truck can generate $2-3M of revenue per year with a 60% gross margin"

  • Show high-level financial forecasts on unit basis

VI. Competitive landscape - "FoodDrive's closest competitors don't come close"

  • Comparison table with delivery services, in-house delivery, eating out-of-home, etc.

VII. Go to market strategy - "We've tested FoodDrive in 2 markets so far. Here's how we win in new markets"

  • Overview of social media strategy
  • Case study on new market launch

VIII. Team - "Our team has experience in autonomous vehicles, food delivery, and quick service restaurants"

IX. Traction - "We generate $5M of revenue per year with our 2 trucks, and we can ramp up new trucks immediately"

  • Show revenue growth chart with focus on time to ramp new trucks to productivity

X. Fundraising goal - "We are raising $50M to expand FoodDrive to 10 more markets"

  • Highlight key milestones we aim to reach with additional funding

Even though a pitch deck is a specialized type of presentation that often requires specific content, it's helpful to start with an outline to build out the 'story' behind the content. That way, you have a cohesive story rather than a set of disparate slides.

How can I create a presentation from an outline?

Once you have your presentation outline written, it's time to start writing your slides. Since you already know the main points you are trying to make in your presentation, the main decisions here are

  • What type of visual style you want to follow
  • How many slides you want in your presentation
  • How you will present or share the slides

To get a head start on creating a first draft of your presentation, you could enter your outline into an AI presentation maker.

This will provide a first draft of the slides so that you can focus on making sure they tell a cohesive story or tweaking individual slides to leave a memorable impression.

Other tips and tricks for great presentations

Here are some resources to help you create great presentations:

  • Make slides look good - Here are six tips for making visually appealing slides.
  • Number of slides - Here is a calculator that can help you calculate how many slides you need for a presentation depending on how long you need to present.
  • Unique presentation ideas - Here are 250 ideas for presentation topics that will help you create a great presentation.

Creating a presentation outline can be one of the most time-consuming parts of the creative process for making a new slide deck. Luckily, there are many tools and templates that can help you kickstart this process.

With these four methods, you can choose the one that works best for your needs and get started on your presentation outline today.

And once you have your outline, make sure to try out a tool like Plus AI presentation maker to quickly get your slides as well!

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Argumentative Essay Writing

Argumentative Essay Outline

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Learn How to Write an Argumentative Essay Outline

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Published on: Mar 10, 2023

Last updated on: Jan 31, 2024

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It's the night before the essay is due, and you haven't even started. Your mind is blank, and you have no idea what words will persuade your teacher. 

The good news is that some tips and tricks can make the process of writing an argumentative essay much easier.

In this blog, we'll break down the components of an argumentative essay and provide helpful tips and examples along the way. By the end, you should have all the guidelines to create a winning essay that will persuade your readers.

Let's take a closer look at all these steps.

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How to Write an Argumentative Essay Outline?

An argumentative essay outline is a plan through which the writer works and organizes the raw data. An outline provides a track to follow for your papers and essays. 

The outline helps you stick to the critical things making sure that you did not miss important information in the content. 

Outlining might confuse you if you have never developed one before. However, once you know how to create one, it will be a lot easier to draft a perfect argumentative essay. 

An argumentative essay consists of several equally important parts. These sections individually state the topic, arguments, evidence and supporting statements, etc. 

The significant parts of an argumentative essay outline are:

  • Introduction 
  • Body Paragraphs
  • Conclusion 

Creating each section systematically is a fundamental requirement of an outline. Learn how to make each part of the outline professionally in the following area. 

Argumentative Essay Introduction

Just like any other academic writing, you need a foundation on which to build your essay. An introduction is the foundation of your essay. 

A proper and perfect essay introduction will make your paper flawless and vice-versa. 

An introduction of an argumentative essay includes a hook, background information, and a thesis statement. 

A hook is an opening statement of the essay’s introduction. It serves the purpose of grabbing the reader’s attention toward the content. 

A hook can be a quotation, anecdote, question, funny/sarcastic statement, fact, statistic, etc.

For example, the major cause of obesity in the United States is fast food. 

  • Background Information

Here you present some background information about the topic. The background information should answer the following questions:

  • What is the issue you are going to talk about?
  • Who is your audience?
  • Where is the selected issue prevalent?
  • Why is the issue important to be discussed?
  • Thesis Statement 

It is the last sentence of your introduction that is the focal point of your essay. It introduces the readers to the topic’s main argument. Then, it states the writer’s position and stands in the essay. 

Support your thesis statement in the body paragraphs of an essay to persuade the audience. 

Argumentative Essay Body Paragraphs

After the introductory paragraphs are written, the next part is the body of the argumentative essay. 

This part of the essay is essential to be structured well as it contains all the claims and pieces of evidence. 

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For essays like an argumentative essays, it is imperative to make your claim in writing. A claim, or the core argument, is the basis of your entire essay. If you want your essay to be right in quality, make sure that the claims made are strong. 

You can support your claim with strong evidence. 

The purpose of making a claim is to define the:

  • Support your request and the basic argument

In the main body, present your claim in the topic sentence . And let the audience know what the specific paragraph is about. However, also show your point of view.

Making a claim in an argumentative essay is not enough. Making people believe your stance is what the objective of the writer is. 

For this purpose, you need to support your argument with evidence and supporting facts. 

You have to clear your position as a writer by providing relevant stuff showing your claims’ validity and accuracy. 

The reality of your claim entirely depends on the credibility and reliability of the facts you provide. 

There are five types of evidence that are used to prove the preliminary thesis statement:

  • Real-life examples
  • Authorities
  • Hypothetical situations 
  • Include an Opponent’s Argument 

While collecting information for your essay, students often ignore the opposing arguments. 

When writing an argumentative essay, a writer shouldn’t just talk about his claim and support it with evidence. 

After providing evidence for your claim, identify and include opposing views and counter-arguments and debunk them. 

There is always another side to the argument. Use evidence to disprove these opposing sides and arguments. 

Argumentative Essay Conclusion

The last part of the writing process of the outline is the conclusion . Now that you have adequately structured the introduction and the body paragraphs, it’s time to conclude your essay. 

The power of a conclusion is often underestimated. If the ending is vague, abrupt, and not good, your whole essay will be a waste. 

The following things conclude an argumentative essay:

  • Restating your thesis statement.
  • Summarizing basic arguments.
  • Recommending a course of action to the readers. 

Make sure that the length of the conclusion is the same as the introduction. Short and precise conclusions are effective. 

In conclusion, a writer should never introduce new ideas and extra information. 

A precise and direct conclusion will increase the quality of your essay to extremes. 

For essays like these, personal knowledge is not enough. You always have to research the essay topic and subject chosen to make healthy and valid points. Gather facts and accurate information to make your essay effective and credible. 

Types of Arguments

When it comes to constructing an argument for your essay, there are several types of arguments you can use. These include 

Rogerian Argument

The Rogerian argument is based on the assumption that two sides of an issue can both be right. 

This type of argument encourages the writer to look at both sides of the issue.

Rogerian Argumentative Essay Outline Template

Toulmin argument.

The Toulmin argument is one of the most popular types of arguments used in essay writing.

This type of argument follows a specific structure. It begins with an introduction, then presents evidence and draws conclusions based on that evidence. 

Toulmin Argumentative Essay Outline Template

Classical argument.

A classical argument is a traditional approach to constructing an argument. 

This structure involves setting up your opinion, presenting opposing arguments, and refuting those arguments. After that, you can reiterate your point of view in a conclusion.

Classical Argumentative Essay Outline Template

Check out this amazing informative video to learn more!

Argumentative Essay Outline Examples

The outline used to write an argumentative essay can also be used for persuasive essay writing . A few outline examples of an argumentative essay outline are given below: 

Argumentative Essay Outline PDF

Argumentative Essay Outline Example

Conclusion Argumentative Essay Outline

Vaccine Argumentative Essay Outline

Abortion Argumentative Essay Outline

Research Argumentative Essay Outline

Argumentative Essay Outline College

Argumentative Essay Outline Sample

Argumentative Essay Outline AP Lang

MLA Argumentative Essay Outline

5 Paragraph Argumentative Essay Outline

Summing it up, your whole argumentative essay depends on the outline you make for it. So the outline for your essay should be detailed and direct to make your essay persuasive and readable. 

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Frequently Asked Questions

What are the 4 parts of an argumentative essay.

The four main parts of an argumentative essay are: 

  • Introduction 
  • Thesis statement 
  • Main body paragraphs 
  • Conclusion 

What are good topics to write an argumentative essay?

Here are some good argumentative essay topics. 

  • Should self-driving cars be legal? 
  • Should video games be a sport? 
  • All students must wear a uniform in high school. 
  • Is the cost of college too high? 
  • Is globalization a good thing? 

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argumentative presentation outline

argumentative presentation outline

How to Write an Effective Persuasive Speech Outline: 5 Key Elements

  • The Speaker Lab
  • April 14, 2024

Table of Contents

If you’re a speaker, you are probably well familiar with the path from initial speech drafts to the day you actually present. By its nature, speech delivery is a journey filled with obstacles, yet it’s simultaneously an adventure in persuasion. With a well-crafted persuasive speech outline , you can do more than just present facts and figures to your audience. You can weave them into a narrative that captivates, convinces, and converts.

A meticulously planned persuasive speech outline isn’t just helpful; it’s essential. Crafting this blueprint carefully lets you deliver your message more effectively, making sure each point lands with the impact you’re aiming for. To help you achieve this impact, we have some tips and tricks for you to try.

Writing an Effective Persuasive Speech Outline

When we talk about persuasive speeches , we’re diving into the art of convincing others to see things from a certain point of view. Your speech is your one shot to grab attention, build your case, and inspire action. Your secret weapon for achieving this is your speech outline. In your speech outline, you want to touch on several key elements.

  • Pick your fight: Start by zeroing in on what you really want to change or influence with this speech.
  • Support your claim with evidence: Identify those key points that back up your stance to appeal to your audience’s rational side .
  • The emotional hook: Weave in stories or facts that hit home emotionally .
  • Avoid the kitchen sink approach: Don’t throw everything at them hoping something sticks. Be selective and strategic with the info you share.
  • Nail that closer: Your conclusion isn’t just goodbye; it’s where you charge your audience with a call to action.

These elements form the backbone of your persuasive speech. By including these in your talk’s outline, you can’t go wrong.

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Establishing Your Main Objective and Structuring Your Points

Now that you have a general idea of what goes into a persuasive speech outline, let’s break a couple of these pieces down and look at them a little more closely.

Identifying the Purpose of Your Persuasive Speech

When writing your speech, you first need to nail down why you’re doing this in the first place. In other words, identify your main objective. After all, choosing to speak up isn’t merely about the desire to express oneself; it’s deeply rooted in understanding the effect you hope your discourse will unleash. Do you hope to sway opinions towards the belief that animal experimentation is a relic of the past? Or perhaps persuade them that social media does more good than harm? Whatever your cause, identifying your main objective will help keep you on track and avoid rambling.

Organizing Key Points for Maximum Impact

Once you’ve determined what you want to persuade your audience of, you can start building your argument. Specifically, you can determine your key points. Key points support your position on a topic, proving to your audience that you have actual reasons for taking your position.

To pack the most punch, arrange these key points in a logical order. Consider how you might connect your key points. Are there some that can be grouped together? The flow of your argument matters just as much as the argument itself, and a disjointed argument won’t do anyone any favors. As you organize your key points, consider these tips:

  • Lead with strength, but don’t throw all your cards out at once.
  • Build upon each point; important transitions between them can make or break audience engagement.
  • Finish strong by tying back everything to the emotional chord you struck at the beginning.

Nailing these steps will ensure that when you speak, your message doesn’t just echo—it resonates.

Selecting Compelling Topics for Your Persuasive Speeches

Let’s face it, picking the right topic for your persuasive speech outline is half the battle. But what makes a topic not just good, but great? First off, it needs to spark interest, both yours and your audience’s. If you’re not fired up about it, chances are they won’t be either. Second, make sure the topic is something relevant. It should resonate with your listeners’ experiences or touch on their concerns and aspirations. Lastly, your topic has to be something you can research and back up with solid facts and expert opinions.

For ideas to get you started, check out a variety of speech topics here .

Enhancing Persuasion Through Rhetorical Appeals

The art of persuasion is something that’s been studied since ancient Greece. Back then, Greek philosopher Aristotle came up with the three rhetorical appeals . Each one described a different way of convincing your audience of your position. Together, these appeals help you form a rock-strong argument, making them worth learning.

Building Credibility with Ethos

To get people on your side, you first need to win their trust. That’s where ethos comes into play. Demonstrating to your listeners that you’re both trustworthy and deserving of their attention hinges on transparency about your qualifications, genuine self, and the wisdom gained from occasional setbacks. Letting folks know why they should listen can make all the difference.

Connecting with the Audience Through Pathos

At some point, we’ve all been moved by a story or an ad because it hit right in the feels. That sort of emotional appeal is called pathos , and it’s powerful stuff. If you want people really invested in what you’re saying, then be sure to use this appeal in your presentation. To harness the power of pathos, try telling a story , especially one your audience can relate to. The key is authenticity—sharing true experiences resonates more than anything fabricated ever could.

Strengthening Arguments with Logos

Last but not least, we have logos, our logical appeal. Oftentimes, this logical appeal entails facts and data points, which are used to back up what you’re selling, turning skeptics into believers. But just because you’re listing facts and figures doesn’t mean this part has to be boring. To keep your audience engaged, craft persuasive narratives and then ground them in robust proof. Giving your story to go with your numbers doesn’t just help keep them engaged, it also helps the information stick.

The Importance of Supporting Evidence and Counterarguments

In your persuasive speech outline, you need to note compelling evidence for each key point. In addition, you’ll want to address opposing views.

Gathering and Presenting Convincing Evidence

No matter how trustworthy you seem, or how compelling your stories are, most people need tangible proof. That’s where concrete evidence steps into the spotlight. To fortify your argument and boost its believability, sprinkle in a mix of hard data, customer stories, numerical evidence, and endorsements from authorities. To illustrate this data for your audience, you may find it helpful to create a slideshow . Supporting every assertion with research is an essential part of any persuasive speech. Without it, arguments inevitably sound flimsy and unconvincing.

Addressing Opposing Views Effectively

Although it may seem counterintuitive, address counter-arguments head-on in your persuasive speech outline. It might feel like walking into enemy territory but it actually strengthens your own argument. By acknowledging opposing views, you’re showing that not only do you know what they are, but also that they don’t scare you.

When you address these counter-arguments, demonstrate your understanding. Again, this is where your good research skills are going to come in handy. Present the facts, and ditch biased explanations. In other words, don’t mock or belittle the other side’s viewpoint or you’ll undermine your own trustworthiness. Instead, explain opposing viewpoints with neutrality.

Adopting this strategy not only neutralizes possible objections but also enhances your stance. Plus, this makes for an engaging dialogue between both sides of any debate, which keeps audience members hooked from start to finish.

In essence, tackling counter-arguments is less about winning over naysayers and more about enriching discussions around hot-button issues. At its core, persuasion isn’t just convincing folks; it’s sparking conversations worth having.

Crafting a Captivating Introduction and Conclusion

Now that you have the body of your persuasive speech outline, it’s time to talk beginning and end. To really hit your message home, you want to grab your audience’s attention at the beginning and call them to action at the end.

Creating an Engaging Hook to Capture Attention

The opening of your speech is where you need a good first impression. To hook your audience, consider starting with an intriguing question, a surprising fact, or even a short story related to your topic. Whatever route you choose, keep it interesting and concise, so that you can transition into the rest of your persuasive speech outline.

Concluding with a Strong Call to Action

Crafting strong conclusions is about leaving your readers feeling pumped and ready to jump into action. After all, if you’ve argued convincingly enough, your audience should be ready to act. To channel this energy, urge listeners towards specific actions. Here are some strategies:

  • Suggest clear next steps: Don’t leave your audience hanging wondering what’s next. Give them concrete steps they can take immediately after reading.
  • Create urgency: Why wait? Let folks know why now is the perfect time to act.
  • Show benefits: Paint vivid pictures of how taking action will positively impact their lives or solve their problems.

With that captivating hook and a decisive call-to-action, you are one step closer to presenting an unforgettable speech.

Utilizing Monroe’s Motivated Sequence for Persuasive Structure

As you finish off your persuasive speech outline, you may be wondering how best to structure your speech. If that’s you, then Purdue University professor Alan H. Monroe has some answers. In his book “Monroe’s Principles of Speech,” the professor outlines Monroe’s Motivated Sequence, the best structure for persuasive speeches. Each step is broken down below.

Attention: Grabbing the Audience’s Focus

You’ve got something important to say. But first, you need them to listen. Start with a bang. Throwing out a shocking truth, posing a thought-provoking query, or sharing an enthralling tale could work magic in grabbing their attention. It’s all about making heads turn and ears perk up.

Need: Highlighting the Issue at Hand

Now that they’re listening, show them there’s a gaping hole in their lives that only your message can fill. Paint a vivid picture of the problem your speech addresses.

Satisfaction: Proposing a Solution

This is where you come in as the hero with a plan. Introduce your solution clearly and convincingly. How does it patch things up? Why does it outshine merely applying quick fixes to deep-rooted issues? Give your audience hope.

Visualization: Helping the Audience Visualize Benefits

Show them life on the other side of adopting your idea or product—brighter, easier, better. Use vivid imagery and relatable scenarios so they can see themselves reaping those benefits firsthand.

Action: Encouraging Audience Action

Last step: nudge them from “maybe” to “yes.” Make this part irresistible by being clear about what action they should take next—and why now’s the time to act. Whether signing up, voting, or changing behavior, make sure they know how easy taking that first step can be.

Learn more about Monroe’s Motivated Sequence here .

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Overcoming Public Speaking Fears for Effective Delivery

Let’s face it, the thought of public speaking can turn even the most confident folks into a bundle of nerves. But hey, you’ve got this. Dive into these expert strategies and you’ll find yourself delivering speeches like a seasoned orator in no time.

Techniques to Build Confidence in Public Speaking

If you’re feeling nervous on the big day, these three techniques are perfect for you. Take a look!

  • Breathe: Deep breathing is your secret weapon against those pesky nerves. It tells your brain that everything is going to be okay.
  • Pose like a superhero: Stand tall and strike a power pose before you go on stage. This isn’t just fun; science backs it up as a confidence booster .
  • Kick perfectionism to the curb: Aim for connection with your audience, not perfection. Mistakes make you human and more relatable.

The goal here is to calm yourself enough to be able to deliver your persuasive speech outline with confidence. Even if you still feel a little nervous, you can still present an awesome speech. You just don’t want those nerves running the show.

Practicing Your Speech for Perfect Execution

If you know that you tend to get nervous when public speaking, then you don’t want to be running through you speech for the first time on the big day. Instead, practice beforehand using these techniques.

  • The mirror is your friend: Practice in front of a mirror to catch any odd gestures or facial expressions.
  • Vary your voice: As you deliver your speech, let your voice rise and fall to match what you’re sharing. Avoid speaking in a monotone.
  • Say no to memorization: Rather than memorizing every word, learn key points by heart. You want to sound natural out there.

Remembering these steps won’t just help you tackle public speaking fear, but will also polish those all-important public speaking skills .

Once you’ve honed the skills you need to write a persuasive speech outline, the only thing left to do is to get out there and practice them. So take the rhetorical appeals—ethos, logos, and pathos—and practice weaving each element into your speech. Or take Monroe’s Motivated Sequence and work on structuring your outline accordingly.

Prepare well and when you hit the stage, you have not just a well-prepared persuasive speech outline, but also the power to alter perspectives, challenge the status quo, or even change lives.

  • Last Updated: April 11, 2024

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Argumentative Essay Guide

Argumentative Essay Outline

Nova A.

Argumentative Essay Outline: How to Structure Your Argumentative Essay

11 min read

argumentative essay outline

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Preparing to write an argumentative essay but don’t know where to start?

Making an outline is an important step in prewriting. Having a defined outline makes the essay writing process much simpler. It helps you logically present your ideas and saves you from getting stuck with writer’s block. 

In this blog, we are going to teach you about how to write an outline for your essay. You’ll also get examples and templates to help you out.

So continue reading!

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  • 1. How To Write An Argumentative Essay Outline?
  • 2. Types of Arguments and Argumentative Essay Outlines
  • 3. Argumentative Essay Outline Examples

How To Write An Argumentative Essay Outline?

A simple argumentative essay outline follows the same structure as any other type of essay. The difference lies in the content of the body paragraphs. Unlike a persuasive essay, where the focus is on convincing the reader through emotional appeals, the argumentative essay presents the argument.

Some paragraphs introduce your own argument, while others state the opposing arguments and their refutations. 

Here is an argumentative essay outline template you could follow for writing your essay:

The most common structure to craft an argumentative essay is as follows:

1. Argumentative Essay Introduction 

The introductory paragraph introduces the main argument and provides a brief background of the argumentative essay topic you chose. Essay introductions act as a roadmap for the entire essay. For an argumentative essay, this is where you lay the foundation for your argument.  An introduction comprises the following essential components: 

  • Hook Statement

A hook statement is written to grab the attention of your reader immediately. It should intrigue the reader and make them read the complete essay. For example, if you are writing an argumentative essay on animal testing, your hook statement could be: 

  • Background Information 

Provide brief background information about your argument and the main claim of your essay. It will make it easier for the reader to understand the argument you will make in your essay.  For example:

  • Thesis Statement

An argumentative essay thesis statement should highlight your perspective, stance, and reason for your position. A thesis statement must be clearly defined, arguable, and defendable. It should express the importance of your argument and a reason why the reader should read your essay. For Example:

In case you're looking for some inspiration for your topic, check out our argumentative essay topics blog!

2. Argumentative Essay Supporting Paragraphs 

In the body paragraph, you present your point of view and provide evidence that supports your argument. The goal here is to explain how valid your claim is by providing evidence that strengthens your argument. 

For Example:

Here are four basic things that a body paragraph should state.

a. The purpose: Why are you making an argument about a particular issue? 

b. Topic sentence: This is a fact or an example that helps the reader better understand your argument. The topic sentence of a paragraph should focus on just one point.

c. Provide evidence: State facts with examples and statistics that support your thesis statement and the topic sentence. Make sure that you have collected authentic evidence from credible sources. 

d. Concluding sentence: The concluding sentence should reassert how the topic sentence helps the reader better understand the claim. 

3. Argumentative Essay Counter Arguments Paragraph 

The counter-argument is the other side of the issue that you will prove wrong by stating the specific reasons. In this paragraph, you mention the opposing views that the reader might pose against your argument and refute them.  Conclude this paragraph by reasserting the thought provoking central idea of your essay.

4. Argumentative Essay Conclusion

A good argumentative essay conclusion summarizes the entire discussion of the essay and provides a call to action. It holds the same significance as the introduction paragraph. Here, you restate your thesis statement to remind the reader of your essay’s overall argument. Tell the reader that you have critically analyzed both sides of the argument. And based on the evidence, you have proved your side of the argument right. Explain the importance of your argument and bring your discussion to a logical end. You can propose a solution if your claim has specified a problem or make future predictions about the claim. Tell your reader the consequences if your argument is not believed and what good will happen if it's believed.

Here is an example:

Use the following argumentative essay outline graphic organizer to structure your essay efficiently.

Argumentative Essay Outline Graphic Organizer

Here’s a video demonstrating how you can prepare an argumentative essay outline:

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Types of Arguments and Argumentative Essay Outlines

Your argumentative essay structure is affected by the type of argument you are using. There are three argumentative writing models: Classical, Rogerian, and Toulmin. 

Let's take a look at each one:

Classical Argument

The classical argument is the oldest and most used argument model. It is based on the principles of rhetoric, which is the art of persuasion. This type of argument has a clear structure with distinct steps, making it an ideal choice for an essay or paper.

Here is the classical argumentative writing structure.

Classical Argumentative Essay Outline Template

Rogerian argument.

The Rogerian model allows both sides of an issue to be discussed to reach a common ground.

Unlike the classical approach, the Rogerian argument seeks to understand both sides of an issue before moving forward. This style of argumentation does not look for a single ‘right’ answer but seeks to create a dialogue between all parties.

Rhetorical Rogerian Argumentative Essay Outline Template

Toulmin argument.

The Toulmin argument is a model that breaks down an issue into its component parts to analyze it more thoroughly. The Toulmin argument is composed of six parts: a claim, grounds, warrant, backing, qualifier, and rebuttal.

The first part lays out the main point being argued (the “claim”) . This is followed by the evidence that supports it (the “grounds”) . It is then connected to an underlying assumption or principle (the “warrant”) . 

The warrant is then supported by additional evidence (the “backing”) , which may be followed by qualifications (the “qualifier”) . Finally, the argument may anticipate and address possible counterarguments (the “rebuttal”) .

Toulmin Argumentative Essay Outline Template

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Argumentative Essay Outline Examples

Argumentative Essay Outline Example PDF

Argumentative Essay Outline Worksheet

5 Paragraph Argumentative Essay Outline

MLA Argumentative Essay Outline

Conclusion Argumentative Essay Outline

Argumentative Essay Outline AP Lang

Vaccine Argumentative Essay Outline

Social Media Argumentative Essay Outline

Abortion Argumentative Essay Outline

Gun Control Argumentative Essay Outline

Need more sample essays to get a better idea? Give our argumentative essay examples a read!

The Bottom Line! We've covered all the essential elements of structuring your argumentative essay. With this guide, you're now well-prepared to craft a compelling essay that effectively presents your viewpoint and supports your argument with evidence. 

Remember the key components: the introduction that hooks your reader, a clear thesis statement, well-organized body paragraphs, counterarguments, and a strong conclusion. Don't forget to cite your sources properly to give credibility to your work. 

If you are unable to craft a perfect outline, you can always seek the help of an expert and professional essay writer at MyPerfectWords.com.

Our affordable argumentative essay writing service can help you write a top-notch argumentative paper. Our skilled writers conduct research to find facts and evidence to support your claim and write an original essay according to your needs.

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Writing an Argumentative Research Paper

  • Library Resources
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  • What is an Argumentative Research Essay?
  • Choosing a Topic
  • How to Write a Thesis Statement Libguide
  • Structure & Outline
  • Types of Sources
  • OER Resources
  • Copyright, Plagiarism, and Fair Use

Examples of argumentative essays

Skyline College libguides: MLA Sample Argumentative Papers

Ebooks in Galileo

Cover Art

Video Tutorial

Structure & Outline

Usually written in the five-paragraph structure, the argumentative essay format consists of an introduction, 2-3 body paragraphs, and a conclusion.

A works cited page or reference page (depending on format) will be included at the end of the essay along with in-text citations within the essay.

When writing an argumentative research essay, create an outline to structure the research you find as well as help with the writing process. The outline of an argumentative essay should include an introduction with thesis statement, 3 main body paragraphs with supporting evidence and opposing viewpoints with evidence to disprove, along with an conclusion.

The example below is just a basic outline and structure

I. Introduction: tells what you are going to write about. Basic information about the issue along with your thesis statement.

 A. Basic information

B. Thesis Statement

II. Body 1 : Reason 1 write about the first reason that proves your claim on the issue and give supporting evidence

A. supporting evidence 

B. Supporting evidence 

II. Body 2 .: Reason 2 write about the third reason that proves your claim on the issue and give supporting evidence

A. supporting evidence

III. Body 3 : Reason 3 write about the fourth reason that proves your claim on the issue and give supporting evidence

IV. Counter arguments and responses. Write about opposing viewpoints and use evidence to refute their argument and persuade audience in your direction or viewpoint

A. Arguments from other side of the issue

B. Refute the arguments

V. Conclusion

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Argumentative Essay – Outline, Form, and Examples

Daniel Bal

What is an argumentative essay?

An argumentative essay requires the writer to investigate a specific topic by collecting and evaluating evidence to establish a position on the subject matter.

When preparing to compose a good argumentative essay, utilize the following steps:

Step 1: Select a topic.

Step 2: Identify a position.

Step 3: Locate appropriate resources.

Step 4: Identify evidence supporting the position. ( NOTE: If there is little evidence in support of the claim, consider re-examining the main argument.)

Steps to write an argumentative essay

When gathering evidence, use credible sources . To determine the credibility of the source, consider authority, currency, accuracy, and objectivity:

Who is the author ? Are they an expert in the field? Has a reputable publisher published the work?

How current is the information in the source? Does the currency of the source matter? Does the age of the source impact the content? Is there newer information that disproves the source’s information?

Can other sources verify the accuracy of the information? Does the information contradict that found in other commonly accepted sources?

Is there any evidence of bias, or is the source objective ? Is the research sponsored by an organization that may skew the information?

The following are typically recognized as providing appropriate, credible research material:

Peer-reviewed journals/research papers

Government agencies

Professional organizations

Library databases

Reference books

Credible sources

Writers should avoid using the following sources:

Social media posts

Out-of-date materials

Step 5: Utilize the research to determine a thesis statement that identifies the topic, position, and support(s).

Step 6: Use the evidence to construct an outline, detailing the main supports and relevant evidence.

Steps to write an argumentative essay

Argumentative essay outline

After gathering all of the necessary research, the next step in composing an argumentative essay focuses on organizing the information through the use of an outline:

Introduction

Attention Grabber/Hook

Background Information: Include any background information pertinent to the topic that the reader needs to know to understand the argument.

Thesis: State the position in connection to the main topic and identify the supports that will help prove the argument.

Topic sentence

Identify evidence in support of the claim in the topic sentence

Explain how the evidence supports the argument

Evidence 3 (Continue as needed)

Support 2 (Continue as needed)

Restate thesis

Review main supports

Concluding statement

Invite the audience to take a specific action.

Identify the overall importance of the topic and position.

Argumentative essay outline

How to write an argumentative essay

Regardless of the writer’s topic or point of view, an argumentative essay should include an introductory paragraph, body paragraphs, a conclusion, and works cited.

Background information

Body Paragraphs

Analysis of evidence

Rephrased thesis

Review of main ideas

Call to action

Works Cited

Components of an argumentative essay

Argumentative essay introduction

The introduction sets the tone for the entire paper and introduces the argument. In general, the first paragraph(s) should attract the reader’s attention, provide relevant context, and conclude with a thesis statement.

To attract the reader's attention , start with an introductory device. There are several attention-grabbing techniques, the most common of which consist of the following:

The writer can emphasize the topic’s importance by explaining the current interest in the topic or indicating that the subject is influential.

Pertinent statistics give the paper an air of authority.

There are many reasons for a stimulating statement to surprise a reader. Sometimes it is joyful; sometimes it is shocking; sometimes it is surprising because of who said it.

An interesting incident or anecdote can act as a teaser to lure the reader into the remainder of the essay. Be sure that the device is appropriate for the subject and focus of what follows.

Provide the reader with relevant context and background information necessary to understand the topic.

Conclude with a thesis statement that identifies the overall purpose of the essay (topic and position). Writers can also include their support directly in the thesis, which outlines the structure of the essay for the reader.

Avoid the following when writing the introduction to argumentative writing:

Starting with dictionary definitions is too overdone and unappealing.

Do not make an announcement of the topic like “In this paper I will…” or “The purpose of this essay is to….”

Evidence supporting or developing the thesis should be in the body paragraphs, not the introduction.

Beginning the essay with general or absolute statements such as “throughout history...” or “as human beings we always...” or similar statements suggest the writer knows all of history or that all people behave or think in the same way.

Argumentative essay thesis

The thesis statement is the single, specific claim the writer sets out to prove and is typically positioned as the last sentence of the introduction . It is the controlling idea of the entire argument that identifies the topic, position, and reasoning.

When constructing a thesis for an argumentative paper, make sure it contains a side of the argument, not simply a topic. An argumentative thesis identifies the writer’s position on a given topic. If a position cannot be taken, then it is not argumentative thesis:

Topic: Capital punishment is practiced in many states.

Thesis: Capital punishment should be illegal.

While not always required, the thesis statement can include the supports the writer will use to prove the main claim. Therefore, a thesis statement can be structured as follows:

TOPIC + POSITION (+ SUPPORTS)

No Supports: College athletes (TOPIC) should be financially compensated (POSITION).

Supports: College athletes (TOPIC) should be financially compensated (POSITION) because they sacrifice their minds and bodies (SUPPORT 1), cannot hold

Argumentative essay body paragraphs

Body paragraphs can be of varying lengths, but they must present a coherent argument unified under a single topic. They are rarely ever longer than one page, double-spaced; usually they are much shorter.

Lengthy paragraphs indicate a lack of structure. Identify the main ideas of a lengthy paragraph to determine if they make more sense as separate topics in separate paragraphs.

Shorter paragraphs usually indicate a lack of substance; there is not enough evidence or analysis to prove the argument. Develop the ideas more or integrate the information into another paragraph.

The structure of an argumentative paragraph should include a topic sentence, evidence, and a transition.

The topic sentence is the thesis of the paragraph that identifies the arguable point in support of the main argument. The reader should know exactly what the writer is trying to prove within the paragraph by reading the first sentence.

The supporting evidence and analysis provide information to support the claim. There should be a balance between the evidence (facts, quotations, summary of events/plot, etc.) and analysis (interpretation of evidence). If the paragraph is evidence-heavy, there is not much of an argument; if it is analysis-heavy, there is not enough evidence in support of the claim.

The transition can be at the beginning or the end of a paragraph. However, it is much easier to combine the transition with the concluding observation to help the paragraphs flow into one another. Transitions in academic writing should tell the reader where you were, where you are going, and relate to the thesis.

Some essays may benefit from the inclusion of rebuttals to potential counterarguments of the writer’s position.

Argumentative essay conclusion

The conclusion should make readers glad they read the paper. It can suggest broader implications that will not only interest readers but also enrich their understanding in some way. There are three aspects to follow when constructing the conclusion: rephrase the thesis, synthesize information, and call the reader to action.

Rephrased the thesis in the first sentence of the conclusion. It must be in different words; do not simply write it verbatim.

Synthesize the argument by showing how the paper's main points support the argument.

Propose a course of action or a solution to an issue. This can redirect the reader's thought process to apply the ideas to their life or to see the broader implications of the topic.

Avoid the following when constructing the conclusion:

Beginning with an unnecessary, overused phrase such as "in conclusion," "in summary," or "in closing;" although these phrases can work in speeches, they come across as trite in writing

Introducing a new idea or subtopic in the conclusion

Making sentimental, emotional appeals that are out of character with the rest of the paper

Including evidence (quotations, statistics, etc.) that should be in the body of the paper

Argumentative essay examples

Examples of argumentative essays vary depending upon the type:

Academic essays differ based upon the topic and position. These essays follow a more traditional structure and are typically assigned in high school or college. Examples of academic argumentative essay topics include the following:

Advantages or disadvantages of social media

Animal testing

Art education

Benefit or detriment of homework

Capital punishment

Class warfare

Immigration

School uniforms

Universal healthcare

Violence in video games

Argumentative literary essays are typically more informal and do not follow the same structure as an academic essay. The following are popular examples of argumentative literary essays:

“Letter from Birmingham Jail” by Martin Luther King, Jr.

“Death of the Moth” by Virginia Woolf

“Shooting an Elephant” by George Orwell

“Thoughts for the Times on War and Death” by Sigmund Freud

“Does the Truth Matter? Science, Pseudoscience, and Civilization” by Carl Sagan

“Self-Reliance” by Ralph Waldo Emerson

An Example of a Persuasive Speech Outline to Win Over Your Audience in 2024

Leah Nguyen • 08 April, 2024 • 7 min read

The art of persuasion is no easy feat. But with a strategic outline guiding your message, you can effectively convince others of your viewpoint on even the most controversial topics.

Today, we’re sharing an example of a persuasive speech outline you can use as a template for crafting your own convincing presentations.

Table of Contents

The three pillars of persuasion, 6-minute persuasive speech examples, 3-minute persuasive speech examples, bottom line, frequently asked questions.

Example of a Persuasive Speech Outline

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Ethos, Pathos, Logos: Example of a Persuasive Speech Outline

Want to move the masses with your message? Master the magical art of persuasion by tapping into the holy-grail trifecta of ethos, pathos and logos.

Ethos – Ethos refers to establishing credibility and character. Speakers use ethos to convince the audience they are a trusted, knowledgeable source on the topic. Tactics include citing expertise, credentials or experience. The audience is more likely to be swayed by someone they perceive as genuine and authoritative.

Pathos – Pathos utilises emotion to persuade. It aims to tap into the audience’s feelings by triggering emotions like fear, happiness, outrage and such. Stories, anecdotes, passionate delivery and language that tugs at the heartstrings are tools used to connect on a human level and make the topic feel relevant. This builds empathy and buy-in.

Logos – Logos relies on facts, statistics, logical reasoning and evidence to rationally convince the audience. Data, expert quotes, proof points and clearly explained critical thinking guide listeners to the conclusion through objective-seeming justifications.

The most effective persuasive strategies incorporate all three approaches – establishing ethos to build speaker credibility, employing pathos to engage emotions, and utilising logos to back assertions through facts and logic.

Example of a Persuasive Speech Outline

Here is an example outline for a 6-minute persuasive speech on why schools should start later:

Example of a Persuasive Speech Outline

Title : Starting School Later Will Benefit Students’ Health and Performance

Specific Purpose : To persuade my audience that high schools should start no earlier than 8:30 a.m. to align better with teenagers’ natural sleep cycles.

I. Introduction A. Adolescents are chronically sleep-deprived due to early start times B. Lack of sleep harms health, safety and learning ability C. Delaying school start by even 30 minutes could make a difference

II. Body Paragraph 1 : Early times contradict biology A. Teens’ circadian rhythms shift to late-night/morning pattern B. Most do not get sufficient rest due to obligations like sports C. Studies link lack of sleep to obesity, depression and dangers

III. Body Paragraph 2 : Laters starts to boost academics A. Alert, well-rested teens demonstrate improved test scores B. Attention, focus and memory all benefit from adequate sleep C. Fewer absences and tardies reported at later-starting schools

IV. Body Paragraph 3: Community support available A. American Academy of Pediatrics, medical groups endorse change B. Adjusting schedules is feasible and other districts had success C. Later start times are a small change with a large impact

V. Conclusion A. Prioritising student wellness should motivate policy revision B. Delaying the start by even 30 minutes could transform outcomes C. I urge support for biologically aligned school start times

This is an example of a persuasive speech pitching a business proposal to a potential investor:

Example of a persuasive speech outline

Title : Investing in a Mobile Car Wash App

Specific Purpose : To convince investors to back the development of a new on-demand mobile car wash app.

I. Introduction A. My experience in the car care and app development industries B. Gap in the market for a convenient, tech-enabled car wash solution C. Preview of potential and investment opportunity

I I. Body Paragraph 1: Large untapped market A. Majority of car owners dislike traditional wash methods B. On-demand economy has disrupted many industries C. App would remove barriers and attract new customers

III. Body Paragraph 2: Superior customer value proposition A. Schedule washes on the go with just a few taps B. Washers come directly to the customer’s location C. Transparent pricing and optional upgrades

IV. Body Paragraph 3: Strong financial projections A. Conservative usage and customer acquisition forecasts B. Multiple revenue streams from washes and add-ons C. Projected 5-year ROI and exit valuation

V. Conclusion: A. Gap in the market represents a huge opportunity B. Experienced team and developed app prototype C. Seeking $500,000 seed funding for the app launch D. This is a chance to get in early on the next big thing

Example of a persuasive speech outline

In 3 minutes you need a clear thesis, 2-3 main arguments reinforced with facts/examples, and a concise conclusion recapping your request.

Example 1: Title: schools should switch to a 4-day school week Specific purpose: persuade the school board to adopt a 4-day school week schedule. Main points: longer days can cover required learning, increase teacher retention, and save on transportation costs. A longer weekend means more recovery time.

Example 2: Title: companies should offer a 4-day workweek Specific purpose: persuade my manager to propose a 4-day workweek pilot program to upper management Main points: increased productivity, lower costs from less overtime, higher employee satisfaction and less burnout which benefits retention.

Example 3: Title: high schools should allow cell phones in class Specific purpose: convince the PTA to recommend a change in the cell phone policy at my high school Main points: most teachers now use cell phones as educational tools, they engage digital native students, and an occasional approved personal use boosts mental health.

Example 4: Title: all cafeterias should offer vegetarian/vegan options Specific purpose: persuade the school board to implement a universal vegetarian/vegan option in all public school cafeterias Main points: it’s healthier, more environmentally sustainable, and respectful of various student diets and beliefs.

An effective outline serves as the backbone for a persuasive presentation that can inspire change.

It ensures your message is clear, cohesive and backed by strong evidence so that your audience leaves empowered instead of confused.

While crafting compelling content is key, taking the time to strategically structure your outline gives you the best chance of winning hearts and minds.

What should a persuasive speech outline look like?

A persuasive speech outline means each point should support your overall thesis. It includes credible sources/references for evidence and also considers anticipated objections and counterarguments. The language should be clear, concise and conversational for oral delivery.

What is an outline for a speech example?

A speech outline should include these sections: Introduction (attention grabber, thesis, preview), body paragraph (state your points and counterarguments ), and a conclusion (wrap up everything from your speech).

Leah Nguyen

Leah Nguyen

Words that convert, stories that stick. I turn complex ideas into engaging narratives - helping audiences learn, remember, and take action.

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Argumentative Speech Outline

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  • Author Miriam M.

An argumentative speech is a persuasive type of presentation where the speaker attempts to convince their audience to change their views on a certain controversial topic. The main aim of an argumentative presentation is to change the opinions that the audience already has on a certain issue. Argumentative presentations are mostly based on current controversial issues.

The following is an argumentative presentation outline:

1. Introduction

The purpose of the introduction is to set up and state your claim. It should be one to two paragraphs at most. The introduction contains the following elements:

  • It should be interesting in order to draw the attention of your audience.  
  • It should have some background information that will help the audience understand your claim.
  • It should state the author and title when presenting about a literary work.
  • You should provide a brief explanation of your theory if you are arguing about a theory.
  • You should state your claim at the end of your paragraph.

2. Background Paragraph

Include a background paragraph consisting of one to two paragraphs. The purpose of the background paragraph is to lay a foundation for proving your argument. It includes:

  • Summary of the works being discussed.
  • Definition of key terms
  • Explanation of key theories.

3. Supporting Evidence Paragraphs

These can include three or four paragraphs whose purpose is to prove your argument. They entail:

  • Topic sentence . This is a fact or detail that you can tell your audience to help them understand your presentation’s topic better.
  • Explanation for the topic sentence.
  • Evidence . Introduce your evidence either in a few words or in a full sentence.
  • Explain evidence. Make the audience understand how they should interpret the evidence that you have provided. Show how the evidence proves the point that you are bringing across.
  • Concluding sentence - end your last paragraph with a concluding sentence that explains how the topic sentence helps the audience understand your presentation’s overall claim.

4. Counterargument Paragraph

The purpose of this paragraph is to make you sound more objective and reasonable. It helps anticipate the objections of your audience. Include arguments that your audience might pose against your argument and refute them. End the paragraph with a concluding sentence that reasserts your paper’s claim as a whole.

5. Conclusion

The purpose of the conclusion is to remind your audience of your argument and supporting evidence. Your conclusion should also illustrate that you have thought critically about the topic. It restates your presentation’s overall claim and supporting evidence.

Your conclusion should:

  • Not talk about the same exact thing as your introduction since this will prove that you have not done enough critical thinking.
  • Tell your audience why they should care about your presentation.
  • Create a sense of movement to a more complex understanding of your presentation’s subject.
  • Serve as your presentation’s climax.

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  4. How to Create an Outline for an Argumentative Paper: 7 Steps

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VIDEO

  1. PERSUASIVE ESSAY Part7 Outline

  2. ARGUMENTATIVE SPEECH OUTLINE

  3. Collis Best (MGMT6019) Oral Argumentative Presentation

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COMMENTS

  1. How to Give a Persuasive Presentation [+ Examples]

    Persuasive Presentation Outline. Like any writing project, you'll want to create an outline for your presentation, which can act as both a prompt and a framework. With an outline, you'll have an easier time organizing your thoughts and creating the actual content you will present. While you can adjust the outline to your needs, your ...

  2. Persuasive Speech Outline, with Examples

    Ideas for your persuasive speech outline 1. Structure of your persuasive speech. The opening and closing of speech are the most important. Consider these carefully when thinking about your persuasive speech outline. A strong opening ensures you have the audience's attention from the start and gives them a positive first impression of you.

  3. Argumentative Presentations

    Here are some things to keep in mind: Remember to present your thesis statement or main idea clearly, and remember it should present your argument. Provide the highlights of your evidence from your essay (if you are building from an essay) or simply focus on the key points of evidence from your research. Remember to address the opposition.

  4. Organizing Your Argument Presentation

    Organizing Your Argument Presentation. This presentation is designed to introduce your students to the elements of an organized essay, including the introduction, the thesis, body paragraphs, topic sentences, counterarguments, and the conclusion. This resource is enhanced by a PowerPoint file. If you have a Microsoft Account, you can view this ...

  5. How to Write an Effective Speech Outline: A Step-by-Step Guide

    Finalizing Your Speech Outline for Presentation. You've poured hours into crafting your speech, shaping each word and idea with precision. Now, it's time to tighten the nuts and bolts. Finalizing your outline isn't just about dotting the i's and crossing the t's. It's about making sure your message sticks like a perfectly thrown dart.

  6. 183 Argumentative Speech Topics & ideas: A Complete Guide

    Make sure you research and present the argument that is a relevant argument. 4. Refute alternate positions. At the end of a strong argumentative speech, you have to refute alternate positions. By dealing with the opponent, make some powerful arguments. Try to work on some common and stronger viewpoints.

  7. How to Make a Persuasive Presentation [PRESENTATION ...

    Read on for plenty of persuasive presentation examples. 1. Make the first 30 seconds of your persuasive presentation count. The first 30 seconds of any presentation are far and away the most important of your entire presentation. In those first 30 seconds, listeners are open to the ideas you're going to present to them.

  8. Persuasive Speech Preparation & Outline, with Examples

    Reason 3 ( Provide one reason as to why listeners should act or think the way your thesis suggests.) Example 1 - Support for the reason given above. Example 2 - Support for the reason given above. The most important part of a persuasive speech is the conclusion, second to the introduction and thesis statement.

  9. How to Write an Essay Outline

    Presentation of the outline. Within each paragraph, you'll discuss a single idea related to your overall topic or argument, using several points of evidence or analysis to do so. ... Argumentative essay outline. This outline is for a short argumentative essay evaluating the internet's impact on education. It uses short phrases to summarize ...

  10. How to Write an Argumentative Essay

    An argumentative essay comprises five essential components: 1. Claim. Claim in argumentative writing is the central argument or viewpoint that the writer aims to establish and defend throughout the essay. A claim must assert your position on an issue and must be arguable. It can guide the entire argument.

  11. How to write an effective outline for an argumentative essay

    How to write an outline for an argumentative essay. 1. Identify the topic. The initial step in crafting a compelling outline for your argumentative essay is to carefully choose your topic. Your choice of topic should be precise and engaging, setting the stage for the reader's expectations.

  12. How to create a presentation outline (with examples)

    Presentation outline examples Basic presentation outline example. Let's take a look at a presentation outline and accompanying notes for a persuasive presentation on encouraging people to meditate every day: I. Introduction. Hook - find a striking image and tell a story; Thesis statement - everyone should meditate for 10 min per day; II.

  13. How to Write an Argumentative Essay

    Make a claim. Provide the grounds (evidence) for the claim. Explain the warrant (how the grounds support the claim) Discuss possible rebuttals to the claim, identifying the limits of the argument and showing that you have considered alternative perspectives. The Toulmin model is a common approach in academic essays.

  14. 10+ Argumentative Essay Outline Templates & Formats

    These sections individually state the topic, arguments, evidence and supporting statements, etc. The significant parts of an argumentative essay outline are: Introduction. Body Paragraphs. Conclusion. Creating each section systematically is a fundamental requirement of an outline.

  15. How to Write an Effective Persuasive Speech Outline: 5 Key Elements

    In your speech outline, you want to touch on several key elements. Pick your fight: Start by zeroing in on what you really want to change or influence with this speech. Support your claim with evidence: Identify those key points that back up your stance to appeal to your audience's rational side. The emotional hook: Weave in stories or facts ...

  16. Argumentative Essay Outline

    The most common structure to craft an argumentative essay is as follows: 1. Argumentative Essay Introduction. The introductory paragraph introduces the main argument and provides a brief background of the argumentative essay topic you chose. Essay introductions act as a roadmap for the entire essay.

  17. Structure & Outline

    The outline of an argumentative essay should include an introduction with thesis statement, 3 main body paragraphs with supporting evidence and opposing viewpoints with evidence to disprove, along with an conclusion. The example below is just a basic outline and structure. Outline: I. Introduction: tells what you are going to write about. Basic ...

  18. How to Make a Persuasive PowerPoint Presentation: Tips + Video

    Without a hook, it will take them a while to adjust to being receptive to your message. Here are some characteristics that make a strong hook: 1. Grab Your Audience's Attention. When they hear your hook, it should force them to focus on the presentation and wait in anticipation for what you're going to say next.

  19. Argumentative Essay

    Watch on. When preparing to compose a good argumentative essay, utilize the following steps: Step 1: Select a topic. Step 2: Identify a position. Step 3: Locate appropriate resources. Step 4: Identify evidence supporting the position. ( NOTE: If there is little evidence in support of the claim, consider re-examining the main argument.)

  20. An Example of a Persuasive Speech Outline to Win Over Your ...

    Example of a persuasive speech outline. In 3 minutes you need a clear thesis, 2-3 main arguments reinforced with facts/examples, and a concise conclusion recapping your request. Example 1: Title: schools should switch to a 4-day school week. Specific purpose: persuade the school board to adopt a 4-day school week schedule.

  21. Argumentative Speech Outline

    The following is an argumentative presentation outline: 1. Introduction. The purpose of the introduction is to set up and state your claim. It should be one to two paragraphs at most. The introduction contains the following elements: It should be interesting in order to draw the attention of your audience.

  22. 110 Interesting Persuasive Speech Topics to Impress Your Audience

    Add emotional connections with your audience. Make your argument more powerful by appealing to your audience's sense of nostalgia and common beliefs. Another tactic (which marketers use all the time) is to appeal to your listeners' fears and rely on their instincts for self-preservation. Address counterarguments.